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Satellite Distribution Solutions SES VIDEO Satellite distribution solutions PRESENTED BY PRESENTED ON Mihai URSOI November 2017 SES Proprietary and Confidential | 1BILLION VIEWERS 2 325 MILLION HOMES 3 7,741 TV CHANNELS 4 2,587 HDTV CHANNELS 5 31 ULTRA HD CHANNELS 6 40+ DTH PLATFORMS 7 SES Video TV channels up 39% since 2012 +39% +69% YE12 H1-17 YE12 H1-17 31 channels broadcasted 5,546 7,741 1,535 2,587 21 commercial 8 SES Video Serves 325 million TV Homes Worldwide EUROPE NORTH AMERICA 1,839 1,373 803 156M 78M 707 APAC & MIDDLE EAST LATIN AMERICA AFRICA 1,283 469 825 159 43M 14 10M 37M 269 SD Channels HD+UHD Channels Source: SES, Satellite Monitor YE'16, B2B surveys among cable head-ends in North and Latin America, Pay-TV operators` figures, SES analyses & estimates Note: SES reach includes subscribers reached via Ciel-2’s spot beams 9 SES Video Serves 156 million TV Homes in Europe… 1,839 803 156M SD Channels HD+UHD Channels Source: SES, Satellite Monitor YE'16, B2B surveys among cable head-ends in North and Latin America, Pay-TV operators` figures, SES analyses & estimates Note: SES reach includes subscribers reached via Ciel-2’s spot beams 10 … via Five Prime Video Positions 5°E 19.2°E 23.5°E 28.2°E 31.5°E ASTRA 4A / SES-5 ASTRA 1KR/1L/1M/1N ASTRA 3B ASTRA 2E/2F/2G ASTRA 5B 20 out of 37 countries updated on YE’16 Source: Satellite Monitor YE’16 11 ASTRA 4A | 5°E ▲ Supports services for DTH broadcasting, cable TV feeds, occasional transmissions and broadband solutions to Europe ASTRA 4A Europe Ku-band beam SUPPORTS DTH BROADCASTING AND Launch date Launch vehicle 18 November 2007 Proton Breeze M CABLE TV FEEDS TO EUROPE AND AFRICA Design life Satellite manufacturer 15 years Lockheed Martin Polarisation Total transponders Ku-band Europe: Linear Ku-band Europe: 46 Ku-band Africa: Linear Ku-band Africa: 6 Ka-band Interconnect: 1 (250MHz) Ka-band Interactive: 2 (125MHz) SES Proprietary and Confidential | 12 ASTRA 1M | 19.2°E ▲ 19.2°E slot is the premier DTH TV platform in Western Europe ▲ 19.2°E slot provides capacity predominantly for the transmission of broadcast services to consumer audiences in Europe ASTRA 1M Europe Ku-band beam MOST WATCHED PLATFORM IN Launch date Launch vehicle 05 November 2008 Proton Breeze M EUROPE Design life Satellite manufacturer 15 years Airbus Defence & Space Coverage Polarisation Total transponders Europe Ku-band: Linear Ku-band: Up to 32 SES Proprietary and Confidential | 13 ASTRA 3B | 23.5°E ▲ Offers coverage over Europe to provide distribution of DTH (Direct-to-Home) and cable broadcast services ▲ Hosts the high-speed AstraConnect internet access platform ▲ Highly suitable for domestic VSAT networks, government and broadband applications ASTRA 3B Europe Ku-band widebeam HOME TO EUROPE’S DTH Launch date Launch vehicle 21 May 2010 Ariane 5 ECA HOTSPOT AND INCREMENTAL CAPACITY TO MIDDLE EAST AND Design life Satellite manufacturer 15 years Airbus Defence & Space SOUTH AFRICA Polarisation Total transponders Coverage Ku-band: Linear Ku-band Europe: 50 Europe | Russia & the CIS | Middle East & North Africa Ka-band: Linear Ku-band International: 10 Ka-band: 4 (250MHz) SES Proprietary and Confidential | 14 ASTRA 2E | 28.2/28.5°E ▲ Delivers DTH (Direct-to-Home) broadcast services in the United Kingdom and Ireland in both Pay-Tv and Free to Air segments ▲ Provides enterprise VSAT, government and broadband services in the Middle East ASTRA 2E Europe Ku-band beam DELIVERING CAPACITY OVER Launch date Launch vehicle 30 September 2013 Proton Breeze M EUROPE AND MIDDLE EAST Design life Satellite manufacturer 15 years Airbus Defence & Space Coverage Polarisation Total transponders Europe | Middle East Ku-band: Linear Ku-band Europe: Up to 52 Ka-band: Circular Ku-band Middle East: Up to 24 Ka-band Europe: 4 (250, 500 & 600 MHz) SES Proprietary and Confidential | 15 ASTRA 5B | 31.5°E ▲ Serves to extend transponder capacity and geographical reach over Eastern European and neighboring markets ▲ Provides DTH (Direct-to-Home), Direct-to- Cable and contribution feeds to digital terrestrial television networks ASTRA 5B High Power Ku-band beam REACH NEARLY 16M HOMES IN Launch date Launch vehicle 22 March 2014 Ariane 5 ECA EUROPE Design life Satellite manufacturer 15 years Airbus Defence and Space Coverage Polarisation Total transponders Europe | Russia & the CIS Ku-band: Linear Ku-band: 40 Ka-band: Circular Ka-band: 6 (500 & 600 MHz) SES Proprietary and Confidential | 16 ENTERING THE GOLDEN AGE OF VIDEO VIDEO MARKET IS THRIVING WITH Content Increasing Digital TV consumption appetite homes exploding for HD yet to come Sources: SES, Ampere Analysis, Dataxis, Cisco, Ovum SES Proprietary and Confidential | 1717 TV WATCHING FREQUENCY AND PREFERENCES IN BULGARIA How much time do Bulgarians spend watching TV? What type of content do Bulgarians prefer to watch? • During weekdays, 44% of Bulgarians spend 2-3 hours per • 81% General audience/ entertainment day watching TV, while 31% of them spend 4-6 hours per • 59% Movie channels day in front of the TV. • 52% Documentary channels • During weekends, 38% of Bulgarians spend 4-6 hours • 42% News channels watching TV, while 27% spend 2-3 ore. TV Consumption Index in Bulgaria, 2016 18 TV Remains Key Form of Entertainment In the Evening 40% TV set TV Streamer & PC Follow TV trend Tablet 35% Key in the evening Smartphone 30% Streaming box/stick Tablet Smartphone 25% Important at Ascends during day Breakfast and at lunch 20% 15% 10% 5% 0% 6am - 9am 9am - 12pm 12pm - 2pm 2pm-5pm 5pm-8pm 8pm-12am 12am-6am Source: Ampere Analysis 2017 – Based on 11 markets across Europe, USA, Brazil 19 Linear TV Watched by All, Millennials Included! LINEAR TV LINEAR TV 67% 45% 3% 4% 25% 27% 42% Linear TV (non-live content: 35+ AGE MILLENNIALS movies, series, etc.) 28 hrs per week 34 hrs per week 46% 4% Recorded Linear TV 3% Live Content via Linear TV Live Content via OTT 16% (UGC, Live Events & Sports) 19% 6% VoD 5% Others Sources: Ericsson Consumer Lab 20 The Winning Strategy: Offering Ubiquitous Viewing Experience How important is HD quality for Bulgarians? • 35% declare HD is very important for choosing their next TV set • 35% consider HD content very important in the TV provider choice • On a scale from 1 to 5, Bulgarians rate 3.8 their satisfaction with the HD channels offer they currently have 21 HD Drives TV Revenue Quality ads value HD image quality enhances the experience A differentiator A rich HD offering appeals to the consumer A revenue generator Customers are willing to pay for HD channels Advertisers favors it Commercials in HD are more appealing and effective Future proofing HD is the future, today – be prepared for UHD tomorrow 22 SES Video: Service & Solution provided by MX1 Infrastructure Customer Experience 23 Serving the Evolving Needs of our Customers Service & Solution 24 Every day MX1: Distributes Manages Syndicates Delivers Delivers playout of content to 2,750+ 500+ 120 VOD 8,000+ 500+ TV channels channels platforms hours hours of streaming video of premium sports & live events Worldwide: ~600 Employees | 16 Offices | 6 Media Centres 25 Content owners MX1 Platforms Broadcasters/TV channels Optimised content management Cable/Satellite TV & distribution solutions to any Rights holders screen anywhere Free to air Sports organisations Powerful value-added services IPTV Online content creators Innovative monetisation Online video platforms TV service providers/ opportunities Mobile operators distributors Robust global networks Social media platforms Content aggregators Proven cloud technologies 26 Delivering Scalable Linear/Non-linear End-to-end Solutions • MX1 360 - MX1’s innovative end-to-end media service platform • Enables leading media businesses to manage, deliver & monetise content • Full transparency & total control • All MX1 services are enabled through MX1 360 MX1 360 Advanced Content Content content Channel VOD/Online distribution aggregation management playout video services (Sat/Fibre/IP) 27 Combining MX1 services & SES reach to deliver the best viewing experience across all devices Together, we leverage our combined wealth of experience and expertise to offer the ultimate in viewer experience, global reach and speed to market. 28 THANK YOU SES Proprietary and Confidential | 29 .
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