China BDM, 22 – 29 November 2018 Guangzhou, Beijing and Xi'an
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China BDM, 22 – 29 November 2018 Guangzhou, Beijing and Xi’An China is the most valuable Gain greater visibility for your Scotland welcomed our first Price market for international company and expand your direct service between Beijing tourism expenditure with reach in a key international and Edinburgh by Hainan £1,250 + VAT per partner US$261.1bn spent abroad in market - Visits from China to Airlines in June this year. It 2016 by Chinese travellers UK have more than doubled represents a gear change for Deadline to apply with 12.5% more planning to during the last 10 years. Chinese tourism to Scotland. (+143% vs. 2006 IPS). head abroad. 3 September 2018 VisitScotland will partner with China Great product feedback from Target Audience Hainan Airlines during the tour operators and their Beijing leg of the BDM, so the Business clients can help shape your SME’s who offer unique experiences are event will primarily target Development offering to better match particularly sought after from our Chinese travel trade selling Scottish Chinese visitor needs and Mission buyers. Further advice can be given by your products. expectations. Industry Relationship Manager. To support suppliers with Partnering with tour operators “The support from and BDM familiarisation we from cities across China, we've experience with VisitScotland include a welcome dinner on already seen visitors becoming has been second to none – the Previous BDM participants include the first night, as well as more adventurous with organisation, the contacts and Hamilton & Inches, Diageo, Fairmont St access to the St Andrews Ball, extended travel itineraries. the experience so far could not Andrews, JACTravel, Trump Turnberry, Loch to engage with travel trade have happened without and Airline partners. them.” Ness by Jacobite, David Urquhart Travel, Royal Highland Hotel, Historic Environment Scotland, Royal Edinburgh Military Tattoo China BDM, 22 – 29 November 2018 Guangzhou, Beijing and Xi’An The China BDM provides a unique platform for Scottish destinations, products and suppliers to do business Due to a limited number of places being with VisitScotland’s key accounts and top tour operators from China who have particular interest in group available, significant demand is expected. tours, FIT, luxury and niche product development, i.e. golf, whisky etc. Please speak to your IRM to discuss further and A copy of the market profile of Chinese visitors to Scotland can be found on visitscotland.org. register your interest as soon as possible. For reference, our BDM takes place alongside VisitBritain’s ‘Destination Britain China’ event taking place in Sanya on Hainan Island from 19-22 November 2018. 2018 Opportunity pricing ➢ BDM - Guangzhou, Beijing and Xi’An: £1,250 + VAT per partner The cost includes accommodation between 22 - 29 November, domestic flights within China and access to the St Andrews Ball in Beijing. Please note: Flights to and from China, airport transfers on arrival and departure and all other expenses out with those listed are not included. Registering your interest does not guarantee a place on the BDM; please do not book flights until your participation has been officially confirmed by VisitScotland. Places are limited and all applications will be evaluated shortly after the closing date. .