Bazaar TM 18

VOL - 15, ISSUE - 38 22 December - 29 December 2019 10 5 Limited time OFFER ‘Klub Nostalgia’ holds a Rich

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The musical evening in progress. INSET – Col DPK Pillay, Shaurya Chakra having a tete-a-tete with Nasreen Ahmed (Mohd Rafi's daughter)

t was a spectacular musical evening at Pillay, Shaurya Chakra, a celebrated Yashwant Natya Mandir in Matunga on soldier of the Indian Army and two I20th Dec, Friday paying rich tributes to disabled soldiers (Sepoy Tapas Roy and the legendary singer, Mohd Rafi on his Sepoy Anil Kachchi) from the Paraplegic 85th birth anniversary. All-time great Rehabilitation Centre (PRC) in Pune, were musical hits from the fifties, sixties and felicitated in the event. The audience gave seventies regaled the audience to applaud them standing ovation for their bravery to live singing by talented singers. and the contribution of the Indian Army in Powai-based 'Klub Nostalgia', which serving the nation. conducts vintage Bollywood songs of Present on the occasion were daughter yesteryears presented its 289th show for and son-in-law of Late Mohd Rafi, Nasreen the 'Fauji Foundation of India' and 'World and Meraj Ahmed, making the occasion of Mohd Rafi Welfare Foundation' for pertinent. raising funds for disabled soldiers of Continued on pg 4.... Indian Army. The Guest-of-Honour for the evening was Col DPK Buy / Sell / Rent in Thane Hiranandani Estate Rodas Enclave One Hiranandani Park Saikrishna Property Solutions 9833016695/ 9892650798

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Buddhay Royal Enterprises FEAST HOUSE [A Real Estate Firm] A Name ‘U’ Can Trust Home Made Mini Meals Spot the Difference - Answers BUY/ SELL/ RENT (Lunch & Dinner) (1) Smurf's eyes are turned upwards (2) Flower on the ground is missing (3) Residential & Commercial & Mouth Watering Snacks. Top rose has leaf on the stem (4) Smurf's right trouser has a patch spaces In Hiranandani, Fresh UNDHIYA available Raheja, Nahar, Lake Homes, (combination of fresh L&T & JVLR seasonal veggies and Editor: Seema Srivastava. Published and Printed by Prasoon Kumar mouthwatering Muthiyas) on behalf of Alabama Multitech Pvt. Ltd., 601, Glen Heights, Hiranandani Gardens, MAHA RERA REG NO : Powai, Mumbai - 400 076, Tel. : 98200 01918 A51800002466 SPECIALIZED IN Printed at : GUJURATI SNACKS Mid-Day Infomedia Ltd, R/847/3. TTC Industrial Area, MIDC, Rabale, Navi Mumbai- 400 703 Add: 1068, Heera Panna Shopping Centre Contact : Krishna RNI No MAHENG / 2005 / 14469 98217 87088 ART JEWELLERY TRAVEL JEWELLERY 86550 50880 / 98210 51947 Free Home Delivery Advertising & Marketing Franchisee : Allegro Infomedia Private Limited

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BE A REPORTER - Living in Powai and you find something that pricks your conscience that concerns all. Bring the matter to us. Call 98200 01918 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 3 Your Friendly Community Newspaper 22 December to 29 December 2019 Powai English High Western India’s first NABH accredited superspeciality hospital School Students Secure 1st Prize in

TM Student Reporter Your family Superspeciality Hospital Science Fair

he Powai English High School's (PEHS) secondary section had presented two projects at the BMC TScience Fair under the banner of 'Science and Technology for Permanent Progress,' held at the DAV college in Bhandup on December 10 2019, with PEHS competing against more than 70 schools. The Junior Group got 1st prize for the project 'Hidden Eye' on transportation. The children who participated were Falak Khan, Swati Thootey, Suhana Yadav and Ishika Sharma along with the science teachers Shivam Singh, Betsy Benny, Manju Singh, Maya Sahajan, Lauraj Rane, and Pramila Atkare. Shirley Udaykumar, the Headmaster of the PEHS, secondary section said, “The Project 'Hidden Eye', shows how safe can transport be; it shows the new technique that can be implemented while crossing.” Powai’s Corporator Presides over ‘Anti

Plastic’ DriveStaff Correspondent h a r a t V i k a s BParishad, a pan India based N o n G o v e r m e n t a l O r g a n i s a t i o n (NGO) working towards nation building spear headed an 'anti- plastic' campaign a t t h e I I T vegetable market. The social group distributed 350 cotton bags and made those in attendance pledge that they abandon single use plastic, (by signing written oaths). The event aimed at spreading awareness about the “ills of using plastic” and “how it affects the environment,” with Powai's corporator Vaishali Patil, addressing the gathering saying, “We should not utilise single use plastic as it hampers our environment and disrupts the ecosystem and the lives of other living organisms. I urge all those present hear to abandon plastic and use cloth instead, I also would like to request that you all spread the message to your near and dear ones, so that we may achieve our mission of a plastic free India!” The event was attended by the NGO's senior members including Prant Secretary Mahesh Sharma, President Dipti Choudhary, Vice President Bhatt, Women's representative Shashi Rathore and other members.

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ To get ‘Planet Powai’ regularly contact your newspaper vendor or SMS at 9819613974 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 4 Your Friendly Community Newspaper 22 December to 29 December 2019 SM Shetty Students Awarded PEHS Crowned as Best School as ‘Best School’ for the 8th in ‘S Ward’ Staff Correspondent

Time in a Row! Bhagyashri Jadhav to the 12 at DAV High S c h o o l & J u n i o r College, Mulund. The objective was not only to inculcate a scientific attitude and research-minded ness but also creating te a c h i n g a i d s . I t involves students to participate in acti- vities to understand the cognitive, affec- tive and psycho- motor aspects of the task.” “Our school for M Shetty earned the distinction of the eighth consecu- being the 'Best School' for the eighth tive year has bagged the 'Best School' title Stime in a row, despite facing stiff amongst some of the most renowned competion from other renowned schools, schools in the S ward. Despite the stiff within the S Ward. Students from SM competition this year and the higher level Shetty presented state of the art scientific of projects presented, our school shone projects at the S Ward science exhibition bright because of our constant and held between December 10 and 12 at the dedicated commitment to quality.” DAV High School and College. The school gave full credit to its S p e a k i n g a b o u t t h e s c h o o l s teachers saying, “The credit goes to our achievement, SM Shetty authorities have teachers and students who have been said, “We, here at Bunts Sangha's S. M. working incredibly long hours to present Shetty High School and Junior College the projects. We must also mention here firmly stand by this principle with our the mentorship of our beloved Principal, constant breakthrough scientific projects Seema Sabhlok, with whose motivation designed towards solving many of the and guidance we were able to add the problems faced by the world today with winning touches. We also thank the he Powai English High School prize and one second consolation prizes. the hope that they can be implemented in- management, heads of departments and (PEHS) Primary Section has set yet In memory test, recitation, story narration, field. Our dedication in this area has not parents who are our backbone and Tanother record, this time earning drawing, collage competitions.” gone unrecognized at the Ward Level strength.” the distinction of being titled the 'Best Latha Prasad Pillai, Headmistress, Science Exhibition held from December 10 School.' Speaking to Planet Powai about went on to say, “This is the ninth the schools achievement Binu Nair from consecutive year PEHS has achieved the PEHS says, “We are proud to announce that prestigious quality mark. Our school has PEHS has been awarded with the best been accredited by Municipal Corporation Cyber Safety NGO, WACA, Holds school award for their commitment, of Greater Mumbai (MCGM), Deputy dedication of competitive curricular and Education Officer Kirthivardhan, Beat co-curricular activities in 2019-20 by ‘NST’ wards Rina Warke on December 13, Cyber Security Workshop at SM showcasing their talents and securing 2019 on the same day teaching aid eight first prizes, three second prizes', e x h i b i t i o n s w e r e d i s p l aye d a n d two-third prizes, one first consolation demonstrated. ” Shetty College Muskan Chourasia ...continued from front pg omen Against Cyber Abuse b r i e f i n t r o d u c t i o n a b o u t WA C A ( W A C A ) F o u n d a t i o n i n Foundation and cyber abuse. She also ‘Klub Nostalgia’ holds a Rich Tribute on Rafi’s 85th Birth Anniversary Wassociation with Internal spoke about anti-bullying laws with recent Complaints Committee (ICC) and Women examples, history of cyber-crime, KBC Development Cell (WDC) organised fraud, fake placement agency and ended workshop on Cyber Security at SM Shetty with a note on 'practising self-saving.' College of Science, Commerce and API Vishal Gaikwad did a practical Management, Powai, Mumbai on Friday, session with teachers and students. He December 13, 2019. gave them tips on how to be self-aware, The workshop commenced with secure oneself and what details are felicitation of esteemed guest (advocate) required by police if any cybercrime Dr. Prashant Mali (advocate at Bombay happens. Nitasha explained the Cyber Court, International Cyber law and privacy morphing and body shaming. law expert), Vibha Singh (journalist and T h e c y b e r w a r r i o r s o f WA C A founder of WACA Foundation), Assistant Foundation took pledge to keep ourselves Police Inspector (API)Vishal Gaikwad secure and fight against cyber bullying. At (Cyber Police, Bandra) and Nitasha. It was the end of the session, Raj Rajpal followed by lamp lighting and Principal of demonstrated some physical tactics to SM Shetty college addressed and save ourselves during emergency welcomed the guest and audience. situations. The workshop helped the (Adv) Dr. Prashant Mali Spoke about individuals to understand cyber crime and Rafi's Daughter, Nasreen Ahmed, Venkitachalam (folded hands) and singers posing the data theft, WhatsApp pornography what precautions should be taken on an with disabled soldiers, Sepoy Tapas Roy and Sepoy Anil Kachchi from the Paraplegic and emphasised on developing and individual level. maintaining 'cyber security culture.' He Rehabilitation Centre, Pune at the Yashwant Natya Mandir also suggested to make codes and ethics of Contact:[email protected],wacacell@gmail. Venkitachalam of Rafi Foundation extolled the “voice of God”.The event was sponsored by Life using social media. Vibha Singh gave a com virtues of Mohd Rafi for his charitable nature and Insurance of India (LIC), Coca Cola India, GHP being a simple soul. He referred to his talent as the Corporation and Union Bank of India.

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BE A REPORTER - Living in Powai and you find something that pricks your conscience that concerns all. Bring the matter to us. Call 98200 01918 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 5 Your Friendly Community Newspaper 22 December to 29 December 2019 Kalaangan Celebrates Seventh Edition of ‘Nazaaqat’ - An All

India Festival Staff Correspondent

rt and culture aficionados were in explained wonderfully by the dancers for a treat at the Veer Savarkar themselves, which engaged the audience AAuditorium, Dadar on the 14th of completely. December, Moli Siddharth and her Powai- Even the Gats, which are usually based dance institution Kalaangan paid presented as separate presentations obeisance to her Guru, Late Padmashree about one particular object or feeling, Damayanti Joshi in the Seventh edition of were woven into a beautiful story by Moli the All India Kathak Dance Festival Siddharth, of a woman who first does her Nazaaqat. Shringar, then takes her Ghungat, then The festival, which every year makes and wears her Gajra and finally witnesses the confluence of different goes to meet her beloved who she shies styles and nuances of Kathak, featured away from. The next ensemble to perform some of the renowned Gurus of Mumbai was the disciples of Lalita Soni. She and and their ensembles. Coming from her students performed a set of traditional a n d e v e r y p r e s e n t a t i o n w a s participants, Moli Siddharth spoke about different genres, all of them presented Teentaal bols, Todas, Tukdas, Gat and representative of an old bol and at the the need to get together and work towards their interpretation of the word Nazaaqat. Tatkaars. same time had her own take on it. She keeping the dance form of Kathak both This year's festival featured two upcoming Pooja Pant, had arranged a bouquet of presented famous traditional bols of contemporary and relevant to today's day artistes and their ensembles as well as t r a d i t i o n a l p e r f o r m a n c e s i n a Kathak through Abhinay, showcased and age while keeping the traditional showcases by Kalaangan and Guru Moli performance called Shrinkhalaa. She and national integration through a beautiful universal elements of the dance form alive. Siddharth. her disciples performed some traditional garland of different taals performed in the “This was an extremely relatable show Senior disciples of Moli Siddharth pieces in Teentaal, a Tarana in Ektaal and same bol, transformed sound based for even those of us who know next to were the first to perform. Resplendent in Pant brought the elements of Nazaaqat Tihaais to word based Tihaais to talk about nothing of Kathak. We loved the 'I Love you their sarees, which was a fitting tribute to alive through an old Thumri composed by t h e L u c k n o w G h a ra n a l e g a c y o r tihaai' (presented by Moli Siddharth) but Damayanti who performed in sarees Bindadin Maharaj. mythological books and so on. really were moved by Draupadi as well,” herself, they brought alive the old-world Guru Moli Siddharth, stood out Her last performance, Draupadi, which said an uninitiated member of the charm of the Kathak performances, while amongst the performers when she she was actively encouraged by Damayanti audience. “Every dance troupe was incorporating some new versions of the presented her nuanced performance Didi herself to perform, was spellbinding. different even though they were traditional bols beautifully in the showing her glimpses of her vast and There was not a dry eye in the audience as performing the same dance form. This performance. This was a complete varied learning experience, directly and everyone witnessed the inner pain and shows the depth of the form that is performance starting with Thaatand indirectly from what she termed as “the conflict of Draupadi as she is humiliated in Kathak,” said another enthusiast. One Rangmanch Pranaam, moving on to Today, four pillars of Gharana” court by her own relations. The evening hopes to continue watching such Paran, Kavityaand ending with Gatand (Achchan Maharaj, Lachchu Maharaj, ended with the felicitation of the Gurus wonderful examples of various styles of Tatkaar. The highlight of the performance and Birju Maharaj). The and the distribution of certificates to all Kathak co-existing, while making their was that every Bol was introduced and beauty of her performance was that each the participants. While thanking the difference felt.

Hiranandani’s Eldora Celebrates an Enchanting Christmas Staff Correspondent ne of the most enchanting things light it up. This was a moment of absolute Christmas themed game of Tambola for about this season is the Christmas awe and delight for the children and all that livened up the entire evening. OTree, and so the members of grown-ups alike. The decorated and lit And just like a Christmas postcard, the Eldora organised an evening to decorate Christmas Tree then became the ideal Eldora lobby was a sea of red, green and the Eldora Christmas tree while bonding backdrop for selfies and groupies. white and all things merry and bright! with family and friends - an activity The children's choir trained by The joy of Christmas is family and the inspired by the spirit of the season and a residents, put up a small musical Eldora family extended the celebration timeless tradition. Over 70 children from performance, singing classic Christmas into day 2 with a fun fair – a fun family the age of 14 months to 16 years carols for the parents and grandparents e v e n i n g w i t h f o o d , g a m e s a n d gathered around the Christmas tree and who also sportingly joined in the fun. merchandise stalls. Christmas cookies, decorated it with ornaments. The Secret Santa (parents) had left gifts for cakes, chaats, pancakes, chocolates, pav children, dressed in Christmas costumes, each kid that was not naughty and fairly bhaji, dahi vadas, salads, soup, French thematic colours and accessories from nice through the year. The children were fries, nachos, nuggets, pizza's - food for headbands to Santa caps and even in suspense and waited with bated young and the not so young! Games stalls Christmas inspired hairdos. breath till their names were called out to set up by the children brought out the They indulged in face painting and receive their present. The excitement competitive best amongst the kids and body art tattoos that members of the was palpable. Cookies and milk with the grownups alike and it was difficult to society wholeheartedly offered to door brownies baked by a member – another tell them apart. the kids. Once the Tree was decorated by treat of the season was served to all the each child, there was a countdown to children. This was followed by a Continued on pg 6....

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ To get ‘Planet Powai’ regularly contact your newspaper vendor or SMS at 9819613974 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 6 Your Friendly Community Newspaper 22 December to 29 December 2019 Odyssey-1 Building Celebrated Annual Day with Pomp and Bollywood Theme Speaking Staff Correspondent & emcee of the evening. Minister Naseem Khan to Writing There was DJ and music the event as guest-of- By Mrs. Asha Kapoor too. Members had a blast honor. It was brought to his Veteran Educationist and enjoyed dancing on notice the menace caused the dance floor. b y t h e p u b s a n d A n y e v e n t i s restaurants that have come TIPS ON ENGLISH SPEAKING i n c o m p l e t e w i t h o u t up in Delphi building delicious food. Here too recently. Naseem Khan Series - 838 m e m b e r s e n j o y e d promised the members sumptuous and large that he would look in to the TIP 1 spread of delicious food matter and assured all the Verb Phrase is a group of words that does the work of a verb. They help required to contain w h i c h h a d b o t h are also called Phrasal Verbs which mean that they have verbs in vegetarian and non – the menace. Kumar Katara also spoke to the senior them. vegetarian varieties e.g. - He got through the examination. accompanied by mock Inspector of the Powai tails and cocktails. police station Anil Pophale TIP 2 Honorary Secretary of and urged help from the police to curb the menace. Word Formation. the society, Kumar Katara e.g. - angel (noun) eye (noun) d y s s e y - 1 i s a d i f f e r e n t e r a s o f invited Ex-MLA & Union angelic (adjective) ocular (adjective) housing society in Bollywood movies. OH i r a n a n d a n i D a n c e s w e r e w e l l TIP 3 G a r d e n s P o w a i choreographed and Correct / Incorrect: w h i c h c e l e b ra t e d i t s performed by talented Incorrect : It don't make any difference. building day (Annual day) a n d a c c o m p l i s h e d Correct : It doesn't make any difference. with lot of fun and pomp on members themselves. Incorrect : We seen the parade yesterday. S a t u r d a y , t h e 1 4 t h Couple of old melodies Correct : We saw the parade yesterday. December 2019 at their were rendered by gifted Mrs. Asha Kapoor is a Senior Citizen, in the teaching field for last 41 years and the Ex- premises. s i n g i n g d u o An ja l i Principal of Holy Family High School, Andheri. She has authored many books for K r i s h n a a n d P u n i t School syllabi. She is the director of Samsika Academy of Brand Management. She has The theme for the received the 'State Award' for Best Teacher in 1995 and 'Mayor's Award' for Best evening was BOLLYWOOD Krishna. Kids of age Teacher in 1991. She can be contacted at email [email protected] and NITE. The residents of this group between 5 to 10 [email protected] or Call 9821163110'. housing society attired in years also showcased their best attended the their talent through a ...continued from pg 5 e v e n t w i t h l o t o f beautiful performance. enthusiasm and joy. The Cultural event was Hiranandani’s Eldora Celebrates event began with a very followed by an evening melodious welcome song of fun filled games for an Enchanting Christmas by kids. This was followed kids and couples which Merchandise stalls of knick knacks, home decor, by dances, on songs from wa s h o s te d by t h e jewellery, clothes and even exotic plants were a treat for shoppers who didn't have to look to far for their gifts this season. It isn't truly Christmas if there isn't sharing and selfless giving - the society partnered with Shakti Love, a Personal Perspective (LCCWA) an NGO that empowers underprivileged w o m e n w i t h s k i l l s t o do fun stuff with, someone who philosophical. To which I responded augment their income and listens to you whenever you need saying, “It's just right”. My friend, set up a stall for them to sell it. And all of this seems good for unknowingly so, probably resonated their wares of hand painted one's mental health. And that's all what's on a lot of minds. People may pots, dupattas and bags. This he could come up with, since he have reached such a point now, that stall was a hit with the h a d n ' t b e e n i n a h e a l t h y what love really is, has likely become women of the society not just r e l a t i o n s h i p h i m s e l f , a n d more of just a word and less of an in spirit but in sales too! wouldn't really know much. A emotion. My friend used my asking Spreading the cheer of the gentle 'hmmm' from me prodded him a simple favor as a means of season here's wishing you a him to continue to express. expressing the juxtaposition of his blessed season with hope He responded saying that his own experience and that of his and happiness, from our personal experiences told him a parents. Eldora family to yours - here are times when we seek different story. But then, he We do live in a world which is compliments of the season! h e l p f r o m o t h e r s f o r looked at his parents. He saw 31 years under constant turmoil or constant Tinspiration to write. 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To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ BE A REPORTER - Living in Powai and you find something that pricks your conscience that concerns all. Bring the matter to us. Call 98200 01918 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 7 Your Friendly Community Newspaper RCML Holds Inter-School Sports Sony Music Distributes Powai Singing

Competition for Tribal Students Sensation's Indie-Pop Remix! Aritra Banerjee Darshini Parekh owai-based musician and (RCML)Vikram Swaroop, YouTuber Anushka R. set a who was the Chief Guest, Pb e n c h m a r k f o r y o u n g while Barak Bharse and musicians to follow by recreating the Vishnu Ravate, who are country's first Indie Pop song, 'Dum national level tribal players, Tara 2.0' in collaboration with the were guests of honour, who classic song's original artist Suchitra had come to grace the event Krishnamoorti. The collaborative and carried the sports torch. effort was made possible with the This day highlighted the support of a talented team of n e e d f o r s p o r t s a n d musicians; Shubhrangshu Biswas development of children in (Rapper) with the song being a s p e c t s b e y o n d t h e produced by Gibson George, classroom. There were Sampath working on the project as s p o r t i n g e v e n t s l i k e lead guitarist, while Sumanth Shetty k a b b a d d i , k h o - k h o , was responsible for sound mastering. 100metersrunning, cross W i t h t h e s u r g e i n c l a s s i c country running etc. which Bollywood songs being remixed and all the students participated used in new movies, Anushka with lot of vigour and embarked on a journey to recreate he much awaited first interschool enthusiasm. Students and umpires were the classic Hindi pop song 'Dum Tara.' sports competition for all the tribal excited to wear sport caps, hats and t- Taking the popular song and Tschools of Zilla Parishad at Dahanu shirts sponsored by the club. Once the transforming it to music that will cater to on to speak very highly of the young artists Taluka was held on Sunday, December 8, sports events began, the air was filled with today's youth, while preserving the talent, saying that,“She (Anushka) is a very 2019, with great zeal, excitement and cheering and tons of encouragement for essence of the song. talented musician/singer and her voice frolicsome atmosphere. Over 600 people the children. Bananas, biscuits, juices, Speaking to Planet Powai about what gives Dum Tara an added freshness. It was a t te n d e d , i n c l u d i n g t h e s t u d e n t glucose powder and lunch were served to prompted her to embark on this creative a pleasure collaborating with her and I participants, teachers, guests and all. endeavour, Anushka says, “I have always hope this is the beginning of many pop hits organisers. been very inclined towards Indian Pop being revived and introduced to today's It was then followed with the prize generation of music lovers!” The opening ceremony kicked off at distribution ceremony, where the Chief right from the 90's and to work with 9:30 in the morning with a welcome song Guest and the Guest of Honour awarded Suchitra has been a dream come true. Big Anushka spoke about her experience and pledge by the students. This was trophies and medals to the winners of the fan girl, since forever. This age is full of cool working with her icon saying, “That was an followed by the flag hosting and official various sport-events. The day ended with surprises and changes in the industry - a absolute dream come true!” The remix opening blessing by the oncoming mesmerising traditional tribal Tarpa recreated Indian Pop Song would be super (Dum Tara 2.0) is now launched under the President of Rotary club of Mumbai Lakers Dance which left the audience in awe. unique since its untouched territory. I was banner of Sony Music and is available on so excited when she said yes.” When asked their YouTube channel and other forums. why she specifically chose 'Dum Tara' the up and coming singer said, ‘Nukkad Natak’ Brought Back “Dum Tara, has a special connect with me, it is my favourite song out of Suchitra to Life with Play on Waste Mgmt K r i s h n a m o o r t i ' s v a s t Nikita Gundecha discography.” When asked about how alien concept for them. she managed to convince The person enacting as a Suchitra Krishnamoorti to waste picker, who talked collaborate, Anushka said, a b o u t s e p a r a t i o n o f “She was very excited about hazardous waste like the project, as it was a unique broken glass, sanitary idea and had not been pads etc. and how it could attempted before.” Anushka b e d a n g e r o u s f o r told Planet Powai that the individuals working in project was arduous and waste collection. The took around four to five street play was mainly months, however the end designed to enlighten result was absolutely worth people about the benefits t h e e f fo r t . T h i s p a p e r of waste management, reached out to Suchitra types of waste segregation Krishnamoorti, in order to and aftermath of mixed understand what prompted waste disposal. Saahas her to be a part of this rather NGO team later interacted unique music mix, to which eople gathered to watch the w i t h p e o p l e a b o u t the seasoned singer replied energetic presentation on waste reducing waste and sorting out most of it saying Pmanagement. Actors performed so that it does not contribute in the rising “ T h e r e h a v e b e e n various spoof songs to point add dumping mountains. remakes galore of Indian hit people who you are ignorant and never This street play/Nukkad Natak was film songs especially over the segregate, recycle or compost their waste. performed on the streets of Hiranandani last few years. But never was A character dressed as Mother Earth gardens, Powai near D-Mart by that honour accorded to showed the sufferings of earth faced theatre group. Saahas has been running a Indian pop music. Which is everyday due to irresponsible ways of program named Back 2 Earth in Powai. It is why I was delighted and handling waste by societies. There were an initiative with the objective of driving responded immediately moments of laughter when a scene source segregation of waste and when Anushka R. contacted showed BMC officials penalizing a society composting of biodegradable waste, me on Instagram telling me for not composting their biodegradable supported by Credit Suisse. how much she loved Dum waste. Tara, my pop hit from the There were songs specifically targeting If you wish to enroll your society, reach out on 90's, and that it was her people who are well organised in every 9820842420 or [email protected]. dream to do a remix.” other thing but waste segregation is an The eminent singer went

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BE A PARTNER IN A NOBLE CAUSE Powai’s Porcelain Artist Shares

“HELP GIVE THE GIFT OF SIGHT" her Creative Journey Staff Correspondent onika Agarwal is a Powai-based porcelain artist and entrepreneur Mwho specialises in designing and crafting Porcelain products. She runs her creative enterprise through her website: monikaporcalinepainting.com. Speaking to 'Planet Powai' about how she began her journey and why Monika said, “It all started about 30 years ago. I was only 10, when I painted my first canvas. At around 17 I had mastered textile designing.” Following her marriage, Agarwal shifted to her city of dreams, 'Mumbai'. It was here that she came across various kinds of art forms most notably porcelain, a medium she quickly developed an VISION FOUNDATION OF INDIA (VFI) founded by affinity towards. “I was absolutely eminent eye surgeon, Dr Kulin Kothari, works dedicatedly mesmerized by this medium and quickly go addicted to it, its s from there my towards reducing CURABLE BLINDNESS in India among the journey as Porcelain artist truly started!” way that compliments one another. She socio-economically deprived sections of our society. Their work said Agarwal. owes her success to her unbridled passion, comprises of following major projects: Following her newfound fascination laser like focus and the unparalleled towards this medium, Agarwal soon found support her parents, husband and herself a Porcelain teacher in Mumbai. children have provided. Speaking about her goal she says,“It is my lives aim to RASHTRIYA NETRA YAGNA After getting a firm grasp on the art form, she travelled across the country, in order nurture artists who are full of passion and Under this project VFI aims to conduct 1.1 million free eye to master different skill sets required to enthusiasm, after all a painting has a life of its own that derives from the painter's surgeries by year 2026. 3,60,528 free eye surgeries have been enhance her skills. She then extensively travelled across the globe and refined her soul.” She was also the only Indian jury conducted all over the country under this project till date. techniques. “One must work and dare if member at the esteemed Italia show in One really wants to live” she says! May 2019. She had demonstrated her own technique on porcelain in Portugal where MUSE (Mumbai Urban Slum Eye Care) Monika rubbed shoulders with some of she shared the stage amongst renowned the finest artists in the world and has international artists. Under this project, accessible and quality eye care is provided in aligned her passion and profession in a slums of Mumbai through MUSE centres. IIT-B Stands in Solidarity with Students SUGAR-N-SIGHT This project envisages to screen and treat Diabetic retinopathy Protesting CAA Across the Country amongst underprivileged sections all over the country with the Staff Correspondent use of tele-medicine and articial intelligence. Many hands are ith nationwide f a b r i c o f t h e I n d i a n required to give the gift of sight to needy! student protests Constitution and the idea Wsweeping the of citizenship in India. country, IIT-B students It directly violates To know more about this noble work and how you can help stood in solidarity with Article 14 and Article 15 of Log onto - www.visionfoundationondia.in fellow students studying the Indian Constitution, Contact - 9819511130/ 59/ 44 a t t h e J a m i a I s l a m i a which guarantee equal University to protest status and protection by Email Id - eyecare@visionfoundationondia.in a g a i n s t t h e C i t i z e n law irrespective of any Amendment Bill (now religion. This will clearly PLANET POWAI Newspaper supports this noble iniave and request Powaiites to be part this anact), which makes it easier for the non- rip apart the foundational secular ethos of Muslim immigrants from India's three our nation. How can a nation that Muslim-majority neighbours – Pakistan, proclaims itself as a secular republic treat Bangladesh and Afghanistan – to become p e o p l e f r o m d i f f e r e n t r e l i g i o n s Six Guards held for Burgling Flat citizens of India. Though the act doesn't differently?” Staff Correspondent spell it out clearly, but the fact that it CAB will be the last nail in fulfilment of entitles Hindus, Sikhs, Buddhists, Jains, the ideological project of Hindu Rashtra.” ix security guards working with a guards had entered the building around 2 am Parsis, and Christians facing religious housing society in Marol were recently on November 2 and were seen leaving with a “When the government should be worried persecution in the three nations, to seek about rising prices, economy, budget cuts Sarrested by the Powai police for stealing bag at around 3.45 am and that confirmed Indian citizenship, highlights the exclusion robbing cash and valuables worth `52.51 lakh their role. Police teams were formed and sent for education and health, government's from a businessman's flat soon after he left on to Nepal assuming that they would try to flee of Muslims. This has been the second interest in resource-consuming registries a trip with his family in November. CCTV to their hometown. protest In Mumbai's premier technology that utterly disrespect public money, time footage showed a team of 9 men - four Subsequently, police apprehended the institute, with first being in response to the and lives lost in detention camps are security guards and their five accomplices - four accused from the Nepal border and suicide of IIT-Madras student Fatima strongly condemnable,” said a student. committing the crime. While six have been booked them under relevant sections of the L a t h e e f d u e to “ h a ra s s m e n t a n d “The CAA seeks to fundamentally alter arrested by the police, making a recovery of Indian Penal Code for theft (section 380), discrimination.” the idea of India and Indian citizenship cash and valuables worth `10.53 lakh, police house trespassing (section 457) and common The protest against the “fascist act” through inclusion and exclusion based on are on the lookout for three others. intention (section 34). Meanwhile, a search was organised under the aegis of the 'IIT- The complainant, Vikas Kusarkar, who for the other five accused, including the one's religious identity. This explicitly Bombay for Justice', a student group communal legislative measure with a runs an auto spare parts outlet in Kurla, lives mastermind was underway. The interrogation following the IIT-Madras students suicide. in a first floor flat at Mount View Apartments in of the accused also led cops to the two main specifically anti-Muslim positioning is a Bhavani Nagar, Andheri (E).He had gone for accused Lakshman Tamatta (45), who was The student organ comprised of students step towards the Hindu nationalist vision an eight-day trip to Dubai with his family on arrested from Jamnagar in , while from the North East Collective, the of the ruling BJP”.The student protest was November 1. His house was burgled the next Prakash Luhar (33) being picked up from New Ambedkarite Students Collective, the however unofficial, and the protestors had day forcing Kusarkar to cut his trip short to Delhi. Police recovered cash and valuable Charchavedi and the Ambedkar Periyar not taken prior permission from the return to the city. worth `10.53 lakh from the arrested duo. Phule Study Circle joined forces protesting institution. With the IIT spokesperson Police suspected the security guard's role Meanwhile, police are on the lookout for the against the act. According to the groups confirming to Planet Powai that “the in the crime, after they went missing. In the other accused, who are on the run. official statement, “CAB's exclusionary protests were without the institution's CCTV recording, they found that the five nature is a direct threat to the secular permission.”

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ BE A REPORTER - Living in Powai and you find something that pricks your conscience that concerns all. Bring the matter to us. Call 98200 01918 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 9 Your Friendly Community Newspaper 22 December to 29 December 2019 Jashn to Celebrate Golden Jubilee with

Musical Evening Today! Wg Cdr HRP Sarma last four years, since its launch on 29th November 2015, has been a staggering performance of over 1900 songs, 49 shows, 20 plus c e l e b r i t y s i n g e r s wh o performed with us, 16000 subscribers and 3.6 million views on YouTube has been truly encouraging us to sing songs that bring out remarkable for any amateur musical our best to the audience and we have group. grown to love and respect them. The four Gp Capt Gurdeep Singh, our team musicians and our star performer Mohit leader, has provided a stage to showcase Shastry will bring to you magical moments many of our hidden talents. These include of Bollywood songs. The true joy is to be not only singing, but also communicate out there and play with these musicians. with audience, organize the function and When you see them perform with us, you lastly genuinely enjoy good songs and will understand how nice it is to be music. Our biggest YouTube stars are Dr together enjoying the soothing musical Kankaria, Manohar Paryani, Neha Kelkar, nite. The show on 22nd December will be Moniil, Sajith, Sunil Kulkarni, Shahid Khan, conducted by Madhura Vartak who has Gauri Swar, Mohini Sharma, Vishal Dua, emerged as a very talented writer, anchor Nikita, Neha Kane, Vinita and many others. and organiser in the group. We guarantee Our homegrown stars Madhura, Naina, that you will be engrossed all through the show. We welcome you all to join us while ashn group of singers are performing singers. Our singers will perform with him Ashok, Garg, Manish, Sharada, Sunder and rest of us would keep you entertained singing, encourage us with your applause their Golden Jubilee show on 22nd on all popular and melodious Bollywood and appreciative comments. JDecember 2019 at Nahar International songs! always! School Auditorium in Chandivili. The When you all come to our show, you The entry for the show is absolutely In the just concluded Grand Finale Part free. Tea and Snacks will be served to all group is excited about the event as most of One on 19th October 2019, the songs were will find that most of you also sing very them are amateurs and now have huge fan well indeed! You will be able to join us in our guests attending the show. The Jashn based on piano accordion and guitar, being family invites all of you, your friends, following in our neighbourhood. This the lead or main instruments. Our singers the chorus and make the evening very event also marks the end of extended beautiful and melodious. We love your family and anyone who would like to hear sang beautifully and everyone in the us sing. Listening to music is divine and we Season 3 and is Part 2 of the grand finale in audience hummed along and clapped. compliments about our choice of songs, continuation from the grand musical nite the way we sing and spend time with us as are sure that you will be entertained every Songs like 'Kayi Baar Yunhi Dekha Hai' minute. conducted at Lake Homes Club in October from Anand and 'Na Jaa Kahin Ab Na Jaa' if we are one big family. 2019. from the movie Mere Humdum Mere Dost, The Jashn event has always been 'not to So come one! Come all! It is a perfect The grand show on 22nd December, 'Laakhon Hai Yahan Dil Waale' from be missed' because of the unique themes. way to end an enjoyable Sunday on 22nd 2019 will showcase songs from the golden Kismat; got a standing ovation from the Sometimes, based on honouring great December 2019, by listening to music, to oldies to current popular hits. These songs audience. music directors like Khayyam and many our songs and meeting friends and are also special as they all have the flute as times inviting celebrity singers to perform families. The venue is Nahar International We salute all the members of the Jashn School auditorium. Being a Sunday, the one of the main musical instrument. The group, their families and friends and our with us. The MC was always in-house, and flute will be played by Mohit Shastry. He is we discovered hidden talents amongst us. show will start at 5 pm sharp and the audience who have always made it to our seating is first come basis. Our shows a trained professional since 2001 and has shows in full strength. Now, there is a lot of Shailesh and Varun with Shaayiri, Madhura performed with playback artists like Sonu and Rajitha with their role play brought a usually fill up fast. So hurry and grab the excitement in the group and the front seats! Nigam, , Javed Ali and many neighbourhood for the programme on new flavor and way to conduct the show. It more. He also conducts 50 piece orchestra 22nd December 2019 as Jashn group is has kept the audience always enthralled shows in various musical events dedicated planning to take a short break after the and interested in the last 49 shows. For any clarification/ details please call Gp Capt to RD Burman, other music directors and Golden Jubilee show! Our journey in the Gurdeep Singh/ Madhura Vartak at 9870407685/ O u r m u s i c i a n s w e r e a l w a y s 9011595551. Over 600 Register for IBS’s Swasth NEWS IN PIX Bharat 5 Km Run Zoyena Ansari & Rita Rangnekar located at Hiranandani musical extravaganza by Sound Gardens, at 6 am and will street, the Music Club, a dance finish the distance by 10:30 performance by D-Fusion, the Dance am. Club, Zumba by Aarogyam, the Health “Health and fitness are Club and pre-marathon talks senior the key to a happy personal sports physicians and sports and professional life. Every physiotherapists of Hiranandani fit citizen will contribute to Hospital. making India a healthy Powered by HDFC Bank United, nation, and good health 'Swasth Bharat' is lucky to have the include physical and mental support of Rotary Club, Radio City as here is a moment in every race. A fitness, hence the cause, its radio partner, DNA 360 as its moment where you can either 'Swasth Bharat' says Dr. Pritee fitness partner, Hiranandani Hospital Tquit, fold or say to yourself, 'I can Saxena, Director & Campus Head, IBS as the medical partner, Metabol as do this'­ Gatorade Mumbai. Health Partner, Metflux as the IBS Mumbai gears up to traverse a With more than 600 registrations, wellness partner and Top scholars as 5 km route across the beautiful and I B S M u m b a i i s a b u z z w i t h the educational partner. Joining a scenic locales of Hiranandani, this excitement. Spearheaded by the running group is a great way to meet time again for a fit, healthy and happy Student Council of IBS Mumbai, the new, like-minded people. IBS India with 'Swasth Bharat' on Sunday, preamble to the 5 km run started Mumbai invites all to join the run and Shaikh Zara (5thStd) of Powai English High School bags the December 22, 2019. The run will with a pre-marathon programme by make India a great country to run for. title of 'Voice of Powai' in singing competition held recently in flag-off from IBS Mumbai, which is various student clubs on Friday, 637 active runners have registered Mumbai December 20, 2019 that included a for this endurance event.

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ To get ‘Planet Powai’ regularly contact your newspaper vendor or SMS at 9819613974 To get ‘Planet Powai’ regularly contact your newspaper vendor or SMS at 9819613974 10 Your Friendly Community Newspaper 22 December to 29 December 2019 India’s Bronze Woman, Jasuben Shilpi had a Spine of Steel & a Heart of Gold t was the mid-1970s. A young Jasuben recognised as Jasuben Shilpi or Jasu Shilpi. being the family’s sole breadwinner. My Shilpi had received a sculpting “Their marriage itself was a rebellious sister and I were young; little did we Iassignment with the Municipal act. My father was an orphan from a poor realise the insane amount of hard work Corporation. The Ahmedabad resident background, and my family was against she did daily.” could have easily taken a bus or train to the match. But, my mother stood firm on Manhar passed away in 1989, leaving a cover the long journey. Instead, she set out her decision and got married to him,” vast void in Jasuben’s life. She lost her on her scooter alone and drove 250 km to shares Dhruv. The period following their closest companion, but found solace in art reach Rajkot. wedding presented Jasuben with a series and continued to shine in her vocation. Popularly known as the “Bronze of struggles. To make ends meet, she Jasuben’s largest creation is a 28-feet-tall woman of India,” Jasuben Shilpi was hardly forsook her passion for a while and taught Hanuman statue, which clinched the world someone who adhered to societal norms. at a school as an art teacher. record of being the tallest bronze statue Almost always seen in her characteristic Dhruv Shilpi attributes his mother’s created by a woman. It is now stationed at denim dungarees with sculpting tools in remarkable zeal and hard work for turning Sumerpur in Rajasthan. hand, this feisty artist broke into the male her passion into a fortune. He is Jasuben’s Her other notable works include four bastion at a time when women sculptors firstborn child, after whose birth she statues of Rani Laxmibai of Jhansi, at were a rarity. purchased a plot of land thinking about the different locations in India, Rani In a career spanning nearly four future of the family. However, she had Chenamma statue in Karnataka, and decades, Jasuben had made 225 life-size resorted to loaning substantial amounts statues of Swami Vivekananda, and statues and 525 busts in bronze. “But there for buying the land, and the debts now had Mahatma . Each one of these was more to her. She was not simply an to be repaid. While Manhar preferred statues evokes awe with their precise award-winning sculptor, she was a working from the comfort of his studio, perfection and sheer elegance. The magic businesswoman and a doting mother-a Jasuben went from place to place doing a of her hands has infused life into these true versatile genius,” shares her son lot of mural work across cities and towns. metal figurines. Dhruv, an accomplished sculptor himself. Almost every day, she would set out in Jasuben Shilpi’s works have made it to Born a year after Independence, her scooter for distant locations and work the Miracles World Record Certificate as Jasuben had nurtured an inclination on massive murals from dawn till dusk. In well as the Limca Book of Records. The towards arts and aesthetics since addition to this, she was also at the Lincoln Centre of USA awarded her with childhood, and this landed her in the CN forefront of their sculpture studio and A b r a h a m L i n c o l n A r t i s t Aw a r d . College Of Fine Arts, making her one of the managed all the business transactions for International Publishing House had only five women in her class. While she her and Manhar’s work. In the early years chosen her for the Best Citizen of India displayed equal expertise in almost all of the eighties, Jasuben slowly started Award. She gained a steady admirer base her children, sculptors Dhruv and Dhara aspects of art, she preferred sculpture- gaining popularity and earning a decent in international quarters as well. Shilpi, have now started the Jasu Shilpi Art specifically in the mediums of bronze, income. Little did she know that life had The veteran artist passed away on 15th Foundation in her name, which aims to metal and stone-and decided to turn it into another blow in store for her. January 2013, while working on her dream protect her legacy by supporting and her profession. “In 1984, my father was diagnosed project of a museum of bronze statues, on uplifting more sculptors across India. After her marriage to fellow sculptor with cancer. My mother now had to devote the lines of Madame Tussauds. Source: The Better India Manhar Shilpi, Jasumati came to be time additionally to take care of him while While that dream could not be realised, Indore Man makes 100 Stunning Artworks from 3000 Kgs of Scrap, Wins Global Fame!

Whenever Deval found time from Janak Palta McGilligan and Sameer school schedules and the company of Sharma, kept encouraging me,” he shares. friends, he made toy-sized models One of Deval’s first exhibitions was in i n s p i r e d b y s c i - f i m o v i e s l i k e Dubai where he displayed two guitars Transformers. The first piece that got a made with two kilos of metal scrap. loud cheer from friends and family was a Thereafter, through his mentors’ tiny model of a motorcycle he had made connections, Deval took part in several using buttons, pen caps, screw and some exhibitions across India. Alongside, he nails. In college, Deval pursued Mechanical entered the commercial market to raise Engineering and in the four-year course, awareness about upcycling. He tapped the he went on to make several models from corporates first and gradually moved scrap. In his final year, he worked on the toward individual collectors through word official logo of Harley Davidson and the of mouth and social media. He also scrap installation that was displayed in the designed installations for companies like company’s showroom. BMW and food chains like BBQ Nation. s a child, the only motivation for waste materials to make miniature models By this time, Deval had made From clocks to showpieces, all his Deval Verma to wake up early on a of cars and motorcycles. After every connections with local garages and products are sold on advance bookings. Sunday was Harun Robert - the episode of M.A.D, I would try to use some of automotive factories who would ring up One of the more popular products among A Deval every time they generated scrap. his customers is Deval’s mini-robot artist renowned for making Rob’s techniques to build something. I stunning artworks from waste materials. maintained a small kit where I kept all the Jobs awaited the fresh graduate but he planters made with ball bearings, pipes, Back then, he hosted the show M. A. D scrap that I found in my house and school,” chose to study Product Design from MIT nuts and bolts. The cute planters are (Music, Art, and Dance) that aired on Pogo Deval, a resident of Indore, tells The Better Institute of Design in Pune. By the time he Deval’s attempt to bring nature indoors, Channel. And it was Robert or ‘Rob Uncle’ India. completed his studies, Deval had made up “These planters can be kept at office desks his mind. Art was where his heart was. who introduced the concepts of recycling From forming a strong client base or in your room.” and ‘Do-It-Yourself’ (DIY) to Deval for the across India to selling his artworks in “My parents objected. The initial Turning scrap into art needs a creative first time. Now, almost 15 years later, Deval countries like Singapore, Italy and the period was rough. Making art from waste bend. And turning life’s passion into has carved his own niche in the same United States, Deval’s uncanny artistry has was and is still a fairly new market in India. profession needs courage. Luckily, Deval industry. The 28-year-old makes exquisite travelled far and wide. This artist’s journey I was not able to detect the pulse of the has vast reserves of both! Here’s a look at artworks upcycled from scrap metal. boasts of around 100 artworks made from customers and making revenue was Deval Verma’s beautiful artwork made “Even before I could fully understand three tonnes of waste! extremely uncertain. On certain occasions, entirely from scrap metal. the meaning of upcycling, I was using I had second thoughts but my mentors, Source: The Better India

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 11 Your Friendly Community Newspaper 22 December to 29 December 2019 This North Girl Combined a South Twist and Millets to Found a Healthy Startup! s someone who does not excruciating backaches. We for free. That is how the like the toast-cereal-milk visited several doctors and learnt startup was birthed,” Aroutine, I was thrilled that while our sedentary lifestyle smiles Ruchika. when I moved to Bengaluru is to blame, diet also plays an Ruchika started by because I could finally eat yummy important role. Eating a large making the barnyard dosas every day! This versatile amount of inflammatory food can millet dosa and idli batter, I n d i a n p a n c a ke i s w i d e ly cause muscles to contract a n d t o d a y, s h e h a s available, super healthy, filling, without relaxing, and since the diversified to batters made and is a wonderful option for not spine is what supports the body, from grains like ragi, just breakfast, but also lunch and an unhealthy diet can put a lot of foxtail millet, red rice and dinner. But what if it could be strain on the back,” she explains. brown rice. Jowar-based made healthier? ‘Millet Amma,’ a The duo changed their eating b a t te r s a re m a d e o n startup by Ruchika Bhuwalka in habits after the doctor’s visit and demand. Apart from all the 2018, is striving to do exactly that did away with food high in sugar. batters, she also make by selling millet-based dosa and “But, I knew that a diet of just pickles, chutneys, podis, and dips. Shikha Khanna is a baby and this is true for Ruchika as idli batters, that can be used to fruits and vegetables would not “Our Moringa (drumstick leaves) p h o t o g r a p h e r b a s e d i n well. Despite being able to run make dosas that are not just provide the nutrition that the chutney is one of the most Bengaluru’s Whitefield area. The her startup successfully, there are supremely nutritious but also body needs. Which is why I popular products. Not only is it 38-year-old and her family follow a few challenges that Ruchika delicious. started experimenting with rich in Vitamins A and C, but it is a d i e t wh i c h i s d evo i d o f mentions. The first is the shelf life While she began by primarily organic, unpolished indigenous also a good source of iron, processed food and focus on of the dosa batter. “It has a shelf catering to friends and family, she healthy grains,” recalls Ruchika. potassium and calcium. You can whole grains, legumes, seeds, life of 14 days and getting it to now has 4000 customers! “I truly Thus began Ruchika’s research eat this chutney with you meals, nuts, vegetables are essential customers on time was initially a believe that watching what you and she stumbled upon millets, dosas, idlis, chapatis and even as components in her family’s diet. challenge for us. Today, we have eat is something that would help specifically barnyard millet a sandwich spread,” explains Shikha also moderates a health our delivery guys who have us lead a healthy life. Therefore, which is very similar to broken Ruchika. initiative called ‘Health Diaries.’ divided our customers based on all the products that we sell are rice when cooked. Other interesting items “ H e r e , w e o r g a n i s e areas to finish the deliveries well hand made from organic grains “I substituted the rice in the include a curd dip with chilli workshops and speak to people within time,” she says. sourced from 300 farmers spread dosa batter with the barnyard garlic and dill, energy bars made about healthy life choices. It is the In case of deliveries outside across Karnataka and do not millet, and the results were using jaggery, dry fruits, nuts and easiest thing to do, and is, Bangalore, they have tied up with c o n t a i n a ny c h e m i c a l s o r fabulous! My husband couldn’t seeds. All of Millet Amma’s essential to keep diseases at bay,” d e l i v e r y p a r t n e r s a n d preservatives,” she explains. even tell that it was made of p r o d u c t s h a v e t h e F S S A I says Shikha. Shikha would often immediately ship the orders after Ru c h i k a wa s b o r n a n d millet ,” exclaims Ruchika. certifications in place, and they visit exhibitions on organic personally speaking to the brought up in Kolkata, while her Ruchika’s barnyard millet-based are also hyper focussed on products, and this is where she customer. The other challenge ancestral home is in Rajasthan. “I dosa batter grew increasingly sustainability. “Customers who bumped into Ruchika. “I love that she faced was that the price grew up among foodies. We popular among friends and return empty dosa batter Millet Amma’s range of products of her products is continuously literally ate everything in sight family members. So much that containers receive a 10 per cent because they are organic and compared to other items in the without keeping a calorie count,” she even started requesting her discount on their next order, and healthy. My son is a huge fan of market. “This is something we laughs the 42-year-old. However, to make this batter for them. we recycle the packaging. Also, the pizzas I make with their pizza have encountered often. But our once she shifted to Bangalore in “All my friends started calling the paper bags we use are bought base, and we love the chocolate prospective customers need to 2 0 0 3 , s h e r e a l i s e d t h e me ‘Millet Amma’ and after a from an NGO and are made by and millet cookies too,” she understand that our products are importance of a healthy diet. point, announced that they differently-abled children,” says declares. not only preservative-free but also organic. “My husband suffered from wouldn’t be accepting the batter Ruchika. Running a startup is full of challenges, even if it is successful, Source: The Better India 2000+ Students of this UP School Share their Tiffin with the Needy Outside Hospital

and 10 were having sensitive to the needs of others,” says assembly. some discussions Dubey. While the rotis are collected from the r e g a r d i n g w o r l d The principal then informed all the children and staff members, the principal hunger during their students about the initiative and its arranges for some pickle that is given Fo o d P ro d u c t i o n objectives. She offered the students the along with the rotis. “Once we have class. Encouraged by choice of bringing one roti in their tiffin collected the rotis, five senior students the interest of the box each day, apart from their regular (from grade 9 to 12) accompany two students in the topic, lunch. teachers on a rotational basis to the school principal, “We had many rounds of discussions Swarooprani Nehru Hospital between Mrs Ravinder Birdie, and deliberations with the teachers, staff, 9.30 to 11.00 AM. Here, the rotis are “It is important that we nurture the planned to go beyond and students. This was never forced upon distributed among the caretakers of the emotional quotient in our students and we discussions and actively do something the students and we merely suggested that patients. These guardians often go hungry have found a great way of doing that,” about the problem. if they could bring one extra roti each day, due to financial crunch,” says Dubey. shares Gyan Prakash Dubey, counsellor at She suggested that with the help of it would help,” informs Dubey. Dubey The principal lends her vehicle to ferry Sri Mahaprabhu Public School (CBSE) in volunteers, they could collect and shares how in one day they collected more the team to and from the hospital. “We Prayagraj. The co-ed school took pledge distribute food among those in need. This than 2000 rotis for the food bank. conducted a bit of research to narrow in on on World Food Day i.e. 16 October 2019 to was how the idea of a food bank within the The school came up with a system of the hospital that had the most needy send food to the needy. Each student school came into being. “We realised that collecting the extra roti. A monitor is people. And once we found it, we started contributes one roti each day and these wh i l e we a re i m p a r t i n g b o o k i s h assigned to each class who helps the class going there regularly.” collected rotis are sent to caregivers who knowledge to the children, we had to do teacher collect the rotis. All the collected With their hearts in the right place, wait outside hospitals. So far they have more to make them understand and rotis would then be transferred to a large these kids and teachers have come up with successfully completed 40 days of this empathise with the world around them. basket placed on each floor. All these an idea that schools across the country can initiative. This campaign not only impacts the life of baskets are shifted to the Food bank. All replicate to help those in need. It all started when students of grades 9 the needy people but has also helps us this is done every morning after the school Source: The Better India make our children more aware and

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h e o n i o n m a y b e a h u m b l e which celebrated the humble bulb’s would do without garlic and ingredient but, in India, it is a bulb of curative powers. onion.” Ta food that launches a thousand Four centuries later, it was unkindly Perhaps the reason Gandhi delicacies. Can you imagine a plate of mentioned in ancient religious texts as a overcame his prejudice against kebabs without laccha pyaaz (pickled despised food, unsuitable for a life of onions was his memory of the role bow down to blind authority but if onion rings)? Or rajma without that spirituality and austerity. In his book they had played in the Kheda . fragrant bhuna masala (spiced onion- necessary, we shall remove onions and go ‘Indian Food: A Historical Companion’, This is what happened. In 1918, a famine to jail a thousand times.” An important tomato paste)? Or biryani without that food historian KT Achaya quotes from the struck Kheda district of Gujarat and the garnish of golden-brown birista (fried milestone in Gandhi’s development of memoirs of Chinese traveller Hieun Tsang crops failed. Despite the impoverished satyagraha, the ‘Onion Satyagraha’ had onion slivers)? Take away the onions from who visited India in the 7th century. peasants having barely enough to feed these beloved dishes, and it’s like a another crucial benefit. It inspired a young “Onions and garlic are little known and few themselves, the British insisted on lawyer to leave his practice and become a Technicolor world has suddenly turned people eat them,” Tsang wrote. “If anyone enforcing the land tax. black and white. In fact, when the poorest key associate of Gandhi in the freedom uses them for food, they are expelled So Gandhi advised the peasants to struggle. That lawyer was Sardar of Indians have nothing else, they will fall beyond the walls of the town.” refuse to pay it as a form of satyagraha. In back on a roti and an onion. , a man who would go on It was only during the Mughal era that response, the attachment officers began to become just as invaluable to Indian Which is why a shortage of onions can onions began lending a strong aroma to serving penalty notices and attaching polity as the onion is to Indian food. cause a massive turmoil not just in India, the royal kitchen, an aroma that soon blew standing crops. This struggle went on for Talking of Sardar Patel and onions, this but also in the entire sub-continent. An down to the common masses beyond the nearly 5 months before it came to a incident from the Bangladesh Prime story would be incomplete without royal walls. And before long, the onion dramatic end, thanks to an idea by mentioning another interesting anecdote Minister’s recent visit to India is a case in occupied a pride of place in the average Gandhi’s close aide, Pandya. point. After the skyrocketing prices of from the years of India’s freedom struggle. Indian’s taste buds. A few centuries down “Mohanlal Pandya did not like the Reginald Reynolds - the young anti- onions made the Indian govt impose a ban the line, we come to the little-told incident campaign to end without someone on its export, Bangladesh PM Sheikh colonial activist who would famously of India’s freedom struggle in which the undergoing suffering in the shape of convey Gandhi’s letter to Viceroy Irwin Hasina quipped that “it has become ubiquitous onion plays an essential role. imprisonment for something done difficult for us to get onions” and that she announcing the start of the Dandi March- The story begins with none other than consistently with the principles of stayed at the between has had to ask her cook to make food the father of our nation, . satyagraha. So he volunteered to remove without them. In a lighter vein, she also 1929 and 1930. Despite being born into a Vaishnav family the onion crop from a field that had been In his memoir of Gandhi, ‘To Live In asked for advance notice next time. (that forbids use of onions in food), Gandhi wrongly attached, and 7-8 of his friends Interestingly, the one historical figure Mankind’, Reynolds recalls an incident had a surprising enthusiasm for the joined him in this. It was impossible for the when the ashram was gifted a large who may have found it hard to hold back pungent root vegetable. In a rather government to leave them free,” writes his tears if he had heard what Bangladesh hamper of vegetables, including onions, surprising exchange with his fiercest Gandhi about the incident in his during this period. He writes, “They PM said to her cook was Mulla Do-Pyaza. political opponent, Subhash Chandra autobiography, dedicating an entire However, this isn’t the only time the lowly (onions) were still classified by many Bose, in 1936, Gandhi wrote, “I think the chapter to this unique satyagraha. Soon ashramites as ‘stimulating food’, enemies onion etched an unexpected role for itself prejudice against these two harmless after, Mohanlal was convicted and went in our country’s history. But before we get of Brahmacharya and almost too indecent vegetables (onion and garlic) is due to the triumphantly to jail, escorted by a to mention.” When a disciple of Gandhi to that, here’s a brief look at the onion’s odour which is the essence of them and it procession of peasants who gave him the culinary journey in India. Onions were first ordered them to be discarded, Reynolds arose with the rise of Vaishnavism. affectionate moniker of ‘dungli chor’ protested and was suddenly supported by mentioned about 2,500 years ago in the Ayurveda sings the praise of both (onion thief). ancient medical text Charaka-Samhita, Sardar Patel. unstintingly. I do not know what villagers Gandhi later wrote, “We may never Source: The Better India Egg Shell Powder: An Unlikely Hero for those Calcium Boosts You Need o s t e o p o ro s i s a n d carbonate, but they also contain Just as little as a spoonful of the a b o u t 5 0 m i l l i o n magnesium, phosphorus and potassium – eggshell powder will give you about 400 people in India suffer three other minerals that are important mg of calcium. A regular and controlled f r o m t h e b o n e for muscle function, the formation of intake of the powder should be enough to condition. But fair bones and teeth and nerve signals get your bones back to health and strength. warning, the eggshells respectively. Invest in an eggshell powder Source: The Better India need to undergo a that is made without chemicals and level proper process to be up the minerals in your body. turned into powder. A prolonged deficiency of calcium may - Astrologer - Although this process result in osteoporosis and if the body consists of no added doesn’t get enough calcium, it starts Know Your Future c h e m i c a l s , i t ’ s leaching it from your own bones, making Jagdish Dubey is a important to note that them weak, and brittle. In a nutshell? More simply crushing eggs practicing Astrologer who chance of broken bones from a slight fall. accurately predicts future and consuming them Don’t let the deficiency get you down. Add with the help of Birth p until recently, I thought the only may be harmful to you. a spoonful of eggshell powder to your diet Charts use of eggshells was as plant food. Regular intake of calcium is crucial for and keep yourself healthy! (Janma Kundali) UBut, the nutritional value of everyone and if the thought of drinking Consuming bits and pieces of eggshells For the last 9 years he has eggshells powder caught me by milk makes you gag, you can try mixing a can hurt your throat. Eggshells might also been working closely with surprise. Did you know that half an spoonful of eggshell powder in your contain some bacteria. So, people opt for well e g g s h e l l c a n p rov i d e yo u r d a i ly smoothies, or coffee and absorb its calcium pills. But, why shell out so much known people in Powai requirement of calcium? And that it can be calciumy benefits! (exact calcium value money when you can get a cheaper and Mumbai consumed if you have a deficiency? and other nutrition are discussed below). alternative that is made almost entirely of Severe calcium deficiency may lead to Eggshells are predominantly calcium calcium carbonate?

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Man Pulls Giant 32ft Tapeworm out Man Cooks Pork Roast in his Car of his Bottom while Using the Toilet during Australian Heat Wave yesterday and soon yanked the live parasite free. m a n i n P e r t h , The repulsed father, from Udon Thani A u s t r a l i a , in north eastern Thailand, described its Aharnessed a heat texture as sticky and stretchy. "I felt like I wave to cook a pork roast wasn't finished defecating, like something in his car in about 10 was left. "Turns out there was something hours. sticking out of my bottom," the freelance Stu Pengelly simply photographer said. placed the 3.3-pound Pictures show the long tapeworm (1.5-kilogram) roast in a wriggled up on the toilet. Kritsada took baking tin on the car seat the snaps and then flushed the slithering and let the blazing sun parasite down the loo. He added: "I had prepare his main dish. He just finished dropping my child off at reported on Facebook school and ran some errands when I had D e c . 1 4 t h a t t h e to go for a number two. temperature in his old already broken its December mark for Datsun reached 177.8 F (81 C) at one "I got up to see what it was [wriggling three consecutive days reaching or point, even though the car had tinted exceeding 104 F (40 C), The Washington in his stomach]." He said the worm, which windows and a rust hole in the roof. he estimated to be 32ft long, slithered on Post reported. the cistern. But the dad is unsure how it He showed off his succulent finished Pengelly said he wanted to use the got inside of him in the first place. product in a video complete with carving stunt as a warning for drivers not to leave Tapeworms are flat, ribbon-like worms and taste test, as seen above. “It worked!” any people or pets in the car. he said. that can live in your gut if you swallow Pengelly told Reuters he might try their eggs or small, newly hatched worms. The mercury reached 102 F (39 C) on cooking roast beef next time. “A quiche Tapeworm infections are rare in the the day of the cooking stunt, according to would cook in 2 hours, I reckon,” he said. Pengelly. The Western Australian city has UK, but are fairly common in other parts of Source: (Huffington post) the world. The worms can occasionally spread to other parts of the body and cause serious problems. But most are easily treated and won't cause serious Illinois Man Charged with his is the disgusting 32ft-long problems. Tapeworms can grow up to 55ft tapeworm a horrified man pulled long and can survive in the intestine as Tout of his backside while using the long as 25 years. Driving on Revoked License toilet. Kritsada Ratprachoom, 44, Source: mirror.co.uk felt something "sticking out of his bottom" 26 times is sent to Prison Chicago man who pleaded guilty Florida Man Accused of Stealing to his 26th charge of driving with Aa revoked license was sentenced Pepsi Repeatedly Fails to Get Out Monday to six years in prison. Steven Knutson, 62, was also ordered to spend two years on of Store after Cashier Locks him supervised mandatory released when his prison sentence ends. He was taken into custody following the court Inside hearing. fingers and pushed a “It's a shame that it had to come to button that remotely t h i s p o i n t f o r M r. K n u t s o n t o locked the door, deputies understand that driving is a privilege, said. not a right," Lake County State’s The footage showed Attorney Michael G. Nerheim said in a news release. "I commend the Round Lake parked vehicle. Knutson was stopped and the 49-year-old trying to issued a citation for driving with a revoked escape with the soda by Beach Police, their village attorneys, and attorneys from the Lake County State's license. At the time, he had been driving on t h r o w i n g h i s b o d y a license that had been revoked for life for a against the door. When Attorney's Office for doing what is necessary to ensure Mr. Knutson no longer 2010 conviction for aggravated drunken his attempts failed, he driving and other driving offenses. p i c k e d u p a f i r e gets behind the wheel of an automobile.” extinguisher and slams it Knutson spent decades getting A follow-up investigation by Round a g a i n s t t h e d o o r. arrested and convicted of driving with a Lake Beach village attorney's revealed a However, nothing he revoked license. A spokesman for the string of incidents for the same offenses tried was able to bust county state's attorney's office told The between 1982 and 2004. Sixteen of his Florida man’s repeated failure to down the locked door. Associated Press they didn't know if he arrests occurred in Cook County, four in quench his thirst with a stolen ever spent time in prison for his previous Winnebago County and three each in Kane “Gabriel huffed, and he puffed, but he and Lake counties. Abottle of Pepsi has gone viral after could not blow the door down,” the convictions. investigators released surveillance sheriff’s office posted on Facebook, along “If it’s not a record, it’s right up there,″ Of the 26 offenses, 24 resulted in video showing his persistence. The Polk with the video which it had its audio said Dave Druker, spokesman for convictions. In addition to prison time, County Sheriff’s Office posted footage dubbed with cartoonish sound effects. Secretary of State Jesse White. “This is a Knutson was ordered to pay $362.60 in from inside a Citgo gas station showing the decision we like to see from the courts restitution to the owner of the truck he man, identified as 49-year-old Gabriel Deputies said the cashier eventually damaged in March. unlocked the door fearing Tillman might because it sends a message that getting Tillman, grabbing a bottle of Pepsi off a behind the wheel of a car without a license He could have sentenced to three to shelf near the door. cause further damage inside the store. Tillman left with his stolen Pepsi, but a is very serious." seven years in prison had he been Tillman could be seen trying to leave deputy spotted him two blocks from the Knutson was most recently arrested on convicted of driving on a revoked license at the store without paying for the bottle. An gas station enjoying the beverage. March 11, when a Round Lake Beach police trial. Source: foxnews.com observant cashier noticed the sticky Source: foxnews.com officer spotted his Chevy pickup hit a

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Every DC Movie Releasing in 2022 NASA’s Mars Lander ‘Mole’ is Digging C F i l m s h a s fo u r expectations in 2017, but Again as Marsquake Mystery Baffles m ov i e s re l e a s i n g recent releases have shown Dthroughout 2022, that DC is correcting its Scientists which makes it their busiest mistakes, and is currently in line-up yet. In 2016, Warner good shape. Aquaman, which he troubled "mole" on NASA's Bros. launched the DC hit theatres in December InSight Mars lander is moving Extended Universe with 2018, raked in a whopping Tagain, even as scientists working on Batman V Superman: Dawn $1.1 billion at the worldwide the robot's seismometer ponder new of Justice and then quickly box office, thus proving marsquake mysteries. followed that with Suicide without a shadow of a doubt InSight touched down in November Squad. From then on, they that DC no longer needed to 2018 on a quest to understand the planned on releasing two rely solely on cash cows like interior of the Red Planet. Two of its movies a year, but things Batman and Superman. crucial tools for that task were a changed post-Justice League, Aquaman was followed by burrowing heat probe nicknamed the and so, they took a step back Shazam!, a movie which was mole and a super-sensitive seismometer to regroup. But now that produced with a smaller to study motion within the planet. things have started to ramp budget. But soon after spacecraft personnel up again, DC Films appears to At $364 million, it was a told the mole to get digging, something want to release at least three modest hit for DC, and went wrong, and scientists and engineers live-action movies a year in another sign that they were affiliated with the mission have been the near future. moving in the right direction. strategizing ways to get the instrument There were warning signs that the Its most recent release, Joker, a film that moving ever since. DCEU, despite the success of Wonder isn't part of the DCEU, became yet another The team photographed the situation the update concluded. Woman, was in trouble when its biggest $1 billion blockbuster for DC and Warner from every angle possible, pondered the and most talked-about film, Justice Bros. likelihood of hidden rocks, evaluated soil A Martian seismic mystery League, failed to meet box office Source: Screen Rant characteristics and mimicked the Meanwhile, the team working on situation with a replica instrument here InSight's seismometer is also keeping on Earth. At one point in October, the mole busy. On Dec. 16, the group posted that popped out of Mars, as if it had simply had "significant" marsquakes detected on May MCU Theory: Marvel’s Next Team enough of the whole situation. 22 and July 25 originated in a tectonic Most recently, the InSight team tried structure called Cerberus Fossae, making is the ‘Supernatural’ Avengers manoeuvring the lander's arm to gently the area "the first active seismic zone ever press sideways on the mole. On Nov. 21, discovered on Mars," according to a mystery. NASA announced that the technique had statement posted to the instrument's Probably the most important clue was successfully let the probe dig itself down Twitter feed. provided by Disney CEO Bob Iger last year, about 1.25 inches (32 millimetres). And on However, the scientists working with when he participated in one of Disney's Dec. 16, the agency said that the mole was the instruments are waiting to share more regular earning calls. "I'm guessing we will continuing to burrow properly. The information about the discovery until try our hand at what I'll call a new update did not include details on how far research papers on the topic are franchise beyond Avengers," he observed. t h e p r o b e h a s m o v e d , b u t a g i f published. That gives a sense of just how ambitious accompanying the tweet Source: Space.com Marvel's plans really are; they're not just suggests that the probe, building up to Avengers 5, but instead which measures 15.7 inches they're aiming to launch a whole new (400 mm) in length, dug

franchise that they hope will be just as big. about 2.5 inches (65 mm) 1 2 3 4 5 6 arvel's next superhero team in the Naturally, there's been intense speculation MCU could be the Midnight Sons - between and Dec. 7 and Dec. over just what this could mean, but so far 14. "More digging to come," the supernatural Avengers. Back there's no solid evidence. One common M 7 8 in 2014, Marvel Studios wowed the world guess is that Marvel could be setting up a when they announced a five-year film cosmic superhero team called the slate. Nowadays, though, the studio Ultimates, while another possibility is a prefers to be a lot more secretive. As a group of redeemed supervillains called the 9 10 result, viewers know a fair amount about Thunderbolts. the next three years' worth of plans, but Source: Screen Rant the overarching direction is something of a 11 12

13 14 15 16

17 18 19 Spot the difference (4 Nos.) I S R O 20 21 ? N 22 Across M I 1. Illusion (13) 7. Should (5) 8. English veined cheese (7) 9. Not strict or severe (7) 10. Shatter (5) 11. Came into view (7) 17. Governs (5) 18. Lee __, American golfer (7) 20. Mug-like vessel (7) 21. Roman goddess of love (5) 22.

See answer on pg 2 Lazy, idle (13) Down 1. Fairground game (4-2) 2. Traditional story (6) 3. Unfasten (5) 4. Friendly (7) 5. Imprison (6) 6. Tops of the shop (6) 8. Soaked (9) 12. Women’s eyelash make-up (7) 13. Extremely honest in speech (6) 14. Medical centre (6) 15. Meal out of doors (6) 16. Small piece of food (6) 19. Projecting edge of the roof See answer on pg 2 (5) Find answers on pg 2

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'Elusive' market share. resources, but eventually all should be India has 8100 towns and 6.5 lakh included. villages. India has many segments, many Those companies which do not include languages, many sub-cultures, many segments, eventually, miss out and leave behavioural segments and many ways of market share for competition, on the table. ELUSIVE, EXCLUSIVE, INCLUSIVE By Jagdeep Kapoor living. But all are INDIAN. To grow your All the market leaders in various product brand in such a diverse market, requires For brand growth, get Elusive market share, Brand Guru and CMD of and service categories, have one thing in Samsika Marketing Consultants the strategy of excellent quality and common. They have a tendency to include Exclusive quality, Inclusive distribution. service through 'Exclusive' products and consumers across the country, to have services and 'Inclusive' distribution, market leadership. It could be a chain of he mobile market in India has grown on time and landing on time has served the availability and access. Brands with this restaurants, it could be a FMCG Company, by leaps and bounds. The difficulty travellers well, as well as served the brand strategic thinking are able to get that it could be a hardware or Plywood firm, it Tto acquire the 'Elusive market share' well. It includes in its service, not only the 'Elusive' market share, which is very could be a chain of electronic or garment was immense. But through 'Exclusive main routes and cities, but also tertiary valuable. stores, it could be a consumer durable quality' and 'Inclusive distribution' 'Jio' routes and small towns. To further, its Some companies try the strategy of company or it could even be a service has grown to be the market leader with the market share, it is almost getting a new 'Exclusive' distribution, which backfires. company like a bank or a chain of hotels. It largest market share, a few days ago. It has aircraft, every week, over the next 52 You must have 'Exclusive' products, and would make sense to include consumers, achieved this feat in the face of stiff weeks. 'Inclusive' distribution. In a country, so that the width of distribution, helps competition and in just a few years, after In both the cases of Jio and Indigo, not where the economy is growing and increase sales and market share. The launch. Jio includes all consumer only have the brands grown, but also aspirations are growing. 'Inclusive' familiarity of the brand, increases its sales segments in its wide distribution and has helped the category of mobiles and distribution is a must. and reputation, across segments. Hence to exclusive product offerings. In a short airlines, grow respectively. Whether, it be urban markets, rural include consumers is better than to time, Jio has become a 'live wire' brand. If The strategy of 'Inclusive' distribution markets, urban markets or slum markets, exclude consumers. Hence, I would on the other hand, it had 'Exclusive across all segments, in this vast country, all need to be included. Whether, it be strongly recommend, for Brand Growth, distribution', its market share growth, helps grow sales and market share. The Metros or Class I towns, or Class V towns get 'Elusive' market share, 'Exclusive' would have still been 'Elusive' even 'Exclusive' quality of product or service or villages, all need to be included. quality and 'Inclusive' distribution! though, it would have 'Exclusive' quality helps attract and retain consumers. The Whether, it be kirana stores, or electronic products.'Inclusive' distribution to all combination of 'Inclusive' distribution outlets, or hardware stores or Paan Bidi segments, made it grow. and 'Exclusive' product and service outlets, or modern trade or institutions, all For advt in In a huge country like India, brands quality helps gain the 'Elusive' market need to be included. (Of course, the type of have been able to capture this 'Elusive' share. outlets to be included would depend on Planet Powai market share, by catering to all segments If we look at other categories, like the product or service category) The point of consumers and including them in their malls in the retailing industry and is that, no consumer or town or village or Weekly Newspaper customer portfolio. multiplexes in the entertainment industry, retail or institutional segment, should be Indigo airlines, is one such example, a similar phenomenon is taking place. It left out. Yes, the coverage can happen which has captured almost 50 percent of starts slowly and engulfs the audience phase wise, dependent on the strategy and Call 40130474 the 'Elusive' market share, by having through 'Inclusive' distribution and 'Inclusive' distribution with 1300 flights availability and the repeats and loyalty The author is Brand Guru Jagdeep Kapoor, Chairman & Managing Director of the successful Samsika Marketing Consultancy Pvt. Ltd. For any queries contact to various destinations, per day. Its Tel: (022) 28477700/7701, Fax: (022) 2847 7699. E-mail: [email protected] come through 'Exclusive' quality and Copyright © 2019 All rights reserved with Jagdeep Kapoor - Chairman & Managing Director, Samsika Marketing Consultants Pvt. Ltd.,No part of this document may 'Exclusive' quality of service of taking off image. This combination helps aquire the be modified, reproduced, stored, deleted or introduced in any retrieval system or transmitted in any form or by any means (Electronic, Mechanical, Photocopying, Recording or Otherwise), without the prior written permission of the copyright owner of the document.

information about your past records can be compromised by your own out in that direction. What the folks for once, so keep your constant vigil. Your “BHAVISHYA Stars Foretell BAISCOPE” making you foresee long term gains in your spiritual quests, will make you go all out in that direction. VIRGO - Aug 24 to Sept 23. Will achieve the requisite benchmark by your hearty emotional gestures By Rajiv Sharma towards the most respected senior relative of your family, pleasing your Astrologer TAURUS - Apr 21 to May 20. elders to the core. The pushing ahead of your agenda in your Will notice some personal vendetta against a competitor of yours in your neighborhood by a new neighbor of yours will indirectly help a close business by the market leader, helping your interests naturally two to family member of yours. Your “BHAVISHYA BAISCOPE” making you three folds. Your emotional resistance to some temporary relocation of a foresee long term gains in your family interactions, will make you go all child of yours for his/her academic or professional needs can be out in that direction. CAPRICORN - Dec 23 to Jan 20. detrimental for him/her. Your “BHAVISHYA BAISCOPE” making you foresee long term gains from some information generating mechanism, Will pull off a miracle of sorts by placing your cards on the table at the will make you go all in that direction. LIBRA - Sept 24 to Oct 22. right place and at the right time, benefiting your family in some long Will risk breaking the heart of your life partner while fulfilling social drawn legal issue. The prime time entertainment sought out of the idiot commitments, which is alright as long as this exercise is short lived. box for once would be in some occasion of sorts in your native land. Your GEMINI - May 21 to June 21. Some laborious efforts of a new employee in your business, in seeking “BHAVISHYA BAISCOPE” making you foresee long term gains in a Will give full rights to a brother or sister of yours to stand on behalf of the new avenues for your old products or services, could and should make family cause, will make you go all out in that direction. whole family in a community issue, working well and reigniting the you give him/her more authority. Your “BHAVISHYA BAISCOPE” making bonding on your domestic front. The inbuilt passion felt by you in going you foresee long term gains in personal or professional multitasking, will AQUARIUS - Jan 21 to Feb 19. deeper in some speculative money dealings should be dealt with make you go all out in that direction. positively, before the fire burns out. Your “BHAVISHYA BAISCOPE” Will use your contacts to solve hard hitting career or academic issues of making you foresee long term gains in your investments, will make you your love interest, exposing you in broad daylight in front of some go all out in that direction. SCORPIO - Oct 23 to Nov 22. manipulative elements in your friends circle. The pairing of a talented Will overpower some property related apprehensions of yours after worker with a competitor in your employment workplace can make you noticing some sea changes in the attitude of an opposing family nervous; but believe in yourself. Your “BHAVISHYA BAISCOPE” making CANCER - June 22 to July 23. member, much to your relief. The consistent reference point of social you foresee long term gains in emotional needs, will make you go all out Will corner a good friend, though with a heavy heart, to make him/her media used by a business partner of yours for each and every query can in that direction. stay away from you for some time for personal needs of his/her family. A affect your work fortunes to some extent. Your “BHAVISHYA multitasking team in your employment from another department getting BAISCOPE” making you foresee long term gains in listening to your gut PISCES - Feb 20 to Mar 20. associated with some duties assigned to you, due to a supportive senior, feelings, will make you go all out in that direction. Will involve more than one proven personnel from your coterie for a minor will benefit your job profile immensely. Your “BHAVISHYA BAISCOPE” operation in your social circle to discipline some unruly individuals, helping making you foresee long term gains for your image, will make you go all SAGITTARIUS - Nov 23 to Dec 22. the cause of old friends. Some loads of commitment received from all out in that direction. Will try out a futile exercise of letting two wrongs make a right for a quarters in terms of monetary help, for an ambitious new work exercise of personal agenda of a work colleague of the opposite sex, giving new fuel yours, will be exciting! Your “BHAVISHYA BAISCOPE” making you foresee to the rumor mongers around. The efforts of a family friend of yours to long term gains in a new work option, will make you go all out in that direction. LEO - July 24 to Aug 23. Will take over an outdated setup from your business environment, which limp back in contention for a social cause in your circles should be is calling to be revamped and applied in your new setup, for out of the consciously supported. Your “BHAVISHYA BAISCOPE” making you ARIES - Mar 21 to Apr 20. box positive results. Some dietary restrictions for a minor health issue of foresee long term gains in property related matters, will make you go all Will witness a long haul in solving a health issue of a close family yours could play spoilsport considering the festive season ahead; so out in that direction. member, for which some divine intervention would be of great help for strike the right balance. Your “BHAVISHYA BAISCOPE” making you sure. Some tamper proof mechanism holding some important foresee long term gains in your business expansion, will make you go all (Rajiv Sharma is a practicing astrologer. He can be contacted on his mobile no. 9167137766).

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