Drew Barrymore, John Cena, YOONA, Henry Lau Join Crocs As
Drew Barrymore, John Cena, YOONA, Henry Lau Join Crocs as Brand Ambassadors Encouraging Everyone to ‘Come As You Are’ By : INVC Team Published On : 19 Dec, 2016 10:20 PM IST INVC NEWS NIWOT, Crocs, Inc. (NASDAQ:CROX) today announced that entertainment superstars Drew Barrymore, John Cena, YOONA and Henry Lau will serve as global ambassadors in the brand’s “Come As You Are” campaign, which will celebrate the uniqueness of individuals and inspire everyone to be comfortable in their own shoes. “ ‘Come As You Are’ is an invitation for people to come together and share their one-of-a-kind-ness,” said Gregg Ribatt, Crocs Chief Executive Officer. “Crocs has never wavered from its identity: optimistic, versatile, comfortable and not afraid to poke holes in convention.Drew, John, YOONA and Henry are perfect partners for what our brand stands for – including celebrating diversity and all that makes each of us unique.” Crocs, a world leader in innovative casual footwear known for its iconic Classic Clog and numerous other styles for all seasons, will launch the campaign in early 2017. Actress, entrepreneur, producer, director, author and Golden Globe Award winner Barrymore started her acting career at just 11 months of age and has starred in and produced numerous box office hits, including “Never Been Kissed,” “Charlie's Angels,” “50 First Dates” and “ET.”Among her projects in 2017, she will star in and executive produce the Netflix series “Santa Clarita Diet.” “When Crocs first approached me, I was immediately drawn to the positivity of the campaign,” said Barrymore. “Embracing the ‘Come As You Are’ spirit is about being comfortable with your true self in all that you do.
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