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TOP STORIES BUSINESS Tech demand LIVES returns PR firms New Yorkers follow to the glory days Angelina Jolie far PAGE 2 afield to adopt ® How people meters PAGE 27 are bringing oldies back to NY radio VOL. XXIII, NO. 30 WWW.NEWYORKBUSINESS.COM JULY 23-29, 2007 PRICE: $3.00 PAGE 2 Mayor Bloomberg eyes a clear road on congestion Disaster pricing approval PAGE 3 plans falter News and Post buck national ad trends; Milford after blast Plaza gets redo NEW YORK, NEW YORK, P. 6 Firms scramble to keep operations going; Economic adages busy commercial district paralyzed for optimists who say market will rise der over and over; then the win- STILL FRESH: BY ELISABETH BUTLER CORDOVA dows shattered, and thick, dark GREG DAVID, PAGE 13 Contaminants AND AMANDA FUNG smoke flooded the of- haven’t been found in fice,”says David Bernard, imported first came the terrorist managing director of DB seafood in attacks on Sept. 11, Marketing Technolo- Chinatown. 2001, and then the 30- gies. The 10-employee hour blackout that hit on consulting firm is based Aug. 14, 2003. Each at 370 Lexington Ave., event sent an unmistak- one of the six buildings able message to New closest to the blast. York’s business commu- Mr. Bernard and his BUSINESS nity: Firms have to be colleagues hid under their OF SPORTS prepared to cope with the desks for several minutes. unexpected. Real estate When it became appar- G Suite deals at Now add the Man- at site* ent that the flow of mud stadiums bring teams hattan steam-pipe explo- pouring through the bro- sion of July 18, 2007— ken windows wasn’t abat-

into 21st century buck ennis PAGE 17 which paralyzed one of ing, they fled down nine HIDDEN DANGER? the city’s busiest com- 1.6M flights of stairs. G OFFICE All the facts on 20 mercial districts—to the “Some thought the area sports teams list of public emergencies building was going to PAGE 20 that illustrate the fact 91.2K collapse,” he says. G When $300 million Chinese food scare that disaster planning re- RETAIL DB Marketing is lo- mains a work in progress. cated at the corner of East is spare change *In square feet. PAGE 21 “I heard a loud noise Source: PropertyShark.com 41st Street, ground zero spoils business that sounded like thun- getty images See DISASTER on Page 8 AT DEADLINE Reports of tainted food are thinking about scaling FACING UNEXPECTED LOSSES, back their business. And local reg- Shareholders flee NORTH GENERAL HOSPITAL may products put off ulators are stepping up their over- file for bankruptcy or take shoppers; grocers sight of Chinese imports. other steps to reorganize its “Any product from China is go- embattled NYSE finances.The Harlem hospital take items off shelves ing to be second-guessed now,” said Friday that “all says David Cooper, president of restructuring options will be Secaucus, N.J.-based Scandia considered,” although a BY LISA FICKENSCHER Seafood Inc.,a fish supplier for up- Shrinking margins, spokesman declined to say scale restaurants and food markets concerns about when its board planned to mounting concern over tainted in the city. Scandia stopped selling settle on a course of action. imports from China is taking a toll Chinese catfish almost a year ago. pricey acquisitions The hospital agreed to hire a on New York. The reactions come on the pressure stock chief restructuring officer after Grocers including Fairway heels of widely publicized reports it received a visit from the state Market have put up signs telling earlier this year of tainted pet food, Department of Health two customers that the store no longer toothpaste, toys and tires from BY AARON ELSTEIN weeks ago. But board sells certain types of Chinese fish. China. Concern escalated in late members are believed to be Many shoppers say they are avoid- June when the Food and Drug Ad- life just isn’t fair. Ask John See AT DEADLINE on Page 2 ing Chinese food altogether. A ministration banned five types of Thain. Since becoming chief exec- number of importers of Chinese seafood from China—including utive of the New York Stock Ex- shrimp and catfish—found to con- change in 2004, he has lifted the bloomberg news tain carcinogens. company out of the dark ages by 30 JOHN THAIN has a way out of the NYSE

5 Less noticed have been recalls taking it public, pushed the ex- mess: He can snap up a futures exchange. issued by the New York State De- change into bond and option trad- partment of Agriculture & Mar- ing, merged it with Euronext— kets.So far this year,the agency has Europe’s largest exchange They have dumped the shares, ELECTRONIC EDITION recalled 20 products imported group—and gotten slapped in the driving the price down by 20%, See CHINA on Page 8face by shareholders. See SHAREHOLDERS on Page 8 NEWSPAPER 71486 01068 0 CNYB 07-23-07 A 2 7/20/2007 6:29 PM Page 1

NEW WORLD: Marta Karlqvist says PR firm AT DEADLINE Bite Communications wanted to access the Continued from Page 1 city’s consumer tech and unfounded.The department entertainment markets. concerned about the costs of store giant is struggling to bankruptcy.The hospital lost integrate the former May $7.1 million last year. Department Store locations it acquired in 2005 and remade as NEW YORK STATE WILL OPEN ITS Macy’s stores last year. OWN TRADE OFFICE in China this fall in an effort to increase MORGAN STANLEY, WHICH exports.The Empire State ABANDONED the private equity Development Corp., which is business is 2004, is returning to spearheading the effort, the field aggressively by moving declined to say where the office to quickly staff a new unit and will be located. It shares a trade laying plans to raise money for office in China with several its first buyout fund, Financial other Northeastern states, but Week reports in Monday’s issue. economic rivals such as Maryland and Pennsylvania PROFESSIONAL NEWSLETTERS, boast their own outposts. WHICH HAVE TRADITIONALLY survived on subscription THE PORT AUTHORITY OF NEW revenue, are increasingly YORK AND NEW JERSEY launched accepting advertising, according a letter-writing campaign in to the 2007 edition of the support of Continental Airlines’ Oxbridge Directory of Newsletters, bid to operate nonstop flights which will be released this week. from Newark to Shanghai The number of newsletters that starting in 2009.The mass accept advertising has tripled in e-mail encouraged the past five years, to 3,085. businesspeople to write letters Advertisers are drawn by to U.S. Department of newsletters’ ability to reach Transportation Secretary Mary targeted audiences. Legal Peters emphasizing the newsletters remain the leading importance of Shanghai air category, with 1,125 titles. service to the area’s economy. The department plans to award ELIZABETH SETON PEDIATRIC buck ennis four U.S.-China routes for 2009 CENTER HOPES to move to after it hands out one this year Yonkers when its Manhattan and two for 2008. lease expires in 2013.The hospital, located in Chelsea, says RETAIL INDUSTRY SOURCES SAY that it looked at more than 100 PR turned on by tech THAT A SALE OF MACY’S INC. to a properties over the past three private equity firm remains years.The $135 million project likely, although they expect will house a residential pediatric Online niche leads to expansion, search for talent Chief Executive Terry facility on three floors; an Lundgren to seek a deal after outpatient clinic that will the company has made more accommodate 20,000 visits a BY AMANDA FUNG progress in its turnaround year; a home care program; and efforts. A report last week that an 18-bed assisted-living two years ago, Bite Communications’ outpost here consisted of two executives working out Kohlberg Kravis Roberts & Co. residence for elderly members of of their Manhattan apartments. and Goldman Sachs Group its sponsor, the Sisters of Charity were within days of making a of New York.The project faces a Today, the U.K.-based public relations firm rents Madison Avenue digs for its staff of 20, bid has so far turned out to be long approval process. I which it expects will number 25 before the end of the year. “We opened an office here to provide an East Coast presence for clients and to tap into the consumer tech and media and entertainment markets,” says Marta Karlqvist, who has hired THIS WEEK IN CRAIN’S nine people since becoming general manager for Bite New York in November. It’s a good time to be in public relations in the city, where demand for tech-savvy PR See PR FIRMS on Page 9 THE WEEKS AHEAD ------10

GREG DAVID ------13

THE INSIDER------14 SMALL BUSINESS ------14 People meters to shake up REAL ESTATE DEALS------15 NEIGHBORHOOD dial are preparing for a sea change. their advertisers won’t have to rely WCBS’s return to In Philadelphia, the first city to on sample listeners who jot down 29 JOURNAL------15 oldies tied to impact switch to the meters,rock and oldies their listening choices—often from WEEK IN REVIEW ------16 beat other formats, which is why memory—in diaries. The PPM, of new system; CBS also recently dumped its low- clipped to a belt or purse strap,picks REPORT: BUSINESS lower ratings likely rated, all-talk Free-FM and revert- up the signal from any radio it’s near, OF SPORTS ------17 ed to K-Rock. providing an automatic record. “We’re forecasting rock im- The system is expected to attract CLASSIFIEDS ------23 BY MATTHEW FLAMM provement in New York,” says Greg new advertisers and to spark a Strassell, CBS Radio’s senior vice wrestling match between stations BUSINESS LIVES------27 on july 12, the day CBS Radio president of programming. The and media buyers over what the CORPORATE LADDER------29 pulled the plug on Jack-FM, the company’s cluster, which includes numbers mean. The PPMs could mayor issued a proclamation wel- soft-rock station Fresh-FM, “is also spur more programming EXECUTIVE MOVES------31 30 coming back WCBS-FM and its aligned really well for this new serv- changes. BOB LAPE ------31 oldies format. He should also have ice,” he says. sent a thank-you note to Arbitron. Like the launch of Nielsen’s Lo- Pattern may not repeat here vol. xxiii, no. 30, july 23, 2007—Crain’s New York Business (issn 8756-789x) is published weekly by Crain Communications Inc., 711 Third Ave., New York, NY 10017. Periodicals CBS executives had seen the re- cal People Meters three years ago, some industry observers warn postage paid at New York, N.Y. and additional mailing offices. Postmaster: Send address sults of the media research compa- which brought an automated meas- that results in Philadelphia and changes to: Crain’s New York Business, Circulation Department, 1155 Gratiot Avenue, Detroit, MI 48207-2912. for subscriber service: Call (888) 909-9111. Fax (313) 446-6777.$3.00 a ny’s new Portable People Meters in uring system to New York televi- Houston—which issued its first copy, $59.79 one year, $109.79 two years. (GST No. 13676-0444-RT) ©Entire contents Philadelphia.The electronic system sion, Arbitron’s devices are shaking PPM numbers last week—don’t copyright 2007 by Crain Communications Inc. All rights reserved. will be rolled out in New York this up the status quo. necessarily predict what will happen fall—and radio insiders all over the For the first time, stations and in New York.

2 | Crain’s New York Business | July 23, 2007 CNYB 07-23-07 A 3 7/20/2007 7:26 PM Page 1

Broadway Driving a fee deal battle Agreement gives supporters clout over labor to undercut foes and Theaters want change win over public in costly rules; union BY ERIK ENGQUIST not eager to appease

the agreement reached in Al- BY MIRIAM KREININ SOUCCAR bany last week appears to set up a legislative gantlet through which although broadway is racking up Mayor Michael Bloomberg must record ticket revenues, the League run his congestion pricing plan.But of American Theatres and Produc- details of the deal make approval of ers is seeking major changes to rules Manhattan driving fees a near cer- about the number of workers need- tainty next year. ed for each show in its contract ne- The reasons are both technical gotiations with Broadway stage- Michael Bloomberg Eliot Spitzer Joseph Bruno Sheldon Silver bloomberg, spitzer by bloomberg news photos and political. The commission to by ap images;bruno photo by getty photo silver images hands. consider the proposal and alterna- MAJORITY RULES: Panel members appointed by the mayor, governor and majority leader will outnumber the Assembly speaker’s appointees. A three-year agreement between tives must approve a plan by Jan.31, the league and Local 1 of the Inter- 2008, that reduces traffic by 6.3%, national Alliance of Theatrical as the mayor’s plan would. Analysts Street. The fees will help fund the their traditional supporters. Mr. Bruno, and on Democratic Stage Employees expires on Sun- say only fees can accomplish that. Second Avenue subway, which will The agreement also gives back- backing from Mr. Spitzer, organ- day. The groups had their first ne- “We’ve looked around the serve the speaker’s district. ers time to build public enthusiasm ized labor and progressive activists. gotiating session a week ago and world,” says Kathryn Wylde, presi- The mayor unveiled his propos- and undercut Democratic Assem- A broad,well-funded coalition of will meet again on July 30.Talks are dent of the Partnership for New al three months ago, and foes’ blyman Richard Brodsky’s argu- advocates will also keep pushing for likely to continue into the fall, York City.“Congestion pricing was biggest gripe has been the lack of ment that charging people to drive fees to ease the congestion that the sources say. the only thing that made a signifi- on public streets is regressive and Partnership for New York City says Only 350 of Local 1’s 3,000 cant impact on traffic.” fundamentally unfair. drains $13 billion from the economy members work on Broadway; most The political deck is likewise Foes’ main But those trying to block the each year—a figure projected to in- workers on the Great White Way stacked in favor of congestion fees. plan claim that time is on their side. crease with the population. belong to other organizations. Nev- The 17-member commission will gripe has been “There are enough concerns On Mr. Silver’s insistence, the ertheless, these contract negotia- recommend a plan by majority vote. that the Legislature has raised on City Council must sign off on the tions are very important to the Fourteen members will be appoint- lack of time to this to question whether the may- plan for it to move to the Legislature. league, because Local 1 is consid- ed by pricing supporters: three each or’s plan will go forward,” says Only a few councilmembers have ered to be the by Mr. Bloomberg, Gov. Eliot digest the plan Richard Lipsky, lobbyist for the been highly critical, and Ms. Quinn $939M trendsetter for oth- Spitzer, Senate Majority Leader Coalition to Keep NYC Conges- has the clout to pull fence-sitters RECORD er theater unions. Joseph Bruno and City Council tion Tax Free. “We’re hopeful that onto congestion pricing’s side. TICKET SALES League officials Speaker Christine Quinn, and one when the plan is reviewed, the The deal’s mass transit improve- on Broadway declined to com- for the 2006-07 each by Senate Minority Leader reservations will increase.” ments—always popular with the season ment for this story. Malcolm Smith and Assembly Mi- electorate—will provide political Industry sources nority Leader James Tedisco. time to digest or amend it. The Feds must give $200 million cover to those who fear being the say they are looking to eliminate a The three named by Assembly agreement’s timetable, which re- their first hope lies with the first elected officials in America to number of requirements that can in- Speaker Sheldon Silver, who re- quires a vote in the Legislature by U.S. Department of Transporta- vote for fees to drive on city streets. flate production costs by more than mains dubious about fees, will be next March,nullifies that objection. tion:If it doesn’t give the city at least “Our arguments are the most 15%. vastly outnumbered. Moreover, Assembly Democrats $200 million to help implement the forceful and will lead to congestion For example, theaters must hire Mr. Silver himself will have rea- rely on those who endorse conges- plan, the agreement will collapse. pricing,” asserts Richard Schrader, the same number of people every sons to join the bandwagon, even tion pricing—unions, environmen- If the money comes through, it state legislative director for the day during the setup for a show, though many Assembly Democrats talists,and transportation and good- is unclear where Mr. Lipsky would Natural Resources Defense Coun- whether or not there is work for have criticized the proposal to government groups—for campaign find the allies he needs. The mayor cil. “It is the key piece.” them to do. Another rule requires charge cars $8 and trucks $21 for funding and volunteers. It will be can count on Republican support theaters to pay stagehands for a entering Manhattan south of 86th difficult for members to break with from the Bush administration and COMMENTS? [email protected] minimum of 3.5 hours for every performance call, even if they don’t work that long. Union officials, who asked to ten diaries,not everybody is thrilled Clear Channel, for instance, has remain anonymous, say they aren’t with the system. Critics complain improved the average quarter-hour asking for more than small pay New York radio that panelists out shopping will be share at WDAS, its Philadelphia raises and minor changes to other counted as listeners of whatever’s urban station, in each of the past benefits. However, Bruce Cohen, a playing in the background. four months. “Changes get reflect- spokesman for Local 1, warns that Some formats fared Others worry that ethnic and ed quicker,” says Pierre Bouvard, “fair wages and benefits have been FUTURE SHOCK worse than others. The upscale audiences won’t be ade- Arbitron’s president of sales and gained over a very long time, and Lite-FM equivalent in quately represented. So far, howev- marketing. we’re not going to negotiate a con- Philadelphia radio station rankings, before and Philadelphia saw a drop in er, Arbitron has been spared the Stations also hope that more na- cessionary contract in a billion- 1 after the introduction of PPMs. its average quarter-hour controversy over undercounting tional advertisers will try radio and dollar industry.” Fall 2006, diaries2 March 2007, PPMs number, possibly because ethnic audiences that plagued actually improve revenues. Radio Producers say that although diary-keepers were recall- Nielsen’s people meters. operators say the additional data overall grosses are robust—Broad- 1. WDAS-FM 1. WMMR-FM ing their daytime listening will give them new ways to per- way took in a record $939 million 2. WBEB-FM 2. WBEB-FM incorrectly. In fact, the Ammunition for media buyers suade advertisers to spend money. last season—most of the increases 3. WMMR-FM 3. WMGK-FM PPMs showed, they were the lower average quarter-hour “Ethnic consumers might listen have been achieved by a small num- moving around the dial. ratings also mean that radio, which to five stations, not two, but they ber of breakout hits. On average, 4. WMGK-FM 4. KYW-AM Urban-music stations is already losing ad dollars to the In- might spend the most time with they say, only 20% of shows recoup 5. WOGL-FM 5. WOGL-FM also had drops in the num- ternet, faces another hit. those two, which shows a greater their investment, and it takes them ber of listeners who stuck “Agencies will use this as ammu- level of engagement,” says Alex nearly two years to do so. 1-Based on average quarter-hour listening of adults aged 25 to 54. 2-Done seasonally. Source: Arbitron around. nition for better pricing,” predicts Cameron, director of sales at Em- Of the 27 shows that opened in “There are five urban Mark Lefkowitz, media director at mis New York, which has three ur- the 2006-07 season, for example, 23 stations in New York; two Furman Roth Advertising Inc. ban stations. “And New York is a have not yet recovered their invest- What the figures do show is a or three of them might get hit pretty Stations hope, however, that different culture than Philadelphia ment. Of that total, 11 have closed, bigger cumulative audience for most hard,” says Rich Russo, director of weekly feedback will help them or Houston,”she says,“so there may with cumulative losses of more than stations,though with fewer listeners radio broadcast services at JL Media. build audiences, since the system be big surprises.” $52 million. tuning in for at least 15 minutes— Though PPMs are considered a makes the success of programming the audience advertisers want. vast improvement over handwrit- changes easier to gauge. COMMENTS? [email protected] COMMENTS? [email protected]

July 23, 2007 | Crain’s New York Business | 3 CNYB 07-23-07 A 4 7/20/2007 7:33 PM Page 1

IN THE MARKETS HIGHLIGHTS REEL Subprime loan write-down -2.5% The sends CIT Group reeling Bloomberg/ Crain’s New

➡ York Index road loans,none of which offers very high roots into more consumer-oriented fell 2.5%, to Stock looks like a loser returns,” says CreditSights’ David loans. That strategy is being called into end the as lender’s consumer Hendler, a bond analyst who rates CIT’s question, especially in light of the mort- week at debt “underweight.” gage mess.CIT is now 395. The loan drive unravels Trading at just trying to sell its $10 S&P 500 eight times projected billion portfolio of Index fell BY AARON ELSTEIN earnings, CIT’s stock mortgages. At this 1.2%, is certainly not expen- point,it isn’t at all clear closing at ast week was one that Jeffrey sive, but it’s no bar- what sort of price that 1534. Peek, chief executive of CIT gain either.That is es- mortgage mountain Group Inc., would love to pecially true after last can fetch.The longer a forget. week’s revelations ef- sale takes, the more His firm, which lends fectively dashed any likely future write- Lmoney to companies and consumers hope investors may downs become. RISERS alike, saw its stock plunge 11% in a single have had of a lever- The outlook is also 5-DAY 1-MONTH 3-MONTH CLOSING day after the company shocked the mar- aged buyout of the bleak for student % CHANGE % CHANGE % CHANGE PRICE ket by posting a second-quarter loss of lender. loans, a business CIT Nasdaq +7.3% +10.6% +5.2% $33.80 $135 million.The bad news is unlikely to Analysts surveyed entered in 2005 when end there. Investors who haven’t yet by Reuters Funda- Mr. Peek bought a IBM +5.7% +8.3% +21.39% $114.81 abandoned the stock should trot for the mentals forecast earn- lender for $383 mil- Foot Locker +5.1% +8.0% -6.6% $22.60 exits now. ings of $5.85 a share lion. Last week, the Market cap $9.3 billion News Corp. +3.5% +3.6% -1.8% $24.45 The source of last week’s gusher of red next year.In light of the Senate passed a bill American Express +2.7% +4.0% +5.8% $64.51 ink was a whopping $765 million write- big mortgage losses, Forward P/E 7.9 that would cut federal down of the value of the lender’s sub- however, those projec- Total cash $3.3 billion subsidies to student- prime mortgage portfolio—the same one tions now seem hugely loan providers by $19 SINKERS that company officials had previously optimistic. During the billion.The House has 5-DAY 1-MONTH 3-MONTH CLOSING claimed was made of sterner stuff. Amid first half of this year, already approved a % CHANGE % CHANGE % CHANGE PRICE a meltdown in the market for subprime CIT reported earnings of just $66 million, similar measure. CIT has about $300 Pall Corp. -15.9% -12.0% +1.8% $41.11 loans, further write-offs aren’t merely or 34 cents a share, on $1.7 billion of net million worth of goodwill from the 2005 J. Crew Group -9.2% -6.2% +31.9% $51.16 possible, they are likely. Compounding revenue. That compares with per-share acquisition still on its books and could be matters, the company’s student-lending earnings of $2.34 in the year-earlier peri- forced to write that down if its auditors Lazard -8.6% -6.1% -16.6% $44.60 operation is under siege as Congress scru- od on $1.4 billion of revenue. determine that the anticipated cash flows Morgan Stanley -7.8% -6.8% -1.8% $67.57 tinizes the entire industry. Under Mr.Peek,a former senior exec- from the deal won’t materialize. Merrill Lynch -7.5% -8.7% -13.0% $80.04 “I think the company will have to head utive at Merrill Lynch, CIT has moved back to its roots, making aircraft or rail- aggressively from its commercial-lending COMMENTS? [email protected]

STOCKS TO WATCH by Erik Ipsen Scientific Games delights investors by betting on vast Chinese market Betting-system supplier Scientific $39 Games has been on a minor roll $36.80 lately. It has notched new contracts 38 from the likes of the Connecticut lottery and racetracks in Ontario. Last week, though, the company uncorked 37 a biggie—a deal to buy part of a Chinese instant-lottery outfit. The thought of a billion people scratching 36 the company’s cards sent the shares up 3%. The company is expected to 35 post a 14% rise in earnings next week. M T W TF As a maker of catheters, slings and a host of other bits of minor medical paraphernalia, C.R. Bard has plodded along year after year in a remarkably straight line. Happily for investors, that line tilts profoundly upward. This week, the company is expected to post earnings growth of 15%, maintaining an unbroken string of (typically double-digit) profit gains stretching back nearly a decade. In the past five years, Bard’s stock has more than tripled.

If J.P. Morgan CEO Jamie Dimon is $50 right, there could be trouble ahead. $46.56 Last week, his bank reported a 20% 49 surge in profits paced by investment banking earnings that had soared 34%—and yet J.P. Morgan’s shares 48 sank 7%. The problem, Mr. Dimon noted, is that the market’s appetite for the leveraged debts fueling that 47 earnings bonanza is off sharply. Unless that hunger returns, the best profit 46 news could be over for big banks. M TFW T charts: lindström bekka

4 | Crain’s New York Business | July 23, 2007 Project14 11/21/06 5:40 PM Page 1

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CNYB_AD01_Rev-03102006.indd 1 3/10/06 4:20:15 PM CNYB 07-23-07 A 6 7/20/2007 5:00 PM Page 1

NEW YORK,NEW YORK edited by Valerie Block

Dueling tabloids make advertising gains he new york post and the New York Daily News continue to fight Ttheir vicious tabloid war. But they’re not doing so badly compared with papers across the nation, which are reeling from a precipitous drop in advertising. Through May of this year, advertising linage in the News jumped 4% over the same period last year, to 635,503 inches, according to TNS Media Intelligence. The Post’s was up 3%, to 325,997 inches. A spokeswoman for the News says the gains have been in the retail and national advertising categories. Post executives could not be reached for comment. According to TNS Media, which makes estimates based on official rate-card prices, ad revenue at the Post grew 17% to $124 million through May.The News’ ad revenue crept up 1%, to $206 million. “They have less real estate and help-wanted advertising than the typical newspaper,” says Edward Atorino, a media analyst at the Benchmark Co., explaining why the News and the Post haven’t suffered the way other papers have.

store or online, Powermat, an Israeli company Milford Plaza Ms. Preiss hoofs setting up shop in Manhattan, has up for makeover it to special been retrofitting the Park Avenue events, sets up a hotel’s business center with milford plaza (below), the desk and sells technology that will turn theater district hotel still known directly to the conference-room tables and other for its cheesy 1980s jingle sung to public. She gets surfaces into transmitters of the tune of “Lullaby of Broadway,” her books electrical power. Special receivers, will be spiffing up its image next wholesale and available at the front desk, will year. makes money enable guests’ gadgets to be Sources say the 79-year-old on the markup, just like any other charged .The new service, middling property at 270 W. 45th retailer. scheduled to launch in the fall, St. is planning a multimillion- From humble beginnings in her will be free to hotel patrons. dollar renovation to capitalize on Astoria apartment, the business “We wanted to showcase our some of the recent developments has grown into a shared office technology at a luxury hotel,” says in its neighborhood. space and will soon move to a loft Ran Poliakine, Powermat’s founder, Several weeks ago, The New area in Manhattan’s West 20s. who says his company has spent York Times moved into a brand- “When I was planning all this, close to $30,000 to install the new office tower designed by I thought I’d have a very frugal technology. If the Regency is Renzo Piano, and real estate experts existence, with maybe two to three happy with the service, Powermat say retail and events a week. Now, in the peak will deploy it in guest rooms and other seasons, I can do six or seven other areas, he says. developments events a day,” says the 46-year-old will soon entrepreneur, who has 15 part- Contributors: Lisa Fickenscher, Matthew follow. time employees. Peak seasons are Flamm, Amanda Fung Owned by spring and fall. real estate firm While the freelance writer and Ogden Cap former bookstore manager often FAVORITE CITY Properties, the ends up at conferences, she works 1,300-room Milford Plaza will be more glamorous events, too. For the seventh year, New York completely redone, with Recently, she set up shop outside City won top honors in the redecorated guest rooms, a new the Delacorte Theater for the United States and Canada in executive club lounge and a new Public Theater’s performance of Travel + Leisure’s World’s Best restaurant. Hotel executives could In Darfur. Copies of related tomes Awards 2007 readers’ survey. not be reached for comment. Not on Our Watch (above), by Don New York Room rates currently run about Cheadle and John Prendergast, and A 1. $250 a night. Problem from Hell: America and the 2. San Francisco Age of Genocide, by Samantha Power, 3. Chicago sold nicely. Mobile bookseller 4. Santa Fe, N.M. on write track Hotel gadgets 5. Quebec City the book industry may be get jump start 6. Charleston, S.C. hurting, despite the Harry Potter 7. Vancouver hoopla, but one bookseller is executives headed to power growing fast. Mobile Libris, a breakfasts at the Loews Regency 8. Montreal venture Sharon Preiss founded two Hotel’s business center will soon 9. Victoria, B.C. years ago, has made more money be able to say goodbye to plugs this year to date than all of last year. and chargers for their laptops, cell 10. Seattle Instead of working through a phones and BlackBerries. Project6 5/24/07 4:12 PM Page 1

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Activation fee/line $35. IMPORTANT CONSUMER INFORMATION: Subject to Customer Agmt, Calling Plan, rebate form and credit approval. Up to $175 early termination fee and other charges. Offers not available everywhere. While supplies last. Shipping charges may apply. Rebate takes up to six weeks. *BlackBerry 8830 supports Bluetooth profiles for wireless headset, hands-free profiles and serial port profiles. The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties of and trademarks or registered trademarks of Research In Motion Limited — used by permission. © 2007 Verizon Wireless. CNYB 07-23-07 A 8 7/20/2007 7:27 PM Page 1

BLOWN AWAY: The explosion sent steam and hind.“We need to get in as Disaster plans falter after blast debris hundreds soon as possible,even if it is of feet into the air. only for a few minutes,” says President Denise Continued from Page1 involving technology to the under- phone service for a day—like many Sharp. of the explosion. The eruption, standably panicky reactions that other businesses in the area—be- which left one dead and 45 injured, many New Yorkers have when fac- cause Verizon Communications Fleet of foot occurred minutes before 6 p.m. It ing crises in the post-Sept. 11 era. fiber lines were damaged. of course, it’s impossible propelled steam and debris hundreds Some firms were unable to carry to plan for every scenario. of feet into the air with a loud rum- Busy signal out their plans to have employees After the 2003 blackout, ble, sending office and retail workers mr. bernard says that he and his meet at a predetermined spot after many office managers rec- running into the streets. staffers bolted from their offices evacuating their offices. Workers at ommended that female More than 200 businesses were with such urgency that most of them Access Staffing, an employment workers keep a pair of shuttered, and streets were cordoned forgot their cell phones. He went to agency at 360 Lexington Ave., had comfortable shoes in their off.At the end of the week,city emer- a Verizon Wireless store Thursday been told that in the event of a build- desks, in case they need to gency staffers and workers for Con- morning and bought replacement ing evacuation, they were to assem- walk home. But when the solidated Edison were still cleaning devices, which allowed his team to ble in the atrium of 101 Park Ave. steam pipe exploded, up the mess. Many firms continued resume work. In between calls to his But last Wednesday, rescue workers buildings were pelted with to struggle to become operational. insurance company, Mr. Bernard appropriated that space to use as a chunks of pavement and Emergency planning has become temporarily relocated DB Market- triage center for injured pedestrians. buck ennis gushing water. Employees a priority since Sept. 11. A recent ing on Friday to office space at 708 “After we found a safe place, we Mr. Pappas hopes to reopen his needed hard hats, not flats. AT&T survey of companies in 10 Third Ave., a few blocks away from just e-mailed each other,” says offices, which are on the 24th floor “There was a rock storm outside,” major cities found that New York the explosion. Wendee Greene, a vice president at of 370 Lexington, by the end of the says Vivien Stark, an attorney who firms are the best-prepared. Nearly “We do want to go back and re- Access.“Pretty much everyone has a week. Until then, his team is bor- works on the ninth floor of 370 Lex- 80% of city executives said that their trieve stuff,” he says. “We are taking BlackBerry or PDA.” rowing space and scrambling to ington.Still,she took a minute to put firms have business contingency a wait-and-see attitude.” Bill Pappas, president of insur- keep in touch with clients. her sneakers on. “You don’t know plans, including employee training Technology proved to be a prob- ance firm Fiduciary Intermediary, A long exile threatens Fisher De- how long you’ll be gone,” she says. efforts and backup computer servers. lem at Korn/Ferry International, found a hole in his emergency velopment Inc. as well. The general But the lesson of last week was which is located in the MetLife preparations: He had neglected to contractor’s dozen employees gath- COMMENTS? [email protected] or that even meticulous disaster plans Building at 200 Park Ave.While the plan for off-site computer servers. ered as many files as they could before [email protected] can be undermined by any number tower wasn’t directly affected by the “The disruption of business is fleeing 360 Lexington Ave., but they Online reporter Kira Bindrim contributed of factors—from logistical problems blast, the executive search firm lost difficult,” he says. left some important documents be- to this article.

continental Exchange. The attrac- billion for ICE. Either would be a PUNISHING SLIDE tion is obvious.Those businesses are huge pill to swallow,considering the Shareholders flee growing faster and are vastly more NYSE’s own market value is $21 Weekly closing stock prices. profitable than stock trading. billion. A purchase like that could Continued from Page 1 share in its largest business, stock $110 cut earnings per share by 7%. making NYSE Euronext the year’s trading. In recent years, the NYSE’s $78.05 Futures in the future One alternative would be a bid worst-performing major Wall Street huge market share has come under 100 “for us to get a significant position for the Chicago Board Options Ex- stock. fierce attack by longtime rivals like in the U.S. futures business, I think change, the nation’s largest options Looming behind this seeming Nasdaq and even upstarts like BATS, 90 we have to acquire something,” Mr. marketplace. But there, too, price disconnect is a wall of worry. Mar- a two-year-old trading network in Thain told analysts last month. would be an issue. ket share and profit margins at Kansas City. As a result, NYSE’s Trouble is, his stock isn’t worth “Thain is stuck between a rock NYSE Euronext’s core stock-trad- share of listed securities trading has 80 nearly as much as those of his poten- and a hard place,” says Thomas ing business are getting severely plummeted to about 64%, according tial targets. Shares of Nymex and Catino, managing member at inde- squeezed by a bumper crop of rival to brokerage firm Sandler O’Neill & 70 ICE fetch nearly 50 times expected pendent research firm Ant & Sons. exchanges. By his own admission, Partners—down from more than 1/5/07 7/20/07 earnings, while NYSE shares trade “But in the long run, this is a move

Mr. Thain needs to make another 80% just two years ago. lindström bekka at only 32 times. he will have to take, and the back- deal, this time for a futures ex- “It wouldn’t fly with our share- lash from the Street will be even change. But the hugely inflated Price cuts? marketplaces will open up to more of holders if we accepted the NYSE’s worse if he doesn’t.” price tags of his likely targets have profit margins are also eroding, the sort of competition that has be- stock, considering how much lower Of course,Mr.Thain still has aces investors running scared. largely because firms like Nasdaq come standard in the United States. their multiple is than ours,” says an up his sleeve. He would bring to any “John is an aggressive buyer,”says and BATS are offering to trade “I’ve got to assume there is going ICE official, adding that there are futures exchange a premier brand Thomas Caldwell, one of NYSE NYSE-listed stocks for little or no to be more pressure on the NYSE’s no formal talks under way between and a powerful business listing the Euronext’s largest stockholders, charge. NYSE prices on electronic revenue as a result,”says Larry Tabb, the parties. NYSE and Nymex de- shares of new companies. At with about 4 million shares. “The trades remain double or triple those chief executive of the Tabb Group, a clined to comment. midyear, NYSE had listed about $15 fear is he might be really aggressive of Nasdaq, according to Lehman consulting firm. The price of such acquisitions billion worth of newly public stocks, when valuations for other exchanges Brothers, which may leave Mr. To Mr.Thain,the way out of this could be murderous.Deutsche Bank according to research firm Dealogic, are so robust.” Thain no choice but to cut his prices. mess is clear. He should snap up a estimated in a report last week that or $5 billion more than Nasdaq. Mr. Thain’s problems begin with Things are likely to only get futures exchange, like the New York NYSE would have to pay as much as the exchange’s fast-eroding market worse. In November, European Mercantile Exchange or the Inter- $14.5 billion for Nymex and $13 COMMENTS? [email protected]

like this won’t harm that relation- town merchants and restaurateurs ship,” says John Wang, president of reported sharp drops in business. China food scare hurts business the Manhattan-based Asian Amer- Today’s crowds on Canal, Mul- ican Business Development Center. berry and Mott streets indicate New Continued from Page 1 U.S. food companies. “Four years ago,I stopped buying Mr. Wang is working with state Yorkers’ more sanguine attitude from China.The items ranged from “We have not had any recalls in food products from China, with the agricultural officials to develop edu- about the health risks posed by some dried potatoes and herbs that con- the U.S., but you feel from the exception of some sauces,” says cational materials for Chinese im- of these tainted products. tained undeclared sulfites to pea- news coverage that it will be a big- Lena Yu, who has lived in China- porters here, explaining how they In addition, Chinatown’s boost- nuts prepared with a sweetener that ger issue in the future,” says Mr. town for 30 years. can better monitor quality and avoid ers are quick to point out that the has been banned in this country as a Zhang, who is thinking about Ms. Yu, a homemaker, credits recalls and fines. area’s food markets and restaurants health risk since 1972. State data shifting more goods to markets in that decision to a long string of news “We are starting with the distrib- pride themselves on fresh food, show that of the 94 recalled food South America and Europe,at least reports in the local Chinese-lan- utors and importers of Chinese selling mostly goods from local items for which the agency could temporarily. guage press. Daily papers including products,” says Joe Corby, director sources. That notion was recently identify the country of origin, Chi- Sing Tao have reported on every- of food safety for the state agricul- confirmed by the New York state na had the most recalls this year and Lost appetites thing from tainted tea leaves to arti- ture agency, which has just 100 in- agriculture agency, following news last. caught in the middle are con- ficially red duck egg yolks. spectors. “They are the ones who that its counterpart in Mississippi The flood of harsh publicity is sumers, who are increasingly losing “I avoid canned goods from Chi- suffer the burden of enforcement had become the first to discover forcing importers of Chinese prod- confidence in Chinese products. A na and buy products from Taiwan actions.” and ban contaminated Chinese ucts to rethink their U.S. strategy. restaurant industry source says that instead,” Ms. Yu adds. catfish. Raymond Zhang, the president takeout orders from Chinese eater- Such stories are making an im- Nothing like SARS “We sampled imported seafood of South East Produce Ltd., says ies slipped in May, June and July, pression on leaders in the Chinese even as concerns mount, many [in Chinatown] and didn’t find any that he will probably reduce the compared with the same months business community. people note that today’s fears pale in contaminants,”says Mr.Corby.“We amount of ginger, onions, frozen last year. “We are in the forefront of pro- comparison with the near panic are still looking.” vegetables and dried herbs his Among the most wary con- moting U.S.-China trade, and we touched off by the avian flu scare of Queens-based business sells to sumers are Chinese-Americans. want to make sure that a situation four years ago. Back then, China- COMMENTS? [email protected]

8 | Crain’s New York Business | July 23, 2007 CNYB 07-23-07 A 9 7/20/2007 11:39 AM Page 1

SPREAD THE WORD Average % change Average % change PR firms turned on by tech Title ’06 salary from ’05 ’06 bonus from ’05 Executive vice president $144,000 +5.4% $40,528 +2.3% Continued from Page 2 Agencies do not expect a hiring 10% for midlevel executives and Senior vice president $122,000 +7.3% $23,674 +5.8% professionals is reaching levels not slowdown. 15% for senior positions—consid- seen since the dot-com frenzy of the “It’s tough to find good people,” erably more than 2006’s overall ex- Vice president $100,000 +8.4% $14,398 +13.8% late 1990s. All types of companies says Don Middleberg, a New York ecutive increase of 8.9%. Account supervisor $71,000 +7.1% $7,805 +18.6% need help with marketing efforts PR veteran who had been on hiatus Agencies that want to expand are that now include things like blogs but came back two years ago to take having a hard time locating sea- Senior account executive $56,000 +8.8% $3,960 +23% and social networking sites, and advantage of the thriving market. soned executives.Many left the field Account executive $47,000 +11.8% $2,950 +46.5% they are devoting more of their Middleberg Communications now after the dot-com crash, when firms budgets to public relations rather has 12 staffers and aims to generate laid off much of their staffs or went Source: Official Public Relations Salary & Bonus Report by Spring Associates Inc. than ad agencies to get that help. revenue of $10 million over the next out of business altogether. “Inaccurate information can few years. spread out quickly through the In- Luring top people means offer- New blood of Public Relations Firms says its re- newfound interest.“We are seeing a ternet—it’s not easy to manage,” ing higher salaries and enhanced hiring may not be such a chal- cent annual InternFest attracted greater percentage of résumés from says Kathy Bloomgarden, co-chief perks.Spring Associates,a Manhat- lenge in the future, as college stu- 150 students from across the coun- top-tier universities,” he says. executive of Ruder Finn Inc. “PR tan search firm, projects that base dents are showing more curiosity try, the best turnout ever. has become more important be- salaries will rise this year by at least about the profession. The Council Mr. Cassidy can testify to the COMMENTS? [email protected] cause there is an explosion of online communication,” she adds. As in other industries, though, growth could be stymied by the lack of veteran professionals who have five to 10 years of industry experi- ence. The pool of such candidates has shrunk, partly because employ- ees no longer switch jobs as often. Despite the concern, business is growing. Firms reported an average 8.8% revenue increase in first-quar- ter 2007 compared with a year earli- er,according to a recent survey by the Council of Public Relations Firms, a ‘PR is no longer just the less costly stepchild of marketing’

Manhattan trade association. For full-year 2006, revenues were up an average 14% from 2005. “PR is no longer just the less cost- ly stepchild of marketing,” says Sean Cassidy, president of Dan Klores Communications in Manhattan. One reason for PR’s higher pro- file is that firms have carved out a niche in helping clients reach audi- ences through blogs and other social outlets online. THE NUMBER ONE SMALL BUSINESS ISSUE IS HOW TO Edelman,for instance,has estab- lished a 40-member team devoted PAY FOR HEALTH INSURANCE. IT DOESN’T HAVE TO BE. to blogs. And Bite recently set up thebar.com to raise brand awareness for premium-spirits company Dia- If you’re not quoting HIP, you can rest assured that your competition is. geo; it also developed a presence for the manufacturer in the virtual • 6% Commission on HIP Select EPO/PPO* world of Second Life. • 4% Commission on HIP Classic HMO Project partnerships increasingly, firms are teaming up • Plans starting as low as $223/mo. with interactive ad agencies because • Free eyeglasses, massage therapy, $200 gym of the overlap in much of their work. • Leading facilities like Montefiore Medical Center, reimbursement and alternative medicine.** Dan Klores Communications re- North Shore / Long Island Jewish and Lenox Hill Hospital. • Rated “excellent” by the National Committee for cently partnered with SS+K Adver- • 25,000 physicians in neighborhoods where your Quality Assurance for Commercial HMO & POS plans. tising on the rebranding project for clients live and work. Delta Air Lines. • Flexible cost-sharing options available. The surge in business has creat- • A broad range of products to suit your client’s needs ed an overwhelming demand for for both slice or full replacement. talent. Global giant Edelman has hired 100 people in the past year and Call for more now has almost 500 New York em- 1-888-447-7864 Visit HIPUSA.COM ployees—a firm record—compared information: with 380 at the height of the dot- com boom in 2000. * For new business on Select EPO/PPO only. Accredited by the National Committee for Quality Assurance (NCQA). A nationally recognized Last year, Dan Klores added 20 ** Only applies to HIP Classic and Small Group HIP Select EPO/PPO products. evaluation that purchasers, regulators and consumers can use to assess managed care plans. people, for a total of 140; Ruder ® 2007 HIP Health Plan of New York. Commercial HMO and Commercial Point-of-Service plans. Finn increased its workforce by 11%, to 379 employees.

July 23, 2007 | Crain’s New York Business | 9 CNYB 07-23-07 A 10 7/20/2007 2:57 PM Page 1

THE WEEKS AHEAD Mandated mental health THIS WEEK’S EVENTS your business. 6:00 p.m. to 8:00 p.m., JULY 24 Brooklyn Business Solutions Center, Camba’s Small Business Services holds 9 Bond St., fifth floor. Free. coverage fails to cause stir workshop on Internet marketing for (212) 387-0494 or small business. 6:00 p.m. to 8:30 p.m., [email protected]. 884 Flatbush Ave., second floor, JULY 25 Brooklyn. Free. (718) 282-2500, ext. La Guardia Community College’s Small No spike in care or nomical levels. benefits, which take effect only 242, or [email protected]. Business Development Center and state Earlier this month, however, the when group policies come up for re- JULY 24 Sen. Serphin Maltese hold networking rate increases seen state Insurance Department said all newal, a rolling process. New York Society of Security Analysts reception and business information 37 insurers of large employee groups But even those who have cover- holds course on securitization and session. 5:00 p.m. to 9:00 p.m., 31-10 resulting from had requested only minimal rate in- age may be reluctant to use it, some mortgage-backed securities. 1:00 p.m. to Thomson Ave., Building E, atrium, creases and had re- experts say. 4:30 p.m., 1177 Sixth Ave., second floor. Long Island City, Queens. Free. Timothy’s Law ceived median hikes “In my experience, Fee: $215 members, $275 nonmembers. (718) 482-5303. of less than 1%.The Most people the biggest obstacle to JULY 26 (646) 871-3428 or [email protected]. higher rates were patients—particular- JULY 25 Hispanic Professionals Networking BY GALE SCOTT aren’t aware Manhattan Chamber of Commerce Group holds networking reception. 6:00 based on the addi- ly children—getting holds business networking reception. pm. to 8:00 p.m., Elmo at the Lounge, six months after its introduction, tional cost of care, of new law’s care is the cultural bias 6:00 p.m. to 8:00 p.m., Ted’s Montana 156 Seventh Ave. Fee: $15 in advance, Timothy’s Law has yet to cause plus designing new that stigmatizes men- Grill, 110 W. 51st St. Fee: $15 $20 at door. (917) 860-5673 or much of a stir among health insur- contracts and re- tal illness,’’ says Dr. members, $25 nonmembers. [email protected]. ers or the professionals who treat configuring billing benefits James Rebeta, a clini- (212) 473-7805 or mental illness. systems. cal neuropsychiatrist [email protected]. JULY 30-AUGUST 5 The state law, which requires Some compa- at New York-Presby- JULY 25 JULY 31 that insurers cover the cost of men- nies, including Em- terian Hospital.“Peo- Hodgson Russ holds seminar on sales Lower Manhattan Business Solutions tal health treatment, affects nearly pire Blue Cross ple often don’t even taxes. 8:30 a.m. to 10:15 a.m., Harvard holds workshop on Internet marketing. think about whether they have ben- Club, 35 W. 44th St. Fee: $45. (212) 6:00 p.m. to 8:00 p.m., 110 William St., 10 million New Yorkers. Blue Shield, say they are struggling 752-4300 or [email protected]. fourth floor. Free. (212) 618-8845. Insurers must pay for 20 outpa- to comply, but the Insurance De- efits and what they cover.” JULY 25 AUGUST 1 tient visits and 30 days of inpatient partment says all insurers appear to Timothy’s Law doesn’t affect All State Foundation and Acción New Networking for Professionals holds treatment for “biologically based” be meeting deadlines. most large self-insured companies, York hold seminar on financial goals for networking reception. 6:00 p.m. to 8:00 ailments—including major depres- Additionally,Deborah Kozemko, which employ about a third of New p.m., Via, 16 W. 21st St. Fee: $10 sion, bipolar disorder and schizo- the agency’s supervising attorney in York’s workers.It also exempts plans members and $15 nonmembers in sponsored by the state, such as TO LIST YOUR EVENT phrenia. Co-payments must be the charge of monitoring compliance, advance; $20 for all at door. same as those for other medical says her office has not received one Healthy NY, as well as those pur- Crain’s lists meetings online and includes them in the (212) 227-6556 or treatment, and Timothy’s Law consumer complaint. chased by individuals. print edition as space permits. NYC events with fees [email protected]. specifically mandates treatment for According to providers, predic- The state is picking up the addi- —adrianne pasquarelli under $300 are considered for the print publication. seriously disturbed children, in- tions that the law would produce tional costs for mental health cover- Listings can be submitted only through the Crain’s cluding those who appear suicidal. millions of new patients for mental age in policies sold to businesses Web site. Go to www.newyorkbusiness.com and More meetings online at with fewer than 50 workers. click on “Events.” Sponsors have a choice of sever- www.newyorkbusiness.com Passing the measure took years, health professionals have so far not al free or paid listing options. All business events Click on “Events” with opponents saying the bill materialized. Apparently, many will be posted online within two business days. would push insurance costs to astro- people are not even aware of the new COMMENTS? [email protected]

Cooley Godward Kronish, a national law firm for the converging worlds of high technology, high finance and high-stakes litigation. www.cooley.com

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10 | Crain’s New York Business | July 23, 2007 Project2 7/9/07 4:33 PM Page 1

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VIEWPOINT Albany tide will turn in ’08 editor in chief Rance Crain ait till next year” seems to insistence, the Metropolitan Transportation Authority will publisher Jill R. Kaplan be the slogan of the day in present its next five-year capital plan at the same time that EDITORIAL editor Greg David Albany.That was the message the Legislature votes on congestion pricing. And since fees managing editor Richard Barbieri deputy managing editors Valerie Block, earlier this year on health from the traffic plan would help fund badly needed mass Erik Ipsen care reform and again last week transit improvements, it would be difficult for lawmakers to assistant managing editors Carmen Fleetwood, Robert Hordt in the grand bargain that was vote against congestion pricing. columnist Alair Townsend struck over congestion pricing It’s the same story for the campaign finance reform, for senior reporters Aaron Elstein, Lisa Fickenscher, Matthew Flamm, and campaign finance reform. which Mr. Spitzer agreed to water down his original Tom Fredrickson, Samantha Marshall, Take the deal reached on Mayor Michael Bloomberg’s proposal. In the final deal, the maximum amount that Anne Michaud, Miriam Kreinin Souccar W reporters Barbara Benson, plan to impose a fee for driving in most of Manhattan—a influence-seekers may Elisabeth Butler Cordova, Erik Engquist, scheme designed to reduce congestion and generate contribute falls by more Amanda Fung, Hilary Potkewitz, Gale Scott One key person, restaurant critic Bob Lape $30 billion for mass transit.The compromise establishes a than a third, restrictions art director Steven Krupinski Sheldon Silver, is deputy art directors Carolyn McClain, 17-member commission to review the Bloomberg proposal. are imposed on “soft Daniel Mednick Nine of its members, a majority, will be by appointed by ready to sign off money” donations to staff photographer Buck Ennis copy desk chief Wendy Zuckerman three strong advocates of congestion pricing—the mayor, political parties, and copy editors Michele Arboit, Gov. Eliot Spitzer and Senate Majority Leader Joseph on traffic pricing businesspeople are no Thaddeus Rutkowski research editor Denise Southwood Bruno. If that weren’t enough to ensure approval, the panel longer able to establish associate research editor can only adopt traffic-thinning alternatives that would limited liability Adrianne Pasquarelli www.NewYorkBusiness.com reduce traffic by at least as much as the mayor’s scheme companies merely to online editor Catherine Tymkiw would. Experts say that is highly unlikely. funnel cash to online reporter Kira Bindrim The City Council and state Legislature would then have politicians. All of this is well and good, but New York EDITORIAL AND ADVERTISING OFFICES 711 Third Ave., New York, NY 10017-5806 to vote—by March 2008—to enact any of the commission’s fundraising caps will remain among the highest in the nation. editorial: 212.210.0277 Fax 212.210.0799 advertising: 212.210.0259 recommendations.True, the mayor will have to try harder to In practical terms, none of this will severely curtail Mr. Cable craincom nyk convince individual councilmembers and legislators that the Bruno’s ability to raise funds for the 2008 legislative Fax 212.210.0499 Entire contents ©copyright 2007 Crain plan won’t put average workers or outer-borough residents at elections, in which he will be desperately trying to hang on Communications Inc. All rights reserved. ®CityBusiness is a registered trademark of MCP a disadvantage. But the fine print of the deal shows that one to the Republicans’ two-seat Senate majority. Unfortunately Inc., used under license agreement.

key person Mr. Bloomberg must bring to his side, Assembly for him, a Democratic takeover of the Senate is likely, and TO SUBSCRIBE: Speaker Sheldon Silver, is ready to sign off. At Mr. Silver’s that’s when real campaign finance reform can be enacted. Call 888.909.9111; fax 313.446.6777. $3.00 a copy, $59.79 one year, $109.79 two years. www.NewYorkBusiness.com

ADVERTISING AND MARKETING LETTERS TO THE EDITOR advertising director Jeff A. Adler brand manager, print & interactive Vanessa Cognard business development manager Robert N. Grossman senior account manager Verizon’s FiOS TV eagerly awaited William E. Squitieri account executives Andrew Carlin, Lisa Pearly, Jennifer Siniscalchi, BIG DEMAND, channels like National Geographic new operator (“Goal: a 3-hour Brigitte Stieglitz and Military Channel, which tour,” July 16) is welcome news. western account manager DESPITE DELAYS Ellen Mazen (Los Angeles) 323.370.2477 Cablevision charges for. FiOS gets Every day, I see the disappointed sales manager, classified verizon is finding an channels like BBC America—a faces of many visitors who come to print & online John Gallagher enthusiastic response both from channel that Cablevision does not New York City and learn that the newsletter product manager communities and customers in the have even if you pay for it. ferry service stops running at 4 p.m. Catherine Evans Gittens rollout of FiOS TV in New York. People come from all over sales coordinator, print & online dan rayburn Lulé Haznedari But your readers got just the the world specifically to get up sales coordinator Anita Perrino opposite impression from the July BRING IN MORE close to this very important credit Pat Grondziak 313.446.6082 16 article “Verizon TV finds monument. Somebody needs to marketing manager Jill H. Bottomley

larry ford COMPETITORS mostly static in NY.’’ expand the hours of availability to marketing coordinator Jenny Mashberg VERIZON is getting ready to serve new circulation manager Andrea Richardson The company has an aggressive customers in New York. make the market free. Grant better serve visitors to the city. plan to secure municipal franchises franchises statewide to anyone tom orzo general manager, interactive in New York, and we are on track who wants them. Welcome all Marc Minardo to meet those targets this year. We be desired. Maybe competition will competitors. DON’T FORGET NEW YORK PRODUCTION are dedicating resources in change that. Maybe fiber optics barry liebling THE THINKING PEOPLE production and pre-press director franchise negotiations and on an will be more reliable than cable. Michael Corsi advertising production manager operational basis to position the joe whitaker DEREGULATE TV, amen to Valerie Block’s July 16 Marilyn DeMilta company to succeed in the TELECOM MARKET column, “Media mutiny can get marketplace. CABLEVISION WILL results.’’ PUBLISHED BY CRAIN COMMUNICATIONS INC. We agree the pace of local cable we need more competition for I thought it was just me chairman Keith E. Crain LOSE CUSTOMERS president Rance Crain franchise discussions can move too the monopoly cable companies. kvetching about junk news and junk secretary Merrilee Crain slowly.The bottom line is there is cablevision’s claim that On the other hand, why should radio.The only radio I can stand is treasurer Mary Kay Crain high demand for our FiOS services, Verizon’s cable TV product isn’t there be regulations at all? Why WQXR (despite the nursing home executive vp, operations William Morrow and customers routinely ask when it affecting its market is wrong. not a free market in television and commercials) and NPR. I’ve tried senior vp, group publisher Gloria Scoby is coming to their town. I switched to FiOS for Internet telecommunications in general? the Internet, but I miss the hourly group vp, technology, circulation, manufacturing Robert C. Adams monica azare over a year ago, and when FiOS joe wright news-weather break. vice president/production & Senior vice president TV comes to Larchmont, N.Y., in And the news? It’s painful. It’s manufacturing David Kamis Verizon New York/Connecticut about a month, I will switch from GOOD NEWS The New York Times, Crain’s and chief information officer Paul Dalpiaz Cablevision. The Economist if I want real news, corporate circulation director FOR TOURISTS Patrick Sheposh SERVICE COULD FiOS is cheaper for TV and especially now that Time has USE IMPROVEMENT Internet than Cablevision, it is as someone who recently started changed its format. founder G.D. Crain Jr. (1885-1973) faster, its FiOS DVR is network- working as a tour guide with Gray Time for a shake-up.There chairman Mrs. G.D. Crain Jr. (1911-1996) the service that the present cable able, and it simply looks clearer. Line, I believe the decision to may be thinking people out there. companies provide leaves a lot to A FiOS TV package gives you award the Liberty Island ferry to a john duncan

12 | Crain’s New York Business | July 23, 2007 CNYB 07-23-07 A 13 7/20/2007 11:52 AM Page 1

Do you know a Crain’s

bility is at hand. Maybe. Under More likely, the market rally is fueled by private-equity buyouts. 40Forty? The almost daily takeover stories not only boost the shares of companies being acquired, but also create spec- ulative gains for similar businesses believed to be the next targets of vo- racious private-equity managers. Stocks get propelled in another way as well.When a company is tak- en over, shareholders just reinvest the money in other stocks, whether they are forced to do so because they are invested in index funds or not. Lately, the market’s rise has fed on itself, as pessimists who had actual- ly shorted stocks in expectations of a sell-off have been forced to liqui- date their positions. This is known as a short squeeze,and it adds fuel to the fire, at least for now. In an eerie way, the same phe- nomenon is evident in the Manhat- tan commercial office market. The average rent for Class A midtown

john h.john howard office space hit its nadir of $45 a square foot in 2003. By the end of the second quarter of this year, the figure had soared by almost 70%, Economic adages reaching $76. Since vacancy rates are at 5%, which is about as low as they can go, a squeeze is under way in this market, too. for the optimistic Since virtually every business in New York is growing and thinks it o summer doldrums this year for the economy, has bright prospects, companies are even taking on space they don’t which is gathering steam as one of the longest ex- need—a practice called warehous- pansions ever continues.Two especially hot cate- ing. By grabbing extra space for fu- gories—the stock market and the Manhattan of- ture growth, these tenants provide fice sector—deserve a closer look. Keep one an accelerant to an already heated market. They can do so because Nimportant adage in mind:What goes up must come down.And many other optimistic businesses the faster it rises, the faster it falls. are willing to sublease space on a short-term basis. All discussions of nest egg invested fully We have seen this scenario be- New York need to begin in equities should be fore.Companies overestimated their with the stock market, feeling rich these days. prospects in 2000,warehousing mil- which drives Wall The issue at the lions of square feet for expansions Street and the economy. moment is why stocks targeted for years hence. When the As measured by the are still advancing, with recession and the terrorist attacks Dow Jones Industrial oil prices so high, infla- hit, businesses quickly jettisoned Average, the slide that tion worrisome, long- their plans, and even cut existing followed the bursting term interest rates on staff. Companies were stuck paying of the Internet bubble an upward track and millions of dollars for space that was bottomed out on March the national economy suddenly vacant. 11,2003.Since then,the GREG vulnerable to the fall- Few economic expansions come numbers have been as- DAVID out from lower hous- to a sudden halt. The New York tonishing. The Dow’s ing prices. Optimists economy has so much momentum increase in just over four claim that global eco- that 2007 will be a very good year. years was 87%—an average annual nomic growth is so broadly based But remember this: Overheated gain of about 20%. Anyone with a that a new period of economic sta- markets always correct.

CRAIN’S ONLINE POLL VERIZON IS HAVING TROUBLE WINNING CABLE TV FRANCHISES IN NEW YORK. DOES IT DESERVE A BETTER SHOT?

TWO-THIRDS OF THE 235 RESPONDENTS No, Verizon should think Verizon is getting the short end of the face the same requirements Yes, Crain’s New York Business stick. Almost half say the company should that cable .32% the state companies do should is putting together a 40 Under 40 be given a statewide franchise to offer 45%. grant it a franchise reunion to honor the cable service, and a little under a quarter Yes, local for all of governments New York 20th anniversary of the feature. say local governments should act more should grant .23% quickly. But about a third think that Verizon franchises more quickly If you are former 40 or know and cable firms are on a level playing field. someone who is, please send For this week’s question: Go to www.NewYorkBusiness.com/poll to have your say. current contact information to [email protected] CNYB 07-23-07 A 14 7/20/2007 2:36 PM Page 1

documents from a lawsuit filed to block the deal for a new stadium. It was also reported in an overlooked SCORE Clinton gets GOP support THE INSIDER story last September in the free SEN. HILLARY CLINTON (below) is burnishing her image as an advocate for weekday paper Metro. business leaders. Last week, she announced an endorsement by Terrence by Erik Engquist and Anne Michaud Critics say the lease favored the Duffy, chairman of CME Group, the giant futures exchange formed by the Yankees because it allowed the merger of the Chicago Mercantile Exchange team to liberally deduct planning and the Chicago Board of Trade. costs for the new stadium. Mr. Mr. Duffy not only is a big Republican Giuliani’s fees were apparently not fundraiser but lives in the heart of Obama Land Use chair deducted; the amount of the fees country. He calls Ms. Clinton a visionary has not been disclosed. leader and pragmatic problem-solver. prepped for reform Ms. Clinton already has the support of Brooklyn Dem Morgan Stanley Chief Executive John Mack, ew campaign finance one of Wall Street’s big-time GOP fundraisers. restrictions will hurt Queens collects big bucks Melinda bloomberg news NCity Councilwoman state sen. Carl Kruger, a prolific Katz (left) more than other candidates fundraiser despite being in his Harlem tenants affected by the 88 and 90. for city comptroller, because more of chamber’s minority, has received expansion. Nevertheless, Billy Cox, secretary donations of $215,000 in the past Though a university of ILA Local 824, says it will her donors do business with the city. six months and has $1.6 million on spokeswoman says Columbia made consider the city’s position at an Ms. Katz chairs the Land Use hand. the announcement to clear up a Aug. 1 meeting with top EDC

getty images Committee, always a prime lure for The Brooklyn Democrat says public misconception, the school officials. money from real estate interests, and the new rules will limit his goal is to break $2 million by continues to state that it may need Mr. Cox says the union had lost year-end. But the money is in his to use eminent domain to buy trust in EDC Executive Vice contributions from those who do municipal work to $250. state campaign fund, which he can’t commercial property. President Kate Ascher, who has left But she has moved to limit the damage, bringing in $684,000 use to run for city office. Foes of the plan say the the agency.“Now we’re giving them in the latest period with six months of frenetic fundraising. Her university is trying to dilute the benefit of the doubt,” he says. opposition by dividing tenants and $1.5 million war chest exceeds that hearing, saying that few people Columbia pulls business owners. “The community of all her expected rivals. would buy a pedicab business PR stunt is standing together,” says Nick Candidate paying Others considering the race are without a license to run it. Sprayregen, owner of Tuck-It-Away her own way Councilmen Simcha Felder, They believe that Mayor Michael columbia university’s recent Self-Storage. D-Brooklyn, and David Weprin, Bloomberg will agree and instruct announcement that it would not brooklyn surrogate candidate D-Queens, and Assemblymen the Department of Consumer use eminent domain to evict ShawnDya Simpson will largely fund James Brennan, D-Brooklyn, and Affairs to change the regulations. residents from its desired 17-acre Union hopeful her own campaign, aided by William Boyland Jr., D-Brooklyn. A spokeswoman for DCA says campus site was more public about pier plan husband Jake Walthour,an the regulations reflect the law, relations than policy change. investment banker and hedge fund which bans the transfer of licenses. According to the student the international adviser. Rivals fear that the couple Pedicab business newspaper, Columbia Spectator, Longshoremen Association is will shell out several hundred rolling on city university President Lee Bollinger hopeful that the new leadership at thousand dollars. Yankees hire made that promise as long ago as the city Economic Development Corp. Mr. Walthour was an official in pedicab operators are trying to Rudy’s company February. will change its plans for Pier 92. the Cuomo administration, then overturn draft regulations The school reiterated that, The union wants to keep executive assistant to state implementing a new law that the yankees hired Rudy Giuliani’s rather than force anyone out, it maritime activity at the West 51st Comptroller Carl McCall. would not allow owners to transfer security firm after he extended the would work with the city’s Street pier, but the Bloomberg Ms. Simpson’s competitors in licenses when they sell their team’s stadium lease during his Department of Housing administration has been seeking to the Democratic primary are Diana businesses. (See story below.) final days as mayor. Preservation and Development to end shipping there after 2008 to Johnson, who has raised $45,000, Owners will object at an Aug. 3 The disclosure appears in court relocate the roughly 300 West make room for wider ships at Piers and Leo Beitner, with $100,000. I

Small Business

IN A NUTSHELL Pedicab owner faces regulatory woes MR. RICKSHAW ADDRESS 617 W. 29th St. rode Mayor Michael Bloomberg’s Additionally, because Manhat- tisers. His pitch to corporations: New rules threaten veto of the bill. tan streets and traffic are hard on Pedicabs are a hip,inexpensive mar- BACKSTORY Four freewheeling firm; “The pedicab industry is a fragile, pedicabs, they need almost constant keting tool. years ago, strug- fledgling thing,” Mr. Tipton says. maintenance. One-day rental for a 4-foot-wide gling to pay off potholes and traffic “This regulation goes against every- Exacerbating matters, virtually signboard on the back of one bike is debt, Rob Tipton already exact tolls thing this country stands for.Our en- anyone can hit the pavement and a mere $125. For $700, advertisers rents a bike taxi; a trepreneurial spirit is being crushed.” start trolling for customers. can wrap their message around the year later, he and a

Welcome to Mr. Tipton’s world, Peter Meitzler, president of the entire pedicab for a month. Johnnie high school friend landov BY NEIL WEILHEIMER one that as recently as 2003 looked New York City Pedicab Owners As- Walker Black and the Chambers buy 10 bikes for $40,000 a lot like the promised land. That sociation, says as many as 500 pedi- Hotel are two that have signed on. PEAK DAYS Thursday through ioneering is dangerous was when Mr. Tipton rented a bike cabs,operated by an unknown num- Saturday work.The likes of Daniel taxi for a day and began zigzagging ber of companies, could be on the Setting standards Boone and Davy Crock- through Manhattan gridlock pick- streets of Manhattan. in an industry without profes- FAVORITE PART OF JOB ett were challenged by ing up riders and cash at a heady clip. A former munitions expert in the sional standards, Mr. Tipton does Independence hostile opponents, harsh Inspired, he and a friend bought U.S.Air Force,Mr.Tipton,30,is not something few other owners do: put WORST PART Repairs Pweather and food shortages. Pedi- 10 pedicabs at $4,000 each. Their about to let a few rivals or the threat drivers through rigorous training. cab pioneer Rob Tipton faces company,Mr.Rickshaw,now boasts of a crackdown by City Hall rain on He’s also one of the few owners who SAMPLE FARE $25 for two swarms of rivals, killer taxis and— 40 vehicles. his pediparade. He’s too busy trying offers roadside assistance for flat passengers from Times Square to worse—the threat of government to increase his income. tires or broken chains. Central Park regulation. Not a gold mine To get beyond the industry’s “Rob approaches this business in New rules could take effect in impressive as that number sounds, heavy reliance on theatergoers and a mature way,” Mr. Meitzler says. September that would, among oth- the operation sees only a modest re- tourists, he and several other opera- “We need more owners like him.” riod of November to January. er things, cap the number of pedi- turn. Drivers lease the pedicabs for tors are jointly lobbying Manhattan The question is whether Mr. “It’s Christmas and peak season cabs in Manhattan at 325, limit the about $50 a day,or $220 a week, and hotels to recommend that their Tipton or anyone else can survive then,” Mr. Tipton says. “If we can’t size of fleets to 30 bikes and require advertisers pay for space on the back guests use pedicabs. the new regulations. One measure operate during that time, it will be pedicab owners to carry at least of the bikes. Mr. Tipton doesn’t Mr. Tipton is working to add to would let the police impose a short- detrimental to our business.” $2 million in liability insurance. share in the fares collected by driv- his revenue stream by renting space term ban on pedicabs in midtown at In April, the City Council over- ers,who keep everything they make. on the back of his pedicabs to adver- any point in the crucial holiday pe- COMMENTS? [email protected]

14 | Crain’s New York Business | July 23, 2007 CNYB 07-23-07 A 15 7/20/2007 10:46 AM Page 1

REAL ESTATE DEALS

Muji lays plans Iron Fairies flying to East Village for SoHo store japanese retailer Muji hasn’t also carry iron figurines of the Rappaport of Sinvin Realty repre- GVA Williams broker, represented even opened its U.S. flagship in The Australian shop fairies. sented the tenant in the deal, and the tenant,and Andrew Lazarus ne- New York Times Building yet, and to open on St. Marks; Wild Blue operated dozens of Gioia Equities negotiated in- gotiated in-house for Macklowe. it is already making plans for a sec- similar shops in Australia under the house. Meanwhile, LS Power Group, a ond location in the city. midtown offices go name Dusk before it sold the con- —elisabeth butler cordova development and investment firm Muji USA recently signed a 10- cept’s Australian rights, says Ashley that focuses on the power industry, year lease for 10,000 square feet at for over-the-top rents Sutton, director of Wild Blue’s U.S. has doubled its office space at 1700 455 Broadway, between Grand and operations.Wild Blue plans to open Financial firms pay Broadway, between West 53rd and Howard streets. The SoHo shop, little piece of west- as many as 12 stores in Manhattan midtown green West 54th streets. slated to open by late fall, will sell ern Australia is coming in the next few years. The asking rent at the building is housewares designed in Muji’s sig- to the East Village.The Property owner Gioia Equities high-flying financial firms have $80 per square foot. nature clean style as well as clothing Iron Fairies, a soap and Inc. leased the space to Wild Blue lately been proving their willingness The firm has leased 12,625 addi- and office supplies. candle store, will open for five years.Bigger retailers such as to pay much more than the average tional square feet in the building for The two-story space formerly Athis fall at 13 St. Marks Place, between Dunkin’ Donuts considered the Manhattan rent to secure their pre- a total of 25,500 square feet. Its two housed surplus store Iceberg Army Second and Third avenues. space, but neighboring business ferred office space. leases expire in 2015. Navy, which has moved across the This will be the first North owners and residents Vedanta Capital,a young venture “The company is growing and street, to 452 Broadway.The asking American lo- flipped out over that capital and private equity firm, has needed to double its space,” says Pe- rent for the space was $150 per cation for The idea, says Anthony signed a 10-year lease for 7,800 ter Shimkin, a broker at Newmark square foot. Iron Fairies, which is Gioia, a principal at square feet on the top two floors of Knight Frank, who represented “Fashion seems to keep moving owned by Wild Blue the firm. “The 540 Madison Ave., between East 54th landlord Lawrence Ruben Co. The down that lower corridor of Broad- Holdings of O’Connor, neighborhood and East 55th streets. company recently finished raising way,toward Canal Street,” says Kim Australia. The 600- was up in arms,” The asking rent was $130 per money for its second private equity Skarvelis, the Cast Iron Real Estate square-foot shop he says.“It wasn’t a square foot. fund, which is valued at more than Co. broker who negotiated the deal will sell the chain’s St. Marks fit.” “It’s all relative,” says Andrew $3 billion. on behalf of owner 455 Broadway natural soaps and The asking rent was Dworkin,a partner at Vedanta.“We Marcus Rayner, a broker at Cresa Realty. fragrances,which center $100 per square foot. Steve think it’s a fabulous deal.”The Class Partners, represented LS Power in Frederick Schinn of MIC Real on characters from an Aus- A space, owned by Macklowe Prop- the transaction. Estate Inc. represented Muji in the tralian children’s book called CLEAN FUN: New arrival The Iron erties, features high ceilings and a —elisabeth butler cordova deal. The Iron Fairies. The store will Fairies sells soap and other items. large outdoor terrace. Jan Sigmon, a and julie satow —elisabeth butler cordova

REAL ESTATE sion will operate limited-stop buses Neighborhood Journal between Hylan Boulevard/Rich- AND MORE ONLINE mond Avenue in Eltingville and the Hudson-Bergen Light Rail in Bay- AT CRAIN’S SITE onne. They will run every 15 min- Boricua College planning utes to New Jersey during the morning rush hour and back to Staten Island during the afternoon, new ‘village’ in the Bronx and every 30 minutes in the reverse direction. The chamber believes that im- include 750 affordable housing velopment, drawn by the number of proved transit links will make the is- Campus will include units,up to 50,000 square feet of re- students who will be coming and land a little less isolated and, in the housing, retail space; tail space and a 14-story building going daily.“The neighborhood has process, boost local businesses and Tuesday e-mail Sign up today for that will become Boricua’s Bronx been experiencing a renaissance,but property owners. Crain’s Real Estate Insider, a new new bus route links campus. The college’s new tower this property has been a glaring “We have quality office space weekly e-mail newsletter featuring will allow the school to increase en- hole,” he adds. and we can’t fill it because of [poor] the latest deals, events and per- Staten Island, N.J. rollment by 2,000 students—more Boricua plans to hire 100 full- transportation,” says Ms. Baran, sonnel moves in one of the hot- than doubling its current student time faculty members, plus 100 who was aided by persistent lobby- test industries. To register, go to desolate stretch of body of 1,200. part-time faculty and 140 adminis- ing of the MTA by Sen. Charles www.NewYorkBusiness.com/ the Melrose section of The development will rise on sev- trators to staff the Bronx campus. Schumer’s office. “People can’t get signup. the Bronx is about to eral city-owned vacant lots,bounded The project will include a library employees here.” Breaking news E-mail alerts sprout a unique devel- by Elton and Third avenues, and and an auditorium. Also included The Teleport, the borough’s ma- keep you up-to-date on opment that will in- East 161st and East 163rd streets. will be a 100-student community jor corporate park,has a vacancy rate developments in the local Aclude a mix of residential and retail The project, which will be known as high school. approaching 40%. Adding office real estate business as they properties clustered around a new Boricua Village, is expected to cost —hilary potkewitz jobs there would help the local happen. campus for Boricua College. $300 million. The tower and one of economy far more than low-wage “This urban village will be a bi- the residential buildings are slated for retail jobs, which are proliferating Company alerts Visitors to cultural community in the middle of completion in 2009. Bus to connect on the island. Crain’s Web site can sign up for a community we serve,” says Abra- “This project is going to add dy- S.I. with New Jersey “Big-box stores are popping up e-mail alerts that provide news ham Cruz, director all over the place,” Ms. Baran says. about a particular real estate of admissions for BORICUA VILLAGE for four years, the Staten Island “But we need to attract quality com- brokerage or firm. Boricua College, will include a Chamber of Commerce begged the panies.” based in Washing- 14-story tower. Metropolitan Transportation Au- The new bus service will also ton Heights, Man- thority to run buses over the Bay- help borough residents commuting hattan. More than onne Bridge to New Jersey. But all to growing job markets in Bayonne, 30% of the com- the chamber got were excuses served Jersey City and Hoboken.The nine muter-college’s up by bureaucrats. new S89 Limited buses, purchased students live in the “Upper management wouldn’t in part with $2 million contributed Bronx. even talk to us,”recalls Linda Baran, by the Port Authority of New York The four-year president of the chamber. and New Jersey, will carry an esti- liberal arts college, How times and bureaucracies mated 1,200 passengers per day and Residential real estate Coming with its predomi- change. will cost the MTA $1.4 million an- soon: an interactive Crain’s guide nantly Puerto Ri- After Elliot “Lee”Sander was in- nually. with the inside scoop on can and Latino stalled as chief executive of the The fare will be $2, including available properties. student popula- MTA by Gov. Eliot Spitzer in Jan- free transfers to city buses on Staten Subscribe Use the “Subscribe tion, is teaming up with Atlantic namism to the neighborhood,” says uary,the agency’s doors swung open Island. The MTA and New Jersey now” button to get the weekly Development Group for the 4.5- Peter Fine,principal of Atlantic De- to chamber officials. This fall, they Transit are working on a plan to is- print edition of Crain’s and digital acre, 880,000-square-foot project. velopment Group. He notes that will at last have their buses. sue a monthly pass for riders to use subscriptions to the newspaper. With construction expected to be- several national retail chains have The MTA announced last week the new buses and the light rail. gin in September, the project will already expressed interest in the de- that its New York City Transit divi- —erik engquist

July 23, 2007 | Crain’s New York Business | 15 CNYB 07-23-07 A 16 7/20/2007 11:54 AM Page 1

WEEK IN REVIEW

Wenner Media promoted Rolling ECONOMIC SPOTLIGHT Stone Associate Publisher Ray Chelstowski to publisher. He Apartment Prices, Number of Sales Up succeeds Tim Castelli, who is joining Google as New York sales The median sale price for a Manhattan apartment reached a record director. $895,000 last quarter, versus $450,000 for the same quarter in 2002. Rising prices caused sales to trend down over the past five years—until the most recent quarter, when the number of sales more than doubled compared with Assurant execs year-earlier levels. These data are based on statistics used in the preparation of the Prudential Douglas Elliman Manhattan Market Overview by Miller exit amid probe Samuel Real Estate Appraisers. assurant inc. placed Chief 4,000 $1,000 Executive Robert Pollock, Chief Number of sales Median sale price, in thousands Financial Officer Bruce Camacho and three other employees on 3,000 800 administrative leave amid a Securities and Exchange $895,000 Commission accounting probe 2,000 600 into reinsurance contracts. J. Kerry Clayton and Michael Peninger will serve as interim CEO and CFO, respectively. 1,000 400 Philharmonic’s new maestro THE NEW YORK PHILHARMONIC named ALAN GILBERT (above) Charity alters 0 200 musical director. Mr. Gilbert, 40, is the son of two of the 2Q 2Q 2Q 2Q 2Q 2Q investing strategy 2002 2003 2004 2005 2006 2007 orchestra’s violinists and the second-youngest person to Includes co-op and condo sales for the entire island of Manhattan. hold the position in its history. He will succeed LORIN the robin hood foundation, MAAZEL, 77, in 2009. Mr. Gilbert has been chief conductor which focuses on fighting poverty, said that it will no longer invest in Economy Watch of the Royal Stockholm Philharmonic since 2000. His five- funds that are owned or managed In June, NYC’s jobless rate topped 5% for the first time in 11 months. The year contract calls for 12 weeks of concerts per season. by its donors or members.The nonprofit faced congressional rise in area inflation was attributed largely to increases in the housing sector. ap images scrutiny over investment of its MAY ’07 JUNE ’07 COMPARISON Home Entertainment for $144.5 million emergency fund. NYCjobless rate 4.9% 5.2% 4.5%1 Mediabistro sold distributing copies of the seventh NYCemployment change +6,300 n/a n/a 2 for $23 million and final Harry Potter book days Goldman gets deal NY area inflation change +0.6% +0.5% +2.5%3 before its July 21 release.The mediabistro.com agreed to be publisher issued warnings and for Jersey tower n/a Not available. 1-U.S. unemployment rate. 2-Change since December 2006. 3-Inflation rate acquired by Jupitermedia Corp., subpoenas to companies that for the latest 12-month period. which sells stock photographs and posted photographs of the book’s goldman sachs corp. will get a other digital content, for as much pages online. property tax break worth roughly NYC Hotel Stats Broadway Stats as $23 million. Mediabistro, $4 million a year to construct a founded in 1997, had 600,000 second Jersey City office building. Average room rates and occupancy Attendance and gross in the week unique visitors as of the end of last UBS pays to settle Construction on the 30-story levels rose again in May, PKF Con- ended 7/15 fell for the third week year.The site lists media jobs, tower, which will accommodate sulting data show. The averages for straight, says The League of Amer- Cuomo charges the year to date were $265.46 and ican Theatres and Producers. There events and forums and runs 350 workers, will begin in 2009. 82.9%, topping year-earlier levels of were 215 performances of 27 shows; educational courses. ubs financial services inc. agreed to pay $23.3 million to $236.07 and 82.3%. theaters were 88.26% filled overall. IPO update HBO Emmy sweep settle charges by New York Attorney General Andrew dice holdings inc., operator of the final season of Cuomo that the firm career-oriented Web sites, raised 300,000 $23 HBO’s The Sopranos inappropriately steered brokerage $217.1 million through an initial received 15 Emmy customers into fee-based public offering. … Brokerage MF 280,000 22 nominations, accounts. UBS, which admitted no Global, which is splitting from $18.4 including wrongdoing, will reimburse about parent Man Group, raised $2.92 21 260,000 ones for Best 3,000 customers. billion through an IPO that priced Series and sharply below its estimated range. 240,000 20 Best Actor, for James Dow Jones board 220,000 19 Gandolfini OKs Murdoch deal Queens tops (right). 200,000 18 foreclosures 6/24 7/1 7/8 7/15 Overall, HBO led with 86 dow jones & co.’s board of nominations, followed by ABC directors voted in favor of Rupert foreclosures in New York City

getty images (70) and NBC (69). Murdoch’s $5 billion takeover rose 19.5% during the second Capital IQ’s Weekly Deals Report offer. Bancroft family members, quarter, to 643, as many subprime TRANSACTION SIZE who own 64% of The Wall Street borrowers were unable to meet COMPANY/LOCATION (in millions) BUYER/INVESTOR TRANSACTION TYPE Bear Stearns’ Journal parent company, are mortgage payments. Of all the divided.They are expected to vote boroughs, Queens had the largest Sequa Corp. $2,700.0 The Carlyle Group FB M&A funds worthless Manhattan Monday on the proposal, which increase, with 324 foreclosure Churchill Financial Holdings $1,062.5 Not disclosed GCI bear stearns cos. told clients in needs one-third of their votes to auctions—a 102% jump versus Manhattan its two struggling hedge funds pass. year-earlier levels. JDS Pharmaceuticals $135.0 Noven Pharmaceuticals Inc. SB M&A that their investments, valued at —from staff reports and Manhattan an estimated $1.5 billion at the bloomberg news reports IGA Worldwide Inc. $25.0 Morgenthaler, Easton Capital GCI end of 2006, are almost worthless. Publisher Manhattan Investment Group, KTB Ventures, The funds, overseen by Bear Peacock Equity Fund, DN Capital Ltd. shake-up Stearns Asset Management, had NexGenix Pharmaceuticals Holdings Inc. $3.9 Not disclosed GCI been strong performers until the free weekday newspaper Manhattan mortgage securities market began amNew York named Proenza Schouler $3.7 Valentino Fashion Group S.p.A. GCI Manhattan to falter this spring. Newsday Chief Financial Officer Terry Jimenez Selected deals announced during the week of July 8 for companies headquartered in metro New York. FB M&A: Financial buyer M&A represents a minority or majority acquisition of existing Premature Potter publisher. Both papers are shares of a company with the participation of a financial buyer. GCI: Growth capital investment owned by Tribune Co. Mr. represents new money invested in a company for a minority stake. SB M&A: Strategic buyer scholastic inc. said it planned Jimenez, who will keep his M&A represents a minority or majority acquisition of existing shares of a company without the participation of a financial buyer. to pursue legal action against current job, succeeds landov

bekka lindström bekka DeepDiscount.com and Levy Christopher Barnes. ... OUT AT HOME: Foreclosures in NYC jumped 19.5%.

16 | Crain’s New York Business | July 23, 2007 CNYB 07-23-07 A 17 7/19/2007 2:00 PM Page 1

BUSINESS OF SPORTS INSIDE Teams ranked by attendance, with surprising facts about each PAGE 20 Naming rights deals for arenas have reached $800 million—so far PAGE 21 Regional TV dominated by YES PAGE 22

THE NJ DEVILS hockey team has sold luxury boxes for as much as $285,000 per year.

New arenas’ suite deals Luxury-box prices soar as teams sell state-of-the-art seats; enough buyers?

the drab box seats at New York’s aging arenas. BY HILARY POTKEWITZ It boggles the mind, Mr. Parker says, that the financial hub of the country has a paltry 250 or so WHEN IT COMES TO the corporate standby of en- luxury boxes in all of its stadiums combined. tertaining clients at sports events, New York ex- That’s about to change dramatically. Six new ecutives are stuck in the days of Reggie Bars and professional sports facilities are scheduled to be LUXURY SUITES at the Colorado Rockies ice hockey team. completed in the next three years, flooding the the Mets’ Citi Field Sports marketing executive Todd Parker market with roughly 900 state-of-the-art luxury are expected to hover knows this firsthand.Mr.Parker,vice president of boxes, a scenario that’s never been seen before in at around $500,000 Eastern Premier Partnerships, moved from Los the New York area.After that,the small,dim “lux- annually. Angeles,where he was used to the slick,high-tech ury” boxes located far off the ice, high above the luxury of newer sports arenas—quite a contrast to See SPORTS ARENAS on Page 19

The ultimate professional medical care PLAYERS WELCOME Teams that the Hospital for Special Surgery has arrangements with include: ‘Official physician’ Though he has had a busy sports official arrangements can play a vi- must have good skills,” says Dr. Association of Tennis medicine practice for a decade, it tal role in attracting patients, who Williams, who is also head physi- Professionals designation brings wasn’t until Dr. Williams became view the doctors’ affiliations as an cian for the New Jersey Nets. patients, prestige head physician for the New York endorsement of their expertise. Fans are especially likely to Giants Red Bulls soccer team two years ago Dr. Williams estimates that he choose hospitals that treat pros, Knicks that his patient roster went interna- gets at least one new patient a week says Lee Igel, a professor of organi- BY WENDY DAVIS tional. European and South Amer- due to his connection with the Red zational psychology at New York Liberty ican players now seek him out. Bulls. University. “It’s an opportunity for Mets it’s not unusual to hear a variety Dr. Williams is one of many patients to align themselves with a of languages in the waiting room of physicians at the Hospital for Spe- Skill verification favorite athlete or team,” he says. Nets orthopedic surgeon Dr. Riley J. cial Surgery who work with profes- “people think if you’re involved But such deals don’t always work Red Bulls Williams III. sional sports organizations. These with the care of these teams, you See GETTING on Page 18

July 23, 2007 | Crain’s New York Business | 17 CNYB 07-23-07 A 18 7/19/2007 2:05 PM Page 1

REPORT Getting the pros’ doc

Continued from Page 17 searches often find out about him via out. For instance, a pact made earli- those reports. er in the decade between the New In some cases, the team doctor York Mets and the New York Uni- was in place before the marketing versity Hospital for Joint Diseases, relationship. For example, Dr. Russ introduced with great fanfare, end- Warren of HSS was named the Gi- ed badly after three years. ants’ physician in 1984, but a mar- Though some patients may view keting deal wasn’t struck until 2000. treatment of a sports team as confir- mation of a physician’s skill, others Going outside have somewhat superficial reasons players are allowed to go outside for making an appointment: They HSS, says Giants’ spokesman Pat like going to a doctor who takes care Hanlon.“It happens all the time that of celebrities. players get second opinions,”he says. “It allows that patient to say, ‘I’m But a relationship with a hospital somebody important,’”Mr.Igel says. can unravel if team members aren’t The official doctors for most on board in general. New York teams are at the Hospital In 2001, New York University for Special Surgery, which has mar- Hospital for Joint Diseases agreed to keting relationships with those or- pay $1 million a year to the Mets to ganizations. be designated the team physicians. Among other things, the Upper Both the hospital and the Mets de- East Side facility gets to advertise in clined to comment, but players were the teams’ playing venues at a slight reportedly unhappy with the care discount and to display their logos they got and reluctant to sever long- on the hospital’s Web site,says Deb- time ties with other practitioners. orah Sale, executive vice president An agreement between the Yan- for external affairs at HSS. kees and Continuum Health Part- ners’ Beth Israel also collapsed. Referrals via publicity If the relationship is a good one, the hospital has also taken out however, both the hospital and the full-page print ads featuring ath- athletes benefit. letes like Mets players Carlos Del- “It adds a comfortability factor in gado and Pedro Martinez. Ms. Sale an environment that can be uncom- declined to provide financial details. fortable,” says Giants’ center Shaun HSS gets significant free publici- O’Hara. He has been with the team ty out of the deals, as well. When four years, during which he has had players or staff members are injured or arthroscopic surgery on his elbow at otherwise need treatment, local news the Hospital for Special Surgery. reports mention that they’re getting it “Part of my game-day routine NYU’S TISCH CENTER FOR HOSPITALITY, at HSS—as they did when Mets every Sunday is to shake Dr. War- TOURISM, AND SPORTS MANAGEMENT Manager Willie Randolph had ren’s hand,’’ Mr. O’Hara says. shoulder surgery July 9.Dr.Williams Sports Business Programs says people conducting Internet COMMENTS? [email protected]

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18 | Crain’s New York Business | July 23, 2007 CNYB 07-23-07 A 19 7/19/2007 2:19 PM Page 1

REPORT BUSINESS OF SPORTS BEYOND THE MINI-BURGER IT TAKES MORE THAN JUST A PRIVATE ROOM with decent seats to make a luxury Sports arenas offer suite deals box. Baby hamburgers and a mini-fridge filled with beer won’t do it, either. “We needed to raise the bar on every front,” says David Howard, executive vice president of business operations for the New York Mets. Continued from Page 17 The promise of a brand-new sta- Frank Gehry,promises to be an icon The Mets are building a new baseball court or next to the outfield will be- dium with 300 or more events per in sports.Though the arena’s full de- stadium, Citi Field, scheduled for come a thing of the past. year, plus high-design suites, made sign has yet to be revealed, and it is completion in 2009. A particular The prices will differ sharply,de- the expense worth it. “This is about not scheduled to be completed for point of pride for Mets management pending on the venue and sport.For more than just hockey,” Mr. Duni- another two seasons, Nets Chief is the 54 luxury boxes. example, luxury suites for the New can explains.He figures the firm will Executive Brett Yormark says he’s Citi Field in Flushing is one of six York Mets’ Citi Field, set to open in be able send an average of 20 people already received countless requests 2009, are expected to hover around to each event. for luxury boxes. new stadiums being built in the New York City region over the next three $500,000 annually—though team All of the new sports facilities EMPIRE SUITES have a resort-condo vibe. executives have not officially priced were designed to maximize other In gear with Gehry years. All of the teams promise to them. Luxury boxes for the New forms of entertainment—concerts, “the suites are all about high de- deliver luxury suites exponentially York Red Bulls soccer team in Har- ice shows and galas. Yankee execu- sign and next-generation access,” better than the current ones. That won’t be hard for the architects of Citi Field, rison,N.J.,will cost from $55,000 to tives have even said they plan to say Mr. Yormark, using terms like since Shea Stadium boxes leave much to be desired. $100,000 a year. make their new stadium available for high-def, Wi-Fi and VIP in the The new suites at Citi Field are widely expected to cost around $500,000 With the venues scheduled for weddings, bar mitzvahs and the like. same breath. Mr. Gehry will de- per year, though Mets executives have not officially released the pricing completion within months of each sign all 118 suites individually, in structure. Current suite prices at Shea Stadium range from $200,000 to other, the competition for buyers THE NETS’ new his signature style, which features $385,000 per year. could get intense. The Devils, the arena has curved walls and odd angles. The In a preview center at the stadium, the Mets built a mock-up of what the Nets, the Mets, the Jets, the Giants, already average price will be about $275,000 new suites will look like. Executives have been honing and testing design received many the Yankees and the Red Bulls are requests for per year. ideas for months. targeting the same pool of compa- luxury boxes. The Mets and the Yankees are Just 18 rows off the field, the top-end Sterling Suites, with room for 22 nies. spending more than $2 billion be- people, will fan out behind home plate. Most stadiums offer boxes with great However,experts believe that the tween them on new stadiums, each site lines from the first- or third-base lines, but seats so close to home plate luxury-box market is in a unique po- being erected next to their current, are rare. The retractable glass doors, when opened, give the feel of being on sition, since the city has been tired structures. an outdoor deck overlooking the game. “starved” for corporate entertain- Since the Mets and the Yanks are Mr. Howard’s design team settled on stone-tiled and wood-paneled ment options but flush with cash among the wealthiest franchises in rooms, soft lighting and modern lines, and a Sub-Zero brushed-steel from banks, hedge funds and law the country, “I expect theirs to be refrigerator in the kitchen area. firms. better than any other stadiums out The midrange Empire Suites, which seat up to 32 people, have a resort- “There’s going to be way more there,” says Robert Tuchman, presi- condominium vibe with 10-foot ceilings, granite countertops, flat-screen demand [for boxes] than there’s go- dent of TSE Sports & Entertain- television sets, carpet and tile. Guests can order food from a wireless ing to be supply,” says Irwin Kish- ment, which advises corporations keyboard or an electronic console. ner, a sports business lawyer and on hospitality-suite deals. “They’re The team is currently working on a menu with caterer Aramark Corp. to “go chair of the corporate practice at Red Bull Park, Barclays Center built around entertaining corporate Herrick Feinstein. and Prudential Center promise 250 clients, and I think New York final- beyond the mini-burger,” says to Mr. Howard, but he assures fans that a good to 300 events per year, which means ly understands that,” he adds. burger will likely still be a part of the menu. Undisputed call competition for other types of en- For teams like the Nets, owning patrick dunican jr.,managing di- tertainment will be fierce. a venue for the first time in many rector of Newark-based law firm The combination of sporting years comes with some risk. There Brooklyn, and he’s targeting down- vided among New York and New Gibbons, says the decision to spend events and entertainment events has are only 29 boxes at the Continental town Manhattan finance, fashion, Jersey companies, says Nick $265,000 for its first-ever luxury already proven to be a powerful draw Airlines Arena, which is managed law and construction firms. Sakiewicz, president of Anschutz box for the New Jersey Devils hock- for the Devils. Team executives say by the state of New Jersey, so the The Devils sold seven new suites Entertainment Group New York, ey team (the former Colorado they sold three-quarters of its 76 team doesn’t have much of a base of to Manhattan companies—mostly which manages the stadium. Rockies) was easy.The firm bought luxury boxes for prices ranging from current suite-holders it can depend banks and law firms. The rest went Surprisingly strong early de- a suite at the Prudential Center, the $225,000 per year to $285,000 per on to renew. to New Jersey-based companies and mand allowed the Devils to increase future home of the New Jersey Dev- year at the new Prudential Center. Meanwhile, the Nets could face hedge fund managers,says Jeff Van- the initial asking price by $20,000. ils and the first of the new arenas “It’s a great indicator of what lies challenges in convincing Manhat- derbeek, team owner and chairman “That’s called first-mover ad- scheduled to open. It’s slated to be ahead,” Mr. Parker says. He esti- tan-based corporate buyers to cross of Devils Arena Entertainment. vantage,” says Mr. Vanderbeek. “If ready by October. Gibbons has al- mates that boxes in the new arenas the East River to attend a game in The vast majority of the boxes have you’re the first out there, people can ways held season tickets to the Dev- will be able to command 50% price Brooklyn. been bought by corporations intent feel and touch it—it’s no longer a ils, the Nets, the Mets, the Giants increases over current suite prices. But Mr. Yormark points out that on entertaining in style. dream. People get very excited.” and Seton Hall University basket- The Nets’ Barclays Center in there are about 40,000 small to mid- The Red Bulls have already sold ball—but not a luxury box. Brooklyn, designed by architect size businesses headquartered in half of their luxury suites, evenly di- COMMENTS? [email protected]

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July 23, 2007 | Crain’s New York Business | 19 CNYB 07-23-07 A 20 7/19/2007 6:34 PM Page 1

REPORT BUSINESS OF SPORTS New York’s Professional Sports Teams Ranked by 2006 attendance

2006 season DID YOU KNOW? 2006 record 2006 number win-loss Factoids on local teams. Rank Team name Phone/Web site Team ownership attendance1 of games2 (ties) Major corporate sponsors Professional league New York Yankees 3 (718) 293-4300 George Steinbrenner 4,200,518 81 97-65 Anheuser-Busch, Adidas, Bank of Major League NAMES originally 161st Street and www.yankees.com America, Continental Airlines, Verizon Baseball considered for the 1 River Avenue Communications Bronx, NY 10451 Mets included the New York Mets (718) 507-6387 Fred Wilpon 3,379,551 81 97-65 Anheuser-Busch, Delta Air Lines, Major League Burros (as in 123-01 Roosevelt Ave. www.mets.com General Motors Chevrolet, Toyota Baseball boroughs) and the 2 Flushing, NY 11368 Motor Sales, Verizon Communications Avengers.

New York Knicks (212) 465-6471 Cablevision Systems 770,617 41 33-49 n/a National Basketball KNICKS fans can 5 Penn Plaza www.nyknicks.com Association 3 New York, NY 10121 buy a season ticket for $4,840 New York Rangers (212) 465-6000 Cablevision Systems 746,200 41 42-30 Advanced Micro Devices, National Hockey and buy the 2 Penn Plaza www.newyorkrangers.com American Express, Anheuser-Busch, League same seat for 4 New York, NY 10121 Canon, Continental Airlines the playoffs—if New Jersey Nets (201) 935-8888 Brooklyn Basketball 693,955 41 41-41 ADT Security Services, National Basketball the team makes 390 Murray Hill Parkway www.njnets.com Anheuser-Busch, Cushman & Association it that far.

5 East Rutherford, NJ 07073 Wakefield, Toyota Motor Sales, Vonage getty images OF THE FIVE New York Giants (201) 935-8111 Mara and Tisch families 628,910 8 8-8 Anheuser-Busch, Gatorade, National Football teams 50 Route 120 East www.giants.com MasterCard, Toyota Motor Sales, League that 6 East Rutherford, NJ 07073 Verizon Wireless joined the NFL in 1925, only the New York Jets (516) 560-8100 Robert Wood Johnson IV 618,563 8 10-6 Anheuser-Busch, Coor’s Light, National Football Giants are still in 1000 Fulton Ave. www.newyorkjets.com North Fork Bank, Sprint Nextel, League existence. They Hempstead, NY 11550 Toyota Motor Sales 7 won their first title in 1927. New Jersey Devils (201) 935-6050 Jeffrey Vanderbeek 581,225 4 41 46-27 Anheuser-Busch, Horizon Health, National Hockey 50 Route 120 North www.newjerseydevils.com (9) Modell’s Sporting Goods, PepsiCo, League ISLANDERS season- 8 East Rutherford, NJ 07073 Verizon Communications ticket holders can buy a child’s New York Islanders (516) 501-6700 Charles Wang 528,331 41 40-30 Allstate, Modell’s Sporting Goods, National Hockey 1535 Old Country Road www.newyorkislanders.com New York State Lottery, North Fork League season ticket, 9 Plainview, NY 11803 Bank, Re/Max called the Kids Pass, for $420. Long Island Ducks (631) 940-3825 Frank Boulton, 419,150 70 73-53 Long Island Power Authority, Newsday, Atlantic League 3 Court House Drive www.liducks.com Bud Harrelson North Fork Bank, PepsiCo, Sabrett THE CYCLONES will hold 10 Central Islip, NY 11722 Brooklyn Borough Brooklyn Cyclones 5 (718) 449-8497 Sterling Equities 289,323 38 41-33 1-800-Flowers, Anheuser-Busch Minor League President Marty 1904 Surf Ave. www.brooklyncyclones.com Budweiser, Bank of America, HBO, Baseball Markowitz bobblehead KeySpan 11 Brooklyn, NY 07102 night on Aug. 5. bloomberg news

New York Red Bulls (201) 583-7000 Red Bull GmbH 233,112 11 9-11 Adidas, Crowne Plaza, Hospital for Major League Soccer 1 Harmon Plaza www.newyorkredbulls.com (12) Special Surgery RED BULLS 12 Secaucus, NJ 07094 season- ticket holders can Newark Bears (973) 848-1000 Marc Berson 178,132 72 42-83 New Jersey Institute of Technology, Atlantic League meet players, 450 Broad St. www.newarkbears.com Prudential, PSE&G, Rutgers Newark, coaches and 13 Newark, NJ 07102 St. Barnabas Health Care Systems staff after each New Jersey Jackals (973) 746-7434 Floyd Hall 122,459 52 43-48 Danbury Arena, Essex Equestrian Canadian American match. 1 Hall Drive www.jackals.com Center, Floyd Hall Arena, PepsiCo., Association of getty images 14 Little Falls, NJ 07424 Yogi Berra Museum & Learning Center Professional Baseball THE STATEN ISLAND Yankees Staten Island Yankees (718) 720-9265 Steinbrenner Family Trust 115,395 38 45-29 Con Edison, New York Daily News, Minor League 75 Richmond Terrace www.siyanks.com Richmond County Savings Bank, Baseball offer ticket plans 15 Staten Island, NY 10301 Staten Island Physicians Practice, including “all you Verizon Communications can eat.’’ New York Liberty (212) 564-9622 Cablevision Systems 115,048 17 11-23 American Express, Coca-Cola, Foot Women’s National 2 Penn Plaza www.wnba.com/liberty Locker, Hospital for Special Surgery, Basketball Association THE DRAGONS New York, NY 10121 Hotels.com 16 came to Long New York Dragons 5 (516) 501-6700 Charles Wang 75,516 8 5-11 Geico, Holiday Inn, Motorola, New Arena Football Island in 2001 1535 Country Road www.newyorkdragons.com York State Lottery, State Farm, League from Des 17 Plainview, NY 11803 Ultimate Class Limousine Moines, where they were the New York Titans (212) 537-6850 Gary Rosenbach 61,262 8 4-12 Academy Bus, GoSmile, Lacrosse National Lacrosse 420 Lexington Ave. www.nytitanslacrosse.com Unlimited, South Nassau Hospital, League Iowa 18 New York, NY 10170 Sports Physical Therapy of New York Barnstormers. getty images Long Island Lizards (631) 424-2606 Bishop Family, Ray Suris, 28,372 6 5-7 Commerce Bank, Competitive Athlete Major League STRONG ISLAND 900 Walt Whiman Road www.longislandlizards.com Don Casadonte, George Training Zone, Dr. Richard Lacrosse SOUND offers 19 Melville, NY 11747 Diffendale D’Agostino, Dave & Busters, Great Neck Standup MRI $150 individual Strong Island Sound (631) 207-2227 Michele Wuestman, 9,214 17 20-13 U.S. Army American Basketball evaluations; 31 West Main St. www.strongislandsound.com Darren Cioffi Association those who pass 20 Patchogue, NY 11772 earn a spot at team tryouts.

Brooklyn Kings did not respond to this year’s survey. New York area includes New York City and Nassau, Suffolk and Westchester counties in New York, and Bergen, Essex, Hudson and Union counties in New Jersey. Crain’s New York Business uses staff research, extensive surveys and the most current references available to produce its lists, but there is no guarantee that the listings are complete. To qualify for this list, a professional team must be located in the New York area. All information was supplied by the teams, unless otherwise noted. For teams that did not respond to our surveys, some information/figures are based on published sources that include ESPN.com, Forbes, team Web sites and leagues. n/a Not available. 1-Home attendance for the team’s most recently completed season. 2-Home games for the team’s most recently completed season. 3-Team declined to respond to this year’s survey. Some information/figures are Crain’s estimates based on other published information. 4-Team declined to provide figure. Number obtained from ESPN.com. 5-Team did not to respond to this year’s survey. Some information/figures are Crain’s estimates based on other published information. Research: Denise Southwood, Adrianne Pasquarelli and Kathleen Morgenier

20 | Crain’s New York Business | July 23, 2007 CNYB 07-23-07 A 21 7/19/2007 2:10 PM Page 1

REPORT BUSINESS OF SPORTS

And the opportunities aren’t al- ways driven by pure economics. When $300 million is small change ‘’It’s almost like a vanity mark,” said William Chipps, senior editor of the IEG Sponsorship Report, home to the Jets and “They renamed which tracks and analyzes corporate Naming rights for Giants. The Yankees Comiskey [where the sponsorships. Barclays Center, and Red Bulls won’t be Chicago White Sox selling naming rights. played], and I have no Signs everywhere other arenas small In addition to the idea who they named it the sports teams are also selling part of ad budget association with a after. If I go to see the naming rights beyond the stadiums sports franchise and Sox, I say,‘I’m going to themselves. At the 82,500-seat sta- having their name over see the Sox.’I don’t say, dium where the Giants and Jets will BY HILLARY CHURA the door, sponsors ‘I’m going to whatever play,corporations have the opportu- hope to benefit from field,’” says Tammy nity to buy naming rights for score- for most nets fans, the team’s in-stadium signage, Marcozzi, a suburban boards and other parts. move to Brooklyn will mean figur- exposure to out-of- Chicago real estate ap- Jeff Vanderbeek, the Devil’s THE NETS will ing out a new way to get to games. towners attending play in Barclays praiser, who recently owner, says that his team expects to Global bank Barclays, however, saw events, and mentions Center. visited New York. have 10 major sponsors and 20 an opportunity that could reap sig- in news stories, televi- That is a risk that smaller ones.The Nets plan to have nificant dividends. sion broadcasts,adver- companies are willing 14 sponsors, including Barclays. The United Kingdom-based tisements and marketing materials igroup for the name Citi Field and to take, especially considering that Having so many sponsors at one fa- bank won the right to pay more than such as tickets. the more than $105 million that the longevity and dollar amounts cility doesn’t necessarily dilute the $300 million over the next two “There are companies and Prudential Financial will pay to aren’t that extraordinary in the con- impact, since competitors won’t be decades for the Nets to play at Bar- brands that want instant credibility house the New Jersey Devils. text of overall marketing expenses. promoted in the same arena. clays Center. in a particular marketplace,and they Exposure for these companies According to TNS Media Intel- “With any well-negotiated deal With six major sports facilities are willing to pay a premium to get could backfire after a losing streak,a ligence, which tracks measured me- in a major market, they’re going to coming to the metro market in the it,” says Brett Yormark, president player scandal or even a single yet dia spending, in 2006, Citigroup make their money back in spades,” next three years, it’s a new ballgame and chief executive of Nets Sports & calamitous event like Hurricane spent $428.4 million overall, so the says Tom McCartin, president of for corporations looking to link Entertainment. Katrina. But the bigger obstacle is Mets deal amounts to less than 5% of the Warren Kremer Paino advertis- their brands with area teams. So far, simply that fans hate changes in- that total.Prudential Financial spent ing agency in New York.“It provides naming rights for three of the new 20-year deals volving teams they have followed for $99 million, making the Devils deal a very,very quick way to build a fair- facilities have reached more than the jets-giants deal could gar- a lifetime.For example,even though a little more than 5%. The advertis- ly intense and far-reaching brand $800 million—and that’s before po- ner up to $30 million a year, accord- U.S. Cellular spent millions to re- ers will spread the naming cost over awareness in a relatively short tentially the most lucrative deal of ing to observers who base estimates name the home of the Chicago 20 years, so when the deals expire, amount of time.’’ them all, the right to name the new on two 20-year deals: the $400 mil- White Sox, many locals ignore the the sums will be worth about half stadium in New Jersey that will be lion the Mets will receive from Cit- new name. their present value in real dollars. COMMENTS? [email protected]

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July 23, 2007 | Crain’s New York Business | 21 CNYB 07-23-07 A 22 7/19/2007 2:15 PM Page 1

REPORT YES leads on regional TV although team is erratic

Baseball prime works have fallen, but the sport’s loyal following and long season cre- ALL PLAY, attraction for sports ate viewership that bolsters regional stations. ALL THE TIME channels; local focus Until the late 1990s, Cablevi- Audiences for NY regional sports strength, weakness sion-owned MSG Network was the networks.* only local sports channel in town, broadcasting teams that called BY H.H. HOVEY Madison Square Garden home, as 111,000 well as the Yankees. the yankees as a whole have had a Fox Sports New York, now fully less-than-stellar season so far, but, owned by Cablevision, was intro- 87,000 just like Alex Rodriguez, the Yan- duced in 1997 in Fox’s expansion of kees Entertainment and Sports its regional operations.The channel Network has turned in some daz- began carrying Mets games imme- 38,000 zling numbers. diately, but MSG continued to be The 5-year-old regional sports the local leader until YES started channel is the biggest in the tristate broadcasting in 2002. 12,000 area and the nation. And the YES “When we lost baseball, we had *Average number of viewers from 8 p.m. to audience is growing to the point to do a reset,” says Michael Bair, 11 p.m., Jan. 1 to July 15, 2007. where the station sees its major com- president of MSG Media. That in- Source: Nielsen Media Research Inc. petition on game nights as national cluded covering all types of local programming rather than other re- sports and other events at the Gar- gional sports channels in the area. den—including concerts and enter- fielder Hideki Matsui,according to “I look at the major broadcast- tainment—in addition to Rangers a YES spokesman. ers—ABC, NBC and Knicks games, But because Major League Base- and CBS,” says he says. ball owns the right to broadcast YES Chief Execu- ‘In regional In spite of games on the Internet, the net- tive Tracy Dolgin. their struggles, works’ ability to add viewers Recent prime-time sports, the only MSG and Fox through the Web is limited. Yankees games Sports New York have been among programming draw advertisers Eggs in one basket the most-watched eager for any op- all regional networks, but par- shows in New that matters portunity to reach ticularly those that focus almost ex- York, he says. the coveted audi- clusively on one team,can be hurt by The YES Net- is the games’ ence of men aged a protracted slump: People don’t work’s dependence 18 to 35. want to watch a loser. And the for- on the Yankees Mr. Mansell mat itself is restrictive. makes the station estimates that “The regional content is limited, vulnerable, though, YES had gross so at some point you need to get and being a “home- revenues of $340 comfortable being a regional or be- town’’voice comes with built-in lim- million in 2006, MSG had $257 gin offering a broader scope of con- itations. million, Fox Sports New York had tent,” says Tom McCartin, presi- “In regional sports, the only pro- $190 million and SNY had $141 dent of New York ad agency Warren gramming that matters is the million. Kremer Paino. games,” says John Mansell, who YES is expanding its audience But YES is happy to remain re- owns a media analysis and consult- even more with added Web fea- gional, according to Mr. Dolgin. Its ing firm. “The coaches’ shows and tures and digital deals, such as a re- goal “is to be the network of the fan,’’ other programs aren’t why the view- cent one with YouTube. The net- he says. “YES wants to be a homer ers are tuning in and not why the work notes that 30% of the traffic from the standpoint that it cares as sponsors are selling advertising.” on its site is international, includ- much about the team as fans do.’’ ing many Japanese fans who want Huge appeal to follow native players like out- COMMENTS? [email protected] of course, the Bronx Bombers have enormous appeal. ESPN has tapped into it this summer with its miniseries The Bronx is Burning, FREE TRIALS OF ONLINE NEWSLETTERS based on the best-selling book that focuses on the 1977 team, managed CRAIN’S OFFERS READERS FREE two-week trial subscriptions to its online by Billy Martin. newsletters, Crain’s Health Pulse and The Crain’s Insider. An average 439,000 households Pulse deals with the business of health care. It gives tuned into Yankee games on YES in details on mergers, contracts, executive appointments, regulatory the first 10 weeks of the 2007 sea- actions and legislative developments in metro New York City. son, up 5% from the same period in An annual subscription is $295. The one-page newsletter is the previous two seasons. available by 6 a.m., Monday through Friday. Subscribers receive Meanwhile, an average 227,000 Pulse Extra, an additional page, on Wednesday mornings. households watched Mets games on The Crain’s Insider covers political gossip and government SportsNet New York—18% more and political issues of importance to executives, lobbyists and others than last season, when the channel interested in the inner workings of city and state government. began broadcasting the games. The one-page newsletter is available by 6 a.m., Tuesday “In our first year, we had the through Friday. An annual subscription is $250. largest viewership increase in Ma- For your free trial, go to www.NewYorkBusiness.com. Click jor League Baseball,” says Andrew on Health Pulse or Insider under “Features” on the upper left Fegyveresi, communications direc- side of the home page. In the blue tools box, click on “Request tor for SportsNet New York, which a Free Trial.” After registering, you will receive confirmation by is jointly owned by the Mets, Time e-mail with instructions on accessing the trial issues. Warner and Comcast. Baseball’s ratings on major net- nb30p23_24_25_26cls.qxp 7/19/07 1:55 PM Page 23

BUSINESS MANAGEMENT TELECOMMUNICATIONS PUBLIC & LEGAL NOTICES Business Management Services Cash Management Services ● Bill Payment COHEN INDUSTRIES I, LLC Articles of Org. Notice of Qualification of TSI New Rochelle, Notice of Qualification of Kappa Financing Tax & Financial Services ● Financing Assistance filed NY Sec. of State (SSNY) 5/16/07. Office LLC. Authority filed with Secy. of State of N.Y. LLC. Authority filed with NY Dept. of State on (212) 631-9500 ● www.mayercpa.com EMERGENCY in NY Co. NY desig. agent of LLC upon (SSNY) on 2/6/07. Office location: NY County. 6/14/07. Office location: NY County. Principal whom process may be served. SSNY shall LLC formed in Delaware (DE) on 1/24/07. business address: 383 Madison Ave., NY, NY COMMUNICATIONS mail copy of process to c/o Gary Cohen, SSNY designated as agent of LLC upon 10179. LLC formed in Delaware (DE) on SYSTEMS 8 Far Hill Ln., Pleasantville, NY 10570. whom process against it may be served. 5/22/07. NY Secy. of State designated as Cash Management & CFO Services Purpose: Any lawful purpose. SSNY shall mail process to: Becker, Glynn, agent of LLC upon whom process against it SPECIALISTS Melamed & Muffly LLP, 299 Park Ave., NY, may be served and shall mail process to: c/o BUSINESS SERVICES Notice of Formation of NYCollective Partners NY 10171, Attn: Richard N. Chassin, Esq. DE CT Corporation System, 111 8th Ave., NY, NY • FREE PICKUP & DELIVERY LLC, Art. of Org. filed Sec'y of State (SSNY) address of LLC: c/o The Corporation Trust 10011, registered agent upon whom process • 48 HOUR 4/30/07. Office location: NY County. SSNY Co., 1209 Orange St., Wilmington, DE 19801. may be served. DE address of LLC: c/o TURNAROUND designated as agent of LLC upon whom Arts. of Org. filed with DE Secy. of State, Corporation Trust Co., 1209 Orange St., ON REPAIRS process against it may be served. SSNY shall Townsend Bldg., Dover, DE 19901. Purpose: Wilmington, DE 19801. Arts. of Org. filed mail copy of process to c/o NY Collective for any lawful activity. with DE Secy. of State, Div. of Corps., • FREE ENGRAVING the Arts, 315 Bleecker St., #313, NY, NY 10014. Townsend Bldg., Dover, DE 19901. Purpose: • SHORT & LONG Purpose: any lawful activities. Notice of Qualification of TSI 217 Broadway, any lawful activity. TERM RENTALS LLC. Authority filed with Secy. of State of N.Y. Notice of Formation of WEH CPS, LLC. Arts. of (SSNY) on 1/2/07. Office location: NY County. Notice of Qualification of AB 147 MERCER Org. filed with Secy. of State of NY (SSNY) on LLC formed in Delaware (DE) on 12/15/06. STREET, LLC. Authority filed with Secy. of 6/4/07. Office location: NY Co. SSNY designated SSNY designated as agent of LLC upon State of N.Y. (SSNY) on 5/14/07. Office The largest Motorola Dealer in NY State as agent of LLC upon whom process against FRANCHISE OPPORTUNITIES whom process against it may be served. location: NY County. Principal business 307 Fifth Avenue, NY 10016 it may be served. SSNY shall mail process SSNY shall mail process to: Becker, Glynn, location: 147 Mercer St., NY, NY 10012. 212-532-7400 to: Cheryl Gardner, Thelen Reid Brown Melamed & Muffly LLP, 299 Park Ave., NY, LLC formed in Delaware (DE) on 5/11/07. EXTREME PITA FRANCHISE www.metrocomradio.com Raysman & Steiner LLP, 875 Third Ave, NY, NY 10171, Attn: Richard N. Chassin, Esq. DE SSNY designated as agent of LLC upon OPPORTUNITIES IN NEW YORK NY 10022, also registered agent. Purpose: address of LLC: c/o The Corporation Trust whom process against it may be served. * Premium sites available * Simple any lawful activities. Co., 1209 Orange St., Wilmington, DE 19801. SSNY shall mail process to: 295 Lafayette operating model *Multi-Unit territories To place your classified Arts. of Org. filed with DE Secy. of State, St., 7th Fl., NY, NY 10012, Attn: Andre available * Footprint fits into 1000- Notice of Formation of ELIZA MACGREGOR Townsend Bldg., Dover, DE 19901. Purpose: Balazs. DE address of LLC: Corporation 1500 square feet. If you want to own ad call John Gallagher DESIGN, LLC. Arts. of Org. filed with Secy. of any lawful activity. Service Company 2711 Centerville Road, your own business call the NY Area State of N.Y. (SSNY) on 5/9/07 as amended. Wilmington, DE 19808. Arts. of Org. filed @ 212-210-0189 Office location: NY County. SSNY designated with DE Secy. of State, 401 Federal St., Ste. Developer Steve 917-731-5971 as agent of LLC upon whom process against Notice of Qualification of CSFB Holt LLC. Authority filed with Secy. of State of N.Y. 4, Dover, DE 19901. Purpose: own interest it may be served. SSNY shall mail process to: in real estate operating entity. RELOCATION SERVICES The LLC, 40 E. 10th St., Apt. 6-J, NY, NY (SSNY) on 5/29/07. Office location: NY 10003. Purpose: any lawful activity. County. Principal business location: 11 Madison Ave., NY, NY 10010. LLC formed in Notice of Formation of Fairway Construction Delaware (DE) on 12/6/01. SSNY designated Group, LLC. Arts. of Org. filed with Secy. of Notice of Formation of VICINITAS, L.P. as agent of LLC upon whom process against State of N.Y. (SSNY) on 6/11/07. Office Certificate filed with Secy. of State of N.Y. it may be served. SSNY shall mail process location: NY County. SSNY designated as (SSNY) on 11/28/2006. Office location: NY to: c/o Corporation Service Company, 80 agent of LLC upon whom process against County. SSNY designated as agent of LP upon State St., Albany, NY 12207. DE address of it may be served. SSNY shall mail process whom process against it may be served. LLC: 2711 Centerville Rd., Wilmington, DE to principal business location: The LLC, SSNY shall mail process to: 690 Eighth 19808. Arts. of Org. filed with DE Secy. of c/o Fairway Central Services, LLC, 2284 Avenue, 5th Fl., NY, NY 10036. Name/address State, 401 Federal St., Dover, DE 19901. Twelfth Ave., NY, NY 10027. Purpose: any of each genl. ptr. available from SSNY. Term: Purpose: any lawful activity. lawful activity. until 12/31/2056. Purpose: any lawful activity. Notice of Qualification of CUIP Albee NOTICE OF FORMATION of Queen of Harlem Notice of Qualification of TSI Somers, LLC. Square Retail LLC. Authority filed with NY LLC. Arts. of Org. filed with Secy. of State of Authority filed with Secy. of State of N.Y. Dept. of State on 6/12/07. Office location: NY (SSNY) on 10/05/06. Office location: (SSNY) on 1/2/07. Office location: NY County. NY County. LLC formed in Delaware (DE) New York. SSNY designated as agent of LLC TECHNOLOGY SERVICES LLC formed in Delaware (DE) on 12/15/06. on 6/8/07. NY Secy. of State designated as upon whom process against it may be SSNY designated as agent of LLC upon agent of LLC upon whom process against it served. SSNY shall mail process to: Cinotti whom process against it may be served. may be served and shall mail process to: & Buck, 50 Broad Street, Ste. 1911, NY, NY SSNY shall mail process to: Becker, Glynn, c/o MacFarlane Partners, LLC, 201 Spear 10004. Principal business location: 287 Melamed & Muffly LLP, 299 Park Ave., NY, St., 14th Fl., San Francisco, CA 94105, Edgecombe Ave., Ste. 1C, NY, NY 10031. TECHNICAL OPERATIONS, INC. NY 10171, Attn: Richard N. Chassin, Esq. DE Attn: Thomas C. Klugherz. DE address of Purpose: Any lawful act. address of LLC: c/o The Corporation Trust LLC: c/o Corporation Service Co., 2711 Co., 1209 Orange St., Wilmington, DE 19801. Centerville Rd., Ste. 400, Wilmington, DE Notice of Qualification of RCPI 30 ROCK • Maintenance Services for • Multimedia Services/ Arts. of Org. filed with DE Secy. of State, 19808. Arts. of Org. filed with DE Secy. of 22234849, L.L.C. Authority filed with Secy Broadcast and Industrial Manpower Townsend Bldg., Dover, DE 19901. Purpose: State, 401 Federal St., Dover, DE 19901. of State of NY (SSNY) on 06/18/07. Office A/V Equipment any lawful activity. Purpose: any lawful activity. location: New York County. LLC formed in • Audio/Video Rentals Delaware (DE) on 06/05/07. SSNY designated • Free Pickup & Delivery, Notice of Formation of Lexington Avenue BBQ, Notice of Qualification of CEA Autumn as agent of LLC upon whom process against LLC. Arts. of Org. filed with Secy. of State of Management, LLC, App. for Auth. filed it may be served. SSNY shall mail process Loaners Available • System Integration N.Y. (SSNY) on 5/23/07. Office location: NY Sec'y of State (SSNY) 5/11/07. Office location: to: National Registered Agents, Inc., 875 County. Principal business location: The NY County. LLC org. in DE 4/3/07. SSNY Avenue of the Americas, Ste 501, New York, TECHNICAL OPERATIONS, INC. • 454 West 41st Street • New York, NY 10036 LLC, 179 Lexington Ave., NY, NY 10016. designated as agent of LLC upon whom NY 10001. NRAI is Registered Agent as well. SSNY designated as agent of LLC upon Phone (212) 465-1318 • Fax (212) 465-2318 • Email: [email protected] process against it may be served. SSNY Address required to be maintained in home whom process against it may be served. shall mail copy of process to 101 E. Kennedy jurisdiction: 160 Greentree Drive, Ste 101, visit us at: www.tech-ops.com SSNY shall mail process to: Steven M. Blvd., Ste. 3300, Tampa, FL 33602. DE office Dover, DE 19904. Arts of Org filed with Secy Cooperman, Esq., c/o Morrison Cohen LLP, addr.: c/o Corp. Creations Network, 1308 of State, Div of Corporations, John G. 909 Third Ave., 27th Fl., NY, NY 10022. Delaware Ave., Wilmington, DE 19806. Cert. of Townsend Bldg., Federal & Duke of York Purpose: any lawful activity. Form. on file: SSDE, Townsend Bldg., Dover, Streets, P.O. Box 898, Dover, DE 19903. DE 19901. Purpose: any lawful activities. Purpose: Any lawful purpose. REAL ESTATE NOTICE OF FORMATION of Prime Example, LLC. Article of Organization filed with the REQUEST FOR PROPOSALS OFFICE SPACE Secretary of State of NY (SSNY) on 04/08/05. Office location: NY County. SSNY has been designated as agent upon whom process Metropolitan Transportation Authority against it may be served. The Post Office Request For Proposals IMMEDIATE OFFICE SPACE address to which the SSNY shall mail a copy Space by the day, week, month, year and even virtual. of any process against the LLC served upon him is C/O the LLC 111 W. 45th Street. N.Y., WEST SIDE YARD DEVELOPMENT OFFERINGS: 212.573.0909 N.Y., 10001. Date of Dissolution: 12/31/2016. EASTERN RAIL YARD & WESTERN RAIL YARD VornadoFurnishedOffices.com Purpose of LLC: to engage in any lawful act or A activity. Street address of Principal Business The Metropolitan Transportation Authority ("MTA") is issuing separate RFPs seeking proposals for the development of the Eastern Rail Yard ("ERY") and the Western Rail Yard ("WRY") 90 Park 909 Third 330 Madison 770 Broadway COMPANY location is: 312 5th Avenue, N.Y., N.Y., 10011 sections of the West Side Yard ("WSY"), one of Manhattan's most extraordinary properties. NOTICE OF FORMATION OF LIMITED LIABILITY The WSY is bounded by West 33rd St., 10th Ave, West 30th St. and 12th Ave., in Manhattan, OFFICE SPACE COMPANY. NAME: KAILASH PARTNERS, NY. The ERY and WRY are approximately 13.085 acres each and are divided by 11th Ave. Coming Up LLC. Articles of Organization were filed with For more information regarding these RFPs and how to submit proposals, please visit the the Secretary of State of NewYork (SSNY) on MTA website at mta.info and click on "West Side Yards RFP". on the Calendar 04/23/07. Office location: New York County. 212-947-5500 All proposals for each of the ERY and the WRY shall be publicly disclosed in the agenda SSNY has been designated as agent of the for the respective meeting of the MTA Board at which such transaction will be considered FOR ALL OFFICE, RETAIL & LOFT SPACES July 30th LLC upon whom process against it may be for approval. All contacts with the MTA and the Hudson Yards Development Corporation New York City, Brooklyn, Queens served. SSNY shall mail a copy of process to ("HYDC") relating to this RFP must be made through the designated Point of Contact. 500–50,000 SF Top Offices Leases the LLC, c/o Sanjiv Chand, 65 Hamilton Drive, Contacts with anyone else at MTA or HYDC relating to this RFP may be a violation of UNDER MARKET SUBLETS – NO FEE! Roslyn, New York 11576. Purpose: For any the law and result in the disqualification of the proposer. Search our listings @ www.midcomre.com lawful purpose. Call Paul 212 947-5500 x 100 Point of Contact: Roco Krsulic MTA Real Estate Department August 6th Name of LLC: RIVERBED REALTY ADVISORS MEDICAL SPACE 347 Madison Ave., New York, NY 10017 Education LLC. Arts. of Org. filed NY Sec. of State Telephone (212) 878-7366; Fax (212) 878-1055 5/3/07. Princ. off. loc.: NY Cty. Sec. of State or via: [email protected] Medical Opportunity – Prime Inwood designated as agent of LLC upon whom Reference No.: RK ERY 0707 -or- RK WRY 0707 medical space for rent. Owner will build August 13th process against it may be served. Sec. of to suit 5000-48,000 sf. On Broadway. State shall mail a copy of process to the Metropolitan Transportation Authority G Call 718-585-5669 Small Business LLC, 325 Hudson St., Ground Floor, NY, NY or email: [email protected] 10013. Purpose: any lawful activity.

July 23, 2007 | Crain’s New York Business | 23 nb30p23_24_25_26cls.qxp 7/19/07 1:55 PM Page 24

PUBLIC & LEGAL NOTICES

EPOLOGY LLC, a foreign Limited Liability Notice of Formation of Birsel + Seck LLC. Notice of Formation of PWVA, LLC. Arts. of Notice of Formation of REDSTONE CAPITAL, Notice of Qualification of Aventurana LLC. Company (LLC) filed with Sec of State of Arts. of Org. filed with Secy. of State of NY Org. filed with Secy. of State of N.Y. (SSNY) LLC. Arts. of Org. filed with Secy. of State of Authority filed with NY Dept. of State on NY (SSNY) 5/4/07. NY Office location: NEW (SSNY) on 6/3/04. Office location: NY Co. on 5/9/07. Office location: NY County. SSNY N.Y. (SSNY) on 3/5/07. Office location: NY 10/27/06, as amended. Office location: NY YORK County. SSNY is designated as agent SSNY designated as agent of LLC upon designated as agent of LLC upon whom County. SSNY designated as agent of LLC upon County. LLC formed in Delaware (DE) on upon whom process against the LLC may whom process against it may be served. process against it may be served. SSNY whom process against it may be served. SSNY 7/10/00. NY Secy. of State designated as be served. SSNY shall mail a copy of any SSNY shall mail process to: The LLC, 333 shall mail process to: Peggy Ann Wallace, shall mail process to: c/o Sasson Blaivas LLP, agent of LLC upon whom process against it process against the LLC served upon him/her West 39th St., Ste 501, NY, NY 10018. 303 Park Ave. So., # 1151, NY, NY 10010. 100 Park Avenue, 35th Fl., NY, NY 10017. may be served and shall mail process to: c/o to THE LLC, 261 BROOME ST., APT. 3A, Purpose: any lawful activities. Purpose: any lawful activity. Purpose: any lawful activity. Kelley Drye & Warren LLP, 101 Park Ave., NY, NEW YORK, NY 10002. General Purposes NY 10178, Attn: Elisheva S. Teitz, registered Notice of Formation of 75 East End LLC. Notice of Qualification of Chilton Strategic Notice of Qualification of Pandit Investors, LP. agent upon whom process may be served. Notice of Qualification of TSI Croton, LLC. Arts. of Org. filed with NY Dept. of State on Value Partners II, L.P. Authority filed with NY Authority filed with NY Dept. of State on 4/23/07. DE address of LLC: c/o Corporation Service Authority filed with Secy. of State of N.Y. 4/13/07. Office location: NY County. Secy. of Dept. of State on 6/19/07. Office location: NY Office location: NY County. LP formed in Co., 2711 Centerville Rd., Wilmington, DE (SSNY) on 1/2/07. Office location: NY County. State designated as agent of LLC upon County. Principal business address: 1266 E. Delaware (DE) on 7/14/05. NY Secy. of State 19808. Arts. of Org. filed with DE Secy. of LLC formed in Delaware (DE) on 12/15/06. whom process against it may be served and Main St., 7th Fl., Stamford, CT 06902. LP designated as agent of LP upon whom State, Townsend Bldg., Dover, DE 19901. SSNY designated as agent of LLC upon shall mail process to: c/o Alexico Group LLC, formed in Delaware (DE) on 3/11/05. NY Secy. process against it may be served and shall mail Purpose: any lawful activity. whom process against it may be served. 150 E. 58th St., 33rd Fl., NY, NY 10155, of State designated as agent of LP upon whom process to: Vikram S. Pandit, Old Lane SSNY shall mail process to: Becker, Glynn, principal business address of the LLC. process against it may be served and shall Holdings, LLC, 500 Park Ave., NY, NY 10022, Notice of Qualification of Crestview Partners Melamed & Muffly LLP, 299 Park Ave., NY, Purpose: any lawful activity. mail process to: c/o CT Corporation System, principal business address of the LP. DE (Erisa), L.P. Authority filed with NY Dept. of NY 10171, Attn: Richard N. Chassin, Esq. DE 111 8th Ave., NY, NY 10011, registered agent address of LP: c/o Corporation Service Co., State on 5/25/07. Office location: NY County. address of LLC: c/o The Corporation Trust Notice of Qualification of North Carolina upon whom process may be served. DE 2711 Centerville Rd., Ste. 400, Wilmington, DE Principal business address: 667 Madison Ave., Co., 1209 Orange St., Wilmington, DE 19801. State Credit Fund I, L.P. Authority filed with address of LP: 1209 Orange St., Wilmington, 19808. Name/address of genl. ptr. available NY, NY 10021. LP formed in Delaware (DE) on Arts. of Org. filed with DE Secy. of State, Secy. of State of N.Y. (SSNY) on 5/29/07. DE 19801. Name/address of each genl. ptr. from Secy. of State. Cert. of LP filed with DE 2/14/05. NY Secy. of State designated as agent Townsend Bldg., Dover, DE 19901. Purpose: Office location: NY County. Principal available from NY Secy. of State. Cert. of LP Secy. of State, 401 Federal St., Dover, DE of LP upon whom process against it may be any lawful activity. business location: 11 Madison Ave., NY, NY filed with DE Secy. of State, 401 Federal St., 19901. Purpose: any lawful activity. served and shall mail process to: c/o CT 10010. LP formed in North Carolina (NC) on Dover, DE 19901. Purpose: any lawful activity. Corporation System, 111 8th Ave., NY, NY Notice of Qualification of TSI East 51, LLC. 8/4/04. SSNY designated as agent of LP 10011, registered agent upon whom process Notice of Formation of Richardson Family Authority filed with Secy. of State of N.Y. upon whom process against it may be Notice of Qualification of BLT 14 LLC. Authority may be served. DE address of LP: c/o The Limited Partnership. Certificate filed with (SSNY) on 1/2/07. Office location: NY County. served. SSNY shall mail process to: c/o filed with Secy. of State of N.Y. (SSNY) on Corporation Trust Co., 1209 Orange St., Secy. of State of NY (SSNY) on 5/22/2007. LLC formed in Delaware (DE) on 12/15/06. Corporation Service Company, 80 State St., 5/29/07. Office location: NY County. Principal Wilmington, DE 19801. Name/address of genl. Office location: NY County. Principal business SSNY designated as agent of LLC upon Albany, NY 12207, registered agent upon business location: 11 Madison Ave., NY, NY ptr. available from Secy. of State. Cert. of LP location: 25 Columbus Circle, 64A, NY, NY whom process against it may be served. whom process may be served. NC address 10010. LLC formed in Delaware (DE) on filed with DE Secy. of State, 401 Federal St., 10019. SSNY designated as agent of LP upon SSNY shall mail process to: Becker, Glynn, of LP: c/o CT Corporation System, 225 8/15/06. SSNY designated as agent of LLC Dover, DE 19901. Purpose: any lawful activity. whom process against it may be served. Melamed & Muffly LLP, 299 Park Ave., NY, Hillborough Place, Raleigh, NC 27603. upon whom process against it may be served. SSNY shall mail process to: Jeffrey A. Lowin, NY 10171, Attn: Richard N. Chassin, Esq. DE Name/address of each genl. ptr. available SSNY shall mail process to: c/o Corporation Esq., Morrison Cohen LLP, 909 3rd Ave., NY, Notice of Qualification of FrontPoint Fixed address of LLC: c/o The Corporation Trust from SSNY. Cert. of LP filed with NC Secy. of Service Company, 80 State St., Albany, NY NY 10022. Name/address of each genl. ptr. Income Opportunities Fund GP, LLC. Co., 1209 Orange St., Wilmington, DE 19801. State, 2 South Salisbury St., Old Revenue 12207. DE address of LLC: 2711 Centerville available from SSNY. Term: until 5/21/2107. Authority filed with NY Dept. of State on Arts. of Org. filed with DE Secy. of State, Building Complex, Raleigh, NC 27603. Road, Ste. 400, Wilmington, DE 19808. Arts. Purpose: any lawful activity. 4/24/07. Office location: NY County. Principal Townsend Bldg., Dover, DE 19901. Purpose: Purpose: any lawful activity. of Org. filed with DE Secy. of State, 401 business address: 2 Greenwich Plz., any lawful activity. Federal St., Ste. 4, Dover, DE 19901. Greenwich, CT 06830. LLC formed in Notice of Qualification of D. E. Shaw CAQ-SP Purpose: any lawful activity. Notice of Qualification of TSI West 76, LLC. Delaware (DE) on 11/9/01. NY Secy. of State Notice of Qualification of TSI Hawthorne, LLC. Series 2-01, L.L.C. Authority filed with NY Authority filed with Secy. of State of N.Y. designated as agent of LLC upon whom Authority filed with Secy. of State of N.Y. Dept. of State on 6/14/07. Office location: NY (SSNY) on 1/2/07. Office location: NY County. process against it may be served and shall (SSNY) on 1/2/07. Office location: NY County. Notice of Formation RUMA REALTY CO. County. LLC formed in Delaware (DE) on LLC, a domestic Limited Liability Company LLC formed in Delaware (DE) on 12/15/06. mail process to: c/o CT Corporation System, LLC formed in Delaware (DE) on 12/15/06. 6/9/06. NY Secy. of State designated as agent SSNY designated as agent of LLC upon 111 8th Ave., NY, NY 10011, registered agent SSNY designated as agent of LLC upon (LLC) by the way of conversion from a of LLC upon whom process against it may be limited partnership f/k/a RUMA REALTY whom process against it may be served. upon whom process may be served. DE whom process against it may be served. served and shall mail process to: D. E. Shaw SSNY shall mail process to: Becker, Glynn, address of LLC: 1209 Orange St., Wilmington, SSNY shall mail process to: Becker, Glynn, L.P., Certificate of Conversion filed with the & Co., L.P., 120 W. 45th St., 39th Fl., Tower Sec of State of NY (SSNY) on 3/22/07. NY Melamed & Muffly LLP, 299 Park Ave., NY, DE 19801. Arts. of Org. filed with DE Secy. of Melamed & Muffly LLP, 299 Park Ave., NY, 45, NY, NY 10036, Attn: Bertrand C. Fry, NY 10171, Attn: Richard N. Chassin, Esq. DE State, 401 Federal St., Dover, DE 19901. NY 10171, Attn: Richard N. Chassin, Esq. DE Office location: NEW YORK County. Secretary General Counsel, registered agent upon of State is designated as agent upon whom address of LLC: c/o The Corporation Trust Purpose: any lawful activity. address of LLC: c/o The Corporation Trust whom process may be served. DE address of Co., 1209 Orange St., Wilmington, DE 19801. Co., 1209 Orange St., Wilmington, DE 19801. process against the LLC may be served. LLC: 1209 Orange St., Wilmington, DE 19801. Secretary of State shall mail a copy of any Arts. of Org. filed with DE Secy. of State, Arts. of Org. filed with DE Secy. of State, Townsend Bldg., Dover, DE 19901. Purpose: Notice of Qualification of GS Capital Partners Arts. of Org. filed with DE Secy. of State, process against the LLC served upon him/her VI Employee Master Fund, L.P. Authority filed Townsend Bldg., Dover, DE 19901. Purpose: 401 Federal St., Dover, DE 19901. Purpose: any lawful activity. any lawful activity. to ANNIE MALHOTRA, 150 WEST 56TH with Secy. of State of N.Y. (SSNY) on 4/30/07. any lawful activity. STREET, #5904, NEW YORK, NY 10019. Office location: NY County. LP formed in Notice of Qualification of TSI Midwood, LLC. General Purposes Notice of Qualification of Rock New York Cayman Islands (CI) on 2/14/07. SSNY Notice of Formation of AJA Group, LLC. Arts. (183 Madison Avenue) LLC. Authority filed designated as agent of LP upon whom Authority filed with Secy. of State of N.Y. of Org. filed with NY Dept. of State on 6/28/07. (SSNY) on 1/2/07. Office location: NY County. NOTICE OF FORMATION OF LIMITED with Secy. of State of NY (SSNY) on 2/14/07. process against it may be served. SSNY shall Office location: NY County. Secy. of State Office location: NY County. LLC formed in mail process to: 85 Broad St., NY, NY 10004. LLC formed in Delaware (DE) on 12/15/06. designated as agent of LLC upon whom LIABILITY COMPANY. NAME: J. PEARCE, SSNY designated as agent of LLC upon LLC. Articles of Organization were filed with Delaware (DE) on 2/13/07. SSNY designated CI address of LP: c/o M & C Corporate process against it may be served and shall as agent of LLC upon whom process against Services Ltd., P.O. Box 309GT, Ugland House, whom process against it may be served. mail process to the principal business the Secretary of State of New York (SSNY) SSNY shall mail process to: Becker, Glynn, on 05/17/07 with an existence date of it may be served. SSNY shall mail process to: South Church St., George Town, Grand address of the LLC: c/o CorpDirect Agents, c/o National Registered Agents, Inc., 875 Ave Cayman, CI, BWI. Name/address of each genl. Melamed & Muffly LLP, 299 Park Ave., NY, Inc., 225 W. 34th St., Ste. 910, NY, NY 10122, 06/15/07. Office location: New York County. NY 10171, Attn: Richard N. Chassin, Esq. DE SSNY has been designated as agent of the of the Americas, Ste 501, NY, NY 10001, also ptr. available from SSNY. Cert. of LP filed with registered agent upon whom process may registered agent. Address to be maintained in Registrar of Exempted LPs, Elizabethan Sq., address of LLC: c/o The Corporation Trust be served. Purpose: any lawful activity. LLC upon whom process against it may be Co., 1209 Orange St., Wilmington, DE 19801. served. SSNY shall mail a copy of process DE: 160 Greentree Dr., Ste 101, Dover, DE 4th Fl., Phase Four, George Town, Grand 19904. Arts. of Org. filed with DE Secy. Of Cayman, CI. Purpose: any lawful activity. Arts. of Org. filed with DE Secy. of State, Notice of Qualification of CGDO, LLC. to the LLC, 15 Stuyvesant Oval, Suite 5B, Townsend Bldg., Dover, DE 19901. Purpose: New York, New York 10009. Purpose: For State, 401 Federal St., Ste 4., Dover, DE 19901. Authority filed with NY Dept. of State on Purpose: any lawful activities. any lawful activity. 6/15/07. Office location: NY County. Principal any lawful purpose. Notice of Qualification of 708 Third Avenue business address: 1266 E. Main St., 7th Fl., Associates, LLC. Authority filed with Secy. of Name of LLC: Pils Realty LLC. Arts. of Org. Stamford, CT 06902. LLC formed in Delaware Notice of Qualification of AGMB 400 Mineola, Notice of Qualification of Jefferies Capital State of N.Y. (SSNY) on 5/3/07. Office location: filed with NY Dept. of State on 5/10/2007, as (DE) on 7/21/06. NY Secy. of State designated L.L.C. Authority filed with NY Dept. of State Partners IV LLC. Authority filed with Secy. of NY County. LLC formed in Delaware (DE) on amended. Office location: NY County. Secy. as agent of LLC upon whom process against on 7/5/07. Office location: NY County. LLC State of NY (SSNY) on 5/13/05. NYS fictitious 4/25/07. SSNY designated as agent of LLC of State designated as agent of LLC upon it may be served and shall mail process to: formed in Delaware (DE) on 5/4/07. NY Secy. name: Jefferies Capital Partners IV Manager. upon whom process against it may be whom process against it may be served and CT Corporation System, 111 8th Ave., NY, NY of State designated as agent of LLC upon Office location: NY County. LLC formed in served. SSNY shall mail process to principal shall mail process to: c/o Larissa N. Lachman, 10011. DE address of LLC: c/o The Corporation whom process against it may be served and Delaware (DE) on 1/18/05. SSNY designated business location: The LLC, 708 Third Ave., 121 W. 19th St., Apt. 2B, NY, NY 10011, Trust Co., 1209 Orange St., Wilmington, DE shall mail process to: c/o CT Corporation as agent of LLC upon whom process against 15th Fl., NY, NY 10017, Attn: Merchants’ registered agent upon whom process may 19801. Arts. of Org. filed with DE Secy. of System, 111 8th Ave., NY, NY 10011, it may be served. SSNY shall mail process to: National Properties, Inc. DE address of LLC: be served. Term: until 12/31/2047. State, 401 Federal St., Dover, DE 19901. registered agent upon whom process may be The LLC, 520 Madison Ave., 12th Fl., NY, NY c/o Corporation Service Co., 2711 Centerville Purpose: any lawful activity. Purpose: any lawful activity. served. DE address of LLC: The Corporation 10022, Attn: Brian Friedman. DE address of Rd., Ste. 400, Wilmington, DE 19808. Arts. of Trust Co., 1209 Orange St., Wilmington, DE LLC: c/o Corporation Service Co., 2711 Org. filed with DE Secy. of State, Townsend Name of LLC: Empire Games LLC. Arts. of Centerville Rd., Ste. 400, Wilmington, DE Notice of Qualification of Blackstone Real 19801. Arts. of Org. filed with DE Secy. of Bldg., Dover, DE 19901. Purpose: real estate Org. filed with Secy. of State of NY (SSNY) 19808. Cert. of Form. filed with DE Secy. of Estate Partners International I.D L.P. State, 401 Federal St., Dover, DE 19901. ownership and any other purposes permitted on 12/5/2005. Office location: NY County. State, Townsend Bldg., Dover, DE 19901. Authority filed with Secy. of State of NY Purpose: any lawful activity. by applicable law. SSNY designated as agent of LLC upon Purpose: any lawful activity. whom process against it may be served and (SSNY) on 11/13/01. Office location: NY Notice of Qualification of Okapi Management shall mail process to: c/o Business Filings County. LP formed in England on 12/19/00. Notice of Qualification of D. E. Shaw CH-SP Notice of Qualification of FrontPoint Leveraged LLC. Authority filed with Secy. of State of N.Y. Inc., 187 Wolf Rd., Ste. 101, Albany, NY SSNY designated as agent of LP upon whom Series 2-06 (C), L.L.C. Authority filed with NY Multi-Strategy Fund GP, LLC. Authority filed (SSNY) on 5/22/07. Office location: NY 12205, registered agent upon whom process process against it may be served. SSNY Dept. of State on 6/14/07. Office location: NY with NY Dept. of State on 4/24/07. Office County. LLC formed in Delaware (DE) on may be served. Term: until 12/31/2045. shall mail process to the principal office of County. LLC formed in Delaware (DE) on location: NY County. Principal business 5/1/07. SSNY designated as agent of LLC Purpose: any lawful activity. the LP: 345 Park Ave., NY, NY 10154. 5/24/06. NY Secy. of State designated as Name/address of genl. ptr. available from agent of LLC upon whom process against it address: 2 Greenwich Plz., Greenwich, CT upon whom process against it may be served. Notice of Qualification of D. E. Shaw AQ-SP SSNY. Cert. of LP filed with Registrar of may be served and shall mail process to: D. 06830. LLC formed in Delaware (DE) on SSNY shall mail process to: c/o Corporation Series 4-09, L.L.C. Authority filed with NY Companies, Companies House, Crown Way, E. Shaw & Co., L.P., 120 W. 45th St., 39th Fl., 6/14/04. NY Secy. of State designated as Service Company (CSC), 80 State St., Albany, Dept. of State on 6/13/07. Office location: NY Cardiff, Wales, CF14 3UZ, United Kingdom. Tower 45, NY, NY 10036, Attn: Bertrand C. agent of LLC upon whom process against it NY 12207. DE address of LLC: c/o CSC, 2711 County. LLC formed in Delaware (DE) on Purpose: any lawful activity. Fry, General Counsel, registered agent upon may be served and shall mail process to: Centerville Rd., Ste. 411, Wilmington, DE 10/26/06. NY Secy. of State designated as whom process may be served. DE address of c/o CT Corporation System, 111 8th Ave., 19808. Arts. of Org. filed with DE Secy. of agent of LLC upon whom process against it Notice of Formation of Target Reach Group LLC: 1209 Orange St., Wilmington, DE 19801. NY, NY 10011, registered agent upon whom State, Lockerman & Federal St., Dover, DE may be served and shall mail process to: D. LLC, Art. of Org. filed Sec'y of State (SSNY) Arts. of Org. filed with DE Secy. of State, 401 process may be served. DE address of LLC: 19901. Purpose: any lawful activity. E. Shaw & Co., L.P., 120 W. 45th St., 39th Fl., 6/8/05. Office location: NY County. SSNY Federal St., Dover, DE 19901. Purpose: any 1209 Orange St., Wilmington, DE 19801. Tower 45, NY, NY 10036, Attn: Bertrand C. designated as agent of LLC upon whom lawful activity. Arts. of Org. filed with DE Secy. of State, Notice of Qualification of Blackstone Fry, General Counsel, registered agent upon process against it may be served. SSNY 401 Federal St., Dover, DE 19901. Purpose: Mezzanine Partners II L.P. Authority filed with whom process may be served. DE address of shall mail copy of process to 447 West 45th Notice of Qualification of D. E. Shaw CH-SP any lawful activity. Secy. of State of NY (SSNY) on 6/8/05. Office LLC: 1209 Orange St., Wilmington, DE 19801. St., Apt. 3B, NY, NY 10036. Purpose: any Series 4-01 (C), L.L.C. Authority filed with NY location: NY County. LP formed in Delaware Arts. of Org. filed with DE Secy. of State, 401 lawful activities. Dept. of State on 6/13/07. Office location: NY Notice of Qualification of CHANNEL (DE) on 6/6/05. SSNY designated as agent of Federal St., Dover, DE 19901. Purpose: any County. LLC formed in Delaware (DE) on PARTNERS, LP. Authority filed with Secy. of LP upon whom process against it may be lawful activity. Notice of Formation of Cipriani Acquisition, 9/20/06. NY Secy. of State designated as State of N.Y. (SSNY) on 12/24/01. Office served. SSNY shall mail process to: The LP, LLC. Arts of Org filed with Secy of State of agent of LLC upon whom process against it location: NY County. LP formed in Delaware c/o The Blackstone Group, 345 Park Ave., NY, Notice of formation of Career Women’s Initiative, NY (SSNY) on 07/31/02. Office location: may be served and shall mail process to: D. (DE) on 12/10/01. SSNY designated as NY 10154. Registered agent upon whom LLC. Articles of Organization filed with Secy. New York County. SSNY designated as E. Shaw & Co., L.P., 120 W. 45th St., 39th Fl., agent of LP upon whom process against it process may be served: CT Corporation State of NY (SSNY) on 01/22/2007. Office agent of LLC upon whom process against it Tower 45, NY, NY 10036, Attn: Bertrand C. may be served. SSNY shall mail process to: System, 111 8th Ave., NY, NY 10011. DE Location: New York County. SSNY designated may be served. SSNY shall mail process to: Fry, General Counsel, registered agent upon The LP, 153 E. 53rd St., 48th Fl., NY, NY 10022. address of LP: c/o The Corporation Trust Co., as agent of LLC upon whom process against c/o Marshall E. Bernstein, Esq., Robinson whom process may be served. DE address of DE address of LP: 15 East North St., Dover, 1209 Orange St., Wilmington, DE 19801. it may be served. SSNY shall mail process to: Brog Leinwand Greene Genovese & Gluck, LLC: 1209 Orange St., Wilmington, DE 19801. DE 19901. Name/address of each genl. ptr. Name/address of genl. ptr. available from 430 E. 86th Street, Apt 12C, New York, NY P.C., 1345 Ave of the Americas, 31 Fl, New Arts. of Org. filed with DE Secy. of State, 401 available from SSNY. Cert. of LP filed with DE SSNY. Cert. of LP filed with DE Secy. of State, 10028. Attn: Melissa McClenaghan Martin. York, NY 10105. Purpose: To engage in any Federal St., Dover, DE 19901. Purpose: any Secy. of State, PO Box 898, Dover, DE 19903. 401 Federal St., Dover, DE 19901. Purpose: Purpose: Any lawful activity. lawful business. lawful activity. Purpose: any lawful activity. any lawful activity.

24 | Crain’s New York Business | July 23, 2007 nb30p23_24_25_26cls.qxp 7/19/07 1:56 PM Page 25

PUBLIC & LEGAL NOTICES

FORMATION NOTICE OF THE LIMITED Notice of Qualification of Blackstone Notice of Formation of CNJ HOLDINGS, Notice of Qualification of Chester 11 Park Notice of Formation of P V Bay Parkway LIABILITY COMPANY. NAME: BLACK SWAN Communications Capital Commitment LLC. Arts. of Org. filed with Secy. of State Avenue, L.L.C. Authority filed with Secy. of Residential LLC. Arts. of Org. filed with VENTURES, LLC. Art. of Org. were filed with Partners I L.P. Authority filed with Secy. of of N.Y. (SSNY) on 9/11/06. Office location: State of N.Y. (SSNY) on 5/22/07. Office Secy. of State of N.Y. (SSNY) on 1/28/04. the NY Secretary of State (SSNY) on May 21, State of NY (SSNY) on 6/21/00. Office location: NY County. SSNY designated as agent of location: NY County. LLC formed in Delaware Office location: NY County. SSNY designated 2007. Office location: New York County. SSNY NY County. LP formed in Delaware (DE) on LLC upon whom process against it may be (DE) on 5/18/07. SSNY designated as agent as agent of LLC upon whom process designated as agent of the LLC upon whom 4/11/00. SSNY designated as agent of LP served. SSNY shall mail process to: The LLC, of LLC upon whom process against it may be against it may be served. SSNY shall mail process against it may be served. SSNY shall upon whom process against it may be served. 1350 Broadway, Ste. 210, NY, NY 10018. served. SSNY shall mail process to: c/o The process to: Corporation Service Co., mail a copy of process to Rosalind Resnick, SSNY shall mail process to: The LP, c/o The Purpose: any lawful activity. Cheshire Group L.L.C., 475 Fifth Ave., 12th 80 State St., Albany, NY 12207, registered 39 Fifth Avenue, Apt. 15B, New York, NY Blackstone Group, 345 Park Ave., NY, NY Fl., NY, NY 10017, Attn: Ms. Susan Hewitt. agent upon whom process may be served. 10003. Purpose: All lawful purpose. 10154. DE address of LP: The Corporation 45 STONE STREET LLC, a domestic Limited DE address of LLC: United Corporate Services, Purpose: any lawful activity. Trust Co., 1209 Orange St., Wilmington, DE Liability Company (LLC) filed with the Sec Inc., 874 Walker Rd., Ste. C, Dover, DE NOTICE OF FORMATION of Global Medical 19801. Name/address of genl. ptr. available of State of NY (SSNY) on 4/14/05. NY 19904. Arts. of Org. filed with DE Secy. of NOTICE IS HEREBY GIVEN THAT A LICENSE, Associates, PLLC, a professional service from SSNY. Cert. of LP filed with DE Secy. office Location: NEW YORK County. SSNY State, 401 Federal St., Ste. 4, Dover, DE NUMBER 1193628, FOR BEER AND WINE HAS limited liability company (PLLC). Arts. of of State, 401 Federal St., Dover, DE 19901. is designated as agent upon whom process 19901. Purpose: any lawful activity. BEEN APPLIED FOR BY THE UNDERSIGNED Org. filed with Secy. of State of NY (SSNY) Purpose: any lawful activity. against the LLC may be served. SSNY shall AROOJ CORP. TO SELL BEER AND WINE AT on 4/24/07. Office location: NY County. mail a copy of any process against the LLC DAVID GUYER, LLC Articles of Org. filed NY RETAIL IN A RESTURANT UNDER THE SSNY designated as agent of PLLC upon Notice of Qualification of Focus 360 LLC. served upon him/her to THE LLC, 2221 Sec. of State (SSNY) 5/1/07. Office in NY Co. ALCOHOLIC BEVERAGE CONTROL LAW AT whom process against it may be served. Authority filed with Secy. of State of NY ROYCE STREET, BROOKLYN, NY 11234. SSNY desig. agent of LLC upon whom 92 THIRD AVENUE, IN THE COUNTY AND SSNY shall mail process to: 4 Brook Avenue, (SSNY) on 5/4/07. Office location: NY County. General purposes. process may be served. SSNY shall mail copy CITY OF NEW YORK FOR ON-PREMISES Edison, NJ 08820. Purpose: practice the LLC formed in Delaware (DE) on 2/21/07. of process to 279 Central Park W., #16B, NY, CONSUMPTION. AROOJ CORP. BY M. profession of Medicine. SSNY designated as agent of LLC upon whom Notice of Formation of 159 West 24th Partners NY 10024. Purpose: Any lawful purpose. ZISHAN, PRES. process against it may be served. SSNY shall LLC. Arts. of Org. filed with Secy. of State of NOTICE OF FORMATION OF LIMITED LIABILITY mail copy of process to: 1400 SW Chapman N.Y. (SSNY) on 5/29/07. Office location: NY Notice of Qualification of Dunlop General Notice of Formation of National Specialty COMPANY. NAME: XPRESSPA HOUSTON Wy, Ste C, Palm City, FL 34990. LLC address County. SSNY designated as agent of LLC Partner, LLC, App. for Auth. filed Sec'y of Publications L.L.C. Arts. of Org. filed with Secy. TERMINAL D, LLC. Articles of Organization in DE: 2711 Centerville Rd, Ste 400, upon whom process against it may be served. State (SSNY) 7/29/04. Office location: NY of State of NY (SSNY) on 6/01/2007. Office were filed with the Secretary of State of New Wilmington, DE 19808; Articles of Org filed SSNY shall mail process to: c/o 159 West County. LLC org. in DE 7/28/04. SSNY location: New York County. SSNY designated York (SSNY) on 04/20/07. Office location: with DE Secy. of State, 401 Federal St, Dover 24th Street Management LLC, Attn: Eric S. designated as agent of LLC upon whom as agent of LLC upon whom process against New York County. SSNY has been designated DE 19901. Purpose: any lawful activity. Gray, 900 Broadway, Ste. 402, NY, NY 10003. process against it may be served. SSNY it may be served. SSNY shall mail process as agent of the LLC upon whom process Purpose: all lawful purposes. shall mail copy of process to 39 Broadway, to: National Specialty Publications LLC, 425 against it may be served. SSNY shall mail a Notice of Qualification of AIREA Capital, LLC. 36th Fl., NY, NY 10006. DE office addr.: c/o Fifth Ave. Apt.# 46A New York, New York copy of process to the LLC, 150 East 58th Authority filed with Secy. of State of N.Y. Notice of Formation of AEROSCAPE-NYC CSC, 2711 Centerville Rd., Wilmington, DE 10016. Purpose: any lawful activity. Street, 7th Floor, New York, New York 10155. (SSNY) on 6/18/07. Office location: NY County. LLC. Arts. of Org. filed with Secy. of State of 19808. Cert. of Form. on file: SSDE, Townsend Purpose: For any lawful purpose. Principal business location: 115 Broadway, N.Y. (SSNY) on 6/14/07. Office location: NY Bldg., Dover, DE 19901. Purpose: any lawful Name of LLC: 2148 Broadway Holdings LLC. Ste. 403, NY, NY 10006. LLC formed in County. SSNY designated as agent of LLC activities. Arts. of Org. filed NY Sec. of State 4/30/2007. NOTICE OF QUALIFICATION OF: RT Consulting, Delaware (DE) on 4/30/07. SSNY designated upon whom process against it may be Princ. off. loc.: New York Cty. Sec. of State LLC, filed under the name RT Consulting of as agent of LLC upon whom process against it served. SSNY shall mail process to: DLA Notice of Formation Inch Fitness Limited designated as agent of LLC upon whom the Northeast, LLC.Application for Authority may be served. SSNY shall mail process to: Piper US LLP, 1251 Avenue of the Americas, Liability Company art. of org. filed Secy. of process against it may be served. Sec. of filed with the Secretary of State of New York c/o Corporation Service Company, 80 State NY, NY 10020, Attn: Xavier Jones. Purpose: State NY (SSNY) 5/9/07. Off. loc. in NY Co. State shall mail a copy of process to principal (SSNY) on 4/6/2007. N.Y. Office Location: St., Albany, NY 12207. DE address of LLC: any lawful activity. SSNY designated as agent of LLC upon bus loc.: 2148 Broadway Holdings LLC, 115 New York County.LLC formed in Delaware 2711 Centerville Rd., Ste. 400, Wilmington, DE whom process may be served. SSNY shall E. 57th St., Ste. 1102, NY, NY 10022. The on 12/18/2006.SSNY has been designated 19808. Arts. of Org. filed with DE Secy. of Notice of Qualification of Arden Institutional mail copy of process to: 18 Mercer St, 6th Fl, latest date at which the LLC may dissolve as agent of LLC upon process against it State, Townsend Bldg., Dover, DE 19901. Advisers II MS Feeder, L.P., App. for Auth. filed NY, NY 10013. Purpose: Any lawful purpose. is: 12/31/2057. Purpose: any lawful activity. may be served.SSNY shall mail a copy ofPurpose: any lawful activity. Sec'y of State (SSNY) 5/18/07. Office location: any process against it to: 4 Main Street, NY County. LP org. in DE 4/16/07. SSNY Notice of Qualification of Hygrove Select LP, Notice of Formation of Michael E. Newman Peterborough, NH 03458.Delaware address designated as agent of LP upon whom App. for Auth. filed Sec'y of State (SSNY) D.D.S., PLLC, a professional service limited of LLC: 35A The Commons, 3524 Silverside Notice of Qualification of KBCM Bridge LLC. process against it may be served. SSNY shall 1/22/04. Office location: NY County. LP org. liability company (PLLC). Arts. of Org. filed Road, Wilmington, DE 19810.Articles of Authority filed with NY Dept. of State on mail copy of process to Attn: Averell H. 6/6/07. Office location: NY County. Principal in DE 1/21/04. SSNY designated as agent of with Secy. of State of N.Y. (SSNY) on Organization filed with Delaware Secretary Mortimer, 375 Park Ave., 32nd Fl., NY, NY business address: c/o KeyBank, 127 Public LP upon whom process against it may be 5/9/07. Office location: NY County. SSNY of State, 401 Federal Street, Suite 4, Dover, 10152. DE office addr.: c/o CSC, 2711 Sq., Cleveland, OH 44114. LLC formed in served. SSNY shall mail copy of process to designated as agent of PLLC upon whom DE 19901.Purpose: Any lawful activities. Centerville Rd., Wilmington, DE 19808. Cert. Delaware (DE) on 5/16/07. NY Secy. of State 399 Park Ave., 4th Fl., NY, NY 10022. DE process against it may be served. SSNY of LP on file: SSDE, Townsend Bldg., Dover, office addr.: c/o CSC, 2711 Centerville Rd., shall mail process to: c/o The PLLC, 175 E. Notice of Qualification of Kailix Associates designated as agent of LLC upon whom DE 19901. Name/addr. of each gen. ptr. avail. Wilmington, DE 19808. Cert. of LP on file: 74th St., Ste. 8E, NY, NY 10021. Purpose: L.L.C. Authority filed with NY Dept. of State process against it may be served and shall at SSNY. Purpose: any lawful activities. SSDE, Townsend Bldg., Dover, DE 19901. practice the profession of dentistry. on 8/2/06. Office location: NY County. LLC mail process to: c/o Corporation Service Co., 80 State St., Albany, NY 12207, registered Name/addr. of each gen. ptr. avail. at SSNY. formed in Delaware (DE) on 6/8/06. NY Secy. Notice of Qualification of Battery Park High Purpose: any lawful activities. of State designated as agent of LLC upon agent upon whom process may be served. DE Yield Opportunity Fund, L.P., App. for Auth. Notice of Qualification of D. E. Shaw Alloy address of LLC: 2711 Centerville Rd., Ste. whom process against it may be served and filed Sec'y of State (SSNY) 6/4/01. Office Power Acquisition Holdings, L.L.C. Authority 400, Wilmington, DE 19808. Arts. of Org. filed Notice of Qualification of Caminus Capital shall mail process to the principal business location: NY County. LP org. in DE 5/30/01. filed with NY Dept. of State on 6/14/07. Office with DE Secy. of State, 401 Federal St., Dover, Partners, LLC, filed under the original name address of the LLC: c/o The Blackstone SSNY designated as agent of LP upon location: NY County. LLC formed in Delaware DE 19901. Purpose: any lawful activity. Rye-Vencil Capital, LLC, App. for Auth. filed Group, 345 Park Ave., NY, NY 10154. whom process against it may be served. Sec'y of State (SSNY) 2/21/02. Office location: (DE) on 3/30/06. NY Secy. of State designated Registered agent upon whom process may SSNY shall mail copy of process to 2 World NY County. LLC org. in DE 2/14/02. SSNY as agent of LLC upon whom process against be served: CT Corporation System, 111 8th Notice of Formation MEENAN & ASSOCIATES, Financial Ctr., Bldg. B, NY, NY 10281. DE designated as agent of LLC upon whom it may be served and shall mail process to: D. Ave., NY, NY 10011. DE address of LLC: c/o LLC, a domestic Limited Liability Company office addr.: c/o CSC, 2711 Centerville Rd., process against it may be served. SSNY shall E. Shaw & Co., L.P., 120 W. 45th St., 39th Fl., The Corporation Trust Co., 1209 Orange St., (LLC). Articles of Organization filed with Wilmington, DE 19808. Cert. of LP on file: mail copy of process to Attn: Joseph W. Tower 45, NY, NY 10036, Attn: Bertrand C. Wilmington, DE 19801. Cert. of Form. filed Secretary of State on 12/31/01. NY Office SSDE, Townsend Bldg., Dover, DE 19901. Vencil, 51 W. 95th St., NY, NY 10025. DE Fry, General Counsel, registered agent upon with DE Secy. of State, Federal & Duke of location: NEW YORK County.Secretary of Name/addr. of each gen. ptr. avail. at SSNY. office addr.: c/o CSC, 2711 Centerville Rd., whom process may be served. DE address of York Sts., Dover, DE 19901. Purpose: any State is designated as agent upon whom Purpose: any lawful activities. Wilmington, DE 19808. Cert. of Form. on file: LLC: 1209 Orange St., Wilmington, DE 19801. lawful activity. process against the LLC may be served. SSDE, Townsend Bldg., Dover, DE 19901. Arts. of Org. filed with DE Secy. of State, 401 Secretary of State shall mail a copy of any Notice of Qualification of Blackstone Purpose: any lawful activities. Federal St., Dover, DE 19901. Purpose: any process against the LLC served upon Customized Commodities Master Fund II L.P., lawful activity. Notice of Formation CLAREMONT FREEPORT, him/her to COLLEEN M. MEENAN, 396 LLC, a domestic Limited Liability Company App. for Auth. filed Sec'y of State (SSNY) Notice of Qualification of Lanexa Global BROADWAY, NEW YORK, NY 10013. 3/14/07. Office location: NY County. LP org. in Management, LP, filed under the original name Notice of Qualification of CSFB Strategic (LLC). Articles of Organization filed with General Purposes Secretary of State on 2/9/04. NY Office location: DE 3/13/07. SSNY designated as agent of LP Camber Global Management, LP, App. for Partners Parallel Fund II-B, L.P. Authority filed NEW YORK County.Secretary of State is upon whom process against it may be served. Auth. filed Sec'y of State (SSNY) 5/5/06. Office with Secy. of State of N.Y. (SSNY) on 6/6/07. Notice of Qualification of Asharoken Capital SSNY shall mail copy of process to Attn: J. location: NY County. LP org. in DE 4/10/06. Office location: NY County. LP formed in designated as agent upon whom process Fund LP. Authority filed with Secy. of State of against the LLC may be served.Secretary Tomilson Hill, 345 Park Ave., NY, NY 10154. SSNY designated as agent of LP upon whom Delaware (DE) on 1/9/03. SSNY designated as N.Y. (SSNY) on 4/18/07. Office location: NY DE office addr.: c/o CSC, 2711 Centerville Rd., process against it may be served. SSNY shall agent of LP upon whom process against it of State shall mail a copy of any process County. LP formed in Delaware (DE) on 4/13/07. against the LLC served upon him/her to THE Wilmington, DE 19808. Cert. of LP on file: mail copy of process to 101 Park Ave., 21st may be served. SSNY shall mail process to SSNY designated as agent of LP upon whom SSDE, Townsend Bldg., Dover, DE 19901. Fl., NY, NY 10178. DE office addr.: c/o CTC, principal business location: c/o Credit Suisse LLC, 1316 MADISON AVENUE, NEW YORK, process against it may be served. SSNY shall NY 10128. General Purposes Name/addr. of each gen. ptr. avail. at SSNY. 1209 Orange St., Wilmington, DE 19801. Cert. Securities (USA) LLC, 11 Madison Avenue, mail process to: 801 Second Ave., 8th Fl., NY, Purpose: any lawful activities. of LP on file: SSDE, Townsend Bldg., Dover, 16th Fl., NY, NY 10010, Attn: Edward S. Nadel. NY 10022. DE address of LP: Corporation DE 19901. Name/addr. of each gen. ptr. avail. DE address of LP: 2711 Centerville Road, Ste. NOTICE OF FORMATION OF LIMITED Trust Center, 1209 Orange St., Wilmington, DE LIABILITY COMPANY. NAME: WellBuilt Notice of Qualification of BMOF I LLC, App. at SSNY. Purpose: any lawful activities. 400, Wilmington, DE 19808. Name/address of 19801. Name/address of each genl. ptr. for Auth. filed Sec'y of State (SSNY) 12/3/04. each genl. ptr. available from SSNY. Cert. of LP Construction Enterprises, LLC. Articles of available from SSNY. Cert. of LP filed with Organization were filed with the Secretary Office location: NY County. LLC org. in DE NOTICE OF FORMATION of PowerPlays filed with DE Secy. of State, 401 Federal St., DE Secy. of State, P.O. Box 898, Dover, DE 11/30/04. SSNY designated as agent of LLC Coaching, LLC. Arts. Of Org. filed with Secy. Dover, DE 19901. Purpose: any lawful activity. of State of New York (SSNY) on 05/14/07. 19903. Purpose: all lawful purposes. Office location: New York County. SSNY has upon whom process against it may be served. Of State of NY (SSNY) on 06/27/07. Office been designated as agent of the LLC upon SSNY shall mail copy of process to 345 location: New York County. SSNY designated Notice of Qualification of Horizon Asset whom process against it may be served. Notice of Qualification of Prospect Capital Park Ave., NY, NY 10154. DE office addr.: as agent of LLC upon whom process against Management Services Income Fund, LP. SSNY shall mail a copy of process to the Funding LLC. Authority filed with Secy. of c/o CSC, 2711 Centerville Rd., Wilmington, it may be served. SSNY shall mail process to: Authority filed with Secy. of State of N.Y. LLC, c/o Lazer Vukaj, 213 West 35th Street, State of NY (SSNY) on 5/25/07. Office DE 19808. Cert. of Form. on file: SSDE, The LLC, 2576 Broadway, #243, New York, (SSNY) on 3/7/07. Office location: NY County. Suite 601, New York, New York 10001. location: NY County. LLC formed in Delaware Townsend Bldg., Dover, DE 19901. Purpose: NY 10025. Purpose: any lawful activity. LP formed in Delaware (DE) on 3/1/07. SSNY Purpose: For any lawful purpose. (DE) on 5/15/07. SSNY designated as agent any lawful activities. designated as agent of LP upon whom of LLC upon whom process against it may Notice of Formation of 56 South Second LLC. process against it may be served. SSNY shall Notice of Qualification of DB SAM LLC. be served. SSNY shall mail process to: NOTICE OF FORMATION of iRolls Multimedia Arts. of Org. filed with Secy. of State of N.Y. mail process to: 470 Park Ave South, 4th Fl. Authority filed with NY Dept. of State on 7/5/07. The LLC, attn: Catherine Kelley, 10 E. 40th LLC. Arts. of Org filed with Secy. of State of (SSNY) on 2/3/05. Office location: NY County. South, NY, NY 10016, Attn: Horizon Asset Office location: NY County. LLC formed in St., 44th Fl, NY, NY 10016. Address to be N.Y. (SSNY) on 6/14/06. Office location: NY SSNY designated as agent of LLC upon whom Management, Inc., registered agent upon Delaware (DE) on 6/28/07. NY Secy. of State maintained in DE: 160 Greentree Dr., Ste County. SSNY designated as agent of LLC process against it may be served. SSNY shall whom process may be served. DE address of designated as agent of LLC upon whom process 101, Dover, DE 19904. Arts. of Org. filed upon whom process against it may be mail process to: c/o Thomas P. Higgins, Esq., LP: 1209 Orange St., Wilmington, DE 19801. against it may be served and shall mail process with DE Secy. Of State, 401 Federal St., served. SSNY shall mail process to: iRolls 36 W. 44th St., Ste 911, NY, NY 10036. Name/address of each genl. ptr. available from to: 1345 Ave. of the Americas, 46th Fl., NY, NY Ste 4., Dover, DE 19901. Purpose: any LLC, 58 W 56th St. #3, NY, NY 10019. Purpose: any lawful activity. SSNY. Cert. of LP filed with DE Secy. of State, 10105, principal business address of the LLC. lawful activities. Purpose: any lawful activity. 401 Federal St., Ste. 4, Dover, DE 19901. DE address of LLC: The Corporation Trust Co., Notice of Qualification of Jupiter Capital GP, Purpose: all lawful purposes. 1209 Orange St., Wilmington, DE 19801. Arts. Notice of Qualification of I-DONTICS, LLC. Notice of Qualification of CRP/Extell 99 West LLC. Authority filed with Secy. of State of N.Y. of Org. filed with DE Secy. of State, Div. of Authority filed with Secy. of State of N.Y. Side LLC. Authority filed with Secy. of State (SSNY) on 6/13/07. Office location: NY County. NOTICE OF FORMATION of Professional Corps., Townsend Bldg., Dover, DE 19901. (SSNY) on 6/12/07. Office location: NY of NY (SSNY) on 3/22/07. Office location: Principal business location: 115 E. 89th St., Service Limited Liability Corporation (PLLC) Purpose: any lawful activity. County. Principal business location: 532 Park NY County. LLC formed in Delaware (DE) Ste. 8A, NY, NY 10128. LLC formed in Pride Medical, PLLC Articles of Organization Ave., NY, NY 10065. LLC formed in Delaware on 3/6/07. SSNY designated as agent of Delaware (DE) on 6/12/07. SSNY designated filed with the Secretary of State of News Notice of Formation of Herbert Kayne LLC. (DE) on 4/25/07. SSNY designated as agent LLC upon whom process against it may be as agent of LLC upon whom process against it York (SSNY) on 06/1/2007. N.Y. Office Art. of Org. filed with Sec of State of NY of LLC upon whom process against it may be served. SSNY shall mail process to: c/o CT may be served. SSNY shall mail process to: Location: New York County. SSNY has been (SSNY) on 6/1/07. Office loc: NY County. served. SSNY shall mail process to: c/o Corporation System, 111 Eighth Ave, NY, NY c/o Lowenstein Sandler PC, 65 Livingston designated as an agent upon whom process SSNY designated as agent of LLC upon Corporation Service Company (CSC), 80 State 10011. Address to be maintained in DE: c/o Ave., Roseland, NJ 07068. DE address of LLC: against it may be served. The Post Office whom process may be served. SSNY Shall St., Albany, NY 12207. DE address of LLC: c/o The Corporation Trust Company, 1209 Orange c/o Corporation Service Company, 2711 address to which the SSNY shall mail a copy mail process to prin. bus. loc: c/o Law CSC, 2711 Centerville Rd., Ste. 400, St., Wilmington, DE 19801. Arts. of Org. Centerville Rd., Ste. 400, Wilmington, DE of any process against PLLC served upon Debenture Corporate Services, Inc., 400 Wilmington, DE 19808. Arts. of Org. filed with filed with DE Secy. Of State, 401 Federal 19808. Cert. of Form. filed with DE Secy. of him/her is C/O the PLLC 3867 Broadway, Madison Ave., NY. NY 10017. Purpose: any DE Secy. of State, PO Box 898, Dover, DE St., Ste 4., Dover, DE 19901. Purpose: any State, 401 Federal St., Ste. 4, Dover, DE 19901. Lower level, New York, NY 10032. lawful activity. 19903. Purpose: any lawful activity. lawful activities. Purpose: any lawful activity. Purpose/Character of PLLC: Healthcare.

July 23, 2007 | Crain’s New York Business | 25 nb30p23_24_25_26cls.qxp 7/19/07 1:56 PM Page 26

PUBLIC & LEGAL NOTICES

Notice of Formation of HLK Services LLC. Notice of Formation CLAREMONT U.P. LLC, a Notice of Qualification of Blackstone DD Notice of Qualification of 656-676 Amsterdam Notice of Formation of CB High Point, LLC. Arts. of Org. filed with Secy. of State of N.Y. domestic Limited Liability Company (LLC). Advisors L.L.C. Authority filed with Secy. of Owner LLC. Authority filed with NY Dept. of Arts. of Org. filed with Secy. of State of NY (SSNY) on 5/9/07. Office location: NY Articles of Organization filed with Secretary of State of NY (SSNY) on 3/25/05. Office location: State on 6/14/07. Office location: NY County. (SSNY) on 6/15/07. Office location: NY Co. County. SSNY designated as agent of LLC State on 7/3/03. NY Office location: NEW NY County. LLC formed in Delaware (DE) on LLC formed in Delaware (DE) on 6/13/07. NY SSNY designated as agent of LLC upon whom upon whom process against it may be YORK County. Secretary of State is designated 1/3/05. SSNY designated as agent of LLC Secy. of State designated as agent of LLC process against it may be served. SSNY shall served. SSNY shall mail process to: c/o as agent upon whom process against the LLC upon whom process against it may be served. upon whom process against it may be served mail process to: National Registered Agents, United Corporate Services, Inc., 10 Bank St., may be served. Secretary of State shall SSNY shall mail process to: The LLC, c/o and shall mail process to: 60 Columbus Circle, Inc., 875 Ave of the Americas, Ste 501, NY, NY Ste. 560, White Plains, NY 10606. Purpose: mail a copy of any process against the LLC The Blackstone Group, 345 Park Ave., NY, 20th Fl., NY, NY 10023, principal business 10001, also registered agent. Purpose: any any lawful activity. served upon him/her to THE LLC, 1316 NY 10154. Registered agent upon whom address of the LLC. DE address of LLC: 2711 lawful activities. MADISON AVENUE, NEW YORK, NY 10128. process may be served: CT Corporation Centerville Rd., Ste. 400, Wilmington, DE NOTICE OF FORMATION OF Growfire Advisory General Purposes System, 111 8th Ave., NY, NY 10011. DE 19808. Arts. of Org. filed with DE Secy. of Notice of Formation Designs by Krista LLC Services LLC. Article of Organization filed with address of LLC: c/o The Corporation Trust State, 401 Federal St., Dover, DE 19901. art. of org. filed Secy. of State NY (SSNY) the Secretary of State of NY (SSNY) on Notice of Formation of 570 Lexington Co., 1209 Orange St., Wilmington, DE 19801. Purpose: any lawful activity. 4/25/07. Off. loc. in NY Co. SSNY designated 4/24/07 Office location NEW YORK County. Associates LLC. Arts. of Org. filed with Secy. Cert. of Form. filed with DE Secy. of State, as agent of LLC upon whom process may SSNY has been designated as agent upon of State of N.Y. (SSNY) on 3/29/2001. Office 401 Federal St., Dover, DE 19901. Purpose: Notice of Qualification of GRM Properties II be served. SSNY shall mail copy of process whom process against it may be served. The location: NY County. SSNY designated as any lawful activity. LLC. Authority filed with Secy. of State of N.Y. to: Krista Scheider Berkowitz, 345 W. 48th Post Office address to which the SSNY shall agent of LLC upon whom process against it (SSNY) on 5/29/07. Office location: NY St, 4D, NY, NY 10036-1354. Purpose: Any mail a copy of any process against the LLC may be served. SSNY shall mail process to: Notice of Qualification of American Vantage County. Principal business location: 11 lawful purpose. served upon him/her is C/O the LLC 280 c/o Bernard H. Mendik, 330 Madison Ave., Media, LLC. Authority filed with Secy. of State Madison Ave., NY, NY 10010. LLC formed in Madison Avenue, Suite 912. New York, NY NY, NY. Term: until 12/31/2071. Purpose: of N.Y. (SSNY) on 3/9/07. Office location: NY Delaware (DE) on 11/19/03. SSNY designated Name of LLC: Regal Digital LLC. Arts. of Org. 10016. Purpose of LLC: to engage in any any lawful act or activity. County. LLC formed in Nevada (NV) on as agent of LLC upon whom process against filed with Secy. of State of NY (SSNY) on lawful act or activity. Street address of 7/19/06. SSNY designated as agent of LLC it may be served. SSNY shall mail process to: 1/25/2006. Office location: NY County. SSNY Principal Business location is: 280 Madison Notice of Formation of 1965 BROADWAY AVE, upon whom process against it may be served. c/o Corporation Service Company, 80 State designated as agent of LLC upon whom Avenue, Suite 912. New York, NY 10016. LLC. Arts. of Org. filed with Secy. of State of SSNY shall mail process to: Attn: Trevor St., Albany, NY 12207. DE address of LLC: process against it may be served and shall N.Y. (SSNY) on 3/13/07. Office location: Drinkwater, 2230 Broadway, Santa Monica, 2711 Centerville Rd., Wilmington, DE 19808. mail process to: c/o Andy Ranley, 128 W. 75th Notice of Formation of 110 Holding, LLC. NY County. SSNY designated as agent of CA 90404. NV address of LLC: c/o National Arts. of Org. filed with DE Secy. of State, 401 St., Ste. 4B, NY, NY 10023, registered agent Arts of Org filed with Secy of State of NY LLC upon whom process against it may be Corporate Research Ltd., 202 South Minnesota Federal St., Dover, DE 19901. Purpose: any upon whom process may be served. Term: (SSNY) on 05/17/01. Office location: New served. SSNY shall mail process to: The LLC, St., Carson City, NV 89703. Arts. of Org. filed lawful activity. until 12/31/2046. Purpose: any lawful activity. York County. SSNY designated as agent of 94-13 Flatlands Ave., Brooklyn, NY 11236. with NV Secy. of State, 202 North Carson St., LLC upon whom process against it may be Purpose: any lawful activity. Carson City, NV 89701. Purpose: entertainment Notice of Qualification of Horizon Arbitrage Notice of Qualification of William Jennings served. SSNY shall mail process to: 110 company that produces, publishes and Fund, LP. Authority filed with Secy. of State of Bryan Group, LLC. Authority filed with NY Holding, LLC, 110 East 42nd Street, New Notice of Formation of ACP Lincoln Garages, distributes films, videos and music on digital N.Y. (SSNY) on 3/14/07. Office location: NY Dept. of State on 6/22/07. Office location: NY York, N.Y. 10017. Purpose: To engage in L.L.C. Arts. of Org. filed with Secy. of State video discs, videos and compact discs. County. LP formed in Delaware (DE) on 3/9/07. County. LLC formed in New Jersey (NJ) on any lawful business. of NY (SSNY) on 2/25/02. Office location: SSNY designated as agent of LP upon whom Notice of Qualification of WILLIAM REALTY, 7/31/06. NY Secy. of State designated as agent NY County. SSNY designated as agent of process against it may be served. SSNY shall of LLC upon whom process against it may be Notice of Formation of International Fine Art LLC upon whom process against it may be LLC. Authority filed with Secy. of State of mail process to: 470 Park Ave South, 4th Fl N.Y. (SSNY) on 6/28/01. Office location: NY served and shall mail process to: 39 Lexington Gallery, LLC. Arts. of Org. filed with Secy. of served. SSNY shall mail process to: c/o CT South, NY, NY 10016, Attn: Horizon Asset Circle, Matawan, NJ 07747. NJ address of the State of NY (SSNY) on 6/7/07. Office location: Corporation System, 111 8th Ave., NY, NY County. Principal business location: 13 Management, Inc., registered agent upon South William St., NY, NY 10004. LLC LLC: 100 Canal Pointe Blvd., Ste. 108, NY Co. SSNY designated as agent of LLC 10011, registered agent upon whom process whom process may be served. DE address of Princeton, NJ 08540. Arts. of Org. filed with upon whom process against it may be served. may be served. Purpose: any lawful activity. formed in Delaware (DE) on 6/5/01. SSNY LP: 1209 Orange St., Wilmington, DE 19801. designated as agent of LLC upon whom NJ State Treasurer, 225 W. State St., Trenton, SSNY shall mail process to: The LLC, 120 Name/address of each genl. ptr. available from NJ 08608. Purpose: any lawful activity. West 58th St., Ste 3D, NY, NY 10019. Notice of Qualification of BLT II LLC. Authority process against it may be served. SSNY SSNY. Cert. of LP filed with DE Secy. of State, Purpose: any lawful activities. filed with Secy. of State of N.Y. (SSNY) on shall mail process to: 17 Battery Place, 9th 401 Federal St., Ste. 4, Dover, DE 19901. Notice of Formation of EAI Alternatives LLC. 5/25/07. Office location: NY County. Principal Fl., NY, NY 10004. DE address of LLC: 615 Purpose: all lawful purposes. Arts. of Org. filed with NY Dept. of State on Name of LLC: JR Grafik Design LLC. Arts. of business location: 11 Madison Ave., NY, NY South DuPont Hwy., Dover, DE 19901. Cert. 5/14/07. Office location: NY County. Secy. of Org. filed with NY Dept. of State on 5/31/2007. 10010. LLC formed in Delaware (DE) on of Form. filed with DE Secy. of State, Notice of Qualification of R.M. Sincerbeaux State designated as agent of LLC upon Office location: NY County. Secy. of State 5/9/06. SSNY designated as agent of LLC Townsend Bldg., Dover, DE 19901. Purpose: Capital Management, LLC, App. for Auth. filed whom process against it may be served and designated as agent of LLC upon whom upon whom process against it may be served. any lawful activity. Sec'y of State (SSNY) 4/11/07. Office location: shall mail process to the principal business process against it may be served and shall SSNY shall mail process to: c/o Corporation NY County. LLC org. in DE 4/10/07. SSNY Notice of Formation of Susan Krieger, address of the LLC: 5 E. 42nd St., NY, NY mail process to: c/o Business Filings Inc., Service Company, 80 State St., Albany, NY designated as agent of LLC upon whom L.AC., PLLC, a professional service limited 10017. Purpose: any lawful activity. 187 Wolf Rd., Ste. 101, Albany, NY 12205, 12207. DE address of LLC: 2711 Centerville process against it may be served. SSNY shall liability company (PLLC). Arts. of Org. filed registered agent upon whom process may be Road, Ste. 400, Wilmington, DE 19808. Arts. mail copy of process to Attn: Richard M. with Secy. of State of N.Y. (SSNY) on served. Term: until 12/31/2047. Purpose: any of Org. filed with DE Secy. of State, 401 Sincerbeaux, 525 E. 72nd St., Apt. 39H, NY, Notice of Formation of FREMEN LLC. Arts. of 5/7/07. Office location: NY County. SSNY lawful activity. Federal St., Ste. 4, Dover, DE 19901. NY 10021. DE office addr.: c/o CSC, 2711 Org. filed with Secy. of State of N.Y. (SSNY) designated as agent of PLLC upon whom Purpose: any lawful activity. Centerville Rd., Wilmington, DE 19808. Cert. of on 5/21/07. Office location: NY County. SSNY Notice of Qualification of EB Personal Risk process against it may be served. SSNY Form. on file: SSDE, Townsend Bldg., Dover, designated as agent of LLC upon whom shall mail process to: 306 W. 18th St., Apt. Management Solutions, LLC. Authority filed Name of For. LP: Davidson Kempner Event DE 19901. Purpose: any lawful activities. process against it may be served. SSNY shall with NY Dept. of State on 4/20/07. Office 3C, NY, NY 10011. Purpose: practice the mail process to principal business location: Driven Equities Fund LP. Appl. for Auth. filed profession of Acupuncture. location: NY County. LLC formed in Delaware with Sec. of State of NY: 3/22/07. Jurisd. and PHOENIX INVESTMENTS AND DEVELOPMENT c/o Brian Brille, 800 Fifth Ave., Apt. 21F, NY, (DE) on 3/2/07. NY Secy. of State designated date of org.: DE 3/15/07. NY State office loc.: LLC, a domestic Limited Liability Company NY 10021. Purpose: any lawful activity. Notice of Formation of 401 East 90th Street (LLC) filed with the Sec of State of NY as agent of LLC upon whom process against NY Cty. Sec. of State designated as agent LLC. Arts. of Org. filed with Secy. of State of it may be served and shall mail process to: c/o upon whom process against it may be served. (SSNY) on 6/07/07. NY office Location: TAG BUILDERS LLC Articles of Org. filed NY N.Y. (SSNY) on 6/8/07. Office location: NY NEW YORK County. SSNY is designated as CT Corporation System, 111 8th Ave., NY, NY Sec. of State shall mail copy of process to: County. SSNY designated as agent of LLC Sec. of State (SSNY) 5/31/07. Office in NY Co. 10011, registered agent upon whom process The LP, 65 E. 55th St., 19th Fl., NY, NY 10022, agent upon whom process against the LLC SSNY desig. agent of LLC upon whom upon whom process against it may be served. may be served. SSNY shall mail a copy of may be served. Principal business address: 6 the registered agent of the LP upon whom SSNY shall mail process to: c/o Hakim process may be served. SSNY shall mail copy E. 42nd St., NY, NY 10017. Arts. of Org. filed process may be served. Addr. of LP in DE is: any process against the LLC served upon of process to 307 7th Ave., NY, NY 10001, Organization, 3 W. 57th St., NY, NY 10019. him/her to DESENA & ASSOCIATES, LLP, with DE Secy. of State, Townsend Bldg., National Corporate Research, Ltd., 615 S. Purpose: any lawful activity. which is also the principal business location. Dover, DE 19901. Purpose: any lawful activity. DuPont Hwy., Dover, DE 19901. Name/addr. of 225 BROADWAY, STE. 901, NEW YORK, NY Purpose: Any lawful purpose. GP avail. from Sec. of State. Authorized office Name of For. LLC: 110 Church Owner LLC. 10007. General purposes. Notice of Qualification of TA Operating LLC. in DE where Cert. of LP is filed is DE Sec. of Appl. for Auth. filed with Sec. of State of NY: Notice of Qualification of Valiant Entertainment NOTICE OF FORMATION OF HARMONEX LLC, Authority filed with Secy. of State of N.Y. State, Townsend Bldg., Dover, DE 19901. 4/27/07. Jurisd. and date of org.: DE LLC. Authority filed with Secy. of State of N.Y. Arts. Of Org. filed with SSNY on 03/08/01. (SSNY) on 6/13/2007. Fictitious name in NY Purpose: any lawful activity. 4/26/07. NY State office loc.: NY Cty. Princ. (SSNY) on 5/24/07. Office location: NY Off. Loc.: NY County, SSNY designated as State: TCA Operating LLC. Office location: bus. loc. c/o The Sapir Organization, 384 County. LLC formed in Delaware (DE) on agent of LLC upon whom process against it NY County. Principal business location: NOTICE OF FORMATION OF LIMITED Fifth Ave., NY, NY 10018. Sec. of State of NY 4/26/07. SSNY designated as agent of LLC may be served. SSNY shall mail a copy of 24601 Center Ridge Rd., Westlake, OH 44145. LIABILITY COMPANY. NAME: PERFECT designated as agent of LLC upon whom upon whom process against it may be served. process to: The LLC, 161 Madison Ave., LLC formed in Delaware (DE) on 7/8/1993. IMAGE LLC. Articles of Organization were process may be served. Sec. of State shall SSNY shall mail process to principal business 12th/FL, NewYork, NY 10016. Purpose: to SSNY designated as agent of LLC upon filed with the Secretary of State of New York mail copy of process to the LLC: c/o The location: 455 E. 86th St., #17B, NY, NY engage in any lawful act. whom process against it may be served. (SSNY) on 05/14/07. Office location: New Sapir Organization, 384 Fifth Ave., NY, NY 10028, Attn: Jason Kothari. DE address of SSNY shall mail process to: 400 Centre St., York County. SSNY has been designated 10018. Addr. of LLC in DE is National LLC: c/o Corporation Service Company, 2711 NOTICE OF QUALIFICATION OF Clerestory Newton, MA 02458. DE address of LLC: as agent of the LLC upon whom process Corporate Research, Ltd., 615 South DuPont Centerville Road, Ste. 400, Wilmington, DE Capital Advisors LLC. Application for Authority 1209 Orange St., Wilmington, DE 19801. against it may be served. SSNY shall mail a Hwy., Dover, DE 19901. Authorized office in 19808. Arts. of Org. filed with DE Secy. of filed with the Secy. of State of New York (SSNY) Arts. of Org. filed with DE Secy. of State, copy of process to the LLC, 1407 Broadway, DE where Cert. of Form. is filed: DE Sec. of State, 401 Federal St., Ste. 4, Dover, DE on 4/12/07. N.Y. Office Location: New York 401 Federal St., Ste. 4, Dover, DE 19901. New York, New York 10018. Purpose: For State, Townsend Bldg., Dover, DE 19901. Purpose: any lawful activity. 19901. Purpose: any lawful activity. County. LLC formed in Delaware on January 5, any lawful purpose. Purpose: any lawful activity. 2007. SSNY has been designated as agent of Notice of formation of DaniCon Pharma LLC upon whom process against it may be Notice of Qualification of CSFB Strategic NOTICE OF FORMATION OF LLC: AVERLINK. Notice of Qualification of CSFB Strategic served and shall mail process to the principal Associates II, L.P. Authority filed with Secy. of Consulting, LLC. LLC articles were filed with the Artic. of Org. filed w/ Sec. of State of NY on Partners III-B, L.P. Authority filed with Secy. of Sec. of State of New York (SSNY) on 6/14/07. business address of the LLC: 11 East 44th State of N.Y. (SSNY) on 6/6/07. Office location: 05/22/07. NY Off. Loc.: NY County (SSNY) is State of N.Y. (SSNY) on 6/6/07. Office location: Street, Suite 1603, New York, NY 10017. DE NY County. LP formed in Delaware (DE) on N.Y. Office location: NY County. SSNY has designated as agent upon whom process NY County. LP formed in Delaware (DE) on been designated as agent upon whom process address of LLC: 2711 Centerville Rd., STE 1/9/03. SSNY designated as agent of LP upon against it may be served. Principle Business 12/7/04. SSNY designated as agent of LP 400, Wilmington, DE 19808. Arts. of Org. filed whom process against it may be served. SSNY against it may be served. SSNY shall process Address is: 130 West 15th Street 14m, NY, NY upon whom process against it may be served. to principal business address : The LLC, 207 with DE Secy. of State, Division of Corporations, shall mail process to principal business location: 10011. Purpose: Int. Business Development. SSNY shall mail process to principal business 401 Federal Street, Suite 4, Dover, DE 19901. c/o Credit Suisse Securities (USA) LLC, 11 West 98th St., #2AA, New York, NY 10025. location: c/o Credit Suisse Securities (USA) Purpose: any lawful activity. Purpose: any lawful activities. Madison Avenue, 16th Fl., NY, NY 10010, Attn: Notice of Qualification of Goldman Sachs Real LLC, 11 Madison Avenue, 16th Fl., NY, NY Edward S. Nadel. DE address of LP: 2711 Estate Opportunities Fund 2006, L.P. Authority 10010, Attn: Edward S. Nadel. DE address of Centerville Road, Ste. 400, Wilmington, DE filed with Secy. of State of N.Y. (SSNY) on LP: 2711 Centerville Road, Ste. 400, 19808. Name/address of each genl. ptr. 5/22/07. Office location: NY County. LP Wilmington, DE 19808. Name/address of each available from SSNY. Cert. of LP filed with formed in Delaware (DE) on 11/15/06. SSNY genl. ptr. available from SSNY. Cert. of LP filed DE Secy. of State, 401 Federal St., Dover, designated as agent of LP upon whom with DE Secy. of State, 401 Federal St., Dover, DE 19901. Purpose: any lawful activity. process against it may be served. SSNY shall DE 19901. Purpose: any lawful activity. mail process to: 85 Broad Street, NY, NY Notice of Qualification of D. E. Shaw AQ-SP 10004. DE address of LP: 2711 Centerville Notice of Qualification of D. E. Shaw CF-SP Series 3-06, L.L.C. Authority filed with NY Road, Ste. 400, Wilmington, DE 19808. Series 5-08 (C), L.L.C. Authority filed with NY Dept. of State on 6/13/07. Office location: NY Name/address of each genl. ptr. available Dept. of State on 6/14/07. Office location: NY County. LLC formed in Delaware (DE) on from SSNY. Cert. of LP filed with DE Secy. of County. LLC formed in Delaware (DE) on 7/18/06. NY Secy. of State designated as State, Townsend Bldg., Dover, DE 19901. 12/19/06. NY Secy. of State designated as agent of LLC upon whom process against it Purpose: any lawful activity. agent of LLC upon whom process against it may be served and shall mail process to: D. may be served and shall mail process to: D. E. Shaw & Co., L.P., 120 W. 45th St., 39th Fl., Notice of formation of LLC. Name: Royal E. Shaw & Co., L.P., 120 W. 45th St., 39th Fl., Tower 45, NY, NY 10036, Attn: Bertrand C. Drama LLC. Arts. of org. filed with Sec. of Tower 45, NY, NY 10036, Attn: Bertrand C. Fry, General Counsel, registered agent upon St. of NY (SSNY) 6/15/07. Office loc. NY Fry, General Counsel, registered agent upon whom process may be served. DE address of County. SSNY designated as agent of LLC whom process may be served. DE address of LLC: 1209 Orange St., Wilmington, DE 19801. upon whom process against it may be LLC: 1209 Orange St., Wilmington, DE 19801. Arts. of Org. filed with DE Secy. of State, 401 served. SSNY shall mail copy of process to: Arts. of Org. filed with DE Secy. of State, 401 Federal St., Dover, DE 19901. Purpose: any The LLC, 201 W 72nd St, 8I, NY, NY 10023. Federal St., Dover, DE 19901. Purpose: any lawful activity. Purpose: Any legal purpose. lawful activity.

26 | Crain’s New York Business | July 23, 2007 CNYB 07-23-07 A 27 7/19/2007 8:22 PM Page 1

BUSINESS

TABLE TALK Seasonal gambit heats up Park Avenue Summer PAGE 31 buck ennis

GOTHAM GIGS Wicket good RICHARD STAPLE, 37, spends his weekends defending a wicket as captain of the amateur Progressive Cricket Club. His regular job is in billing at Doshi Diagnostic, a medical-imaging services provider. CAPTAIN CRICKET Mr. Staple played professionally in his native Jamaica and in England for five years before coming here in 1994. He joined the U.S. cricket team as captain in 1998 and retired after the 2005 World Cup tournament. He now plays just for fun at fields in Brooklyn and Queens, on Long Island and upstate. STAYING POWER Pro contests can last up to five days, but amateur games usually finish within a mere eight hours. Mr. Staple bats third. “I’m what you’d call a cleanup batter,” he says. He holds a local scoring record of 218 runs in a game. LIFELIKE Mr. Staple says he’s “getting on now” and in a few Adoption alternatives years will put his bat away to promote cricket as a volunteer. “It’s close to how you’d want to Finding bundles of joy in unusual places live,” he says of his sport. “It requires the same discipline.” —adrianne pasquarelli

EXPERT OPINIONS WHERE CAN I SURF? we get some really good swells, especially during the storm season, which is right around the corner, from August to October. You can go getty images to Rockaway in the city or out to Lido Beach or Long Beach BY SAMANTHA MARSHALL on Long Island. Each has designated surf-only areas and ngelina jolie made adoptions from exotic locales fashionable. New equipment rentals nearby, and Yorkers are now following in her footsteps as they build their own BABY BOOM sites like surfline.com provide broods. swell forecasts. If you’re just starting out, try quieter, less- Rather than being a passing trend, however, going farther afield to FOREIGN ADOPTIONS crowded beaches where you bring home a baby is becoming a necessity. Established international 7,000 in 1990 can get a better understanding pools like China, Russia and Guatemala have become more restrictive of surf etiquette and what in recent months, and smaller markets like Vietnam, Ethiopia and 22,000 in 2005 not to do. Rockaway tends to be crowded— Kazakhstan are emerging as attractive alternatives. COST not the best spot for Even Jeannette Boccini’s lifelong fascination with Chinese culture beginners. and a year of assembling paperwork couldn’t help her overcome the lengthening wait times and From $15,000 for an —doug parent stricter rules in China. So the single marketing executive switched countries, pinning her hopes adoption from China Chairman for a family on Kazakhstan. to $45,000 for an NYC chapter A Surfrider “I had my heart set on China, so when my social worker called to tell me it wasn’t going to adoption from Russia Foundation happen, I bawled my eyes out,” says Ms. Boccini, 40. “Then I realized it’s See GLOBAL on Page 28 istockphoto

July 23, 2007 | Crain’s New York Business | 27 CNYB 07-23-07 A 28 7/19/2007 8:25 PM Page 1

BUSINESS LIVES Global adoption, farther afield HOMEGROWN LOOKING GOOD DOMESTIC ADOPTIONS are starting to appear more attractive to the New Yorkers Continued from Page 27 After almost tripling from 1991 Those who do qualify are looking at discouraged by new international restrictions. not about the country; it’s about the to 2005, international adoptions to waits of three years or more,up from The growing appeal comes despite concerns child.” the United States dropped to just nine months a few years ago. about the possibility of a birth mother’s Diana Sweeney, 46, considered 20,000 in 2006 from their peak of Finality welcome change of heart or a father’s assertion of China and Guatemala but settled on 22,000 the year before, according to parental rights, and the conventional wisdom Vietnam a year ago, shortly after it the Department of State.The num- still, prospective parents aren’t that it’s far more difficult to adopt a child born began allowing foreign adoptions. ber of Chinese adoptees fell by al- giving up. They point to the posi- here. The energy consultant expects to get most 18%, to 6,493, and adoptions tives of foreign adoption, including her referral from the Vietnamese of Russian children decreased by its finality: It eliminates the chance Because most domestic placements are government by Labor Day weekend more than 20%, to 3,706. of the birth mother’s claiming rights handled privately, there’s no way to quantify a spike, but experts sense a rise. “I do talk to and to to pick up her daughter in Experts predict that total 2007 and reversing the adoption. buck ennis Hanoi about six weeks later. figures will show a sharp “That’s why I never considered people who were adopting internationally and Jeannette Boccini Ms. Sweeney, who de- drop, to 16,000, when they domestic adoption,” says Nancy are now going domestic,” says Susan layed starting a family as she 3 years are released in September. Horowitz, an advertising consultant Caughman, editor of Adoptive Families magazine. got her business going, felt AVERAGE WAIT “This has been a dismal who is adopting a Vietnamese child. Ms. Caughman says fears about what may eventually happen in domestic odd when she began the to finalize the year for foreign adoptions,” “It would be so heartbreaking.” adoptions, as well as the time and costs involved, are overblown. “The myths adoption of a about domestic adoption are huge,” she says. adoption process. But she Chinese child says Diane Kunz,director of The chance to help disadvan- now knows eight other sin- the Center for Adoption taged children in poor countries is For one thing, such adoptions can be more economical, averaging less gle women looking to adopt Policy in Washington. also an incentive. One of those than $20,000, versus more than $40,000 for an adoption from Russia or from Vietnam through the agency This spring, the U.S. govern- countries, Ethiopia—birthplace of Kazakhstan, which tend to be the most expensive. And, done right, a she’s working with,New Beginnings ment warned families not to adopt Zahara Jolie-Pitt—is becoming an domestic adoption can take less than a year. Family and Children’s Services. from Guatemala because of corrupt appealing option for many New But prospective parents still have the jitters. Singles and older people, practices there. And Russian adop- York families, particularly African- knowing that they must impress the birth mother to be chosen, believe that Rife with pitfalls tions, which were suspended here Americans, now that Spence- their odds are slim. “It’s hard, because you have to sell yourself to a girl who is because vietnam’sprogram is new, for a few months,are slowly starting Chapin Services in Manhattan has giving up her child,” says Nancy Horowitz, a single 46-year-old who is Ms. Sweeney was slightly worried. up again as the country accredits launched a program. adopting from Vietnam. She says:“I’m glad I took the chance. U.S. agencies. “People really connect with the The possibility of biological parents’ changing their minds at the last It has been going smoothly.” China’s revised rules have been plight of these children,” says minute—or returning years later—is also daunting, though experts say such But the process is rife with pit- the worst blow.As of May 1,singles, Louise Schnaier, director of inter- events are rare. “All you have to do is pick up a newspaper and read how falls. For starters, smaller countries the obese,people taking antidepres- national adoptions at the private, litigious it can be,” says Jeannette Boccini, who hopes to be matched with a can’t fill the gap that will be left by sants and couples who are over 50 or nonprofit agency. daughter in Kazakhstan by the end of the year. the loss of relatively easy adoptions who already have more than four from China and Russia. children are not eligible to adopt. COMMENTS? [email protected]

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28 | Crain’s New York Business | July 23, 2007 CNYB 07-23-07 A 29 7/19/2007 7:28 PM Page 1

BUSINESS LIVES CORPORATE LADDER Kenneth Arroyo Roldan Champion of change Head of search firm’s varied management teams,especial- ly as they expand into new markets. PERSONNEL FILE diversity practice has “Diversity is a profit center,” he insists. COMPANY Battalia Winston a knack for mixing it Founded in 1963, Battalia Win- International up in the corner suite ston has become the nation’s largest TITLE Partner, head of diversity women-owned executive search practice firm by pioneering the approach of BY HILARY POTKEWITZ offering clients diverse slates of AGE 43 candidates. RÉSUMÉ Former CEO, Wesley enneth arroyo Rol- Brown & Bartle; assistant Forming alliances dan wants to change the attorney general, New York state face of corporate mr. roldan must first get the Civil Rights Bureau America one executive word out about Battalia Winston’s at a time. diversity focus by improving its HOBBY Gardening KMr. Roldan, the new head of the marketing and advertising.He’s also MANAGEMENT STYLE diversity practice at executive intent on forming alliances with Empowering search firm Battalia Winston Inter- other recruiters—almost unheard of national, is intent on providing in this highly competitive industry. clients with the most qualified and Growing up in Brooklyn, Mr. ton Heights covering topics in im- diverse “short list” of candidates for Roldan never planned on becoming migration and employment law.

top jobs. Because only 3% of senior a guru for corporate diversity. He He joined the state attorney gen- buck ennis executives at Fortune 500 compa- only wanted to defy the expectations eral’s office in 1995 as an assistant nies are minorities and only about of those around him who laughed attorney general, becoming the first ment is not his passion. became chief executive at Wesley 15% are female, he has his work cut when he said he wanted to be a doc- Hispanic in the office of Attorney He moved to the private sector in Brown in 2003—the first Hispanic out for him. tor or a lawyer. General Dennis Vacco. Mr. Roldan 1998, becoming general counsel at to hold that job at a national search “People tend to hire in their im- “I told them,‘Watch me,’” he re- spent more than three years with the Wesley Brown & Bartle. The bou- firm. age,” says Mr. Roldan, who is of calls. Civil Rights Bureau enforcing tique search firm, which specialized “He is the best I’ve ever worked Puerto Rican descent. Often, he He worked his way through Cor- Equal Employment Opportunity in recruiting minorities and women, with,” says Bruce Colligan, vice says, search firms present candi- nell University, then law school. He legislation. was often called in when a compa- president of human resources for dates that are remarkably uniform began his legal career at the North- ny’s main search firm failed to find Global Crossing. “He can relate to in their whiteness. ern Manhattan Coalition for Immi- Finding hidden talents nontraditional candidates. all different levels of people and “It’s not intentional,but unfortu- grant Rights, where he worked to mr. roldan seemed headed to- Mr. Roldan prides himself in knows what it takes to lead an or- nately this industry needs to be ed- combat employers’ prejudices. He ward a career in politics, and al- finding hidden talent and offering ganization.” ucated,” says Mr. Roldan. also hosted a weekly Spanish-lan- though he still hasn’t ruled it out,the highly qualified candidates whom Companies are looking for more guage radio talk show in Washing- charismatic lawyer says that govern- companies haven’t seen before. He COMMENTS? [email protected]

July 23, 2007 | Crain’s New York Business | 29 CNYB 07-23-07 A 30 7/19/2007 7:46 PM Page 1

BUSINESS LIVES

EXECUTIVE MOVES

ACCOUNTING & CONSULTING Major Market Sales. Penson Financial Services Inc.: Sean Amper Politziner & Mattia: Paula Young, OgilvyAction: Scott Mueller, 45, joined as Malloy, 41, was named senior vice HOT JOBS 40, was promoted to partner from senior executive vice president and business president, U.S. sales and marketing. He manager. director. He had been senior vice had been senior vice president at NYFIX. ExlService Holdings Inc.: Rohit Kapoor, president and executive group director at Dan Weingarten, 31, was named senior WANTED: EXECUTIVE DIRECTOR 42, was named chief operating officer Publicis Dialog. vice president, U.S. sales and marketing. and continues as president of the He had been senior vice president at ORGANIZATION Common Cause/NY company, which he co-founded. FINANCE & INSURANCE NYFIX. Electronic Specialist: Joshua S. Levine, Stonebrook Capital Management: Paul A. JOB DESCRIPTION Oversee the daily management and operation of the ADVERTISING & COMMUNICATIONS 53, joined as chief executive. He had Freilich, 46, joined as general counsel, a nonprofit; manage budget and fundraising Agent 16: Paul Levine, 47, was promoted been a managing director at Kita Capital newly created position. He had been a to president, a newly created position, Management. managing director at Pali Capital Inc. MOST IMPORTANT TASKS Continue to grow the organization; promote from chief operating officer. Financial Relations Board: Phil Nourie, government and electoral reforms Civic Entertainment Group: HEALTH CARE Betsy Speth- 38, joined as senior vice president. He CREDENTIALS NEEDED Ten years of nonprofit leadership experience, mann, 45, joined as director of research was formerly manager of NouriePR, Ralph Lauren Center for Cancer Care and and marketing strategy. She had been which he founded. Prevention: Brian Harper, 46, joined as ability to work with media and government senior editor at Promo magazine. Palisades Capital Advisors: John L. chief operating officer and medical SALARY $100,000 maximum, based on experience Interep: Michael Walsh, 44, was promoted Spencer, 39, joined as managing director. director. He was formerly health to president and chief operating officer He was formerly a director at Pension commissioner at the Suffolk County RECRUITER Internal search committee from president of Interep’s Cumulus Benefit Guaranty Corp. Department of Health Services. UPSIDE Filling a high-profile role that can influence political reform HOSPITALITY & TOURISM DOWNSIDE Fighting for better government is challenging New York Botanical Garden: Claudia Trattoriarattoria DopoDopo Teatroeatro Keenan Hough, 41, joined as vice Former Executive Director Rachel Leon left the Manhattan-based good- president for marketing, business government group this month to become senior program manager for development and the visitor experience. the fair and participatory elections program at the JEHT Foundation. Ms. She had been director of planning and Leon had been with Common Cause/NY for 10 years. Common marketing at the New York City Opera. Cause/NY has 20,000 members in New York state. —AMANDA FUNG LAW Chadbourne & Parke: Richard G. Liskov, 57, joined as special counsel. He had been of counsel at White & Case. Cozen O’Connor: Kevin G. Mescall, 50, joined as a member. He had been a founding partner at Lehman Sullivan, vice president at AOL Media Networks. partner at Mescall Maffei & Condon, which she co-founded. Escape the hectic work day with a relaxing lunch at which he co-founded. REAL ESTATE Katten Muchin Rosenman: Janu MEDIA & ENTERTAINMENT City Connections Realty: Jeff Krantz,29, Trattoriarattoria DoDopo Teatro. Daily lunch and dinner Sivanesan, 35, joined as partner. She was Court TV: Marissa Ronca, 30, joined as joined as vice president of new formerly a partner at Sonnenschein director of program development. She development, sales and marketing. He specials. Party rooms available. Nath & Rosenthal. had been director of development at was formerly sales manager at Cantor & 125 W. 44th Street www.ww.dopoteatro.com Loeb & Loeb: Stephen H. Cohen, 39, TLC and Discovery Home Channel. Pecorella Inc. joined as partner. He had been senior Daily News Digital: Stephen Lynas, 51, was Hudson Land Co.: Wendy Craft, 42, joined 212.869.2849 [email protected] counsel at Morgan Lewis. named senior vice president, a newly as senior vice president. She was Mayer Brown Rowe & Maw: Sterling M. created position. He had been managing formerly a vice president at Dorish, 34, rejoined as partner. He had director at DMG Front of Mind Ltd. LandAmerica Financial Group. been an associate at King & Spalding. Hearst Integrated Media: James D’Adamo, Metropolitan Valuation Services Inc.: Mintz Levin Cohn Ferris Glovsky and Popeo: 42, was named group advertising Daniel J. Bizzoco, 54, joined as senior Cascina Ristorante Jerry Spector, 55, joined as a member. He director. He had been executive style vice president. He had been senior had been a partner at Blank Rome. director of O,The Oprah Magazine and director at Alvarez & Marsal. Moses & Singer: Arnold N. Bressler, 58, O at Home. joined as partner. He had been a partner iN Demand Networks: Nathan Fong,43, SERVICES at Epstein Becker & Green. joined as senior vice president and chief CancerCare: John Rutigliano, 43, was Wai Y. Chan, 41, joined as partner. He financial officer. He had been chief promoted to chief operating officer from had been a partner at Epstein Becker & financial officer at Rodale International. director of finance and administration. Green. Daniel A. Sachar, 31, joined as director, Crunch Fitness: Tim Miller, 42, joined as Phillips Nizer: D. Andrew Byrne, 46, digital media, a newly created position. chief executive. He had been executive joined as partner. He had been a He had been a senior strategist at vice president and chief branding officer principal at Cooper & Byrne, which he Greater Than One Inc. at Morgans Hotel Group. co-founded. Roger Strong, 50, joined as vice Edwin Gould Foundation: Cynthia Rivera Squire Sanders & Dempsey: Victor president, research and strategy. He had Weissblum, 48, was promoted to Cascina Ristorante is a little piece of Italy in the Genecin, 54, joined as of counsel. He had been a vice president at HBO. president and chief executive from been a partner at Pavia & Harcourt. Jennifer A. Wolfe, 37, joined as director, executive vice president. heart of New York City. Lunch and dinner specials Richard L. Mattiaccio, 53, joined as affiliate marketing. She had been F.E.G.S. Health and Human Services partner. He had been a partner at Pavia & director of consumer marketing at Fuse. System: Gail A. Magaliff, 61, was served daily. Party rooms available. Harcourt. New York Philharmonic: Monica Parks,43, promoted to chief executive from chief 647 Ninth Avenue www.cascina.coww.cascina.com Steven Skulnik, 48, joined as of counsel. was promoted to director of publications operating officer, human services. He had been a partner at Pavia & from publications editor. International Sephardic Education 212.245.4422 [email protected]@cascina.com Harcourt. PC Magazine Network: Lance Ulanoff,43, Foundation: Sheldon Weiner, 53, was Tannenbaum Helpern Syracuse & was promoted to vice president, content, named executive director. He had been Hirschtritt: Susan P.Witkin, 49, joined as and editor in chief from reviews editor executive director at the Sutton Place partner. She had been counsel at Weil of PC Magazine. Synagogue. Gotshal & Manges. Platinum Rye Entertainment: Paul New York City Outward Bound: Richard Happy Hour M-F 5-8pm Thacher Proffitt & Wood: Aimée M. Daniusis, 50, joined as executive vice Stopol, 55, was promoted to president Cummo, 35, was promoted to partner president of business development. He from executive director. Drink Specials, Free Appetizers & Group Discounts from associate, effective Oct. 1. had been executive vice president and Stephen-Bradford Search: Michele Jerome J. Dano, 36, was promoted to senior account director at BBDO New Magazine, 57, was named director of the partner from associate, effective Oct. 1. York. publishing practice, a newly created Samuel S. Lee, 36, was promoted to Saveur magazine: Samara Farber position. She had been president of her partner from associate, effective Oct. 1. Mormar, 39, was named executive own company, Michele Magazine Thomas M. Majewski, 44, was promoted director, marketing and Associates. to partner from counsel, effective Oct. 1. communications, for the Bonnier Corp. Urban Justice Center: Harvey Epstein, 40, Wiggin and Dana: Joseph Martini, 46, title. She had been director of corporate was named director of the center’s joined as partner. He had been a partner communications at Time4Media. community development project. He at Pepe & Hazard. Scholastic Corp.: Cynthia Augustine, 49, had been associate director at Housing WolfBlock: Stephanie F.Lehman, 35, joined as senior vice president, human Conservation Coordinators. Zanzibar joined as partner. She had been resources and employee services. She had been senior vice president, talent TELECOMMUNICATIONS Restaurant Bar management, at Time Warner. Videre Conferencing: Mike Kinney,38, EXECUTIVE PROMOTIONS SmartMoney.com: 645 Ninth Ave. at 45th St. Stephanie AuWerter, was promoted to director of sales The fastest way to get an announcement into 36, was promoted to editor from deputy engineering and operations, a newly 212.957.9197 Crain’s is to submit details online by filling out the editor. created position, from video www.zanzibarnyc.com form at www.NewYorkBusiness.com/submit. Univision Online Inc.: Byron Elton,53, conferencing sales engineer. [email protected] The Executive Moves column is also available was appointed senior vice president of —adrianne pasquarelli online. advertising sales. He had been regional and sarah studley

30 | Crain’s New York Business | July 23, 2007 CNYB 07-23-07 A 31 7/19/2007 6:39 PM Page 1

BUSINESS LIVES TABLE TALK by Bob Lape plum and cilantro, and shrimp and imprint on your nose if you try spiced with the aged Turkish pepper for the last sip. flakes called urfa-biber, lending a smoky note to the superb shellfish. COMMENTS? [email protected] John Dory and monkfish are two top-notch fish options,the first with summer truffles, the monkfish BEST OF BOB LAPE lightly breaded and served with spaghetti squash in peppercorn Following are other contemporary brown butter. It’s worth noting that American restaurants. chef Koketsu orchestrated Manhat- tan Ocean Club cuisine before his Gilt triumph with its successor, Quality New York Palace Hotel, 455 Mad- Meats. It’s no surprise he can excel ison Ave. (between East 50th and with yellowfin tuna, garnished with East 51st streets), Manhattan. radish sprouts, yuzu and aioli, then (212) 891-8100. A new kick in the segue to a hefty grilled veal chop kitchen, 1,500 wines and superb with corn succotash. service boost this 51-seat restaurant There are scintillating sides ($4 to the top of New York’s modern to $12),such as spiced lacquered car- American dining experiences. rots and Club 55 potatoes. These thin, wickedly crunchy chips pay X20 Xaviars on the Hudson homage to Saint-Tropez and are 71 Water Grant St., ERNEST KLEIN richly addictive with their light coat- Yonkers. (914) 965-1111. Peter Xaviar ing of extra-virgin oil and butter. Kelly returns to his hometown with & CO. Peaches, apples, cherries, lem- world-class dining at the Yonkers ons, apricots, rhubarb, berries and Recreation Pier. FINE FOODS fresh mint figure in architect

Leach’s eye-catching constructions. Brasserie ½  Same Day Delivery It gets corny, too, with roasted 100 E. 53rd St. (between Lexington peaches with crisp corn pudding, and Park avenues), Manhattan.  Phone Orders sweet corn panna cotta and peach (212) 751-4840. Chef Franklin

buck ennis sorbet. Great fun and delicious, too! Becker brings a lusty but light  Corporate Accounts LUSH LIFE: Park Avenue Summer’s 130-seat main dining room is decorated with white panels The intelligent and attentive touch to classic French bistro fare and a planter of cattails and reeds. A special corn menu augments the regular one. service team doesn’t miss a trick,and at this late-night mecca.  Catered Luncheons the wine list even has “beach wines,” Located at: Dennis Foy made near the shore. One caveat: ½ Sixth Ave. and 55th St. Red-wine glasses are overly tapered 313 Church St. (between Lispenard and Walker streets), Manhattan. 212.245.7720 (212) 625-1007.A culinary trailblazer Seasonal gambit A FULL SERVICE SUPERMARKET returns to Manhattan with an art- heats up Summer ful, sophisticated restaurant.

and it works. Park Avenue spot The restaurant’s 130-seat main offers new menu every dining room is dressed in trans- formable panels, white for summer 3 months; watch out with molded white tortoise shells in the center of each one. Cattails and for wineglasses summer reeds jut from a planter di- viding the room. The ceiling is of ou’d think the Still- New Hampshire barn wood, con- PARK AVENUE mans would know better cealing soundproofing materials that SUMMER than to attempt a truly were quickly but effectively added af- 100 E. 63rd St. seasonal restaurant in all ter the brutally loud early days. (at Park Avenue) aspects—menu, decor, The best decorations of Park Av- (212) 644-1900 staffY uniforms, wine list, the works. enue Summer are the strikingly Alan Stillman remembers talk- handsome dishes of executive chef ing with legendary hospitality inno- Craig Koketsu and pastry master CUISINE Seasonal vator Joe Baum about creating a Richard Leach. Both men work the contemporary American constantly changing, seasonal seasonal beat with style and taste— restaurant. Mr. Baum’s Four Sea- Koketsu fielding a special corn WINES 290 choices, 26 by the sons set out to be just that from its menu to augment the regular one, glass opening in 1959. But, Mr. Baum and pâtissier Leach focusing on DRESS No code told Mr. Stillman, after three years, summer fruits. NOISE LEVEL Moderate “it was just too much, changing Appetizers ($9 to $18) range everything four times a year.” from the likes of white grits with PRICE RANGE $24-$55 Well, that’s what Park Avenue freshly shaved corn to ginger-laced WINE MARKUP 150 %-250% Summer is all about. A stage set baby beet salad with labne yogurt,or with complete costume and culinary a medley of green and yellow sum- CREDIT CARDS All major changes every three months. As mer beans with apricot-almond RESERVATIONS Recommended imagined by Mr. Stillman’s gifted vinaigrette and fresh mint. Yellow- son Michael, and engineered by the tomato coulis rings a trio of al dente HOURS Lunch, Mon.-Fri., 11:30 AvroKO design team, the former Caprese ravioli, and avocado ac- a.m.- 3 p.m.; Dinner, Mon.-Thurs., Park Avenue Cafe is wearing its cents two crab dishes, peekytoe and Sun., 5:30-11 p.m., Fri.-Sat., summer togs, but only until Sep- soft-shell. The succulent soft-shell 5:30-11:30 p.m.; Brunch, Sat.- Marcum & Kliegman LLP Sun., 11 a.m.-3 p.m. tember. Then it will become Park is also anointed with a slightly con- 800.921.0777 Avenue Fall with a new menu, wine fusing combination of strawberry, = Outstanding list, decor, canopy, uniforms and passion fruit and white soy. = Excellent WWW.MKLLP.COM flowers. Until Winter. Other seasonal openers are = Very good It’s a bold gambit—one year Maine sea scallops with peaches and = Good and $1.5 million in the making— almond granola, fluke sashimi with

July 23, 2007 | Crain’s New York Business | 31 Project2 7/11/07 2:26 PM Page 1

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