Sustainability Report
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STRATEGY STRATEGY Martin Bauer Group SUSTAINABILITY REPORT 1 SUSTAINABILITY AT THE MARTIN BAUER GROUP 4 THE COMPANY 17 OUR SUSTAINABILITY STRATEGY 24 VALUE CREATION 29 NATURE Dear customers, dear partners, dear colleagues! 40 SUPPLY CHAIN It all began 90 years ago with locally grown peppermint and chamomile. We would like to thank all of you for sharing our passion for plants 53 every day since then. Your great ideas and tireless EMPLOYEES commitment have helped us take an even more & COMMUNITY sustainable approach to our work. We are not there yet, but we are looking forward 62 GRI INDEX to embarking on that path with you – and to the 71 ABOUT THIS REPORT | PUBLISHING INFORMATION next 90 years! 2 3 THE COMPANY THE COMPANY PASSION AND EXPERTISE The two main ingredients in all our products TEAS BOTANICAL EXTRACTS BOTANICAL EXTRACTS, RAW BOTANICAL RAW MATERIALS FOR FOOD AND BEVERAGES MATERIALS AND POWDERS AND POWDERS We are tea experts who develop, blend and refine all types of tea – black, FOR ANIMAL NUTRITION green, rooibos, mate – and a remarkably Our diverse portfolio features more than Our portfolio includes over 200 carefully varied range of herbal and fruit teas. 550 different tea, herb and fruit extracts, Our natural ingredients support selected botanicals. with each one providing a special touch animal health and wellbeing. Our specialists design tailored product – be it a distinctive taste, a beautiful We process our botanicals into high- concepts, picking up on current trends color, or added functional benefits. Our botanical extracts, raw materials and quality powders in different grain sizes, and creating new ones. We create powders play an important part in provid- with various bulk and tapped densities. sophisticated blends for classic tea bags, We develop our high-quality extracts to ing animals with a balanced and healthful Each powder has a unique function: it pyramid bags, pods, capsules, and loose specific requirements from conventional diet. They have various functions such as can offer health benefits, give a dash of teas in fine, special and coarse cuts, uti- or organic botanical raw materials, pro- stimulating the appetite, aiding digestion, beautiful color, or add exciting flavors. lizing our expertise with various leaf sizes. ducing them as dried extracts or as pastes providing natural color, or acting as an that dissolve in hot or cold water, or as antioxidant or stabilizing agent. We offer a large selection of classic Our blends are suitable for both hot and our “Strong Infusions,” freshly brewed botanical powders for a wide range of cold infusions and can be enriched as leaf teas or botanicals – not made from different applications. Upon request, they required with extra ingredients such as concentrate – for premium products. y BOTANICAL EXTRACTS can include GMP-certifiedingredients or vitamins, trace elements and minerals. Our FTNF natural tea flavors give a unique y BOTANICAL RAW MATERIALS organic ingredients. taste to many different products. y BOTANICAL POWDERS y HERBAL AND FRUIT TEAS FOR FOR y MEDICINAL TEAS y TEAS, HERBAL AND FRUIT EXTRACTS ❱ PET FOOD ❱ BAKED GOODS AND CEREALS y BLACK AND GREEN TEAS y STRONG INFUSIONS ❱ ANIMAL FEED ❱ CONFECTIONERY AND ICE CREAM y DECAFFEINATED TEAS y TEA FLAVORINGS ❱ AQUA FEEDS ❱ DIETARY SUPPLEMENTS ❱ ALCOHOLIC BEVERAGES FOR FOR ❱ DAIRY PRODUCTS ❱ TEAS ❱ BEVERAGES ❱ BEVERAGES ❱ CONFECTIONERY AND ICE CREAM ❱ BAKED GOODS AND CEREALS ❱ DAIRY PRODUCTS ❱ BABY FOOD 4 5 THE COMPANY THE COMPANY IT’S OUR BUSINESS SEALS OF TO KNOW APPROVAL Anyone processing foodstuffs bears a great responsibility. To ensure Our commitment to sustainable product quality our products are safe, we work according to exacting standards, is certified by the following quality seals. and regularly subject ourselves to independent monitoring, This is what they say about our products: as well as carrying out our own daily checks. The EU ORGANIC LABEL is displayed on or- ganically produced foodstuffs that fulfil the KEY FACT EU Eco Regulation and are not produced, for example, using synthetic pesticides or These six certification genetically modified organisms. Foodstuffs partners and others with this label do not use synthetic ingredi- regularly check our ents. A total of 228 of our supply partners adherence to their KEY FACT have been awarded the EU Organic Label. standards. We use 100 analytical FAIR FOR LIFE has some of the most compre- instruments to monitor hensive and demanding criteria of any quality our product quality. standard, including fair working and living conditions for primary producers, environmental protection, fair trade, following local traditions, and respect for customers. Four of our sup- ply partners have Fair for Life certification. The FAIRTRADE seal is given to manufac- The Martin Bauer Group stands for deli- turers who secure safe working conditions cious and high-quality natural products. and fair, long-term trading relations. Small Each of them has very precise specifi- farmers receive guaranteed prices for their The RAINFOREST ALLIANCE standard for sus- cations. We seek outstanding qualities produce that cover costs even when world tainable agriculture is awarded to producers and properties for our products in their market prices are unstable. Thirty-seven of our that protect natural resources and biodiversity origin, cultivation, and harvesting. supply partners have Fairtrade certification. and that focus on improving livelihoods and human wellbeing. The standard requires con- Quality management is our most im- The FAIRWILD certification standard champions tinual improvement on the journey to more portant task. It starts in the countries the fair and sustainable collection and trading sustainable agriculture. In 2018 the Rainfor- where our botanicals are sourced and of wild plants. The Martin Bauer Group had an est Alliance merged with the UTZ sustainable continues throughout every step in their advisory role in the development of the standard. farming program. Sixty-four of our supply processing and transportation right It governs when plants can be collected and when partners have Rainforest Alliance certification. up to the moment they are enjoyed by they should be given time to recuperate, and our customers. Our consistent quality what parts of a plant can be taken and should The UTZ program stands for socially responsible and safety concept allows us to live up not be taken in order to avoid irreparable dam- and environmentally friendly products. to the great responsibility we bear. age. The standard also ensures collectors are It enables farmers to learn better cultivation paid a fair wage, as these people are often methods, improve their working conditions, and Our customers have high expectations of among the poorest in their region. Seven of our take better care of their families and the environ- us. Strict product monitoring has enabled supply partners have FairWild certification. ment. It also ensures supply chain transparency. us to gain their trust and continue to be All products sourced according to the Martin worthy of it. PhytoLab, an independent, Bauer Group’s mabagrown standard can also accredited laboratory for plant analysis display UTZ certification (for more information that is affiliated with the nature network, see page 46). Sixteen of our supply partners monitors our product quality. Each day are UTZ certified. the laboratory assesses 200 samples and gives clear information about the quality and purity of our products. 6 7 THE COMPANY THE COMPANY SAYS BY THE WHO? NUMBERS In this report, the Martin Bauer Group presents all its facts and figures relating to sustainability. 200 BOTANICALS FROM MORE THAN MB-HOLDING LEGAL FORM: GmbH & Co. KG LOCATION: Vestenbergsgreuth, Germany 80 COUNTRIES NO. OF EMPLOYEES: 40 MAIN OPERATIONS: Management of the Group > 550 PLANT EXTRACTS > 100 % 6,500 FINZELBERG 100 % HERBAL AND MARTIN BAUER GROUP Active botanical ingredients FRUIT TEA BLENDS NO. OF EMPLOYEES: 2,300 2019 REVENUE: > €500 million MAIN OPERATIONS: Expertise in teas, extracts and botanicals > 2,300 AFFILIATED COMPANIES: EMPLOYEES WORLDWIDE Martin Bauer GmbH & Co. KG, Germany Plantextrakt GmbH & Co. KG, Germany Martin Bauer Services GmbH & Co. KG, Germany PHYTOLAB Martin Bauer Argentina S.A. 100 % > Martin Bauer Hayleys (Pvt.) Ltd., Sri Lanka* Safety in laboratory and regulatory Martin Bauer SpA, Italy services for herbal products 20 MB Med S.r.l., Italy LOCATIONS Martin Bauer Japan K.K. Martin Bauer Plant Extracts (China) Co., Ltd, China* Martin Bauer Polska Sp. z o.o. Martin Bauer A.S., Turkey Martin Bauer, Inc., U.S.A. BI Nutraceuticals, Inc., U.S.A. Plantafarm S.A., Spain Strong Brews LLC, U.S.A.* EUROPLANT GROUP 90YEARS OF EXPERIENCE 100% Innovation in herbal products for pharmacies * Majority holding > €500 MILLION IN REVENUE IN 2019 8 9 THE COMPANY THE COMPANY WHERE WE CAME FROM AND WHERE WE ARE GOING THE PRESENT 1980 1952 1960 1970 2010 1990 1930 1930 1950s 1960s 1970s 1980s 1990s 2010s TODAY Aged 28, Martin Bauer, That same decade, In the post-war period, At this time, the teabag The company’s own fields Medicinal and herbal teas An extraction facility We open additional loca- Martin Bauer enters the The Martin Bauer Group a farmer’s son from Vest- the company acquires a the company becomes becomes the new norm. can no longer keep up expand the range. starts operation in Vesten- tions in Europe and grow Latin American and Asian maintains its global enbergsgreuth in Bavaria, tobacco-cutting machine, a vegetable and herb Hans Wedel responds with demand, so Hans The company’s expertise bergsgreuth, producing globally. By entering the markets. We build a large reputation as a producer founds his own company: allowing it to produce wholesaler. At this time, to the trend by adapting Wedel personally tours in the production and plant extracts for the food Eastern European market extraction facility in China. of the very best botanical Martin Bauer, Heilpflanzen- special cuts for pharma- herbal teas are a popular production methods.