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CONGRESS 2015 ESOMAR Is the Essential Organisation for Dublin / 27 - 30 September Encouraging, Advancing and Elevating Market Research Worldwide

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CONGRESS 2015 ESOMAR Is the Essential Organisation for Dublin / 27 - 30 September Encouraging, Advancing and Elevating Market Research Worldwide CONGRESS 2015 ESOMAR is the essential organisation for Dublin / 27 - 30 September encouraging, advancing and elevating market research worldwide. R e v e l a t i o n s Programme www.esomar.org ViSit thE ESOMAR Desk for any iNformation yOu GEtting tO thE ESOMAR Congress venuE, thE CCD may need AbOut Congress 2015 – RevelAtions WiFi WiFi We are happy to announce that there will be Wifi throughout the entire event at the We are happy to announce that there will be Wifi throughout the entire event at the Convention Centre Dublin. Convention Centre Dublin. Network name: ESOMAR Congress Network name: ESOMAR Congress Password: revelations Password: revelations to ensure fast browsing for all our delegates, please refrain from connecting more to ensure fast browsing for all our delegates, please refrain from connecting more than one device at a time! thank you. than one device at a time! thank you. bY RAiL WORkShOp regiStratiOn hOurs: the Convention Centre Dublin is less than ten minutes from Dublin’s two mainline railway stations, Connolly and heuston. the DARt rail line runs through Dublin city Sunday, 27 September 07.45 – 08.30 centre and services stations ten minutes’ walk from the CCD. the LUAS red line runs directly behind the CCD and links downtown Dublin, Connolly and heuston railway stations. COngress regiStratiOn hOurs: bY BUS Sunday, 27 September 15.00 – 21.00 Dublin bus offers the Airlink 747 to Dublin Airport, which stops outside the CCD. Monday, 28 September 07.45 – 19.45 they also provide a high frequency city bus service. tuesday, 29 September 07.45 – 18.15 bY CAR the CCD is only minutes from the Port tunnel with connections to the upgraded ExhibitiOn OpEning hOurs: M50 motorway. there is a public car park located below the CCD with 320 spaces and 8 disabled spaces, managed by Euro Car Parks. the opening times are 7am to Sunday, 27 September 19.00 – 21.00 midnight, 7 days a week. Discounted parking rates are available when pre- booked Monday, 28 September 07.45 – 19.45 through Euro Car Parks. both cash and credit card payments are accepted. tuesday, 29 September 07.45 – 18.15 Wednesday, 30 September 09.00 – 14.45 Phone: +353 (0) 890 8320 Email: [email protected] Come by the ESOMAR Revelations Zone to meet the speakers, for Poken resources Web: www.eurocarparks.ie/ccdparking and the exclusive interviews for ESOMAR tV. LEAp CARD A leap Card is a reusable plastic smart card that can be used instead of paper For more information and any questions, please visit the ESOMAR Desk or tickets to pay-as-you-go on Dublin bus, LUAS, DARt and Commuter Rail transport. visit: esomar.org/congress leap Cards are cheaper than paying for single fares with cash and they are quicker. MAin DubLin Taxi Service for airport transfers, also recommended: nRC Aer taxi www.nrc.ie www.aertaxis.com Phone: +353 (0) 1677 2222 Phone: +353 (0) 1473 7777 BALBRIGGAN N2 N1 M50 Malahide Rd Howth Rd Whitworth Rd d D R u Fairview t b l c i e Clonliffe Rd n p P Dalymount s o o Park r Poplar Row t Pr Croke T City Centre SKERRIES Cabra Rd u North Circular Rd Lr Drumcondra Rd Park n Alfie Byrne Rd n d e Clontarf Rd N1 R l h East Wall Rd R North Circular Rd g d Within Easy Reach u d o North Circular Rd Upp Gardiner St b R y ll h a g B u o North Strand Rd r Dorset St o Portland Row Motorway b s b i Nth Frederick St Natinoal Primary Roads P h r P Summerhill u s s DART i l a l i S Lr Gardiner St H Seville Place t n Parnell St o Dorset St i Kings Manor St t Inn Dublin Tourism Office u Tolka Quay Rd t t TO SKERRIES Phoenix i t O’Connell St S Park t s S OLDTOWN BALBRIGGAN, n s n Jurys Inn o n Alexandra Rd 2 RUSH & LUSK o e DONABATE C lt i Hotel Spencer Bo Parnell St Sherriff Street N m Hotel 7 10 orth King Street A ll East Wall Rd Arbour Hi Gibson n Qy Custom House Quay Guild St Hotel Ede alk Wo s W Qy Geo North Wall Quay lfe Queen St r h rge Tone Quay E helo urg Quay llis Qu ac B Samuel Beckett Bridge Vi DubLin ay A Church St p B ctoria Quay rran Q & Up Ushers uay Lr Aston Qy Maldron Eastlink Toll Bridge Isl Us Inns Qy Ormond Qy Qy hers Q gton ge St Hotel uay ellin lle Pearse St Marker MerchantsM1 Quay W o C Hotel t t Dame St Trinity CardiffLn Dublin Ferryport ard S S w Ed College Pearse St ord s L e Nassau St Finglas g t r S o Westland Row Ringsend Rd M50 e n G o t Irishtown Rd N2 t f Blanchardstown G a Artane r h G North t Grand Canal St S Howth Merrion N1 North Merrion Row Lr Baggot St R s t Square i i Cabra M50 v th S Kildare St e a South Lr Mount St N3 Clontarfr r M R e St e i Castleknock i Bath St v Upp Merrion St r er g Stephens r Liffey Marino West Sean Moore Rd e M50 n i N2 Green P u ie City A Bath Av o Kevin St Cuffe St V glais M50 N4 Chapelizod South s An Centre East D e T d Beach Rd ade HOWTH ROAD r Lansdowne o en N1 i m d t o N3 t r P Rugby d o S Lr Leeson St U S e n Ballyfermot t p Club Inchicore r v r p h i u e e CLONTARF l FAIRVIEW r l l o e B b c a o r R g u Camden St Camden Haddington Rd a g d o r H t n S Clondalkin Fitzwilliam Street d t e N4 Donnybrook R l R Adelaide spi Strand Rd R d N7 d Me Pem broke Rd RINGSEND Terenure R v M50 Dun Laoghairea L Sussex Rd A N7 n e e e M50 l e Richmond St Richmond s n a o ti Dart g Grand Parade n n Templeogue h e Canal Rd R St p N81 d U k r N11 N81 N11 pp r e M a S o P r eh t Leopardstown a r m e Tallaght p b to r n e Killiney R H Foxrock d Rathmines Rd Cabinteely N7 SOUTH BRAY GREYSTONES DELGANY KILCOOLE NEWTOWNMOUNTKENNEDY TO BRITTAS BAY CONtENtS ESOMAR MEMBERSHIP www.esomar.org/membership SPECiAl WElCOME ..................................................................................... 4 Programme committee ........................................................................ 5 GAIN ACCESS TO THE PEOPLE, INFORMATION AND TOOLS NEEDED TO GROW YOUR BUSINESS, DEVELOP AS A PROFESSIONAL AND hiGhliGhtS ................................................................................................... 6 SUPPORT THE INDUSTRY IN SAFEGUARDING THE FUTURE OF MARKET RESEARCH. NEtworking At Congress 2015 ......................................................... 8 EXPAND YOUR NETWORK! ENSURE YOUR BUSINESS GROWTH! ACtiVities and buSiness OpportuNities .....................................12 FREE COPY: 4,800 130 - THE GLOBAL MR REPORT INDIVIDUAL MEMBERS - GLOBAL PRICES STUDY COUNTRIES FUTURE tAlENt MEEtS THE iNDuStRy ............................................14 GLOBAL GLOBAL PRICES 52 MARKET STUDY 350 RESEARCH CORPORATE MEMBERS GLOBAL, REGIONAL AND REPORT 6 ANNUAL GLOBAL AND Don’t MiSS thE Award Nominees! ...................................................16 LOCAL EVENTS A YEAR REGIONAL EVENTS WITH EXHIBITIONS MYESOMAR ONLINE = PLATFORMS TO EXPAND YOUR NETWORK = BENCHMARK YOUR COMPANY NETWORKING AND SHOWCASE YOUR PRODUCTS kEynotE hiGhliGhtS ..............................................................................18 GAIN THE LEADING EDGE IN JOIN YOUR COMMUNITY! FULL PROGRAMME....................................................................................22 BUSINESS INTELLIGENCE! SPONSORS AND PARtNERS ..................................................................39 PAPERS WEBINARS - ESOMAR MEMBER MARK - ESOMAR ADVOCACY EXHIBITORS .................................................................................................50 20,000 - CODE AND GUIDELINES PROFESSIONALS - ONLINE COMMUNITY RESEARCH PRESENTATIONS WORKSHOPS WORLD = GAIN CLIENT TRUST AND FEEL SAFE IN EXHIBITORS LISt ........................................................................................ 70 MAGAZINE THE KNOWLEDGE THAT ESOMAR IS AND BLOG WORKING TO SAFEGUARD YOUR INDUSTRY Designed by Keen as Mustard ESOMAR CONGRESS 2015 8 CONGRESS 2015 PROGRAMME REVElATIONS COMMITTEE ESOMAR would like to thank our Congress 2015 Programme Committee for their A WELCOME tO DUBLIN b O dedication, leadership and advice in selecting and guiding content for this year’s ut Congress theme – Revelations. 2015 CONGRESS “I hear you say “Why?” But I dream things that never were; and I say “Why not?” george bernard Shaw Simon Chadwick Andrea Rademeyer (Committee Chair) founder, Ask Afrika, Managing Partner, Cambiar South Africa On behalf the ESOMAR Council and team, i am delighted to welcome you to Dublin, ireland, for the Consulting, uSA 68th ESOMAR Congress. We are excited to be in ireland, a country that has brought revelation, innovation and celebration PROGRAMME to art, music, film and business for generations. from Wb yeats to Ryanair, from Ned kelly to the Christian kurz Florence guesnet kennedys, ireland has consistently produced leading-edge thinkers in all aspects of life. there can be Senior Vice President, Global Consumer & Market no better host for our ‘Revelations’ Congress! Research & insights, intelligence Director, Viacom international Media hEiNEkEN international , Revelations, or ‘the revealing of something not before realised’ - is this not the most essential Networks , uSA the Netherlands block of our profession as researchers? the discovery and unveiling of truths that lead to positive business and societal change? Some people say we are now living in the new age of discovery, at the stepping-stone of a century niels Schillewaert patricio pagani with more innovation and transformation than we have ever witnessed before. As an industry that Managing Partner, Executive Director, AND PAR SPONSORS drives insights, we have the capability to be the driving force of transformation and understanding Director forwaR&D, infotools, not only of consumers, but also of citizens and populations.
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