A New Austin Neighborhood, Rich in History, Energy, and Opportunity. INTRODUCTION

A new Austin neighborhood, rich in history, energy, and opportunity. INTRODUCTION

A small part of Austin’s history is now a big part of its future.

In the heart of the city, an energetic, walkable, and transit- friendly mixed-use neighborhood is emerging from the former Highland Mall. With hundreds of apartments, diverse shops and office space, and a high-tech campus built in partnership with one of the nation’s most forward-thinking community college systems, Highland will soon be home to a rich mix of residents, students, and professionals.

At completion, Highland will be a part of daily life for tens of thousands of Central Texans. Highland will feature expansive open spaces and a transit-friendly, pedestrian-oriented design. THE PROJECT

A rare opportunity in the heart of Austin.

Highland is a unique opportunity. It is a chance for planners, developers, neighborhoods, businesses, and educators to come together • The Domain and create a totally new neighborhood, at the very center of one of the nation’s most dynamic cities. Highland’s location puts all of Austin’s 35 amenities within easy reach, while its design — and the process used The Arboretum • 1

4 Miles to create it — reflect Austin’s distinctive culture of openness, its emphasis 290 on community, and its respect for education and sustainability. 3 Miles 360

UT Austin • Dell Medical School • State Capitol • DOWNTOWN

• Barton Creek Mall 183

290

AUSTIN BERGSTROM 2 mi INT’L AIRPORT

Highland is bringing new housing, employment, and high-tech education to the geographic center of Austin.

• 4 miles from Downtown • 3 miles from the University of Texas • Direct access to IH-35, US-290, and US-183 • Served by Capital MetroRail • On the Airport Boulevard growth corridor

2 “We know it was a really big deal when Highland Mall opened here as the first shopping mall in Central Texas and I think it’s an even bigger deal to have Highland get underway today as a place where our neighbors can shop for a better future.” U.S. Representative Lloyd Doggett MASTER PLAN

A diverse mix of projects creating a vibrant, livable place.

Highland will include a rich mix of community-friendly uses. Hundreds of apartments will help meet Austin’s growing residential demand, offices will create new central-city job opportunities, and stores and restaurants will serve both Highland and the surrounding neighborhoods. Pedestrian-scaled open areas, recreational amenities, and a transit station will encourage human interaction, and Austin Community College’s new high-tech instructional space will draw thousands of students and staff who will further enhance Highland’s energy and diversity.

DEVELOPMENT PROGRAM

Land Area 81 acres

Signature Open Space 3 new parks

New Trails 1.25 miles

Affordable Housing 120 units Residential 1,200 units

Office 800,000 sf

Hotel 200 rooms

Retail 150,000 sf

ACC 1,300,000 sf

Total 3,290,000 sf

POTENTIAL POPULATION ESTIMATE

Students 20,000

Residents 1,800

Employees (ACC and Private) 6,800

Total Population 28,600

Estimates subject to change.

4 Highland Mall Blvd

Hotel Residential Ofﬁce Ofﬁce N

Residential Will Davis Dr

Retail Below ACC Denson Dr Phase 1 Way Kinslow Stephen

Retail Below Dr Jonathan

Hage Dr 35 Retail

St. John’s Residential ACC Encampment Office Future Phase Commons Highland Campus Dr Campus Highland Retail Below ACC Phase 2 Jacob Fontaine Ln HIGHLAND Wilhemina Delco Dr STATION Thomas HatfieldOffice Way Retail Below ACC Future ACC Phase Phase 2 Middle Fiskville Rd Proposed Duval St Residential Rackspace ACC Future Phase

Clayton Ln

Retail Retail Below

Airport Blvd Tirado St Residential

ACC HQ

Clayton Ln Ofﬁce/Retail

Residential

E Koenig Ln Hotel

290 ACC

Retail Below

Parking Garage

Conceptual Plan Subject to Change DESIGN VISION

A human-scaled environment, with an emphasis on walkability and community.

To turn Highland’s acres of former parking lots into an inviting new neighborhood, planners have divided the areas surrounding the College’s repurposed mall building into a network of pedestrian-friendly streets, blocks, and open spaces. Tree-lined sidewalks will be enlivened by open storefronts, outdoor dining areas, and residential stoops that encourage interaction and exploration. Short blocks, shaded walkways, and easy access to bus and rail lines will encourage the use of alternate forms of transportation in and around the neighborhood. Unobtrusive, strategically placed parking areas will also make it easy for students, visitors, and employees to arrive by car from other parts of Austin, while still minimizing traffic on project roadways.

6 “The future of Highland Mall is now secure… the ultimate redevelopment will be thoughtful and appropriate for the surrounding community.” Former Austin Mayor Lee Leffingwell ACC HIGHLAND

A unique partnership with one of the nation’s most innovative educational institutions.

ACC Highland is reinvisioning higher education, ACC HIGHLAND WILL BENEFIT and also setting a new standard for mutually CENTRAL TEXANS THROUGH: beneficial public-private partnerships. Along with • Programs for careers in digital media, health its 1.3 million square feet of flexible, cutting-edge sciences, and culinary/hospitality fields educational space, ACC is bringing Highland the • Professional incubator space • A workforce innovation center financial stability of a fully approved bond package, and on-campus job fairs the enthusiastic support of the local community, • Partnerships like the one proposed with Rackspace relationships with major employers, and perhaps that will bring 1,100 Rackspace employees to the campus, while also providing scholarships, most importantly, the human energy and economic internships, and specialized instruction vibrancy of a bustling urban campus.

ACC HIGHLAND PHASE I • Opened August 2014 • 200,000 square feet • 6,000 students • 600-computer ACCelerator learning lab

ACC HIGHLAND PHASE II • $152 million bond package approved in 2014 • Opening Summer 2019

8 “ACC Highland will be a state-of-the-art learning environment and a center for expanding our partnerships in the community. This facility will serve and benefit the entire region, and we’re excited to get started on the renovation.” ACC President Richard Rhodes HISTORY

A stunning rebirth reflecting a new era in Austin’s evolution.

The Highland site has a long history as a place of education and community. In the early HONORING THE PAST: 1900s, it housed the St. John’s Orphan Home, an important school for African American The largest and most children. The surrounding farmland hosted annual gatherings of the St. John Regular significant park at Baptist Association, whose members came in wagons and on horseback to support the school. Highland will be named The opening of Highland Mall on the site in 1971 helped cement Austin’s reputation the St. John’s Encampment as a modern American city, and the mall was a key aspect of life in Austin until the early Commons to preserve 2000s, when ownership issues and changing retail trends led to the mall’s gradual decline. knowledge of the site’s Today, this place that mirrored the aspirations of Austinites throughout much of the 20th past and its role in century is once again poised to lead the city into a new era, creating a healthy and shaping Austin for future economically sustainable community that is perfectly in step with the values of today’s Austin. generations.

St. John’s Orphan Home and The 1971 grand opening of The mall in its heyday. Vacant stores and empty parking surrounding farmland in the 1900s. Highland Mall, the first enclosed lots before Highland’s rebirth. shopping center in Central Texas.

1900s 1970s 2000s

10 Photos: Austin History Center, Austin Public Library. PICA 04421.jpg, AS-71-78232-06.jpg, PICA 05991.jpg. “This is good news for the city… and will bring many benefits to this area. This is the type of dense infill development Austin needs.” Former Austin Mayor Lee Leffingwell

TODAY NEIGHBORHOOD

A fitting location for Austin’s next great neighborhood.

Highland is surrounded by some of the city’s most treasured historic districts, as well as its hottest new destinations. The tree- lined streets of Hyde Park and the charming independent vibe of North Loop are just minutes away. Buzzed-about new restaurants and businesses are joining longtime favorites on Airport Boulevard. And nearby developments like Crestview Station, Mueller, The Linc, and Hancock Center will give Highland’s residents, students, and office workers easy access to an even wider range of shopping, dining, and entertainment options.

12 360 Northwest Hills Windsor 35 Hills Crestview

2222 Allandale

Highland

Brentwood St. John’s 290

1 North Loop The Windsor Park Rosedale Triangle Hancock

Tarrytown

Hyde Park Lamar Blvd

Guadalupe St Mueller Pease Park 183

UT Austin Airport Blvd

West 6th

Downtown East Austin AUSTIN BERGSTROM Nearby areas support Highland’s INT’L AIRPORT goals of walkability and neighborhood connectivity. Cesar Chavez St TRANSIT AND TRANSPORTATION

In the sweet spot of Austin’s transportation infrastructure.

Highland provides direct connections to every level of Austin’s local and regional Highland’s new trails, transportation infrastructure. It offers some of the best transit access found outside bike-friendly streets, of Austin’s downtown core, with service from Capital Metro’s MetroRail Red Line and connection to the and multiple high-frequency bus routes. MetroRail station will Highland also sits at the nexus of the region’s most important roadways, including enhance the area’s IH-35, US-290, and US-183. At the other end of the transportation spectrum, Highland existing transportation provides outstanding access to Austin’s extensive network of bicycle routes, as well infrastructure. as the area’s many pedestrian-friendly neighborhoods.

14 5 Miles DOWNTOWN

The University 3 Miles AUSTIN of Texas at Austin BERGSTROM INT’L AIRPORT

Mueller Hancock Village Guadalupe St Hyde Park

35 The Triangle Windsor Park MetroRail Redline

North Loop

Brentwood 290 2222 The Linc HIGHLAND

HIGHLAND STATION

N Lamar Blvd

Airport Blvd

Highland Crestview

CRESTVIEW STATION SUSTAINABILITY

Reaching for a new level of sustainability.

Highland is using its scale, location, and available resources Adaptive reuse of the to implement a vision of sustainability that goes far beyond energy mall’s existing buildings efficiency and water conservation. Highland is supporting is minimizing waste, and regional goals for density and infill development, ensuring economic parking lots are being sustainability through its partnerships with government and replaced with acres of pedestrian-friendly businesses, fostering cultural diversity with the inclusion of a avenues and green spaces. significant education component, and creating conditions that actively encourage automobile alternatives.

Before After

16 Highland will Preserve existing trees Plant 1,000 new trees Repurpose existing buildings Incorporate extensive open space Collect and reuse rainwater Clean storm water runoff Feature LEED-certified buildings Create a connected urban environment Encourage automobile alternatives BUILDING CONSENSUS

Built with input from every level of the community.

Highland’s planning and design teams gave extensive consideration to the numerous documents that exist to guide Austin’s growth while protecting its identity, quality-of-life,

and neighborhoods. The teams looked at regional planning recommendations such ENVISION as Envision Central Texas and Imagine Austin — which designates Highland as a “Regional CENTRAL TEXAS Center” — as well as neighborhood planning efforts like the Brentwood/Highland YOUR IDEAS OUR REGION’S FUTURE Neighborhood Plan. Highland team members also participated in the City-sponsored Airport Boulevard Form-Based Code Initiative, and earned the broad support of neighbors and Austin leaders through extensive dialogue with neighborhood and community representatives. All of the project’s planning efforts were driven by the understanding that Highland’s location and scale create an unprecedented opportunity to positively impact the city’s future.

PLANNING PROCESS

REGIONAL LOCAL SITE BUILDING –Envision Central Texas –Brentwood/Highland –ACC/RedLeaf Highland –Highland Campus –Imagine Austin Neighborhood Plan District Master Plan Master Plan –Airport Blvd. FBC Initiative

18 Photos: City of Austin – Urban Design “The plan for Highland has been guided by the principles of Imagine Austin, New Urbanism, and the extensive input from surrounding neighborhoods and key stakeholders.” Jim Adams, Master Planner, Principal of McCann Adams Studio PROJECT TEAM

Backed by a team with unmatched experience and resources.

RedLeaf Properties and Austin Community College have formed a unique public-private partnership to transform Highland into an energetic, walkable, and transit-friendly mixed- use neighborhood. RedLeaf is serving as Highland’s master developer, and is responsible for the development of the neighborhood’s retail, residential, office, and hotel components. ACC is planning and converting/building the project’s educational spaces, and the two organizations have worked together on Highland’s overall master plan and design standards. RedLeaf Properties, LLC is ideally suited to Highland’s challenges and opportunities. Often working in partnership with the public sector, the company acquires and develops Central Texas projects that have the potential for significant community benefits. RedLeaf brings creative thinking, entrepreneurial energy, and corporate discipline to its projects, and excels at creating dynamic commercial districts, as well as vibrant, engaging residential communities.

The full Highland team includes some of the region’s most experienced design, planning, engineering, and development professionals.

20 ROLES AND RESPONSIBILITIES RedLeaf and ACC are working in close collaboration to ensure Highland’s long-term success.

REDLEAF TOGETHER ACC • Design, construct, and • Create a master plan for overall site • Convert existing mall populate mixed-use projects buildings into innovative • Establish design standards learning center • Create quality housing • Plan, design, and construct common • Create master plan for • Create great retail areas (ex: roads, parks, utilities) educational uses of the site opportunities • Ensure long-term maintenance • Plan, design, convert, • Build offices for companies of common areas and construct space for • Develop diverse residential • Protect and promote educational uses and and retail offerings the project vision partnerships The information contained in this brochure is subject to change without notice. RedLeaf Properties, their affiliates and representatives do not make, and expressly disclaim, any representations or warranties as to the accuracy of information or that the plan will not change. Each party receiving this brochure acknowledges it is relying on its own investigations in connection with the Highland property and not on any 512.472.5003 | REDLEAF-PROPERTIES.COM statements in the brochure or on the plan not changing.