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SPECIAL ISSUE Semi -Annual Planning Guide

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IS THERE A DOCTOR IN THE HOUSE? We mean a "Specialist," not a general practitioner. Radio and television are highly competitive media. And since they began to vie for the advertising dollar, there has been an urgent need for "specialized" representation of each. On the proven theory that one man cannot efficiently serve two masters, Blair -TV, Inc. was born. We are specialists. ..TV sales specialists devoting 100 percent of our energy and talents to the sale of television time and programs. Blair -TV, Inc. has developed its own sales technique which will mean more dollars for TV Station owners. May we tell you about the Blair -TV "Ten -point Sales Plan?"

Write Blair -TV, Inc., 22 East 40th Street, New York 16, N. Y.

BL NATIONAL REPRESENTATIVES OF LEADING TELEVISION STATIONS

NEW YORK 5T. LOUIS SAN FRANCISCO Remote IrisControl Turret LensPlate with

11111117Loao -1,001-7440 407e.

DU MONT LABORATORIES, INC. TELEVISION EQUIPMENT DIVISION, 42 HARDING AVE., CLIFTON, N. J. DU MONT NETWORK AND

WABD, 515 MADISON AVE., NEW YORK 22, N. Y. DU MONT'S JOHN WANAMAKER TELEVISION STUDIOS, NEW YORK 3, N. Y.

W1TG, WASHINGTON, D. C. STATION WDTV, , PA. HOME OFFICES AND PLANTS, PASSAIC AND EAST PATERSON, N. J. September, 1949 Vol. 6, No. 6 THE ENTERTAI N M ENT -STATION

Televiser THE JOURNAL OF TELEVISION

In This Issue

Semi -Annual Planning Guide:

The Television Networks 5

Operating Stations 7 Studio and Production Facilities of Operating Stations 14

Timetable of Station Construction 22

Advertising Agencies 23

Film Companies 29 Television Film Producers 29

Television Film Distributors 33

Live Show Packagers 37

Television Station Representatives 36

Television At A Glance:

Receiver Data 20

Advertising Report 21

Televiser New York Offices: 1780 Broadway, New York 19 PLaza 7-3721

Entered as secondclassmatter,Oct. 13, Canada; $6.00 els.wliere.payable inU. S. 1944. Re-entered as 2nd class matter, at the Currency).Advertisingratesupon moue*. postoffice,at New York. N. Y., under the Published monthly by Television Publications. Act o' March 3,1879. Subscription Rate, $5 1780 Broadway, New York 19, N. Y. Per Year lin the U. S. and territories, and

Entire Contents Copyrighted, 1949.

TELEVISION CENTERNEWARK N -with RCA's

Typical TV Coverage Pattern Produced By An RCA Super -Gain Antenna. The pattern shown on this hypotheti- cal map is designed to serve a I towns shown-and still protect the TV sta- tions in City A. TV New Super -Gain TVAntama

To give your radiated TV signals the gain. (For example, a stack of the right pattern :or the area you want twelve dipoles and screens on four to cover, RCA's custom-built Super - sides of a tower will deliver a power Gain antenna is :he answer. gain of 12 in all directions.) In many cases, existing towers which have This antenna can be set up to radi- ate in one or more directions-or in uniform cross-section can be used all directions. It can be arranged to for mounting the antenna. lay down a stronger signal inthe The new RCA Super -Gain TV service area most vital to you. And, if antenna will find application for you wish, it can be arranged in such TV stations having specific coverage a way as to recuce your signal in or interference problems. It does not, other areas where it is important to of course, take the place of the general - protect near -by TV stations. coverage Super -Turnstile.

RCA's Super -Gain TV antenna is . . made up of pre -tuned dipoles-each It will pay you to consider the new backed by a reflecting screen. The Super -Gain antenna when you review units are stacked one above the other the coverage possibilities of your new -on one or more sides of a rectangu- TV station. Ask your RCA Broadcast lar or triangular t )wer. A stack of four Sales Engineer for complete data. Or dipoles can deliver gains of 4 to S- write Dept.891, RCA Engineering and the bigger the stack the higher Products, Camden, N. J.

THE NEW RCA SUPER -GAIN TV ANTENNA A stacked array of 6 dipoles (per side) delivers a power gain of 6 to 8. The tower for the Super - Gain Antenna might be used to support an FM Pylon or a Super-Turnstile-or both!

Typical tailored coverage patterns possible with the RCA TV Super -Gain Antenna

60 angle between dipoles 90 angle between dipoles 90 angle between dipoles Single dipole radiator 0 phasing between dipoles 0 phasing between dipoles90 phasing between dipoles

TELEVISION BROADCAST EQUIPMENT RADIO CORPORATION of AMERICA ENG/NEER/NG PRODUCTS DEPARTMENT, CAMDEN, N.J.

In Canada. RCA VICTOR Company limited, Montreal Televiser The Journal of Television

September, 1949 Vol. 6, No. 6

RevistaMensual de Orientation IRWIN A. SHANE,Publisher el(iliertic Tecnica en Television, Cine, Radio Malcolm McGlasson,Editor -in -Chief y Teatro. Robert E. Harris George Webster Managing Editor Advertising Rep. Staff:Harry Black, Marian Halpert, John Her- TO KEEP ABREAST OF THE PROGRESS mansader (art), Jack Singer. John A. Bassett and Co. OF TELEVISION IN LATIN AND SOUTH AMERICA, West Coast Advertising Representative A SUBSCRIPTION TO TELEVISION EN MEXICO 101 McKinley Bldg., 3757 Wilshire Blvd., Los Angeles, California IS A MUST ! Televiser New York Offices: 1780 Broadway, New York 19 Entered as second class matter, Oct.13,1944, Re- enteredas 2nd class matter, at the postoffice,at New York, N. Y., under the Act of March 31879. Subscription Rate, $5 Per Year (in the U. S. and territories, and Canada; $6.00 elsewhere, payable in U.S. currency).Advertisingrates uponrequest. ADVERTISERS!!! Published monthly by TelevisionPublications, 1780 Broadway, New York 19. N.V. Manufacturers will reach a vast market for their television and kindredproductsinthe many This Issue countries that our publication covers. Attractive Seventy-seven stations on the air, more rates upon request. than 2,000,000 sets in operation, service in 45 cities, more than 1,400 active spon- Directed bySr. Ramon Peon G.,famous movie sors. This is the television industry, Sep- director, for the Television industry in all Spanish tember 1, 1949. speaking countries. This is a tangible progress, measured against television's 18 stations, a mere 142,000 sets in operation, a handful of sponsors at the beginning of 1948. No longer an experimental gadget, television is rapidly becoming an industry of major importance. This month, TELEVISER again pre- relating television progress in the vast sents its Semi -Annual Planning Guide, a Latin and South American markets. specialdirectoryissue published every Ori!,!.v six months. Because of the rapid changes in the industry, TELEVISER will con- tinue to supplement its Planning Guide NEWYORK OFFICE: 227 West Street, New York 13,N. Y. WAlker 5-0684 directorieswithspecialadditions and correctionsinfuture issues. As part of TELEVISER'S information Name service,this Guide goes to every sub- scriberasaregularissue.Because of Firm demands in the past for these directories, copies of this issue will be made avail- Address Zone able to non -subscribers at one dollar ($1) each, on request to the circulation de- City State partment.

Remittance One year Next Issue enclosed at $1.75 The next issue of TELEVISER will containseveralnew departments and

Billus Two years features. A special section devotedto at $3.00 production techniques, which will appear regularly in the future, will discuss rear - Printed in Spanish screen projection systems, and the use of perspective.

4 TELEVISER I

American Broadcasting Company, Super. Andy Mercier Manager of Station Relations Plant & Construction Dir. Joseph Merkle Inc. Henry Grossman Manager of Network Research (Sales 30Rockefeller Plaza, New York 20, Field Supervisor Orville Sather Market) Alfred McQuillan N. Y. Sales Manager Dave Sutton Manager of Teletranscription Dept. Publicity Director George Crandall Edward P. Carroll Vice President M. B. Grabhorn Advertising Manager Vic Ratner Manager of Network Traffic Program Manager ...Alexander Stronach Robert Jamieson Field Programs Director ...Robert Doyle Owned and Operated Stations: Facilities Engineer Robert Bigwood Film Programs Director Nat Fowler WCBS-TV; KTTV (partly owned) Operations Engineer Frank Lambert Studio Programs Director Maintenance Engineer Sal Patremio Burke Crotty Station Affiliates: Prod. Facilities Manager Owned and Operated Stations: Charles Holden WNAC-TV; WBEN-TV; WICU; WGAL-TV; Technical Manager William Ahern WTM J -TV; WNHC-TV; WDTV; WHAM -TV; WDTV; WARD; WTTG. KSD-TV; WRGB; WSPD-TV; WMAR-TV; Commercial Manager C. L. Doty WGN-TV; WEWS; WJBK-TV; WCBS-TV; Publicity Director Earl Mullin Station affiliates: WOIC; WKRC-TV; WAGA-TV; KLEE-TV; Advertising Manager T. Oberfelder WFIL-TV; WAAM; WNHC; WNAC-TV; KTTV; KRSC-TV; WHIO-TV; WFBM-TV; WGN-TV; WJBK-TV; WEWS; WSPD-TV; WDSU-TV; KING -TV; KPIX; WHEN; KOB- Stations: WREN -TV; WICU; WTVR; KSD-TV; WTM J; Owned and Operated TV; WAVE -TV; WMCT; WTVJ; WKY-TV; WRGB ;WGAL-TV; WTVN ; WHEN; WAGA- WJZ-TV; WENR-TV; WXYZ-TV; KGO-TV. KFMB-TV; WAFM-TV; WTCN-TV; WBTV. TV;WDSU-TV; WAVE -TV;WTCN-TV; KSL-TV; KLEE-TV; KOB-TV; KTSL; KING -

Station Affiliates: TV; WTVJ; KPIX; WFBM; WBRC; WKY- KFMB-TV; WAVE -TV; WBAP; WDSU-TV; TV; KMTV; WBTV; WCPO; WDEL; WLAV- WTCN-TV; WSB-TV;WMCT; WEWS; TV; WHIO. WDTV; WBEN-TV; WTM J -TV; KSD-TV; DuMont Television Network WFIL-TV; WNAC-TV; WMAL-TV; WMAR- 515Madison Avenue, New York 22, ... TV; KOB-TV; WHIO-TV; WHEN; KING - N. Y. TV; WLAV-TV; WKY-TV; KLEE-TV; Director of Network WFBM-TV; WCPO-TV; WBNS-TV; KSL-TV. Mortimer W. Loewi National Broadcasting Company Assistant Network Director (Administration & Operations) 30 Rockefeller Plaza, New York 20, e Chris J. Witting N. Y. Assistant Network Director President Niles Trammell (Sales & V. P., Charge of TeleS. L. Weaver Columbia Broadcasting System Julian Armstrong Admini fit -wive Ass't Fred Wile Dir. of Business Development Director vt TV 15 Vanderbilt Avenue, New York, N. Y. Humboldt Grieg Carleton Smitl. Director of Engineering Nat'l Director of TV Prod. Vice President J. L. Van Volkenburg Rodney D. Chipp Norman Blackburn Program Director Director of Operations Charles M. Underhill Leonard Hole Owned and Operated Stations: Dir. of Network Programming & News Programs Director WBNQ; WNBK; WNBT; WNBW; KNBH. Edmund Chester Production James L. Caddigan Film Programs Director Director of Sales Tom Gallery Stanton Osgood Director of Special Events & Sports Station Affiliates: Studio Programs Director Leslie G. Arries WICU;WCAL-TV; WNHC-TV; WDTV; Jerry Danzig Public Relations & Publicity WTVR; WHAM -TV;WDEL-TV; WBRC- Prod. Facilities Manager Gerald Lyons TV;WLWT; WLWC; WLW-D; KLEE; John DeMott Sales Promotion & Advertising WFBM; WTVJ; WDSU-TV; WKY-TV; KPIX; Technical Manager Paul Wittlig Arthur C. Schofield WBTV.

SEPTEMBER, 1949 Television: 1949-1950

CIS DUMONT T V

..... STARTING JULY 1

kECON' MI. iff MINNEAPOLIS

SAINT PAUL David Hale Halpern, President, ...... American Television Society

"Already,inclosetofiftymarket

areas in the , the aura of All new equipment, new studios, and a crack -a -jack staff of mystery, the thrill of curiosity, the enthu- Telecast Technicians-That's WTCN-TV. siasm of newness has disappeared. Tele- vision, although young in years, is rapid- Take another look at the line-up shown in the cut above. ly growing to maturity. It must learn to We're not foolin'! We're in Television on a professional stand on its own feet as a cultural, infor- basis from the start! Some top flite spot TV for sale! For mative, entertainment, and advertising medium. Isolated cases of brilliant pro- availabilities and details, write, wire, or phone. gramming will not be enough to keep television in the foreground. The experi- ence of centuries in other fields of artis- TV FACTS tic endeavor, has proved this conclu- MINNEAPOLIS-ST. PAUL sively.

17,100 TV set installedin our 1,611,200 peopleinour coverage "This coming year-a year of chal- coverage area. area spending $1,850,986,000 lenge-is also a year of warning. Plati- in retail sales Scores of new TV sets being tudes will not suffice. Occasional soaring installed weekly. to great heights will not solve the day to

Facilities include 3 RCA studios day problem. The care, artistry, and cre- Coverage .. .sixty mile radius and remote cameras, mobile unit of the Twin Cities. and relay equipment,16 mm ativeshowmanshipoftheoccasional

82% of installed TV sets are sound film projector, slide must be applied to each effort that is in homes. projectors, etc. televised. "The future of television as an instru- ment for good lies in the hands of those who use the air waves. They-whether they are advertisers, advertising agen- cies, independent producers, program- ming departments or the licensees of TC television stations-they and they alone will bear the brunt of responsibility for FM TV BASIC ABC See cvt abovefor TVaffiliations television's future in this coming year of FREE and PETERS Representatives challenge."

6 TELEVISER

oeea&/#1,

Albuquerque,N. M. Programs Manager Thomas Severin Master Control Super. Ernest Roy KOB-TV-AlbuquerqueBroadcasting Co. Film Director David V. R. Stickle Station Eng'r R. Glenn Beerbower Albuquerque, N. M. Production Manager Edwin B. Mick Commercial Mgr. Nicholas J. Malter (On the air: Nov29, 1948) Master Control SupervisorCharles B. Lau Publicity Dir. Joseph A. Haeffner Chief Engineer Carlton G. Nopper General Manager T. M. Pepperday Station Manager George S. Johnson Field Supervisor David W. Martin Commercial Manager Ernest A. Lang Charlotte, N. C. WBTV-Jefferson Stand.Broadcasting Co. , Ga. (On the air: July 15, 1949) WA GA-TV-Fort Industry Co. Birmingham, Ala. Charlotte 2, N. C. (On the air: March 8, 1949) WAFM-TV-Voice of Alabama, Inc. V. P. & Gen. Mgr. Chas. H. Crutchfield 1032 W. Peachtree, Atlanta, Ga. (On the air: July 1, 1949) Station Mgr. Larry Walker Managing Dir. J. E. Bailey 701 Protective Life Building, Birmingham, Prod. Facilities Mgr. Charles Bell Technical Mgr. Station Mgr. George B. Storer, Jr. Ala. M. J. Minor Program Mgr. Ernest L. Elsner Pres. & Gen. Mgr. Ted Holt Master Control Super. T. G. Callahan Transmitter J. G. Carey Prod. Facilities Mgr. Arch Ragan Master Control Super. Paul B. Cram Station Eng'rs WBRC-TV-Birmingham Broadcasting Co., R. F. Painter, E. F. Bateman Commercial Mgr. Claude Frazier Inc. Publicity Dir. Lidie Lee Commercial Mgr. Keith Byerly (On the air: July 1, 1949) Publicity Dir. Jean Citsrown 17271/2 Second Ave. North, Birmingham, Advertising Mgr. J. R. Covington WSB-TV-Atlanta Journal Co. Ala. President Eloise S. Hanna (On the air: Sept. 29, 1948) Chicago, Ill. Biltmore Hotel, Atlanta, Ga. Station Mgr. G. P. Hamann Pogam Mgr. M. D. Smith WBKB-Balaban & Katz Corp. Studio: Peachtree St., Atlanta, Ga. (On the air: Oct. 1943) Managing Director J. Leonard Reinsch Film Programs Dir. Millard Almond John M. Outler, Jr. Master Control Super. H. D. Carl 190 N. State St., Chicago 1, III. General Manager Gen. Manager John H. Mitchell Program Manager Marcus Bartlett Station Eng'r Bob DuPriest Program Mg. E. Johnny Graff Film Director Jean Hendrix Commercial Mgr. Don D. Campbell Pub. Dir. & Adv. Mgr. John Orr Field Programs Dir. Richard Leisendahl Production Manager M. K. Toalson Film Programs Dir. Alan Rhone Chief Engineer C. F. Daugherty Sports Programs Dir. Joe Wilson Boston, Mass. Prod. Facilities Mgr. William Ryan Baltimore, Md. WBZ-TV-Westinghouse Radio Station, Inc. Technical Mgr. Russell Mayberry WAAM-Radio Television of Baltimore (On the air: May 29, 1948) Chief Engineer William P. Kusack (On the air: November, 1948) 1170 Soldiers Field Road, Boston 34, Mass. Field Supervisor Richard Shapiro 3725 Malden Ave., Baltimore 11, Md. Station Mgr. W. C. Swartley Commercial Mgr. J. H. Mitchell Exec. Vice-Pres. Samuel Carliner Chief Eng'r W. H. Hauser Publicity Dir. S. C. Quinlan General Mgr. Norman C. Kal Program Mgr. W. Gordon Swan Advertising Mgr. Pat Banks Program Mgr. Herbert Cahan Tech. Super. Sidney V. Stadig Chief Cameraman Harry Birch Studio Programs Dir. Tony Farrar Sales Mgr. C. Herbert Masse Production Facilities Mgr. Tony Farrar Adv. & Sales Prom. Mgr Lynn Morrow WGN-TV-WGN, Inc. Chief Eng'r. James M. Burke Publicity Mgr. Wendall A. Davis (On the air: April 5, 1948) Commercial & Ad:. Mgr. Armand Grant Prod. Super. Iran Berlow 400 W. Madison, Chicago 6,III. Publicity Dir. Harriet George Film Editor Norah A. Yardley President Col. Robert R. McCormick Admin. Dir. Helen Powers Station Mgr. Frank P. Schreiber WNAC-TV-Yankee Network, Inc. Operations Dir. Vernon R. Brooks (On the air: October, 1948) WBAL-TV-Hearst Radio, Inc. Field Programs Dir. Donald Cook 21 Brookline Ave., Boston 15, Mass. Film & Music Librarian Elizabeth Bain (On the air: March 11, 1948) Exec. V. P. & Gen. Mgr. Linus Travers 2610 No. Charles St., Baltimore 18, Md. Programs Dir. Jay Faraghan Program Mgr. George Steffy Facilities Mgr. George Petterson Manager Harold C. Burke Film Programs Dir. James Pike Program Manager Willis K. Freiert Station Eng'r. Carl J. Meyers Studio Programs Dir. . Anthony Langguth Commercial Mgr. William A. McGuineas Dir. of Programs Mel Quinn Tech. Mgr. Harry Whittemore Chief Engineer.. William C. Bareham Pub. Dir. James G. Hanlon Master Control Super. Clarence Stone Adv. Mgr. George Harvey Master Control Super. Pub. Dir. & Adv. Mgr. Charles Curtin Louis P. Wagner, Jr. Commercial ManagerLeslie H. Peard, Jr. WNBQ-National Broadcasting Co. Adrt'g & Publicity Dir Buffalo, N. Y. (On the air: Jan. 8, 1949) Leslie H. Pcard, Jr. WBEN-TV-WBEN, Inc. Merchandise Mart, Chicago 54, Ill. (On the air: May 14, 1948) l'ice Pre.:. I.E. Showerman WMAR.TV-A. S. Abell Co. Hotel Statler, Buffalo 2, N. Y. Station Mgr. Jules Herbuveaux (On the air: Oct. 27, 1947) Vice Pres. A. H. Kirchhofer Program Mgr. Ted Mills Baltimore Sunpapers, Baltimore 3, Md. Station Mgr. C. Robert Thompson Field Programs Dir. Vice-Pres. E. K. Jett Program Mgr. George Torge Reinald Werrenrath, Jr. Program Director Robert B. Cochrane Production Facilities Mgr. Fred Keller Film Programs Dir. M. Head

SEPTEMBER, 1949 Operating Stations

Exec. Prod. Norman Felton Prod. Facilities Mgr. Gerard L. Gentile Prod. Facilities Mgr. Thomas Horan Tech. Mgr. Andrew Hammerschmidt Station Eng'r H. C. Luttgens Station Eng'r C. C. Russell Field Super. Courtney A. Snell Field Super. Milton W. Kitchen Special Commercial Mgr. Oliver Morton Commercial Mgr. Harold Gallagher Pub. Dir. Jack Ryan Publicity Dir. Albert M. Henderson Adv. Mgr. Harold Smith Advertising Mgr. Howard Barton

Equipment

WENR-TV-American Broadcasting Co. WEWS--Scripps-Howard Radio, Inc. (On the air: Sept. 17, 1948) (On the air: Dec. 17, 1947) PROCESSING 20 North Wacker Drive, Chicago 6, Ill. 1816 E. 13 Street. Cleveland 14, V. P., charge of ABC Central Div. for Chief Exec. James C. Hanrahan DUPLICATING John H. Norton, Jr. Station Mgr. Gen. Mgr. James L. Stirton J. Harrison Hartley Program Mgr. Donald E. Pierce Sales Mgr. Gil Berry Mgr. Field Programs Dir. Ernest Sindelar Roy McLaughlin Film Programs Dir. Program Mgr. F. E. Weidman Harold Stokes Chief Eng'r 16 FILM Eng'ring Dir. E. C. Horstman Joseph B. Epperson mm StationEng's GarthA. Coleman Publicity Dir. F. E. Weidman FINE GRAIN BLACK & WHITE , Ohio . HIGH QUALITY COLOR WCPO-TV-Scripts-Howard Radio, Inc. Columbus, Ohio (On the air: July 26, 1949) WLWC-Crosley Broadcasting Corp. Radio Hill, Cincinnati, Ohio (On the air: April 3, 1949) IMPROVED SOUND Vice-Pres. & Gen. Mgr. M. C. Watters 3165 Olentongy River Road, Columbus, Station Mgr. Harry LeBrun Ohio Program Mgr. Harry LeBrun Gen. Mgr. James Leonard Production Facilities Mgr. Paul Adams Sales Mgr. C. George Henderson SPECIAL PRINTS Commercial Mgr. J.P. Smith Prod. Mgr. Richard Rider Adveg Mgr. J. P. Smith Publicity Mgr. Juanita Wilcox FOR TELEVISION Chief Eng'r Charles Sloan

WKRC-TV-Radio Cincinnati, Inc. (On the air: April 4, 1949) Dayton, Ohio Times -Star Bldg., Cincinnati, Ohio STEP PRINTING OF WHIO-TV- Valley Broadcasting Gen. Mgr. Hulbert Taft, Jr. Corp. PICTURE FOR HIGHEST Program Mgr. L. Joe Bolles (On the air: Jan. 31, 1949) Field Programs Dir. Syd Cornell 45 S. Ludlow St., Dayton 1, Ohio QUALITY Film Programs Dir. Richard Ostrander President James M. Cox, Jr. Studio Programs Dir. George Palmer Station Mgr. R. H. Moody Chief Eng'r George Wilson Program Mgr. Lester Spencer Commercial Mgr. Jake Latham Film Programs Dir. Ken Woods plus ... Publicity Dir. Charleton Wallace Studio Programs Dir. Don Lyons Advertising Mgr. JoelStovall Technical Mgr. Ernest Adams Commercial Mgr. Harvey Young, Jr. SOUND PRINTING ON WLWT-Crosley Broadcasting Company (On the air: Feb. 9, 1948) MAURER ONE -TO -ONE - WLW-D--Crosley Broadcasting Corp. 140 West 9th Street, Cincinnati 2, Ohio (On the air: March 15, 1949) OPTICAL TRACK President J.D. Shouse 4595 S. Dixie Highway, Dayton 9, Ohio V. P. & Gen. Mgr. R. E. Dunville General Mgr. John T. Murphy PRINTER AS A V. P. Chg. TV, Mgr. WLWT Program Mgr A. Donovan Faust M. N. Terry Chief Eng's Howard Lepple SEPARATE OPERATION Program Dir. Bernard Barth Sales Mgr. H. P. Lasker Sports Dir. Red Thornburgh Pub. Dir. & Sales Prom. ...Jane 0. Flaherty Dir. of Film Procurement ...... Russ Landers Sales Service Mgr. James Hill Chief Eng'r Calvin BoppDetroit, Mich. MAGNETIC TAPE RE-RECORDING Acting Sales Mgr. W. J. McCluskey WJBK-TV-Fort Industry Co. Dir. of Public Rd. James J. Cassidy (On the air: Oct. 24, 1948) IN SYNC .. .SPECIAL EFFECTS Dir. of Sales Prom. David E. Partridge 500 Temple, Detroit 1, Mich. Pres. Fort Industry Co. George B. Storer Station Mgr. Richard E. Jones Cleveland, Ohio Program Mgr. Lanny Pike WNBK-National Broadcasting Company Film Programs Dir Helen Anderson (On the air: October, 1948) Station Eng'r & Pield Super. 815 Superior Avenue, Cleveland 14, Ohio Paul 0. Frincke Gen. Mgr. John McCormick Commercial Mgr. Richard E. Jones PRECISION Station Mgr. Joseph A. Jenkins Pub. Dir. & Adv. Mgr. ...Joyce M. Chapman

FILM LABORATORIES, Inc. Program Mgr. Philip L. Worcester Field Programs Dir. _Charles A. Ranallo WXYZ-TV-WXYZ, Inc. 21 W. 46th St., N. Y. JUdson 2-3970 Film Programs Dir, Albert L. Odeal (On the air: Oct. 9, 1948) Studio Programs Dir. John D. Barker Maccabees Bldg., Detroit 2, Mich.

8 TELEVISER Operating Stations

Gen. Mgr. James G. Riddell Ass't Mgr. Guy Savage StationEng'r HaroldJury Program Mgr. John F. Pival Program Mgr Ken Bagwell Field Supervisor Gilbert Wyland Field Programs Dir. Don Hallmann Field Programs Dir. Gene Osborne Commercial Mgr. Bob Hoag Film Programs Dir. Anne Batson Film Programs Dir. Bud Johnson Publicity Dir. Mark Finley Studio Programs Dir. Chief Eng's & Tech.Mgr. ..Paul Huhndorft Adveg Mgr. Ward Ingrim Peter Strand, Dave Greene Field Super. DonLeeding, Carol Wilson

Prod. Facilities Mgr. Ed Sanchez Tech. Mgr. KLAC-TV-KMTR Radio Corp. Chas. Kocher (On the air: Sept. 17, 1948) Station Eng'r Paul DudeckIndianapolis, Ind. Field Super. WFBM-TV-WFBM, Inc. 1000 Cahuenga, Los Angeles 38, Calif. Paul Jantke Don Fedderson Commercial Mgr. (On the air: May 30, 1949) V. P. & Gen. Mgr. Len Kamins Program Mgr. Fred Henry Adv. Mgr. Dean Linger 48 Monument Circle, , Ind. Gen. Mgr. H. M. Bitner, Jr. Dir. of Studio Programs Don Forbes WWJ-TV-Evening News Ass'n. Pogam Mgr. F. 0. Sharp Tech. Mgr. Paul Schultz (On the air: March 4, 1947) Field Programs Dir. Hugh Kibbey Commercial Mgr. Dave Lundy 630 W. Lafayette St., Detroit 31, Mich. Film Programs Dir. Walter Reuleaux Pub. Dir. Red Doff Dir. of Radio & Tele. W. J. Scripps Tech. Mgr. Harold Holland Station Mgr. Harry Bannister Pub Dir. Norman Travis KTTV-Columbia Broadcasting Corp. Program Mgr. Melvin Wissman Comm. Mgr. & Pub. Dir. (On the air: Jan. 1, 1949) Dir. of Field Programs James Eberle William F. Kiley 1025 N. Highland, Los Angeles 38, Calif. Dir. of Film Programs William Lane President Norman Chandler Program Super. Keith T. McKenney Lancaster, Pa. Station Mgr. Harry W. Witt Prod. Mgr. Thomas Riley Program Mgr. Robert Forward Eng'ring Mgr. E. J. Love WGAL-TV-WGAL, Inc. Film Programs Dir. Robert Breckner Field Super 0. Lapham (On the air: June 1, 1949) Prod. Facilities Mgr. Ted Haworth Commercial Mgr. Willard Walbridge 8 W. King St., Lancaster, Pa. R. A. Monfort President Chief Eng'r Pub. Dir. Richard Spencer Clair R. McCollough Commercial Mgr. Frank King Station Mgr. Harold E. Miller Erie, Pa. Program Mgr. Paul Rodenhauser WICU-Dispatch, Inc. Technical Di. J. E. Mathiot KFI-TV-Earle C. Anthony (On the air: March 15, 1949) Nat'l Sales Mgr. J. Robert Gulick (On the air: Aug. 25, 1948)

35th and State, Erie, Penna. 141 No. Vermont, Los Angeles 54,Calif. Pres. & Owner Edward Lamb Station Mgr. R. S. Underhill Los Angeles, Calif. Program Mgr. Stanley Hess KNBH-National Broadcasting Co. Film Programs Dir. John Cook (On the air: Jan. 16, 1949) Studio Programs Dir. Nicholas Luppino Sunset & Vine, 28, Calif. FOR Station Engineer Michael Csop V. P. Chg. of Western Div. Commercial Mgr. R. S. Underhill Sidney N. Strotz Pub. Dir. Wesley First Station Mgr. Harold J. Bock SMART

Program Mgr. Robert V. Brown Ft. Worth, Field Programs Dir. A. V. Cole WBAP-TV-Carter Publishing Film Programs Dir. Robert Guggenheim TELEVISION (On the air: Sept. 29, 1948) Studio Programs Dir. Edward H. Sobel 3900 Barnett St., Fort Worth 5, Tex. Prod. Facilities Mgr. Howard E. Johnson Pres. Amon G. Carter Station Eng'r John Knight, Jr. COMMERCIALS Dir. Radio & Tele. Harold V. Hough Commercial Mgr. Frank A. Berend Station Mgr. George Cranston Pub. Dir. Leslie Radditz Program Mgr. Robert Gould Adv. Mgr. Helen Murray Hall

Field Programs Dir. J. Sidney Smith 0 V Film Programs Dir. Lynn Trammell KTLA-Television Productions, Inc. VRESPONSIBILITY Studio Programs Dir. (On the air: Jan. 22, 1947) Thomas L. Thompson 721 Bronson Ave., Los Angeles 38, Calif. GET PRICES FROM Prod. Facilities Mgr. Phil Wygant Pres. Para. Tele. Prod. Paul Raibourn Station Eng'r Frank Parrish Station Manager Klaus Landsberg 0VIDEO VARIETIES Commercial Mgr. Roy I. Bacus Field Programs Director John Silva Pub. Dir. & Adv. Mgr. Jack Rogers Film Programs Dir. Leland Muller BEFORE YOU Studio Programs Dir. Phillip Booth Grand Rapids, Mich. Prod. Facilities Mgr. J. Gordon Wright ORDER FILMS WLAV-TV--Leonard Versluis Station Engineer Ray Moore (On the air: Aug. 15, 1949) Commercial Mgr. Harry Maynard 6 Fountain St., N. E., Grand Rapids 2, Pub. Dir. Willard Davis VIDEO Mich. SYMBOL OF VARIETIES Gen. Mgr. Hy M. Steed Film Programs Dir. Hal Kaufman KTSL-Don Lee Broadcasting System CORPORATION Station Eng'r Lee G. Stevens (On the air: May 6, 1948)

1313 No. Vine, Los Angeles 28, Calif. OFFICE , Texas Vice-Pres. Charles L. Glett 41E. 50th ST. KLEE-TV-W. Albert Lee Program Mgr. E. Carlton Winckler STUDIOS (On the air: Jan. 1, 1949) Field Programs Dir. Bill Symes 510 W. 57th ST. Milly Hotel, Houston 2, Tex. Film Programs Dir. Donald M. Hine NEW YORK Station Mgr. Sid Balkin Technical Mgr. Harry Lubcke RESPONSIIILITY MURRAY HILL 8 1162

SEPTEMBER, 1949 9 Operating Stations

Station Mgr. Haan J. Tyler Minneapolis, Minn. Program Mgr. Ronald C. Oxford WTCN-TV-Minnesota Broadcasting Co. The Spices Field Programs Dir. Paul C. Knight (On the air: July 1, 1949) Film Programs Dir. James Love Radio City, Minneapolis 2, Minn. Studio Programs Dir. Kenneth Higgins V. P. & Gen. Mgr. F. Van Konynenberg Prod. Facilities Mgr. Serge Krizman Program Mgr. Max Karl of Tech. Mgrs. C. Mason, H. Blatterman Field Programs Dir. Sherman Headley Sales Mgr. Kevin B. Sweeney Film Programs Dir. Harry Jones Pub. Dir. Freeman Hasbrook Technical Mgr. John M. Sherman

Commercial Mgr. Robert Ekstrum T V Technique Pub. Dir. Cliff Ryan Louisville, Ky.

WAVE-TV-WAVE, Inc. KSTP-TV-KSTP, Inc. are (On the air: Nov. 24, 1948) (On the air: April 23, 1948) 334 E. Broadway, Louisville 2, Kentucky 3415 University Ave., Minneapolis 14, President George W. Norton, Jr. Minn. Station Mgr. Nathan Lord Pres. & Gen. Mgr. Stanley E. Hubbard animation Program Mgr. George C. Patterson Station Mgr. K. M. Hance Field Programs Dir.Walter K. Witherbee Program Mgr. Del Franklin Film Programs Dir. John Boyle Dir. of Film Programs Dick Kepler special effects Studio Programs Dir. Burt Blackwell Dir. of Studio Programs Kenn Barry Pod. Facilities Mgr. John Boyle Tech. Mgr. John McMahon optical effects Tech. Mgr. Frank Jordon Commercial Mgr. Miller C. Robertson Commercial Mgr. Ralph Jackson Pub. & Adv. Mgr. Joe Cook Pub. Dir. & Adv. Mgr. Robert Elverman

Newark, N. J. Memphis, Tenn. WATV-Bremer Broadcasting Co. WMCT-Memphis Publishing Co. (On the air: May 15, 1948) (On the air: Dec. 11, 1948) Television Center, Newark 1, N. J. Memphis 1, Tenn. Pres. & Gen. Mgr. Irving R. Rosenhaus Season your TV sales message Program Mgr. Pres. Enoch Brown George Green by adding the spice of entertain- Station Mgr. H. W. Slavick V. P. Charge of Eng'r Frank V. Bremer Commercial Mgr. Edmond S. Lennon Program Mgr. Wilson Mount ment through animation, special Tech. Mgr. Pub. Dir. Roland Trenchard E. C. Frase, Jr. Adv. Mgr. James Sondheim and optical effects. We are con- J. C. Eggleston Pub. Di. Walter E. Frase

sidered experts in this field. New Haven, Conn. WNHC-TV-Elm City Broadcasting Co. Miami, Fla. (On the air: June, 1948) WTVJ-Southern Radio & Television Co. 1110 Chapel St., New Haven 10, Conn. * (On the air: March 21, 1949) President Patricke J. Goode 17N. W. 3rd St., Miami 32, Fla. Sec.-Treas. Aldo De Dominicus Corp. Pres. Mitchell Wolfson Station Mgr. James T. Milne Let us show you how these tech- Station Mgr. Robert G. Venn Film Program; Dir. Jean O'Brien Program Mgr. Clyde H. Lucas Studio Programs Dir. Lee Hall niques maybeexpertlyand Remotes Dir. John A. Shay Studio Super. Selig Tanner effectively used by you. Film Programs Dir. Labe Mell Commercial Mgr. Vincent J. Callahan Studio Programs Dir. Lyn Lucas Pub. Dir. Jack Quinn Commercial Mgr. M. J. Weisfeldt

Pub. Dir. Matty Matthews Adv. Mgr. Hal Kopplin , La. WDSU-TV-Stephens Broadcasting (On the air: Dec. 18, 1948) , Wis. Hotel Monteleone, New Orleans 12, La. Before planning your WTMJ-TV-The Journal Co. President Edgar B. Stern, Jr. next film spot- (On the air: Dec. 3, 1947) Exec. Vice-Pres. Robert D. Swezey Program Manager Stanley Holiday consult us. Radio City, Milwaukee 1, Wis. V. P. & Gen. Mgr. of Radio Field Program Director John Muller Walter J. Damm Film Program Director Rose Wetzel Ass't Gen. Mgr. L. W. Herzog Studio Program Production Ray Rich Station & Sales Mgr. R. G. Winnie TV Technical Supeviser Carlos Dodd Program Mgr. Jim Robertson Commercial Manager Louis Read Prod. Mgr. Charles Zoeckler Pub. & Ada g Mgr. Ray Liuzza Special Events Dir. George Marr Commercial Prod. Mgr. Frank Hart New York, N. Y. Local Sales Mgr. N. V. Bakke WABD-Allen B. DuMont Laboratories, FM & Tele. Super. Edwin L. Cordes Inc. Field Super. Henry Goeden (On the air: May 2, 1944) NEW YORK 17 NY 70 EAST 45th ST Studio Super. Nick Brauer 515 Madison Avenue, New York 22, N. Y. MURRA ILL 6 8933 Pub. Dir. Bruce Wallace Dir. of Network Mortimer W. Loewi

10 TELEVISER Operating Stations

Television: 1949-1950 Ass't Network Dir. Julian Armstrong ChiefEng'r Tom Howard Dir of Business Dev. Humboldt Greig Sales Mgr. B. 0. Sullivan Dir. of Eng'g Rodney D. Chipp Public Relations Mgr. Frank Young

Dir. of Operation Leonard Hole Dir. of Network Programming James L. CaddiganOklahoma City, Okla. Dir. of Sales Tom Gallery WKY-TV-WKY Radiophone Co. Dir. of Special Events & Sports (On the air: June 6, 1949) Leslie G. Arries Municapal Audit., City 2, Okla. Public Rel. & Publicity Gerald Lyons President E.K. Gaylord Sales Prom. & Adv. Arthur C. Schofield Station Mgr. P. A. Sugg Mgr. of Station Relations Joseph Merkle Prog Mgr. & Admin. As.r't Hoyt Andres Mgr. of Network Research (Sales Market) Film Programs Editor Kieth Mathers Alfred McQuillan Station Eng'r H. J. Lovell Mgr. of Teletranscription Dept. Commercial Mgr. Leo Howard Edward P. Carroll Pub. Dir. Gene Dodson

Mgr. of Network TrafficRobert Jamieson Facilities Eng'r Robert Bigwood Omaha, Nebr. Operations Eng'r Frank Lambert WOW-TV-Radio Station WOW, Inc. (On the air: August 1, 1949) WCBS-TV-Columbia Broadcasting System 3509 Farnam St., Omaha 2, Nebr. J. R. Poppele, President, Television (On the air: July 1, 1941) Pres. & Gen. Mgr. John J. Gillin, Jr. Station Mgr. Joseph Herold Broadcasters Association, Inc. 15 Vanderbilt Ave., New York N. Y. J. L. Van Volkenburg Program Mgr. Lyle DeMoss Vice Pres. Harold Storm Program Dir. Charles M. Underhill Film Programs & Pub. Dir. News Programs Dir. Edmund Chester Prod. Mgr. Russ Baker Film Program Dir Stanton Osgood Adv. Mgr. Fred Ebener "The televisionoutlook for1950is Studio Programs Dir. Jerry Danzig Stage Mgr. Eldin Anspach analogous to the images on the very Prod. Facilities Mgr. John DeMott Prom. Mgr. Bill Wiseman best television receivers now on the mar- Dir. of Plant & Construction ket-large, clear,bright and in sharp Henry Grosman , Pa. focus. Field SuePr. Orville Sather WCAU-TV-WCAU, Inc. Sales Mgr. Dave Sutton "When we speak of television today, (On the air: May 23, 1948) Pub. Dir. George Crandall 1622 Chestnut St., Philadelphia 3, Pa. we no longer think in terms of potential; Adv. Mgr. Vic Ratner Pres. & Gen. Mgr. we view it in terms of reality. Donald W. Thornburgh "Observers close to the mushrooming WJZ-TV-American Broadcasting Company V. P. & Ass't Gen. Mgt. industry look to 1950 as the year of the (On the air: August 10, 1948) Joseph L. Tinney, Sr. V. P. & Dir. of Tele. G. Bennett Larson thaw - theendoftheparalyzing ABC Television Center, 7 W. 66 St., New York 23, N. Y. V. P. Chg. of Sales Alex Rosenman 'freeze' onnewstationgrants.The Chief Exec. M. B. Grabhorn V. P. & Dir. of Eng'r John G. Leitch 'de-icing' process starts on September Program Mgr. Alexander Stronach Program Dir. John L. McClay 26 and there is every hope that before Field Programs Dir. Robert Doyle Prod. Super. David Kaigler another six months pass, machinery will Film Programs Dir. Nat Fowler Dir. of Film Helen Buck Prom. Dir. Robert N. Pryor be set into motion that will end the im- Studio Programs Dir. Burke Crotty Prod Facilities Mgr. Charles Holden Pub. Dir. John J. Kelly passe and bring about an orderly pro- Commercial Mgr. C. L. Doty cess of new station activity. Pub. Dir. Earl Mullin WFIL-TV-Triangle Publishers, Inc. "Before December 31st rolls around, Advertising Mgr. T. Oberfelder (On the air: Sept. 13, 1947) over 90 TV stations should be serving Station Eng'r George Milne 46th & Market Sts., Philadelphia 39, Pa.

Gen. Mgr. Roger W. Clipp thepublic. The comparatively narrow Ass't to Gen. Mgr. Donald S. Kellett confines of present network links will be WNBT-National Broadcasting Co. (On the air: July 1, 1941) Mgr. of Programs & Prod. Jack Steck broadly expanded during the coming 12 30 Rockefeller Plaza, New York N. Y. Mgr. of Operations Felix Meyer months,bringinginter -connectednet- Thomas B. McFadden Film Programs Dir. WalterTillman Station Mgr. Herb Horton work service tocitiesas far west as Ass't Mgr. Donald A. Norman Studio Programs Dir. Sales Mgr. John C. Warren Chief Eng'r Louis E. Littlejohn Omaha, Neb. and Des Moines, Ia. Coast Sales Dir. John E. Surrick to coast network facilities via Chicago Program Mgr. John A. Reber Adv. & Prom. Dir. Murry Harris Pub. Dir. Joseph E. Dooley to Omaha and Des Moines to San Fran- News & Special Events Fred S. Heywood Adv. Mgr. George A. Koehler cisco may be a part of the 1951 outlook, Publicity Schulyer Chapin WPTZ-Philco Television Broadcasting if present indications materialize. Corp. "Meanwhile, TV set ownership is soar- WPIX-WPIX, Inc. (On the air: Experimental -1932; ing into the multiple millions. No indus- (On the air: June 15, 1948) Commercial -1941) 1800 Architects Bldg., 17th & Sansom Sts.. tryservingthe nationhas grown so 220 E. 42nd St., New York 17, N. Y. President F. M. Flynn Philadelphia, Pa. rapidly during the past two years as Station Mgr. R. L. Coe V. Pres. & Gen'l Mgr. ...Ernest B. Loveman television. The pace may well be accel- Program Mgr. Warren Wade Ass't Gen. Mgr. Rolland V. Tooke erated in the coming year." Film Programs Dir. Ed Evans Film Programs Dir. Albert J. Mann

SEPTEMBER, 1949 11 Operating Stations

Chief Eng. Raymond J. Bowley Rochester, N. Y. KGO-TV-American Broadcasting Co. Commercial Mgr. WHAM-TV-Stromberg-Carlson Co. (On the air: May 5, 1949) Alexander W. Dannenbaum, Jr. (On the air: June 11, 1949) 155 Montgomery St., San Francisco 4. 201 Humboldt Street, Rochester, N. Y. Calif. Gen. Mgr. of Broadcasting Div. Station Manager Gayle V. Grubb Pittsburgh, Pa. Program Manager Bloyce "Blue" Wright WDTV-Allen B. DuMont Laboratories William Fay Program Mgr. Charles W. Siverson Field Programs Producer (On the air: Jan. 11, 1949) Field Programs Dir. John Crosby William Hollenbeck Clark Bldg., Pittsburgh 22, Penna. Film Programs Dir. Dave Manning Studio Programs ProducerDavid Crandall Gen'l Mgr. Donald A. Stewart Tech. Mgr. Kenneth Gardner Chief Engineer A. E. "Shorty" Evans Program Mgr. Leslie Arries, Jr. Master Control Super. Ray Lucia Program Coordinator Miss Jean LeFevre Film Programs Dir. Harry G. Munson Station Eng'r George Driscoll Commercial Manager Vincent Francis Master Control Super. Joseph Missick Commercial Mgr. John W. Kennedy Pub. & Adv'tg Mgr. Maury Baker Station Eng'''. Raymond Rodgers Pub. Dir. & Adv. Mgr. Armin Bender

Commercial Mgr. Donald A. Stewart Schenectady, N. Y. Pub. Dir. Larry Israel Salt Lake City, WRGB-General Electric Company . KDYL-TV-Intermountain Broadcasting (On the air: Nov. 6, 1939) Providence, R. I. Corp. 60 Washington Ave., Schenectady, N. Y. WJAR-TV-The Outlet Company (On the air: July 7, 1948) V. P. & Mgr. of Broadcasting 143 S. Main St., Salt Lake City 1, Utah R. S. Peare (On the air: July 10, 1949) Station Mgr. G. Emerson Markham 176 Waybosset St., Providence, R. I. Pres. & Gen. Mgr. S. S. Fox Program Mgr. Dan Rainger Programs Super Albert C. Zink Film Programs Dir. George A. Provo! Tech. Mgr. W. J. Purcell Richmond, Va. Studio Programs Dir. Dan Rainger Master Control Super. R. E. Putnam WTVR-Havens & Martin, Inc. Technical Mgr. John M. Baldwin Station & Field Eng'r B. W. Cruger (On the air: April 15, 1948) Master Control Super. . Wallace Lambourne Super. of Sales A. G. MacDonald Super. of Prom. R. W. O'Brian 3301 W. Broad St., Richmond, Va. Station Eng'r A. L. Gunderson

Commercial Mgr. George A. Provol Manager Wilbur M. Haven. Pub. Dir. Del Leeson Program Mgr. G. Conrad Rianhard Seattle, Wash. Studio Programs Dir. John V. Shand KING-TV-King Broadcasting Co. Station Eng'r Wilfred H. Wood KSL-TV-Radio Service Corp. of Utah (On the air: Nov. 25, 1948) Commercial Mgr. Walter A. Bowry (On the air: June 1, 1949) 4426 White -Henry -Stuart Bldg., Seattle, U. P. Building, Salt Lake City 1, Utah Wash. Exec. V. P. Ivor Sharp Station Manager Robert E. Priebe Station Mgr. C. Richard Evans Program Manager Lee Schulman Program Mgr. Lennox Murdoch Field Programs DirectorClare Hannawalt Recording Field & Studio Programs Dir. Film Programs Director Ben Swisher Complete Wayne Richards Master Control Supervision Paul Morris Facilities Film Programs Dir. Scott Clawson Station Engineer George Freeman Prod. Facilities Mgr. Alden Richards Commercial Manager Al Hunter 1,000 sq.ft. Tech. Mgr. Vincent Clayton Sound Stage, Master Control Super. Leslie Price Pub. Dir. & Adv. Mgr. Shirt Taylor St. Louis, Mo.

KSD-TV-Pulitzer Publishing Company Room Projection , Calif. (On the air: Feb. 8, 1947) K FM B-TV-Jack Gross Broadcasting Co. 1111 Olive St., St. Louis 1, Mo.

Gen. Mgr. George M. Burbach Spots (On the air: May 16, 1949)

Television 1375 Pacific Blvd., San Diego Calif. Owner -Mgr. Jack Gross Syracuse, N. Y. Program Mgr. Alvin Flanagan ArtDirection Field Programs Dir. John Bainbridge WHEN-Meredith Syracuse Publishing Co. Studio Programs Dir. Dick Darley (On the air: Dec. 1, 1948) 101 Court St., Syracuse 8, N. Y. Station Engin'r Thornton Chew Effects Pub. Dir. Neil Morgan President E. T. Meredith, Jr. Special General Mgr. Paul Adanti Program Dir. Edward P. Roden

Writing San Francisco, Calif. Field Programs Dir. Ned Ryan Script KPIX-Associated Broadcasters Film Programs Dir. Miss Judy Gregg (On the air: Dec. 24, 1948) Station Engin'r H. Eugene Crow Mark Hopkins Hotel, San Francisco 6, Commercial Mgr. W. H. Bell Calif. Advt'g & Pub. Dir. W. H. Bell

Reilly Exec. V. P. & Gen. Mgr.Philip G. Lasky -0' Program Mgr. Sanford Spillman ray NEWYORK AVE.. Film Programs Dir. Arlene HealyToledo, Ohio 450LEXINGTON Prod. Facilities Mgr. Forester Mashbir WSPD-TV-Fort Industry Co. 3-1531 (On the air: July 21, 1948) PLA7_A Tech. Mgr. A. E. Towne Master Control Super. Nat Faithorne Broadcast Bldg., Toledo, Ohio

Station Eng'r George Matheson V. P. & Mgr. E. Y. Flanigan Commercial Mgr. Lou Simon Program Mgr. Glenn Jackson Pub. Dir. Ellen Stern Film Programs Dir. Elaine Philips

12 TELEVISER No Snow Too Deep -No Road TooSteep Studio Programs Dir. Al Ruhfel Field Super. John Wylie Pub. Dir. & Adt. Algr. Richard H. Gourley

Washington, D. C. WMAL-TV-Evening Star Broadcasting Co., Inc. (On the air: Oct.3, 1947) 724 14th Street, N. W., Washington 5, D. C. V. P. & Gen. Mgr. K. H. Berkeley Program Mgr. Charles Kelly Station Eng'r Frank Harvey Commercial Mgr. Ben B. Baylor, Jr. Publicity Dir. Mary Pauline Perry

WOIC-Bamberger Broadcasting Service, Inc. (Onthe air:Jan. 16, 1949) 40th & Brandywine Sts., N. W., Washing- ton, D. C. Station Mgr. Eugene S. Thomas MODEL 423 and Trailer on Mt. Hood, Oregon Program Mgr. JamesS. McMurry Field & Studio Prog. Dir. James Blair Film Programs Dir. Montrey Ashburn Tucker SNO-CATS Tech. Mgr. Robin D. Compton Commercial Mgr. William D. Murdock Carry Men and Equipment to Isolated Pub. Dir. John F. Hardesty Places- Over Any Snow Condition! WTTG-Allen B. DuMont Laboratories (On the air:January, 1947) OVER DEEP COVERED ROADS 12th & "E" Sts., N.W., Washington, D.C. President Allen B. DuMont ON STEEP SIDE SLOPES Station Mgr. Walter Compton Program Mgr. Roger M. Coelos THROUGH WOODED AREAS Field Programs Dir. Don Roper THROUGH DEEP FRESH SNOW Film Programs Dir. Jules Huber Station Eng'r M. M. Burleson AND UP STEEP GRADES Commercial Mgr. Harold E. Sheffers Model 443 Utility Double Drive ft -passenger You can keep your transmitter operating through the worst 3 -door sedan. 95 H.P. Climbs grades to 65% snow storms with the amazing Tucker Sno-Cat. The Sno-Cat WNBW-National Broadcasting Co., Inc. will carry your crews through any kind of snow with the corn- fort and convenienceofan automobile. No other motor (On the air:June 27, 1947) drivenvehiclewillclimb sosuccessfullyover highdrifts, Studio:Wardman Park Hotel, Washington, steep grades and side slopes, on powder snow, heavy snow, D. C. drifted snow, crusted snow and ice. Office:Translux Bldg., 724 14th St., N. W., Wash. 5, D. C. HERE'S WHAT USERS SAY: to V. P., Ch, of Operations .we are convinced by actual experience that the Tuck- Asi't er Sno-Cat will carry men and materials to isolated places Wiliam R. McAndrew over snow covered terrain with steeper slopes than is prac- Programs Dir. tical or possible with any other type of mechanical equipment George Y. Wheeler with which we are familiar." Sales Dir. Mahlon Glascock Sno-Cat's exclusive sliding pontoon. From Salt Lake Pipe Line Co. Eng'r in Charge George Sandefer Sinks in less than a man on snowshoes. Letter of March 8, 1949 Program Mgr. Charles Kelly (Subsidiary of Standard Oil Company of California)

Prod. Facilities Mgr. Edward Camp " . . . of course there may be a few places that the Sno-Cat Station Eng'r John Stetson can't go, but we have yet to find them.Itwill travel over fresh new snow 30" deep and over hard crusted snow so hard Field Super. Charles Colledge that you cannot see the marks left by the tracks! The "Cat" Pub. Dir. Jay Royen acted very well,sinkinginto the snow less than a man on snowshoes would." Adr. & Prom. Mgr. By E.R. Barber Tom Dolan Geoghegan Southern California Edison Co. Big Creek, California

Wilmington, Dela. DEALERS WDEL-TV-WDEL, Inc. Model 524 commercial 7 -passenger 4 -door H. W. Moore Equipment Co Sno-Cat Corp. of New Hampshire (On the air:June 30, 1949) sedan, 115 H. P. Climbs grades to 35% . Plymouth. New Hampshire 10th & King Sts., Wilmington, Del. Station Exec. ClairR. McCullough TUCKER SNO-CAT CORPORATION Station Mgr. J.Gorman Walsh Sena for MedfordI, Oregon Program Mgr. James Adshead FREE e Pleasesend me your descriptivefolder onthefulllineof Technical Dir. J.E. Mathiot nescriptiv Tucker Sno-Cats. Nat'l Sales Mgr. J.Robert Gulick folder NAME ADDRESS SEPTEMBER, 1949 L/ ! CITY STATE Televiser's September, 1949, Studio AndProduction No. of Cameras Channel Statior, Studios Field

Albuquerque KOB-TV 4 2 20'x32' - 25'x35' 0 2 Atlanta WAGA-TV 5 2 20'x I8'x 12' - 25'xI5'xI2' 2 2 WSB-TV 8 I 30sx501 2 2 Baltimore WAAM 13 3 56'x65'x25' - 201x301x10' -I 4'x12'x I 0' 3 0 WBAL-TV II 2 30'x50' - auditorium 2 2 WMAR-TV 2 2 20'x60' - 20'x20' 2 5 Birmingham WBRC-TV 4 2 I 5'x20' (2) WAFM-TV 13 (under construction) Boston WBZ-TV 4 I 40'x45'x22' 2 2 WNAC-TV 4 I (facilities being expanded) 3 2 Buffalo WBEN-TV 4 I 20'x40' 2 2 Charlotte WBTV 3 (under construction) Chicago WBKB 4 2 24'x20' 60'x40' 4 8

WGN-TV 9 2 34'x47' - 38'x42' 3 7 WNBQ 5 4 70'x45' - 39'xI7' - 20'x20' - 12'x13' 7 3 WENR-TV 7 3 29'x53' - 25'x46' - Civic Theatre (321x711) 2 4 Cincinnati WLWT 4 2 50'x75'x30' - 30'3(60'3(15' 2 3 WKRC-TV II I 40'x22' 2 2 WCPO 7 I 50'x30' 2 2 Cleveland WEWS 5 2 55'x70'x23 - 10'x14' 3 3 WNBK 4 2 321x501x181- 91x91x1 1 ' 4 5 Columbus WLW-C 3 3 60'x40' - 33'x24' - 29'x18' 2 2 Dayton WHIO-TV 13 I 30'x50'x20' 2 2

WLW-D 5 I 60'x80' 2 2 Detroit WJBK-TV 2 2 35'x55' - 9'xI3' 2 2 WXYZ-TV 7 2 30'x36' - 48'x66' 3 5 WWJ-TV 4 3 44'x26' - 40'x25' - 40'x55' (auditorium) 5 3

Erie WICU 12 I 40'x30' I Fort Worth WBAP-TV 5 3 45'x82' - 20'x30' - 141)(14' 3 3 Grand Rapids WLAV-TV 7 Houston KLEE-TV 2 I 38'x40' I 3

Indianapolis WFBM-TV 6 I 22'x32' 4 2 Lancaster WGAL-TV 4 I (facilities being expanded) 2 - Los Angeles KTLA 5 2 22'x36' - 36'x46' 4 4

KNBH 4 2 45'xI20' - auditorium 6 3 KTSL 2 2 60'x 100' - 50'x70' 2 2 KLAC-TV 13 2 40'x50' - 40'x50' 3 3 KTTV II 3 40'x40' - 46'x63' - 46'x75' 10 4 KFI-TV 9 3 25'x35 - 35'x54' 2 2

Louisville WAVE -TV 5 I 36'x55' 2 2

COPYRIGHT NOTICE: The 1,,formation on these pages, as well as the entireeditorialcontents of TELEVISER,is copyrighted.Permission to reproduce any of this material must be secured in writing from the publisher of TELEVISER.

14 TELEVISER Facilities Chart of Operating Stations (Part I) Projector' Produce ForSponsors Station Representative 16mm 35mm SIICI, Film Commercials Slides (For addresses see list, page 36)

I 0 I Yes Yes

2 0 3 Yes Yes The Katz Agency, Inc.

2 0 I Yes Yes Edward Petry Co. 2 0 2 No Yes Free & Peters 2 0 4 No No Edward Petry Co. 2 0 4 Yes Yes The Katz Agency, Inc. 2 0 2 No Yes Paul H. Raymer Co.

2 0 I Yes Yes Radio Sales 2 2 3 No No NBC Spot Sales 2 2 3 No Yes Edward Petry Co. 2 0 2 Yes Yes Harrington, Righter & Parsons, Inc. 2 0 2 Yes Yes Radio Sales 2 2 2 Yes Yes Weed & Company Paramount Pictures, Inc. (New York)

2 I No No Keenan & Eickelberg 2 2 2 Yes Yes NBC Spot Sales 2 2 2 No No ABC Spot Sales 2 0 2 Yes Yes WLW Sales 2 0 2 Yes Yes The Katz Agency, Inc. 2 0 3 No Yes The Branham Company 2 0 3 Yes Yes The Branham Company 2 2 2 No Yes NBC Spot Sales

2 0 I No Yes WLW Sales 2 0 3 Yes Yes The Katz Agency, Inc.

I 0 I No No WLW Sales 2 0 3 Yes Yes The Katz Agency, Inc. 2 2 3 Yes Yes ABC Spot Sales 2 0 4 No Yes George P. Hollingbery Co. 0 2 No Yes Headley -Reed Co. 2 0 2 Yes Yes Free & Peters

I 0 2 Yes Yes John E. Pearson Co.

2 0 I No No Adam J. Young, Jr., Inc. 2 0 2 No Yes The Katz Agency, Inc. 2 0 3 No No Robt. Meeker Assoc., Inc.

3 I 4 Yes Yes Weed & Company Paramount Pictures, Inc. (New York) 2 2 2 No Yes NBC Spot Sales 2 0 I Yes Yes Blair TV, Inc. 2 0 2 Yes Yes The Katz Agency, Inc. 3 0 4 No Yes Radio Sales 2 0 3 No Yes Edward Petry Co.

2 0 I No No Free & Peters

SEPTEMBER,1949 15 Televiser's September, 1949, Studio And Production No. of Cameras City Channel Studio Size Studios Studio Field

Memphis WMCT 4 2 40'x40' 2 2

Miami WTVJ 4 I 20'x40' 3 3

Milwaukee WTMJ-TV 3 3 30'x54' - 20'x30' - 30'x60' 2 3 Minneapolis WTCN -TV 4 3 30'x60' - 30'x50' - 20'x30' (auditorium) 4 4 KSTP-TV 5 2 60'x32' - 25'x35' 3 3 Newark WATV 13 3 84'x82' - 65'x45' - 3 I 'xI3' 4 2 New Haven WNHC-TV 6 I 26'x35' 2 2

New Orleans WDSU-TV 6 2 21'x36'601)(100' (Dec.) I 2

New York WABD 5 3 50'x60' - 30'x40' 9 3 WCBS-TV 2 7 3713 sq. ft. - 4109 sq. ft. 9 22 756 sq. ft. - 1145 sq. ft 1325 sq. ft. (aud.) - 2090 sq ft. (aud.) - 2542 sq. ft. (aud.)

WJZ-TV 7 7 63'x32'x 18' - 90'x93'x59' - 26'x25'xl I 17 7 22'xI6'xIO -17'x1 6'x10'50'x30'x18' auditorium (Ritz Theatre)

WNBT 4 11 96'x96' - 174'x90' - 130'x50' 25 13 50'x60' - (3) 30'x60' (2) 50'x80' - 76'x130' International Theatre (41'x87')

WPIX II 3 46'x29' - 21'3(15' - theatre 3 7

Oklahoma City WKY-TV 4 I I 00'40' 3 2 Omaha WOW -TV 6 2 45'x75' - 28'x30' 2 2 Philadelphia WCAU-TV 10 2 34'x54'x22' - 34'x40'x22' 9 9 WFIL-TV 6 2 25'x55' - I4'x I 8' 2 3 WPTZ 3 3 (2) 27'x48' - 76'x47' (auditorium) 2 6 Pittsburgh WDTV 3 - - - Providence WJAR-TV

Richmond WTVR 6 I 29.x17'x 11' 2

Rochester WHAM -TV 6 3 42'x48' - (2) 30'x 18' 2 Salt Lake City KDYL-TV 4 2 464 sq. ft. - 990 sq. ft. 2 2 KSL-TV 5 I 30'x50' 2 - San Diego KFMB-TV 8 I 40'x40' 2 2

San Francisco KGO-TV 7 I 22'x36' 3 3 KPIX 5 2 42'x24' - 18'x26' 2 2

Schenectady WRGB 4 I 70'x40' 3 2 Seattle KING -TV 5 I 18'x20' - 2 St. Louis KSD-TV 5 I 24'x44' 2 2 Syracuse WHEN 8 I 35'x50' 2 2

Toledo WSPD-TV 13 I 1200 sq. ft. 2 2

Washington WMAL-TV 7 I 30'x50' 2 2

WOIC 9 2 24'x24' - 26'x32' 3 3

WTTG 5 I 20'x40' 2 3

WNBW 4 I 52'x76' 3 2

Wilmington WDEL-TV 7 I (facilities being expanded) 2 16 TELEVISER Facilities Chart of Operating Stations (Part II) Projectors Produce ForSponsors Station Representatives 16mm 35mm Slide Film Commercials Slides (For addresses see list, page 36)

2 0 2 Yes Yes The Branham Company 2 0 2 No Yes Forjoe & Co., Inc. 0 3 Yes No Harrington -Parsons -Righter, Inc.

I 0 I Yes Yes Free & Peters 2 2 3 Yes Yes Edward Petry Co. 2 0 2 No Yes Weed & Company I 0 I No No The Katz Agency, Inc. 2 0 3 No No Blair TV, Inc. 2 2 6 Yes No DuMont TV Spot Sales 3 3 2 No Yes J. L Van Volkenberg, V.P., TV

4 2 5 No Yes ABC Spot Sales

3 4 6 No Yes NBC Spot Sales

2 2 2 No Yes Free & Peters

2 0 2 Yes Yes The Katz Agency, Inc.

2 0 2 Yes Yes Blair TV, Inc.

2 0 3 Yes Yes Radio Sales

2 0 3 Yes Yes The Katz Agency, Inc.

2 2 I Yes Yes NBC Spot Sales

2 0 I Yes Yes DuMont TV Spot Sales

2 0 I No Yes Blair TV, Inc. NBC Spot Sales

2 0 I No Yes Geo. P. Hollingbery Co.

2 0 I No Yes Blair TV, Inc. 2 0 2 No Yes Radio Sales 2 0 2 Yes The Branham Company 2 2 No No ABC Spot Sales 2 0 2 No No The Bolling Co.

I 2 4 Yes Yes NBC Spot Sales

2 0 No Yes Adam J. Young, Jr., Inc.

0 I Yes Yes Free & Peters 2 0 2 Yes Yes The Katz Agency, Inc. 2 0 2 Yes Yes The Katz Agency, Inc. 2 0 2 No Yes ABC Spot Sales

2 0 4 No Yes WOR Sales Dept. 2 0 2 No No DuMont TV Spot Sales 2 2 - - NBC Spot Sales 2 0 3 No No Robert Meeker Associates

SEPTEMBER, 1949 17 THE TELEVISION WORKSHOP giwifrA ?foil toDiilgtA New Fall Term Sept. 27-Dec. 16

America's oldest and most widely known tele- Course, a candidate must have a minimum of vision training school, The Television Workshop two years of high school. For the Production of N. Y. is devoted exclusively to the training of Training Course, a candidate must have com- television personnel in the fields of program pro- pleted four years of high school and should have duction and studio operations. For this purpose, had some previous training or experience in The Workshop maintains on its premises RCA - radio, stage, motion pictures or alliedfields. equipped,air conditioned studios and class- Lacking same, a candidate may apply for admis- rooms. sion, with acceptance depending upon his dem- Students are from all parts of the country; onstrated aptitude for the training. All students also from Canada, Mexico and South America. are accepted on a two-week trial basis. Instructors are the cream of New York's pioneer Requirements for Completion ... television stations and networks, each carefully selected for his television experience and teach- To win a "Certificate of Training," a student ing ability. Training standards are among the must have completed 300 hours of instruction highestinthecountry.Classesaresmall; and lab work; must have been present in all instruction combines classwork with intensive classes a minimum of 95% of total class -time; practical studio and production training. must have a good scholastic and studio record; must have complied with all Workshop rules Requirements for Admission .. . and regulations. Admission requirements vary with the type of Job Placement Assistance ... trainingdesired.FortheStudioTraining The Television Workshop's "Job Placement Service" is available to all graduates. The Place- ment Service does not guarantee jobs; it assists graduates by furnishing job leads, job procure- ment orientation, assistance with resumes, etc. The Placement Supervisor conducts quarterly job surveys, by mail, of all operating stations, stations under construction, advertising agencies, and film companies periodically. She contacts network personnel directors, and other likely prospects, and arranges interviews between visit -

THE TELEVISION WORKSHOP SERVING TV SINCE '43 MEMBER, TBA

ing out-of-town station executives and job can- didates.Noticesaremailedperiodicallyto alumni regarding specific job openings; also posted periodically on the Job Placement Bul- tin Board. This service is free to students and stations. Training Equipment.. . Latest -type RCA Image -Stand-by Amplifiers Orthicon Cameras Master Monitors RCA Video and Power Bell & Howell Camera Units Bolex 16mm Camera RCA Broadcast -type Sound projector Turntables Bessler Balopticon ENROLLMENT Western Electric Audio Carrier Air -Conditioning APPLICATION Kliegl Lights Film Storage Cabinet in Century Lights Director's Desk TELEVISION WORKSHOP Title Drums, Easels, etc.Work Bench 1780 Broadway (at 57th) Slide Title Devices Tool Chests New York 19, N. Y. Scenery (fiats, windows, Paint Cabinet doors, etc.) Prop Cabinet Iherrb)applyfor em ollmentinthe Boom Microphone Make-up Cabinet course checked ( )below. If accepted in Floor Microphones Costume Storage writing by THE TELEVISION WORK- Hanging Microphones Lumber, Canvas, Plywood SHOP of N. Y., this application, together Headphones Storage with the terms and conditions printed in Studio Talk -Back SystemRecord Storage this catalogue (No. TW-NY 1), shall con- stitute an agreement between the undersigned STUDIO Training ... and THE TELEVISION WORKSHOP of N. Y. If not accepted, the $25 Matriculation Enrollees receive a thorough working knowl- Fee I enclose herewith will be returned. If I edge of all types of studio and control -room do not complete my course I will be charged equipmentincluding:TelevisionCameras; on a pro -rata basis. Video Control Units; Audio Control Units; TERM: Please Check V Studio Lights; Scenery; Film Equipment; Boom Fall; Winter; H Spring; fl Summer Mike; Turntables. Also a knowledge of remote Day Classes: operations, studio practices, FCC rules and reg- PRODUCTION TRAINING $350 ulations, and special effects. From this group ri STUDIO TRAINING $450 have come Camermen for WJZ-TV, WABD Evening Classes: (New York), WPTZ (Philadelphia), WHAM - Full Production Training TV (Rochester), etc.; Video Recording Techni- (15 Weeks, 300 Hours) $350 cians, WJZ-TV (New York) ; Remotes Director, Split -Time Production Training WOAI-TV () ; Operations Chief, (30 Weeks, 300 Hours) WNBQ-NBC (Chicago) ;TimeSalesman, First15 Weeks (180 Hrs.) $225 WFIL-TV (Philadelphia), etc. Second 15 Weeks (120 Hrs.) $150 Full Studio Training (15 Wks., 300 Hrs.) $450

PRODUCTION Training ... Split -Time Studio Training(30 Weeks, 300 Hrs.) Trainees receive 100 hours of supervised stu- First 15 Weeks (180 Hrs.) $250 dio practice in addition to 200 hours of class- Second 15 Weeks (120 Hrs.) $225 room instruction. Students have opportunity to ADVERTISING COURSE (120 Hrs.) $225

write and produce their own programs, direct * * shows, make-up actors, prepare floor plans, and (Please Print Legibly) gain experience under standard studio condi- tions. Name From this group have come many of the Address Phone country's top production personnel: a Senior City State

Producer at WNBW (NBC, Washington, D. Firm(If employed) ..Title C.) ;Program Directors at WTMJ-TV (Mil- Education (Please state fully) waukee), WLWT (Cincinnati), etc.; Program Check Manager at WICU (Erie, Pa.) ;Producers at ifApplying under the G.I.Bill WBEN-TV (Buffalo) ; Production Assistant at Referred by: WGN-TV (Chicago) ;Remotes Directorat Signed: KGO-TV (San Francisco) ; Writer at WABD, etc. REGISTER NOW FOR FALL! of N. Y. 1780 BROADWAY NEW YORK 19, N. Y. telev TELEVISION A (Sfat receiver distribution (AS OF AUGUST 1,1949)

- DISTRIBUTION OF TELE RECEIVERS - Families AREA Installed Homes Public Pls. In 40 -Mile Service Areal

Albuquerque 1,000 750 250 22,000 Atlanta 14,500 14,300 200 233,000 Baltimore 69,628 67,128 2,500 732,000 Birmingham 3,500 3,200 300 196,000 Boston 112,473 107,782 4,691 1,175,000 Buffalo 26,300 24,300 2,000 323,000 Charlotte 3,000 2,750 250 171,000 Chicago 171,800 164,150 7,650 1,438,000 Cincinnati 30,000 28,200 1,800 384,000 Cleveland -Akron 67,481 62,991 4,490 695,000 Columbus 7,700 7,275 425 225,000 Dayton 11,400 10,630 770 291,000 Detroit 78,000 76,000 2,000 839,000 Erie 6,200 5,675 525 112,000 Fort Worth - 12,300 11,550 750 269,000 Grand Rapids 2,000 1,800 200 182,000 Houston 7,000 6,750 250 217,000 Indianapolis 7,000 6,650 350 281,000 Lancaster 9,921 9,496 425 85,000 Los Angeles 166,800 159,500 7,300 1,372,000 Louisville 8,700 7,950 750 188,000 Memphis 6,300 6,150 150 177,000 Miami 8,100 4,915 3,185 117,000 Milwaukee 30,043 28,231 1,812 327,000 Minneapolis -St. Paul 23,650 23,175 475 333,000 New Haven -Bridgeport 37,400 34,970 2,430 557,000 New Orleans 5,278 4,878 400 225,000 New York 720,000 704,500 15,500 3,597,000 5,000 4,625 375 138,000 Omaha 2,500 2,250 250 132,000 Philadelphia 200,000 196,500 3,500 1,184,000 Pittsburgh 23,500 21,000 2,500 742,000 Providence* 13,500 11,000 2,500 1,011,000 Richmond 13,681 13,256 425 130,000 Rochester 4,300 3,880 420 208,000 Salt Lake City 5,900 5,550 350 93,000 San Diego 6,300 5,900 400 113,000 San Francisco 9,000 8,575 425 825,000 Schenectady -Albany -Troy 29,000 28,540 460 258,000 Seattle 7,800 7,050 750 307,000 St. Louis 36,800 33,100 3,700 474,000 Syracuse 7,238 6,808 430 199,000 Toledo 18,000 15,000 3,000 241,000 Washington 55,700 54,400 1,300 691,000 Wilmington 8,900 8,550 350 183,000 Total Installed 2,094,263 2,011,630 82,963 Partially included in coverage are of Boston stations.f NBC estimate of families. COPYRIGHT NOTICE: The information on these pages, as wellas the entireeditorialcontentsof TELEVISER,iscopyrighted. Permissionto reproduce any of this material must be secured in writing from the publisher of TELEVISER.

20 TELEVISER i s e r's T A GLANCE istics) advertising report (JULYI,1949 TO AUGUST I,1949)

Summary figures of last month's TV advertising, supplied by stations and station representatives. Station No. of Advertisers Times Sales in Hrs.-Min. National - National - Local Regional Net Total Local Regional Net Total

WAGA-TV, Atlanta 15 3 4 22 1:13 :41 9:00 10:54 WMAR-TV, Baltimore 87:38 28:19 115:57

WNAC-TV, Boston 27 17 23 67 48:34 4:25 38:15 91:14

WBEN-TV, Buffalo 57 11 25 93 48:30 1:56 74:45 125:11

WENR-TV, Chicago 13 25 10 48 14:58 51:46 16:30 83:14

WBKB, Chicago 35 13 48 233:37 1:21 234:58

WLW-T, Cincinnati 39 22 8 69 71:37 6:35 24:35 102:47 WEWS, Cleveland 26 28 20 74 94:00 10:01 31:30 135:31 WLW-D, Dayton 22 15 4 41 19:01

WJBK-TV, Detroit 30 7 13 50 7:14 1:00 33:15 41:29

WXYZ-TV, Detroit 28 16 10 54 41:45 6:30 21:30 69:45

WWJ-TV, Detroit 28 19 19 66 82:40 11:15 20:95 114:50

WBAP-TV, Fort Worth 25 15 9 49 38:00 17:15 23:00 78:15

KTSL, Hollywood 26 17 4 47 5:30 11:40 8:30 25:40

KNBH, Hollywood 5 20 9 34 :10 8:10 21:15 29:35

WFBM-TV, Indianapolis 18 12 3 33 16:35 5:03 9:00 30:38 KFI-TV, Los Angeles 32 32 23:30 23:30 KTLA, Los Angeles 56 26 82 33:00 17:30 50:30

WTVJ, Miami 47 4 5 56 9:48 :42 12:50 23:20

WABD, New York 14 31 5 50 3:48 47:49 28:00 79:37

WNBT, New York I 26 19 46 :01 11:57 62:15 74:13

WJZ-TV, New York 6 42 12 60 :42 13:38 22:00 36:20

WCBS-TV, New York 4 31 16 51 15:30 4:35 28:15 48:20

WFIL-TV, Philadelphia 25 23 11 59 4:55 30:50 26:30 62:15 WTVR, Richmond 10 4 23 37 1:30 :10 13:15 14:55

KSL-TV, Salt Lake City 16 3 3 22 1:15 1:10 5:00 7:25

KDYL-TV, Salt Lake City 42 8 6 56 10:38 1:05 11:20 23:03

KGO-TV, San Francisco 13 10 I 24 27:30 3:00 1:40 32:10

WHEN, Syracuse 9 5 6 20 :43 40:46 10:00 51:29

WOIC-TV, Washington 23 10 13 46 7:59 :62 24:35 33:36

SEPTEMBER, 1949 21 Timetable of Station Construction Baltimore Location Chan. Date Call -Letters Licensee Television Ames, Iowa 4 Indef. WOI-TVIowa State Coll. of Agr. Atlanta, Ga. 2Fall, 1949 WCON-TVConstitution Publ. Co.

Binghmen, N.Y. 12Late Fall, 1949 WNBF-TVClark Assoc., Inc. means BI'mngton, Ind.10Indef. WTTVSarkes Tarizan Cleveland, Ohio9 Sept., 1949 WTVNPicture Waves, Inc. Columbus, Ohio 10 Dec., 1949 WMAR -TV WBNS-TVDispatch Printing Co. Columbus, Ohio 6 Summer, 1949 WXELEmpire Coil Co. Dallas, Texas 8 Sept.1, 1949 KBTVLacy -Potter Tele. Co. Dallas, Texas 4 Oct. 1, 1949 KRLD-TVKRLD Radio Corp. ASMARYLAND'S Davenport, Iowa 5 Fall, 1949 WOC-TVCentral B'casting Co. Greensboro, N. C. 2Sept., 1950 WFMY-TVGreensboro News Co. pioneer , Hunt'gton, W. Va. 5Sept., 1949 WSAZ-TVWSAZ, Inc. WMAR-TV consistently cov- Jacksonville,Fla.2Indef. WJAX-TVCity of Jacksonville ers an area from Washington Jacksonville,Fla. 4 Oct., 1949 WMBR-TVFlorida B'casting Co.

toWilmington, (Del.),and Johnstown, Pa. 13Sept. 15, 1940 W JAC-TVW JAC, Inc. fromPennsylvaniatothe Kalamazoo, Mich. 3 Early 1950 WKZO-TVFetzer B'casting Co. Potomac. City, Mo. 4 Nov. 1, 1949 WDAF-TVKansas City Star Co. The peerless propagation of Lansing Mich. 6 Oct., 1949 W JIM -TVW JIM, Inc. Channel Two carries programs Los Angeles Calif. 7 Sept., 1949 KECA-TVAmerican B'casting Co. from TWO major networks, Louisville, Ky. 9 Fall,1949 WHAS-TVWHAS, Inc. via the television station of the Minn'polis, Minn. 6 Indef. KTRVNorthwest B'casting Co. Sun papersofBaltimoreto Nashville, Tenn.4 Fall, 1949 WSM-TVWSM, Inc. televiewers in the Chesapeake New Orleans, La. 4 Indef. WRTVMaison Blanche Co. basin area. WMAR-TV's own New York, N.Y.9 Fall, 1949 WOR-TVBamberger B'casting Co. Norfolk, Va. 4 Early, 1950 WTAR-TVWTAR Radio Corp. coverageofpoliticalcam- Omaha, Nebr. 3Sept., 1949 KMTVMay B'casting Co. paigns,sportsandspecial Peoria,III. 6Fall, 1949 WMBTPeoria B'casting Co. events-civic,patriotic, and Phoenix, Ariz. 5Fall, 1949 KTLXPhoenix Tele. Co.

cultural-is unequaled in this Portland, Ore. 3Indef. KTVUVideo B'casting Co.

rich,productive area. Rock Island, Ill. 4Indef. WHBF-TVRock Island B'cast. Co. St. Petersburg, Fla. 7 Fall,1949 WSEESunshine Tele. Corp. Represented by San Antonio, Tex. 4Fall, 1949 WOAI-TVSouthland Industries, Inc. THE KATZ AGENCY San Antonio, Tex. 5Indef. KEYLSan Antonio Tele. Co. INCORPORATED San Francisco, Cal. 4 Oct. 1, 1949 KRON-TVChronical Pub. Co. Syracuse, N.Y. 5Oct.,1949 WSYR-TVRadio Projects. Inc. ATLANTA CHICAGO DALLAS DETROIT KANSAS CITY LOS ANGELES Tulsa, Okla. 6Fall, 1949 KDTVGeorge Cameron, Jr. NEW YORK SAN FRANCISCO Utica, N.Y. 13 Sept., 1949 WKTVCopper City Beast. Corp.

Waltham, Mass. 2Indef. WRTBRaytheon Mfg. Co.

22 TELEVISER Partner Austin Peterson Leo Burnett Company, Inc. a Producer Jay Clark 360 North Ave., Chicago 1,Ill. Advertising, Incorporated Producer Frank O'Connor (CEntral 6-5959) Producer Harry Saz 1523-31 Central National Bank Bldg., Rich- Vice Pres. in charge of Radio & Tele. Producer William Harding mond 19), Va. (3-2809 and 3-2800) William L. Weddell Producer Allan Dingwall Dept. Head J.Lynn Miller Manager of Tele. Production A. F. Watson TELE ACCOUNTS: Kools; Colgate Dental Claire C. Callihan Film Cream; Viceroy; Wonder Bread. Writer A. G. Timewell TELE ACCOUNTS: Brown Shoe Co.; Pills- Art Harry Cornet bury Mills, Inc.; Minnesota Valley Can- TELE ACCOUNT:Inactive:Meyer Green - Batten, Barton, Durstine, & Osborn, ningCo.; Brewing Corp.ofAmerica; tree. Inc. Horlick's Corporation; Santa Fe RR. 383 Madison Avenue, New York 17, N.Y. Byer & Bowman The Aitken-Kynett Co. (ELdorado 5-5800) 1400 S. Penn Square, Philadelphia 2, Penna. Herbert H. West 203 East Broad Street, Columbus 15, Ohio Tele. Dir. (MAin 3276) (Rittenhouse 6-7810) Account Service Sect. Head...John Thomas Manager Herbert A. Brooks Film Prod. Head Thomas Wright Radio & TV Dir. Bill Copeland Writer John Wooster Live Prod. Head Chester Kulesza Acct.Exec. Sandy Hallock TELE ACCOUNTS: G. H. P.Cigar Co.; TELE ACCOUNTS: Buckeye Potato Chips; TELE ACCOUNTS: Roosevelt Raceway; PhillipsPacking Co.;Felton,Sibley & Inactive:ACE FirstNat'lBank;Wildroot;Emerson Finance Dir. Committee; Co.; Mrs. Paul's Kitchen.Inactive:Ester - Drug; FortPitt;Fedders-Quigan;Peter Radio; Franklin Brewery. brook Pen Cu. Hand; B.F.Goodrich; Minn. Mining; Allen & Reynolds Advertising General Time; M. J. B. Co.; Minn. Brew- ing; United Fruit; Gamble-Skogmo; Gen- C 1300 W. 0. W. Building, Omaha 2, Nehr. eral Baking. (ATlantic 4445) Campbell-Mithun, Incorporated Dir. Radio & Tele. Milt Stephan 1370 Northwest Bank Building, Minneapolis Acct Exec. Jack Anderson Benton & Bowles, Inc. 2, Minn. (Lincoln 8824)-1024 Palmolive Writer Donald Amsden, Jr. 444 Madison Avenue, New York 22, N. Y. Building, Chicago 11, III. ( Writer Harriett Koch (MUrray Hill 8-1100) 7-7553) Proof Reader-Typiit Donna Rech Director of TV & Films Dept. Head Arthur H. Lund TELE ACCOUNTS: Banis, Electric Utility. Herbert J. Leder Ass't Head Donald Grawert Tech. Dir. of TV & TV Dir. TELE ACCOUNTS: Theo. Hamm Brewing Allied Advertising Agencies, Inc. William R. Val lee 167 South Vermont, Los Angeles 4, Calif. Company; Zinsmaster Baking Company; TV Writer Thomas Dunphy Inactive:Miracloth Corporation. (DUnkirk 7-7331) TV & Film Writer Gordon Webber Gen.Mgr. Bill Welsh TV & Film Writer William ChristieSolis S. Cantor Advertising Agency Stuart Heinemann Prod. Dir. TV & Film Artist Raymond Lind 1711 Walnut Street, Philadelphia 3, Penna. Writer-Dir. Hal Knutson Douglas K. Burch Ass't Tech. Dir. (LOcust 7-8141) TELE ACCOUNTS: Arden Farms,Pacific TELE ACCOUNTS: BestFoods; Crosley; Tele. Dir. Robert A. Weiner Finance; Camp Steaks; R. and H. Prod- General Foods; Procter&Gamble. ucts; Clawson Co.; Starr Piano; Harold TELE ACCOUNTS: Jackie Gordon Men's Rhodes. Store;Thrifty LiquidStarch; Tee Vee Ted Bernstein Associates Lens;Lou BlockStudebaker.Inactive: Anderson Davis & Platte, Inc. 51 Madison Avenue, New York 10, N. Y. Wilf Brothers; Jacques Ferber Furs; C. H. 50 Rockefeller Plaza, New York, N. Y. (MUrray Hill 5-3730) Davis Co.; David T. Robinson (Dodge - (PLaza 7-2300) Tele. Dir. Sylvester J. Bernstein Plymouth); Superfine Fuels: Esther Pom- Jr.;Frank Dir. of Radio & Tele. Victor Seydel erantz;FredDannenhauer, Time Buyer Vera Muenzer Rydall; Snellenberg's Dept. Store. Ass't Chg. of Research Donald Foote Arthur Braitsch Advertising TELE ACCOUNTS: Alexander Smith; C. H. 510 Hospital Trust Building, Providence 3, Carter Advertising Agency Masland & Sons. R. I. (DExter 1-5313) 912 Baltimore, Kansas City 6, Mo. Dept. Head Arthur Braitsch (HArrison 1356) Atherton & Currier, Inc. Ass't Head John Lorimer Tele. Director Herb True, Fred Klemp 420 Lexington Avenue, New York 17, N. Account Exec. Bill Rowe (LExington 2-8795) Brooke,Smith, French & Dorrance, 11.-riter Anna Mang Radio & Tele. Dir. John P. Atherton Inc. TELE ACCOUNT: Potter Drug & Chem. Cayton, Inc. 8469 E. Jefferson Ave., Detroit, Mich. 350 Fifth Avenue, New York 1, N. Y. (VA 2-9700) (BRyant 9-0390) b Dir, of Radio & Tele. Hugh Hole Dir. of Tele. Allan Black Ted Bates & Company Ass'i to Director Fred Malsom Ass'tto Dir. of Tele. Margaret Eaton 630 Fifth Avenue, New York 20, N. Y. TELE ACCOUNTS: Mullins Mfg. Corp.; TELE ACCOUNTS: Pioneer Scientific Corp.; (Circle 6-9700) Ironrite; Hudson Motor; Goebel Brewing. Chesebrough Mfg. Co.; Re -Clean Corp.

SEPTEMBER, 1949 23 Advertising Agencies

The Clements Company e TELE ACCOUNT: Twin CityTelevision 1601 Chestnut Street,Philadelphia3,Pa. Lab. (RI 6-0236) Ellington & Co., Inc. Vice President Alice V. Clements 535 Fifth Avenue, New York, N. Y. M. M. Fisher Associates Tele. Producer Robert H. Smith (MUrray Hill 7-4300) 134 No. La Salle Street, Chicago 2,Ill. Tele. Producer Marylin Gustin Director Hal James (CEntral 6-1610) Writer Elizabeth Masterman Films George Cadenas Space & Time Buyer Helene Heinz TELEACCOUNTS:Horn & Hardart Co.; Media & Research Daniel Kane TELEACCOUNTS: S. & S.Theatres (Chi- Thrivo Dog Food; J. Hornung Brewing Assistant Kay Wcelfle cago); Tam O'Shanter C.C.;Selznick Co.; Mrs. Morrison's Puddings.Inactive: TELE ACCOUNTS: Inactive: Celanese; Releasing Org.; United Artists Corp. P. J. Ritter Co.; Seiler Meats. Cities Service; McKesson & Robbins. Albert Frank -Guenther Law, Inc. Compton Advertising, Inc. Ellis Advertising Company 131 Cedar St., New York 6, N. Y. 630 Fifth Avenue, New York 20, N. Y. Rand Building, Buffalo 3, N. Y. (CLeveland (COrtlandt 7-5060) (Circle 6-2800) 0422) Tele. Dir. John V. McAdams V. P. Chg. of Tele. Lewis H. Titterton Dir. of Tele. Toby Treger Media Director Robert M. Jenove Mgr., Tele Dept. Brewster Morgan TELEACCOUNTS:Western Savings Bank TELEACCOUNT:Camden Trust Co. Ass't Program Dir. Frederick A. Bell of Buffalo; Italian & French Wine Co.; 'Jai New Programs Elizabeth Snyder Miller'sPickles;AtchesonGlassCo.; The Frederick -Clinton Co., Inc. V. P., TV Copy Dept. Muriel Haynes Swan Marine Sales; Germain Cleaners; 545 Fifth Avenue, New York 17, N. Y. Dir., Art Dept. Loren Stone Fleet Cleaner; Buffalo Optical Company; (MUrray Hill2-7433) TELE ACCOUNTS: Procter & Gamble. Romeo's Restaurant; William C. Maunz Radio & TV Dir. Sydney Rubin Inactive:Allis-Chalmers Mfg. Co.; Good- Company; Dowd Chair Rental; City Ser- year Shoe Products; Kelly -Springfield Tire viceTaxi;Velvage;MountainValley Oakleigh R. French & Associates Co.; New York LifeIns.Co.; Socony- MineralWater;Rabel's; L.B.Smith 4235 Lindell Blvd., St. Louis 8, Mo. Vacuum Oil Co.; Standard Brands, Inc. Motors;Reliable Table Pad Company; (NEwstead 0037) Rosinski FurnitureCompany; Lincoln Dept. Head A. Mrscher, Jr. d Storage; John Henrich Company; David's; TELEACCOUNTS:General Electric Appli- Aluminum Construction Company. ance, Inc.; 7 -Up Bottling Co. of St. Louis; Henry L. Davis Co. Whistle & Vess Beverages, Inc.; Golden Robert J. Enders Advertising Dipt Div.; Meletio Seafood Co. 12 East 41st Street, New York 17, N. Y. 1415 K St., N. W., Washington, D. C. (MUrray Hill 3-1657) (STerling 2222) Ad Fried Advertising Agency Dept. Head H. L. Davis President 318 15th Street, Oakland 12, Calif. (Hlgate Ass': Head Robert J. Enders William Mogle Ast't Head (Wash.) Margot Phillips 4-6580) Tele. Dir. & Owner Ad Fried Donahue & Coe, Inc. Ass't Head (Phila.) Howard Enders Copy Chief Raine Bennett Radio Dir. Don Santo 1270 Ave. of Americas, New York 20, N.Y. Producer Donald Blass TV Time Buyer & Writer (COlumbus 5-4252) TELE ACCOUNTS: George's Radio & Tele- Shirley Curtain Dir. Radio-Tele-Motion Pictures Division vision Co.; Kool Vent Awnings; Occi- TV Art Dir. Gerhart Jacobi A. Carl Rigrod dental Restaurant; Gimbel Bros.; Pierce- Camerman & Writer Robert Scott Writer Latham Ovens Phelps; Inky Dog Food. TELEACCOUNTS:G & W Refrigeration Time Buyer & Traffic Dir. Evelyn Jones Co.; Powow; Lo -Fare Cab Co.; Quality Writer & Prod. Ass't Marjorie Shields Albert Evans Advertising Laundries; White Navy Soap.Inactive: TELEACCOUNTS: Gold MedalCandy 909 Dan Waggoner Bldg., Fort Worth 2, (Politicals). Corp.;SunsetApplianceStores, Inc.; Texas (3-9521) Republic Pictures, Inc. Radio & "I ! I),, Dorothy Cantrell g Air't Rachel Barber Dorland, Inc. Gardner Advertising Company f 915 Olive St.,St. Louis 1, Mo. (GArfield 247 Park Avenue, New York 17, N. Y. 2915) (ELdorado 5-2680) Federal Advertising Agency, Inc. Radio-Tele. Dir. Arthur J. Casey Dir. Radio & Tele. Division 385 Madison Avenue, New York 17, N. Y. Ass't Radio Tele. Dir. May Kohler Howard G. Barnes (MUrray Hill 8-4200) Free Lance Dir. Alfred A. Chance Ass't to Dir. Katherine Kirkbride Vice-Pres.-Dir. Radio & Tele. Free Lance Dir. Ted Westcott Dir. TV Merchandising Paul Hammond Francis C. Barton, Jr. TELE ACCOUNTS:IndependentPacking TELEACCOUNTS:A. S. Beck; Paramount Assistant George Burbach, Jr. Co.; David P. Evans Coffee; Pet Milk Macaroni. Time Buyer Penelope A. Simmons Company.Inactive: U.S. Army; Monsanto John C. Dowd, Inc. Copywriter Miss Pat Bartels Chemical Co. TELEACCOUNTS:Doeskin Products, Inc.; Garfield & Guild Advertising Agency 212 Park Square Building, Boston, Mass. Inactive:American SafetyRazor Corp.; (HUbbard 2-8050) John F. Trommer, Inc. 45 Second Street, San Francisco 5,Calif. Radio & Tele. Dir. (EXbrook 2.3420) Theodore B. Pitman, Jr. Firestone -Goodman Advertising Director William A. Morrison Assistant Helen Garabedian Agency, Inc. TELE ACCOUNTS: Chemicals,Inc.; Kay Time Buyer Lois H. Scott 445 Loeb Arcade, Minneapolis 2, Minn. Jewelers. TELEACCOUNTS:Albany Carpet Clean- (MAin 4393) J. J. Gibbons Limited ing; Carmote Paints; Ring Clear Hosiery; Pres. A. L. Firestone 200 Bay Street, Toronto, Ontario (EL 2111) Clinton Clothes; National Company; Exec. Vice Pres. A. L. Goodman TV Director Douglas Marshall Rothmund's Sausages.Inactive:Admiral Production Mrs. Koehler Time Buyer Walter Reeves Corp. (N. E.) lrriter Richard Firestone Script James Scroggie, Jr.

24 TELEVISER Advertising Agencies The Joseph Katz Company Company The Giezendanner William F. Holland Agency 444 Madison Avenue, New York 22, N. Y. Box 62-8, 3003 LouisianaSt., Houston 6, SintonHotel,Cincinnati2, Ohio (MAin (PLaza 2-2740)-8 South Street, Baltimore, Tex. (KE 7383) 3450) Md. (LExington 1500) Dept. Head Maudeen Marks Tele. Staff R. Bader Dir. Radio & Tele Robert G. Swan TELE ACCOUNT: Sun -Up IceCream. Tele. Staff E. Haverfield Writer Graydon Walker Inactive: PollyannaShop; Fogle-West. Tele. Staff Earl L. Howard Writer Phil Thompson Tele. Staff Frank Hilgemeyer Writer Roland Brave Gillham Advertising Agency Writer Louise Moyer 200 Continental Bank Building, Salt Lake Art Director George C. Adams City 1, Utah (4-5516) TELE ACCOUNTS:American Oil Co.; Ex - Jackson & Company Lax, Inc.; S & N Katz, Inc.; Dir. of Radio & Tele. Victor V. Bell 49 Worth Street, New York 13, N. Y. Film Technician Richard V. Thiriot Pharmaceutical Co.; Globe Brewing Co. (WOrth 4-7005) TELE ACCOUNTS:Utah Power & Light Co.; General Electric Supply Corporation; Tele. Dir. Wallace H. Lancton Petty Motor (Ford). Inactive: Utah Oil Ass't Tele. Dir. Alice Frey Television: 1949-1950 Refining Co.; Royal Baking Co.; Sweet Script John Yeargain CandyCo.;Sego MilkProductsCo.; Prod. Ass't Don Doremus Cloverleaf Dairy; Union Pacific. TELE ACCOUNTS:Pequot Mills; Flo -bar, Ltd.; Richard E. Thibaut, Inc.; Berkshire Goodkind, Joice & Morgan, Inc. Fine Curtains; Warner Wallpaper Co. 919 North Michigan Avenue, Chicago 11,The Ralph H. Jones Company Ill. (SUperior 7-6746) 3100 Carew Tower, Cincinnati 2, Ohio TELEACCOUNT: Goldenrod Ice Cream (GArfield 2300) Co. Producer Kathryn M. Hardig o? Gotham Advertising Co., Inc. Writer John Saunders TELEACCOUNTS: Bavarian Brewing Co.; 2 West 46th Street, New York 19, N. Y. The Kroger Co.; Crosley Motors, Inc. (LUxemburg 2-2880) Exec. Vice Pres. Arthur A. Kron k Grey Advertising Agency, Inc. Kal, Ehrlich & Merrick, Advertising, 166 West 32nd Street, New York 1, N. Y. Inc. (CHickering 4-3900) 314 Star Building, Washington, D. C. TV Dir. Joseph Bailey (REpublic 3700) Dr. Allen B. DuMont, president, All'i TV Dir. Barbara Jones Vice Pres. Alvin Q. Ehrlich Allen B. DuMont Laboratories, Inc. Time Buyer Philip Leshem Radio & TV Prod. Dir. Sol Paniti W'riter Dusty Miller Time Buyer Marjorie Donnally Traffic Gerry Ford Copywriter David Thomas "The industryis expanding rapidly. TELE ACCOUNTS: RonsonArtMetal Copywriter Caroline PhillipsNew stations are springing up and are Works,Inc.;B.V.D.,Inc.Inactive: Copywriter Larry Dobrow linked to older, more establishedsta- Disney Hats; Van Heusen Shirts; Gruen Copywriter Howard Rapport Watches. Copywriter Fred Harristions by lines of co -axial cables or micro- TELE ACCOUNTS:Cherner MotorCo. wave relay stations. Those stations, not h (Ford); The Sport Center; Burka's; Can- yet connected to the cable are able to non'sSteak House; HotelHarrington'sreceive the top programs through the Hanly, Hicks & Montgomery, Inc. Kitcheteria; Marvin's Department Store; medium of tele-transcriptions. In two or 500 Fitth Avenue, Nev, York 18, N. Y. Rock Creek Beverage Co.; Safford -Chand- (LOngacre 5-5000) lerMotorCo. (Nash);EveningStar threeyears from now,coast -to -coast Newspaper Co.; Miles Glass Co.; Vice President Wells W. Spence transmission of programs will be a regu- Mitchell's Motors(Kaiser -Frazer);Call lar procedure. George H. Hartman Company Carl,Inc.; Raw Bar and 307 N. Michigan Ave., Chicago I, Restaurant; L. P. Steuart, Inc. (De Soto - "Technically itispossible to project (STate 2-0055) Plymouth);CapitolFurshop;Phillip television into Central and South Ameri- Director Thomas Kivlan Radio & Appliances; Jos. M. Zamoiskica and ultimately across the Atlantic. Ass't Charles Golling Company (Philco Distr.). Present costs are the only bar to such Copy Chief C. D. MacMillan IKnac.stor, Farrell, Chesley & Clifford,developments but theywillcomein TELEACCOUNTS:HinesLumberCo.; Nelson Bros.; Uhlemann Optical Co. time. 274 Madison Avenue, New York 16, N. Y. "No other meduim willbe able to (ORegon 9-4440) Henri, Hurst & McDonald, Inc. match itin conveying pleasure to the 520 N. Michigan Avenue, Chicago 11,Ill. Tele. Dir. Theodore Palmer (SUperior 7-3000) Media Dir. Jack Peters public. Advertisers have been quick to Dir. of Radio & Tele. W. E. Jones Art Director George C. Cummings learn of the astonishing power of TV to Assistant Charles Pumpian TELE ACCOUNT:Blatz Brewing Company move goods and its acceptance as an Writer -Director Dana Campbell H. W. Kastor & Sons Adv. Co. important medium is now complete. We Time Buyer Dorothy Ayres look forward to even greater TV expan- TELE ACCOUNTS:International Shoe Co.; 75 E. Wacker Dr., Chicago 1, III. (CEntral Kroehler Mfg. Co.; Ballard & Ballard Co., 6-5331) sion in1949-1950 of this exciting new Inc. Radio & TV Dir. James H. West medium of television." SEPTEMBER, 1949 25 Advertising Agencies

Raymond Keane Advertising Emil Mogul Co., Inc. Agency, Inc. 250 West 57th Street, New York 19, N. Y. Lennen & Mitchell, Inc. (COlumbus 5.2482) 624 South La Brea, Los Angeles 36. Calif. 17 East 45th Street, New York 17, N. Y.1 Dept. Head (WEbster 1-1489) H. Munroe (MU 2-9170) Director Myron A. Mahler Writer -Producer E.N. Keane V. P. Chg. Radio Tele. Dept. TELEACCOUNTS:Barney's Clothes, Inc.; Writer H. E. Smith N. E. Keesell National Shoes, Inc. TELE ACCOUNTS: American Floor Cover- Ass't L. Holcoml ing Company; Walflor Corporation. V. P. Chg. Radio & TV Copy Morey, Humm & Johnstone, Inc. P. Keveson 350Fifth Avenue, New York 1,N. Y. Kenyon & Eckhardt, Inc. TELEACCOUNTS: P.Lorillard Co. (Old (BRyant 9-5950) Gold); Lehn & Fink(Lepal);Lustre Exec. Vice Pres. L. B. Van Doren 247 Park Avenue, New York 17, N. Y. Creme Shampoo (Colgate). Time Buyer Kathryn Shanahan (PLaza 3-0700) Tr LE AccotNr: Sinclair Refining Co. A. W. Lewin Dir. Tele. Dept. Garth Montgomery Moselle & Eisen Chief Producer Ellis Sard 40 East 49th Street, New York N. Y. Senior Director Marc Daniels (ELdorado 5-3545) 522 Fifth Avenue, New York 18, N. Y. Script Director Eugene Burr Tele. & Radio Dir. Robert Brenner (MUrray Hill 2-4939) TELE ACCOUNT: Ford Motor Company. TELE ACCOUNT: Forstner Jewelry Producer Frederick H. Cassens Inactive:Borden Company Media Director Alice Ross Writer Rose Moselle Writer .Mildred May Barsky Kircher, Helton & Collett, Inc. Malcolm -Howard Advertising Hulman Building, Dayton 2, Ohio (FUltonAgency Moss Associates 5161) 203 North Wabash Avenue, Chicago I,Ill. 415 Lexington Avenue, New York 17, N.Y. (Murray Hill 7-7377) Director Chuck Gray (RAndolph 6-7942) Ass't Director James B. Noyes Dir. of Tele. Norman C. Lindquist Dept. Head Ely A. Landau Art Dir. Bill Kinzer Staff Ass't Alan R. Sweetow Ass't Head ...Hal Goldin Writer Sherman Hayes Writer WilliamBent TELEACCOUNTS:Nat Paterson Motors; TELE ACCOUNTS: August Wagner Brew- Writer Dorothea Winters Purofied Down Products; Ziploc Watch eries,Inc.; Gem City Building & Loan. TELEACCOUNTS:Dad's Root Beer Com- Strap; Semca Clock Co. Inactive:Jaxon Food Products;Hobart pany;Rubin's Women's Apparel;Hol- Mfg.; Dayton Pump Mfg. land'sJewlery & Appliances;Courtesy n MotorSales;Walker Motors,Detroit; Fohrman Motors; Ambrosia Brewing Co.; Needham, Louis & Brorby, Inc. Hudson Dealers of Chicago; Tower Opti- 135 South La Salle Street, Chicago3,Ill. cal Company. (STate 2-5151) TELEVISION COMMERCIALS V. P. Chg. of Tele. Alan Wallace Marschalk & Pratt Co. Producer Chris Ford 535 Fifth Avenue, New York 17, N. Y. Writer Charles E. Andrews Cartoon - Technical (VAnderbilt 6-2022) Dir. of Media Otto R. Stadelman Animation Tele. Dir. Edward J. Whitehead Facilities Floyd Van Etten TELEACCOUNT:Esso Standard Oil Com- TELE ACCOUNTS: Derby Foods, Inc.;S.

pany. C. Johnson & Sons. Newell -Emmet Company LIVE PHOTOGRAPHY J. M. Mathes, Inc. 122 East 42nd Street, New York 17, N. Y 40 East 34thStreet, New York 16, N. Y. Optical Effects (LExington 2-7450) (MUrray Hill 3-4900) Manager Read H. Wigh Tele. Dir. George F. Foley, Jr.

Time Buyer Edna S. Cathcart Producer James N. Manilla Gene Goldsmith Art Director Joseph Lamneck Everything done in our Copywriter Research PatriciaHartnett Tele. Ass't Patricia A. Will own studios-prompt TELEACCOUNTS:Canada Dry Gingerale. TELE ACCOUNTS: Liggett & Meyers; Elec- Inactive:Luden's Bakelite; American Vis- tric Auto-Lite.Inactive:Sunshine Biscuits; service-fair prices! cose; Imperial Wallpaper. Holmes & Edwards; E. H. Squibb & Co.; Soilax. McCann-Erickson, Inc. 50 Rockefeller Plaza, New York 20, N. Y. 0 LOUCKS & NORLING (Circle 5-7000) Owen & Chappell, Inc. STUDIOS Prod. Mgr. William Vance Dir. of Comm. Films Frank Bihas 595 Madison Avenue, New York 22, N. Y. 245 WEST 55th STREET Prod. Coordinator John Franck (PLaza 8-2400) NEW YORK 19, N. Y. TV Art Dir. William Duffy Vice Pres. David Hale Halpern TELEACCOUNTS:Cheeseborough Mfg.; TELE ACCOUNTS: NationalBohemian CO. 5-6974-5-6 Standard Oil of ; Richman Bros., Beer; National Premium Beer. Clothing; Beverwyck Brewery; Altes W. Wallace Orr, Inc. Brewing; Leisy Brewing Co.;S.0.S. "In business since 1923" Company; Broadway Dept.Stores;So. 1518 Walnut St., Philadelphia 2, Pa. Counties Gas Company.Inactive: Swift & (KIngsley 5-8540) Company; National Biscuit Company. Dir. of Tele. George J. Kerrigan, Jr.

26 TELEVISER Advertising Agencies

Time Buyer Flora S. Jack Mishawaka (Ball Band Shoes); Rockwood Scheck Advertising Agency, Inc. Copy Chief T. Bircharde Kenvin Chocolate; Maxson Frozen Food; Souther 9 Clinton Street, Newark 2, N.J. TELE ACCOUNTS: PhilcoCorporation; Star Bonito. (MArket 2-0480) Federal Savings & Loan Association. Roche, Williams & Cleary, Inc. Dept. Head E. Grant Scheck 1351..1 Salle St., Chicago 3,III. (RAndolph Staff Carl Smith 6-9760) TELEACCOUNT:Fischer Baking Co. Peck Advertising Agency Vice Pres. M. F. Williamson Inactive:Shrimp Ahoy. 400 Madison Avenue, New York, N. Y. Program Dir. Phil R. Stewart Time Buyer N. J. Cavanagh Gordon Schonfarber & Associates, (PLaza 3-0900) TELE ACCOUNTS:StudebakerCorp.; Inc. Director Arthur J. Daly Stewarts Coffee. 58 Weybosset Street, Providence 3, R. I. Au': Dir. Audrey Peck Harris (GAspee 1-4813) TELE ACCOUNTS: Inactive: Howard Roizen Advertising Agency, Inc. Director Claire R. Grenier Clothes; Old Dutch Coffee. 291 Delaware Avenue, Buffalo 2, N. Y. TELE ACCOUNT:Kestenman Bros. Mfg. Co. Philbin, Brandon & Sargent, Inc. (CLeveland 5975) 277 Park Ave., New York 17, N. Y Dept. Head David I. Levy Russel M. Seeds Company (PLaza 3-8111) AJJ'i Head Arthur H. Rich 919 N. Michigan Avenue, Chicago 11, Ill. President Ewing R. Philbin, Jr. TELEACCOUNT: Rich Ice Cream Co. (DElaware 7-1045) Vice Pres. Peter J. Brandon Inactive:Cook-Unterecker, Inc.; Sattler's Radio & Tele Dir Jack Simpson Vice Pres C. Denny Sargent Irving Rosen Advertising TELEACCOUNTS: W. A. Sheaffer Pen Co. Sec.-Treas. Alexander D. Coan 101 West 30th Street, New York 1, N. Y. Account Rep. Arthur Poppenberg Sewell, Thompson & Caire (LOngacre 3-0471) Advertising Dept. Head Irving Rosen 852 Carondelet St., New Orleans 12, La. r Ac't Head E. Wayne (TU 2251-2) Radio AdvertisingCorporation of Arthur Rosenberg Co., Inc. Dept. Head Mrs. Francesca Fry America 570 Seventh Avenue, New York 18, N. Y TELE ACCOUNT:Dixie Brewing Co. 47 Audubon Avenue,Jersey City 5, N. J. (CHickering 4-4420) (BErgen 4-2332) Radio & Tele. Dir Ben Rosenberg John W. Shaw Advertising, Inc. Dir. of Radio -TV Michael A. Fiore Ass't Dir. Sam Haven 221 N. La Salle Street, Chicago 1, III. John McGowan (DEcatur 2-5082) Film Dir. TF 1.EAccouNT :Monarch Saphin. Writer Michael A. Fiore, Jr. Tele Dir. Bob Zelens TELE ACCOUNT:Watchung Lake, Inc. Lowe Runkle Co. Simons -Michelson Company The Randall Company 1365 First National Bldg., Oklahoma City 2, Oklahoma (3-5439) Lafayette Bldg., Detroit 26, Mich. 75 Pearl Street, Hartford 3, Conn. (7-1179) Dir. of Radio & Tele Howard Neumann (WOodward 3-3000) Radio & Tele. Dir. Florence F. Grady TELE ACCOUNTS:Dulaney's Appliance Radio 6 Tele Dir. .Marian Sanders TELE ACCOUNT:Crown -Richfield Distributors; Oklahoma Operating Co. Asst. Dir. Rudy Simons Knox Reeves Advertising, Inc. Ruthrauff & Ryan, Inc. TELE ACCOUNTS:Cunningham's Drug Stores; Velvet Peanut Products; The 600 First National -Soo Line Building, Min- 405 Lexington Aven, New York 17, N. Y. neapolis 2, Minn. (BRidgeport 7701) Schmidt Brewing Co.; Benj. Rich Real (MUrray Hill 6-6400) Estate. Radio & TV Dir. Russell E. Neff V.P. in Chg. of Radio and TV Vice Pres. Radio&TV Script Editor Willson M. TuttleSmith, Taylor & Jenkins, Inc. Elizabeth B. Reeves Mgr. Tele Dept. Grant Y. Flynn 223 Fourth Avenue, Pittsburgh 22, Penna. TELE. ACCOUNT:General Mills, Inc. Head of Commercial Dept Frank Dennis (AT 1-9312) Reincke, Meyer & Finn $ Radio & Tele Dir.Thomas J. MacWilliams 520 N. Michigan Avenue, Chicago 11,Ill. Pres. 6 Producer Ron P. Taylor (WHitehall 4-7440) Richard Salinger Writer & Production Les Sterne Radio -TV Dir. Frank M. Baker 99 Chauncy Street, Boston 11, Mass. Films L. Cook Thompson (LI 2-5332) TELE ACCOUNTS:Dad's Root Beer.Inac- Emil Reinhardt Advertising Agency Director IrvingI.Sacks tive:Spear & Co. 1736 FranklinStreet, Oakland12,Calif. (TEmplebar 2-2408) Director Joseph A. Connor .c. Fletcher D. Richards, Inc. official television Subsidiary of OHicial Films, Inc. 10RockefellerPlaza, New York, N. Y. (CIrcle 7-6383) V. P.Chg. of Radio & TV A COMPLETE VIDEO PROGRAMMING SERVICE J. S. Davidson Radio & TV Program Dir. Tom Hicks Writer Seymour J.Frolick ... Writer Ken DerbyFilms for Television Ass't to Program Dir. Elaine Mendes PROFESSIONALLY PRODUCED CARTOON SERIES TELE ACCOUNTS:U. S. Rubber; Enders SPORTS SERIES Razor; Eastern Air Lines; Berghoff Beer: Write for Complete List and Service Details CONCERT SERIES Formost Dairy; Keds Shoes.Inactive: S. RubberCo.;TiconderogaPencils; OFFICIAL TELEVISION, INC.,25 W. 45th Street. New York 19, N. Y.

SEPTEMBER, 1949 27 Advertising Agencies

Howard D. Steere Advertising Dir. of Tele. John G. Maupin Dept. Head Luther Weaver 2812 Book Tower, Detroit 26, Michigan Ass't Dir. of Tele. Charles T. Diebel Ass't Head Don Gardner Technical Dir. John P. Storck (CHerry 5688) Weiss & Geller, New York, Inc. TELE ACCOUNT: Hotel Sheraton. Inactive:Kilgore and Hurd. 400 Madison Ave., New York 17, N. Y. (PLaza 3-4070) Sterling Advertising Agency, Inc. Radio & Tele Dir. Lester J. Mallets Television Ideas and Films Media Director 70 West 40th Street, New York 18, N. Y. 152 West 42nd Street, New York 18, N. Y. Max Tendrich (LOngacre 5-4610) (CHickering 4-3254) TELE ACCOUNTS:NcdRk's; Ehler's Cof- fee; Flagstaff Foods. Dir. of Tele.. , Myron L. Broun Prom. & Production Jay Lewis Films & Script Ann Viola William H. Weintraub & Co., Inc. St. Georges & Keyes, Inc. Writer Rigo Predonzan 250 Park Avenue, New York 17, N. Y. Production Mgr. Gene Scognamiglio 30 Rockefeller Plaza, New York 20, N. Y. (PLaza 5-1180) (CIrcle 7-4282) Head James FreemanTracy, Kent & Co. Vice Pres. in Chg. of Radio & Tele TELEACCOUNTS:Cloverland Dairies; Tay- 515 Madison Ave., New York 22, N. Y. Noran E. Kersta lor -Reed; Revere Copper and Brass, Inc. (ELdorado 5-4404) Dir. of Radio, Tele & Tele Prod. Dept. Head Alfred S. Moss Theo Gannon Business Mgr. Radio & TV Dept. Stockton, West, Burkhart, Inc. TELEACCOUNT:Celomat Corp. First National Bank Bldg., Cincinnati 2, Ohio Gladys York (DUnbar 5600) The Tullis Company TELEACCOUNTS:Kaiser -Frazer Corp.; Vice Pres. & Creative Dir 6000 Sunset Blvd., Hollywood 28, Calif. Revlon Products Corp. (HEmpstead 6831) Ranald S. West Westheimer & Company TELEACCOUNTS:The Ohio Oil Company; Tele Dir. Ben Lang Cincinnati Gas & Elec. Co. V. P. & Prod Earl Willhite 315 N. 7th Street, St. Louis 1, Mo. Editor Lucille West (GArfield 4080) Strauchen & McKim Advertising Film Dir. Allan Chechik Dept. Head Barbara Block 6 East 4th Street, Cincinnati 2, Ohio TELE ACCOUNTS: Franilla Ice Cream -Los TELEACCOUNTS:Sears Roebuck & Co.; (MAin 1618) Angeles; Vacuum Cleaner Co. of America; Disco Distributing Co.; E. B. Jones Motor Kelley Kar Company; Tailo'the Cock Co.; Tucker Motor Co.; Eckrich Packing Restaurant; Rogers Upholstering. Co.; Centlivre Brewing Corp.; Staten Isl- COMMONWEALTH and Cleaners. Currently Servingthe Nation's Leading TVStations V Winius-Drescher-Brandon, Inc. 1706 Olive Street, St. Louis 3, Mo. OFFERS 13 Van Sant, Dugdale & Co., Inc. (CH 6380) Court Square Building, Baltimore 2, Md. SOUND Vice Pres. V. L. Morelock (LExington 5400) Ass't Radio -TV Dir. S. M. Crespi 200 CARTOONS Director Dan Loden TELEACCOUNTS:American Packing Co.; SILENT Ass't Director Bob Walsh Inactive: M -K -T Railroad; Deep Rock Oil TELE ACCOUNTS: Weaver Brothers; Equi- Corp. AESOP table Trust;Interstate.Inactive:Fram; FABLE Crosse & Blackwell; EssKay;Black &Wolfe-Jickling-Conkley, Inc. Decker; Glenn L. Martin; Monteo. 76 West Adams, Detroit 26, Mich. CARTOONS (WOodward 1-1865) Radio-TV-Dir. J. A. Christenson Ass't Radio -TV Dir. Cyrilla Anderson AglIONNIIICITIIINS Hugo Wagenseil & Associates Prod. Ass't J. Sherman Talbott Bldg., Dayton 2, Ohio. TELE ACCOUNT:J.L. Hudson Co. (HEmlock 5542) Lester "L" Wolff Advertising Corp. /2 I Director J. Bridges CHARLIE CHAPLIN Ass't Director Bob Harwood 14 East 39th Street, Nccc York 16, N. Y. 24 (MUrray Hill 9-1440) COMEDIES "TOMS William Warren Agency President Lester "L" Wolff 2REELS tj244T- 45 West 45th Street, New York 19, N. Y. Ass't to Pres Charlotte Conkle EACH ( JUdson 6-0350) Dir. of Tele Stevens P. JacksonWoodard & Fris, Inc. Ass': Dir. of Tele W. W. Solow 24 James Street, Albany, N. Y. Script W'riter J. C. Silverman (3-1248) Art Director George Deller President Tedford L. Woodward For (wit., inform Ass't Radio & Tele Dir. Barbara H. Lewis anon and complete TELE ACCOUN1s:Strauss Auto Supply lid, write to Stores; Alexander's Dept. Store. Inactive: TELEACCOUNTS:McManus & Riley; Spear & Co.; Ivel Fifth Avenue; Lord & Mayfair, Inc. Taylor; Sachs Stores. LOMMORERLTH World Wide Advertising Corp. Luther Weaver and Associates 11 West 42nd Street, New York 18, N. Y. ((111/ .1f, 200 Globe Bldg., St. Paul 1, Minn. (LOngacre 5-4500) 723 Seventh Avenue., New York 19, N Y. (CEdar 3777) Dept. Head Frederick Faviano

28 TELEVISER Television Film Producers:Companies having production facilities China Film Enterprises of America, Inc. and film services for television purposes. 132 W. 43rd Street, New York 18, N. Y. 7-6872. Hsing-Ching Weng, pres.-Documentary and educa- a V. S. Becker Productions tional films. 562Fifth Avenue, New York19, Advance Television Picture Service, Inc. N. Y. LUxemburg 2-1040. Viola Beck- Cinecraft Productions,Inc. 729 Seventh Avenue, New York 19, er, owner-All types, casting talent & 2515 Franklin Avenue, Cleveland 13, N. Y. Circle 5-6873. William E. Wild, musicians. Ohio. SUperior 2300. Ray Culley, pres. gen. mgr. - Features,shorts,stock -All types (16 mm), animation, live, shots. Bell International Pictures, Inc. round. 633 N. LaCienaga Blvd., Hollywood AdventureFilms, Inc. 46, Calif. BRadshaw 2-2022. Jack Gil-Cinemart, Inc. 165 W. 46th Street, New York 18, son, pres.-Entertainment, commercial 101ParkAvenue, New York17, N. Y. PLaza 7-2320. William Alexan- films, & studio rental. N. Y. MUrray Hill 4-1562. Varian der, pres.--Documentary in color (16 Fry, exec. prod.-TV film shows, com- mm). Bray Studios, Inc. mercials. 729 Seventh Avenue, New York 19, CinemaService Corp. Allen & Allen Productions N. Y. Circle 5-4582. J. R. Bray, pres. 3947 W. 59th Place, Los Angeles 43, - Animation, titles, maps, cartoons, 106 West End Avenue, New York 23, Calif. AX 3-3314. George S.Allen, spots, announcements, stop motion. N. Y. TRafalgar 3-1411. Joseph Sei- dir. mgr. - Documentary, adventure, den, pres.-Complete studio facilitier entertainment educational. Al Buffington Productions (35 mm & 16 mm). 6711SunsetBlvd.,Hollywood28, Geo. W. Colburn Laboratory, Inc. American Film Producers Calif. GLadstone 0876. Al Buffington, 1600 Broadway, New York 19, N. Y. 164 N. Wacker Drive, Chicago 6, Ill. pres.-Film commercials (1 min, & 20 STate 2-7316. John E. Colburn, sec.- PLaza 7-5915-6-7. Lawrence A. Glesnes seconds), animation. -Television spots, commercial, indus- treas.-Recording and laboratory serv- ices (16 mm). trial, mill'ary, others. Byron, Inc. Colonial Films AnimatedVideo Films, Inc. 1226 Wisconsin Avenue, Washington 7, D. C. DuPont 1800. G. L. Smith, Rear2118Mass.Avenue,N.W., 1001 N. Vermont Avenue, Los An- ass't sec.-TV commercials, training, geles 27,Calif. NO 3-3884. A. C. Washington 8, D. C. ADams 8101. Gamer, pres.-Animated and live ac- sales films. Harold L. Lassiter, dir.-Facilities for all type films, animation. tion television commercials. Courneya Productions Atlas Film Corp. C- 1566 North Gordon, Hollywood 28, 1111 South Boulevard, Oak Park, Ill.C and G Film Effects Calif. GR 5920. Jerry Courneya, pres. AU 7-8620. K. W. Lineberry, pres.- 723 Seventh Avenue, New York 19, -Stock shots for TV. Motion picture, movie shorts, TV com- N. Y. PLaza 7-4558. Hugo A. Casolan mercials (35 mm & 16 mm). -TV commercials, optical effects, trick Shamus Culhane Productions, Inc. photography, animation. 4333 Rhodes Avenue, No. Hollywood, Attwood Productions, Inc. Calif. Hillside 8321. Maxine Marx, v. 5746 SunsetBlvd.,Hollywood28, CascadePictures of California, Inc. pres.-Animagon of entertainment or Calif. B. Glasser, v. pres.-35 mm the- 8822 Washington Blvd., Culver City, commercial films. atrical. Calif. TExas 0-2761. Bernard J. Carr, pres.-Industrial, institution, training, b TV shorts. d- BaschRadio & Television Productions Chicago Film Lab., Inc. GordonM. Day Productions 17 East 45th Street, New York 17, 18 W. Walton Place, Chicago 10, III. 108 E.30th Street, New York 16, N. Y. MUrray Hill 2-8877. Charles J. WH 4-6971. R. D. Casterline, dir. of N. Y. ORegon 9-3595. Gordon M. Basch, Jr.-TV commercials & film sales-Complete production & labora- Day, pres.-Commercials, jingles coor- programs. tory processing. dinated with visual action.

SEPTEMBER, 1949 29 Film Producers

Jos. Dephoure Studio N. Y. MOnument 2-5111. Edmund F. h- 1018 Commonwealth Avenue, Boston Lindner, dir.-TV commercials, script Paul Hance Productions,Inc. 15, Mass. LOngwood 6-1499. J. De- adaptations for TV. phoure, owner - Film commercials, 1776 Broadway, New York 19, N. Y. Films For Industry, Inc. Circle 5-9140. Dermaid MacLean, sales spot commercials, animation. 135 W. 52nd Street, New York 19, mgr.-Chemical fades, editing, A & B Louis De Rochemont Associates N. Y. PLaza 3-2800. Joseph M. Mc- roll make-up with fades, dissolves, etc. 35 W. 45th Street, New York, N. Y. Caffery, prod. super. - Commercials, Hartley Productions LUxemburg 2-1440. MartinJ.Ma- TV shows, industrial films. 20 W. 47th Street, New York, N. Y. loney, gen. mgr. - Educational, com- Film Makers, Inc. JUdson 2-3960. Ed Lewis, TV dept.- mercial and feature films. 1600 Broadway, New York 19, N. Y. TV training, sales, travel. Cal Dunn Studios CIrcle 7-2850. J. H. Lenauer, pres.- 104 S. Michigan Avenue, Chicago 3, Documentary, commercial, theatricalHarvard Film Service, Inc. III. STate 2-0247. Cal Dunn, pres.- films. 421 Washington Street, Somerville 43, Mass. ELiot 4-3057. James F. Barclay, All art TV commercials, cartoon treat- Film Studios of Chicago ments, etc. pres.-Educational, medical, industrial, 135 So. LaSalle Street, Chicago 3, Ill. spot commercials, packages. Dunn -Williams Productions CE 6-8147. H. A. Spanuth, gen. mgr. 1153 N. Highland Avenue, Hollywood -Shorts, stage sets, films for TV. Hathen Productions 264 S. Van Pelt Street, Philadelphia 3, 38, Calif. Hollywood 5808. Linwood Five Star Productions G. Dunn-Film production, spot com- Pa. LO 7-4575. Stanley P. Nathan- 6526 SunsetBlvd.,Hollywood28, Industrial, commercial. mercials, shorts. Calif. HO 5280. Harry Wayne McMa- han, exec. prod.-Shorts, animation, Hawley -Lord, Inc. f cartoon ads, 8 TV entertainment series. 61 W. 56th Street, New York 19, Jerry Fairbanks, Inc. N. Y. Circle 7-2444. Mr. Lord, pres.- Flory Films, Inc. Films for television. 6052SunsetBlvd.,Hollywood28, 303 E. 71st Street, New ork 21, N. Y. Calif.HUdson 2-1101.JerryFair- REgent 4-0862. John Flory, pres. - Hayes -Parnell Productions, Inc. banks,exec. 6000 SunsetBlvd.,Hollywood 28, prod.-All types,also Documentary, commercials, spots, slide duoplane procerr for talking animals. Calif. HO 9-4584. Sam Hayes, gen. films, film strips. Filmeffects ofHollywood mgr. & pres.-TV films, local 1153 N. Highland Avenue, Hollywood reels. 38, Calif. H011ywood 9-5808. Gilbert Leslie Helhenna R. Scott-Special effects, optical print- Gamble Productions, Inc. 932 No. Labrea Avenue, Hollywood ing, process, etc. 341 W. 47th Street, New York, N. Y. 38, Calif. GR 3174. Leslie Helhena, Filmfax Productions ELdorado 5-9135. Bud Gamble, pres. owner-Open ends,spots,spot an- 995A First Avenue, New York 22, -TV film series, film commercials (16 nouncements. N. Y. PLaza 3-2364. Henry Clay Gip- mm). son, pres.-Live action films, limitedHarry S. Goodman Productions animation, puppet & model commer- 19 E. 53rd Street, New York 22, N. Y.Impro, Inc. cials. PLaza 5-6131. Daniel R. Goodman, Hal Roach Studios, Culver City, Calif. Film Features Associates TV dir.-Syndicated spots, animation, TE 0-2761. Kenneth Herts, v. pres.- 330 W. 95th Street, New York 25, stop motion, puppet work. Animation, stopmotion, commercial films. InternationalMovie Producers' Service 515Madison Avenue, New York 22, N. Y. ELdorado 5-6620. Ben Gradus, pres. - Documentary, commercial, in- Anricon-Pro dustrial, song films, etc. 16'111111"1101161P-SJNIP111faifiera International Tele-Film Prod., Inc. at $644.50 (Silent Model CM -71-S) provides a 331 Madison Avenue, New York 17, professional camera for producing 16mm N. Y. MUrray Hill 7-7306. Paul F. Television Films, with ease and economy. Moss, pres.-Shorts, commercials. Write today for Free Auricon Catalog International Film Foundation 1600 Broadway, New York 19, N. Y., BERNDT-BACH, Inc CIrcle 6-9438, R. E. Blackwell, asso- 7371 Beverly Blvd., Los Angeles 36, Calif. ciatedir. - Public relationsfilms, MANUFACTURERS OFOF SOUND ON FILM RECORDING EQUIPMENT SINCE 1931 largely for non-profit organizations.

30 TELEVISER Film Producers k Calif. York 8058. Perry King, v.p. of Television: 1949-1950 TV-TVspots, commercial, industrial, Bernard E. Karlen Productions training films. 131 W. 52nd Street, New York 19, N. Y. Circle 6-6110. Bernard E. Kar-The Princeton Film Center len, exec. prod. - Commercials (35 625 Madison Avenue, New York, N. rum, 16 mm), film availability service, Y. MUrray Hill 8-0840. Gordon Knox, scripts. exec. dir. - Commercial, educational, documentary films. Herbert Kerkow, Inc. ) r":le1111111''-', 480 Lexington Avenue, New York 17, Precision Film Laboratories, Inc. N. Y. ELdorado 5-5635. Herbert Ker- 21 W. 46th St., New York 19, N. Y. kow, pres.-Commercial & documen- LU. 2-3970. Russell C. Holslag, vice- tary on assignment. president-process and duplicate, esp. TV films. Kling Studios, Inc. 601 N. Fairbanks Court, Chicago 11, Ill. DElaware 7-0400. Fred Niles, TVr- film div. - Industrial,sales training, Roland Reed Productions, Inc. educational, TV commercials, etc. 275 S.Beverly Drive, Beverly Hills,Melvin L. Gold, president, National Television Film Council Knickerbocker Productions, Inc. Calif. CR 6-1101. Hazel W. Hall, sec. 1600 Broadway, New York 19, N. Y. treas. - Commercial, sales training, Circle 6-9850. Howard A. Lesser, pres. dealer training, TV filmr, etc. "Television'sphenomenal progress to date, speaks volumes for its bright fu- -Educational,training,publicrela- Riethof Productions, Inc. ture. Even as the motion picture I -as tions films. 11 E. 49th Street, New York, N. Y. broughtnationally -famousentertainers PLaza 9-3680. Wm.P. Riethof, pres.- intoevery community,televisionwill shows, TV live films,commercials, bring them into everyhome. Quality and commercials, comedies, spots. Lighton Productions quantity of this entertainment shallin- 507FifthAvenue,New York17, RKO Pathe, Inc. crease and improve consistently w-th N. Y. MUrray Hill 2-2444. Reid Ligh- 625 Madison Avenue, New York 22,television's own expansionand with the ton, pres.-Location & studio (16 mm, N. Y. PLaza 9-3600. Clay Adams, mgr.increaseoftheadvertisingmarket, 35 mm), fashion shows, commercials. commercial dept. - Theatrical shorts, through thevideo screen. commercials, TV shorts, complete fa- "Film will play its biggest role in this m cilities. new medium. There is no live television. The television screen presents only a re- Master Motion Picture Co. Ruby Film Corp. production of thelive presentation. Its 50 Piedmont Street, Boston 16, Mass. 729 Seventh Avenue, New York 19,reproduction of a film presentation con- HAncock6-3592.Maurice Master, N. Y. Circle 5-5640. Edward Ruby,tains everyelement that could possibly pres. - Industrial, TV commercials, exec. prod.-Commercials, production, be captured by so-called'live' tv cam- complete lab & theatre trailer service. animation, stop motion, etc. eras.The advantages and economies of Ryder 16 MM Services, Inc. filmare first being assimilated by the 0 6526 SunsetBlvd.,Hollywood28, televisionindustry. When the orientation Gray -O'Reilly Calif. GL 3651. Barry Eddy, mgr.-is completed, film will spur the progress 480 Lexington Avenue, New York 17, Rental studio, 16 rum sound recordingof television beyond video's fondest ex- N. Y. PLaza 3-1531-2. James E. Gray, service. pectations. 1950 isthe year inwhich v. pres.-Shorts, spots, sound record- film will make its mark." ing. S Scandia Films, Inc. Sack Television Enterprises 220 W. 42nd Stfeet, New York 18, Film Exchange Bldg., Dallas 1, Tex. N. Y. Wisconsin 7-7059. E. Mattsson, Paul Parry Productions Riverside6474.BeverlyLittlejohn, pres. - Short subjects from Sweden, 7557SunsetBlvd.,Hollywood46, program advisor-Musical series (4 & Norway, Denmark. Calif. GRanite 4774. PaulParry, prod. 9 minutes). head-Spot commercials, entertainment Sentinel Productions (15 & 30 minutes), 16 & 35 mm to Barnard L. Sackett TV Prod. 5764 SunsetBlvd.,Hollywood 28, order. 254 W. 54th Street, New York, N. Y. Calif. HE 6828.E. R. Harper, pro- LUxemburg 2-1690. Barnard L. Sac- ducer-TVcommercials and shorts on Polaris Pictures, Inc. kett, owner-Industrial training, enter- order,religious,industrial,training 5859 W. 3rd Street, Los Angeles 36, tainment, 1 min. spot commercials. films.

SEPTEMBER, 1949 31 Film Producers

Simmel-Meservey, Inc. PLaza 9-1792. John Fox, pres.-TVV 321 So. Beverly Drive, Beverly Hills, commercials,programs, salesfilms, Calif. BR 2-3874. James W. Sever, Jr., documentary, educational, religious. Vallee -Video mgr. TVsales-Educational & docu- 6611 Santa Monica Blvd., Hollywood mentary (16 mm). Sun Dial Films, Inc. 38, Calif. HIllside 6118. Rudy Vallee, 341E. 43rd Street, New York 17, Fletcher Smith Studios, Inc. pres.-Spotannouncements,filmsto N. Y. MUrray Hill 6-2046. Charles specifications. 1585 Broadway, New York 19, N. Y. Reed Jones, sales & research dir. JUdson 6-3950. Fletcher Smith, pres. Video Associates, Inc. -TVspots, live action, animated car- 515 Madison Avenue, New York 22, toons. f N. Y. PLaza 3-7966. Philip Brodsky, Special Purpose Films, Inc. Television Cartoons, Inc. pres.-"Pop-up"film animation, com- 16 E. 5 8 t 11 Street, New York 22, N. Y. 361 W. Broadway, New York 13, N. mercials, full animation & editing. Y. BEelcman 3-7176.J.Arthur West, Visual Arts Productions, Inc. chg.sales & adv.-spotcommercial Television: 1949-1950 2 W. 46th Street, New York 19, N. Y. films to order, animation,stopmotion, LUxemburg2-4047.SidneyRosen- live photography. baum, v. pres.-Featurelength theatri- TelevisionScreen Productions cals, short subjects, animation, scripts. 17E. 45th Street, New York 17, N. Y. MUrray Hill 2-8877. Charles J. Basch, Jr., pres.-TVcommercials, industrial, Wade -Farnham Productions training films, TV film programs. 15W. 46th Street, New York 19, N. Y. Circle 7-6797. Roger Wade, Moul- Transfilm, Inc. ton Farnham, partners -Commercial 35 W. 45th Street, New York 19, films, TV spots, slide films. N. Y. LUxemburg 2-1400. Maury J. Welgot Trailer Service Glaubman, sales mgr.-Completefilm Film Center Bldg., 630 Ninth Avenue, production, planning, script,live ac- New York 19, N. Y. CIrcle 6-6450. tion, animation. Martin Gottlieb-Shorts &trailers, lo- Triangle Films cation shots to order. 1697 Broadway, New York19,N. Y. J.L. Van Volkenburg, vice- AustenWest Productions COlumbus 5-1403. Dorothea Lee president, director of the Columbia Mc- 24 W. 45th Street, New York 19, N. Evoy, accountexec.-Industrial & com- Y. VAnderbilt 6-0928. Austen West, Broadcasting System Television mercial films, animation. Operations pres.-Documentaries,travelogues, in- TV Ads, Inc. dustrial. "CBS feels extremely optimistic about 3839 Wilshire Blvd., Los Angeles 5,Wilding Picture Productions, Inc. commercial television network business Calif. DU 8-1323. Doria Balli, pres.- 1345 Argyle Street, Chicago 40,Ill. for the fall of 1949 and for the year Commercial sound films(1,3 & 5 LOngbeach 1-8410. H. W. Fish,v. 1950. If comparisons are indicative, the minutes). pres. -Write & produce commercial fact that a year ago at this time only a films, spots, station breaks, etc. handfulofnationaladvertiserswere TV Films using the television networks, whereas 11 E. 48th Street, New York17,N. Y. Clayton Williams this year, CBS alone has already 36 such PLaza9-7888. R. V. Pollock, pres.- .144 Central Park West, New York 25, TV spot commercials, special effects. N. Y. ACademy 2-6809. Clayton Wil- advertisers under contract, shouldbe liams, pres.-Sequencesfor integration very meaningful. Twentieth Century -Fox Television Prod., with live shows, commercials. "The turning point in television from Inc. red to blackisbeginning to show on 444 W. 56th Street, New York 19, the horizon. More stations in more mar- N. Y. COlumbus 5-3320. Peter G.y kets,and enough stations to provide Levathes, dir. ofTV-All types film Young America Films, Inc. 18 E. competitiveprogramming,willgo a on assignment. 41st Street, New York 17, N. Y. long way toward accomplishing the job. LExington2-4111. James R. Brewster, ass't ed.-Educationalfilm producer. In the meantime, I think we can safely assume that those sponsors who have in the past and are presently investing inUnitedProductions of America this medium are already beginning to 4440 W. OliveAvenue,Burbank, Ziv Television Programs, Inc. get definite indications of the tremen- Calif.CHarleston0-7171.Stephen 501 Madison Avenue, New York 22, dous advertising impact a nation-wide Bosustow, pres. -TVadvertising & N. Y. MUrray Hill8-4700. M.J. television system can achieve." programming films, cartoons. Rifkin, eastern sales mgr.

32 TELEVISER Film Distributors

Television Film Distributors: Companies having motion picturese and film packaged shows now available for television. Encyclopedia Britannica Films 1150 Wilmette Avenue, Milmette, Ill. a -Children's shows, 8 westerns,28car- Wilmette 6404.L.H. Healy, dir. of toons,80documentaries. pub.rel.-300educational (16 mm). Admiral Pictures, Inc. Excelsior Pictures Corp. 1450 Broadway, New York 18, N. Y. V.S. Becker Productions LOngacre 5-4511. Martin Hersh, pres. 562 Fifth Avenue, New York 19, N. 723 Seventh Avenue, New York 19, -12 musical featurettes (2 reel);8 Y. LUxemburg 2-1040. Viola Becker, N. Y. CIrcle 5-6157-8. Walter Bibo, westerns, others. owner-Dramas (full length), shorts, pres.-20shorts,4features. documentary, travelogues. Advance Television Picture Service, Inc. f 729 7th Avenue, New York 19, N. Y. Bell International Pictures, Inc. Circle 5-6873. William E. Wild, gen. 633 N. LaCienaga Blvd., HollywoodJerryFairbanks, Inc. mgr. -Stock shots, features, shorts 46, Calif. BRadshaw 2-2022. Jack Gil- 6052SunsetBlvd.,Hollywood28, (200). son, pres.-Retribution,Dark Venture Calif. HUdson 2-1101. Jerry Fairbanks, (psych. dramas), others. exec. prod.-Jackson& Jill (comedy), Adventure Films,Inc. Paradise Island (musical). 165 W. 46th Street, New York 18, N.Bell Pictures Corp. Y. PLaza 7-2320. William Alexander, 630 Ninth Avenue, New York 19, Fair Deal M. P. Service pres.-Documentarytravel in color (1 N. Y. Circle 6-1383. Bert Kulick, chg. 2040 Chatterton Avenue, New York hour, 11/2 hours). of dist.-18features,12shorts. 61, N. Y. TAlmadge 9-6728. L. D. Colson, prop. -12religious,30shorts. Affiliated Program Service, Inc. Bray Studios, Inc. 535 Fifth Avenue, New York 17, N. 729 Seventh Avenue, New York 19,Film FeaturesAssociates Y. MUrray Hill 7-1668. Paul F. Adler, N. Y. CIrcle 5-4582. J. R. Bray, pres. 330 W. 95th Street, New York 25, pres.-13adventure series,36 spots. -64 cartoons, 13 novelties,20nature, N. Y. MOnument 2-5111. Edmund F. educational & travel. Lindner, dir.-Printsof live package American Film Co. shows, & Land of the Fable. 1329 Vine Street, Philadelphia 7, Pa. British Information Services WA 2-1800. Ben Harris,mgr.-All 30 Rockefeller Plaza, New York 20, FilmsFor Industry, Inc. types (16 &35 mm). N. Y. CIrcle 6-5100. Dorothy Danish, 135 W. 52nd Street, New York 19, film div.-50documentary,50educa- N. Y. PLaza 3-2800. Joseph M. Mc- AstorPictures Corp. tional, 25 travel. Caffery, prod.super.-Cholly Knicker- 130 W. 46th Street, New York 19, bocker(15min.), others. N. Y. LUxemburg 2-1287. Fred Bellin, Film Program Services westerns, gen. mgr. -35 33shorts, 44 C features. 1173 Avenue of Americas, New York 19, N. Y. LUxemburg 2-4440. Carmel Colonial Films Kussman-Informational& entertain- AtlasTelevision Corp. Rear 2118 Mass. Avenue,N.W., Wash- ment shorts, features (all 16 mm). 1619 Broadway, New York 19, N. Y. ington, D.C. ADams 8101. Harold L. Circle 7-2900. Henry Brown, pres.- Lassiter, dir.-WashingtonReport with Film Studios of Chicago 350comedies(2reel). Robert S. Allen (news), others. 135 S. LaSalle Street, Chicago, 3, Ill. AttwoodProductions, Inc. CE 6-8147. H. A. Spanuth, gen. mgr. CommonwealthFilm & Television, Inc. -Woman Speaks, Vaudeville Acts. 5746SunsetBlvd.,Hollywood28, 723 Seventh Avenue, New York 19, Calif. Bernard M. Glasser, v.p.-Songs N. Y. CIrcle 5-6456. Jerome Hyams, of America (music shorts). WE CARRY A STOCK sales mgr. -3serials,50features,24 of westerns,300cartoons. CONTROLLED LIGHTING for b- CourneyaProductions TELEVISION Bailey Films, Inc. 1566 North Gordon, Hollywood 28, FEATURING THE 2044 N. Berendo Street, Hollywood Calif. GR 5920. Jerry Courneya, pres. FAMOUS BARDWELL & Documentary reels), -13Sport Film Series,52Wild Ani- MCALISTER 27, Calif. - (3 Baby -kegs, 2KW Jrs.. 5KW Srs. Adventure(2reels), entertainment (1 mal Series. Double & Single Broads reel), educational. Crystal Pictures, Inc. SALES SERVICE PARTS Zach Baym Films 1564 Broadway, New York 19, N. Y. WALTERS ELECTRIC 13 E. 37th Street, New York 16, N. Y. PLaza 7-5130. Melvin M. Hirsh, pres. 7403rd AVENUE (at 46thSt.)N. Y.I? MUrray Hill 9-4175. 71rh Baym, dir. -9 travelogues, 6 westerns. PLaza 3.2316

SEPTEMBER, 1949 33 Film Distributors

Five Star Productions Hollywood Film Enterprises,Inc. E. Nelson, pres. MakeWay For Yes- 6526 SunsetBlvd.,Hollywood28, 6060 SunsetBlvd.,Hollywood28, terday, Great Sports Moments. Calif. HO 5280. Harry Wayne Mc- Calif. HIllside 2181. T. H. Emmett, Mahan, exec. prod. -The Christmas pres. -Old Time Movies, comedies, Nu -Art Films,Inc. Donkey(20Episodes), others. westerns, travel, others. 145 W. 45th Street, New York 19, N. Y. LUxemburg 2-3273. G. W. Hed- Flamingo Films, Inc. wig, pres.-40features,35westerns, 538 Fifth Avenue, New York 2, N. Y. 75 shorts (1 reel), 10 shorts(2reels). MUrray Hill 7-8865. Sy Weintraub, Ideal Pictures Corp. v.p.-26features,26cartoons,26arm- 28 E. 8th Street, Chicago 5,Ill. HA chair adventures, others. 7-5354. Paul R. Foght, gen. mgr. -5000 entertainment,100religious,300edu- Olio Video Television Productions Flory Films, Inc. cational, 75 television. 303 E.71stStreet, New York 21, 509FifthAvenue, New York17, N.Y. REgent 4-0862. John Flory, pres. Ins-Inp Television Dept. N. Y. VAnderbilt 6-0890. Harvey Cort, -6 documentary, Uncle Jack (musical 235 E. 45th Street, New York, N. Y. dir.-Westerns:Tex Ritter, Ken May- series -31/2 min. each). MUrray Hill 7-8800. Robert H. Reid, nard, Bob Steele, others. mgr.-Dailynewsreel(8min.), weekly newsreel(18min.), others.

Gamble Productions, Inc. International Film Foundation Paramount Television Productions, Inc. 341 W. 47th Street, New York, N. Y. R. E.Blackwell,Associate Director, 1501 Broadway, New York 18, N. Y. ELdorado 5-9135. Bud Gamble, pres. 1600 Broadway, New York 19, N. Y. BRyan 9-8700. George Shupert,dir. CIrcle 6-9439 comm. oper.-Timefor Beanie(15 Jack Goetz AVAILABLE: Peoples of the World (ap- 1790 Broadway, New York 19, N. Y. min. each), wrestling, others. proximately -10subjects.) COlumbus 5-2500. Jack Goetz, con- PaulParry Productions sultant-Featuresand shorts. International Tele-FilmProductions, Inc. 7557SunsetBlvd.,Hollywood46, 331 Madison Avenue, New York 17, Calif. GRanite 4774. Paul Parry, prod. h N. Y. MUrray Hill 7-7306. Paul F. head-CocosIsland (treasure expedi- Hartley Productions Moss, pres.-JohnKieran's Kaleido- tion), A Day in Photography. 20 W. 47th Street, New York, N. Y. scope (science,15min. series). JUdson 2-3960. Ed Lewis, TV dept.- Post Pictures Corp. Operation Fun Club, House of Distini - k 115 W. 45th Street, New York 19, lion (dramatic). N. Y. LUxemburg 2-4870. H. A. Post, Karel Sound Film Library pres.-9 features,71shorts. Hawley -Lord, Inc. 410 Third Avenue, Pittsburgh19, Pa. 61 W. 56th Street, New York 19, Albert C. Karel, owner-Drama,relig- The Princeton Film Center N. Y. CIrcle 7-2444. Mr. Lord, pres. ious,comedy,cartoons,educational, CarterRoad, Princeton, N. J. PRince- ton 3550. Sophie Hohne, dir. of dist. -30sport shorts. serials, others. -16mm films (rental & free). Hayes -Parnell Productions Inc. 6000 SunsetBlvd.,Hollywood28, I Calif. HO 9-4584. Sam Hayes, gen Lighton Productions r mgr.-A Family Quiz, Looking at 507FifthAvenue, New York17, Radiovision Corporation Football Thru the Sports Glass. N. Y. MUrray Hill 2-2444. Reid Ligh- 1125 South Elm Drive, Los Angeles ton, pres. -Cooking By the Clock, 35, Calif. CRestview 5-1723. Walter J. Great Moments (musical variety). Nelson, pres.-Sportsand travel(16 mm, color & black and white). IN THE 'EAST m Regal Television Pictures Corp. Mogul Film Co. 151 W. 46th Street, New York 19, Our Newly equipped 112-114 W. 48th Street, New York 19, N. Y. LUxemburg 2-1877. Leo Selig - plant, triple its N. Y. PLaza 7-1414. Charles Mogul, former size, is the White Man Came geared to handle All pres.-Before (Indian feature, 5 reels), others. ofyourlaboratory Write for information on production problems. JULIEN BRYAN PRODUCTIONS Available for Television Nelson Productions, Inc. International Film Foundation 341 Madison Avenue, New York 17, Broadway, Suite 1000, N. Y. Tel :Judson 6.0360 N. Y. MUray Hill 6-5862. Raymond 1600

34 TELEVISER Film Distributors

Television: 1949-1950 man, treas.-22 features, 200 shorts, N. Y. LUxemburg 2-4326. G. W. Hed- comedy. nthers. wig, sec.-treas.-70 features, 35 west- erns, shorts (1 and2reel). Religious FilmAssociation 45 Astor Place, New York 3, N. Y.Telefilm, Inc. GRamercy 7-2397. W. L. Rogers, exec. 6039 Hollywood Blvd., Hollywood 28, sec'y.-5 religious & educational. Calif. H011ywood 9-7205. Don C. Mc- Namara, dir. of TV-Roving Cameras S (odd subjects, 52 episodes). Barnard L. Sackett 254 W. 5-ith Street, New York, N. Y.V LUxemburg 2-1690. Barnard L. Sac- Vallee -Video kett, owner Headin' Home (with 6611 Santa Monica Blvd., Hollywood Babe Ruth). 38, Calif. Hillside 6118. Rudy Vallee, SackTelevision Enterprises pres.-Dick Tracy, Cowboy Kids,It Film Exchange Bldg.,Dallas 1, Tex. Could Happen To You (all 15 min. Riverside6474.BeverlyLittlejohn, serials). Murray B. Grabhorn, vice-president prog. adviser-Musicals, features, west- in chargeofAmerican Broadcasting Visual Arts Productions, Inc. Company owned and operated erns, others. 2 W. 46th Street, New York 19, N. Y. stations ScandiaFilms, Inc. LUxemburg2-4047.SidneyRosen- 220 W. 42nd Street, New York 18, baum, v.p.-Re-release of recent fea- tures, 300 comedies, musicals, others. "Televisionhasreached that stage N. Y. Wisconsin 7-7059. E. Mattsson, when itis no longer necessary to hazard pres.-8 travel shorts from Sweden a guess as toits future. As television with English commentary, 50 Scanda- rapidly shedsits growing painsitbe- navian features. WPIX, Inc. comes more and more apparent that it 220 E. 42nd Street, New York 17, SentinelProductions will be-if itis not already-the great- N. Y. MUrray Hill 2-1234. Edward 5746SunsetBlvd., 28, est form of entertainment Hollywood Evans, film prog. dir.-36 westerns, 13 ing in history. Calif. HE 6828. E. R. Harper, pro- features (Pygmalion, others). ducer - Musicbox Marionettes (pup- "Over the past few years as experi- pets), Modern Women, Fashion Fea- ence and knowledge has been gained, tures, others. y television entertainment has shown are- YoungAmericaFilms,Inc. markable improvement, and it is reason- Shamus CulhaneProductions, Inc. 18 L. 41st Street, New York 17, N. Y. able to assume as more experience and 4333 Rhodes Avenue, No. Hollywood, LExington 2-4111. James R. Brewster, more knowledge is gained that program- Calif.Hillside 8321. Maxine Marx, ass't. ed.-60 educational. ming will improve in the future, perhaps v.p.-Robin Hood (15 min. animated at an even more rapid pace than in the adt enture). past. Simmel-Meservey, Inc. Ziv Television Programs,Inc. "More advertisers are realizing every- 321 So. Beverly Drive, Beverly Hills, 501 Madison Avenue, New York 22, day that television offers them the op- Calif. BR 2-3874. James W. Sever, Jr., N. Y. MUrray Hill 8-4700. M. J. Rif- portunity to deliver their selling message mgr. TV sales-Travel, documentary kin, eastern sales mgr. - Yesterday's with an impact many times greater than (16 mm, 1 reelers). Newsreel, features, others. any other known medium. Skibo Productions, Inc. "Recently very substantial increases in business on ABC's owned and operated 165 W. 46th Street, New York 19, N. Y. PLaza 7-2265. Patrick E. Shana- stations-one station KGO in San Fran- han, pres.-50 musicals,22education- cisco is 85% sold and the other stations al. 25 comedies. 12 novelties. are not far behind that mark with the bigfallsellingseason yet to come- SterlingFilms, Inc. tendtoindicate thatadvertisersbig 61 W.56th Street, New York 19, and small have realized that with the N. Y. Circle 7-2443. Saul J. Turell, number of television sets at 2,150,000 pres.-Treasure Hunt (quiz),Kid's and growing more rapidly than ever be- Newf. Reel. radio recording fore, they can no longer overlook tele- motion pictures for television visionifthey wish to stay abreast of t. offices: 565 fifth ave. MU 8-3837 competitors in what appears will be aTelecast Films, Inc. studios : 101 park ave. MU 4-1562 highly competitive selling period." 145 W. 45th Street, New York 19,

SEPTEMBER,1949 35 HERE IS A BUY!! Television Station Representatives MITCHELL STANDARD 35mm CAMERA

3 lenses,viewfinder. 2 ABC SPOT SALES: Ralph E. Dennis, manager ...410\\ magazines, 24 V motor. 7 W. 66th St., N. Y., TRafalgar 3-7000 --"""'""Fine condition. Fully -911.guaranteed. Offices: Chicago, Hollywood, Detroit, San Francisco Complex. $3495 Stations: WENR-TV, WXYZ-TV, WJZ-TV, KGO-TV, WMAL-TV Estab.

r4,1. S.O.S. CINEMA AVERY-KNODEL, INC.: Lewis H. Avery, manager SUPPLY CORP. 565 Fifth Ave., N. Y., PLaza 3-2622 Dept. I', 602 W. 52ndSt., New York 19, N. Y. Offices: Chicago, San Francisco, Los Angeles, Atlanta BLAIR TELEVISION, INC.: William Weldon, manager 22 E. 40th St., N. Y., MUrray Hill 9-6048 Offices: Chicago, St. Louis, Los Angeles, San Francisco, Detroit Stations: KTSL, WDSU-TV, WOW -TV, WTVR, KDYL-TV THE BOLLING COMPANY, INC.: George W. Bolling, manager WATCH FOR 480 Lexington Ave., N. Y., PLaza 9-8150 Offices: Chicago, Hollywood, San Francisco OUR Station: KPIX THE BRANHAM COMPANY: Joseph M. Timlin, manager 230 Park Ave., N. Y., MUrray Hill 6-1860 ANNOUNCEMENT Offices: Chicago, Atlanta, St. Louis, Dallas, Detroit, Charlotte, San Francisco, Los Angeles, Memphis Stations: WCPO, WEWS, WMCT, KFMB-TV of DuMONT TV SPOT SALES: T. S. Gallery, manager 515 Madison Ave., N. Y., MUrray Hill 8-2600 Office: Chicago Stations: WABD, WDTV, WTTG THE 1949 EVERETT-McKINNEY, INC.: Max Everett, president 40 E. 49th St., N. Y., PLaza 9-3747 Offices: Chicago, San Francisco, Hollywood TELEVISION FREE & PETERS, INC.: H. Preston Peters, manager 444 Madison Ave., N. Y., PLaza 5-4130 Offices: Chicago, Atlanta, Detroit, Forth Worth, Hollywood, San Francisco INSTITUTE Stations: WAAM, WBAP-TV, WAVE -TV, WTCN-T, WPIX, KSD-TV THE FRIEDENBERG AGENCY, INC.: H. A. Friedenberg, manager and 165 W. 46th St., N. Y., LOngacre 3-4474 Offices: Chicago, Charlotte FORJOE & CO.: Joseph Bloom, manager 19 W. 44th St., MUrray Hill 7-5343 TRADE SHOW Offices: Chicago, Los Angeles, San Francisco, Philadelphia, St. Paul, Washington, D. C. Stations: WTVJ HARRINGTON, RIGHTER & PARSONS, INC.: John E. Harrington, president Sponsored 270 Park Ave., N. Y., MUrray Hill 8-1185 by Offices.. Chicago Stations: WBEN-TV, WTMJ-TV HEADLEY-REED CO., Frank M. Headley, manager 405 Lexington Ave., N. Y., MUrray Hill 3-5467 TELEVISER Offices: Chicago, Detroit, Atlanta, San Francisco, Hollywood Station: WICU GEORGE P. HOLLINGBERY CO.: George P. Hollingbery, manager 307 N. Michigan Ave., Chicago, ANdover 3-2636 In New York...this Fall Offices: New York, Atlanta, San Francisco, Los Angeles Stations: WWJ-TV, WHAM -TV (Continuedon p. 40)

36 TELEVISER AffiliatedProgram Service,Inc. Film Features Associates comedy -drama with EdithFellows); Paul F. Adler, pres., 535 Fifth Ave., Edmund F. Lindner, director, 330 W. PatHenningVarieties;The Mary New York 17, N. Y., MUrray Hill 95th St., New York 25, N. Y., MOn- Small Show; Show Quizness(audience - 7-1668 ument 2-5111 guest star participation);South of the Border Revue. AVAILABLE:In Person (audiencepar- AVAILABLE:The Last Resort(comedy); ticipation). Vera Wallace, Investigator(mystery); Journey to a Rainbow(biographicalWest Hooker Telefeatures, Inc. sketches);Between Us Girls(pot-pour- West Hooker, pres.,2West 46thSt., Basch Radio & Television Productions ri of feminine news);House of Attrac- New York 19, N. Y., JUdson 2-3026 tion (variety); The Land of the Fable Charles J. Basch, Jr., partner, 17 East AVAILABLE:Say it with Acting(quiz 45th St., New York 17, N. Y., MUrray (juvenile). game);Kids' Athletic Club(children's Hill 2-8877 sportscontests)$750;The Flame AVAILABLE:Fu Manchu(mystery dra- Flory Films, Inc. Show (musical -comedy -variety)$1000. ma);Can You Do It?(name panel John Ilory,pres., 303 E. 71st St., New show);Harem Scarem(audience par- York 21, N. Y., REgent 4-0862 Lucille Hudiburg ticipation);Guess Appearance(variety AVAILABLE:Uncle Jack(5min.musi- Lucille Hudiburg, pres., 131 East 51st and audience participation). cal series). St., New York 22, N. Y., ELdorado 5-3508 AVAILABLE:The Face is Familiar V. S. Becker Productions GainsboroughAssociates (dra- matic sketch with music) $1500;Shop- Viola Becker, owner, Mike Jablons, director, 234 West 44th 562 Fifth Ave., ping Spree(fashion show). New York 19, N. Y., LUxemburg 2- St., New York 18, N. Y., CHelsea 1040 4-1583 AVAILABLE: Mimi'sMusic Shop(book - Impro, Inc. AVAILABLE:Hy Fella (30 min. child musical) $1750;Big Joe's Film Jockey audienceparticipation);Chords & Kenneth Herts,v.pres., Hal Roach Show(audience participation);Here's Terpsichore musicaland Studios, Culver City, Calif., TE 0-2761 (30min. Charlotte Heidy(children'sshow); AVAILABLE:You Be The Jury(jury dance);Manhattan Troubadours (15 Adams Model Home(women's show). min. musical plus film);Tale 0' Gold trial participation) $3000 weekly;Gay (audience participation);Your Hand- '90Review(variety)$3000;Enter- writing Is You (15min. graphology);Gamble Productions, Inc. tainment Please(improvisations) Sing a Song(musical contest). Bud Gamble, pres., 341 W. 47th St., $2000. New York, N. Y., ELdorado 5-9135 Bernard E. Karlen Productions Al Buffington Productions Bernard E.Karlen, exec. prod., 131 Al Buffington, pres., 6711 Sunset Blvd., Harry S. Goodman Productions Daniel R. Goodman, television direc- W. 52nd St., New York 19, N. Y., Hollywood 28, Calif., GLadstone 0876 Circle 6-6110 tor,19 E. 53rd St., New York 22, AVAILABLE:Quiz of 7'wo Cities(quiz N. Y., PLaza 5-6131 AVAILABLE:Forum with Fred(docu- -audience participation);Make Me mentary forum) $4800. AVAILABLE:TV Telephone Game(15 Sing It(quiz for home viewers);The Crossword Puzzles Teleword Game(quiz for home view- min. legal bingo); ers);Name the Star(quiz for home of Air(30 min. quiz show);Sold at Lighton Productions viewers). Auction(30 min. auction show). Reid Lighton, pres., 507 Fifth Ave., New York 17, N. Y., MUrray Hill Abner J. Greshler Agency 2-2144 Cascade Picturesof California, Inc. Freddie Fields, RKO Bldg., Radio City, Bernard J. Carr, pres., 8822 Washing- New York, N. Y., CIrcle 7-3025 Ted Nelson Associates ton Blvd., Culver City, Calif., TExas West Coast Branch: TedNelson, director, 730 Fifth Ave., 0-2761 Abbey Greshler, 3581/2 North Doheny New York 19, N. Y., CIrcle 6-8470 AVAILABLE:Piano Portraits(musical); Drive, Beverly Hills, Calif. AVAILABLE:Father and Son; Bright Notes to You(musical variety);Mem- AVAILABLE:Dean Martin & ferry Lew- Side(revue) $3500 to $7000;Take a ory Album(musical nostalgia). is: The Adventures of Peggy(situation Mistake(quiz -audience participation)

SEPTEMBER, 1949 37 Live Show Packagers

$3500; The Customer's Always Right ence participation); Add Another One Video Drama Productions (comedy situation)$3000; Out of (audience participationwithjig -saw Henry Marcuse, exec. officer & prod., Print (dramatic news) $4000. pix); Adventures Unlimited (explora- 505 Fifth Ave., New York 17, N. Y., tion -adventure with film and explor- MUrray Hill 2-0326 Nelson Productions, Inc. AVAILABLE:Bella'sBoarding House Raymond E. Nelson, pres., 341 Madi- ers). son Ave., New York 17, N. Y., MUr- Barnard L. Sackett (situation comedy); Here Comes Teena (situation comedy);Concentrateon ray Hill 6-5862 Barnard L.Sackett, owner, 254 W. You (educational show); Musi-Camera AVAILABLE: Shubert Series (musical) 54th St., New York, N. Y., LUxem- $15,000; Hamid Circus (variety) $4,- burg 2-1690. Philadelphia Office: (musical - drama - pantomime); Ballet 500; Varsity Hunt (variety). Bankers Securities Bldg., Phila. 7, Pa., Story Time (fairy tales in ballet dra- Kingsley 5-7055. ma); Moods in Tempo (musical drama Lilian Okun, Inc. AVAILABLE: Rehearsalwith Maggie series). Lilian Okun, pres.,2 W. 67thSt., Teri, (musical); West 67th St. (the- Video Events New York 23, N. Y., TRafalgar 7- atricalboarding house comedy -musi- 8916 Julienne Dupuy, pres., 535 Fifth Ave., cal); The Male Stenographer (com- New York 17, N. Y., MUrray Hill AVAILABLE: The Young Book Review- edy). ers (teen-age); The Children's World 7-1668 (young children); This is Our Town Sanft-Costa AVAILABLE: Pow -Wow (Indianleg- Sidney Sanft & Don Costa, co -produc- (adult -guest interviews). ends and adventures); Opera Theatre ers,17 E. 42nd St., New York 17, (favorite operas in English); Cousin Olio Video Television Productions N. Y., MUrrayHill2-6770-1 Kib & Suzy (children's disc jockey). Harvey Cort, director, 509 Fifth Ave., AVAILABLE :Oh Candance! (situation New York 17, N. Y., VAnderbilt 6- comedy) $750 once a week; You CanVisual Arts Productions, Inc. 0890 Do It (how -to -do -it show) $500 for Sidney Rosenbaum, v. pres., 2 W. 46th AVAILABLE: After Dinner Science (sci- five times; Who's Champ (audience St., New York 19, N. Y., LUxemburg entificstunts);Science On Parade; participation) $200 per show; Melody 2-4047 Your Health. Rainbow (musical variety) $275 per AVAILABLE: Road to Success (inven- Phoenix Productions, Inc. show. tions) $2500; Show Business (variety) Alan M. Fishburn, pres., 1351 N. StateSigmund Spaeth $6300; The Carnival(jackpot quiz St., Chicago 10, Ill., DElaware 7-4867 Sigmund Spaeth,pres., 400 E.58th show) $1000; Wanted (crime detec- AVAILABLE: TreasureGuest(panel St., New York 22, N. Y., PLaza 8- tion) $1500. quiz -30 min. network) $1350; Stor- 0879 Waas Associates ies of Escape (30 min. dramatic show) AVAILABLE: The Tune Detective (at Les Waas, pres., 1414 S. Penn Square, $2500; Marge "N Getry (30 min. com- the piano in person) $500-$1000; Mu- Philadelphia 2,Pa., 5- edy drama or strip) $3000; The Gold- sic for Fun (alone or with other artists) en Rule (30 min. audience participa- $500-$1000; At Home With Music 9860 AVAILABLE: Bedlamania (variety, audi- tion) $5000. (interviews with celebrities, etc., direct tie-up with commercials) $500-$1000. ence participation) $60 each of 7 spon- Gerard Pick Television sors; Double Your Money Back (15 Gerard Pick,pres.,1775 Broadway,Irvin Paul Sulds, Inc. minute variety) $160; Dim View So- New York 19, N. Y., Circle 6-5595 Irvin Paul Sulds, pres., 654 Madison ciety (variety) $200; You Can Draw AVAILABLE: Music From Everywhere Ave., New York 21, N. Y., TEmpleton (quick sketching) $150. (musical); Sidney Ross Entertain 8-7025 (magician); Guess -A -Pic (magic audi- AVAILABLE: Court of Current IssuesWorld Video, Inc. (discussion program) $1500. Henry S. White, pres., 718 Madison Tv Ads, Inc. Ave., New York 21, N. Y., REgent INuNIETH,INTERESTING DoriaBalli,pres.,3839Wilshire 4-6615 CAL CAREER AVAILABLE: Actors Studio (dramatic); AsTHIVISIUNTelevisiongainsnionientuni,rapidly. Blvd., Los Angeles 5, Calif., DU 8- constantly, it offers to properly -trained tech- The Front Page (dramatic comedy); A nicians careers with future In Industry, 1323 Broadcasting or own Business. Couple of foes (musical quiz -giveaway - Train at an Institute that pioneered AVAILABLE: Dramatic Susan (serial). in TELEVISION TRAINING since 1938. comedy); One Night Stand (musical NlornIng. Afternoon or Evening Sessions In Video Associates, Inc. laboratory and theoretical instruction, un- with acts); Mrs. America of Televi- der guidance of experts, covering all phases PhilipBrodsky,pres.,515 Madison ofRadio, FrequencyModulation,Tele- sion; Wendy Barrie Show; Top of the vision.LicensedbyN.Y. State.Free Ave., New York 22, N. Y., PLaza Placement Service. Approved for Vet Evening (variety); Floor Show (musi- ENROLL NOW FOR NEW CLASSES 3-7966 cal). Visit, Write or Phone AVAILABLE: Veronica Dengel Show RADIO -TELEVISION (women's personality show); OperaZiv Television Programs, Inc. INSTITUTE A La Carte (popularized opera); Par- M.J. Rifkin, eastern sales mgr., 501 480Lexington Ave., N.Y. 17 146th St.) ents, Please (child care audience par- Madison Ave., New York 22, N. Y., Plaza 3-4585 2 blocks from Grand Central ticipation). MUrray Hill 8-4700.

38 TELEVISER Programs Available To Sponsors

Informationconcerning theseprograms, now being made available to sponsors by the respective stations, is published as a service to stations, agencies and advertisers. Station desiring listings must return the TELEVISER advertising questionnaire by the tenth of each month, previous to the month of publication.

WJBK-Detroit KLEE-TV, Houston view with prominent sportsmen in all Sports Telescope-Mon. thru Fri. - Telenews Daily - Mon. thru Fri. - fields of sports. 6:45-7:00 p.m. - Live - Sports bul- 6:50-7:00 p.m. - Film. - National COST:$25-Commissionable.( Time: letins,scores, phone quiz and inter- Newsreel. $78.) views, with Al Nagler emcee. COST: $200 per week Net.(Time: Penh to Your Door-Wed.-9:30-9:45 $25-Commissionable. (Time: $70.) -Live-Interview with prominent per- $190.-13 times.) Telenews Weekly Digest - Sunday - sonalities who have achieved unusual Bob Murphy Show-Fri.-7:30-8:00 6:40-7:00 p.m.-Film-Weekly News success with their hobby or talent. p.m.-Live-Disc jockey show with all Summary (National). COST:$25-Commissionable. (Time: records pantomimed bythe "Make con: $100 Net. (Time: $100.) $78.) Believers". COST:$125-Commissionable. (Time: KGO-TV, San Francisco $285-13 times.) WFBM, Indianapolis Hollywood Screentest - Wed. -8:30- Beat the Press - Wed. - 9:00-9:20 9:00 p.m.-Film recording-Dramatic p.m. - Live - 3 representatives from KTSL, Hollywood and variety sequences by promising Indianapolis newspapers with Gilbert talent played opposite established stars. Piano Portraits-Sat.-8:30-9:00 p.m. Forbes, WFBM NewsEditor, as COST:$131.50 Net.(Time: $105.) -Live-Piano-organ; Warde Donavan, moderator, participate in a quiz show tenor; Betty Black, soprano; 2 ballet toidentifyclipsfrom thestation's John Wayne-Western Film-Wed.- dancers, guests; music & song story; television newreels. 7:00-8:00 p.m.-Film-Western fea- format supplemented with balletin- COST: $75 Net. (Time: $125.) ture film. terpretation. COST: r.15 per film. (Time: $175.) COST:$470.60 - Commissionable. Sepia-Fri.-8:25-8:45 p.m.-Live- (Time: $240.) Negro talent in a fast-moving revue, presentingmusicians,vocalists,t a p Sleepy Joe-Mon., Thurs., Fri., Sat.- dancers, instrumentalists. THE HOUSE OF LIGHT -6:30-6:45 p.m.-Live-Jimmy Scrib- COST: $165 Net. (Time: $125.) ner in black face using 40 voice char- FOR PHOTO BULBS acterizations,tells Uncle Remus type stories. KTLA, Los Angeles cosT: $88.30-Commissionable. Time For Beany-Mon. Thru Fri.- (Time: $160.) -6:30-6:45 p.m.-Live - Adventure LIGHTING EQUIPMENT story with hand puppets like a comic for CLASSIFIED ADS strip. Appeals to both adults and chil- The Motion Picture SS for 50 Words; $8.50 up toI00 Words dren. con: $1,250 including time.-Com- and AdvertisingIndustry PRODUCER -DIRECTOR with seventeen missionable. years television -radio experience would like to make connection with a television Cowboy Thrills - Mon. Thru Sat. - station or network. Recently completed BARDWELL & McALISTER four years with CBS -TV in New York. 6:00-6:20-Film and Live-Live sing- Have done top programs ofalltypes. ing cowboy, Doyle O'Dell, talks with studioand remote,allsports,drama, youngsters about cowboy life, western Sales- Service - Parts variety, special events. Have organized film. and trained production staffs including cameramen,directors.etc.Sponsors cosT: $1000 including time. - Corn- worked for include: Ballantine Beer, Ford missionable. Motors, Chevrolet, Camel Cigarettes, U.S. WALTERS ELECTRIC Rubber, Schaefer Beer, General Foods, 740 3rd Ave. (at 46th St.) N. Y. 7 Old Golds. Excellent references on re- KSL-TV, Salt Lake City quest. PL. 3-2316 BOX BBL,Televiser, 1780Broadway, Hack Miller's Sports Prerwe-Wed.- New York, N. Y. 9:00-9:15 p.m.-Live-Person-I inter-

SEPTEMBER, 1949 39 CLASSIFIED ADS $5 for 50 Words; $8.50 up to 100 Words Television Station Representatives Continued hump. 36) CARTOONS -OF -THE -MONTH Haveyol seen them? Our current release of first run THE KATZ AGENCY: George Brett,sales manager cartoons drawn by nationally famous car 500 Fifth Ave., N. Y., Wisconsin 7-8620 toonists will be sent to program director: Offices:Chicago, Detroit, Kansas City, Atlanta, Dallas, San Francisco, Los at no obligation. Please address inquirie. Angeles on you businessletterheadtoCAR- TOONS -OF -THE MONTH, 135 West 225 Stations:WAGA-TV, WMAR-TV, WKRC-TV, WHIO-TV, WJBK-TV, Street, New York 63, N. Y. WFBM-TV, KLAC-TV, WNHC-TV, WKY-TV, WFIL-TV, WHEN, SPOT OR FLOODLIGHT STANDS, Detach- WSPD-TV able leg type, BARDWELL & McALISTER. KEENAN & EICKELBERG: W. Hubbard Keenan,manager Extends from 3ft. 3" to 7 ft. 6" with 3" 234 Montgomery St., San Francisco, DOuglas 2-1323 roller casters. Regular Price $34.08, our Offices:Los Angeles, Portland price,in original cartons, $22.00 F.O.B. . Station:WGN-TV WALTERS ELECTRIC, THE HOUSE OF ROBERT MEEKER ASSOCIATES: Robert D. C. Meeker,general manager LIGHT, 740 Third Ave., New York17, 521 Fifth Ave., N. Y., MUrray Hill 2-2170 N. Y. Offices:Chicago, San Francisco, Los Angeles DIRECTOR-for thirteen years of all types Stations:WGAL-TV, WDEL-TV of dramatic productions, young woman NBC SPOT SALES: J. V. McConnell,director ofability and vision, summer theatre, 30 Rockefeller Plaza, N. Y., Circle 7-8300 collegebackground, would appreciate Offices:Chicago, Cleveland, Denver, Hollywood, San Francisco, Washington being consideredforstaffwork with television orradiostation.Write Box Stations:WBZ-TV, WNBQ, WNBK, KNBH, WNBT, WPTZ, WTVR, 1-31, Televiser, N. Y. C. WRGB, WNBW WANTED A JOB IN TV STATION-College PARAMOUNT PICTURES, INC.: George Shupert,dir.COMM.7'V oper. graduate, age 26, with studio experience; 1501 Broadway, N. Y., BRyant 9-8700 good physical condition and health, good Stations:KTLA, WBKB appearanceandcharacter;intelligent and dependable. Intend to make TV my JOHN E. PEARSON CO.: John E. Pearson,manager life's work and succeed by givinglong 360 N. Michigan Ave., Chicago, FRanklin 2359 hours of hard work, study and learning: Offices:New York, Kansas City, St. Louis, Los Angeles, San Francisco hours, pay and location are of least im- Station:WLAV-TV portance. Will be grateful for oppor- tunity of a job in a TV station, anywhere. EDWARD PETRY & CO., INC.: Henry I. Christal,manager Please grant me an interview. WriteBox 17 E. 42nd St., N. Y., MUrray Hill 2-4400 W-203 Offices:Chicago, Detroit, San Francisco, Los Angeles, St.Louis, Atlanta, AVAILABLE NOW-A young, married man Boston with a background in commercial motion Stations:WSB-TV, WBAL-TV, WNAC-TV, KFI-TV, KSTP-TV picture and still photography. RADIO SALES: Carl Burkland,sales manager EXPERIENCED . . in taking, developing 485 Madison Ave., N. Y., PLaza 5-2000 and printing stills such as used in station Offices:Chicago, Los Angeles, San Francisco, Memphis, Detroit publicity and photographictitlecards. My work alsoincludedtaking 16MM Stations:WAFM-TV, WBTV, KTTV, WCAU-TV, KSL-TV movies using the Cine-Kodak Special, PAUL H. RAYMER, CO., INC.: Fred S. Brokaw Bell & Howell 70 -DA and Bolex; doing 366 Madison Ave., MUrray Hill 7-6540 both editing and animation as used in Offices:Chicago, Boston, Detroit, San Francisco, Los Angeles commercials. Station:WBRC-TV TRAINED . . . in use of Auricon Single - System sound camera and developing of THE WALKER COMPANY: Wythe Walker,manager this film. By attending Phila's television 551 Fifth Ave., N. Y., MUrray Hill 7-8388 production school,I have been able to Offices:Chicago, Kansas City, Los Angeles, San Francisco, Boston, Atlanta adapt my past experience to television work. WEED & COMPANY: Joseph J. Weed,manager 350 Madison Ave., N. Y., MUrray Hill 7-7772 WILLING ...to work in any job, for any number of hours, at any salary, any- Offices:Chicago, Detroit, San Francisco, Boston, Hollywood, Atlanta where in U. S. For all further information, Stations:WBKB, KTLA, WATV please write: WILLIAM L. BARISH, 5213 West Berks Street, Philadelphia, Penna. WLW SALES: Warren Jennings,eastern sales manager 630 Fifth Ave., N. Y., Circle 6-1750 the A YOUNG MAN trained by one of Office:Chicago country'sleading TV schools,seeks any available opportunity in television. Stations:WLWT, WLW-C, WLW-D Intensive training in Camera Operation, WOR SALES DEPT.: Robert C. Mayo,sales manager Lighting,Audio,andGeneralStudio 1440 Broadway, N. Y., LOngacre 4-8000 Work. Best of references as to character Office:Chicago andability.Hardandconscientious worker. Willing to travel. Box E.R.-5. Station: WOK 40 TELEVISER LIVE -ACTION FILM

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niiiionotSCM'eftSERVICE PR/If RRRY Of 1/11/1701/SIRY 1600 Broadway, New York City Circle 6-5700 FILM SLIDES. RCA Laboratories developed a copper mesh with 2,250,000 tiny openings to the square inch for the television camera "eye."

Ke 'el- finer televisions pictil.res ik-ouq4 4/..5 seper-747e Ives% In RCA Image Orthicon televi-An ordinary pinhead will cover about it, like most major developments in sion cameras you will find a super- 7000 of its tiny openings. all -electronic television,is another fine copper mesh. Until a new By RCA's technique-now producing RCA Laboratories first. Leadership technique for making such screen commercial quantities of 200- and 500 - in science and engineering adds mesh screens - the mesh is so fine, so was discovered at RCA Labora- value beyond price to any product or regular in structure, that it is invisible service of RCA and RCA Victor. tories, only coarse and irregular on home television receivers ... and as mesh-which obstructed 60% ofmuch as 85% more television picture The newest developments in radio, tele- the picture-was available. passes through. vision, and electronics may be seen in action Today, through RCA research, You benefit-many times at RCA Exhibition Hull, 36 West 49th Street, N. Y. Admission is free, and you arc such mesh can be made with 1500Thisnew type of super -fine wire cordiallyinvited.Radio Corporationof gossamer wires to the linear inch. mesh, and the technique for mak in(2- America, Radio City. Y. 20.

IZALP/0 CORPORA77011/ of AMER/CA Work/ Leader ire Radio - rsi- ire 7e/evision