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all artificial colours, flavours and preserva “[THEREISAN tives by the end of 2017. EMOTIONAL “IThere is an] emotional aspect to eating ASPECTTO out and you’ve got people who are trying EATINGOUT to live a better version of themselves’ says Carter about the healthy eating trend. “This ANDYOU’VE is leading to the rise of trends such as raised GOTPEOPLE without antibiotics and more transparency WHOARE around food because consumers want to know what they’re eating’ TRYINGTO LIVEA BETTER BuyingTime VERSIONOF With today’s consumers more time strapped than ever, the THEMSELVES. market for freshly prepared foods continues to grow. As a result, — ROBERTCARTER, growth of Home Meal Replacement NPD GROUP (HMR) segment means the battle continues between restaurants and gro [j cery stores for market share. But the food highlighted as “Food-to-Go” is not your grandmother’s rotisserie chicken. “We expected meal kits to have slow growth but it’sbeen very dramatic’ says Carter. “That speaks to the fact consumers aren’t cooking at home and are looking for convenient meal solutions. consum ers are buying time’

Buying Share According to Fisher, in today’s foodservice landscape, acquisition is the only way to . Denotes estimate; Canadian-owned company whose operahons outside Canada are reflected in gross sates and units expand. “ [Operators are] not stealing share — they’re buying share,” he says. “Stealing would be coming up with some- larly boring, especially where the chains are thing more creative and taking business concerned’ he says.“They aren’t creating away from someone else. They’re just anything new, just buying one another. From buying market share and, from a stock a shareholder perspective, it’svery good but market standpoint, it’s a good strategy but what it’sreally indicating is that the big play- it impacts the consumer.” ers have lost creativity in our market.” Carter agrees that the most effective The other problem with having all the way to increase market share is to increase big brands together under one roof, warns penetration through unit counts. “You see Fisher, is they are all starting to look and it in the Cara acquisitions as it expands taste the same. “There is little difference its footprint,” he says.“Getting more units between a Kelsey’sand a Casey’sand an East suggests you’re going to drive some traffic Side Mario’s and a Montana’s — they’re all gains because you’re going to be stealing serving ribs, pasta and chicken.” from competitors overall if you have brand strength.” MakingWaves From a consumer standpoint though, In a nod to better-for-you restaurant options, Fisher says the acquisition approach to Pita Pit increased its gross sales by 32 per growth has created a “homogenized and cent to $391 million. “Pita Pit is growing as white-washed” industry. “Our industry, it moves towards that perception of health . Denotes estimate Lunul in—ownedcomp :.v ic ru: r :uis Canada are reflected in cuss tales and units especially in Canada, has [become]particu and wellness’ says Carter — “Better-for-you

FDODSERVICEANDHOSPITALliv. COM 42 FOODSERVICEANDHOSPITALITYJUNE2017 —r —— Th .— (Th N Th —I . ,. i r— I I iJ c—i r ‘ LI R ! ‘—‘ \____ . L . ‘ ._ . . . ..- ‘ - .

Bui[dinga you want to make sure that when you do, you’re getting the best possible experiences’ Better Mousetrap says Carter. Another industry disruptor in 2016 continued to be the growth of services Dustin Pinder. “[They’reJ a such as UberEats, JustEats and chef-prepared talented mo and I have so meal Juts — all of which can aid operators many ideas to work with looking for additional revenue opportunities them on for our current con- in a flat market. “The explosion of delivery cepts and the ones to come,” was unexpected’ says Carter. “We saw the Modson says. growth — we knew it was coming — but For the remainder of 2017, what was surprising was how aggressivelyit’s Fox says BRGhas “seven or eight [units] to open this year now resonating with consumers.” — the first one [opened] May Fisher points to the drive towards more in Lloydminster, Bask.” ethnic foods as a key trend in 2016 and The company has three identifies Toronto-based Paramount Fine big projects on its radar right Foods as the leader in that space. “Many now as it gets set to open other [operators] are going to jump into the adjacent to the new MTS Casual-dining chain Browns Sociathouse continues Centre sports-and-entertainment venue in down- as a growth powerhouse, logging $139 million in town . “We expect it to be flooded before sales in 2016 — up 32.4 per cent from 2015 — and concerts and games and are building to accom once again taking home F&Hs annual Tops in modate that.” Hospitality award for biggest percentage increase It will also launch the first location of the new year-over-year (for the fourth year in a row). This Liberty Kitchen brand, but the company isn’t ready growth, says Bruce Fox. chief Operating officer at to share details on that one just yet. -based Browns Restaurant Group (BRG),is A new downtown flagship oppor the result of adding new stores. “In our case, it’s tunity, built on a prominent site in front of the simply a playing-out of a strategy we implemented Queen Elizabeth Theatre, rounds out BEG’sgrowth five years ago to grow unit count, he says. hat-trick. “There’s an old abandoned restaurant But it isn’t just growth for growth’s sake, he space and we’re working on the design [which will emphasizes. “This is paced growth and the com include] a knock ‘em dead outdoor patio that will I munities we’re going into are hungry for a concept make the space shine and animate the whole plaza. such as ours.” We’re hoping to open late this year.” Now in its second decade as a company, BRG Continued growth in is also on the

has always shunned the cookie-cutter approach to agenda, with several more stores in the pipeline. “In ‘ Denotesestimate I Canadian—ownedcompany whose operations ootside restaurant development. “Every restaurant is differ- spite of the downturn in the economy, these restau Canada are reflected in gross sales and snits . Denotes estimate; I Canadian—ownedcompany whose operations ent,” says Fox. “We don’t develop a standard set of rants are getting built and that’s there are outside because Canadaare reflectedEngross sales andunits building plans. Every location is treated as an mdi- committed operators [in Alberta] who believe in the vidual project and is “ hand-crafted” and market,” says Fox. Middle-Eastern food market. It’s a good and custom-designed to fit the location, the franchisee According to Fox, BEG is outperforming the corn- foods, customization and personalization of interesting hole in the marketplace’ I . and the budget.” petition when it comes to full-service profitability Denotes estimate; I Canadian—ownedcsmpany whose operations ososids its offerings. He says there have also been many Canadaate reflectedingross sales andunits When it comes to menu innovation, constant compared to industry average. “We do have a bet- He also singled out Vaughan, Ont.-based fun, trendy offerings such as Sweet Jesus, improvement is at the core. “We’ve never stopped ter mousetrap, because of our business/economic Shoeless Joe’s,which grew sales by $9.8 mu Chimney Stacks and Eva’sOriginal “but I working on our menu,” Fox emphasizes. “It gets model, which keeps developers motivated to build. lion over 2015. “Shoeless Joe’swent through don’t think it’ll last very long.” Starbucks — making it convenient to pay, reissued almost seasonally — it’s a matter of keep- I don’t know II we can do the same percentage mg a great menu revamp, with more focus on order and interact. “Brands will move more up with trends and tastes and finding a better growth next year, but I don’t know anyone else [food quality] and chef-inspired meals, A new batt[eground to social and mobile — that’s really where way to do things. Tried-and-true is great, but we’re who can either,” says Fox. is going to Carter predicts. looking for constant improvement because our cus moving away from the sports bar image’ he For the balance of 2017, Carter says he the battle be’ says, doesn’t expect any big industry shifts. Competition — both from other restau tomers are looking for constant improvement.” adding the players “putting a greater To keep its menu at the forefront, BRGhas gatli focus on innovation around the food, talking “There’s not going to be a game-changer rants and the retail sector — will be another ered some of the best culinary talent Canada has about upscale quality and enhanced flavour [causing] the industry to grow four or five driver behind operators’ growth strategies. “ to offer. In October 2016, it added industry veterans offerings (even within the QSR segment) — per cent; it’s going to be really hard to drive [Restaurants] need to steal share from the Damon Campbell, Kristian EUgli and Michael $teh. those are the areas we see growth coming.” growth and operators need to be more stra grocery segment/’ says Carter. “It’sbecoming Browns founder and CEO Scott Morison brought the And with per-capita consumption drop- tegic to identify growth opportunities.” a bigger threat and operators are starting to three chefs to his company with the aim of growing ping by 12 visits per year in the last year Technology is expected to play a much recognize that and are looking for ways to the group’s existing brands. as well as building new FH alone, innovation becomes even more , more advanced role, with more opera- eke out every customer’ ones. The three will join BEG executive sous-chef Denotes estimate; I Canadian—ownedcompany whose operations ostside important. “If you’re not going out as often, Canada are reflected in Dross sales and units tors moving to app platforms similar to

44 POODSERVICEANDHOSPITALITYJUNE2017 F000SERVICEANDHOSPIIALITY.COM FOODSEPVICEANDHOSPITALITY.COM JUNE2017 FOODSERVICEANDHOSPITALITY45 _ _

A

TimNotions Inc. (Restaurant Brands Internationat Inc.) Dakville,ON 4,613 $8,484.O 8,055.8 TimHortonsInc.is owned and operated by Restaurant Brands International Inc the I publiclytraded parent company of TimHortons,BurgerKingand Popeyes,with 3,650 ()LT) TimHortonsunits in Canada and 812outside of Canada. Duringthe past year. the company added 200 new restaurants. CALIFORNIA I *$39000 2 McDona[d’sRestaurants of Canada Toronto,ON 1,450 $4,500.0 packcd from fr t’ S/) t 0 frfl a t 0 t’ S Awhollyowned subsidiaryof McDonald’sCorp..McDonald’sRestaurants of Canada operates 1,450units in Canada. In2016,the company expanded its modernized guest experience across the country. Thisyear. the company celebrates its 50th anniversary and recently launched all—daybreakfast. I I 3 Subway (Doctor’s Associates Inc.) Milford,CT 3,266 $1,720.0 $1,534.4 Aprivatelyovinedcompany operated by Doctor’sAssociates Inc.,Subwayoperates 3,266units in Canada and 41,670outside of Canada. The company continues to work toward its commitment to remove all artificialcolours. flavoursand preservatives by 2017

Starbucks Coffee Canada Inc. Toronto,ON 1,399 *$1661D *$12000 4 Starbucks CoffeeCanada Inc.operates as a divisionof Starbucks Corporationwith 1,399units in Canada. Duringthe past year.the company opened 23 units in Canada.

Inlate 2016,StarbLicksopened its first Express store in UnionStation, Torontoand its first experiential Starbucks fleserve coffee barin BywardMarket,. It also launched the Starhucks’ Eveningsmenu at select Canadianlocations, featuring wine cL1 -, and craft beer

A&WFoodServicesofcanada Inc. Vancouver,BC 879 $1,162.5 $1,093.4 5 A&WFoodServices of Canada Inc.is a privatelyowned company with 879units in I itL.Iös FOOD COMPANY Canada. The team plans to continue its aggressive expansion across Canada. focusing on .Quebec and the Atlanticprovinces.It also recently launched its first Urban Franchise Associate Restaurant in Toronto.

Boston Inc. Richmond, BC 383 $1,080.0 $1,060.0 6 International Inc. is a private. Canadian-owned operating company

and franchiser of 383 restaurants in Canada. It opened 11new BostonPizza rest- LESSSPACE.LESSWASTE. aurants in 2016and renovated 50 existing restaurants. The chain recently unveiled its new urban design concept in Toronto.

KFCCanada Company (Yum!Brands Inc.) Vaughan, ON 637 $678.3 $630.7 7 KFCCanada Companyoperates as a divisionof YumlBrands Inc..a publiclytraded Acktf%&&. company.with 637units in Canada. In2016.VurnIBrands,Inc.separated into two independent, publiclytraded companies, YumIChina and Vum!Stands.

8 Dairy Queen Canada (InternationaL Dairy Queen) Minneapolis,MN 676 $670.0 $638.0 Neil Jones’ pouches: all the exceptional quality - in less space, with less waste and for less DairyQueen Canada is a divisionof International DairyQueen,which operates 676 expense. We’ve kept the quality you expect but smoothed out the edges to offer a durable, units in Canada, and 6,165units outside of Canada. Duringthe past year, 27units time and storage and improving your bottom line. participated in a renovationprogram. In2017,the company plansto open 21units easy-to-open pouch, freeing up in Canada.

SAVEONSHIPPINGCHARGESANDSHELFSPACEWITHOUREASYTOOPENPOUCHES.

For samples, call 800.291 .3862 njfto.com

. . .. THETOPtOO

RANK RANK COMPANY HEAD-OFFICE UNITS GROSSSALES GROSSSALES 2017 2016 LOCATION 2016 2016 (miLLions) 2015 (miLlions)

10 Wendy’sRestaurants of Canada (The Wendy’s Company) Oakville,ON 359 $632.O *$623.7 9 Wendy’sRestaurants of Canada. Inc. isa divisionofTheWendy’sCompany.with 359 units in Canada and 6.178international units. Duringthe past year, the company an nounced plans to source 100—per—centcage-free eggs in its North Americanloca tions by 2020.

11 The KegSteakhouse &Bar Richmond,BC 101 $585.9 $579.O

Jo The KegSteakhouse &Baris a Canadian-owned company with 91units in Canada and 10units inthe U.S.In2017, itplans to open seven new units. Y/Eseptember2Oló

12 Swiss ChaLet(Cara Operations Ltd.) Vaughan.ON 215 ‘$559.0 $560.0 11 Swiss Chalet has a total of 215 units in Canada. In2016,the brand underwent a menu overhauland partnered with Lay’sto release Lay’sChalet Sauce potato chips.

13 Toronto,ON 651 $459.7 $451.0

12 Aprivatelyowned company,Pizza PizzaLimitedoperates 651units in Canada. During the past year,the team opened 23 new locations. In2016,the company also launch ed pan pizzaexclusivelyat locations in Manitobaand Saskatchewan.

15 YogenFrüz (InternationaL Franchise Inc.) Markham,ON 1,264 407.0 360.0 13 YogeriFrüzis a privatelyowned Canadiancompany owned by International tran—

chise Inc.,with111units in Canada and 1,153outside of Canada. In2016,the company introduced a new pressed-tea beverage program, aswetlas a selection ofvegan offerings.

14 18 Pita Pit Kingston,ON 625 $391.0 $296.O Aprivately ownedCanadiancompany with 228 units in Canada and397units outside of Canada. ii 2016,Pita Pit introduced a new store design and began renovating stores to reflect the updated look.The company opened 69new stores in 2016and plans to open 86 units worldwidein 2017. r

14 Burger King Oakvil[e,ON 283 *83730 *$3700 15 BurgerKingis owned and operated by Restaurant Brands International Inc.,the publiclytraded parent company ofTimHortons.BurgerKingand Popeyes. with283 units in Canada. In2017,RBIannounced that it willlaunch order-and -pay apps in Canada for both TimHortonsand BcirgerKingbrands.

17 Canada Company (Yum! Brands Inc.) Vaughan,ON 405 $363.5 $332.8 16 Pizza HutCanada Companyoperates as a divisionof YumlBrands Inc..a publicly traded company.operating 405 units in Canada. In2016,Vum!Brands,Inc.separat ed intotwo independent, publiclytraded companies, Yum’Chinaand Yum!Brands. 16

0$ St. Hubert (Cara Operations Ltd.) Vaughan,ON 122 *$3538 359.0 17 St. Hubertis operated by CaraOperationsLtd.,a publiclytraded company,with 122 units in Ontario,NewBrcinswickand Quebec. InMaich 2016.CaraOperations acquir ed the Quebec—basedrotisserie chain for $537 million.

Denotes estimate: Canadian-owned company whose operations outside Canada are reflected in gross sales and Units

48 F000SERVICEANDHOSPITALITYJUNE2017 F000SERVICEANDHOSPITALITY.COM IMETOPtOO

£ RANK RANK COMPANY HEAD-OFFICE UNITS GROSSSALES GROSS SALES 2017 2076 LOCATION 2016 2016(milLions) 2015 (millions)

Earls Restaurants Vancouver,BC 67 °$33OO 18 EarlsRestaurants is a privatelyowned company operating 59 units in Canada and eight in the U.S.In2016,the company launcheda newprototype restaurant called .67,in downtownCalgary.Learningsfrom the Earls.67prototype concept will be applied to alt areas of the business. Theteam plans to open two new units in the U.S.in 2017.

18 Harvey’s (Cara Operations Ltd.) Vaughan,ON 271 $298.1 $296.0 19 Harveys is operated by CaraOperations Ltd..a publiclytraded company.with 271 units in Canada.

19 Domino’s Pizza of Canada Windsor,ON 438 *$2920 *$2725 20 The privatelyheld company operates 438 units in Canada andis slated to launch robot deliveryin Europethis year.

*$167O 21 27 Joey Restaurants Vancouver,BC 39 $249.6 Aprivatelyowned company operated byJoeyRestaurant Group.JoeyRestauant’s operates 34 units in Canada and fivein the U.S.In2016.the Joeyteam launched the ioey Pay”mobile app to increase speed and ease of billpayment and launched a signature happy hour. Thisyear,the company plans to continue its growth with the opening of ]oey Rideatiin Ottawawhilerevitalizingexisting units.

20 Montana’s Cookhouse tCara Operations Ltd.) Vaughan,ON 103 °$2461 $239.0 22 Montana’sCookhouseis operated by CaraOperations Ltd.,a publiclytraded company,with 103units in Canada.

22 Jack Astor’s (SIRCorp.) Burlington,ON 40 $206.1 $191.7 23 Jack Astor’sis owned and operated bySIRCorp..with 40 units in Canada. During the past year.the company completed renovations in two of its restaurants and plans to continue to implement similar renovations at additional locations in the future. Y/EAuqust2016

*8202.0 *$2oB9 24 21 Moxie’sGriLl&Bar (Northland Properties) Vancouver,BC 63 Aprivatelyowned company operated by NorthlandProperties, Moxie’sGrill&Bar operates 63units in Canada. The brand’s growingpopularityis fuellingexpansion across the country.

23 White Spot Restaurants (White Spot Limited) Vancouver,BC 65 $180.0 $176.0 25 WhiteSpot Restaurants is a private company owned byWhiteSpot Limited,with 65 ciniitsin Canada. Duringthe past year. the team introduced mewbreakfast offerings and mobile—interactive Pirate Pak boats and treasure maps.

Cactus CLub Vancouver,BC 29 *$1800 *$1740

25 Aprivatelyowned company with 29 units in Canada, Cactus Clubplans to open a new unit at Sherway Gardensin Torontoin 2017.

28 Cora Breakfast and Lunch(Cora Franchise Group) Mississauga,ON 130 $172.1 *$1625

26 Aprivatelyowned company that operates 130units in Canada, the menu was the brand’s focus for 2016.In2017.the company plansto continue Canadianexpansion and has its eyes on the U.S.

Denotes estimate; Casadianowned companywhose operations outside Canada are reflected in gross saies and un

50 FOODSERVICEANDHOSPITALITYJUNE2017 EooDsEPvIcEANoHo;rIIALriv.LoM *51674 MiLestones Grit[ + Bar (Cara Operations Ltd.) Vaughan,ON M[es[ones GriLl Bar is owned by CaraOperationsLtd.,a publiclytraded company with 54 units in Canada. Duringthe past year, the chain unveiledits newlyre novated eastern flagship location in Missssauga. Ont.

The Second Cup Ltd. Mississauga.ON 294 $163.7 $174.9 28 TheSecond CupLtd. is a publiclytraded company operating 310units in Canada. Duringthe past year,the company continued the toll—outof its ‘café—of-the— future” concept. converting locations in the primary regions of Ontario,Alberta and Quebec. 29 East Side Mario’s (Cara Operations Ltd.) Vaughan,ON 77 161.7 $170.0 East SideMario’sis owned by CaraOperationsLtd.,a publiclytraded company,with shStariJ 77units in Canada. In2016.the brand introduced deliveryservice and celebrated shS the openirrgof its new corporate brand prototype in Mississauga,Ont.

Panago Pizza Inc. Abbotsford,BC 196 $161.5 $160.8 K 30 PizzaInc.is a private company operating 196units in Canada. During LT tile past year.the company focused on improvingcustomer experience and ‘ ‘ : : upgrading its online and mobileexperience. The company plans to open 10 new units in 2017

Pinkberry (Internationat Franchise Inc.) Markham, ON 291 $I41.7 3J Pinkberryis operated by International Franchise Inc.,a privatelyowned Canadian company with six units in Canada and 285 units outside of Canada (excluding the U.S.).In2016,the company sold U.S.rights to the brand to MTYas part of the KahalaBrands Ltd.portfolio.

Mandarin Restaurant Franchise Corporation ,ON 26 $150.5 $135.9

32 Aprivately owned company. Mandarin Restaurant Franchise Corporation operates 26 units in Ontario. Tile company is set to open new locations in Ottawa and London. Ont. in 2017.

33 Booster Juice (AWHoLdingsCorp.) .AB 325 $150.0 $141 .0 Aprivate company operated by AWHoldingsCorp.,BoosterJuice is a Canadian— owned company with 320 units in tile country and fiveinternational units. In2017, the company plans to add 50 new units across Canada. including33 in Ontario.

Ketsey’s (Cara Operations Ltd.) Vaughan,ON 70 *$1463 $149.0 34 Kelsey’sis owned by CaraOperationsLtd.,a publiclytraded company,with 70 units in Canada.

Browns Socia[house (Browns Restaurant Group) Vancouver,BC 60 $139.0 $105.0 35 BrownsSocialhouse is a orivate company owned by BrownsRestaurant Groupwith 5/ tinit ir Canada and three ir the U.5 Duringthe past year.the company opened

13 new units and announcer three new additions to its corporate culinary team. who have taken the reins of the company’s InnovationCentre. In2017,the company plans tc continue infillgrowtf in Western Canada.

I