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Redefining Community in Intercultural Context rcic’12 “Henri Coanda” Air Force Academy Publishing House © Copyright 2012 Editura Academiei Forţelor Aeriene Henri Coandă Str. Mihai Viteazu nr.160, Braşov, 500183 Telefon: 0268/423421, fax: 0268/422004 e-mail: [email protected] Editor: Adrian LESENCIUC Descrierea CIP a Bibliotecii Naţionale a României REDEFINING COMMUNITY IN INTERCULTURAL CONTEXT. Conferinţă internaţională (2012: Braşov) Conferinţa internaţională „Redefining community in Intercultural context”: Braşov, 2012 ed.: Lesenciuc Adrian – Braşov: Editura Academiei Forţelor Aeriene „Henri Coandă”, 2012 ISBN: 978-606-8356-05-1 I. Lesenciuc Adrian (ed.) First cover: Hora de la Frumuşica, a work of art from Cucuteni culture (about 3700- 2500 BC), Eneolithic. “Hora” (meaning a traditional Romanian dance) is a bottomless cylindrical cult vessel, with reliefs and holes describing symmetrical dancers. This prehistoric vessel represents a symbol for community and communion. 2 SCIENTIFIC BOARD Gabriel-Florin MOISESCU - „Henri Coanda” Air Force Academy, Brasov, Romania, rector Elena BUJA - “Transilvania” University of Braşov, Romania Diana CISMARU - Faculty of Communication and Public Relations, National School of Political Studies and Public Administration, Bucharest, Romania Ella CIUPERCĂ - National Intelligence Academy, Bucharest, Romania Nicoleta CORBU - Faculty of Communication and Public Relations, National School of Political Studies and Public Administration, Bucharest, Romania Alberto FORNASARI - Laboratory of Intercultural Pedagogy, University of Bari, Italy Giuliana GARZONE - Department of Modern Languages and Cultures, State University of Milan, Italy Dorina GUŢU - Faculty of Communication and Public Relations, National School of Political Studies and Public Administration, Bucharest, Romania Diana ILIŞOI - Department of Military Sciences and Management, „Henri Coanda” Air Force Academy, Brasov, Romania Ingrid KELLER-RUSSELL - Department of comparative and intercultural educational sciences, Hamburg University, Germany Paul L. LANDRY - PhD Program-Instructional Leadership-McNair Scholar, School of Law, University of Alabama, Tuscaloosa, USA Lachlan MACKENZIE - Honorary member of the University of Amsterdam; Instituto de Linguística Teórica e Computacional, Lisbon, Portugal Vasile MACOVICIUC - Department of Philosophy and Socio-Humanities, Academy of Economic Studies, Bucharest, Romania Dana POPESCU-JOURDY - Institut de Communication, Universite „Lumiere” Lyon 2 / Equipe de Recherche de Lyon en Sciences de l’Information et Communication, France Esther PASCUAL - University of Groningen, The Netherlands Angel RALUY ALONSO - Facultat d’Educació, Traducció i Ciences Humanes, Universitat de VIC, Barcelona, Spain Maria de SÃO-JOSÈ CORTE- - Faculdade de Ciencias Sociais e Humanas, Universidade REAL Nova, Lisbon, Portugal Asher SHAFRIR - Niv Language Proficiency Institute, Tel Aviv, Israel Malgorzata SUSZCZYNSKA - Departmenet of English Studies, University of Szeged, Hungary Andreea SZILAGYI - European Board for Certified Counselors, Lisbon, Portugal Bledar TOSKA - Department of Foreign Languages, University of Vlorë, Albania Jef VERSCHUEREN - University of Antwerp, Secretary General of International Pragmatics Association (IPrA) 3 4 SUMMARY Summary.............................................................................................................................. 5 Plenary Session .................................................................................................................... 7 Intercomprehension – Language Tools for Intercultural Communication (Maria Filomena Capucho) ............................................................................................................................... 9 Security and Intercultural Communication ..................................................................... 19 Country Image Mangement – Element of National Security Strategy (Dumitru Borţun) ... 21 Military’s Professional Values. The Reflection of an Openning Communication in Military Central Press (Ana-Maria Susan, Cosmina-Oana Drăghici) .................................. 26 The Community Behind Sport Competition (Diana-Luiza Dumitriu) .................................. 30 A Communication Perspective on Organizational Image and Identity: Study upon a Romanian Rugby Team (Oana Barbu) ................................................................................. 37 Innovations’ Acceptance for Reducing Global Warming: Influences on Public Opinion when Social Trust is Low (Diana-Maria Cismaru) ............................................................... 47 The Image of the Roma People Online: Crime and Non-Integrability as Dominant Opinions (Diana Ramona Gavra) ......................................................................................... 53 Organizational Health Check. A Comparative Investigation into Organizational Communication Patterns (Aura Codreanu) ........................................................................... 59 The Intercultural Experience Acquired in Military Operations. Another Passage to I(ndia)? (Aura Codreanu) ...................................................................................................... 69 Doublespek or Military Slang – Proof of Cultural Background (Daniela Nagy) ................. 79 Romanian Managers’ Attitudes and the Dynamics of Security (Ella M. Ciupercă) ............. 86 Public Relations in the Digital Era (Iulian Vegheş, Vera Ularu) .......................................... 93 The Geo-Economic Relevance of Shanghai Cooperation Organization. Implications for Energetic Security Ensurance in the Wider Black Sea Region (Veronica Mihalache) ........ 101 Culture & Communities ..................................................................................................... 109 Language Policy in Israel in the 21st Century: The Case of Arabic in Public Sphere (Asher Shafrir) ...................................................................................................................... 111 The Clash between Two Worlds: Past, Tradition, Myths vs. Present, Modernity, Hopes (Oana-Andreea Pîrnuţă, Anca Bădulescu) ............................................................................ 117 Sectarianism in Scotland and in Glasgow: The Present and the Past (Federico Zannoni) ... 121 Linguistically Interconnecting Cultures (Bledar Toska) ...................................................... 127 Culture, Communication, Community: What’s in a Name? (Armela Panajoti) .................. 132 From Voltaire to Cioran (Virgil Borcan) .............................................................................. 138 Redefining Taboos in Modern Literary (Con)Texts (Oana-Andreea Pîrnuţă, Anca Sumănaru) ............................................................................................................................. 141 Language Unity, Cultural Diversity. A Diachronic Perspective on British Military Terminology Corpus (Cosmina Drăghici) ............................................................................ 149 Volunteering – Discursive Devices of Framing a European and National Community (Camelia-Mihaela Cmeciu) ................................................................................................... 156 Who is Afraid of the Greeks? What Second Generation Immigrants who Study in Greek Universities believe about Greeks and the Way in Which they treat them (Argyris Kyridis, Besmira Mucaj, Christos Zagkos, Elias Michailidis, Prokopis Pandis, Ifigenia vamvakidou, Kostas Tsioumis) ............................................................................................. 162 Creative Processes in a Cybrid Community (Jorge Luiz Antonio) ...................................... 172 Ethnic Identity of the Csangos on the Siret Valley (Maria Cristina Chiru) .......................... 179 Glocalization – A New Synthesis of Contraries? The Cultural Identities Perceived as 5 Composition Effect (Adrian Lesenciuc, Grigore Georgiu) .................................................. 185 Globalization – A Semiotic Approach (Richardo Nedela) ................................................... 193 Cultural Relativism and the Conflict of Principles (Corina Matei) ...................................... 199 Intercultural Education ...................................................................................................... 203 Tolerance – Fundamental Value of Intercultural Education (Diana Ilişoi) .......................... 205 Study on the Association between Personality Traits and Cultural Dimensions (Mihaela Guranda) ............................................................................................................................... 211 To Interpret Success: The Success in Schools and the Integration of Foreign Students in Italy (Alberto Fornasari) ....................................................................................................... 215 Southern Europe and the Far East Early Contacts: Fieldwork Remarks from Pioneer Experience in Intercultural Education (Maria De São José Côrte-Real) .............................. 231 The Role of Intercultural Education in Defining Personal Identity in the Postmodern Society (Mihaela Voinea) ..................................................................................................... 236 The Critical Thinking – A Strategy to Develop Intercultural Competences (Mihaela Voinea) .................................................................................................................................