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22ND ANNUAL

BIGBIG MUDDYMUDDY BLUESFESTIVAL FESTIVAL2017 SPONSORSHIP OPPORTUNITIES

LABOR DAY WEEKEND – SEPTEMBER 2 & 3 2017 LACLEDE’S LANDING – ST. LOUIS, MO ABOUT THE FESTIVAL

THE VISION: FOR OVER 20 YEARS, THE BIG MUDDY BLUES FESTIVAL HAS ATTRACTED MUSIC FANS FROM ALL OVER THE WORLD TO CELEBRATE ONE OF ST. LOUIS’ MOST IMPORTANT TRADITIONS – BLUES. THE BIG MUDDY IS A FAMILY FRIENDLY MUSIC FESTIVAL FEATURING OVER 40 ST. LOUIS ACTS ON SIX STAGES DURING LABOR DAY WEEKEND IN ONE OF ST. LOUIS’ MOST HISTORIC DISTRICTS – LACLEDE’S LANDING.

THE LOCATION: Laclede’s Landing is downtown St. Louis’ oldest district and only riverfront entertainment/dining destination. Recently named USA Today’s top 10 Cobblestone Neighborhoods, Laclede’s Landing is a favorite among locals and a must-see experience for all tourists and conventioneers, its century-old buildings and cobblestone streets offer a charming reminder of St. Louis’ earliest days. Today, the Landing (as it’s called locally) is home to ten unique restaurants, bars and nightclubs, as well as several retail shops, theaters and attractions. It is just steps from the globally-revered Gateway Arch, the National Blues Museum, the Lumiere Casino and the America’s Center convention building.

DEMOGRAPHICS: The 2016 Big Muddy Blues Festival is a family friendly event that attracted over 20,000 attendees. Patrons tend to be a diverse group of people ranging in ages of 25-70. Roughly 50/50 male/female. The festival draws a diverse crowd from a 3-500 mile radius and multiple countries. Mid to upper mid incomes.

MUSIC AND SERVICES: The Big Muddy Blues Festival has recently moved to an ALL ST. LOUIS LINE UP. St. Louis’ world-class music heritage and Blues tradition has been thriving for well over a century and produced some of America’s most important musical figures, such as, Johnnie Johnson, Henry Townsend, , Scott Joplin, Fontella Bass, Ike & and Albert King. The goal of the Big Muddy Blues Festival is to celebrate the great tradition of St. Louis music while featuring the LABORthriving music DAY scene today.WEEKEND The festival features– SEPTEMBER 3 outdoor stages, 2 3 intimate& 3 2017 venue stages and two tribute shows at the National Blues Museum. LACLEDE’S LANDING – ST. LOUIS, MO

bigmuddybluesfestival.com WHYWHY BIGBIG MUDDY?MUDDY?

TAP INTO A LUCRATIVE, REACH YOUR ATTENTIVE AND TARGET AUDIENCE HIGHLY DIVERSE VIA MULTIPLE CONSUMER BASE CHANNELS

CRAFT YOUR INVEST IN PARTNERSHIP ST. LOUIS' WITH THE HELP RICH CULTURAL OF OUR AND ETHNIC SPECIALIZED LANDSCAPE SPONSORHIP TEAM SPONSORSHIP PACKAGES

PRESENT THE FESTIVAL TO ST. LOUIS

-Naming rights for the 22nd Annual Big Muddy Blues Festival TITLE -Prominent logo/name included in all media: Print media, Radio, Television, Social Media, Posters, Signage, Banners, Website -Naming rights for Main Stage 30,000 -Logo/Name prominently placed on all 6 stages -Recognition from all stages at each band introduction (40+ bands) -Logo/Name on tickets, badges and credentials -20x20 tent with premium location for promotion of products or services -Tickets to be freely distributed -Passes for the Sponsor Appreciation Reception

MULTI-CHANNEL CAMPAIGN WITH MASS MEDIA EXPOSURE

-Co-sponsorship/Naming of 1 of 2 stages located on 2nd Street PLATINUM -Logo/Name included in all media: Print Outdoor media, posters, social media, signage, banners and websites -Recognition from sponsored stage at each band introduction 10,000 -Logo/Name prominently displayed on sponsored stage -Logo/Name on all tickets, badges and credentials -Opportunity for 10x10 tent for promotional use -Tickets to be freely distributed as desired -Passes for the Sponsor Appreciation Reception

BRAND BUILDING AND BRAND ACTIVATION OPPORTUNITIES

-Co-sponsorship of 1 of 3 venue stages GOLD - Logo/Name included in all media: Posters, social media, signage, banners and websites -Recognition from sponsored stage at each band introduction 5,000 -Logo/Name prominently displayed on sponsored stage -Logo/Name on all tickets, badges and credentials -Opportunity for 10x10 tent for promotional use

CUSTOMIZED SPONSORSHIP CONTACT US TODAY Laura Tobey PACKAGES AVAILABLE [email protected] bigmuddybluesfestival.com 314.630.8082