Connected Television in the UK and Ireland

October 2013

Deadline Media TV has just published its latest report, covering connected television in the UK and Ireland.

The 250 page report provides comprehensive research, forecasts and strategy on one most challenging developments ever faced by television broadcasting.

Television is the last of the great communications and media platforms to embrace internet. The exercise will take some two decades to complete. In the meanwhile we conclude that for the next half decade connected television is primarily a complimentary, incremental, platform for existing broadcasting and content owners.

We believe that within the UK and Ireland television-like OTT TV will generate revenues of some £532 million in 2013, representing about4% of all television broadcasting revenues. This will rise to some £1.6 million in 2017 – some 15% of total broadcasting revenues. We also expect that at end of the next two decade most television content will be delivered to the consumer over Internet through a combination of live streaming media and VoD.

More immediately, connected television remains a nascent business still, in such areas as social TV and targeted advertising at the experimentation and testing stage.

Connected television is about three main issues:

Accessibility of content Consumer electronics devices Distribution platforms

Connected Television in the UK and Ireland comes to robust conclusions on many of the current developments, observing that the broadcasting sector in the UK and Ireland is fundamentally different from that in the USA. It details how the three main issues interrelate to each other.

We believe that pure play OTT TV is unlikely to result in significant cord cutting from mainstream pay-TV platforms. Nor does it offer a low pay-TV option targeted at the 46% of households who do not subscribe to pay-TV. In essence it is a form of take it or leave it top up TV. We suspect that its primary market is as an alternative to physical disc rental or purchase, a market currently worth a healthy £1.5 billion a year.

The evidence points strongly to connected television emerging primarily as a television anytime platform rather that a television anywhere service. The structure of the television anytime sector is complex and changing and can be summarised as follows:

Catchup TV: driven by the BBC this has primarily been a powerful Freeview competitive response of the FTA sector to BSkyB’s premium pay-TV operation. Whilst this is not a monetisation exercise for the BBC, it provides a platform for PPV content.

For other FTA players catchup TV is primarily a method of defending or increasing advertising revenues.

However, the extension of catchup TV, in the form of YouView, has, in our estimation, been a colossal failure. YouView has simply not emerged as “Freeview 2”. It is non- standard, grossly overpriced, too late and the consumer does not want it.

Pure Play OTT TV falls into two categories, subscription VoD and PPV (transactional) VoD. Whilst PPV serves a clear market gap, sVoD is hampered by lack of access to content and may not be sustainable in the long term. The incumbent FTA and pay broadcasters are developing their own alternatives. Content remains king and incumbents are integrating PPV and sVoD with their main linear scheduled offerings.

In practice VoD and PPV OTT looks to offer occasional use television. The pure play providers are unable to provide original television programming content in any significant volume.

Live streaming of TV channels also opens up the television everywhere platform but also offers opportunities for specialised or niche channels. However, for the time being it is not an economic alternative for big hitting channels. Content distribution networks are just too expensive.

That may change in a few years time if major content providers, such as Hollywood studios, decide they want a direct relationship with the viewer.

Gaining big economies of scale for apps is a necessary but not sufficient condition for success in the connected television environment. This issue goes to the very heart of what US technology companies such as Google, Apple and Microsoft are trying to do with connected television and what European broadcasters are trying to do to stop them. The apps issue is closely related to attractive user interfaces including inter- operability and commonality between consumer electronics devices.

The UK and Ireland’s apps sector is a mess. YouView simply lacks economies of scale. MHEG-IC has, deliberately, not been promoted as the UK’s hybrid-broadcast- broadband platform despite the apparent success of MHP in Italy and HbbTV elsewhere in Europe. Ireland has opted for HbbTV. BSkyB retains its own OpenTV platform and the two cable operations (UK and Ireland) have no common technology platforms. The consumer remains confused as to the difference between a smart TV and a connected television.

It is time for the UK to get its act together and opt for and promote MHEG-IC. We have concluded that MHEG-IC needs to be accepted by broadcasters as “Freeview 2”. Throwing more money at the unloved YouView is too late.

Samsung appears to have won the apps battle amongst proprietary smart TV manufacturers selling into the UK. It has the most and the best and appears to now have a market share of smart TV sales in excess of 51%. Nevertheless all Freeview HD monikered televisions manufactured since April 2011 are MHEG-IC enabled.

Broadband households already own a plethora of devices to connect their televisions to Internet. We calculated that the average UK household has 3.3 different methods of connecting and considerably more devices to do so. Most of these devices have not been acquired specifically because of their broadband connectivity. They are multipurpose devices for which connecting the television is secondary.

The cost to the broadband household of connecting a television is irrelevant. The marginal cost of incorporating connectivity within a television is about $35 ex-factory. Moore’s law will continue to operate for a few years at least and consumer electronics costs continue to plummet (or drastically improve in performance as processing power costs drop).

It looks likely that the prime device for connected television will be built into nearly all future televisions. In the meanwhile there are a plethora of devices capable of connecting the television. The STB will remain a major device for doing so for the foreseeable future, despite the conventional STB looking increasingly obsolescent. Some 7.5 million households in the UK and Ireland have connectable STBs and they allow the pay-TV operators to continue as gate keepers.

The future of external streaming media boxes and dongles is more uncertain. YouView has failed to convince the public that a combined PVR/streaming media box is a worthwhile purchase. We estimate that there are about 900,000 external streaming media boxes (excluding YouView) in use in the UK and Ireland. The market is dominated by Apple TV and Roku but scores of different devices have been available. Prices of such devices are now falling rapidly and there is a case that they will become a major element in the connected television environment.

It also looks increasingly likely such devices will be tied to specific video service offerings rather than act as general devices. That allows the service provider to continue as a gatekeeper, especially if box sales are subsidised. The consumer may purchase several different brands over time, switching service as need be. The alternative view is that such devices represent industry failure to grasp the necessity of common standards.

Most Blu-ray players have a broadband connectivity capability but owners are making little use of them to get connected television. In contrast games consoles are some five times more likely to be used to connect. However, it looks as if the games console market has peaked and ownership of them is disproportionately in poorer households without fixed line broadband access. Gaming may increasingly switch to other devices including smartphones and tablets, today’s new multipurpose devices.

Tablets present a big challenge to broadcasters; they are devices that cross the boundary between truly mobile technology and in-home use. They function both as second (companion) screens and secondary television viewing screens, thus trying to combine lean forward with lean back viewing. Unlike conventional remote controls, they are not rugged, are heavy on battery power and, still, relatively expensive to buy or repair or replace when broken.

There looks to be room for more innovation with companion screen devices.

Social TV is in the wild west country of connected television where key online players from outside the British Isles dominate social networking. Zeebox, in contrast, represents the broadcaster-centric end of social TV.

Social TV appears to be largely about live television and not about VoD content. It doesn’t even necessarily involve OTT TV. Recent evidence from the USA also suggests that the correlation between online social activity surrounding a TV programme is not strongly correlated to actual audience viewing. However, converging the two advertising worlds of point-to-point and point-to-multipoint communications is top priority for advertising funded services such as ITV and RTE.

Apps and standards fragmentation are even more problematically for social TV as they are for connected television, not helped by key players coming from very different directions.

We see few prospects for linear scheduled television in the true mobile environment despite 4G e-MBMS, DVB-NGH and DVB-T2 Lite allowing for it. It has been tried and tested and the consumer does not want it. Television to the tablet is emerging as a WiFi tied platform in the home – portable television if you like.

Connected television is not cheap. Some 28% of households in the UK and 42% in Ireland still do not subscribe to fixed line broadband. Our forecasts suggest than even in 2017 only 65% of individuals will own a smartphone and 52% a tablet. A lot of consumers are unwilling or unable to pay for Internet connectivity.

Whilst the highly competitive nature of communications in the UK make it an ideal place for development of connected television services, the competitive landscape is changing. The opportunity for broadband competition arising from LLU is disappearing as BT roles out FTTC. Virtual LLU looks to be very difficult to differentiate from BT’s own Infinity product. UPC looks highly unlikely to invest in significant new build for its cable operations.

UPC can incrementally upgrade its networks through such techniques as splitting nodes and fibre to the amplifier. It can thus readily match capex with demand. BT’s network requires basically an all or nothing upgrade beyond FTTC. Unfortunately FTTH looks to be about 4-5 times more expensive than upgrading to FTTC.

As it stands public subsidies are needed to extend FTTC to about a third of UK premises. We do not believe that FTTH over BT’s network will be a viable commercial mass-market proposition for years, if ever.

The regulatory environment is running behind technological change.

We have concluded that a duopoly could emerge with UPC being the dominant residential fixed line broadband provider in cities, larger towns and major suburban areas, serving half of all households in both the UK and Ireland. The facilities based model of competition would thus breakdown. That would leave BT and Eircom (directly or indirectly) serving, perhaps, 20% of households in smaller towns/suburban areas with a less than stellar FTTC offering. The rest of households may end up dependent on even lower performance publicly subsidised lines.

BT’s competitive response is to offer IPTV and 4G mobile. This gives it economies of scope (its other service that does so is switched circuit telephony but that is dying). Eircom, likewise, is reported to be planning an IPTV service. BT TV is the only UK OTT TV provider currently investing significantly in original content for its service. All the rest overwhelmingly offer either “repeats” or re-transmissions.

Whilst BT is some 50% larger than the entire UK television sector, it is currently a shrinking business and is playing with very high stakes. It needs to. Eircom, after privatisation, failed to do so and went bust.

Both BSkyB broadband and TalkTalk may also end up being tightly squeezed by the changing environment. Providing broadband is not a particularly profitable business in the UK and Ireland.

We predict that video over Internet will result in some very interesting mergers and acquisitions in the British and Irish communications sectors during the next few years.

Connected Television in the UK and Ireland is available from Deadline Media TV and is available in PDF form. The comprehensive 250 page report includes 80 tables and 20 charts and international comparisons. Statistics are given on a pan-British Isles basis as well as broken down into UK and Irish statistics. The report takes a comprehensive look at all the key issues involved in connected television including content, technology and infrastructure.

The report is priced at £987 (or €1,160 or US$1,574). Site licences are available at £1,974 (€2,320 or US$3,185).

Table of contents

Section 1: Full summary and conclusions Page 9

Section 1.1: Introduction Page 16 Section 1.2: Economic prospects Page 17 Section 1.3: Comparing the UK and Ireland Page 21 Section 1.3: Differences to the USA Page 23 Section 1.4: Global perspectives Page 24 Section 1.5: Technological change and market maturity Page 31

Section 2: Connected TV in the UK Page 33

Section 2.1: Connected TV devices Page 34 Section 2.1.1: Smart TVs Page 40 Section 2.1.1.1: How many smart TVs are there? Page 41 Section 2.1.1.2: Smart TVs in Ireland Page 42 Section 2.1.1.3: Lack of a conscious desire for Smart TVs Page 43 Section 2.1.1.4: Not turned on by smart TV Page 43 Section 2.1.1.5: Brand names matter Page 44 Section 2.1.1.6: Catchup is the most favoured app Page 44 Section 2.1.1.7: Contradictory evidence Page 45 Section 2.1.1.8: Disappointing sales Page 45 Section 2.1.1.9: The real market for smart TVs Page 46 Section 2.1.1.10: Peculiarly UK issues Page 48 Section 2.1.1.11: Making sense of sales estimates Page 48 Section 2.1.1.12: The smart TV contradiction Page 49 Section 2.1.1.13: Apple’s TV – vapourware? Page 50 Section 2.1.1.14: Changes in smart TV technology Page 50 Section 2.1.1.15: The Smart TV Alliance Page 50 Section 2.1.1.16: Industry structure Page 52 Section 2.1.1.17: Samsung has over half the market Page 54 Section 2.1.1.18: Samsung has the apps Page 54 Section 2.1.2: Streaming boxes and dongles Page 56 Section 2.1.2.1: Limited market research Page 57 Section 2.1.2.2: Size of streaming media box market Page 57 Section 2.1.2.3: Losing market share? Page 60 Section 2.1.2.4: A plethora of devices on the market Page 61 Section 2.1.2.5: The gatekeeper roll for boxes Page 63 Section 2.1.2.6: The sidecar model Page 63 Section 2.1.2.7: Apple TV boxes in the UK Page 63 Section 2.1.2.8: Roku boxes Page 64 Section 2.1.2.9: Google TV Page 64 Section 2.1.2.10: Google Play Page 65 Section 2.1.2.11: Western Digital Page 65 Section 2.1.2.12: Other brands Page 65 Section 2.1.2.13: The grey market Page 65 Section 2.1.2.14: Jailbreaking Page 66 Section 2.1.2.15: Cord cutting and aerials Page 66 Section 2.1.2.16: Lessons from Aereo Page 67 Section 2.1.2.17: Cord cutting and boxes Page 68 Section 2.1.2.18: Streaming media boxes more expensive than in the USA Page 70 Section 2.1.3: Connected STBs Page 71 Section 2.1.4: The problem for YouView Page 75 Section 2.1.4.1: Market structure facing YouView Page 76 Section 2.1.4.2: YouView installed base Page 77 Section 2.1.4.3: YouView absent in retail outlets Page 78 Section 2.1.4.4: YouView strategy Page 79 Section 2.1.4.5: YouView is not Freeview 2 Page 80 Section 2.1.4.6: What next for YouView Page 80 Section 2.1.4.7: BBC Store and PPV VoD Page 81 Section 2.1.4.8: The BBC Trust and the future of YouView Page 82 Section 2.1.4.9: Freesat and HbbTV Page 84 Section 2.1.4.10: The real Freeview 2, Freeview MHEG-IC Page 85 Section 2.1.4.11: Freeview OTT content Page 90 Section 2.1.4.12: HbbTV in the UK and Ireland Page 91 Section 2.1.5: Tablets and smart phones Page 91 Section 2.1.5.1: Not much television watched on smart phones Page 93 Section 2.1.6: The second and the secondary screen Page 93 Section 2.1.7: Games consoles and Blu-ray players Page 95 Section 2.1.7.1: Games consoles Page 98 Section 2.1.7.2: Blue-ray players Page 101 Section 2.1.8: PVRs Page 103 Section 2.2: Connected TV services Page 104 Section 2.2.1: Catchup TV – getting it right Page 105 Section 2.2.2: How popular is catchup TV in the UK Page 110 Section 2.2.2.1: Revenues from catchup TV Page 110 Section 2.2.2.2: Catchup TV and smart TVs Page 111 Section 2.2.3: Size of the online television market Page 111 Section 2.2.4: Competition law and regulation Page 117 Section 2.2.5: Piracy of content Page 121 Section 2.2.5.1: Cross border piracy Page 121 Section 2.2.5.2: Policing at the ISP level Page 122 Section 2.2.5.3: Does OTT stop piracy? Page 122 Section 2.2.6: Models for contesting the market Page 123 Section 2.2.6.1: Netflix Page 124 Section 2.2.6.2: Apple and iTunes Page 127 Section 2.2.6.3: Google and YouTube Page 128 Section 2.2.6.4: Amazon and Lovefilm Page 131 Section 2.2.6.5: Microsoft Page 131 Section 2.2.6.6: Wuaki TV Page 132 Section 2.2.6.7: Now TV and Sky on Demand Page 132 Section 2.2.6.8: White label OTT Page 133 Section 2.2.6.9: Retailers and OTT content (Blinkbox, Sainsburys) Page 134 Section 2.2.6.10: News providers Page 136 Section 2.3: The broadcasting environment Page 138 Section 2.3.1: How households receive television in the UK and Ireland Page 140 Section 2.3.2: The corporate environment facing connected TV Page 144 Section 2.3.3: DTH Page 146 Section 2.3.4: Cable Page 146 Section 2.3.5: IPTV Page 147 Section 2.3.6: Local television Page 150 Section 2.4: Infrastructure issues Page 151 Section 2.4.1: Fixed line broadband environment Page 151 Section 2.4.2: Who provides broadband Page 152 Section 2.4.2.1: Some broadcasters are also telcos Page 152 Section 2.4.2.2: LLU, wholesale and virtual LLU Page 155 Section 2.4.3: Broadband performance Page 156 Section 2.4.4: The geographic broadband divide Page 158 Section 2.5: Mobile communications Page 159 Section 2.5.1: Broadcast television to the handheld Page 162 Section 2.6: The spectrum problem for broadcasters Page 163 Section 2.6.1: Technology change and spectrum economics Page 165 Section 2.6.2: TV white spaces Page 167 Section 2.7: Key player analysis Page 168 Section 2.7.1: The big broadcasters Page 168 Section 2.7.1.1: BBC Page 169 Section 2.7.1.2: ITV Page 170 Section 2.7.1.3: BSkyB Page 172 Section 2.7.1.4: BSkyB, Zeebox and social TV Page 174 Section 2.7.2: Other key OTT players Page 175 Section 2.7.2.1: BT Page 175 Section 2.7.2.2: BT strategy and YouView Page 176 Section 2.7.2.3: Market position of BT TV Page 177 Section 2.7.2.4: UPC (Virgin Media) Page 178 Section 2.7.2.5: TalkTalk Page 182

Section 3: Connected TV in Ireland Page 184

Section 3.1: Overview of the Irish market Page 185 Section 3.1.1: The geography of Irish communications Page 186 Section 3.1.2: Television in Ireland Page 187 Section 3.1.3: Structure of Irish broadcasting Page 191 Section 3.1.3.4: International viewing and expenditure comparisons Page 194 Section 3.1.4: How big is the Irish television industry? Page 195 Section 3.1.5: Analysis of Irish broadcasting Page 196 Section 3.1.5.1: RTE and public service broadcasting Page 196 Section 3.1.5.2: The licence fee problem Page 197 Section 3.1.5.3: Public service broadcasting, politics and culture Page 198 Section 3.1.5.4: The Gaelic language and television Page 199 Section 3.1.5.5: Commercial television Page 199 Section 3.1.5.6: Northern Ireland connections Page 200 Section 3.1.5.7: Local television in Ireland Page 200 Section 3.2: Pay TV in Ireland Page 201 Section 3.2.1: Pay TV revenues in Ireland Page 202 Section 3.2.2: BSkyB in Ireland Page 202 Section 3.2.3: UPC (Liberty Global) in Ireland Page 203 Section 3.3: The Saorview problem Page 207 Section 3.3.1: Saorsat - at the margins of broadcasting Page 209 Section 3.3.2: HbbTV in Ireland Page 210 Section 3.3.3: IPTV, coming soon? Page 211 Section 3.3.4: Competition from Freesat Page 212 Section 3.4: Connecting the television screen Page 212 Section 3.4.1: Smart TVs Page 213 Section 3.4.2: Other connecting devices Page 214 Section 3.4.3: Tablets and mobile phones Page 214 Section 3.4.3.1: Audience measurement issues Page 216 Section 3.5: OTT services in Ireland Page 217 Section 3.5.1: RTE and Irish catchup TV Page 217 Section 3.5.2: Netflix and iTunes in Ireland Page 219 Section 3.5.3: Other OTT services Page 219 Section 3.5.4: Serving the diaspora Page 221 Section 3.5.5: Size of the Irish OTT market Page 222 Section 3.5.6: Cord cutting in Ireland Page 222 Section 3.6: Communications infrastructure in Ireland Page 223 Section 3.6.1: Fixed line broadband Page 223 Section 3.6.2: Eircom – years of under-investment coming to an end Page 230 Section 3.6.3: BT Ireland Page 232 Section 3.6.4 Mobile communications in Ireland Page 232

Section 4: Appendices Page 235

Definitions of OTT and connected television Page 235 What is smart TV? Page 236 MHEG-IC primer Page 237 HbbTV primer Page 238 HTML-5 primer Page 238 MPEG-DASH primer Page 239 Digital rights management (DRM) Page 240 Content distribution networks (CDNs) Page 241 Film release windows Page 243 The problem of FTTH Page 244 Smart TV sales in Germany Page 246 Smart TV sales in France Page 247 Smart TV sales in Italy Page 247 About Deadline Media TV Page 250

Tables

Table 1: UK and Irish Communications Compared Page 22 Table 2: The UK and Irish TV Household Page 23 Table 3 UK electronic communications industry revenues, 2012 Page 31 Table 4: Average monthly household spend on communications services Page 32 Table 5: Comparative takeup of connectable devices, millions Page 35 Table 6: Actual connected devices, UK Page 37 Table 7: number of connected device types owned in EU-5 Page 38 Table 8: Percentage of TV sets sold, by screen size: 2004 to Q1 2013 Page 39 Table 9: Reasons people buy a smart TV Page 43 Table 10: Smart TV owners do connect to broadband Page 44 Table 11: Main Video Apps, Smart TVs, UK Page 55 Table 12: Estimated smart TV box sales to summer 2013, USA Page 58 Table 13: Estimated streaming media box/dongle sales, UK Page 59 Table 14: Streaming boxes and dongles available in the UK Page 62 Table 15: Satellite household in the UK and Ireland Page 72 Table 16: Connectable STBs in the UK and Ireland Page 73 Table 17: Connected STBs in the UK and Ireland Page 74 Table 18: The YouView market gap Page 76 Table 19: YouView installations Page 77 Table 20: Percentage ownership of FTA platforms in UK and Ireland Page 79 Table 21: Estimated Freeview HD HBB connectable televisions and boxes Page 87 Table 22: Forecast of sales of Freeview HD HBB and smart TVs, millions Page 88 Table 23: Freeview OTT content Page 90 Table 24: How households connect their TVs Page 96 Table 25: Forecast, games consoles and Blu-ray player households, UK Page 97 Table 26: Connected games consoles and Blu-ray players, end 2013 forecast Page 98 Table 27: Blu-ray players and PlayStation 3 consoles, UK Page 102 Table 28: Blu-ray players and PlayStation 3 consoles, Ireland Page 103 Table 29: PVR households in the UK, millions Page 104 Table 30: Connected Devices with BBC iPlayer Page 106 Table 31: Activities undertaken on smart TVs among adults and children % Page 111 Table 32: Estimated 2013 revenues from VoD television services Page 112 Table 33: Online TV revenues, £ millions Page 113 Table 34: Total unique visitors to selected online film and TV streaming sites Page 114 Table 35: Total unique visitors to selected video sharing sites (000) Page 115 Table 36: VoD services offering content in the UK and Ireland Page 116 Table 37: UK filmed entertainment market 2010-12 Page 117 Table 38: Netflix, Lovefilm and Now TV compared Page 125 Table 39: Power shifts in the British and Irish broadcasting industry Page 138 Table 40: Long term connected television environment 2013-2033 Page 139 Table 41: Key Metrics, UK Television reception Page 141 Table 42: Key Metrics, UK and Irish television combined Page 143 Table 43: Revenues, main British and Irish broadcasters, £ millions Page 144 Table 44: Takeup of IPTV in the UK Page 148 Table 45: Household penetration of fixed and mobile broadband (per cent) Page 152 Table 46: UK Carrier Turnover Page 153 Table 47: Fixed broadband market share: 2007 to 2012 (per cent) Page 153 Table 48: Fixed Residential Broadband Customers by Carrier Page 154 Table 49: UK Fixed broadband connections: 2007 to 2013 (millions) Page 155 Table 50: Average actual UK fixed-line residential broadband speeds Page 156 Table 51: Average broadband connection speed by country, Q1 2013 Page 157 Table 52: Digital divide between urban and rural residential broadband, Mbit/s Page 158 Table 53: Forecasted smartphone and tablet users, UK Page 162 Table 54: Data requirements for main DVB broadcast multiplexes Page 165 Table 55: Licensed spectrum available for mobile broadband, MHz Page 166 Table 56: Retail revenues, telecommunications £ billions Page 176 Table 57: Combined UK & Ireland Subscribers UPC Page 179 Table 58: Television viewing in Ireland Page 189 Table 59: Irish television channels Page 191 Table 60: Key Metrics, Irish television reception Page 193 Table 61: Internal comparisons, TV revenues per head, £ page 192 Table 62: Irish television broadcasting revenues Page 195 Table 63: RTE’s declining revenues, € millions Page 196 Table 64: SWOT analysis UPC Ireland Page 206 Table 65: Liberty Global in Europe Page 207 Table 66: Saorview and Freeview compared Page 208 Table 67: Mobile and portable device ownership in Ireland Page 215 Table 68: Irish catchup TV services Page 217 Table 69: RTE Player Strategic Plan Page 218 Table 70: Residential broadband cost comparisons, Ireland Page 225 Table 71: Key metrics, Irish broadband Page 226 Table 72: Subscribers by broadband provider, Ireland, 000’s Page 227 Table 73 Forecast of smartphone and tablet users, Ireland Page 233 Table 74: Adaptive bitrate platforms Page 239 Table 75: Main DRM platforms Page 240 Table 76: CDN Costs per MBit/s per month Page 242 Table 77: Smart TV Sales in Germany Page 246 Table 78: Smart TV Sales in France Page 247 Table 79: Smart TV sales forecasts, Italy, millions Page 248 Table 80: Estimated base of connectable devices, end 2012, Italy Page 248

Charts

Chart 1: How some UK televisions are connected to Internet Page 37 Chart 2: Shifting VoD viewing to the tablet and smartphone, % share Page 38 Chart 3: Preferred television connecting devices Page 40 Chart 4: Smart TV expectations Page 48 Chart 5: Falling television sales in Europe Page 49 Chart 6: Market Share, Streaming Media Boxes and Dongles Page 60 Chart 7: Tablet v smartphone viewing, % Page 92 Chart 8: Accessing television over the Internet, % Page 105 Chart 9: iPlayer requests by device Page 108 Chart 10: Trends in iPlayer viewing by device Page 109 Chart 11: How people access video entertainment, £ millions Page 113 Chart 12: How UK households receive television, % Page 142 Chart 13: Apple dominates the tablet market Page 161 Chart 14: Market maturity of pay-TV penetration in Ireland Page 201 Chart 15, DVD, broadband, games console and PVR takeup in Ireland. Page 212 Chart 16: More statistics on mobile and other connectable devices Page 216 Chart 17: Market share, Irish broadband providers Page 228 Chart 18: LLU lines in Ireland Page 229 Chart 19: Broadband not offsetting telephony Page 230 Chart 20: Mobile market share by operator, Ireland Page 234