West Trade/Rozzelles Ferry Playbook
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COMPREHENSIVE NEIGHBORHOOD inside this document: IMPROVEMENT PROGRAM SPOTLIGHT ON WEST TRADE/ROZZELLES FERRY 10 STRATEGIES FOR WEST TRADE/ROZZELLES FERRY 43 CNIP PROJECT PLAYBOOK 46 ALSO: CHARLOTTE CNIP / PUBLIC OUTREACH SUMMARY / PHYSICAL ASSESSMENT / MARKET ANALYSIS / OTHER PROJECTS TO SUPPORT / NEXT STEPS CNIPWEST TRADE / ROZZELLES FERRY AREA FINAL DOCUMENT - NOVEMBER 30, 2015 CNIP is a new approach for investing in the community’s future - one that combines the resources of several City departments to leverage with other public, quasi-public and private dollars for building new infrastructure. W C Find out more at www.charlottefuture.com T N R I 1 F P UNIVERSITY PARK OAKVIEW TERRACE THOMASBORO W. TRADE STREET WASHINGTON HEIGHTS SMALLWOOD 85 GLENWOODDRIVE LINCOLN LAKEWOOD 16 HEIGHTS OAKLAWN TODDVILLE BIDDLEVILLE ROAD ELEANORE HEIGHTS ROZZELLE’S FERRY ROAD MCCROREY TUCKASEEGEE ROAD HEIGHTS GLENWOOD FREEDOM DRIVE PARKVIEW BEATTIESFORD ROAD STATE STREET ENDERLY CAMP GREENE PARK SEVERSVILLE W. 4TH STREET WESTERLY ASHLEY ROAD THIRD WARD HILLS WESLEY HEIGHTS CAMP GREENE STREET ASHLEY PARK BRYANT PARK 77 WILKINSON BOULEVARD MOREHEAD STREET 29 WILMORE WEST BLVD. WESTOVER HILLS WESTCNIP TRADE / ROZZELLES FERRY our neighborhoods W C T N FINAL DOCUMENT 1 R I F P 11.30.2015 UNIVERSITY PARK OAKVIEW TERRACE THOMASBORO W. TRADE STREET WASHINGTON HEIGHTS SMALLWOOD 85 GLENWOODDRIVE LINCOLN LAKEWOOD 16 HEIGHTS OAKLAWN TODDVILLE BIDDLEVILLE ROZZELLE’S FERRY ROAD inside:FEATURES: CONTENTS: ROAD ELEANORE HEIGHTS MCCROREY TUCKASEEGEE ROAD HEIGHTS “We as residents are excited by the work of the West Trade/Rozzelles Ferry Comprehensive Neighborhood Improvement Program CNIP Team 4 GLENWOOD FREEDOM DRIVE (CNIP) and feel part of the overall team. We appreciate Executive Summary 6 PARKVIEW BEATTIESFORD ROAD your effort, the opportunities to provide input, and feel Charlotte’s CNIP 7 STATE STREET ENDERLY like you are truly dedicated to the communities of West Spotlight on the West Trade/ Rozzelles Ferry Area 10 CAMP GREENE SEVERSVILLE Trade/Rozzelles Ferry. Thank you.” PARK Who Participated 19 W. 4TH STREET Physical Assessment 24 ASHLEY ROAD WESTERLY THIRD WARD 46 99 Market Analysis 34 HILLS WESLEY HEIGHTS Project Playbook Other Community at a Glance 35 Projects to CAMP GREENE STREET Strategies for West Trade/ Support Rozzelles Ferry 43 ASHLEY PARK BRYANT PARK 77 Project Playbook 46 Other Projects to Support 99 What’s Next for CNIP? 128 WILKINSON BOULEVARD 10 MOREHEAD STREET WILMORE 29 COMPREHENSIVE NEIGHBORHOOD inside this document: Spotlight IMPROVEMENT PROGRAM cover image SPOTLIGHT ON WEST TRADE/ROZZELLES FERRY 10 STRATEGIES FOR WEST TRADE/ROZZELLES FERRY 43 on West Trade/Rozzelles Ferry CNIP PROJECT PLAYBOOK 46 This illustration was completed ALSO: CHARLOTTE CNIP / PUBLIC OUTREACH SUMMARY / PHYSICAL ASSESSMENT / MARKET ANALYSIS / OTHER PROJECTS TO SUPPORT / NEXT STEPS by Zanetta Illustrations for the CNIPWEST TRADE / ROZZELLES FERRY AREA FINAL DOCUMENT - NOVEMBER 30, recommended 2015 transformation of WEST BLVD. WESTOVER HILLS Five Points. It envisions a highly walkable, pedestrian environment near the entrance of Johnson C. 43 128 Smith University and the future CityLYNX Gold Line running on West Trade Street and Beatties Strategies What’s Ford Road. It is one place in the for West Trade/Rozzelles Ferry Next for study area where people should CNIP is a new approach for investing in the community’s future - one that combines the resources of several City departments to leverage with other public, quasi-public interact as a community — and private dollars for building new infrastructure. CNIP? Find out more at www.charlottefuture.com talking, playing, people-watching, or simply enjoying time alone in the company of others. W C T N R I 2 F P View of Uptown Charlotte from the intersection of West Trade Street & Frazier Avenue W C T N FINAL DOCUMENT 3 R I F P 11.30.2015 WEST TRADE / ROZZELLES FERRY Lamar Davis Project Manager Engineering & Property Management, CNIP Engineering Services STANTEC CONSULTING SERVICES, INC URBAN PLACES GROUP Randy Harris Matt Noonkester, Project Manager Community Engagement Team Leader David Dixon, Senior Principal Neighborhood & Business Services, Jeff Rice, Principal Service Area Manager Steve Kearney, Senior Planner Jeff Sauser, Senior Urban Designer Scott Lane, Senior Planner Tedd Duncan, Senior Landscape Architect Erin Chantry, Urban Designer & Planner Max Bushell, Planner Alberto Gonzalez Senior Principal Planner Kenneth Thompson, Urban Designer Charlotte-Mecklenburg Planning Department THE LEE INSTITUTE Chrystal Joy, Director ROSE & ASSOCIATES SOUTHEAST, INC. Kathleen Rose, President Bill McCoy, Senior Finance & Public Policy Consultant Debbie Smith Assistant Division Manager Charlotte Department of Transportation PUBLIC ART COLLABORATIVE Janet Kagan, Principal Jean Greer, Principal THE DODD STUDIO Dan Dodd, Principal David Rhew Senior Public Information Specialist URBAN 3 Neighborhood & Business Services Joe Minicozzi, Senior Economist John Tyler Barnes, Economist NEIGHBORHOODS Veronica Wallace Ashley Park | Biddleville | Bryant Park | Camp Greene | Planning & Design Program Manager, CNIP Eleanore Heights | Enderley Park | Glenwood | Project Advisor, West Strategy Team Lead, Lakewood | Parkview | Seversville | Smallwood | Wesley Engineering & Property Management, Heights Engineering Services W C T N R I 4 F P Wesley Heights W C T N FINAL DOCUMENT 5 R I F P 11.30.2015 Executive Summary Charlotte’s Comprehensive Neighborhood Improvement Program (CNIP) is a new approach for investing in the community’s future ― one that combines the resources of several City departments to leverage with other public, quasi- public and private dollars for building new infrastructure. Projects under the CNIP are expected to be transformative, and help large, multi-neighborhood areas revitalize important business corridors, reenergize established neighborhoods, and capitalize on key economic activity centers. Funding for the Program comes from proposed City Neighborhood Improvement Bonds that will be presented to voters over the next five years ($20.0 million in 2014; $40 million each in 2016 and 2018; and $20.0 million in 2020 for a total amount of $120.0 million). The West Trade/Rozzelles Ferry CNIP area (sometimes called “The West End”) is one of five areas included in the CNIP. It represents several mature communities in a high-growth area west of Uptown Charlotte. Great geography, community pride and a long, distinguished history make The West End authentic and a place people want to be. These are also many of the reasons the CNIP area will be in more demand by the market as physical changes are made. People living and working in the community want to be included in the CNIP planning process and help shape its outcomes as a way to build new infrastructure and attract other investments to the area. Parts of the West Trade/Rozzelles Ferry CNIP area, especially the Historic West End, are already on the cusp of transformation through investment in infrastructure and economic development. The implementation of CNIP projects, planning efforts by consultant-hired architect Jan Gehl for the Five Points area in partnership with the Knight Foundation and Charlotte Center City Partners, the construction of the CityLYNX Gold Line, and large redevelopment properties like Savona Mill, are all working together to bring investment to The West End. This investment will undoubtedly bring change. It is important to ensure this change honors the community and identity of the West Trade/Rozzelles Ferry CNIP area as we know it now – and as residents have known it during their lifetimes. It’s also important to remember the West Trade/Rozelles Ferry CNIP area is very large. A three-day design charrette with the public generated 115 thoughts, themes, opportunities, projects and ideas for improving the CNIP area. Fifty-two were considered eligible for CNIP funding. Each CNIP eligible project was rated by the project team using six CNIP goals and five neighborhood evaluation criteria, and shared with the community for input at a Community Project orkshop.W Twenty-three projects highlighted in this document are seen as the most transformative, encouraging additional investment from the private sector, and the most needed by the community. Not all projects will receive limited CNIP funding. It will be important for the City to continue to advocate for The West End to find other funding sources and projects by which they can be completed. Most projects will require a feasibility study, engineering design plans and funding schedule before construction begins. Projects will happen for many reasons, including timing, partnerships, community input, available funding and economic development to name a few. Some projects in the right place at the right time will be more impactful than others. For these reasons, the summary document for the West Trade/Rozzelles Ferry CNIP area has been written as a playbook – able to respond to dynamic shifts in the market, project partners and investment. It is structured so no project has been forgotten, and at any point one may be ready to be implemented over another. Any of the projects eligible for CNIP funding can and should be championed by everyone in the West Trade/Rozzelles CNIP area, when appropriate. Wesley Heights W C T N R I 6 F P CHARLOTTE’S COMPREHENSIVE NEIGHBORHOOD IMPROVEMENT PROGRAM Historic Savona Mill Building on South Turner Avenue harlotte’s Comprehensive Neighborhood Improvement Program (CNIP) is a new