CURATED PACKAGES FOR THE “NEW NOW”

Off-the-shelf inventory packages to reach today’s consumer

SpotX has created a suite of carefully curated inventory packages based on trending audience segments to help advertisers effectively reach consumers. We recommend utilizing these packages as a way to quickly and easily target audiences that have shifted away from traditional viewership patterns (such as live sports and linear programming).

These packages are primarily CTV-focused but can be customized to include OLV publishers for additional reach and scale upon request.

FEMALE SKEWING MALE SKEWING Consists of inventory that skews Consists of inventory that skews toward female consumers – offers toward male consumers – perfect efficient targeting for products or for products or services that services tailored toward females. resonate with males.

Sample Networks: Sample Networks: Lifetime, Bravo, Food Network, ESPN, Adult Swim, FX, Wired, Hallmark Channel, We TV, MotorTrend, Fox Business, Oxygen, OWN Comedy Central, The Golf Channel

Sample Shows: Sample Shows: This Old House, Cold Case Files, Sports Center, Alaskan Bush The Hills, Behind the Dish, 90 Day People, Expedition Unknown, Fiance, House Hunters Outnumbered, Man v Wild

For the latest information on audience trends and advice on navigating the COVID-19 situation, visit spotx.tv/ignite WELLNESS FAMILY FRIENDLY Consists of food, exercise, and Consists of inventory that skews health-related inventory – ideal toward families and households for products that support a with children – particularly well healthy lifestyle, particularly suited to CPG, QSR, retail, and those available for online financial service brands. purchase. Sample Networks: Sample Networks: Lifetime, Cartoon Network, Food Network, Cooking Channel, Freeform, Nick Jr., TLC, Food TV, Tastemade Nickelodeon, Animal Planet

Sample Shows: Sample Shows: Rachel Ray’s Week in a Day, Toddlers & Tiaras, America’s Good Eats, Struggle Meals, Off- Funniest Home Videos, Superhero Menu, Kitchen Nightmares Kids, Teen Titans Go

GAMING SPORTS Consists of gaming-related Consists of endemic sports inventory* capturing online programming, providing sports gaming enthusiasts, casual fans with content to fuel their gamers, and esports fans – ideal passions while live sporting events for reaching highly engaged are paused. online audiences. Sample Networks: Sample Games/Apps/Shows: ESPN, NHL.tv, NFL Network, World Poker Tour, Words with Fox Networks Group, Univision Friends, The Sims, Modern Deportes Combat, Tetris Blitz, Bejeweled Sample Shows: Sports Center, 30 on 30,

* Primarily OLV inventory due to the nature of Gaming E-League, All Elite Wrestling, The – does include a subset of CTV. Jump, Pardon the Interruption

Your SpotX account team is ready to help you optimize your strategy. Please contact your SpotX account manager or email [email protected]. spotx.tv/ignite