C NTENT 17-30 May 2021 www.contentasia.tv l www.contentasiasummit.com

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The Plot Thickens 25-27 August 2021

Discovery + WarnerMedia in Asia Job fears sweep a battered industry

While debate rages around the Warner- Media/Discovery alliance announced last night, in Asia a fresh round of panic is battering an industry still reeling from this month’s fallout of the latest phase of Disney’s Fox Networks Group acquisition and an HBO Asia team only just unpack- ing boxes at their new WarnerMedia regional HQ in Singapore.

The full story is on page 8

q Disney+ Hotstar heads for Thailand 30 June launch for hybrid service

Disney is rolling out its lower-cost hybrid streaming service, Disney+ Hotstar, in Thailand on 30 June. This is the third Disney+ Hotstar platform in Southeast Asia after Indonesia, which launched in September last year, and Malaysia, which goes live on 1 June.

The full story is on page 3 By 2029, HD Cable Households are Expected to Increase by 78% to 306 Million Across the Asia-Pacific Region Are you prepared to capture this growth?

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17-30 May 2021 page 2. C NTENTASIA 17-30 May 2021 Page 3.

Mark Francis joins Astro Disney+ Hotstar heads for Thailand Malaysia – confirmed 30 June launch for hybrid service

Veteran Asia content exec, Mark Disney is rolling out its lower-cost hybrid consumer costs RM54.90/US$13 for three Francis, officially joined Malaysia’s Astro streaming service, Disney+ Hotstar, in months. The service will also be avail- on Monday as head of content (OTT). Thailand on 30 June. able through dominant subscription Details of the KL-based platform have Pricing has not been confirmed, and platform, Astro. still not been made public. Francis was the distribution partners have not been In Indonesia, Disney+ Hotstar head of content for Malaysia-based announced. costs Rp39,000/US$2.73 a month or regional streaming platform iflix before Disney has dismissed market rumours Rp199,000/US$14 a year. he resigned in mid-2020. that the Thai platform will go live with The full Disney+ service is available an annual subscription of THB799/US$25 in Singapore (launched on 23 Febru- Claire Gorman takes over and a monthly rate of THB67/US$2.13. ary 2021) for S$11.98/US$9 a month (or There may also be a three-month direct S$119.98/US$90 a year), with Indian ABC International Services to consumer subscription option. streamer Hotstar available separately. The platform has also not confirmed Hotstar launched in Singapore in No- Australia’s ABC has appointed Claire its slate of local Thai titles, and has kept vember last year. Gorman as head of international servic- any acquisitions very low key. Hotstar titles that may be part of the es, effective 24 May. Gorman has been This is the third rollout of the lower cost Thai service include Hindi and Tamil acting head of international strategy Disney+ Hotstar platform in Southeast movies and series, such as Teddy (mid- since Nov 2020, and will now combine Asia after Indonesia, which launched June), Big Bull (end-June), and 1232 both roles. ABC said the expanded in September last year, and Malaysia, KMS (from mid-July). remit reflected its commitment to com- which goes live on 1 June. Netflix costs about THB400/US$13 a munities in the Indo-Pacific region. In Malaysia, Disney+ Hotstar direct-to- month in Thailand. C NTENTASIA 17-30 May 2021 Page 4. Page 4.

TechStorm revamps prime time New Wed, Thurs belt focuses on Asian originals ©️2021 TechTV Network Pte. Ltd. All rights reserved

TechStorm Originals Women’s Specials: Girl Up

Asian esports/gaming/tech enter- movers and shakers driving Asia’s tainment network, TechStorm, debuts esports scene, celebrating unsung its Asian original prime-time program- heroes, hidden talents and their jour- ming belt in June along with a call- ney to stardom while highlighting the for-collaboration with indie creators latest game reviews”. across the region. TechStorm founder and chief exec- The new prime-time belt, Tech- utive, Debbie Lee, says the originals Storm Originals, kicks off on 9 June at belt is a response to millennial/Gen 9.50pm (SG/Malaysia, 8.50pm (JKT/ Z-targeted Asia-centric stories. BKK), paying homage to Asian he- “By launching a time belt dedi- roes and legends. cated to championing the diversity The belt will run on Wednesdays of Asian representatives in the tech, and Thursdays, featuring Asian start- esports and start-up ecosystem, we up stories, behind-the-scenes narra- are positive the new pan-Asian titles tives and exclusive interviews with will successfully secure an even big- “Asia’s unicorns, dark horses and ger fan base internationally”. business titans”. The belt will also include light- Titles include Business Bigwigs fea- hearted entertainment about the turing Singapore unicorn Patsnap and latest gadgets, tech innovations and Indonesia’s Blue Bird Group, along new app reviews, along with carving with a series of women’s specials out a space as the go-to source for featuring Southeast Asia’s top female pop-culture content and icons across professional gamers and streamers music, sport and design. Kimchi, Wolfsbanee, Cherzinga, youth The June originals follow the May icon Ambry Nurhayati from Superfly boost of additional Bahasa Indonesia Monkey Dragons, Singapore National subtitles ahead of Eid al-Fitr, adding Team professional boxer Samantha to Thai, Traditional Chinese and Eng- Quek. lish subtitles across its 24/7 channel Content heading for the belt also and VOD catalogue for OTT partner “delves deep into human stories of platforms. 17-30 May 2021 page 4. C NTENTASIA 17-30 May 2021 Page 5.

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Conversations about content in Asia

The Plot Thickens 25-27 August 2021

Information from CJ Yong at [email protected] www.contentasiasummit.com C NTENTASIA 17-30 May 2021 Page 6.

Mediacorp’s Mr Kiasu returns Iconic comic character back in an online series after 20 years

Singapore’s Mediacorp is returning iconic sitcom, Mr. Kiasu, at the end of the month after an absence of 20 years, with an all-new cast, an updated sense of humour, and a focus on younger viewers. The new six-episode version, Mr. Kiasu 2.0, launches as an online series on Friday, 28 May, with all episodes (16-18 minutes each) accessible on Media- corp’s streaming platform, meWatch. A character created by local writer Johnny Lau in 1989, Mr. Kiasu is inspired by Singapore’s famed concept of “kiasu” (the fear of missing out) and revolved around a tongue-in-cheek portrayal of Singaporeans. Mr. Kiasu debuted in Jaspers Lai in Mr. Kiasu 2.0 1990 in a series of comic books that ran for about of a modern world filled The series, he adds, “reflects what a decade. A stage musi- with tech startups, fusion- people are now compared to early cal and a TV version in health-sport-activities 2000, when life was simpler, and the 2001. Lau resurrected the and the growing focus on humour was more straightforward. comic books in 2017, 18 years mental-wellness. “Now it’s a different style of humour. after laying them the rest. Johnny Lau “We want a different take There’s a lot more challenge to define The original TV series aired on from the original series, there’s no what’s real, what’s fake, people are Mediacorp’s English-language free-TV point doing the same thing over and over more sceptical now than before,” he service, Channel 5, for two seasons. The again,” Lau says. says. run ended in 2002. The new series consciously courts Jaspers Lai (The Lion Men) resurrects Lau returns as executive producer of younger viewers. the lead role of Mr. Kiasu, originally Mr. Kiasu 2.0. Producers are Benny Koh Lau talks about creating distance from played by Chew Chor Men. and Tong Khoon Mun. The series is direct- traditional television production and Farah Lola plays Kiasu’s colleague/ ed by Cheng Chai Hong. writing focused on mobile/online audi- best friend Rina; Dasa Dharamahsena None of the original cast are involved ences. as Blake, Kiasu’s rival in the series; Mark in the new series. “We would like to see Mr. Kiasu being Kinoshita as Danny, the CEO of startup In the new version, Mr. Kiasu has been more relevant to the new generation,” tech company SaboTech; Jo Tan fired, but true to his never-say-die char- he says, describing the new cast of (Forked) as Sasha, Kiasu’s eccentric acter, he aims to bounce back, improve characters as “quite different from the gym trainer; Jalyn Han as Ah Ma, Kiasu’s himself and possibly even fall in love, all original... much quirkier, a little bit weird, mother; and Joey Pink (Zombiepura) as the while navigating the idiosyncrasies with a darker sense of humour”. Kiasu’s girlfriend Ai Swee.

For delegate registra�on and more informa�on, visit h�ps://avia.org/all_events/philippines-in-view/ C NTENTASIA 17-30 May 2021 Sponsored by Dolby Page 7.

Adapt... or die Post-production houses in Asia talk about their approach to tech upgrades

Two realities dominate Southeast Asia’s current premium content environment. The first is that demand for Asian scripted content has never been this high, driven by global/regional streamers and a bid by local platforms to be part of a sexy emerging story. The second is that Asian story-telling and creative resources and production infrastructure and processes are stretched to their limits – and in many cases go way beyond current capabili- ties – by burgeoning demand. Abang Long Fadil 3, post-production at Basecamp Films There are zero scare tactics involved in warning of what will happen if Asia’s rewarded with a reliably accurate pipe- of services, She says streaming platforms producers fail to step up and close the line which has become the backbone of have had a significant impact on picture gap between the two realities. “If local the company,” he says. quality in Asia, accelerated by the rapid content producers don’t create content The upgrades extend across the region. redirect from theatrical to digital releases in the required formats, they will be over- In Vietnam, Capital Studios’ CEO, Myke because of Covid-19. looked, says Malaysian post house, Base- Brown, says international sound standards Relative newcomers to the Dolby camp Films. are now available to local directors and universe, Singapore-based Beach House “The survival of production studios in producers, leading to delivering new Pictures says “the rise of global stream- Asia will completely depend on their quality levels to local audiences. ing platforms... has definitely acceler- ability to be able to supply content to “As the demand for streaming increas- ated the adoption of new technologies the changing format requirements of the es, we find that the diverse application such as Dolby Vision and Atmos in Asia”. global and local streaming platforms,” and quality requirements for product Beach House started using Dolby Vision Basecamp Films’ managing director, increases,” Brown says, talking about us- in 2020. Scott Inglis, says. ing gaming tools to create environments “With UHD resolution already being His sentiments are echoed in Thailand, and then incorporating complex sound widely adopted by many if not all the where Kantana Post Production MD, designs into these productions. streamers, HDR will be the natural next Pimlapat Chaiviriyachok, says it is “crucial Vietnam’s first Dolby-based studio, step,” says Benjamin Goh, head of post for any production studios to adapt to Capital Studio uses Dolby audio/video production and technology for Beach new tech in order to keep up with the products in all its films, including Wych House-owned Space Lion Studios. demands and specifications from any Kaosayananda’s 2020 action feature, Dolby Laboratories couldn’t be hap- platforms”. One Night in Bangkok. Head of audio pier. “We are excited to be working with Although Covid-19 has constrained post, Sergey Groshev, says he used post production studios and production cinema mastering services, Basecamp Dolby tools “to make the scenes come houses in Southeast Asia to enable them has “refocused our energies to provide to life”. with Dolby Vision and Dolby Atmos, says our clients with high-quality high dynamic One of Capital Studio’s more chal- Pankaj Kedia, Dolby Laboratories’ MD for range Dolby Vision mastering services lenging projects was Vietnam’s Virtual Emerging Markets. for their upcoming titles”. The studio is New Year Eve Countdown Show 2021. “Enabling content creators with the currently completing broadcast masters Groshev used the Dolby Atmos work flow tools and infrastructure allows them for three Malaysian tent-pole movies in to manage the mix of multi channel re- to produce their shows with the high- Dolby Vision. “Our clients are loving this cording, music and virtual environment. est quality of audio and video. Helping because the content just looks so much Although it has been using Dolby prod- content creators realise and deliver their better in HDR and it allows the content ucts for about eight years, Thailand’s vision and intent is a key mission for us at owners to market their films globally as Kantana Post Production started operat- Dolby,” he adds. premium Malaysian content,” Inglis says. ing on Dolby Vision and a reference HDR No one disputes the value of keeping The investment has paid off. “While it monitor early this year. on technology’s cutting edge. has been an expensive exercise to imple- Kantana’s Chaiviriyachok says the As Capital Studio’s Brown says: “Stay- ment reference grade monitoring for upgrade enables the company to offer ing in touch and incorporating tech picture and audio to master our cinema local and international clients – including upgrades to a studio is part of being rel- and broadcast content, we have been streaming platforms – a broader range evant, no matter the cost.” C NTENTASIA 17-30 May 2021 Page 8.

Discovery + WarnerMedia = ? in Asia Job fears sweep consolidation-weary Asia teams; impact way down the line, insiders say

While debate rages around the Warner- Media’s annual revenues in Asia are es- decision to combine WarnerMedia with Media/Discovery alliance announced timated to be US$320 million; about 60% Discovery is rooted in this conclusion”. last night, in Asia a fresh round of panic of this is said to come from crown jewel “WarnerMedia’s continued evolution is battering an industry still reeling from HBO, which operates a suite of premium to direct relationships with customers will this month’s fallout of the latest dramatic linear channels along with direct-to-con- be accelerated, enhanced and se- phase of Disney’s Fox acquisition and sumer streaming service HBO Go. HBO cured by this decision,” he added. an HBO Asia team only just unpacking Max is not yet available legally in Asia. Speculation has already surfaced boxes at their new WarnerMedia region- Discovery’s annual revenues (includ- about the future of WarnerMedia and al HQ in Singapore. ing the New Zealand free-to-air business Discovery’s linear businesses in Asia, with No timetable has been given for the and the Scripps’ channels), are said to a careful watch on signs that they might formation of the new combined entity, be about US$220 million, with margins follow Disney in axeing linear services in which will be named next week. The said to be way below the approx 40% Southeast Asia to focus on streaming. deal is subject to regulatory scrutiny and reported in the network’s heyday a Stankey’s note, however, highlighted a approval. decade ago. commitment to the linear business. “The For now, there’s a little consolation Led by Discovery president and CEO complementary nature of this combina- and perhaps some breathing room in David Zaslav, the new entity’s projected tion of companies is critical,” he said, add- Asia’s long-held position as “an after- 2023 revenue is US$52 billion. ing that it “allows for two important things. thought, prioritised according to the Consolidation-weary staffers in Asia “In our core linear business, a com- size of the business”, industry sources spent last night combing through the bined offering of programming will said Monday as speculation mounted joint AT&T/Discovery presentation stretch across the most powerful adver- about the pending announcement. The outlining the benefits of creating a new tising demographics and will strengthen view was supported by the timing of the mega-entertainment entity, with more the combined company’s value propo- company-wide town hall – 1am in Singa- than 200,000 hours of content, scouring sition in fast evolving markets. pore on Wednesday, 19 May. reports out of the U.S., and trying to read “Further, the programming line-up With multiple rounds of consolidation between the lines of internal notes send broadens our audience and will deliver behind them, few harbour any illusions by AT&T chief executive John Stankey more value to our distribution partners,” about the looming bloodbath. and WarnerMedia CEO Jason Kilar. he said, adding: “In our direct-to-con- Savage cuts were flagged by the “It is becoming clear that WarnerMe- sumer efforts, we add an important and US$3-billion savings mentioned in last dia has effectively demonstrated its right popular content genre, coupled with night’s announcement along with the to lead in the future media landscape,” the strengthening of our upcoming effort benefit of “significant overlapping and Stankey said in a company-wide email to scale internationally”. duplicative expense base [that] can be seen by ContentAsia. In his own note, Kilar – whose role in rationalized to drive efficiency”. “However, we are now in a world the new entity is unclear – talked about The two companies combined head- where relevance and future success six weeks of momentum, including the count in Asia is about 800. It’s too early will be tied to greater scale and growth Friends Reunion, which drops next week, to assess the exact extent of the dupli- globally,” he continued. and the June launch of HBO Max is an- cation. Stankey also said that “to be one of other 39 countries. WarnerMedia and Discovery’s com- the best global media companies re- “This is a defining moment for us. And bined annual revenues in the region quires not only broad and deep creative I recognize that it will take all we’ve got amount to an estimated US$540 million. assets, but an investor base and ac- to keep collective focus on the mission. Without its licensing business, Warner- cess to capital to make it happen. The We can do it :-),” he said. C NTENT C NTENTASIA 17-30 May 2021 Page 9.

Programming Syndication & Licensing 2021 Index PROGRAMMING: SYNDICATION & LICENSING A+E Networks Asia ...... page 3 Alfred Haber ...... page 24 All3media International ...... page 4 ATV Turkey ...... page 6 Banijay Rights ...... page 7 Boat Rocker Studios ...... page 8 Cignal Entertainment ...... page 9 Cineflix Rights ...... page 10 GMA Network ...... page 12 JKN Global Media PLC ...... page 13 Kanal D International ...... page 14 Mediacorp ...... page 24 NBCUniversal Global Distribution ...... page 15 Red Arrow Studios International ...... page 16 Reel One International ...... page 17 Sony Pictures Television ...... page 18 ViacomCBS Global Distribution Group ...... page 19 Viu ...... page 24 WarnerMedia ...... page 20 WildBrain ...... page 22 ZDF Enterprises ...... page 23

Asia’s definitive media content and services directory C NTENT C NTENTASIA 17-30 May 2021 Page 10.

Channels 2021 Index ENTERTAINMENT KIDS & FAMILIES OVER-THE-TOP, ON DEMAND, APP & ONLINE ABC Australia ...... page 4 A+ Kids TV ...... page 10 A+ Kids ...... page 10 Canal+ Myanmar ...... page 10 Boomerang ...... page 13 DW ...... page 5 Kanal D Drama ...... page 10 Cartoon Network ...... page 13 Flix Snip ...... page 10 Lifetime ………………………………...... page 3 POGO ...... page 13 HBO Go ...... page 13 M6 International ...... page 10 Stingray Qello ...... page 11 MONDO TV ...... page13 MOVIES SVOD Offer by Studiocanal ...... page 10 Oh!K ...... page 13 Cinemax ...... page 12 TV5MONDE Asie ...... page 9 Rai Italia ...... page 7 HBO/HBO HD ...... page 12 TV5MONDE Pacifique ...... page 9 TechStorm ...... page 8 HBO Family/Hits/Signature ...... page 12 TV5MONDE Asie ...... page 9 SPORTS/eSPORTS/GAMES TV5MONDE Pacifique ...... page 9 Inter Milan TV ...... page 7 Warner TV ...... page 13 MUSIC & YOUTH Lazio Style Channel ...... page 7 Medici.tv ...... page 11 Mondo Mah-jong TV ...... page 13 FACTUAL, INFOTAINMENT & EDUCATIONAL Mezzo Live HD ...... page 11 TechStorm ...... page 8 Crime+Investigation (CI) ...... page 3 Stingray CMusic ...... page 11 DW ...... page 5 Stingray DJazz ...... page 11 Heritage 4K ...... ………….... page 10 Stingray Festival 4K ...... page 11 HISTORY ...... ………….... page 3 Stingray iConcerts ...... page 11 HISTORY2 ...... ………….... page 3 Stingray Karaoke ...... page 11 Insight TV ...... page 10 Stingray Music ...... page 11 InWild ...... page 10 Stingray Naturescape ...... page 11 Museum TV ...... page 10 Stingray Now 4K ...... page 11 TechStorm ...... page 8 NEWS FOOD, TRAVEL, STYLE & LIFESTYLE CNN ...... page 12 LUXE.TV HD ...... page 10 DW ...... page 5 TABI Channel ...... page 13 HLN ...... page 12 TABI Tele ...... page 13 Euronews ...... page 6 TV5MONDE Style ...... page 9 Rai News 24 ...... page 7

Asia’s definitive media content and services directory C NTENTASIA events 17-30 May 2021 Page 11.

What’s on where...

May 2021 18 AVIA Philippines in View Online

June 2021 14-15 DW Global Media Forum Bonn, Germany & Online

16-18 Vietnam Telefilm Ho Chi Minh City, Vietnam & Online (7-30 June)

28-30 MIP China Online

July 2021 14-16 BroadcastAsia/CommunicAsia Singapore & Online

August 2021 25-27 ContentAsia Summit Online

27 ContentAsia Awards Online

September 2021 1-3 APOS September Edition Online

8 AVIA Vietnam in View Online

9-12 Gwangju ACE Fair Gwangju, Korea

October 2021 8-13 Canneseries Cannes, France & Online

9-10 MIP Junior Cannes, France

11-14 Mipcom Cannes, France

30 Oct-8 Nov 34th Tokyo International Film Festival Tokyo, Japan

November 2021 1-3 TIFFCOM 2021 Tokyo, Japan & Online

8-11 AVIA Asia Video Summit - State of Piracy Online

10-12 Busan Contents Market (BCM) TBC

23-24 APOS India Online

24-25 Dubai International Content Market Dubai

December 2021 1-3 Asia TV Forum & Market Marina Bay Sands, Singapore

* As of Monday, 17 May 2021 The full list of events is available at www.contentasia.tv/events-list

contentasia C NTENTASIA 17-30 May 2021 Page 12.

CONTENTASIA AWARDS 2021

Bringing ContentAsia’s expertise & integrity into Asia’s Awards space

ContentAsia Awards are...... an extension of ContentAsia’s day-in-day-out year-round dedicated focus on and connection with Asia’s content industry

... 100% judged by industry peers with hands-on knowledge and experience of the creative & production process

... Independent of sponsorship from video entertainment brands &/or companies eligible to submit entries in the Awards

Entries open: 15 April 2021 Entry deadline: 11 June 2021 Judging from: 25 June 2021 Nominees announced: 6 August 2021 Winners: 27 Aug 2021*

www.contentasiaawards.com C NTENTASIA 17-30 May 2021 Page 13.

Disney+ aces Philippines demand Japanese anime dominates overall C NTENT

Disney+ and Netflix are duking it out for demand than market average, says data Editorial Director digital dominance in the Philippines, with science company Parrot Analytics. Janine Stein [email protected] Netflix taking half the top 10 spots for the At 17% above demand, and in third Assistant Editor week of 5-11 May, but ceding the top and fourth places, were Netflix’s Stranger Malena Amzah two to Disney+. Amazon Prime Video runs Things and Shadow and Bone. [email protected] a distant third with two of the top 10 spots The top show of the titles measured Events Manager for Invincible at number five andThe Boys was Japan’s Attack on Titan, which CJ Yong at number eight. cleared 39% above average market [email protected] Disney+’s top titles were The Falcon demand. and The Winter Soldier and WandaVi- The Disney+ streaming service has not Design sion, both of which cleared 19% more launched in the Philippines. Rae Yong

Associate Publisher Top 10 overall TV shows: The Philippines (Americas, Europe) and VP, Rank Title Platform Difference from International Business Development Market Average Leah Gordon 1 Attack On Titan MBS 39.0 [email protected]

2 My Hero Academia YTV 24.2 Sales and Marketing (Asia) 3 Grey's Anatomy ABC 22.2 Masliana Masron [email protected] 4 The Falcon And The Winter Soldier Disney+ 19.3 5 Game Of Thrones HBO 19.3 To receive your regular free copy 6 WandaVision Disney+ 19.1 of ContentAsia, please email 7 Stranger Things Netflix 17.7 [email protected]

8 One Piece Fuji Television 17.0 Published fortnightly by: Network Pencil Media Pte Ltd 9 Shadow and Bone Netflix 16.7 730A Geylang Road 10 Spongebob Squarepants Nickelodeon 16.5 Singapore 389641 Tel: +65 6846-5987 Top 10 digital originals: The Philippines www.contentasia.tv Rank Title Platform Difference from Copyright 2021 Pencil Media Pte Market Average Ltd. All Rights Reserved. 1 The Falcon And The Winter Soldier Disney+ 19.3 2 WandaVision Disney+ 19.1 3 Stranger Things Netflix 17.7 4 Shadow and Bone Netflix 16.7 5 Invincible Amazon Prime Video 15.0 6 The Mandalorian Disney+ 13.5 7 The Crown Netflix 12.1 8 The Boys Amazon Prime Video 11.9 9 Lucifer Netflix 11.8 10 La Casa De Papel (Money Heist) Netflix 11.3 C NTENT

Date range: 05-11 May, 2021 Daily news with The total audience demand being expressed for a title, within a market. ContentAsia Insider Audience demand reflects the desire, engagement and viewership, weight- email [email protected] ed by importance; so a stream/download is a higher expression of demand for subscription details than a ‘like’/comment. In this dataset we are comparing the demand that exists for each series in this market, against the average TV show. A difference of 1x represents the market average and 10x means a series is ten times more in demand than the average TV show in this market