“Take Part and Make a Difference!” the Dalai Lama Supports RTL's 2007 Donations Marathon
Total Page：16
File Type：pdf, Size：1020Kb
week 41 the RTL Group intranet Newsletter “Take part and make a difference!” The Dalai Lama supports RTL's 2007 donations marathon Luxembourg RTL 8 launched successfully thanks to cooperation with BCE France RTL L'Equipe takes to the airwaves Germany Teamworx and RTL nominated for International Emmy Awards People Natasha Kaplinsky is to be the new face of Five News Leif Ebentreich switches to Super RTL week 41 the RTL Group intranet The Dalai Lama supports RTL's 2007 fundraising marathon High-profile sponsors for children's charity projects, showbiz stars donating valuable gifts to be auctioned off, and 24 hours of all-out commitment to children in need — that's what RTL's fundraising marathon (RTL- Spendenmarathon) is all about, and this year's show even has the backing of the Dalai Lama. Wolfram Kons, Hannes Jaenicke and The Dalai Lama Germany - 10 October 2007 The 12th edition of RTL's live fundraising mara- Himalayas to reach Nepal or India. Thirty per thon, Germany's longest charity appeal pro- cent of these refugees are children (some of gramme, will start at 18.00 on 22 November them as young as 5 years old!) or youngsters 2007 and go on to collect money continuously who can only gain a proper education at the for over 24 hours. In this way over the past 11 Dalai Lama's schools and children's villages in years more than EUR 58 million have been rai- India. sed for children in need, providing lasting help for tens of thousands of kids. “RTL's fundraising marathon has decided to really help children”, the Dalai Lama said. “From the production point of view it's proba- “I appeal to you! Take part and make a lasting bly the most strenuous programme on German difference, also for the sake of your children TV. But it's so enjoyable making it, because we and your children's children”. know we can really help lots of kids, and that makes us happy”, said RTL charity supremo Project sponsor Hannes Jaenicke went to the Wolfram Kons. children's village to check out the conditions there for himself. During RTL's fundraising This year's programme will again sponsor six marathon the actor will be reporting on his visit projects designed to help children, including live in the studio. two in Germany. The celebrities who have pled- ged to sponsor needy children this year include But this year's RTL charity show won't only be Eva Padberg, Boris Becker, Jörg Knör, Peter supported by high-profile sponsors and the Kloeppel, Anke Engelke and Hannes Jaenicke. Dalai Lama. Hollywood star Bruce Willis, pop But front man Wolfram Kons, who will be pre- icon Madonna, fashion guru Karl Lagerfeld, the senting the fundraising marathon designed to boy band US 5, and many others have donated guarantee needy kids a decent existence is personal items to be auctioned off to benefit particularly proud to have gained the backing needy kids. These are valuable gifts that aren't of another helper this year: “It's a great honour up for sale anyw- for us to collect funds to help the Dalai Lama here and can only expand the village for Tibetan refugee children be obtained by in Suia”, he said. bidding on RTL's marathon fundrai- The refugee village in India is home to some sing show. 2,000 children, living in very cramped condi- tions. Each year, as many as 3,000 Tibetans leave their homeland and embark on a dange- rous journey across the mostly snow-covered 2 week 41 the RTL Group intranet More social issues – around RTL Group RTL Group is deeply involved in social RTL Nederland. The company has special issues and implements practical measures ties to War Child, which protects and sup- to tackle poverty and to support sick chil- ports children in areas of armed conflict. It dren. The below initiatives are some broadcasts the annual Friends for War concrete examples of the group's social Child concert and on the same evening commitments. presents several other programmes show- casing the organisation's good work. FremantleMedia. “Idol Gives Back” was an American Idol special broadcast in sup- Antena 3. Antena 3 Foundation launched a port of poor children and young people in new channel for hospitalised children the USA and Africa. Around $75 million was which combines conventional content such collected during the special shows aired on as films, series and cartoons, with educa- 24 and 25 April 2007. tional programming and friendly and enter- taining programmes designed to promote RTL Belgium and RTL Luxembourg. The good health. The channel, FAN3, airs from companies collected over €7.2 million Monday to Friday, free of charge and has through their Télévie fundraising event in no advertising. 2006, and have raised almost €77 million since the start of the initiative in 1989. IP Deutschland. Every year the employees Télévie was created to help finance and support a good cause and in 2006 collec- improve research into cancer and chil- ted €10,000 to help the Cystic Fibrosis dren's leukemia. Center in Cologne care for children, young people and adults with cystic fibrosis. Vox. The company raised over €300,000 during the Vox telethon 2006 to benefit a RTL Radio France. RTL supports the non- school project for AIDS orphans in profit organisation Hôpitaux de France Swaziland, enabling youngsters to receive through its initiative Pièces Jaunes (Yellow food and education in a familiar environ- Coins) which aims to improve the quality of ment close to relatives. life for children in hospitals. Since 1989, the initiative has funded over 5,000 projects, Super RTL. As it is a leading children's and this year RTL was participating for the broadcaster, Super RTL is very active in 18th time. The scheme kicked off with pre- supporting children in need. This year the senters, journalists, artistes and sports Toggo TV Special team also matched a stars raising over €50,000 during a special children's choir donation of €10,000 to radio show. Unicef, and the Super RTL presenters tea- med up as the singing group Toggo 5, and 104.6 RTL Radio. For ten years, the Berlin donated one euro for every Christmas CD radio station has collaborated with the sold, to the RTL Spendenmarathon. city's transportation services to collect donations towards gifts for children who RTL Televizija. RTL Televizija's Help the have to spend Christmas in hospital, and Children Foundation, RTL Pomae Djeci, also for socially disadvantaged children. staged a celebrity football tournament to raise money for the St. Vinko Paulski Occupational Therapy and Rehabilitation Centre. Another of the foundation's initiati- ves brought joy to 120 Croatian orphans, who were invited as exclusive guests to attend the premiere of the fifth Harry Potter film at a cinema in Zagreb. RTL Pomae Djeci was set up in December 2006 and is jointly run by RTL Televizija and the Croatian daily Vecernji List. Télévie 3 week 41 the RTL Group intranet RTL 8 launched successfully thanks to cooperation with BCE Backstage spoke to Tun van Rijswijck, the Chief Operating Officer at Broadcasting Center Europe (BCE), about his company's contribution to the launch of RTL 8 in the Netherlands. Tun van Rijswijck Luxembourg - 8 October 2007 At 17.15 on 18 August 2007, a new member of Getting a new channel ready to go on air in just RTL Group's family of Dutch TV channels, RTL 8, four weeks means working very hard with the went on air for the first time, broadcasting the constant stress of having to meet a tight deadli- programme Het roer om. RTL Group's ne. Furthermore, the timing of the project was Luxembourg-based subsidiary Broadcasting unfavourable: bang in the middle of the summer Center Europe (BCE) supervised technical holidays. As a boss it's no easy task to explain aspects of the channel's launch. to your staff why their summer holidays unfortu- nately have to be postponed. Nonethless, right Mr van Rijswijck, was the launch of RTL 8 from the outset it was clear that I could rely on successful from the technical viewpoint? my team, because back in 2005 when RTL 7, the Totally. We're very happy that everything went so previous newcomer to the group's Dutch family smoothly and that there were no major hiccups. of channels, was launched, many of my staff And that was no mean feat, because we were went without their summer break. Finally, the only able to start working on the project four positive verdict awaited until recently about the weeks before the channel was launched. deal with Talpa Media from the Dutch competi- tion authority created uncertainty about the How exactly did your company contribute actual launching date. towards the channel's launch? We were informed about the technicalities of How many of your staff members were invol- broadcasting from the channel's viewpoint. To ved? that end, we built a final control room in Around 25. On the day of the launch, a dozen Luxembourg with all the necessary technical people were on hand here in Luxembourg. facilities and also provided the server and spe- cialists from our team with the requisite technical How can viewers receive RTL 8? know-how. For the time being, the final control There are three possibilities: In the Netherlands, room is hastily set up, but fully functional provi- RTL 8 can be received via the satellite platform sional arrangement. A definitive solution will Canal Digitaal and by cable. In Luxembourg, soon be set up directly in the existing control rooms at RTL 4, 5 and 7.