World Electric Housewares & Personal Care Appliances
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Study Publication Date: February 2002 Freedonia Industry Study #1521 Price: $4,700 Pages: 310 World Electric Housewares & Personal Care Appliances World Electric Housewares & Personal Care Appliances, a new study from The Freedonia Group, provides you with an in-depth analysis of the major trends in the world market in six regions and 29 countries -- critical informa- tion to help you with strategic planning. This brochure gives you an indication of the scope, depth and value of Freedonia's new study, World Electric Housewares & Personal Care Appliances. Ordering informa- tion is included on the back page of the brochure. Brochure Table of Contents Study Highlights ............................................................................... 2 Study Table of Contents and List of Tables and Charts ................... 4 Sample Pages and Tables from: Market Environment.................................................... 6 World Supply and Demand.......................................... 7 Supply and Demand by Country & Region ................. 8 Market Share ............................................................... 9 Company Profiles ...................................................... 10 List of Companies Profiled ........................................ 11 Forecasting Methodology ............................................................... 12 About the Company ....................................................................... 13 Advantages of Freedonia Reports ................................................... 13 About Our Customers .................................................................... 14 Related Studies ............................................................................... 15 Ordering Information..................................................................... 16 Study Highlights • Worldwide demand for electric housewares and personal care appliances is projected to rise 3.3 percent annually through 2005 to $34 billion. • Market growth in China will be stronger than in an other major country. China became the world's largest supplier of electric housewares and personal care appliances during the 1990s. • Reflecting the presence of large home-grown indus- tries in many cases, and rising direct investment by Western multinationals seeking new growth markets, production in developing regions (including Eastern Europe) is expected to continue growing faster than output in economically advanced nations. • Increases in global electric housewares and personal care appliances demand will be limited by a compara- tively sluggish outlook for developed countries. • The global market for electric housewares -- including both small kitchen and other small household appli- ances -- is forecast to climb faster than personal care appliances demand. • Among the most notable trends in electric housewares and personal care appliances design is the growing use * Excluded from the scope of the study are larger household of computer and electronics technology to increase appliances such as clothes washers and dryers, dishwashers, ease of operation and minimize energy use. microwave ovens, conventional ovens and ranges, refrigerators and freezers. Also excluded are nonelectric products including • The top six manufacturers -- Matsushita, Philips hand-crank coffee grinders and safety razors, ceiling- and wall- Electronics, Sanyo, the Braun Products unit of mounted fans, central vacuum systems, clocks and sewing Gillette, SEB and Electrolux -- account for a third of machines, and commercial appliances. all product sales worldwide. World Electric Housewares & Personal Care Appliances #1521 Freedonia Industry Study 2 Study Highlights World Electric Housewares & Personal Care Appliances Demand, 2000 North America Western Europe 27.7% 24.1% Africa/Mideast 4.1% Eastern Europe 5.5% Latin America 5.2% Asia/Pacific 33.4% World Electric Housewares & Personal Care Appliances Demand (million US dollars) % Annual Growth Item 1995 2000 2005 2010 00/95 05/00 Personal Consump Expend (bil 1998 US$)18939 22639 26800 32100 3.6 3.4 $ small appliances/mil $ PCE 1345 1285 1278 1273 — — Sample Table World Electric Housewares/Appl Demand25472 29100 34250 40850 2.7 3.3 United States 6050 7070 7720 8430 3.2 1.8 Canada & Mexico 810 980 1140 1320 3.9 3.1 Western Europe 6481 7020 7800 8600 1.6 2.1 Japan 3476 3400 3630 3980 -0.4 1.3 China 1895 2650 3810 5440 6.9 7.5 Other Asia/Pacific 2940 3700 4850 6430 4.7 5.6 Latin America 1355 1510 1840 2300 2.2 4.0 Eastern Europe 1550 1590 1970 2460 0.5 4.4 Africa/Mideast 915 1180 1490 1890 5.2 4.8 © Copyright by The Freedonia Group, Inc. World Electric Housewares & Personal Care Appliances #1521 Order form on last page 3 Table of Contents I. EXECUTIVE SUMMARY Summary Table ................................................................ 3 II. MARKET ENVIRONMENT Tables and Charts are featured for each region and General ................................................................................. 4 country. Historical data and forecasts are presented World Economic Outlook .................................................... 5 for 1995, 2000, 2005 and 2010. Recent Economic Performance.......................................... 6 World Economic Outlook ................................................ 8 Table - Gross Domestic Product by Region .................. 9 Personal Income & Expenditure Trends.........................10 For each country/region, the following are provided: Per Capita GDP ..........................................................10 Table - Per Capita GDP by Region .........................12 Gross Domestic Product (bil 1998 US$) Personal Consumption Expenditures ..........................12 per capita GDP Table - Personal Consumption Expenditures by Region ..............................................................13 Population (million persons) Chart - World Personal Consumption Expenditures urban % total population persons per household by Region, 2000 ...................................................14 Chart - World Electric Housewares & Personal Care Urban Population (million persons) Appliances Demand / Per Capita Personal Consumption Expenditures Relationship .............15 Households (million) World Demographic Outlook.............................................16 World Population Outlook .............................................16 Personal Consumption Expend (bil 1998 US$) Table - Population by Region .....................................17 $ small appliances/mil $ PCE Urbanization Patterns .....................................................17 $ small appliances/mil $ GDP $ small appliances/capita Table - Urban Population by Region ..........................18 $ small appliances/household Household Formation Patterns .......................................19 Table - Number of Households by Region .................20 Elec Housewares/Appl Demand (mil US$) Pricing Patterns ..................................................................20 Table - World Electric Housewares & Personal Care Electric Housewares: Appliances Pricing Patterns ...........................................22 Small Kitchen Appliances Legal & Regulatory Issues ...................................................22 Coffee & Tea Makers Technology & Product Innovation ....................................24 Toasters & Toaster Ovens Other Other Small Household Appliances III. WORLD SUPPLY & DEMAND Vacuum Cleaners General ...............................................................................27 Portable Fans World Small Appliances Regional Demand Dynamics ........28 Clothes Irons Table - World Electric Housewares & Personal Care Other Appliances Demand by Region .....................................30 Personal Care Appliances: Chart - World Electric Housewares & Personal Care Electric Shavers, Trimmers & Clippers Appliances Demand by Region/Country, 2000 ...........30 Hair Dryers & Curling Irons/Brushes Other Chart - World Electric Housewares & Personal Care Appliances Demand Projected 2000-2005 Annual net exports Rate of Growth ............................................................31 Electric Housewares/Appliance Shipments World Small Appliances Production ...................................32 Table - World Electric Housewares & Personal Care Appliances Shipments by Region ..................................33 Chart - World Electric Housewares & Personal Care Appliances Shipments by Region, 2000 .......................34 World Electric Housewares & Personal Care Appliances #1521 Freedonia Industry Study 4 World Demand by Product ................................................34 Australia .......................................................................... 117 Table - World Electric Housewares & Personal Care China ............................................................................. 122 Appliances Demand by Type .......................................35 India ............................................................................. 127 Chart - World Electric Housewares & Personal Care Japan ............................................................................. 132 Appliances Demand by Type, 2000.............................36 South Korea .................................................................... 137 Electric Housewares ........................................................36 Taiwan ............................................................................ 142 Small Kitchen Appliances ............................................37