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2005 Michigan Press Association Advertising

Contest Winners

Best Use of Newspaper Art Service 3rd Place - Tri-County Citizen McDonagh’s Amusements Daily Class C Carnival and Holiday theme with creative 1st Place - Holland Sentinel background is unique. Tower Clocks Use of train with headline as a call to action is clever. Keeps with the spirit of the season. Weekly Class C 2nd Place - Midland, Daily News 1st Place - Leelanau Enterprise Fire Prevention Week Lucky Duck Tavern Photo says it all. Creative use of border and football theme. 2nd Place - Romeo Observer National Hunting and Fishing Daily Class D Eye catching, creative, with good use of art. 1st Place - Cadillac News 3rd Place - Gaylord Herald Times Four Seasons-Pick Up Your Flavor Arrow Sanitation Headline and artwork go well together. A Unique Creative bow ad. The logo looks a little off with car ad. Draws attention. large dot pattern. (Maybe enlarged too much) 2nd Place - Escanaba, Daily Press Hon. Mention - South Lyon Herald OSF St. Francis Hospital Service Guide Headline, graphic and message tie together to Good color. I like the matching numbers with the create focus of ad. great touch of number 20. 3rd Place - Livingston County Press & Argus Hon. Mention - Brooklyn, The Exponent Back to School-Pinkney Pharmacy Remax/Mid-Michigan Clever concept, clean ad, and all aspects work Very clever ad. together. It also appeals to all ages. Hon. Mention - Petoskey News-Review Weekly Class D Antrim Dells 1st Place - Blissfield Advance Graphic placed outside of coupon draws A & B Railroad attention and emphasizes the offer. Great use of art from service. 2nd Place - Blissfield Advance Weekly Class A Lenawee County Fair 1st Place - Advance Newspapers/Jenison Nice choice of background photo. Rates You’ll Love, Rogue River Credit Union 3rd Place - Blissfield Advance Classic simplicity. Main Street Stable and Tavern 2nd Place - Observer & Eccentric Newspapers, Inc. Nice choice of frame. Burton and Sons Plumbing Great color and art to make plumbing Sustaining Member interesting. 1st Place - Porcupine Press 3rd Place - Observer & Eccentric Newspapers, Inc. It’s Time to Ride Westland Mall Only ad in group. Good ad composition. Cute artwork which inspires women to shop for

men on Valentine’s Day. Best Ad Idea Weekly Class B 1st Place - Fenton, Tri-County Times Daily Class B Barefoot Thyme Complete theme for new shoe arrivals for ladies. 1st Place - Saginaw News Art, headline and subhead are very clever. Health Delivery, Our Employees 2nd Place - Fenton, Tri-County Times Simple, classic, creative way to highlight facilities and Vic Canever employees. Excellent use of white space with art. 2nd Place - Shop Three Rivers First Great way to generate advertising during slower snow season.

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Best Ad Idea, cont. 2nd Place - Fenton, Tri-County Times Daily Class C Barefoot Thyme 1st Place - Holland Sentinel Really cute and fun. There is a nice Pet a-pa-looza cohesiveness about the ad and it has a clean, polished Nice combination of art, photography and color. feel. Nice job. A lot going on, but not too cluttered. 3rd Place - Detroit Jewish News 2nd Place - Holland Sentinel Birmingham Painting Fayes at Mira Nice and clean - love the simplicity of the ad. Good combination of image and headline. Nice The way the letter B is positioned is eye-catching and use of white space. leads your eye directly into the ad. Looks great! 3rd Place - Holland Sentinel Winter Fun Weekly Class C Great use of color and theme. 1st Place - Romeo Observer Halloween Safety Daily Class D Terrific ad! Make us want to read each and 1st Place - Ludington, Daily News every ad. Great for the advertisers. Fall Sports 2nd Place - Tecumseh Herald Idea is well executed, good choice of art. Kids Create An Ad 2nd Place - Iron Mountain, The Daily News Great school involvement, makes us want to Getting to a New Home read each ad. We love Hacker Jewelers on back page Snails convey idea of slow perfectly! Nice use of especially! white space and color. 3rd Place - Gaylord Herald Times 3rd Place - Iron Mountain, The Daily News Upper Lakes Tire Spring Lake Humane Society We love the idea of the tires as flowers in March The mug shots do a great job of conveying the paper, eye-catching. "wanted idea." Hon. Mention - Gaylord Herald Times Kam’s Towing We love it! Nice use of white space. Weekly Class A 1st Place - Suburban Lifestyles Weekly Class D Wolf Aesthetic and Laser Center 1st Place - Blissfield Advance Really creative. Entertaining, eye-catching and a Karen’s Place fun concept. The color really pops away from the black. Child gives ad a personal touch - looks like a Well deserved 1st place. Excellent work. place I'd like to shop. 2nd Place - C & G Newspapers 2nd Place - Blissfield Advance Sundance Shoe Outlet Karen’s Place Hu-la-la Compositionally a great ad. Awesome use of art, Love the tag line. text and spot color red. Love how the coupon in the 3rd Place - Blissfield Advance bottom right is designed too. Awesome job. Karen’s Place Zero Carbs 3rd Place - Advance Newspapers/Jenison Attention getting. Rooftops are Aglow The artwork in this ad is fantastic. It's creative and clever. The use of text could be somewhat stronger Sustaining Member and the ad could pop out even more. Overall great 1st Place - Porcupine Press concept. Dr. Tom No comment given. 2nd Place - Porcupine Press Weekly Class B Citgo 1st Place - Fenton, Tri-County Times Whatever works. Fenton Fence

Very eye-catching, great photography. The ad is clean and the artwork and layout speaks for itself. High quality and professional looking. Excellent job!

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Best Spot Color Ad Weekly Class B 1st Place - Detroit Jewish News Daily Class C Art Moran 1st Place - Holland Sentinel Great use of blue color as background and Westshore stand-out color. You really made the merchandise pop. Love the pink! It's fresh and different. It really 2nd Place - Lapeer, The County Press pops off the page and catches the eye. K-Mart….Savings 2nd Place - Monroe Evening News Great use of orange as eye-catcher. Runyons – Tent Sale 3rd Place - Tri-County Citizen Interesting use of spot color. Nice use of text Relay for Life also. Really eye-catching ad. Good job. Great use of color. 3rd Place - Midland, Daily News Just the Creek Bright and eye-grabbing. The ad could be Weekly Class C 1st Place - Gaylord Herald Times somewhat stronger with a better use of typography. There's a little too much spot yellow used in the ad BJ’s Buffet Brilliant use of spot color. Eye-catching and which becomes over-whelming to the eye after a period clean, easy to read. of time. 2nd Place - Tecumseh Herald Creative Collections Daily Class D Terrific use of red. Very attention getting. 1st Place - Grand Haven Tribune 3rd Place - Romeo Observer “The Rose – GHCF” Frontier Town GREAT use of spot color. Nice use of color. 2nd Place - Cadillac News RJ Grants – Winter Clearance Loved the use of spot color. Weekly Class D 3rd Place - Alpena News 1st Place - Blissfield Advance McCoy Pontiac Dan’s Farm Supply Nice use of green spot color. Blends well into Good use of color. the ad.

Sustaining Member Weekly Class A 1st Place - Porcupine Press 1st Place - C & G Newspapers UP Building Show Sundance Shoe Outlet Only entry. Would recommend not building black Excellent use of pure spot color. Ad is very frame for colors in type-photos could be in better focus. modern, professional and has a great classic feel. Magazine quality work! Awesome job! 2nd Place - C & G Newspapers Best Multi-Color Ad Beaches Tanning Daily Class B Nice use of spot color. Its different, not the 1st Place - Kalamazoo Gazette traditional red and blue that you see EVERYWHERE. Ad Kal has a warm, sunny feeling. The artwork could be a little Great art layout and color. stronger-maybe a different picture would have pushed 2nd Place - Kalamazoo Gazette the ad further. Overall good job. Morrison 70th Anniversary 3rd Place - Suburban Lifestyles Good eye catching art and color. Apres Skin Care 3rd Place - Kalamazoo Gazette Nice use of the red in the logo and tagline. The Kalamazoo School ad may have been stronger if the silhouette was a gray Good color and layout. screen rather than red screen. The red in the text would really pop. Nice job with the layout and good work all around.

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Best Multi-Color Ad, cont. Weekly Class C Daily Class C 1st Place - Gaylord Herald Times 1st Place - Monroe Evening News Couture’s Flooring Summer Tent Sale Excellent use of fall colors. Not too "in your Wonderful use of color. Love the balloons and face." Separate categories gives info smoothly. pool at the bottom. Love the color splash behind the 2nd Place - Leelanau Enterprise products. We Love You, Norsemen 2nd Place - Monroe Evening News Great color layout and positioning. Overall use Mathews of color is eye-catching. Great use of color - good coverage without 3rd Place - Gaylord Herald Times being overdone. Phone Guide 3rd Place - Color worked very well to grab attention. Dakins 25th Anniversary Nice use of color. Weekly Class D 1st Place – Reed City Osceola Edition of the Pioneer Regional Champs Daily Class D 1st Place - Iron Mountain, The Daily News Great use of colors in background to go with GNC Natural Beauty team colors. 2nd Place – Blissfield Advance Great use of artwork. Color brings the eye in. Clean ad, professional. Kubota Spring Value Days 2nd Place - Petoskey News-Review Great color reproduction, good ad layout. 3rd Place - Reed City Osceola Edition of the Pioneer Marvins Gardens – Plant Sale Crisp fresh color. Resembles a magazine style Empty Hopper ad. Nice use of effects. Good ad layout, border needs working on. 3rd Place - Ludington, Daily News Sportsmans Eat, Drink and Be Scary

Fun, colorful artwork, nice use of type at bottom Sustaining Member 1st Place - Porcupine Press of ad. Use of text in headline could be a little stronger. Bob’s Homes Overall nice job. Only entry - I thought it was an ad for a hotdog stand…

Weekly Class A 1st Place - Suburban Lifestyles Best Special Section Bibimbab Daily Class A Great clean ad, easy on eyes. 1st Place - Grand Rapids Press 2nd Place - Observer & Eccentric Newspapers, Inc. New Press/New Era Burton and Sons Plumbing Piece shows press capabilities showing what Great art and color reproduction, clean and can be done for advertisers with color. Speaks to easy. community involvement. 3rd Place - Observer & Eccentric Newspapers, Inc. 2nd Place - Grand Rapids Press Joe’s Produce Wedding Planner Very good color reproduction. I like the layout Piece lends itself to be utilized for wedding plans and art. with spiral binding. Crisp, clean layouts and color. 3rd Place - Grand Rapids Press Saugatuck Douglas Weekly Class B Good color. Has reader go explore the area. 1st Place - Fenton, the Tri-County Times Good layout especially B & B motel, resorts double Fenton Lakes Building truck. Beautiful ad. Hon. Mention - Grand Rapids Press 2nd Place - Detroit Jewish News 90 yrs GRCC Seldon Blues Unique piece about history of local college. Wonderful use of color. 3rd Place - Tri-County Citizen Monroe Fireworks Festival Nice placement of color.

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Best Special Section, cont. 2nd Place - Observer & Eccentric Newspapers, Inc Pink Section Daily Class B Unique, different, cohesive layout, fine use of 1st Place - Kalamazoo Gazette color, fun. Family Owned Business 3rd Place - Detroit, Michigan Chronicle Great concept, a real community feel. Creates Comerica Homefront the desire to be included. Great use of color, very informative. 2nd Place - Saginaw News Women’s Expo Great use of targeted audience. Weekly Class B 3rd Place - Saginaw News 1st Place - Fenton, Tri-County Times House to Home Mag. There’s No Place Like Home An awesome theme, great layout. The photography, color and layout of the cover Hon. Mention - Saginaw News is interesting and eye-catching. Also there is a nice Dawn of a New Era cohesiveness on the inside and everything flows Congratulations. Creates the desire to be together nicely . Good job. included in a community feel. 2nd Place - Fenton, Tri-County Times Cabin Fever Daily Class C The cover has character and is fun/playful. Love 1st Place - Monroe Evening News the way the headlines and articles are designed and laid Word Search Puzzle out on the inside. Nice work. Excellent incorporation of advertiser and their 3rd Place - Fenton, Tri-County Times products into word puzzle. Encourages customer Outdoor Living response. Family fun piece. Long shelf life. Very nice colorful cover. Using a different color 2nd Place - Holland Sentinel on each page is a nice touch as it evokes interest and Discover Holland works to catch the eye. Section flows nicely. Well done. Gives reader full sense of area and it's amenities. Resourceful and clean in organization. Weekly Class C Attractive piece inspiring someone to pick up and use. 1st Place - Leelanau Enterprise 3rd Place - Holland Sentinel Color Tour Wealth Builder Love the cover. The way the special section Novel concept to target non-traditional opens up is a nice idea, something fresh and new. advertisers. Unique flip design. Section flows nicely and is cohesive. Brilliant color makes the cover eye-catching and interesting. Great work. Daily Class D 2nd Place - Milford Times 1st Place - Escanaba, Daily Press Huron Valley Community Directory Neighbors 2004 This section flows nicely. The cover uses Nice overall cohesiveness in section. Clean, interesting art and the shade of cyan is brilliant and eye- polished look. Good job. grabbing. There is a clean, polished look for the whole 2nd Place - Ludington, Daily News piece. Nice job. 2005 – Sled Dog Card Poster 3rd Place - Leelanau Enterprise Love the huge photograph used as a wrapper. World of Cherries Great idea to do cards for dogs. Nice use of color. Good Love the fact that this section is only about job. cherries. Very interesting. The section really flows well 3rd Place – Grand Haven Tribune altogether. Could use a bit more color. The fun with Key to the Tri-Cities cherries page is a great idea - nice design, too. Nice Love the design of the cover. The colors work so work. well together. The inside is cohesive and flows nicely. Really nice job.

Weekly Class A 1st Place - Observer & Eccentric Newspapers, Inc Our Town, Canton Cute, user friendly, resourceful.

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Best Special Section, cont. 2nd Place - Iron Mountain, The Daily News ROI Campaign Weekly Class D Use of consistency with color and copy that is 1st Place - Clarkston News excellent branding. Chamber of Commerce 3rd Place - Petoskey News-Review Great cover. This Directory was very well placed Welcoming Your Baby together. Illustration grabs attention. Headlines are great 2nd Place - Baldwin, Lake County Star and make you want to read the rest of the ad. Fall Hunting Loved the preview guide. Read it even though I have never hunted before. Great job. Weekly Class A 3rd Place - Reed City Osceola Edition of the Pioneer 1st Place - Observer & Eccentric Newspapers, Inc. Farm Tab An Amazing Story Great section. The title of the promotion says it all. Hon. Mention - Reed City Osceola Edition of the Congratulations on a successful promotion. Pioneer 2nd Place - C & G Newspapers Do You Remember? Annual Restaurant Contest Excellent section that showed recognition to I like the fact that the ad encourages readers to their early champs. visit restaurants to make their choices. Great design. 3rd Place - Advance Newspapers/Jenison Growth Sustaining Member I had to read and reread the ad - I guess that 1st Place - Porcupine Press makes it effective. Wild Blue Fest

Only entry. Nice ad layout background image is almost lost, a bit busy. Weekly Class B 1st Place - Detroit Jewish News Best Newspaper Promotion All Roads Lead to JN Excellent. I loved this ad. Daily Class B 2nd Place - Lapeer, The County Press 1st Place - Kalamazoo Gazette The power of the press Dining Guide Simple yet straight to the point. Great use of full Beautiful design. The colors are rich and color. flavorful. The whole idea was thought out and concise. It 3rd Place - Lapeer, The County Press was the only entry but well deserving of first place. We’re More Than Paper and Ink I feel as if I am a part of the County Press family. Daily Class C Liked the pull at the heart string approach. 1st Place - Monroe Evening News Let Us Help You Weekly Class C All of my questions were answered. 1st Place - Gaylord Herald Times 2nd Place - Holland Sentinel $40 for, 04 Sentinel Nice use of color, space and previous Simple and beautiful ad. newspapers. 3rd Place - Midland, Daily News 2nd Place - Gaylord Herald Times Readers Guide Gaylord Herald Times Nice use of color Great use of white space. 3rd Place - Gaylord Herald Times Daily Class D Subscription Renewal 1st Place - Petoskey News-Review Loved the 2 X 2' s for small advertisers. “Get Real” Home Deal Series Each ad of campaign appeals to many different readers. Excellent use of art. Campaign is easily Weekly Class D recognized. 1st Place - Reed City Osceola Edition of the Pioneer News From Around the World Nice use of color - effective ad.

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Best Newspaper Promotion, cont. Weekly Class C Sustaining Member 1st Place - Houghton Lake Resorter Hometown Shopping Excellent use of space and color. Keep up the 1st Place - Porcupine Press great work. Eye Ball Unusual approach. 2nd Place - Northville Record Eyeball Girl

Ad had style. Best Ad Series 3rd Place - Tecumseh Herald Daily Class C Lancaster Insurance 1st Place - Monroe Evening News Cute use of babies. Yinger Pharmacy Hon. Mention - Novi News Ads with personality. Great design. Captures Halloween Coloring your heart and invites you in. Loved the involvement for the children. 2nd Place - Holland Sentinel Request Attention grabbing. Weekly Class D 1st Place - Blissfield Advance Karen’s Place Daily Class D Fresh, simple, yet effective. 1st Place - Ludington, Daily News 2nd Place - Blissfield Advance Who’s Who at Hemlock Karen’s Place Great idea - well executed and keeps you Inviting ad series. looking forward to next ad, a perfect series. 2nd Place - Petoskey News-Review Phone Guide Sustaining Member Love the line art contrast with color phone guide, 1st Place - Porcupine Press great series. Western UP Visitors 3rd Place - Mt. Pleasant, Morning Sun Good ads, good reproduction of color, and they Isabella Bank and Trust do tell a story. Nice choice of photos, clean look and great series. Best Classified Ad Section Hon. Mention - Iron Mountain, The Daily News What’s On Your Mind Daily Class A Nice ad series, nice use of white space. 1st Place - Grand Rapids Press Michigan International Auto Show Excellent presentation, brilliant color usage, ad Weekly Class A copy design is great. 1st Place - Advance Newspapers/Jenison 2nd Place - Grand Rapids Press Railside Living Center Van Andel Would be a winner even if it had competition. Excellent presentation, brilliant color usage, ad copy design is great. Weekly Class B 1st Place - Detroit Jewish News Daily Class C Legacy Jewelry 1st Place - Holland Sentinel Excellent use of spot color as tie-in to all ads. Classified Section Makes jewelry pop off the page. Good use of space. Would like to see an index 2nd Place - Fenton, Tri-County Times in beginning pages letting reader instantly know what Kanrock Tire numbers at top of columns mean. Great layout and use of photography. Series is very tied together. 3rd Place - Fenton, Tri-County Times Kanrock Tire Children’s ads were used as an effective draw in. Not as connected in a series but still a great idea.

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Best Classified Ad Section, cont. Best Classified Ad Promotion Daily Class D Daily Class D 1st Place - Petoskey News-Review 1st Place - Grand Haven Tribune Classified Section A Love Story Clean and easy to read, needs an index to Fantastic idea, easy to read, you got the point reference readers. across with humor. 2nd Place - Alpena News 2nd Place - Manistee News Advocate Classified Section Baby It’s Cold Out There Clean but not easy to flow through section. Good ad copy and art, great community service connection. 3rd Place - Petoskey News-Review Weekly Class A Senior Citizen Directory 1st Place - Observer & Eccentric Newspapers, Inc Nice clean and easy to read. Classified Section Classified section is excellent. Weekly Class A 1st Place - Observer & Eccentric Newspapers, Inc. Weekly Class B Win a Year of Cleaning 1st Place - Detroit Jewish News Great cross promotion, good ad copy and art, Classified Section good part of a series. Excellent tabloid classified section. 2nd Place - Observer & Eccentric Newspapers, Inc. 2nd Place - Lapeer, The County Press Classified Promotion Classified Section Great cross promotion, good ad copy and art, Great broadsheet classified section. Nice use of good part of a series. color. 3rd Place - Observer & Eccentric Newspapers, Inc. 3rd Place - Fenton, Tri-County Times Win a Trip Classified Section Great cross promotion, good ad copy and art, Great front page advertising in classified section. good part of a series. Hon. Mention - Advance Newspapers/Jenison Squishy Shoes Weekly Class C Great ad, not sure it promotes classifieds. 1st Place - Belleville-Area Independent Classified Section Clean easy to follow layout. Weekly Class B 2nd Place - Gaylord Herald Times 1st Place - Detroit Jewish News Classified Section Spot a Bargain Nicely done. Immediately catches the eye and creates the desire to read. 2nd Place - Fenton, Tri-County Times Weekly Class D Buy2, Get 2 1st Place - Charlevoix Courier Great ad and concept. Love the idea of giving Classified Section something back. Excellent tabloid classified page. Great use of 3rd Place - Lapeer, The County Press space. New Color….Add Color Simple, yet effective. Sustaining Member 1st Place - Porcupine Press Weekly Class D Classified Section 1st Place - Charlevoix Courier Only one in category. Hard to find the classified Puts Money in Your Hands ads. Simplistic, but cute. 2nd Place - Charlevoix Courier Place Your Courier Classified Good graphic, clear intent, easy for readers.

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Best Classified Ad Promotion, cont. 3rd Place - Observer & Eccentric Newspapers, Inc. Bill Brown Ford Sustaining Member Great use of white space and color. Cars are 1st Place - Porcupine Press very easy to see. Classified Lady Hon. Mention - Advance Newspapers/Jenison Very entertaining ad. Wayland Chrysler Well placed together ad. Best Classified or ROP Automobile Ad Daily Class B Weekly Class B 1st Place - Kalamazoo Gazette 1st Place – The County Press, Lapeer Spring Fever Year-end Blowout Great use of color, design really jumps off the Grabbed my attention. page. Nice use of text as well. Layout brings interest to 2nd Place - Fenton, Tri-County Times what can be traditionally boring. Great work. Randy Hosler 2nd Place - Kalamazoo Gazette Very tasteful ad. Nobody Sells for Less 3rd Place - Tri-County Citizen Nice use of text in the ad. Compositionally very LaClair Shores strong. The positioning of the cars makes the eye follow Great use of cars and color. the ad from start to finish. The headline could be stronger though. The brilliance of the cars and text overpower it. Good job. Weekly Class C 1st Place - Milford Times Daily Class C Hines Park Ford 1st Place - Holland Sentinel Great ad, really stood out against the other Elhart Automotive competitors, clean crisp layout. Great use of color and art, easy to read and follow. 2nd Place - Houghton Lake Resorter 2nd Place - Monroe Evening News Scott McNamara Momentum Lincoln Mercury Great use of spot color, good layout, easy to Nice ad. Real busy. read and look at. 3rd Place - Monroe Evening News 3rd Place - Gaylord Herald Times Whitman – Las Vegas Scheer Motors Nice ad but some copy hard to read. Good color reproduction, easy to follow. Hon. Mention - Gaylord Herald Times Wagar Daily Class D Good layout and color. 1st Place - Petoskey News-Review Brown Motors Sustaining Member Great ad. 1st Place - Porcupine Press 2nd Place - Alpena News Get a Jump on Christmas Cliff Anschuetz Chevrolet Good use of art. Eye-grabbing ad. 3rd Place - Petoskey News-Review Best Classified or ROP Real Estate Ad Tallbery Great use of coupons. Daily Class B 1st Place - Kalamazoo Gazette Prudential Preferred Weekly Class A Hard to judge only one entry. 1st Place - C & G Newspapers Joe Panion Chevrolet Very nice ad. Great use of color. Daily Class C 2nd Place - Observer & Eccentric Newspapers, Inc. 1st Place - Holland Sentinel Ralph – Thayer Mazda Summit Properties This ad is Hot, Hot, Hot. Nice use of white Love the artwork. This ad goes beyond the space. boundaries of a traditional house ad. Clean and colorful. Good work.

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Best Classified or ROP Real Estate Ad, cont. Weekly Class C 2nd Place - Monroe Evening News 1st Place - Gaylord Herald Times ReMax Coldwell Banker Fun, cute, idea. We like seeing the realtors in a Page is not very busy and it is very easy to read. different stance rather than traditional head in the box 2nd Place - Tecumseh Herald ads that are everywhere. Nice color too. Design could be Ed Surovell a little stronger. Overall good job. Great use of space. 3rd Place - Monroe Evening News 3rd Place - Gaylord Herald Times House Hunt ReMax Great concept. Layout is nice and clean, but Nice use of space each ad is placed great. design could be stronger. Nice work overall.

Sustaining Member Daily Class D 1st Place - Porcupine Press 1st Place - Petoskey News-Review Smith and Company Kidd, Leavy and McNamara Only one, can't compare to anything. Nice idea. We like how this ad directs the reader to the back page to another ad. The design draws Best Online Promotion people in. Nice use of color and text. 2nd Place - Owosso -The Argus-Press Daily Class D Monopoly Ad 1st Place - Alpena News WE LOVE THIS CONCEPT! Super strong idea Share Information with the monopoly idea. The design could be stronger Great Ad! though then the ad would really be lively. 2nd Place - Coldwater, Daily Reporter 3rd Place - Ludington, Daily News E-edition Home is Where the Heart Is – Century 21 Nice ad! Nice concept. Love the house artwork and use Sustaining Member of text at the top. The bottom portion of the ad could be 1st Place - Porcupine Press stronger. We loved the warm feel the ad brought out. Banana in Your Ear

Interesting art! Weekly Class A 1st Place - Observer & Eccentric Newspapers, Inc. Eton St. Station Great ad. 2nd Place - Suburban Lifestyles The Linda Rea Team Wonderful use of space and color. 3rd Place - C & G Newspapers Max Brook Realtors Love the use of white space.

Weekly Class B 1st Place - Fenton, Tri-County Times Rita Canada Good clean easy to follow ad. 2nd Place - Lapeer, The County Press Fall Home Specials Great ad, good layout except art in the lower left needs to be trimmed better. 3rd Place - Lapeer, The County Press Spotlight of Homes Good layout and header.

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