Broadcastingthe Newsweekly of Broadcasting and Allied Arts Apr47th Year3 1978

Home , Arnold Taylor, Bob Galvin, John Frykman, Richard Levinson, Stereo Satellite

C One week to go: Previewing the NAB convention

o u BroadcastingThe newsweekly of broadcasting and allied arts Apr47th Year3 1978

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Ladies' `Ian! Over the course of six hit seasons on CBS, Bob Newhart was the favorite Saturday night date of women in all three categories. Against sitcoms, movies, action and adventure, Bob attracted more women than the programming on both competing networks. These are the impressive figures: ...an average of 11,280,000 women ...an average of 5,990,000 women 18 -49 ...and an average of 3,520,000 women 18 -34.

You can do a big favor for the women in your fringe -time audience this September by making a date right now for... "The Bob Newhart Show"

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Station Plaza East 1644 Tullie Cir, NE 810 W Bristol Street P.O. Box 482 4419 Van Nuys Blvd, Ste 307 (Effects Memory) GREAT NECK, NY 11021 ATLANTA, GA 30329 ELKHART, IN 46514 MAGAN K, TX 75147 SHERMAN OAKS, CA 91403 (516) 487 -1311 (404) 321-4318 (219) 264-0931 1214) 887 -1181 (213) 990-6172 BroadcastingEApr 3 TheWeek in Brief

AN EVOLVING FTC In recent years, and especially WUSSLER SUCCESSOR Frank Smith, 27 -year veteran since the arrival of Chairman Pertschuk, the Federal with CBS, is named head of CBS Sports. Page 48. Trade Commission has been cutting a wider regulatory swath -turning its concern from specific cases to wider, ROCK HISTORY Drake -Chenault's 52 -hour radio far -ranging matters such as the current children's ad special premieres this week with 125 stations signed up. investigation. Where is the commission heading and PAGE 52. what effect is the expected nomination of Robert Pitofsky likely to have? PAGE 35. COMING ON STRONG CBS -TV's The Incredible Hulk and ABC -TV's Having Babies, both new, draw good WHAT HE SAID NAB Chairman Don Thurston answers ratings. PAGE 52. an earlier report suggesting that he and the association board are not quite together on proposals for a spectrum - VOA'S GOAL Director Straus says the government -run fee. use PAGE 36. radio service will dispel international criticism that it is a tool for U.S. foreign policy. PAGE 56. ONE THING LEADS TO ANOTHER ABC's dominant year in network television shows up on the bottom line for 1977: NOISE LEVELS FCC's Quello leads the way in radio -TV sales up 25% (contributing nearly 80% to the postponement of a vote on an order that would ban company total) and profits up 57%. Movie theaters go on manufacture of TV sets with noise figures in excess of 14 the block. PAGE 37. db. He wants even stricter standards. PAGE 58.

WHITE SEES RED An FCC commissioner goes public with her anger over TV sex in op -ed piece in the Times. SPOT RADIO DRUTHERS Torbet- Lasker research finds PAGE 37. women, 18 -49, are the largest single targets of spot radio buyers. The report also rates 30- second commercials BACK -SCRATCHING Broadcasters tell Kastenmeier and one -to -four week campaigns as most popular. that record performers and companies are getting plenty PAGE 62. of compensation in the form of airplay and that royalty fees are unjustified. PAGE 38. SUNNY DAYS, NEON NIGHTS The countdown has started for this year's National Association of Broadcasters PACIFICA DEFENDERS The establishment rises to the convention that opens in Las Vegas next week with more side of the station involved in the "seven- dirty- words" than 6,000 broadcasters expected to be on hand. FCC case before the Supreme Court. Even the Justice Chairman Ferris will make his first major speech before Department, which supported the FCC in earlier appeals, the group. PAGE 65. The complete agenda and related switches sides. PAGE 42. events appear on PAGE 68. A rundown of hospitality suites is on PAGE 72. The concurrently scheduled engineering NTIA'S OFFICIAL Carter signs the bill creating a new agenda and abstracts of the technical papers to be telecommunications agency. Hearings on Geller's presented begins on PAGE 74. A complete directory of nomination as its head expected next month. PAGE 42. equipment maker's booths and their wares starts on PAGE 80. A list of representatives from the networks, TV and NEWCOMERS PREFERRED In two cases, the FCC turns radio program firms, reps, brokers and others begins on down the bids of present broadcasters for improved PAGE 101. facilities and, instead, grants construction permits to competitors. PAGE 48. TACKLING TOUGH ONES John Moseley has made a successful career by solving seemingly impossible CALMING DOWN There was a decline last fall in the technical problems. That's one reason he will be amount of violence on TV, according to Gerbner's annual receiving the NAB's annual Engineering Achievement report. PAGE 48. Award. PAGE 129.

Broadcast Advertising... 62 Closed Circuit 7 Finance 61 Profile 129 Broadcast Journalism... 56 Datebook 16 For the Record 110 Programing 48 Business Briefly 8 Editorials 130 Media 42 Stock Index 127 Cablecasting 64 Equip & Engineering 58 Monday Memo 14 Top of the Week 35 Changing Hands 45 Fates & Fortunes 108 Playlist 106 Where Things Stand 22

Broadcasting is published 51 Mondays e year (combined issue at yearend) by Broadcasting Publications Mc.. 1735 DeSales Street, N.W. Washington, O.C. 20036. Second -class postage paid at Washington. Single issue S1.50 except special issues 52.50 Subscriptions, U.S. and possessions.. one year $35. two years S65, three years $90. Canada add S8 per year all other countries add S8 pet year U.S. and possessions add 5104 yearly for special delivery S65 for first class. Subscriber's occupation required. Annually: Broadcasting Yearbook $37.50. Cable Sourcebook $20. "Trader Big;' that is. Big Wilson, from vacations to motorcycles, WIOD's midday personality, has even a black -topped driveway. WIOD raised over $7,000 for charity by WIOD is "Big" with total radio for trading and auctioning unbeliev- South Florida with news, weather, able stuff on the air. He has par- sports, traffic reports, Paul Harvey, is layed two clambake tickets into a music and, of course, "Trader" mink coat and $750 to charity. At Big Wilson. Christmas, "Trader Big" delivered $2,335 in cash and toys to five local BIG charities. He even sent 300 happy WIOD people to the circus and $595 to Florida service organizations. Big 610 RADIO Wilson has traded for everything MIAMI from golf clubs to cars and boats, Cox radio stations are represented cox by The Christal Company.

WSB 1V-AM-FM WHIO 1V-AM-FM WSOC TV -AM -FM WIC-TV KNU -TV WOO. WAIA-FM KFI, KOST-FM WLIF -FM WWSH-FM Atlanta Dayton Charlotte Pittsburgh San Francisco- Miami Los Angeles Baltimore Philadelphia Oakland Closed _-Circuit R Insder report behind the scene. before the fact

that staff, now awaiting answers to some "but expressions of interest -a lot more Emergency questions, expects to have item on than I'd expected in this time." They've Continuing validity of basic system commission agenda by June at latest. Staff hired Avery Gibson, vice president of designed to enable President or other high says no special treatment is involved, that Axiom Market Research, to be vice government official to talk to nation in processing of all unopposed applications is president and director of marketing for time of emergency has been called into moving in high gear. A &S /TRAC -7, effective today (April 3). question. Working group of National Industry Advisory Committee, after Hardware to be hot Strength in numbers? studying proposed revision of Emergency Broadcast equipment specialists look for FCC will face equal employment Broadcast System, has concluded that this to be year for stations to refurbish present EBS has serious deficiencies. opportunity case with couple of odd twists plants, leading, they predict, to brisk weeks. Basically, problem is that EBS was in few Case involves KETV(TV) equipment sales at National Association of Omaha, whose EEO performance, designed in days when AT &T provided Broadcasters convention in Las Vegas next virtually all through at least on paper, is far above average: Its connections, week. "The old equipment is just landlines. Broadcasting 12% black employment is twice proportion Now, Mutual beginning to wear out," says one authority System affiliates, for instance, will be of blacks in area and substantially higher who suggests that hot items will include than total minority percentage of linked by satellite, and in many areas ENG equipment (smaller, more rugged), independent carriers provide land lines. population. But commission is pondering one -inch helical video tape recorders complaint from half -dozen black employes As result, members of working group (Sony and Ampex will unveil new are concerned about what they say is who say station procedures block unsegmented models), solid -state advancement of blacks, particularly to on- perception of government, industry and transmitters, circularly -polarized antennas. public that EBS is in state of readiness. air jobs, and that station discriminates "Some refinements, but nothing against blacks in recruiting. Station denies Subcommittee has suggested to John revolutionary," he said. Summers, of National Association of allegations. Broadcasters, who is chairman of NIAC Uprooted Broadcast Services Subcommittee, that Easy target? administrative law judges are up in full NIAC membership be convened to FCC's Knowledgable insiders feel arms over word from FCC Chairman study matter as soon as possible. Representative Robert Kastenmeier's (D- that they'll have to move Charles D. Ferris Wis.) Judiciary subcommittee is only on sixth to make room for other operations going through motions with hearings on and M References Boor of headquarters at 20th legislation to establish performer royalties. to FCC Commissioner Margita White, Streets, N.W., Washington. Space is be Bill, sponsored by George Danielson (D- and fee - Republican, who is anything but sure bet given to network study staff Calif.), ranking Democrat on to win renomination when her present refund staff, among others. subcommittee under Mr. Kastenmeier, fear they may be relocated at term expires on June 30, has been looking Judges may pass subcommittee, but is given little and dockets. for support on Capitol Hill, and has not distance from FCC library chance for further advancement -even before FCC may also been disappointed. Republican leaders of Lawyers practicing though it has some seemingly powerful rooms will go Senate and House- Senator Howard face problem, for hearing support. Organized labor is for it, and firms moved to Baker (R- Tenn.), whose help was with judges. Many law there are signs White House might be, M Street 11 important to President Carter in vote on vicinity when FCC settled on too. But both have more important issues to be first Panama Canal treaty, and years ago. Review board, also slated on their minds, observers note. seems less upset. Representative John Rhodes (R- Ariz.)- moved out, If performer royalties aren't bread -and- have endorsed Mrs. White in letter to butter issue with labor and President, they White House. Bigger universe are with broadcasters. National Despite rejection by stations in three of Association of Broadcasters has made Instant specials revived four markets where it was tested last year, legislation's defeat its number -one priority ABC -TV is understood to have sold Arbitron Radio officials are gearing up to for 1978, and last week in Los Angeles put American Express Co. on sponsoring ABC sell reps, stations, agencies on Expanded on great show of strength at subcommittee News Special Reports, scheduled at Sample Frame technique for getting hearings (see page 38). Doubtless when discretion of ABC News as news homes with unlisted phones into rating bill falters -and prognosticators say that is developments warrant. Format of samples. They insist inclusion of unlisted - virtually assured -association can claim sponsorship will be five- second audio phone homes -which range from 22% to victory, like its defeat of saccharin identification and 30- second TV 47% of homes in major markets -gets advertising controls last year. commercial for reports that will be two to better ethnic representation, produces five minutes long. In early 1960's NBC - better research generally (and also Planner planted TV had similar arrangement with Gulf Oil, increases audience levels). Idea has FCC this week is expected to announce but later discontinued it. support of Broadcast Rating Council, is that Carlos Roberts, now head of Office of used in television by both Nielsen, which Plans and Policy, will take over Safety and pioneered it, and Arbitron TV. Clear track Special Radio Services Bureau as acting Proposed swap of Post -Newsweek's WTOr- chief to succeed Charles Higginbotham, Tv Washington for Evening News Competition in sight who is retiring effective in June but will Association's WW1-Tv Detroit appears to In two weeks since announcement of plan begin extended leave next week. be sailing through FCC without serious to enter radio ratings field with TRAC -7 Successor to Mr. Roberts at OPP is not incident. Applications, filed in January system (BROADCASTING, March 20), known, but, given Chairman Charles D. and unopposed, will be submitted to Audits & Surveys Inc. officials say they've Ferris's expressed interest in building up commission because top -50 policy received letters from more than 50 that office, betting is he will bring in question is involved. But indications are stations. "Not orders," one emphasized, personal choice from outside.

Broadcasting April 3 1978 7 Business Briefly

early fringe and prime time. Target: total TV only Rep appointments men. WoAi -AM -FM San Antonio, Tex.: Colgate -Palmolive Cold Power Albertson's Supermarket chain Eastman Radio, New York. detergent gets 10 -week TV flight arranges three -month TV buy starting in KNUS(FM) Dallas: Major Market beginning this month. Norman, Craig & early May. Foote, Cone & Belding /Honig, Radio, New York. Kummel, New York, will select spots in Los Angeles, will seek spots in 13 eight to 10 markets during daytime. markets during day, fringe and prime time. WRIN(AM) Rensselaer and Target: women, 18 -49. Target: women, 25 -49. WUME(AM) Paoli, both Indiana: Regional Reps, Cincinnati. American Brands Andrew Jergens rental launches Remco TV service subsidiary plans eight -week TV push for WTHO -AM -FM Thomson, Ga.: Jack three -month TV push this week. Weekley its Gentle Touch soap starting this month. & Penny, Houston, will schedule spots in Bolton Associates, Atlanta. Cunningham & Walsh, New York, will buy 21 day and fringe markets during time. spots in approximately 35 markets during Target: women, 25 -54. day, prime and fringe time. Target: total Colgate -Palmolive Household Ralston Purina Pet food division women. products division highlights its Palmolive starts 10 -week TV push for its CAt Chow Avion Travel Travel trailers get seven - liquid TV beginning this week. Della Femina, in 11-week campaign starting week TV push beginning this month. this week. Ted Bates, New York, will buy Travisano & Partners, New York, will place Eisaman, Johns & Laws, Los Angeles, will spots in 21 markets during fringe spots in two markets - Dayton and about handle spots in three markets during time. Target: women, 18 -49. Columbus, Ohio, during fringe time. fringe and prime time. Target: adults, 35 Target: total women. General Mills Frosting mixes receive and over. week. Conwood Corp. Tobacco products two -month TV buy beginning this Miami Margarine Company Chicago, will division features its Levi Garrett chewing Needham, Harper & Steers, introduces its Yoge-light yogurt -based handle spots in seven markets during day, tobacco in eight -week TV flight beginning margarine in six -week TV test beginning prime and late fringe time. Target: total in early May. Tucker Wayne & Co., Atlanta, this month. Byer & Bowman, Columbus, will select spots in 300 markets during women. Ohio, will pick spots during daytime. Target: total adults. Beechnut Baby food gets five -week TV promotion beginning this month. Weightman Advertising, Philadelphia, will schedule spots in 15 markets during day and early fringe time. Target: women, 18 -34. Noxell Company focuses on its Lestoil liquid cleaner in four -week TV buy beginning in early May. Foote, Cone & Belding, New York, will schedule spots in 50 markets during day and fringe time. Target: total women. Colombo Yogurt gets four -week TV drive starting this week. Quinn & Johnson, Boston, will seek spots in at least six markets during all day parts. Target: women, 18 -49. General Electric Lamp division focuses on its Bright Stick flourescent lamp in four -week TV push beginning this See us in Las Vegas week. BBDO, New York, will arrange spots during day and prime time. Target: NAB SHOW April 9 -12 women and men, 25 -54. at Booth 512 Speidel Division of Textron begins four -week TV drive for its identification bracelets in May. Creamer Lois /FSR, New 1110 CORPORATION =11111 i r7 York, will schedule spots in 77 markets r during fringe Target: teen time. -agers. 212 WELSH P001 RD., LIONVILLE, PA 19353 (215)363 -0444 Armour -Dial Dial Two dandruff Sintronic Corporation is a subsidiary of Singer Products Co., Inc. shampoo is highlighted in three -week TV Integrity and dependability since 1937 push starting this month. Foote, Cone & Belding, Chicago, will seek spots in eight

Broadcasting April 3 1978 8 AM-FM

KWE"Lttle

FM en- _ KAZ" e AM -FM in "TulsaKLAZ FM statiEN) orary of any 9' -rock KW adult-contemporarydu It"contemPOf auaudience adult Fantastic st share ulous Mon-Son.) highest óGAó N 6AM-12M, ]oys COMMUNICATIONS.OMMUN Top-100 of URTIS stations shlP

.....ui=...r iir...... _ . ur ..0i TORSET -LASKER, Ine.

The BIG MOVE To Torbet - Lasker!

Have you noticed? ... the major stations moving to Torbet- Lasker ... in Philadelphia, Houston, Pittsburgh, St. Louis, Miami, Seattle, Tampa -St. Petersburg, Cincinnati, Kansas City, et al- joining TL's powerful group of leading major - market stations. And for good reasons: TL's larger more-experienced sales team; more man -hours per sale; superior research and marketing services; an unmatched growth and performance record! Call it DEWDAK: Desire Experience Work Dedication Ability Knowledge TORBET- LASKER, :: Inc. REPRESENTING DISTINGUISHED RADIO STATIONS IN KEY MARKETS New York Ch,cago Detrod Atlanta Memph,s Dallas Denver Los Angeles San Francisco Portland Seattle Midwestern markets during fringe time. Popular Library Division of CBS plans Florsheim Shoe company gives its Target: women and men, 18 -49. one -week TV push for its book "Love's Weeds shoes four -week radio promotion Fiery starting in early April. starting in early May. Firestone & Taylor Wine Lake Country wine gets Dagger," & New York,.will pick Associates, New York, will buy spots in 10 three -week TV promotion starting this Catalano Gornick, spots in seven markets during day and markets including Chicago, Los Angeles week. Kenyon & Eckhardt, New York, will early fringe time. Target: women, 18 -34. and Philadelphia. Target: men, 18 -34. schedule spots in 38 markets during news and late fringe time. Target: total Amchem Industrial and agricultural adults. chemicals get three -week radio flight Borden Southern division places Radio only beginning in mid -April. Richardson, Myers three -week TV push for its various milk & Donefrio, Baltimore, will buy spots in products beginning this week. Tracy - Latrobe Brewing Co. Rolling Rock Syracuse, N.Y., Philadelphia and San Locke, Dallas, will arrange spots in about beer gets 13- to- 26-week radio push Francisco. Target: men, 25 -49. 35 markets during day and prime time. beginning this month. Robert Wiltman Rohm and Haas Chemical company Target: women, 25 -54. Co., Sewickley, Pa., will handle spots in focuses on its plexiglass in four -week about nine states including Ohio, Virginia, radio King Seely /Thermos Co. Even -Up promotion starting this month. Al Massachusetts and Pennsylvania. Target: Paul tanning blanket gets four -week TV Lefton, Philadelphia, will select spots men, 18 -49. campaign beginning in mid -May. Creamer in 17 U.S. and four Canadian markets. Target: men, 18 and over. Lois FSR, Providence, R.I., will handle Independent Life & Accident spots in 33 markets during fringe time. Insurance Firm schedules 18 -week Armour -Dial Armour canned meat radio push this week. Target: teen -agers, 12 -17. beginning Cecil and Dial soap each get two -week spot - West & Associates, Jacksonville, Fla., will Pet Sego diet food is subject of four - radio flights starting early in April. Mars handle spots in 140 markets including week TV buy beginning in mid -April. The Advertising, Southfield, Mich., will select Charlotte, N.C., Miami, Memphis and Haworth Group, Edina, Minn., will arrange spots in eight to ten test markets Oklahoma City. Target: men, 25 -49. spots in 26 markets during day and fringe including Los Angeles. Target: women, time. Target: total women. Piedmont Airline!: Airline launches 12- 18 -49. week radio drive this week. Liller Neal Gloriette Food products company Master Chef home Northern Electric Battle & Lindsey, Atlanta, will buy spots in arranges three -week radio promotion doughnut bakery gets two -week TV push about 25 markets including Cincinnati, beginning this week. Dailey & Associates, starting in early May. The Co- Ordination Ky., Louisville, Memphis and Nashville. San Francisco, will schedule spots in New Chicago, will schedule spots in 23 Group, Target: men, 25 -49. England and northern and southern markets during day and fringe time. American Airlines Company California. Target: women, 18 and over. Target: total women. schedules 10 -week radio flight beginning Rosarita Mexican food products places two -week TV Xerox Corporation this week. Doyle Dane Bernbach, New company plans three -week radio in Needham, Harper campaign early April. York, will arrange spots in about 40 campaign starting late this month. Dailey & Steers, New York, will handle spots in Boston, markets including Chicago, Des & Associates, Los Angeles, will place approximately 30 markets during late Moines, Iowa, Los Angeles and Salt Lake spots in eight markets including Phoenix, news time. Target: men, 25 -54. City. Target: adults, 18 and over. San Diego and San Francisco. Target: Mid- America Farms Farm Hanover Brands Food products women, 18 -49. association plans one -week TV drive for company slates five radio -week buy Uniroyal Tire company plans three - its potatoes in early April. starting beginning in early May. Cohen Pasqualina week radio promotion beginning this Paragon Companies, Minneapolis, will Warren, New York, will in select spots week. Ross Roy, Detroit, will schedule handle spots in about 10 markets during markets seven including Baltimore, Miami spots in approximately 25 markets fringe time. Target: women, 25 -54. and Washington. Target: women, 18 -49. including Atlanta, Houston, Omaha and Pittsburgh. Target: men, 18 -49. N.Y. State Lottery Lottery begins two - BAR reports television- network sales as of March 12 week radio promotion beginning this ABC $270.634.200 (36.4 %) CBS $248,258,900 (33.4 %) NBC 5224,065.300 (30.2 %) week. Smith Greenland, New York, will Total Total seek spots in nine New York markets minutes dollars week week 1978 total 1977 total change including Albany, Buffalo and Syracuse. ended ended 1978 total dollars dollars from Target: adults, 18 and over. Day parts March 12 March 12 minutes year to date year to date 1977 Helzburg's Jewelry store chain Monday-Friday specializing in diamonds slates one -week Sig non-10 a.m. 159 S 1.057.800 1,400 S 9.335.900 S 8,433,600 +10.7 radio campaign this month. Goodwin, Monday-Friday Dannenbaum, Littman & Wingfield, 10 a.m.-6 p.m. 1.013 16,307,400 10,184 166.100.400 147.570,600 +12.6 Houston, will place spots in 16 markets Saturday-Sunday including Kansas City, Mo., Oklahoma Sign -on -6 p.m. 340 9,281,200 3,368 91.670.700 92,261,200 -0.6 City and St. Louis. Target: adults, 18 -34. Monday -Saturday 6 p.m.-7:30 p.m. 101 4,321,500 1,008 42.592.200 39,055,800 +9.1 Sunday Radio -TV 6 p.m.-7:30 p.m. 18 924,500 233 15,468,000 12,684,500 +21.9 Monday -Sunday Ole South Foods Baked goods are 7:30 p.m.-11 p.m. 410 37,956,400 4,173 378,268.600 384,110.000 +9.8 featured in four -to- six -week radio and TV Monday- Sunday buy starting in April. Harris & Drutt, 11 p.m- Sign -off 211 3.806,400 2,099 41,524,800 41,859.700 -0.8 Philadelphia, will arrange spots in about 30 markets during day, weekend, early Total 2,252 $73,655,200 22,465 $742,958,400 $689,975,400 +7.7 and late fringe time. Target: women, Source: Broadcast Advertisers Reports 25 -54.

Broadcasting April 3 1978 10 ág

Seeing is Believing Lions Club members throughout the country have been working to strengthen their Eye Institute's donor program so more blind men and women might know the miracle of sight. To help make people aware of the Institute's work, KOLN -TV/ KGIN -TV invited the recipient of an eye to appear on the air. The young teacher's joyful story had a profound effect. Since the program was shown in June of last year, the number of donors in Nebraska has increased by 3,000. Five videotapes of the KOLN -TV/KGIN -TV show have been distributed to Lions Clubs over the state to help them in their work. Informing the public about such worthwhile programs is all part of the Fetzer tradition of total community involvement.

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More than 700 TK -76 color cameras are now To pay off, a portable camera delivering superb pictures around the world -for must have the quality for news, sports, commercials and documentaries. This tremendous TK-76 acceptance has taken more than news gathering. place in less than two years! Picture sharpness and colorimetry of the TK -76 compare favorably with large studio cameras. A portable camera should Which is one reason why it is an excellent field deliver maxi performance production camera for location shooting of with mini pounds. commercials and documentaries. The TK -76 does just that. Its maxi performance See the new video freedom features include automatic iris, white balance and in the TK -76. And in a complete flare control, horizontal and vertical aperture correction, comb filter and coring. And the TK -76 line of TV equipment. encoder produces a full bandwidth signal. Result: The new video freedom is yours in the TK -76 and superb pictures. other RCA cameras. In a complete array of The 20 -pound TK -76 is self-contained: no broadcast equipment: vans, VTRs, telecine, CCU, no backpack. A lightweight battery belt antennas, transmitters -you name it, we have it. powers it -or you can operate one from any 12V To get it, contact your RCA Representative, DC source. or write us. RCA Broadcast Systems, Camden, Despite its extreme portability, the TK -76 is N.J. 08102. rugged, weatherproof and reliable. "lt just won't quit," is the compliment paid by many users. It warms up in 7 seconds and needs minimal adjustments, even in rough-and -tumble ENG work. RC,'

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TK-76. Part of the new video freedom. i Monday5MemoR A broadcast advertising commentary from Neve Savage, director of account services, Cadwell Davis Savage /Advertising, New York.

Kronenbourg beer: initially entered two regional markets to measure and refine our marketing efforts: coming from nowhere the Washington area and the greater with a TV campaign Miami area, extending as far north as Fort Lauderdale and Palm Beach. We devel- When we were retained last year by Kro- oped commercials that featured the unique nenbourg as its advertising agency in the origin of the beer in Alsace. Alsace, United States, we were confronted by a though French politically, has a strong unique marketing challenge. Television German history, heritage and brewing tra- was decisive in meeting that challenge. dition. Our copy emphasized that because Kronenbourg, brewed in the Alsace Kronenbourg is brewed in the Alsace, it region of France, is part of a giant con- combines the best of both France and Ger- glomerate called BSN Gervais Danone, many -the heartiness and body of one Europe's biggest beverage -producing and the lightness and finesse of the other. group. BSN, whose 1977 sales were $3 The main theme of our TV commercials billion, ranks third after Unilever and Nes- was: "Kronenbourg, the beer Alsace tle in Europe as a producer of packaged would rather keep for itself?' Visually, our foods, beverages and dairy products. In introductory execution showed Alsatian France, Kronenbourg has the lion's share natives sadly waving good -by to trucks of the beer market, and the number-two carrying the beer that was to be shipped beer is also made by a division of BSN. In overseas to America: "Alsace is unhappy England, Kronenbourg became the num- to announce that some of its precious Kro- ber -one premium lager in 1976, 15 nenbourg beer is going to America." months after it was introduced. The commercials identify strongly with Kronenbourg's 1977 production was 5.3 Neve Savage, director of account services for Kronenbourg's place of origin. They were million barrels. It is exported to 53 coun- Cadwell Davis Savage /Advertising, New York, shot in Alsace, using local residents, many tries, and sales volume abroad more than has an MA in modern history from Oxford of them in native dress, as characters in doubled in the past three years. University. He worked in London for more than the commercials. The European -type That was the nature of the marketing 10 years at agencies that included Garland - trucks travel along quaint village roads, Compton, where he handled major packaged challenge -in spite of its international size against a background of gabled houses, goods accounts, including Procter and reputation, Kronenbourg was virtually & Gamble inns and village stores. Product identifica- and United Biscuit. In 1970 he transferred to unknown in the United States when Cad - tion with the Alsatian locale is heightened Compton Advertising, New York, where he well Davis Savage was given the respon- in one 10- second commercial through the managed Duncan Hines and Crisco Oil. He sibility to develop a program that would use a dissolve from an Alsatian village joined CDS, a subsidiary of Compton of It bring it up among the front runners. Advertising, in 1977. cafe to a six -pack of Kronenbourg depict- meant creating an intensive campaign that ing the identical scene. would bring it abreast of imported brews The TV campaign developed smoothly that had been continuously promoted in even add a small percentage to its enor- in the initial two markets, with sales in- this country for many years. mous sales volume worldwide. creasing every month. After just six Studying the competition, we found that The home office in Alsace realized that months, a survey revealed that the aware- the leading imported beer, which has had a to achieve meaningful results in the ness level for Kronenbourg in the Wash- secure niche in the American market for American market, Kronenbourg would ington and Miami areas was close to many years, uses no TV advertising and have to make a substantial investment in domestic beers spending $10 million or very little radio, devoting almost its entire promotion and advertising. It also meant more annually on nationwide advertising. budget to print ads and point -of- purchase that the product needed a strong creative Our competition was mostly in print ad- materials. Another competitor uses 10- selling idea to make it in the United States. vertising, and we were predominantly in second ID's, quite a number of them, but Kronenbourg chose our agency, Cadwell television -with remarkable results. nothing approaching a heavy campaign. Davis Savage. We believe that in every Within the next few months, Kronen- Most of the imported beers come into product category, most advertising consists bourg climbed to second place among im- the United States via independent jobbers of look- alike, follow- the -leader cam- ported beers in the two markets. The tim- and distributors. They have virtually no paigns. CDS seeks to break through this ing is right for a major breakthrough. Im- advertising budgets; instead, they depend sameness of approach by carving out new ported beers are gaining favor in the on placement in bars and stores along with positionings for its clients. Instead of American market. Their share of total the distributors' well -advertised domestic following the category leader, it strives to volume increased from 1% to 2.6% in the brands of beer. These imported brands make its clients the leaders in their catego- past year. ride piggyback, so to speak. ry. CDS constantly tries to shake up con- Our plans for Kronenbourg are, This was the route that Kronenbourg sumers, reshape old buying habits and es- naturally, to continue the intensive TV had used for about a decade. For small tablish new ones. campaign, with the aim of capturing the brewers without ambitious plans for We decided that television, with its number -one spot for Kronenbourg. To penetrating the American market, this pig- ability to generate fast awareness, would date, television has done the job for us, gyback method works out reasonably well. give Kronenbourg the greatest and most and we intend to go on expanding our Use In Kronenbourg's case, however, it didn't effective exposure in the shortest time. We of the medium.

Broadcasting April 3 1978 14 In early June, 1974, Dr. Henry Heimlich, 30.000 people wrote asking for And throughout the nation, news media an Ohio surgeon, developed a details. reported the phenomenal story of this simple technique that could save people Police departments started including lifesaving demonstration. who were choking. it in their training programs. Any television station can cover Later that year, Dr. Frank Field of An insurance company mailed over the news. But we believe our responsi- WNBC -TV New York - an NBC Owned a million reprints to its policyholders. bility goes beyond merely reporting Television Station - demonstrated And hundreds of people wrote to the day's events. That is why we take the Heimlich Maneuver on the air. The thank us for saving their lives. the time to broadcast information response was immediate - and over- The Heimlich Maneuver was vital to our viewers' needs - and, in this whelming. demonstrated and re- demonstrated on case, their lives. all five NBC Owned Television Stations.

WNBC-TV NewYork WRC-TV Washington, D.C. WKYC-TV Cleveland WMAQ-TV Chicago. KNBC Los Angeles

yr NBC Owned h Stations Datebook R

indicates new or revised listing dent, ABC Inc., to speak. Beverly Wilshire hotel. Holly- Rutgers University. Brunswick, N.J. Information: Joe wood. Lasica, convention chairman, 266 Washington Avenue, Park, N.J. 07407. April 6- Missouri Broadcasters Association awards Elmwood presentation. Ramada Inn, Columbia. Mo. April 8- Annual convention of California AP 7klevi- This week Holiday Inn, Monterey, Calif. April 7- Fourth annual communications career day, sion -Radio Association. April 2 -6- Workshop on reporting of government sponsored by Department of Mass Communications, April 9- Association of Maximum Service Telecasters and economy, jointly sponsored by National Associ- Eastern Kentucky University. Bill Stewart, ABC News, American Newspaper 22d annual membership meeting. Las Vegas Conven- ation of Broadcasters, will be keynote speaker. Richmond. Ky. Vegas. Publishers Association, National Newspaper Associ- tion Center, Las ation and National Association of Manufacturer's April 7-8-Society of Professional Journalists, Sigma April 9- Society of Broadcast Engineers annual Foundation for Economic Freedom. NAB headquar- Delta Chi, region 6 conference. Minneapolis -St. Paul. meeting. Las Vegas Hilton, Las Vegas. ters, Washington. April 7 -8 -CATV technical training session of April 9- Meeting of National UHF Broadcasters As- April 4- Workshop on advertising research by Asso- Arizona Cable Television Association and Society of sociation, open to all UHF operators. East meeting ciation of National Advertisers. Plaza Hotel, New York. Cable Television Engineers. Quality Inn West, Phoenix. room complex, room B -1, Convention Center, Las Vegas. April 5-Luncheon to induct John Caples, BBDO, and April 7- 9- Broadcast Education Association 24th Dr. George Gallup into American Advertising Federa- annual convention, Convention Center, Las Vegas. April 9- 11- Annual convention of Illinois- Indiana Advertising Hall Fame. Waldorf- Astoria hotel, Thirty hotel, Springfield, tion's of April 7 -9- Society of Professional Journalists, Sigma Cable TV Association. Forum New York. Delta Chi, region 2 conference. Airport Holiday Inn; III. April 5-New England Advertising Research Day, Greensboro, N.C. April 9-12- National Association of Broadcasters by Vegas Hilton, Las Vegas. sponsored the Advertising Research Foundation. April 7 -9- Women in Communications meeting for annual convention. Las Boston, Boston. Sheraton Great Lakes region 2. Hollenden House. Cleveland. and April 8 -7- Annual worldwide conference April 7 -9- Women in Communications meeting for of workshop American Forces Radio and Television. South region 8. Carolina Inn, Chapel Hill, N.C. Sportsmen's Lodge, Los Angeles. Also In April April 8- Meeting of the board of directors of the As- April 5 -8- Annual convention of The National April 10 -11 -New York State Cable Television Asso- sociation of Maximum Service Telecasters. MGM ciation's spring meeting. Thruway Hyatt House. Albany, Honorary Broadcasting Societe Alpha Epsilon Rho. Grand hotel, Las Alladin hotel, Las Vegas. Contact: Gary Lìco, vice N.Y. president for public information, SFM Media Service April 8- Meeting of the board of director of the Asso- April 12- Deadline for reply comments in FCC inqu- Corp., New York, 682.0760. ciation of Maximum Service Telecasters. MGM Grand (212) iry and proposed rulemaking regarding standards to hotel, Las Vegas. April 8- Newsmaker luncheon of Hollywood be established in processing applications for sub- Radio and Television Society with Elton H. Rule, presi- April 8- Educational journalism convention of scription television authorizations. FCC Washington.

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Broadcasting April 3 1978 16 April 12- Annual meeting of New England Cable Sigma Delta Chi, region 10 conference. Davenport systems conference. San Diego. Information: David Television Association. Meadowbrook Inn. Portsmouth, hotel. Spokane, Wash. Brown, Hughes Aircraft, P.O. Box 92919. Los Angeles N.H. 90009; (213) 648-3786. April 21- 23- Society of Professional Journalists, April 13 -NBC Radio Network regional affiliate Sigma Delta Chi, region 11 conference. South Coast April 24 -New date for comments in FCC meeting. Sheraton Airport Inn, Phoenix. Plaza hotel, Costa Mesa. Calif. rulemaking to amend Form 395 and instructions-an - nual employment report (Docket 21474). Old date Broadcast Financial Management As- April 13 -14- April 21- 27- MIP-TV, 14th annual international was March 24. Reply comments are now due May 24. quarterly board of directors meeting. sociation/BCA marketplace for producers and distributors of TV pro- FCC. Washington. Dunes hotel and country club. Las Vegas. graming. Palais des Festivals, Cannes. France. April 24- Twentieth annual Broadcasting Day, spon- Second annual 7bxas April 13- 14- Association of April 22- Meeting of Radio Television News Direc- sored by Florida Association ofBroadcaeters and Uni- con- Broadcast Educators Southwest broadcast tors Association region 7 in conjunction with AP; UPI: versity of Florida College of Journalism and Com- ference and Texas Tech Lubbock. Tex. clinic. University, Society of Professional Journalists, SDX; Indiana Uni- munications. FAB board will hold its spring meeting on Information: (806) 742 -3382. versity and Purdue University, Indianapolis. Campus of preceding day (Sunday). Reitz Union, campus, U. of last- named, Indianapolis. April 14- Regional meeting and sixth annual broad- Florida, Gainesville. William Allen cast journalism seminar, sponsored by April 22- Regional workshop by Radio Television April 24- Women in Communications Indanapolis Kansas, White School of Journalism, University of News Directors Association and Pennsylvania Associ- chapter "Matrix Dinner." Stouffer's, Indianapolis. and region 6 of Radio Television News Directors Asso- ation Press Broadcasters. Pocono Hershey, near ciation. Kansas Union on campus. Lawrence. Kan. Wilkes- Barre, Pa. April 24- Symposium on television in the courtroom. sponsored by Alpha Epsilon Rho, the National April 14 -FCC's new date for comments on petition April 23- Iowa Associated Press Broadcasters meet- Honorary Broadcasting Society. Lawson Hall, to by Council for Children, Media and Merchandising ing. Ramada Inn, Ames, Iowa. Southern Illinois University, Carbondale. amend commission's children's programing reporting form (RM- 3054). FCC. Washington. April 23- 27- Seventh American Institute of Aero- April 25- Tennessee Association of Broadcasters Ed- nautics and Astronautics communications satellite die Allgood sales seminar. Hilton Airport Inn, Nashville April 14 -15 -Radio Television News Directors region one seminar. Seattle. April 14 -15- Women in Communications meeting for Northeast region 6. Waldorf -Astoria, New York. April 14 -15- Oklahoma AP Broadcasters conven- to keep tion. Holidome. City. thieves Oklahoma How April 14 -16- Women in Communications meeting for West region 5. Snowbird Ski and Summer Resort, from making what's Snowbird. Utah. April 14 -16- Women in Communications meeting for Pacific Northwest region 1. Marylhurst Education yours theirs. Center, Portland, Ore. April 15- Meeting of region 14 of Radio 7bleuision News Directors Association. University of South Florida, Tampa. Burglary and car theft are among our nation's April 15- Regional workshop of Radio Television News Directors Association and Department of tour- most prevalent crimes. They also are among the easiest na /ism, Duquesne University. Duquesne University, Pittsburgh. to prevent ... if people like your listeners would take April 15- Oklahoma AP Broadcasters convention. the time to learn how. Oklahoma City. The State Farm Insurance Companies have April 16- 18- Canadian Association of Broadcasters produced for radio a series of five public service programs annual meeting. Queen Elizabeth hotel, Montreal. and four spots on how your listeners can protect April 16 -21 -The 28th Broadcast Industry Con- ference of San Francisco State University. Represent- themselves against burglary and car theft. The programs, ative Lionel Van Deerlin (D- Calif.) will be banquet it speaker April 21. San Francisco. each four minutes, are on such topics as how to make April 17- FCC's deadline for comments on Office of tough for burglars to get into your home; how to outthink Telecommunications Policy and Department of Com- the would -be thief; how to make it more likely he'll get merce petitions to promote broadcast ownership by members of minority groups (RM- 3055). FCC, Wash- caught; and how to get financial protection against theft. ington. The spots -two are 60 seconds and two are 30 seconds - April 17- Application deadline for journalists in- the same pointers in briefer fashion. terested in participating in National Endowment for cover some of the Humanities' summer humanities seminars. Pro- These non -commercial messages are aimed at gram brings journalists together with literary scholars. philosophers and others for month of lull time tuition - informing your listeners ... not advertising State Farm. free study Journalists selected receive $1,200 stipend For a free tape and scripts, return the coupon below or and reimbursement for travel. Write: Professions Pro- gram, Fellowships Division, National Endowment for call us collect at 309- 662 -2625. the Humanities, Washington 20506. April 19- 20- Alabama Cable Television Association annual "Citizen of Year" awards meeting. Honored will be Fred Sington, force behind establishment of Hall of Fame Bowl football game in Birmingham. Hyatt House, Birmingham, Ala, r 1 April 19-21 -Spring convention of Kentucky Broad- Robert Sasser casters Association. Senator Wendell Ford (0 -Ky.) will Public Relations Department be the principal speaker. Executive West Inn. State Farm Insurance Companies Louisville. Ky. One State Farm Plaza April 20- Meeting of American Women in Radio Bloomington, Illinois 61701 and New England chapter. Keynote Television Please .end me your public service series on burglary and car theft prevention. speaker will be Connecticut Governor Ella Grasso. is charge. Yankee Silversmith, Wallingford, Conn. I understand there no April 20- Public meeting of Carnegie Commis- NAME sion on Future of Public Broadcasting. Nebraska Edu- TV Lincoln. cational Commission, STATION April 21- 22- Society of Professional Journalists, Sigma Delta Chi, region 8 conference. Holiday Direc- ADDRESS tors Association region 3 conference. C'est Bon hotel, (No P. O. Box Numbers, Please) Park City, Utah. CITY STATE ZIP April 21- 23- Society of Professional Journalists, L

Broadcasting April 3 1978 17 May 17- NBC Radio Network regional affiliate meeting. Sheraton Safari, Dallas/Fort Worth Airport. Major meetings May 17- National Radio Broadcasters Association 'radio sales day' Airport Sheraton hotel, Phiadelphia. April 9 National Association of Broad- June 18- 20- Annual meeting of NBC -TV affili- -12- Day of Interna- casters annual convention. Las Vegas. Future con- ates. St. New York Hilton, New York. May 17 -World Telecommunications Na- ventions: Dallas, March 25 -28, 1979; New tional Telecommunications Union of the United Sept. 17-20- National Radio Broadcasters As- tions. Geneva. Orleans, March 30 -April 2, 1980; Las Vegas, April sociation annual convention. Hyatt Regency Em- 12-15, 1981; Dallas April 4 -7, 1982; Las Vegas, barcadero hotel, San Francisco. Future conven- May 17.18 -Ohio Association of Broadcasters March 18 1984; April 10 -13, 1983; Atlanta, -21, tions: Oct. 6 -8, 1979, Washington Hilton hotel, spring convention. Program will include FCC Commis- 7 1985; Kansas.City, Mo.. Las Vegas, April -10, Washington; Oct. 5 -8, 1980, Bonaventure hotel, sioner Margita White; Jack Perkins, NBC News and April 13 -16, 1986; Atlanta, April 5 -8, 1987. Los Angeles; Sept. 20-23, 1981, Marriott hotel, Tony Orlando. New Marriott East, Beachwood- Shaker April 21- 27- MIP-TV 14th annual international Chicago. Heights (Cleveland). of TV marketplace for producers and distributors Sept. 17- 20- Broadcast Financial Management May 18 -Legal workshop on political advertising and programing. Palais des Festivals, Cannes. France. Association's 18th annual conference. Dunes hotel commercial practices by National Association of April 26-29-American Association of Advertis- and country club, Las Vegas. 1979 conference will Broadcasters. Marriott at Kansas City Airport. Kansas ing Agencies annual meeting. Camelback Inn, be Sept. 16 -19 at Waldorf Astoria. New York, 1980 City, Mo. will 14 -17 at Town and Coun- Phoenix. conference be Sept. May 18- 19- Arizona Broadcasters Association try hotel, San Diego. April 30 -May 3- Annual convention of the Na- spring convention. Little America, Flagstaff, Ariz. tional Cable 7Wsvision Association. New Orleans. Sept. 20 -22 -Radio Television News Directors May annual Upper Midwest Corn - Association international conference. Atlanta 18 -20 -Third May Annual meeting of CBS Conclave for record people and broad- 9 -10- -TV affiliates. Hilton hotel. 1979 conference will be at New Mar- munications Century Plaza hotel, Los Angeles. casters. Radisson Inn Plymouth, Minneapolis. Informa- riott hotel, Chicago, Sept. 11 -14; 1980 conference tion: Box 6303, Minneapolis 55406. May 22- 28- Annual meeting of ABC-TV affili- will be at Diplomat hotel, Hollywood -by-the -Sea, ates. Century Plaza hotel, Los Angeles. Fla. May 19 -20- Public Radio in Mid America spring KCUR Kansas will be host station. Hilton June 1 -3- Associated Press Broadcasters annual Oct. 28 -Nov. 2- National Association of Educa- meeting. City meeting. Stouffer's Twin Towers, Cincinnati. tional Broadcasters annual convention. Sheraton Plaza Inn, Kansas City, Mo. June 7- 10- Broadcasters Promotion Associ- Park hotel, Washington. May 21 -23- Washington State Association of Broad- ation 23d annual seminar. Radisson St. Paul, St. Nov. 13 -15- Television Bureau of Advertising casters spring meeting. Sheraton Spokane hotel, Paul. 1979 convention will be June 6 -10, annual meeting. Continental Plaza hotel, Chicago. Spokane, Wash. Nashville. Nov. 15 -18- National convention of Society of May 21 -24 -Tenth annual Southern Educational June 13- 17- American Women in Radio and Professional Journalists, Sigma Delta Chi. Hyatt Communications Association conference. WDCN -TV Television's 27th annual convention. Los Angeles House, Birmingham, Ala. Nashville will be host. Opryland hotel, Nashville. Hilton. Los Angeles. March 10 -14, 1979 - National Association of May 22 -23- Virginia Cable Television Association June 17- 20- American Advertising Federation Television Program Executives conference. MGM spring meeting. Technical sessions will be set up with annual convention. St. Francis hotel, San Fran- Grand hotel, Las Vegas Future conference: March cooperation of Society of Cable Television Engineers. cisco. 8-12, 1980, Nob Hill complex, San Francisco. Holiday Inn, Roanoke, Va. May 22 -26- Annual meeting of ABC -TV affiliates. Century Plaza hotel, Los Angeles. chairman: Jack Mayer WDXN(AM) Clarksville, Tenn. May 4 -5- Spring meeting of Minnesota Broadcasters May 23- National Radio Broadcasters Association April 28- 29- American Association of Advertising Association. Leamington hotel, Minneapolis. seminar on radio sales management techniques and Agencies annual meeting. Camelback Inn, Phoenix. Atlanta Airport Hilton hotel, Atlanta. May 4- 5- Annual meeting of Public Broadcasters promotion ideas. April 27 -29- Spring meeting of the Louisiana As- Organization of Michigan. Bayne Highlands, Mich. May 23 -Legal workshop on political advertising and sociation of Broadcasters. Diamondhead, Miss. May 5- Second media law seminar, co- sponsored by commercial practices by National Association of Broadcasters. Red Coach Convention Center, Portland, April 28- Revised deadline for comments in FCC National Association of Broadcasters, Radio Televi- Me. notice of inquiry and proposed rulemaking regarding sion News Directors /Association, Reportera Commit- standards to be established in processing applica- tee and Society of Professional Journalists, Sigma May 23- 28- Electro /78 international electronics tions for subscription television authorizations. Reply Delta Chi. Carl Stern, NBC, will be keynote speaker. show and convention, sporsored by New England and comments will be due May 26. FCC Washington. Pittsburgh Hilton, Pittsburgh. New York chapters of Institute for Electrical and Electronic Engineers and Electronic Representatives April 28- Biannual convention of Broadcasters May 5 -6 -Sixth annual Gospel Radio Seminar. Chair- Association. Hynes auditorium and Sheraton- Boston Association of Puerto Rico. Condado Holiday Inn, San man of steering committee is Jim Black, director of hotel, Boston. Juan, PR. gospel music, SESAC. Airport Hilton, Nashville. Infor- mation: Gospel Radio Seminar, P.O. Box 22912, May 26 Annual convention of UPI Broadcasters April 28 -29- Society of Professional Journalists, -27- Nashville 37202. Association of Texas. Hilton Inn- Amarillo, Tex. Sigma Delta Chi, regions 5 and 7 joint conference, in conjunction with SDX Distinguished Service Awards May 7- 10- Workshop on reporting of government May 28 -June 3- Eighth Prix Jeunesse International, ceremonies. Bel Air hotel, St. Louis. and economy, jointly sponsored by National Associ- an international television competition for children's ation of Broadcasters, American Newspaper and youth programs under the auspices of the Euro- April 28 -29- New Mexico Broadcasters Association Publishers Association, National Newspaper Associ- pean Union and UNESCO. Building of annual convention. Four Seasons, Albuquerque, N.M. Broadcast ation and National Association of Manufacturer's Bayerischer Rundfunk, Munich, Germany April 28 -May 2- Pennsylvania Association of Foundation for Economic Freedom. NAB headquar- May 29 -June 1-Canadian Cable Television Associ- Broadcasters annual convention. St. Croix, Virgin Is- ters, Washington. Queen hotel, lands. ation 21st annual convention. Elizabeth May 9 -10- Annual meeting of CBS -TV affiliates. Montreal. April 29- White House Correspondents Association Century Plaza hotel, Los Angeles. 64th annual dinner in honor of the President. Washing- May 11- National Radio Broadcasters Association ton Hilton hotel, Washington. seminar on radio sales management techniques and June April 29 -Radio Television News Directors Asso- promotion ideas. Chicago Marriott O'Hare hotel, ciation region four meeting. University of Texas- Chicago. Juno 1- 3- Associated Press Broadcasters annual Tex. Bob meeting. John Chancellor, NBC, will deliver keynote Arlington campus, Arlington, Contact: May 12 new date for comments in its pro- -FCC's address. Speakers will include Ohio Governor James Rogers, KENS -TV San Antonio, Tex. certain changes to the Cable ceeding examining Rhodes. Stouffer's Twin Towers, Cincinnati. April 29 -May 2- Chamber of Commerce of the Television Relay Service (Docket 21505). Replies are United States 66th annual meeting. Washington. now due June 12. FCC, Washington. June 1 -3- International Idea Bank convention. Winston -Salem Hyatt House, Winston -Salem, N.C. In- April -May Action for Children's Television 30 2- May 12 -13- UPI Ohio Broadcasters Association formation: Bernard Mann, Mann Media, PO. Box 2808, annual children's TV. Kennedy seventh symposium on annual convention. Marriott hotel, Columbus, Ohio. High Point, N.C. 27261. Center and Marvin Center (George Washington Uni- June 1 -3 -Iowa Broadcasters Association meeting. versity), Washington. May 15 -Legal workshop on political advertising and Roosevelt Royale hotel, Cedar Rapids, Iowa. April 30 -May 3- Annual convention of the National commercial practices by National Association of Cable Television Association. Rivergate Convention Broadcasters. Hyatt on Union Square, San Francisco. June 4 -6- National Association of Broadcasters third children's TV programing conference. Center. New Orleans. regional meet- Hyatt - May 18-NBC Radio Network affiliate Regency hotel, Washington. ing. Sheraton Twin Towers, Orlando, Fla. June 4 -7- Workshop on reporting of government ti May National Radio Broadcasters Association 18- May and economy, jointly sponsored by National seminar on radio sales management techniques and Associ- ation of Broadcasters, American Newspaper May 1 Association of Canadian Advertisers an- promotion ideas. Harbor Inn, San Diego. -3- Sheraton Publishers Association, National nual seminar. Royal York hotel, Toronto. Newspaper Associ- May 16 -New Hampshire Association of Broad- ation and National Association of Manufacturers's May 2- Television Bureau of Advertising retail casters sales seminar. New England Center, Durham, Foundation for Economic Freedom. NAB headquar- workshop. Waldorf -Astoria, New York. N.H. ters, Washington.

Broadcasting April 3 1978 18 A second DuPont - Columbia Award. For serving the Great Northwest. KGW -TV of Portland is In 1974, KGW -TV received proud to be the first television the DuPont -Columbia for station to ever receive two "Death of a Sideshow;' DuPont -Columbia Awards... examining the problems of this year for "The Timber homeless men being pushed Farmers :. out of skid row by an encroaching business district. This year, Channel 8 won its second DuPont-Columbia for its examination of the 1111111c*Po controversial economic 60144601( developments attendant on disappearance of the Pacific Northwest's chief resource - old growth Douglas Fir forests. Three months of research, writing and filming by news analyst Floyd McKay and cameraman Doug Vernon resulted in "The Timber Farmers; a 60- minute prime - time documentary. The Douglas Fir region - most of western Oregon and Washington- contains the nation's last large old growth forests. Conversion of those forests to modern, intensively managed tree farms is the most profound economic and social change of this century in the Northwest. "The Timber Farmers" provides a broader look at the impact of change on a total environment, with the news team covering the major timber communities of the western slope of Oregon and Washington.

A Division of King Broadcasting Company Represented nationally by John Blair & Co. June 6 -NBC Radio Network regional affiliate meet dowment for the Arts. University Bay Center, 1950 ing, Logan Airport Hilton hotel, Boston. Willow Drive, Madison, Wis. Information: Carol Brown Eilber, (606) 262 -3566. June 7 -NBC Radio Network regional affiliate meeting. Sheraton O'Hare motor hotel, Chicago. July 12- 18- Combined Colorado Broadcasters As- June Advertising Research Foundation midyear sociation /Rocky Mountain Broadcasters Association 7- meeting. Manor Vail. Colo. conference. Hyatt Regency O'Hare. Chicago. July 15 Television Conference June 7- 10- Broadcasters Promotion Association -18- Programmers 22nd annual meeting. Hyatt Regency hotel, Nashville. 23d annual seminar. Radisson St. Paul, St. Paul. Information: A.C. Wimberly, KMCC(TV) Lubbock, Tex. June 8 Alabama Broadcasters Association -10- July 16 Association spring convention. Gulf Park Resort. Gulf Shores, Ala. -18- California Broadcasters midsummer meeting. Del Monte Hyatt House, Mon- June 8- 11- Mississippi Broadcasters Association terey, Calif. annual convention. MBA board will meet June 8. Sheraton- Biloxi hotel, Biloxi, Miss. July 16 -19- National Association of Farm Broad- casters summer meeting. Fairmont hotel. San Fran- June 8 -11 -Combined meeting of Missouri Broad- cisco. casters Association and Kansas Association of Broad- 16 Asso- casters. Marriott, Kansas City International Airport. July -19 -New York State Broadcasters ciation 17th annual executive conference. Gideon Put- June 11- 13- Montana Broadcasters Association nam hotel, Saratoga Springs. N.Y. annual convention. Fairmont Hot Springs Resort, south Eleventh management development of Butte, Mont. July 16 -28- seminar sponsored by National Association of Broad- June 11 -14- Electronic Industries Association/Con- casters. Harvard Business School, Boston. Information: sumer Electronics Group 1978 International Summer Ron Trion, director of broadcast management, NAB, Consumer Electronics Show. Chicago. Washington. June 12- 14- National Association of Broadcasters meeting for presidents and executive directors of state broadcasters associations. Hyatt Regency hotel, August Washington. Aug. 10 -11 - Arkansas Broadcasters Association June 13- Tennessee Association of Broadcasters summer convention. Inn of the Ozarks Motel and Con- congressional breakfast. Washington. vention Center. Eureka Springs, Ark. June 13.17- American Women in Radio and Aug. 17 -20 -Idaho State Broadcasters Association 7blevision's 27th annual convention. Los Angeles summer convention. Northshore. Coeur d'Alene, Idaho. Our new Hilton, Los Angeles. Aug. 20- 23- National Association of Broadcasters June 14- Virginia Association of Broadcasters radio programing conference. Hyatt Regency hotel, stereo meeting. Mariner Resort Inn, Virginia Beach, Va. Chicago. console June 15 -16 -Oregon Association of Broadcasters Aug. 25- Tennessee Association of Broadcasters spring conference. Salishan Lodge, Gleneden Beach, regional license renewal seminar. Hilton Airport Inn. does everything Ore. Nashville. June 15 -17 -South Dakota Broadcasters Associ- Aug. 27- 29- Illinois Broadcasters Association annual convention. Continental Regency hotel. Peoria, III. but cost like one. ation meeting. Holiday Inn, Mitchell, S.D. June 16-17- Broadcast Financial Management Association/BCA quarterly board of directors meeting. September Opryland hotel, Nashville. It's the new Rockwell -Collins Sept. 6 -10- National conference of Information Mark 8 Stereo Console. You get out- June 16- 18- Annual convention and awards ban- Film Producers of America Manor Vail Lodge. Vail, quet of Chesapeake AP Broadcasters Association. Colo. standing performance at about half Hunt Valley Inn, Cockeysville. Md. -channel models. Sept. 10 -12- Louisiana Association of Broad- the cost of many ten June 17 -20- American Advertising Federation an- casters fall convention. Royal Sonesta hotel, New Mark 8 features all plug -in con- nual convention. St. Francis hotel, San Francisco. Orleans. struction, including switches, PC June 18- 20- Annual meeting of NBC-TV affiliates. Sept 13 -16- Michigan Association of Broad- boards, attenuators and amplifiers. New York Hilton, New York. casters meeting. Hidden Valley, Mich. June 21.23- Maryland -District of Columbia - Sept. 14- 17- Federal Communications Bar As- Plus a host of maintenance aids. Delaware Broadcasters Association meeting. Sheraton sociation'. annual seminar. Homestead, Hot Springs, Additional features? Performance Fountainebleau Inn and Spa, Ocean City, Md. Va. that equals consoles costing several June 21- 23- National Broadcast Editorial Associ- Sept. 15 -16- Annual meeting of Public Radio in times as much. 22 dB of head room. ation, eighth annual convention. Mayflower hotel. Mid America. WHA(AM) Madison, Wis., will be host Washington. station. Wisconsin campus, Madison. ±1-dB frequency response. tV4% har- June 21- 24- Florida Association of Broadcasters Sept 16-18-Nebraska Broadcasters Association monic and intermod distortion. Big 43rd annual convention. The Colony Beach 8 Tennis annual convention. Kearney, Neb. 25 -W monitor amps. 5 -W headphone Resort, Longboat Key, Sarasota, Fla. Sept 17- 20- Broadcast Financial Management As- amps. Optional machine control June 22- 23- Broadcast Financial Management As- sociation s 16th annual conference. Dunes hotel and sociation/BCA quarterly board of directors meeting. country club, Las Vegas. functions for ease of operation. Opryland hotel, Nashville. The remarkable new Mark 8 Sept. 17- 20- National Radio Broadcasters Associ- June 22 -24- Wyoming Association of Broad- ation annual convention. Hyatt Regency Embarcadero Stereo Console. It looks like we just casters annual convention. Holiday Inn, Cody, Wyo. hotel, San Francisco. priced ourselves right into your June 29 -24 -Radio Television News Directors Asso- Sept 20 -22 -Radio Television News Directors As- radio station. Contact your local ciation board meeting. Atlanta Hilton, Atlanta. sociation international conference. Atlanta Hilton hotel, Atlanta. June 23- Rockwell -Collins man. Or Collins 24- National meeting of Radio 7blevison Sept. 22 American Radio Relay League's 24th News Directors Association -24- of Canada. Bayshore Inn, national convention. Town and Country Convention Broadcast Marketing, Commer- Vancouver, B.C. Contact: Elmer Harris, VOCM St. Center, San Diego. Contact: San Diego County Telecommunications Group, Johns, Newfoundland Al B 3P5. cial Amateur Radio Council. P.O. Box 82642, San Diego Rockwell International, Dallas, June 24- 28- Georgia Association of Broadcasters 92138. Texas 75207. Phone 214/690 -5574 convention. Callaway Gardens, Ga. Sept 22 -24 -Maine Association of Broadcasters or 5424. June 25-30- National Association of Broadcasters meeting. Samoset Rockport, Me. joint board meeting, together with board of Canadian Sept 24 -28 -CBS Radio Affiliates board of direc- Association of Broadcasters. Hotel Toronto, Toronto. tors meeting. Arizona Biltmore hotel, Phoenix. Sept. 25 -29- Seventh International Broadcasting Rockwell July Convention, sponsored by Electronic Engineering As- sociation, Institution of Electrical Engineers, Institute International July 6 -9- National Federation of Local Cable Pro- of Electrical and Electronics Engineers, Institution of qt grammers jointly The convention, sponsored by Uni- Electronic and Radio Engineers, Royal Television versity of Wisconin -Extension Communications Pro- Society and Society of Motion Picture and Television ..where science gets down to business gram Unit Event will be partly funded by National En- Engineers. Wembley Conference Center. London.

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Cairo 801525 Frankfurt (Rodgau 6 Weiskirchen) (0) 6106 -4093 Hong Kong 5- 274 -321 Johannesburg 211 -521 Kuala Lumpur 27283 London 01- 759 9911 Mexico City (905) 533 -1846 Melbourne (Lilydale) (03) 726 -0766 Paris (Rungis Principal) 687 -31 -02 Rio de Janeiro (021) 246 -3276 Riyadh 69060 or 68324 Rome (0) 6 -862 -415 Tehran 685 -180 Toronto (416) 757 -1101

Generation 5 super power antenna Where Things Stand 5 An every -first- Monday status report on the unfinished business of electronic communications.

Copyright 1978 Broadcasting Publications Inc. May be pooled has asked court to consolidate cases and pro- tween cable television and over -air television. with credit. posed agenda that calls for trial beginning next Its purpose, commission says, is to provide fac- Oct. 16 (BROADCASTING, Nov. 28, 1977). CBS and tual information where "intuition" has been Advertising legislation. Pending in congres- NBC are continuing in effort to have court dis- used in assessing cable television's likely im- sional conference committee is energy legis- miss suits (BROADCASTING, March 6). pact on local television stations. Comments lation, House version of which has provision were filed March 15 (BROADCASTING, March 20). prohibiting electric and natural gas utilities AT &T rates, FCC late last year rejected in- On Capitol Hill, meanwhile, Senate Com- from passing on to consumers costs of institu- creased AT &T charges for occasional net- munications Subcommittee Chairman Ernest tional, promotional and political ads. There is works, contending that Bell did not sufficiently Hollings (D -S.C.) has announced his panel will no such provision in Senate version. So far, ten- justify increases and did not follow procedures begin work this year "on major legislation de- tative agreement has been reached on electric laid down by commission in earlier proceeding signed to give cable legislative mandate"; Na- utilities issue, to effect that federal government for allocating costs among AT &T services. Ex- tional Cable Television Association and ABC will leave utilities advertising regulation in isting tariff has been designated for hearing, have offered possible versions (BROADCASTING, states' hands. But natural gas utilities issue is after which commission could proscribe rates. March 6). tied up with larger controversy over regulation FCC's rejection of occasional use tariff, how- advertising. Federal Trade Com- of natural gas prices, which threatens to block ever, is seen by some as legally risky (BROAD- Children's mission staff has proposed that commission legislation altogether. Broadcasters have op- CASTING, Dec. 5, 1977). posed advertising provision for fear it would ban advertising on television to children under highly discourage utilities from advertising on radio Automatic transmission systems. FCC has age 8; prohibit ads for sugared products, for sugared and TV. allowed automatic transmission service for and require counteradvertising that are Commission nondirectional AM and FM stations (BROADCAST- product spots permitted. All- radio. Representative John then voted to institute rulemaking inquiry on channel ING, Jan. 3, 1977). Commission expects to per- (D -Ky.) House Small Business and reaction from industry Breckinridge's mit ATS at AM directional and TV stations by those proposals, held antitrust inquiry March 13). Ac- subcommittee last year spring. was immediate (BROADCASTING, into allegations that auto manufacturers are tion for Children's Television, which got whole overpricing FM radio sets (BROADCASTING, Sept. ball rolling with petition to FTC, has also gone Bell bill. So- called "Bell bill;' named after its 26, 1977). Those charges were not substan- to FCC with even more stringent petition on chief supporter, AT &T, to limit competition in tially supported in Booz -Allen research spon- ads for children (BROADCASTING. Feb. 27). business communications field, is currently sored by National Association of Broadcasters being considered in context of House Corn - for Public Broadcasting Carter use of broadcasting. President has and Corporation munications Subcommittee's rewrite of Com- 19, 1977). Stymied by in- held 27 televised press conferences since (BROADCASTING, Dec. munications Act. Association of Independent to makers to testify about their assuming office, close to promise he Made to ability get auto Television Stations and National Cable Televi- pricing practices, Breckinridge subcommittee hold them twice monthly. He has also made sion Association have opposed it (BROADCAST- plans no more hearings, will instead draft re- unprecedented radio -TV appearances in for- ING, April 18, 1977), arguing it would bestow port of its findings and probably let it go at that, mats ranging from CBS Radio call -in show to unconscionable monopoly on telephone corn - subcommittee workers say. House Com- "fireside chat" on energy last winter and one panies and could drive specialized common munications Subcommittee Chairman Lionel in February on Panama Canal to year -end in- carriers they now use out of business. On re- Van Deerlin (0-Calif.) has said he will pick up terview with representatives of four national TV lated subject, House Communications Sub- ball, however, treating issue in his subcommit- networks. committee Chairman Lionel Van Deerlin (D- tee's rewrite of Communications Act. There is Calif.) has suggested FCC cable /common car- FCC has adopted order currently bill pending in House by Joseph Ad- Closed captioning. rier crossownership rules barring telephone to of closed captioning of dabbo (D -N.Y.) to require all radio sets to be opening door system companies from providing broadband video programs for benefit of hearing im- equipped with both AM and FM bands. television services should be done away with in rural paired. (Closed captioning involves transmis- AM stereo. National AM Stereophonic Radio areas, if not altogether (BROADCASTING, Feb. 20). sion of TV signal on line 21, field 1, and avail- Committee ( NAMSRC), in comments filed able half of line 21, field 2, of television blank- earlier this year with FCC regarding proposed Broadcasting in Congress. Following House ing interval for captions that are visible only to systems for AM stereo broadcasting, con- vote last year to open chamber to live daily those with decoding equipment.) President cluded that systems it tested - Magnavox, broadcast coverage, House Rules Committee Carter wrote commercial networks last Febru- has Motorola and Belar Corp. -all worked and recommended that rather than allow pool ary, urging them to make use of system. How- differences among them were "consequence of commercial and public broadcasting net- ever, only ABC offered positive response. CBS of proponents' system-design philosophy." works to run system, House should set it up and NBC were at best tentative in their answer. NAMSRC -made up of representatives of Na- and work broadcast controls itself. Recommen- Technical and cost problems are cited as tional Association of Broadcasters, National dation accords with wishes of Speaker Thomas obstacles to use of closed captioning system. Association of Radio Broadcasters, Electronic P. O'Neill Jr. (D- Mass.), who has final authority However, administration is not giving up. Offi- Industries Association, Institute of Electrical in matter, but he says he will put it to vote of full cials of Department of Health, Education and and Electronics Engineers -and other broad- House at some point. Under Rules Committee Welfare have met separately with each of net- cast groups, public, equipment manufacturers recommendation, broadcast feed of proceed- works, producers and advertisers in ongoing and auto makers were overwhelmingly in favor ings would be available to all TV and radio sta- discussion of problems. tions experimental period, length of of idea in general (BROADCASTING, Jan. 9). after which is unspecified. Speaker O'Neill says it won't be Commercial practices at noncommercial Antitrust /networks. Justice Department, before end of this year. In Senate, meantime, stations. FCC has started inquiry that will ex- which originally filed suit against ABC, CBS there has been no action on similar proposals amine whether public stations are stepping too and NBC in 1972 for alleged monopoly prac- for live broadcast coverage, but that body took far into realm of commerce. Last round of com- tices, has reached out -of -court settlement with unprecedented step of letting radio in to cover ments in this proceeding was filed last sum- NBC, and that agreement has been approved its debate on Panama Canal treaties, now in mer (BROADCASTING, July 25, 1977). by presiding judge in case (BROADCASTING, Dec. progress. National Public Radio has carried .5, 1977). Agreement imposes number of large portions of that event live (BROADCASTING, Communications Act rewrite. House Com- restrictions on NBC in programing area, but Feb. 13). munications Subcommittee staff is currently some of those restrictions are not effective working on draft of rewrite of Communications unless other two networks also agree to them. Cable economic inquiry. FCC has opened Act of 1934, to be introduced on or before June ABC and CBS, however, are fighting on: Justice investigation into economic relationship be- 1 by subcommittee Chairman Lionel Van

Broadcasting April 3 1978 22 To the people of Cleveland ... who made us what we are today.

The No. 1 FM Radio Station in the U.S. with the largest share of audience of any FM station surveyed in the Jan/ Feb 1978 Arbitron*

*SOURCE: ARB IRON JAN/ FEB 1978 TOTAL PERSONS 12 - MON -SUN 6AM -MID. METRO SURVEY AREAS WQAL SHARE 10.8 THANKS! And it was done without contests - without give -aways - without "hypes" ...just the kind of beautiful music and WQAL programming service Clevelanders respond to!

104 FM AN SJR COMMUNICATIONS STATION 4 2 5 At NAB, we'll be exhibiting the same old thing. Leadership.

Predictable, isn't it? operate as a single, integrated unit. That You walk into the Sony Broadcast booth, performs to standards only a single - and there they are. The new products. The manufacturer system can achieve. new production techniques. The new 3. But the show's not over yet. On Stage technology that has the broadcast industry Three, you'll see the latest in 1" technology. moving in a new direction. Including our new Type "C" BVH -1000, an At the last two NAB Shows, broadcasters actual production model of the SMPTE- came to our booth expecting to see things that standard machine you've been reading about. would open their eyes. And then we promise to show you They weren't disappointed. something that will really surprise you. It's But they were a bit crowded. totally new technology. And it's never been So this year, we took more space. Built a seen before. Anywhere. booth twice as big. And filled it with the kind 4. Leave our stage behind, and roll up of show- stopping ideas the world takes for your sleeves. Because at this year's booth, granted from Sony Broadcast. we've got room for real hands -on equipment Just to whet your appetite, here's a sneak demonstrations. preview. In our camera area, you'll see all three of 1. On Stage One, you'll see the state of our broadcast cameras. Plus our cost -effective the art in portable electronic news gathering DXC -1610. Giving you four different camera and production equipment. Equipment that technologies, so you can choose the one that carries on- location journalism into a new fits your needs. And you budget. dimension of portability. Reliability. And 5. Last - but very definitely not least - economy. you'll get a live demonstration of 1" computer We'll also introduce you to portable editing. videotape production using 35mm film This is the system that makes Sony's techniques. Made possible by our totally new concept of 1" videotape production work for BVP -300 camera and our BVH -500 portable 1" you as a viable alternative to 35mm film recorder. techniques. An on -line, super high quality 2. We start you out in the field, but we system designed for post- production editing don't leave you there. On Stage Two, you'll see with all the creative flexibility of film. Sony Broadcast editing equipment and You'll find everything here, and more, at processing equipment designed to work hand in the Las Vegas Convention Center, April 9 -12, hand with the field equipment you saw in in the Sony Broadcast booth. action on Stage One. How do you find the Sony Broadcast That's the beauty of the Sony Broadcast booth? approach. Everything factory- matched to Just follow the crowd. Sony Broadcast Sony Corporation of America, 9 West 57 Street, New York, New York 10019 New York: (212) 371 -5800 Chicago: (312) 792 -3600 Los Angeles: (213) 537 -4300 Canada: (416) 252 -3581

Sony* is a registered trademark of Sony Corporation of America Deerlin (D- Calif.), ranking Republican Lou Frey pose EEO rules on cable systems. Or so FCC adopt obscenity rules for cable (BROADCASTING, (R -Fla.) and possibly other subcommittee general counsel's office under Chairman Wiley March 6). members. Meetings have been held to get sub- had felt. Whether new general counsel will feel Bills to committee members' suggestions for legis- the same, after reviewing comments that have License renewal legislation. lengthen broadcast license terms and make lation (BROADCASTING, March 13) and at least been filed in proceeding, remains to be seen. licensees more secure against challenges one more, on broadcasting and cable issues. is In broadcast EEO area, comments are due have been relegated to back burner in Con- expected to be called. After bill is introduced, April 24 on proposal to amend form 395, com- to passing measure there will be more hearings. Broadcasters, mission's annual employment reporting form, gress, which came close in 1974. represented by National Association of Broad- to reflect more accurately job positions in in- Senate Communications Subcommit- to little interest in sub- casters and subcommittee's hand -picked dustry. tee continues exhibit rewrite advisory committee, have maintained ject. but House Communications Subcommit- viewing. Judge Warren Ferguson of steadfast opposition to project, but have Family tee Chairman Lionel Van Deerlin (0- Calif.) has U.S. District Court in Los Angeles has ruled that lengthening radio licenses to as agreed to lower their guns until after they see proposed family- viewing self -regulatory concept is un- much in his first draft. How long it will take to get bill as 10 years subcommittee's constitutional ( BROADCAsTING, Nov. 8, 1976) and Act (BROADCASTING, through subcommittee, full Commerce Com- rewrite of Communications National Association of Broadcasters could not Oct. 17, 1977). But House subcommittee will mittee and House -if it can be moved at all -is enforce concept, which was embodied in its not take time from rewrite to give sepa- anybody's guess. So is what it will say. Sub- away television code. ABC, CBS and FCC are ap- to that committee Chairman Lionel Van Deerling (D- rate consideration bills such as of sub- pealing basic decision; NBC is fighting only ranking Republican Lou Frey Calif.) knows what he wants to accomplish. committee (Fla.), liability for damages to Tandem Productions, which would lengthen radio and TV license however (BROADCASTING, Dec. 5, 1977): (1) to one of plaintiffs in suit against family viewing. terms to five years. exempt radio licensees promote more diversity of broadcast service; Briefs have been filed in those appeals with from community ascertainment requirements, (2) to provide incentives for more efficient use U.S. Court of Appeals for Ninth Circuit (BROAD- license -related of spectrum, including, possibly, fee for and cut down on -renewal CASTING, July 4, 1977)- In light of court decision, paperwork (BROADCASTING, Feb. 28, 1977). spectrum use; (3) to remove barriers to news NAB dropped its policy of mandatory subscrip- mea- communications technologies, and (4) to Among renewal bills pending in Senate is tion to TV code, and rewrote code to prohibit ranking Repub- assure access of diverse viewpoints to media. sure by Commerce Committee broadcast of material that subscribers "deter- lican James Pearson (Kan.) to lengthen license -broadcast). Crossownership (newspaper mine to be obscene, profane or indecent" term to five years and require FCC to renew heard oral arguments Jan. 16 Supreme Court (BROADCASTING, Sept. 19, 1977). license if station's programing is responsive to FCC should permit on question of whether the community and if operation of the of broadcast stations and FCC Commission has embarked on common ownership fees. licensee's station in previous term has been (BROADCASTING. million newspapers in same market effort to determine how much of $163 without "serious deficiencies" Jan. 23). It is possible, however, that in fees it received between 1970 and 1976 crossownership case will finally be resolved was collected illegally and to make necessary Minority ownership. Carter administration not by Supreme Court but by Congress. Legis- refunds. It is also undertaking task of develop- has announced wide -ranging push to increase lation (H.R. 5577) has been introduced by Rep- ing another fee schedule to replace schedules participation of minorities in broadcast and ca- resentative Samuel Devine (R -Ohio) to prohibit overturned by courts. Under plan presented to ble ownership (BROADCASTING, Feb. 6). FCC al- FCC from considering newspaper crossowner- commission by staff last month (BROADCASTING, ready has begun inquiry into possibility of rule ship in broadcast license proceedings and bar Jan. 16), agency would begin making refunds that would require 45 days' advance public divestiture of crossowned media. And, to some in July. Broadcasters' share of fees paid to FCC notification of planned station sale. Proposal is extent, events are overtaking courts and Con- is estimated at $47.5 million. Still pending held out as means of fostering increased gress. Actions threatening existence of before U.S. Court of Claims is request by some minority participation in broadcast ownership. crossowned media have been followed by 90 parties, including broadcasters, for refund Comments in proceeding were filed in fall quickening trend to dissolve crossowned of fees. (BROADCASTING, Nov. 7, 1977). National Associ- media holdings. Last year. eight transfers or ation of Broadcasters, meanwhile, advanced FM National Quadraphonic assignments of licenses involving crossowned quadraphonic. its own proposal by filing petition with commis- Radio Committee (NORC) was formed in 1972 stations were announced (BROADCASTING, Dec. sion for declaratory ruling that would provide It submitted its conclusions 12, 1977); two, however -swap of by industry groups. for tax certificates to licensees that sell sta- to FCC in 1975 and commission has con- Multimedia's WFBC -TV Greenville, S.C., for Mc- tions to minorities or minority controlled en- ducted tests at its laboratory division since Clatchy Newspapers' KovR(TV) Stockton, Calif., terprises. (BROADCASTING, Sept. 5, 1977). And then. FCC issued notice of inquiry in June and of wJLA -Tv Washington for KOCO -TV Small Business Administration, prodded by 1977 to study merits of various quadraphonic Oklahoma City plus $55 million with interest - former FCC Chairman Richard E. Wiley, has techniques. Comments were filed late last year have been called off (BROADCASTING, March 20, changed its policy to allow for loans for (BROADCASTING, Dec. 19, 1977). 27). purchase of broadcast stations and cable Crossownership (television broadcast- Format changes. FCC has concluded inquiry systems, also seen as means of boosting minority ownership. Representative (and ing -cable television). FCC has amended its to determine whether it can or should be in- broadcaster) Cecil Heftel (D- Hawaii) has in- rules to require divestiture for CATV system co- volved in regulating program formats with troduced legislation to allow Small Business owned with TV station that is only commercial order concluding that it can't and shouldn't Administration to exceed its $500.000 limit in station to place city -grade contour over cable (BROADCASTING, Aug. 2. 1976). Commission said left to loans to minority interests for purchase of community (BROADCASTING, March 8. 1976). Na- determination should be discretion of cable properties. Bill also incor- tional Citizens Committee for Broadcasting is licensee and to regulation of marketplace. This broadcast or porates NAB's tax -certificate proposal (BROAD- seeking appeals court review, arguing rule was contrary to several recent appeals court CASTING, Dec. 5, 1977). And, NAB and National should be broader. Two system owners in- decisions and expectation is that Supreme Radio Broadcasters Association have also volved are appealing on appropriate grounds Court will ultimately decide issue. Several taken initiatives in this area, NRBA establishing (BROADCASTING, April 26, 1976). Court is holding citizen groups are appealing commission's program for members to help minorities learn Citizens' petition for summary judgment pend- position (BROADCASTING, Sept. 13, 1976). station operation, NAB setting up task force to ing Supreme Court's disposition of petition for has agreed to Indecency. Supreme Court find funds to back new minority broadcast en- review in broadcast- newspaper crossowner- that overturned review appeals court decision terprises. ship case (BROADCASTING, April 25, 1977). Pend- FCC declaratory ruling that broadcast of three ing before appeals court are petitions by George Carlin "seven dirty words" comedy Network exclusivity on cable. FCC order crossowners for stay of deadline for divestiture. routine by wBAI(FM) New York was indecent substituting 35- and 55 -mile zones for signal EEO. One rulemaking proposal left over from (BROADCASTING, Jan. 16). At same time, commis- contours as basis of protecting television sta- administration of former FCC Chairman sion, which brought appeal in WBAI case, has tions has been affirmed by U.S. Court of Ap- Richard E. Wiley which commission under asked U.S. Court of Appeals in Washington to peals in Washington (BROADCASTING, April 14, Charles D. Ferris will resolve involves equal remand case involving agency's "clarification" 1977). Appeals have been filed by CBS, NBC employment opportunity rules for cable televi- of rules regarding cable and obscenity (BROAD- and ABC television affiliates associations, Na- sion systems. Supreme Court, in decision in- CASTING, July 25, 1977). Court has complied. tional Association of Broadcasters and number volving Federal Power Commission and its but status of rule is uncertain since U.S. Court of individual broadcasters. Commission has role -or lack of one -in EEO matters, ap- of Appeals, in case involving cable access denied petitions for reconsideration of order. peared to cast doubt on FCC's authority to im- rules, has held commission lacks authority to Commission has also begun inquiry to deter-

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,; / `// f/.% // See us at the NAB Las Vegas Hilton: Continental Salon MGM Grand: Suite 1098A As expected. The departure of "The Mary Tyler Moore Show" from network television last season prompted an unprecedented flow of fond farewells from the nation's media. Reflecting, accurately, the feelings of a national television audience. It had been, with its 29 Emmys, an exceptional series. Starring an exceptional woman. Neglected in most of the farewells was the obvious fact that Mary would be right back. In syndication. Mary is back with a bang! Immediately capturing the prize audience of local stations. For 54 stations, she draws an average 72% more 18 -49 women than year -ago programming in her time period! For 68 stations, tt she attracts an average 52% The more 18 -49 women than her lead -in Niary program! Tyler Moore And for 38 stations, Show" she wins (in her first sweep books) more 18 -49 women than any competing program! Would you really expect anything less? 11 Source: ARB. Nov. 1977 and Nov. 1976. Audience estimates subject to qualifications available on request. mine purpose, desirability and effect of ex- Robert Kastenmefer's (D -Wis.) Judiciary Sub- clusivity rules in light of adoption of copyright committee on Courts, Civil Liberties and the BROADCASTING PUBLICATIONS INC. law including limited cable liability (BROADCAST- Administration of Justice held hearings last Sol Taiehoff, chairman. ING, Nov. 8, 1976). week on Representative George Danielson's Lawrence B. Taisho8, president. (D- Calif.) legislation to create performer Edwin H. James, vice president. network inquiry is Network inquiry. FCC's royalties, which broadcasters and other users Lee Talsboff, secretary track last Irving C. Miller, treasurer back on after being derailed summer of recorded music would have to pay record when Ernest S.C.), chair- Senator Hollings (D- performers and manufacturers. Another is ex- man of Communications Subcommittee and of pected to be scheduled later to receive transfer appropriations subcommittee, blocked testimony of Register of Copyrights Barbara roadcastingm to He The newsweekly of broadcasting and allied arts of FCC funds necessary finance project. Ringer, who recommended that Congress pass wanted inquiry to be conducted by new Demo- Representative Danielson's bill (BROADCASTING, cratic chairman of commission. That chairman, March 26. TELEVISIUN. Charles Ferris, has selected co- directors of staff for inquiry (BROADCASTING, Feb. 20), and TV violence and sex. Following hearings Executive and publication headquarters they will sign on full time in June. Inquiry is in before Senate Communications Subcommittee Broadcasting- Telecasting building response to petition by Westinghouse Broad- and report by House Communications Sub- 1735 DeSales Street, N.W., Washington, D.C. 20036. Phone: 202 -638 -1022. casting seeking examination of network- affili- committee on TV violence last year, there Is no ate relationships. perceptible movement in Congress on issue of Sol TeishofI, editor Lawrence B. Taisho8, publisher. televised violence. But controversy, which Network standings. Prime time ratings seems to be shifting from violence to sex on EDITORIAL Sept. 5, 1977 -March 26, 1978: ABC averages, TV, is still heated in private sector, where most Edwin H. James, executive editor 20.8, CBS 18.6, NBC 17.9. outspoken agitator for more family programing Donald West, managing editor Rufus Crater, (New York), chie! correspondent. NTIA. Executive order creating new National is national Parent Teachers Association. PTA Leonard Zeidenberg, senior correspondent. Telecommunications and Information Adminis- has produced program rating guide scoring J. Daniel Rudy, assistant to the managing editor prime -time programing offensive to children Frederick M. Fitzgerald, senior editor tration was signed by President Carter last Randall Moskop, associate editor. and in March announced a new program to Tuesday (March 28). Positioned in Department Mark Miller, assistant editor of Commerce, it will be headed by assistant create a school curriculum for teaching young J. David Crook, Kira Greene, staff writers. secretary; Henry Geller, one -time general people how to watch television critically. Asso- Barbara Buoymester, editorial assistant. has for Pat Vance, secretary to the editor counsel of FCC and noted for progressive - ciation received $30,000 contribution project from CBS and has recruited Gene liberal approach to communications regula- YEARBOOK n SOURCEBOOK Jankowski, president of CBS /Broadcast Group tion, has been nominated to post. Hearings on John Mercurio, manager to help raise more. nomination, before Senate Commerce Com- Joseph A. Esser, assistant editor mittee, are expected to be held in April. New UHF. FCC's May 1975 notice of inquiry on UHF ADVERTISING agency will take over functions and .respon- taboos to determine whether restriction on marketing. sibilities of White House's Office of Telecom- David Whilcombe, director Of sales and proximity of stations could be reduced is still Winfield R. Levi, general sales manager (New York). munications Policy and Department of Com- outstanding (BROADCASTING, June 2, 1975). John Andre, sales manager- equipment and merce's it's engineering (Washington). Office of Telecommunications: ex- Commission has established task force to pected to employ 300 persons, have annual David Berlyn, Eastern sales manager (New York). draft master plan for use of UHF spectrum supervisor (New York). budget of million. Ruth Lindstrom, account $12 (BROADCASTING, March 14, 1977), expected Bill Merritt, Western sales manager (Hollywood). early this year. Task force has reported to com- Peter V. O'Reilly, Southern sales manager (Washington). Operator licensing. Comments were filed in Sally Stewart, classified advertising. January in FCC rulemaking looking to drop remission that land- mobile pressure for UHF Doris Kelly, secretary quirement for tests for what are now third -class spectrum space can be eased technologically Feb. CIRCULATION radio operator licenses (BROADCASTING, Jan. 9). (BROADCASTING, 6). National UHF Broad- casters Association has held first membership Bill Edger, circulation manager Rulemaking proposal also calls for dual manager meeting (BROADCASTING, With 18, 1977). Texas Kwentin Keenan, subscription license structure -one series for routine Sheila Chamberlain, Denise Ehdaivand, operation and one for maintenance of various Instruments has delivered prototype receiver, Kevin Thomson, Patricia Waldron, Bruce Weiler. classes of radio stations -for retitling of built under FCC contract, which is aimed at PRODUCTION licenses and for new class of license for opera- overcoming UHF taboos (BROADCASTING, Feb. tion of television transmitters. 20). Harry Stevens, production manager ADMINISTRATION Pay cable; pay TV. U.S. Court of Appeals in VHF drop -Ins. This FCC proceeding, of Washington has overturned FCC rules de- several years' standing, looks to short -spaced Irving C. Miller, business manager Philippe E. Boucher. signed to protect broadcasters against siphon- TV assignments in four markets and antici- ing of sports and movie programing (BROAD- pates possibilities of further rulemakings for BUREAUS in (BROADCASTING, CASTING, March 28, 1977) and Supreme Court drop -ins other markets March New York: 75 Rockefeller Plaza, 10019. has refused FCC request for review. As indus- 14, 1977). Comments, most of them negative Phone: 212- 757.3260. correspondent (bureau chief). try, pay reached 1.2 million from broadcasters, were filed with commission Rufus Crater, chief cable subscribers Rocco senior editor late last year (BROADCASTING, Dec. 19, 1977). Famighetti, on 440 systems in 1977. Pay subscribers Douglas Hill, Jay Rubin, staff writers. represent about 15% of cable universe and Diane Burstein, editorial assistant. WARC. Starting this month, U.S. and 152 other produce $9 in revenues monthly. There million member nations of International Telecom- Winfield R. Levi, general sales manager are two over -air pay TV David Berlyn, Eastern sales manager stations currently munication Union are in what technicians and telecasting: wrvG(rv) Newark, N.J., and west -Tv Ruth Lindstrom, account supervisor. officials involved regard as homestretch in de- Harriette Weinberg, Priscilla K. Johnson, Corona, Calif. veloping national positions to present to World advertising assistants. Administrative Radio Conference in 1979. Payola. FCC investigation into pay -offs to sta- Hollywood: 1680 North Vine Street, 90028. tion disk jockeys is currently behind closed WARC '79 international spectrum allocations Phone: 213-463 -3148. doors after commission last year held open are expected to remain in place for 20 years. Bill Merritt, Western sales manager Sandra Klausner, editorial- advertising assistant. hearings into allegations of payola in Washing- Conference, which is scheduled to run for 10 ton (BROADCASTING, Feb. 21, 1977). Commission weeks, does not start until Sept. 24, 1979, but says it is looking into similar charges in other each nation's proposals are due to be submit- cities. In unrelated case, Nat Tarnapol and ted to ITU by next January. Preliminary work ",Ó three other Brunswick Record executives won has been under way for several years. FCC, for ry instance, already has issued five notices of in- reversal of federal convictions on multicount Founded in 1931 as Broadcasting -The Neva Magazine of the payola charges. U.S. Appeals Court in Philadel- quiry in connection with its responsibility to Fifth Estate. D Broadcast Advertising was acquired in 1937, phia has remanded case to district court, how- help prepare U.S. position in cooperation with Broadcast Reporter in 1933, 7klecaat in 1953 and 7Wleuision new National Telecommunications and Infor- in 1961. Broadcasting - Telecasting was introduced in 1946. o ever, for new trial on count relating to alleged Microfilms of Broadcasting mation are available from University payola (BROADCASTING, Aug. 29, 1977). Agency. Named to head U.S. delegation Microfilms, 300 North Zeeb Road. Ann Arbor. Mich. 48103.0

is former FCC commissioner, Glen Robinson 'Reg. U.S. Patent Office. 0 Copyright .1 9 7 8 by Broadcasting Performer royalties. Representative (BROADCASTING, Jan. 23). Puhlicalions Inc.

Broadcasting April 3 1978 30 The Thomson -CSF Laboratories Microcam''' is the built -in battery pack. And for extended operation, lightest broadcast -quality portable color television a 4 lb. silver -cell battery belt operates Microcam 5 camera in the business. And if your business is cov- hours on a single charge. ering news, sports or special events, you want to With a two line vertical image enhancer and comb make sure it all gets covered. While other cameramen filter as standard equipment, Microcam will effec- are pausing for a breather, you're still going strong. tively upgrade your present system. And Microcam Total system weight is: is priced lower than most portable cameras. Camera head (with 6:1 lens) and viewfinder 81 lbs. The Thomson -CSF Laboratories Microcam. Less Shoulder pad 6.3 oz. weight. Less power consumption. And less on your Electronics pack 3 lb. 8 oz. budget. Interconnect cable 1 lb. 2 oz. Microcam will go anywhere. Capture anything. Live or on tape. And Microcam's ability to operate at extreme low -light levels makes it especially valuable THOMSON -CSF LABORATORIES, INC. for ENG. Microcam's low power consumption of 24 watts 37 Brownhouse Road, Stamford, Connecticut 06902 provides a full hour of operation from a 21b lb. (203) 327 -7700 /TWX (710) 474 -3346 Turn up your radio volume with

ADMIRAL JUDITH CRIST LOWELL THOMAS GLORIA SWANSO E. R. ZUMWALT (ref.) Film Critic TV Gt lll)E and The quintessential "N1r. Nadie" hinix ll. ornu'r (hiel of U.S. Navy leading newspapers. movie queen.

"MAKE WAVES" "THE SCREEN "WORLD OF "PLEASE DONT SCENE" LOWELL THOMAS" TALK WHILE I'M He knows better than INTERRUPTING" most what this armed Bright, witty, probing Reliving his adventures camp Planet Earth is commentaries on and encounters with the A star for decades, and all about. He pulls no movies and movie world's great men and now more vocal than punches- whether the people by America's women. Famous cor- ever with irresistible subject is Russia, best -known film critic respondent with comments on ecology, Women's Rights, and "no holds barred" uncanny knack for acting and "honest to Rickover or China. reviews of upcoming being where news is God" food. screen gems and junk. happening. tobe heard.

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CBS O &O: WBBM -TV, Chicago KMOX -TV, St. Louis METROMEDIA TELEVISION: WNEW-TV, New York City KTTV, Los Angeles WTTG, Washington D.C. WTCN -TV, Minneapolis WXIX -TV, Cincinnati KMBC -TV, Kansas City /McGRAW HILL: KGTV, San Diego KMGH -TV, Denver WRTV, Indianapolis KERO -TV, Bakersfield /AND WTAF -TV, Philadelphia KTVU, San Francisco KDOG -TV, Houston WTCG, Atlanta WJRT-TV, Flint, Saginaw, Bay City KMPH -TV, Fresno KTXL, Sacramento Portfolio VIII From Paramount Television Distribution \N, Domestic Syndication m,;:,.::° ss 70,3i Vol. 94 No. 13

with the free market." not think Mr. Pertschuk's "advocacy" was Top of the Week One member of the commission, David "helpful to anybody." On the children's A. Clanton, a Republican who served with advertising issue specifically, Mr. Hesse Mr. Pertschuk on the staff of the Senate believes, the commission's new approach The new FTC: Commerce Committee, says he doesn't to issues -from the specific to the gener- think "there's been any fundamental al -was demonstrated in its contention shift" in the commission's direction in the that children's commercials were not nec- A sleeping past year. But, he acknowledges, essarily "false or misleading" but "tended "differences in style" between this FTC to be unfair." giant and its predecessors have contributed to Jonah Gitlitz, executive vice president stirs "some change in emphasis." of the American Advertising Federation, Pitofsky appointment could give But Calvin J. Collier, who resigned from says that "the biggest concern that we Chairman Pertschuk swing vote the commission last December and is now see" has been "the extent to which the on children's advertising and with the American Enterprise Institute, FTC will apply the doctrine of unfair - other matters as commission turns believes that under Mr. Pertschuk the ness."Mr. Gitlitz calls the commission's from `bait and switch' to issues FTC's "mix of activities has changed tre- developing position on that concept a of social and economic reform mendously." And in the long haul, he move toward the "subjective" and a points out, the commission has turned "treading on new ground." A year after its new chairman took his from "trivial problems" of the sixties to, But, points out Lewis Engman, a former seat, the Federal Trade Commission -a in this decade, "trying to improve its pro- FTC chairman, unfairness "clearly ap- regulatory agency that in the past had been cesses" The result, he says, has been a pears in Section Five [of the Federal Trade considered so ineffectual that there was turning away from many specific issues Commission Act] but hasn't been used once a serious proposal to abolish it -has such as relatively simple "bait- and -switch until now as an independent concept." moved into. new, uncharted areas of cases" and the like, to broader, more gen- Nor is it altogether certain how the FTC regulation and, in the views of both con- eral problems. itself feels about what Mr. Engman calls sumer groups and industry, has attempted Perhaps nowhere has this change in em- the "largely uncharted" world of regula- to broaden its influence in the mar- phasis been more pronounced than in the tion that may be opening up at the FTC. ketplace. The news two weeks ago that a FTC's recent decision to conduct an inqu- Commissioner Clanton says that the com- Georgetown University law professor, iry on children's advertising (BROADCAST- mission under Mr. Pertschuk is "looking Robert Pitofsky, is expected to be named ING, March 6). As one former commis- specifically at expanding Section Five," to a vacant seat prompted some FTC ob- sioner said last week, the FTC recommen- but he does not believe that is due solely to servers to reflect on the changes the com- dation that advertising, at least in part, be the chairman's influence. "Any chair- mission has undergone in the past year banned from children's shows "has not man," he says, "is going to have some and to speculate on where it may be head- been proposed before," and the action is different influence, but I don't think he ing. indicative of a "reduced emphasis on eco- has exercised" any more than previous In a recent Capitol Hill appearance, nomics" at the FTC in favor of "many chairmen. Chairman Michael Pertschuk told the other factors " -including social and per- One member of the commission said it House Subcommittee on State, Justice, sonal influences. is "difficult to draw any line" dividing the Commerce, the Judiciary and Related William Hesse, the new president of the ideologies of the commissioners and, on Agencies that under his stewardship the American Association of Advertising "nuts- and -bolts" issues at least, they are FTC has tried "to make the marketplace Agencies, insists that under Mr. "basically in agreement." But on larger better for consumers." In the same Pertschuk, an "acknowledged con- questions, such as children's advertising, speech, the chairman told the congress- sumerist," the commission is trying to es- the commissioner said, the members try men: "Excessive regulation can also dis- tablish "new boundaries" in regulation. to present "independent" voices. tort the free market ... We are committed Matters once considered "social" and Although the commission voted to minimizing the burden of our regula- beyond the realm of the FTC are now unanimously to go ahead with the tions, and tailoring them to least interfere being taken up, he says, adding that he did children's advertising inquiry, the senti-

Pertschuk Dixon Dole Clanton PtDf;ky

Broadcasting April 3 1978 35 TOP OF THE WEEK ments expressed during the meeting on for 1978 -to defeat the proposal, or, more the subject were, indeed, very different. specifically, to defeat "any proposed legis- Commissioners Paul Rand Dixon and lation to impose a special tax on commer- Elizabeth Hanford Dole seemed to lean cial broadcasting." As far as NAB is con- toward less drastic corrective measures cerned, John Summers, its executive vice than outright bans of commercials while president and general manager, said last Mr. (who Clanton said press reports week, there is no difference between the tended to put "greater emphasis on some spectrum fee and a tax. Even if a fee were of my agreements" than on reservations) imposed on all spectrum users, he said, appeared to be closer to Mr. Pertschuk's the net result would be a pool of money in position on the matter. If those lines hold the government's hands, the largest part through the almost two years of hearings of which would have come from commer- on the problem, then Mr. Pitofsky could cial broadcasting. well be the swing vote. But Mr. Thurston, in the interview with Mr. Pitofsky is not an altogether BROADCASTING three weeks ago (it was unknown quantity. In the early seventies taped March 13) drew a distinction be- . he was director the of commission's tween tax and a spectrum fee. This is the Bureau a of Consumer Protection under the full text of his remarks on the subject: chairmanship of Miles Kirkpatrick, and "Some people say [place al spectrum tax Mr. Hesse described that as one of the on commercial broadcasters, and that "more aggressive" eras of the bureau. Mr. changes me considerably from my opinion Pitofsky is "exceptional in his knowledge Thurston of a spectrum -use fee. It depends on the FTC law," Mr. of Hesse said, and "I don't magnitude. It depends on what comes think he's an in way advocate the Mr. "when heard against [the] background of with it. It depends on how the proceeds are Pertschuk is." official opposition by NAB to any tax on to be used. I don't fear it. I don't think it is Mr. Pitofsky has refused to discuss mat- broadcasting." necessarily a bad precedent. ters before the commission since his name Mr. Thurston said the item erroneously "But it may be. It may be subject to surfaced as the likely candidate for the va- protrayed him as "prejudging something more abuse than the present kind of politi- cancy. (He will not be officially nominated [which] I certainly haven't done." By cal involvement that we have with PBS by the White House until an FBI check is Wednesday he had received telephone [Public Broadcasting Service] and CPB finished.) He has said, however, that an calls from six NAB board members and a [Corporation for Public Broadcasting]. I American Bar Association panel's 1969 note from ABC's senior vice president and don't know. But I'm sure willing to take a recommendation that the FTC should be general counsel, Everett Erlick, all ex- look at it. abolished if it could not be improved -he pressing surprise that he might support a "Because there's a big cast of characters was counsel to that panel -is no longer an spectrum fee. out there- common carriers, land mobile, area for "serious discussion." In his statement last week, Mr. microwave transmissions, satellite Thurston said there is no confusion be- transmissions. It's something that, between his and NAB's official positions. He cause technology's moving so fast, we may Is NAB willing said he is opposed to a special tax on com- find that the portion of the spectrum in mercial broadcasting to support public use by commercial broadcasting is far less to consider a broadcasting, as he is opposed "to any than half, and it may be a very interesting scheme that may attempt to exact 'cons- opportunity for us to achieve all kinds of spectrum fee? cience money' from broadcasters in ex- breakthroughs. Maybe. change for repeal of outmoded and un- [Question: Give us some for- instances Thurston makes needed regulations." of breakthroughs that might come from it perfectly clear He said further that NAB supports long - it.] "Elimination of crossownership rules, range funding for public broadcasting, but especially those crossownership rules that Chairman takes issue with report feels the money should come from general affect television and cable systems, and that his position is more flexible tax revenues, "certainly not by the im- the use of local channels. That kind of than official party line on subject position of a special tax on one specific thing. Longer license periods, elimination segment of the business community." of a lot of the day -to -day record -keeping National Association of Broadcasters joint "I believe this position is so sound that that seems to support the three -year board Chairman Donald Thurston, no one has to fear a spectrum fee will ever license renewal period." WMNB -AM -FM North Adams, Mass., said be imposed," Mr. Thurston continued. Last week Mr. Thurston said the NAB last week that there is no difference be- But, he said, "Neither do I wish to stifle board's position has his "complete sup- tween his position on the proposed an informed discussion of any proposal port." He added, however, that the NAB spectrum -use fee and that of the NAB which may come from responsible has also promised "solid discussion and board. citizens." positive input" with the Van Deerlin sub- Mr. Thurston issued a statement object- The spectrum -use fee idea has become a committee, and will maintain that position ing to a "Closed Circuit" in BROADCAST- central issue in the broadcast portion of the while the subcommittee wrestles with the ING (March 27) that suggested a discre- House Communications Subcommittee's specifics of the rewrite, including the pancy between his position -as expressed Communications Act rewrite. How it spectrum fee which is expected to be in in an as yet unpublished interview with would be applied, how much money would the first draft. "I don't know what they've BROADCASTING -and that of the associ- be invol led and on what it would be spent got in mind up there," Mr. Thurston said, ation's board. The "Closed Circuit" said are questions which subcommittee Chair- adding that, "I want to keep the door the NAB chairman feels that although man Lionel Van Deerlin (D- Calif.) has so open" there's potential for abuse of the proposed far failed to answer, but he has raised the Mr. Summers said last week that unless fee on spectrum users by government, "I idea repeatedly as a possible "trade-off" the full NAB board changes its mind, the don't fear it." Indeed, he added, it may with broadcasters for reduced regulation door is closed to the proposal, whether it is lead to benefits for broadcasting such as and as a source of support for public a tax or a fee." As far as giving support or reduced radio regulation and possibly re- broadcasting or for stimulating minority opposition to "informed discussion" peal of broadcast -cable crossownership ownership of broadcast stations. about it, Mr. Summers said NAB has no o- rules. "Those remarks make for some The NAB board resolved in January -in pinion on that. "The board doesn't get confusion," BROADCASTING reported, goal number four in its list of objectives into that kind of detail," he said.

Broadcasting April 3 1978 38 TOP OF THE WEEK in our basic business. Now is the time to ment's determination to improve the ABC totals up catch up with our needs in the bricks and standing of ABC News: mortar of broadcasting- studios, "News is essential to ABC. This divi- its good news transmitters, electronic cameras, facilities sion is not profitable; the costs of of all kinds. Though delayed by a five - newsgathering and presentation are sub- for stockholders month strike [of technicians] in 1977, our stantial and the service itself does not gen- program to bring ourselves abreast of con- erate offsetting advertising revenues. It is a Broadcast profits were up 57 %, temporary technology is now in full vital service that the public expects a offsetting losses in other areas swing. Broadcasting will be broadcaster to provide. It has been to produce company's record year; the major beneficiary proved a that without a it's negotiating to sell theaters of capital spending program that we esti- first -class news operation neither a a to Chicago's Plitt for $50 million mate will require more than $200 million network nor station can long over the next three years." enjoy a leadership position." ABC's broadcasting operations advanced The report lists among current assets 25% in revenues in 1977, reaching $166,038,000 for television program $1,283,744,000, while operating earnings rights, production costs and advances, less Margita White before income taxes rose 57% to amortization, and shows $17,903,000 for $273,578,000, the company's annual re- "noncurrent" TV program rights -that is, makes sex on TV port showed last week. for programing to be broadcast in the Broadcasting represented 79% of all future -among "other assets." primary target ABC revenues and more than accounted The report also shows commitments of for the company's pre -tax earnings, offset- about $259 million for rentals of feature In 'Times' byliner she urges ting losses in ABC's recorded -music and films for future telecast, payable over the public to join her in protest leisure- attractions divisions that helped next five years. This figure excludes pro- drop total pre -tax earnings from continu- gram series and sports rights and thus is On several occasions in recent months, ing operations to $231,660,00. ABC's total not comparable with those reported by FCC Commissioner Margita White has revenues were $1,616,872,000 and net in- CBS and by RCA on behalf of NBC. CBS expressed concern over what she perceives come was $109,795,000, making 1977 said it was committed to TV program as television's growing depiction of sex. easily the best year the company has ever rights payments totaling $485,222,000 But her remarks generally were directed to had (BROADCASTING, March 6). over the next five years, while RCA said those in the business. Last week she went Leonard H. Goldenson, chairman, and NBC's program rights commitments public, with a byline article on the op -ed Elton H. Rule, president, told totaled about $900 million over the next page of the New York Times urging par- stockholders that "our company is first eight years (BROADCASTING, March 13). ents to tell broadcasters and advertisers and foremost a broadcaster, and in every ABC's annual report reiterated manage- that sex doesn't pay. area of broadcasting ABC's operating divi- The time to act, she warned, is now - sions were the leaders." ABC -TV "before the vast wasteland turns into a "became the world's largest single adver- bad taste -land." tising medium " -a title claimed for some Sex on television, Commissioner White 20 years by CBS -TV -while ABC -owned said, is replacing violence as the key TV stations "improved on the exceptional strategy in the networks' rating game. She accomplishments of the year before," and quoted one critic as saying that "`the seeds ABC Radio "had an outstanding year," of Charlie's Angels and Three's Company Messrs. Goldenson and Rule reported. came to fruition in a plethora of new Coincidentally, ABC announced last shows in which scantily clad, well endowed week that it is negotiating for the sale of all women will be wriggling in and out of fun, its motion -picture theaters -the basic bus- trouble and temptation. "' iness which led Mr. Goldenson. and his And she said she is not sure whether theater associates into broadcasting and she is "more outraged" because television the formation of what is now ABC 25 "has missed the message of the anti- years ago -to Plitt Theaters Inc., Chicago, violence campaign, or more offended be- for about $50 million in cash and notes. cause women are to be battered through a The ABC Theaters division operates 91 new low in sexploitation. But, she added, single- screen theaters, 79 twin- screen Fond farewell. More than 400 col- with a bow to the recent movie, "Net- theaters and three triple- screen theaters in leagues, competitors and other friends work," "I do know that networks will be 11 Southern states. The division has long honored Elmer W. Lower, for 11 years hearing a new chorus of 'I'm mad as hell been a profit center but in recent years its president of ABC News (1963 -74) and and I won't take any more!" net income has been on the decline. Prof- for the last four ABC Incas vice president Her answer, as she has indicated previ- its dropped from $11 million in 1974 to for corporate affairs, at a retirement par- ously, is public pressure on broadcasters. It $9.3 million in 1975, $7.1 million in 19.76 ty given for him by ABC at New York's is, she said, a matter "of enlightened self - and $4.9 million in 1977. Its assets at the Park Lane hotel last Wednesday night. interest" for stations to respond to viewer end of 1977 were put at $44,987,000 in the Mr. Lower, who retired effective Saturday concerns about network programing, for annual report. (April 1) after 45 years in broadcast and viewers have increasing choices of pro- Plitt Theaters is headed by Henry G. print journalism, will teach annually dur- graming -and not only from public broad- Plitt, who was president of ABC Films in ing the University of Missouri School of casting and independents. "Competing 1959 -65. His company operates approxi- Journalism's fall semester, and during new technologies -video cassettes, video mately 140 theaters in the Midwest and the spring and summer àt James disks, cable television, pay cable and mountain and Western states. Most of the Madison University in Harrisonburg, Va., satellite- distribution systems- threaten to theaters were purchased from ABC in and Brigham Young University, Provo, make obsolete the local broadcaster whose 1974. Utah (BROADCASTING, Feb. 20). He is outlook is limited ratings." Messrs. Goldenson and Rule assured shown above (I) at the party with Roone Commissioner White also pointed to stockholders that ABC "will not slacken Arledge, president of ABC News and the national PTA's campaign to involve [its] pace now that we've become leaders." Sports, who said Mr. Lower's joining ABC parents in viewing programs with their They also said they plan a major capital ex- 15 years ago "was the beginning of children, and in participating in the deci- penditures program: building a [news] department and build- sions as to what will be seen. Again, "by "We intend to increase our investment ing a tradition that will go on and on:' supervising and limiting their children's

Broadcasting April 3 1978 37 TOP OF THE WEEK viewing, parents are directly affecting from prostate surgery he underwent last those all- important ratings that after all month (BROADCASTING, March 6), is not Royalties for merely reflect how all viewers use their on- leaving the court that he joined in 1949. off switches and channel selectors," she He told the other judges in a brief note last record artists said. week he felt he had served "long enough" Commissioner White said one resource as chief judge. What's more, his action would amount to not available to concerned parents is the assures Judge Wright, who joined the FCC, which is barred by the First Amend- court in 1962, the opportunity to serve in double billing, ment and the no-censorship provision of that post at least two years and nine the Communications Act from interfering months. Judge Wright reaches the man- say radio people in programing. Even if it were not, she ad- datory retirement age of 70 just 16 months ded, "it would make no sense to have after Judge Bazelon does, in September At Kastenmeier hearing in L.A. seven government officials in Washington 1979. they insist that public exposure set standards of morals, taste and Although the court line -up remains the is already sufficient payment creativity." same, the changing of titles focuses attention on the two judges directly concerned. Broadcasters emphasized the promotional Both have been involved in a number of benefits of airplay at hearings last week in Bazelon yields cases, and the sight of one, and particu- Los Angeles on legislation to create per- larly both of them, on a panel of the court former royalties. Such exposure for chief judgeship fills broadcast attorneys entering the court recording artists and companies is suffi- to Skelly Wright with dismay. Both, for instance, were on cient compensation for their product, in- the three -judge panel that, in a decision sisted representatives of the radio industry. Effect is said to be more written by Judge Bazelon and adopted The hearing, held at the Beverly -Hilton, ceremonial than substantive unanimously, directed the FCC to initiate was conducted by the House Judiciary a notice of rulemaking aimed at breaking Subcommittee on Courts, Civil Liberties The U.S. Court of Appeals in Washington, up most newspaper- broadcast cross - and the Administration of Justice, with which hears most of the appeals taken ownerships (BROADCASTING, March 7, Subcommittee Chairman Robert W. from FCC decisions, has gone through a 1977). Kastenmeier (D -Wis.) presiding. changing of the guard, although one that However, in recent years, Judge Bazelon Accompanying Mr. Kastermeier at the may not result in a change in direction or has written several opinions reflecting in- hearings were Representatives George K. nature of its decisions. creased sensitivity to broadcasters' First Danielson (D- Calif.), who introduced the David L. Bazelon, chief judge for more Amendment rights. In the indecency case performer's royalty bill (HR 6063); than 15 years, relinquished that title, and involving Pacifica Broadcasting's WBAI(FM) Thomas Railsback (R- III.), and William S. it went, by seniority, to Judge J. Skelly New York, for instance, Judge Bazelon Cohen (R -Me.). Wright. Both are considered activist, wrote a concurring opinion holding that Witnesses appeared in groups. First liberal judges. But apart from that, the the commission's ruling banning "inde- were representatives of organized labor - functions of chief judge are administrative cent" language violated the First Amend- Jack Golodner, AFL -CIO; Victor Fuen- only; the person who holds the title, it is ment. This went further than the opinion tealba, American Federation of Musi- said, has no greater influence with his col- of the court, which stopped at saying the cians, and Sanford Wolff, American Fed- leagues than the force his arguments com- commission had breached Communica- eration of Television and Radio Artists - mands. tion Act's no- censorship provision who unanimously endorsed the idea of Judge Bazelon, 68 and recuperating (BROADCASTING, March 21, 1077). royalties for record performances.

when he takes over as NBC president in June. Mr. Griffiths said "that's up In E Brief to him." He added, "there must be some people [at NBC] who are ap- prehensive about that, and maybe they have reasoh to be!' He said he Combined Communications Corp has reached agreement In princi- had set no timetable for NBC comeback but that "Fred Silverman is ple to sell WWDJ(AM) Hackensack, N.J., to Kenneth E. Palmer, driven by a desire to excel and doesn't need any stimulant:' Denver businessman and former broadcaster, for $4 million. Mr. O Palmer was principal in group that sold KIMNIAM) Denver and KvxI(AM) Federal Trade Commission's Bureau of Competition is working up to Oregon City, Ore., to Pacific & Southern Co., since absorbed by CCC, for study of media conglomerates. FCC next week will entertain FTC re- $6.4 million (BROADCASTING, Jan. 11, 1971). WWDJ is among most suc- quest for six- year -old report on subject that contains confidential finan- cessful gospel stations in country. General manager, Inge Rauchbach, cial information and like. will reportedly stay on. Sale of 5 kw full -time 970 khz facility will open CCC's broadcast portfolio to new AM -FM combination for which compa- Program Development Group -joint effort of WPIx Inc.. Golden West ny is now "looking;' according to John Bayliss, president of CCC radio Broadcasters and Field Communications -has been formed with division. priorities on late- fringe strip, prime-time specials and miniseries for in- KRAK(AM) -KEWT(FM) Sacramento, Calif., and KMPS(AM)- dependents. Dick Block, TV consultant, will coordinate effort from Holly- York President Leavitt KEUT(FM) Seattle have been bought by Affiliated Broadcasting Inc. wood headquarters. According to wPix(TV) New be modest" than network for $11,637,500. ABI is subsidiary of Affiliated Publications Inc. Pope, programing budgets probably will "more fare: he hit TV airwaves by fall 1979 (Boston Globe) and owns WSAI -AM -FM Cincinnati and WFAS(AMIWWYO(FM) expects first programing to it earlier. White Plains, N.Y. Seller, Hercules Broadcasting Co., is owned by Man- but said could come ning Slater and his former wife, Bernice. Broker: W. John Grandy. O O U.S. Court of Appeals in New York has affirmed lower court ruling that NBC profits showed "appreciable" decline in first quarter, will run New York State Commission on Cable Television hasn't right to regul- Appeals court held below year -ago levels at least until fourth quarter, when 1978-79 prime - ate pay cable rates "in light of FCC pre-emption!' time schedule is introduced, Edgar H. Griffiths, president of parent FCC has "authority' and "means it has chosen to pre-empt state regula- RCA, said in interview in Wall Street Journal Friday. He said NBC is "still tion are adequate and effective!' quite profitable, but not as profitable as last year," and that even with this n decline RCA expects record profits both in first quarter and for full year. National Association of Broadcasters minority ownership task "It's quite a significant turn for RCA;" he said, "when we can do well with- force met for second time last week and formed two subcommittees, out NBC doing well" He blamed NBC's drop entirely on its prime -time one for support services, to explore (a) holding financial investment ratings performance. As to what changes Fred Silverman may make seminars. (b) creating regional technical assistance teams of broadcast

Broadcasting April 3 1978 38 TOP OF THE WEEK Mr. Golodner argued that "along with dates is probably the highest in the busi- duced by artists willing to pay the highest the composer, lyricist and arranger, the ness. ... In all the years I spent in the price for that time ... It adds injury to in- performer is an author of a performance" recording business I never saw an under- sult when broadcaster, already prohibited and is entitled to the same benefits. Mr. privileged studio musician.... My conclu- from receiving money, must, under the Fuentealba asked why radio stations sion is that there is considerably more proposal, pay money to the very people "should be exempt from paying for the greed involved in the promotion of this bill willing to pay them, a 180 -degree reversal product on which they base their busin- than there is genuine need." of the free marketplace concept." John ess." More bluntly, Mr. Wolff declared that Approaching the situation "as an econ- Bayliss, radio division, Combined Com- records are broadcast for only one omist," said Mr. Dimling, "the financial munications Corp., pointed out that, all reason - "to sell commercial time." And, problems of musicians cannot be solved by around, it's a reciprocal situation: "The he said, "If you've got something, sell it imposing what amounts to a tax on broad- performer needs the record company, the and make a profit. But first you should casters." Musicians' money difficulties broadcaster needs records and the record- own what you sell; don't steal it." are, rather, "a reflection of their relatively ing company needs both the performer Quite a different view was taken by the poor bargaining position vis -a-vis the and the broadcaster." next panel: Peter Newell, KPOL -AM -FM Los record companies," he contended. The final group to appear at the hearing Angeles; Willie Davis, KACE -FM Los Later that day, Ernest Fleischman, ex- were representatives of the Recording In- Angeles; Major Short, KOBH(AM) Hot ecutive director of the Los Angeles dustry Association of America: Stanley Springs, S.D., and John Dimling, National Philharmonic Orchestra; Joseph Farrell, of Gortikov, RIAA president; Alan Association of Broadcasters research vice the American Council of the Arts; Livingston, 20th Century-Fox Records; president. Kathleeen Nolan, president, Screen Ac- Stephen Stewart, International Federation This group was introduced by Carl Ven- tors Guild, and Tichi Wilkerson Miles, of Producers of Phonograms and ters, WPTF(AM) -WQDR(FM) Raleigh, N.C. publisher of The Hollywood Reporter, Videograms; Joe Smith, Elektra Asylum Reviewing the expenditures of time and testified in favor of performer royalties. Records; Jerry Moss, A &M Records, and effort by the record companies to get their Thursday's session opened with the Gene Norman, Crescendo Records. records played on the air, Mr. Venters jukebox industry, represented by Nicholas Mr. Gortikov began by playing an ex- declared that "our product, our valuable E. Allen, Amusement and Music Opera- cerpt of Debbie Boone's hit recording, airtime, given to them in exchange for the tors Association. He criticized the inclu- You Light Up My Life, as an example of use of their product, is what makes the sion of recording companies with artists as how "a talented singer, giving a unique record industry what it is -a $2.7- billion- recipients of royalty payments, which he performance, can make a good musical a -year business, a bigger industry than said raises "serious doubt" about the con- composition come alive. It is also a perfect radio, their benefactor, by some $700 mil- stitutionality of the bill. He added that example of how a record company lion a year." Mr. Davis described himself "jukebox operators are small business- creatively contributes -by finding the as a "businessman in a very tough com- men," whose industry "continues in a 'right' talent, by finding the 'right' song, petitive fight to attract listeners in large depressed condition." by bringing the two together, by getting enough numbers to secure enough adver- Next in line were two representatives of the 'right' arrangement, by blending tisers to make ends meet. The one thing the National Radio Broadcasters Associ- vocalist and musicians, by integrating that we [himself and other black station ation. President Jim Gabbert said that in a creative engineering and electronics .. owners] do not need is an additional pay- truly free market the broadcaster would Radio stations gained a commercial benefit ment for the records we play." sell time to the recording artist, but "the for their play of You Light Up My Life. Mr. Short, a musician and recording ar- broadcaster is prohibited from abdicating They did not pay for that privilege. That is tist for 20 years before he became a broad- his programing responsibility by allocating the inequity and the injustice we bring caster, said that "union scale for recording his time solely to music performed or pro- before you today." managers and bankers, (c) training programs and (d) publications; other Department's Task Force on Sex Discrimination also supported revi- is for funding, to look into creating trust fund for support of new minority sions. G station owners. Thomas S. Murphy of Capital Cities Communications has and Lloyd Morrisett of John and Mary Markel Foundation head support NEC of America scored coup with sale of $3 million routing services subcommittee, which also include former FCC Commissioner switcher to NBC -TV for use in network's coverage of 1980 Olympics. which NEC largest Benjamin Hooks, National Association for the Advancement of Colored Unit, said will be ever built, will fill 19 racks with handling 150 features in- People, and Allan Griffith of Bank of New York. Funding subcommittee capability of video inputs, 270 outputs. Other clude four discrete is headed by William Leonard, CBS, and includes Ragan Henry, Broad- digital audio channels and automatic testing system cast Enterprise Network; Eugene Jackson, National Black Network; for vertical interval on each output. Plans are to break down modular -de- Donald McGannon, Westinghouse Broadcasting, and Donald Thurston, sign system to send 120 -input segment to Moscow for games, then NAB joint board chairman. bring it back and reassemble full unit for permanent duty in NBC's Bur- bank studios. NEC, subsidiary of Nippon Electric Co. of Japan, is also working on deal with network for sale of similar equipment for other of FCC's and Arthur Ginsburg, assistant chief Complaints Compliance studios. Division, is to be named chief, succeeding William B. Ray, who retired Friday (see page 110). Mr. Ginsburg, who has moved up through all posi- Winners in station voting for first Arbitron Radio Advisory Council, to tions in division since joining it in 1961, will serve as acting chief until be liaison between Arbitron and its station subscribers: John Franks, his appointment is cleared by Civil Service Commission. WHIM(AM)- WHJY(FM) Providence, R.I. (representing beautiful music stations

in markets 1 -50); Bernard Mann, WGLD(AM) High Point, N.C. (beautiful for world Former Secretary of State Henry Kissinger, NBC consultant music, markets 51+); George Nicholaw, KNX(AM) Los Angeles (news/talk); Television Society in New affairs, will address International Radio and Paul Downs, WRAP(AM) Norfolk, Va. (black oriented); David Lykes, York April 19. KG8T(AM) Harlingen, Tex. (Spanish); Richard Kale, KEXCAM) Portland, Ore. (MOR /personality, markets 1-50); William Brown, WMBD(AM)- WKZW(FM) Early comments filed in FCC's Inquiry to revise employment re- Peoria, Ill. (MOR /personality, markets 51 +); Don Nelson, WIRE(AM) In- porting form 395 indicate broadcasters agree job classifications dianapolis (country, markets 1-50); Jim Phillips, KHEY(AM)- KEZB(FM) El should be revised but strongly oppose proposals that salaries. organi- Paso, Tex. (country, markets 51 +); Ed Christian. WWKR(AM)- WNIC(FM) zational chart and reasons for hirings and firings be included in annual Dearborn, Mich. (contemporary, markets 1 -50); Jim Ridings, WRJZ(AM) report. Broadcast Financial Management Association cautioned that Knoxville, Tenn. (contemporary, markets 51 +); Gene Milner, WSRF(AM)- permanent record of terminations could result in broadcast "blacklist" WSHE(FM) Fort Lauderdale, Fla. ( "other" formats). Council is expected to that would "deny a person a second chance" U.S. Commission on Civil meet quarterly, first time next Saturday (April 8) at Las Vegas preceding Rights proposed extending reporting requirements to networks. Justice National Association of Broadcasters convention.

Broadcasting April 3 1978 39

worldwide th e extend recording.re are three tile VTRs quad thereere Mope. Now to enádershP °f for exciting cì edtm9 systems flexibility,e that con- be cmen. e f fm all the the equipmentì4I1 Vegas elec.electronic any desiredatìve as you'reou re NAB onventi provide as t om- productions,convention of this Years as. tape Technology..echnOlooY Ampe cast Star studio making the first broad s Years _f t color t. t in Digital x has ton at th' Cameras... e BCC trols roduc in s Moreore Excitement ital, Ampe video P it to believe Excitement show ACT and d9 digital see denhance d ductions ready to 9° le e to apex o deman avalaESS'2. eou audio with mercall` e AmPetape camera, n a9natXis showìno_a vd BpOth mosto MVO, corn- sYsatmbrinos to the netic automatesof your Helical 2, anda new d góinoÁmPex n s what .omenchónìzeroo s terne ne, the rés the synchronizers ° C mach VpFt-20 Y at r1AB use corrector, recorderW ill be ear, baca nad base Y oñ portable, Ì time excitement products P t arrdt is sta AB doutthehelical Pilot an sat exciting. wide-window make TBC-2. SUPeren9 a d los creating.in Quad: Ampexcitement d development, 6)( AV R -3 and tcateti .,intAVOBe2 Theses ton today's Potts pex Corpora available -job C6 grow-On the Booth avoid operating losses." From 1964 to 1975, WRLP served as a satellite of WWLP, also owned by Springfield Television Corp. When the station again went to an independent schedule, a local news service was inauguarated along with sports, feature films and syndicated programs. "None of those formats attracted enough audience to support the station,' the announcement said.

FCC gives green light to two new AM outlets Commission turns down requests by existing stations to improve facilities, instead approves competing applicatior.s

Two FCC review board decisions opening the door to new competition for AM stations that were seeking to improve their fa- Getting the message. Officials of Covenant Broadcasting and its WELI(AM) New Haven, cilities have been affirmed by the commis- Conn., met with members of that state's congressional delegation in Washington to dem- sion. onstrate citizen support for a Stratford weather station the Department of Commerce is One involved the grant of an application planning to close. They brought with them some 15,000 letters and postcards from wEI! of Albert L. Crain for an AM on 890 khz listeners, a portion of which is being examined here by (I to r) Richard Geismar, chairman with 50 kw at St. George, Utah, and the of Covenant Broadcasting; Senators Lowell Weicker Jr. and Abraham Ribicoff; Fred E. denial of a competing application filed by Walker, Covenant president; Representative William R. Cotter; William Rock, wEIi opera- Julie P Miner. tions manager, and Frank N. Moore, the station's vice president and general manager. Mrs. Miner, licensee of KDxu -AM -FM St. George -the only stations in the com- programing is based, among others, on the All in the Family Maude, and Good munity of 7,000 - proposed to change the contention that, as a practical matter, pro- Times, all seen on the network, CBS said it facilities of the AM from 1450 khz with ducers cannot stay in business unless they never required Tandem to produce any 250 w nightime and 1 kw day, to 890 khz are tied to a network. program at CBS's facilities. with 10 kw unlimited. But CBS noted that Justice sought to The Justice Department initiated anti- Mr. Crain owns AM stations in Crane, support that point with the observation trust suits against all three networks in Tex. (Kest[), and Collierville, Tenn. that David Susskind, who was April 1972. Justice and NBC settled their (wMso), but the review board awarded "blackballed" after testifying before the dispute in a consent decree accepted by the him a strong preference for diversification FCC in the 1960's "continued in busi- court in November (BROADCASTING, Dec. because he would bring a new media voice ness" by selling programs to advertisers 5, 1977). CBS and ABC have filed plead- to St. George. who distributed them to the networks. ings with the U.S. Court of Appeals in San The preference outweighed a slight one That disproves Justice's own case, CBS Francisco seeking reversal of the district given Mrs. Miner, who operates the AM said. In any event, CBS added, it never court's acceptance of the consent decree, and FM stations with members of her "blackballed" Mr. Susskind or any other and have also filed motions with that court family, for integration of management and producer; it said it has licensed "many asking it to dismiss the suits against them. ownership. programs" from Mr. Susskind "after" his The other case involved the board's ac- testimony before the FCC. (CBS also said, tion affirming the initial decision of an ad- in denying another contention, that its ministrative law judge granting the ap- affiliates are free to enter into program Greenfield going dark plication of Monroe Broadcasting Inc. for agreements with independent producers.) an unlimited -time station on 1490 khz at Throughout CBS's responses, spread WRLP will leave the air after Monroe, Ga. The decision denied the peti- over 345 pages in two volumes, the asser- 21 years, cites viewer and tion for review of Community Broadcast- tion is often made that competition among advertiser decline and cable ing Co., which had proposed to improve networks is intense. For instance, one con- competition as reasons the operation of its WKUN(AM) Monroe, tention is that CBS's in -house programs which now .operates on 1580 khz, daytime were favored for airing over those supplied WRLP(TV) Greenfield, Mass., will go off only, by transforming it into an unlimited - by independent producers, particularly if the air April 9. The 468 kw, channel 32 time station on 1490 khz. CBS had committed a substantial amount outlet that was once a satellite of Administrative Law Judge John Con- of money to a series. But CBS said that wwLP(TV) Springfield, Mass., went on the lin's decision also denied a third applica- "the intense competition" among the net- air July 1, 1957, as one of the nation's first tion for 1490 khz -that of James N. works "requires CBS, in its own self -in- UHF stations. An announcement from Williamson and Raymond Dehler, because terest, to acquire and schedule the best William L. Putnam, chairman of the of inadequacies in their ascertainment of available programing, whatever its licensee, Springfield Television Corp., the problems, needs and interests of the source." cited "limited viewer and advertiser sup- proposed service areas. Among the other charges denied was port and continued heavy operating losses One of the factors weighing in Judge one that has cropped up often -that the with no prospect for improvement" as Conlin's decision in favor of Monroe was networks require producers providing causing the UHF station to go under. that the application has a black them with programs to use the networks' The announcement also pointed out stockholder, officer and director who could production facilities. CBS said it has not that "competition from distant television be expected to add diversity of viewpoint conditioned acquisition of a license to ex- stations on cable systems" contributed to in a community whose population is 28% hibit a program on a producer's agreement the "fractionalization of the audience black. Another favor was that Monroe to use CBS facilities. And, in response to a [that] kept viewing to such a low level that would bring a second broadcast voice to specific contention regarding Tandem's advertising revenue was never sufficient to the community.

Broadcasting April 3 1978 46 1 ACTION ON ULM When lighting is amateur, film should be pro.

Eastman Ektachrome video news film high speed fully compatible with all process VNF- I procedures. 7250 (tungsten) is a story saver. When you're covering sports, sometimes the action With its high -speed (El 400) and force -processing is a lot better than the lighting. That's when the pro capability there's plenty of room to maneuver with filters reaches for Eastman 7250 film. At air time it's better to to correct for fluorescent lighting and still use lens set- show footage than to just report the score: tings that give good depth of field. For more information, write: Back at the station you process it as you do Eastman Eastman Kodak Company, Dept. 640V, Ektachrome video news film 7240. Eastman 7250 film is Rochester, New York 14650. p.m., but decreased from 9 p.m. to 11 p.m. and in cartoon programing. Progr.aming Analyzing interviews connected with the Annenberg School's violence research, Dr. Gerbner and associates con- Violence drops cluded that despite the decrease in violence, viewers still seem affected by it. on TV, according Heavy viewers of television, they found, have a more exaggerated view than light to Gerbner study viewers of the amount of danger in the real world. They tend to overestimate their Penn professor's annual report chances of encountering violence in real finds amount of mayhem fell life and to overestimate the number of to lowest level since 1973 policemen there are in the real world, prompting the researchers to conclude that Violence on television decreased dra- heavy viewers' perceptions are shaped by matically last fall, to the second lowest what they see in the TV world. level of any year since researchers at the The researchers also found that heavy University of Pennsylvania's Annenberg viewers tend to act on their TV- oriented Mr. goes School of Communications began tracking fears, buying more locks and weapons for Smith TV violence in 1967. protection than light viewers. The research team, headed by Dr. Heavy viewers in general seem to be to CBS Sports George Gerbner, found the percentage of more distrustful of other people and Network sales veteran is picked programs with violence, including Satur- pessimistic, the researchers added. They to take over Wussler's post day morning children's programs, dropped answered yes in significantly higher num- from an established norm of 80 % -90% to bers than light viewers to statements such Frank M. Smith Jr., a sales and adminis- 75.5% last fall, close to the record low level as: "It's hardly fair to bring a child into the trative executive with CBS for 27 years, 1973 season. rate of the The of violent world the way things look for the future," was named Robert Wussler's replacement episodes per hour, by the Gerbner calcula- and "Most public officials are not really in- last week as president of the CBS Sports tion, had risen to a high of 9.5 in 1976. It terested in the problems of the average division. dropped last year to 6.7. The rate per pro- man" He is to assume his responsibilities im- gram fell from 6.2 episodes to five. In other findings from their violence re- mediately, and though his title is "acting The Gerbner team also found that CBS, search, the investigators concluded that president" Mr. Smith and others at CBS usually the least violent network, gave up white middle -class adult males are less said the promotion is to be permanent. Ac- that to last while standing ABC fall, NBC likely to be depicted as the victims of cording to Mr. Smith, the qualified title remained the "most violent," as in nine of violence than other groups - including the leaves the company the "flexibility" to the last 11 years, the researchers said. But elderly, young women, nonwhites and handle several complications -among violence remained at a level the re- male children -for whom the risks of them the fact that Mr. Wussler officially researchers consider high, appearing in two - violence on television are especially high. mains head of the division until his resig- thirds of prime -time programing (at a rate But for the first time, there were no nation becomes effective on April 15. Mr. of five violent acts an hour) and in nine - women among people killed on TV, they Wussler was vacationing last week in the tenths of Saturday morning children's said, although women were victims of Caribbean. shows (16 acts per hour). violence more often than men. Another loose end to be taken care of, They also found that violence increased The research was funded in part from a Mr. Smith said, is an appointment to fill on NBC and CBS during family- viewing $33,000 grant from the American Medical his former position. Since CBS time, which they defined as 8 p.m. to 9 Association. reorganized its broadcast operations last October, he has been vice president, operational resources, overseeing the re- Tube time. Television use averaged an even seven hours per TV home per day in Febru- search, technical and human resources ary, a record for any month other than January, according to Nielsen figures being released and advertising and design departments, today (April 3) by the Television Bureau of Advertising. Coupled with an average of seven according to CBS. Prior to that he had hours and eight minutes a day in January, TVB said, the February total also gave TV its first been head of sales for CBS -TV for 11 back -to -back seven -hour months. The previous record for February was six hours and years. 55 minutes, set in 1975 and 1977. There had been three previous seven -hour Januarys The naming of a sales executive to head since 1972, highest being seven hours 16 minutes in 1977. the sports department should mark a considerable change of management style for Hours of TV usage per TV home per day the division. Mr. Smith said the day after his appointment that he pictured the post 1972 1973 1974 1975 1976 1977 1978 as "basically an administrative type of job" because of the complexity of respon- Jan. 7:01 6:58 6:56 7:04 6:59 7:16 7:08 sibilities involved in handling a full divi- Feb. 6:52 6:52 6:49 6:55 6:49 6:55 7:00 sion. "You don't have to be sports - March 6:31 6:30 8:37 6:31 6:35 6:32 oriented or a boy-wonder producer" to April 6:12 6:13 6:16 6:20 6:11 6:05 run it, he said. May 5:35 5:50 5:49 5:39 5:52 5:32 Mr. Wussler came up through news as a June 5:26 5:29 5:32 5:31 5:38 5:24 producer and finally left the network July 5:14 5:29 5:19 5:12 5:33 5:13 March 15 to pursue an independent career Aug. 5:26 5:35 5:31 5:16 5:44 5:35 in that field (BROADCASTING, March 20). Sept. 6:02 6:08 6:08 5:55 6:03 5:55 He was known for his flair for the dra- Oct. 6:28 8:31 6:24 6:04 6:28 6:12 matic-as explempified by the half -hour Nov. 6:50 6:46 6:39 6:26 6:49 6:30 preview show he both produced and narr- Dec. 6:48 6:38 6:46 6:36 6:52 6:46 ated, on- camera, when a rained -out golf tournament left the network with empty Yearly average 6:12 6:15 6:14 6:07 8:18 6:10 air time just before the last Super Bowl Year to date 6:27 6:55 6:53 7:00 6:54 7:08 7:04 broadcast. Bold face indicates all -time high. Barry Frank -another production man

Broadcasting April 3 1978 48 IT'S GOING TO SPOILYOU!

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100 Stonehurst Court Northvale, New Jersey 07647 (201) 767 -7250 scribed as "a fun and music -filled half - Stripping salvo. Now that Sandy Frank of Sandy Frank Film Syndication has stopped pro- hour variety series." Billy Carter will be testing five -day -a -week prime -time access shows (BROADCASTING, Feb. 27), antistripping among the guests on the premiere show. forces may have a new man to wave their banner. ITC Entertainment President Abe Mandell, A chain reaction of time -period changes who has not been hesitant to decry the practice in press interviews, last week went a step accompanies the new show's introduction. further and circulated a statement that characterized stripping as a distortion of the FCC's What's Happening, currently in the 8 -8:30 hopes for "diversity' through the prime -time access rule. "The industry needs a positive p.m. Saturday spot, will move to 8:30 -9 response when at least 21 network affiliates in the lop -50 markets stripped game shows" p.m. Thursday beginning April 13. That in during that time period, he said, referring to Arbitron data collected during last November's turn moves Fish to 9:30 -10 p.m. Thursday, sweeps. No longer is a network owned- and -operated TV deal sufficient to guarantee an ac- while Carter Country, now in that spot, cess show's play "if the practice of stripping game shows blocks out a significant number goes into Soap's time period at 9:30 -10 of stations in the top -50 markets;' he added. Mr. Mandell questioned whether stations p.m. Tuesday. Soap may return to the "want to alienate the FCC for some short -term savings in program costs or immediate rat- schedule next fall. ing advantages. The FCC created the prime -time access rule and the FCC may take it The network also announced it will tem- away." porarily return the half -hour sit -corn, Sugar Time, to its prime -time schedule beginning April 10 as a lead -in to its Mon- of CBS Sports- remains as senior vice available to them only after its contents day Night Baseball telecasts. Original president, prográming, a title he has held had leaked to a wire service. the James Komack produc- since Mr. Wussler stepped down from the In the memo Mr. Jankowski told CBS episodes of entertainers, are presidency of the television network last recipients: tion, about three female to 8 NYT, "probably" October. The widespread speculation was "The FCC has concluded that CBS air from -8:30 p.m. until June 5, when baseball's starting time that Mr. Frank's connection with the ill - deceived the public in promoting four a spokesman named "winner take all" tennis matches special -event tennis matches between moves to 8 p.m., network said. of concern to the FCC kept him from 1975 and 1977 by describing them as `win- returning to the presidency. Mr. Frank ner- take -all' matches when, in fact, this could not be reached for comment last was not so. You may have also read that week, but another executive in CBS Sports CBS has been asked by a congressional speculated that Mr. Smith's appointment, committee for information about our in- CBS and NBC while possibly a disappointment to Mr. volvement in heavyweight boxing, which Frank, might give the latter more freedom we will supply. tear up their at the network than he had had under Mr. "As to tennis, I am writing to convey children's line -ups Wussler. my personal disappointment and chagrin at the negligence in the handling of these One throws out three on Saturday, events that resulted in the public being two on Sunday, the other does misled. This was inexcusable. Indeed, last a near -complete remake of Saturday year we publicly accepted responsibility for Jankowski memo these errors before the Congress and the In changes for next September in their FCC. Furthermore, we have established children's program schedules, NBC -TV says there was new procedures that we feel will guard will drop all but one show from its current against repetition of these occurrences. Saturday line -up while CBS -TV is to no excuse for "Throughout the years, CBS has broad- change three on Saturday and two on Sun- cast thousands of hours of sports pro- day. ABC -TV's revisions are expected tennis promotions graming that we are very proud of. The soon. public has seen exactly what they were told NBC also will replace two game shows Internal message is leaked to press they were seeing. Our viewers have every on its weekday daytime schedule with two -some think purposely; it right to expect that of CBS. I am most dis- new ones, which together with the five says 'winner take all' mess tressed that our presentation of a series of new Saturday shows marks the beginning hurt CBS's 'priceless' integrity tennis matches has jeopardized the reputa- of a new campaign to improve the net- tion for integrity we all have worked so work's third -place standing in both CBS's top broadcasting official said last hard to achieve. dayparts. week that CBS's handling of the so- called "1 know that you all share my belief that Since September of last year, Saturday "winner- take -all" tennis matches was CBS's integrity is its most priceless morning averages stand at 7.3 for ABC, "inexcusable." possession, and preserving that integrity is 7.2 for CBS and 4.5 for NBC. That corn - Gene F. Jankowski, president of the our main objective." pares to year -ago standings of 7.3 for CBS, CBS /Broadcast Group, made the state- The memo coincided with - although it 6.8 for ABC and 5.7 for NBC. In daytime, ment in an internal memo, addressed to did not mention -the appointment of NBC has averaged a 5.9 since September, "The Organization," in which he also said Frank M. Smith Jr., former head of sales compared to a 6.6 during the same period that "CBS's integrity is its most priceless for CBS -TV, as the new head of CBS in 1976 -77. CBS has dropped from an 8 to possession, and preserving that integrity is Sports, another move widely regarded as a 7.1 and ABC has held steady with a 7.1 our main objective." designed to restore a "clean" image to the average for both years. The memo, which was carried on wire sports operation (preceding story). Michael Brockman, NBC's head of services and picked up by a number of children's and daytime programing since newspapers, was regarded by some obser- last November, called the new Saturday vers as intended to be a form of response line -up "an attempt to rejuvenate this net- to the FCC's demand to know what CBS work for youngsters." The current sched- has done or plans to do "to inform the Tillis -Anton show ule "lacks excitement," he said, and the general public of the deceptive practices" to get ABC -TV trial new one is designed to attract a new au- in promoting the tennis matches, billed as dience by combining familiar characters "winner take all" even though losers as ABC -TV has juggled its prime -time sched- with new styles of presentation. Yogi Bear well as winners were well paid (BROAD- ule to fit in the tryout run of a new variety and Huckleberry Hound will be staging CASTING, March 20). series featuring country and western comebacks, for example, but in a science - A CBS /Broadcast Group official in- singers Mel Tillis and Susan Anton. fiction format called Yogi's Space Race. sisted, however, that the memo was in- Mel & Susan Together is to appear for The new schedule is to be promoted with tended only for CBS people, was not several weeks at Saturday, 8 -8:30 p.m. the slogan "Saturday Morning Fever." issued to the news media and was made NYT, beginning April 22. The show is de- CBS also has some new wrinkles in

Broadcasting April 3 1978 50 !fl'anslate your losses into profits.

Increase your ADI for pennies per household! With a television translator, you can gain market advantage, reach new and expanding suburban markets, and increase your profits each and every year. To find out what our translators can do for your station, see us at Booth # 907 - N.A.B. Show or CALL COLLECT 717 -443 -9575. ECEE The translator people. EMCEE BROADCAST PRODUCTS, P.O. Box 116, White Haven, Pennsylvania 18661 store for the youngsters, one of which is a little difference of opinion" with then - (noon -12:30 p.m.); Fat Albert and the junior version of 60 Minutes, to be called President of ABC Entertainment Fred Cosby Kids (12:30 -1 p.m.); Ark II (1 -1:30 30 Minutes. The show is to be broadcast Silverman, and he said that he doesn't p.m.); 30 Minutes/Saturday Film Festival on the first three Saturdays of each month believe past differences will affect their re- (1:30 -2: p.m.) at 1:30 -2 p.m. NYT, with CBS Saturday lationship at NBC. Film Festival filling in the odd week. CBS Following are NBC's and CBS's new NBC News will produce 30 Minutes, which is to Saturday morning line -ups, both of which Yogi's Space Race (8 -9:30 a.m. NYT); feature correspondents from the division will premiere Sept. 9: The Godzilla Power Hour (9:30 -10:30 reporting on issues "close to the hearts of CBS a.m.); The Fantastic Four (10:30 -11 people," such as "the ever -present young The All -New Popeye Hour (8 -9 a.m. a.m.); The Kroft Superstar Variety Hour conflict between young people and author- NYT); The Bugs Bunny)Road Runner (11- a.m.- noon); The Fabulous Funnies ity," teen -age drinking and drug abuse, Show (9 -10:30 a.m.); The Super Seven (noon -12:30 p.m.); Baggy Pants and Nit- and UFO's. Also included will be inter- (10:30 a.m.- noon); Space Academy wits (12:30 -1 p.m.). views with well known teen -agers in entertainment, arts and sports, according to executive producer Joel Heller, who also produces the division's In the News segments Drake -Chenault's 'History of Rock & Roll' on the Saturday and Sunday morning schedules. airs in 125 radio markets The other new additions to CBS's Satur- Bill Haley and the Comets' Rock to folk; individual profiles from Elvis day line -up are The All -New Popeye Hour From to Boone's You Presley to the Beatles and "chart sweeps," and The Super Seven, while reruns of Around The Clock Debby My Life, with more than 2,000 examinations of music during a specific What's New, Mr. Magoo? and Clue Club Light Up from more than inter- year. will return to the Sunday schedule at excerpts culled 500 views and representing a $250,000 invest- A 38- minute finale is said to include a 9 -9:30 a.m. and 9:30 -10 a.m., respectively. ment, Drake -Chenault's 52 -hour montage of every number -one record from Canceled at CBS are The Three Robonic History is the air- January 1956 to December 1977. The 52 Stooges, Speed Buggy, The Secrets of Isis, of Rock & Roll set to reach radio hours were said to have been boiled down Ghost Busters and Wacko. NBC is dump- waves this week. is from 200 hours of tape. ing Hong Kong Phooey, Go Go Globetrot- The official premiere scheduled this ters, The Think Pink Panther Show, Space Friday (although a few stations are going Producer, narrator and writer for the Sentinels, Land of the Los4 Thunder and ahead earlier) and by last week, Jim History of Rock & Roll was Bill Drake; the short inserts, Junior Hall of Fame Kefford, Drake -Chenault executive vice Gary Theroux handled research, and manager, claimed a (see below for the new Saturday listings). president and general Mark Ford was production director. including top In its daytime schedule, NBC has can- tally of 125 stations, all -25 so with the celed Knockout (11:30 -noon) and To Say markets, on board far purchase the Least (noon -12:30 p.m.), effective of a six -month license to air it. A week for are WCBS -FM April 21. Both shows have been losing Among the stations New their time periods by wide margins, with York (which is expected to hold off until this summer before airing it, Mr. Kefford recent arrivals a 5 rating and 22 share Knockout averaging 'Hulk' and 'Having Babies' are since September 1977, and To Say the said); KIQQ(FM) Los Angeles; WIND(AM) WIP(AM) Philadelphia; CKLW(AM) just two of the new shows that a them are Chicago; Least 3.9/16. Replacing Card did well in the week ending Sharks, "an involving high -risk game Windsor, Ont. (Detroit); Klot(FM) San WASH(FM) March 26, others follow suit show in which a contestant's intuition and Francisco; Washington; WRKO(AM) Boston; KNUS(FM) Dallas; and the turn of a playing card can mean a Whether viewers felt adventurous or payoff of over $25,000," and The New KULF(AM) Houston. scheduling and promotion simply clicked, High Rollers, "a fast -paced game show in While stations have been given leeway several new programs got some good sam- as to the 52 will be which the stakes are high and a roll of the how hours scheduled, pling on all three commercial networks dice can add up to exciting prizes and big Drake -Chenault has recommended "non- during the prime -time week of March cash." stop" play, and according to Mr. Kefford, 20 -26. those that will be Card Sharks is produced by Goodson - going that route include Highest -rated among them were CBS - Todman Productions, and it represents the KIQQ, WASH, and WRKO. TV's The Incredible Hulk (9 -10 p.m. company's first entry on an NBC schedule In describing the program, Mr. Kefford NYT Friday) and ABC -TV's Having three in almost 10 years, according to Mr. Brock- said that it was broken down into Babies (renamed Julie Farr, MD) (10 -11 types: theme hours ranging from man. The New High Rollers is a new ver- Motown p.m. Tuesday), both of which won their sion of an old NBC show, produced by time periods with 34 shares. Next in line Heatter -Quigley. Sharks will play at was ABC's premiere of the new hospital 10 -10:30 p.m. and Rollers at 11 -11:30 sit -com, A.E.S. Hudson Street (9:30 -10 p.m. Those additions move Wheel of For- p.m. Thursday). It pulled a 33 share, win- tune to 11:30 -noon and Sanford and Son ning the time period in tandem with its to noon -12:30 p.m. Sanford and Son is to lead -in, Barney Miller. go off the network in September, when it NBC -TV's Richie Brockelman, Private begins syndication runs at local stations, Eye (9 -10 p.m., Friday) picked up two and Mr. Brockman promises more changes share points in the second week of a five - in NBC's daytime schedule. One upcom- week run, while CBS's Sam (8 -8:30 p.m. ing addition planned is the live women's Tuesday) gained five share points over its interview and talk program produced by premiere a week earlier, scoring a 29 Woody Fraser, former executive producer against a 42 -share rerun of Laverne and of ABC's Good Morning, America Shirley. (BROADCASTING, March 27). Less promising were the performances Incidentally, Mr. Brockman himself of two other new CBS entries, Return of moved to NBC from ABC, where he had Captain Nemo (8 -9 p.m. Wednesday) and been head of daytime before being shifted Husbands, Wives and Lovers (10 -11 p.m. to the position of vice president of tape Friday). Both lost their time periods by production and operations. Mr. Brockman wide margins, scoring 20 and 24 shares, said last week the shift resulted from "a Bill Drake at work on "radio's [rock] Roots" respectively. Also questionable for CBS

Broadcasting April 3 1978 52 The ABC -owned FM Station in Chicago.

Now represented by Katz Radio.

WDAI. Katz. The best. are its new Monday night lead -off half - berry will be producer. productions. "Exceptional opportunities" hours, Good Times and Baby, I'm Back. Over to ABC. Documentarian Marcel exist for such exchanges, Mr. Grossman They pulled 24 and 25 shares, respectively, Ophuls ( "The Sorrow and the Pity ") has said. but M`A`S`H continued to help lift the joined ABC News as producer- director. rest of the night to over 30 shares. Based in London, Mr. Ophuls is to con- Two programs maintaining their recent tribute to documentary unit and upcoming ratings habits after several weeks on the weekly newsmagazine, 20/20, expected to WETA selling show air were NBC's Quark (a 26 share) and debut in June. Chuck Barris Rah Rah Show (a 17). overseas, CPB spot. CBS -TV series, Kojak, will not Notable specials performances for the Bald be renewed for 1978 -79 season. Show's week included CBS's kick -off of its week- pulls back funding ratings have dropped this year, its fourth, long anniversary celebration on Easter and it now scores low 20's shares. Grant of $50,000 is rescinded for Sunday. It scored a 37 share, typing both coverage of Horowitz concert On list. Official National Association of its lead -in, Wizard of Oz, and its competi- it's learned is Executives tally of after station tion on ABC, a made -for -TV movie rerun Television Program syndicating it to other countries entitled SST: Disaster In the Sky. Against first -run programing offered at this year's convention and still viable (BROADCAST- them, NBC's tribute to Milton Berle came A flap developed in public broadcasting ING, March 20) did not include Operation in with a 22 share, followed by Hollywood circles last week over an announcement Prime Time -MCA TV /Universal's The Outtakes, which had a 27. that WETA -TV Washington would be syn- and The Perhaps the most intriguing pair of rat- Bastard, Evening in Byzantium dicating its Feb. 26 coverage of pianist ings for the week, sociologically speaking, Immigrants, each with two two -hour Vladimir Horowitz's White House con- episodes. Explanation was that projects came on Wednesday, when ABC's Perry cert. Apparently finding the arrangements were but outside Como Easter special (10 -11 p.m.) met up "important" "normal" for the overseas syndication out of line Subsequently they have with NBC's Beatles satire from some of syndication route. with its standard procedures, the board of the Monty Python group, The Rutles: All been added to list. the Corporation for Public Broadcasting You Need is Cash. The latter, besides decided to withdraw a $50,000 grant to featuring many rock stars in the cast, en- WETA -TV that was intended to cover most joyed a promotional blitz unequaled in re- The best of access of the station's production expenses for cent memory -in large part from Warner the show. Brothers Records, which has released an At network affiliates in the top -10 mar- According to Ward Chamberlin, presi- album of the show's songs - resulting in kets, ITC Entertainment's Muppet Show dent of WETA -TV, it "appeared that we feature stories in Newsweek, New Times, is the top prime -time access show, with an hadn't followed the normal procedures" Rolling Stone and other publications. All average 30 share. Second was Viacom's of notifying CPB about the syndication for naught, as it turned out. Mr. Como had Family Feud, with a 26. Firestone Pro- plan before CPB agreed to help to under- the seventh highest -rated program of the gram Syndication's Gong Show took third write the program" When he realized week, a 44 share. The Rutles came in dead with a 24. that, Mr. Chamberlin said, he told CPB "if last with a 15. These rankings are among the results of there's any problem with it, then keep the Average ratings for the week were 20.2 a Katz Television study based on the $50,000" WETA-TV'S estimated cost for for ABC, 18.0 for CBS and 16.2 for NBC. February 1978 Arbitron sweeps. Other producing the program was $60,000. leading prime -time access shows in Febru- Mr. Chamberlin said the syndication ary were Rhodes Productions' Hollywood (countries which have demonstrated in- Program Briefs Squares and Sandy Frank Film Syndica- terest in the concert include France, tion's $100,000 Name that Tune, both at Japan, Italy and Australia) should net Washington wit. Washington humorist 23; Viacom's Price is Right and Time -Life $250,000 to $350,000 -the bulk of which Mark Russell joins NBC Radio network Television's Wild Wild World of Animals, will go to Mr. Horowitz and the foreign dis- today (April 3) with three -minute daily both at 22, and Jim Victory Television's tributors. WETA -TV, he said, will receive Mark Russell Show. Mr. Russell currently Match Game P.M. and Lexington Broad- "something less" than 10% of the total. offers observations on NBC -owned cast Services Sha Na Na, both at 21. Mr. Horowitz received no payment for the WRC(AM) Washington and plays host to White House performance. Public Broadcasting Service specials. Cortland Anderson, executive vice Branching out. Syndicast Services Inc., president of CPB, confirmed that WETA- New York, in joint effort with Interna- PBS wants bigger role TV'S syndication arrangement represented tional Automated Media and Total Video in foreign production a "fairly significant departure" from the Services production house, has formed corporation's normal syndication agree- new California, company - Syndicast The president of the Public Broadcasting ment. To rectify a "confusion of com- West, for representation there. Address: Service told a conference in Milan, Italy, munications" that resulted in CPB's not told -TV was 17422 Murphy Avenue, Irvine, Calif. last week that PBS intends "to become a being "WETA negotiating foreign he the 92714; (714) 751 -2015. more vigorous partner in the world com- sales," said, board agreed to munity of broadcasters dedicated to accept Mr. Chamberlin's offer not to use New focus. ABC -TV changed title of quality programing." CPB funds. series hopeful, Having Babies, now in Lawrence K. Grossman, speaking The arrangements for the foreign dis- midst of six -week tryout run at 10 -11 p.m. before the International Public Television tribution were made by Metronom -Film NYT Tuesday. New name is that of central Conference, cited the need for "new and Fernseh Produktionsgellschaft, a Ger- character in show, Julie Farr, M.D. forms of creative collaboration" with man firm with its principal office in Taking off. Paramount Television Dis- broadcasters abroad. He said international Munich. tribution's plans to revive Star Thek series broadcasting needs to go "well beyond Mr. Chamberlin discounted reports that may still be on hold (BROADCASTING, Jan. merely buying and selling already com- the CPB board withdrew its support of the 30), but Starship Enterprise will have new pleted programs," and said that projects program because of possible conflicts with film mission. Paramount Pictures last such as PBS's upcoming Shakespeare the Carter administration over any ap- week announced plans for "Star Trek" series, acquired through a purchase from parent commercial aspects of WETA-TV'S movie, with budget said to be more than the BBC, are "not the way-of the future for syndication agreement. Mr. Chamberlin cost of all 79 original TV episodes and un- us" said the station discussed the plan with Ba- derstood to be about $15 million. Cast, in- Mr. Grossman suggested that public rry Jagoda, special assistant to the presi- cluding Leonard Nimoy, has been broadcasters should become more in- dent for media and public affairs, who had reassembled; series creator Gene Rodden- volved in program exchanges and joint no objections to the syndication.

Broadcasting April 3 1978 54 on all fronts! When "Hogan's Heroes" take over a time period from lead -in programming, they move out in every direction. As results from their latest forays indicate.

ADI rating gains (over lead -in) for 34 stations! ADI share gains for 32 stations! 41% more women viewers for 28 stations! 52% more men viewers for 46 stations! 42% more 18 -49 women for 28 stations! 61% more 18-49 men for 46 stations! 72% more teens for 38 stations! 117% more kids for 27 stations!

With advances like these, across the board, no competing station's audience is safe from Hogan's Heroes Source: ARB, Nov. 1977. Audience estimates subject to qualifications available on request. Representative John E. Moss (D-Calif.). (Schenectady), N.Y., reporter and anchor Broadcast Journalism" Awarded annually since 1930, the who became an assistant press secretary to Missouri medals "recognize continued the governor last September with the "ex- excellence rather than any singular press intent of working with the electronic VOA sets out to achievement" and will be presented April media" -files the reports and provides the demonstrate its 7 at the Missouri School of Journalism in wrap -arounds to the actualities. Of the 19 celebration of the 20th anniversary of its items offered during the service's first independence Freedom of Information Center. week, most were actualities. Mr. Salant is to be recognized for "his Mr. Snyder expects that most stations Straus, speaking on eve of leadership and efforts to maintain the using the service will be small, without ac- service's incorporation under highest journalism qualities in the CBS cess to on -scene reporters following the new agency, says agency will News Reports." Mr. Salant, who was presi- governor and his legislative proposals. As try to shake catagorization dent of CBS News from 1961 -1964 and to how many calls have been received so as government tool again from 1966 to the present, is honored far, Mr. Snyder said he is waiting for the for his hand in expanding the nightly news phone bill, which will say how long the line The Voice of America is developing a to 30 minutes and introducing 60 Minutes, has been busy. From there, he'll divide by "new in its international broad- thrust" The CBS Morning News and In The News. two (the average length of a feed). casts- "listening to people," said its direc- Ray Karpowicz, who joined KSD -TV St. Among the stations that have taken the tor, R. Peter Straus, last Tuesday at the Na- Louis in 1956 and has been general man- feeds is WALY(AM) Herkimer, N.Y., where tional Press Club. Saying that VOA for too ager since 1969, is being honored because vice president Chuck Rosen said it has long had failed to demonstrate a "quiet "he pioneered the two -hour news concept been used "on occasion" depending on confidence in our own beliefs," Mr. Straus at KSD -TV and launched St. Louis's first the item's merit and news judgment. Dan said that the government -run radio service feature noontime newscast." He is also Crippen, a reporter at WJTN(AM) James- would be trying in the future to dispel in- mentioned for being active "in building town, N.Y., said he used a "press release" ternational criticism that it is a "tool" of the Missouri Broadcasters Association type feed once, the day the service started, United States foreign policy. into its present vigorous state." and expected that on a "slow news day, The VOA, Mr. Straus said, is "not the The award to Representative Moss rec- we'd check to see if there is anything of voice of the administration and not the ognizes "his contribution, and the con- local interest." voice of the government." tribution of the House Subcommittee on George Kimball, president and station Speaking just a few days before VOA Government Information, in creating manager of WCGR(AM)- wFLC(FM) Canan- was scheduled to begin operating as a part public awareness of the problems of daigua, N.Y., is skeptical. The toll -free of the new International Communications secrecy in government. The subcommit- number is up on the wall but Mr. Kimball Agency (BROADCASTING, Sept. 5, 1977), tee's findings made possible a series of doesn't expect to be using the reports in there were immediate Mr. Straus said "no to the near future. "It's an election year," he plans" for major VOA programing laws supporting the public's right know, the best known of which is the Freedom of said, and "I don't feel like being part of changes under the new new setup. (The Information Act." it." He said he might take advantage of agency, to include the United States Infor- such a service "After the election's over." mation Agency, and the State Depart- ment's Bureau of Educational and Cultural Affairs, as well as VOA, was to have begun operations last Saturday, April Governor Carey Journalism Briefs 1, under the leadership of USIA's John E. of N.Y. turns to air Reinhardt.) In answer to critics who charge that for 'press' release Here's how. National Association of Broadcasters plans publication booklet VOA is a propaganda dispenser for the of for judges government, Mr. Straus said that there are He makes actualities available and attorneys on how broadcast- now "strenuous efforts" under way to to any stations that telephone ing can cover courtroom proceedings unobtrusively. assure the "separation of news from Herbert Hobler of Nassau With $4,000 worth - editorial opinion" on the radio system. of equipment, a toll Broadcasting, Princeton, N.J., chairman Furthermore, he asserted, that "separation free telephone number and the expertise of NAB First Amendment Committee, a former said he is complete." He discounted statements of TV newsman, New York Gov- hopes project will help win access has to courts that the BBC, long considered the stan- ernor Hugh Carey's press office for broadcast cameras and launched a major bid for a place in the microphones in 39 states where permitting dard in international news, was a "more state's radio newscasts. access is not objective version" of VOA. He said that currently contemplated. Dr. under the ICA, VOA's "absolute insula- Reporters calling the Executive Cham- Alan Wurtzel of University of Georgia is ber Press Office in Albany are the heading project. tion" of its news operations would be offered "assured." Audio Information Service free of charge. That involves an average three two - has Mr. Straus also said that satellite tech- of News from the North. AP Radio added minute feeds during the day, with reports three- nology gives promise of an era of two -way minute daily summary of Canadian communications that would advance the and actualities on the Democratic chief ex- news, consisting of both actualities and ecutive's goals of recognition of human rights and activities and plans. Further- voice reports, to its radio news service, more, improved world relations. He did not ven- the state has been broken down into which now has some 550 affiliates. Sum- 10 regions, and news staffers are en- mary, fed twice ture a timetable for the satellite in- during morning hours, couraged to call times when terchange but expressed hope for its ulti- at specific re- was added as service to millions of Cana- ports are tailored to their localities. mate success. dians who visit U.S. each year, according The use of audio, in addition to press re- to Ed DeFontaine, APR managing editor. leases, is not a new concept. Aides to various elected officials frequently call stations Slp of B&B. NBC Radio plans to add five - Salant, Moss, Karpowicz with radio stories. The Carey effort, how- minute weekday Confrontation to line -up to get Missouri medals ever, asks stations to do the calling and today (April 3); with Patrick Buchanan offers the assurance that there will be (former special assistant to President Nix- Named to receive 1978 Missouri Honor material (if only advisories on upcoming on, now with TV Guide and New York Awards for distinguished service in jour- feeds) available. Pennsylvania Governor Times syndicate) and Tom Braden (Los nalism were Richard S. Salant, president of Milton Shaap has been following a similar Angeles Times syndicate and author of CBS News; Ray A. Karpowicz, vice presi- course for the past six years. "Eight is Enough ") squaring off on dent of KSD /KSD -TV Inc., St. Louis, and Bill Snyder -an ex- wRGa(Tv) Albany "day's top story."

Broadcasting April 3 1978 58 KILO KNOWS EXACTLY WHAT THEY WANT IN A 50 KW AM TRANSMITTER. SO DOES CONTINENTAL ELECTRONICS!

.,. ;,m, , _

"With some When the of the problems fine folks in Seattle, other stations Washington tune in KIRO are having our they get what they want: decision to go along "Newsradio 71." with the lower plate A dynamic format of news, voltage has turned sports, commentary and out to be a good one." all -night talk that keeps the This is a result of Northwest market tuned in Continental's Screen /Impedance There's someone else Modulation which yields a who gets what he wants. loud 125% "without special effort." Mr. C. R. Morris, Director of What confirmed Chuck Morris' Engineering at KIRO. It's decision to go with the 317C? "It's Chuck's responsibility to deliver Continental's track record. We've had a engineering excellence, so his de- Continental 10 KW auxiliary for years partment took a long and careful and it's never failed us. Continental look at the various 50 KW transmit- has bent over backwards to work ters on the market before making the with us and now that we have the 317C decision to purchase Continental it's living up to our expectations. It just Electronic's 317C. sits there and runs and runs." We salute "One manufacturer pointed to "Newsradio 71" and KIRO's continuing their unique measuring techniques. We service to the Northwest. KIRO knows exactly asked Continental to test the 317C the same what they want in a 50 KW AM transmitter way." The results? Chuck says they were "as ... so does Continental! good as or even better than" the competition. For information on As a leader in high -power broadcasting the 317C, write Continental builds -in state -of- the -art performance Continental Electronics from the start. Like high efficiency in a small space. Mfg. Co., Box 270879, "And I'm really impressed with how easy it is to get to the 317C for maintenance. Dallas, Texas 75227.

Visit us at the NAB Show, Booth 312 UHF Broadcasting. However, CUB's ulti- figure standards on the commission's to taboos. Equipment & Engineering mate goal was a 10 db level.) efforts reduce over Awaiting action also was a notice of in- But the commissioners swung quiry, designed to elicit information on behind Commissioner Quello, despite on the part of Chairman FCC holds back how television reception might be further some uneasiness improved. Questions seeking comment on Charles D. Ferris and Commissioner on 14 db level for the characteristics of the experimental Robert E. Lee, who has long been the high -performance receiver built by Texas commission's leading advocate of UHF. UHF and may Instruments in an attempt to reduce the Their concern was that postponement of ac- number of UHF taboos that now impose tion on the order might cause slippage in make it lower limits on the number of television stations the September 1979 deadline for manufac- which can be accommodated were among turers to start building sets with improved Quello leads way in postponement those in the notice. UHF reception. The chief engineer, Ray- of vote on requiring set makers But Commissioner Quello expressed mond Spence, said the slippage would be each month the commis- to improve reception; panels will concern over what he saw as the likelihood one month for debate subject before commission that the commission, in adopting both sion delays if the 14 db standard is re- items, would simply be requiring manufac- tained. The lead time necessary if the stan- The FCC, which was preparing last week turers to build sets that would represent lit- dard is lower than 14 db, he said, might be to adopt an order requiring television set tle or no improvement over many now on 36 to 48 months. manufacturers to improve the quality of the market, while postponing the results The commission has already lost six UHF reception, decided instead to of meaningful action for "20 years" -the months on a deadline for a 14 db order. The commission in December was to dis- postpone action for a month or more, in length of time he said would ensue before cuss the order, which then con- the hope that it might be able to issue a improved sets became available if the corn- proposed tougher order. The key figure in the deci- mission went through an inquiry. tained a May 1, 1979, deadline, but sion was Commissioner James H. Quello, He said about two -thirds of the sets now postponed action, at Commissioner to await the results who has taken a leading role in seeking the on the market and being manufactured Quello's request, of improvement of UHF reception. can meet the 14 db standard; he thought the report on the Texas Instruments re- Dec. 19, Pending before the commissioners at the commission should consider a 12 db or ceiver (BROADCASTING, 1977). was to release the their meeting on Wednesday was a staff even 10 db standard. (The noise figure is a The staff directed draft of an order banning the manufacture measure of one of the factors affecting the draft of the noise -figure order, along with with after Oct. 1, 1979, of UHF receivers with amount of interference seen on the questions from the inquiry dealing noise figures in excess of 14 db. The pres- screen.) taboos, and to draw up a list of panelists. person who may be invited is Ike ent level permitted is 18 db. (The pro- "We need more information now One Blonder of Blonder- Tongue Laboratories. posed order grew out of a petition for [regarding the possibility of stricter stan- Last week, he submitted to the commis- rulemaking filed by the Committee for dards]," he said. "We'd benefit from ex- sion an unsolicited proposal for develop- perts discussing the issues before us in ing a television receiver with performance panels." improved to a level some staffers de- And eventually that was the commis- scribed as "unbelievable." The proposal is sion's decision. By a 7 -to -0 vote, it decided for a set that would permit elimination of to invite representatives various of all taboos and reduce noise figures for groups- manufacturers, UHF interests UHF as well as VHF to 5 db. Important TV (which include the Public Broadcasting Service), Association of Maximum Ser- vice Telecasters -to debate the issues Technical Briefs engineering raised by Commissioner Quello and the staff. The staff was instructed to schedule SIN splurging. SIN, U.S. Spanish Televi- the panels as soon as possible; the corn - sion Network, is upgrading technical position. mission later said it expects to hold them operations at its various stations. KMEX-TV sometime in April. Los Angeles is installing new transmitter The commission's decision to delay ac- designed and built by its engineering staff tion on the 14 db order pending the panel to increase maximum effective radiated Our client dynamic, growing -a from 500 kw to 1,950 kw, according television station group in the Sunbelt, discussion overrode a unanimous recom- power managed by an excellent executive team - mendation of three units of the staff -the to network. WxTV(Tv) Paterson, N.J. has asked us to search for a highly Office of Chief Engineer, the Office of (New York), has bought new transmitter, qualified Director of Engineering for their Plans and Policy and the Broadcast Bureau. preparatory to moving to World Trade organization. The staff's hesitancy about proposing Center along with most other New York The successful candidate will have an area stations. WLTV(TV) Miami is in pro- EE degree or the equivalent. A history of the tighter standards urged by Commis- growth and accomplishment. Proven sioner Quello was based on what was de- cess of doubling its power, and KWEX-TV administrative abilities. A solid scribed as fear of the possible conse- San Antonio, Tex., operation center for understanding of TV station operations. quences for efforts to eliminate taboos and SIN's satellite network, is expanding Construction experience (RF in particular). thus permit increased use of the spectrum. studio facilities. And a thorough knowledge of FCC rules and regulations. "We have been able to establish that at To Greece and Canada. RCA Broadcast Write or call now. If mutual interest 14 db, we don't run risks" regarding the Systems, Camden, N.J., reports sales of exists, we will arrange a personal interview. impact on the taboo problem, said OPP's its equipment to ERT, National Hellenic (We will be at the Las Vegas Hilton for the Carlos Roberts. "But we don't have the State broadcast organization of Greece, NAB, and a meeting can be scheduled data indicating what happens if we go valued at about $450,000, and to CFRN -Tv there.) All communications will be held in below 14 db." There may be trade -offs that Edmonton, Alberta, Canada, valued at strictest confidence. "work to the disadvantage of spectrum more than $500,000. ERT's order in- efficiency " -of getting more stations in cluded five portable electronic newsgather- Joe Sullivan & Associates, Inc. major cities -he said. ing color TV cameras, portable The staff said the orderly way to proceed videocassette recorders and Executive Search and Recruitment editing was to adopt the noise -figure order, and recorder /reproducers. CFRN -TV bought 111 East 58th Street, two quadruplex video New York, N.Y. 10022 then elicit the information from the inqu- -tape recorders, both (212) 752-8888 iry that would help answer questions, equipped with time -code editing system, among others, on the effect of lower noise and video tape cartridge recorder.

Broadcasting April 3 1978 58 JOIN MUTUAL IN LAS VEGAS AND GET YOUR FREE DISH! You've been hearing all about Mutual Broadcasting's leap into outer space with its exciting new satellite transmission system. During the NAB Convention in Las Vegas, you'll have an opportunity to see first hand what all the excitement is about. Following FCC approval, Mutual affiliates across the country will be getting 10 foot diameter satellite earth stations (INSTALLED AND PAID FOR BY MUTUAL), joining Mutual's leap into the space age. Sound interesting? Come see us during the NAB Convention and get the full story about Mutual's dish! MUTUAL'S CHAMPAGNE BRUNCH - AND SATELLITE SEMINAR SUN. 10AM -2PM Pavillons 9, 10, 11 Las Vegas Hilton. Mutual will be hosting a champagne APRIL 9 brunch, and will show Mutual's 1978 Sales Presentation ( "The Feeling Is Mutual ") followed by a Satellite Engineering Seminar designed especially for both key management and engineering personnel. By invitation only. For invitations to the Champagne Brunch and Satellite Seminar, call or write Ms. Suzanne Boltz, Mutual Broadcasting System, 1755 South Jefferson Davis Highway, Arlington, VA 22202, 703/685 -2080. MUTUAL'S HOSPITALITY SUITE SAT. Come by and see Mutual's representatives at the Mutual Hospitality Suite 2964 (Las THRU Vegas Hilton). The hours for the Hospitality Suite are: Saturday, 1PM-10PM; Sunday, WED. 1PM -10PM; Monday, 10AM -10PM; Tuesday, 10AM -10PM; Wednesday, 9AM -5PM.

MUTUAL'S CONVENTION EXHIBIT SUN. During the Convention exhibit hours (9AM -5PM, Sunday through Wednesday), THRU Mutual's fascinating floor exhibit will be open, and you'll have the opportunity to hear WED. Mutual broadcasts from the network's headquarters in Washington, D.C., via satellite through a receiving terminal right on the Convention floor! Plus, you'll have the opportunity to learn more about the World's Largest Radio Network. Don't miss it-- -Booth 407! MUTUAL'S OUTDOOR EXHIBIT SUN. Just outside the main entrance to the Las Vegas Convention Center, Mutual will have THRU a satellite receiving terminal set up, so you can hear Mutual programs via the Westar I WED. satellite and hear how the sound of network radio has improved to 15khz stereo. You must see this exhibit! MUTUAL'S LARRY KING SHOW VIA SATELLITE MON. Each night during the Convention, Larry King will be doing his live, all -night talk show THRU directly from Mutual's Mobile Studio, at the entrance to the Las Vegas Hilton. You SAT. can come by and talk to Larry while the show is being transmitted via satellite to affiliates across the country. Larry will be on the air nationwide from 9PM until 2:30AM (Mountain Time); here's your opportunity to see the country's most talked about talk show host in person during the NAB! 11\U mutual broadcasting system Without a doubt... the main reasons we are becoming broadcasting's fastest growing creative center

Creators of: Total Radio Formats Commercials Beautiful Music Custom MOR (Traditional & Contemporary) Syndicated eters Productions Inc. Cross-Country Soft Rock Total Image Concepts 8228 Mercury Court Modern Country Complete Marketing Plan San Rock Television Diego, California 92111 Radio PHONE: 714-565-8511 Station Logos Newspaper Radio Television Consultation Custom Programming Promotion Syndicated Sales Management tional spot AM radio -is running ahead of increased both revenues and earnings in Finance the first quarter of 1977. Television and 1977 for the eighth consecutive year. He FM radio continue to be the leaders, projected a 25% increase in operating earn- strong in both local and national sales, offi- ings in the first quarter of 1978, which he Viacom fares well cials reported, while AM's local sales are said should be another excellent year. In financially in '77 also ahead of last year's first quarter and the past 30 days, he said, Cox Cable AM's spot prospects for the second reached three significant milestones: Company's annual report puts quarter are looking better. 500,000 subscribers, 100,000 pay TV revenues up 25 %, earnings up 47 %, Total billing has begun to show some customers and, at San Diego, the largest in large part due to health softness for the second quarter but should cable system in the U.S., a total of 150,000 of cable and programing divisions exceed the 1977 second quarter even so, subscribers. officials said. Mr. Kirtland had a note of caution: Cable television accounted for $35,193,- "Our over -all positive position is one we "Your company's performance, as with all 000 in revenues and $5,867,000 in earn- expect to maintain throughout the year," business, is dependent on inflation being ings from operations of Viacom Interna- said Stanley G. Mouse, president of the brought under control." But, he added, tional in 1977, while program distribution broadcast division. "we believe that the businesses in which represented $22,733,000 in revenues and Henry Harris, president of Cox Cable Cox Broadcasting is engaged hold promise $10,688,000 in operating earnings, accord- Communications, noted that the company of growth beyond the general economy." ing to the company's annual report. Pay television programing brought in $536,000, but represented an operating loss of $825,000. From The program distribution figures were divided between domestic ($13,884,000 in burning To frigid revenues, $8,058,000 in operating earnings, and international, including the deserts mountain tops... operation of foreign subsidiaries ($8,849,- 000 revenues, $2,610,000 operating earnings). Domestic program distribution TOWERS BY STAINLESS revenues were up 40% from 1976 while international's were up 18 %, cable TV ARE PRO VEN! revenues advanced by 20% and pay programing revenues by 700 %. Earnings from Performance- proven under the worst operations in domestic program distribu- environmental conditions, "towers tion rose 51% and in international by 12 %, by Stainless" have earned us our while pay -TV programing earnings were reputation as number one in tall up 7 %. Corporate expenses were put at :,: tower construction. SO $4,363,000, up from $3,556,000 in 1976. o: A Stainless microwave tower in Additions to property, plant and equip- .. Florida, built to withstand 160 mph ment totaled $12,323,000 as compared .a winds, showed no structural damage with $7,801,000 in 1976, about 95% in . during hurricane "Eloise" in 1975. r Other Stainless towers have with- each case devoted to cable TV. 1á Total revenues reached $58,462,000, up " , stood ice and winter winds equally 'q. 0;is well. 25%, and net earnings came to $5,556,- ri , We build with integrity through 000, up 47 %. President Ralph M. Baruch - 501. experience, advanced engineering said it was the sixth consecutive year of g. iE! techniques, uncompromising stand- record revenues and profits and that the i \:.1 ards and quality of materials. company anticipates "substantial growth" g gr :il\' Yet our prices are extremely com- in both in 1978. PIN petitive. We keep costs down through i . use of automated fabrication wher- :: . l -. ever possible and though we've built c\ 2000' towers, were just as particular C\ ` . Cox keeps climbing ;/¢rll\1;-, in building 200' ones. E\ Worldwide, for AM /FM. TV, mic- /9 íi. in first quarter rowave or radar, we've satisfied ES 111 commercial, government, industrial Kirtland, Harris tell shareholders and military needs for over 30 years. cable will E\ rnM1 that broadcasting and \ , "Package" programs are available boost sales 15 %, profits 25% Ir ..1& with site selection, soil analysis, fab- t rication and erection. RN Broadcasting and cable television are pro- Id:-, For your tower needs - choose viding a big thrust that is expected to boost :: :/N:\ Stainless, the Proven performer. Cox Broadcasting Corp.'s first quarter EM revenues by approximately 15% and its ¡. operating income by about 25% over the 1 1977 period. II_ Kirtland Jr., Cox president, , Clifford M. i t gave this report to shareholders at their an- NMI Stai less, inc. nual meeting in Atlanta (BROADCASTING, :II, March 27). He also noted that Cox "has North Wales, PA 19454 U. S.A. had uninterrupted increases in pretax Phone 215/699 -4871 ,/ MII TWX: 510- 661 -8097 earnings for its entire 14 -year history" and /,1'' .\ expects to extend that record in 1978. ` II.I The were told that every ..:;. stockholders "I area of broadcast revenues but one -na- j 'IP: C0178

61 not wired or nonwired radio network buys. Broadcast Advertising' Women, 18 to 49, were the objective of 10.7% of all campaigns, still the largest, Sklar predicts aging but down from 14.1% last year. In second of radio audiences Spot radio looks place were teen -agers, up to 9.2% this year from 8.4 %, followed by men, 25 to 49, And that means de- emphasis less frequently with 7 %, and men, 18 to 49, 6.7 %. of hard rock dear to teen -agers Measured as radio targets, total men for adult women rose to 32.6% from 31.2% last year while American music is getting softer more women slipped to 28.8% from 32.8% and than it is getting louder, and the softening Teen -agers are being targeted men plus women fell to 26.2% from process is likely to continue, Rick Sklar, more, according to study by 27.5 %. vice president in charge of programing for Torbet -Lasker; which also notes Torbet -Lasker's report shows that the ABC Radio, told the Greenville (S.C.) drive time is still top daypart, various dayparts maintained about the Advertising Federation in a speech last one -to -four weeks most popular same popularity as last year, with drive - week. campaign length, Arbitron dominant times in first place with 24.9% of cam- He conceded that there are exceptions paigns, followed by mid -day periods, but said: "I think we can say that the Women 18 to 49 years old still represent 23.1 %; drive /midday /weekends, 14.3 %; music business is responsive to the shift- the largest single target of national spot drive /mid -day, 12.4 %; drive /weekends, ing demographic bulge in our nation's radio advertisers but their percentage is 10.2 %; drive /midday /nights, 4 %; middle -that the rise now of the 25 -34 age decreasing as clients increasingly zero in weekend, 2 %. group and in years to come of the 35 -44 on younger audiences. The report showed that Arbitron con- group will certainly result in a slowing of This is one of the highlights of the tinued its dominance as radio's audience tempos." "1977 -1978 National Spot Radio Profile" measurement source, required for Whatever the music trends, Mr. Sklar released last week by Torbet -Lasker Inc., justification in 94.5% of all buying, com- said, the highly specialized nature of radio New York. The tabulations are based on pared with 86.3% last year. Pulse Inc. was enables the advertiser to find and reach 260,000 individual schedules on Torbet- required for justification in 2.9% of the "just those customers he wants to reach Lasker- represented stations in the top 100 cases, according to the analysis. "Others" with maximum cost efficiency" In addi- markets from March 1977 through Febru- accounted for most of the rest. tion, he said, radio programers know that ary 1978. In analyzing the length of spot radio the music product can be structured to Torbet -Lasker noted that the percentage commercials, Torbet -Lasker cited the deliver virtually any audience an adver- figures in the report show the number of gains made by the 30- second announce- tiser would want. campaigns, not dollar amounts, but said ments, which rose to 19.1% from 15.8% "Radio," he said, "is as precise a tool as there is a close correlation between the last year. The 60- second length continued advertising has for amassing large num- number of campaigns and the number of in first place but fell this year to 73.9% bers of consumers with similar product- dollars. The report covers spot radio buys, from 78.5 %. The combinations of 60's, consumption patterns and service -usage 30's and 10's climbed to 6.5% from 4.6% habits" last year. Campaigns of from one to four weeks were most frequently used, 49% of campaigns, followed by five to eight weeks, Naming names not such Richter /Kalil & Co., Inc. 30.2 %. a good idea, O &M says Study of print ads comes up with Advertising Briefs same result as earlier ones on broadcast spots -that comparative Radio TV Agency assimilation. Compton Advertis- ads provide little advantage ing Inc. and Rumrill -Hoyt Inc., New York l'.ATV Hrokers and Rochester, N.Y., have agreed to merge Ogilvy & Mather, which has conducted their agencies, with R -H retaining its sepa- two studies on the effects of naming names rate identity and offices. Domestic billings in comparative TV advertising, has now of Compton are $135 million and R -H $43 done one on comparative advertising in million. Announcement of merger came print and has found, as in the TV studies, Edwin G. Richter, Jr. Frank Kalil on same day Rumrill -Hoyt and Interpublic that such name -calling doesn't have much of Companies Inc. disclosed their merger to recommend it. Negotiations discussions had ended. In its first study, among women viewers, Appraisals Financing Byoir bought. Foote, Cone & Belding and the second, among men, the agency Communications, New York, has reached found that the only beneficiaries of com- agreement to acquire Carl Byoir & Associ- parative TV commercials are the competi- ates there. tors named in them -and also that comparative advertising tends to be "less believable" and "more confusing" and to Compu /Net gets new name, create "greater sponsor misidentification" than noncomparative advertising (BROAD- 3438 N. Country Club new status, sets expansion CASTING, Feb. 14, Aug. 22, 1977). Tucson, Arizona 85716 Compu /Net Inc., New York, computer - In the print study, conducted among based traffic and accounting service for both men and women, O &M found no radio and TV stations, has changed its reason to change its position: "This study (602) 795 -1050 name to Station Business Systems and be- and the two previous studies on television come a division rather than subsidiary of commercials," it said, "all lead to the Control Data Corp. same conclusion: Comparative advertising See us in las Vegas al A.J. Aurichio, president of the subsidi- provides very little advantage for the con- the Desert Inn. by appointment ary and now of the division, said the new sumer or the advertiser. The only one who name "better describes the company's might benefit is the competitor who is current business and future plans" named."

Broadcasting April 3 1978 62 CCA is taking the wraps off many surprises April 9th at NAB '78 in Las Vegas.

See them at CCA Booth N -307 The New CCA CCA Electronics Corporation Box 5500 Cherry Hill, N.J. 08034 U.S.A. Tel: (609) 424 -1500 Telex: 845200 Call toll -free: In U.S. 800 -257 -8171 In Canada 800 -261 -4088 In N.J. call collect. Offices in Greece, Canada and Saudi Arabia city adequately covers Delaware affairs. Cablecasting" Philadelphia stations, carried in northern Delware, group said, provide much better `We agree, but .. coverage of state. Extended. Comment deadline in FCC's in- SPECIALISTS White and Brown, while concurring quiry on proposal to expand cable televi- with FCC ruling on cable sion relay service (CARS) from nonduplication, say definition 12.7 -12.95 ghz to 12.7 -13.20 ghz has been in of 'local' station needs reworking extended to May 12. Replies are now due June 12 (Docket 21505). Two FCC commissioners have indicated Bought. Delray Beach, Fla., cable system CABLE they do not consider the commission's ac- has been sold to Leadership Cablevision tion in exempting significantly viewed sig- Associates Ltd. by Leadership Cable nals from the cable television network Television Systems- which also owns FINANCING nonduplication rules (BROADCASTING, system in nearby Boca Del Mar. System March 27) to be the last word on the sub- has 65 miles of plant, passes 5,500 homes ject. and serves approximately 1,500 cable and Commissioners Margita White and 950 pay -TV subscribers. Partners in buyer Tyrone Brown, in separate concurring are National Cable Systems Inc., Sutton statements, say, as the commission did, Capital Associates of Delray Inc. and Law- that consistency requires that signals tre- rence R. Walz, president of NCS. NCS It's the only ated as local for purposes of the must -car- also has interests in four other systems in ry rule should not be blacked out under Southeast with more than 17,000 cable the rule affording local stations protection and 4,000 pay -TV subscribers. thing we do against distant ones. But, Commissioner White said, "this is not to say that the current standard used to ...so we measure 'significantly viewed' should not Time's board OK's be re- examined. But we owe it to the ATC merger proposal public to deal with definition of 'local' do it WELL! by applying a standard directly rather than Time Inc. announced that is board of ways." in contradictory directors had approved on March 17 the Commissioner White also expressed agreement in principle by which it plans to concern possible about harm to local ser- acquire American Television & Com- vice provided by small- market television munications Corp., Denver-based cable WE'LL PROVIDE FUNDS stations, and said that "broadcasters systems operator, in a merger deal valued should not be reluctant to seek special at close to $140 million (BROADCASTING, At a Competitive Term and relief." The commission, she added, Jan. 2). should be "alert to undue burdens placed Interest Rate Time, which already owns 26% of ATC's upon stations with limited resources." outstanding stock, plans to acquire the rest Commissioner Brown to allow you to buy an said that treating in an exchange -of -stock arrangement, significantly viewed signals as local does existing cable system. with provision for cash payments in lieu of not always reflect the realities the of mar- stock for up to about 22% of the outstand- ket place. It might be better to a to refinance your current redefine ing ATC common shares. local signal on a area service or market is short -term loans over a The proposed merger subject to, basis, assuming data is available. "I for among other things, the execution of one would be to longer period of time. prepared consider such a definitive agreements, approval by ATC's general approach to the definition of 'local stockholders and necessary regulatory ap- signal' within a to expand your existing the context of petition for provals. system. rulemaking," he said. The commission defines a significantly viewed signal as one that is seen off the air at least 3% of total weekly hours has a and Cox in Need to know more? net weekly circulation of 25 %. buys Louisiana Call Phil Thoben, Cox Cable Communications Inc., Atlanta, Ass't Vice President. announced that it has acquired an 85% interest in Cable Systems of Loui- siana Inc., which holds the cable TV Cable Briefs franchise for the unincorporated areas of Jefferson parish, adjacent to New Orleans. Philly fans. Residents of Delaware's The franchise area contains about 130,000 southernmost county, Sussex, have homes. Cox estimates it will require 1,000 formed Citizens Committee for Expan- miles of plant to wire the parish com- sion of Commercial Television into the pletely. Construction is scheduled to begin lirstmark Financial State of Delaware and asked FCC to allow this summer, with service to initial sub- Firstmark Financial Corp. importation of Philadelphia stations by scribers by early 1979. Communications Finance Div. local cable systems. Petition with 4,049 Charles Lambert, who was sole owner 110 E. Washington Street signatures asked commission to allow im- of Cable Systems of Louisiana, will con- Indianapolis, Indiana 46204 portation because "public interest in tinue to have an interest in the system, (317) 638 -1331 Delaware suffers from a two -fold condi- along with Howard T. Barnett of Meridian, tion: limited programing and limited deliv- Miss. Mr. Barnett, a native of New Orleans ery of that programing." Present rules who has been in the cable industry for 15 allow importation of Baltimore and Salisb- years, will become general manager of the ury, Md., stations, but group said neither system and will supervise its development.

Broadcasting April 3 1978 84 Special N Report

WORLD OF JRGAIXASTIVG r- '

r 2.%!. _ flCl(W rH._

G'.f?".?%;.- <-- '.wi:.ëí ,r :ti.r_+ 11 '`. .:- i!LiY

square foot), about 30,000 more than the luncheon speaker. previous high. The program this year has an interna- NAB designs days Despite the showbiz surroundings, the tional theme, "The World of Broadcasting NAB program strives for serious treat- in 1978," signalling, says NAB Chairman to compete with ment of some serious issues -the Com- Donald Thurston, the convention's estab- munications Act rewrite, the Federal lishment as the "international mar- Las Vegas nights Trade Commission's children's advertising ketplace for broadcast technology, pro- proposal, sex and violence on television, graming concepts and management There'll be more than enough to name a few -and its personalities, as in systems." That theme is reflected in a joint serious business to attract previous years, are plucked primarily from radio -TV session the closing day on broadcasters as they assemble the marbled corridors of Washington. "world broadcast freedoms," with, among -6,000 strong -for annual Senate Commerce Committee Chairman others, a former director of the U.S. Infor- convention; FCC Chairman Ferris Howard Cannon (D- Nev.), Senate Com- mation Agency, Leonard Marks, and the will make first major address; munications Subcommittee Chairman Er- current vice chairman of Radio Free program keyed to international nest Hollings (D -S.C.) and his counter- Europe and Radio Free Liberty, Sig growth of electronic media part in the House, Lionel Van Deerlin (D- Mickelson. It's also reflected at other Calif.), Senator Paul Laxalt (R- Nev.), places -for instance a session on TV sex Into the gaming capital of the nation -the Representative James Santini (D- Nev.), and violence featuring Sir Brian Young of city of sun -lit days and neon -lit nights, FCC Chairman Charles Ferris and five the British Independent Broadcast Au- green felt and poker chips -will enter other FCC commissioners are some of the thority, and at an engineering luncheon 6,000 -plus broadcasters next week. Not stars of NAB's show. Ronald Reagan, who featuring James Redmond, director of for Las Vegas's unique diversions, but to tried two years ago to take up a Washing- engineering for the BBC. work. Yes, work. Or so hopes the National ton address, will also be there as a radio The staff also reports that among the Association of Broadcasters, which is pre- registrants at the convention are holding its 56th annual convention there broadcasters from 32 foreign countries, Sunday through Wednesday. Elsewhere in this issue not only from the western hemisphere, The 6,000 -plus figure is an optimistic Europe and Asia, but from countries such guess on the part of the association's con- NAB management agenda 68 as Gambia, Losotho, Swaziland and Tan- vention's planners, based on the trend in Agenda of related events 71 zania in Africa. advance registrations, which at 4,200 last Hospitality suites 72 Following are some of the highlights of Monday were running 500 ahead of the Engineers' agenda 74 the NAB Las Vegas agenda: last convention in Las Vegas in 1975. The Equipment exhibitors and An address by FCC Chairman association has already broken one con- exhibit -hall maps 80 Ferris, his first formal speech since taking vention record, having sold 1.22,000 Networks, programers, reps, office last October. square feet of exhibit space (at $7 per brokers and others 101 A conversation in a fireside chat set-

Broadcasting April 3 1978 85

lo YEARS AGO THE ABC RADIO NETWORK BROKE THE SOUND BARRIER.

The myriad of sound that fills the radio spectrum. idea. But in those 10 years it's proved itself. Sound that informs and amuses. Sound that Today we have some 1,600 affiliates. More soothes and moves. than all the other radio networks put together. More 10 years ago we organized it all to work in the than any broadcasting network in history. best possible way for both the broadcaster and the And no other radio network can match our advertiser. record in the number of programs we offer, in the 10 years ago we formed the four ABC demo- size of our news department (network radio's largest graphic networks, taking our one-service radio net- news -gathering organization), and in advertiser work and splitting it into four separate and distinct acceptance. program services. The tenth anniversary of our four networks. Some people at the time thought it was an odd Marking a successful break with tradition. MI BIZ Network Leg Contemporary *Information *Entertainment 0 FM

2-2\ This year American Broadcasting Companies, Inc. also celebrates its 25th anniversary. ting between NAB President Vincent Wasilewski and House Communications Getting there from there. Shuttle bus Route B Subcommittee Chairman Van Deerlin on service will be provided among the prin- Riviera South entrance the latter's rewrite of the Communications cipal Las Vegas hotels on Friday, April 7, Stardust South entrance Act. and Saturday on a 30- minute basis from Silver Bird Front entrance Awards presentations, including the 8 to 1 a.m. and from 4 to 7 p.m. at the Sahara North entrance NAB Distinguished Service Award to J. following pick -up points: Route C Leonard Reinsch, chairman of Cox Broad- MGM Grand North entrance Flamingo Front entrance casting Corp.; induction of Arthur Caesar's Palace North entrance Holiday Inn (Load at Sands) Godfrey, Fibber McGee and Molly, Riviera South entrance Sands Front entrance Guglielmo Marconi and Walter Winchell Stardust South entrance Castaways (Load at Sands) into the NAB Radio Hall of Fame; presen- Silver Bird Front entrance Royal Las Vegas Front curbside tation of the 1978 engineering achieve- Sahara North entrance Royal Inn Front curbside ment award to John A. Moseley of Royal Las Vegas Front curbside Route D -MGM Express Moseley & Associates, Goleta, Calif. (see Royal Inn Front curbside Maxims Front entrance "Profile "), and the Grover C. Cobb award From Sunday, April 9, through MGM Grand North entrance (posthumously) to Thad Sandstrom of Wednesday, service will be provided on Route E Stauffer Publications Topeka, Kan. five routes on a 15- minute basis from 8 Tropicana Front entrance Panels with the FCC commissioners, a.m. to 6 p.m. among the following Marina Front entrance minus Mr. Ferris and Abbott Washburn, hotels and their pick -up points: 20th Century Front entrance and another with the FCC staff. Route A A radio workshop on covering ter- Frontier Front entrance A night shuttle, from 6:30 p.m. to 12 rorist activies, "A Gun and a Caesar's Palace North entrance midnight will run Sunday through Tues- Microphone," Tuesday, featuring three Dunes Front entrance day on two routes: number one- routes broadcasters who have covered spectacular Aladdin South entrance A,D,E; number two -B,C and the Hilton. ones in recent months and the deputy chief of police for Chicago, who has been critical of broadcast coverage. vertising with FCC Commissioner that of the Broadcast Education Associ- A television panel on TV sex and Washburn, among others. ation, whose three -day program (Friday violence with talk show host Phil Performances by the Mormon Taber- through Sunday) offers, for instance a ses- Donahue moderating, actor Michael Lan- nacle Choir (to be broadcast over CBS sion on research in television program de- don, Television Information Office Direc- Radio,Voice of America and by satellite to velopment, with Alan Wurtzel, the Uni- tor Roy Danish and Brian Young of BBC. South America); by country music per- versity of Georgia; George Heinemann A television debate on the need for former Charley Pride, and a speech by NBC; Paul Lundburg and Garry Hart of regulation pitting former FCC Chairman Alex Haley, author of "Roots ?' ASI Marketing Research, and Arnold Richard E. Wiley against the Rev. Everett NAB's engineering conference will be Becker, CBS. Another is on the presuma- Parker, director of the United Church of going on in Las Vegas simultaneously with bly contrasting views of producers and the Christ's Office of Communications. the main convention, featuring sessions networks on program standards and prac- A TV session on children's program- on AM stereo, satellite distribution of tices, with Dick Block of Sunset Gower ing featuring a long -time activist for im- radio, the 1979 World Administrative Productions; Garry Marshall, Laverne proved programing for the young, Peggy Radio Conference and an FCC staff panel, and Shirley; Richard Levinson, "The Ex- Charren of Action for Children's Televi- to name a few of the offerings. ecution of Private Slovik;" Van Gordon sion. Also in Las Vegas there will be related Sauter, tcNXT(TV) Los Angeles, and Her - A television session on children's ad- broadcast meetings, chief among them minio Traviesas, NBC.

The line -up for Las Vegas: the complete NAB agenda

Registration. The registration desk will be located In the Rotunda lobby of the Las Vegas convention center. The desk will be open 9 a.m.-5 Monday, April 10 p.m. Saturday (April 8), 8 a.m.-5 p.m. Sunday and Monday, and 9 a.m.-5 p.m. Tuesday and Wednesday. RADIO SESSIONS

Equipment exhibits: Displays of broadcast equipment and services Opening session. Room 24. 9 -11 a.m. Call to order: Len Hensel (wsM- will open 9 a.m. Sunday, April 9, in the exhibit halls of the Las Vegas con- AM-FM Nashville), chairman, NAB radio board. Welcome: Representative vention center. The exhibits will be open 9 a.m.-5 p.m. Sunday through James Santini (0-Nev.). State of the industry: Vincent Wasilewski, presi- Wednesday. dent, NAB. New dimensions in audience measurement: TRAC -7. Partici- pants: Cary Simpson, wTRN AM) Tyrone, Pa.; Jack Thayer, NBC Radio; John Dimling, NAB; Richard Montesano, Radio Advertising Bureau. The and luncheons. Radio, television and Workshops, assemblies Music Makers. David Moorhead, Metromedia, Los Angeles. Richard meetings will be held in the Vegas convention center engineering Las Peterson, Department of Sociology, Vanderbilt University, Nashville. Management luncheons will be held in the adjacent Hilton hotel. Five concurrent workshops. 11 -11:45 a.m. Converting your audience to metric - without rattling your ratings. Room Sunday, April 9 18. Moderator: Darlene T. Palmer, NAB. Panelists: an advertising agency representative, a government official and broadcasters TBA. on FCC policies (repeated on Tuesday). Room 19. Opening general assembly. Rotunda. 3 -5 p.m. Presiding: Donald A. Practical pointers Arthur Ginsburg, FCC; Thurston (Berkshire Broadcasting), chairman, NAB joint board. Moderator: Erwin G. Krasnow, NAB. Panelists: & Washington; Larry Perry, Layton Welcome: Senator Howard Cannon (D- Nev.). Presentation of NAB Dis- William S. Green, Pierson, Ball Dowd, & Perry, Oak Ridge, Tenn. tinguished Service Award to J. Leonard Reinsch, chairman, Cox Broad- casting, Atlanta. Remarks: Mr. Reinsch. In concert: the Mormon Taberna- FCC Form 324: Will more be better? Room 16. Moderator: Ron lrion, cle Choir. NAB. Panelists: Robert McKune, KTTR(AM)- KUN(FM) Rolla, Mo.; Gordon

Broadcasting April 3 1978 88 SUSQUEF44NNA PRODUCTIONS

At The N.A.B. Suite 949 Hilton "The Sales Minded Programming People"

INCREASE LOCAL SALES WITH SUSQUEHANNA FEATURE PROGRAMS

Form Profit Produced for Massey- Ferguson Inc. ON Sponsored by your local M -F Dealer 1HE America's most successful syndicated farm radio feature

THE WORLD OF COMMODITIES WITH GARY WILHELMI Three daily agricultural reports direct from Chicago supplied to stations by inbound WATS lines

FAMILY HEALTH WITH DR. WILLIAM LATTANZI Noted faculty member of the Yale University School of Medicine discusses all aspects of family health

AMERICA 2000 260 dramatically produced features that explore our world in the year 2000

MAGAZINE OF THE AIR WITH STAN MATLOCK Radio's best known human interest series

TIPS ON FLOWERS AND PLANTS WITH SUSAN WILSON Available at no charge as a service of the Society of American Florists

PLUS MANY NEW SALES BUILDING FEATURES - HEAR THEM ALL

AND - SUSQUEHANNA PRODUCTIONS IS PLEASED TO HOST AT THE N.A.B. CONVENTION A PREVIEW DEMONSTRATION OF RADIO'S NEWEST AUDIENCE MEASUREMENT SERVICE-

C -L e f^S)w u1, TRAC - 7

Audits and Surveys, one of the nation's largest marketing research firms will be represented in Suite 949, Las Vegas Hilton to demonstrate the TRAC- 7audience measurement system. TRAC -7 uses a Cathode Rav Tube direct computer input and 7 day telephone interview technique.TRAC -7 will be operational and initial reports will be issued by the fourth quarter of 1978, and in 20 markets by 1979. Stop in and see a preview of radio audience research of the future here now.

SUSQUER4NNA PRODUCTIONS

140 East Market St., York, PA 17401

Suite 949 At The N.A.B. Las Vegas Hilton King (Post-Newsweek Stations, Washington). Broadcast Financial Man- Cecil R. Forster Jr. WINSCAM) New York; Richard Wycoff. NAB. Association. agement Look what happened -part II -the follow-up. Room D -1. Moderator: Kicking t)ye agency habit -RAB. Room 20. Moderator: Charles K. Mur- Joel Chaseman, president, Post- Newsweek Stations, Washington. dock, WLW(AMI Cincinnati. Panelists: Gerald S. Blum, woxl -AM -FM Atlanta: Panelists: Alan Perris, WJXT(TV) Jacksonville, Fla.; Amy McCombs, wFSB -TV Edward Scandrett, WMAL(AM) Washington; Stan Spero, KMPC(AM) Los Hartford, Conn.; Ed Jones. wroP -TV Washington; Alma Walker, Angeles. wPLG(TVI Miami.

Taking a positive approach to FCC affirmative action. Room 17. Modera- Television luncheon. Hilton ballroom. 12:45 -2:30 p.m. Introduction: tor: Brenda Fox, NAB. Panelists: Richard J. Shiben, FCC; Eleanor Brown, Kathryn Broman (Springfield TV Broadcasting, Springfield, Mass.). chair- WJLA -TV Washington; Ernest D. Fears, Jr., wROx(FMI Washington. man, NAB television board. Speaker: Alex Haley, author of "Roots:' Three concurrent workshops. Noon -12:45 p.m. General television session. Rooms A 1 -6. 2:45 -4 p.m. Presiding: Putting zip into your promotions without zapping your budget (repeated Thomas E. Bolger (wMTvlrvl Madison, Wis.), vice chairman, NAB televi- on Tuesday). Room 18. Moderator: Roger Ottenbach (KCRA -TV Sacramen- sion board. In the box number one. "Resolved: commercial television to, Calif.), president, Broadcasters Promotion Association. Panelists: Ray regulation needs revision to meet the current state of technology and to McCarty, KRNT(AM)-KRNO(FM) Des Moines, Iowa; Hal Stein, WHWH(AM) protect the public interest:' Moderator: William Carlisle, NAB. Proponent: Princeton. N.J.; Marsha West, KOA(AM) Denver. Dr. Everett Parker, director, Office of Communication, United Church of Libel, slander, gag orders - staying out of court (repeated on Tuesday). Christ. Opponent: Richard E. Wiley, Kirkland & Ellis, Washington, and Room 17. Moderator: Brenda Fox, NAB. Panelists: Floyd Abrams, Cahill, former FCC chairman. Report by the chairman of the All Industry Televi- (wive Gordon & Reindel, New York; Larry Worrell, Employers Reinsurance sion Music Licensing Committee. Leslie G. Arries Jr. -Tv Buffalo, N.Y.), Corp., Kansas City, Mo. member, NAB television board. Competitive Selling -TVB. "Television selling against the magazine alternative ": Roger Rice, president, Televi- to Avoiding petitions deny: the preventive approach (repeated on Tues- sion Bureau of Advertising. "Television advertising as it is today": Marvin Room 19. Moderator: Erwin G. Krasnow, NAB. Panelists: Richard J. day). Shapiro, chairman, TVB; Ellen Berland Sachar, vice president, Mitchell Shiben, FCC; Michael H. Bader, Haley, Bader & Potts, Washington; Hutchins, New York; William P Suter, Merrill Lynch, Pierce, Fenner & Firestone, University of at Los Angeles Law Charles California School. Smith, New York.

No radio sessions are scheduled Monday afternoon 11 to allow delegates to visit the equipment exhibits Tuesday, April

TELEVISION SESSIONS RADIO SESSIONS General session. Room 24. 9 -11:30 a.m. Call to order: Dick Painter, Opening session. Rooms A 1 -6. 9 -10:30 a.m. Call to order: Thomas E. Bolger (wMrvlrvl Madison, Wis.), vice chairman, NAB television board. (KYSM -AM -FM Mankato, Minn.), vice chairman, NAB radio board. State of Miles Welcome: Senator Paul Laxalt (R- Nev.). Sex, violence and the public's sales: David, president, Radio Advertising Bureau. Performer's role in television. Moderator, Phil Donahue, The Phil Donahue Show. royalty -top priority: Donald Zeifang, NAB. A gun and a microphone. Moderator: Ernest D. Fears Jr., WROX(FM) Washington. Panelists: Fred Panelists: Michael Landon, actor, writer, producer and director on NBC - Heckman, wIBC(AM) TV's Little House on the Prairie; Brian Young, director general, Indepen- Indianapolis (kidnapping); Walter Vallee, deputy of police, dent Broadcasting Authority, London; Roy Danish, director, Television In- chief Chicago (Japanese restaurant incident); Larraine Gilkin- formation Office. State of the industry: Vincent Wasilewski. president, son, Chicago (hostage, Japanese restaurant incident). Answers: the FCC Bill NAB. panel. Moderator: Sims (Wycom Corp, Laramie, Wyo.), chairman, NAB small market radio committee. FCC panelists: Wallace E. Johnson, Four concurrent workshops. 10:45 -11:30 a.m. chief, Broadcast Bureau; C. Phyll Home, chief, Field Operations Bureau; Martin I. Levy, Profit from co -op -TVB. Room B -1. Moderator: Bob Lefko, Television deputy chief, Broadcast Bureau; Robert Bruce, general counsel; Richard J. Bureau of Advertising. Panelists: Jay Sondheim, KTVU(TV) Oakland, Calif.; Shibon, chief, Renewal and Transfer Division; Arthur L. Ginsburg. assistant Kevin O'Brien. wTCN_ry Minneapolis; Dick Hogue, KNXT(rv) Los Angeles; chief, Complaints and Compliance Division. Gary Van Sistine, WFRV-Tv Green Bay, Wis. Radio luncheon. Hilton ballroom. Noon -2 p.m. Presiding: Len Hensel Making ENG work for you -BPA. Room B -2. Moderator: Clarence Mar- (wsMIAMI Nashville), chairman, NAB radio board. 1978 Radio Hall of tin, KYTV(TV) Springfield, Mo. Panelists: Lou Zaccheo, Kvw -ry Philadelphia: Fame presentation by Dick Painter, KYSM -AM -FM Mankato, Minn.), vice Majorie Schmidt, xervme Denver; Michael Davis, New York Film & chairman, NAB radio board. Speaker: Governor Ronald Reagan. Videotape Communications Inc. Five concurrent workshops. 2:30 -3:15 p.m. Is there room at the top for minorities and women? Room B -3. Moderator: Satellite distribution of radio programing. Room 18. Moderator: Darryl Dillingham, NAB. Panelists: Gilroye Griffin, CBS; Thomas Gwyn, William Wisniewski, Mutual Broadcasting System, Arlington, Va. Pacific Management Services, San Francisco; Mary Jean Parson, ABC Panelists: Dick Cassidy, National Public Radio; Ralph E. Leisure Attractions. Green, CBS Radio; Guy Beakley, Satellite Communications Division, Scientific - Look what happened -part I-the program. Moderator: Joel Chaseman, Atlanta Inc., Atlanta; Gary Worth, Mutual; S.N. Verma, Western Union, president, Post -Newsweek Stations, Washington. Panelists: Alan Perris, Upper Saddle River, N.J.; Andrew F Inglis, RCA -American Communica- WJXT(TV) Jacksonville, Fla.; Amy McCombs, WFSB -TV Hartford, Conn.; Ed tions, Piscataway, N.J. J. Walter Johnson, California Microwave, Sun- Jones, wTOP.TvWashington; Alma Walker, wPLG(rv) Miami. nyvale, Calif.

Four concurrent workshops. 11:45 a.m. -12:30 p.m. Estate planning: special opportunities for broadcasters. Room 16. Community projects pay in more ways than one- NBCAA. Room B -1. Moderator: Richard Wyckoff, NAB. Panelists: Jason Shrinsky, Stambler & Moderator: Rod Synnes (wTMJ -TV Milwaukee), president, National Broad- Shrinsky, Washington; Benito Gaguine, Fly, Shuebruk, Blume, Gaguine, cast Community Affairs Association. Panelists: Charles T. Leasure, Boros & Schulkin, Washington; Judy Walsh, Haskins & Sells, Los KBTV(TV) Denver: Fred Barber, WRAL -TV Raleigh. N.C.; Sy Yanoff, waz -ry Angeles. Boston. Research means more than just ratings. Room 19. Moderator: John How to promote your million -dollar baby on a five- and 10 -cent budget. Dimling, NAB. Panelists: Ron Sack. KOB(AM) Albuquerque, N.M.; Charles Room B -2. Moderator: Terry Simpson, wrrv(rv) Bloomington, Ind. K. Murdock, wLw(AM) Cincinnati: Steve Casey, KHJ(AM) Los Angeles. Panelists: Don Long, KRDO -TV Colorado Springs; Vince Davi, KELO -Tv Sioux Tipping an untapped source in sales: making EEO work for you. Room S.D.; KvuE Tex. Falls, Bob Kobarg, -ry Austin, 17. Moderator: Ernest D. Fears Jr.. WROX(FM) Washington. Panelists: Broadcasting's EEO program - socko, bo¡fo or bust? Room B -3. Modera- Erica Farber, wxlo -FM New York; Cecil Forster, WINS(AM) New York; Peter tor: Timantha Pierce, NBC. Panelists: Margita White, commissioner, Taylor, KFOG(FM) San Francisco; Barbara Terry, WIND(AM) Chicago; Ed- FCC; Edward Valenzuela, Equal Employment Opportunity Commission; ward Scandrett, wMAL(AM) Washington.

Broadcasting April 3 1978 70 The impossible dollar -RAB. Room 20. Moderator: Al Leighton, Kclo- New York. Proponent: David Johnson, ABC Television Spot Sales. Oppo- AM-FM St. Cloud, Minn. Panelists: Edward O. Fritts, WNLA -AM -FM Indianola, nent: Allen Banks, Dancer, Fitzgerald, Sample, New York. Should we rid Miss.; Dean Sorenson. KCCR(AM) Pierre, S.D.; Dudley Waller, KEBE(AM) kidvid of spots for tots? Moderator: Brenda Fox, NAB. Panelists: Abbott Jacksonville, Tex. Washburn, commissioner, FCC; Nancy Buc, Weil, Gotshal & Manges, Washington; Joan Gussow, Teachers College, Columbia University. Five concurrent workshops. 3:30 -4:15 p.m. Getting ready for AM stereo. Room 20. Chris Payne, NAB; Harold No television sessions are scheduled Tuesday afternoon Kassens (A.D. Ring & Associates, Washington). chairman, National AM to allow time to visit the equipment exhibits. Stereophonic Radio Committee. Libel, slander, gag orders - staying out of court (repeat of Monday session). Room 17. Moderator: Brenda Fox, NAB. Panelists: Floyd Abrams, Wednesday, April 12 Cahill, Gordon & Reindel, New York; Larry Worrall, Employers Rein- surance Corp., Kansas City, Mo. session. Room 24. 9 a.m.-noon. Presiding: A. Thurston Practical pointers on FCC policies (repeat of Monday session). Room Joint Donald (Berkshire Broadcasting, North Adams, Mass.), chairman, NAB joint 19. Moderator: Richard W. Wyckoff, NAB. Panelists: Edgar W. Holtz, board. Worldwide Moderator: Mark Evans, Hogan & Hanson. Washington; Wade H. Hargrove, Tharrington, Smith broadcast freedoms. Metromedia, Scottsdale, Ariz., former to Finland. & Hargrove, Raleigh, N.C. and U.S. ambassador Panelists: Eugenio Lopez Jr., Phillipine newspaper owner and broad- Avoiding petitions to deny: the preventive approach (repeat of Monday caster; Sig Mickelson, vice chairman Radio Free Europe and Radio session). Room 16. Moderator: Erwin G. Krasnow, NAB. Panelists: Liberty; Leonard Marks, board member, World Press Freedom Founda- Richard J. Shiben, FCC; Michael H. Bader, Haley, Bader & Potts, Wash- tion. The FCC answers to you. Moderator: John Summers, NAB. ington; Angela Shaw, of Asso- Department Communications, National Panelists: FCC Commissioners Tyrone Brown, Joseph Fogarty, Robert E. ciation for the Advancement People, New York. of Colored Lee, James Quello and Margita White. Van and Vince. A conversation on Putting zip into your promotions without zapping your budget (repeat broadcasting and the Congress with Representative Lionel Van Deerlin of Monday session). Moderator: Roger Ottenbach (Kcaa- TvSacramento, (D- Calil.), chairman, House Communications Subcommittee, and Vin- Calif.), president, Broadcasters Promotion Association. Panelists: Ray cent Wasilewski, president, NAB. McCarty, KRNTIAMI-KRNO(FM) Des Moines, Iowa; Hal Stein, WHWHIAM)- Closing joint luncheon. Hilton ballroom. Noon -2:30 p.m. Introduction: WPSTIFM) Princeton, N.J.; Marsha West, KOAIAMI Denver. Donald A. Thurston (Berkshire Broadcasting, North Adams, Mass.), chairman, NAB joint board. Speaker: Charles Ferris. chairman, FCC. In con- TELEVISION SESSIONS cert: Charley Pride. Five concurrent workshops. 9 -9:45 a.m. Coping with cable. Room B -1. Moderator: James Popham, NAB Panelists: Bill Fox, KcsT -tv San Diego; Arthur Hamilton, wHSV -TV Harrison- burg, Va.; Robert Ungar, FCC Cable Television Bureau; Richard Hildreth. Related convention activities Fletcher, Heald, Kenehan & Hildreth, Washington. Wednesday, April 5 Room B -2. Moderator: Dean Mell Television in the courtrooms- RTNDA. National Honorary Broadcasting Society /Alpha Epsilon Rho 36th annual (KHO member, -Tv Spokane, Wash.), board Radio Television News Direc- convention begins and runs through Saturday. Aladdin hotel. tors Association. Panelists: Steve Tello, wPLG(rv) Miami; Albert Yencopal, judge, superior court of Benton -Franklin counties, state of Washington. Thursday, April 8 Broadcast Education Association board of directors meeting. Hilton. 9 Made for television Canada, Japan, Great Britain. Room B -3. -in a.m. Moderator: Janis Marvin, wol -Tv Ames, Iowa. Panelists: Bruce Gordon, Paramount Television, New York; Wynn Nathan, Time -Life Television, Friday, April 7 Broadcast Association of New York; Sheldon Cooper, WGN -Tv Chicago. Education board directors meeting. Hilton. 9 a.m. Room Converting your audience to metric- without rattling your ratings. Broadcast Education Association registration. Lobby, east meeting room 0 -2 Moderator: Darlene T. Palmer, NAB. Panelists: an advertising agency complex, convention center. Noon. representative, a government official and broadcasters TBA. Broadcast Education Association meeting. Room E -1, convention center. How good are the television ratings? Room D -1. Moderator: John Dim- 1:30 p.m. ling, NAB. Panelists: Hugh M. Beville, Broadcast Rating Council; William Broadcast Education Association reception. Hilton, section G, ballroom. A. Morris, John Blair & Co., New York; representatives of Arbitron and 6:30 p.m. Neilsen. Saturday, April 8 Broadcast Education Association meeting. Room E -1, convention center. Four concurrent workshops. 10 -10:45 a.m. 8:45 a.m. How to sell effectively the 100 -plus markets -TVB. Room B -1. Modera- Broadcast Education Association luncheon. Hilton, section F ballroom. tor: Marvin Reuben, WDAM -TV Hattiesburg, Miss. Panelists: Larry Busse, Noon. WEAU -Tv Eau Claire, Wis.; Rod O'Hara, KERO -TV Bakersfield, Calif.; Gordon. Broadcast Education Association meetings. Rooms E & G. convention Bussey, KvAL -Tv Eugene, Ore.; Bob Dovichak, KcAU -ry Sioux City, Iowa. center. 2 p.m. Thming the technology tiger: Room 8 -2. Participants: Joseph Flaherty, Association of Maximum Service Telecasters board of directors meeting. CBS; William G. Connolly, CBS -TV. MGM Grand, directors room. 2 p.m. Avoiding libel suits makes good sense (and $1. Room B -3. Presiding: Ron Sunday, April 9 Irion, NAB. Presentation: Larry Worrall, Employers Reinsurance Corp., Broadcast Education Association meetings. Rooms E & G, convention Kansas City, Mo. center. 9 a.m. Association for Broadcast Engineering Standards. Frontier hotel. 10:30 NATPE. Room D -1. Moderator: Children's programing isn't kid's stuff- a.m. A.R. Van Cantfort (wsB -ry Atlanta), president, National Association of Broadcast Pioneers brunch. Hilton, Grand Salon. Noon. Television Program Executives. Panelists: Peggy Action for Charren, Association of Maximum Service Telecasters annual membership meet- Children's Television; Chuck Larsen, wNBC -TV New York; Sanford Fisher, ing. Room 4, convention center. 1 p.m. Mario and the Magic Movie Machine; Squire Bushnell, ABC. National UHF Broadcasters Association meeting. Room B -1, east meet-

ing room complex, convention center. 1 p.m. General television session. Room A 1 -6. 11 a.m.-12:30 p.m. Presid- ing: Thomas E. Bolger (wMrvITvl) Madison, Wis.), vice chairman, NAB Society of Broadcast Engineers meeting. Hilton, section G, ballroom. 2 pm television board. In the box number two. "Be it resolved that advertisers should select January and February as prime months to advertise on Monday, April 10 television:' Moderator: John J. Walters Jr., Harrington, Righter & Parsons, Harvard seminar alumni reception. Hilton, section D, ballroom, 5 p.m.

Broadcasting AprIl 3 1978 71 Computer Magnetics MGM Grand Concept Productions Hilton 650 Hospitality suites at a glance Consolidated Communications Counselors Hilton 2569 Consolidated Video Systems MGM Grand 861A Continental electronics Manufacturing Hilton 1250 Networks R.C. Crisler MGM Grand 962A CSI Electronics Hilton 1910 American Broadcasting Cos. Data Communications Hilton 2922 Radio Network Hilton 2976 Data World MGM Grand 933A Television Network Sahara Patio Suite Dolby Laboratories Hilton 1550 CBS Inc. Drake -Chenault Enterprises Hilton 2875 Radio Network Hilton 2925 Duca- Richardson MGM Grand Television Network Hilton 2939 Dytek Industries Inc. MGM Grand Mutual Radio Networks Eastman Kodak Desert Inn Mutual Broadcasting Eastman Radio Caesars Palace 782 System Hilton 2964 Electronics Missiles & Communications MGM Grand 1197A Mutual Black Network Hilton 2919 William A. Exline Riviera National Black Network Hilton 474 Filmways Radio Hilton 1450 National Broadcasting Cos. Imerio Fiorentino Associates Radio Network Hilton 2931 Hilton 850 FM 100 Plan Caesars Palace 882 Television Network Hilton 465 FRM Productions Caesars Palace 1174 Television Network MGM Grand 1662A Fujinon Optical Hilton 2350 Fuji Photo Film U.S.A. Hilton 810 General Broadcasting Co. Inc. Hilton Gladney Schrag Communications Hilton, Grand & Club Salon Greater Media Services Hilton 1769 Others H -R /Stone Hilton A.C. Nielsen MGM Grand 1961A H -R Television MGM Grand 1761A A.D. Ring and Associates MGM Grand 933 Harrington Righter & Parsons MGM Grand 1910A Acrodyne Industries Inc. Hilton 1711 Dan Hayslett & Associates Hilton 2010 Adam Young MGM Grand 1198A Hitachi Denshi Corporation of Adda MGM Grand America Hilton 2911 Alpha Epsilon Rho Alladin 2644 Bernard Howard & Co. Hilton 2810 American Electronic Ikegami Electronics USA Hilton Labs Hilton 1469 Image Transform MGM Grand 1233A Ampex Innovative TV/Equipment Hilton 2830 Audio Video Systems Hilton 461 Jefferson Data Systems Hilton 2430 International Division Hilton 561 Jim West Co. Caesars Palace 1074 Magnetic Tape Division Hilton 371 Carl T. Jones Associates Union Plaza Association of Maximum JVC Industries MGM Grand Servicè Telecasters MGM Grand 1575A KalaMusic Hilton 2230 Arbitron MGM Grand 1509A, Hilton 1650 Kaman Sciences MGM Grand 2532A Toby Arnold & Associates Desert Inn Katz Agency Hilton 2913 Arvin /Echo Science MGM Grand 997A William Kepper & Associates Hilton Associated Press Hilton 361 Kline Iron and Steel Caesars Palace 1173 Audio Designs & Manufacturing MGM Grand 1275A LarsonlWalker & Co. MGM Grand 1209A Audio Sellers Inc. Hilton 2630 Lenco Electronics MGM Grand Penthouse C Autotron /Automation Electronics Desert Inn Major Market Radio Hilton Avery -Knodel MGM Grand 2262A Marconi Electronics Hilton Bell & Howell McCurdy Radio Industries Hilton 2310 Datapoint Division MGM Grand 1133A McGavren -Guild Hilton 2867 Billboard Broadcasting Corp. Caesers Palace 873 McMartin Industries Hilton 578 Blackburn & Co. Hilton Medallion TV Enterprises Hilton The Blue Marble Co. Desert Inn Meeker MGM Grand 2261A Bogner Broadcast Equipment MGM Grand Memorex MGM Grand 1434A Bonneville Broadcast Micro Communications Sahara Consultants MGM Grand 1098A Microwave Associates MGM Grand 1162A Robert Bosch Hilton 750 3M Hilton Broadcast Electronics Hilton National UHF Broadcasters Acanriatinn

Introducing New intercity facilities to provide nationwide 15 khz transmitter *. Personnel: James Lucy, E. Huber, audio transmission. Diplexer characteristics A. Rosser, T. Aye, B. Bernard, B. Sudol, L. Proctor, Arrivals from and the results of initial Bell System tests on K. Atkinson, G. Haston, S. Disson, N. Goldich, network television facilities are described. T.J. Keifer. Century 21 Capabilities of a possible second 15 khz audio channel for television are examined and Amperes 819 broadcaster interference parameters and test Slatersville, R.I. 02876 methods are reviewed. Product: S45X0 (30 mm) and S73)(Q (one - inch)' Plumbicon tubes, transmitting tubes, RF management. Room Joint meetings with circulators, rectifier stacks, Plumbicon TV pick- 24. 10:30 a.m. -12 noon. See management up tubes, Vidicon and Silicon TV pick -up tubes. agenda, page 71. Personnel: Merle Arnold, Jeff Brooke -Stewart, Joint management /engineering luncheon. Harry Kozicki, Ted Marchner, Ron Goga, Dave Las Vegas Hilton ballroom 12:30 -2:30 p.m. Mitteldorf, Jim Sims, Ralph Johnson, Raleigh Utterback. the CD -480 has never limited a®., your creativity... `' o®,``. - , ' ' '' : ® ,.,® ,C .Ó now introduce yourself to the . I r , , 'B , , - o ;®, : ., . , ,_Q_ flotti, r, new matrix wipe at NAB Las Vegas Booth 915 CENTRAL DYNAMICS I " (,60( U.S.A. New York 67y Tel Angeles Tel 201 - 767 -1300 Tel 213 -789 -0574 CNcego TWX- 331 West Northwest Highway. 710991 9753 TWX- 910495 1713 iOQS\ Palatine. Te 312 -991 4720 Tel 404 -491 -9037 Tel 214 1'11 e` Jte TWX -910 693 4805 G064? Up front at the engineering conference

Peter Onnrgian Eugene Chase Albert Chismark Hobert Mausler James Parker Blair Benson Jampro Antenna WKJG(TV) Meredith NBC-TV CBS-TV Goldmark

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Bruce Rayner R. LaVerne Pointer John Jenkins ..harles ....odes Nathaniel Ostroff Grass Valley Group ABC -_International Tapetronics Tektronix Acrodyne Southern Broadcasting

Robert Butler L.E. DeMarsh Matti Siukola John Wenthworth James Redmond William Wisniewski NBC Eastman Kodak RCA RCA BBC Mutual ing, Southern Broadcasting, Winston -Salem, Bazin, RCA, Camden, N.J. Recent advances in Johnson, chief, Broadcast Bureau; Phyll Home, N.C. the performance of ENG color cameras have chief, Field Operations Bureau; Neal Wire service satellite delivery. 3 -3:25 p.m. produced a revolution in the design concepts McNaughten, assistant chief, Broadcast of some cameras intended for studio and field Bureau; James F Darr, vice president, systems develop- Dennis Williams, assistant chief, known that the 'perfor- ment, UPI, New York. This paper deals with a production. It is well Broadcast Facilities Division; John Taff, assis- as satellite in space transmitting UPI and AP manse of the ENG camera in areas such tant chief, Rules and Policy Division. Industry news, audio and picture services to small earth stability, resolution and sensitivity has panelists: Ogden Prestholdt, Association of quality. It is, stations on the rooftops of radio and television achieved broadcast production Federal Communications Consulting a natural trend to apply some of the John T. stations. Among the important elements are a therefore, Engineers; Wilner, Public Broadcasting design small, light- single up -path: one transponder with power ENG concepts to the of Service; Robert Wehrman, Society of Broad- distributed among 40 or more voice -grade weight and easy to operate studio and field cast Engineers. This channels and a six -foot receiving dish. The production cameras. paper discusses of idea is to use inexpensive satellite systems in- some the problems and solutions encoun- stead of costly land lines and to improve signal tered in transforming an ENG camera to a pro- Tuesday, April 11 quality. However, current FCC licensing regula- duction camera. since 8,000 tions pose potential problems FCClindustry technical panel. 4 -5 p.m. Getting ready for AM stereo workshop. needed. earth stations are Moderator: Albert H. Chismark, manager of Room E. 8 -9 a.m. Moderator: Chris Payne, NAB The transformation of a broadcast ENG color technical services, Meredith Broadcasting, Panelists: W.D. Mitchell, Continental camera to a production camera. 3:30 -4 p.m. L.J. Syracuse, N.Y. FCC panelists: Wallace E. Electronics, Dallas; David G. Harry, Potomac In

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Form 1 11- 0005-000 ?;1978 ITC Marketed exclusively in Canada by McCurdy Radio Industries, Ltd., Toronto Ellis Feinstein Gerald VanderS Charles Wnght Roland Zavada Ogden Prestholdt Wallace Johnson Sierra -Cascade WOOD-AM-FM WBYS(AM) Kodak A.D. Ring FCC

Airaktgai Robert Flanders Fores .,mmings Dennis Wilhams Bill Kessel Emil brick Mark Rubin McGraw -Hill Rockwell FCC KTVT(TV) CBS Technology Electro Impulse struments, Silver Spring, Md.; James Loupas, directional couplers for achieving this mea- Television session. Room G. 9:30 a.m.-noon. James Loupas Associates, Chesterton, Ind.; Ed surement along with calibration, the use of RF Presiding: Robert J. Butler, director, technical Edison, Hammet & Edison, San Francisco. colorimeters and their theory of operation and development, NBC. Coordinator: James D. calibration. Parker, staff consultant, CBS -TV. Production experience with one -inch Advancing to the "intelligent" program auto- A modernization and power increase program video tape (SMPTE) workshop. Room G. a.m. mation system. 10:30 -10:55 a.m. John A. Bur - for UHF klystron transmitters. 9:30 -9:55 7:30 -9 a.m. Moderator: Frederick M. Remley Jr., tle, products, George R. Townsend, president, Townsend As- University of Michigan, Ann Arbor. Panelists: director, automation and William L. Price, software engineer, Broadcast sociates, Westfield, Mass. A large number of Roland J. Zavada, Eastman Kodak, Rochester, Electronics, Quincy, Ill. The new generation of UHF broadcasters employ klystron transmit- N.Y.; K. Blair Benson, Video Corp. of America, microprocessors up to bytes ters that are about 10 years old. Most of these New York; Merle Thomas, Public Broadcasting provides 65,000 of memory, making it possible to include transmitters employ vacuum tube exciters. Service; David Fibush, Ampex, Redwood City, capabilities previously not available in broad- Power ratings are usually 30 or 55 kw. Replac- Calif.; Joseph Roizen, Telegem, Palo Alto, Calif. cast equipment. With the use of ing these transmitters to obtain improved performance higher power can be Radio session. Room E. 9:30 a.m.-12 noon. multiprocessor design in program automation and Presiding: Gerald C. VanderSloot, chief systems, the broadcaster's desire for back -up prohibitively costly when considering the high An is a engineer, WOOD-AM -FM Grand Rapids, Mich. and reliability in such equipment is now eco- price of new transmitters. alternative Coordinator: William Wisniewski, vice presi- nomical and feasible. It also gives a degree of program that will effectively modernize and in- dent, engineering, Mutual Broadcasting, redundancy the user wants. This paper decrease the power of a klystron transmitter for a Arlington, Va. scribes how creative software design is ad- much lower investment. The program involves vancing the industry towards the reality of a replacement of the exciter, modifications of The design of non radial ground systems for truly "intelligent" program automation system. control circuitry, substitution of high efficiency medium -wave directional antennas. 9:30 -9:55 klystrons and addition of compatible parallel am. Ogden Prestholdt, A.D. Ring & Associates, State of the art of AM. 11 -11:25 a.m. Forest M. amplifiers and associated equipment. Washington. The ground currents in the im- Cummings, project engineer, Rockwell Interna- Digital storage of video images. 10 -10:25 a.m. mediate vicinity of a medium -wave nondirectional, Dallas. A presentation of techniques and Carl P. Hollstein, vice president for engineering, tional vertical transmitting antenna are well innovations used to achieve a state of the art Consolidated Video Systems, Sunnyvale, Calif. known and flow along radial lines to and from AM transmitter meeting the design goals of A new video frame storage system has been the base of the antenna. In the case of a direc- better performance, higher efficiency, greater developed that will allow the broadcast studio tional antenna system, however, the ground reliability and reduced size and weight. The to simplify significantly its operations in the currents in the near -field region do not in gen- series -switching modulated AM transmitter is area of preparation and retrieval for on -air pre- eral follow straight lines but flow along curved reviewed along with a discussion of an im- sentation of still -frame images. The system paths, varying in direction and magnitude dur- proved high efficiency circuit, a modern band - operates in an interactive mode through up to ing a cycle of the radio frequency current. This pass RF output network, feedback techniques four terminals to control storage and retrieval paper will describe a program that has been and several other innovations that result in an of the images. This paper will describe the developed which computes these current ele- AM transmitter that really performs better, more operation of this image retrieval and storage ments and tabulates their directions and mag- efficiently and with greater reliability. system as a self- sufficient, stand -alone system nitudes. Library storage systems for audio tape or as a system working in conjunction with a program automation control computer. Future Acceptable criteria for transmitter power out- cartridges. 11:30 a.m.-12 noon. John P. Jenkins, put measurements. 10 -10:25 a.m. Mark Rubin, executive vice president, International developments to increase further the efficien- president, Electro Impulse, Red Bank, N.J. This Tapetronics, Bloomington, Ill. The era of audio cy of station operation using this type of paper deals with the FCC's requirements for library storage has arrived. Automatic access system as' a foundation will also be discussed. measuring RF output and the practical means to over 8,000 tape cartridges is now possible 7blevision automation -its perils, pitfalls and and methods of complying with these require- along with minimal access time and the flex- payoffs. 10:30 -10:55 a.m. Bill Kessel, chief ments. The paper will include a discussion of ibility of playing any two cartridges back to engineer, KTVT(TV) Fort Worth, Tex. The agoniz- presently available techniques for making back. These new, large- capacity machines can ing decision -to automate or not. Which such measurements, the integration of power be integrated into new or existing program au- equipment to buy. Generating the software. output measurements into an automatic tomation systems or used as stand -alone disk - Whether to jump in with both feet or gradually transmission system (ATS), the acceptability of jockey assist units. test the water. Implementing the system by trial

Broadcasting April 3 1978 78 Let's Talk Broadcast Carl Holisteen Neil Smith Video Consolidated Smith R. Powstenko Equipment

HARRIS NEW TV CYCLOTRAN SYSTEM

...with the new Harris BTD- 100H3, 100 kW TV transmitter, and the CPV, CP Neal McNaughten Phyll Horne George Jacobs George Townsend antenna, for circularly polarized Associates FCC FCC Board for Intl. Bcstg, Townsend TV transmission provides a and error. These are the difficult questions Lac- No sessions are scheduled for Tuesday high performance, efficient, ing many and hard that broadcasters decisions afternoon so that conferees have the op cost -saving method for a TV not must be made in the too distant future. This portunity to visit the exhibits and hospi- station to achieve CP. paper will present real -world answers by a tality suites. Save new Harris broadcaster who has traversed the sometimes space -the rocky road known as automation. BTD -100H3 uses about the same space as existing 50 kW Learn mode programing: its application to creative production switching. 11 -11:25 a.m. Wednesday, April 12 transmitters. Bruce Rayner, product manager, Grass Valley Increase reliability -the Group, Grass Valley, Calif. Modern production AM /FM quality versus coverage BTD -100H3 employs only 6 Room E. 8 -9 a.m. Moderator: Emil switchers challenge the operator with so many workshop. tubes and features a solid -state features that creativity and efficiency are Torick, CBS Technology Center, Stamford, IPA. Conn, Panelists: Harvey Rees, Carl T. Jones As- limited by operating complexity. The set -up of Cut costs -No need to special effects is time -consuming and sociates, Falls Church. Va.; Dick Schumeyer, cannot change tower design with the be done with guaranteed repeatability. A Capital Cities Communications, Philadelphia; system that "learns" different effects that have James Loupas, James Loupas Associates, top mount CPV. Replace your been created by the operator is proposed as a Chesterton, Ind.; Jack Williams, Pacific Recor- antenna, bay for bay. solution to the problem. As production switcher ders & Engineering, San Diego; Eric Small, Eric automation is a new field, the requirements of Small & Associates, San Francisco. a microcomputer -based system are examined talk with Television session. Room E. 9 -10 a.m. carefully and compared to the performance of Presiding: James E. Boyd, vice president, the final working system. engineering, Scripps- Howard Broadcasting, the Leaders Improving microwave ENG coverage. 11:30 Cleveland. Coordinator: Albert H. Chismark, in a.m. -12 noon. A.A. Goldberg, CBS Technology manager of technical services, Meredith Center, Stamford, Conn. Multipath propagation Broadcasting. Syracuse, N.Y. Broadcast can cause severe audio and video distortion IF diplesing of TV transmitters - techniques on FM microwave TV links. This paper de- and applications. 9 -9:25 a.m. Nathaniel S. scribes a relatively simple device that can be Ostroff, vice president, Acrodyne Industries, Technology used microwave to with existing equipment Montgomeryville, Pa. Worldwide use of IF indication magnitude Visit provide an of the of diplexed TV transmitters has increased signifi- When used in multipath interference. conjunc- cantly in recent years. UHF and VHF equip- tion a meter, with conventional signal strength ment with output power levels of up to five kw Harris' indicator the multipath simplifies the aiming of are commercially available from several the antennas to optimize signal quality. Tests sources. This equipment is in everyday service NAB Exhibit in progress to the application of are evaluate throughout the world. Test installations in the this technique to ENG systems. BOOTH 301 U.S. are under evaluation by the FCC at this Engineering conference luncheon. South time. This paper will discuss the technical If you are not planning to attend the hall. 12:30 -2:30 p.m. Presiding: Ellis methods commonly used to achieve high exhibit NAB this year, write for full details to power IF diplexed outputs. Feinstein, director of engineering, Sierra - Harris Corporation, Broadcast Pro- Cascade Communications, Medford, Ore. In- Dpplexed audio for network television transmis- ducts Division, Quincy, II. 62301. vocation: Rabbi Steven Wiseburg, Congrega- sion. 9:30 -10 a.m. Paul R. Wickliffe, Bell tion of Ner Temiv, Las Vegas. Presentation of Telephone Laboratories, Holmdel, N.J. In the 1978 NAB Engineering Achievement Award by past, the audio portion of the television signal George W. Bartlett, NAB vice president for was generally transmitted over a five khz Bell rini HARRIS engineering, to John A. Moseley, president, System facility entirely separate from the COMMUNICATIONS ANO INFORMATION FIANOIIN Moseley Associates, Goleta, Calif. (see broadband intercity facility transmitting the W "Profile" page 129). Speaker: James Redmond, video portion. Since early 1978 the video and director of engineering, BBC, London. audio have been diplexed over the broadband

Broadcasting April 3 1978 79 Introducing New intercity facilities to provide nationwide 15 khz transmitter'. Personnel: James Lucy, E. Huber, audio transmission. Diplexer characteristics A. Rosser, T. Aye, B. Bernard. B. Sudol, L. Proctor, Arrivals from and the results of initial Bell System tests on K. Atkinson, G. Hasten, S. Disson, N. Goldich, network television facilities are described. T.J. Keffer. Century 21 Capabilities of a possible second 15 khz audio channel for television are examined and Amperes 819 broadcaster interference parameters and test Slatersville, R.I. 02876 methods are reviewed. Product: S45XQ (30 mm)' and S73XQ (one - inch)' Plumbicon tubes, transmitting tubes. RF Joint meetings with management. Room circulators, rectifier stacks, Plumbicon TV pick- noon. See management 24. 10:30 a.m. -12 up tubes, Vidicon and Silicon TV pick -up tubes. agenda, page 71. Personnel: Merle Arnold, Jeff Brooke -Stewart, Joint management /engineering luncheon. Harry Kozicki, Ted Marchner, Ron Goga, Dave Johnson, Raleigh Las Vegas Hilton ballroom 12:30 -2:30 p.m. Mitteldorf, Jim Sims, Ralph Utterback. Ampex 803 Equipment exhibits: 401 Broadway, Redwood City Calif 94063 NAB Hospitality Product: VPR -2 type C format video -tape Where the wares are recorder*, VPR -20 *, ESS -2 variable speed Suite 1069 of the digital video recorder, digital time base correc- The following companies will have exhibit tor, broadcast cameras, editing systems. audio booths at the NAB convention in Las Vegas. Las Vegas Hilton. recorders, video and audio tape products. Per- They are all located in the convention center's sonnel: Richard J. Elkus, Arthur H. Hausman, Check out these exciting new rock East Hall and East Concourse (see maps, C.V. Andersen, Charles A. Steinberg, C.P. country & MOR programming service pages 82, 84, 86). New products are indicated Ginsburg, Victor E. Ragosine, John L. Porter, at the NAB Convention in Las Vegas by an asterisk (ï. Other companies, including Vincent Titolo, Larry Pepper, J.A. Fisher, Robert the networks, that will have only hospitality S. Schwartz, Donald V. Kleffman, F. Russell Ide, suites at the convention are listed beginning J. Diermann, Mark Sanders, Bo Bohunicky, Jer- on page 101. THE Z FORMAT ry Brill, Bill Carpenter, Charlie Crum, Bill Justus, Hear it in Las Vegas on KFM Stere Accurate Sound 202 Howard Lilley, Bill Park, Glen Rose, Charles E. 102. Arbitron' rated number one i 114 Fifth Avenue, Redwood City Calif 94063 Anderson, Carlos Kennedy, Paul Hansil, Len adults 18 -34 & 18 -49! Product: Tape recorder systems, high speed Hase, Frank Nault, Tom Nielson, Al Slater, Phil This contemporary programming i duplicator systems, transmitter antenna Campbell, Don Carlsen, Dick Coomes, Grant uniquely custom blended for winnin systems, custom studio design. Personnel: Easton, Bill Ebel!, John Houman, Tom Johnston, automation in each market and corn Ronald M. Newdoll, Laura Nichols. Greg Roger Miller, Keith Price, Frank Rush, Tony petitive situation. Sargent, David Bowman, Clark McCoy, Tom Seaton, Dick Smith, Jim Stephenson, Mary DeFiglio, Javier Posada, Marcela Del Alcazar. Wachtel, Bart Williams, Russ Williams, Chuck Wright, Ron Ballintine, Richard Sirinsky, Erek THE SUPER Acrodyne Industries 1011 Jenstad, Jean -Louis Major, Bernie Gillet, Mike FORMA 21 Commerce Drive, Montgomeryville, Pa. Hernandez, Juan Nicolau, Joe Williamson, Ray COUNTRY 18936 Smart, Kenzo Ohashi, George Ziadeh, Ken Her- it in Vegas on K -VEGa Hear Las Product: Five kw IF diplexed VHF TV transmit- ring, Richard Antonio, George Armes, Paul Country 14. ter, one kw IF diplexed UHF transmitter, TV Weber, Alex Argendelli, Jack Becker, Bob for live and /or auto Flexible programming translator equipment. Personnel: Marshall Douglass, Ed Stevenson, Charles Donahue, Ar- mated radio. Smith, Nat Ostroff. John Parke, Ray Kiesel, nold Schlinke, Max McCollough, Jerry Nevill, THE E -Z FORMAT Mark Darde, Dan Traynor. Stan Paris, Bob Pellino, Jack Valdespino. Hear it at the NAB Convention in Suit Adda 524 Ampro Broadcasting 100 1069 of the Las Vegas Hilton. 1671 Dell Avenue, Campbell, Calif. 95008 850 Pennsylvania Boulevard, Feasterville, Pa. Today's Middle -of-the -Road sound for a Product: ESP -750 electronic still processor. 19047. tomation or live. Personnel: Jesse Blount, William Hendershot, Product: Cartridge tape recorders and Sheila Holmes, Ron Long, Mike Tallent, Duane reproducers, audio mixing consoles up to 12 Tuttle, Robert DeSilva, Mike Shannon. channels, rotary and linear fader consoles, THE 1978 turntable systems, studio systems, Monomax PROFESSIONAL Amco Engineering 441 cartridge phase protector, Time Machine 7333 West Ainslie Street, Chicago 60656 digital audio six -second delay *. Tri -Dek PRODUCTION Product: Cabinets and consoles for broadcast multicartridge tape playback equipment. Per- equipment, audio -visual desks. Personnel: sonnel: Edward Mullin, Sam Wenzel, Joseph LIBRARY Floyd Johnson, Edwin Anderson, Joseph Mack, Novik, Bud Yankowski, William Hicks. Your brain bank of sound ideas for Bob Lewis, Frank DiPrima, George Schane. money- making sales team! Amtron 1321 American Data 822 Box 1038, Aptos, Calif 96003 401 Wynn Drive, Huntsville, Ala 35806 Product: High resolution color monitors', Product: Production switchers, distribution Quantizers *. Personnel: Walt Otte, Rob Schafer. switching systems, master control switchers, Mike Swatek, Bill Widera. modular distribution amps. Personnel: D. Don- nelly, H. Bjorklund, E. Miller, W. Powers, Bob Andrew Corp. 808 centu Munzner, Joe Ryan, Dwight Wilcox, Jim 10500 West 63d Stree4 Orland Park, Ill. 60462 PRODUCTIONS & PROGRAMMING, IN Gardner, Darrell Cottle, John Wass, Janet Product: Heliax coaxial cables, earth station Fowler, 2825 Valley View Lane / Suite 221 / Dallas, Texas 75234 Jim Rodgers, Don LeCroy, Murray antennas, rigid lines, STL microwave antenna Brownell. systems, UHF -TV transmitting antennas. Per- TOLL FREE (800) 527 -3262 214/243 -672 sonnel: H. Woodbury, W. Moore, E, Andrew, R. American Electronics Laboratories 308 Bickel, E. Dwyer, R. Schmit, J. Gonzalez, E. Eng- Audience Estimates subject to qualifications from Oct -No Box Pa. R. Hetzler, J. R. Lamons, J. 1977 Arbitron, Mon -Sun. 6AM- Midnight, Average Quarter Hou 552 Lansdale, 19446 gbrigtsen, Gyurko, non -combined AM &FM, MSNTSA. Product: Broadcast transmitters, FM 315 KG Pryjma.

Broadcasting April 3 1978 80 Angenieux of America 812 Schmidt, L. Basu, E. Ziss, J. Graaff, J. McIntosh. 1500 Ocean Avenue, Bohemia, N.Y. 11716. Product: Broadcast lenses: 10x for studio, 15x Beaveronics 1218 and 42x for studio, tele 42x for sports and ob. 8 Haven Avenue, Port Washington, N.Y. 11050 Let's 15x system with all accessories for ENG and Product: Video switching systems, master EFP cameras, 12x studio lens'. Personnel: Ber- clock and audio systems, video terminations nard Angenieux, S. Dumartin, Herb Van Driel, and audio modules, video hum stop coils. Per- Ron Blanchard, Walt David, Jean Moret, John Bob Striker, Mark Talk sonnel: John Busharis, Wallace, Dick Putnam, F. Deckman, Harry Hob- Busharis. son, A. Masson, Bern Levy, Claus Zedler, Tang Sum, P Chambon. B eier Electronics 520 Broadcast 119 East Lancaster Avenue, Devon, Pa. 19333 Anixter -Mark 110 Product: AM, FM and TV frequency and 4711 Golf Road, Skokie, RI. 60076 modulation monitoring equipment. Personnel: Equipment Arno Meyer, Manny Krangel, Norm Cohen, Joe Anvil Cases 1610 Rocci, John Quinn. Box 9297, South Elmonte, Calif 91733 Berkey Colortran 912 HARRIS' TC -80 '''41\ Arvin /Echo Science 906 Calif 91502 1015 Chestnut Street Burbank, LIVE COLOR CAMERA 485 East Middlefield Road, Mountain View, Product: Portable control systems, pan- Calif. 94043 lighting system, TV lighting tographs, computer Now field proven...the Harris equipment. Personnel: Tom Pincu, Peter Coe, Asaca 800 Moe Tawil, Marion Rimmer, John Byron, Kay TC -80 is one of the best 1289 Rand Road, Des Plaines, Ill. 60016 Vannice, Jeff Sessler, Salvio Massone, Abbott performing live color cameras Sydney, John Gresch, Charlie Davidson, Chuck available. The proof? More and Audi -Cord 335 Davis, Les Zellan, Tom Cowie, Jack Leonard, more stations are switching to Box 611, Normal, Ill. 61761 Ken Boyda, Franc Dutton, Walter Nygaard. the Harris TC -80. Product: Tape reproducing and recording This top -of-the -line camera equipment. Personnel: Carl L. Martin, Richard L. B eaton Electronics 1105 Anderson. 903 South Kansas Avenue, Olathe, Kan. 66061 offers such state -of- the -art Product: Automatic light control system, features as... Audio & Design Recording 128 character generators. Personnel: Bernie Lipari, Add -on Triax capability Box 23047, Honolulu 96822 Rod Herring, Don MacClymont, Don Cartner, offering great flexibility. Dave Anderson. Audio Designs & Manufacturing 435 Low signal -to -noise ratio. 16005 Sturgeon, Roseville, Mich. 48066 Bird Electronic 1109 Rapid optical filter change. Product: Audio console modules *, intercom 30303 Aurora Road, Solon, Ohio 44139 systems', consoles *, distribution amps, patch Product: Water -cooled RF line terminations', Don't miss seeing the Harris bays, audio processing equipment, equalizers. self -cooled RF terminating systems', digital TC -80 in action at the 1978 NAB Robert Bloom, Sheridan Shook, RF Personnel: 1 -80 kw RF calorimeter, 10 kw air-cooled Convention. Continuous Murray Shields, Larry Mandzuik, Jim Pashkot, loads', FM filters, RF wattmeters, dum- coaxial demonstrations in the Harris John Monforte, Wayne Myers, Tom my loads, four kw RF attenuators, stand -by TV ChrapkiewicZ. loads, RF power and VSWR monitors. Person- theatre. nel: B. Bird, S. Bird, W.L. Yochum, L. Lesyk, R.J. Audio Sellers 343 Tanczos, H.H. Heller, G. Churpek, L. Kuklinski. Box 23355, Nashville 37202 talk with Bogner Broadcast Equipment 907 -A Auditronics 108 401 Railroad Avenue, Westburg N.Y. 11590 the Leaders 3750 Old Getwell Road, Memphis 38118 Product: B series broadcast antenna (allows in for conversion to circular polarization) *, low - Automated Business Concepts 328 power and medium -power broadcast anten- 8828 Complex Drive, San Diego 92123 nas, VHF and FM dipole antenna arrays, ENG Broadcast Product: Computer -based broadcast manage- multipolarized transmitting antenna *, ENG ment system *. Personnel: Tom Haag, Frank and multipolarized low- silhouette receiving anten- Technology Betty Crane, Chuck Tripp, Jim Anderson, Cathy na', MDS receiving antenna, ITFS transmitting Kelley. antenna. Personnel: Leonard King, Richard Visit Bogner, Robert Piano, Michael Allen, Debbie Automated Processes 731 Kay. Harris' 790 Park Avenue, Huntington, N.Y. 11743 Robert Bosch 922 Automation Industries 1403 729 Midland Avenue, Saddle Brook, N.J. NAB Exhibit Industrial Park, Fort Walton Beach, Fla 32548 07662 BOOTH 301 Product: Six -level color weather radar'. Person- Product: BCN one -inch type B VTR, KCA nel: R.W. Miller, W.T. Pryor, J.E. Simmons, M.L. handheld camera, color monitors', frame It you are not planning to attend the Thompson. stores`. Personnel: E. Hohage, F. Bundesmann, NAB this year, write for full details to O.E. Oechsner, D. Zieger, Hans Groll, John Harris Corporation, Broadcast Pro- Bardwell & McAlister 1608 Lynch, John Webb, Michael Claton, Edward ducts Division, Quincy, II. 62301. 7269 Santa Monica Boulevard, Hollywood Stopke, Anthony Magliocco, Leonard 90046 Staskiewicz. Bayly Engineering 337 Broadcast Electronics 304 HARRIS 167 Hunt Street, Ajax, On& LIS 1P6. 4100 North 24th Street, Quincy; Ill. 62301 M COMMUNICATIONS AND Product: Broadcast transmitters, 'stereo en- Product: Audio tape cartridge machines, audio / INFORMATION ViNDLING coders, monitor receivers, portable audio mix- consoles, studio accessories, C -16 radio pro - W ers, mono program channels`, stereo program Continues on page 83 `` channels', studio accessories *. Personnel: H. \ Broadcasting April 3 1978 81 The equipment floor show: North Hall and East Concourse

TO EAST EAST 601 HALL 603 605 CONCOURSE EXHIBITS ENTRANCE

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304 306 t117 310 312 314 316 318 ROOMS rtr- 1819 -20 300 302 AISLE 200 PUBLIC SERVICE 13 21 -2223 2001 a[ 204 206 210 T R P N 208 212 201 03405 107 211 U S 0 0 r A SLE 100 I EXHIBITS

104 1 108 114 106 1 1 110 1 112 1 6 102 I116 C H VISITORS COFFEE BAR K L 11 A LOUNGE D a FOOD SERVICE

PUBLICATION TABLES TO TO (MEETING! r MEETING ROOMS; I 'r 1.1 :ROOMS, 1516 1516 Firm Booth Firm Booth Firm Booth Accurate Sound 202 Groton Computer 421 Panasonic Video Systems 417 Adda 524 HM Electronics 128 Panasonic Engineering Division 330 Amco 441 Hallikainen & Friends 518 Paperwork Systems 316 American Electronic Labs 306 Harris 301 Phelps Dodge Communications 327 Ampex 603 Helios Electronics America 443 Potomac Instruments 427 Ampro Broadcasting 100 IGM 208 GEI 329 Anixter-Mark 110 International Tapetronics 431 ORK Electronic Products 104 Audi Cord 335 Jefferson Data Systems 108 RCA 601 Audio & Design Recording 126 Kaman Sciences /BCS 445 RE:DB Co 320 Audio Designs & Manufacturing 435 LPB 508 Ramko Research 112 Audio Sellers 343 Lenco 406 Rockwell International 300 Auditronics 106 Lightning Elimination Associates 516 Rupert Neve 405 Automated Business Concepts 328 David Lint Associates 341 Russco Electronics 200 Bayly Engineering 337 Lowel Light Manufacturing 322 Scully Recording Instruments 305 Belar Electronics Laboratory 520 MCI 101 Sescom 105 Broadcast Electronics 304 McCurdy Radio Industries 401 Shure Brothers 309 Broadcast Programing International 325 McMartin Industries 302 Sintronic 512 CCA Electronics 307 Marconi Electronics 605 Eric Small & Associates 413 CSI Electronics 318 Marti Electronics 314 Sono -Mag 403 Cablewave Systems 100A Charles Michelson 353 Stanton Magnetics 211 California Switch & Signal 313 Micmix Audio Products 345 Strand Century 359 Capitol Magnetic Products 423 Micro Control Associates 152 Studer Revox America 114 Ceco Communications 404 Micro Trak 506 Taber Manufacturing & Engineering 510 Cetec Broadcast Group 429 Microprobe Electronics 123 William B. Tanner 349 Computer Magnetics 449 Minneapolis Magnetics 133 Technics 419 Consolidated Electronic Industries 409 Mole- Richardson 433 Telex Communications 311 Continental Electronics 312 Moseley Associates 310 Time & Frequency Technology 212 Delta Electronics 206 Motorola Communication & Electronics 308 TA Track -Audio 326 DeWolf Music Library 129 Mutual Broadcasting System 407 Tuesday Productions 331 Digital Products 124 Nagra Magnetics Recorders 323 Tweed Audio 347 Dolby Laboratories 514 National Courier Systems 116 UMC Electronic 210 Dynametrics 1214 Nortronics 319 Unarco -Rohn 339 ESE 333 Fred A. Nudd 351 United Research Laboratory 425 Edco Products. Visual 107 Orange County Electronics 317 U.S. Tape & Label 204 Electro Impulse Lab 103 Orban Associates 402 Utility Tower 411 Fidelipac 415 Otari 400 Thomas J. Valentino 315 Fujinon Optical 528 Pacific Recorders & Engineering 102 Wilkinson Electronics 303

Broadcasting April 3 1979 82 graming automation system'. Personnel: L.J. Ceco Communications 404 Cervon, C.I. Kring, A.H. Bott, R.G. Bousman, T.A. 2115 Avenue X, Brooklyn, N.Y. 11235 Warning, J.A. Burtle, M.L. Sirkis, W.L. Price. Product: Transmitting, camera and microwave tubes. Personnel: David Gilden, Don Harris. Broadcast Programing International 325 Let's Box 547, Bellingham, Wash. 98225 Central Dynamics 915 Product: Automated radio formats -an- 116, 230 Livingston Street, Northvale, N.J. nounced MOR, adult contemporary, Bright 'N 07647 Talk Beautiful', easy listening, announced easy Product: Switchers. Personnel: A.C. Boland, B. listening, album oriented rock, rock gold, Coun- Naeyaert, H. Shephard, B. Tee, G. Pugh, P try Living, unannounced Country Living', Dymes, R. Greenfield, R. Faulkner, D. Broadcast Spectrum, Concert Overtures & Encores. Per- Deberadinis, D. Spindle, V. Lyons, K. Akiyama. sonnel: Kemper Freeman, John Iles. Jon Holi- day, Claude Rorabaugh, Betty Freeman, Dan Centro 1229 Equipment Jurgensen, Bob Concie. 4848 Ronson Court; Suite 1, San Diego 92111 Product: CASS II computer assisted TV switch- BTX Corp. 1208 ing system, portable ENG television production 436 Boston Post Road. Weston, Mass. 02193 system. Personnel: Jon Munderloh, Darrell HARRIS' NEW Wenhardt, Fred Powers, Bill Wiseman, Shirley Cablewave Systems 100A Wiseman, Rex Reed. TAPE CARTRIDGE 60 Dodge Avenue, North Hauen, Conn. 06473. MACHINES Product: Coaxial cable and accessories, ellip- Cetec Broadcast Group 429 tical waveguide and accessories, pressuriza- 75 Castilian Drive, Goleta, Calif 93017 Harris introduces yet another tion equipment, microwave antennas and ac- Product: Schafer Series 7000 broadcast auto- top quality tape cartridge cessories. Personnel: William Meola, Doug mation system', Sparta AM and FM transmit- machine to its new line...the Proctor, Jim Wilson. George Patton. ters, Cetec audio consoles, tape cartridge Criterion 90 -3, combining three equipment, turntables, speakers and studio playback decks in a single, California Switch & Signal 313 furniture. Jampro FM antennas, Vega wireless space- saving unit. 13717 South Normandie Avenue, Gardena, microphones. Personnel: Ed Watts, Andy Mc- Calif 90249 Clure, Dave McDonald, Dave Hill, Mike Shafer, All Criterion 90's are precision Product: Jack panels, microphone cables. Per- Dick Maynard, Tom Copeland, Paul Gregg, Fred built and extremely rugged. sonnel: Irwin Perlman, Bob Andrade, Warren Barbaria, Hugh Wilcox. Rich Weichbrod. Rigorous computer- testing Lovrien, Frank Manhony, Jack Peterson, Mike very Kosberg. Channelmatic 1509 assures the best in audio 2232 Lindsay Michelle Drive, Alpine, Calif performance and reliability. Camera Mart 1137 -41 92001 And NOW...Harris not only 456 West 55th Stree4 New York 10019 offers its Criterion 90 line to Product: Video ENG equipment. Personnel: Chicago Radio Systems 357 Samuel Hyman, Paul Meistrich, Brown, broadcasters at 1967 Shelly 2 East Oak, Suite 3004, Chicago 60611 Leo Rosenberg, Herb Browning, Ken Seelig, prices...but with a 30 -day free Harold Rainey, Tom Leonard, Jeff Wohl, Wally Christie Electric 1115 trial! Mills, Gary Lundberg, Vic Cano, Michael Shep- 3410 West 67th Street, Los Angeles 90043 pard, Peter Kusarin, David Holmes, Bud McKin- Call ... 217/222-8200 ney. Chyron 729 223 Newtown Road, Plainview, N.Y. 11803 Canon USA 918 Product: Graphic generator, cassette cleaner talk with 10 Nevada Drive, Lake Success, N.Y. 11040 and evaluator. Personnel: John D. Starosky, David H. Buckler, Don Cadora, Leon Weissman, the Leaders Capitol Magnetic Products 423 Joseph Scheuer, Richard Boyd. 1750 North Vine Stree4 Hollywood 90028 in Product: Broadcast cartridges. Personnel: Cinema Products 901 Richard Blinn, Bill Clarke. Dick Dunlevy, Ed 2037 Granville Avenue, Los Angeles 90025 Grant. Larry Hockemeye4 Joe Kampler. Ed Broadcast Product: MNC -71CP ENG /EFP video color Khoury, Marilyn Monarsky, Harvey Pond, Harry camera', Steadicam camera stabilizing Preston, Tony Ted Jack Sullivan, Samchirico, system', CP -16R reflex 16mm film camera, Technology Scitar. CP -16 nonreflex 16mm film camera, Visit Cinevid -16 video- assist camera system, Cases Inc. 1409 Crystalink wireless systems, quartz location 1745 West 134th Street, Gardena, Calif 90249 lighting systems, Sturdy-Lite focusing spot and Harris' Product: Cases. Personnel: Howard Chatt, newslight, Universal 2030, 808 and 16FX fluid Wayne Nall, Bill Cara, James W. White. tripod heads, PLC -4A 16mm 400 -foot maga- NAB Exhibit zine`, J -5 zoom lens control, camera accesso- BOOTH 301 CCA Electronics 307 ries. Personnel: Ed DiGiulio, Gary Gross, Peter Box 5500, Cherry Hill, N.J. 08034 Waldeck, John Jurgens, Bob Auguste, Ray AM, FM TV transmitters, Product: and transla- Tamba, Bill Sakes, Joe Bodner, Ed Clare, If you are not planning to attend the tors'. S. Fox, Arthur A. Personnel: Jason Silver, Charles Lipow. NAB this year, write for full details to Joseph Consalvi, Juan Chiabrando, Bruce Harris Corporation, Broadcast Pro- Buck, Leroy Wallace, Ron Briggs. Dave Orienti, Cine 80 1002 ducts Division, Quincy, II. 62301. Don Powers, Dave Strachan, Tony Sharpe, Ron 630 9th Avenue, New York 10036 Skelly, Gus Markis, Ed Lauman, Carroll Ogle, Product: Eight and 14 amp -hour fast charge Ted Schober, Van Pezirtzoglou, Hugh Anderson, battery system,', 12- and 30 -volt Sun -Gun kits, Ed Klinewski, Alice Sammer, Bob Duffy, Corey insert battery system for Sony BVU -100, HARRIS Meyer, Bill Barry, Ron Baker, John Bauman, COMMUNICATIONS AND VO -3800. Personnel: Don F Civitillo, Robert INFORMATION HANDLING Alan Roycroft, Charles Whatley, John Crouse, Kabo, Paul Wildum. Ron Dagenais, P.R. Fermaintt, Michael Goddard, W David Bain, Martin Jackson. Continues on page 86

Broadcasting April 3 1978 83 East Hall, north side of main aisle

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Andrew Corp 808 Frezzolini Electronics 1603 Recortec 803 Anvil Cases 1610 Fuji Photo Film USA 900 Research Technology 1006 Arvin /Echo Science 906 GBC CCTV 1302 Richmond Hill Laboratories 1511 Asaca 800 GTE Sylvania 711 Ross Video 1301B Automation Industries 1403 Garner Industries 1217 SWR 1215 BTX 1208 General Electric 1211 Scientific -Atlanta 1205 Bardwell & McAlister 1606 Glentronix US 1604 Sony of America 1005 Beaveronics 1216 Alan Gordon Enterprises 1201 Sound Technology 1308 Berkey Colortran 912 Gotham Audio 909 Storeel 903 Beston Electronics 1105 Interand 1104 Studio Tape Exchange 1212 Bird Electronic 1109 International Communications & Control 1505 TVAC 1605 Bogner Broadcast Equipment 907A International Microwave 1218 Tayburn Electronics 1200 Cases Inc 1409 !vie Electronics 1401 Technology Service 1501 Channelmatic 1509 Kings Electronics 1008 Tektronix 811 Christie Electric 1115 Kliegl Bros 805 Tele -Cine 804 Cine 60 1002 L -W International 1000 Telecommunication Industries 1206 Cinema Products 901 Laird Telemedia 1306 Telemet 709 Cohu 908 Lee -Ray Industries 1602 Telescript 806 Colorado Video 911 Leitch Video 1301A Television Equipment Associates 703 Comark Industries 1113 Listec Television Equipment 700 Television Research International 1303 Commercial Electronics 1102 3M 807 Television Technology 1502 Communication Projects 1402 MPB Technologies 1504 Tentel 1119 Computer Image 1107 Mach One Digital Systems 1300 Terracom 1233 Comrex 1004 Micro Consultants 1001 Tiffin Manufacturing 1101 Conrac 721 Microtime 902 Townsend Associates 802 Datametrics 1608 Microwave Associates 809 Trompeter Electronics 1305 Datatek 705 NTI America 1600 United Press International 1121 Di -Tech 1219 Nurad 910 Utah Scientific 1213 Dielectric Communications 901A O'Connor Engineering Lab 1202 Varian Associates 913 Duca- Richardson 1301 Olesen 1309 Video Aids of Colorado 1106 Dynair Electronics 914 Optek 1304 Video Associates Labs 1404 EG &G 1203 Orrox 801 Video Data Systems 1210 Edcor /Calrec 1407 Packaged Lighting Systems 905A The Video Tape Co 1108 Electro Controls 1601 Philips Broadcast Equipment 719 Videographix 1400 Electró Voice 1307 Constantine N. Polites & Co 1508 Videotek 1117 Electrohome 1204 OSI Systems 1500 VIF International 1611 Electronics, Missiles & Communications 907 Quick -Set 1110 Western Union Telegraph 905 Enterprise Electronics 1506 RCA American Communications 707 Wolf Coach 1100 Farinon Electric 1111 RCA Electro Optics & Devices 701 World Video 904 Flash Technology 1209 Zei -Mark 1507

Broadcasting April 3 1978 84 SET ALL-TIME SALES RECORD! X220,000 CAMPAIGN SOLD FOR '78

"KXL, Portland's leading adult station is the nation's first radio station to gross over $200,000 in Community Club Awards sales. In fact, KXL, with 56 blue -chip advertisers participating in the 13 -week, first -quarter 1978 promotion will gross $220,000 in 'extra' business. Community Club Awards can break sales records for you, too. Call or write Community Club Awards for details." Ray Watson, General Manager, KXL /AM /FM

KXL A M75Oi95 Portland, Oregon

MORE THAN AN ADVERTISING, MERCHANDISING AND PUBLIC RELATIONS CONCEPT... N OUR

COMMUNITY CLUB AWARDS IS A WORLD -WIDE INSTITUTION!

COMMUNITY CLUB AWARDS, INC.,P..O.BOX 151 ,WESTPORT,CONN.,06880,AREACODE 203/226 -3311 East Hall, south side of main hall

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MAIN AISLE A A

Firm Booth Firm Booth Firm Booth

Acrodyne Industries 1011 Dytek Industries 1227 NEC America 1009 American Data 822 ENG Manufacturing 1235 Oktel 1131 Amperex Electronic 819 È &O Systems 1222 Power -Optics 820 Amtron 1321 Eastman Kodak 916 Q -TV Telesync 735 Angenieux of America 812 Edutron 1312 Rank Precision Industries 922 Automated Process 731 Eigen Video 1225 Rohde & Schwarz 817 Bosch -Fernseh 924 Grass Valley Group 813 Sharp Electronics 744 Boston Insulated Wire & Cable 921 Great American Market 1319 Soll 816 Camera Mart 1137 & 1141 High -Lite 1310 Spectra- Vision 1315 Canon USA 918 Hitachi -Denshi America 815 System Concepts 1125 Central Dynamics 915 Ikegami Electronics 1013 Systems East Division, Conrac 821 Centro 1229 Industrial Sciences 1127 Telemation 920 Chyron 729 Innovative TV Equipment 743 Thomson -CSF Laboratories 727 Consolidated Video Systems 917 International Video 741 Toshiba International 1015 Convergence 1007 JVC Industries 925 Uni -Set 1311 Crosspoint Latch 1143 Jampro Antenna 1135 Van Ladder 1139 Data Communications (BIAS) 919 Knox 739 Videomagnetics 1220 Datatron 1223 Memorex 814 Vital Industries 723 Digital Video Systems 1124 Merlin Engineering 1129 Ward -Beck Systems 923 Dynasciences 818 Micro Communications 737 Winsted 1313

CMX Systems 801 Cohu Electronics 908 Personnel: Glen Southworth, Wyndham Hanna - 3303 Scott Boulevard, Santa Clara, Calif. 5725 Kearny Villa Road, San Diego 92112 way, Patty Nettles, 95050 Product: 1550 series color telecine, 7400 Product: Computer- assisted video tape editing series low -light color Isocon camera *. Person- systems, master time code generator, portable nel: Bob Schlicht, Roy Phillips, Ed Dempsey. Comark Industries 1113 time code generator, time code reader /display. Box 196, Westfield, Mass. 01086 Personnel: Darrel Vincent, Murray Bevitz, Dan Product: Remote control systems, ENG control Roady, Gene Simon, Tom Phillips, Gary Youngs, Colorado Video 911 systems, UHF and VHF diplexers, couplers, Bob Meserve, Bill Johnson, Ken Scherzinger, Box 928, Boulder, Colo. 80306 detectors, VSWR monitors, filters, transmission Ed Bolling, Clyde Kier, Klaus Eichstadt. Product: Narrowband television equipment. line systems, FM antennas, computer style dis-

Broadcasting April 3 1978 88 Marconi Electronics, Inc. Congratu atcs JoTes ves anc David Antonio< of Ivey Communications Corp.

on t-e insta lotion of t-e first Varconi digita standards convertor in nortn cnc soutr- annericc

For further information about the Marconi Electronics,'nc. standard convertor, see us at NAB Booth #605.

Marconi Electronics, Inc. 100 Stonehurst Court, Northvale, New Jersey 07647 Ivey Communications Corp. 744 West Church Street, Orlando, Florida 32805 play systems for programed transmitter remote Conrac 721 and SECAM plus standards conversion. Per- control systems'. Personnel: Richard E. Fiore, 600 North Rimsdale Avenue, Couina, Calif. sonnel: Nyal McMullin, Joe Rodgers. Jim Sum- Richard E. Fiore Jr., William Yorns, Paul Bahlin. 91722 mers, Carl Hollstein, Wayne Lee, Dewitt Smith, Product: TV monitors. Personnel: K.R. Eppele, Walter Werdmuller, Bill Miller, Mary Alley, Larry Commercial Electronics 1102 W.A. Fink, C.D. Beintema, F.F. Heyer, W.A. Ems. J. Seehorn. 880 Maude Avenue, Mountain View, Calif Keenan, J. McClimont, B. Mitchell, R. Nichols, B. 94043 Turner, M. Warnick. Continental Electronics 312 Box 270879, Dallas 75227 Communications Projects 1402 Conrac /Systems East Division 821 Product: AM broadcast transmitters up to 50 2064 Peachtree Industrial Cour; Suite 402, 32 Fairfield Place, West Caldwell, N.J. 07006. kw for domestic broadcasters and with Atlanta 30341 Product: Eidophor 5170 large screen color TV unlimited power for the international market, projector. Personnel: John Lawton, Al Balacek, related equipment and services such as de- Computer image 1107 Len Blascovich, Giles Baenziger, Leo Collins, sign and manufacture of antenna phasing and 2475 West Second Avenue, Denver 80223 Irving Frank, Henry Johannes, Ron Moore. matching equipment. diplexers, filters, com- Product: Video switchers, audio and video biners and special requirements related to AM routing switchers, Vamco digital tape timers Consolidated Electronic Industries 409 transmitting systems. Personnel: James O. and digital clocks, DK8000 series keyboard 9721 Singleton Drive, N.W., Washington 20034 Weldon, M. W. Bullock, W.D. Mitchell, Vernon programing switcher. Personnel: Donald L. Product: Cuerac 500 tape cartridge system, Collins, Dick Floyd, E. L. King, Ray Tucker, Joe Maly, Dennis J. Reinhard, William A. Buckman, Jock Assist automation system, Mark V reel -to- Sainton, Gary Cuesta. Cal Sawyer, Lin Hargreaves, Jim Morrison, Don reel recorder, Cuemaster tape cartridge Ridinger, Ron Hays. Gene Randall, Shari Noyce. systems, ABC Kartel modular programing Convergence 1007 system with multiple cartridge playback, tone 17935 Sky Park Circle, Irvine, Calif92714 Computer Magnetics 449 and generator detectors, time announcing, log- Product: ECS -100 Superstick editing control 125 West Providencia Auenue, Burbank, Calif. gers. Personnel: Jack Neff, Reuben Medding, systems'. Personnel: George W. Bates, Gary H. 91502 Claude Grech, Peter Branet, Russell Ewart, Beeson, John G. Campbell, Dennis G. Product: Refurbished audio and video heads Chris Nicholson, Peter Kay, Ossie Buhagiar, Christensen, Ron DePinto, John V. DiMatteo, for VTR's, video disks, auto equalizers, velocity Mabel Nelson, Terry Trump, Rich Choy, Ken Max Ellison, Rush S. Hickman Ill, Gary K. Land, error correctors, differential gain adjustment, Strawberry, Wilma Strawberry, Vera Medding, John Leveck, Frank Logan, Richard Moscarello, refurbished VTR's. Personnel: Ignatius Tsu, Abe Albright, Anita Trump. Bill Skinner. Tony Mlinaric, Willard Bell, Ted Emm, Tim Crosspoint Latch 1143 Palmer, Consolidated Video Systems 917 Bill Ghedini, John Luiz, Box Sexton, 316 Broad Stree4 Summit N.J. 07901 Dave Zimmerman, Arnold Ferolito, Lou 1255 East Arques Avenue, Sunnyvale, Calif. Siracusano, Don 94086 James, Bud Pearson, Tom CSI Electronics 318 Canavan. Product: Epic -1 computer -based VTR editing 3800 South Congress Avenue, Boynton Beach, system, CBS -310 image enhancer /noise Fla. 33435 Comrex 1004 reducer, CVS- 520/516/510/5046 time base correctors, CVS PAL -M and CVS 517 PAL Box 269, Sudbury, Mass. 01776 515 Data Communications /BIAS 919 300 Directors Row, Memphis 38111 Product: BIAS broadcast automation systems. Personnel: James E. McKee, Skip Sawyer, Bill Boyce, Richard Harper, Cecy Malone, Sam Hill, Sherri Sawyer, Ronni Wilkes, Carol McInnis, Dewell Hemphill, Francis Ryan, John Armstrong. DATAWORLD, INCORPORATED Datametrics 1808 340 Ford ham Road, Wilmington, Mass. 01887

Directories Datatek 705 1166 West Chestnut Street Union, N.J. Allocation 07083 Studies Product: Video /audio routing switchers, Antenna Design SMPTE time code routing switchers, TV AM FM TV transmitter color phase equalizers, video sweep generators, envelope delay test set. Per- sonnel: Mervyn Davies, Bob Rainey, Bob Rainey 1 Jr., Allen Witheridge, Jim Landy, Herb Didier, WE NOW HAVE AM! Gene Sudduth, John Baumann. Datatron 1223 Box 11427, Santa Ana, Calif 92711 Product: Edit decision lister'. editor decision NAB Hospitality lister', SMPTE code generator with user bits', MGM Grand Your hosts: SMPTE code reader with user bits', Tempo 76 Howard Head Shirley Ostmann editing systems. Personnel: Herbert Perkins, Suite 933 -A John Lundin Ogden Prestholdt Robert Ricci, Michael Oldham. 5 -8 PM Delta Electronics 208 5534 Port Royal Road, Springfield, Va. 22151

DeWolf Music Library 129 25 West 45th Stree4 New York 10036 esiswepie 1302 18th St., N.W. Suite 502 D.C. ÌnCOppOPÔted Washington, 20036.202 /296 -4790 Dielectric Communications 901 Managed by experienced broadcast engineers Route 121, Raymond, Me. 04071 Product: RF loads and wattmeters, coaxial

Broadcasting April 3 1978 88 OK! Now how do we top NAB '77?

Last year at NAB, Philips drew standing - room -only crowds six times a day. What was all the shouting about? It was the innovative cameras and broadcast technology that has always placed Philips ahead of the pack. How do we top that at NAB '78?

PRESENTING

nm /83 You'll see the unique features that are responsible for the dra- matic success of our UHF/ VHF transmitters and our incredible VIDEO 80 camera and production system.

You'll see a host of innovative new products like our LDK -14 ENG/ EFP /Studio portable camera. Plus, a major new breakthrough in our renowned, ever -improving LDK -25 camera family.

Its a truly outstanding lineup. The type of innovations the industry has come to expect of Philips. We've got a topper over '77. You'll think so too. Don't miss it!

INNOVATIVE LEADER IN WORLD TELEVISION

PHILIPS NAB -Booth 719. VI III IPS RR( )4n(ASI I(lUll'\ll.\I ( ORI'

4I .\k Mg. I )rivr. .\1ah%Nah. \I. (F4{0 switches, RF waveguide and accessories. Per- sonnel: J. Hutson, H. Acker, P York, S. Smith, F. Smith, R. Eskeland, S. Thomas. In the parking lot: satellite firms Digital Products 1124 4028 Northeast Sixth Avenue, Fort Lauderdale, Fla. 33334 Product: Sequential automatic telephone dialer, programable dialer. Personnel: Edgar M. Reynolds, Manuel Wong.

Digital Video Systems 1124 ENTRANCE TO CONVENTION 519 McNicoll Avenue, Willodale, Ont. M2H CENTER 2C9

Di -Tech 1219 315 Wyandanch Avenue, North Babylon, N.Y. 11704 Product: Audio -video pulse DA's, video clamper with equalizer, audio -video routing switchers, touch -tone control systems, video presence detectors, video source identifier, audio monitor amplifier. Personnel: George Petrilak, Tony Bolletino.

Dolby Laboratories 514 Firm Space 731 Sansome Street, San Francisco 94111 Firm Space Product: FM broadcast encoder, noise reduc- Farinon Electric FF tion equipment for recording and STL's. Person- Harris Corp., Satellite Rockwell International-CTG DD nel: Ray M. Dolby, David P Robinson, Kevin G. Communications Division AA -XX Scientific Atlanta JJ Dauphinee, K.J. Gundry, Ken Fay, loan Allen, Mutual Broadcasting System BB Western Union Telegraph CC Penny Heidrick.

Duca- Richardson 1301 11465 West 48th Avenue, Wheat Ridge, Colo. graphic system', mobile ID unit'. Personnel: Edco Products 107 80033 Steve Eisenberg, Joe Waltrich, John Samony, 680 Bizzell Drive, Lexington, Ky. 40504 Product: Video switching systems. Personnel: Jim Law. Product: Rapid O tape cartridge equipment, Robert F. Richardson, James F. Duca, Thomas DBX cassette, stereo phase enhancer, audio - R. Goldberg, Thomas J. Bonomo, Richard L. Dytek Industries 1227 video distribution amps, pulse distribution Grier, Bruce D. Harvey, Carl A. Hedberg, Angela 2475 West Second Avenue, Suite 4, Denver amp. Personnel: Ronald Eigenmann, James M. H. Duca, Jerry A. Moline. 80223 Hisle, Fred Horton, Barbara Metcalfe, James Dynair 914 Product: Audio and video switchers, digital Tharpe, Nick Mather, Ron DeBry, Doug Cook, 5275 Market Street, San Diego 92114 tape timers and clocks. Personnel: Donald John Covreau. Product: System 21 switching system', Series Maly, Dennis Reinhard, William Buckman, Cal 10 routing switcher*, Series 5900 distribution Sawyer, Lin Hargreaves, Jim Morrison, Don Edcor /Calrec 1407 equipment. Personnel: D. Buterbaugh, E.G. Ridinger, Ron Hays, Gene Randall, Shari Noyce. 3030 Redhill Avenue, Costa Mesa, Calif. 92626 Gramman, R.A. Jacobs, J. Hansen, M. Lebhar, P. Lynch, H. Maynard, T. Meyer, K. Porter, R.N. Ven- Eastman Kodak 918 Edutron 1312 deland. 343 State Street, Rochester, N.Y. 14650 3700 B2 N.E. 53d Avenue, Gainesville, Fla. Product: Films, chemicals and processing pro- 32601. Dynasciences 818 cedures. Personnel: A.D. Bruno, R.A. Steelnack, Product: CCD -1 H time base corrector. Person- Township Line Road, Blue Bell, Pa. 19422 J.F. Schroth, T.R. McMurtray, H.L. Vincent, K.R. nel: Virgil L. Lowe, Herbert Johnson, John Product: Image enhancers, production Knaus, M.H. Grath, R.G. Hufford, F.J. Eberhardt, Blum. switcher, chroma key, processing system, video W.J. Dinehart III. EG &G 1203 35 Congress Street, Salem, Mass. 01970 Product: Lighting equipment. Personnel: George J. Mandeville Jr., Howard L. Beauchamp.

Hospitality Suite - Las Vegas Hilton Eigen Video 1225 Box 1027, Grass Valley, Calif 95945 Product: Color slow- motion disk recorder. Per- sonnel: Jim Hebb, George Foster.

Electro & Optical Systems 1222 MEDIA BROKERS CONSULTANTS 3015 Kennedy Road, Scarborough, Ont. M1 V 16255 Ventura Boulevard, Suite 415 1E7 Product: Time code generators, high speed Encino, California 91436 bidirectional readers, portable time code gen- Area Gode 213 986 -3201 erator`, wide band amplifiers for high speed time code recovery', 250 khz bandwidth time code distribution amplifiers`, video minitors`, peak program meters`, full color minimixer. Personnel: Michael L. Paull, Maurice Evans,

Broadcasting April 3 1978 90 WE INVITE YOU TO VISIT OUR COMPETITORS EXHIBITS.

AUDIO DEg, 43s ORK BROCST. 104 A M PRO ELECT. 100 3.04 COLLINS 300 HARRIS L Pe 01 508

AMKO 00TH M.112

NAB offers you the opportunity to personally compare, feature See us first or see them first, but visit them all. We will even give for feature, dollar for dollar, broadcast quality audio equipment you directions. We are convinced you will immediately see why by all the major manufacturers. We are frankly out to show that RAMKO is considered the leader in innovative audio technology RAMKO RESEARCH can provide you with both the most ad- and the benefits you will derive from it. vanced and technology the best cost /performance ratio in the If you will not be attending the convention write or call collect industry. for further information. You'll be money and performance ahead. No matter whether you are AM, FM, mono, stereo or looking (916) 635-3600 towards AM stereo we have over 150 products to fill your audio requirements. Fourteen different audio consoles, twelve audio distribution amplifiers, audio router /switchers, cart machines, a vast array line, mic and equalized preamps, the fabulous TECHNICS line of Reel /Reel and cassette rec /play units, monitor RESEARCH amps, turntables, monitor speakers and a host of the other RAMKO studio accessories. 11355 -A Folsom Blvd. Rancho Cordova, California 95670 Eric Grant, Tim Bowland, Bill Bottomley. Keith transmitters, MDS converters. Personnel: Glentronix 1604 Campbell, Steve Beamish, Robin Squires, Bill Stephen Koppelman, James L. DeStefano, 160 Duncan Mill Road, Don Mills, Ont. Allen, John Spencer, Rodger Davis, Chris Gar- John Saul, Perry Spooner, William Stodart. rard. Alan Gordon Enterprises 1201 ENG Manufacturing 1235 5362 North Cahuenga Boulevard, North Holly- Electro Controls 1801 1009 Ç Shary Circle, Concord, Calif. 94520 wood, Calif 91601. 2975 South 300 West Salt Lake City 84115 Product: Swintek cordless microphone system, Product: ILS memory system*. Plexus -1000 Enterprise Electronics 1508 Swintek diversity system*, CSS -1 professional memory system *, Parellisphere 170 lighting Box 1216, Enterprise, Ala. 36330 magnetic cassette recorder*, Zeppelin fixture, Playmaster self -contained dimming windscreen *, ISS shock mount`. Personnel: system, Playmate portable dimming system. ESE 333 Grant Loucks, Ted Lane, Frank Kelly, Bill Personnel: John M. Steck, Robert N. Osborn, 505 -1/2 Centinela Avenue, Inglewood, Calif. Swintek. Larry Riddle, G. Sam Sanfilippo. 90302 Product: Digital clocks and timers, master Gotham Audio 909 Electrohome 1204 clock systems. Personnel: Jerry Johnson, 741 Washington Street New York 10014 809 Wellington Street North, Kitchener, Ont. Diane Johnson, Bob Mayers, Jan Mayers, Lois Product: EMT turntable systems', EMT flutter N2G 446 Stroud, Bill Kaiser. meters and audio processing equipment, Product: Full range of monochrome video Woelke flutter meters, Telefunken tape recor- monitors, 25 -inch Educator receiver monitor, Farinon Electric 1111 ders *, Lyrec tape timers, Beyer input transfor- 2000 series color monitors'. Personnel: James 1691 Bayport Avenue, San Carlos, Calif. 94070 mers, NTP peak program meters, Telcom noise Washburn, Laird Weagant, H.H. LaPier, J. Buhr, Product: Receive -only audio earth station, por- reduction systems, K&H monitor loudspeaker Walter Kurtz. table microwave systems, FM transmission systems, Neumann condenser microphones, channel system, miniature microwave radio for EMT sudio cable, microphone cable and Electro Impulse 103 ENG applications. Personnel: Jim Hurd, Cliff windscreens *. Personnel: Stephen F. Temmer, Box 870, Red Bank, N.J. 07701 Fields, Joe Baker, Rick LeForge, Raul Cortes, Eli Passin, Hugh S. Allen, Russell O. Hamm. Product: RF dummy loads, calorimeters, at- Steve Rupp, Jim Smith. tenuators, baluns. Personnel: Mark Rubin, Judy Grass Valley Group 813 Rubin. Fidelipac 415 Box 114, Grass Valley, Calif 95945 109 Gaither Drive, Mt. Laurel, N.J. 08507 Product: M200 series TV automation system, Electro -Voice 1307 Product: Audio tape cartridges, wire racks, 1600 -7K video switcher, effects memory 600 Cecil Street Buchanan, Mich. 49107 alignment tapes and accessories, wow and system, 400 series routing switchers, 3200 Product: Microphones. Personnel: Larry flutter meters. Personnel: Arthur Constantine, series AFV routing switchers, 3400 series dis- Driskill, Tom Lininger. Dan McCloskey, Frank DiLeo, Robert Gosciak, tribution equipment, line and terminal equip- Justin Herman, Stephen Blumenthal, Jacques ment. Personnel: Robert Cobler, Robert Lynch, Emcee Broadcast Products 907 Kellner, Gau Persad. Len Dole, Robert Webb, Tom Sleeman, Louis Box 116, White Hauen, Pa. 18661 Swift, Don Bowdish, Mike Henning, Jim Bull. Product: TV transmitters, translators, MDS Flash Technology of America 1209 55 Lake Street Nashua, N.H. 03060. The Great American Market 1319 Product: High intensity lighting for marking tall Box 178, Woodland Hills, Calif. 91364 towers including model FTB -405 system *. Per- Product: Scenic projection equipment, special sonnel: Fred Gronberg, Lewis Wetzel, Don effects, Fresnel lens lights, pattern projections. Rowe. Personnel: Joseph N. Tawil, Issac N. Tawil, AM FM TV Andrea Tawil, Kathy Stidham. Fuji Magnetic Tape 900 Groton Computer 42: STATIONS 350 Fifth Avenue, New York 10001 19 Fort Hill Road, Groton, Conn. 06340 Product: Video tape, fire -retardant shipping Product: Overnight logging, reporting and ac- FOR SALE cases. Personnel: John Dale, Michael Carney, counting computer terminal'. Personnel: Whitie Henderson, John Walsh, James Chung, By Richard H. Salews, Alice W. Wilcox, Joel W. Al Bob Knowles, Steve Bedross, Jerry Lester, Rosenblum. Yoneda, Fred Nakamura. GTE Sylvania 711 Fujinon Optical 528 100 Endicott Street Danvers, Mass. 01923 672 White Plains Road, Scarsdale, N.Y. 10583. Product: Incandescent, tungsten and Halogen Product: Optical units A22X12.5 with 2X ex- studio lighting lamps. Personnel: Gary Altman, Mike Skerry, Tom Holland, Paul Monroe. Riverbend Group Inc. tender for 2/3 -inch format, P30X15 for 1-1/4 - inch format, R30X11 for 1 -inch format. Person- Hallikainen & Friends nel: F. Nakajima, D. Bastello, P. Stuart, T. Simiya, 518 Contact at M. Ebisawa, E. Tadokoro, T. Yamauchi. 340 Higuera, San Luis Obispo, Calif 93401 Product: Time -announce controller *, digital NAB Convention remote -control adapter for Moseley TRC -15A', Garner Industries 1217 automatic program logging system*, television 4200 North 48th Street Lincoln, Neb. 68504 Leon Lowenthal audio system'. Personnel: Harold Hallikainen, Product: High speed reel -to -reel audio tape Herbert Jr. Len Filomeo, Gary English, Sandra Bohn, Frank Shaffer, duplicator, audio bulk eraser, video cassette Calabrese, Steve Garaventa. bulk eraser. Personnel: Philip Mullin, Dan Mur- Riverbend Group Inc. ray, Bruce Alderman. Harris 301 4205 Carew Tower Box 290, Quincx III 63201 Cincinnati, Ohio 45202 GBC Closed Circuit TV 1302 Product: Transmitter /antenna system for cir- 74 Fifth Avenue, New York 10011 cularly polarized television transmission`, 10 kw *, (513) 381 -3380 television transmitter live color television General Electric Lamp Products 1211 camera *, Criterion 90 -3 tape cartridge ma- Nela Park, Cleveland 44112 chine *, TC -50A color prism camera, TV anten- Product: Ouartzline and incandescent TV nas, Compative Phase Multiplex AM stereo lighting lamps. Personnel: Charlie Clark, Dave system, MW-5A five kw AM transmitter, MS -15 Graham, Pat Loyd, Joe Shultz, Ed Trout. FM exciter, MSP -100 audio processor for AM/

Broadcasting Aprii 3 1978 92 FM/TV, FM -2.5K 2500 w FM transmitter, FM International Microwave 1218 20K 20 kw FM transmitter, Criterion 90 -1 and 33 River Road, Cos Cob, Conn. 06807 90 -2 tape cartridge machines, M90 modular Product: Microwave communication systems audio console, Mono 5 and Stereo 5 audio con- for broadcasting, STL, ENG and AM and FM CFRN-AM soles, Gatesway 80 console, CB -1201 12 -inch links for long -haul and short -haul systems. Per- transcription turntable, System 90 microcom- sonnel: G. Szvetits, N. King, A. Terwilliger. Q CFRN-FM puter automation system. Personnel: E.O. Ed- wards, K.R. Schwenk, J.E. Major, A.O. Crego, V.H. International Tapetronics 431 WCAW-AM Russell, J.L. Preston, W.B. Rice, E.S. Gagnon 2425 South Main Street Bloomington, Ill. and radio and television district managers. 61701 WERE-AM Product: 1K cartridge library storage system', i Hellos Electronics America 443 Up /Down electronic stopwatch-counter- timer, ap WGCL-FM 3416 Prospect Street N.W., Washington 20007 tape cartridge recorders and reproducers, eraser /splice locaters. Personnel: Elmo -0 WHAS-AM High -Lite 1310 Franklin. Jack Jenkins, Andy Rector, Merle 23 Selwyn Drive, Greenville, S.C. p WHK-AM Wilson, Jim Riggs, John Abdnour, Bob Tria, Ker- Product: Antenna towers, lighting towers. Per- ry Meyer, Bruce Whitehouse, Rod Sabick. sonnel: Wayne Comstock, Donna Comstock, WISE-AM Gordon Bassett, Kay Bassett. International Video 741 WJAC-AM Martin Hilbern Enterprises 1405 453 Maude Avenue, Sunnyvale, Calif 94086 (/) WKTM-FM 8000 Lurline Avenue, Canoga Park, Calif. Product: Studio and portable TV cameras, 91306 video -tape recorders. Personnel: Roy Wood- man, Jack Watts, Dave Edmonds, Fred Ram - < WLBC-AM Hitachi Denshi America 815 back, Dave Dever, Dick Rex, Bob Strong, Ron WLBC-FM 58 -25 Brooklyn- Queens Expressway, Woodside, Zimbrick, John Jeffrey, Erol Barut, Hans Koeferl, N.Y. 11377 Ken Lam, Peter Lowten, Andy Wyntonek, Den- ÓWMMS-FM nis Cookingham, Dee Pourciau, Jim Holzgrate, HM Electronics 128 Jim Zalesney, Ken Jones, Roy Quibell, James WNCG-AM 6151 Fairmount Avenue, San Diego 92120 McCutcheon. e" WRJZ-AM IGM 208 ISI 1127 4041 Home Road, Bellingham, Wash. 98225 Box 1495, Gainesville, Fla. 32602 Q) WRNO-FM Product: Automation equipment including Product: Models 1208* and 902* production Basic A microprocessor -based control switchers, master control module, audio con- WTIC-AM system'. Personnel: Nick Solberg, E.C. sole, routing switcher, terminal equipment. Per- Burkhart, JoAnn Roe Burkhart, Pete Ruese, sonnel: Homer Masingil, Charles Moore, Doug Q WTIC-FM Darell Wichers, Carl Peterson, Dale Anderson, Akers, David Stanley, Tricia Lonas, Robert Dwight Herbert. Bachus, Neff Cox, Tom Harmon, Norm Farr, WVAF-FM Karen Putney. Ikegami Electronics 1013 5AA-AM 29 -19 39th Avenue, Long Island City, N.Y. 11101 !vie Electronics 1401 2CH-AM ? 500 West 1200 South, Orem, Utah 84057 Product: TV cameras, monitors, HL -79 ENG The first Radio Station camera', HL -52 EFP camera', TM20 -8R color Installation of a BAT 1700 -series monitor, TM20 -8RH high resolution color Jampro TV Sales 1135 Computerized Business System Point West Way, 95813 monitor *, TM14 -8R color monitor *, HK -357 1900 Sacramento, Calif produced its first radio logs in Product: Circularly polarized VHF and UHF TV studio /field .color camera, six -output January, 1977. In just twelve months, microprocessor automatic set -up computer for antennas. Personnel: Peter Onnigian, Jim Col- these stations had all purchased HK -312 color camera', auto color balance op- lins, Ray Du Hamel. similar BAT Systems. We're proud to tion for TKC -950B color film -chain camera', have such a great list of clients for MA -78 triax adapter for HL -77A and HL -79 *. Jefferson Data Systems 108 these powerful systems. Personnel: K. Sakamoto, K. Inoue, N. Nishi, H. Archdale Drive, Charlotte, N.C. 28210 501 Why did they buy the PSI BAT Schkolnick, M. Russin, L. Wolff, J. Stead, Y. Sato, 1700 BAT T. Arai, S. Yanagisawa, T. Kazuma, A. -series? Systems do all JVC Industries 925 Kawashima, H. Suzuki, Y. Kawamura, A. Jones. Billing, Traffic, Accounting and 58-75 Queens Midtown Expressway Maspeth, Payroll. They automatically schedule. Innovative Television Equipment 743 N.Y. 11378 They can load automation. They can Product: Professional 3/4 -inch color video- Box 681, Woodland Hills, Calif. 91365 prepare the copybook. They can do a cassette recorder /player editing system', Product: Camera support dollies, tripods, lot of jobs at once. They can handle CR- 4400LU 3/4 -inch color portable video- pedestals, pan /tilt heads, microwave support multiple -stations. And, even though cassette recorder with automatic assemble and accessories. Personnel: Bert I. Rosenberg, they do more, they cost less than editing, CY -8800 ENG portable /studio color Stanton Hollingsworth, Robert Gallagher, Peter many systems. Bouw, Stanley Parry, John Fitsimones. camera system'. Personnel: S. Hori, R. O'Brion, Check us out for your station. H. Hermes, H. Schloss, E. Pessara, J. McKeon, Call 800-426 -8872 or call collect 206- Interand 1104 M. Fleming, R. Vavra, D. Roberts, R. Quinlan. 733 -8510. Or visit Booth 316 at the 450 East Ohio Street Chicago 60611 NAB! Product: Telestrator electronic graphic Kaman Sciences /BCS 445 systems with multiple color capabilities', solid 1500 Garden of the Gods Road, Colorado state scan converters', graphics tablet'. Per- Springs 80933 sonnel: Leonard Reiffel, William L. Rickhoff, Product: BCS 1100 traffic and accounting Kenneth E. Feith, Wayne Jung. system, film library management system, tape cassette and news inventory systems. Person- International Communications & Control nel: Richard E.W. Smith, Jack Finlayson, Dick PittPost Office Box 38, 1609 Broadway, 1505 Trapp,. Larry Jones, George Beattie, Linda Bellingham, Washington 98225 (206) 733 -8510 333 South Thoy Circle, Knoxville, Tenn. 37919 Johnson, Bev Trentz.

Broadcasting April 3 1978 93 Kings Electronics 1008 Product: Triaxial surge eliminator', high f re- studio mastering recording tape, instant ac- 40 Marbledale Road, Tuckahoe, N.Y. 10707 quency transient eliminators', high frequency cess storage truck for quad cartridges'. Per- Product: Coaxial and triaxial connectors, front - power transient eliminator *, hemispherical dis- sonnel: Dan Denham, John Povolny, Andy Per - load video patch panels. Personnel: Fred Della sipation array'. Personnel: Roy B. Carpenter, soon, Bill Madden, Lloyd Troeltzsch, Joe Leon, Iacono, Fred Pack. Hal Proppe. Jack Hanks, Gordon Schutte, Tom Wisdom, Joe Williams, Bob Devitt, Vic Mohrlant, Jim Farrell, Klieg! Bros. 805 David Lint Associates 341 Dan Trasatt, Dennis Farmer, Lee Marks, Norm 32 -32 48th Avenue, Long Island Citx N.Y. 2444 Old Middlefield Way, Mountain View, Ritter, Vicki Hanson, Ernie Heisser, Max Beere, 11101 Calif. 94043 Dick Elliott. John Deasey. Product: Lighting systems and control consoles. Personnel: John Klieg! II, Joel Rubin, Lipsner -Smith 1006 Mach One Digital Systems 1300 Mike Connell, Deborah Butt, Gordon Pearlman, 4700 Chase Avenue, Lincolnwood, Ill. 60646 2800 West Olive, No. 107, Burbank, Calif Thomas Hays, Dave Stuart, Jose Sanchez, Product: TV -120 film editing, previewing and 91505 Adam Steyh, Ed Rabiger. inspection unit', CF200 Micro -Perfect film cleaning machine. Personnel: Tom Tisch. Steve Marconi Electronics 805 N.J. 07647. Knox Ltd. 739 Little. Tom Boyle, Ray Short, Jerry Lipsner. 100 Stonehurst Cour; Northvale, cameras, 1" heli- 16020 Industrial Drive, Gaithersburg, Md. Product: Studio and portable T. Mayer, 20760 LIstec 700 cal VTR's, studio film chain. Personnel: D. Pay, N. Porter, C. Teed, R. Lunniss, J. Product: Character generators, litters, memory 39 Cain Drive, Plainview, N.Y. 11803 E Bones, Leeson. systems. Personnel: Philip K. Edwards, Stash Product: Vinten TV camera mounting equip- Michalski, Don Mohle. ment, TVP pedestals, Telecue prompting systems, Richmond sound mixers, BAL delay Marti Electronics 314 Box 661, Cleburne, Thar. 76031 Laird Telemedia 1305 lines,* Vinten EFP mountings', Telecue Digivi- Product: Automatic repeaters', mobile re- 2125 Southwest Temple, Salt Lake City 84115 sion monitor prompter`, Richmond eight -chan- peaters', complete ENG systems', AM and FM Product: Optical multiplexers, TV slide and film nel console`. Personnel: Jack Littler, Joanne stereo STL, subcarrier systems, limiter amp, projectors, character generators, time /data Camarda, Bruce Ballantyne, Bill Vinten, Mike accessories. Personnel: George Marti, M.E. generators, TV cue boards. Personnel: William Martin, Alastair MacMath, Marvin B. Jacobs, McClanahan, Roy Giddens, Ken Horton, Steve Laird, Ronald Carling, Ronald Jones, Dave Howard Stucker. Jones. Golding, Charles Michel. Joe Botali, Robert Lowe! -Light Mfg. 322 Brickey, Gary Bates, Kurt Heaton, Marvin Fuell. Radio Industries 401 421 West 54th Stree; New York 10019 McCurdy Product: Television lighting equipment. Person- 1711 Carmen Drive, Elk Grove, III. 60007 TV recording consoles, Lee -Ray Industries 1802 nel: Marvin Seligman, Art Kramer, Roy Low. Product: Radio, and 38 East First Avenue, Mesa, Ariz. 85202 switchers, turntables, clocks and counters, LPB 508 speakers, intercoms, audio distribution 1301A Leitch Video 520 Lincoln Highway, Frazer, Pa. 19355 systems, amps, power supplies, jackfields. Per- 705 Progress Avenue, Scarborough, Ont. Mill Product: Audio consoles, turntables, preamps, sonnel: George McCurdy, Peter Buzzard. Stan Rogers, Ralph 2X1 compressor /limiters, distribution amps, studio Maruno, Ron Mitchell, Cliff Jim Product: Terminal equipment. Personnel: furniture, educational AM and FM broadcast Gould. Leitch, Bob Lehtonen, Garry Newhook, John equipment. Personnel: Richard Crompton, Har- Milazzo, David Allen Hill, Dave 101 Walter, Paul ry Larkin, Theodore Davey, Richard Burden, MCI Fla. Craddock. James Malone. 4007 Northeast Sixth, Fort Lauderdale, 33334 Lenco 408 L -W International 1000 300 North Maryland Stree; Jackson, Mo. 6416 Variel Avenue, Woodland Hills, Calif. McMartin Industries 302 63755 91367 4500 South 76th Stree; Omaha, Neb. 68127 test equipment, AM FM transmitters, FM exciters, Product: Video terminal and Product: Athena 4000 -TSM and Athena 5000 Product: and video noise meter, pulse and video distribution consoles, mixers, FM modulation monitors, RF projectors. Personnel: R.H. Lawrence, D.M. monitors. FM relay receivers, AM -FM system, black- and -white Personnel: Stern. amps, RPU systems, Paul Leonard, Ken Tiffay, Howard McClure, and FM receivers, SCA and stereo generators, Dick Lawrence, Lee Caput, Merl Knold, Robert 3M 807 EBS equipment, phono pre -amps, power amps. Henson, Arie Landrum, Bruce Blair. Larry 3M Center, St. Paul, 65101 Personnel: Bob Anderman, Bob Schneider, Ray Brown, Bill Colman. Product: Scotch one -inch master broadcast B. McMartin, Leonard Hedlund, John Tollefson, videotape', quadruplex and helical videotapes Charlie Goodrich, Alejandro Zendejas, John Lightning Elimination Associates 516 and accessories, Scotch master Schneider, Franz Cherny, Juan Gregorio, Roger 12412 Benedict Avenue, Downey, Calif 90242 videocassettes and accessories, Scotch Herzig, Bob Switzer, Rick Marshall, Ken Blake, Juan Alonso, Howard West, Phil Pratt, Tom Butler, Bob Beattie, Rudy Nabel, John Grey, Don Jones, Joe Engle, Tom Lee, Joe Krier.

Announcing MEI Microprobe Electronics 123 The Formation of ONENESS COMMUNICATIONS 875 North Michigan Avenue, Suite 3201, Chicago 60611 SPECIALISTS TO BLACK Memorex 814 & OTHER MINORITY BROADCASTERS San Tomas at Central Expressway, Santa Clara, Calif 95052 Oneness Communications has been formed by Lin Hilburn & John Herklotz (with combined Product: Video tape and cassettes. Personnel: experience in excess of 50 years in broadcasting, CATV, and other media). Oneness Com- R.L. Reetz, D. Miller, M. Skelton, H. Hensman, H. munications will assist in major funding and other related services to black and other Jones, T. Beal, D. R. Myers, R. minority persons seeking to establish themselves as principals in the acquisition of broad- Jackson, Cor- cast properties (radio, television and CATV). rigan, J. Vernell. FOR FURTHER INFORMATION, CONTACT: Merlin Engineering Works LIN HILBURN or JOHN HERKLOTZ /ONENESS COMMUNICATIONS 1129 1880 Embarcadero Road, Palo Alto, Calif 1900 Avenue of the Stars, Los Angeles, Ca. 90067 (213) 553-1012/(213) 277-3526 94303 Product: Custom quadruplex VTR's, high band

Broadcasting April 3 1978 94 color conversion kits and accessories for Mole -Richardson 433 quadruplex VTR's. Personnel: John Streets, Al 937 North Sycamore Avenue, Hollywood 90038 Sturm, Ken Zin, Mike Boland, Ron Ross. Product: Lighting systems, Personnel: Howard R. Bell, Daniel Aron, Paul Bozigar. Charles Michelson Inc. 353 9350 Wilshire Boulevard, Beverly Hills, Calif Moseley Associates 310 90212 111 Castillian Drive, Goleta, Calif 93017 Product: Radio dramas (52 half -hour Product: TCS -2 Telecontrol system`, ESC -10 CFRNTV episodes): The Shadow, The Green Hornet, The earth station control system *, AM stereo STL's, Lone Ranger, Tarzan, Fibber McGee and Molly, DCS -2A digital control system and companion KCNA-TV Gunsmoke, Dragnet, Gangbusters, Suspense'. computer option, DRS -1A digital remote Personnel: Charles Michelson, Albert A. system, PCL -101 and PCL -505 aural studio - Altmark, Vivian D. Michelson, Harriet Altmark. transmitter links, SCG -9 stereo generator, KGGM-TV TFL -280 audio limiter, RPL -3A and RPL -4A /B Micmix Audio Products 345 remote pick -up links, TRC -15A remote control KHGI-TV 2995 Ladybird Lane, Dallas 75220 system. Personnel: John A. Moseley, John E. Product: LED readout combination with VU/ Leonard Jr., Mark G. Fehlig, K.F Zimmerman, peak audio panel meters, audio processing Albert A. Crocker, Vincent Mercadante, James KS H O-TV equipment, reverb chambers. Personnel: John L. Tonne, Terry Hill, Gregg Stokely. R. Saul, David Rettig, Tom Carlile. KSN B-TV Motorola Communications & Electronics Micro Communications 737 308 Grenier Field, RFD 3 Manchester, NH. 03103 1301 East Algonquin Road, Shaumburg, Ill. KTVA-TV Product: FM and TV antennas, filters, com- 60196 biners, diplexers. Personnel: T. Vaughan, H. KTV L-TV Bouldry. Mutual Broadcasting System 407 1755 South Jefferson Davis Highway, Micro Consultants 1001 Arlington, Va. 22202 KWNB-TV 2493 East Bayshore Road, Palo Alto, Calif Product: Satellite distribution system *, Dallas 94303 Cowboys radio network', Southwest regional WAPA-TV Product: DPE 5000 digital production effects network, Southwest Conference radio net- device *, DSC 4000 digital standards con- work *, La Red de Radio de los Dallas verter', DTC 300 digital time base corrector, Cowboys *. Personnel: C. Edward Little, Gary J. WJAC-TV DFS 1500, digital field -store synchronizer, DFS Worth, John C. Butler, Don Budd, Terry 3100 digital framestore synchronizer. Person- Hourigan, Dick Doty, Craig Whetstine, Ted WSJV-TV ? nel: Gilbert R. Kessner, J. Brian Malley, George Foster, Frank Murphy Ill, Pete Acquaviva, Bob A. Grasso, Herbert Ouilitzsch, Herman Gerdes, Sandler, John Frykman. Charles Martin, Paul Fletcher, Peter Michael, Our first television station Robert Graves, Richard Taylor. Negra Magnetic Recorders 323 installation of the exciting PSI BAT 19 West 44th Street New York 10036 Micro Control Associates 152 1750 Computerized Business System Product: E recorders, stereo sync and non - Tex. was made in February, 1977. Box 13250 Arlington, 76013 sync recorders, 4.2L recorders, IS recorders, links, Product: Aural studio -transmitter com- OGB 10 -1/2" reel adapter, DSM portable bat- By February 1, 1978, all of the posite and narrowband remote control tery- powered loudspeakers, SSN miniature above stations had selected or systems, radio and wire -line automatic recorders and accessories. Personnel: Loren L. installed the BAT 1750 System to transmitter systems, AM and FM remote pick- Ryder, Dom Notto, Tom Daniel, L. Heyman, A. handle their Billing, Accounting, up base and mobile amplifiers and preamps. Clarke. Traffic and Payroll operations. Personnel: Jeff Freeman, Bob Hite, Bob Richards, Joe Hudgins. National Courier Systems /National Why did they pick PSI Systems? features: They Customer Response 116 The BAT 1750 Microtime 902 automatically schedule. They operate 7730 Carondele4 Clayton, Mo. 63105 1280 Blue Hills Avenue, Bloomfield, Conn. multiple terminals. They handle radio 06002 and TV on the same system - like Product: Time base correctors, image pro- NEC America 1009 KTVL, WJAC, KTVA, CFRN. They feed cessors. Personnel: John Larkworthy, Francis 130 Martin Lane, Elk Grove Villiage, Ill, your TV switcher. They handle Baker Jr., Richard McLean, Daniel Sofie, A. Neal 60007. Product: Radio and TV transmitters, 12G Hz networks, like the KHGI Nebraska TV Owens Jr., David Acker, Gene R. Sarra, Richard group. They report on Film and Media Lyons, John Mackay, William Baird, Philip Dubs, Domsat, time base corrector, MNC 61A color camera, digital video compressor, automatic Libraries. And they can do all jobs at R. Traude Schieber, Garry Johnston, Chris Had - video delay line. R. Dennis Fraser, BAT 1750 for jimichael, K. Kiyohara, Akio Nagata, Ralph Personnel: once. And, the T. Masao Mitsui, K. Davis. Hugh Gillogly Makota !ma', Television costs less, even though it Kano, Jun Hirate, S. Kobayashi, A. Shimizu, K. does more. 506 Mio, H. Ono. Micro -Trak Check us out for your station. 620 Race Stree4 Holyoke, Mass. 01040 Call 800 -426 -8872 or call collect 206- Product: Audio control centers, turntables, Rupert Neve 405 733.8510.Or visit Booth 316 at the phono preamps, automatic antenna heater Berkshire Industrial Park, Bethel Conn. 06801 NAB. control system, tape cartridge racks, studio fur- Product: Necam automation system for TV pro- niture, 6405 turntable preamp'. Personnel: duction, 5315 TV production audio console, William E. Stacy, Alan G. Newhouse, 5402 radio and TV broadcast console. Person- nel: T.B. Nordahl, D.A. Tilsley, B.J. Roche, C.A. Microwave Associates 809 MacDonald, A.H. Langley. 63 Third Avenue, Burlington, Mass. 01803 Nortronics 319 Minneapolis Magnetics 133 8101 Tenth Avenue, North, Minneapolis 55427 Post Office Box 38, 1609 Broadway, 8125 Pleasant Avenue South, Minneapolis Product: Replacement magnetic tape heads, Bellingham, Washington 98225 (206) 733 -8510 55420 recorder maintenance products. Personnel.

Broadcasting April 3 1978 95 J.D. Strand, Steve Godfrey, Sharon Goetzke, Pacific Recorders & Engineering 102 Power Optics 820 Joe Dundovic. 11100 Roselle Street San Diego 92108 1055 West Germantown Park, Fairview Vil- Product: Audio processors, digital clocks, con- lage, Pa. 19409 N.T.I. America 1800 soles. Personnel: Jack Williams, Ellyn Williams, Product: Remote camera control. Personnel: 1680 North Vine Street Los Angeles 90028 Cindy Guzzo, Steve Merrill, Linda Hunter, Mike Richard Wardrop, Thomas Streeter, Alan Price, Product: Signal generator, program timer. Per- Euhl. Richard Fordham. sonnel: T. Mikado, B. Okazaki, G. Nadaki. Packaged Lighting Systems 905 OEI 329 Fred A. Nudd Corp. 351 Box 285, Walden, N.Y. 12586 Route 73, Kresson, N.J. 08053 1743 Route 104, Ontario, N.Y. 14519 Product: FM -ATS, FM exciter, stereo generator, Product: Tower design, fabrication, erection, Panasonic Engineering Division 330 SCA generator, FM monitor, stereo monitor, VHF maintenance and service. Personnel: Rick One Panasonic Way, Secaucus, N.J. 07094 monitor, AM monitor, AM and FM RF amplifiers, Nudd, Tom Nudd, Carolyn Beisiegel. Product: Almon Clegg, John Marchetti, Henry 10w FM transmitter. Personnel: Charles H. Takei, Paul Ackel. Haubricj, William Hoelzel Ill, Edwin L. Etsch- Nurad 910 man III, John J. Pilman. 2165 Druid Park Avenue, Baltimore 21211 Panasonic Video Systems 417 Product: Superquad, Goldenrod and quad an- One Panasonic Wax Secaucus, N.J. 07094 tennas and other antenna products and Product: ENG color camera', AK -920 color ORK Electronic Products 104 systems for ENG operations. Personnel: Gor- studio camera'. Personnel: Al Barshop, Ike 1568 North Sierra Vista, Fresno, Calif 93703 Product: Audio with don Neuberth, Les Lear, Vince Rocco, Charles lzuka, Milt Landau, Morris Washington, Leroy console', digital clock elapse time', AC speed control', Alpha Mann. Wright, Gary Olson, Terry Conner, James Mini system *, turntables', Pagliaro, Charles Planchard, Barry Hettinger, tonearms, furniture, monitor speakers, Futura audio consoles. O'Connor Engineering 1202 Jim Anderson. Personnel: Robert D. H. 100 Kalmus Drive, Costa Mesa, Calif 92626 Sidwell, James Rich, Robert Mar- tin, James Muller, Mirek Jiricka. Product: Fluid heads, tripods, camera Paperwork Systems 318 pedestals and accessories. Personnel: Chad - 1609 Broadway, Bellingham, Wash. 98225. well O'Connor, Regina O'Connor, Joel Johnson, Product: PSI BAT systems for computerized OSI Systems 1500 Bob Low, Cary Clayton. billing, accounting, traffic and payroll at broad- 993 Watertown Street West Newton, Mass. cast stations (BAT 100 featuring fully automat- 02165 Oktel Corp. 1131 ic scheduling for medium and large radio sta- Product: Master clock system *, video frame/ 1711 Dell Avenue, Campbell, Calif 95008. tions' and mass -storage BAT 1750 system for field counter', test monitoring switcher', video Product: Broadcast disk recorders: BDR 400 television'). Personnel: Joe Coons, Jim Lang, source identifier', 24 -hour audio /video off air slow- motion recorder*, BDR 300 slide file Lee Facto, Warren Middleton, Chris Young, logging', Personnel: Alfred J. Smilgis, Richard recorder. Personnel: Bernard J. Okey, Daniel J. Dick Lamoreaux, Klover Iverson, Gordon L. Smilgis, James C. Albrycht. Marshall. English, Neil Hamilton. O -T V /Telesync 735 Olesen 1309 Phelps Dodge Communications 327 33 West 60th Street New York 10023 1535 liar Avenue, Hollywood 90028 Route 79, Marlboro, N.J. 07746 Product: Video -prompter equipment. Person- Product: Lighting and production supplies. Per- nel: George Andros, Alvin Eisenberg, John sonnel: David Hughes, Angelo Cicero, Marjorie Philips Broadcast Equipment 719 Matte, Hy Sheft. Romans, Moberleigh Rhodes. Box 618, 91 McKee Drive, Mahwah, N.J. 07430 Product: LDK -14 portable ENG /EFP camera', Quick -Set 1110 Optek 1304 LDK -25 multi- conductor studio and field 3650 Woodhead Drive, Northbrook, Ill. 60062 5526 East La Palma Avenue, Anaheim, Calif. camera', LDK -5 triaxial -cable studio and field Product: Support equipment for closed circuit 92807 camera, LDK -15L portable production color and cable TV. Personnel: Mark Stolman, Paul Product: Automatic bulk tape degausser, visual camera, LDK -11 portable ENG/field production Mooney, John Andre, A. Kupferschmidt, transmitter demodulator, video delay lines, in- color camera, Video 80 color cameras and pro- Susumu Hirota, Verne Tolchard, Lock tercommunication systems. Personnel: John S. duction systems, UHFNHF television transmit- Bleackley, Bruce Dawson, Paul Dawson, Paul Baumann, Buck Evans, Steve Irwin, Tim Clark, video recorders, ters, one -inch broadcast tape Jones, Dan Kiels. Tom Barnes, Mac Mehaffey, John Odgers. sync pulse generator. Personnel: F. Engel, P. Bergquist, W. Amos, J. Wilson, N. LaBate, R. Orange County Electric 317 Leach, F. van Roessel, R. Johns, W. Anderson, N. Ramko Research 112 1125 Empress Street Winnipeg, Man. Neubert, L. Acorn, G. Nappo, M. Hartt, J. Nigro, 11355 -A Folsom Boulevard, Rancho Cordova, J. Clarine, H. Gladwin, C. Buzzard, R. Bock, M. Calif. 95670 Orban Associates 402 Mackin, D. Pounds, P Gloeggler, J. Thelmann, K. Product: Audio consoles, distribution amps, 645 Bryant Street San Francisco 94107 Zaporoshân, J. Giove, A. Keil, W. Sturcke, R. portable mixers, miclline amps, monitor amps, turntable Product: Optimod -AM', Optimod -FM, dual Weisel, D. Herring, P. Deming, J. Coates, J. preamps, tape winders, tape cartridge equipment, turntables, reel -to -reel spring reverb, stereo synthesizer, stereo com- Safar, F. Lydon, P. Krucik, S. Rauch, P. Hejberg, R. pressor limiter, dynamic sibilance controller, Grassi, A. Katz, J. Kiewiet, A. Paling, A. tape decks, speakers and accessories, audio routing parametric equalizer. Personnel: Bob Orban, Opstelten, W. Renes, H. Breimer, K. Reinsma, J. amp'. Personnel: Ray Kohfeld, Linda Kohfeld, Jack Ducart, John Delantoni, Frank Santucci, Fred Hark- Geensen, L. Buren, F. Stock, P. Kuipers, F. vd Bill Livingston, Darryl Parker, ness. Dennen, K. Bruinstroop, M. Vink, R. King, P. Russel Martin, John Zienkosky, Ron Lance, T. McGann, J. Hawes, G. Deaves, L. Ger- Dagenais, Steve Kincaid, Fred Orsini, John Govreau, Doug Cook, Bob Cauthen, Bob Orrox (CMX Systems, Vidaomax) 801 many, I. Waters, A. Bennett, R. Clegg, P. Champagne, Ron Paley. 3303 Scott Boulevard, Santa Clara, Calif. Johnson, J. Laros, R. Ellis, D. Lewis, H. Stevens, 95050 D. Hunter, E. Prevost, D. Burnett, L. Davie, R. Martin, E. Tappan, P Boukalar. Rank Precision Industries 922 Otani 400 260 North Route 303, West Nyack, N.Y. 10974 981 Industrial Road, San Carlos, Calif 94070 Constantine N. Polites & Co. 1508 Product: Varotal zoom lenses, Varotal multi - Product: Audio tape recorders and repro- 833 Guenther Avenue, Yeadon, Pa. 19050 role lenses, MK3 flying -spot telecine, ducers (two, four and eight channels), cassette preprogramed color correction and machine duplicators. Personnel: L. Wortman, M. Potomac Instruments 427 controls. Personnel: Kish Sadhvani, J.M. Takekawa, J. Soma. G. Wintrup, D. McClurg, M. 932 Philadelphia Avenue, Silver Spring, Md. Campbell, Eric Goodwin, J. Etheridge, Neil Hosoda. 20910 Kempt, Harry Paget, Chris Waldron.

Broadcasting April 3 1978 96 All High Fidelity Formats - Classical, Jazz, and Rock - Broadcasting in the Bay Area KQED 88.5 KSAN 94.9 KPFA 94.1 KKHI 95.7 KRE 102.9 Dolby FM for Signal Integrity

731 Sansome Street 346 Clapham Road DO Dolby San Francisco CA 94111 London SW9 Dolby Laboratories Inc Telephone (415) 392 -0300 Telephone 01 -720 1111 Telex 34409 Telex 919109 'Dolby and the double -D symbol are trademarks of Dolby Laboratories Cable Dolbylabs Cable Dolbylabs London s7e/1 RCA American Communications 707 Richmond Hill Laboratories 1511 accessories. Personnel: John Phelan, Gary 201 Centennial Avenue, Piscataway N.J. 08854 1240 Ellesmere Road, Scarborough, Ont. Rogers. Product: Audio and video services. Personnel: A.F. Inglis, H. Rice, L. Donato, D. Quinn, L. Rockwell international 300 Sintronic 512 Driscoll, W. Kopacka, A. Pannello, J. Cuddihy, B. 1200 North Alma Road, Richardson, Tex. 212 Welsh Pool Road, Lionville, Pa. 19353

Dusto, J. Grady. 75081 Product: Solid -state 1 kw AM transmitter', 3 kw Product: Transmitters, consoles, exciters, FM transmitter', direct FM exciter /10 w educa- RCA Broadcast Systems 801 satellite communications systems, video rélay tional FM transmitter'. Personnel: Arthur A. Camden, N.J., 08102 microwave system'. Personnel: Al Senter, Terry Singer, Alan Singer, John Hayes, Tom Product: Color TV equipment, cameras, film Fox, Vroman Riley, Les Fisher, R.L. Wolf, W.T. Humphrey, Dick Johnson, Dick Stanco. Jaime systems, video tape recorders, film and tape Allott. John Tilley. Rojas, Rino Rivano, Lew Radford. Ralph cartridge machines, control switching and Hucaby Mike Dyer, Bob Amos, John Humble. Rohde & Schwarz 817 effects equipment, UHF and VHF television 14 Gloria Lane, Fairfield, N.J. 07006 transmitters, transmission line and antennas, Eric Small & Associates 413 Product: Color monitors, TV demodulators, audio equipment, radio transmitters, station 680 Beach Street San Francisco 94109 ENG power meters, RF modulators, color TV re- automation equipment, television mobile Product: Turntables, peak program meters, ceivers /monitors, remote controlled FM stereo equipment, two -way mobile radio equipment. Telesis intelligent remote control'. Personnel: receivers, VIT auto test systems. Personnel: C. Personnel: I.K. Kessler, N. Vander Dussen, J.E. Eric Small. Jesse Maxenchs, John Kean, David Barlow, C. Kooyman, J. Beel, U.L. Rohde, P. Hill, A.J. Barrett, J.H. Cassidy, F.X. Carroll, E.J. Rowland, Leeyhax Grossman. Descamps, P. Vantomme, R. Joye. Dudley, A.M. Hilliard, A.C. Luther, A.M. Miller, M.G. Moon, P.J. Mprrin, H.H. Klerx, L. J. SMC 403 Slutzky, Ross Video 1301B Ulasewicz, J.E. Banister, D.B. Freeman, J.L. 1011-19 West Washington Street Bloomington, Box 220, Iroquois, Canada Nickels, J.A. Gimbel, J.W. Howells, R.E. Harding, Ill. 61701 Product: Video production switchers. Person- G.M. Lewis, E.N.Luddy, H.T. Magno, T.E. New- Product: Broadcast automation systems. Per- nel: John Ross, Ole Skrydstrup, Jack Mc- man, A. Nobo, C.J. Gaydos, C.P. Perez, A.W. sonnel: William E. Moulic, Stephen S. Sampson, Qu igge. Power, J.E. Smith, R.D. Walsh, P. Higginbotham, Pete Charlton, Bob Popke, Joe Toher. P.G. Walters, D. Forbes, B. Fincher, J. Morse, N. Russco Electronic Manufacturing 200 Hudak, F.W. Koehler, T. Moore, B. Laughlin, R. Soll 818 1070 Brookhaven, Clovis, Calif 93612 Abbenante, E Timberlake, D. O. Grover, R. Eden - 401 East 74th Street New York 10021 son, E.H. Hoff, K. Rice, J.H. Butts, G. Schmidt. Product: Complete design, construction and Scientific -Atlanta 1205 installation services for broadcast facilities, O.G. Bjerke, H.W. Dover, J.L. Ayers. E. Ray, C. 3845 Pleasantdale Road, Atlanta 30340 Koriwchak, R. Yokes, D.G. Schulte, R. Varda, B. station planning, supervision of equipment in- Product: Satellite earth stations, television Martin, L. Pinski, J. stallation, custom RF switching systems, G. Evans, G. Smith, Shipley, demodulators, small- diameter receive -only B. Emch, C. Parkhill, R. Giles, K. Pierce, W.H. emergency service. Personnel: Joseph M. Soll, earth stations for radio', automatic antenna Holroyd, J.P. Watson. R.W. Chalk, J. Chu, P.J. Gunnar A. Olsen, Larry Merman, Edward Haupt. position control unit for 10 -meter earth sta- Foody, C. Shaw, L.R. Dongelewicz, P.J. Baker, S.J. tions'. Personnel: Sid Topol, Howard Crispin, Rabin, J. Nianko, P. Borgeaud. J. Gibson, B. Glenn Whittington, Jay Levergood, Mickey Sony Corp. of America 1005 Jones, D. Scally, K. Johnson, C.P. Perez, A. Nobo, Hudspeth, Ken Leddick, Ed Pietras, Don Nine West 57th Street New York 10019 H.T. Magno, O.R. Stamati, A.J. Villanustre, Crumm, Guy Beakley. Product: Video recorders, cameras, editing J.A.Elman, L. Scheiner, J.L. Grever, S.E. Basara, systems, microphones, recording tape. Person- V. Mattison, C.H. Musson, D. Newborg, G.S. Scully Recording Instruments 305 nel: D. MacDonald, I. Ungerleider. Moskovitz. 475 Ellis Street Mountain View, Calif 94043. Product: Line of audio recorders from full track Sound Technology 1308 RCA Electro Optics & Devices 701 mono up to 8- track /channel master 1" recorder 1400 Dell Avenue, Campbell, Calif 95008. Route 202, Somerville, N.J. 08876 (250/255 series of medium -priced recorders Product: Audio test equipment, including dis- Product: Camera -ready tubes including and reproducers'), 442L dual broadcast pro- tortion analyzers and audio generators (1410 A Vistacon and Saticon, TV and FM power tubes gram logger'. Personnel: William Krehbiel, ultra performance audio signal generator)'. and cavities. Personnel: H.F. Boreiko, R.M. Homer Hull, Jim Broderick, Phil Flad, Gareth Personnel: Larry Maguire, Rosemary Maguire, Bowes, R. Cahill, C.E. Donee, E.A. Dymacek, A.J. Nelson, Bill Hamilton. Ev Hedrick, Stan Becker. Mike Hogue, Tom Shea, Mark Pitkow, Lee Froio, J. Hemsley, D. Koch, W. Lynch. F. Nelles, White. R.G. Neuhauser, H. Nixon, G.E. Ryan, C.L. Rintz, Sescom 105 T.T. Lewis, F.B. Smith, E. Triano, L. VanVlaar- 12931 Budlong Avenue, Gardena, Calif. 90247 Spectra -Vision 1315 dingen, W.B. Dennen, D. Carter. 1528-32 Belfield Avenue, Philadelphia 19141 Sharp Electronics 744 Product: Video -tape editor -programers featur- Recortec 803 10 Keystone Place, Paramus, N.J. 07652 ing time code', random access', decision 777 Palomar Avenue, Sunnyvale, Calif 94086 Product: Color TV cameras. Personnel: Robert storage'. Personnel: Anthony M. Fiori, Robert Product: On -line editors for quadruplex VTR's, Garbutt. K. Ataka, Ron Colgan, K. Nakakura. M. Fiori. video cassette evaluator, video tape addressor, video tape evaluator for helical format. Person- Shintron 1123 Stanton Magnetics 211 nel: Lester H. Lee, Eldon A. Corl, Sid McCollum, 144 Rogers Street Cambridge, Mass. 02142 175 Terminal Drive, Plainview, N.Y. 11803 Ron Troxell, Bill Yasueda. Product: Model 375 switcher, 373 DX integrat- Product: Magnetic cartridges, styli, ed production unit, 373 BP integrated produc- headphones, preamps. Personnel: James Fox, tion unit, 505 video typewriter, 350 encoded Pete Bidwell, George Alexandrovich, Julian N. RE:DB 320 chromakeyer, 383 CB color black -color bar - Trivers. Avenue, Woodland Hills, Calif 6325 DeSoto color background generator. 640 code gener- 91367 ator, 644 code reader. Personnel: Shintaro, Storeel 903 Audio and video recording heads. Per- Product: Asano, Peter Choi, Eckhard Konkel, Christine Box 80523, Atlanta 30366 R. Law, Terry Edmisten. sonnel: Lome Place. Product: Storage systems. Personnel: Ruth Schaeffer, Carolyn S. Galvin, Michael Hurst, Research Technology 1006 Shure Brothers 309 Robert Ackman. 4700 Chase Avenue, Lincolnwood, Ill. 60646 222 Hartery Avenue, Evanston, Ill. 60204. Product: Film editing, inspection, previewing Product: Microphones (SM59'), microphone Strand Century 359 and cleaning machines. Personnel: Ray Short, mixers, remote consoles, disc reproducers, 20 Bushes Lane, Elmwook Park, N.J. 07407 Tom Tisch, Tom Boyles, Steve Little, Jerry tone arms, 50AC telephone acoustic coupler', Product: MMS memory control system, Micro - Lipsner. 615AS equalization analyzer system', other Q memory control system, Multi -Q Mark II

Broadcasting April 3 1978 98 memory control system', laniro lighting, HMI Technology Service 1501 Product: Test charts, slides, films transparency lighting equipment, portable lighting tools, 2217 Purdue Avenue, Los Angeles illuminators, grey scale monitor units. Person- 1,000 watt Axial Lekolite *. Personnel: Wallace nel: Ed Ries, Jenny Squire. Bob Toohey, Corney Russell, William Liento, Robert Schiller, Larry Tektronix 811 Webster, Tom Pressley, Ross Thyer, Jim Landy, Nelson, Edward Gallagher, Keith Gillum, Robert Box 500, Beaverton, Ore. 97077 Herb Didier. Dente, Gene Hanna, Larry Brown, Dave Cun- Product: Sync and lest signal generators, ningham. Phil Rose, Martin Moore. waveform and picture monitors, vectorscopes, Telemation 920 demodulator, high speed analog -to- digital and Box 15068 Salt Lake City 84115 Studer Revox America 114 digital -to- analog converters, Answer (all digital Product: TDF -1 digital noise filter *, Compositor 1819 Broadway, Nashville 37203 automated television measurement set).* Per- I graphics system, TVS/TAS -1000 video -audio Product: TLS 2000 audio /video, audio /audio sonnel: George Anderson, Ted Anderson, distribution switcher. TCF -3000 color film synchronizer *. Chuck Barrows, Austin Basso, Ray Bernnert, camera, TMM -205 optical multiplexer, Dick Burke, Collin Chamberlain, Dave Com- TSG -3000 sync generator, TCE -3000 color en- Studio Film & Tape 1212 stock. Gary Cooper, Phil Crosby, Frank David, coder, TSG -525 sync generator, TVS -524/5 6424 Santa Monica, Hollywood, 90038 Fred DeLaney, Dunc Doane, John Horn, Dale video distribution amplifier, TSA- 524/5/7 pulse Product: Drop out video tape monitor, video Jordan. Dave Jurgensen, Larry Kaplan, Steve distribution amplifier, TSA -524/5 subcarrier source identification display, video tape pro- Kerman, Marcel Key, Victor .Kong, Tom Long, distribution amplifier, TBB -525 black burst ducts. Personnel: Carole Dean, Virginia Ed- Steve Lyman, Dick Magee, Ron Marquez, Earl generator. TVS /TAS -525 video -audio switcher, wards, Stan Landsman, Eugene Leonard, Matney, Bob Melton, Bill Montgomery, Bhaskar TAA -524/5 audio DA, TMA -525 audio monitor Brandwin Edwards, Maureen Bartlett, Roy Pant. Charlie Payne, Bruce Penney, Jim Prouty, amplifier. Personnel: W. Paul Warnock, N.H. Dean, Dorothy Dean. Bud Rees, Charles Rhodes, Steve Roth, Bob (Doc) Bennett, James T. Kubit, Lawrence W. Seaburg, Cliff Shrock, Cal Smith. Bob Thacker, Enstrom, Scott K. Bosen, George W. Crowther, S.W.R. 1215 Clayton Wahlquist, Dave Walters, Brad Webb, Donald R. Reynolds. Donald E. Lefevre, Richard Box 215, Goffstown, N.H. 03045 Jim Zook. Warnock, David J. Quebbeman, Scott Kane, Jim Adams, Robert Flagler, George G. System Concepts 1125 TeleCine 804 Elsaesser, Donald E. Rhodes. George R. Lewis, 395 Ironwood Drive, Salt Lake City 84115 5434 Merrick Road, Massapequa, N.Y 11758 J. Michael Richardson, Alan E. Schoenberg, Product: TV lenses, pan and tilt equipment, Carl F Gardner, Dennis L. Shelton, Lynn Gayle'', Product: Merchandiser I remote controlled camera accessories. R. Te- character generator *, character generators. Personnel: Donald Col- Marc Walker. John McArdle, John Briggs, lins, Marcin, production titling systems. Personnel: Ray M. Craig Robert Jones, Ronald Cotty, rry Hoffmann. Unrath, Roy Romijn, Len Zaller, Jeff Peterson, Axel Fromel, Gunther Hess, Hans Waegelein, John Perry, Bill Post, Donna Keener. Martin Leder, Susan Miller. Telemet 709 185 Dixon Avenue. Amityville, N.Y. 11701 Systems East 821 Telecommunications Industries Ltd. 1206 Product: Demodulator', distribution amps', 32 Fairfield Place, West Caldwell, N.J. 07006 6335 Homewood Avenue, Suite 204, Los pulse distribution amp', optical transmission Angeles 90028 system*, modulator*, transmitter performance Taber Manufacturing and Engineering 510 2081 Edison Avenue, San Leandro, Calif. 94577 Product: Audio heads (for Ampex and Scully), Before you buy VTR audio heads (for Ampex and RCA). VTR stereo audio heads and amplifier conversion a TRANSMITTER, system for Ampex and RCA two -inch VTR's *, bulk tape eraser. Personnel: W.D. Taber, R.H. take a look Kearns, G. Orton, A. Taddeo. at the RECORD. William B. Tanner 349 2714 Union Extension, Memphis 38112 Product: Station ID's, production packages. In the past two years nearly promotional merchandise, syndicated music, 200 stations have switched custom commercials. Personnel: William B. Tanner, Henry Tanner, Bill Laffey, Bob Stack, to McMartin transmitters. Ron Mourning, Herb Tanner, Zack Hernandez, That's an industry record. Keith Lee. Kurt Alexander, Dick Denham, Robert Taylor, Don Johnson, David Tyler. John Competitive radio demands McFarlane, Gordon Buckingham, Joe Benson. the best sound quality and TA Track Audio 326 signal stability, 33753 Ninth Avenue South, Federal Way, Wash. but rising costs require 98003 minimum capital investment and Tayburn Electronics 1200 low maintenance costs. 6106 Avenida Encinas, Carlsbad, Calif 92008 McMartin AM and FM transmitters Product: Steerable antennas, Master Con- represent a "New Breed" troller, ENG systems. Personnel: Everett Shills, of high performance Morrie Boughton, Paul DeSize, Leonard Donato, Bill Black. equipment designed to help stations build profits Technics by Panasonic 419 and cut costs. One Panasonic Way, Secaucus, N.J. 07094 Product: Turntables, tape recorders, metering We're booth 302 at the NAB. Come and see us. assemblies, FM tuners, equalizers, amplifiers, studio monitor speakers. Personnel: Jim Parks, Sid Silver, Fred Uehara, Tony Hartin, Mike Inoue, MC MARTIN Hank Onishi. 4500 South 76th St Omaha, Nebraska 68127 (402) 331 -2000 Telex 484485

Broadcasting April 3 1978 99 test equipment. Personnel: Slim Hamer, Joseph Tented 1119 Trompeter Electronics 1305 L. Cali Jr., Robert G. Griffiths, Bill Culbertson, 50 Curtner Avenue, Campbell, Calif. 95008 8936 Comanche Avenue, Chatsworth, Calif. Paul Welcome, Alex Kwartiroff, Mike Tchinnis, Product: Tape -tension gauges. Personnel: 91306 W. Ted Bruss, Eugene F. Murphy, Anton F. Persek, Wayne B. Graham, Joan Kaye, Erwin Product: Audio jacks, panels and patch cords, Marie Rorke. Graham, John Bonn. coax connectors and accessories, twinax and triax connectors, accessories and cable. Per- Telescript 808 Terracom 1233 sonnel: E. Trompeter, S. Trompeter, R. Trompeter, 20 Insley Street Demares4 N.J. 07627 9020 Balboa Avenue, San Diego, Calif 92123. H. Gladish, E. Westfahl, J. Schneider, D. Vernon. Product: Telescript monitor prompting system. Product: ENG microwave radios, video protec- E. Bassett. Personnel: Bob Swanson, Blair Julich, John tion switches, satellite earth stations, Lennan, Jerry Swanson, George Parodi, Ron microwave systems, microwave antennas. Per- TSC Development Laboratories 1501 Wilson. sonnel: R. Moyes, R. Boulio, H. McKee, D. Pond, 2217 Purdue Avenue, Los Angeles 90064 D. Call, B. Jennings, A. Fulford, S. Sievers, A. Product: Automatic time lapse recorder', com- Television Equipment Associates 703 Barnes, A. Richmond. puter /communications interface', weather Box 260, South Salem, N.Y. 10590 radar, WRT -75 weather radar -television con- Product: Matthey delays, filters, video Thomson -CSF Laboratories 727 verter and colorizes EOL -76 Electronic map equalizers, lights, headsets, tape cleaner/ 37 Brownhouse Road, Stamford, Conn. 06902 overlay unit. Personnel: Gerald S. Ustach, Glenn evaluator, intercom. Personnel: Bill Pegler, Product: FM Volumax automatic peak con- A. Gray, Thomas E. Laycook, Arnold M. Roth, Marilyn Pegler, Vince Emerson, David Williams, troller, AM Volumax, dual audio distribution John M. McDonald, Walter B. Milers, Peter Barry Reid. John Wilson, Bill Walters. amp, Audimax automatic level controller, Swerling, Basil C. Bolanos, Agnes Rentz. dynamic presence equalizer, wireless Television Research International 1303 microphone systems, ENG -101 RF system for Tuesday Productions 331 1277 Sun Circle East Melbourne, Fla. 32935 ENG cameras', 2 ghz microwave system', 4429 Morena Boulevard, San Diego 92117 Microcam, Vidifort character generator Television Technology 1502 systems, digital noise reducer', color correc- TVAC 1805 5970 West 60th Street Arvada, Colo. 80003 tion systems, 100 watt transmitters', 10 watt 6464 Sunset Boulevard, Suite 930, Los Angeles transposers`. Personnel: Al Audick, Ted Bowen, 90028 Telex Communications 311 Harvey Caplan, John Camarda, Langdon Cook, 9600 Aldrich Avenue South, Minneapolis Allan Delaye, Michael Davis, John Dawson, Tweed Audio 347 55420 Robert J. Estony, Joseph Ewansky, Jean M. 1640 Fifth Street Santa Monica, Calif 90401 Product: Headphones', cart machines. reel -to- Gaucheron, Peter Glassberg, Thomas Hindle, reel tape recorders, headsets. Personnel: Andrew Ian, William Koskuba, Steve Kreinik, Ultra Audio Pixtec 1133 Donald Mereen, Greg Dzubay, Curt Christian- Renville, H. McMann, Martin McGreevy, Altaf Box 921, Beverly Hills, Calif. 90213 son, Norm Hansen: Rahman. Bruce Reininger, Don Skulte, Clyde Product: Waveform monitors, vectorscopes, Smith, James Smith, Ben VanBenthem, Louis VCR support products, TV audio products, TV Miley, Allan Proctor, John Fackler, Michael Box - studio equipment, TV terminal equipment, berger, Michael Favreau, Rene Anastaze, radio remote products. Personnel: Oliver Joseph Polonsky, Andre Goubert, Warren Berliner, Virginia Dorsey, Billy Seidel, Gary PRODUCERS OF STAR TRAK WITH Singer, M. Chevalier, M. Leopold, M. Tranchant, Luke, Jackie Giroux, Mike Margolis, Moshe CANDY TUSK EN DR. DEMENTO M. Potereau, M. Millar, N. Drapier, M. Oppici. Barkat, Don Oliver. NATIONAL ALBUM COUNTDOWN THE SOUND OF MOTOWN IN UMC 210 HOLLYWOOD WITH DARCEL Tiffen Manufacturing 1101 Box 37, Roslyn Heights, N.Y. 11577 460 Sackett Point Road, North Haven, Conn. 1 2 H O U R S O F C H R I S T M A S Product: Optical filters. Personnel: Nat Tiffen, 06473 machines, Helen Tiffen, Tom Grosso, Marie Grosso. Product: Beaucart tape cartridge splice finders, motors, heads, ART actuality retrival Time & Frequency Technology 212 terminal', audio console'. Personnel: 3000 Olcott Street Santa Clara, Calif 95051 A.J. Shaftel, C.F. Rockhill, S.J. McNamara. P.R. Product: Studio -to- transmitter link', Telescan Weaver, D. Evans, J. Fernandez. computer accessory for remote control', 7601 remote control', 7610 remote control, full line Unarco -Rohn 339 of AM, FM and TV frequency and modulation Box 2000, 6718 West Plank Road, Peoria, Ill. monitoring equipment. Personnel: Joe Wu, Tom 61601 Creighton. Frank Stolten, Claudia Gama, Joan Product: Towers and accessories. Personnel: Lee. Mike Fleissner, Gene Francis.

Toshiba International 1015 Uni -Set 1311 200 Park Avenue, New York 10017 449 Avenue A, Rochester, N.Y. 14621 Product: PK -31A automatic color camera, Product: Modular staging system, graphic de- PK -39 portable color camera, CSP -10 carrying sign system'. Personnel: Ronald Kniffin, subproduction equipment, WG -III wipe pattern Beverly Geer, Leo Kaplan, Sam Cercone. generator, ENG camera. Personnel: S. Kato, Y. Ohtani, S. Yano, H. Watanabe. United Research Laboratory 425 681 Fifth Avenue, New York 10022 Townsend Associates 802 Product: ML -6 coated ball bearings, self- align- 10960 Wilshire Blvd. Box 1122, Mainline Drive, Westfield, Mass. ing pinch rollers for most recorders, C -5 con- Los Angeles, CA 90024 01085 version amplifiers for Ampex tube -type ma- Suite 902 (213) 479 -7713 Product: Integral cavity klystron transmitters', chines, Autotec tape recorders and equipment.

all- solid -state 1 kw VHF transmitters', vacuum Personnel: George Adams, Anita Adams, Jim WECTWOOD contractors', RF impedance plotters', all- solid- Lee, Lee Rand, John Hawkins. state IF modulated exciters, customized UHF power- increase amplifiers. Personnel: David A. UPI 1121 Baldyga, Wilfred G. Beauregard, Robert A. 220 East 42d Street 12th floor, New York Bromley, James E McMahon, George R. Town- 10017 St'C send. Product: Broadcast news services, satellite

Broadcasting April 3 1978 100 delivery, DataNews, audio network, broadcast Videomax 801 and stands, super density tape storage news wire, NewsTime video -audio slow scan, 3303 Scott Boulevard, Santa Clara, Calif systems', three -quarter -inch dubbing rack', electronic editing, Unislides. Personnel: 95050 half -inch videocassette cabinets, stands and Roderick Beaton, Robert Page, Frank Beatty, Product: Rebuild and refurbish quadruplex storage systems'. Personnel: Chuck Johnson, Gordon Rice, James Darr, John De Perez, Bill video head assemblies. Personnel: Bill Fitts, Jerry Hoska, Greg Hedlund, Beth Hutton. Ferguson, Robert Fuss. Frank Benson, Bill Laumeister, Rick Murphy, Les Hunt, Paul Bamberg. Wolf Coach 1 100 U.S. Tape & Label 204 200 Bartlett Northboro, Mass. 01532 1561 Fairview, St. Louis 63132 The Video Tape Co. 1108 Product: Bumper strips, window labels, T -shirt 10545 Burbank Boulevard, North Hollywood, World Video 904 transfers. Personnel: Byron J. Crecelius, Jesse Calif 91601 Box 117, Boyertown, Pa. 19512 S. Myer, Bruce S. Dole, Charles Muncy, Linda Product: VTC 1000 quadruplex video tape, Product: Color monitors. Personnel: Jack Jefferson. VTC U-matic videocassettes, video tape clean- Taylor, Bill Hedrick, Billy Seidel, Herb Didier, ing and testing services, Tape Save tape clean- Dwight Wilcox, Lew Radford, Carroll Cun- Utah Scientific 1213 ing module, program duplicating services. Per- ningham, Emil Adamyk, Steve Cisler. 2276 South -2700 West Salt Lake City 84119 sonnel: Keith Austin, Frances Van Paemel, Don Product: AVS -1 distribution switching *. system Johnson. Zet -Mark 1507 Personnel: Lyle O. Keys, Earl G. Gray. Box 182, Brookfield Center, Conn. 06805 Videotek 1117 Product: Broadcast and closed circuit optical Utility Tower 411 125 North York Street Pottstown, Pa. 19464. multiplexers. Personnel: Richard Zeitler, Louise 3200 Northwest 38th Street Oklahoma City Product: Color video monitors (eight -inch pro- Zeitler. 73112 fessional and CCTV AC DC color monitors'). Product: Tower sections -UTC 340 18 -inch Personnel: Philip Steyaert, Richard Hollowbush, face, UTC 24 -inch face, 480 380 UTC 30 -inch Anthony Parise, David L. Brown, Paul Stahl. face, UTC 540 42 -inch face: solid base insula- tor, galvanized steel hardware and rigid I -beam VIF International 1811 Networks anchors. Personnel: E.E. Nelson, R.G. Nelson, Box 1555, Mountain View, Calif V.G. Duvall, M.N. Sholar. Product: Automation equipment, tape decks, American Broadcasting Companies mixers, equalizers, monitor speakers, Sahara Patio Suite 3122 Thomas J. Valentino 315 microphones, updating kits, background music 151 West 46th Street New York ABC -TV, ABC Owned TV Stations tape reporducer systems. Personnel: Gordon Product: Production music, sound effects. Per- Personnel: Everett H. Erlick, Alfred Schneider, Mackechnie, Alden Thompson, Eric Breeze, James Duffy, Anthony Thomopoulos, Marvin sonnel: Francis T. Valentino, Margaret A. Valen- Ken Aitken, Nancy Mackechnie, Carole Mord, Paul Myer, Gene Cowen, Paul Sonkin, Mel tino, Joanne F. Valentino. Thompson. C.C. Abernathy, Emil Sauler, Ed Goldberg, Arnold Marfoglia, Len Maskin, Burt White, Walter White. Van Ladder 1139 Fainberg, Mark Cohen, Richard N. Savage, Box 709, Spencer, Iowa 51301 Robert F. Fountain, Joseph E. Giaquinto, Al It- Vital Industries 723 Product: Van mounted microwave dishes. Per- tleson, Richard L. Beesemyer, Stan Simon, Jim 3700 N.E. 53d Avenue, Gainesville, Fla. Kaufman, Richard sonnel: James C. Baker, Harlan Bartrum. 32601 Shaw, Jim Abernathy, Bob Product: Squeezoom digital frame store and Kozak, Mario Cucinotta, Bryce Rathbone, time base corrector', production Varian Associates 913 switchers', Joseph Niedzwiecki, Eve Zrzyzanowski, Doro- routing switcher, microprocessor controled Tom Day, Denker, Robert 301 Industrial Way, San Carlos, Calif. 94070 thy Botts, Warren on -air automation'. Personnel: Nubar Product: UHF -TV klystrons, power grid tubes Donoyan, Hingel, Tim Kearney, William Mathesius, Peter Dale Buzan, Gordon Peters, Eric and accessories. Personnel: Jack Quinn, King, Robert Zobel, Scott Michaels, Bruce Hagerty, Suzanne McAll, Barry Holland, Morrell George Badger, Robert Faulkner, Colin Erridge, Beavers, John Surbeck, William Sythes, Stu Ullman, Mary Davis, Jim Seipp, Dan Dresner, Bob Schmidt. Charles Schultz, Jane Raphael, Mark D. Roth, William Dryer, Carl Bill Vice, Reg McCoy, Harold Johnson, Charles Dietze, Mark Wagenheim, Marvin Bader, John Video Aids of Colorado 1108 Kunz, Tom Miller, Ed Cox, Don Williams, Lee Martin, Irwin Weiner, Milton Carney, Lou Ruble, Linda Buickel, Ron Ruff. 325 East Seventh Street Loveland, Colo. 80537 Calangelo, Patti Matson. Jeff Tolvin, Tom Tanno, Product: ENG /EFP battery operated color sync Bill Fyffe. Joe Rowan, Seymour Horowitz. generator, helical editor, VIRS inserterNlRS- Ward -Beck Systems 923 H- phase -burstphase meter, sync generators, 841 Progress Avenue, Scarborough, Ont. Mill ABC Radio, ABC Radio Network, ABC video distribution amps, electo optical isola- 2X4 Radio News, ABC Engineering tors, party line system, video activated power Hilton 2976 -77 switch, black burst generator. Personnel: Walt Western Union 905 Radio division personnel: Harold L. Neal Jr., Skowron, Jim French, Bill Barton, Joe Woods. One Lake Street Upper Saddle River, N.J. Michael Hauptman, Robert Cambridge, Joseph 07458 Sherikjian, Rick-Sklar, Charles A. DeBare, Alfred Video Associates Labs 1404 Product: Television and radio transmission ser- Racco, Andrew Ockershausen, Charles Fritz, 2303 Hancock, Suite 1E Austin, Tkx. 78756 vices via Westar domestic satellite system. Martin Greenberg. Willard Lochridge, Michael Personnel: J.T. Ragan, R.B. Smith, G.F. Milne, Luckoff, Ben Hoberman, Jeff Woodruff, Bruce Video Data Systems 1210 H.C. Granger. Hoban, Robert Holmgren, Allen Shaw, James 40 Oser Avenue, Hauppauge, N.Y. 11787 Trohatos, Linda Meilan, Russ King, Nick Tri - Product: Titling generators, character gener- Wilkinson Electronics 303 gony, Jay Hoker, Jack Minkow, Willard ators. Personnel: Barry Kenyon, Steve Seiden, Box 738, 71niner, Pa. 19013 Lochridge, Don Platt, John Winnaman, Ernie Andy Wander, William Leventer, Bob Hall. Product: Silicon rectifiers, AC line surge pro- Fears. tectors, AM and FM transmitters, air -cooled Radio network personnel: Edward E. Videographix 1400 dummy loads. Personnel: G.P. Wilkinson, C. McLaughlin, Robert O. Mahlman, Richard P. Mc- Box 501, Tucson, Ariz. 85702 Wilkinson, W. Johnson, W. Shaw, W. Voelker, J. Cauley, Richard A. Foreman, Michael Penzell, Fitzgerald, J. Forrest, W. Black, A. Maclntyre, E. Charles King, Calvin Roach, Linda Stern, Videomagnetics 1220 Bard. Walter Sabo, John Axten, Leo Collins, Sam Pat- 155 San Lazaro Avenue, Sunnyvale, Calif terson, Madeleine DeCunzo, Kent Coughlin, 94086 Winsted 1313 Harry Curtis. Product: Quadruplex video head refurbishing. 8127 Pleasant Avenue South, Minneapolis Radio news personnel: Thomas O'Brien, Personnel: Roger Watson, Ted Barger, Jack 55420 Joseph Keating, Richard Dressel, Peter Flann- Tolvanen, Dean Leeson, Gloria Wiener, Jody Product: Editing consoles, video -tape and film ery, Carole Clancy, Jeffrey Sprung. Polisini, Bill Schlenker, Terry Newton. storage systems, tape trucks, VTR cabinets Engineering personnel: William Gilmore.

Broadcasting April 3 1978 101 ABC Broadcast Operations and Engineer- Lyons, Pierce Grant. Brooks Graham, Robert ing Sahara Patio Suite 3122 McKinney, D. Weirick, G. Benkowsky, Richard Television programers Personnel: Julius Barnathan, Max Berry, Lynn Hall. Oscar Vital. Eppel, Dave Eschelbacher, Joe Beßonis, Joe Viacom Enterprises MOM Grand 2461A DiGiovanna, Mike Fisher, John Hidle, Jacques CBS Radio Hilton 2925 Product: First -run: Please Stand By, Love Ex- Lesgards, Phil Levens. Ed Messina, Vern Personnel: Sam Cook Digges, George J. perts, Soupy Sales Show, You Don't Say, Price is Pointer, Merle Worster, Norman Grant, Bob Arkedis, Peter A. Lund, J. Robert Cole, Sherri) W. Right, $25,000 Pyramid, Family Feud; off -net- Trachinger, Ted Van Weeren, Jack Neitlich, Joe Taylor, W. Thomas Dawson, Eric H. Salline, Cor- work: Cannon. Bob Newhart Show, Mary Tyler Kresnicka, Bill Gilmore. nelius V.S. Knox Jr., Robert J. Leeder, Harfield Moore Show, i Love Lucy, Family Affair, Rookies, Weedin, David P West. Ralph Green. Hawaii Five -O, Honeymooners, Beverly CBS Inc., CBS /Broadcast Group, CBS -TV, Hillbillies, Gunsmoke, Perry Mason, My Three CBS News The Sands Mutual Broadcasting Sons, Hogan's Heroes, Gomer Pyle, Andy Personnel: Robert Wood, William Connolly, System Hilton 2984 Griffith Show, Petticoat Junction, Phil Silvers Carl Ward, Bruce Bryant, Arnold Becker, Don Personnel: C. Edward Little. Gary J. Worth, John Show, Twilight Zone. Wild Wild West; Viacom Clancy, John Cosgrove, Tom White, George C. Butler, Don Budd, Terry Hourigan, Dick Doty, Features 1 1 1 1 1 1 1 V V; Cosmic Christmas. Person- Zurich, Michael Silver, Stephanie McClelland, Craig Whetstine, Ted Foster, Frank Murphy III, nel: Henry A. Gillespie. William P. Andrews, D. Thomas Miller, Ted O'Connell, George Peter Acquaviva, Bob Sandler, John Frykman. Jamie Kellner, Todd Gaulocher, Bud Donnelly. Dessart, William Barker, Edward Joyce, John McKay, Dave Nelson, Van Gordon Sauter, Neil National Back Network Hilton 474 Derrough, Joseph Flaherty, Donn O'Brien, Len Personnel: Eugene Jackson, Sydney Small, Del Schammel, Carl Prince, Frank Fitzpatrick, Dave Raycee, Joan Logue Henry. Cohn, Ronald England. Tom Palmieri, Peter Radio programers Haring, Darial Sneed, Katherine Bartley, Mike National Broadcasting Company, NBC - Estivo, Wally Wesley, Fred Burrows, Evan Fan - TV, NBC -Radio Hilton, MGM Grand nell, Carl Weinhold, Tom Pearson, John Byrne, Personnel: Julian Goodman, Raymond Timothy, Atwood Richards MGM Grand Hank Schorle, Dave Gittens, William Lincoln, Donald J. Mercer, Raymond O'Connell, John Personnel: Donald J. Quinn, Jack Caplan, Chuck Upton, Jamie Bennett, Peter Temple, Barry, Erik Bennorth, Anthony Cervini, Mortimer Thomas Johnston. Robert Shay, Norm Bacon, Jay Feldman, James Dillon, Peter Flynn, Diane Healey, Barry Cusick, Richard Graf, Robert Hosking, Eric Hillebrandt, William Kelley, Malcolm Laing, Blue Marble Caesar's Palace Ober, Dave Harvey, Dick Tonge, David Percelay, James Kitchell, Jeffrey Meadows, Michael Reit- Product: Big Blue Marble. Personnel: Steve Bruce Miller, Allan Cohen, Robert Finkel, Ellen man, Thomas Wolzien, Scotty Connal, Don Schechter. Cohen, Phyllis Laubacher, Ken Moore, Al Ohlmeyer, Milton Altman. Robert Butler, Joseph Bonneville Broadcast Consultants Hilton, Goldberg, Bernie Dickens, Robert Temple, Cicero, Gino Conte, Maurice Corwin, Craig Continental Salon MGM Grand 1096, Anita Kopff, Frank Pucciarelli, Vince Loncto, Curtis, Robert Daniels, John Dragun, Ken 1098, 1098A Bruce Nugent, Eleanor Applewhaite. Lynwood Erhardt. Rudy Foglia, Frank Flemming, William Beautiful music, traditional MOR, contempor- Heighes, Al Landolph, Gil Wyland, Richard Flood, Steve Flynn, John Frishette, Robert ary MOR, soft rock formats. Personnel: Marlin O'Brien, D. Hennessy, David Horowitz, Bill Galvin, Jack Gillen, Ron Gnidziejko, Fred Taylor, Loring Fisher, Dick Drury, Frank Murphy, Nicholls, Ray Schneider, Richard Streeter, Mar- Himelfarb, Bill Howard, Art Johnson. Jack Ken- Rod Baum, Vladimir Nikanorov. vin Kronenberg, Seymour Yusem, Gene nedy, Robert Mausler, Clair McCoy, Martin Jankowski, James Rosenfield, Frank Smith, Meaney, Mike Negri, Steve Orland. Steve Ca Vox Stereo Productions Hilton 2550 George Shannon, Bill Small, Tom Leahy, Alice Paganuzzi, Bud Prather, Garfield Ricketts, Product: CaVox Music. Personnel: Lee Tate, Henderson. Bob Jamieson, Aaron German, Ira Charles Savaia, James Smith, Reginald Bob Mayfield. Schackman, Michael Pakalik, Robert Zagoren, Thomas, Raphael Weiss, Richard Welsch, John O'Donnell, Joe De Franco, Ralph Oscar Wick, Herminio Traviesas, Geroge Len - Century 21 Productions & Programming Goldberg, Gordon Batten, Charles Cadley, John Block, fest, Rick Kelly, Nancy Herbert, Curt Hilton 1089 Chun, Charles Mesak, Bob Norvet, Rita Burton, Helen Manasian, Jack G. Thayer, Robert Moun- Product: Z Format, E -Z Format, Super Country, Charles Cappleman, Wayne Brandt, Robert ty, Marion Stephenson, Richard Verne. Jeff jingles, contests and 7 professional produc- Lawson, Eliot Bliss, Robert O'Connor, J. Kulliver,Charles Renwick,Warren Maus, Robert tion library. Personnel: Tom McIntyre, Dave Bonomo, George Zavales, Orion Arnold, C. Wogan, Steve White, John Patt, Joan Voukides, Scott, Doug Shane, Bill Cramer. Girod, Robert Breed, Richard Dunn, Paul Heim - Dan Mollo, Charles Warner, Robert Pittman, Bill bach, Gloria Eng, Robert Orr, Robert Sheehan, Frank Krause, Stan Cohen, Craig Simon, Scott, Claster Television Productions /Romper A. P. Evans, Frank Davidoff, Peter Herford, Hal Gordon Pei'. Martin Enghauser, Burt Sherwood, Room Enterprises MGM Grand Classon, Kevin O'Malley, Stan Thoren, Martin Bill Hennes, John Bailie, William Dwyer, Scott Product: Romper Room, Bowling for Dollars Yagts, James Russell, David Lee, W. Sidas, Bill Burton, Bill Newbrough. and Fred Flintstone and Friends. Personnel: John Claster, Kenneth Gelbard.

Community Club Awards MOM Grand See a "Live" Demonstration Personnel: John C. Gilmore, Bess Gilmore, Phil of the Peterson, Wynn Hott, Tom Boone, Ted Mason. The FM 100 Plan Caesar's Palace Royal Lib :Aron Radio Business Computer 800, 882, 884 Product: Beautiful music, beautiful country, The First Truly Automatic System beautiful MOR formats. Personnel: Darrel Peters, Rod Mitchell, Ray Miller, Lowell Dorman, NAB - Las Vegas Mike Krafcisin. Desert Inn - Suite 1122 -S KalaMusic Hilton 2230 Product: Radio program formats. Personnel: outomotion Bill Wertz, Stephen Trivers, Howard Karlin, Ray electronics Winters, Terry Armbruster. n c. 1001 south street loroyatto. Indiana .47105 Peters Productions Hilton 2669 Our Business is Product: Syndicated radio formats, jingles, Taking Care of Your Business commercial production, music and graphics

Broadcasting April 3 1978 102 package, marketing plan. Personnel: Edward J. Bolton Broadcasting Ltd. Major Market Radio Hilton Peters, Redd Gardner, Lee C. Hanson, John Personnel: Carmen Bolton. Personnel: George Lindman, Warner Rush. Mazur, Jack Merker, Geoff Williams. Buckley Radio Sales Sands Jack Masla & Co. Caesar's Palace RPM Radio Programming Management Personnel: Richard D. Buckley, Robert V. Cop - Personnel: Jack Masla, Stan Feinblatt, Charles Las Vegas Hilton pinger, Mel Trauner, Joseph M. Bilotta, Cy McCreery, Arnold Taylor, Dick Shappard, Bill Product: Automated radio formats. Personnel: Ostrup, Lloyd McGovern, Robert J. Lurìto. Peavey, Stan Lothridge. Thomas Krikorian, Jeffrey Goldman. Christal Co. MGM Grand McGavren -Guild Hilton 2865 Gladney Schrag Communications Las Personnel.' Robert J. Duffy, John M. Fouts, Personnel: Ralph Guild, Ellen Hulleberg, V. J. Vegas Hilton Bruce Blevins, Mrs. Paddy Ramsay. Bellino, Robert Williams, Monte Lang, Tony Product: Syndicated radio series*. Personnel: Durpetti, Anthony Maisano, Les Goldberg, Dick Norman Gladney, Allen Schrag, Eastman Radio Caesar's Palace Central Sharpe, Lydia Martin, John Bitting, Gary Tower Ahrens, Marc Gross, Greg Campbell, Ed Carrell, Susquehanna Productions Hilton 949 Personnel: Frank Boyle, Bill Burton, Charlie Co- Jeff Dasher, Robert Dwyer, Robert Syers, Product: World of Commodities, Family Health, lombo, Jerry Schubert. Beverly Appleman. America 2000, Fourth Magazine of the Air and Tips On Flowers and Plants. Personnel: George Bernard Howard & Co. Hilton 2810 Meeker Co. MGM Grand 2259 -61A Hyde, Arthur W. Carlson, Carl Loucks, Charles Personnel: Bernard Howard, Jack Davis, Bob Personnel: Robert Dudley, Bill Bee, Audrey Morgan, Fred Graves, Wally Tucker, Barry Weiss, Jack Kincaid, Mark Day, Rich Greener, Tanzer, Jim Parker, Hugh McTernan, Jim Gaston, Eric. Bausch. Carl Lanci, Milton Seropan. Cathey, Jay Adair, Dick Hughes. Linda Simon- son, Gene Gray. William B. Tanner Co. Hilton 1669 H -R Stone Hilton Product: Station ID's, production libraries, Personnel: Saul Frischling, Carroll Larkin, Inge Peters, Griffin, Woodward MGM Grand sales libraries, custom concepts (jingles, com- Jacobson, Sy Thomas, Martin Stedman, Don 2062 mercials), automated music programing, Propst, Michael Sobel, Tony Rufo, Bob Loeber. Personnel: Bill Walters, Jim Sefert, Chuck Kin- media placement, promotional merchandise, ney, Larry Loiello, Dennis Gillespie, Tom Will, station promotions. Personnel: William B. Tan- H -R Television MGM Grand 1761A Ray Johns, Bob Galle, Bill Hall, Bob Stores. ner, Henry Tanner, Herbert Tanner, Zak Her- Personnel: Harry Wise, Ed White, Phil Carper, nandez, Keith Lee. John McFarlane, Gordon Bob Spielman, Taylor Eldon, Barry Weed, Roy Petry Television MGM Grand Buckingham, Kurt Alexander, Bob Stack, Bill Edwards, George Hemmerle. Personnel: Martin Connelly, Bob Muth, Ed Laffey, Ron Mourning. Dick Denham, Robert Karlik, Art Scott, Bruce Fauser, Arnold Annex, Taylor, David Tyler, Don Johnson, George The Katz Agency Hilton 2913 -14 Roger Lageau, Paul Sacks, George Blinn, Al Gainey. Personnel: James L. Greenwald, Sal Aaovìno, Rothstein, John Gardner, Dana Nelson. Ken Swetz, Peter Goulazian, Barry Lewis, David Telstar Inc. MGM Grand Abbey, Frank McCann, Len Warager, Jerry Pro /Meeker Radio Caesar's Palace Personnel: Bess Gilmore, John C. Gilmore, Jones, Larry Adams. Personnel: Sam Brownstein, Tom Hayes, Ted Keith Gilmore. Douglas Gilmore, e Tuesday Productions MGM Grand Product.' Creative musical concepts for radio and television. Personnel: Bo Donovan, Terry (-TH.( Q(ST D(fl L Ill Lt S V(G/1S Segal. Watermark Hilton 1869 Product: Alien Worlds, Robert W. Morgan IS flT SUIT( 2230 LAS VEGAS Special of the Week, American Top 40, Ameri- can Country Countdown. Personnel: Tom HILTON Rounds. Chuck Olsen, Jeff Allen, Brian Heimerl, In markets like yours, where most Linda Schroeder. revenue is retail, you don't want to gamble. Kalomuslc's unique I Palace 1473 The Webster Group Caesar's blend of "up front" Beautiful Product: Customized sound /slide presenta- Music is the right card for o tions on performance of local radio stations winning hand. Kalamusic versus local newspapers, prepared for broad- is a proven syndicator. Q+ cast associations and individual stations. Per- ob Proven time after time, in sonnel: Maurie Webster, Jack Ackerman, John WIN after market. See Newman. market us. hear us ... let us make the I,'p Station representatives best deal in Las Vegas. The stakes are too high to trust 4 your luck. See Bill Wertz. Avery - Knodel Television MGM Grand Hotel 2280 Stephen Trivers, Howard Karlin, Ray Winters or Personnel: J. W. Knodel, Robert J. Kizer, E Terry Armbruster. Robert Kalthoff, Joseph M. Friedman, Jack , Devine, Robert Hoyt. 50- Radio Las Vegas Hilton V Blair TIF QFST DEAL IN =. Personnel: Jack W. Fritz, John Boden, Robert 1,-w. Gain, Thomas Harrison, David Klemm, Robert MARKETS JUST LIKE Lobdell, Ray Muer, George Wolfson. YOURS IS Blair Television MGM Grand Personnel: Jack W. Fritz, Robert Billingsley, James Kelly, William Morris, Josef Rosenberg, t Suite 334. Induslnal Stale Bank Budding. Kalamazoo. Michigan 49006 phone F. 6.345.- I íI % John Ryan, Walter Schwartz, Harry Smart, Arthur Stringer. i

Broadcasting April 3 1978

. 103 Andrews, Jim Cathey, Eugene F. Gray, Hugh Hogan -Feldman Inc. Hilton Baard, Andy Faller, Bill Hamill, Dave Traylor, Lou Wallace. Personnel: Arthur B. Hogan and Jack West, Jim Cute, Carroll Carter, Ted Donovan, Feldmann. Karl Wyler, Dave Woolfson, Larry Frerk, Gene Selcom Hilton 1369 Harden, Jim Lyons, Gene McClure. Personnel: Lou Faust, Bill McHale, Bill Smither, Holt Corp. Dunes Ross McCreath. Personnel: Robert D. Hanna, John A. Ryman. Pulse Hilton Personnel: Richard Roslow, Peter Roslow, Ken Telerep MGM Grand 1460A Keith W. Horton Co. Frontier Gross, Mory Greenberg, Irene Lambie. Personnel: Al Masini, Greg Stone, Bob Miggins, Personnel: Keith W. Horton, William S. Cook. Gerry Bret, Susan Ziller, Pat Prie. The Research Group MGM Grand Larson /Walker & Co. MGM Grand Personnel: Bill Moyes, C.T. Robinson, Bill Top Market Television MGM Grand 862A 1209 -1209A -1207 Sherard, P.J. Riemer. Personnel: James P. McCann, Henry O'Neill, Personnel: G. Bennet Larson, William L. Walker.

Thomas F. Shannon, William Carney. SESAC Hilton 2189 H.B. LaRue Dunes Personnel: A.H. Prager, Norman Weiser, Sidney Personnel: H.B. LaRue, Joy Thomas. Torbet- Lasker Sands Guber, Albert F. Ciancimino, Charles Scully, Nat Personnel: Alan Torbet, Joe Dorton, Ralph Con- Reggie Martin Riviera Lieberman, Vincent Candilore, Harold ner, Peter Moore, Len Sable, Steve Marriott. Lou Personnel: Reggie Martin. Fitzgerald, Bob McGarvey, Ed Wilder, George Mahecek, Carol Cagle, Ron Woods, Rick Chernault. Holmberg, Maddy Schreiber. Ralph E. Meador Landmark Personnel: Ralph E. Meador. Spanish International Network Adam Young MGM Grand 1198 -1198A MGM Grand Personnel: Michael Membrado, Vincent Young, George Moore & Associates Sahara Personnel: Rene Anselmo, William Stiles. Adam Young. Personnel: George W. Moore, W. James Moore. Station Business Systems Cecil L. Richards Inc. Hilton 2450 Las Vegas Hilton 1810 Personnel: A.J. Aurichio, Jack Baker, Brokers Personnel: Cecil L. Richards. Cliff Balkam, Joseph Chaplinski, Susan Dingenthal. Blackburn & Co. Hilton 710 Richard A. Shaheen Inc. MGM Grand Bruce Massie, Sandy Oakman. 761 James W. Blackburn Jr., Richard F. -761A Personnel: Telcom MGM Grand 1033 Blackburn, Joseph M. Sitrick, Jack V. Harvey, Personnel: Richard A. Shaheen. Personnel: Herb Jacobs, Grace Jacobs, Dean Hub Jackson, Alan H. Tindal, Howard J. Stasen, McCarthy, James Ritter. Wendell W. Doss, Robert A. Marshall, Clifford B. Howard Stark MGM Grand Marshall, Roy A. Rowen, James Thrash. Personnel: Howard Stark. UPI MOM Grand Personnel: R.W. Beaton, R.E. Page, Frank W. Chapman Associates Hilton 2129 Edwin Tornberg & Co. MGM Grand Beatty, Bill Ferguson, John DePrez, James Darr, Personnel: Paul Chapman, Bill Chapman, Personnel: Edwin Tornberg. Gordon Rice, Bob Fuss. Frances Chapman, Paul Crowder, Bill Ham- mond, Art Simmers, Ray Stanfield, Evelyn Stan- field, , Dave Kelly. Others Public service

R.C. Crisler & Co. MGM Grand 962 -962A Air Time Inc. MGM Grand 1909A Alpha Epsilon Rho U Personnel: Clyde G. Haehnle. Product: Various radio properties. American Women in Radio & Television T Personnel: Jerry Levy, Jeff Dorf, Al Sussman, Call for Action B William A. Exline Inc. Riviera Glenn Appleyard, Jim Young. Federal Communications Commission M Personnel: William A. Exline. Arbitron Hilton 1650 Personnel: Charles D. Ferris. Frank Lloyd, Frank Washington, Robert E. Lee, James H. Quello. Personnel: Theodore F. Shaker, Constance W. John Grandy Jockey Club Anthes, A.J. Aurichio, Claude Bartel, Sherm William G. Harris, Abbott H. Washburn, Nancy Personnel: W. John Grandy. Brodey, Brian Byrne, Andrea Cetera. David S. Carey, Joseph R. Fogarty, Margita E. White, Copp, John Curren, Roberta DePolo, William Tyrone Brown. Richard D. Lichtwardt, Raymond W. Seddon, Frank Lucia, E. Wilt Gunzendorfer & Associates Hilton Engel, John Fawcett, Gerald Flesher, Ray Gar - Wallace Johnson, Personnel: Wilt Gunzendorfer. della, David Grigsby, Norm Hecht, Penny Martin I. Levy, Neal K. McNaughten, Arthur L. Johnson, Marvin Korach, Richard Lamb, Ginsburg, Richard J. Shiben, John M. Taff, Den- nis Williams, C. Phyll Horne, Ney Landry. What is your Station Ronald Laufer, Michael Levine. William Livek, Pierre Magroz, James Mocarski, H.D. Neuwirth, NAB Book Booth J Alvin Pariser, William Shafer, Marvin Strauzar, National Guard Bureau R NOAA Weather A WORTH? Martin Toole, Lynn Tynan, Richard Weinstein, Services -4 Suite 2010 Kenneth Wollenberg. Office of Minority Business Enterprise ask us/Las Vegas Hilton A -6 ASCAP Caesar's Palace Radio Television News Directors Associ- Personnel: Lous Weber, Lawrence Sklover, ation P r e associates. inc. Dan Hayslett David Hochman. Society of Broadcast Engineers N Society of Motion Picture and Television 1/44 501-eld Associated Press, AP Radio Hilton Engineers 1201 -A Personnel: Roy Steinfort, Gerry Trapp, Bob Ben- U.S. Air Force G RADIO, TV, and CATV son, Jay Boales, Gene Foster. George Otwell, U.S. Army Reserve I APPRAISALS Anthony Rizzo, James Hood, Mark Thayer, U.S. Bureau of Census A -2 11311 N Central Expressway Dallas. Texas George Mayo. U.S. Bureau of Standards A -3 Telephone (214) 691 -2076 U.S. Coast Guard C Broadcast Music Inc. Caesar's Palace U.S. Consumer Product Safety Commis- Dan Hayslett & Associates Hilton 2010 Personnel: Edward Cramer, Edward Molinelli, sion L Personnel: Dan Hayslett. Alan Smith, Russ Sanjek, E.W. Chapin. U.S. Department of Commerce A U.S. Drug Enforcement Administration D Ted Hepburn Co. MGM Grand A.C. Nielsen MGM Grand 1961A U.S. Department of Energy S Personnel: Ted Hepburn, Carole Hepburn Personnel: Bill Miller, Roy Anderson, Paul U.S. Patent & Trademark Office A -7

Broadcasting April 3 1978 104 THINK RESPONSE!

s Wtth o tdet "Responses are coming in from the biggest sKed back on a 'til names in mtolssoe. We are renewing the industry." We lt be etel basis for 1978." top business k t lnack forbid publisher duec publisher standing major consumertbusiness

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INFORMATION CARDS

The direct response service that puts you "Nearly double expected in touch with more than 42,000 media responsethe decisionmakers for less than 2° per contact. !" Now you can enjoy even better results from Media -Scope's loose deck format. And here's proof. About 7,500 buyers of advertising received the December issue in loose deck form, and 35,000 received bound books. Advertisers reported a far higher rate of response from those who received loose decks - anywhere from 57% to 143% higher,

NEXTMAWLIN6: JUNE I: CLOSES: MAPI Jo Another useful Margaret Warren /Standard Rate 8 Data Service/5201 Old Orchard Rd. /Skokie, II. 60077 communication tool from Please send a sample copy of MEDIA -SCOPE INFORMATION CARDS and more details at no \9 obligation to me. Standard Rate & Data Service, Inc.

Reserve post card(s) in each of the following mailings: SALES OFFICES: Skokie 60077 (312) 966 -8500 June 1. 1978 September 1, 1978 December 1, 1978 March 1, 1979 New York 10022 (212) 935 -7580 Los Angeles 90048 (213) 651 -2311 Deadline for camera -ready copy is 30 days before mailing date. 1 -time black- and -white rate: $750.

For more information and a Name Title sample copy, or to schedule Company Type of business advertising, call Margaret Warren at (312) 966 -8500, or your SRDS Street Address Representative. City/State/Zip Phone

Signature Date L J The Broadcasting PIayIist Apr 3

Contemporary

Last This Wolf man Warren. Werewolves of London (Asylum), Warren Zevon's week week Title o Artist Label latest cut, leads the pack of additions to "Playlist" this week. The dual 2 1 Bee Gees RSO Night Fecero consensus is that the song (a) is certainly unusual and (b) that it's 3 2 Can't Smile Without Youo Barry Winnow .... Arista destined to be a howling success. "It's a pretty strange song:' says

1 3 Staying Alive° Bee Gees RSO Bob Kaghan, program director of WRJZ(AM) Knoxville, Tenn., but he 4 4 Loue is Thicker Than Water° Andy Bibb RSO adds, "it's a real novelty record ... a good phone record:' And Patty Sullivan, music director of WKTO(AM) Pittsburgh, agrees that "it's a 5 5 Emotion° Samantha Sang Private Stock crazy little song:' "It's a fun song :' says Ken Bissiri of KNO(AM) Los 6 6 Lay Down Sally° Eric Ciapton RSO Angeles. "It resembles Sam the Sham's Little Red Riding Hood, 7 7 Just the Way You Areo Billy Joel ... Columbia although it's not a teenie -bopper song:' Mr. Zevon is not new to song - 6 8 Sometimes When We Toucho Den Hill 20th Century writing. The Excitable Boy album, from which Werewolves is cut, is a 11 9 Jack and Jillo Raydlo .. Arista second: his first, Warren Zevon, was released in May 1976. Among 9 10 If I Can't Have Youo Yvonne Elliman RSO his other credits as a songwriter are Poor Poor Pitiful Me and Hasten Down the Wing, both made popular by Linda Ronstadt. Coming on 14 11 Ebony Eyes° Bob Welch Capitol . again. The Atlanta Rhythm Section's Imaginary Louer (Polydor) 10 12 Our Loueo Natalie Cole Capitol bolts to 34 on this week's "Playlist" and promises to be a "really, really 13 13 Dust in the Windo K Kirshner hot record :' says Bob Canada, music director, WGH(AM) Norfolk, Va., 23 5714 The Closer I Get to Youo R. Flack /D. Hathaway Atlantic where the cut debuts at 16. "It's lyrically and musically delightful" he 12 15 Thunder Island° Jay Ferguson Asylum says. Bobby Hatfield of WNDE(AM) Indianapolis describes the cut as

fs 51 16 Flashlighto Parliament Casablanca "typical Atlanta Rhythm Section: kind of a ballad, yet also rock and roll, If 7 17 Goodbye Girlo David Gates Elektra a medium tempo :' "typical A.R.S :' means as succesful as So Into You, its last "Playlist" hit, it will go top 10. 20 18 Running on Emptyo Jackson Browns Elektra /Asylum 21 19 Sweet 7hlkin' Womano Electric Light Orchestra.... UA/Jet 31 1120 With a Little Luck° Wings Capitol 25 21 We'll Never Have to Say Goodbye° Dan & Coley Atlantic 26 22 Count on Meo Jefferson Starehlp ... Grunt /RCA 19 23 Falling° LeBlanc a Carr Big Tree /Atlantic Country

34 11 24 Thank You for Being a Friendo A. Gold Asylum 24 25 More Than a Womano Bee Gees RSO Last This week week Title o Artist Label 22 28 Dance Dance Dane° Chic Atlantic 3611 27 Feels So Goodo Chuck Mangione UA 7 I 1 Ready for the Times to Get Better° C. Gayle . United Artists 3957 28 Movin' Outo Billy Joel Columbia 1 2 Someone Loves You Honeyo Charley Pride RCA 401129 Before My Heart Finds Out° Gene Cotton Ariola 5 3 It Don't Feel Like Sinnìn'to Meo The Kendall *.... Ovation 32 30 You're the One That I Want° Travolta /Newton -John.. RSO 9 I 4 A Lover's Questiono Jacky Ward Mercury 18 31 I Go Crazy° Petri Davis Bang 6 5 Every Time Two Fools Coluden Rogers t} West UA 29 32 Pego Steely Dan ABC 8 6 Hearts on Fireo Eddie Babbitt Elektra 28 33 Hot Legso Rod Stewart Warner Bros. 1564 7 I've Got a Winner in Youo Don Williams ABC 50 p 34 Imaginary Louero Atlanta Rhythm Section Polydor 3 8 Mamas Don't Let Your Babies° Waylon it Willie RCA 15 35 How Deep is Your Love° Bee Gees RSO 10 9 Walk Right Backo Anne Murray Capitol 42 B 38 Disco Inferno° Trammpa RSO 14 10 I Cheated on a Good Woman's Loueo B. Craddock Capitol 33 37 We are the Champions° Queen Elektra 2 11 Do I Loue Youo Donna Fargo Warner Bros. 37 38 Happy Anniversary° Little River Band Capitol 12 12 Return to Meo Marty Robbins Columbia 27 39 Always and Forever° Heatwave Epic 16 13 Two Doors Down° Zells Lehr RCA 41 40 Fantasy° Earth, Wind a Fire Columbia 231114 Sweet Sweet Smile° Carpenters A &M 38 41 Which Way is Upo Starpard MCA 13 15 I Love You ... ° Ronnie McDowell Scorpion 46 42 You're in My Hearto Rod Stewart Warner Bros. 17 16 If I Had a Cheating Hearto Mel Street. Polydor 43 The Circle is Small° Gordon Lightfoot Warner Bros. 22 5117 Bartender Blues° George Jones Epic

16 44 Baby Come Backo Player RSO 11 18 Soft Light & Hard Country Music° M. Bandy. . Columbia 44 45 The Way You Do the Things You Doo R. Coolidge A&M 25 LI 19 Everyboyd Loues a Rain Songo B.J. Thomas MCA 48 On Broadwayo George Benson Warner Bros: 19 20 1 Would Like to See You Againo Johnny Cash... Columbia 47 Fooling Yourself)] Styx A&M - 21 The Grandest Lady of Them Allo Conway Twitty MCA 45 48 This Time l'm in it For Love° Player RSO 22 Don't Every Say Goodbye° T.O. Sheppard .. Warner Bros. - 49 More Than a Womano Tavares RSO 18 23 What Did I Promise Her Last Night° Mel Tlllis MCA 50 TooMuch,7boLittle,TooLateo Mathi se. Will iams.. Columbia 24 Woman to Woman° Barbara Mandrell ABC - 50 Too Much ...0 Mathis a Williams Columbia 21 25 Yes Ma'amo Tommy Overstreet ABC

These are the top songs in air-play popularity as reported by a select group of U.S. stations. Each has been "weighted" in terms of The Pulse Inc. audience ratingi for the reporting station on which it is played. A indicates an upward movement of five or more chart positions between this week and last.

Broadcasting April 3 1978 108 HAVE YOU EVER HEARD A RAINBOW? The TANNER MUSICAL SPECTRUM offers the broadcaster all formats for automated or semi -automated systems with a RAINBOW OF SOUNDS. BEAUTIFUL MUSIC is Pacific Green, not background but foreground music. MOR is Bright Blue in three distinct formats. CONTEMPORARY comes in Red Satin Rock designed especially for the 18 -34 market. - COUNTRY is our TANner Country with all the country hits from 1949 through today) Come and hear the TANNER MUSICAL SPECTRUM at the N.A.B. in the WILLIAM B. TANNER CO. HILTON HOSPITALITY SUITE 1669. Register to win fabulous prizes ... see you in Las Vegas. HEAR IT AT THE N.A.B. IN LAS VEGAS HILTON SUITE 1669 1 WILLIAM B. 4 L4Tannef COMPANY. INC Fates & Fortunes R

Media C. R. (Dick) Buckner appointed general man- WABC -TV New York, VP, and Richard D. Novik, ager of WOZN(AM) Jacksonville, Fla. Mr. WPUT(AM) Brewster, secretary. Richard Wald, presi- Buckner, former owner of radio stations in Phillip C. English, general manager dent of NBC News until Bonita Springs and Immokalee, Fla., has been of noncommercial wNEo-Tv Alliance WEAO(TV) October 1977, named semiretired since 1974. He succeeds Jim and Akron, both Ohio, appointd secretary assistant to Chairman Atkins, who is leaving broadcasting. executive Franklin D. Murphy of of West Virginia Educational Broadcasting Au- thority, Times Mirror Co., Los Robert T. Sutton, director of broadcast opera - Charleston. Angeles, KTBC -TV tions,wwl -Tv Detroit, appointed assistant gen- Austin, KDFW -TV eral manager of WALA.TV Mobile, Ala. Dallas, both Texas) Broadcast Advertising (BROADCASTING, March Lois Gredell, general manager of WBBM -FM 13). Specific respon- Chicago, named VP. Alvin L. Kacin, senior vice president and direc- sibilities unannounced, tor of research, D'Arcy -MacManus & Masius, other than that he will Frank Melton, general manager- resources, St. Louis, appointed president of St. Louis of- Wald have "special assign- Buford Television of Tyler (Tex.) Inc., ap- fice and member of firm's U.S. operations comments" beginning in April. pointed executive VP Larry Harris, general mittee. He succeeds Anthony J. Amendola, who resigns after 22 years to become consultant Ward L. Huey, Jr., VP- manager- marketing for Buford Television of to general manager of Lufkin, Tex., named executive VP.' agency. Walter E. Terry, president of Belo Broadcasting DM &M West Coast operations in San Fran- Michael Hardgrove, broadcasting cisco, elected corporate VP there. K. L. Jim (WFAA -AM -TV and director of division for noncommercial KvIE(TV) Sacramen- Rice Jr., managing director of San Francisco KZEWIFMI Dallas and to, Calif, promoted to assistant general man- office, named president of DM &M /San Fran- KFDM -TV Beaumont, ager cisco and operations Tex.) named executive for broadcasting. member of U.S. committee. VP. Denson Walker, employe relations man- Robert J. Gervason, manager, media plan- Dave Arnold, associate media director; Walter ager, Belo Broadcasting, ning, BBDO, Detroit, elected VP. Maes, associate creative director; Patrick and Jeanette Mulder Martin, associate creative director, and Tom Michael I. Packman, director Greer, assistant secre- of accounting Ross, account supervisor, Leo Burnett U.S.A., services, Young & Rubicam, tary, named VP's. Ed- New York, named Chicago, named VP's. VP. Huey die Sacks, sales manager, WWDC- AM -FM, Washington named general art supervisor, Needham, Donald D. Wear Jr., former assistant to ex- Larry Sommerville, manager. Harper & Steers, Chicago, joins J. Walter FCC Chairman Richard E. Wiley, named Euro- Thompson there as associate pean legal counsel for NBC -TV, based in Paris, creative director. account to oversee acquisition of sporting events on con- Donald Kohri, representative, Lots of broadcasters Marsteller, Chicago, JWT in same capacity. tinent. He is son of Donald Sr., VP and general joins count on George. manager of WAPt -AM -FM Birmingham, Ala. Tia Millman, media planner, Advertising to Women, New York, joins Tracy -Locke Adver- Jim Page, station clearance representative, tising, San Francisco, as media supervisor. CBS, New York, appointed Southeast district manager in affiliate relations department. Michael Perry, group media director, Cun- ningham & Walsh, New York, named VP. Newly elected officers, Greater Cincinnati Keith Landau, media buyer, SSC &B, New Radio Broadcasters Association: Wood Frank York, named assistant media director. Jr., WEBN(FM), president; Bernie Kvale, WLW(AM) VP; Verl Wheeler, WUBE- AM -FM, sec- Robert A. Fishman, retary- treasurer, and Lana Albright, WLw, general sales manager, recording secretary. WIXTtTV) Syracuse, N.Y., appointed vice Tom Haveman, on -air promotion manager, president -sales. KVOS -TV Bellingham, Wash., named public service director. Bob Galvin, producer- director, William Lucano, named promotion director. director of sales, CBS More than ever before, broad- Television Stations casters are feeling the competi- market development tion. Roslyn Boyle, sales assistant, WOR -TV New group, New York, That's why you should call York, named manager of publicity. named manager of George Rodman, promotion con- sales and market devel- John R. Newhouse, administrative VP, opment for WNBC -TV, sultant. George knows broadcast - Fishman ing -from on -air perfórmance to WMMM(AM)- WDJF(FM) Westport, Conn., retired New York. Abe Goren advertising and last week after broadcasting career that began in and Barbara Kellner, account executives for news promotion. tour guide at NBC's Radio He looks at what works #nd 1935 when he was Blair Television's ABC station division, New City studios in New York. He had worked for York, appointed account executives, WNBC -TV. what doesn't. Then he suggests Westport Broadcasting since 1960. changes. He can even deliver Howard Oleff, local sales manager, WMAQ -TV advertising and promotion Chicago, joins KGTV(TV) San Diego as national Tony C. Malara, wwNY -AM -TV Watertown and sales manager. campaigns that fit your budget WMSA(AM) Massena, elected president of New perfectly. York State Broadcasters Association. Other new Leonard J. Marsh, KWGN -TV Denver, joins George T. Rodman, Inc. NYSBA officers: Kenneth H. MacOueen, KMOH -TV there as national sales manager. He 630 Fifth Avenue New York, New York 10020 (212) 757 -3451 Broadcasting April 3 1 976 108 succeeds Fred Dravland, who becomes local '77 pregame show and former professional Hume, Beverly Hills, Calif., joins ABC -TV, sales manager. football player, signed by NBC Sports as com- West Coast, as VP- business affairs. mentator. Bob Sieber, director of research for Cox David Bieber, execu- Broadcasting, Atlanta, named director of mar- Seymour Berns, tive producer, WW) -TV keting for Turner Communications, Atlanta. director of new pro- Detroit, named program development, Na- gram manager. sales manager, WPHMIAM) Port Al Tyrrell, tional Telefilm Associ- Huron, Mich., named VP- sales. Scott Burton, pro- ates, Los Angeles, joins gram operations man- WKKD-FM J. Collins Miller Ill, salesman, Columbia Pictures ager, KFMB-AM -FM San Aurora, Ill., named general sales manager. Television Interna- Diego, Calif., appointed tional, Burbank, Calif., manager, WKNE(AM) program manager, Darrel Clark, station as VP- production. Keene, N.H., named sales manager, WTSL(AM) KNBR(AM) San Fran- Hanover, N.H. Steve Adler, VP- sales, cisco. Diamond P En- Koonce, broad- Kenneth W. Evans Jr., account executive, Bieber Jim terprises, Hollywood, cast liaison marketing WSUN(AM) St. Petersburg, Fla., named sales Berns named VP- general representative, RCA, manager, WoxM(FM) Clearwater, Fia. Both are manager, O'Connor Alaska, appointed producer-director of Kvos -Tv Plough stations. Creative Services, Universal City, Calif. Bellingham, Wash. Tom Darden, defensive back, Cleveland Barry O. Chase, associate general counsel, Browns, named to sales staff, WUK(AM) Cleve- Public Broadcasting Service, Washington, land. Broadcast Journalism named director, current affairs programing. Lee Joe Antelo, formerly with Wells, Rich, (Sandra) Sauser, director, instructional Frank Jordan, director of special projects and Greene, New York, appointed account execu- television, KOCE -TV Huntington Beach, Calif., bureau chief, NBC News, Washington, named tive, WAITIAM) Chicago. appointed director, education services, PBS. director of computer operations, NBC News, Brian Donegan, broadcast manager, wrrwlTV) New York. Anne B. Davis, sales representative and office Chicago, appointed PBS associate director for director of news operations for ABC manager of Kansas City, Mo., bank consulting program acquisition. Don Coe, firm join sales department of KCMOIAM) there. News since 1970 and 33 -year veteran of company dating back to Blue Network, will retire to Jim Fasone, advertising manager, In- Arthur F. Kane, director of international marketing, Viacom, New York, named vice presi- Jamaica, West Indies, at end of April. He served dianapolis Magazine, joins local sales staff of dent, international marketing. as director of special events for ABC News and WTTV(TV) Indianapolis. in various executive posts before becoming Viacom Bert P. Goodstadt, account executive, ABC Benjamin Pellegrino, controller, director of news operations. Nicholas Archer, Radio Spot Sales, New York, appointed to Blair Communications, New York, named controller, VP TV news services, ABC News, will assume Television's ABC /Red sales team in New York. Viacom International. most responsibilities held by Mr. Coe. Tony Gagliardi, account executive, Savalli/ Ronald B. Sunderland, lawyer, Hayes & Max Robinson, anchorman, wTOP -TV Wash- Gates Inc., New York, and Michelle Jen- nings, account executive, WHFS(FM) Bethesda, Md., join Pro /Meeker Radio, New York. in sales positions.

Connie Follmer, traffic manager, KFSAIAM) Fort Smith, Ark., named sales representative. Programing Seymour Horowitz, program director of ABC's WABC -TV New York, named VP, pro- STUDIO CENTER CORP. graming, ABC-Owned TV Stations, succeeding 200 WEST 22ND STREET Paul Coss, appointed earlier as director of NORFOLK, VA 23517 USA feature films and late -night series, ABC Enter-

NEW BUSINESS? JUST ASK BOBBY! There's one very important reason why, in just a few short weeks, over 100 sales managers have signed as exclusive SPOT SHOP stations. The SPOT SHOP makes money for them! An average of $7,382.00 per station in new business during the first three weeks alone. Just ask Bobby Martinez, sales manager of WCKW, Garyville, Louisiana: "The financial campaign has been sold to a sometimes ad- Horowitz Polevoy vertising savings & loan on a 52 -week contract. The realty a real firm tainment. Roy Polevoy, director of planning campaign was sold on a 26-week basis to estate thathas NEVER used radio before. The SPOT SHOP has already and administration, ABC Television Spot Sales, paid foritself. Add tothatthe residual effects: Greatsounding named to new post of VP, creative services, spots plus new Interest In radio...things look absolutely ABC -Owned TV stations. super!" Richard P Auerbach, sports producer, NBC, If you want to know how you can write 78 weeks of new business on a S25.00 New York, named director, program planning weekly investment i n a marketthe size of Garyville, look !ntothe SPOT SHOP Word and development, NBC Sports. travels fast. We're averaging one new station every six hours! Your station Marilyn Olin, president, Dahlia Productions, received our complete presentation, but if you need another copy, phone -2111 while market is still available I New York, joins ABC Entertainment, New Warren Miller (804) 622 immediately your York, as director, children's programs. Mike Adamle, co -host on NBC Sports' NFL

Broadcasting April 3 1978 109 ington, joins ABC News with duties and location to be announced. Equipment & Engineering Allied Fields Bill principal assistant national news Jobas, Peter Waldeck, VP of Cinema Products De- William B. Ray, chief editor, appointed news Washington (D.C.) Star, velopment International, subsidiary of Cinema of FCC Complaints and director, WTVR -TV Richmond, Va. Products Corp. Los Angeles, named VP- inter- Compliance Division, Brock Brower, political commentator and writ- national marketing. Gary Gross, national mar- Washington, retired last er, Washington, joins ABC -TV, New York, as keting manager, appointed VP- national market- week after almost 17 writer for new weekly news magazine. ing. years in that position. He remains with corn- John Dispenza, television production super- Elected to AP Broadcasters board of directors: mission, however, on visor for instructional and institutional pro- Franklin H. (Chick) Brown, WBMC -AM -FM special assignment han- grams, St. John's University, New York, named McMinnville, Tenn. (for Atlanta hub); dling special projects manager, film production, film services, broad- - Charles K. Murdock, WLw(AM) Cincinnati updating primers on cast operations and engineering, ABC Televi- (Columbus hub); Clint Formby, KPAN -AM -FM fairness doctrine and sion, succeeding Steve Schulte, who has Hereford, Tex. (Dallas hub); Robert Wells, equal time rule, among resigned. Ray Harris stations headquartered in Garden City, other projects -for one Kan. (Kansas City hub), and Paul McGonigle, Robert Colvin Hauck, assistant chief year ( "Closed Circuit," March 13). hub). KOY(AM) Phoenix (Los Angeles engineer, KORK -Tv Las Vegas, named chief Alvin L. Pariser, VP, Arbitron radio market de- engineer, KORK- AM -FM. velopment, New York, named VP- research Gerard J. Gerrlts Jr., assistant chief engineer, planning. Martin J. Toole, account executive, Cable wsMw -TV Worcester, Mass., promoted to chief Arbitron, New York, appointed manager, Ar- engineer. bitron Southeastern radio station sales, Atlanta. Philip Clapp, Common Cause national staff member, Washington, joins National Cable Robert W. Wirtick, engineer -in- charge, tech- Michael Occhiogrosso, VP- research, Ar- Television Association there as associate direc- nical operations, CBS Radio New York, retires bitron, New York, named VP- statistical ser- tor of public affairs. after 24 years with company. vices.

For the RecordN

As compiled by BROADCASTING based on kw sur.; HAAT 2870 ft.; ant. height above ground 150 Cleveland - Cleveland Television Corp. seeks UHF filings, authorizations, petitions and other ft. P.O. address: Box I, Whittier, Calif. 90608. Esti- ch. 19 (500 -506 mhz); ERP 1090 kw vis., 215 kw aur.; mated construction cost SI26,849.25; first -year operat- HAAT 1008 ft. P. O. address: 3544 Ingleside Road, actions announced by the FCC during the ing cost $20,000; revenue Sí00,000. Format: informa- Shaker Heights, Ohio 44122. Estimated construction period March 17 through March 23. tional variety. Principals: applicant is non -profit, educa- cost $901,940; first -year operating cost S423,500; tional organization. revenue Principals: Aben E. Johnson Jr., Abbreviations: Administrative Law Judge. $800,000. AU- 65% owner, is majority stockholder of WXON -TV alternate. ann.- announced. ant.- antenna. San Francisco -K &L Communications Inc. seeks alt.- Detroit. His three sons and one daughter each own 5% aur auxiliary. CH- critical hours. CP- UHF ch. 26 (542 -548 mhz); ERP 2,499 kw vis., 250 kw -aural. aux.- of applicant. construction permit. D -day. DA- directional anten- aur.; HAAT 1381 ft.; ant. height above ground 255 ft. na. Doc.- Docket. ERP- effective radiated power. P.O. address: 390 Carrera Drive, Mill Valley, Calif. Atlantic City, N.J.- Atlantic City Television Corp. freq.- frequency. HAAT- height of antenna above 94941. Estimated construction cost 51,599,551; first - seeks UHF ch. 53 (704-710 mhz); ERP 1832 kw vis., average terrain. khz -kilohertz. kw- kilowatts. year operating cost $500,000; revenue 5550,000. Prin- 366 kw aur.; HAAT 465 ft.; ant. height above ground MEOV- maximum expected operation value. mhz- cipals: Lawrence M. Turet (80 + %), communicaÿons 496 ft. P. O. address: One New York Ave., Atlantic megahertz. mod.- modification. N- night. PSA- consultant and 5% owner of WUHF -TV Milwaukee City, N.J. 08401. Estimated construction cost $1,372,- presunrise service authority. SL- studio location. until 1967. 805; first -year operating cost $665,500; revenue S575,- SH- specified hours. TL- transmitter location. 000. Principals: Donald G. Barnhouse (10%), adjunct trans. -transmitter. TPO- transmitter power output. Santa Rosa, Calif.- Sonoma Broadcasting seeks professor at Drexel University, Philadelphia, and 14 U- unlimited hours. vis.- visual. w- watts. ' -non- UHF ch. 50 (686 -692 mhz); ERP 300 kw vis., 60 kw others, one of whom has broadcast holdings. commercial. aur; HAAT 3079 ft.; ant. height above ground 156.6 ft. P.O. address 1040 B Street, San Rafael, Calif. 94901. Spartanburg, S.C. -South Carolina Educational Estimated construction cost $1,161,965; first -year Television Commission seeks UHF ch. '49 (680 -686 operating cost $693,978; revenue $244,000. Principals: mhz); ERP 838 kw vis., 167 kw aur.; HAAT 957 ft.; Sonoma is wholly -owned subsidiary of California ant. height above ground 854 ft. P.O. address: Drawer New stations Newspapers Inc., publisher of San Rafael weekly, L, Columbia, S.C. 29250. Estimated construction cost which is 40% owned by Justus John Craemer, 371/2% SI,094,400; first -year operating cost $310,000; revenue owner KTIM- AM -FM. $310,000. Format: informational variety. Principal: is non -profit organization, licensee of the following: Grand Rapids, Mich. -Good News Broadcasting WNTV(TV) Greenville, 'WITV(TV) Charleston, Editors' note. BROADCASTING'S weekly "For seeks UHF ch. 17 (488 -494 mhz); ERP 240 kw vis.,. 'WRLK -TV Columbia, WJPM -TV Florence, the Record" reports of activity in the "New Sta- 47.9 kw aur.; HAAT 542.6 ft.; ant. height above ground 'WEBA -TV Allendale, 'WRJA -TV Sumter, 'WJWJ- tion "category (applications for broadcast facil- 496 ft. P.O. address: 1055 28th St., S.W., Wyoming, TV Beaufort, 'WNSC -TV Rock Hill, ' WEPR(FM) Mich. 49509. ities, FCC grants and station starts) haue fallen Estimated construction cost $123,447; Greenville, 'WSCI(FM) Charleston, ' WMPR(FM) first -year operating cost $85,000; revenue $75,000. Sumter, 'WLTR(FM) behind for the period from November 1977 to Columbia and 'WVPR(FM) Principals: Stuart P. Noordyk (51 %), owner of WSHN- Rock Hill, all South Carolina. present. An accelerated effort is being made to AM-FM Fremont and WYGR(AM) Wyoming, both correct that deficiency, as is evident this week, Mich. AM applications and it is hoped that the record will be current Grand Rapids, Mich. -TV 17 Unlimited Inc. seeks Dadeville, Ala.- Fidelity Broadcasting seeks 1450 by next Monday (April 10). The editors deeply UHF ch. 17 (488 -494 mhz); ERP 440.5 kw vis., 88 kw khz, .25 kw -U. P.O. address: 130 Tichenor (Box 911), regret any inconvenience to readers. aur.; HAAT 1057 ft.; ant. height above ground 1080 ft. Auburn, Ala. 36380. Estimated construction cost $53,- P.O. address: 3862 Plainfield N.E., Grand Rapids, 406.90; first -year operating cost $50,380; revenue 574, - Mich. 49505. Estimated construction cost $377,432; 000. Format: popular/country/religious. Principals: first -year operating cost $306,500; revenue $963,232. Elsie C. Timberlake (60%), Joseph E. Marshall (20%) TV applications Principals: Paul A. Stewart (54.45 %), applicant for new and M. Jackson Mitchell (20%). Mr. Marshall is pro- FM in Flint, Mich., and prior licensee of WRVB -FM gram director at WJHO(AM) Opelika, Ala., Mr. Los Angeles- Quality Broadcasting Corp. seeks Madison, WRVM Suring, both Wis. (until 1972, 1969, Mitchell is station manager at WTLS(AM) Tallassee, UHF ch. '68 (794.800 mhz); ERP 1925 kw vis., 385 respectively). Ala. None has broadcast holdings.

Broadcasting April 3 1978 110 has interest in WKTA(FM) Rogers, Ark. -KERM Inc. seeks 790 khz., 5 kw -D. KRML(AM) Carmel, Calif. and owned by William 1. Carthage and majority P.O. address: Route No. I, Bishop Addition, (5 %) and Mary Lee Maher (20.5 %), Harry A. (5 %) McKenzie, Tenn. Action March 16. Russellville, Ark. 72801. Estimated construction cost and Gertrude Horwitz (20.5 %) and George Edwards Eldon, Mo.- Broadcast Bureau granted Eldon at $52,206; first -year operating cost $42,450; revenue (5 %). Mr. Edwards is salesman KLAC(AM) Los Broadcasting Co. 92.7 mhz, 3 kw, HAAT 300 ft. P.O. $75,000. Format: country /standard pop/talk. Prin- Angeles and president -general manager of address: do Dalton Wright, 290 S. Madison, Lebanon, cipals: James K. Womack, 54 %, is general manager at KRML(AM). Mo. 65536. Estimated construction cost $40,594; first - Ark. None has KARV(AM) Russellville, of others Gainesville, Fla. -Board of Regents of University year operating cost $55,000; revenue $40,000. Format: broadcast ownership. of Florida seek 89.1 mhz, 100 kw, HAAT 768 ft. P. O. Variety. Principals: Dalton C. Wright (37 %); Warren Indio, Calif.- Sherman -Greenleigh- Sanchez Broad- address: 433A Stadium Building /WUFT, Gainesville, H. Goforth (20%); James N. Myers (37 %); and Helen %). Mr. Wright is owner of Missouri casting Co. seeks 1400 khz, 1 kw -D, .25 kw -N. P.O. ad- Fla. 32611. Estimated construction cost $167,476; M. Riggins (6 dress: 1555 Rising Glen Road, Los Angeles 90069. first -year operating cost $106,550; revenue $106,550. publishing interests and on board of directors of Estimated construction cost 539,400; first -year operat- Format: classical /jazz /public affairs. Principals: appli- KLWT(AM) Lebanon, Mo. Mr. Myers owns accounting cost $80.172; revenue $90,000. Format: contem- cant is state, non -profit, educational institution and ing firm. Mc Goforth is managing editor of Mr. porary. Principals: Robert Sherman (32 %), producer, licensee of WUFT(TV) -WRUF-AM -FM Gainesville. Wright's newspapers. Ms. Riggins has media back- Goodson -Todman Productions, Los Angeles; Thomas ground. Action Feb. 24. McRae, Ga. -John Davidson seeks 95.3 mhz, 3000 Greenleigh (32 %), 50% owner of radio programing applica- kw, HAAT 297 ft. P. O. address: Box 1410 McRae, Ga. Eldon, Mo.- Broadcast Bureau dismissed consultant, Los Angeles and prior program director at 31055. Estimated construction cost $22,875; first -year lion of Triplek Broadcasting for new FM. Action Feb. KRLA(AM) Pasadena, Calif., and Juan Sahchez operating cost SI0,000; revenue $15,000 Format: 24. (60%), doctoral candidate, Harvard University school country /MOR /gospel. Principal: Mr. Davidson is li- granted of education. 'Mansfield, Ohio - Broadcast Bureau censee of WDAX(AM) McRae, owns syndicated TV Mansfield Christian School 90.7 mhz, 10 w. P.O. ad- Hallettsvilie, Tex. - Ritchey Communications Co. program seller, and 33 1/3% of Williamsburg Cablevi- dress: 500 Logan Rd., Mansfield 44907. Estimated con- seeks 1520 khz, .25 kw -D. P. O. address: 4729 Kinglet sion, South Carolina cable operator. His wife Margaret struction cost 56,860; first -year operating cost 51,000. St., Houston 77035. Estimated construction cost 517, - owns 10% of WLOP(AM)- WIFO(FM) Jesup, Ga. and Format: educational. Applicant is non -profit private 806; first -year operating cost $21,728; revenue 560, - son Gary owns 30% WDKD(AM) -WWKT -FM educational institution, Roger M. Schaull, chairman of 000. Format: country (75 %) and foreign language Kingstree, S.C. radio committee. Action March 16. (25 %). Principals: Robert F (40%), Jamie C. (20%) Salisbury, Md. -Radio Salisbury Inc. seeks 105.5 and J. Feron Ritchey (40%). (Robert and Jamie are AM starts mhz, 3 kw, HAAT: 300 ft. P.O. address: Naylor Mill married, Robert is grandson of Mrs. J. Feron Ritchey.) Road, Salisbury, Md. 21801. Estimated construction KKAP Aptos -Capitola, Calif.- Authorized program Mr. Robert Ritchey is employed at KDOG(AM) cost $62,025; first -year operating cost S48,678; operating authority on 1540 khz, TPO I kw -D. Houston and owned 121/2% of KSUZ(AM) Port revenue $65,000. Format: top 40. Principals: James A. Neches, Tex., until 1973. Neither of others has broad- KPOD Crescent City, Calif -Authorized program at WCPB(AM) and chief Jester (55%), engineer operating authority on 1310 khz, TPO 1 kw-D, 250 w- cast interests. have engineer at WICO(AM) both Salisbury. None N. broadcast holdings. FM applications KNEU Roosevelt, Utah- Authorized program Grand Rapids, Mich -Grand Rapids School of the operating authority on 1250 khz, 5 kw -D. Co. seeks Oracle, Ariz. - Coronado Broadcasting Bible and Music seeks 88.9 mhz, 8.9 w, HAAT 120 fl. 105.5 mhz, 150 w, HAAT 100 ft. P. O. address: 6720 WOSO Old San Juan, P.R.- Authorized program P. O. address: 1331 Franklin S.E., Grand Rapids, Mich. Estimated con- operating authority on 1030 khz, IO kw -U. Skyway Drive, Tucson, Ariz. 85718. 49506. Estimated construction cost $19,160; first -year -year cost 518, - struction cost S13,830; first operating operating cost 512,750; revenue SI6,500. Format: edu- adult contemporary FM starts 880; revenue S26,280. Format: cational. Principals: applicant is private, non -profit Petersburg, Alaska Authorized program popular rock. Principals: Ted and Jana Tucker (married educational institution. 'KFSK - couple) each 50%. Ms. Tucker is Tucson nurse, Mr. operating authority on 100.9 mhz, 10 w. Signal Mountain, Tenn. -Chattanooga State Tech- Tucker is Tucson pharmacists, was contract engineer at KJNP -FM North Pole, Alaska- Authorized pro- nical Community College seeks 91.5 mhz, 176 w, KEVT(AM)- KWFM(FM) there. Neither has broad- gram authority on 100.3 mhz, 25 kw. HAAT 947 ft. P.O. address: 4501 operating cast holdings. They are requesting waiver of minimum Amnicola Highway, Chattanooga, Tenn. mileage separation: proposed station would be short- 37406. Estimated construction KNOT -FM Prescott, Ariz. - Authorized program cost: $9,725; first -year operating cost SI8,200; revenue spaced by 5.5 miles. $35,000. Format: informational variety. Principals: ap- 102.3 Van Buren, Ark.- George V. Domerese seeks plicant is stale, non -profit, educational institution. mhz, 3 kw, HAAT 223 ft. P. 0. address: Box 449, Van AMERICAN BROADCASTING: Buren, Ark. 72956. Estimated construction cost 522,- Alamo, Tex.- Lonnie M. Horton seeks 104.9 mhz, cost $6,860; revenue 536, - 3 kw, HAAT 301 ft. P.O. address: Route No. I, Box 55- 031.50; first -year operating A skillfully edited anthology of 93 000. Format: gospel. Principal: Mr. Domerese is B, Alamo, Tex. 78516. Estimated construction cost licensee of KFDF(AM) Van Buren. $29,100; first -year operating cost 534,320; revenue selections, this unique source book $54,000. Format: religious. Principal: Mr. Horton is provides a comprehensive descrip- Los Angeles - Inspiration Media of Southern founder and director of Worldwide Outreach for Christ 669 ft. tion and analysis of broadcasting in California Inc. seeks 99.5 mhz, 30 kw, HAAT Inc. and has no other broadcast interests. P.O. address: 3780 Will Scarlet Road, Winston -Salem, America from its pre- history to Vt. Vermont N.C. 27104. Estimated construction cost 572,200; first - Orleans, -Radio Corporation of seeks 1975. year operating cost $136,500; revenue 5150,000. For- 107.9 mhz, 35.5 kw, HAAT 2667 ft. P.O. address: c/o Vt. mat: religious. Principals: Nancy A. and Stuart W. Ep- Rogers L. Gregory, Highland Ave., North Troy, person (married couple), 25% each, Mona J. and Ed- 05859. Estimated construction cost 598,538.11; first - Articles by such notables as: Edwin ward G. Atsinger Ill (maried couple), 25% each. Mrs. year operating cost SI22,230; revenue $85,000. For- mat: H. Armstrong, William L. Shiver, Ed- Epperson owns 45% of KCFO(AM) Tulsa, Okla.; 30% standard pops. Principals: Helen M. (77 %) and is ward R. Murrow, of applicant for new AM in Lexington, N.C. and 25% Rogers L. Gregory (19%). Mr. Gregory North Troy Samuel Goldwyn, of applicant to buy KMFM(FM) San Antonio, Tex. and Warren, Vt., businessman, was director of Inter- Frank Stanton -to name but a few. Mr. Epperson owns 100% WKBA(AM) Vinton, Va. national Television (from 1973 to June 1977), licensee and WRBX(AM) Chapel Hill, N.C.; 55% of KCFO; of WEZF -TV Burlington, Vt. and WYUR(TV) Ala. never held nor does hold 100% of applicant for new FM in Mt. Hope, W. Va.; Huntsville, He owner- A must for every broadcaster's libr- 30% of applicant for new AM in Lexington, N.C.; 25% ship interest. ary. 723 pages, notes, tables. to KMFM; and 40% of applicant to of applicant buy Green Bay, Wis.- Communications Properties bibliography, index, chronological Boston. Mrs. Atsinger is 25% owner buy WEZE(AM) seeks 95.9 mhz, 3 kw, HAAT 300 ft. P.O. address: Box to buy KMFM. Mr. Atsinger owns 100% of table of contents. 526.50. of applicant 520, Green Bay, Wis., 54305. Estimated construction Calif.; 45% of CP for new FM in KDAR(AM) Oxnard, cost $165,607.55; first -year operating cost $50,148; applicant for new FM in Shatter, Calif.; 100% of revenue 572,000. Format: contemporary. Principals: to buy KMFM; 47% of Broadcasting Fowler, Calif.; 25% of applicant James L. Zimmermann, licensee of WNFL(AM) Book Division Boston, and 20% of ap- t applicant to buy WEZE(AM) Green Bay. 735 DeSales St., NW plicant for new FM in Carpinteria, Calif. Mr. Atsinger Washington, DC 20036 are brother and sister. and Mrs. Epperson Actions Manteca, Calif. -Bruce V. and Cheri A. Ziemienski 'Derby, Conn.- Broadcast Bureau granted Stand seek 96.7 mhz, 2.1 kw HAAT 150 ft. R O. address: 7988 Send me Inc. 90.1 mhz, 10 w. P.O. address: 246 Main St., Derby a copy of American Golden Field Way, Sacramento, Calif. 95823. Esti- 06418. Estimated construction cost 53,610; first -year Broadcasting. My mated construction cost $19,000; first -year operating payment of operating cost $1,250. Principal: Bruce R. Theriault, S26.50 is cost revenue $25,000. Format: good music/ enclosed. $34,000; communication coordinator for nonprofit educational standard pops. Principals: Mr. Ziemienski, 50% owner, corporation. Ann. July 9. Action March 13. is electronic engineer for Department of Defense and 51% owner of KVFS(FM) Vacaville, 25% of new AM Carthage, Miss.- Broadcast Bureau dismissed ap- Name at Fairfield, both California. Mrs. Ziemienski is stu- plication of Central Mississippi Broadcasting Co. for dent. new FM. Action March 16. Address Monterey, Calif- Edwards Broadcasting Co. seeks Carthage, Miss.-Broadcast Bureau granted ft. R Box Meredith Colon Johnston 98.3 mhz, 3 kw, HAAT 300 92.7 mhz, 923 w, HAAT 143 O. address: 6478, City State ZIP Carmel, Calif. 93921. Estimated construction cost ft. P.O. address: Drawer L, Carthage 39051. Estimated - $35,388.90; first -year operating cost 5124,358; revenue construction cost $11,505; first -year operating cost $106,680. Format: adult contemporary /classical. Prin- $9,000; revenue $25,000. Format: MOR, C&W, soul. cipals: Edwards Broadcasting is licensee of Principal: Mr. Johnston is licensee of WECP(AM)

Broadcasting April 3 1978 111 William W. Matthias. Seller: see below. Buyer: is principally owned by Wesley E. Haugen, KOTA -TV Rapid Summary of broadcasting City, S.D. salesman and businessman; Charles L. Tibor, Dickinson, N.D. night club proprietor; Myron H. Atkinson Jr., Bismarck, N.D. attorney, and Henry O. Nybo Bismarck, N.D. real estate broker and devel- FCC tabulations as of Feb. 28, 1978 oper. None of buyers has other broadcast holdings. Ann. March 17. CP's CP's Or air on Total not Total KYJC(AM) Medford, Ore. and KOOK(AM) Bill- Licensed STA' air on air on air authorized" ings, Mont. (1230 khz, I kw -D, 250 w -N; 970 khz, 5 kw -U, DA -N; respectively) -Seeks assignment of Commercial AM 4.489 6 27 4,522 43 4.565 license from Matteo Inc. to Matthias Enterprises for Commercial FM 2.949 1 69 3,019 118 3,137 Educational FM 904 0 38 942 74 1,016 $400,000. Seller: is 75% owned by Russell H. Matthias, Total Radio 8.342 7 134 8,463 235 8.718 25% by his son William W. who, because of "irrecon- cilable dispute" over "growth and investment policy ", Commercial TV 724 1 2 727 55 782 are selling the above stations to partnership of VHF 513 1 2 516 7 523 Florida UHF 211 0 o 211 48 259 William Matthias and his two brothers Robert C. and Educational TV 243 3 14 260 5 265 Russell H. and two other stations, KBOM(AM) VHF 93 1 8 102 2 104 Bismarck -Mandan, N.D. and KBDF(AM) Eugene, UHF 150 2 6 158 3 161 Ore., to unrelated third -party purchasers. Above Total TV 967 4 16 9B7 60 1,047 purchase will be followed by liquidation of assignor and FM Translators 212 0 o 0 75 287 distribution in to on TV Translators 3.476 0 o o 476 3,952 kind partnership common closing UHF 1.082 0 o 0 268 1,350 date. Ann. March 20. VHF 2.394 0 o 0 208 2,602 WMGL(FM) Pulaski, Tenn. (98.3 mhz, 3 kw)- Seeks assignment of license from SBG Enterprises to 'Special temporary authorization "Includes olt -air licenses Charles Solomon, Benjamin Irvin and Roger Wright to Medium Rare Inc. for $250,000. Seller: is owned by Messers. Solomon (47.36 %), Irvin (47.36%) and Wright (5.28 %), who for tax purposes are filing above applications simultaneously. None has other broadcast operating authority on 98.3 mhz, 3 kw. interests. Buyer: is 50% owned by Robert Henry Lochte held jointly with wife, Kate B. and 50% by J.D. KAVO Fallbrook, Calif.- Authorized program Ownership changes Austin and wife Grace Osgood. Mr. Lochte is pro operating authority on 107.1 mhz, 3 kw. ducer /director at WTCI -TV Chattanooga; Mrs. Lochte KCMS Indio, Calif- Authorized program operat- is assistant to director of Hunter art museum, Chat- ing authority on 103.1 mhz, 525 w. tanooga; Mr. Austin is Nashville banker and Mrs. Applications KRJB Monte Rio, Calif.- Authorized program Austin is social services coordinator for Nashville operating authority on 97.7 mhz, 495 w. KXTC(FM) Glendale, Ariz. (92.3 mhz, 100 kw)- seasonal farm workers. None has other broadcast in- Seeks assignment of license from Arizona Com- terests. Ann. March 23. KQEZ Shafter, Calif.- Authorized program operat- munications to ITC Communications for $550,000 and ing authority on 97.7 mhz, 3 kw. $400,000 covenant not to compete. Seller: is principally KLUK(FM) Atlanta, Tex. (99.3 mhz, 3 kw) -Seeks KM IX Turlock, Calif.- Authorized program operat- owned by Richard B. and Alma C. Gilbert (husband/ assignment of CP from Cass County Broadcasting to ing authority on 95.7 mhz, 1.6 kw. wife). Mr. Gilbert is consultant to applicant for CP for Ark -La -Tex Broadcasting for $21,750. Seller: is prin- WKUE Green Cove Springs, Fla.- Authorized pro- new FM at Carpinteria, Calif. That is only broadcast in- cipally owned by Gloria D. Herring and A.T. Moore. terest. is wholly-owned subsidiary Interna- Mr. Moore is 49% gram operating authority on 92.7 mhz, 3 kw. Buyer: of owner KFLO(AM) Shreveport, La. tional Tapetronics Corp., public Arizona corporation Buyer: is 100% owned by David A. Wommack and WIIS Key West, Fla.- Authorized program operat- with no other broadcast holdings. Ann. March 17. licensee of KALT-AM Atlanta, Tex. Ann. March 17. ing authority on 107.1 mhz, 1.8 kw. 'WFTU -FM Orlando, Fla.- Authorized program KLRO(FM) San Diego (94.9 mhz, 1.9 kw) -Seeks Grants operating authority on 89.9 mhz, .1 kw. assignment of license from Multi Casting Corp. to Brooksville, Fla. (1450 khz, 1 kw -D, Force Communication for $965,000. Seller: is 100% WWJB(AM) 'WGAG -FM Orlando, Fla.- Authorized program 250 w Broadcast Bureau granted assignment of owned by James C. Gates who owns 80% of applicant -N)- operating authority on 89.3 mhz, 19 w. Hunter Broadcasting Inc. to Her- for new FM in Pasadena, Calif. Buyer: is owned (50% license from -Knight $275,000. Seller: is prin- WPXE -FM Starke, Fla. - Aurhorized program each) by Norman Feuer, vice president of Sudbrink nando County Radio Inc. for cipally owned by William A. Hunter, 55 %, who owns operating authority on 106.3 mhz, 3 kw. Stations's WLYF(FM) Miami and WLAK(FM) 381/2% WDOT(AM) Burlington, Vt. and 35% of Chicago and Harold W. Gore, president, treasurer, of WQZY Dublin, Ga.- Authorized program operat- 28 %, director and 90% owner of Gore Broadcasting, licensee WTMC(AM) Ocala, Fla., and Phillip M. Knight, ing authority on 95.9 mhz, 3 kw. Both own of WTOW(AM) Towson, Md.; WGOR(AM) Toledo, director and 6% owner of WTMC(AM). is WUFF -FM Eastman, Ga.- Authorized program Ohio; WZIP(AM) Cincinnati; KLIT(AM) Pomona, (50%) WDAT(AM) Ormond Beach, Fla. Buyer 30% operating authority 2 owned by John C. Clancy, president and general man- on 92.1 mhz, kw. Calif.; and 5% interest in WFUN(AM) South Miami, ager N.Y.; 35% by Robert WKIG Glennville, Ga.- Authorized program WLYF(FM) Miami; WEZW(FM) Wauwatosa, Wis. of W FLR -AM -FM Dundee, L. Hinson, Penn Yan businessman, and 35% by operating authority on 106.3 mhz, 3 kw. and WLAK(FM) Chicago. Ann. March 20. Donald L. Stork, Penn Yan insurance broker and secre- WGEC Soperton, Ga.- Authorized program tary- treasurer WFLR- AM -FM. Action March 17. operating authority on 103.9 mhz, 3 kw. WACQ(AM)- WTTK(FM) Boston (AM: 1150 khz, 5 kw -U; FM: 100.7, 50 kw) -Seeks assignment of WMEX(AM) Boston (1510 khz, 50 kw -D, 5 kw- 'WPCD Champaign, Ill.- Authorized program license from Plough Broadcasting to GCC Com- Broadcast Bureau granted assignment of license operating authority on 88.7 mhz, 3.3 kw. munications for $3.3 million plus $250,000 covenant NI- from Richmond Brothers Inc., to Mariner Com- Authorized program not to compete. Seller: Licensee of WPLO(AM)- 'WOUI Chicago- operating munications Inc., for S2,640,000, plus $660,000 cove- authority on 88.7 mhz, 10 w. WVEE(FM) Atlanta, WCAO(AM)- WXYV(FM) Baltimore, WJJD(AM)- WJEZ(FM) Chicago, nant not to compete, Seller is Richard J. Richmond, KANY Ankeny, Authorized program operat- E. Richard. He has Iowa- WMPS(AM) -WHRK(FM) Memphis, WSUN(AM) administrator of estate of Maxwell ing authority on 106.3 mhz, 3 kw. no other broadcast interests. Buyer is owned by L. Joe St. Petersburg and WQXM (FM) Clearwater, both Fla., Scallan, Elmer L. Ward Jr., and Herbert H. Hamilton, KCLY Clay Center, Kan.- Authorized program is public Delaware corporation. Buyer: is licensee of who have also bought, subject to FCC approval, operating authority on 100.9 mhz, 2.86 kw. WIFI -FM Philadelphia and WEFM -FM Chicago. It is KBEQ(FM) Kansas City, Mo. Action March 17. KTTL Dodge City, Kan.- Authorized program 25% owned by Alexander M. Tanger and 75% by Gen- eral operating authority on 93.9 mhz, 100 kw. Cinema Corp., public Delaware corporation with controlling interest in WIFI and WEFM and licensee WGRK -FM Greensburg, Ky.- Authorized proof WCIX -TV Miami. Ann. March 17. g. am operating authority on 103.1 mhz, 2.75 kw. Facilities KAJN -FM Crowley, La.- Authorized program WQTK(AM) Parsippany -Troy Hills, N.J. (1310 changes operating authority on 102.9 mhz, 100 kw. khz, 1 kw -D, DA) -Seeks assignment of license from Sound of America to Radio 13 Inc. for $275,000. Seller: KWLV Many, La.- Authorized program operating is 40% owned by Oscar T Grann, 40% by D. Michael authority on 107.1 mhz, 3 kw. TV action Brandewie and 20% by Daniel Hamilton, who also own WLS -TV Broadcast Bureau granted KLQQ Sulphur, La.- Authorized program operat- WSER(AM) Elkton, Md. Buyer: is (26 %) by Roy Sch- Chicago - CP and license covering changes, circularly polarized ant. ing authority on 100.9 mhz, 3 kw. wartz and 11 others, none of whom has other broadcast to be used as alternate main ant. and utilize former ant. ownership. (Mr. Schwartz owned 15% of 'WXMN Monticello, Me.- Authorized program as aux., ERP: 39.8 kw, max ERI': 81.3 kw and ant. WOWW(AM) until 1973.) Ann. March 17. operating authority on 88.7 mhz, 10 w. height 1,500 ft., condition (BPCT -5,095, BLOT- 2,587). 'WMEM Presque Isle, Me.- Authorized program Action March 20. KBOM(AM) Bismarck- Mandan, operating authority on 106.1 mhz, 100 kw. N.D. (1270 khz, 1 kw -D, 250 w-N) -Seeks assignment of license from WBMT Boxford, Mass.- Authorized program Matteo Inc. to Bismarck -Mandan Communications for AM actions operating authority on 88.3 mhz, 710 kw. $260,000 plus $150,000 covenant not to compete with KHCS Phoenix- Broadcast Bureau granted CP to

Broadcasting April 3 1978 112 increase daytime power to 1 kw and change type trans., granted license covering changes, ERP: 48 kw (h &v) Cicero, III., Radio Cicero et al AM proceeding: change SL, add night power with 250 w, change hours and HAAT: 2,620 ft. (h &v) (BLH- 7,600). Action (Does. 21,247 -5I, 21,253) -ALJ Daniel M. Head of operation to U, change ant., trans., and SL, condi- March 14. denied motion by Radio Cicero for summary decision tions 20,744). Action March 16. (BP- 'WCWT Centerville, Ohio - Broadcast Bureau and limited general ascertainment issue against Radio KPOD Crescent City, Calif.- Broadcast Bureau granted license covering changes (BLED -1,706). Ac- Cicero to determine whether it conducted adequate granted license covering permit for changes, condition tion March 14. community leader survey. Action March 17. 14,420). Action March 14. (BL- K11L -FM Bethany, Okla.- Broadcast Bureau Little Falls, Minn., Little Falls Radio and Little WHYT Noblesville, Ind.- Broadcast Bureau granted CP to change TL, install new ant., make Falls Broadcasting, FM proceeding: (Does. 21,- granted license covering permit for changes changes in ant., change TPO, ERP: 3 kw (h &v) and 169-70)-ALJ Lenore G. Ehrig granted joint motion (BL- 14,317). Action Jan. 25. HAAT: 300 ft. (h &v) (BPH- 10,811). Action March 7. by applicants and postponed procedural dates in- definitely including hearing scheduled for April 4. Ac- Tex. WDEW Westfield, Mass. - Broadcast Bureau KTCU -FM Fort Worth, - Broadcast Bureau tion March 20. granted license covering permit for changes granted license covering changes, ERP: 3 kw (h &v) (BL- 14,407). Action March 13. HAAT: 125 ft. (h &v) (BLED -1,731). Action March Bozeman, Mont., Burt H. Oliphant et al, FM pro- 14. ceeding: (BC Doc. 78- 15 -17) -ALJ Reuben Lozner KAHL North Platte, Neb.- Broadcast Bureau set certain procedural dates, scheduled hearing on permit for changes Lake City Broadcast Bureau granted granted license covering KWHO Salt - June 15 and rescheduled evidentiary hearing for June 25. (BL- 14,304). Action Jan. license covering changes, ERP: 30 kw (h &v) HAAT: 27. Action March 16. 490 ft. (h &v) (BLH- 7,596). Action March 14. WGFT Youngstown, Ohio - Broadcast Bureau Woodstock and Saugerties, N.Y., Woodstock Com- waiver to denied request for of rules to treat application WBES -FM Charleston, W. Va.- Broadcast Bureau munications et al, FM proceeding: (Docs. 21,- increase power as minor change proposal. Action granted license covering changes,ERP: 50 kw (h &v) 443 -5) -ALJ Byron E. Harrison set certain procedural Action March 14. March 15. HAAT: 360 ft. (h &v) (BLH- 7,565). dates and scheduled hearing for June 6. Action March KLAD Klamath Falls, Ore.- Broadcast Bureau WZUU -FM Milwaukee - Broadcast Bureau granted 17. granted CP to change hours of operation to U with 5 license covering changes, ERP: 34 kw (h &v) HAAT: Carlisle, Pa., W100 Inc. and Carlisle Broadcasting kw, DA -N, add nighttime trans. site, redescribe SL, 610 ft. (h &v) (BLH -7,581). Action March 14. Associates, AM proceeding: (Does. 21,506 -7) -ALJ conditions (BP- 19,618). Action March 10. Lenore G. Ehrig rescheduled hearing from July 11 to KWJJ Portland, Ore.- Broadcast Bureau granted July 25. Action March 21. license covering permit for changes (BL- 14,343). Ac Initial decisions tion March 15. In Healdsburg, Calif. -ALJ Joseph Stirmer granted Tex.- Broadcast Bureau granted contest KHYM Gilmer, application of North Coast Communications for new CP to increase power to 10 kw, change ant., change TL- FM on ch. 225. Action March 17, becomes effective in SL, and change type trans., condition (BP- 20,307). Ac- Designated for hearing 50 days barring appeal or review. tion March. 16. Phoenix- Broadcast Bureau designated for hearing Baltimore, J. B. Broadcasting of Baltimore KSUZ Port Neches, Broadcast Bureau Tex.- mutually exclusive applications of American Interna- (WEBBIAMI) AM proceeding: (Doc. 21,012) -ALJ granted license covering permit for changes tional Development, KXIV Inc., Radio Phoenix, and Frederick W. Denniston reaffirmed March 3 dismissal (BL- 14,314). Action March 14. Herbert W. Owens Jr. for new FM on ch. 260 (BC Doc. order. Action March 16. WCPK Chesapeake, Va.- Broadcast Bureau granted 78-40 -43). Action March 17. Gilmer, Tex., KHYM Broadcasting and Daniels CP to increase power to 5 kw and change type trans., Palm Springs, Calif.- Broadcast Bureau designated Broadcasting FM proceeding: (Does. 21,281-2) condition (BP-20,368). Action March 16. - for hearing mutually exclusive applications of Gray - ALl James K. Cullen, Jr. denied petition by KHYM for K1RO Seattle- Broadcast Bureau granted license Schwartz Broadcasting, KPSI Radio Corp., and appeal. Action March 21. covering permit for changes, condition (BL- 14,378). Westminster Broadcasting for new FM on ch. 265 (BC Action March 15. Docs. 78- 104.106). Action March 15. FCC decisions Commission denied Community FM Case assignment Monroe, Ga.- actions Broadcasting review of FCC Review Board action 'KVHS Concord, Calif.- Broadcast Bureau granted Joplin, Mo. and Pittsburg, Kan., Gilmore Broad- granting Monroe Broadcasting new unlimited time AM license covering changes, redescription of TL, ERP: casting (KODE -TV), Mid -Continent Telecasting on 1490 khz. Action March 22. 410 w. (h &v) and HAAT: 450 ft. (h &v) (BLED-1710). (KOAM -TV) and Mid -America Broadcasting St. George, Utah- Commission denied Julie P. Action March 14. (KTVJ[TV]) renewal proceeding: (BC Doc. Miner review of July 19, 1976 Review Board decision 78- 81 -83) -Chief ALJ Chester E. Naumowicz Jr. desig- KHNY -FM Riverside, Calif.- Broadcast Bureau granting application of Albert L. Crain for new AM on nated ALJ John H. Conlin to serve as presiding judge, granted license covering changes for aux. trans. and 890 khz. Action March 22. scheduling prehearing conference for May 2 and hear- ant., ERP: 1.7 kw (h &v) HAAT: minus 88 ft. (h &v) ing for June 13 in Joplin. Action March 17. (BLH -7,572). Action March 14. Other actions KLIR -FM Denver- Broadcast Bureau granted CP Procedural rulings Commission voted to require all broadcast stations employing 5 or more persons fulltime to file written to change transmission line and TPO, ERP: 100 kw Burbank and Pasadena, Calif., George E. Cameron equal employment opportunity programs. All stations (h &v) and HAAT: 330 ft. (h &v), conditions Jr. Communications (KROQ(AMI) et al, FM pro- that did not file EEO program at renewal time must file (BPH -10,951). Action March 10. ceeding: (Does. 20,629.31) -ALJ John H. Conlin by June 30. Action March 22. KXKX -FM Denver - Broadcast Bureau granted granted motion by Cameron and Burbank Broadcasting and extended to 13 time to to legally license covering permit for changes, SL, ERP: 100 kw April file responses peti- Commission proposed revising definition of who equal oppor- (max. h) 64 kw. (max. v) and HAAT 750 ft. (h &v) tion to enlarge issues filed by Broadcast Bureau. Action qualified candidates qualify for and access to air time in political campaigns on (BLH -7,554). Action March 14. March 10. tunities broadcasting and cablecasting facilities. Comments due Fresno, Calif., McClatchy Newspapers (KMJ -TV) WLJE -FM Valparaiso, Ind.- Broadcast Bureau May I, replies May 16. Action March 16. granted license covering changes, ERP: 1.6 w (h &v) and San Joaquin Communications, TV proceeding: acceptable and HAAT: 400 ft. (h &v) (BLH- 7,560). Action March (Does. 21,274 -6) -AU Thomas B. Fitzpatrick ad- Commission issued revised listing of vanced hearing 11 to forms: 301 303 -A, 303 -R, 14. date from April April 10. Action condition of following -A, March 15. 316, 324, 342, 349 -R, 395. Action March 20. KFML -FM Washington, Ind.- Broadcast Bureau granted license covering changes, ERP: 50 kw (h &v) and HAAT: 340 ft. (h &v) (BLH -7,547). Action March 14. Subscriber Service WLEW-FM Bad Axe, Mich. Broadcast Bureau Please send - 3 years granted license covering changes, ERP: 3 kw (h &v) $90 and HAAT: 235 ft. (h &v) (BLH -7,562). Action March 2 years $65 14. Broadcasting i 1 year $35 Broadcast Bureau granted The newsweekly of broadcasting and aH :ed arts, WFBE -FM Flint, Mich.- (Canadian and other CP to change type trans., ERP: 10 kw (h &v) and international subscriptions HAAT: 240 ft. (h &v) (BPH- 10,620). Action March 14. add $8 per year.) WMUS -FM Muskegon, Mich.- Broadcast Bureau Name Position 1978 Cable granted license covering changes, ERP: 50 kw (h &v) Sourcebook $20.00 and HAAT: 270 ft. (h &v) (BLH-7,559). Action March Company Of payment with 14. order: $15.00) Business Address Traverse City, Mich. Broadcast 1978 Yearbook $37.50 WLDR -FM - Home Addnss Bureau granted license covering changes, ERP: 50 kw (II payment with (h &v) and HAAT: 590 ft. (h &v) (BLH -7,561). Action order: $32.50) Goy tro March 14. Sine Payment enclosed Bill me 'KAVS Thief River Falls, Minn.- Broadcast Bureau granted license covering changes, delete remote con- BROADCASTING, 1735 DeSales Street, N.W., Washington, D.C. 20036 trol, ERP: 1.8 kw (h &v) HAAT: 82 ft. (h &v) ( J (BLED -1713). Action March 14. ADDRESS CHANGE: Print new address above and attach label from a recent issue. WLOS -FM Asheville, N.C.- Broadcast Bureau or print old address Including zip code. Please allow two weeks for processing.

Broadcasting April 3 1978 113 completion date for VHF translator to Sept. 7 (BMPT- Madison County CATV, for Madison, Miss. (CAC - Fines TV -914). Action March 7. 09997); Greater Hartford CATV for Manchester, KO4IL Kivalina, Alaska - Broadcast Bureau granted Glastonbury, Newington, Rocky Hill, all Conn. license covering permit for changes for VHF translator (CAC -10133 -6); Cablevision of Austin, for Austin, KATY(AM) San Louis Obispo, Calif. - Broadcas (BLTTV- 4,988). Action March 2. Minn. (CAC- 12082); Cablevision of Albert Lea, for Bureau denied application of licensee for remission o Albert Lea, Minn. (CAC -12083); Sumner Cable TV, mitigation of $500 fine for repeated failure to give K1OVN Kongiganak and Cape Newenham, for Wellington, Kan. (CAC -12090); Cablevision of notice of intent to broadcast telephone conversation of Alaska - Broadcast Bureau granted license covering Knox County, for Camden, Me. (CAC- I2117); Tele- for VHF parties called by station's staff on Dec. 7 and 15, 1976. permit changes for TV translator (BLT- Media of Lake Erie, for Geneva, Geneva township, Action March 10. TV- 4,995). Action March 2. Geneva -on-the -Lake, Madison, Harpersfield, all Ohio (CAC -12003 -8); Sammons KAII -TV Honolulu- Broadcast Bureau notified KO5FU Sutton, Alaska- Broadcast Bureau granted Communications, for Pike, Miss. (CAC- 08960); Louisville Cable, for Wadley, licensee of apparent liability for $500 for repeated license covering permit for new VHF TV translator Ga. (CAC -12023); Nation Wide Cablevision, for failure to have posted valid operator license or form (BLTTV- 4,955). Action March 2. lbm- water, Olympia, both Wash. (CAC- 12029 -30); Marion 759 for Kenneth McCorkle. Action March 2. K04JC Bouse, Ariz. Broadcast Bureau granted - CATV, for Marion Ohio (CAC -08954); Warner Cable license covering permit for VHF TV translator (BLT- KRKO(AM) Everett, Wash. - Broadcast Bureau of Brauford, for Bradford, Foster, Louis Run, all Pa. TV- 5,001). Action March 2. notified licensee of apparent liability $1,600 for re- (CAC -09622 -5); City Cable, for Greensburg, Ky. peated failure to have in operation approved trans. and K 110 Bouse, Ariz. - Broadcast Bureau granted (CAC -09932); Clay City Cable TV, for Clay City, Ky. ant. monitor, which is type approved when in direc- license covering new VHF TV translator (BLT- (CAC -09952); Cox Cablevision, for Estoria, Clatsop, tional mode of operation. Action March 3. TV- 5,002). Action March 2. Hammond, Seaside, Gearhart, all Oregon KSEM(AM) Moses Lake, Wash.- Broadcast KI3ON Glen Haven, Colo. Broadcast Bureau (CAC -10355 -60); Teleprompter of Trinidad, for Trini- - dad, Bureau ordered licensee to forfeit SI,000 for repeated granted license covering permit for changes for new Jansen, both Colo. (CAC -10440.1); Piggott Video for Piggott, Clay, both operation of station with power in excess of 105% of VHF TV translator (BLTTV-4,996). Action March 2. Cable, Ariz. (CAC- 10495 -6); authorized. Action March 10. Citizens Cable Communications, for Aboite, Wayne, K0210 Redstone and Crystal River, Colo.- Broad- both Ind. (CAC -10500 -I); Capital Cable, for Austin, cast Bureau granted license covering permit to new Bergstrom AFB, both Tex. (CAC-10623-4); Liberty VHF TV translator (BLTTV- 4,999). Action March 7. TV Cable, for McComb, Ill. (CAC -10661); Haystack KIOGA Sandpoint and Priest River, Idaho- Broad- Cable Vision, for Sharon, Norfolk, both Conn. Allocation cast Bureau granted license covering permit for (CAC -10819 -20); Midwest Video, for Clovis, Cannon changes for VHF TV translator (BLTTV-4,957). Ac- AFB, Texaco, Farwell, all Tex. (CAC -11079 -82); Action tion March I. Cablevision of Mt. Airy, for Mt. Airy, Toast, N.C. (CAC -11128.9); State TV Cable, for Chico, Calif. WO3AM Harrison, North Bridgton and Newport and Burlington, Vt.- Broadcast Bureau Bridgton, (CAC -11142); Blytheville TV Cable, for Blytheville, Me.- Broadcast Bureau granted mod. of permit to ex- proposed reassigning and reserving for noncommercial Ark. (CAC -11144); American TV and Communica- tend completion date for VHF use ch. 300 from Newport to Burlington or alter- TV translator to Sept. 7 tions, for Tonkawa, Woodward, both Okla. (BMPTTV -913). Action March 7. natively retaining ch. 300 at Newport in response to (CAC -11174 -5); Piggott Video Cable, for Piggott, petition by Vermont Public Radio. Comments due KO3CS Broadus, Mont. - Broadcast Bureau granted Clay, both Ariz. (CAC -11399.400); Coastside Cable May 12, replies June 1. Action March 15. license covering permit for changes for VHF TV TV, for Half Moon Bay, El Granada, Moss Beach, translator (BLTTV- 4,972). Action March 1. Montara, all Calif. (CAC-12034-7); Cape Cable TV KO7A1 Broadus, rural Mizpah, Mid Powder River Associates, for Orleans, Brewster, both Mass. Communities and Upper Powder Community, Mont. - (CAC -12198.9); Sammons Communications, for Elk Rulemaking Broadcast Bureau granted license covering permit for City, Okla. (CAC -12284). changes for VHF TV translator (BLTTV- 4,973). Ac- tion March 1. Petitions K55BD Princeton, Mo.- Broadcast Bureau granted Bethesda, Md. MDV Television amended petition mod. of permit to extend completion date for UHF TV to request assignment ch. 47 to Salisbury, Md. and of translator to Sept. 7. (BMPTT-993). Action March 7. assignment of ch. 64 to Seaford, Del. as noncommer- K60AU cial with dereservation of ch. 38 there or as alternative Spickardsville, Mo.- Broadcast Bureau to assign ch. 64 to Seaford for commercial use and ch. granted mod. of permit to extend completion date for 38 remain unreserved noncommercial. Ann. March 20. UHF TV translator to Sept. 7 (BMPTT-994). Action March 7. Meridian, Miss.- Southern Television requests amendment of TV table of assignments to assign ch. KO4CV Broken Bow, Neb.- Broadcast Bureau Services 49 to Okolona, Miss. Ann. March 20. granted license covering permit for changes for VHF TV translator (BLTTV- 4,953). Action March 2. New York -CBS requests institution of rulemaking looking toward addition of 38.6 to 40 ghz to frequency K09IX Cody, Neb.- Broadcast Bureau granted bands available for television aux. use. Ann. March 20. license covering permit for changes for VHF TV translator (BLTTV -5,000). Action March I. Washington -National Association of Broadcasters COMMERCIAL RADIO petitions for reconsideration of amendment of Part 76 KO8CV Lund and Preston, Nev.- Broadcast Bureau MONITORING CO. of rules governing importation of radio signals by cable granted license covering permit for changes for VHF PRECISION FREQUENCY television systems. Ann. March 20. TV translator (BLTTV- 4,970). Action March 1. MEASUREMENTS, AM -FMTV Monitors Repaired Certified KIOVU Lund and Preston, Broadcast Bureau I Actions Nev.- 103 5. Market St. granted license covering permit for changes for VHF Lee's Summit, Mo. 64063 Commission opened inquiry on whether to adopt TV translator (BLTTV -4,971). Action March I. Phone (816) 524 -3777 guidelines or rules to insure political candidates for federal elective office receive reasonable access on K10KJ Mescalero, N.M.- Broadcast Bureau granted license covering changes radio and TV. Comments due May I, replies May 16. permit for for VHF TV CAMBRIDGE CRYSTALS Action March 16. translator (BLTTV- 4,978). Action March 2. PRECISION Valley, FREQUENCY Commission proposed adding rules enforcing broad- K2ILV Camas Ore. - Broadcast Bureau granted MEASURING SERVICE casters' obligations to respond promptly and accurately license covering permit for changes for VHF SPECIALISTS FOR AM -FM -TV to FCC correspondence and inquiries. Comments due TV translator (BLTTV -4,991). Action March 2. 445 June 26, replies July 26. Action March 22. KO6JA Cedar Canyon, Broadcast Bureau Concord Ave. Utah- Cambridge, Mass. 02138 granted license Commission has proposed rules to bar any primary covering permit for new VHF TV Phone 16171 876 -2810 translator (BLTTV -4,992). FM station from establishing or later supporting any Action March 2. FM translator station beyond primary station's 1 mV/ KO7OR Cedar Canyon, Utah - Broadcast Bureau m contour. Action March 22, becomes effective May 5. granted license covering new VHF translator (BLT- TV- 4993). CHLADEK & ASSOCIATES Chief, Broadcasting Bureau on request of Central Action March 7. Cable Origination /Access Virginia Educational Television Corp. extended from K07OY Orderville and Glendale, Utah- Broadcast /M.D.S March 24 to April 24 time for filing comments and Bureau granted license covering permit for new VHF (212) 475 -1550 from April 17 to May 18 time for filing replies In matter TV translator (BLTTV -5,003). Action 2. March 110 East 23rd St., of amendment Section 76.606(b), TV table of assign- KO8DX Prescott, Wash.- Broadcast Bureau granted ments (Washington, Waldorf, Md., Fairfax and Front New York, N.Y. 10010 license covering permit for changes for VHF TV trans- Royal, Va.) (BC Doc. 78-52). Action March 22. lator (BLTTV- 4,997). Action March 2.

contact Translators Cable BROADCASTING MAGAZINE 1735 Wales St. N.W. Washington, D. C. 20036 Actions Certification actions for availabllitiet K081Z BP Alaska Camp, Prudhoe Bay, Alaska- CATV Bureau granted following operators of cable Phone .2021 638 -1022 Broadcast Bureau granted mod. of permit to extend TV systems certificates of compliance:

Broadcasting April 3 1978 114 Professional Cards

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SILLIMAN, MOFFET KOWALSKI CARL T. JONES ASSOCS. A. EARL CULLUM, JR. i LOHNES & CULVER Washington. D.C. Area IFOrmerly Gautney & Jones) Consulting Engineers CONSULTING ENGINEERS CONSULTING ENGINEERS 8701 Ga. Ave., Silver Spring, MD 20910 1156 15th St, N.W., Suite 606 INWOOD POST OFFICE ROBERT M. SILLIMAN. P.E. 2990 Telestar Ct Suite 405 Washington, D.C. 20005 BOX 7004 (301) 589.828! (703) 560-6800 (2021 296.2722 DALLAS, TEXAS 75209 1925 N. Lynn St., Arlington, VA 22209 Falls Church. Va. 22042 (214) 631-8360 JOHN A. MOFFET. P.E. Member AF('C'F (7031 841.0500 Member AFCCE .Member IF( CE Member AFCCE

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HELP WANTED SALES Are you completely satisfied? Are you qualified to RADIO do a top -rated 2 hour morning show and handle sales Wanted: Aggressive salesperson who is ready to manager job. We can make you an attractive offer. HELP WANTED move up to a group -owned major facility in a major Small, Western Piedmont NC market. Send resume Io MANAGEMENT New England market. Send resume ASAP. EOE. Box Box D -86. C -254 Major Midwest market station wants aggressive Eau Claire, Wisconsin's Z -100 and WJJK -AM are dedicated Manager- strong in Sales and Manage- Wanted: Top -Flight street fighters who want to earn looking for sharp male /female account rep with two ment. Excellent base, strong profit incentive plus stock big money. Major East Coast Market (1,000.000 +). year's minimum experience. Good move up with major ownership plan to create meaningful equity base. Sta- Will only consider experienced professionals. Pro- company. Benefits include insurance and pension. tion now strong in billings and ratings. No crisis. Will gressive new owners are interested in your track Salary to start then commission. Contact Wayne wait for right person. Confidentiality assured. Could record, resume and experience. Rapid advancement Phillips. 715 -835- 51111. meet during NAB. Box C -252. to Management. EOE. 703- 273 -4000. Denver area AM -FM Beautiful Music stations seek- Highest billing AOR in rich Northeast Medium Mar- Florida AM /FM Seeking strong, experienced Sales ing experienced account executive. Prefer radio, kel looking for experienced, competitive sales person Manager with a proven record of agency and direct television, print or agency background to call on agen- capable of high earning who will be given full support selling. Able to develop and lead a powerful sales cies and direct accounts. Experience in media plan- training in all phases of our aggressive operation. Box team. Equal Opportunity Employer. Send resume to ning, traffic and production procedures helpful. Good D -20. Box C -282. list of accounts. We offer a good compensation plan, stability and an association with an outstanding staff Not for Everyone. sales and morning Combination of professionals of well respected stations. Send General Manager Wanted For AM and Powerful FM person (limited sign on schedule). Have qualifications resume and references to Al Perry, General Manager, on Florida Coast. The ideal candidate will have solid and definite interest in management potential. If to KOSI AM -FM, P. O. Box 98, Aurora, CO 80040. If you've General Management experience, able provide qualified the only person ahead will be the President - wanted to settle down in one of the greatest family liv- knowledgeable leadership in all areas. Must also be General Manager. Highly respected FM in the midwest ing areas, act now. An equal opportunity employer capable of developing and servicing larger accounts. with growth potential. - excellent Request tape after MIE Community oriented. Salary, attractive, fringes, and receiving complete resume. Box D -23. share in profits. Group owner. Equal Opportunity Sales M r. Must be self starter, proven track Employer. Send resume to Box C -280. How would you like to be the number one sales per- record, take over established account list. Will con- son for the only FM stereo country station in a live sider strong salesperson ready to move up. Fringe Ready to take challenge to build county area of a Southeastern state? Radio sales is a Sales Manager benefits. Send complete resume, account list history second year 50kw California FM to major billing must. Other talents properly appreciated. Send current earnings to General Manager, WITY, Box 142, heights. Excellent income and growth prospects to resume Box D -24. Danville, IL 61832. Equal Opportunity Employer. person who can get results. All the tools are here, as- M r for Modern tounding second book ratings, top flight new Program Sales aggressive Southwest Local Sales Person needed immediately. Excellent Country Station Must be able to lead, station is very Director and excellent supporting team. Contact Gary opportunity. E.O.E. Send resume to Bob Outer, WBNR, promotion minded. Excellent pay conditions and Willson, Owner 8 General Manager, K104, 12592 P O. Box 482, Newburgh, NY 12550. 914 -562-1260. South Cedar Ave., Fresno, CA 93725.209- 834 -5904. future. Company car furnished. Send resume to Box D -31. Sales M r wanted for Southern Connecticut. Several Key Management positions available in AM MOR. Agency experience requested. Excellent po- Aggressive needs account Il- rapidly growing Broadcast School type operation. group executives at tential, salary and benefits. Send resume and require- linois, Tennessee, and West Virginia stations due to $10,000- S22,000 a year. New York 8 Philadelphia ments to Ken Dawson, P 0. Box 309, Windsor, CT fast growth. Prior experience desirable but not essen- area offices. Out of area applicants interviewed at your 06095. tial. Send resume to Jim Glassman, Vice President expense. Reply Box D -43. Community Service Broadcasting, Box 1209, Mt. Ver- Sales Manager- fulltime AM Modern Country Sta- non, IL 62864. Please do not call. Group broadcaster has opening for station manager tion. Mature professional radio salesperson who en- joys working with people. Excellent compensation in one of its smaller markets. This is a chance for a Modern Country station in Ohio Resort community. sales pro to move up. Further advancement in chain plus benefits. Future equity possible. EOE send Salespersons needed to sell our expanded signal resume possible. Box D -61. and references. Clark G. Cook, Pres., WKOR coverage area. Perfect for family person wanting to Box 567, Binghamton, NY 13902. leave the big city rat -race. Can include some announc- General Sales Manager -AM Radio Station in ma- ing. Contact Gerry Cook, WKKI, 419 -586 -7715. Salespersons needed at new station. Combos con- jor Mid -West market. Group owned, long established sidered. Brookhaven, Box S386, Medford, NY 11763 station has opening for a Sales Manager to supervise Saloon Wanted- Located in beautiful EOE. both National Sales Rep. and local sales staff of five Rockies. Contact Jim Williams. KCAP AM & FM, P O persons. Must have proven ability to administer, train Box 1165. Helena. MT. 406 - 442 -4490. Executive sales Chapman Associates, media bro- and motivate. Excellent fringe benefits, advancement kers, has opening for an additional Associate. Appli- Opportunity Employer. Send music newspaper opportunities. Equal Nine year old youth- oriented cant must have successful sales record -this is resume, references, salary requirements to Box D -75. seeks (3) aggressive retail salespeople. We've had straight commission field-arid be of good character. great success with our radio "converts ". Our last Training will be furnished. Contact Paul Chapman, Manager -trainee for West Texas Station. Must have makes $25,000. $250 draw vs. 20 %. Interview on Long Chapman Company, Inc., 1835 Savoy Drive, Atlanta, sales background .... ambitious. Great market poten- Island necessary. Resume: Good Times, 24 Lumber GA 30341. tial in fastest growing part of the nation. Great place to Rd. Roslyn, NY 11576. live, good draw and incentive program. Send resume Ohio FM Seeking aggressive sales person for small to Box D -100. Mature, self-starter, aggressive salesperson with West Central Ohio community, Class A FM. Some on for growing good track record medium market. Good air experience helpful. Call 419 -294 -2848. WYAN- opportunity for person who can produce sales. Ex- General Manager needed for Alaska's first station FM. EOE. cellent fringe benefits. Resume to P.O. Box 3246. above the Arctic Circle. KOTZ, Kotzebue. Applicants Burlington, NC 27215. must have 5 years experience in management, pro- HELP WANTED ANNOUNCERS gramming, news, and public affairs, as well as a If you're a creative Small Market, RAB trained, retail Needed Immediately, experienced AOR and Adult thorough working knowledge of FCC Rules and specialist with outstanding track record of new ac- Contemporary Communicators for large Midwest Regulations. Experience in working with volunteers count /repeat business success now anxious to move chain ranging from the Gulf of Mexico to the Lakes of helpful. Send a resume of professional complete expe- up. This group -owned Radio Broadcaster in medium, Minnesota. Become involved with a growing twelve rience to: F. Porcaro, Director, Michael Executive good -life community is looking for honest, stable, station organization. Send tapes and resume's to J.J. Alaska Public Broadcasting Commission, 308 G dynamic self- starter eager to make more money and Justin, Leighton Enterprizes, Inc.. 501 Proctor Street, Street Anchorage, AK 99501. Salary $24,000 per year. willing to learn from the best. Future is up to you! Call Port Arthur, TX 77640. Kotzebue Broadcasting is an equal opportunity Dave Gifford 814- 456 -2096. employer. Need experienced professional broadcaster for Northeast medium market High -power FM rocker production, copy and traffic. Emphasis on production. Public Radio Station Manager. KRSW -FM, a Min- and community -oriented adult contemporary AM look- Salary commensurate with ability Send resume and nesota Public Radio network station in Worthington, ing for bright, knowledgeable, enthusiastic sales per- tape to Bert Silverman, WSVS, 800 Melody Lane, Minnesota seeks station manager. Responsible for son who wants to grow. Our top -rated combination is Crewe, VA 23930. EOE. staff of five. Strength in promotion, fundraising. com- growing so fast we need a real pro to maximize our munity relations, radio programming. Background in sales effort. All replies in confidence. EOE. Box D -52. Experienced Promotion Supervisor- Announcer for arts or journalism. Salary 14K to 16.5K depending on Iowa Contemporary. Box D -1. experience. For complete description, send stamped Sales person for unique, dynamic, radio operation. DJ- Announcer. Adult Contemporary format. Experi- self- addressed envelope to T Kigin, KRSW Box E. Straight 15 %, experience preferable. Send resume. enced only. Sports knowledge. Air -check 8 resume. No MPR. 400 Sibley St. St Paul MN EOE /AA. EOE. Box D 55101. -96. phone calls. WFVA, Fredericksburg, VA.

Broadcasting April 3 1978 116 Oregon Cells/ Opening for production oriented an- Chief Engineer needed for Alaska's first station HELP WANTED ANNOUNCERS nouncer who does not object to handling automation above the Arctic Circle. KOTZ, Kotzebue, 5KW AM CONTINUED part of the shift. Great area to live, work and partake of Full -time non -directional. First Phone plus 5 years ex- our fantastic recreational opportunities. A.M. is 5000 perience in AM operations and studio equipment Major Market Station has opening for seasoned watts "Traditional Country" with a full -time C.P F.M. is maintenance. Unusual opportunity for ambitious self - Talk Show Host. Must be informed, issue oriented, Automated Contemporary. It's a 5 station market. starter. Send a complete resume of professional expe- good communicator and have proven track record in a Tapes and resumes immediately to Charlie Walters, rience to: Paul H. Davis, Engineer, Alaska Public Top 20 ADI. Send resume to Box D -19. Program Manager, P 0. Box 960. Klamath Falls, OR Broadcasting Commission, 308 G Street, Anchorage. 97601. E.O.E./M.F AK 99501. Salary: S22,000 per year. Kotzebue Broad- Successful South Florida Station seeking experi- casting is an equal opportunity employer. enced Announcers and Salespeople. Adult Contem- Beautiful music stations seek qualified applicants porary operation. Equal Opportunity Employer. Box for future openings. Must have good voice, production HELP WANTED D -27. skills, and 3rd endorsed. Send tape, resume, and fi- NEWS nancial requirements to: John Neal, WSIV AM & FM, morning person Not for everyone. Combination 28 S. 4th. Pekin, IL 61554. An Equal Opportunity Sports. Number-2 PBP. News assistance. Sales if (limited sign on schedule) and sales. Have qualifica- Employer. tions and definite interest in management potential. II desired. We do considerable sports! West -Midwest. EOE. Write Box D -30. qualified the only person ahead will be the President - Immediate Opening for combination Sports Director General Manager. Highly respected FM in the Midwest experienced in high school baseball /football Play -By- News position open. Station has a strong with excellent growth potential. Request tape after Director Play and MOR DJ shift. Assisi with production /music. commitment to Local news. Applicants should have receiving complete resume. Box D -37. Rush resume /salary requirement to: Box D -13. strong background, experience and good voice. Send tape, sample of writing, resume and salary require- Modern Country station in Ohio Resort community. West Texas Station has opening for News -Sports ments to: Tom Casey, WRTA, Box 272. Altoona, PA Announcer -sales Perfect for family per- Announcer. Excellent advancement opportunities. position open. 16603. son wanting to leave the big city rat -race. Contact Ger- Send background to Box D -99. ry Cook, WKKI, 419 -586 -7715. Modern Country station in Ohio Resort community. HELP WANTED News person for morning drive, some experience WASK, Lafayette, Indiana, has an opening for an TECHNICAL preferred, good voice a must. Includes some sales experienced MOR/Pop Morning Person. Tape and work. Contact Gerry Cook, WKKI, 419 -586-7715. resume to Jerry Collins. If you are a technical crackerjack who would like to spend his time in a pleasant well- equipped lab, 35 Newsperson for leading AM -FM operation in multi - Exciting Opportunity) Person wanted who can miles west of Phila., doing challenging things for a station market preferably with two years experience. write, produce and announce spots for N.E. Station. 5000 -watt full -time AM station and a 100 -mile (soon Send tape and resume to Mr. Lenny Reeves, The Send resume to Box D -14. to become 250) sophisticated CATV system WROM stations, P.O. Box 1546, Rome, GA 30161. (microwave, too!), call Seltzer at 215 Small market, contemporary station in Kentucky Louis 384 -2100 or write to WCOJ /Cable TV of Chester Small market leader in Missouri seeks newsperson with outstanding facilities is looking for a jock to work County, P.O. Box 231, Coatesville, PA 19320. E.O.E. with wide broadcasting background. Board shift man- 31 -hour per week air shift, plus production. Sales is datory -PBP helpful. Box D -102. also on part -time in lucrative city. This available basis Chief Engineer: KKBC /KPTL, Carson City, Nevada. would to your act. Box be a good second job polish Must have directional and digital electronics, familiar NFL Radio play -by -play Announcer opening. Appli- D -57. with micro -wave and strong on maintenance. Call cants should have recent NFL or Major College Foot- ball play -by -play experience. Send tape and resume Talk Show Host. Major Midwest Market -for sum- 702- 882 -6263, or send resume to PO. Box 653, Car- son City, NV 89701. E.O.E. M /F. to: Tom Barsanti, Operations Mansger. KCMO Radio, mer replacement. Permanent job possible. Box D -70. 4500 Johnson Drive, Fairway, KS 66205. An Equal Op- Atlanta Based Owner is an Assis- Employer, M /F. No Major Midwest Station Medium Market, looking for Group seeking portunity phone calls, please. tant /Engineering. morning talent. Full- service, humor oriented per- Director of Broadcast Operations Applicants have a Third Reporter for CBS affiliate with FM combo. sonality format. Professional co- workers, pleasant should strong technical background at least five a Heavy on local news and actualities. Lots of writing. community, friendly neighbors. This could be your final and (5) years experience as Chief Engineer. This involves travel our stations Mostly evenings. Strong delivery Dale Gauding, WFIRI move! AM /FM/TV operation. Our employees know position to as well as various administrative duties. Contact Steve WPVR, Box 150, Roanoke, VA 24002. about this ad. Send confidential resume and salary re- Shrader. P.O. Box 647. Atlanta, GA 30301. Telephone quirements. Box D -87. newsperson 404- 873 -2355. EOE. Dynamic, aggressive, creative wanted immediately for top notch news operation at Morning talent -small market FM, MOR format, New Assistant or for radio AM, No. 1 adult contemporary station in Central Virginia. York State. Heavy music or sports background. Experi- Chief Chief station chain, FM & Experience train Minorities encouraged to apply. Rush tape and resume enced communicators only. Send resume and salary automation. -will -must be aggressive, willing to learn. Announcing, production or to Al Augustine, News Director, WLVA, P. O. Box 2179, requirements. EOE. Box D -95. sales helpful. Send tape and resume to Ray Lockhart, Lynchburg VA 24501. E.O.E. KOGA Box 509, Ogallala, NE 69153. Warm & Friendly. Tape & Resume to Brookhaven, Sports Programming Director for major university Box A386. Medford, NY 11763. $200.00 Reward for information leading to the em- stations. Plans, produces and airs play -by -play big Florida MOR soft format with standard pop fills, ployment of Chief Engineer. Turn yourself in & collect. eight football, basketball and other sports programs. in seeks personality. Must be strong on production, mini- Must have Studio. Automation. Transmitter experience. Develops sports networks. Participates sports -re- mum two years experience with Third Class License Above average salary & benefits. Call David Hurlbut, lated community activities. Demonstrated in -depth required with endorsement. No floaters. Opportunity for ad- VP /GM, WYER AM /FM, Box 553, Mt. Carmel, IL 62863, knowledge of sports as well as minimum of vancement with small public company. Excellent 618- 262 -511 1. two years Radio/TV sportscasting experience, prefera- medical program, delightful living by ocean. Send bly at college or university level. Salary commensurate wanted for directional AM and stereo & requirements, resume, lape and salary requirements Randolph H. Chief engineer with experience ability. Send salary FM in resume, Millar, WIRA, Fort Pierce 33450. An Equal Opportunity stations Delaware. Maintenance, proofs, samples of football & basketball play -by -play Employer. troubleshooting and FCC R &R knowledge required. to Don Forsling, WOI- AM -FM, Iowa State University, Solid opportunity. Call 1- 302 -422 -757.5, WTHD/ Ames, IA 50011, E.O.E. Experienced Announcer- Newsperson, EOE. WAFL. Milford, DE. WPHM, 2379 Military Street, Port Huron, MI 48060. News Director for new station. Prefer someone Major University seeks Broadcast Engineer for knowing the newsmakers in Suffolk County. Tape and Boston Area Beautiful Music Station needs top- maintenance duties for Fine Arts non-commercial FM Resume to Brookhaven, Box N386, Medford, NY notch announcer for air & production. Send tape & station. Transmitter maintenance experience required. 11763. How would you run the department? EOE. resume to Station Manager, WWEL; 99 Revere Beach Music recording experience desirable. Send resume for four per- Pkwy.; Medford -Boston, MA 02155. EEO employer. to Personnel Office, 1818 Terrace Avenue. The Univer- News Person: Experienced news person sity of Tennessee, Knoxville, 37916. The University of son staff at station strong on news and public affairs. Award -Winning Modern Country station in Nashville Tennessee has an Equal Opportunity /Affirmative Ac- CBS affiliate. Good salary and benefits. Send tape and area needs experienced air person who can handle tion Program for students and employees. complete resume to News Director, WSOY, Box 2250, Music Director's job and production. A good position Decatur, IL 62526. for the guy or gal who wants to grow in this field. Tape Kentucky -need experienced chief. Major engineer and resume to WDXN, Box 724, Clarksville, TN 37040. ing planned. Combo desired, but not necessary. Call HELP WANTED PROGRAMING, An Equal Opportunity Employer. Jim Ballard, 606-248-5842. PRODUCTION, OTHERS Wanted Rock Announcer for afternoon shift. Rush Chief Engineer. Contemporary 5KW DA, 1KW, NDN tape and resume to WYTI Radio, Box 430. Rocky and AOR Class 3 FM. Knowledge of antenna and Faculty position available to teach undergraduate Fall 1978. To courses in radio produc- Mount, VA 24151. Equal Opportunity Employer. transmitter. Relatively new studios. No automation. courses, teach Growth oriented. State salary, submit resume to WILS. tion oral performance in broadcasting, broadcast law Talk Host Wanted. Excellent salary, Major Market, 600 West Cavanaugh Road, Lansing, MI 48910. and regulations, international systems in broadcasting beautiful climate. Tape to Jeff Conrad, K -108, 575 and intern supervision. M.A. required, Ph.D. preferred Cooke, Honolulu 96813. No calls. Chief Engineer AM -FM Stereo, work under Engineer- with professional Broadcasting experience and/or col- ing Director. Audio and transmitter maintenance. lege teaching experience required. Application Morning Person with experience. Possible Sales. Limited assignment, news or programming. Reply to deadline is May 1. Write: Dr. Ron Rabin, Department of Progressive Country with WDZD -FM on North Carolina Jimmy Young, KPET, Box 30, Lamesa, TX 79331. EOE/ Journalism. Broadcasting and Speech, Buffalo State Coast. 919- 754 -8171. M /F. College, 1300 Elmwood Avenue, Buffalo, NY 14222.

Broadcasting April 3 1978 117 HELP WANTED PROGRAMING, Female -age 24, 3rd class, expertly trained seeking Doctor Rock is ready to roll! Professionally trained, PRODUCTION, OTHERS CONTINUED first break in radio. Available immediately, will relocate 3rd endorsed, full of ideas! Tapes and resume avail- anywhere -tape and resume upon request -call able immediately. Will move anywhere! Call 312- Program Co- ordinator for Contemporary Auto- 312- 767 -5398 between 3pm and 11pm or write 422 -2788 or write: Doctor Rock, P. 0. Box 404, Oak mated operation in West Coast small market. Produc- Denise A. Farrell. 5225 S. Parkside, Chicago, IL 60638. Lawn, IL 60453. tion skills a must. Great recreational area. Good start- Broadcasting school graduate; very well trained in ing salary for right person. E.O.E. /M /F. Reply Box D -94. Morning Mouth needs Medium Market. Top -40 Morn- ing Gig or PD /On -Air Position. 1st Phone. 10 Yrs. Exp. D.J. announcing and production, tight board, eager to WOAI Radio is looking for an Assistant Sports Let's get together. Bobby Morgan, 1- 303 -773.2875, learn, will relocate. Call 312 - 248 -5087 between 6 p.m. and 10 p.m. Doni L. Reed, Waveland, Director. Activities include Play-By -Play, Two -Way Talk, 6377 S. Fairfax Way, Littleton, CO 80121. 626 West and 5-minute casts. Send tape and resume to John W. 20 Chicago, IL 60613. Medium Market Personality PD wants to move Barger, General Manager, WADI Radio, 1031 Navarro. and Male -age 20 -3rd endorsed -expertly trained up. Preferably St. Louis. I'm San Antonio 78205. EOF. Will consider others, seeking first break in radio. Available immediately will young, ambitious and good. 314 -749 -3366. Box relocate anywhere. Tape and resume upon request. SITUATIONS WANTED MANAGEMENT D -48. Call 312- 776 -8054 between 8 a.m.- 2p.m. or write General Manager -17 years in Radio, all phases. Dennis Bajek, 5343 So. Tatman, Chicago, IL 60632. One of Radio's Top 80 Pros, this entertaining 38, steady family man seeking good permanent posi- humorous personality wants to be your morning rat- Female, 21. Third Endorsed Expertly trained. tion. Strong on F.C.C., programming and sales. Reply: ings winner. Strong Background, stable, and com- Seeking 1st break in Radio. Available Immediate. Will Box C -250. munity oriented. Box D -73. relocate anywhere. Tape and resume available upon Experienced, Aggressive, sales request. Call 312- 785 -4970 2 p.m. until midnight or -oriented, radio Announcer First Class Eng. Looking for full time air General Manager seeks relocation in medium large write Nikki Colvin, 1 1415 Racine, Chicago, IL 60643. to shift, New England. Easy going, crackerjack Produc- market. Excellent track record in very competitive tion work, immediately. Box D -76. Attention all Southern California Radio stations. markets. Box D-4. Male, 22, 3rd endorsed. experienced in Top -40, News One to One MOR Communicator. Proven track Heavyweight champion. Have beaten competition and Major Market experience in sports reporting. record. Looking to settle. Talk, Production. Box D -79. full part in to a pulp in National /Local Sales, and Programming. Seeks or -time position any of the above. Moving to Southern Cal. in mid May. P O. Box 25062, Will take on contenders in Top 100. Medium, Major Young, school grad seeks em- Black Broadcast Phila., PA 19147. Tape and resume available. Markets. For ringside tickets write Box D -50. ployment. Second phone, good pipes, production experience. will sell. Soul, jazz, disco preferred, will relo- North Carolina and vicinity: Husband and wife wish Experienced DJ S News, Contemp, MOR or Top 40, cate? For T&R contact Milt Mason 312- 383 -5187. to move into management at small station. Proven 3rd, BA. Avail Now, small or Mid Mkt, 703 -243 -5936. sales records, excellent news, production, announcing Tight board, Young personality Third Ticket looking SITUATIONS WANTED TECHNICAL capabilities. Strong commitment to community. Box for a nice niche in Midwest. DJ. news production expe D -56. rience. Curtis Brine, 616 N. Washington. Van Wert, OH First Phone, light experience. Trainee salary OK. Im- mediate relocation to all markets. Box C -88. Station Manager who is top General Manager says 45891. 419 -238 -4626. everyone wants to win but everyone does nothing Trained Broadcaster, some experience Small Mar- Wanted Top Technical Position: Young family man about it! Actively looking for right station! Credentials, ket, 3rd Endorsed, D.J., Newscaster, strong copywriter. with 10 years experience in broadcast engineering, 7 proven track record! Let's talk! Box D -60. Relocate immediately, work within budget. Ken 215- as chief engineer, desires a stable position that demands organization, ingenuity, and an all around pro- Experienced Manager /Sales Manager. Eleven years 247 -8661. fessional approach. Above average salary, good bene- experience, all phases radio. Large and small markets. Seeking First Break or Job in Radio. Thoroughly fits, and a management that genuinely cares is a must. Extensive sales background with excellent track trained in all phases. Third Endorsed. Ready to relo- If you're a station that strives for excellence and al- record. Top references. Box D -72. cate. For tape and full resume call; 9 a.m. -5 p.m. 312- ways looks for improvement. please reply. Box D -58. Streetfighting hustler who knows community in- 358 -6930 or after 5 till 9 p.m. 312 -673 -3000 or Aggressive, Ambitious Engineer desires position volvement and how to sell il aspires to management write: Craig Stevens (Ginsburg), 5843 W. Main Street, in large or medium market. Looking for station com- (Sales only). Must have latitude to organize and sell. Morton Grove, IL 60053. mitted to technical excellence. Can design and build Small or medium market in cool climate only Box from ground market D.77 Air personality superbly trained seeking first job in up. Major experience. Box 0 -68. radio. Available immediately. For resume and tape call Top notch chief strong on maintenance available for General Manager for country format station in ideal 312- 762 -0055 6 pm to 7 am or James Sykes, 1250 planning, construction, proofs, etc. AM- FM -TV. 24 West or South West medium or smaller market with S. Independence, Chicago, IL 60623. years experience. C. L. Sweet, 700 Hickory, 71461. college. 18 years experience in Operations. Program- All Night mellow Adult Contemporary /MOR Com- 318 -238 -0059. ming, Promotion. Excellent professional, personal, and municator, 40, 3rd Endorsed, 2 years experience. financial references! Box D -98. Folksy, humorous, informative. Daytime street -oriented AM -FM Chief- Experience. Construction Hi Power, Remote Control, Automation, Directionals, quality saleman. Mike, Box 889, Tempe, AZ 85281, 602- SITUATIONS WANTED SALES oriented, Fine References. 968 -1232. 512- 383 -6746. Experienced broadcaster seeking sales with lead- SITUATIONS WANTED NEWS No 1 In my Professional Broadcaster, 7 years ing station Ohio, Indiana. Lou Swanson, 4518 Broad - field! experience seeks MOR, Beautiful Music or Contem- bush Drive, Dayton, OH 45426. Sports Director- P -B -P -6 years experience in porary production, programming, station. Super sales covering football. baseball, and basketball. Looking for and excellent newscaster. Family man willing to relo- Top Radio Time Salesman available ... Selling is move upward. Box D -39. my first love. After 20 years in management I want to cate. Contact Mike Paasch, 2338 Spaulding No. 7, return to sales. Almost 13 years with present group as Long Beach, CA 90804 or call 213 - 434 -4236. Sportscaster- experience in play -by -play of all General Manager and part ownership. Proven track sports. Can do news and boardshift. Seek work in record. Community involvement. Best industry Male 28 with 3rd endorsed, expertly trained, seek- Georgia or Florida. Available after college basketball references. Day -to -day sales, Very promotion minded. ing break in radio, available immediately, will relocate, season. Box D -40. Prefer Single or Two -Station markets in Minnesota, tape- resume upon request. 312 -978 -4081 alter 5 Sports Director and PBP Voice of Major College's Wisconsin, Iowa, North or South Dakota, Missouri. If pm. Samuel Garrett, 9011 South Dante Ave., Chicago, football and basketball /hockey teams. Six years col- you want a top salesman who understands manage- IL 60619. lege and high school experience: football, basketball, ment- ownership problems, but wants to sell, I'm your in radio, in hockey. Currently Sports Director /Salesman in NE man. Available in 30 to 60 days. Box D -32. Seeking first job professionally trained all fases. Willing to relocate immediately. For tape and small market. Contact Peter Cooney 802 - 388 -6077. Mid -West Broadcaster with sales, copy production full resume call 312- 673 -9047 between 5 pm and News Director, 19 years experience, tight writer, sta- and announcing experience, desires Small or Medium 11 pm or write Mark Jay Muller, 9047 Crawford, tion building professional, perfect pronounciation, Market position! Box D -64. Skokie. IL 60076. proven administrator, impeccable references. What I'm experienced and I'm good. 1st ticket. Wish to Superbly trained Air Personality seeking first job in can you offer? John Knight, P. O. Box 18211, Tucson, 85731. return to Southern California. Box D -93. Radio. 3rd endorsed, available immediately. For AZ resume and tape call 312 -436 -1635 between the Exceptional Sportscaster, Account Executive, 6 hours 3p.m: 12 midnight, or write David Cox, 6840 So. What am worth to you? Four years major market yrs. experience seeks college PBP and heavy sales in- Bell, Chicago, IL 60636. all -news writer, editor, sports producer. Six years PBP, sports reporting. volvement. 219- 264 -0261 after 5 PM EST. Ready for new challenge. Box D -49. Wanted -Progressive organization for knowledgea- SITUATIONS WANTED ANNOUNCERS ble pro. AM -FM experience. Music Director, well Sportscaster/Announcer, 22, 4 yrs. college and versed in systems 90, some programing. Total dedica- H.S. football -basketball PBP sportscasts. actualities. If you're tired of zombies who promise but cant tion. Call Rich -714 -560 -8271. Also news and production experience. 3rd endorsed. deliver, my tape and resume will surprise. Trained Prefer small to medium market. Box D -54. DJ- Newscaster. 914- 238 -8815 Preston (eves.) or Attention -Planet earth Dana Clarke, loves radio. Box C -87. Top 40, Etc. Call today 213 - 357 -6658. News Director /Reporter in Medium Market seeks challenging job in competitive market. Presently Experienced Announcer) Good Radio background. 4% years experience, third, want all night show. 1- assigning and editing stories, reporting and anchoring Smooth, friendly delivery and good newscasts! Box 904- 255 -6950 Mike Hon, 373 Williams, Daytona. FL afternoon drive time newscasts on AM and FM. Box D -63. 32018. D -62.

Broadcasting April 3 1978 118 SITUATIONS WANTED NEWS Come in out of the cold: Two well -qualified techni- Station in competitive news market seeks News news, CONTINUED cians needed by VHF in sunny South Texas. Box Anchor immediately. Big city, major emphasis on C -263. top dollars to most qualified person. Send current air - check, resume with salary needs to Box 150, Down- with Talented, young sports director experience Need Experienced FCC 1st Class Engineer for town Station. Louisville, KY 40201. Equal Opportunity market and ambition seeking good medium /major studio maintenance and remote control operation. Employer. position. PBR DJ, production, sales. Box D -84. Contact R. Doyle. KGGM -TV, Albuquerque, NM. 505- Producer, Experienced, creative and enthusiastic. for basket- 243 -2285. Woman Sportscaster, p -b -p and color You'll bear full responsibility for the look, feel, at- host, former p.r. director, Wash- ball, sports show asst. Merlin Engineering Works has opening for two ex- mosphere of 6 and 10 o'clock news. Conversational endorsed. M.A. broadcasting. ington Capitals. 3rd ceptional engineers who are experienced in design writing ability a must. Mere slide- stackers need not 1904 Reedie Drive, Rachel Shuster, 301- 649 -3160, and maintenance of quad VTR's. See us at N.A.B. apply. Contact Tom Collier. News Director, KCRG -TV, MD Silver Spring, 20902. Booth 1129 or write to Merlin Engineering Works, 501 2nd Ave SE, Cedar Rapids, IA 52401. E.O.E. 1880 Embarcadero, Palo Alto. CA 94303. reporter with first phone Creative sports /news Ohio State University's School of Journalism is rat- seeking to relocate. Helped raise Seattle station's Chief Engineer- University Telecommunications seeking persons interested in positions as graduate PBP, and ings from 5th to 2nd. Strong commentary Dept. Large, active color operation. Responsible for teaching associates in the Kiplinger Program of Public 206 522 -0830. news. Tom Bowman - 10w FM transmitter. Seeking "hands on" type with Affairs Reporting while working on a graduate degree, good maintenance experience. Color experience and beginning Autumn 1978. For information write or call Female sports /news pro. 3 yrs PBR beat reporting, First Phone a must, digital helpful. Bill Lewis. Wright Graduate Committee, School of Journalism. talk -show host, good production. 3rd endorsed. MA. Chairman, State University, 102 TV Center, Dayton, OH 45435 for OH 43210. 422 -7438. Single. Ready to join your sports /news staff now. Any- Columbus, 614- details. where. Box D -103. News Reporter, Anchor: Central California NBC Studio Operations Technician needed by Texas affiliate is looking for a bright, professional newsper- A &M University's public broadcasting facility. Second son. with degree in journalism or equivalent on- the -job Phone required. First Phone preferred, in addition to experience. He /she must have extensive TV work TELEVISION broadcast equipment operation/maintenance experi- history in field reporting, producing an on -air anchor- ence. Salary, $10,398 plus State of Texas benefits. ing. 40 -hour week, salary negotiable, depending on HELP WANTED MANAGEMENT Contact: W.M. Pecena, KAMU -TV & FM, Texas A &M experience in commercial television. Excellent fringe University, College Station. TX 77843. EEO -AAE MIE benefits. Send complete resume and tape to Person- General Manager. Network affiliated UHF New Eng- nel Manager, KMJ-TV. Channel 24. 1626 E Street, land area. Strictly a hands -on type manager who Broadcast Engineer. Duties: mastercontrol, Fresno, CA 93786. An Affirmative Action /Equal Oppor- knows operations and sales and who can do, as well transmitter, production & microwave operation. in- tunity Employer. as lead. Resume and qualifications to Box C -219. stallation & maintenance. Rotating shills. Requires 1st class FCC license, quad & TV transmitter experience. Station in competitive news market seeks Sports 2 -3 years medium /major market experience. Salary range S11,000 to $13.554 per year. Contact Director immediately. Big City, major college sports, Please reply with personal letter outlining background Kirk, WDSE -TV, 210 Bradley Building, Duluth. MN top dollar to most qualified person. Send current air - and skills. EOE. Reply to Box C -271. 55802. 21 8- 727 -8734. check, resume with salary needs to Box 150, Down- town Station, Louisville, KY 40201. Equal Opportunity for The Ohio State University invites applications Chief Engineer -Come to Colorado where the air is Employer. Director. School of Journalism, and professor or asso- pure. PTV station KTSC in Pueblo needs Chief ciate professor of journalism. Director is chief admin- Engineer who wants to work with his hands as well as Immediate opening for experienced TV news re- istrator of unit in College of Social and Behavioral Sci- his head to reorganize its technical facilities and keep porter, and news photographer. Send tapes and ences. Qualifications include, preferably, doctorate. them in shape. Staff includes professional engineers resumes to: Gary Long. Box 748, KARK -TV, Little Rock. administrative and professional experience, demon- and some University students. Requirements are First AR 72203. strated teaching ability, and record of scholarship and Class License and a bachelor's degree or comparable publication. Director is responsible for faculty of 20, work experience. Supervisory experience in a televi- On -Air Promotion with experience in independent more than 700 graduate /undergraduate students and sion broadcast station is desired. Salary $18.- station for top ten market. EOE. Box D -44. large daily laboratory newspaper; oversees budget- 500- $19.500. Send complete resume with three Top 5 major market network ing, curriculum development and encourages re- references to Dr. Philip Termer'. University of Southern Director /Producer, /Producer with search. Director is active in professional and media Colorado, Pueblo, CO 81001. no later than April 14. affiliate, major Group; seeking Director heavy remote and writing back- groups and is a fund raiser. 11 -month appointment; 1978. The University is an equal opportunity /affirma- film, tape, studio, and salary competitive with comparable positions. Send tive action employer. ground. Candidate must be currently directing An Employer. Box D -47. applications and nominations, due May 1 to: Chairer, producing. Equal Opportunity Director's Search Committee, School of Journalism. Engineer, minimum 2 years experience in technical Manager, Top 5 major market network The Ohio State University, Columbus, OH 43210. An operations for two station public TV entity. Primarily Production major production oriented Group. Candidate Equal- Opportunity, Affirmative- Action Employer. master control. video tape and film projection, with op- affiliate, and management portunity for diverse work. Excellent pay, superb bene- must have proven administrative and Director of Productions for TV station in the Mid- fit package. Apply to: WMVS/WMVT, Employee Ser- ability. Background in producing directing -in remote, essential. An Equal west. Must have experience in prbgram production. vices, 1015 N. 6th St., Milwaukee, WI 53203. studio. film, videotape and proposal writing, and ability to work with producers Opportunity Employer. Box D -65. and directors. Send resume's to Director of Produc- News Anchor. We want a strong personality and tions, PO. Box 24130, St. Louis, Mo. 63130 by April 10. results. Both shows. An Equal Opportunity Employer. HELP WANTED 1978. An Equal Opportunity Employer. Send resume to Box D -55. NEWS for CBS affiliate which HELP WANTED SALES Wanted: TV news director Top SO S.E. number ohe wants experienced pro- has a strong number one news rating. Need someone ducer/writer for night newscast. Short brisk stories. Peoria area, lull or part -time, experi- news and also anchor. Must Salesperson, to manage TV department Lots of film and lape. Must be able to edit it. E.O.E. Box ence helps but not necessary Contact Mike Dupont, with experience in filming have reporting background D -11. 602 West Glen, Peoria, IL 61614, 309 - 685 -5947. and editing. An Equal Opportunity Employer. Send tape and resume to Dale Hazen, General Manager Executive News Producer /KIRO TV. Requires five TV Local Sales Manager -Top 20 Network Affili- KIMA -TV, PO. Box 702, Yakima, WA 98907. Phone years TV news experience /three years management. opportunity for sharp, aggressive, ate- Outstanding 509 -575.0029. Knowledge of ENG microwave technology. Ag- broadcaster. Applicant must be able to experienced gressive, people -oriented approach essential. Appli- lead highly professional local sales staff by example. WEEK - News Cameraperson needed immediately. cant will plan/execute special events, mini- documen- graduate, knowledgeable in retail, tape Must be: college TV in Peoria needs someone who can use film or taries, series reports, election coverage; coordinate operation co -op. marketing concepts, computerized to tell a story. 16mm sound experience a must -ENG remotes, schedule staff, and implement competitive Ideal applicant is now proba- R. and sales presentations. (RCA) experience helpful. E.O.E. Send resume to objectives through direct staff supervision. Call Per- market L.S.M. looking for greater respon- bly smaller Paul Stueber, News Manager, WEEK -TV, 2907 sonnel for station application 206 -624 -7077. EEO. sibility. However, all qualified applicants will be con- Springfield Road, East Peoria, IL 61611. sidered. All replies strictly confidential. E.O.E -M /F. News Assignment Editor /KIRO TV. Requires five news market Weather Send resume and salary requirements to: Box D -78. Station In competitive seeks years news experience /one year management. Back- weather experience re- Person immediately. On air ground in various stages of broadcast journalism. i.e., HELP WANTED ANNOUNCERS quired. Top dollars to most qualified person. Send cur- writing. reporting, etc. Knowledge of ENG/microwave rent air- check. resume with salary needs to Box 150, people-oriented ap- Seeking on -air personality for daily half-hour technology desired. Aggressive Downtown Station, Louisville, KY 40201. Equal Oppor- Personnel for station application daytime magazine format TV program. Need ability to proach essential. Call tunity Employer. EEO. interview wide range of guests. Forward resume, tape 206 -624 -7077. Ave., MD 21211. EOEI to W. Potter, 3800 Hooper Balt. News Producer to supervise writing, editing and air- HELP WANTED PROGRAMING, Affirmative Action Employer, MIE. ing of two daily newscasts. Prior experience is essen- PRODUCTION, AND OTHERS tial. Journalism degree or equivalent desirable. The HELP WANTED TECHNICAL person we seek will be able to command the respect Program Director. Looking for a creative Program while insisting on top quality. Salary Maintenance technician for NY production house. of co- workers Director with heavy promotional experience. Send based on experience. Letter, resume to News Director, requirements to Mr. Richard Grimm, Heavy VTR experience required. Digital experience resume and salary WEAU -TV, P.O. Box 47. Eau Claire, WI 54701. An Equal HI An Equal desirable. Excellent company benefits. Send resume KITV, 1290 Ala Moana, Honolulu. 96814. Opportunity Employer. and salary requirements to Box C -207. Opportunity Employer.

Broadcasting April 3 1978 119 HELP WANTED PROGRAMING, Producer II plan and coordinate TV programs: gen- General Manger with outstanding credentials! PRODUCTION, OTHERS, erate ideas, research, write scripts, initiate publicity/ Television 20 years; Radio 12 years; Management 17 promotion, coordinate art work and engineering re- CONTINUED years. Thoroughly experienced all aspects: acquisi- quirements. BA and two years experience in television tions, ownership, administration. sales, programming, production. Application period ends April 20. 1978, film- buying, news, promotion. community involvement, KOAT TV New Mexico is looking for Albuquerque, send resume to Personnel, Arizona State University, etc. Quality leader in broadcasting industry. Very com- a Production News Director and a Technical Director Tempe 85281, an Equal Opportunity /Affirmative Ac- petitive! Produced sales and profits records, plus with years of experience. Immediate openings. Send tion employer who complies with Title IX of the Educa- prestige. Achieved revitalization and rapid tur- tape and resume to: KOAT, PO Box 4156. Albuquer- tional Amendments Act of 1972. narounds. Can build group. Can produce outstanding que. NM 87196, 247 -0101. 505- ratings, sales, profits and prestige! Box D -69. Faculty Position. Teach undergraduate courses with Notice of Faculty Vacancy, available immediately. emphasis on television production. Tenure -track, per- SITUATIONS WANTED TECHNICAL Telecommunications and Film Department, San Diego manent, full -time position at rank of assistant or asso State University. One year appointment, 1978 -79 aca- ciate professor. Ph.D. or near and professional experi- Mature, capable, professional seeks position as demic year. Lecturer - Salary $15.000. Teaching ence required. Send detailed resume and references chief engineer. 13 years experience in construction, Assignment: Television production techniques. Exper- to Dr. George Mastroianni, Chair, Search Committee. maintenance, operations, both UHF and VHF person- tise in all phases of television production. Will teach Department of Communications, California State Uni- nel management, administration and budgeting. I can one course in allied area of interest such as graphic versity, Fullerton, CA 92634. Deadline April 10, 1978. do it all and I work well with management and other design, lighting, staging, production management, etc. CSUF is an equal opportunity /affirmative action departments. Self -starter equally at home in coat and Educational Background: MFA or Doctoral candidate employer. tie or coveralls. Let this hard worker run your engineer- (minimum). Teaching Experience: One year higher ing department. I'm not expensive, with my budgeting

education and /or professional television production On -Air Promotion Producer for public television skills and technical ability I will save you money. Prefer experience. Contact Kenneth K. Jones, Chairman. station and its AM -FM radio operations. Individual Southeast. Call to arrange interview at my expense. Telecommunications and Film Department, San Diego should have strong writing skills. Radio -television pro- 704- 597 -1465. Ask for Bill, 9 to 5. State University. San Diego, CA 92182. Affirmative Ac- duction experience is essential. Send resume to tion /Equal Opportunity Employer, Title IX. SDSU does Public Information Office B, Box 1263, Buffalo, NY Former Asst. Eng. Dir. of Midwest Public TV Net- not discriminate against handicapped persons. Clos- 14240. An Equal Opportunity Employer. work desires Chief Eng. of TV Station or Corporate TV ing date -May 1. 1978. Studio. Strong in AudioNideo and transmitter site TV Producer III to plan and coordinate television planning and implementation. Have supervised up to productions. Responsible for program content and Faculty position available to teach undergraduate 30 tech. personnel, have 16 yrs. experience, and at adherence to established program guidelines and ob- present am self television courses. Fall 1978. To teach courses in television pro- employed systems consul- jectives. Write scripts, research, prepare publicity/production, broadcast sales and management. contem- tant. Box D -51. motion, coordinate art work and engineering require- porary issues, broadcast programming, cable ments for productions. MA preferred, four years experi- Ex -A In of audio deficiencies, currently TV systems. M.A. required, Ph.D. preferred with profes- ence as television producer (prefer major market ex- engineer with Midwest operation. Net O &O experi- sional broadcasting experience and /or college teach- perience). Send resume to Personnel, Arizona State ence. Wants challenge. Box D -92. ing experience required. Application deadline is May University, Tempe 85281, an equal opportunity /affirm- 1. Write: Dr. ROn Rabin, Department of Journalism, SITUATIONS WANTED NEWS ative action employer who complies with Title IX of the Broadcasting and Speech. Buffalo State College. Educational Amendments Act of 1972. 1300 Elmwood Avenue, Buffalo, NY 14222. Affirma- Washington Radio Reporter with TV experience looking for Weekday Reporter /Weekend Anchor spot. tive Action, Equal Opportunity Employer. Broadcast -Journalism. Syracuse University faculty 202 244 -1404. vacancy, Fall 1978. Instructor or Assistant Professor to - Graduate Assistantship. Opportunity for student teach television and radio newsgathering and writing, Investigative Reporter with 7 years journalistic ex- seeking masters degree who will serve as laboratory broadcast news production, others depending upon perience seeks large or medium market position. Can assistant in television labs for undergraduate courses. interests and qualifications. Master's required, Ph.D. write, produce, shoot and edit film; also some man- Must have completed undergraduate degree in broad- preferred. Professional experience in newsfilm or ENG agement experience. For resume, tape, and top casting with minimum GPA of 2.6 Experience helpful. required. Salary 513,000- S16,500. Application references call Ed Isenberg. 505 - 299 -4242 or write Persons seriously interested in graduate degree are deadline: April 15. Write: Chairperson (Broadcast 13110 Constitution NE 403, Albuquerque, NM 87112. encouraged to apply. Send resume and references to: Journalism) Search Committee, S.I. Newhouse School Dr. Rik Whitaker, Graduate Coordinator, Department of of Public Communications, Syracuse University, Major market radio sports director looking for TV Mass Communication. Central Missouri State Univer- Syracuse NY, 3210. An Affirmative Action /Equal Op- sports position. Good POP talk background. Some TV sity, Warrensburg, MO 64093. An Equal Opportunity/ portunity Employer. experience. Box D -74. Affirmative Action Employer. Faculty Position in Broadcasting Eastern Kentucky Producer -Female. Top 10 and Top 30 Experience. Will go to smaller market if news team is dedicated. I Producer /Director. Freelance Producer University seeks Ph.D. with commercial experience to /Director don't think a slow news day has to mean a slow show. needed for 3 -4 month assignment join staff of professionally oriented department. Assis - developing and Write Box D -97. producing the pilot of an innovative magazine pro- tant/Associate Professor, depending on qualifications gram for national broadcast. Candidates must have Tenure -track position beginning August 1978. For T.V. Weatherman available June. B.S. Meteorology further extensive major network production credits. Salary information, contact James Harris, Chairman, Experience in Radio forecasting, Television produc- Department Mass open. Possible continuation of employment when proj- of Communications, Eastern Ken- tion. Bob Schwartz, 713 McKean, University Park, PA ect funded. Forward resumes with salary requirement tucky University. Richmond, KY 40475. 606- 16802. 814 -865 -9188. and employment backgrounds to Box D -71. 622 -3435. An affirmative action, equal opportunity employer. Radio Newsman and Announcer with five years experience, seeking beginning job in Television. Age 30, Audience Promotion Manager: Dominant VHF Public Information Coordinator for TV station in St. married, First Phone, employed. Prefer Midwest. 314- Midwest network affiliate seeking promotion manager Louis area to handle advertising and promotion for 638 -4487. capable of developing and implementing total mar- print and electronic media. Send resume's to PI Coor- keting concept. Market rank 50 -75. Must be creative dinator, P.O. Box 24130. St. Louis, MO 63130, by April Reporter /Photographer. Experienced, saavy, can with excellent track record in news promotion. Know- 10, 1978. An Equal Opportunity Employer. produce from day one, film or ENG. Writing talent, B.S., ledge of broadcast, outdoor and print production and friendly. ambitious, can do. J. Lyons, 3345 Woodward placement required. An Equal Opportunity Employer. Writer /Producer /Director for Audio Visual Center Ave, Wantagh, NY 11793. 516 - 785 -4550. Send resume to Box D -91. of National Organization using film, video tape, and ENG operation. Requires: Experience in operation Experienced TV Reporter/Anchor, BA in Televi- sion, Network feeds. Denny Brand, 7350 Communications: Two positions. 1. Chairperson, 16mm and TV cameras, double system sound, film McArdle, Apt No. 154, Corpus ProfessorlAssociate Professor; Ph.D. and practical editing, audio, video, video tape equipment and TV Christi. TX 78412, 512- 991 -9508. media required. switches Writing with creativity and flair is essential. experience Bethany seeks a creative SITUATIONS WANTED PROGRAMING, leader with knowledge of both print and broadcast Work will include preparation Radio and TV spots, in- PRODUCTION AND OTHERS journalism and a strong commitment to liberal arts formational and training films, slide series, and Mangement Communications programs. Salary learning to administer and teach in an integrated Hard working Director in small market seeks more $15.17M -EEO Employer- Excellent Benefits. Scripts department including journalism (print, radio and TV), challenging position with medium market operation. and sample reels essential at time of interview. Send speech, public relations, and advertising. 2. Associate/ Experienced in directing news. commercials, and detailed resumes to Frances Cleary American Na- Assistant Professor; Ph.D. and media experience re- public affairs programs. Resume and demonstration This is tional Red Cross. 18th. & D Streets, N.W., Washington, quired. position for a mass communications tape available. Box C -260. generalist with teaching experience in speech and /or DC 20006 broadcast journalism. Openings are for Fall Semester, Production Manager /Executive Producer. Black Assistant Promotion Director. Must show strong 1978. Each is a tenure -track position with salary com- female with eight years experience in Major Eastern copywriting ability. On air production, variety of Pro- petitive. Bethany is a four -year. coeducational, church - markets desires new challenge. Willing to re- motion/Public Service Traffic responsibilities. locate. related (Christian Church: Disciples of Christ), liberal Ex- Box D -6. cellent opportunity Send resume with arts college offering baccalaureate degrees in a wide samples of your work to Promotion WDAF variety of disciplines. About 1.000 students are Director, -TV, Signal Hill, Kan- Producer /Director. Experienced public, commer- sas City, MO 64108. enrolled. The faculty consists of 63 full -time and 15 cial. ITV. BS, MS. Call collect 419- 352 -6140 or write Box D -59. part -time members. Bethany is an equal opportunity SITUATIONS WANTED MANAGEMENT employer. Send applications and complete dossiers Director: Weary of Television windbags. Want to by April 17. 1978, to Wm. Daniel Cobb, Dean of the PresidenUCEO TV -Radio National, International flex my mind again. No slouch! News expert. Need a Faculty, Bethany College, Bethany, WV 26032. level. Outstanding performance. Box C -180. pro ? ?? Write Box D -89.

Broadcasting April 3 1978 120 SITUATIONS WANTED PROGRAMING, Norelco LDH -20 Broadcast Color Camera, plum - Bill Elkins proudly announces the opening of Elkins Inc., at 4801 PRODUCTION, OTHERS CONTINUED bicons, remote control panel, 25 to 1 zoom lens. Call R. Radio License School in Oklahoma City, Hippler 313 -548 -2500. N. classen Blvd., Suite 100, Oklahoma City, OK 73118. 405 -842 -4862. TV Production. Hard Working, Creative Audio -Visual RCA TP -88 Projectors, 2, reconditioned, $14,000 Producer /Special Effects Photographer seeks higher each. 205 -956-2200 REI teaches electronics for the FCC first class opportunity in Film/TV Production. Thorough know license. Over 90% of our students pass their exams. ledge of film and video plus live studio production. Collins 830D -1A 1 KW FM transmitter- includes Classes begin May 8, June 19. Student rooms at each BFA in Film/TV Production. Good References. Will relo- stereo generator, exciter & manual. Excellent condition school. cate. Paul Tokarski, 37 -41 81 St., Jackson Heights, NY inside and out. Excellent service record. Reason for 11372, 212 - 639 -2178. selling: Went to higher power. Reasonably priced. REI 61 N. Pineapple Ave., Sarasota, FL. 33577. 813- Phone: Charles Phillips 615- 457 -1380 or 615- 955 -6922. 457 -2697. CABLE REI 2402 Tidewater Trail, Fredericksburg, VA 22401. Gates Yard in good condition. Make offer. 703 -373 -1441. HELP WANTED MANAGEMENT Ampex -601 full track. $200. Concerlone- series 90 lull track. $100. Both recorders have manuals. Phone: Cassette Recorded First Phone preparation at Be No. 1. Privately owned company with exceptional Charles Phillips, 615 -457 -1380 or 615- 457 -2697. home plus one week personal instruction in Boston, potential needs person with broad cable experience Atlanta, Seattle, Detroit, Philadelphia. Our twentieth to assume overall responsibility for all phases of com- Recording Studio for Sale. Gates stereo console, year teaching FCC license courses. Bob Johnson pany operations. This is an opportunity for an experi- ITC Cartridge Machines, Carl Winder, Dobie Units. Radio License Training. 1201 Ninth, Manhattan Beach, enced person to find his business home. We're well fi- Empty Carts, Carl Rack. On Air Lights, NAB Tape. CA 90266 213- 379 -4461. nanced and stable with exciting growth potential. Charlie Dispenzieri, 207 -723 -6630 collect. Send resume and salary requirements to Box D -46. San Francisco, FCC License, 6 weeks 5/1/78. Approved. SCHOOL OF COMEDY Results guaranteed, Veterans CATV General Manager. MSO offers an outstanding COMMUNICATION ELECTRONICS, 150 Powell St., SF opportunity for a people manager with experience in 94102. 415- 392 -0194. engineering and marketing. Successful candidate will Deejays: New, sure -fire comedy! 11,000 classified have P &L responsibility for 16,000 subscribers in East one liners. $10. Catalog free! Edmund Orrin, 41171 -8 Coast resort area offering both basic and pay. Ex- Grove Place, Madera, Calif. 93637. cellent salary and complete benefit package. Send RADIO "Free" D.J. Catalog! Comedy, Wild Tracks, Produc- resume and salary history in confidence to: D -83. tion, FCC Tests, more! Command, Box 26348 -B. San Help Wanted Announcers Francisco 94126. WANTED TO BUY EQUIPMENT Free sample of radio's most popular humor service! MAJOR MARKET TALKER O'LINERS, 366 -C West Bullard, Fresno, California and watt AM FM Wanting 250, 500, 1,000, 5.000 93704. Midwest maior market talk station now accepting transmitters. Guarantee Radio Supply Corp., 1314 resumes 'tom creative. tun loving talk show hosts Also Iturbide Street, Laredo, TX 78040. Manuel Flores Hundreds of Deejays renewed again! Guaranteed looking for a dynamic and opinionated sports talk 512- 723 -3331. funnier! Freebie. Contemporary Comedy, 5804 -8 show personality. This is the opportunity you've been Twineing, Dallas. TX 75227. working towards. Send resume to Box C -209. Wanted: UHF TV Transmitters Instant cash paid for all models. Call Bill Kitchen: 904- 837 -2798. FRUITBOWL: world's largest weekly humor and information service for radio personalities. Free four Need used, 2.5 -5 KW FM Transmitter, good condi- week trial subscription to qualified broadcasters. PO. tion. KALT, Atlanta, TX. 214-796-2817. Box 9787, Fresno, CA 93794. MORNING Wanted: 15kw UHF klystron tube No. 4KM7OLA. DRIVE Free Gags & Humor Services List. Robert Makinson, Number of hours tube unimportant if in working on 417 State, Brooklyn, NY 11217. COUNTRY JOCK condition. Call Luster King, WSIL-TV. Harrisburg, IL WHTT/(KSTT) 618- 253 -7921. MISCELLANEOUS BOX 3788 FOR SALE EQUIPMENT DAVENPORT, IA 52808 Have a client who needs a jingle? Call us. Custom jingles in 48 hours. Philadelphia 5" Air Hellax- Andrews HJ9 -50. Can be cut and ter- Honest! Music Works, Box PA minated to requirement. Below Mfgrs Price. Some 3" 947, Brynmawr, 19010. 215 -525 -9873. BASIC WIRE & W. also available. CABLE 860 Prizes! Prizes! Prizes! National brands for promo- Evergreen, Chicago, IL. 312 266 -2600. We're looking for a pro, and we pay - tions, contests, programming. No barter or trade .. For fantastic phone: & the price in income and benefits! RCA BTA -50H1 S 50,000 Watt AM Transmitter with better! deal, write or Television Radio Features, Inc., 166 IL BTE -2DA Solid State Exciter presently tuned to 1170 E. Superior St., Chicago. 60611, call collect 312 944 -3700. KHz. Complete with 5KW Cutback Kit, Spare Tubes. - ANNOUNCER Recently removed from service. or offer. Con- $45,000 Radio and TV Bingo. Oldest promotion in the indus- tact: Bill Weaver, General Manager; or Ron Blassnig, Strong, reputable Mid -West Group try. World Wide Bingo -PO. Box 2311, Littleton. CO CE, Radio KLOK, San Jose, CA. 408-274-1170. 80160, 303 - 795 -3288. Medium market AM & FM radio- is Video - KCA60 /KCA30. looking to expand its staff. Send 3/4" Cassettes Cassette Back Issue Magazines. Free list. Over 200 titles, Audio Tape (3030'Ihub). 1" Open /NAB; 1/2" open/ resume Box D 1890 to 1978. Send stamped envelope: Dept. BR to -25. EIAJ, Broadcast Carts. Complete facilities. duplication Everybody's Bookshop, 317 West Los Angeles, CA Write: 6th KENT AN; Box 516, S.F., CA 94101. 90014. FM Transmitters (used): 20 Kw, 15 KW, 10KW, Help Wanted Technical 7.5KW, 5KW, 1KW Communication Systems, Inc., INSTRUCTION Drawer C. Cape Girardeau, MO 63701, 314- 334 -6097. 1st class FCC, 6 wks., $450 or money back guarantee VA appvd. Nat'l Inst. Communications, 1 CORPORATE AM Transmitters (Used): 5KW, KW, 250 W. Com- 11488 Oxnard St., N. Hollywood CA 91606. munication Systems, Inc., Drawer C, Cape Girardeau. ENGINEERING DIRECTOR MO 63701. 314- 334 -6097. OMEGA STATE INSTITUE, training for FCC First Class licenses, color Tv production, announcing and Norelco-35mm Telecine Motion picture projector. radio Effective placement assistance, too. production. Prestige position. Excellent pay for any Complete system like new and ready to operate. Cost 237 East Grand, Chicago. 312- 321 -9400. new $17,500. First $8500. Takes it. International engineering pro who is management Cinema Eq. Co. Inc., 6750 NE 4th Court, Miami, FL Free booklets on job assistance, 1st Class F.C.C. oriented, and experienced in budgeting 33138. license and D.J.-Newscaster training. A.T.S. 152 W. & planning, R &M, systems & control, re- 42nd St. N.Y.C. Phone 212 -221 -3700. Vets benefits. IGM Automation Equipment: (Excellent Condition) porting & communication, and who can IGM 500 Control Center, IGM tape transport /(2) Scully 1978 "Tests- Answers" for FCC First Class do major installations and solve 270, IGM Instacart 48PBM, (1) IGM cart playback (2) License. Plus -"Self -Study Ability Test' Proven! $9.95. emergency problems. Knowledge FCC cartridge recorders, equipment rack. Sold as package. Moneyback guarantee. Command Productions, Box Rules & Regulations and 1st class Also: 250 -10 inch reels of beautiful music tapes. Best 26348 -B. San Francisco 94126. license required. Work in. Philadelphia offer. Contact: Steve Feder K99 Radio 406 suburbs with growing 727-7211. Bill Elkins and his famous six -weeks First Phone dynamic compa- course are back! Prepare with the masters now and ny-9 stations. Send complete resume Discount Tape: Check our prices on fresh name - avoid proposed license and examination changes. to Crawford Broadcasting, PO Box 86, brand tape: bulk, reels, boxes, carts and cassettes. Elkins Radio License School, 332 Braniff Tower, P.O. Flourtown, PA 19031. Call P.B.P. 813- 877 -7125. Box 45765, Dallas, TX 75245, 214- 352 -3242.

Broadcasting April 3 197e 121 Help Wanted Technical Help Wanted Management Continued NETWORK REGIONAL MANAGER BROADCAST SALES ENGINEER Station Relations Excellent opportunity for above average Primary responsibilities will be to: person with strong technical back- . Develop and maintain liaison between . Supervise program clearance and ground. Applicants must be able to pro- Mutual Network and its affiliates affiliation contract compliance vide technical sales and application .Sell and negotiate new affiliates .Sell syndicated type programming support for radio and TV broadcast equipment product line. Radio or TV sta- LET'S TALK AT THE NAB CONVENTION IN LAS VEGAS tion experience required for this inside Candidates must possess a sound knowledge Convention in Las Vegas call Mrs. Suzanne sales position. If you are interested in of all area of radio management and sales, as Boltz, (703) 685 -2080 or send resume, plus a becoming associated with a well estab- well as superior venting skills. They must be cover letter specifying salary requirements lished leader in the industry please sub- adept at influencing and motivating station and tell us how your background and mit your resume to: personnel. Additional requirements include a accomplishments relate to our needs to: Personnel Director Moseley Associates, Inc. degree in any communications field, or Gary J. Worth, Executive Vice President, 111 Castilian Drive equivalent work experience, plus five years Mutual Broadcasting System, 1755 South Goleta, California 93017 management or sales experience. Jefferson Davis Hwy., Arlington, Virginia For immediate consideration and a 22202. AN EQUAL OPPORTUNITY confidential interview during the NAB EMPLOYER M /F. mutual broadcastin s stem

MERCHANDISING MANAGER Help Wanted Programing, Situations Wanted Announcers Equipment Manufacturer Production, Others ATTENTION A career opportunity to join a long established All Southern California broadcast equipment manùfacturer who is Radio Stations. Ae you a pro? We are only interested in professiona's broadening its product line and gearing up for and we pay the price in income 8 benefits' Male, 22, 3rd endorsed, experienced in Top -40, News faster growth. and Major Market experience in sports reporting. We need an Advertising /Sales Promotion Man- Seeks full or part -time position in any of the above. Moving to Southern ager who loves the broadcast equipment Production /Continuity Cat. in Mid May. P.O. Box 25062. field. Phila., Pe. 19147. Tape and resume available. to be responsible for all direct mail, space, Director trade shows and PR activities, distributor sup port, and, who can roll up his sleeves and write Reputable, Mid -West. Group owned Medium Market Morning Personality /PD creative technical copy AM & FM is looking to upgrade and expand its staff. Compensation commensurate with experi- Send resume to Box D -35. Six years as Morning Man in New England resort community. Tops local Warm. personable. ence. in Arbitron. Excellent working conditions and corn - mature. information -oriented. Know adult contempor- pany benefits. ary, MOR & Country music. Also, plenty of program Send resume in confidence to: and administrative experience. Solid broadcaster who can in many new challenge in Vice President Marketing contribute areas seeks Situations Wanted Management medium or metro market. Prefer Northeast, consider Broadcast Electronics, Inc. all. Reply Box D -45. 4100 North 24th Street J Ouincy Illinois 62301 f- An Equal Opportunity Employer DYNAMIC FAMILY MAN TELEVISION .vnh la years experience Excellent track record Pro. Help Wanted Management Taming and Managing in Top 10 markets. Looking for Help Wanted Sales General Manager position with a company that will offer stability and growth. Good references. Box D -88. PRESIDENT PAY TV NETWORK GENERAL Expanding Pay TV programmer SALES MANAGER LAST CHANCE seeks an experienced manager AM Radio Station in major Mid -West market. Group This could be your last chance to with broadcasting /cable back- owned, long elstablished station has opening for a hire a young, WASP work ethic Sales Manager to supervise both National Sales Rep ground. Northeast location. and local sales staff of live persons. Must have proven oriented male. I'm 30 ... a family ability to administer, train and motivate. Excellent man ... and have just sold my sta- Compensation and benefits are fringe benef its, advancement opportunities. Equal Op- portunity Employer. Send resume, references, salary tion for more than a half million dol- commensurate. Send resume to: requirements to Box D -81. lars (in a very competitive small Box D -53. market).

I single -handedly took this sta- Help Wanted News

tion from paper to reality and I have done it all- sales, programing, engineering, legal METEOROLOGIST Sales Manager plus all manage- FOR STATEWIDE Partner Needed. ment decisions from purchasing to BROADCAST IN ALASKA Have you always wanted to own part of a station, but hiring. This station not only com- Experienced TV meteorologist needed for nightly strip didn't have the money to invest? I'll offer part owner- petes but beats stations with 33 hall hour "Aviation Weather" program broadcast to en- in ship my small market AM /FM for someone who can times the (we're tire stale via satellite. Civil service position with help me turn it around. No free- loaders, drifters. tire- power also FM in Anchorage office National Weather Service. Produc- kickers, con -men, or dreamers need apply, but it you're an AM saturated market). ing public station is young. aggressive VHF in state's straight, honest, extremely ambitious, and willing to Nothing under $25,000 incent- population center. Send letter and resume to KAKM. work like hell, call Larry at 601- 683 -3331. Oppor- 3211 Providence Drive, Anchorage, Alaska. 99504. tunity knocks only once. ives considered. EOE. Write Box D -67.

Broadcasting April 3 1978 122 Help Wanted Programing, Help Wanted Technical Production, Others Continued

PRODUCTION MANAGER RESEARCH WANTED MAINTENANCE ENGINEER/ for a leading South Florida tete Arun station. Must have experience: must have ability lo write copy. Senn resume to. Operations Director. P.O. Box 510. Palm ENGINEER ASSISTANT Beach FL 33480 WCVB -TV Channel 5 in Boston, has an DIRECTOR immediate opening for a highly qualified maintenance engineer. The successful OF ENGINEERING applicant should have a MINIMUM of 5 years' broadcast maintenance experi- Will assist Director of Engineering in the held of research. design and evaluation of equipment and tech OPERATIONS DIRECTOR a ence, first -class license, and a nical systems Top 25 market station in sun belt has opening for pet thorough and administrative duties. Requires son to assume day to day responsibility, under General knowledge of state -of- the -art Bachelors' degree; four years college level training in Manager, for operational departments of VHF, network digital technology. A background in Engineering; lour years of responsible experience in affiliated TV station. New position. Requires expert Ampex Video Tape Equipment and Broadcast Engineering, demonstrated competence in enced individual, preferably with program and produc Norelco Cameras is a plus. a variety of Engineering specialties to include vide,. lion skills but other areas of TV expertise not ex- tape, video. cluded. An equal opportunity employer. Forward cow We offer 4 -day work week with vacation audio, maintenance and transmitter: first class FCC license. plate info, indicate salary range please, including ex- and benefit package commensurate demonstrated leadership capabilities penence, resume to Box D -80. with our bargaining agreement. Base and high verbal and writing skills. Addi- \ J tional technical training or experience may salary up to Qualified appli- substitute $26,000. for the degree requirement on a year for year basis cants should forward resume to the Per- Deadline April 21, 1978. Send resume to: KCTS/9. sonnel Director, WCVB -TV, 5 TV Place, Attn: Flo Fulda, 4045 Brooklyn Avenue, NE, Seattle, WA EXECUTIVE Needham, MA 02192 (no telephone 98105. calls please). An Equal Opportunity ASSISTANT PRODUCER Employer M /F. an affirmative action equal opportunity employer T.V. Production Company seeks ar individual with strong major network connections to assist the producers of a T.V. pilot show. Please, individual must show a superior track record with the networks. Earning potential six figures. Reply in confidence: Seeking A Future in The James Gencarelli Enterprises 1155 Warburton Ave. Fast Growing Video Field? Yonkers, New York 10701. If so, do you qualify for: Help Wanted Technical BROADCAST ENGINEERING FLORIDA

Video tape production company needs experienced innovative engineer with ability to design and implement new systems as well as maintain present system MANAGEMENT of RCA TR-600's, TK -45. TKP -45, TK-27, Deletion. Grass Valley Send resume to Tony Kennedy. V.P. Ted spec and technical guid- Johnson Productions. 150 Riverside Avenue. Jackson- Direct a field staff of engineers to ensure that installations are carried out according to provide ville. Florida 32202. II you will be at NAB, call 904- an E.E. ance to see that field people are properly trained and equipped to maintain products. Candidate should possess ` 354 -7000. the broadcast indus- degree, have prior experience in managing people and have several years of direct involvement with try VITAL HAS A FUTURE FOR YOU BROADCAST FIELD ENGINEERS Dynamic growth opportunities for video Assume product-support responsibility for VTR's and associated equipment. Knowledge of time base correc- engineers with complete experience in video tors and color cameras helpful. Candidate should posses an E.E. degree and have prior experience in a broadcast station switching systems. Enjoy Florida living. or similar environment Travel required Work for hi- technology company. Send resume to: Dale Buzan, Vital Industries, Inc., 3700 N.E. 53rd Avenue, Gainesville, Florida 32601. SALES ENGINEERS

Must have good basic knowledge of video tape recorders and related equipment. Personality required to deal with high level management personnel at group and network levels. Experience in a broadcast station desirable. Candidate should NEEDED IMMEDIATELY be highly motivated and willing to relocate if necessary. Travel required. DIRECTOR OF ENGINEERING If yes, we are a major manufacturer of video equipment and would like to discuss the possibility at Joining our fast- for two growing South Texas television stations. Must tracked organization. We offer excellent starting salaries. complete benefit packages and excellent opportunities for ad- be experienced in all phases of studio equipment vancement. transmitters, and ENG. with at least five years even ence In television. Benefits include warm, sunny cl Please respond by resume to: mate, excellent insurance and vacation plans

MAINTENANCE ENGINEER Box BM 815 also needed for South Texas television station. Expen 810 7th Avenue ence m studio maintenance and ENG important. Ex- cellent growth opportunity. New York, N.Y. 10019 Both positions require 1s1 Class FCC license. Equal An Equal Opportunity Emplgn. M/F Opportunity Employer. Please call Bill McDonald, Personnel Dept. KRIS -TV Corpus Christi, Texas 512 -883 -6511. J

Broadcasting April 3 1978 123 Help Wanted Technical Continued Radio Programing Continued

NOW -AVAILABLE Innovative Public Service/Spiritual Music Prugianluly Service. (Non- sectarian). A universal format includes all styles of music. Presently airing in Los Angeles. umil ,»»i) For more information please contact Irvin Hunt cio DESIGN "Praises" Productions, 54 East Colorado Blvd., 4\ Pasadena, CA 91105.(213) 681.7126.

''''' ENGINEERS JTIE STUDIOS CO CnB / 112.4 BROADCAST EQUIPMENT MUSIC LIBRARIES FOR since 1968 ;IA TUNE YOUR CAREER 70 AMERICAN DATA AUTOMATION Were a young. but fast growing manufacturer of television production and distribution From the music people for IN-- switching systems and a unit of the North American Philips Corporation, a giant and highly diversified company of international status. This association provides the UNUSUAL and HARD -TO -FIND MUSIC FORMATS, strong financial, managerial, and technical resources it lakes to undertake highly am- Visit ourdisplay vehicle at NAB'18 bitious communications projects. r4151 592 -6149 3415 BERESFORD AVE. BELMONT. CA 94022 This growth position requires at least 2 years broadcast experience in television and distribution switching systems, digital audio. and /or video. While a degree is desirable it is not essential. Relocation will be provided to our Huntsville location, a high technology area famous for its residential qualities and cultural diversity Cost of living is modest and recrea- tion facilities are exceptional. LUM and ABNER Competitive salaries, lull benefits, and opportunity for technical advancement ale 5 -15 MINUTE good reasons for finding what were and where we're While you're at out doing going. PROGRAMS WEEKLY the NAB Convention in Las Vegas, why not drop by our booth for a brief career discussion. If you cannot meet with us then, please send resume with salary history, in Program Distributors confidence, to: Personnel Director 11 VISTA DRIVE LITTLE ROCK, ARK. 72210 American Data Corporation Phone (501) 378 -0135 A North American Maps Company if 401 Wynn Drive, 8x 5228, u Huntsville, Alaabama 35805 An Equal Opportunity Affirmative Action Employer MIF Radio Surveys

From the Warner Bros.: 7 t AINIMI calls per diaries $50.00 mo. Radio Programing loo calls per Cable diaries $25.00 oro. Situations Wanted Programing, Production, Others S-A-M-S 3407 Slonybroe Dr., Falls Church, Va. 22044 DAILY 90 SECOND FEATURES ON PO. Box 2585. Augusta. Ga. 30903 (404) 733 -0642 ENCOUNTERS PHENOMENA DISCOVERIES ENTRY LEVEL /CABLE ORDER YOUR FREE DEMO TAPE: Seeking nontechnical general assignment with MSO. DEHOPE MKTNG. CO. (215) 6911083 Put me to work on your terms. Single. 27, College. 257 VALLEY PARK S. BETHLEHEM. PA 18018 Wanted To Buy Stations Write: Randy While, 1235 Dome Drive. Manchester. Missouri 63011. The MEMORABLE Days of Radio RADIO STATION WANTED 30- minute programs from the golden age of radio Individual seeks to acquire up to fifty percent equity in VARIETY DRAMA MYSTERIES COMEDIES SCIENCE FICTION radio station. Active roll desired. Location secondary Consultants ...Included In each series /`h Brokers protected. Send full data package to: Eliot FEI PROGRAM DISTRIBUTORS \ James Greenberg, Seven The Loch. Roslyn Estates. HAVING TROUBLE 11 Vista Drive N.Y. 11576. Little Rock, Arkansas 72210 preparing or understanding that proposal for the sale 501 -378.0135 of a station? Let a professional help you. Proposals prepared or analyzed, professional preparation of li- nancial and cash flow statements plus sales, market and other data necessary to make that important deci- Business Opportunity sion. For further information call or write Communica- tions Consultants, 24312 Pinecrest. Novi. Michigan, 48050. 313 -349.7215. Radio, TV licensees e .. .

You may acquire additional properties thru major bank financing BROADCAST SALES secured only by your stations. Location, size, experience are determin- CONSULTANT ing factors. We are experienced in designing presentations for loans secured by Jack Magan, one of the broadcast industry's is foremost sales authorities, will come into your radio or television properties. This service open to principals and bro- market and work directly with your local sales kers. force for 30 -90 days. Highly professional, in- NAB Ray Kandel novative approach to solving your station or Las Vegas Hilton 2222 Ave. of the Stars (2102) group's sales problems. Excellent references. By appointment Los Angeles, CA 90067 Proven results. 5121899.0079. April 10 -11 -12 (213) 277 -4980 or 277 -4053

Broadcasting April 3 1978 124 For Sale Stations

Ft. Lauderdale, Florida H.B. La Rue, Media Broker Tunnel Radio Station - Broadcasting to over 1,000.000 REGGIE MARTIN cars per month on all A.M. channels inside New River Tunnel since 1976. $49,900 cash. Media Broker Mr. Skinner, Tunnel Radio of America, Inc.. 2900 N. 204 ROSS W11101114 511111411C11.0. C21,0141110 0.1104 41316/2 Dixie Highway, FI. Lauderdale, Florida 33334. (305) 41, 561-1505. Qualified principals only. EAST COAST :S,o SST nona Sexo. SO.

.o 22nnu Florida & Southeast 731 S. Mashta Drive Key Biscayne, Florida 33149 (305) 361 -2181 EASTERN FM Station. Small market near large city. Low FOR SALE AT NAB RIVIERA HOTEL down payment. Will sell all or a piece to a Daytime AM in Top Ten market. Priced managing partner. If interested in partial twice gross billing. ownership, submit resume & financial Write Box D -90. capabilities. Box D -85.

SOUTHWEST ATTENTION MINORITIES Powerful day and night AM facility with regional coverage, excellent frequency, SOUNDAMERICA CORPORATION will spin off Radio Station WQIZ, St. one roof operation. Tons of equipment, George, SC due to retirement from Broadcasting of officers. real estate included, needs regional WQIZ -5000 Watts; 810 khz; Non -Directional- Daytime. All Black for- sales oriented owner. Price: $600,000. mat. Everything is owned, land, building, equipment, plus manager's terms to qualified buyer. residence. This station is a moneymaker; not a dog!! 5500,000 CASH. Nothing will be sent to you in the mail. Phone GeorgeM 803 - 563 -4371 for ap- ASSdOATL1 4 pointment to inspect books CORE and facilities. (Transportation to Charleston BROKERS AND APPRAISERS SC airport arranged.) 6116 N CENTRAL EXPRESSWAY SUITE 712 A Charleston, SC SMSA Area Radio Station. DALLAS.TEXAS 75206 214361.8970

SOUTHERN BROKER W. John Grandy THE KEITH W. HORTON Broadcasting Broker COMPANY Coast Medium AM -Full 650K Terms So Small Combo 1491( 40K So. Small FM 175K 50K During the NAB will be P.O. Box 948 So. Medium AM -Full 800K Cash EImiTV, N.Y. 14902 So Small AM -Full 525K Terms at the Jockey Club (607) 7337138 736 -8800 BROKERS AND CONSULTANTS TO THE COMMUNICATIONS INDUSTRY

mitchellP.O. Box 1065 LA 71163 Shreveport,

LARSON /WALKER

COMPANY i1 CHAPMAN ASSOCIATES® media brokerage service

Convention STATIONS CONTACT Headquarters W Small AM $125K $36K Bill Whitley (214) 387 -2303 S Small Daytime $150K 29% Joe Gratz (813) 877 -1800 W Medium FM S525K Terms Ray Stanfield (213) 363 -5764 MW Major AM $250K $81K David Kelly (414) 499 -4933 S Metro AM/FM $775K $225K Bill Whitley (214) 387 -2303

MGM Grand Hotel NAB: Las Vegas Hilton, Suite 2129 To receiving offerings of stations within the areas of your interest, write 1209A-1207-1209 Chapman Company, Inc., 1835 Savoy Drive, N.E., Atlanta, Georgia 30341

Broadcasting April 3 1978 125 For Sale Stations Continued

NAB Convention NAB CONVENTION Headquarters HEADQUARTERS MGM LANDMARK HOTEL 29th Floor GRAND HOTEL SUITE 761 LAS VEGAS 761 RALPH E. MEADOR A Media Broker MEDIA BROKERS APPRAISERS AM- FM -TV- APPRAISALS RICHARD A.

P.O. Box 36 Lexington, Mo. 64067 INC. -2544 simuie 816 -259 435 NO MICHIGAN AVE. CHICAGO 60611

FOR SALE TV STATIONS -Some Net Affiliates AM -FM's and CATV Systems in Florida and Southeast BROADCASTING'S SHERMAN -BROWN and ASSOCIATES CLASSIFIED RATES Media Brokers 305-561-9334 Payable in advance. Check or money order only. P.O. Box 4475 (Billing charge to stations and firms: S1.00). Ft. Lauderdale, Fla. 33021 or When placing an ad, indicate the EXACT category Contact Gordan Sherman at the Hilton Hotel during the NAB Convention in Las desired: Television or Radio, Help Wanted or Vegas. Situations Wanted, Management, Sales, etc. If this (Buy or sell with complete Confidentiality) information is omitted, we will determine the appropriate category according to the copy No make goods will be run if all information is not included.

AM /FM single station market in Miss.1` The publisher is not responsible for errors in print- FM heard in adjacent city. Automated. ing due to illegible copy. All copy must be clearly Good buy. $15,000 down if financially typed or printed. responsible. Daytimer within 100 miles of Deadline is Monday for the following Monday's r Montgomery, Ala. Total price $60,000 issue. Copy must be submitted in writing. (No Clear Channel Building included. Lease land for telephone copy accepted.) $22.00 per month. $35,000 down. 1 kw Daytimer NW Alabama needs resident Replies to ads with Blind Box numbers should be owner /manager. Good potential. addressed to (box number) clo BROADCASTING, $1 75,000. 1735 DeSales St., N.W., Washington, DC 20036. Fulltimer in North Alabama. Only Greensboro -Winston -Salem Fulltimer in Mkt. Includes real estate Advertisers using Blind Box numbers cannot re- High Point, North Carolina $360,000. quest audio tapes, video tapes, transcriptions, AM /FM within 50 miles of NYC. Power- films or VTR's to be forwarded lo BROADCASTING ful FM. Majority share $710,000. Blind Box numbers. Audio tapes. video tapes, Terms. transcriptions, films and VTR's are not forwarda- CHOICE PROPERTY UHF TV with 20 cable systems in ble, and are returned to the sender. South. $600,000. Terms. (804) 623-6262 in Powerful Fulltimer Northern Rates: Classified listings (non- display) Help Arizona. Terms. $900,000. Wanted: 70c per word. $10.00 weekly minimum. Spanish station, Sou. Calif. Good buy Situations Wanted: (personal ads) 40c per word. for $520,000. S5.00 weekly minimum. All other classifications: Powerful ethnic daytimer with good 80c per word. $10.00 weekly minimum. Blind billing. Central Georgia metro area. Box numbers: S2.00 per issue. $810,000. Assume corporate note. Powerful daytimer. Fort Worth -Dallas Rates: Classified display: Situations Wanted: area. Good buy for 1.2 million. (personal ads) 530.00 per inch. All other Class "C" Stereo. Central Texas. classifications: $60.00 per inch. For Sale Stations, Good $260,000. billing. Wanted To Buy Stations, Employment Services, SEE YOU Daytimer. Southern Georgia. $285,- Business Opportunities, and Public Notice adver- 000. tising require display space. Agency Commission Cable TV operation in Indiana. A good only on display space. buy. $360,000. FM miles of AT THE within 35 Washington, Publisher reserves the right to alter Classified D.C. mov- Consultant says potential of copy to conform with the provisions of Title VII of ing miles Washington within 8 of belt- the Civil Rights Act of 1964, as amended. way. $340,000. Terms. SAUARA in Fulltimer S.E. Missouri. Profitable Word count: Include name and address. Name of single station. $280,000. city (Des Moines) or slate (New York) counts as in Daytimer N.C. $400,000. Terms. two words. Zip code or phone number including in 737 -2111 FM Central Pa. $225,000. Terms. area code counts as one word. Count each ab- Minority interest in five small town breviation, initial, single figure or group of figures stations. Management possibilities. GeorgeM or letters as a word. Symbols such as 35mm, COD, LAll stations listed every week until sold. Let us list 8 ASSOCIATES QaRE PD, etc. count as on'e word. Hyphenated words your station Inquiries and details confidential. BROKERS AND APPRAISERS count as two words. Publisher reserves the right to abbreviate or aller copy 6116 N CENTRAL EXPRESSWAY SUITE 712 BUSINESS BROKER ASSOCIATES DALLAS.TEXAS 75206 211 361.8970 615 -756 -7635 24 HOURS

Broadcasting April 3 1978 128 Stock Index

Approx. Total market Closing Closing shares capitali- Stock Wed. Wed Net change % change 1977 -78 PIE out union symbol Exch. March 29 Marc?, 22 in week in week High Low ratio (000) (000)

Broadcasting

43C ARC N 38 5/8 38 3/8 1/4 .65 46 3/4 35 3/8 7 18,152 701,121 CAPITAL CITIES CC8 N 60 60 1/8 - 1/9 - .20 60 1/2 44 3/4 11 7,426 445,550 CBS CBS N 46 3/8 46 3/8 62 43 7/8 7 28,100 1,303.137

COX COX N 36 1/2 34 3/4 1 3/4 5.03 36 1/2 25 1/2 10 6,185 225,752 GROSS TELECASTING GGG A 17 3/8 16 3/4 5/8 3.73 17 3/8 13 5/8 9 800 13,900 KINGSTIP COMMUN. KTVV 0 6 1/2 6 1/2 7 3 7/8 12 462 3.003 LIN LINA 0 28 3/8 27 3/8 1 3.65 29 3/8 16 1/2 9 2,745 77,899 MOONEY MOON 0 2 3/8 2 3/8 2 5/8 1 7/8 425 1,009 RAHALL RAHL 0 18 3/4 19 - 1/4 - 1.31 19 1/2 8 5/d 20 1,264 23,707 SCRIPPS -HOWARD SCRP 0 35 35 37 30 1/2 8 2,,A9 90.615 STARR SPG M 12 3/4 11 7/8 7/8 7.36 12 3/4 12 1.437 18.959 STORER SEK N 26 26 3/4 - 3/4 - 2.80 26 7/8 19 3/d 10 4,976 126,776

TAFT TFB N 35 34 1 2.94 35 24 5/8 7 4,119 144,165

TOTAL 78.630 3.175.596

Broadcasting with other major interests AOAMS- RUSSELL AAA A 8 7 3/4 1/4 3.22 8 3 3/4 9 1,229 9,832 JOHN BLAIR BJ N 21 20 1 5.00 21 IL 1/8 6 2,427 50,967 CHRIS -CRAFT CC12 N 9 3/4 10 1/4 - 1/2 - 4.87 10 1/4 4 1/2 24 4,451 43.397 COMBINED COMM. CCA N 35 3/4 40 7/8 - 5 1/8 - 12.53 40 7/8 19 11 6.920 247.390 COWLES CAL N 19 19 1/1 - 1/P - .65 19 1/8 12 1/2 21 3,969 75,411 OUN C 4RADSTREET ON3 N ?9 1/8 28 7/8 1/4 .86 31 26 1/4 14 26,339 767.123 FAIRCHILD IND. FEN N 19 19 1/2 1/2 2.70 19 1/8 9 1/2 12 5,708 108,452 FUQUA FDA N 10 3/4 9 7/8 7/8 9.86 13 8 6 9,396 101,007 GANNETT CO. GCI N 36 3/4 36 3/4 40 3/4 32 3/4 15 22,430 824.302

GENERAL TIRE GY N 23 3/4 24 3/4 - 1 - 4.04 29 1/4 22 3/d 5 22,692 538,935 GLOBE BROADCASTING GLBTA 0 4 3/4 4 3/4 4 3/4 2 1/8 2,772 13,167 GRAY COMMUN. o 15 1/2 15 1/2 15 1/2 8 7 475 7,362 HARTE -HANKS HHN N 33 7/8 33 1/2 3/1 1.11 36 26 12 4,477 151,658 JEFFERSON -PILOT JP N 28 1/4 28 3/4 - 1/2 - 1.73 32 3/8 26 5/8 9 23,445 676,474 MARVIN JOSEPHSON MRVN 0 12 3/4 12 1/2 1/4 2.00 17 1/4 10 1/4 6 1.978 25.219 KANSAS STATE NET. KSN 0 12 1/4 12 3/4 - 1/2 - 3.92 12 3/4 4 3/4 11 1,727 21,155 LEE ENTERPRISES LNT A 28 1/2 27 5/9 7/8 3.16 28 1/2 22 1/4 11 4.930 140,505 LIBERTY LC N 25 24 7/8 1/8 .50 25 1/4 18 8 6,762 169,050 MCGRAW -HILL MHP N 18 3/4 18 7/8 - 1/8 - .66 19 5/9 15 5/8 9 24,682 462,787 MEDIA GENERAL MEG A 15 14 7/8 1/8 .84 20 13 5/d 7 70451 111.765 MEREDITH MOP N 29 1/2 28 7/8 5/8 7.16 29 1/2 17 3/8 7 3.074 90,683 METROMEOIA MET N 45 1/8 42 5/8 2 1/2 5.86 45 1/8 25 1/4 9 6,630 299.178 MULTIMEDIA MMED 0 18 1/2 18 1/4 1/4 1.36 27 1/2 16 1/4 10 6,894 121,989 NEW YORK TIMES CO. NYKA A 20 1/8 20 5/8 - 1/2 - 2.42 20 5/8 15 3/4 8 11,422 229.867 OUTLET CO. OTU N 22 3/4 19 3/4 3 15.18 24 1/4 16 5/8 8 2,290 52,097 POST CORP. POST 0 25 1/4 25 1/4 1.00 25 1/4 16 1/4 B 993 22,548 REEVES TELECOM RFT A 2 7/8 2 7/8 3 1/8 1 3/4 48 2,381 6,845 ROLLINS ROL N 17 1/2 16 3/4 3/4 4.47 24 1/4 14 7/8 9 33,000 577,500 RUST CRAFT RUS A 23 3/4 23 5/8 1/8 .52 24 8 1/2 14 2.297 54,553 SAN JUAN RACING SJR N 11 5/8 10 1/8 1 1/2 14.81 11 3/4 7 5/8 18 2,509 29.167 SCHERING- PLOUGH SOP N 28 1/8 28 5/8 - 1/2 - 1.74 44 3/4 26 3/8 9 54,084 1.521.112 SONDERLING SOB A 18 7/8 19 1/9 - 1/4 - 1.30 19 1/8 8 3/8 9 1,105 20,856 TECH OPERATIONS TO A 4 1/4 3 3/4 1/2 13.33 4 3/4 2 3/8 17 1.344 5,712 TIMES MIRROR CO. INC N 24 3/4 24 1/4 1/2 2.06 25 3/8 20 3/4 9 34,760 860,310

WASHINGTON POST CO. WPO A 33 7/8 32 5/8 1 1/4 3.83 35 1/8 21 3/4 9 8,476 287,124 WOMETCO MOM N 13 3/4 14 1/2 - 3/4 - 5.17 14 3/4 10 7/8 9 8,554 117.617

TOTAL 364,174 8,843.116

Cablecasting ACTON CORP. ATN 8 3/4 8 3/8 3/8 4.47 9 3/4 3 1/8 10 2.710 73.712 AMECO. ACO 1/2 1,200 AMERICAN TV C COMM. AMTV 41 1/2 40 7/8 5/8 1.52 41 3/4 19 3/4 21 3,963 160.314 ATHENA COMM. 3/8 7/8 - 1/2 - 57.14 7/8 1/6 21125 796 BUPNUP E SIMS BS1M 4 1/4 4 5/8 - 3/8 - 8.10 4 3/4 3 1/8 19 8,370 35,572 CABLE INFO.* 1 1/2 1 1/2 11/2 1/2 8 663 994 C O MCAST 8 3/4 7 1/4 1 1/2 20.68 8 3/4 3 3/4 15 1,651 14.446 COMMUN. PROPERTIES COMU 12 1/2 13 - 1/2 - 3.84 13 3 5/8 23 4,839 60.417 ENTRON* ENT 2 1/4 2 1/4 2 1/4 7/8 2 979 2,202 GENERAL INSTRUMENT GRL 24 3/4 23 3/8 1 3/8 5.38 24 3/4 17 5/8 9 7,501 185,823 GENEVE CORP. GENV 10 3/4 11 - 1/4 - 2.27 12 1/2 7 1/2 1,121 12.050 TELE- COMMUNICATIONS TCO" 15 1/4 14 3/4 1/2 3t38 15 1/4 2 7/8 76 5,281 80.535 TELEPROMPTER TP 11 1/2 11 1/4 1/4 2.22 11 1/2 6 3/4 27 16,922 194,603 TEXSCAN TEXS 1 3/4 1 3/4 2 1 1/4 10 786 1,375 TIME INC. TL 38 7/8 38 3/4 1/8 .32 38 7/8 31 3/4 9 20,371 7911922 TOCOM TOCH 4 5/8 4 1/2 1/A 2.77 4 5/8 2 1/4 10 894 4.134 47.431 UA- COLUMBIA CABLE UACC 28 1/4 26 1/2 i 3/4 6.60 29 1/4 15 1/2 19 1,679 24.655 UNITED CABLE TV UCTV 12 7/8 11 3/4 1 1/9 9.57 12 7/8 3 7/8 23 1.915 VIACOM VIA Id 1/2 18 1/2 2.77 20 9 1/2 14 3,764 69.634 TOTAL 86.641 1,710,685

Broadcasting April 3 1978 127 Approx. Total market Closing Closing shares capitali- Stock Wed. Wed Net change % change 1977 -78 PIE out zation Symbol Exch. March 29 March 22 m week in week High Low ratio (000) (000)

Programing

COLUMBIA PICTURES CPS N 16 7/8 16 1/8 3/4 4.65 20 1/2 7 3/8 7 6,748 113.872 DISNEY DIS N 32 5/8 32 3/4 - 1/8 .38 47 5/8 32 1/2 13 32.380 1.056.397 FILMWAYS FWY A 9 3/4 9 3/8 3/8 4.00 9 7/8 6 7/8 8 2.579 25.145 FOUR STAR 1 1/8 1 1/8 1 1/4 3/4 11 666 749 GULF WESTERN GM N 13 1/8 12 3/4 3/8 2.94 18 3/8 10 1/4 5 48,215 632.821

MCA MCA N 40 1/2 38 3/4 1 3/4 4.51 42 3/4 32 9 18.559 751.599 MGM MGM N 29 7/8 28 1/8 1 3/4 6.22 29 7/8 16 13 14,609 436.443 TRANSAMERICA TA N 14 1/8 13 7/8 t/4 1.80 16 1/2 13 1/4 6 66.781 943.281 20TH CENTURY -FOX TF N 28 3/4 26 1/4 2 1/2 9.52 28 3/4 10 5 7.786 223.847 VIDEO CORP. OF AMER. 0 5 1/4 5 1/4 6 1/2 3 1/2 10 973 5.108 WARNER NCI N 33 1/4 33 5/8 - 3/8 1.11 33 5/8 25 3/4 7 14.458 480.728 WRAT HER NCO A 10 1/4 10 1/4 10 1/4 4 1/2 10 2,243 22,990

TOTAL 215.996 4.692.980

Servicé

B800 INC. 8800 0 29 29 29 3/4 22 1/2 8 2,513 72.877 COMSAT CO N 35 3/4 35 1/4 1/2 1.41 36 3/4 28 3/4 10 10,000 357,500 DOYLE DANE BERNBACH OOYL 0 20 20 22 16 3/4 6 1.776 35.520 FOOTE CONE E 3ELDING FCB N 20 3/4 19 3/8 L 3/8 7.09 20 3/4 14 3/4 9 2.304 47.808 GREY ADVERTISING GREY 0 32 33 - 1 - 3.03 33 16 1/2 6 716 22,912 INTERPUBLIC GROUP IPG N 28 1/2 29 - 1/2 - 1.72 30 1/4 22 1/2 8 2,387 68.029 MCI COMMUNICATIONS MCIC 0 3 2 7/8 1/8 4.34 4 1/4 7/8 33 20,137 60,411 MOVIE LAB NOV A 1 3/8 1 1/8 1/4 22.22 3 1 9 1,410 1.938 MP0 VIDEOTRONICS MPO A 4 7/8 4 7/8 9 4 6 520 2.535 A. C. NIELSEN NIELB 0 22 5/8 22 1/8 1/2 2.25 22 5/8 18 7/8 12 10.832 245.074 OGILVY E MOTHER oGIL 0 45 1/2 42 3/4 2 3/4 6.43 45 1/2 31 9 1.805 82,127 J. WALTER THOMPSON JWT N 24 1/2 23 5/8 7/8 3.70 24 5/8 15 1/8 8 2.649 64.900

TOTAL 57.049 1,0619631

Electronics /Manufacturing

AEL INDUSTRIES AELBA 0 6 1/4 6 1/4 6 1/4 2 3/8 7 1.672 10,450 AMPEX APX N 13 12 3/8 5/8 5.05 13 7 3/8 13 10,928 142.064 ARVIN INDUSTRIES ARV N 18 18 7/8 7/8 - 4.63 20 3/4 14 1/2 4 5.959 107,262 CCA ELECTRONICS* CCA J 5/8 5/8 5/8 1/8 3 897 560 CETEC CEC A 4 4 1/4 1/4 - 5.88 4 1/4 1 3/4 12 1,654 6,616 COHU CON A 4 1/8 4 1/8 3.12 4 1/8 2 1/8 13 1,779 7.338 CONRAC LAX N 20 1/2 20 1/2 2.50 27 1/4 19 1/4 7 1,803 36.961 EASTMAN KODAK EASKD N 42 3/4 42 3/4 1.78 86 3/4 42 11 161.370 6.898.567 FARINON FARN U 10 1/4 10 1/4 12 8 10 4,635 47,508 GENERAL ELECTRIC GE N 47 1/4 46 7/8 3/8 .80 56 5/8 44 1/2 10 184,581 8.721.452 HARRIS CORP. HRS N 47 1/2 46 L 1/2 3.26 47 1/2 28 13 12.236 581,210 MARVEL INDUSTRIES* HARV 0 4 1/4 4 1/4 5 1/2 3 1/8 11' 480 2,040 ¡MIL. VIDEO CORP.* IVCP 0 1 1 2 3/8 1/4 2.701 2,701 MICROWAVE ASSOC. INC MAI N 35 1/4 32 3/4 2 1/2 7.63 35 1/4 20 1/4 14 1,320 46.530 3M MMM N 44 3/4 44 5/8 1/8 .28 57 44 5/8 13 115,265 5.158,108 MOTOROLA MOT N 39 1/8 38 7/8 1/4 .64 56 7/8 34 1/4 12 28.544 1.116.784 N. AMERICAN PHILIPS NPH N 25 1/8 24 3/4 3/9 1.51 36 24 3/4 5 12,033 302,329 OAK INDUSTRIES OAK N 23 22 1/4 3/4 3.37 23 9 5/8 26 1.716 39,468 RCA RCA N 24 3/4 23 7/8 7/8 3.66 31 3/4 22 3/4 8 74.810 1,851,547 ROCKWELL INTL. ROK N 31 3/4 31 5/8 1/8 « .39 36 3/4 28 1/4 7 33,600 1,066,800 RSC INDUSTRIES RSC A 2 3/8 2 3/8 2 3/4 L 5/8 10 2,690 6,388 SCIENTIFIC- ATLANTA SFA A 23 7/8 23 7/8 3.80 23 7/8 16 3/4 13 2.426 57,920 SONY CORP. SNE N 7 1/4 7 3/8 - 1/8 - 1.69 10 3/8 7 11 172.500 1.250,625 TEKTRONIX TEK N 34 3/4 37 3/8 - 2 5/8 - 7.02 68 1/2 28 1/4 12 17,804 618,689 TELEMATION TLMT 0 2 2 1/4 - 1/4 - 11.11 2 1/4 1/2 2 1.050 2.100 VARIAN ASSOCIATES VAR N 15 5/8 15 5/B 21 14 3/4 9 6,838 106.843 WESTINGHOUSE WX N 16 3/4 16 7/8 1/8 - .74 22 16 1/4 5 87.329 1.462,760 ZENITH IF N 14 3/8 13 7/8 « 1/2 3.60 28 11 3/8 19 18,818 270.508

TOTAL 967,438 29,922,128

GRAND TOTAL 1,769.929 49.406,126

Standard & Poor's Industrial Average 98.4 98.3 +.1

A- American Stock Exchange Over -the- counter bid prices supplied by 'Stock did not trade on Wednesday, closing P/E ratios are based on earnings per -share M- Midwest Stock Exchange Hornblower E. Weeks, Hemphill -Noyes Inc., price shown is last traded price. ligures for the last 12 months as published N -New York Stock Exchange Washington. **No PIE ratio is computed, company by Standard E. Poor's Corp. or as obtained 0 -over the counter (bid price shown) Yearly high -lows are drawn from trading days registered net loss. through Broadcasting's own research. Earn- P- Pacific Stock Exchange reported by Broadcasting. Actual ligures -"Stock split. ings figures are exclusive of extraordinary may vary slightly +Traded at less than 12.5 cents. gains or losses.

Broadcasting April 3 1978 128 Profile

Pick of the engineers systems for AM stations and has worked for on the development of AM stereo 1978: John Moseley transmission standards. "From that beginning of recognizing a Twenty years ago a friend suggested to need," he said, "we have tried to produce John Moseley that a trip to the National equipment that's just as good" as that of Association of Broadcasters convention the big equipment manufacturers whose would give him an opportunity to see products are incorporated with those of whether there was a market for a new Mr. Moseley's firm in many installations. device he'd developed. "I had a hell of a "We're very conscious of trying to do a time getting in because I wasn't a member, professional job." but finally my friend got me in as his Moseley Associates has grown from a employe," says Mr. Moseley, who won't one -man show based in Mr. Moseley's have that problem at this year's meeting in home to a 130 -person operation with Las Vegas. The NAB has selected him to headquarters in an industrial park in receive its annual Engineering Achieve- Goleta, Calif., near Santa Barbara. ment Award, in large part for his develop- "I consider myself an entrepreneur, not ment of that idea he had 20 years ago. a businessman," Mr. Moseley said. "Most That idea was a control system for successful businesses at some point in studio -transmitter links (STL) for FM sta- their early development have an tions that could not afford the high cost of entrepreneur behind it and then later he telephone lines from the studio to the has to bow out and a businessman has to transmitter located on a mountain peak or take over." In 1977, when the company other high ground needed to provide op- had about 125 employees, "I was becom- timum coverage. ing more involved with people problems Mr. Moseley, while familiar with broad- than with engineering ones, so I started to casting from his work at radio stations in look for a company that had the same type his native Midwest while attending Pur- of goals and philosophy I had in running a due, and later in his adopted home of business." He was successful last fall when California while pursuing advanced de- John Arbuckle Moseley- president, Moseley the company was purchased by Flow -Gen- grees in physics and engineering at the Associates, Goleta, Calif.; b. Aug. 8, 1926, eral of McLean, Va. Springfield, Ill.; attended Purdue University, University of Southern California, had not Mr. Moseley is still involved in working 1943 -44; with WBAA(AM) West Lafayette, Ind., been moving toward a career in that indus- with new techniques and technologies as 1943 -44; U.S. Army Signal Corps, 1944 -46; BE, try. His work up to that point was in the in- evidenced by the company's development electrical engineering, University of Southern and at dustrial defense area Raytheon's California, 1947; technician, KWIK(AM) six years ago of digital control systems. and radar missile division, with firms Burbank, Calif., 1946 -47; graduate work in "Digital has many advantages over analog specializing in RF aviation equipment, and physics, University of California at Santa systems," he said. "It's faster and we can consulting work on radio controlled cloud- Barbara, 1947 -48; MS in physics, USC, 1951; get reliable data even when there's as seeding generators. telemetry engineer, Missile and Radar Division, much or more noise on the line than It was his knowledge of radio control Raytheon Manufacturing Co., Point Mugu, Calif., data." devices that led a Santa Barbara, Calif., 1951 -53; project engineer, Lear Inc., Santa Satellite communications is another FM station to ask Mr. Moseley whether he Monica, Calif., 1953 -55; director of emerging field in which Moseley Associ- could design a control system for an STL engineering, D &R Ltd., Santa Barbara, Calif., ates is interested. The firm is currently the station had purchased. "The station 1955 -59; present post since 1959; m. Laurien producing satellite earth station control had been quoted something like $500,000 Zener, 1949; children: Mark, 22; Linda. 18. systems for Rockwell International, which to $600,000 to install a telephone line is manufacturing earth stations for the from the studio to the transmitter on a Public Broadcasting Service. 4,000 -foot mountain outside town, plus a electronics knowledge and look at a Another area that piques Mr. Moseley's very high monthly rental fee," Mr. different industry for a problem, then interest is AM stereo. "I hope that the Moseley said. It took a couple of months, figure out a way to solve it. FCC will take some action" [authorizing a worked well, but the process seemed so From the original STL control systems, system] by the end of this year or the simple that Mr. Moseley didn't think he the firm grew and expanded into remote beginning of 1979, he says. could make a business out of it. After talk- control systems, FM exciters, stereo gen- While the company began and operated ing to a number of people at the NAB, he erators and subsidiary communication for many years strictly as a broadcast sup- saw that indeed there was an opportunity generators. plier, in recent years it has diversified into and in 1959 started Moseley Associates, The development of products to solve a line of industrial control systems. In ad- since, he said, "there was nobody I knew new problems has been an ongoing condition, there are overseas markets he of who was helping FM stations" with this cern for Mr. Moseley. He was instrumental wants to explore. Toward that end, Mr. problem. in having the FCC allocate dual studio - Moseley has been taking a crash course in Mr. Moseley traces the philosophy transmitter links for FM stereo and has Spanish to look into new business oppor- behind his company back to his college assisted the NAB in field tests leading to tunities in Latin America. days, when a speaker at an employment the adoption of rules for TV remote con- They will involve, undoubtedly, looking seminar told the soon -to- graduate trol. He also proposed the use of low fre- for a new problem to be solved through engineering students to take their quency spectrum space for wireless control electronics.

Broadcasting April 3 1978 129 Editorials

A rightful rally known for that sort of profligacy -and broadcasters aren't used to it, either. If the relative weight of adversarial filings counts for anything at One fear, of course, is that if the 45- second length becomes es- the U.S. Supreme Court, the FCC's standards on indecency are tablished, someone will come up with a 15- second commercial to doomed. Not in memory has so massive an array of forces been round out the minute. And if the 15 then becomes established, assembled as that opposing the FCC before the court last week. who knows what will be next? Four 15's where two 30's used to For all practical purposes, the FCC stands alone against its world be? The inventory in that case is doubled, or virtually so, just as it in defending the legality of its attempt to define and suppress in- was when the 30 replaced the 60 as the standard. What would decency. Even the U.S. Department of Justice, which sided with then happen to pricing, especially if business falls on hard times, the FCC when the case was before the Court of Appeals, has or if the advertising of sugared products goes the way of cigarette changed its mind. advertising? And what in any event happens to the viewer's per- Indecency, of course, is not the issue here. At stake are an ap- ception of clutter if the number of commercials is doubled? pellate court decision that denounced the FCC for venturing into It is not yet clear, at least to us, that an attempt to establish the censorship and a concurring opinion that found a violation of the 15 is inevitable, although admittedly there are a few piggybacked First Amendment as well. If the appellate court were to be 15's around. Certainly the potential is there, and alert broad- reversed by the Supreme Court, broadcasting would lose one of casters will keep an eye on it in their own interest and in the in- the strongest affirmations of editorial independence ever issued terests of their viewers. They should not, however, ignore the by the judiciary. legitimate interests of their advertisers. If, for example, a 45 is in "We should continue to trust the licensee," the appellate court fact the best length for a specific creative concept, or if the adver- said, "to exercise judgment, responsibility and sensitivity to the tiser believes it is, why should it be rejected without good reason? community's needs, interests and tastes. To whatever extent we What is good reason and what isn't, of course, is for each sta- err, or the commission errs in balancing its duties, it must be in tion to decide. Deciding isn't always easy, but that's what man- favor of preserving the values of free expression and freedom agement is for. from governmental interference in matters of taste." Obviously it was the importance of that language as a future Evening the odds limitation on governmental regulation of any kind of broadcast content that persuaded so many broadcast organizations to de- The Washington -Baltimore local of the American Federation of fend in at the Supreme last week. Never mind that it filings Court Television and Radio Artists had invented a system of advertiser the was a test case that most appellate court ruling on scruffy pressure that could have been adopted as a model by locals broadcasters would deplore. It wasn't seven dirty words that the elsewhere for use during strikes against broadcast stations. court and broadcasters were endorsing. It was the principle of AFTRA had persuaded local agencies to agree that commercials freedom from government control. taped by AFTRA performers would be withdrawn on union re- One of the better weeks in recent broadcasting history. quest from stations against which performers were striking. An administrative law judge for the National Labor Relations Doors ajar Board has ruled the practice to be an illegal secondary boycott (BROADCASTING, March 27). If the ruling is affirmed by the Influential elements in the American Bar Association are begin- NLRB itself, to which the union has appealed, broadcasters ning to favor the admission of broadcasting reporters and their everywhere will have reason to be grateful. apparatus to trial and appellate courts. The latest indication of If a union can succeed in signing up advertising agencies as that trend came when the association's Standing Committee on partners in a strike, its bargaining power is increased exponen- Standards for Criminal Justice voted to remove existing bans on tially. The labor laws are intended to give both sides a reasonable broadcast coverage of criminal trials (BROADCASTING,March27). chance to survive a labor dispute. Unchecked, the AFTRA plan There are also significant clusters of support for the admission would radically upset that balance. of radio and television to appellate proceedings (BROADCASTING, This case has been taken to the NLRB by First Media Corp., Feb. 20). Only Warren Burger, chief justice of the United States, licensee of WPGC.AM -FM Morningside, Md., against which remains conspicuously adamant in his aversion to broadcast AFTRA had been striking. First Media should not be left to pur- coverage. sue it alone. Still the chief justice cannot single handedly stem the tide. The ABA House of Delegates is expected to consider admission to criminal trials at its meeting next August. In the meantime, broadcast journalists ought to busy themselves with the enlist- ment of support.

The 15- second quandry

A storm of sorts is developing over the 15- second television commercial. More accurately, it's over the potential for a 15- second commercial, based on Procter & Gamble's buying of minutes for some products, using only 45 seconds in each minute and leaving the other 15 seconds to be filled by a public service announcement (BROADCASTING, March 20, 27). Drawn for BROADCASTING by Jack Schmidt What may have aroused suspicion in the first place is P &G's willingness to pay for 60 seconds and use only 45. P &G isn't "Who spilled the Maalox in the zoom lens ?"

Broadcasting April 3 1978 130 IF YOU'RE A PERFECTIONIST YOU'VE MET YOUR MATCH

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