RATECARD 2021 Content
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CONTACT Frederiksborggade 15, 9. 1360 København K // Sønder Allé 12 8000 Aarhus C [email protected] + 45 36 34 24 00 afajcdecaux.dk RATECARD 2021 Content Nationwide Digital Network ..................................................3 Digital Network ....................................................................4 Abribus ................................................................................5 Railboards ...........................................................................6 DSB Special formats ...........................................................7 Retail & Convenience ...........................................................8 Metro | Platform Doors ........................................................9 Metro | Glass railings .........................................................11 Metro | Banners .................................................................12 Metro | Dominance Stations ...............................................13 Metro | Full ownership Stations ..........................................14 Metro | Promotion & Sampling ...........................................15 Page 2 Nationwide Digital Network 2021 Number Price (DKK) Price (DKK) Handling fee** of screens Share of Time per unit per week (DKK) Nationwide Digital Network* 163 1% 206 33.578 3,495 The Nationwide Digital Network consists of our digital screens in Aalborg City, at DSB stations as well as in the Copenhagen Metro. EXAMPEL Purchase of 7% SOT (on average) of The Nationwide Digital Network: Number Price (DKK) Number of playouts Handling fee** of screens Share of Time per week per week (DKK) DSB & Aalborg City 109 8.39% 553,208 Metro 54 4.19% 136,869 Total 163 235,046 690,077 3,495 Aalborg Digital City: 9 screens located in central Aalborg Metro Stations: Vanløse, Flintholm, Lindevang. Fasanvej, Frederiks- berg, Forum, Nørreport, Kgs. Nytorv, Christianshavn, Amagerbro, Lergravsparken, Øresund, Amager Strand, Femøren, Kastrup, Islands Brygge, DR-Byen, Sundby, Bella Center, Ørestad, Vestamager DSB Stations: Aarhus Central Station, Aalborg Station, Odense Station, Fredericia, Herning, Horsens, Kolding, Randers, Silkeborg, Vejle, Esbjerg, Skanderborg, Svenborg, Nyborg, Holbæk, Næstved, Ringsted, Roskilde, Slagelse, Copenhagen Central Station, Vesterport, Nørreport, Østerport, Nordhavn, Svanemøllen, Hellerup, Lyngby, Holte, Birkerød, Hillerød, Ryparken, Nørrebro, Flintholm, Vanløse, Herlev, Ballerup, Glostrup, Albertslund, Ishøj, Friheden, Valby. *The network cannot be split, but the desired SOT can be purchased fully flexibly. *The handling fee includes five motives. Page 3 All prices are valid from 1 January 2021. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Digital Network 2021 Number Share of Price (DKK) Price (DKK) Handling fee* Digital Network of screens Time per unit per week (DKK) CPH Digital City 35 16,66% 4.934 172.690 3,495 Aalborg Digital City 9 16,66% 4.934 44.406 3,495 Malls 46 16,66% 2.470 113.620 3,495 Metro 54 16,66% 3.085 166.590 3,495 CPH Digital City 35 8,33% 3,265 114,275 3,495 Aalborg Digital City 9 8,33% 3,265 29,385 3,495 Malls 46 8,33% 1,648 75,808 3,495 Metro 54 8,33% 2,165 116,910 3,495 Digital Rail Convenience 97 16,66% 3,270 317,190 3,495 Digital Rail Convenience 97 8,33% 2,295 222,615 3,495 CPH Digital City: 35 skærme placeret i indre København Aalborg Digital City: 9 skærme placeret i indre Aalborg Malls: Field’s, Bruun’s Galleri og Bryggen Metro Stations: Vanløse, Flintholm, Lindevang. Fasanvej, Frederiks- berg, Forum, Nørreport, Kgs. Nytorv, Christianshavn, Amagerbro, Lergravsparken, Øresund, Amager Strand, Femøren, Kastrup, Islands Brygge, DR-Byen, Sundby, Bella Center, Ørestad, Vestamager *The handling fee includes five motives. Page 4 All prices are valid from 1 January 2021. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Abribus 2021 Number Price (DKK) Price (DKK) Mounting fee Abribus - Nationwide* of panels per unit per week (DKK) 1 serie 295 960 283,200 17,405 2 serier 590 960 566,400 34,810 3 serier 885 960 849,600 52,215 4 serier 1,180 960 1,132,800 69,620 *By purchasing 4 series, the national coverage is 70% and have a frequence of 27 among the 15-59 year olds. Number Price (DKK) Price (DKK) Mounting fee Abribus - Major cities of panels per unit per week (DKK) 1 serie 220 1,150 253,000 12,980 2 serier 440 1,150 506,000 25,960 3 serier 660 1,150 759,000 38,940 4 serier 880 1,150 1,012,000 51,920 *By purchasing 4 series, the major cities coverage is 82% and have frequence of 32 among the 15-59 year olds. Number Price (DKK) Price (DKK) Mounting fee Abribus - Greater Copenhagen of panels per unit per week (DKK) 1 serie 104 1,265 131,560 6,136 2 serier 208 1,265 263,120 12,272 *By purchasing 4 series, the greater Copenhagen coverage is 75% and have a frequence of 15 among the 15-59 year olds. Nationwide: Kbh-Frb, Dragør, Frd. sund, Glostrup, Herlev, Hillerød, Hvidovre, Hørsholm, Lyngby, Taastrup, Roskilde, Værløse, Øvr. Hovedstad, Aarhus, Aalborg, Odense, Randers, Kolding, Vejle, Herning, Holstebro, Viborg, Hjørring, Svendborg, Holbæk, Slagelse, Sorø, Vordingborg, Øvr. Sjælland, Øvr. Midtjyllland, Øvr. Nordjylland, Øvr. Fyn, Øvr. Sønderjylland Local 1 1,590 59 Major cities: Kbh-Frb, Dragør, Frd. sund, Glostrup, Herlev, Hillerød, Local Copenhagen/Fredriksberg/Aarhus/ 1 2,200 59 Hvidovre, Hørsholm, Lyngby, Taastrup, Roskilde, Værløse, Øvr. Hoved- Odense/Aalborg stad, Aarhus, Aalborg, Odense, Randers, Kolding, Vejle, Herning Greater Copenhagent: Kbh-Frb, Dragør, Frd. sund, Glostrup, Herlev, Specifically located 1 2,855 59 Hillerød, Hvidovre, Hørsholm, Lyngby, Taastrup, Værløse, Øvr. Hovedstad All prices are valid from 1 January 2020. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Page 5 Railboard 2021 Number Price per unit Price Mounting fee Railboards of panels 2 weeks (DKK) 2 weeks (DKK) (DKK) Nationwide 375 1,437 538,875 22,125 Greater Copenhagen 201 1,705 342,705 11,859 Central Copenhagen 65 2,116 137,540 3,835 Specifically located 1 6,046 59 Nationwide: 116 stationer Greater Copenhagen: 78 stationer Central Copenhagen: 24 stationer All prices are valid from 1 January 2020. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Page 6 DSB special formats 2021 Price DSB Special formats 2 weeks (DKK) Mounting fee (DKK) Banner package: Aarhus station front halll, ceiling 84,800 10,600 Banner package: Aarhus station front hall, side wall 104,650 37,500 Aarhus Station - front hall, foil above doors 60,220 7,500 All prices are valid from 1 January 2020. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Page 7 Retail & Convenience 2021 Number Price (DKK) Price (DKK) Mounting fee Retail of panels* per unit per week (DKK) Nationwide 482 1,260 607,320 28,438 Number Price (DKK) Price (DKK) Mounting fee Convenience of panels* per unit per week (DKK) Nationwide 152 1,260 191,520 8,968 Retail Bilka 26 Fakta 125 Føtex 56 Kvickly 61 MENY 33 Rema 1000 74 Super Brugsen 107 Convenience 7-Eleven 152 *Number of posters may vary over time, depending on the number of opened/closed stores. All prices are valid from 1 January 2020. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Page 8 Metro | Platform doors 2021 Platform doors and panels between Number of Display price Production and mounting fee platform doors panels Location Display period per station of foil per station Kgs. Nytorv 82 1 week 108,097 15,200 Nørreport 82 1 week 108,097 15,200 Frederiksberg 70 1 week 108,097 13,160 Christianshavn 82 1 week 108,097 15,200 Flintholm 80 1 week 38,625 14,918 Amagerbro 82 1 week 38,625 15,200 Axel Møllers Have 78 1 week 38,625 14,458 Enghave Plads 78 1 week 38,625 14,458 Nuuk Plads 78 1 week 38,625 14,458 Nørrebros Runddel 78 1 week 38,625 14,458 Poul Henningsens Plads 78 Both sides of the platform (platform doors 1 week 38,625 14,458 Skjolds Plads 78 and panels between platform doors) 1 week 38,625 14,458 Trianglen 78 1 week 38,625 14,458 Frederiksberg M3 78 1 week 108,097 14,458 Frederiksbergs Allé 78 1 week 38,625 14,458 Gammel Strand 98 1 week 69,525 17,458 Københavns H 78 1 week 108,097 14,458 Kongens Nytorv M3 110 1 week 108,097 18,800 Marmorkirken 78 1 week 38,625 14,458 Nørrebro 78 1 week 69,525 14,458 Rådhuspladsen 78 1 week 69,525 14,458 Vibenshus Runddel 78 1 week 38,625 14,458 Østerport 78 1 week 69,525 14,458 Continued on next page A campaign must last a maximum of 4 weeks. Alle priser er gældende fra 1. januar 2021. Alle priser er ekskl. moms. Der tages forbehold for trykfejl og evt. prisreguleringer. Page 9 Metro | Platform doors 2021 Platform doors and panels between platform Number of Display price Production and mounting fee doors with digital screen on platform panels Location Display period per station of foil per station Islands Brygge 70 1 week 69,525 16,785 Vanløse 88 Both sides of the platform (platform doors 1 week 69,525 20,095 and panels between platform doors) Forum 82 1 week 69,525 18,845 + Digital abribus on platform Ørestad 92 1 week 69,525 20,850 Number of Display price Production and mounting fee Platform doors panels Location Display period per station of foil per