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Your Satellite Connection to the World Annual Report 2008

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Your Satellite Connection to the World Annual Report 2008 YOUR SATELLITE CONNECTION TO THE WORLD ANNUAL REPORT 2008 NOW WorldReginfo - 4cb64e6a-3616-492b-9c96-9bb9e192bb60 Highlights – Three successful satellite launches € € AMC-21, ASTRA 1M, Ciel-2 1,620.1m 1,630.3m Recurring 1 revenue +6.0% Reported revenue +1.2% – New orbital positions established at 31.5° East, 125° and 129° West – Transponder utilisation rate increased to 79% on a higher base of 1,082 €1,136.4m €1,100.0m commercially available transponders Recurring EBITDA +4.8% Reported EBITDA – More than 120 HD channels broadcast – Combination of SES AMERICOM and SES NEW SKIES into a new 81.6% €625.1m international division Industry-leading recurring Operating profit +2% infrastructure EBITDA margin maintained €0.98 €0.66 Average weighted earnings Proposed dividend increase of 10% per share +7.6% (2007: €0.91) (2007: €0.60) €5.8bn Fully-protected contract backlog Revenue EBITDA Average weighted earnings per share (EUR million) (EUR million) (EUR) Net debt/EBITDA 1,630.3 1,100.0 0.98 3.16 1,615.2 1,610.7 0.91 1,090.3 2.95 0.82 1,080.4 2.68 2006 2007 2008 2006 2007 2008 2006 2007 2008 2006 2007 2008 1”Recurring” is a measure designed to represent underlying revenue/EBITDA performance by removing currency exchange effects, eliminating one-time items, considering changes in consolidation scope and excluding revenue/ EBITDA from new business initiatives that are still in the start-up phase. WorldReginfo - 4cb64e6a-3616-492b-9c96-9bb9e192bb60 SES network overview SES satellite fl eet Fully owned satellites as of March 15, 2009 01 02 03 SES ASTRA ASTRA 1C 5° East ASTRA 1F 19.2° East In Europe, ASTRA2Connect SES AMERICOM/NEW SKIES CapRock Communications ASTRA 1H 19.2° East is helping to bridge the provides satellite capacity for uses SES to provide ASTRA 1KR 19.2° East digital divide with broadband ComCast Media to distribute connectivity to remote oil ASTRA 1L 19.2° East connectivity to remote hundreds of channels to U.S. and gas platforms in Brazil. ASTRA 1M 19.2° East communities. cable operators. ASTRA 1E 23.5° East ASTRA 1G 23.5° East ASTRA 3A 23.5° East ASTRA 2A 28.2° East ASTRA 2B 28.2° East ASTRA 2D 28.2° East ASTRA 2C 28.2° East ASTRA 1D 31.5° East FUTURE SATELLITES ASTRA 1N 19.2° East ASTRA 3B 23.5° East SES SIRIUS SIRIUS 3 5° East SIRIUS 4 5° East FUTURE SATELLITES SIRIUS 5 5° East SES AMERICOM/ NSS-703 57º East NEW SKIES NSS-6 95º East NSS-11 108.2º East NSS-5 183º East NSS-9 183º East NSS-806 319.5º East NSS-10 322.5º East NSS-7 338º East AMC-6 72° West AMC-5 79° West Satcom C3 79° West AMC-9 83° West AMC-16 85° West AMC-3 87° West AMC-2 101° West AMC-4 101° West AMC-1 103° West AMC-15 105° West AMC-18 105° West 02 AMC-21 125° West AMC-11 131° West AMC-10 135° West AMC-7 137° West AMC-8 139° West FUTURE SATELLITES NSS-12 57º East AMC-4R AMC-5R NSS-14 338º East Partially owned satellites as of March 15, 2009 Ciel-2 129° West 03 FUTURE SATELLITE QuetzSat 1 77° West Head offi ce, Luxembourg Offi ces worldwide Teleports COVERAGE WorldReginfo - 4cb64e6a-3616-492b-9c96-9bb9e192bb60 HERE & SES is the leading provider of satellite unparalleled connectivity and coverage communications and broadcast services. that enables them to target their audiences With a fl eet of 40 satellites at 26 orbital and deliver their products with the highest positions, SES provides coverage of 99% of levels of quality and reliability. the world’s population. We offer customers 01 WorldReginfo - 4cb64e6a-3616-492b-9c96-9bb9e192bb60 NOWNothing else connects people as quickly and efficiently as satellites. Satellites cover the entire globe and allow people to share experiences or enjoy sporting spectacles and moments of unforgettable drama and excitement with billions of others. Whether it’s for an urgent video conference call, an emergency relief operation, or for a live transmission of a breaking news story, SES satellites have the coverage and unbeatable levels of reliability that make all of this possible for millions of people, every day of the year. This is how we continue to develop our business... By maintaining and developing the best satellite fleet and infrastructure By maintaining a solid financial base By building on existing and new revenue streams By employing and retaining the best people Contents 26 Executive Committee 42 Financial review by management 104 Other information 104 Information for shareholders 01 Here & now 28 Corporate governance 46 Consolidated financial statements 104 Companies of the group Network overview 28 SES shareholders 46 Report of the independent auditor 02 Supply & demand 29 Chairman’s report on corporate 47 Consolidated income statement 04 Today & tomorrow governance and internal 48 Consolidated balance sheet 06 Further & faster control procedures 49 Consolidated statement of cash flow 08 Near & far 29 Introduction 50 Consolidated statement of changes 29 Organisation principles in shareholders’ equity 10 Chairman’s statement 29 The annual general meeting 51 Notes to the consolidated of shareholders financial statements 12 President and CEO’s statement 30 The Board of Directors and its committees 89 SES S.A. annual accounts 14 Operations review 35 The Executive Committee 89 Report of the independent auditor 14 Market developments 35 Remuneration 90 Balance sheet 16 Key corporate developments 36 External auditor 91 Profit and loss account 18 SES ASTRA 36 Internal control procedures 91 Statement of changes in 22 SES AMERICOM 38 Human Resources shareholders’ equity 25 SES NEW SKIES 40 Investor Relations 92 Notes to the SES S.A. accounts 40 Our corporate social responsibility policy WorldReginfo - 4cb64e6a-3616-492b-9c96-9bb9e192bb60 SES Annual Report 2008 01 Here & now Continued Digital network operations in Luxembourg monitor over 2,400 TV and radio services 24 hours a day. Infrastructure Millions of homes worldwide depend on SES’ satellites for their TV signals. SES continues to invest in its core satellite infrastructure to provide replacement and new capacity to meet the changing demands of its customers. SUPPLY & DEMAND Satellites provide a vital link in the communications and are utilised – and broadcast 13,000 different services, equivalent content delivery chain, allowing media broadcasters, telecoms to 100,000 hours of audio-visual programming per day. Millions providers as well as corporate and government networks to of homes around the world depend on SES satellites for their transmit, share or broadcast data and programming across TV signals, whether received directly via a dish or fed through huge distances. SES plays a critical role in this global chain. a cable system. Our 40 satellites carry 1,082 transponders – of which 79% WorldReginfo - 4cb64e6a-3616-492b-9c96-9bb9e192bb60 SES Annual Report 2008 02 Here & now Continued Direct-to-home reception increased by 6.2% to 53.4 million homes in Europe in 2008. Delivering capacity, coverage and reliability to serve our customers’ needs In Europe, SES ASTRA is the leading direct-to-home platform, SKIES supplies content to 80 million U.S. cable homes via 16 reaching 122 million homes directly and indirectly. Its 14 ASTRA satellites. A further eight high-powered satellites cover Asia, and two SIRIUS satellites located at five prime orbital positions Africa and Latin America. SES’ outstanding global coverage and deliver comprehensive coverage of the Eurasian landmass, from reach is backed up by transponder availability levels of 99.999%. Iberia’s Atlantic coast to Eastern Europe. SES AMERICOM/NEW WorldReginfo - 4cb64e6a-3616-492b-9c96-9bb9e192bb60 SES Annual Report 2008 03 Here & now Continued The AMC-21 satellite launched in August 2008 underwent extended testing at its manufacturer Orbital Sciences Corporation. Revenue streams High definition TV is growing dynamically and increases demand for satellite capacity. TODAY & TOMORROW High definition television (HDTV) is the new frontier of home At year-end 2008, more than 1,100 HD channels were entertainment, and satellite represents the most efficient operational worldwide. Approximately 900 of these channels transmission platform for bandwidth-intensive HD channels. were broadcast in the North American market. HDTV is SES is at the cutting edge of this exciting new chapter of well-established in SES’ core markets, and steadily growing broadcasting history. HDTV offers audiences a viewing in many others. In Europe’s main markets, the commercial experience of unprecedented quality and detail, making it one HD offer doubled in 2008, as in the previous year. In Asia-Pacific, of the satellite industry’s most important new growth channels. the number of HD channels increased from 44 to 77. WorldReginfo - 4cb64e6a-3616-492b-9c96-9bb9e192bb60 SES Annual Report 2008 04 Here & now Continued Bringing you real adventure close-up with HDTV. HDTV Today, SES is the world’s leading transmission platform the number of HD channels on the ASTRA platform increased by for high definition TV, transmitting over 120 HD channels. 30%. In the U.S. market, SES AMERICOM is benefiting from an In Europe, SES ASTRA boasts 64 HD channels, and the HD boom and now carries 60 HD channels. In 2008, the number number is growing rapidly. In the third quarter of 2008 alone, of HD channels on all SES satellites more than doubled. WorldReginfo - 4cb64e6a-3616-492b-9c96-9bb9e192bb60 SES Annual Report 2008 05 Here & now Continued Ciel-2 takes off from Baikonour Cosmodrome, Kazakhstan in December 2008, aboard an ILS Proton rocket. Infrastructure After three successful launches in 2008, SES kicked off 2009 with the launch of NSS-9 in February. Two further launches are planned in 2009.
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