View metadata, citation and similar papers at core.ac.uk brought to you by CORE provided by UWE Bristol Research Repository ‘Knowledge is Power’: A Mixed Methods Study Exploring Adult Audience Preferences for Engagement and Learning Formats over Three Years of a Health Science Festival. Laura Fogg-Rogers1,2; Jacquie L Bay3,4; Hannah Burgess3; Suzanne C Purdy2. 1 Science Communication Unit, University of the West of England, UK. 2 Centre for Brain Research, The University of Auckland, NZ. 3 Liggins Institute, The University of Auckland, NZ. 4 Gravida, National Centre for Growth and Development, NZ Corresponding author: Laura Fogg-Rogers Science Communication Unit, University of the West of England, UK. Coldharbour Lane, Frenchay, Bristol. BS16 1QY. +44 117 328 7602 Email:
[email protected] Authors: Jacquie L Bay Liggins Institute, University of Auckland, Private Bag 92019, Auckland, New Zealand.
[email protected] +64 9 923 4282 Hannah Burgess Liggins Institute, University of Auckland, Private Bag 92019, Auckland, New Zealand
[email protected] Suzanne C Purdy Centre for Brain Research, University of Auckland, Private Bag 92019, Auckland, New Zealand
[email protected] +64 (0) 9 923 2073 Fogg-Rogers et al. 2015 Knowledge is power: adult audience preferences for science festival formats 1 Abstract Science festivals enable scientists to engage with publics, but format design reflecting different engagement models is contested. This study gathered mixed methods data over three years (2011-2013) from on-site surveys (N = 661) of a health science festival, exploring audience preferences for dissemination or dialogue formats (lectures, discussions, community expo, lab experiments and day out).