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HIA-LIʼs Those Who Make Make Who Those HIA-LIʼs CONGRATULATORY SECTION 19-21 SECTION CONGRATULATORY & Advertising Agencies & Advertising MarketingGain exposureFirms PRFirms, withfeatured 24-33 LISTS INDUSTRY HIA-LIʼS Genser, Dubow, Genser&ConaLLP of JenniferCona,Esq.,ManagingPartner Featuring CEOBRIEF15 HIA-LI’S DECEMBER MAY 2015 2014 May 2015 Hauppauge Reporter Page 2 HIA LI 27Th Annual Trade Show & Conference Special Edition TENS OF THOUSANDS OFBUSINESS PROFESSIONALS. TENS OFTHOUSANDS ECO IS HIA-LI THE RECOGNIZED VOICE FOR BUSINESS ON LONG A ISLAND; POWERFUL FORCE AND NOMIC ENGINE FOR REGIONAL DEVELOPMENT. OUR MEMBER COMPANIES REPRESENT COMPANIES MEMBER OUR DEVELOPMENT. REGIONAL FOR ENGINE NOMIC HIA-LI POSITIONINGSTATEMENT &INITIATIVESHIA-LI HEARD AROUND THE ISLAND 71 HEARD AROUND THEISLAND WELCOME NEWMEMBERS 25 TALKS CLARK WITHCLAY SALES HIA-LI’S LEADERSHIP TALKS WITH BRIANPARSLEYHIA-LI’S PARTNER OFGENSER,DUBOW, LLP15 GENSER&CONA ESQ.,MANAGING CEOBRIEFFEATURING JENNIFERCONA, HIA-LI’S 12 MAY OFEVENTS HIA-LI CALENDAR ANDMORE SPOTLIGHTS EXECUTIVE PROGRAMMING, SCHEDULEOFTHEDAY, SPONSOR 27TH ANNUAL TRADESHOW: HIA-LI’S WHAT’S INSIDE 4-11 current and future members and theglobal world. members and future current deliver added value by knowledge sharing with connectand to collaborate, Enable ourmembers HIA-LI VIRTUAL services. and energy Educate and showcasemembers. environmental efficiency toHIA-LI andenergy promote Profile ALTERNATIVE ENERGY “GOGREEN” business, and workforce development issues. connectionand discussiononeconomic, important Trade Show for as a andforum conference Annual theHIA-LI Promote growth and survival. to educate forums Create and connectbusiness ENVIRONMENT OFBUSINESS SUCCESS business. thecontinuedPark growth thatwillfoster of needsoftheHauppauge Industrial infrastructure Identify and develop plans to critical address INFRASTRUCTURE costs. healthcare containing for strategies existingExplore andemerging HEALTHCARE employees and keep youth onLI. Develop blend solutionstoand retain attract, WORKFORCE DEVELOPMENT workforce. a for skilled manufacturing opportunities andcreate efficiently more funds to operate onLIhelpingobtain manufacturing Profile MANUFACTURING REVITILIZATION 68-69 18 Outside - County Subscriptions 638, Distribution Outside the Mail 200, Copies not Distributed 300,Total OutsidetheMail 200,Copiesnot Distributed Outside 638,Distribution -CountySubscriptions 3,301. 2,163,3,301, Subscriptions Paid Paid-In-County run press (net copies of number Totalnewspaper. this for written articles the in expressed opinions the with agree neccessarily or advertisements classifieds/display the endorse not does HIA-LI The hia-li.org. Send POSTMASTER: change of 225 address notices toat the HIA-LI address noted above toEditor, HIA-LI, HIA-LI, Phone (631) 543-5355, info@ the by monthly published is - 017-655) (USPS - Wireless Blvd., Suite 101. HIA-LI Hauppauge, the NY 11788. of Application Newspaper to mail at Periodical Official Postage Rate is acceptedThe at Smithtown, NY 11787.- Reporter Hauppauge The Second Vice Chairperson Second Vice Campolo, Middleton & Littler Mendelson,P.C. First Vice Chairperson Vice First Stony Univerisity Brook Mass Mutual Financial Mass MutualFinancial (516) 391-0300 x396 Corporate Secretary Corporate Portnoy, Messinger,

HIA-LI OFFICERS, DIRECTORS &BOARD MEMBERS OFFICERS,DIRECTORS HIA-LI Chairperson ofthe Chairperson Pearl &Associates Terri Alessi-Miceli Kulka Construction People’s Alliance ENERGY/UTILITIES/ Ann-Marie ScheidtAnn-Marie (631) 543-5355 (631) 293-4525 (631) 434-3500 (631) 434-9500 ENTERTAINMENT/ (631) 738-9100 (516) 921-3400 INFRASTRUCTURE McCormick LLP (631) 632-7006 AVZ &Co.,P.C. (631) 979-6452 All Island Media (631) 231-0900 Rita DiStefanoRita (631) 231-1870 Robert Quarte Robert (516) 297-9011 DEVELOPMENT Carmella Fazio Carmella Joe Campolo Career Smarts Career Credit Union Credit Dianne Faria EDUCATION/ CONNECTION John Bauer WORKFORCE Carol Allen Carol Tony Borelli Sue Gubing Robert Half Robert Treasurer OFFICERS President Jack Kulka BUSINESS Federal Federal SPORTS Board Group Group HIA-LI COMMITTEES ANDCHAIRPEOPLE HIA-LI Standard Advisors Group Standard Advisors AIRECO Real Corp. Estate GOVERNMENT RELATIONS Community Development ENVIRONMENTAL/GREEN Island Christian Church Island Christian Campolo, Middleton & Brookhaven National National Brookhaven 631-738-9100 X339 HUMAN RESOURCES Compass Workforce Corp ofLongIsland Corp SUNY Stony Brook Ann-Marie ScheidtAnn-Marie Kulka Construction Anthony Manetta Susan H.Gubing Christopher KentChristopher Robert Desmond Robert Joseph Garofalo (631) 344-8633 (631) 632-7006 (631) 822-3000 (631) 273-4255 (631) 537-8826 (631) 979-6452 (631) 242-8787 (631) 270-7425 Christine Ippolito Christine (631) 367-0710 Kevin O’Connor Bridgehampton D &BEngineers (631) 231-0900 (516) 408-4654 (516) 364-9890 Lilia Factor Esq. (631) 539-6112 (631)471-1215 National Bank National Career Smarts Career McCormick LLP Employee Care Rudy Holesek and Architects Jim Hoolahan Ralph James Joan Convery Joan Convery Apollo HVAC HEALTHCARE Farrell Fritz Farrell DIRECTORS INDUSTRIES 631-543-5355 •WWW.HIA-LI.ORG Jack Kulka Resources Solutions Tom Fox Group Lab Kulka Corp. Construction Anne Shybunko-Moore INTERNATIONAL TRADE INTERNATIONAL Anne Shybunko-Moore New HRSolutions Life Leteri WasteLeteri Services Lucille Mavrokefalos Lucille Asset Enhancement Superior WasherSuperior & Community College MANUFACTURING/ Employee Benefits Raffelina Cipriano Raffelina PSEG LongIsland David Winchester David LIFETIME BOARD (631) 368-5533 (631) 273-8282 CleanTech Rocks (631) 231-0900 (631) 338-1697 (631) 231-1044 (516) 697-3900 Sandler Training Michael Capaldo Michael Capaldo (631) 844-3819 (516) 680-6811 (631) 851-6200 (631) 231-3538 (631) 487-9091 (516) 984-5388 (917) 440-1925 Anthony Leteri (516) 450-9104 Arthur Sanders Arthur American Heart Heart American John Lombardo Dr. Elana Zolfo (631)231-1044 Suffolk County Suffolk GSE Dynamics Solutions, LLC GSE Dynamics Allan Lippolis Michael Voltz NETWORKING MENTORING/ Ann Morrison MEMBERSHIP Gasket Corp. Jack Kulka Association MEMBERS Rich Isaac Primerica ADDAPT Richard S.Feldman,Esq. L.I. Educational Software L.I. Educational Software Thomas J. Fallarino. CPAThomas J.Fallarino. Peoples AllianceFederal DCP Marketing Services DCP Marketing Services Campolo, Middleton & McGiff Halverson, LLP Halverson, McGiff Nicholas M.Lacetera SALES &MARKETING SALES MEMBERS EMERITUS Ernest E.Hoffmann Ernest Superior WasherSuperior & ENTREPRENEURS/ Norman Weingart Norman TECHNOLOGY FOR TECHNOLOGY FOR Rivkin Radler LLP W& HStampings Cedar KnollsInc. Communications Miriam Hubbard Miriam LIFETIME BOARD (631) 269-9628 (631) 730-8686 (631) 273-8282 (631) 491-5343 David PinkowitzDavid (516) 357-3000 (516) 338-5454 (631) 427-1083 John DeMartino (Posthumously) (631) 543-1774 (917) 388-8871 (631) 300-1158 (631) 234-6161 (631) 231-1518 (516)396-9329 Howard Kipnes McCormick LLP Sage Solutions Marci TubliskyMarci Robert DooleyRobert Fred Eisenbud John Rebecchi 631-738-9100 Allan Lippolis Disc Graphics and Training Gasket Corp. Joy Graceffo Credit Union Credit Betsy Jacob EXECUTIVES PBI Payroll M icrosoft BUSINESS SECURITY Specialist Ed Pruitt Ed Pruitt YOUNG CEO LLC HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 3 Downtowns Downtowns DON MONTIDON MONTI CEO of Renaissance CEO of Renaissance CEO of Renaissance Mayor of Patchogue of Patchogue Mayor Mayor PAUL PONTIERI PONTIERI PAUL PAUL ROBERT ROBERT Builder’s Institute Builder’s Builder’s Institute Builder’s MODERATED BY: BY: MODERATED MODERATED CEO of Long Island Island CEO of Long CEO of Long Estate Company Estate Estate Company Estate COUGHLIN COUGHLIN MITCH PALLY PALLY MITCH MITCH Principal at TRITEC RealTRITEC Real at at Principal Principal issues such as sewer capacity and transportation. and transportation. capacity issues such as sewer is a primary concern, it is And, while the Park only one of our objectives. is one of the recognized In addition the HIA-LI Island business and a voices for Long economic development. Our powerful force in all of Long island and membership encompasses solutions for critical beyond helping advance Long Island business such issues that challenge revitalization, workforce as manufacturing solutions, energy development, healthcare creating an and infrastructure initiatives and environment of business success. hear talented Come to the Show on May 21st to issues speakers, discuss economic development thousands of business contacts. Be at and make all in one day the place where business is done, with over 4,500 attendees! still means Please join us… because HIA–LI on Long Island. business – especially much admiration, With Alessi – Miceli Terri - LI President HIA

EXECUTIVE LUNCHEON RUSS RUSS Empire State State Empire Empire State State Empire ZEMSKY ZEMSKY CEOs, Business Owners, Business Owners, CEOs, Organization Organization HOWARD HOWARD HOWARD : ALBANESE ALBANESE President & CEO of & CEO of President President Development Corp. Development Development Corp. Development OPENING REMARKS: OPENING REMARKS: Building the Local Economy ChairmanChairman of Albanese of Albanese Call (631) 543-5355 or visit www.hia-li.org (631) 543-5355 or visit www.hia-li.org (631) 543-5355 or visit www.hia-li.org (631) 543-5355 or visit www.hia-li.org Call Call Call Call LI Economic Revitalization Projects : Suffolk County Community College Community County Suffolk : : Members: $50 PP/ Tables of 10: $500 of 10: Tables $50 PP/ Members: : Payment & Registration Required • Pre-register to avoid $5 walk-in fee • No refunds • No fee $5 walk-in avoid to • Pre-register Required & Registration Payment : 11:30 AM to 1:30 PM 11:30 AM to : : May 21, 2015 21, May : Register today: today: today: today:Register Register Register Register Time 1001 Crooked Hill Road, Brentwood NY 11717 Brentwood 1001 Crooked Hill Road, Pricing Non-Members: $75 PP/ Tables of 10: $750 of 10: Tables $75 PP/ Non-Members: Attend Should Who Date Location Corporate Executives and Sales Executives and Sales Executives Executives Corporate INVITED PANELISTS: IN PARTNERSHIP WITH IN PARTNERSHIP Kelly Riggs Serial Entrepreneur Wyandanch Rising, Downtown Patchogue Downtown Patchogue Rising, Wyandanch This executive Downtowns. and Renaissance of the show attracts well over luncheon the day 300 business leaders. we are proud to partner with Once again this year Development Industrial major sponsor Suffolk Innovation IDA the Suffolk Agency to create Pavilion. The Pavilion on the trade show floor and imagination on information, focus will innovation for Long Island entrepreneurs. Pavilions on the trade show floor Economic to the general layout will include in addition , Energy/ Technology Development, Finance, Workforce and Green Industries, Healthcare go business leaders can Development where to find out about related industries in one area. in Made be the will this year pavilions New Pavilion showcasing America Manufacturing Long Island. the interesting products made on Throughout the day there will be complimentary to help you informative business sessions ensure your increase your bottom line and economy. competitive future in this turbulent HIA-LI has made continued progress this year on continuing to spearhead are We a broader scale. the initiatives to address problems affecting Industrial Park – infrastructure Hauppauge Join us at HIA-LI’s 27th Annual Trade Show Executive Executive Show Trade 27th Annual HIA-LI’s Join us at Annual Trade Show and Conference and Show Trade Annual th EXECUTIVE BREAKFAST As we approach the HIA-LI As we approach 27th Annual Business Trade on May Show & Conference with 21st in partnership College – Community Suffolk Long Island one-day the largest Trade Business to Business Show with over 375 exhibitors – we and 4,500 in attendance CEOs, Business Owners, Business Owners, CEOs, : Call (631) 543-5355 or visit www.hia-li.org (631) 543-5355 or visit www.hia-li.org (631) 543-5355 or visit www.hia-li.org (631) 543-5355 or visit www.hia-li.org (631) 543-5355 or visit www.hia-li.org Call Call Call Call Call : Suffolk County Community College Community County Suffolk : Winning Business In Any Economy: Winning : Members: $50 PP/ Tables of 10: $500 of 10: Tables $50 PP/ Members: : Payment & Registration Required • Pre-register to avoid $5 walk-in fee • No refunds • No fee $5 walk-in avoid to • Pre-register Required & Registration Payment : 8:00 AM to 10:00 AM 8:00 AM to : : May 21, 2015 21, May : Make To Afford Can’t You 4 Mistakes Register today: today: today: today:Register Register Register Register Breakfast and hear from featured speaker Kelly Riggs, A dynamic thought-leader and Founder of The Business The of and Founder thought-leader A dynamic speaker Kelly Riggs, featured and hear from Breakfast Every What Start and Whining SELLING! and 1-on-1 Management™: of Quit Writer and Serial Entrepreneur LockerRoom, include: Topics Don’t. You That Manager Knows Great Great Leaders, Talented Players, And Well-designed Game Plans WIN! Game Plans Well-designed And Players, Talented Leaders, Great Time 1001 Crooked Hill Road, Brentwood NY 11717 Brentwood 1001 Crooked Hill Road, Pricing Non-Members: $75 PP/ Tables of 10: $750 of 10: Tables $75 PP/ Non-Members: Attend Should Who Date Location Corporate Executives and Sales Executives and Sales Executives Executives Corporate IN PARTNERSHIP WITH IN PARTNERSHIP , Business Leaders Valued Dear Make the Right Connections for Long Island Business at the the at Business the RightMake Long Connections Island for 27 HIA-LI commitment thank you for your outstanding This and support of Long Island businesses. the Right show and conference “Making year’s on May Connections for Long Island Business” one. 21st promises to be another exciting Breakfast at the trade show Our Executive Riggs, Serial features keynote speaker Kelly The Business Entrepreneur and Founder of Business In Winning LockerRoom discussing To Afford Can’t You Any Economy: 4 Mistakes Make. success of our Executive the continue We Mitch Pally, Luncheon this year moderated by titled Institute Builders Long Island CEO of Projects: Building LI Economic Revitalization Featured Speakers will Economy. the Local NYS initiatives and revitalization discuss The Ronkonkoma Hub, projects that include May 2015 Hauppauge Reporter Page 4 HIA LI 27Th Annual Trade Show & Conference Special Edition DREAM MAKERSTUDIO,INC. CORPORATE COFFEESYSTEMS,LLC COMPUSMART SOLUTIONS,INC. N.A. BANKUNITED ASTORIA BANK COMMUNICATION STRATEGYCOMMUNICATION GROUP CHOCOLATE WORKSOFBELLMORE/MERRICK CENTRAL BUSINESSSYSTEMS BROOKHAVEN MEMORIALHOSPITAL BANK NATIONAL BRIDGEHAMPTON BANK OFAMERICAMERRILLLYNCH AMERESCO COMMERCIAL SOLUTIONS ALBRECHT, VIGGIANO,ZURECK&CO. NEFCU NATIONAL GRID MARK OFELEGANCELIMOUSINE LONGISLAND.COM LONG ISLANDMACARTHURAIRPORT &ENGINEERS H2M ARCHITECTS HI-TEK DATACORP FACTXBACK.COM WEBSITES&VIDEOS EMPIRE NATIONALBANK OFCOLOR EFFECTS LINCOLN COMPUTER SERVICES LEVEL SOLAR HSBC BANKUSA,N.A. SUBURBAN EXTERMINATING STAPLES COPY&PRINT STANTEC CONSULTING SST COMMUNICATIONS RHINO LED,INC. REBUILDING TOGETHERLONGISLAND PRESENTATIONS INC. PLUS POSITIVE PROMOTIONS PORTNOY, MESSINGER,PEARL&ASSOCIATES PETRO COMMERCIALSERVICES PARAMOUNT SOLUTIONSINC OPTIMUM BUSINESS,FROMCABLEVISION OPENMOVES ZEUS ASSOCIATES,INC. WLIX 93.3FM&94.7 WINDSTREAM WALK 97.5 OFISLIPECONOMIC DEVELOPMENT TOWN THE MARLINCOMPANY THE COMPETITIONAUTOMOTIVEGROUP THE ALTERNATIVE BOARD TD BANK THE CRESCENTBEACHCLUB SUFFOLK COUNTYNATIONALBANK IN PARTNERSHIP WITH HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 5 IN PARTNERSHIP WITH IN PARTNERSHIP SPONSORED BY: The Ronkonkoma Hub • Wyandanch Rising • Downtown Rising • Downtown Hub • Wyandanch Ronkonkoma The Development Corp. Corp. Development Development Institute Institute - CEO Of - CEO Of Pally Island Builder’s Pally Island Builder’s Long Long Mitch Mitch BY: BY: MODERATED MODERATED SPEAKERS: SPEAKERS: FEATURED FEATURED Of Of Patchogue Patchogue - Mayor - Mayor Pontieri Pontieri Paul Paul Russ Albanese - ChairmanRuss Albanese - Chairman Of Of Albanese Organization Albanese Organization Company Company Estate Estate Real Real Tritec Tritec RobertRobert - Principal At - Principal At Coughlin Coughlin Don Monti - CEO OfDon Monti - CEO Of Downtowns Downtowns Renaissance Renaissance BREAK-OUTBREAK-OUTBREAK-OUTBREAK-OUTBREAK-OUT PM PM PM PM PM SEMINARS: 1:45 PM – 2:45 SEMINARS: 1:45 PM – 2:45 SEMINARS: 1:45 PM – 2:45 SEMINARS: 1:45 PM – 2:45 SEMINARS: 1:45 PM – 2:45 fee) fee) $10 walk-in $10 walk-in avoid avoid AllAll to to Complimentary Complimentary (Pre-register (Pre-register SALES SOAR SALES SOAR YOUR YOUR MAKE MAKE TO TO • 7 SIGNIFICANT• 7 SIGNIFICANT SALES STRATEGIES SALES STRATEGIES LOVE LOVE • ONLINE CUSTOMER • ONLINE CUSTOMER - SEARCH - SEARCH THE GOOGLE PARTY THE GOOGLE PARTY TO TO GET FOUND AND GET INVITED GET FOUND AND GET INVITED TO TO • HOW • HOW FOR BUSINESS OWNERS FOR BUSINESS OWNERS MARKETING STRATEGIES MARKETING STRATEGIES LINE LINE BOTTOM BOTTOM YOUR YOUR BUILD BUILD TO TO ENERGY SOLUTIONS ENERGY SOLUTIONS TOTAL TOTAL • • EXECUTIVE LUNCHEON: 11:30 AM - 1:30 PM 11:30 AM - 1:30 PM EXECUTIVE LUNCHEON: EXECUTIVE LUNCHEON: Revitalization Revitalization Projects: Projects:LI Economic LI Economic Building the Building the Economy Economy Local Local of 10: $500 • of 10: $500 • Members: $50 PP/ Tables Members: $50 PP/ Tables of 10: $750 of 10: $750 $75 PP/ Tables $75 PP/ Tables Non-Members: Non-Members: projects projects and LI Revitalization and LI Revitalization discuss discuss initiatives initiatives NYS NYS speakers speakers Featured Featured Rising • Downtown Hub • Wyandanch Ronkonkoma include: The include: that that • And • And More! More! Downtowns Downtowns • Renaissance • Renaissance Patchogue Patchogue INVITED PANELISTS: INVITED PANELISTS: & CEO Of & CEO Of - President - President Zemsky State Zemsky State Empire Empire OPENING REMARKS: Howard OPENING REMARKS: Howard Corp. Development Institute - CEO Of Pally Island Builder’s Long Mitch BY: MODERATED SPEAKERS: FEATURED Of Patchogue - Mayor Pontieri Paul Russ Albanese - Chairman Of Albanese Organization Company Estate Real Tritec Robert - Principal At Coughlin Don Monti - CEO Of Downtowns Renaissance

• HOW TO SELL THE BROOKLYN BRIDGE & OTHER STUFF BRIDGE & OTHER THE BROOKLYN SELL TO • HOW TECHNOLOGY TODAY’S • HARNESSING CULTURE A POSITIVE EMPLOYEE • CREATING WITH SOCIAL LINE BOTTOM YOUR BUSINESS AND IMPACT YOUR • GROW • And More! BREAK-OUTBREAK-OUTBREAK-OUTBREAK-OUTBREAK-OUTBREAK-OUT AM AM AM AM AM AM SEMINARS: 10:15 AM – 11:15 SEMINARS: 10:15 AM – 11:15 SEMINARS: 10:15 AM – 11:15 SEMINARS: 10:15 AM – 11:15 SEMINARS: 10:15 AM – 11:15 SEMINARS: 10:15 AM – 11:15 fee) fee) $10 walk-in $10 walk-in avoid avoid AllAll to to Complimentary Complimentary (Pre-register (Pre-register COMPETITORS COMPETITORS YOUR YOUR OUT FROM OUT FROM STAND STAND TO TO HOW HOW • SALES STRATEGY: • SALES STRATEGY: STUFF BRIDGE & OTHER THE BROOKLYN SELL TO • HOW TECHNOLOGY TODAY’S • HARNESSING CULTURE A POSITIVE EMPLOYEE • CREATING WITH SOCIAL LINE BOTTOM YOUR BUSINESS AND IMPACT YOUR • GROW MEDIA hear from featured speaker Kelly Riggs, A dynamic thought-leader and Kelly Riggs, speaker featured hear from Writer Serial and Entrepreneur LockerRoom, Business The of Founder of QuitWhining and Start SELLING! and 1-on-1 What Management™: Don’t. You That Manager Knows Great Every INCLUDE: TOPICS Share Share Market Market • Increasing• Increasing Your Your Edge Edge • Creating• Creating a Competitive a Competitive Target Target Moving Moving a Rapidly a Rapidly to to • Adapting • Adapting EXECUTIVE BREAKFAST: 8AM - 10AM - 10AM 8AM 8AM EXECUTIVE BREAKFAST: EXECUTIVE BREAKFAST: You You 4 Mistakes 4 Mistakes Business In Any Business In Any Economy: Economy: Winning Winning Make Make To To A ord A ord Can’t Can’t of of $75 PP/ Tables $75 PP/ Tables of 10: $500 • Non-Members: of 10: $500 • Non-Members: Members: $50 PP/ Tables Members: $50 PP/ Tables 10: $750 10: $750 WIN! WIN! Game GameWell-designed Well-designed Plans Plans and and Players, Players, Talented Talented Leaders, Leaders, Great Great and and Breakfast Breakfast Executive Executive Show Show Trade Trade 27th Annual 27th Annual HIA-LI’s HIA-LI’s Join us at Join us at A dynamic thought-leader and Kelly Riggs, speaker featured hear from Writer Serial and Entrepreneur LockerRoom, Business The of Founder of QuitWhining and Start SELLING! and 1-on-1 What Management™: Don’t. You That Manager Knows Great Every INCLUDE: TOPICS Share Market • Increasing Your Edge • Creating a Competitive Target Moving a Rapidly to • Adapting • And More!

9AM TO 3PM 3PM TO TO 9AM 9AM 9AM TO 3PM 3PM 3PM 3PM TO TO TO TO 9AM 9AM 9AM 9AM OPEN FROM FROM FROM OPEN OPEN OPEN FROM FROM FROM OPEN OPEN

TRADE SHOW FLOOR FLOOR FLOOR FLOOR FLOOR FLOOR FLOOR FLOOR FLOOR FLOOR FLOOR SHOW SHOW SHOW SHOW SHOW SHOW SHOW SHOW SHOW SHOW SHOW TRADE TRADE TRADE TRADE TRADE TRADE TRADE TRADE TRADE TRADE TRADE May 2015 Hauppauge Reporter Page 6 HIA LI 27Th Annual Trade Show & Conference Special Edition

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gain andmeasure results. develop aplanforsuccess andhow theproper to tools to select help ustoJoin learnhow to leverage mediaforyour social business, how to Moderator: BrianMosley –Marketing Specialist, HubSpot Jacobs –Founder, Events Chandelier andHaloPR Presented by: AnaRaynes -Director, and Amy MediaDidit Shey Social WITH SOCIALMEDIA•ROOM:124 GROW YOUR BUSINESS ANDIMPACT LINE YOUR BOTTOM culture inyour organization. success inbusinessandlifewillhelpcreate apositive employee ustoJoin learnhow to manageyour thoughts, whichisamajorkey to Presented by: JimRyan -President, JimRyan Talks CREATING APOSITIVEEMPLOYEE CULTURE •ROOM:123 the Cloud, UniedCommunications andMobility. the following technologies into Converged focus: Networks, Voice to technology spend, utilizationandtop businesschallenges, bringing In thispresentation, we willshare and discussndingsinregards to Presented by Eric Wortmann-Sr. Marketing Consultant, Windstream HARNESSING TODAY’S TECHNOLOGY •ROOM:122 services. sales. you If can’t make thesale, you can’t deliver your or product guidance forthosethatwant to grow andbecome more successful in successful.be This seminarwilloutlinetheprocess andprovide isaprocessSales andtakes diligentplanningandcareful execution to Events &Celebrations, The Event Pros Group Presented by: G.Greenstein- CSEP, Martin CEO&Creative Amazing Director ROOM: 115 HOW TO SELLTHEBROOKLYN BRIDGE &OTHER STUFF• YouEnvironment, RegardlessProduct ofWhat orService Sell. Learn How to Create aProfessional andHighlyDi erentiated Presented by: Richard Isaac-President,Training Sandler COMPETITORS •ROOM:113 SALES STRATEGY: HOWTO STAND OUTFROMYOUR 9AM TO 3PM OPEN FROM 10:15 AM–11:15 suppliers, andemployees helpbuildyour brand online. walk away withaplanforyour businessto have your customers, yourabout Inthis interactive andservices. products session,you will Learn how to getyour customers to positive post comments online Moderator: Jackie Gernaey, President, The Alternative Board Presented by: BillPaolillo, President &Owner, The Alternative Board ONLINE CUSTOMER LOVE •ROOM:115 sales strategies thatcan helpyou take your level. businessto thenext This highlydynamicandinteractive sessionwillgive you seven key Presented by: Adrian Miller-President, Training Adrian MillerSales SOAR •ROOM:113 SALESSTRATEGIES7 SIGNIFICANT TO MAKEYOUR SALES potential andhelpyour bottom line. ustoisandhowJoin learnwhatenergy to harnessits eciency PSEG-LI Goulding,Charles President -Energy Tax Savers Montijo– andKatherine Presented by: Francis Fragola, -CEO, Collaborative Energy Group/Petro; ROOM: 123 TOTAL ENERGY SOLUTIONS TO BUILD LINE• YOUR BOTTOM (Paid Remarketing Search), andRetargeting. Marketing Search strategies:using smart SEO(Organic PPC Search), Learn how to drive more visitors to your site andimprove conversions ofSEM,OpenMovesDirector Presented by: AmirChitayat –Partner, OpenMoves andBrianCooper – ROOM: 122 SEARCH MARKETINGSTRATEGIES FOR BUSINESS OWNERS• 1:45 AM–2:45PM IN PARTNERSHIP WITH HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 7 business leaders attended. “This luncheon presents an op- portunity for our local business community to hear rst fi person what NYS our business lead- and ers are doing to help Long Island become the leader in economic development ,” Ales- states Terri si-Miceli, President of the HIA- LI . Additional break- complimentary out sessions presented by in- dustry experts throughout the day social media, will highlight energy workforce development, cost reductions for the business secrets of the successful owner, salesperson and much more. and commitment The dedication to local business keeping peo- ple informed and doing business show is showcased at this trade and conference, and everyone involved in business should take of this unique oppor- advantage educate network and to tunity themselves. information on spon- more For attending or soring, exhibiting walk the to registration – (pre oor trade is show required to fl avoid $10 walk in fee) the HIA- LI 27th Annual Business Trade on May Show and Conference 21st visit www.hia-li.org/trade- the HIA-LI call show2015 or ce at (631) 543-5355. Don’t Offi business miss the place where gets done in 2015. IDA Innovation Pavilion. The Pavilion. Innovation IDA Pavilion on the oor trade show fl will focus on information, imag- for Long and innovation ination Island entrepreneurs. Additional oor Pavilions on the trade show fl Devel- Economic will include , Technology Finance, opment, En- Manufacturing, Healthcare, Work- Industries and ergy/Green where force Development busi- ness leaders can go nd to out fi industries in one about related area. Executive Luncheon: LI Eco- nomic Revitalization Projects AM 11:30 titled Luncheon The Executive Proj- Revitalization Economic LI ects: Building the Local Econ- pm 1:30 to am 11:30 from omy by Mitch Pal- will be moderated CEO of Long Island Builders ly, Institute. Invited to make opening remarks is Howard Zemsky President & CEO of Empire State Develop- ment Additional Corp. invited include Paul Pontieri, panelists Al- Mayor of Patchogue, Russ Albanese banese, Chairman of Robert Coughlin, Organization, TRITEC Real Estate Principal at CEO Don Monti, and Company of Downtowns. Renaissance They will discuss NYS initiatives that projects and revitalization the Ronkonkoma Hub, include Rising, Downtown Wyandanch and Renaissance Patchogue Downtowns. Last year over 300 business the show will not only with opportu- provide attendees sales with the nities to generate also will it best but best of the present an opportunity to educate pro- of educational with a variety grams and notable speakers. the “For the 27th straight year, Show and Con- Trade HIA-LI ference will not only be the host business event the for the largest has to Long Island community a va- but will also feature offer, programs riety of educational de- that touch on key economic velopment issues to help improve economy and dis- Long Island’s our business that cuss challenges owners face,” Ales- said Terri si-Miceli, President, HIA-LI. Winning Executive Breakfast: Any Economy Fea- Business in AM turing Kelly Riggs 8 from Breakfast At the Executive 8 am to 10 am the keynote speaker Entrepreneur Riggs, Serial Kelly The Business and Founder of Win- LockerRoom will discuss Any Economy: ning Business In To Afford Can’t You 4 Mistakes discussion Make. His interactive busi- issues for key focus on will nesses in this changing economy. Innovation Pavil- Suffolk IDA ion Once again this year we are proud to partner with major sponsor to create the Suffolk IDA Suffolk Annual Long Island Business Trade Show & Conference: & Conference: Show Trade Business Long Annual Island TH

n May 21st, the 60,000 21st, the n May Coun- Suffolk foot square College’s ty Community Generate sales revenue and shorten your sales cycle • Generate sales revenue and shorten Show and Conference Trade Business pm – the Largest Long Island

The HIA-LI 27th Annual Trade Show & Conference hosts 375 exhibitors and 4,500 attendees on May 21st from 9 am to 3 attendees on May 21st from hosts 375 exhibitors and 4,500 Show & Conference Trade Annual The HIA-LI 27th Executive Programming to Make the Right Connections Right the Make to Programming Executive HIA–LI 27 HIA–LI

Sports and Exhibition Complex Sports and Exhibition in Brentwood will once again single open its to the largest doors show Long - day business trade HIA-LI The offer. has to Island Annual Long Island Busi- 27th Show and Conference Trade ness “Make the Right Connections for partner- Business” in Island Long is expected ship with the college, to draw over 4,500 attendees and 375 making it the best exhibitors, to do business and build re- place lationships in 2015. Major sponsors include Suffolk N.A., County IDA, BankUnited, National Bank, Bridgehampton Brookhaven Memorial Hospi- Capital One tal Medical Center, Inc., Visual, Audio Bank, Design shbat, HSBC Bank USA, N.A., fi Long Island Business News, LongIsland.com, Lorraine Greg- ory Group, Communications Group, NEFCU, Newsday Media OpenMoves, Optimum NST, Business, from Cablevision, Federal Credit Alliance People’s As- Union, Plumbing Contractors sociation of Long Island, Positive PSEG Long Island, Promotions, of Hauppauge, Rama A Sign Suf- Stony Brook University, The Union, folk Federal Credit Competition Automotive Group, Develop- of Islip Economic Town and Windstream. ment, Verizon, who in this list of who’s With O May 2015 Hauppauge Reporter Page 8 HIA LI 27Th Annual Trade Show & Conference Special Edition LI for 27 Again HIA- with Su olk IDA Partners a growing number of incubator sites supporting of innovation campuses inour downtowns; and and Brookhaven National development the Labs; educational facilities like Stony Brook University by factors: several world-class research and development. e innovation is model fueled has asBellone key recognized to the economic innovation economy that County Executive Steve attractive for business; it’s about spurring the For IDA, the it’s more than just makingcounty the come.”to qualityhigh jobsinSu olk that sustain will for years Ms. Morris. “Ultimately, IDA the is here to create to drive Su olk the County economy forward,” said IDA’s“e mission is tools to the use at its disposal future of Su olk the County economy. regional business community and shape bright the one of most the e ective ways to connect with the Conference is apremier opportunity. It represents Annual27th Long Island Business Trade Show & Agency (IDA), Innovation the Pavilion at HIA-LI’s of Su olk the County Industrial Development For Kelly Morris, Deputy Executive Director Conference Business Trade Show & IN PARTNERSHIP WITH advantage ofallthat IDA theSu olk County have andSu olk to o er. will beavailable to speakwithyou how anddiscuss your take company can Island entrepreneurs. IDA Su olk representatives andtop businessleaders show ooron will focus information, imagination and innovation for Long IDAIDA againthisyearOnce we withmajorsponsorSu olk are proud to partner SPONSOR ATVISIT OURMAJOR THEIR EXHIBITBOOTH! advantage ofallthat IDA theSu olk County have andSu olk to o er. will beavailable to speakwithyou how anddiscuss your take company can Island entrepreneurs. IDA Su olk representatives andtop businessleaders show ooron will focus information, imagination and innovation for Long to create IDA the Su olk Innovation Pavilion. The Pavilion on the trade to create IDA the Su olk Innovation Pavilion. The Pavilion on the trade TH Annual PRE-REGISTER BY5/18TOAVOID $10WALK-IN FEE! LOG ON TOWWW.HIA-LI.ORG/TRADESHOW2015 ORCALL 631-543-5355 and A&ZPharmaceuticals, among others—have Contract Pharmacal, Vitamix, LNKInternational companies assisted by Su olk the IDA—including e growing of base pharmaceutical/nutraceutical component of county’s the business community. continuesindustry to develop into amajor In Hauppauge the Industrial Park, pharmacology the andsciences; alternative, clean energy. green and information bio and life technology; startups that support innovation the economy: provides attention special businesses to small and program. programby BOOST e the BOOST its own hub inSu olk, along with start-ups fueled isPharmacology just one of industriesthe forming .” s an l p businessesthe that t into county’s the long-term andin technology innovative industries, and target future,” said Ms.Morris. “We stay on top of trends we’re helping to drive Su olk’s economy into the companies up to set long-term plans county, inthe “By creating more competitive jobsand encouraging nancial incentives for businesses. municipal, state agencies and local that o er other IDA as aconduit, serves providing access to other creating county. jobsinthe new In other the cases, exchange for keeping companies inSu olk and programs geared to promote innovation—in from IDA—including the incentives tax and Businesses are provided with nancial assistance manufacturing). technology, engineering, mathematics and start-up companies STEMM inthe arena (science, on Long Island.” Long on o erthey companies looking to launch or remain for strategic their leadership, resources and benets President of HIA-LI. “We applaud Su olk the IDA Island entrepreneurs,” said Terri Alessi-Miceli, information, imagination and innovation of Long and Conference aspotlight focus on will the Pavilion at HIA- the Annual LI27th Trade Show County IDA coming Innovation back tothe lead inclusion“e of our Su olk the valued partner economy into overdrive.” innovation. By doing that, we can put county’s the entrepreneurs and business leaders that encourages Planning. “We want to create an environment for County Department of Economic Development and County Executive and Commissioner, Su olk Joanne Minieri, Chair of Su olk the IDA, Deputy resources we have available to achieve our goals,” said county economy, and we are aggressively using the IDA“e is charting course the for future the of the thatan industry to is continue poised expanding. of businesses and hundreds of high-quality jobs in transformed into a“Pharmahub”, comprising dozens HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 9 3 . BOOTH S BOOTH ANNUAL ANNUAL TH relocation to a new facility to relocation locations IDA incentives incentives IDA for: available are • Expansion or renovation or location existing of • Purchase space or leased • Owned multiple to • Campus approach WWW.SUFFOLKIDA.ORG VISIT US AT HIALI’S  HIALI’S VISIT US AT TRADE SHOW AND CONFERENCE  AND CONFERENCE SHOW TRADE Suolk Suolk IDA representatives and top business leaders Anne Shybunko-Moore of GSE Dynamics; George Kosser of Karp Associates, Inc.; Joanne Minieri, Deputy County and Executive Commissioner, Suolk County Economic Development and Planning, and others will be available to speak with you all that of advantage can take company and your how discuss to oer County have Suolk and IDA the Suolk state agencies and utilities and utilities agencies state additional oering financial assistance • Property tax abatements tax • Property exemptions tax • Mortgage exemptions tax • Sales in 30-60 days • Approvals We’ve committed millions millions committed We’ve in grow companies to help County. Su olk share? your getting you Are and Canon did. LNK International D’Addario, Leviton, very simple. spoken with It’s If you the haven’t Suolk IDA about missing be could you relocate, to plans or expansion business’ your the on out missing And dollars. of millions even thousands, on out many assets Suolk County has including to a oer, pro-business county government, educated workforce and high quality of life. The Suolk IDA has programs and services, including substantial financial incentives that make it possible to cost-eectively grow your company right here in Suolk County. If you’re thinking of expanding or relocating all or part of business your operations, we need to talk. benefits IDA and with local • Partnering Call us at 631.853.4802 or Call us at info@suolkida.org. email us at Let’s start a conversation. start Let’s can oer and what we IDA about the Suolk more Learn company. your Canon U.S.A., Melville, NY Inc., LNK International, Hauppauge, NY Hauppauge, LNK International, Leviton Manufacturing Co., Melville, NY Co., Manufacturing Leviton D’Addario United States, Farmingdale, NY Farmingdale, States, United D’Addario May 2015 Hauppauge Reporter Page 10 HIA LI 27Th Annual Trade Show & Conference Special Edition n. t 0-8-DV 616433 or visit ourwebsite:www.design-av.com 631-694-3334 800-886-1DAV, more at Inc. For Visual, Audio Design contact Professionals! information, Systems AV Installed & Presentation AV Island’s Long or Installation. hours to discuss any of your AV presentation and rental staff are available during business We arealwaysreadytohelpyou.Oursales manufacturer’s a service or support contact? need WE CAN HELP! you Do systems? or repaired? equipment operating help of equipment need you Do piece specific a to troubleshoot AV problems?Doyouneed site on tech a need you Do itself! service to We are a full service company when it comes Service &Repairs and Political Organizations. and Community Rooms, Not-for-Profits, Hospitals Colleges, Training Churches/Synagogues, Rooms, Corporate Conference systems, Display and Signage Public environment: or space size any for systems you cancounton–Public Address Systems user-friendly provide we words, other In budget. or size any of applications for systems complete install professionally We design(notover-design) and Installations need. Iftheycan’t findit,itdoesn’t exist. to find items. We will track down what YOU hard obscure, very some or equipment, find It staff. doesn’t matter if research you require popular, easy our to as known be should staff sales Our use. to easy and reliable are dependable pro AV presentationsystemsthat install and sell design, Weto you with work suppliers. systems presentation major all for DAV isanauthorizedpro AV systemsdealer Equipment Sales goals andmeetyourbudgets. your support to production and media powerful selection venue planning, help event can with We service. of years successful 32 during clients our of respect the earned We’ve READY! complex ARE WE most extravaganzas, the to events, small From Our are available24/7tomakeyoulookgood. professionals. techs experienced and to gear state-of-the-art show your Trust Staging equipment night. schedule or day anytime it, need you can when delivery We anxiety! performance no with event your at succeed serve YOU better. 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IT IT Professional Managed Recovery, Disaster Continuity, Business Computing, the highest level of support, including: Cloud of providing in proficient team is engineers certified Lincoln’s performance. optimal your keep network upandrunningat we while growth, business for businesses to utilize critical resources enable We solutions. IT innovative support and implement, configure, top source, design, with to advantage certifications the providing manufacturers, level high staff hold engineering technical and sales Our Technical Expertise managed servicesproviders. annual global ranking of the world’s top 501 recognizes which list, 501 MSPmentor the and haveconsecutivelybeenplacedon premiere services. We areindustryleaders offering by turn-key productssupportedbyour clients our to value extend to II Type 16 audit. This approachhasenabledLincoln SOC1-SSAE the recently we completed and fact In storage services. IT cloud managed computing, cloud in standards of level highest the at Weoperate Standards in thetechnologyandserviceindustry. impeccable servicesandexpertknowledge These solutionsaresupportedbyLincoln’s software which meetyourbusinessobjectives. solutions and individualized offer to hardware providers premiere with partnerships leverages Lincoln choices. IT on education by propelled approach, centric IT can be complex and focus on a customer- products andservices. We understandthat IT of portfolio extensive local, an with provider, a solution IT turn-key is based NY Hicksville, Services Computer Lincoln Keeping IT Simple r iin f ht hy at o accomplish to want they what of vision or ah f u mmes a ter w dream own their has members our of each greater financial stability. We understand that help our more than 53,000 members achieve to us allowing fees, reduced and savings, on rates higher loans, personal loans, business on rates lower of form the in members its to returned are union credit a of earnings the helping institutions, financial about most Unlike we’re people. banking, just than more about we’re Federal, Suffolk at Here Suffolk FederalCredit Union Lincoln Computer Services 25 BloomingdaleRoad 3681 HorseblockRoad Hicksville, NY 11801 Medford, NY 11763 www.suffolkfcu.org [email protected] www.lincolnit.com (631) 924-8000 516.520.6463 s e eie Bte Bnig o Long for Banking Island. Better deliver we as with our members based on trust and respect Suffolk Federal is committed to a relationship to yourcash. access easy course, of few—and a name to payment bill and banking online planning, financial Federal, free products, insurance Suffolk offer we with loans and to savings In addition services. financial of range wide a provide NY.We worships County Suffolk or in works, lives, who membership anyone offers to and locations branch eight has million, $923 of excess in with assets union, credit volunteer-directed The too. it see we because it, achieve them help to and supportthatvisionworkeveryday in believe we Federal, Suffolk At business. education ortheopportunitytoexpandtheir new ofa home or new car, saving for their child’sthe purchase it’s whether financially, JohannaLorraineGregory http://www.slideshare.net/ SlideShare: LGCGMarketing https://www.youtube.com/user/ YouTube: https://plus.google.com/+Lgdg1/posts Google+: lorraine-gregory-communications-group https://www.linkedin.com/company/ LinkedIn: https://twitter.com/lgcgmarketing Twitter: LorraineGregoryCorp1 https://www.facebook.com/ Facebook: 631.694.1500 orlet’s getsocialhere: Let’s start that conversation, today. Call us at years. Nowletuscreateforyou. businesses like yours succeed for close to 30 Our creativeteamhasbeenhelping BrandedProducts+Incentives PublicRelations • • • • CreativeDesign • • work for you in the following practice areas: to expertise industry our put can and all, it development goals. We’ve prettymuchdone –but all to meetourclients’ salesandbusiness fits size one customized directmarketingthatistailored never it’s And personalized attentionyoudeserve. the you give efficiently, to enough small but and effectively done job the get to enough large are we – roof one under services All the marketplaceandyourbrand’s placeinit. service creativepracticethatunderstands full- a is Communications Gregory Lorraine Email: [email protected] Lorraine Gregory Communications Printing Marketing Direct Mail Farmingdale, NY 11735 110 SchmittBoulevard, LorraineGregory.com Phone: 631.694.1500 Fax: 631.694.1501 plumbing membersprovidesmarketingand new associate membership program for non- twitter.com/larrydensen Twitter: signaramahauppauge.com Facebook: facebook.com/ Follow usonSocialMedia: The BetterBusinessBureau(BBB). with rating A+ an have we and Association (HIA-LI), Industrial Hauppauge The of of Hauppauge, New York is a proud member Signarama County. Suffolk Western in NY Butterfields to Hauppauge Path, WilletsOld on Restaurant door next located are We the BBB.. We standbehindallourwork! Consumer Affairs and have a A+ rating with of County Suffolk the by licensed Insured, fully are WeTownships. Island Long most are familiar with permits and regulations for specialize inbusinesstosignagewe we Since signs. directory and professional interior of line full a install and create We illuminated large cutchannelletterssigns. to signs styles poster small from types signs; of all manufacture We installation. to way: from concept to design to manufacturing professionals is here to help every step of the experienced of team Our years. 20 over for community Island Long Hauppauge, the of owned andoperated. We havebeenapart found onlineatwww.PCALI.net program andthelatesthappeningscanbe that on Information community. the business in those for opportunities networking our through initiatives. Harvest fundraising members including Island and nonprofits ACDS based community supported recently their has of PCALI employees. training and safety health, the to and in theirbusinessdealingsandcommitted craft integrity of plumbing levels highest the to committed the are in members well-skilled All Counties. Suffolk Nassau Island’s and Long serving 200 Local companies thataresignatoriesto Plumbers large. Membersincludemasterplumbing of will good the plumbingindustryandpublicat the promote and industry, optimize laborrelationsinthetradeand bargain collectivelyinamannerthatwill contractors, plumbing of Suffolk and welfare Nassau overall the promote industry, PCALI’s mission is to advance the plumbing Association ofLongIsland(PCALI) About thePlumbingContractors inrm o Hupue s independently is Hauppauge of Signarama Plumbing Contractors Association Plumbing [email protected] North Babylon,NY 11703 Signarama ofHauppauge 816 Deer Park Avenve Hauppauge NY 11788 F: (631)9523259 P: (631)9523324 Old WilletsPath www.PCALI.net (631) 422-2900 of LongIsland PCALI’s HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 11 COM ULFILLMENT F NY. INGS K earnings go right back to you through earnings go right back to you through our low and no cost product and service offerings. From our low-rate loans to popular our events, such as on-site to car sales, interaction with our organization staff delivers – the no commitment to its members. other same level of every each and value we importantly Most member. Whether, employees you your to Alliance are People’s offering interested in as a no-cost benefit or would like to utilize our services for yourself, we are you. here for Boulevard Wireless on headquartered are We in the heart of the Park in Hauppauge Hauppauge, NY. Industrial We operate nine branches with locations Jamaica, Brooklyn Ronkonkoma, Westbury, in Hauppauge, and Yonkers, NY and have one branch is currently celebrating in Miami, FL. PAFCU our 75th Anniversary. We look forward to continuing to serve our members in And invite you to become a and beyond. 2015 part of PAFCU. 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Our programs offer handle to independence and freedom the you all of your financial matters no matter how be. great or small they may Our not-for-profit status means that surplus At People’s Alliance Federal Credit Union ROMO AJ@P WAG S (PAFCU) | (631) 434-3500 www.pafcu.org 125 Wireless Blvd. 125 Wireless Hauppauge, NY 11788 Hauppauge, NY People’s Alliance Federal Credit Union Alliance Federal Credit People’s Creative Services: Creative Collateral Marketing Traditional Services: Marketing Planning Planning Tactical Branding Business Plans Services: Digital Promotion Email Newsletters Social Media: Facebook, LinkedIn, Twitter, Pinterest, Google+, etc Instagram, Campaigns Advertising Social Media Outreach Blogger Video Optimization: Traffic Web Search Engine Optimization Design: Website Planning, design and development Digital Public Relations: Content Creation Digital Content Dissemination (for Industry Specific Outlets) Digital Reputation Management: Google Monitoring Removal of Negative Urls Advertising Campaigns: Paid Digital and ads, Facebook Campaigns, Banner PPC, Ads Retargeting IFTING G 631.392.1234 + fishbat PROMO KINGS | (855) 347-4228 www.fishbat.com Bohemia, NY 11716 Bohemia, NY 25 Orville Dr. Suite 101B 25 Orville Dr. IVISION D ROMOTIONS support they need to grow their bottom line need to grow their support they closely with their customers. and connect believe that We inspires us. 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Verizon is at the center of a connected world connected a of center the at is Verizon in which customers are using wireless and broadband more – and in more ways – than ever before. May 2015 Hauppauge Reporter Page 12 HIA LI 27Th Annual Trade Show & Conference Special Edition Membership Committee at the HIA-LI Office Committee attheHIA-LI Membership FRIDAY, JUNE5TH-8:30AM Technology Office BusinessCommittee for attheHIA-LI WEDNESDAY, JUNE3RD-8:30AM Office Committee attheHIA-LI Healthcare TUESDAY, JUNE2ND-8:30AM Office Mentoring/Networking Committee attheHIA-LI FRIDAY, MAY 29TH-8:30AM applicable) (Fee County Water AuthorityEducation Center, Hauppauge,NY. Committee atSuffolk Industries Environmental/Green THURSDAY, MAY 28TH-12:30 PM Office Business Development Committee attheHIA-LI THURSDAY, MAY 28TH-8:30AM Office Young Entrepreneurs/Executives Committee attheHIA-LI WEDNESDAY, MAY 27TH -8:30AM Human Resources Committee THURSDAY, MAY 14TH -8:00AM Achievement Building MobileFinancial Education &Workforce ConnectionsCommittee atJunior WEDNESDAY, MAY 13TH -3:00PM COMMITTEE MEETINGS HIA-LI HIA-LI CALENDAR OF EVENTS: MAY OFEVENTS: 2015 CALENDAR HIA-LI THURSDAY, JUNE11, 2015•8:00AMTO10:00 REGISTER TODAY! CALL631-543-5355 MEMBERS: $45•NON-MEMBERS: $60 Generating RevenuewithSocialEnterprisePartnerships Hamlet Golf &CountryClub•1ClubhouseDr,Hamlet Golf Commack, NY11725 Revenue AndMakeYourBusinessMoreCompetitive paying offfortwosuccessfulbusinesses. is phenomenon this how hear and 11th June on us Join company. your generate help revenue, attract/retain talent and create a can competitive differential within partnership this how Learn businesses. Nonprofit Social Enterprise is a growing partnership trend between For-Profit and Learn HowSocialEnterprisePartnershipsCan Drive Jim McCann,CEO PAYMENT ®ISTRATIONREQUIREDPRE-REGISTER TOAVOID$5WALK-INFEENOREFUNDS FEATURED SPEAKERS CEO BREAKFAST HIA-LI’S Walter Stockton,CEO Walter Stockton,CEO REGISTER ONLINEATWWW.HIA-LI.ORG CEO Radio/TV sportsannouncer Ann Liguori Ann Liguori MODERATOR Sales & Marketing Committee at the HIA-LI Office Sales &Marketing Committee attheHIA-LI FRIDAY, JUNE12TH -8:30AM Human Resources Committee THURSDAY, JUNE11TH -8:00AM Office WorkforceEducation & ConnectionsCommittee attheHIA-LI WEDNESDAY, JUNE10TH -3:00PM REGISTER TODAY! CALL631-543-5355 MEMBERS: $45•NON-MEMBERS: $60• CEOs AndStudents Recieving Hia-li’s Scholarship Awards WillBe Attending. Hia-li’s 2015 Young Entrepreneur Scholarship Awards Luncheon. Decision Makers, Learn What ItTakes To Be ASuccessful Young In Executive Business Today at REGISTRATION BEGINSAT10:30AM•PAYMENT&REQUIREDPRE-REGISTER TOAVOID$5WALK-INFEE•NOREFUNDS McGiff Halverson LLP Dooley, Esq. MODERATOR Robert R. Of Counsel KEYNOTE REMARKS: Director of Operations. Theresa Sciarrone, HIA-LI HIA-LI 25thAnniversary of Join usinCelebrating the Director of Operations at HIA-LI Theresa Sciarrone Betsy Jacob MODERATOR MODERATOR Sage Solutions President of FEATURED PANELISTS: Members: $45 • Non-Members: $60 $45•Non-Members: Members: Pricing: HomeLivingProgram. of IndependentGroup and McCann ,CEOof1-800-flowers Walter Stockton, CEO two for Speakers: successfulbusinesses.Featured Jim off on June11th andhearhow thisphenomenonispaying withinyour company.a competitive differential Joinus revenue, talentandcreate help generate attract/retain can businesses.LearnhowNon-profit thispartnership between trend For-Profit and is agrowing partnership Clubhouse Dr, NY11725. Commack, SocialEnterprise 10- 8AMTO Club,1 AMattheHamletGolf&Country RevenueGenerating Partnerships SocialEnterprise With THURSDAY, JUNE11TH Executive -HIA-LI’s Breakfast: welcome. members andnon- to isnofee There attend. Members membership. howJoin usto learn outofyour to getthemost HIA-LI SuiteTraining, 104, Blvd., 225Wireless Hauppauge. Networking Event -8:30AMto 10:00 AMatSandler TUESDAY, Meeting& Information JUNE9TH-HIA-LI information. hia-li.org/tradeshow2015 more orfor to pre-register walkprogramming, theTrade Show floor. Logonto www. maximumexposure,Sponsor for exhibit, attend executive to getinvolved and4,000attendees. 4ways exhibitors – B2BTradeCampus -Largest Show onLongIsland; Over 375 3PMatSCCCBrentwoodShow –9AMTO &Conference THURSDAY, MAY 27th 21ST AnnualBusinessTrade -HIA-LI EVENTS NETWORKING Lowenberg &Co., CPAs, PC Lowenberg &Co., CPAs, PC partner at Fuller Doughty Doughty Matthew REGISTER ONLINEATWWW.HIA-LI.ORG EVENT SPONSORS:EVENT WizdomOne of Group WizdomOne of Group President &Founder Gregg Pajak ChFC, RFC Companies Companies Lead Educator &Founder The Entrepreneur Center IN PARTNERSHIP WITH John Dano HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 13

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HIA-LI SPONSORSHIP/GOLFER REGISTRATIONHIA-LI SPONSORSHIP/GOLFER 2015: TO REGISTER: CALL 631.543.5355 OR LOG ON TO WWW.HIA-LI.ORG WWW.HIA-LI.ORG WWW.HIA-LI.ORG TO TO TO ON ON ON REGISTER: CALL REGISTER: CALL REGISTER: CALLTO TO TO 631.543.5355 OR LOG 631.543.5355 OR LOG 631.543.5355 OR LOG 2015 & at the Please join us President/CEO of VAI BOB VORMITTAG 12PM SHOTGUN START for a premier outing honoring ANTHONY MANETTA ANTHONY CEO of Standard Advisors Group MONDAY, JULY 20, 2015 JULY MONDAY, 5:30PM COCKTAIL HOUR/DINNER 5:30PM COCKTAIL 10:30AM RANGE & REGISTRATION NISSEQUOGUE COUNTRY CLUB NISSEQUOGUE COUNTRY May 2015 Hauppauge Reporter Page 14 HIA LI 27Th Annual Trade Show & Conference Special Edition Company isNow e Future of Your the companyandyourself.Behumbledbyfactthatyou a very realandpersonallevel.Beproudofthegrowth it. You knoweverynookandcranny. Enjoythesuccesson Review thehistoryofcompany. You startedit,youbuilt The futuredependsonthemovesyoumakenow. is thetimetoputyouregoinbackpocketandsitonit. How youactnowiscriticaltothelifeofyourcompany. Now in theday—everyday. situations, requiringyourattentionandeatingupallthehours organized. and unified Corporate rebrandingisbeingconsidered. These arestressful be must marketing increasing; are for guidanceanddirectionfromyou. Advertising needs and are stilllaboring to keepup. Your salesteam is looking added. Departmentshavegrownmanytimesovertheyears human resourceneedsofalltheemployeeswhohavebeen of newclientsandwork. Administration isjugglingthe strained undertheweightofincreasedsales,sheernumber as theyoncewere.Processesthatwerecobbledtogetherare where theoldwaysofdoingthingsarenolongerasreliable Now comesthechallenge:Successhasbroughtyoutoapoint years, andhavebeenfairlysuccessful. solid, durableenterprise. You’ve donethesamethingsfor Your company has grown from humble beginnings into a KEEPING CURRENT KEEPING CURRENT KEEPING CURRENT (631) 738-9100Fax:738-0659 Real EstateDevelopment Suffolk County’s PremierLawFirm www.cmmllp.com Corporate www.lorrainegregorycorp.com [email protected] (631) 694-1500 Farmingdale, NY 11735 110 SchmittBlvd. Communications Grouop Lorraine Gregory President By GregoryDemetriou Municipal Liability&GovernmentRelations

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| Mergers&Acquisitions HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 15 workforce will be juggling elder-caregiving with elder-caregiving will be juggling workforce is startingtheir full-time job. Awareness to banking, as finance, and industries such grow health care, and insurance signed on to have the program. Businesses that are pro-active will be ahead of the curve and will be leaders in their fields, attracting a and maintaining workforce. quality Genser For more information on Genser Dubow or call visit www.genserlaw.com & Cona LLP, 631.390.5000 and to tackle complex matters. complex It binds us as a tackle and to are shared. and all accomplishments team are community deeply to committed We that if we and the principal involvement a big impact. can make all do a little, we GDGC is recognized throughoutIsland Long activities, whether we for its charitable to clothing deliver in a soup kitchen, work and awareness the homeless, raise money for national organizations or grant wishes for low-income seniors through our own feel We Senior Dreams Come True. charity, a corporate have give responsibilitywe to can raise the profile and also that we back and law of attorneys firms in generalby and good deeds. our outreach What opportunities do you see in the future? The biggest issue I see facing is our workforce The combination the issue of elder-caregiving. of the elderly staying living longer and workers a powerful pack on the job longer combines to that shown have businesses. Studies to punch costs $33.6 billion employers elder-caregiving annually in lost productivity and absenteeism costs an estimated $25.2 the US economy of State billion. An AARP study entitled “2014 that two-thirds the 50+ on Long Island” showed elder-caregivers on LI have lost of working work care for an providing due to time and wages one. aging loved this issue comes an opportunity:From GDGC and Advice for Working Tools TAWC: launched benefits is an employee Caregivers. TAWC cost businesses at no program to provided Wellness a Workplace Like the employer. to program, the program offers support to they giving them the tools by employees navigateneed to the elder care landscape. this issue similar approach Businesses need to care in that more than 50% of any child to Elder Law is constantly changing which makes makes Elder Law is constantly which changing it very dynamic but also very and demanding Everyone of the challenging. here, at all levels to practice at the highest level excited firm, is We are well-known and regarded for our are well-known We our cutting-edge and for of advocacy level cases no on the tough take strategies. We push the to like because we one else wants law. new theories and make test new envelope, Tell us about your firm’s firm’s us about your Tell profile today. do if it was your mom or dad?” This keeps mom or dad?” This keeps your do if it was and staffour attorneys us grounded, keeps the plights to and empathetic compassionate feel really us to of our clients, and allows good sleep at night. go to do when we about what we careWe for multiple Elder Law caring is a field. generations a in almost every take case so we situation and we of each bigger picture view help with more than just the legal issues. We help clients navigate issues, family caregiver dynamics, financial mattersother practical and Center Resource opened a Caregiver issues. We in our office for just this purpose. Our ultimate families with both together and work goal is to health care facilities sustain care to for quality older adults. What is your philosophy at philosophy What is your GDGC? treat our own would we treat clients like We family analyze members. every We case and course asking: “What of action by you would taken notes along the way. I strive to create I strive a to along the way. notes taken work for – one that to want would firm that I and its community cares employees, about its builds a sense of corporate citizenship. I create if I were want policies that I would employee time, work,looking for as flex a place to such generous and return maternity leave work to in the office have a Zen Room We schedules. a breather stress when so people can take instructor once builds up. I bring in a yoga participate. to who wants foranyone a week them make not so why These are things I enjoy everyone!available to our This commitment to of commitment at the same level employees for have our clients is what defines us and we the difference are truly makes a team here. We and very a close family have much atmosphere, being a firm of 35 people. despite

What was a turningWhat was point firm?for your always I have been As managing partner, I am concerned with the office environment different in many creating. worked I have atmospheres, city from hill to capitol law private firms, and have to government Tell us how you started. you us how Tell I started a solo Elder Law practice in Manhattan years quickly quite ago. My practice grew 17 connections on Long Island and I made many after first signing up my consortiumof health on Long located were care facility clients which Island. I started “pounding the pavement” groups through various business networking everyand took opportunity meet people to for breakfasts, and dinners lunches every day a veryof the week. It was busy time but I met great wonderful people, found resources navigate to the Long Island and learned how business community. I merged practice my into About later, one year to share in Jericho the Genser firm then located their skills and of advantage resources and take reputation in litigation. That merger afforded me a great spring board ramp to up the Elder Law Care and Health Facility Reimbursement Departments.and Recovery the practice I grew 300% in the firstyear. over by Jennifer Cona is the managing partner of a leading Genser & Cona LLP, Genser Dubow Elder Law firm in on Long Island. Based Melville, a holistic the firm provides approach Elder Lawto and Estateaddressing Planning, issues on a practical and multigenerational with both together working and also by level families facilities and health care sustain to care forquality older adults. hands-on management Jennifer provides and leadership for the firmUnder of 35. her guidance, the firm has earned numerous prestigious awards for acumen and business Jennifer is the community. commitment to on Legal Eagle 10 a Top rated a Super Lawyer, the LeadershipLong Island and has received 50 Most Influential in Law award and the Top in Business award. She has been Women publications including The featured in many Times, Journal, USA Street The Wall York New Law Journal, LI York The New Newsday, Today, Digest. and Reader’s Kiplinger’s Business News, author and lecturerShe is a frequent and has appeared as a guest on WNBC-TV, WABC-TV, LI, and various 5 News, News 12 CNN-fn, Fox radio programs. About Jennifer B. Cona, Esq. An Interviewwith Jennifer Esq. Cona, PartnerManaging LLP Genser & Cona Dubow of Genser May 2015 Hauppauge Reporter Page 16 HIA LI 27Th Annual Trade Show & Conference Special Edition • • intheIndustry • MostExtensiveCoverage • Multi-MillionDollarCoverage INSURANCE COVERAGE • Professionally Trained STAFF www.AdvancedParkingService.com Clean andCourteous Uniformed Attendants STOP CALL FORAFREE PRICEQUOTE 1-877- PARKCAR A

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with your network is through LinkedIn. It helps not to be But it’s you to never lose a contact. that meeting used in lieu of the face-to-face It should always strengthens the relationship. ways be used in addition to the alternative of people: lunch, phone calls, and even a meeting etc. You get the picture. It’s about repetition. about get the picture. It’s You etc. what business you’re Business, no matter build To in, has always been about people. relationships, to find jobs, to be able to find a job for someone, takes a circle of people of all by you, in person, and in stick will ages that cyberspace. Marketing of Director the is Giokas Scala Debra Long at Adler Certilman & Balin Hyman, LLP, on her Follow firm. law largest second Island’s twitter @debrascalag. handwritten note. known as the is something there In marketing, Rule of 7. It takes about 7 times for a person to you at a They can meet who you are. remember see your read about you in a newspaper, party, of your get a glimpse your website, ad, visit get a referral from a friend, post on LinkedIn, not, one of the best sources to stay connected Its purpose was to introduce alumni to present to alumni introduce Its purpose was to students so that they might gain a glimpse into their future or get a better idea of what their future could be like. Someone mentioned to of networking the students the importance And, he with people from all age groups. of staying in touch the importance emphasized, This is with these people throughout the years. wonderful advice, not only for students, but for networking. all of us: intergenerational If you’ve been lucky enough to be a constant your then you know that in the workplace, watch the You network goes through cycles. meet young You people you’ve admired, retire. people with newly minted college degrees, connected remain also You job. first their begin with your peers, among your own age group, for personal and professional growth. By casting an open net across the ages, you The give your network an insurance policy. young intern in your office today may become corporation in 20 a vice president of a large in your statesman years. Likewise, the elder office who may not be technically savvy, can wisdom. irreplaceable offer or networking fan of social a you’re Whether

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choice company? your for Want to know which health which know health to Want By Debra Scala Giokas Director of Marketing Adler & Certilman Balin Hyman, LLP 100 Motor Parkway Suite 156 11788 Hauppauge, NY 631.979.3000 [email protected] www.certilmanbalin.com to learn more about learn to 210 Come us at Booth visit insurance company would be a great company a great be insurance would North Shore-LIJ CareConnect Insurance Company, Inc. Company, Insurance CareConnect Shore-LIJ North KEEPING CURRENT Some Ageless Advice for Networking for Advice Some Ageless For six years, I taught a college course in One of the services marketing as an adjunct. is now the most rewarding aspects of that time students to see some of my former opportunity flourishing in their careers. It’s a small world, the who is now working at Terry, Dan but was Association, one of Hauppauge Industrial Why do I mention this? my students. almost that time of when year college It’s graduates begin looking for their first real job. from end of resumes receiving on the often I’m and business associates acquaintances, friends, This always raises an who are in the job market. that and hired, of questions of how to get array cliché – networking – always rears its head. networker at the an alumni I attended Recently, at Stony Brook. York of New University State May 2015 Hauppauge Reporter Page 18 HIA LI 27Th Annual Trade Show & Conference Special Edition T dreams, Iwouldchangefortheworse. my life,Itrulybelievedbyachieving my to haveanytypeofsuccess. At onepointin belief, youbegintobelieve don’t deserve corrupts.” Ifyou’rebrainwashed intothis you’ve heardittoo–“Moneyand Power “People withmoneyarebad.”I’msure Growing up,Iwastoldoverandover, 2. You believeyoudon’tdeserveit. based onthefeedback. listen tofeedback,andchangeyouractions you’re abletolookatwhereyouscrewedup, the oppositeistrue.Successcomeswhen admitting failureexposesweakness.Infact, This isbecauseofegoandthebeliefthat do whatyoudo. many peoplehaveisrationalizingwhythey success inthelongrun. The biggestissue able tolistenfeedbackwillsetyouupfor anyone andeveryone’s advice,butbeing To clarify, Iamnotsayingyoushouldtake right. and stillfailbecauseyou’redeadsetonbeing advice? You mayhaveheardwhatwassaid listened toadvice.Didyouargue againstthat But examinethetimeswhenyouthink You maybesaying,“Ido listentoadvice!” 1. You refuse tolistenadvice. change. reasons whyyou’llkeepfailingunlessyou Need somemotivation?Herearethe2 possibilities? you wantoopenyourselfupaplethoraof mediocrity youmaybeheadeddown,ordo want tocontinuedownthesamepathof Here’s whereyoumakeachoice.Do things youshouldbedoingbutyou’renot. the work. You know andIknowthereare also havetodecideyou’rewillingputin yourself uptoexaminingpastfailures,you possibilities inlife,younotonlyhavetoopen If youdecideyou’reopentoendless than justluck. With riskscomegreatrewards.Butit’s more to achievethesuccessyoudeserve. adverse path.Oryoucantakealeapoffaith events. You canchoose thesafest,mostrisk You canchoosetobecomeparalyzedbypast experience. a failure,isbasedonwhattheydidwiththe some peoplemanagetosucceed,evenafter are mediocre. Why isthat? The reason people whoaresuccessfulandthosethat But there’s ahugedivideintheamountof experienced profoundfailuresinourlives. why youfailed? The factis,allofushave Have youevertakentimetoconsider relationship. Why2 Reasons You Keep Failing Brian Parsley With career, closingabigdeal,oreven achieve butfailed.Perhapsit’s anew hink aboutsomethingyouwantedto

visit www.brianparsley.com follow himon Twitter @brianparsleyor For more information on BrianParsley, world –YOU! believe inthemostimportantperson Whatever itis,youwillneverfailif significant other, orsalesprofessional. want. Seeyourselfasthebestemployee, you’ll doonceyouachievethethings about youridealoutcomeandenvisionwhat path towardspersonalfulfillment? Think Are youreadytostopfailingandstartyour out ofcontrol! positive self-fulfillingprophecythatspiraled changed andmoresuccessfollowed.Itwasa things begantochange. Then mybelief I couldserveotherswithmysuccessthat It wasonlywhenIbegantofocusonhow worthy ofsuccess. childhood beliefspreventedmefromfeeling I deserved.alsofeltlikemyembedded because otherstookthesuccessIthought during myadultlife.Ibecameresentful I knowbecausestruggledwithmyself justify andrationalizeyouractionseveryday. deserve isreadingthisarticlerightnow. You having thelife,job,andrelationshipyou The personwhowillpreventyoufrom enemy. the mirror. We can,infact,beourownworst biggest challengeweallfaceisthepersonin accepted, valued,andimportant.Butthe same challenge. There’s adeepneedtofeel found onethingtobetrue–weallhavethe relate. Igiveseminarsaroundtheworldand The factyou’vereadthisfarshowsyoucan truth. economy. You maydenyit,butthat’s the father’s fault,ateacher, your spouse,orthe likely sunkyourownship.Itwasn’t your someone else. The bottomlineisyoumost to findoutisaskyourselfifyoublamed Has thiseverhappenedtoyou? A goodway Think backthroughsomeeventsinyourpast. ruin theirownsuccess. subconsciously takethenecessaryactionsto reality istoogoodtoaccept,therefore,they job theycan’t bringyourselftoaccept. The sabotage. Itmaybearelationshipordream success they’veearnedanditendswithself- like theycan’t possiblydeserveoracceptthe I’ve alsoseenpeoplestrugglewithfeeling your potential. play intoyoursubconsciousandsabotage Don’t letembeddedmessagesfromthepast allows youtohelpevenmorepeople. who doesthingsforothers,yoursuccess become abiggerjerk.Ifyou’regreatperson enhance whoyouare.Ifyou’reajerk, The realityis,moneyandpoweronly

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Just ask...andwe’ll • Hauppauge Reporter • Reporter Hauppauge • 4C Page Quarter x 4.75” 2015 • May • 6.75” Visit ourboothfor Freshbrick Advertising 631.285.7825 Advertising Freshbrick Sales &MarketingConsultant Host ofwliXclusivePodcasts Rhonda R.Riccio [email protected] All SocialMedia 631-365-1454 and • Construction Financing empirenb.com HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 19 face. but on a I know this is a business publication if you stopped personal note I truly believe that note showing right now and wrote a handwritten sincerer appreciation to your mother or your a putting be will you are chances other, significant isn’t of the day, And at the end smile on their face. that what we all want? I recently heard a story from a colleague, who I recently heard business with a company was able to establish colleagues failed. Others had where many fellow a call back after contacting via failed to even get colleagues from her differed phone or email. She note complimenting the by sending a handwritten she saw published on a newly owner on an article was she call phone first her On contract. awarded of those big hellos you get, when greeted with one big on the other end has a you know the person colleagues, she smile on their face. Unlike her and sent took the time to research the company article. He a personal note acknowledging the appointment an scheduled and this appreciated happy business and like every to meet with her, a check was story ends, a contract was signed and tell me this but if I was a And she didn’t delivered. a handwritten gambling man, I would bet she sent the time to Taking thank you note for the business. more personal make your interactions with people At succeed. is what will make anyone in business this approach Dale Carnegie our goal is to exercise smile on their daily with our clients by putting a Gone are the days where we were excited to hear Gone are the days are We got mail.” of “You’ve the computer voice bills and gimmicks inundated with advertisements, of the pleasure out of our email that have taken all experience. At the same time life, I first heard those magical got mail.” I can remember going words “You’ve overfilled it finding and mailbox, traditional my to advertisements. How times with catalogs and for most, there have changed since then. I think asking you to are fewer things in their mailbox This pay. to you asking things many but buy, brings up my next point. I have grown As a result of modern technology, cherish a to really appreciate, and sometimes Whether it was a thank you handwritten note. or even note for a recent business I’ve completed, proposing we Advisor, letter from my Financial a There is something special about a get together. Something handwritten involves personal letter. day to show taking the extra time out of your is not as nice you care. Even if the handwriting mine is, I as we would like, which I must admit I am shocked think it shows you did a little extra. focusing on when I hear schools are no longer that being said, I With scripted writing. teaching think one of the greatest practices I adopted from my Dale Carnegie training, is to try and mail two handwritten letters, a few times a week. 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Develop a system to verify that your pricing and package structures are being followed. team is answering the phone correctly. Develop a system to verify that emails are being sent out correctly and in the right format. Develop a system to verify that your service and products are physically being delivered on time and in good condition. Develop a system to verify that your clients are happy with the products and services you provide. Develop a system for reimbursements so that you know you are only paying for items and services that were actually purchased for business use. Develop a system to verify how much time your team is actually spending marketing your products and services. Develop a system to verify that your website is being optimized and updated correctly. Develop a system to verify what percentage of your leads comes from your various marketing activities. Develop a system to verify that your My friend, you must develop a verification system for anything in your business that must inspect You you expect to happen. everything that you expect to happen. What you accept will become what you should expect. Marinate on those deep thoughts for a while and then start taking some action steps to make sure that you have proper accountability systems in place. • • country I’ve had an opportunity to tour and country I’ve had an opportunity to tour and interact as a speaker and consultant, I’ve personally witnessed them struggling to keep their bathrooms clean and voicemails getting returned in a timely manner. In order to help you build the ultimate business machine that is capable of growing in a systematic and scalable are going to need to get to work you way, to create the following accountability systems: • collapse. Think for a moment about all of the truly incredible brands. Picture them in your picture Disney As an example, mind. They see over eye. in your mind’s World 50 million customers per year at their theme park in Orlando, Florida, yet the overwhelming majority of their guests report having an incredible experience Yet, with each visit to their theme parks. in countless businesses throughout the • • • • • • S talks all others must bring LE

e’ve all heard the phrase, “never assume, because when you do it makes an ass out of you and

– Timeless management maxim – Timeless SA Do your research and if you find credible information validating what I am saying, then you should accept it as truth. If the information I’m saying cannot be proven, of the assumption that what I then work off am saying is wrong. By doing this you will save yourself a lot of personal heartache and frustration, but more importantly you will end up developing incredible accountability systems that will allow your business to experience continual success and growth. Show me a company that does not have systems in place to verify if the high-quality standards of their products and services are being adhered to, and I will show you a company that is of financially struggling or is on the verge data.” me.” Well, this phrase has never been this phrase Well, me.” more true than when you are managing the people who work in a business. In order where in a country to manage effectively situational morality is now the norm, you must assume that everyone is lying to you at all times. In order for you to succeed, you are going to have to set up systems managers to that allow you or your team’s verify that all aspects of your company’s processes, systems, and workflows are being done right. Every time you and I board a commercial airline, we all have an maintenance expectation that the airline’s crew has diligently verified that every portion of the plane is in working order. It is our job to hold our own teams accountable to this same airline industry standard if we want to win in the game of might have a great business You business. plan and great systems in place, but your business will struggle mightily if you and your management team are not taking the time out each week to verify that things are being done right. once said, Washington President George “I cannot tell a lie” but your most recent hire is not former President George In every business both large Washington. and small that I have consulted with, I have discovered that things have a way of slipping through the cracks if there is not an accountability system in place to monitor the behavior and activities of all individuals. In fact, I am so confident in this concept of “Inspect, Never Expect” that I would strongly advise you to work the assumption that everyone is lying. off the assumption that I am lying off Work of the assumption that off Work now. everything that is not provable is bogus. “In God we trust; Inspect, Expect Never Art | e of Employees Accountable Holding W May 2015 Hauppauge Reporter Page 26 HIA LI 27Th Annual Trade Show & Conference Special Edition Telefunken buildsaninternationaltelegraph 1912 Dolphin dockedintheBrooklynNavy Yard. DeForrest’s radiotelephonefromtheU.S.S. song broadcastoverwirelessasatestof Opera singerEugeniaFarrarsingsthefirst 1907 Sagaponic, NY Marconi buildsawirelessstationin 1903 and beganship-to-shoretransmissions. Marconi buildsawirelessstationinBabylon 1902 Wardenclyffe inShoreham,NY Tesla buildsalaboratoryandradiotowerat 1901 station in West Sayvilleandbegan Long Island Radio & TV Timeline: Both Radio & TV Originated on LI! &TV Timeline: Radio Both Island &TV Long Radio KEEPING CURRENT [email protected] 631-365-1454 94.7FM WLIX Radio93.3FMand Host ofwliXclusive Consultant and Sales &Marketing By RhondaR.Riccio

1942 Hicksville. Press Wireless startsoperatingfrom 1938 talent wasusedforprogramming. The Elksbuild WPOE inPatchogue.Local 1928 studios inManhattan for WEAF. Programmingoriginatesfrom RCA buildsatransmitterinNorthBellmore 1927 WGBB beginsbroadcastingfromFreeport 1924 1961. towers weretoppledwithoneremaininguntil a receivingstationinRiverhead.In197711 consisting of12410’ transmittingtowerswith RCA buildsRadioCentralinRockyPoint 1921 warships tosinktheLusitania. determined ithassentamessagetoGerman was seizedbytheU.S.Navywhenit transmissions toGermany. In1917thestation studios andtransmitterinGardenCity, NY WLIW/ Channel21beginsoperatingfrom 1969 Brentwood until1963. The Voice of America startsoperatingfrom HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 27 May 2015 Hauppauge Reporter Page 28 HIA LI 27Th Annual Trade Show & Conference Special Edition Simple Tips for Navigating rough Your Unemployment Claim it isimportant foremployers tonotethat poor employment is terminated due tomisconduct, disqualification provisions for employees whose While eachstate’s UIlawscontain proof islargely ontheemployer. of the individual.misconduct by evidence The burdenof beclear must receiving there benefits, from UI disqualified is person a that determine to unemployment insuranceagency state a for order In benefits. unemployment for reasons may not result in a finding of ineligibility an employerconsiderstobevalidbusiness unemployment insurance (UI)purposes,what valid businessreasonstodoso.However, for an employee withoutbelieving they have can becomplex.Noemployerdischarges differentnavigating employment issues and Each state’s unemployment insurance laws are www.trinet.com KEEPING CURRENT KEEPING CURRENT KEEPING CURRENT   com vanessa.schipilliti@trinet. (212) 291-6072 Melville, NY 11747 100 68 SouthServiceRoad,Suite TriNet Business Consultant By VanessaSchipilliti      1. following inresponsetoaUIclaim: the employer shouldbeable to provide the that anemployeeengagedinmisconduct, proof Because theemployerbearsburdenof will isolatedincidentsofpoorjudgment. nor benefits, UI receiving from individual an not ordinarilyresultinadecisiondisqualifying the employer’s interests.Lackofability will substantial disregardof a willfuland there was needs, the UI agency will not be able to find that without meetingtheemployer’sstandards or assigned worktothe best of hisorherability an employeeperformed misconduct. Ifhas work performance is generally not considered  the policy/handbook. employee’s signedacknowledgement of a copyofthecompanypolicyand terminated who theemployee, the person dates ofemployment, name andtitle of incident, final the of description Adetailed         [email protected]. . Vanessa Schipilliti at (212)291-6072oremail here tohelp.Formoreinformationcontact be overwhelmingandcomplex,soTriNet is Navigating employmentlikethesecan issues 4. 3. 2. result infurtherdisciplinary actions,upto similar misconductwould incidents of prior warningsshouldhavestated that future what happened;and occurred anddetailsof must givethedateincident warning previous similar incidents, if any. Each Copies ofpriorwrittenwarningsdetailing interests. equivalent to adisregardoftheemployer’s gross carelessness orgrossindifference or demonstrationsnegligence, ofgross unauthorized computerusage, carousing, excessive or long breaks orlunches, excessive personal phonecalls or emails, or actions warranting discharge, suchas behaviors about information Specific standards. terminated, was nolongermeeting those or moreand,whentheemployment was standards foraperiodofthreemonths meet company able to previously was Documentation must showtheemployee and includingterminationofemployment.

may need. Spouses, partners andchildren may need.Spouses, answered wellbeforeyouconsiderwhat decision making process andshouldbe This questionshouldbeatthecoreofyour depend onmetomorrow? Who dependsonmetodayandwhomight strategy canbebuilt. financial your which around framework the financial a alongside professional – answer this first, as it will create or members, family with yourself, by question this on reflect you support you’dlike togiveothers. Whether have, the things youwanttoprotect, and the people you careabout,theaspirations you Clarify what’sthe truly importanttoyou– What isimportanttome? here are10questionsyou’llwanttoaskfirst. security, financial to road the on you get To can affect plansandaspirations. achieve, what youvalue and howuncertainties want to it oftenstartswithclarifyingwhatyou resources youwillneedtolivelife as desired, financial the build or livelihood your protect that 401(k) to When thinkingabouthow Here’s thedilemma: You haveatraditional [email protected]

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HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 35 sharing valuable information is a great way to increase your sharing valuable information you original content on LinkedIn gets Publishing visibility. business and builds your credibility as a trusted noticed, Join him June 19 for a effective master profile and class how on to make how connections that to will create help you an succeed. Registration is open for the June information. for more ksryangroup.com session. See the URL into the message box. the URL Just be sure to explain – briefly – why the important. article’s can explain why This proves that you’ve actually read it – and they should read it, too. Make a Strategic Contact. spoke with in Reach out to a LinkedIn connection you haven’t you have not a while. Send a connection request to someone that you previously connected with yet. Or reply to a message ignored. But do it Review strategically. the other profileperson’s page Think about how they can help make sure you’re up to date. to you – or you can help And them. give them a specific request or offer them a specific piece of information that could help succeed. them The key is to make work unless you work it. LinkedIn doesn’t of your connections and the you’re taking advantage sure to take strategic actions every day. And information they share. camp boot LinkedIn five-hour a offer to proud is Ryan S. Kevin Hauppauge. in center conference and education Adelphi the at source. and relevant business articles from But sharing interesting the too. Identify noticed, you get will sources reliable other of business news you read each day, most important piece LinkedIn network. Click the “share on and share it with your or copy and paste source, from the original button LinkedIn” www.KensingtonCompany.com For over 18 years The Kensington Company has expanded the traditional business brokerage firm clients our offer to model comprehensive services during their individualized transaction process. 516-626-2211 to today at us Call find out how we can help you. I 516.626.2211 I With LinkedIn’s recent focus on being a publishing platform, LinkedIn’s With Like, Comment, Share. last the over social increasingly itself made has LinkedIn buttons to comment buttons and share few years. From like begging us to say something, to buttons, they’re practically to say thanks. congratulate someone, attention is to ways to get someone’s Do it. One of the best they’ve posted on LinkedIn. Replying to respond to something attention, update not only proves that you’re paying status their That makes was important. said they what validates that it but And because LinkedIn shares to them. you more important that update an creates like-comment-share your activity, your can be seen by your connections. You. at Looked Who’s Look at paying attention to you. LinkedIn wants you to know who’s Even with a free account, you can see the people who have looked at your LinkedIn profile. Look five in the most recent that link the click and Profile, word the under menu navigation Profile.” Your Viewed says “Who’s More often that not, these people will be identified by name. you’re trying Some will be connections. Some will be people some will be people you know And to do business with. nothing about. and pages, profile their at look to faces or names their on Click familiar already they’re If them. from want you what out figure look to know, to you, check in. If they’re someone you don’t reason to contact them. a real see whether there’s people Note that some of these people will be “drive-bys,” who got to your profile by mistake. Don’t feel like you have the clicked on you. Focus on respond to everyone who to worry about the generic or And don’t ones that might work. nothing you anonymous people who looked at you – there’s can do about them! Something. Say Something. Share THE KENSINGTON COMPANY HAS THE RIGHT KNOWLEDGE THE KENSINGTON COMPANY HAS THE RIGHT TO LEAD YOU TO THE RIGHT TRANSACTION. I Roslyn Heights, NY 11577 HIA-LI 27th Annual Business Trade By Kevin S. Ryan Social Marketing Consultant Group LLC KSRyan 143 Robby Lane 11040 New Hyde Park, NY [email protected] 646-801-4680 www.ksryangroup.com 185 Roslyn Road, First Floor COME VISIT US AT BOOTH # 221 at the Show & Conference on May 21, 2015 KEEPING CURRENT KEEPING 5 ings to Do on LinkedIn Do on to Every5 ings Day. We all have LinkedIn, right? We’ve got a profile page -- with a with -- page profile a got We’ve right? LinkedIn, have all We summary and a detailed crafted a well-written We’ve picture. got connections – trusted associates who And we’ve history. will help us succeed. getting something But how many of us feel like we’re actually out of LinkedIn? How many are growing our businesses finding leads with LinkedIn? or a typically under- The unfortunate truth is that LinkedIn is get but we don’t used business resource, something we have there are fact, In way. have to be that It doesn’t enough from. day. Every ROI. LinkedIn your improve do can you things five Mail. Your Check send They’ll successful. be to you wants LinkedIn right? Easy, from people in you emails every day with important updates your network. see every update from won’t You Pay attention to them. something new – your network, but chances are you’ll learn having a “work that someone’s someone got a new job, that an important business or that someone shared anniversary,” tip. Use these updates as an excuse to be in touch. Say business explore use the conversation to congratulations, and opportunities. May 2015 Hauppauge Reporter Page 36 HIA LI 27Th Annual Trade Show & Conference Special Edition HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 37

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to choose their the program, the cost to the employer is zero! It is is zero! employer the cost to the program, the free to set up. Most insurance carriers completely through payroll require the premiums be paid deduction so an must make that request of employer weekly For companies that run their payroll company. plans will payroll, one of the lowest cost insurance will be payroll That $2.00-$3.00. run the employee The dollars. week with pre-taxed every deducted plan that require bottom line is that these are low cost an employer to implement; work from very little employee they make employees happy and increase retention which is good for everyone. compliment the employer paid benefits. For benefit products it simple and offer rich companies keeping if the employer not already included. For example, plan, the and pays for a generous group life offers include not probably would program benefits voluntary but rather focus the multiple life insurance options, This eliminates illness. and critical on the accident with the employees of overwhelming the possibility limited very offering For business choices. many too the full gambit of products. offer great to benefits, it’s is business and to the employer The cost to the selling feature. the greatest really based on participation. Some employees may really may Some employees based on participation. would that issue a health this if they have appreciate or disqualify them from increase the premium market. coverage in the direct These plans are usually management and company agent insurance broker/ designed by the benefits plans should be chosen to The voluntary team.

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FREEDOM NO cost to you. you. to cost NO Some of the most popular benefitsoffered illness, critical insurance, are accident this channel through Accident insurance. and disability insurance life directly benefit cash a employee the pay will insurance from benefit any of top on is This claim. covered a for combat to program great is a It insurance. health the taxed not it and plans health high deductible those or no deductible is little Even if there in anyway. the government can’t tax the considered an indemnity product. So, how much are benefit because it is we talking about? The benefit is usually paid on a will trigger ride an ambulance meaning schedule, a benefit payment; her leg in a ski payment. If an individual breaks his or an x-ray will trigger to the hospital, the takes an ambulance and accident another policy can pay a total benefit in the range of $ 1,500 insurance and the plan on the to $15,000 depending company you select. insurance are other Critical illness and cancer popular voluntary benefit programs. These policies in the event a covered illness is pay the employee the when paid is lump sum a Typically, diagnosed. These from a physician. insurance carrier notice policy benefits usually range anywhere from $20,000 receive you can to $100,000. Depending on the policy, a benefit for a heart attack one year and heart disease the next year. more insurance are gaining Disability and life momentum through this channel of distribution as become better well, especially as the carrier offerings and more diverse. Some life products include a long underwriting value and relaxed cash term care rider, M.W. Morse Agency benefits, at 975 W Jericho Tpke Smithtown, NY 631-543-5100 By Matthew Morse Agency Morse M.W. Tpke. Suite 2 Jericho W 975 11787 Smithtown NY (631) 543-5100 [email protected] Give your employees the KEEPING CURRENT KEEPING Why Employers Should O er Voluntary Benets Voluntary Should O er Employers Why Voluntary benefitsVoluntary are employer sponsored programs that are marketed to the employer group by an outside discounts, special offer The vendors usually vendor. available not and services to products or features rates most common of the Some public. the to directly voluntary benefit programs are insurance products. popular in the These are becoming more and more workplace. In humble opinion, I my it is think a no-brainer for employers to offer voluntary benefits some business to their employees. Unfortunately, and human resource managers owners, executives of products may not be aware of the variety and quality it They also may believe their employees. to available and resources to is costly and could take a lot of time is not the case. This, however, implement. to research great When employers take the time products and benefits for their employees it does not go without appreciation. Offering voluntary benefits retention employee through the work place increases to a 2011 and job satisfaction. In fact, according employees give an 82% job satisfaction Unum Study, rating when offered voluntary benefits at workonly 52% when not. and May 2015 Hauppauge Reporter Page 40 HIA LI 27Th Annual Trade Show & Conference Special Edition P8147 receive your10%HIAdiscount. Promo CodeTL5Mto *Use services, and recognize and motivate your employees. marketing solutionstohelpyoubuildyourbrand,promote your Our specialty is utilizing custom-imprinted products and creative operated since1947,PositivePromotions isyourbrandingexpert! A proud LongIslandbusinessthathasbeenfamilyownedand e s‘rn’You! ‘Brand’ Let Us Receive 10% Call BruceLeftakesat877-258-1225x4030 Members Off YourOff Order* HIA TRADE SHOWS•SPECIALEVENTS CORPORATE GIFTS•HEALTH FAIRS Enhance BrandAwareness & BuildCustomerLoyalty 5Gli vne PO Box18021•Hauppauge,NY11788positivepromotions.com 15 GilpinAvenue • FUNDRAISING • NEW PRODUCT LAUNCHES

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ChFC, LUTCF Registered Representative Investment Adviser Representative Investors Services, MML LLC. MassMutual Financial Group 516-391-0300 (x396) ABorelli@financialguide. com KEEPING CURRENT KEEPING Here’s the dilemma: You have a traditional have a traditional You the dilemma: Here’s how to When thinking about 401(k) that protect your livelihood or build the financial resources you will need to live life as desired, to it often starts with clarifying what you want uncertainties how and value you what achieve, you get To plans and aspirations. can affect on the road to financial security, here are 10 questions you’ll want to ask first. What is important to me? truly important to you – the Clarify what’s people you care about, the aspirations you to protect, and the want have, the things you Whether support you’d like to give to others. you reflect on this question by yourself, with family members, or create will it as first, this answer – professional alongside a financial the framework around which your financial can be built. strategy Who depends on me today and who might depend on me tomorrow? This question should be at the core of your decision making process and should be answered well before you consider what you may need. Spouses, partners and children are often thought of as the most obvious there can be others – dependents; however, for example, parents, in-laws or siblings who, or other circumstances, to age, disability, due may be unable to care for themselves. Even individuals without a family have dependents their well- themselves – since – namely, being depends on their own ability to earn an your list of current and potential With income. dependents in hand, you will be better prepared to plot your course toward greater financial security. my dependents now? for Who is providing Does someone in your family provide valuable about? care you those to support non-financial Think of the stay-at-home parent – they may not support their family with earned income, the support they do provide is just as but as any paycheck. If a stay-at-home valuable it support, provide that to parent were unable Account replace. to expensive be surely would for all who provide essential financial or non- financial support to your dependents. not fully What risks have I overlooked or considered? People may concentrate on the risk of premature or accidental death and overlook other risks to their well-being and livelihood (for example, a breadwinner unable to work due to illness, an aging parent unable to care rising with dealing retiree a themselves, for costs, a business owner faced with a healthcare As you work to construct succession problem). broadly about be sure to think your strategy, the financial or risks may you face face today, in the future. my plans flexible enough? Are solutions product financial that ways are There can be structured to provide future flexibility When and adjust with your evolving needs. speaking with your financial professional, ask about flexible solutions that can be upgraded (or downsized) as events in your life unfold. Ten Questions When Planning Planning When Questions Ten Security Financial For May 2015 Hauppauge Reporter Page 42 HIA LI 27Th Annual Trade Show & Conference Special Edition HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 43 May 2015 Hauppauge Reporter Page 44 HIA LI 27Th Annual Trade Show & Conference Special Edition

HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 45

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Ahold announced that NEEP In March of this year, York USA/Stop & Shop was selected as the New State winner of the 2015 Business Leaders in Energy Efficiency recognition award. Steve was award, saying “This to learn of Stop & Shop’s elated commitment to state recognition of Stop & Shop’s efficiency isenergy Their well approach deserved. clearly and documented well been has efficiency to demonstrates it is now a critical component of their PSEG Long overall business culture and strategy. at Island congratulates and applauds their efforts improving not only the working environments environment as of their stores but Long Island’s well.” more vibrant economy and create more healthy living and working environments for states in the seeks nominations NEEP northeast. Each year, from regional utilities to identify a business customer in each service territory whose actions embody the mission of their organization. Based on the success of this recent campaign and their active participation in energy efficiency programs, PSEG Long Island nominated Stop & nomination. 2015 the for candidate its as Shop Business Large Steve Orman, PSEG Long Island’s Consultant within the Commercial Efficiency new high efficiency LED lighting panels improving controls on their refrigerator compressors installing variable speed drives (VFDs) on condenser fans and improving the controller scheme for their roof- top air conditioning units building upgrades including: • replacing fluorescent lighting fixtures• with • • PSEG Long Island was able to provide Stop & Shop with more than $1.2 million in rebates for their In store. per $35,000 about or - upgrades efficiency will improvements efficiency the stores, 35 the just enable Stop & Shop to enjoy a combined reduction or 1 in electric demand by an estimated 1,000 kW megawatt. C.E.M., Energy According to Mark Macomber, Ahold USA/Stop & Shop, Project Manager for “Financial incentives played a major role in the The ability to secure rebate success of our project. dollars and incentives for these projects allow us to achieve great returns on the project and re-invest conservation projects those dollars into energy year.” each Long on efficiency energy in success Shop’s & Stop Northeast recognized. be to going now Island is Energy Efficiency Partnerships (NEEP),in Massachusetts, was established to accelerate based Bookkeeping ServicesBookkeeping Paramount Solutions Inc. Paramount Director of Finance ServicesDirector of Finance Financial Controller Services Controller Financial Accounts Receivable & Payable Receivable Accounts 68 S Service 11747 100 - Melville Suite NY Road, P: 631-454-5240 www.paramountsolutionscorp.com P: “Accounting Solutions for your Business Needs” Solutions for your “Accounting KEEPING CURRENT PSEG Long Island Helps Stop & Shop Bag Energy & Shop E ciency Stop Award Helps Long Island PSEG PSEG Long Island is committed to helping to committed PSEG Long Island is businesses across Long Island and the Rockaways expenses by improving the energy reduce energy efficiency of theirEfficiency facilities. Program Our Commercial (CEP)financial offers incentives advice equipment. efficiency high cost-saving, to upgrade and to businesses seeking one customer achieve award- already helped We’ve to winning success! Ahold USA, the parent company of Stop & Shop, and efficiency energy of champion a been long has couple A is now leading the way in their industry. of years ago, Stop & Shop took the initiative to begin planning for energy efficiency upgrades to systems for 35 lighting, refrigeration and HVAC store locations across Long Island. PSEG Long Island worked with Stop & Shop to review and evaluate their efficiency upgrade plans, conducted on-site visits and provided guidance on incentive options. Since that time, Stop & Shop completed several By John Miro Manager Utility Marketing PSEG Long Island 290 Motor Parkway 11788 Hauppauge, NY [email protected] 516-729-8371 May 2015 Hauppauge Reporter Page 48 HIA LI 27Th Annual Trade Show & Conference Special Edition MEMBER FDIC•equaL housingLenDER GOT POTHOLES? GOT BLACKTOP REPAIRS • POTHOLE REPAIRS •POTHOLE REPAIRS BLACKTOP business forward. move yourto Visit radiusbank.com GOALS WITHINREACH. YOUR BUSINESS HELPING TOPUT from Radius Bank. 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Be honest about exist, but don’t pretend they don’t worse than it is, the situation make either. Spend the focus of your mind. Control on the solution and 20 80 percent percent on identifying the problem. your of out as something seeing it Stop deal down 10 ways to Write control. judge your answers. with it and don’t feels too big, chunk If the challenge more digestible it down into smaller, aspects. pieces, and solve different You problems in advance. Anticipate best, the before—expect it heard have is your What be prepared for the worst. back-up plan? Practice being certain that you can If you need problem. any handle evidence, go back in your memory to all the problems you have solved over got this! You’ve the years. Solve problems so you can have a better quality of problems. How to pay better A is a lousy problem. your bills enough money to one is how to make Now there’s have more fun and relax. Change the questions you habitually Change the questions problems, such ask yourself about The happening?” as, “Why is this the determine question you ask will in, garbage answer you get. Garbage to ask, improved questions out. New, answer are, a better and to receive What is “How can I learn from this? funny What’s the opportunity here? How can I change about this situation? about great “What’s this situation?” be surprised to see how You’ll this?” this simple change transformational Here are 10 simple strategies to deal with The ultimate goal of transformational The ultimate is not what you get—although coaching And It is what you become. a lot. you get from that, your life becomes an adventure! problems: 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. By Ellen Cooperperson CEO/President Corporate Performance Consultants Wheeler Road - 490 Suite 148 11788 Hauppauge, NY 631.300.0009 ellen@cooperperson. com www.cooperperson.com KEEPING CURRENT KEEPING Transformational Coaching Transformational successful in leaders change How achieve lasting positive, people their teams. themselves, their and behavior for There is one major reason why successful leaders or members of enter into their team They want an Coaching process. Executive to change the results they are getting. Either there are behaviors, or feelings responses that they have been unsuccessfully higher trying to transform or to achieve goals, they need new tools, strategies and attitudes to help them succeed. By most standards, these are people who have already done quite well in their have been built Their achievements careers. to succeed, will the strengths like on their and courage, tenacity perseverance, when Yet, just to name a few. resilience, they have habits that comes to breaking it strength spent years developing, will power, and self-awareness rarely leads of character to sustainable change. Habitual behavior is helpless to and we are practically automatic change it using our conscious mind alone. believe “Just Do It! or “just like Commands will not access the part of you can!” that is —the part that in control is really us that immune to change. hearty, Our habits are like dandelions: As we learn each steadfast, and stubborn. spring, by simply removing the part that we can see, the heartier and more determined No, in order to eliminate grow back. they this pesky weed for good, we must dig all the way to the root. deeper, share is to this article in writing My goal simple compassionate processes that I have developed over the past 30 years that they result, As a root causes. those to get transform thinking, feelings and behavior. and myself for processes these used have I changes to effective to create my clients trivial to the from the seemingly everything biggest life issues. to to begin with some strategies I’d like all have them. We deal with problems. 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Go forahike or playball with your Do yourownyardworkorhousecleaning instead of drivingtoyourdestination, walk orrideabike. accumulate active minutesandsavemoney. Instead Many opportunities exist ineveryday life to both moderate physical activity perweek. of 2½ hours Health andHumanServicesrecommendatleast Department of Current guidelinesfromtheU.S. rprd y rarde netr omnctos ouin, Inc. Solutions, Communications Copyright 2015 Investor Broadridge by Prepared Disease. Chronic Fight to Partnership the and Services, Human and Health of *Sources: Centers for Disease Control and Prevention, the Department Ameriprise Financial,Inc.MemberFINRA andSIPC [email protected] contact himat516-479-5871orworkshops, at To register for oneofJim’s Breakfast or Lunch health andfinancialsense. risks ofgetting sick down the road may make good the longterm,takingstepstodaytoreduceyour or evenpermanentnursingcare. 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Find out how you can create great great create can you out how Find Booth FREE cup of co ee or tea FREE cup of FREE cup of co ee or tea FREE cup of May 2015 Hauppauge Reporter Page 62 HIA LI 27Th Annual Trade Show & Conference Special Edition By Paul D’Addario President of Testing Drug Mobile USA Long Island Ave 1445 New York 11746 NY Huntington Station, 631.923.2601 longisland@ usamdt.com www.usamdt.com/longisland

HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 63 KEEPING CURRENT KEEPING When I tell people that I am the drug in testing like, “People business, I usually hear something I am In fact, to see you coming.” must hate the opposite. happy to report that it is usually at conducted is Most of my onsite testing trucking or manufacturing, construction, any warehousing companies—basically, something company that has a lot of people doing companies the Those are kind of dangerous. The safety. most concerned about employee the understand at these companies employees that efforts the and appreciate to drug test need safe. No to keep them is making the employer who is stoned one wants to rely on someone or hung over. In an officeor slack the up has to pick employee clean the setting, it means In even lie for the substance abuser. sometimes it could hazardous environment, a potentially or his life. his health employee cost the clean KINGS ENTALS & R PROMO ECOR � D bybyby Have a reputable IT company perform Have a reputable IT Testing. Assessments & Penetration periodic is set up Make sure your infrastructure goals. properly to accomplish your security your including Policy User a written Have to policy for employees IT company’s acknowledge. Practices”. Follow “Best IT to the Budget yearly for necessary upgrades infrastructure. activated are filters appropriate the sure Make on your firewall. 97,000 patients. announced a Marketplace Uncle Giuseppe’s 3 of its stores. breach affecting data admitted to former Smithtown resident A Island employer his former Long hacking get a promotion. he didn’t because Whether you have your own internal IT staff or staff IT Whether you have your own internal a third party can functions, are outsourcing IT objective, and thorough audit. provide a clear, Total courtesy of This educational article consulting IT service Solutions, a full Technology For 1988. in founded and Melville in based firm other or information about this article further at 631-777-7477. Total services, contact IT • • • • • • • Their Protect So How Can CEOs Organizations? • Weddings Weddings NFLATABLES � I EACH B COM ALM NY. UILDING INGS | P K B ORK 631.392.1234 EAM VENT Y T E EW N A survey by a leading anti-virus company anti-virus leading a by survey A employees who leave their stated that 50% of steal corporate files. jobs or were fired, Research said, “Recent Adam Hills of Gartner highlight an evolving and security breaches Attacks are environment. precarious threat financially motivated and are supported by a economy.” sophisticated underground recent study by the National Cyber Security A Symantec found that 77% of US and Alliance is company their owners think business small of 83% is, Trouble criminals. cyber from safe plan. have a cyber-security do not them In 2014, the average cost of cyber-attacks per attack, zoomed nearly 250% to $20,752 up from $8,699 in 2013. recent study found that 9 out of 10 small- A as a business owners cited cybersecurity they have concern, and half of them report been the victims of a cyber-attack. was arrested for hacking the 17-year-old A computers. Sachem School District’s Associates NRAD Medical former A radiologist committed a data breach involving 1. 2. 3. 4. 5. Backyard Our Right In Data Breaches • • ATERING C By: Jon Berlin Consultant IT Solutions Technology Total Whitman Road 1895 Walt USA 11747 Melville, NY 631-306-1040 [email protected] www.total.us.com NTERTAINMENT E Do I have all my usernames, passwords, Do I have all my usernames, my critical and related information to access corporate data? / company keep me person Does my IT strength and informed RE: my network’s security? KEEPING CURRENT KEEPING Who has access to my data? Are all security precautions in place? Why CEOs MUST Be In Control Of eir Data! eir Of Control Be In MUST CEOs Why Never Wait For “Uh-Oh”: Five Frightening Facts. • • • CEOs focus on the primary functions of their CEOs focus on the primary functions generally not that’s something is and IT businesses, guy IT an have “I hear often You’ll radar. their on or company that takes care of everything.” dangerous But that leaves some potentially an objective potholes in the road to success that fill. audit can third party IT Themselves: Ask All Executives Should •

May 2015 Hauppauge Reporter Page 64 HIA LI 27Th Annual Trade Show & Conference Special Edition bother you—howlongshouldIwait? to continues it if back Come when? day, a pills three Take mean? that does high how leg, your doctor’sare toldtoelevate you If instructions. add yourownideasofwhatsoundedlikethe if it’smay forgetyou not writtendown even or exams or tests—it all can be alot to absorb.But medication, caring forthesurgery site,followup while thedoctorisgivingexplanations. Taking sometimes hardtolistenandwritethingsdown It’s not that different when seeing your doctor. It’s room forcompromise. and cookingtime. To getitexact,thereisno steps including thebrand,exactmeasurements the ingredientsand written down you’ve unless even aShepherd’sPie willhaveyourspecialtouch won’t suggestions forwhatyoufeelisright. Cookies or It recipe? come out exactlythesame.Itwillinclude your the down writing without someone’sever triedtocopy Have you meal Getting the Recipe Right Getting theRecipe KEEPING CURRENT www.pulsofny.org (516) 579-4711 Wantagh, NY 11793 PO Box353 PULSE ofNY President Patient Safety Advocate and By IleneCorina For more informationcall516-579-4711. registerwww.pulseofny.org.early onlineat required –nowalk-ins.Groups are small so Hempstead Tpke., Levittown.Registration 3601 at PM 9:30 to PM 5:30 from 21 2-May Advocacy Training is: Part 1- May 19 and Part Patient Centered Family NY’snext of PULSE often willevenhelpwiththeinformation. the doctor will see youare really trying and very instructions correct. When writingthemdown, you arecomfortable with iscrucialforgetting your doctorwhatyouheardusinglanguage that know whatwedon’t know.” Repeating back to wantto don’t we take uptoomuchoftheirtimeorwejust“don’t bebecause could It office. Yet, manypeoplewon’ttheir doctor’sthat in do discussion andadmitshedidn’t understand. ask questions.Itwasbrave of hertostop the her, andtherestofthem,howimportant it isto (with helpfromtherestofgroup)Ireminded what that word means. After abriefdescription skills andIforgot thatsomeonemightnotknow advocacy teaching advocate?” of years these All hand andasked,inastrongaccent,“Whatisan to chooseanadvocate.Onewomanraisedher instructions. We talkedalittlebitabouthow to helptake notes, askquestionsandunderstand about bringinganadvocate with youtothedoctor discussion wasveryinteractive. We weretalking I recently spoke ataseniors’ club and our “ © 2014Ameresco,Inc.Am Green. Clean.Sustainable.”arere 855.541.2760 lwww.ameresco.com Learn moretoday! years—with incentivesavailablefromPSEGLongIsland. now andtakeadvantageofafinancialpaybackinmonths—not Island, New York area?Seethe benefitofalightingupgrade Do youown,manage,oroperateabusinessfacility intheLong renewable energy, andsustainability. challenges withanintegratedapproachtoenergyefficiency, Ameresco helpsorganizationsmeetcomplexenergymanagement Your Trusted SustainabilityPartner. e r es c o and theAmerescolo g istered intheU.S.PatentandTrademark WWW.HIA-LI.ORG VISIT USONTHEWEBAT NEWS ANDHAPPENINGS! NEWS UPCOMINGMEDIA FOR EVENTS, ONSOCIAL THEHIA-LI FOLLOW g o, theorbs y mbol andtheta O ffice. Allri g line g hts r eser r Ta Title F PMS 295 HIA LOGO v gline Font: Friz QaudrataMedium ed ont: Friz QaudrataBoldItal . HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 65 May 2015 Hauppauge Reporter Page 66 HIA LI 27Th Annual Trade Show & Conference Special Edition HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 67 6/4/12 3:56 PM

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Deluxe hotelintheheartofSouthampton www.southamptoninn.com [email protected] (631) 283-6501 NY, 11937 91 HillStreet Operations Manager Justin Ceravolo Southampton Inn positions arethesame. corporate cultures,functionalareasor understands thatnotwoclients,industries, solutions withexcellentresults.SPG Offera clientsflexible,customizedstaffing www.solomonpage.com [email protected] (631) 870-6530 NY, 11788 Suite 303 350 MotorParkway VP Scientific&Engineering Ken Gelfand Solomon PageGroup [email protected] (631) 879-5614 NY, 11764 44 MeadowPondsCircle CFO Phil Caputo RAMS Chimney Sweeping [email protected] (631) 285-7618 NY, 11716 Lincoln Ave,850 Owner MarioBourgae Corp Mary PoppinsChimneySweepEnterprise Gutter CleaningandPower Washing [email protected] (631) 292-1001 NY ,11788 900 Wheeler Rd.,Ste.250 President Luke Jensen LLC Jensen Industries www.iLuv.com [email protected] (516) 626-7188 NY, 11050 2 HarborParkDr. Marketing Manager Jason Park CreativeiLuv Technology com 631.620.1192 Agi, Principal: mariama@magidesigns. consultation, pleasecontactMariama or forafreespaceimprovement well. Be well. Formore information more productive life. Design well. Live designed spacebreedsahealthier, At Magi Designs, weknowthat a well- sourcing ofgoods,etc. treatments, re-upholstery,shopping/ window selection, equipment and fixture color palettes, furniture, developmentof concept development, space planning, personalized consultations,programming, Services include, butarenotlimitedto, while enjoyingtheprocesstogether. best solution to improving your space the find will we approach, personalized user.the end the essenceof With our develop environmentsthatwillcapture and collaborating withtheclient, wehelp listening truly commercial clients.By attractive bothresidential spaces forand creating functional,productive, in quality of life. Magi Designs specializes provide aservicethatincreasesthis and subconsciously. Ourgoalisto on ourwell being, both consciously Interior spaceshaveatremendousimpact at 516-474-6028or frederick@ your free Initial Assessment of Savings to schedule Contact FrederickCody projected. measuring andverifyingthesavingswe throughout thepromisedpayback period, our results,wemonitoryoursavings does notendthere. Since we guarantee And ourcommitment to ourclients possible utilityandtaxincentive). for itself in 36 months or less ( before any the 10%to30%savingsweprovidepays Affordable, retrofits. equipment for need to electric energy savingswithoutthe custom designedsystemwideapproach facilities. We provideacomprehensive electrical the in commercial systems andindustrial to innate Island’s inefficiencies Long to businesses. We identifyandcorrectthe efficiency energy Inc, hasbrought30yearsofhi-tech for EASI -Energy Automation System, distributor and affiliate authorized Denco Energy Management, as an Denco Energy Management, as an Denco EnergyManagement Denco EnergyManagement West Hempstead,NY 11552 West Hempstead,NY 11552 www.magidesigns.com www.magidesigns.com 263 CommunityDrive 263 CommunityDrive Smithtown, NY 11787 Smithtown, NY 11787 23 WestminsterRd. 23 WestminsterRd. www.dencoenergy www.dencoenergy management.com management.com (516) 445-6799 (516) 445-6799 (631) 620-1192 (631) 620-1192 Magi Designs market penetration which ensuresaccess exceptional maintain We protection. each clientistoprovidesuperior asset insurance carriers. commitment to Our in businesstoserveourclients, not the at NationalInsuranceBrokerageare Independent insuranceagent,we an As than savings energy to changing lightbulbs! more is There on may21st trade showatsuffolk community college Come meetourteamatthe2015hia-li dencoenergymanagement.com insurance services, management, risk benefits, employee of employees with solutionsintheareas professionals, businessownersandtheir companies isfocusedonproviding The WizdomOne Group family of • • • • WizdomTree BenefitSolutions • Today, the WizdomOne Group includes: and educationofourclients. attentive, we arecommitted to advocacy Additionally, whilestayingcurrentand organic advice and freshsmartideas. a highlyresponsivelevel of service, you -the client. 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Your advisorshouldworkforyou,notthe the fundamentalsofatimelessconcept. a novelidea;butratherwebelievedin soon followed, not because we touted Success practice. benefits employee our bold ideain2008withthefoundingof The WizdomOne Group evolved from a National InsuranceBrockerage of National InsuranceBrockerage of full-service Medicareplansagency WizdomCare SeniorSolutions -a property &casualtyinsuranceneeds clients’ businessandpersonal service insuranceagencyservicing WizdomTower RiskLLC-afull- innovative employeebenefitsfirm Inc. -afull-serviceall-inclusiveand 150 Motor ParkwaySuite 401 150 Motor ParkwaySuite 401 The WizdomOneGroup The WizdomOneGroup Hauppauge NY 11788 Hauppauge NY 11788 www.wizdomone.com www.wizdomone.com [email protected] [email protected] Islandia, NY 11749 Islandia, NY 11749 1877 4 WIZDOM 1877 4 WIZDOM www.nibony.com www.nibony.com 1-877-494-9366 1-877-494-9366 175 OvalDrive 175 OvalDrive (631) 273-4242 (631) 273-4242 New YorkInc. New YorkInc. HIA LI 27Th Annual Trade Show & Conference Special Edition May 2015 Hauppauge Reporter Page 69 Syosset, NY 11791 Syosset, NY Syosset, NY 11791 Syosset, NY 6800 Jericho Tpke 6800 Jericho 6800 Jericho Tpke 6800 Jericho Expert Cost Recovery Expert Cost Recovery 631-543-5355 or (888) 444-1404 ext 101 (888) 444-1404 ext (888) 444-1404 ext 101 (888) 444-1404 ext [email protected] Contact Dan Terry at at Contact Dan Terry www.ExpertCostRecovery.com www.ExpertCostRecovery.com products and services! and products Submit a New Member Member a New Submit New to the HIA-LI? to New Prole highlighting your your highlighting Prole President of Property Management of Property Management President Advisors, position he holds LLC… the today. Small business owners are faced with business owners are Small challenges--- pressures and tremendous ever-changing costs, an rising healthcare burden, and complex tax code, payroll increasing operating costs, eroding very little seemingly margins---and There them. time or options to tackle opportunities to still are, however, reduce costs, improve one usually is problem cash profitability….the flow and of time and awareness. is a US- Cost Recovery Expert based network of industry specialists and mid-size to helping small dedicated challenges. address these businesses basis---no work on a contingency We a we work in Moreover, savings, no fee. your business to invasive is not way that or your personal time…we do all the heavy lifting for you! almost immediately! Savings are realized and or then work CPA with your We service providers to capture tax credits and overcharges. ongoing optimization also offer We and auditing strategies to ensure costs on a minimized---continuing are basis, which eliminates contingency-fee or staff additional the need for you to hire or tools. spend money on infrastructure of mind that Our services provide peace the store is being watched. in your those savings and put them Take new technologies, in Or re-invest pocket! or for your staff incentives additional that initiatives long-put-off those other have collected dust. Small businesses have, and will continue to be, the growth engine of the US economy and need cost-saving solutions- --fast! David Kay, For more information, contact at (888) 444-1404 ext CFE, CISA CPA, 101 or DavidKay@ExpertCostRecovery. com (631) 577-4069 (631) 577-4069 James Sheuchenko James Sheuchenko James Sheuchenko James Sheuchenko Mellville, NY 11747 Mellville, NY Mellville, NY 11747 Mellville, NY www.pmadvisors.co www.pmadvisors.co 68 South service Rd. 68 South service Rd. Property Management Advisors, LLC Management Property Property Management Advisors, LLC Management Property to offer smart solutions that address smart solutions the to offer specific needs of each customer to truly business. optimize their practice Long Island an extensive have We the opportunity and would welcome plans about your to speak with you current IT for Business expansion, can We and future projects. challenges, ext. 1827 be reached at 877-726-0007 James Sheuchenko began his career Corporate 1979 with in Estate in Real he was year, Property Investors. In that first appointed as Assistant Mall in Whitman Operations Walt Manager at the In 1983, was then York. New Huntington, promoted to Operations Manager. was promoted Sheuchenko Mr. 1984, In Tenant Assistant General Manager and to Coordinator at the Roosevelt Field Mall, of the largest one York; New Garden City, indoor malls in the United States. Realco joined Sheuchenko In 1987, Mr. Assistant Director of as Management Construction and Operations in Great His responsibilities York. Neck, New included construction and maintenance and of neighborhood portfolio for a large and he strip shopping centers, community was responsible for overseeing a team of 6 Property Managers. 23 year a began Sheuchenko 1989, Mr. In tenure with Kimco Realty Corporation, owner of community currently the largest strip shopping centers in the United as a at Kimco his career States. Beginning Maintenance and Construction Manager, was soon promoted Sheuchenko Mr. in to National Director of Maintenance 1991. Sheuchenko Mr. During this time, introduced innovative programs to reduce new technologies, and costs, introduced provided the leadership, coaching, and top country’s of the form one to education and highly Teams Property Management regarded group of Property Managers. was appointed Sheuchenko In 1998, Mr. Director of Property Management for Kimco portfolio. In 2007, the entire to the NE Regional he transitioned until Director of Property Management Director of as Kimco’s his appointment for Property Management in Training 2011. is a seasoned veteran Sheuchenko Mr. and has given numerous seminars and subjects important to lectures regarding the Facility and Property Management numerous He has written industry. articles and books and has developed and Facility for Property videos training Managers. He is currently on the Editorial Board of Construction Renovation Magazine. from Sheuchenko retired In 2012, Mr. Kimco Realty Corporation to become 516-439-9230 (M) 516-439-9230 (M) Syosset, NY office Syosset, NY Syosset, NY office Syosset, NY RCM Technologies, Inc. Technologies, RCM RCM Technologies, Inc. Technologies, RCM [email protected] [email protected] Tel. 1-877-726-0007 ext. 1808 (O) 1-877-726-0007 ext. Tel. Tel. 1-877-726-0007 ext. 1808 (O) 1-877-726-0007 ext. Tel. management & maintenance, notary, notary, maintenance, & management business appraisals or personal property and the list goes on services... investment on. we to the Lighthouse From the Boroughs of service a level to provide equipped are not yet brokerage. estate seen by a real We regional, national and team strategy, use marketing; we believe if you international stay ahead and you don’t are not learning you are a dinosaur… of the curve, than extinct. them love referrals and love to give We conduct just don’t We even more. business, we develop relationships and cultivate growth. Contact: 631.943.7249 CBR Schecht, Je [email protected], 516.506.3060 SFR Braswell, Ryan [email protected] Salvia Jennifer or 631.942.2414 [email protected] The Long Island Solution Group of is based in Syosset, Technologies RCM President, Vice by Senior and is led NY US based entirely Our Chris Giunta. has over 35 years team development complex delivering of experience services RCM and solutions business IT numerous waves of has experienced and business process technological advances. pride ourselves on our successes We in understanding the nuances of these advances and delivering value added needs our clients’ based on what solutions knowledge and extensive With demand. and business process years of technical business RCM integrates experience, consulting, custom software, training, into proven business services and IT solutions in the mid-market space. will Our Services Continuum Strategy analyze your corporate needs, propose business solutions based on our findings and create a customized software Our business. your to tailored specifically 20+ (some long term are relationships define to only not intended are and years) Enterprise Business and implement current our clients Solutions but keep and training, on new releases, education and business and hosting alternatives our trends that will affect technological collective future. Whether you’re looking to increase productivity through automated processes and streamlined workflows or implement a rapid pre-configured resources to meet RCM has the solution, HR various With all of your business goals. specializations and strong alliances with industry-leading partners, RCM is able (631) 943-7240 (631) 943-7240 of New York Inc. York of New of New York Inc. York of New Exit Realty All Pro All Exit Realty Exit Realty All Pro All Exit Realty Bay Shore, NY 11706 NY Bay Shore, Bay Shore, NY 11706 NY Bay Shore, 269 West Main Street West 269 269 West Main Street West 269 www.ryanbraswell.com www.ryanbraswell.com Exit Realty All Pro, a full service All Pro, Realty Exit real estate brokerage built around is expectations, EXCEEDING your you Whether proud to join the HIA. to run are looking for a new place an to help or you need your business, have home, we a employee/associate find the negotiating skills, experience, and market knowledge to get you the property you want. several we utilize For our clients, Internet successful marketing strategies. must, but we is, of course, a marketing a step further it taken have by developing which a digital marketing strategy, combined with traditional marketing, we get the job done for you. than a sales brokerage, are more We we are a wealth of connections. Exit industry of Pro has decades All Realty connections that we are happy to share with HIA in our relationship and utilize Appraisals, auctions, buy-outs, members. services, market analysis, liquidation development, contracting, property to the best carriers and insurance product carriers and insurance to the best available. is to provide our sole focus At NIBONY you and your company iron clad asset risk management. protection and level provides an unparalleled NIBONY to is dedicated that of service from a staff Our with you. close contact maintaining is built and centered organization entire day to day and long around our clients and rock Integrity term business needs. are the cornerstones of solid reputation Our entire our success and longevity. that each understands organization is our most valuable client individual relationships asset and strong long term are paramount. employ a time tested personal We process to approach and analytical sound exposures and employ identify insurance Your strategies. loss prevention needs are written with only the most financially stable insurers who offer the conditions. terms and most favorable to our clients pay careful attention We close changing dynamics by maintaining The implementation contact with you. combined tested strategies of these time aggressively to with our commitment managing claims provides a seamless and pleasurable client service experience insurance comprehensive and a complete product tailored exclusively to your needs. Nicholas Bell Contact: Broker, , Licensed & Personal Insurance Commercial Specialist at (631) 273-4242 Ext:323 • Fax (631) 963 - 3722 • Nbell@nibony. com May 2015 Hauppauge Reporter Page 70 HIA LI 27Th Annual Trade Show & Conference Special Edition 7 VY c-cPUMV'WTW/9JVTc^^^WTW/9JVT 3) Bringtheprize wheelimagetoPMP’s booth#226attheshowandget anextraspin! Visit PMPatbooth#226the HIAtradeshowandtakeaspinatourprizewheel! (KTPUPZ[YH[PVU >HNL /V\Y *VTWSPHUJL /HUKIVVRZ (MÄYTH[P]L LTWSV`TLU[SH^ZHZ^LSSHZ:\WYLTL*V\Y[Y\SPUNZ^P[O[OLOLSWVM747HUKV\Y ,TWSV`LL 0 (\KP[Z (J[PVU (\KP[Z -43( 2LLW`V\YVYNHUPaH[PVU\W[VKH[LVU[OLL]LYJOHUNPUNSHIVYYLSH[PVUZHUK 2) Printtheprizewheelimageon PMPhomepage

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Meadow hosted its 20th for her 22 years of For more information and more For company? company? a complimentary call (631) 543-5355. [email protected] or or [email protected] Contact Dan Terry at Terry Dan Contact Press Release for your your Release for Press Interested in publishing in publishing Interested service and dedication to PMP and wish service and dedication to PMP her a very happy retirement! of Caregivers for New Support Group Disabled Spouse Ill or a Chronically Receive emotional support, Partner. or learn how others cope and share your own experiences in living or caring for someone with a chronic disease. Wednesday The group meets the Fourth of each month from 7pm to 8pm at Catherine of Siena Medical Center Medical Smithtown, NY, A 50 Route 25, Office Bldg, St. Stephen Conference Room, 2&3. please call Chaplain Mark to register, Applewhite, 610-628-1429 business owners sharing how you too can business owners sharing to among the most bring your business profitable in your industry. Barry L. Chandler, General Manager of Nissequogue Golf Club is happy to announce Nissequogue Golf Club’s Professional, Sheldon Tennis new Head Grant. Sheldon is a certified member Tennis of the United States Professional Association and will begin his duties and April responsibilities at Nissequogue on 15th. Foundation The Maurer Annual Golf Classic at the on May Club in Jericho, NY Brook 7th, 2015. Raising $165,000, the event The golf outing was was a huge success. generously sponsored by Farrel Fritz law firm based in Uniondale, Long Island. Thoman Killeen, a Partner at the firm Mr. board and member of the Foundation’s “I’ve been to a lot of golf had this to say, outings and this one is by far the most fun.” Pearl, & Messinger, Portnoy, Associates, Inc. would like to thank Herrmann Carol On 103.9FM WORLD IN THE REAL And the Long Island where we bring you most successful York--‐Metro’s New , an St. Catherine Presents: Time Is Presents: Time BUSINESS PROFITS Join Business Visionary Profitability Michael & CPA, Kessler Saturday Afternoons at 4 For Didit DM, will present Please call 631-870-3444 for Please call 631-870-3444 for Lobby Conference Room OTHER HAPPENINGS Sterling National Bank, the principal subsidiary of Sterling Bancorp (NYSE: STL), announced today that it has launched a private wealth services program through a new relationship with Ameriprise Financial industry leader in financial planning. The alliance will provide the clients of commercial teams with access Sterling’s to investment and financial planning Ameriprise services from a number of top wealth management Financial’s teams. John M. Suffolk County Comptroller was extremely proud to Jr. Kennedy, students celebrate the graduation of 113 School. The Business from the Hunter graduates held majors in many fields but group of there was a particularly large students with degrees in medical office administration and medical assisting. in Brentwood. Social Media Director in Brentwood. Social Didit and Ana Rayes, of Mineola-based Plainview-based and Business Your the topic, “Grow Bottom Line with Social Your Impact Media,” at this well-attended B2B trade show. Pearl, & Messinger, Portnoy, Associates, INC. 10 Critical FMLA Top The Money: To Administration Mistakes and How Them Avoid June 3 Wednesday, Date: Tpke, Syosset, Location: 6800 Jericho NY : 8:00am-10:00am Time : 1.5 HRCI Credits Credits Registration: http://www.pmphr.com/ Workshops#event97 Wellness. to Way Your Board “Walk” Health Professionals from of Siena Medical Center will be at of Siena Medical Center Sunken Meadow Park Boardwalk in Kings Park to promote walking and provide screenings and health information. Join us by the main boardwalk entrance from 5:00 pm – 7:00 May Tuesday’s, pm on the following August 11th 12th, June 9th, July 14th, and September 15th. Free giveaways available. more information. more , to raise 516-479-5871 Register now Register LinkedIn Boot Camp. Kevin , a S. Ryan social marketing consultant and frequent speaker on the use of social media for business and professional a growth, offers [email protected] will be discussed and you are encouraged will be discussed and statement for a to “bring in” a recent Call “hands on meeting”. or e-mail $25 (Race Day - $35), visit www. for call (631) 335-5795. or justregister.net & Cona Dubow Genser Genser (GDGC), a leading Melville, LI elder law and estate planning firm, is sponsoring the third annual free Caregiver Conference. It will be held on June 9th from 6 PM – 9 PM at Tuesday, the Hofstra University Club, Hofstra University in Hempstead. Registration is required by contacting Bonnie Mattessich at 631-390-5000 or RSVP@ genserlaw.com. An exceptional marketing strategist with years of experience in social media and content marketing will serve as one of Annual HIA-LI the speakers at the 27th May 21st Show and Conference on Trade County Community College at Suffolk for a list of times and dates. for a list of times and Wellness Sports & Block Chiropractic on Sunday is hosting a 5K Run/Walk July 19th, 2015 - 9AM at Dowling Campus College Brookhaven The Guide Dog money in support of Dogs. Vet America’s Foundation and Plans are well under way to make this event a quality race that helps provide needed funds to train both the dogs and their recipients. Sponsorship opportunities available. five-hour LinkedIn boot camp at the Adelphi education and conference center in Hauppauge. Join him June 19 for a master class on how to create profile, and how to make an effective connections that help you succeed. Topics The session begins at 8:30 a.m. from your include: How LinkedIn differs resume, telling the story of your success, using people you know to uncover new leads, mastering recommendations and endorsements, and getting more You’ll leave with people to your profile. a better understanding of LinkedIn’s hidden gems, and a roadmap for at www. networking success. Register linkedinbootcampli.eventbrite.com.

. is Brendel’s Rhonda R. Riccio, Sales and Marketing Consultant at WLIX 93.3FM & 94.7FM has become a Trustee for the Long Island Radio and TV Historical Society Campolo, Middleton & McCormick LLP proud to announce that Joe Campolo has been welcomed to the American on Long Red Cross Island board of The directors. Long , Executive Vice , Executive Vice Jim Barlow of Ameriprise Financial Services is hosting breakfast and lunch workshops each week in May and June to educate employees who have a 401K/403b plan Suffolk Bancorp and restaurants. Option Rigatoni’s APPOINTMENTS, EVENTSUPCOMING AND OTHERHAPPENINGS HEARD AROUND THE ISLAND THE HEARD AROUND Brian K. Finneran (existing or former plan). Hauppauge locations include members and strategies relating to proper allocation UPCOMING EVENTSUPCOMING The mission of the Society, which which The mission of the Society, began in 1997, is “to preserve the past for the future.” Education of the rich and diverse history of communications on Long Island from early wireless through television is one of its primary The Society has monthly objectives. meetings, which are open to the public at third Saturday on the Library the Sayville of the month. New members are welcome to join. For information about contact Rhonda at 631-365- LIRTVHS, 1454 or [email protected] Island Red Cross board of directors is comprised of business and community leaders who volunteer their time to help mission on oversee the organization’s The Long Island Red Cross Long Island. responds to approximately 200 disasters and serves more than 2.8 million a year, residents. Joe joins with three other individuals who have also recently joined the Board. Suffolk County National Bank (SCNB) was recently awarded a 2015 SmartCEO in the Award Executive Management Finneran was recognized CFO category. for his professional leadership as part of the new management team at the company and for his contribution to the success and growth of SCNB. APPOINTMENTS, AND PROMOTIONS, HONORS President, CFO of May 2015 Hauppauge Reporter Page 72 HIA LI 27Th Annual Trade Show & Conference Special Edition