We Are Masters in Business So You Can Be Too Altogether Different

WE ARE MASTERS IN BUSINESS SO YOU CAN BE TOO ALTOGETHER DIFFERENT

Executive MBA AN ALTOGETHER DIFFERENT MBA

An MBA should challenge and change the way you think, teaching you to examine and solve problems in a more strategic and thoughtful manner. Through combining the latest business management models and theories with their practical application, our Executive MBA justifies its status as the highest level management qualification and acts as a catalyst in accelerating change in your career progression.

Starting in January, our AMBA As part of your MBA, you will also have the accredited MBA was one of the opportunity to study one of four subject first in the UK to offer a double areas where the University has established qualification with the Chartered a world-class reputation: Management Institute Level 7 Diploma in Professional Consulting. Brand Leadership – exploring how brands are shaping our perceptions of This qualification recognises the practical what businesses represent, from both a nature of our MBA delivered through two consumer and economic perspective management consultancy projects with real clients who provide our students with Strategic Carbon Management – demanding projects based on the strategic understanding how climate change and challenges facing their organisations. energy management are now at the core of building a sustainable business

How our MBA is Economics and Finance – discovering altogether different: how modern economic and financial -- Practical international systems operate in a global environment to consultancy experience inform strategic decisions in ever changing economies and industry sectors -- Student cohorts from diverse working backgrounds Food Industry - analysing how issues -- Approachable expert staff such as global supply chain management and consumer buying behaviour are -- Small class sizes, encouraging sharing shaping this critical sector and participation

-- A strong network, which continues You will be studying for an MBA tailored to after graduation through our your needs in a supportive and stimulating alumni community learning environment provided by one of the world’s top universities. -- Exclusive access to the Executive Education Suite If you aspire to senior management -- Dual award of an MBA and CMI Level 7 positions in your career, then studying for Diploma in Professional Consulting an MBA will prove to be the best decision you ever make.

ForFor further further information information or orto toapply, apply, please please contact contact us us on: on: T: T:+44 +44 (0) (0) 1603 1603 591753 591753 | | E: [email protected] | W:| W:www.uea.ac.uk/norwich-business-school/mba www.uea.ac.uk/norwich-business-school/mba F: F:www.facebook.com/NorwichBSchoo www.facebook.com/NorwichBSchool l| | T: twitter.com/NorwichBSchooltwitter.com/UEAMBA WE ARE DEVELOPING SKILLS AND KNOWLEDGE TO CREATE GREAT BUSINESS LEADERS

We deliver our MBA teaching through a combination of lectures, seminars, workshops and masterclasses. Because we only accept up to 35 students onto our part-time Executive MBA programme every year, you will be guaranteed a true cohort experience with a peer group of fellow professionals which encourages the participation of everyone in the classroom. This means that you will share your experiences and learn from those of your peers, as well as benefit from current research and practice of our expert tutors and academics.

Our Approach A Truly International Experience The Executive MBA is specifically designed to allow busy professionals to Other universities promise international balance the demands of study with work. material within their courses, with case The programme is tailored to combine studies or discussion of global companies flexibility alongside maintaining the rigour and overseas markets, but we go further. of a Masters-level education, with classes During the second year of the Executive scheduled over weekends and evenings. MBA, we deliver part of the Management Consultancy Projects modules in the Learning takes place in our exclusive Czech Republic. You will spend a week Executive Education Suite within Norwich working with companies in Prague Business School, which enables you to delivering a consultancy project focused work alongside the MBA teaching staff on delivering practical outcomes and who are readily accessible to support you benefits for the client. Past companies throughout your studies. Our facilities are include Coca-Cola, 3M and Tesco. designed with state of the art seminar rooms, break out areas, and exclusive social and communal spaces to encourage and build a strong MBA community. The relationships formed during your time at Norwich Business School will result in long lasting friendships and professional networks which will stay with you long after you have completed the programme.

For further information or to apply, please contact us on: T: +44 (0) 1603 591753 | E: [email protected] | W: www.uea.ac.uk/norwich-business-school/mba F: www.facebook.com/NorwichBSchool | T: twitter.com/UEAMBA MANAGEMENT CONSULTANCY AND CAREER DEVELOPMENT

Two distinguishing features of our Executive MBA are the Management Consultancy Projects, which form a unique and dynamic part of the MBA experience, and the Career Development Programme, which maximises your leadership effectiveness and increases your ability to develop and manage high performing teams.

Management Consultancy Projects Career Development Programme

The Management Consultancy Projects module gives you the One of the main reasons for studying an MBA is the impact it opportunity to work as part of a team to solve real life business will have on your career and your personal and professional issues for both international companies and high-growth SMEs. development. Many of our students see an immediate return on These projects will demand that you use your experience and the investment in achieving the qualification by securing a new job skills combined with MBA knowledge to apply theory in practice; or enjoying due recognition from their current employer. The MBA to make practical recommendations to clients in a management experience is also often a catalyst for a career change or realising consultancy context as well as developing teamwork and an ambition to start their own company. negotiation skills. To support this, we offer a Career Development Programme that Each consultancy project challenges you in terms of teamwork, aims to develop your effectiveness as a leader in a managerial project management and working with clients to find solutions. context, as well as giving you the necessary personal toolkit to These consultancy projects are significant pieces of group work develop and manage high performing teams. This programme which require you to undertake 150-200 hours of activity within is delivered in partnership with a leading training and executive each project. Students spend a week in Prague for their first coaching company and starts with a two-day residential course project, applying their knowledge and skills working with large with team based activities, psychometric testing and individual multinational organisations. The second project is based in the feedback identifying strengths and areas for development. UK, and students work with high growth innovative companies, The programme then offers access to a series of individual charities or other global brands. sessions with executive career coaches that continue after completing the MBA. Projects are carefully selected to ensure they address real issues that the client companies are facing. The issues identified are of This links with a compulsory Personal Development Plan you strategic importance to the clients and they result in significant will write at the end of the course that ensures that the MBA output from the student teams, with clients often changing the experience will be reflected on in helping you achieve your career way they do business as a result of our students’ work. This ambitions after graduation. Gaining an MBA will be seen as a major commitment to professional level consultancy, aligned to academic milestone in your career and one which we know you will look back knowledge, has meant that we are able to offer the Chartered on and feel that it was one of the best decisions you ever made. Management Institute Level 7 Diploma in Professional Consulting in addition to the MBA.

Recent projects with well-known companies have included a competitor analysis for Tesco in the Czech Republic, an equality and diversity strategy for Unilever and a market penetration plan for Kodak Europe. Other projects have included a new business model and fundraising strategy for the Open Trust charity in Norwich, a brand development analysis for the Natural Health Pharmacy retail chain and an investigation of market opportunities for Gardline, a leading supply company in the oil and gas sector.

Only the most experienced lecturers are selected to teach on our MBA programme. You will be taught by both respected industry practitioners and academics, all of whom are leaders in their field. Many MBA students are already senior managers or company directors and demand a high standard of education and the UEA teaching team has the necessary strength and depth to deliver this. Learn about some of our team below:

Julian Campbell Dr Pat Barrow MBA Director and course leader for Lecturer in Operations and Information the Executive MBA. Julian teaches the Management, Pat teaches Information Entrepreneurship module and comes from Systems for Management, with an a Management Consultancy background. interest in the human, organisational and metaphysical side of Information Systems.

Andrew Vassallo Professor Fiona Lettice Course leader for the Full-Time MBA and Professor of Innovation Management, Lecturer in Business Management, with Fiona is an experienced academic, professional experience having worked for researcher and lecturer, and a visiting global corporations and entrepreneurial Research Fellow in the School of Applied organisations. Module organiser for the Sciences at Cranfield University with Operations and Logistics module. expertise in Innovation Management.

Robert Jones Dr Kenneth Brand Consultant at Wolff Olins in London Le Meunier-FitzHugh and a visiting professor, Robert also helped Senior Lecturer in Marketing and the create the MSc Brand Leadership and the module leader for Marketing Strategy. Ken MBA ‘Brand’ subject specialism. has published three books in the area of sales and marketing, and was a Director of a multinational organisation. Dr Georgios Chrysochoidis Andrea Finegan Senior Lecturer in Marketing. Georgios’ work Lecturer in Finance with 20+ years’ primarily concentrates on consumer choices/ experience in investment banking and decision-making within the food and the investment management for European energy sectors. He also has many years’ financial institutions, Andrea also experience in management of innovations continues to advise fund managers especially in international operations. in the City of London.

Dr Gideon Middleton Peter Ellington Senior Lecturer in Business and Climate Lecturer in Accounting, Peter has 35 Change, Gideon’s research interests years’ practical experience as Commercial include corporate responsibility and Financial Director and Consultant across complex systems analysis. various business sectors.

Our Students Our University Our MBA

We focus on building a diverse group of The University was founded in 1963 and The University of East Anglia has offered students in every cohort to maximise the is now one of the top UK universities for a successful MBA programme since benefit of MBA study through learning research, teaching and overall student 1992. As an innovative and forward- together. Studying within a peer group of satisfaction. We are ranked within the top thinking business school we pride other aspiring and ambitious professionals one per cent of universities worldwide, ourselves not only on our teaching but adds to your learning experience and according to the Times Higher Education also our application of internationally offers a clear advantage over studying World University Rankings 2013-14. recognised research. for an MBA via a detached distance learning route. Upon graduation from your Students at the University have consistently With our AMBA accreditation this means MBA course, you will have developed a ranked us in the top ten for student that our MBA courses are positioned within professional network that will continue to satisfaction every year since the National the top tier of all MBAs worldwide. be of benefit in years to come. Many of our Student Survey began. Alongside our top alumni stay in touch with each other years quality academic experience, we are part For over 20 years, Exec MBA students after graduation. of a distinctive and attractive campus that have been graduating from the course provides sporting, social and cultural facilities and enjoying the expected career and Our students are from a varied range of to about 14,000 students. We were ranked professional benefits of having an MBA. As work sectors, from the manufacturing 3rd for student experience in the Times they enter their final year, we see students and technology sectors through to Higher Education Student Experience Survey beginning to enjoy immediate promotion healthcare and government. Our students 2014 and are a top 15 university in the UK, or salary increases and this accelerates are company directors, project managers according to the Guardian University Guide immediately after graduation. Within a year and consultants and arrive on the course 2015 and the Complete University Guide 2015. of graduation, over half of the cohort have with an average work experience of normally either secured new jobs, or new 15 years and an average cohort age of With externally-funded research projects responsibilities with current employers and 40. We deliberately keep numbers on worth over £100 million, we are one of Britain’s are appointed to Director-level positions. the programme small, in order to foster premier research and teaching universities The vast majority see a return on their participation and teamwork. and are committed to achieving international investment in an MBA within three years standards of excellence. We are in the world – with many deciding to start their own top 100 in the 2014 Leiden Ranking and in business or change career. the latest Research Assessment Exercise, almost 90 per cent of the University’s research activity was deemed to be of international standing and over 50 per cent world leading or internationally excellent.

Clare Dyble Bastian Altrock Director of Enterprise and Marketing, Creative at Apple Easton & Otley College, Norwich The MBA represented a real change in I thoroughly enjoyed every module, and I am currently working as Workforce my life. I wanted a career change from the main benefit is being able to apply Development Manager at City College hospitality - I wanted to gain a professional, it immediately into your role at work. Norwich, but am to embark on a new role globally recognisable management While doing the MBA, I implemented my in two weeks’ time as Director of Marketing qualification and I wanted to get to learning from marketing, operations and and Enterprise for Easton & Otley College. know and learn from highly motivated, logistics, and finance and accounting at I have no doubt that the MBA has helped successful and like-minded individuals in the very least. me achieve this new role, through both the business world and beyond. And that is academic learning and also building the exactly what I got. The absolute best thing about the MBA confidence to realise I can perform in at UEA is the cohort experience which a senior role. I broadened my horizons, learned from enables theoretical learning but also and with my peers, got invaluable insights discussion about practical application and Juggling a family with two small children into business, public and third sectors and real life problem solving. In such a diverse and a full time job along with the MBA managed to achieve outstanding academic group of professionals, there is a wide isn’t easy, but with the support of family, results. The MBA, the cohort network and range of skills, so discussions are lively and my cohort and the lecturing team, my especially the consultancy project work meaningful. It’s also a safe environment in experience has been truly positive. have sharpened my skills, refined my career which to discuss ideas and learn. If I didn’t aspirations and prepared me for the next understand something, there was always chapter in my professional life. someone who could help me to understand from a practical perspective, just as I am so glad I took this step and so very I helped others from time-to-time. grateful to my cohort and UEA for making this experience as challenging, enjoyable and life changing as it has been. I feel ready to make a real difference in the world and will work tirelessly to do so.

In addition to the compulsory modules you can also study one of four subject areas where UEA has established a world-class reputation: Brand Leadership, Strategic Carbon Management, Economics and Finance, and Food Industry. This specialist stream approach gives you the opportunity to focus on a subject area of most relevance to your future career, within the framework of the MBA.

Compulsory Modules Brand Leadership Specialist Stream Strategy and Leadership Brand Now

Entrepreneurship Consumer Brand Behaviour Management and Changing Organisations Strategic Carbon Management Strategic Human Specialist Stream Resource Management Climate Change and Energy Accounting and Financial Analysis Corporate Climate Change Management Investment Appraisal and Valuation

Operations and Economics and Finance Logistics Specialist Stream

Information Systems Corporate Finance for Management Economic and Corporate Responsibility Business Forecasting

International Economic Food Industry Environment Specialist Stream Innovation and Food Supply Chain Customer Focus Management

Global Challenges for Marketing Strategy the Food Industry

Management Consultancy Projects

Whilst the University will make every effort to offer the optional streams listed, a minimum number of MBA students are required for each stream to provide a high quality learning experience. The University therefore reserves the right not to offer any particular option during the course