Not Only Is the Shelf and Rail Inefficient Storage but It Is Also Very Wasteful of Our Time

5 Secrets to a DREAM Wardrobe How To Increase The Size of Your Wardrobe Without Knocking Out Any Walls

The Current Problem Traditionally, builders love to build a simple and cheap shelf and rail wardrobe installed between 1600mm & 1800mm from the floor. They are cheaply made and do not last the test of time, get overloaded and fall down.

These Types Of Robes Create Major Problems: 1. You cannot use double hang to maximize the wardrobe. 2. The shelf becomes overcrowded and a messy jumble. 3. The distance between the shelf and the ceiling is usually about 600mm to 800mm and wastes valuable storage space. 4. A shirt hangs down approximately 900mm to 1100 mm and the space below the shirt is wasted. 5. Shoes have no storage space and end up on the floor making the wardrobe difficult to clean and vacuum and end up in a disorganized pile. 6. You waste valuable time trying to find items.

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 How much time is spent on looking for lost items?

Not only is the shelf and rail inefficient storage but it is also very wasteful of our time.

The amount of time people spend looking for lost things varies...

In John Ortberg’s book, “When the Game Is Over It All Goes Back in the Box” and in James Gleick’s 1999 book “Faster”, we spend sixteen minutes a day (roughly one year of our lives) looking for lost possessions.

Meanwhile, according to a study conducted by a Boston marketing firm, the average person burns 55 minutes a day looking for things they know they own but cannot find. That adds up to a total of almost 14 days a year people spend just trying to find lost things.

A survey by the holiday company Ocean Village claims that we clock in 31 minutes a day hunting for lost things - remote controllers, keys, socks and shoes, lottery tickets, passports and shouting “you had it last”.

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 2 Systems to Solve These Problems elfa elfa is our best-selling modular ventilated shelving and drawer system that can be customized to your needs and your space to help you get organized. It can be used in any room of the home, including your wardrobe, office, garage or pantry. elfa brings beauty, ease and order to your home for a fraction of the cost of custom built-ins.

elite Modular Truly versatile, clean looking and manufactured from high quality materials. The elite Modular Posts are manufactured from high grade aluminium and are installed floor to wall. The system will provide you with the flexibility to create an integrated storage solution to suit any style in the home, Office or retail storage situation. The choice is yours.

elfa and elite can be custom made and designed to literally fit any and every space. They can both be installed easily as a DIY pack or installed by our expert installers. Transform your chaos into order. Our ultimate storage solutions will not only save space, but create space. They are innovative and bold, allowing smart storage from hanging solutions and sliding doors to wardrobe interior and shelving systems. Let us organize your life. Your dream home is just a click away.

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 2 Systems to Solve These Problems

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 How do They Work?

elfa - The top track is the only item bolted to the wall. - Vertical hang standards attach to the top track - Brackets are used to attach almost all the components to the hang standards. - Everything clicks in together - 100’s of products to choose from - Engineered and tested to be extremely strong - elfa has a 10 year guarantee

elite - The posts are attached to the wall - Adjustable brackets connect all components to the posts - A 4mm Allen Key is used to tighten the brackets. - All timber components such as shelves and drawers are handmade locally in our wangara factory - elite has a 7 year guarantee

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 5 Ways to a DREAM Wardrobe

1. Maximize Vertical Space 2. Visibility 3. Create zones 4. Flexibility 5. Clean and healthy

Where to start? Overwhelmed about where to start? Make an appointment with our wardrobe design experts and get a free in house customized design. Or just come in to our showroom with Perth’s largest display of wardrobe, walk in robe and storae solutions for every room in your home and office. See... touch... Experience...

…our unique and flexible options to meet your wardrobe dreams.

1300 750 745

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 1. Maximize Vertical Space

What does this mean? As we mentioned above, cheap traditional wardrobes have dead zones of space that can be hard to access and quickly become a cluttered nightmare. To fix this we maximize the entire height of the space, top to bottom.

How? We install a high top shelf, a bottom shelf and divide the space up into useful Zones. The top shelf is installed to suit your needs and maximize the upper area for seldom used items like seasonal clothing. The bottom shelf is used to get your shoes off the floor, making it easy to clean under and solve your shoe floor pile.

Storage on high top shelf

Shoes on low bottom shelf

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 1. Maximize Vertical Space

Small Long Hang

4x More Half Hang

Shoes below half hang

Benefits? Maximum storage, minimal wasted space. Putting in a bottom shelf will not interfere with the hanging, but will allow you to store your flats and wedge shoes. Keep everything off the floor and make cleaning easy.

Why not just move the existing shelf up? Yes you can. However, the problem with that, is that you cannot see what is on the top shelf. This is one of the reasons why builders have always installed the shelf and rail so low, to allow visibility of the shelf for an average height person. The solid shelf also allows dust to collect with dark dusty corners which are perfect places for bugs and mould to accumulate.

Concerns Generally, we install the top shelf at around 2200mm from the floor. We often get asked: Can I reach this height? Yes! We have installed at this height for many years and even our head designer who is shorter than 5ft can hang items without a step ladder, no problems. See everything in your wardrobe at a Glance!

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 2. Visibility

How? Have you ever decided to do a clean out of your wardrobe and discovered a pile of stuff you forgot you owned and wished you wore more often? Experience tell us that you only wear the clothes and shoes you can see. This means toss out your old shoe boxes and get your shoes out on display. Try keeping them on the bottom shelf or try a triple gliding shoe rack. Try putting your favourite handbags on a shelf and stop storing your purses and handbags inside bags, inside bags like a babushka-doll-bag-hybrid. Keep everything at eye level that you wear on a daily basis.

See all your shoes & bags at a glance

Benefits? The elfa steel ventilated shelving design is optimal for 3 reasons: 1. It doesn’t block light like solid shelves can, creating a bright wardrobe, 2. Visibility is easy, especially for the top shelf and; 3. It allows for greater air circulation, for a healthy wardrobe.

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 3. Create Zones

How? Not everyone has the same wardrobe needs. Come into our showroom and get a free custom design from our experts, tailored to your exact needs. Maximizing space is our main goal. Your wardrobe isn’t 100% ball gowns, as glamorous as that life sounds. Having a space that is only long hang is a waste. Hanging shirts, blouses and short skirts in a long hang space creates what we call “dead zones”. We suggest splitting this area into a double hang and have a narrow long hang, getting twice the storage room. We can design your long hanging space at a custom width for your glamourous ball gown collection.

Storage Zone

Shoe Zone

Half Hang Zone

Folded Drawer Zone

Benefits? Once we split the sections, you might find you have too much hanging space and can add in drawers, pant racks, double your shoe storage or add in a jewellery box. You might even find you no longer need that old ratty chest of drawers you bought when you first moved out of your parents’ home and gives you flat-pack assembly nightmare flashbacks. Don’t stress – our systems are extremely easy to install yourself or we can install for you.

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 4. Flexibility

How? We specialize in modular storage. This means you can move it around and change it to suit your individual needs.

Benefits? Everything can be moved around and adjusted with ease. Are you currently obsessed with skirts and dresses but last season you lived in jeans only? Did you recently buy an abundance of fancy long dress or winter coats? Change your wardrobe to suit exactly what you need right now. Move the shelves, closet rods and baskets up or down to suit your individual requirements at the moment. The great thing about modular systems is you can add and change things as you change. Need a wardrobe for a child? Move the hanging areas for more space as they grow without being locked into the same wardrobe for the next 20 years. Impossible with traditional, inflexible and permanent wardrobes. The advantage of elite modular is the ability to match your shelves and drawer box finishes to the rest of your house and have consistency of cabinetry throughout the home or have a unique modern look in your wardrobe.,

Shorter Hanging Spaces

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 4. Flexibility

Budget Dramas? Start out with a basic system of hanging and shelving. You can slowly add to it over time and build up to your dream wardrobe. Discuss a future “big picture” option with our design experts to start out small and add features over time. Drawers can become costly so maybe consider shelf baskets and dividers from elfa and our unique matrix boxes from elite. Alternatively try installing it yourself and save on installation costs!

Please Note: elite drawer boxes are fixed to the wall for safety reasons.

1 2 3

Possible evolutions of your ever expanding wardrobe...

1. Start with a shelf and rail with a bottom shelf 2. Add a shelf + rail to create double hang. Add some baskets for folded clothing items. 3. Go all out with timber shelves and timber fascias and another drawer. Maximize your storage.

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 5. Clean & Healthy

How? Both systems are considered ‘open systems’. This is in comparison to the old boxy, closed in traditional wardrobe. This allows better visibility and air circulation. Most Importantly… By adding a bottom shelf and keeping your shoes off the floor you can make vacuuming and cleaning the floor of your Walk in Robe or Built in Robe an absolute breeze. Organization is really all about ways to make your life easier. Imagine sending in your Robotic Vacuum Cleaner to whiz around for you – easy to do if everything is off the floor.

Nothing on the floor

Specificelfa benefits • elfa is unique in that it is a steel ventilated shelving system. • It doesn’t touch the back wall, thus it does not collect dust, mildew and mould. • It allows excellent air circulation which is better for the wardrobe and your clothes. • As it is steel and ONLY the top track is bolted to the wall there are no glues used and it is free from VOC’s.

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 Lynda’s Hot Tips to help you get organized

1) When cleaning out your wardrobe decide which items should be kept and which can be discarded or given to charity. Some people use the two year rule of thumb. If you haven’t worn it for two years, it’s time to say goodbye. What about my wedding dress you ask? Yes, keep that one and store on the top shelf in a container. Try on occasionally and see if it fits. If it doesn’t fit, quickly throw it back on the top shelf and tell NO ONE.

2) Select a storage system that can adapt to your changing needs. That way you can reconfigure and reuse solutions to solve a variety of storage and organization problems.

3) Items most used should be stored at eye level or below. Seasonal items can be stored on higher lev- els or in vacuum sealed bags.

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 Lynda’s Hot Tips to help you get organized

4) Use elfa shelf dividers to eliminate 4 the possibility of stacking tall piles of clothing destined to topple over. The shelf divider is great for stop- ping stacks of clothes, towels or linen from merging into a big mess.

5) Use the elfa shelf basket dividers to coral wayward items like socks, hosiery, and ac- cessories. The Clear Dividers are great at creating neat compartments and can easily move to change the size of your compartments. We can even supply labels to attach to the front of the shelf. 5

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 Lynda’s Hot Tips to help you get organized

6) Store shoes on a shoe rack or shelf, not in boxes. You will save precious time when getting ready in the morning because you can spot the pair you are looking for. A

elfa Shoe Options: A) Translucent cover on elfa shelf D B) elfa Gliding Shoe Shelf (holds 6 pairs of shoes) C) elfa Triple Gliding Shoe Racks (holds 9 pairs of heels) elite Shoe Options: D) elite shoe matrix’s E) elite shelves

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 A Word from Professional Organizers

As a professional organizer, there are certain products and services that I consider my go-to resources, my tried-and-true favourites. Resources make my list for reasons such as quality, efficiency, ease-of-use, value and company customer service. One of my favourite products on this list, is the elfa shelving and drawer system.

From creating a versatile storage system to a functional home office work station, there are endless possibilities for this system. The various elfa components allow you to create customizable solutions to fit your wardrobe, walk in robe, kitchen, pantry, garage, office and playroom. Whether you are looking for drawers to house snacks in the pantry, or racks for shoes in your wardrobe, elfa has the answer to help you get your belongings more organized. In addition, the versatility of the system will allow you to continue to edit your storage solution as your needs change. Maybe right now you need a system to organize all your children’s toys, but in the future you will need it to organize their clothing… not a problem. You can reconfigure the components you already have and you can buy new components to add-on to your current system. This makes elfa a great value solution, as you will be able to continue to benefit from your investment for years to come. You can even take the system with you if you move into a new home and reconfigure it for the new space.

- Jeffrey Calandra Designer & Professional Organizer

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 Testimonials

We are hugely impressed with our elfa wardrobe and Sliding Doors. Service was prompt and professional. End result not only beautiful and stylish, but also practical. Thanks again. Alida

Hi Lynda and Kevin I’ve been meaning to email you to say how much we love our new wardrobe!! It’s fantastic and makes it so easy to be organised. I can now clearly see all of my clothes instead of searching for them in my old, dark wardrobe. The wardrobe is really functional and looks great too – we love the walnut fascias. Leanne & Martin

You get what you pay for. It was more expensive than a pre-fabricated set of wooden shelves and drawers, but now we have a wardrobe design that meets our exact requirements and which allows us to change the configuration as we desire. Louise and Colin - Tuart Hill

I looked relaxed and fresh lately and it’s all thanks to both of you “Not sure if I had sent a previous email to you thanking you for the lovely job you and your husband did on our wardrobe ‘blitz’ here at Maccabean Avenue. It has made an enormous difference and I must say everyone has been commenting that I looked relaxed and fresh lately and it’s all thanks to both of you because really what has happened is I have finally been able to lay my hands on so many clothes that had previously disappeared to the deep dark crevices of the ‘pit’ that previously housed our clothes!!” Julie - Coolbinia

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 Words from our Head Designer

I would like to thank you for downloading and taking the time to read this ebook.

If you would like to explore your options further we advise you to come into our showroom or call us on 1300 750 745 and we would be happy to design a custom storage solution for you.

Some of our solutions start from as little as $334 and many of our clients and friends have started with a basic system. Later adding drawers, shoe racks, Jewellery boxes and more. We have had a number of clients who have sold their home and exclude the “Extra Items” of elfa, leaving the basic system for the new owner. We have also had clients selling their homes with a fantastic selling point— every buyer loves to see a house with great storage throughout the house.

We have the largest display of unique wardrobe systems in Australia so a visit to our showroom is a must so you can see the products, feel the quality and experience the dream for yourself. See… touch…experience…

Lynda Harrison Head Designer

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065 A Story for the Ladies...

Some time ago my Husband decided to convert our lounge room into a Home Theatre... He announced this decision one morning after reading about Home Theatres in the Saturday paper. He declared that it shouldn’t cost much and that the whole family would enjoy the Movie Experience at Home. Yes, I agreed it sounded like a great plan. We selected the paint colour to create the atmosphere in our new home theatre. He started by removing all the furniture, covered the floor in tarps and painted the walls and ceilings. A great effect was achieved. We even ordered some movie posters from a web site in the US and had them framed. I LOVED the movie poster from the Titanic. The first electronic gadget he purchased from our local Hi-Fi shop was the Amplifier. One needed a top of the range Amplifier for high quality sound. To be honest, I could not hear much difference, but I agreed it was what we needed. After about a month he declared the speakers needed to be upgraded. Off he went again. This time re- turning with two boxes containing the Bose Rear speakers. He declared that rear speakers were needed to create the full surround experience. After about another month, he stated that to create the full impact of hi-fi sound we would need a new set of front speakers. Off he went again, only to return with another set of Bose Speakers. These were much larger than the previous set. As you can see a pattern developing, next came the blue ray player, followed by a projector, more cables, a very large screen, sub-woofer, subscription to a Hi-Fi Magazine, and a few other must have gadgets.

What’s this got to do with a new wardrobe? If my Husband had declared at the start that he was going to spend around the $8,000 mark on electron- ics at the start of the project, I probably would have said No! Whilst our wardrobe system may not be the cheapest available in the market place, we believe that it is one of the best. We pride ourselves on only selling high quality products that we use every day and are installed throughout our own home.

Here is the point that I’m making, Ladies.... If you are concerned with your budget and your other half declaring that spending that much money on your wardrobe is a waste of money, you can always start with the basic shell. Set up the elfa top ventilated shelf and closet rod. Additional elfa items can always be purchased at a later date. The basic shell allows you to easily add additional items such as Gliding Baskets, Ventilated Shelves, Timber Shelves, Gliding Pant Racks, Shoe Racks, Jewellery Boxes and more … to create a Dream Wardrobe that is healthy, maximizes your storage and that you will Love.

Phone: 1300 750 745 www.wardrobeman.com.au

5/55 Prindiville Dr Wangara WA 6065