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IndustryNews Industry News Information to help you run your business ASSOCIATIONS Michael Joyce, Jenna Worswick Join USTA Player Development USPTA, ATA Partner to Provide Women’s coach Michael Joyce and strength and conditioning coach Jenna Worswick Educational Opportunities have joined USTA Player Development. Joyce was hired as a national coach for women’s tennis and Worswick as strength and con- ditioning coach. Both coaches will be head- quartered at the USTA National Campus in Orlando, Fla. Joyce will coach players on and transition- ing onto the pro tour, reporting to Head of Women’s Tennis Kathy Rinaldi. Joyce has coached a number of players at the top of the women's game over the last two decades, including Maria Sharapova (from 2004 to 2011), Victoria Azarenka, Timea Babos, Johanna Konta, Eugenie Bouchard and Americans Shelby Rogers, Jessica Pegula and Samantha Crawford. Worswick joins USTA Player Develop- ment full-time after first working with the USTA under Player Development's fellow- Improving tennis facilities at HBCUs ship program in 2018. She has an M.A. in can help attract more kinesiology from George Mason University, coaches of color. holds the National Strength and Condition- ing Association's Certified Strength and Conditioning Specialist certification and is he USPTA is partnering Founded in 1916, with its mission to a Certified Personal Trainer. She will work with the American Tennis elevate black tennis, the ATA is the old- under Head Strength & Conditioning Coach Association (ATA) to pro- est and longest-running African-Ameri- Satoshi Ochi. vide educational oppor- can sports organization in the U.S. tunities to ATA coaches. The USPTA seeks to make both capital ITF Looks to Improve Davis Cup As part of the agreement, in which the improvements to tennis facilities and Scheduling, Fan Experience T USPTA will be the exclusive tennis establish Professional Tennis Manage- teaching organization of the ATA, the ment programs at HBCUs, to help at- USPTA will grant free access to USPTA tract coaches of color to the industry. division conferences and the USPTA “I’m excited about partnering with the World Conference to a select number ATA,” says USPTA CEO John Embree. of ATA and HBCU (Historically Black “Inviting ATA members to become certi- Colleges and Universities) coaches. In fied professionals or certified instructors addition, ATA coaches will have access of the USPTA will be mutually beneficial to the USPTA's education website, as we usher in the next great group of TennisResources.com. tennis-teaching professionals.” The USPTA will also support the ATA “The exposure granted to ATA mem- National Championships with seminars bers and HBCU coaches through USPTA The ITF is considering a series of propos- for coaches and education for players programming and training offers incred- als by event partner Kosmos Tennis to and parents. The ATA championships is ible opportunities to improve how tennis enhance the Davis Cup by Rakuten Finals, slated for Aug. 3-8 at the USTA National is delivered to our community,” adds following a review of the inaugural COURTESY ATA; SHUTTERSTOCK ATA; COURTESY Campus in Orlando, Fla. ATA President Roxanne Aaron. event in 2019. The ITF Board has already www.tennisindustrymag.com www.tennisindustrymag.com March 2021 RACQUET SPORTS INDUSTRY 5 IndustryNews COURT EQUIPMENT Dunlop's Cx Series of seven frames follows the SX Series, for spin, and Fx series, for Dunlop Debuts more force/power. Cx Series of ‘Control’ Racquets unlop has launched its new Cx Series of “control” racquets. DDunlop says the range has been reengineered to provide players with total control of their spin, power and ac- curacy, with every style of shot. This is the first series to offer Dunlop’s new Flex Booster technology, which fea- tures high-elasticity, vibration-damping layers in the racquet’s shaft to filter out vibrations, according to the company. The frames also feature Sonic Core and Power Grid String Tech. The reengineered Cx Series features seven frames. Visit Dunlopsports.com. A New quality of court lighting BUILT & SERVICED OUT OF ALPHARETTA, GA 678-867-9200 [email protected] hilumzusa.com LED SPORTS LIGHTING MANUFACTURING COURTESY DUNLOP SPORTS COURTESY 6 RACQUET SPORTS INDUSTRY March 2021 www.tennisindustrymag.com www.tennisindustrymag.com IndustryNews COURT EQUIPMENT approved the Finals becoming an health of children through physical activ- and mental health. This campaign will 11-day event, with the 2021 edition ity, is teaming with partners including the look very different from any other.” Dunlop Debuts slated for Nov. 25 to Dec. 5. Julia Love Pritt Private Foundation, Wil- For more, visit PLAY.PHITAmerica.org The ITF Board also approved a son, Life Fitness, USTA, Speedo, Athletic or contact [email protected]. Cx Series transition from 18 to 16 teams for DNA, and many others to promote the 2022, and will now enter a period of play campaign. In the coloring contest, PPTR Hosts Inaugural of ‘Control’ consultation over the introduction of a kids can submit their own designs and are Platform Tennis Certifi cation multi-city format for the 2021 edition eligible for hundreds of prizes that will be Racquets onward. both randomly awarded and presented The proposals are aimed at im- for best designs. proving the schedule for players, “Ever since I learned about PHIT enhancing the experience for fans and America, I saw the need to dedicate bringing the competition to a wider myself to getting kids healthier and hap- audience. The multi-city format would pier through increased physical activity,” see two European cities join Madrid as Britto says. “So we’re promoting the ‘Let’s hosts in 2021. Under this approach, Get Kids to Play Campaign for Happy, the two new cities would each host Healthy Kids’ artwork through my net- two group stages and one quarterfi - work. The Coloring Contest will engage Professional Platform Tennis Registry nal, with Madrid hosting two group kids while we promote the importance of (PPTR), the newly formed subsidiary of PTR, stages and two quarterfi nals, as well physical activity and sports for improved hosted its inaugural Platform Tennis Certi- as both the semifi nals and the fi nal. health.” fi cation Course for coaches at the Ox Ridge Adds PHIT America founder Jim Baugh: Riding & Racquet Club in Darien, Conn. Artist Britto, PHIT America “We have to grab people’s attention and The PPTR curriculum was developed by Launch Play Campaign let them know how important it is to be lead clinician Patricio Misitrano, a tennis and physically active for improved physical platform tennis professional, with assistance # in Crack1 Repair! NO Dead Spots International artist Romero Britto NO Hollow Sounds and PHIT America have launched a national “Let’s Get Kids to Play Cam- NO Bubbling paign” designed to create “happy, healthy kids.” Britto, PHIT America and its partners are promoting a series of Britto-designed sport and ™ fi tness images, including tennis, in the TRU-BOUNCE campaign, which will be followed by a [email protected] | ritewaytennis.com $10,000 Britto Coloring Contest—all designed to shine a light on the need 1-877-5 RITEWAY (7483929) to get kids active and moving for bet- ter health and happiness. No Claims Just Facts No Cracks PHIT America, whose mission is Tru-Bounce™ Guaranteed! COURTESY PHIT AMERICA, PPTR PHIT AMERICA, COURTESY to improve the physical and mental RITEWAY CRACK REPAIR - US PATENT NO. 7,597,503 www.tennisindustrymag.com www.tennisindustrymag.com March 2021 RACQUET SPORTS INDUSTRY 7 IndustryNews from several platform tennis champions. PPTR is the Offi cial Education and Certifi ca- Short tion Partner of the American Platform Tennis Sets Association. The six-hour certifi cation course consists of online pre-course work, as well as a face- The Southern Tennis Foundation (STF), to-face component. the charitable arm of USTA Southern, For more information, visit www. has established the JL Stacks Memorial PPTRplatformtennis.org. Scholarships. A $60,000 endowment will fund two $1,000 college scholarships Tennis Loses Levin, for incoming college freshmen, which Brett, Tharrett, Perrotta are renewable for three additional years. pros around the world. Allcorn, a former December and January were particularly These scholarships were established by litigation expert, also pulls from his over sad times for tennis, as the industry lost JL's wife, Jean Stacks Harrold, to com- 1,200 hours of lessons with more than a number of people who have had major memorate her late husband, who passed 100 different teaching pros. The book is impacts on the sport. away in 2013. published by BookBay and available on Leo Levin, whose pioneering work in Amazon. the realm of tennis data analysis helped Lifelong doubles enthusiast Bob to shape the way the sport is interpreted, Allcorn, a USTA certifi ed umpire, has pub- Tennis Channel has chosen Alida’s died suddenly on Dec. 19. In 1982, he lished the book Doubles Domination: The Sparq digital insights platform to coined the term “unforced error,” to Best of the Best, which collects doubles uncover customer insights and real-time defi ne one of three outcomes for any tips, tactics, strategies, formations, set feedback to help TC build a better point, along with “winner” and “forced plays and tricks learned from the best viewing experience. error.” His groundbreaking work in match analysis continues to be in use. 8 RACQUET SPORTS INDUSTRY March 2021 www.tennisindustrymag.com www.tennisindustrymag.com IndustryNews Stephen Tharrett, the co-founder of develop the growth of tennis. USRSA Names Master Racquet ClubIntel, president of Club Industry “The PTR Foundation is thrilled to be Techs, Certified Stringer Consulting, author and past president able to provide these scholarships to so Master Racquet Technicians of IHRSA, passed away unexpectedly many deserving young men and women • Martina Frantova, Bonita Springs, Fla.