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Partnership Proposal for the biggest Exhibition in Europe

For more information please visit: www.northern-vision.co.uk www.liverpooltennis.co.uk by Anders Borg Hope International Tennis Tournament Director

Tournament 2002-2015 The Liverpool Hope International Tennis Tournament We have introduced over 60,000 children to tennis (LITT) was established in 2002 as a warm up event for through our School Programme during the Liverpool Wimbledon to give top ATP and WTA players as much International. Moving forward we will work closely with practice as possible prior to the most Liverpool City Council to guide as many of the children important tennis tournament in the world. The event who attend the programme in the park into public tennis organisers Northern Vision has since 2002 gathered an clubs in Liverpool. incredible list of the world’s best players competing in Liverpool such as Novak Djorkovic, , Mardy In addition to our CSR program Liverpool International Fish, , , and has projects involving students, local businesses and Viktoria Azarenka to mention a few. charities, making it a very community oriented event . Our partnership with the title sponsor Liverpool Hope The Tournament added on legends to its program in University, has added extra value to the tournament in 2004 and has since hosted the three most famous tennis terms of the promotion of Education, Sport, Health and players of the Open era, Bjorn Borg, John McEnroe and Business Networking. Martina Navratilova,as well as , Virgina Wade , Ilie Nastase, , , former Our relationship with Liverpool City Council is invaluable, British Number One and US Open Finalist, but for this event to be sustainable due to the austerity and the Iranian tennis trickster with the unmistakable faced by the public sector it is important for the private ‘tash’, Mansour Bahrami. sector to embrace our initiative for sport and bringing world class tennis to the North West. I hope you will find Northern Vision carries out lot of work at grass route the content of this brochure interesting and that we can level and runs one of the most extensive CSR programs meet up to discuss opportunities further. for tennis in the UK. During the kids day only in 2014 our program set an incredible world record in the largest Thank you for reading! tennis lesson ever staged were 680 kids from schools around Liverpool participated. [email protected] 07950 260 1651

2 Events - Sports Marketing - Player Management www.northern-vision.co.uk 3 Tournament Marketing/ PR CSR/ HR Opportunities

This is a sponsorship proposal for Liverpool Hope International Tennis Tournament 17th to 21st of June 2015. The event takes place in the Liverpool Cricket Club, showcasing tennis to the general public, corporate clients, sponsors, in addition to introducing 5000 children to tennis annually.

Our partner and delegate packages provide much more than straight-forwardbadge sponsorship, they provide an extension to company’s existing PR, marketing, branding, HR and an extensive Corporate Social Responsibility program. In addition there are ample promotional opportunities through branding and company exposure in the corporate and public area and at all social media channels.

During the 2014 event we had more than 2000 corporate PRESENTING PARTNER PROPOSAL visitors in addition to 10,000 general public spectators . Our event was estimated to be exposed to more than a billion people through our press releases about the 2013 Wimbledon Champion Marketing/PR/CSR/HR: UNIQUE AND MEMORABLE EXPERI- CORPORATE HOSPITALITY: attending and in breaking a wold record for the largest tennis • To be one of four Presenting ENCES: • One table of 10 per day lesson ever staged. partners; • 25 general admission tickets for throughout the tournament; • Logo included on all marketing centre court on each day of the • Private centre court box/seating; Northern Vision also ran the Third Festival of Tennis and the corporate tournament organised at material; event; • VIP parking for all guests. Chavasse Park, Liverpool One for a two week period prior to the international . It is another great • Logo on press and centre court • Two 45-minute pro-am tennis • Souvenir Programme way to engage with the public for our sponsors and corporate clients creating a great day out for backdrop; clinics for up-to four people; • Exclusive table signage the general public within one of the biggest shopping centres in the UK. The Festival of Tennis is • Logo and name on website with • Photograph opportunities with scheduled to run from 1st to the 15th June 2015 . hyperlink to website; players; • Two perimeter adverts on centre • Access to all courts; We are also scheduled to deliver the second ITF junior circuit event taking place at The Wavertree court and practice courts; • One coin toss on centre court Tennis Centre from the 15th to 22nd of November 2014. • One full page advert in official programme; • Exhibition and promotional activity in the public area to over 10,000 spectators and 5,000 children. • Opportunity to set up a 3x3 promotional marquees within corporate hospitality village.

4 Events - Sports Marketing - Player Management www.northern-vision.co.uk 5 ASSOCIATE PARTNER FESTIVAL OF TENNIS serves an ace with amazing attendance at Liverpool One Marketing/PR/CSR/HR: UNIQUE AND MEMORABLE EXPERIENCES: • To be one of eight Associate partners • 10 general admission tickets for centre court on • Logo included on selected marketing material each day of the event The Festival of tennis took place this year between 26th • Logo on press backdrop • One 45-minute pro-am tennis clinics for up to four people May and 8th June introducing general public to tennis • Logo on website in sponsor footer with hyperlink with free lessons between 12 and 3pm and having a 16 to website • Photograph opportunities with players draw corporate tournament with all our sponsors and • Access to all courts. • One perimeter advert on centre court and partners every weekday evening from 6pm. practice courts • One full page advert within official programme.

CORPORATE HOSPITALITY: • Two tables of 10 (one week day, one weekend) • VIP parking for all guests. throughout tournament • Souvenir Programme • Private centre court box • Exclusive table signage EVENT PARTNER

Marketing/PR/CSR/HR: UNIQUE AND MEMORABLE EXPERIENCES: • Event Partner of tournament • 10 general admission tickets for centre court for each day of event • One perimeter advert on centre court and practice court • Access to all courts. • Logo on website in sponsor footer with hyperlink to website • Full page advert within official programme.

CORPORATE HOSPITALITY: • One table of 10; • Souvenir Programme • Private centre court box; • Exclusive table signage • Private parking for all guests.

cORPORATE pARTNER

Marketing/PR/CSR/HR: Corporate Hospitality • One perimeter advert on centre court and practice court • Two tables of 10 • Logo and link to website on newsletters • Private centre court box • VIP parking for all guests. • Souvenir Programme • Exclusive table signage

6 Events - Sports Marketing - Player Management www.northern-vision.co.uk 7 Twelve Years of the Liverpool

“It was a fantastic day and all the children were great,” Liverpool Hope University International Tennis Nike Junior International Liverpool (14th to said Cowan. “It is not easy to conduct such a large session Tournament’s Anders Borg said that he was immensely and to organise it has added to the challenge, but I am so proud to bring the record to the city. 21st November 2015) proud that I have been able to set a World Record in my home city, at my home tournament and that so many local “We have been running the tournament in Liverpool young people have been able to share in that.” since 2002,” he said. “Throughout that time we have The third ITF Nike Junior International Event will be organised by Northern Vision at Wavertree Tennis Centre as part worked hard to introduce young people to the sport as of our all year long Community Programme. We aim to bring talented national and international youngsters not only Mayor of Liverpool Joe Anderson led the plaudits an alternative to football. promote Liverpool as a city of tennis but to also bring local kids to see and compete (through wildcards) against following the announcement the record would stand. international junior players of their age. Wavertree is a fantastic venue for tennis and it is our aim and hopes to use it for “To have so many schools get involved with this effort several other events throughout the year. Additionally, the event is part of our initiative the Liverpool Tennis Foundation, “Congratulations to everyone who took part in this and succeed in bringing the record to the city of set up by Northern Vision and supported by LTA and Liverpool City Council to make an active difference to the lives of record-breaking tennis coaching lesson,” he said. “They Liverpool is a fantastic achievement and every pupil thousands of young people throughout Liverpool – developing transferable life skills of self esteem, respect for others , should rightly be proud of themselves for making history. who took part should be proud that they have made the ability to work in a team in addition to fight obesity and crime. One of the great aspects of the Liverpool International history. Tennis Tournament is the way in which it is inspiring the next generation of tennis players and encouraging young “Hopefully this will inspire them to go out to tennis people to take up the sport.” clubs, playing fields and open spaces all over the city playing tennis and who knows, the next big British Ian McKenna, Director of Development at Liverpool Hope talent may well be right here in Liverpool.” University said: “Breaking a world record is a fantastic achievement, and I am sure that sense of accomplishment For media enquiries please contact Alec Doyle on 0151 will stay with all of the young people involved for a long 706 9986 or email [email protected] time. I hope that their experience as record breakers will help them develop a lifelong love of sport as fun, as part of a healthy lifestyle or even a career.”

Liverpool Hope University International Tennis Tournament smashes World Record

Liverpool has officially smashed the world record for Guided by coaches, including Merseyside’s own Wimbledon the largest ever tennis lesson according to the Guinness legend Barry Cowan, 680 children took part in the session. It Book of Records – beating the marker set by Andy meant Liverpool comfortably beat Murray’s Guinness World Murray’s mum Judy in March Record of 406 children taking part in a lesson at Flushing Meadows in the US. The Liverpool Hope University International Tennis Tournament organisers invited local schools to take The record has now been independently verified by Guinness part in the record attempt on June 18, the day before World Records and although it was hard work, Cowan said the tournament, which featured former Wimbledon the verification of the record made it all worthwhile. champion Marion Bartoli, began.

8 Events - Sports Marketing - Player Management www.northern-vision.co.uk 9 A dazzlingly talented 15-year-old and another drastically reduced, but Capdeville 6-7 6-4 (10-7) from Denmark called Caroline somehow the tournament kept on Caroline Wozniacki bt Ashley Thirteen Years of the Liverpool Wozniacki was the star attraction, rising to the occasion and providing Harkelroad 4-6 6-4 (10-5)2009: even stealing the limelight from bags of outstanding entertainment. 2009: Belgian powerhouse There were no tantrums – just who won the men’s event. A junior Portuguese teenager Michelle dazzling exhibitions of tennis. 2002: tournament. And it waswon by the Ivan Ljubicic, the legends returned match between children in three Larcher de Brito and experienced previous year’s losing finalist. to entrance us once again, and there The Liverpool International was age groups from Liverpool and Oslo Winners: Paul Henri Matthieu bt American were crowned were added bonuses in the form of also attracted a lot of attention, the the Tradition ICAP Liverpool launched with a fanfare of publicity Winner: Jan-Michael Gambill bt Alex Nicolas Massu 6-3 6-2 women’s legend Martina Navratilova Liverpudlians winning 31-21 and International Champions. In the in 2002 – and the presence of the Kim 6-4 6-2. bt Ulrikke and former Wimbledon champion a rising star called Chloe Murphy men’s final Fish beat then world number one and former Eikeri 6-3 2004: . US Open champion, Marat Safin. winning all her five singles and in straight sets 6-4, 6-2, to leave his “I was very proud of the way Local sports fans loved the idea and doubles matches. 34-year-old opponent wondering Back in the sunshine at Calderstones The tournament also supported our tournament turned out,” flocked to Calderstones Park… but if he will ever get his hands on the Park, the Liverpool International was two charities - The Marina Daglish Winners: Xavier Malisse bt Vince promoter Anders Borg said. unfortunately the LTA proved less coveted Boodles’ Trophy. starting to find its feet. Established Spadea 3-6 7-5 (14-12) Winners: David Ferrer bt Vince enthusiastic! ATP stars like Ivan Ljubicic, Vince Spadea was competing in his third Caroline Wozniacki bt Spadea 6-4 6-4 Spadea, and Irakli Liverpool final, but his compatriot Winner: Marat Safin bt Jan-Michael 7-6 6-3. Labadze featured – as did a series of Ashley Harkelroad bt Caroline Gambill 6-7 7-6 6-4. Fish proved too strong. legends for the first time. 2007: Wozniacki 7-6 3-6 (10-8) 2003: Then after making headlines for Former Wimbledon winner The tournament displayed its 2008: the power of her tonsils all week, If the tennis authorities didn’t exactly Richard Krajieck was joined by the resilience in 2007 when it had to face The event was now firmly established Michelle Larcher de Brito showed drive the fledgling tournament irrepressible Nastase and Bahrami, some of the worst problems incurred in the public consciousness –and that the strength of her tennis was underground, they certainly forced together with Peter McNamara during its six-year existence, but wider afield on the worldwide tennis even stronger as she overcame it indoors. Under legislation by the and Guillermo Villas.A splendid still managed to attract the biggest circuit – as underlined by the nations Britain’s Laura Robson in another Association of Tennis Professionals tournament ended with Mansour number of spectators (some 17,000) represented in the finals. superbly contested ladies final. After Tour, no top-50 player is allowed to Bahrami circling the court on his the serious business was completed, Promoter Anders Borg lost his star appear within 100 miles of an official bicycle! Dane Caroline Wozniacki returned for attraction Bjorn Borg only a few tournament. a third successive year – and became Winner: Ivan Ljubicic bt Irakli BreastCancer Fund and the Dan days before the event began, but ladies champion for the second And because the LTA were running Labadze 6-2 6-7 6-4. Maskell Tennis Trust – raising the managed to find a first class deputy time beating an American in the a tournament in Nottingham – and grand sum of £12,000 for the in former Wimbledon champion 2005: final – while USA’s Amer Delic won the ATP ruled that Nottingham was charities over the five days. Richard Krajicek, who put on a the men’s crown in a thrilling final 93-miles away from Liverpool as The growing Liverpool International magnificent display in beating Pat Winner: Ivan Ljubicic bt Mikhail against a Chilean. the crow flies (the shortest route by featured lots of extras in 2005. Not Cash. Greg Rusedski was another Youzhny 3-6 7-6 7-6.2006: road is 106 miles!) – the tournament least was the tournament’s uncanny casualty, having to pull out with a Afterwards Wozniacki declared: “I’d organisers were forced to schedule ability to spot rising stars before they 2006: shoulder injury, and local hero Ken love to come back again. It’s been a different experience for me in each of a mini-tournament inside at the had hit the big time. Skupski put up a wonderful fight Refusing to rest on its laurels, the the three years I’ve played here But Wavertree Tennis Centre. Ironically, against the men’s ultimate winner On this occasion an 18-year-old Liverpool International extended the tournament is definitely better outside the skies were cloudless. No David Ferrer, before losing by three Serbianwith dazzling ground strokes even further with the addition of a now.” Pimms, no strawberries and cream, points in the final set. ladies ATP event – and it proved an notented village or hospitality called made the Winners: Amer Delic bt Paul inspired move. marquee – but there was still a tennis public sit up and take notice. Quite apart from all this, the weather In addition to the 2004 champion was dreadful for much of the time, with one day washed out completely

10 Events - Sports Marketing - Player Management www.northern-vision.co.uk 11 the fun was provided by Michael Winners: Paul Henri Matthieu bt set match. Anderson and women’s 2014: Stich, Anders Jarryd, Ilie Nastase, Nicolas Massu 6-3 6-2 finalist both used Michael russell strikes blow for thirty- Borg (tournament director) for Mansour, Peter McNamara and the Liverpool International Tennis Russell claimed the first set 6-4 Eugenie Bouchard bt something generation at the liverpool holding this incredible event. Mikael Perrnfors. Tournament as a warm up for before rublev bounced back in the 6-3 6-32011: International 36-year-old American “this is the way to increase Wimbledon, and for the Olympic second set, taking russell to a tie- Winners: Mardy Fish bt Vince Spadea joins David Ferrer, Marat Safin and involvement in the sport, giving 2011: games. Belinda Bencic worked hard break and winning 7-5. 6-4 6-2 Xavier Malisse on the list of winners kids the chance to see top stars, to secure her first senior title in THE man nicknamed Hands of .The women’s title, however, was lifted A tie-break set was required to legends and future champions in Michelle Larcher de Brito bt Great Britain at the age of 15. Greg Stone (Fernando Gonzalez) because by a schoolgirl more than 20 years decide the destiny of the trophy action.” Laura Robson 6-4 2-6 (10-6) Rusedski triumped for the first time of the ferocity of his forehand- younger – 15-year-old Surrey protege and it was russell who came out on in legends singles in Calderstones Russell became the oldest 2010: pounded Portugal’s Frederico Gil Jodie Burrage. top. into submission in the tournament Park. winner of the event - while in The truly international flavour of Both finals were watched by near full Afterwards he tipped his young the previous day’s Women’s final final to lift the silver trophy at the 2013: the Liverpool International was russian opponent for future success first attempt. Martina Navratilova, houses in fine weather as the 13th 15-year-old Jodie Burrage struck highlighted once again last year on the Atp circuit. Martina Hingis and For the first time ever at a grass court International tournament made a a blow for youth. The Surrey as Frenchman Paul-Henri Mathieu tennis event, two Argentinians made successful transition to its new venue of schoolgirl added her name attended the event to celebrate its “He has a massive forehand,” said became the 2010 men’s champion the final in front of a great crowd liverpool cricket club. alongside tennis legends Martina 10th anniversary. Russell. “He is definitely a star for beating Chilean Nicolas Massu 6-3 in calderstones park.the final was hingis, caroline Wozniacki and Miss Wade commented: “The city is At 36, one of the oldest playerson the the future. 6-2 in the final, while ’s won by Martin Alund beating fellow last year’s champion Coco beautiful. The architecture is amazing circuit, russell defeated 16-year-old countryman Guido pella 7-6 6-3.the “Liverpool has been a fantastic Vandeweghe with a 6-4 7-5 16-year-old starlet Eugenie Bouchard – the old architecture and the new russian Andrey Rublev – the current architecture – and I’m really, really finalists were made up of the round place to play tennis, the crowds victory over British number five was crowned women’s champion junior champion -In a delighted to have reason to come robin winners, have been magnificent and I want . after a 6-3 6-3 success over keenly contested match the final took here.” (uSA) and Alexandra cadantu (roM). to thank liverpool hope university, Norwegian Ulrikke Eikeri. almost two hours to decide. Alexandra has been struggling with liverpool city council and Anders Hingis was the victor during the four But all eyes were on the legends fever all tournament but put up a days winning all of her matches. circuit, with arguably one of the most great fight against vandeweghe who Wimbledon Champion, Richard charismatic names ever to grace eventually won 6-2, 6-2. Krajicek reigned supreme over the Calderstones Park featuring for the Legends event with three straight first time – three times Wimbledon the Skupski Brothers were introduced wins over Greg Rusedski, Jan-Michael champion John McEnroe, who as a duo, beating in doubles the Gambil and Barry Cowan. dazzled centre court for three days Argentinian pair pella/ Alund. with his tennis and American charm! 2012:

There were no tantrums – just The Schools Day event saw around dazzling exhibitions of tennis. 2,000 local school children bussed

into the park to take part in training sessions with professional tennis coaches.

South African number one seed won the men’s final after beating his opponent Lukas Lacko in an exciting three

12 Events - Sports Marketing - Player Management www.northern-vision.co.uk 13 Events. Academies.Sports Travel. Player Representation.

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For more information on all of the above call on +44 (0)151 227 5940 [email protected] www.liverpooltennis.co.uk Northern Vision Limited

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