condominiums in some opportunities are like history they don’t come Back

1 i nvestment

3 s • Leased apartments in the ta sought-after centre of Berlin u niqueness • The booming capital of the 1 B strongest and most stable • Apartments that are a one-of- ility a-kind cultural asset economy in Europe – a favour- • Located in the heart of Berlin – ite destination for investors true originals of the DDR era page 22 – 29 page 6 – 13

4 p otential • Apartments with entry levels that 2 are unusually low compared to other European capitals

d • The prospect: rental growth, • Apartments that are archi-

esire increasing prices or a custom tecture and design icons design piece for owner-occupiers • The limited edition of a product that matches the page 30 – 35 cool Berlin lifestyle page 14 – 21 at a glance central Berlin: Four reasons why it is an investment like no other in the centre oF history

Nowadays, one would be hard-pressed to fi nd more exemplary evidence of the DDR’s former glory than by taking a long stroll along Berlin’s central Karl-Marx-Allee, which runs from Alexander platz through Strausberger Platz to . Lo- cated in the district of in the former , just east of the fashion- able and north of bohemian Kreuz- berg, the historic Strausberger Platz boasts two of the DDR’s architectural crown jewels.

5 a B solute

The DDR is history. It comes with its own look, shaped by a unique visual aesthetic, a design that inspires and as- tonishes with its rarity and collectabil- ity. At Strausberger Platz is one of the crown jewels of DDR design, the rarest of originals. Built as a showpiece for the potency of the socialist ideal, these “worker palace” type buildings were intended to demonstrate the superior- ity of the socialist ideal. Their imposing presence is still quite remarkable. Here is your chance to enrich your portfolio with a piece of history that is now more sought after than ever. uniqueness The former military is the best-known border crossing and a magnet for millions visitors. of divided reuniFied one oF a kind

1 Photographs that have gone around the world: the fall of the didn’t just move East Germans to the West; it also moved people all over the world, emotionally. How could this amazing thing be happening? Two such dif erent political and social systems with dif er- ent cultural backgrounds? A development, utterly inconceivable up to that point, took a course to an astonishing conclu- sion in November 1989, a conclusion that surprised even those responsible for it. To date, the reunifi cation of these two states is unprecedented. There has been rapid development since © BPK Max Ittenbach then. With the dissolution of DDR and the gradual fading of the memories, the few remaining artefacts from the DDR are now increasingly sought after by mu- seums and collectors. © Ute Mahler / Ostkreuz

8 © Harald Hauswald

On Josef Stalin’s seventieth birthday, just seventy-fi ve days after the found- ing of the German Democratic Republic in October 1949, East Berlin’s Grosse Frankfurter Strasse (now Karl-Marx- Allee) and the connecting were symbolically renamed Stalin- allee. The streets had been largely de- stroyed during the bombings of World War II. In 1952 construction work began to transform the post-war rubble into a colossal socialist . © Ludwig Schirmer / Ostkreuz the origins oF a real design showpiece

Stalinallee became a propaganda centre- piece, built to showcase the superiority of the socialist ideal in the capital of Ger- many. A six-lane, tree-studded highway was f anked on either side by huge ceram- ic-fronted apartment buildings in a style seldom seen west of Leningrad. These majestic buildings, dubbed “worker pal- aces,” were designed to showcase the high standard of living enjoyed by ordinary peo- ple under East German socialism and pro- vided af ordable luxury f ats for the “best” working-class families, as well as celebri- ties and distinguished party members. And now you also have the opportunity to own an apartment in one of them. © BPK Max Ittenbach

11 2. HAUS DES LEHRERS

The so-called “house of the teacher” was built between 1962 and 1964. It is most no- U table for its fascinating facade mural entitled 1. FERNSEHTURM Our Life, which depicts various occupational The city’s most iconic symbol, built groups and aspects of life in the DDR. in the 1960s to assist in the gov- ernment’s communications and www.hausdeslehrers.de surveillance, but also to demon- strate superiority and technologi- U cal achievement. Nowadays, it is a 3. SOHO HOUSE BERLIN popular restaurant that looks and U feels very 1960s. Originally opened in 1928 as a department store, Torstr. during the DDR era the building housed the Com- U www.tv-turm.de munist Party archive. It was also the offi ce of the U president of the DDR, Wilhelm Pieck. Now this 3 imposing Bauhaus-style building is an exclusive Soho House member’s club.

S Mollstr. U www.sohohouseberlin.de Kino International Mitte Haus des Lehrers

S

U S 2

S 4 Karl-Marx-Allee U Tränenpalast 1 Karl-Liebknecht-Str.Spandauer Str. U Fernsehturm 5 cold war Cafe Moskau S Unter den Linden Cathedral of Berlin Grunerstr. StrausbergerU Platz U U hot spots U Holzmarktstr. Frankfurter Tor S Friedrichshain

U Friedrichstr.

U U Märkisches Museum U

U U U S 6 S U

U U S

U 6. EAST SIDE GALLERY 4. KINO INTERNATIONAL 5. CAFE MOSKAU Built in 1963, this fi lm theater used to In 1990, artists from all over the world host fi lm premieres attended by the DDR painted artworks on a long stretch on the A place of intrigue and espionage when the city leadership. Today, it is one of the venues east side of the Berlin Wall. This open-air was divided, post-Wall it became a popular par- for the Berlinale fi lm festival. The large gallery documents a time of change and ex- ty venue. Of particular interest are the mural of posters on the outside of the theater show presses the original burst of euphoria and Soviet people and the Sputnik sculpture on the the fi lm of the week and are still painted great hopes for a better and more demo- roof. by hand. cratic future.

www.cafemoskau.com www.kino-international.com www.eastsidegallery-berlin.de d e F inite

In our contemporary modern world, shaped by its fast pace, crowded spaces and transient values, people long for stability, individuality and true character – a desire that is met by the apartments on Strausberger Platz. As true limited-edition design icons of a bygone era, they are a fascinat- ing must-have investment with rising value potential, perfectly refecting cool Berlin. desire Schinkel era. a r e l e k n i the h of c S typical classicism Berlin with elements neoclassic combines The architecture of CENTRAL BERLIN

a remarkaBle lineage

Stalinallee showcased expressive and monumental architecture – 2,767 apart- ments were built and of ered consider- able luxury for the time: district heat- 2 ing, warm water, tiled bathrooms, fi tted kitchens, door intercom system, waste- disposal units and lifts. The apartments in these “worker palaces” were bright and af ordable. Designed by the famous German ar- chitect , the two majestic buildings were among the best examples of the architecture of socialist realism, also known as Stalinist archi- tecture.

17 © picture-alliance / akg-images / Florian Profi tlich

Henselmann is also famous for creat- ing the initial design concept for what was to become the most iconic symbol of Berlin – the needle-shaped TV tower in . Other notable Alex- anderplatz projects in his portfolio are Haus des Lehrers (house of the teacher) and congress hall. Three years after Stalin’s death in 1953, Nikita Krushchev made a speech at the 20th party congress, criticizing Stalin for his crimes and personality cult. In 1961 Stalinallee was split back into two, with one half reverting to its original name of Frankfurter Allee and the other

© BPK Jochen Moll half being renamed Karl-Marx-Allee. All monuments and busts of Stalin along the avenue disappeared overnight. In their place came new monuments like the Kosmos cinema, with its retro- futuristic facade and colorful tiles. the creator oF socialist realism

19 © Günter Höhne © Günter East . Dresden, in Melkus Heinz driver race the by founded car sports and car ing Melkus was a brand of single-seat rac-

The RK 3 radio and VS 1 stereo-combination from 1965/66 by the East German HELIRADIO are sought-after collector’s items today.

ddr design originals well-kept secrets oF c o n n o i s s e u r s and collectors

Most people nowadays perceive 1950s and 1960s DDR design as dreary and bland, the ultimate expression of func- tion over form. But, unlike Soviet design from the same era, DDR design was full of quirky, charming and inf uential objects as well. Today, many of these objects have become collector’s items, even though their kind of design aes- thetic has been erased by the sleek and sexy look of capitalism. Some things, however, will never be erased and their value will only continue to rise as time goes on. CENTRAL BERLIN is a prime example of this.

© Günter Höhne

21

© Günter Höhne p roven

Berlin is the booming capital of the strongest and most stable economy in Europe. It is a thriving metropolis and in recent years has fourished to become a popular destination for international investors. No wonder, while Europe is shaken by uncertainty, the German “concrete gold” is seen as a safe haven. Entry-level prices from an EU perspec- tive – especially for smaller units – re- main quite afordable. The projected population growth, the higher-than- average proportion of young people, as well as Berlin’s status as an ultimate location for start-ups, guarantee a safe investment. Small and medium-sized apartments for rent are in high demand. Berlin’s historic monuments have de- veloped a cult-factor attraction among the artistic, retro-aware young people from all over the world. s taB ility Quality has many forms – CENTRAL BERLIN of ers dif erent layouts

Life in the centre of the metropolis bustling – it can be surprisingly calm, cool and collected. of the one- and two-bedroom apartments. 3 living originals

Modern, urban and cool – these are the kind of people who feel the attraction of inhabiting a rare and cultural edifi ce. They are very aware of the unique lo- cation and architecture of this DDR era ensemble. They want to be very close to the urban centre and its possibilities, to experience Berlin life right at the source. These are some of the reasons why the 53-to-99-square-meter units are in constant demand. With their clean, com- pact and utilitarian f oor plans, they are the ideal urban home and a perfect re- treat with a view of Berlin’s landmark, the TV tower. Simply a truly original pur- chase for cultural connoisseurs.

24

Bedroom

Living room Living

Living room Living Bedroom

Bathroom

Hallway

Storage Kitchen

Kitchen

Elevator Hallway

Entrance Bathroom

Staircase

This unusually (2-bedroom) apartment designed with a utility room kitchen- is an eye-catcher thanks three-room to its asymmetricliving-room position.The living room has oor-to-ceil- a dual-wing door, f closet. windowed a and windows double ing The second bedroom is a cozy retreat as it can only be accessed through the other study. a as used be also can which bedroom

Elevator Staircase 27

Elevator

Staircase

Bedroom

Bathroom

Living room Living

Kitchen

Hallway Storage

Storage

Living room Balconet This almost square-shaped two- room (1-bedroom) also apartment surprises with hallway its leading up square to the room, living bedroom, kitchen, dowed bathroom and win- a conveni- ent closet. Both the living room and bedroom have two or three windowsmaking them very bright during the day.

This beautiful two-room apartment is impressively bright. (1-bedroom) The liv- ing room and the bedroom each have two windows and are located in the large oriel of the building. A kitchen and a windowed bathroom turn this small apartment into a practical and cozy retreat in the heart of the metropolis.

Living room Living

Bedroom

Storage Kitchen

Bedroom

Balconet

Living room

Hallway

Entrance

Hallway Bathroom

Kitchen

to the living room as well. A nice view is en- joyed through its dual-wing door in front of the oor-to-ceiling f double windows. veryis practicalthatnichelarge The a hallwayhas suitable for a wardrobe or closet. The two-room (1-bedroom) apartment sur- prises with its layout, as the hallway leading bathroom,kitchen,bedroomtheandopens to Elevator

Bedroom

Hallway

Staircase Living room Living

Elevator

Bathroom

Elevator

Staircase

Staircase Kitchen

shaped hallway

Hallway

Bathroom

Living room Living

Balconet Bedroom erous character. From three rooms here with daylight can all be accessed. The rooms themselves have two or three windowsvery are bright. and that that gives the apartment a gen- The largest apartment a type 90-square-meter, is three-room (2-bedroom) unit. It has a large, nearly square- dows, complete the residen- the complete dows, unit. tial dual-wingdoorgiveopensto a superb view. A kitchen and a bathroom, both with win- roomsvery bright. frontIn of the oor-to-ceiling f double windowsintheliving room, a oversized bay window. This oriel situation makes the (2-bedroom) apartment remarkable is for its with interior,two rooms located in an This compact three-room 29 p erF ect

Facts: Average property purchase prices in € / sqm in German cities. Existing property and newly constructed • Two buildings built in 1952 in the (statista.de, 2013) DDR era €7,000 • 141 apartments, from 53-to-99-square- meters €6,000 • Located in the centre of Berlin: €5,000 Friedrichshain-Kreuzberg on the bor- €4,000

der of the Berlin-Mitte borough. €3,000

€2,000

€1,000 Demand: • Berlin’s population is estimated to grow €0 Berlin Frankfurt Stuttgart Hamburg Munich by approx. 404,000 by 2030 * (Main) • Only 19,000 new apartments have been built since 2006 ** • The demand for residential space is 100 % higher than in Hamburg and Munich *** • A growing number of single households Average property purchase prices in € / sqm in Berlin (2013: 54.3 %) is additionally for existing and new buildings in the centre (statista.de, 2013) increasing the demand for small to me- €12,000 dium-sized apartments **** €10,000

€8,000 Prices: * Berliner Zeitung, 2014 ** • Status: Unusually low prices compared to Institut der deutschen Wirtschaft; €6,000 other German and international cities Amt für Statistik Berlin-Brandenburg • Potential: continuing demand in Berlin has *** Wohnungsmarktbericht GSW €4,000 led to a 56 % increase in residential rents **** FAZ.net, 2014 €2,000 (2009 - 2014*****) and a 68 % increase in ***** Immonet, 2014 ****** purchase prices (2009 - 2014 ) ****** Immowelt, 2014 €0

Berlin Tokyo Rome Paris Madrid ViennaBeijing Sydney Zurich Moscow Munich London Hamburg New York Stockholm Hong Kong Copenhagen Rio de Janeiro Frankfurt (Main) p otential a great investment

CENTRAL BERLIN of ers attractive real es- tate investment opportunities not only be- cause of its history. Its exclusive location and good rental income levels are the result of several important factors.

Firstly, it is a one-of-a-kind cultural monu- ment. The high-quality construction and the unique character of the buildings ensure ex- clusivity and stable investment value.

Secondly, Berlin’s real estate market is booming. Rising population fi gures are leading to an enormous demand for housing and there has been a 56 % rent increase over the last fi ve years.

Thirdly, it is located next to Berlin-Mitte, an extremely sought-after neighborhood with the highest rents in the city.

And last but not least, small f at sizes trans- late to af ordable entry-level prices. During the last several years, particularly in Berlin, the demand for such small apartments has been signifi cant.

32 The interior designer and collector Stephan Schilgen. His distinctive style has enthused private investors and international clients like Chanel. some see design some see value

That which is rare and beautiful is usually valued on a special kind of scale. Nobody knows this better than Stephan Schilgen, interior designer and the biggest furni- dividual needs and wishes of the owners. transforms private homes according to the in- Schilgen – ordinary the beyond space living A ture collector in Germany. His 100,000+ pieces of furniture and design objects are just waiting to inhabit new living spaces and to transport their inhabitants into fascinating bygone eras. In CENTRAL BERLIN, Schilgen is cur- rently bringing the cult of the golden East and its unique design back to life. The designer transforms vacant apartments on demand, according to the wishes of new owners, recreating their original cool lifestyle look. In a showroom he has designed a model apartment, which is a pure and authentic piece of DDR history in itself.

34 skJerven group

Skjerven Group is a real estate investment company based in Berlin. The company takes care of property transactions, in- vestment management, fi nancing and asset management for funds, international insti- tutional investors and high-net-worth in- dividuals. Skjerven Group consists of three EINAR SKJERVEN branches: Skjerven Invest, Skjerven Asset Managing director and owner Management and Part-B Immobilien. of Skjerven Group GmbH www.skjerven.com

part-B

Sales coordinator As an exit channel for residential privati- J Ü RG E N K R I EG I SC H zations, Part-B Immobilien organizes the Managing director of sale of apartments to owner-occupiers PART-B Immobilien GmbH and private investors. ruBina

Sales international Rubina Real Estate GmbH is an inter- national real estate investment & con- sulting company with properties in top locations in Berlin, Germany. We pro- vide multilingual assistance throughout the entire purchase process, including CARSTEN HEINRICH fi n a n c i n g . Managing director of Rubina Real Estate GmbH Rubina Real Estate Charlottenstrasse 18 10117 Berlin-Mitte

+49 (0) 30 417 17 040 [email protected]

www.rubinarealestate.com 36 www.centralBerlin.de