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C NTENTASIA 7-20 April 2014

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Haslingden launches ZooMoo in New kids property goes live with linear, 2nd screen sync

New kids’ platform, ZooMoo, launched in Asia on Friday (4 April) with a 24-hour linear channel on platform, StarHub, a TV anywhere streamed channel and a synchronised second-screen app. The property, created by former president and COO, David Haslingden, targets children between three and six years old. The schedule is dedicated to animals and features 3,000 separate stories in unique one-hour blocks. Content is 100% original. Haslingden’s production houses – Beach House Pictures (BHP) in Singapore, NHNZ in New Zealand and in Brazil – involved in 75% of the con- tent creation. 25% is commissioned from independent production houses. “Every piece of content has been de- veloped by us and made for ZooMoo,” Haslingden says. Much of the content was produced in Singapore in collaboration with the Wild- life Reserves Singapore group, which op- erates the Jurong Bird Park, Night Safari, River Safari and Singapore Zoo. The BHP Kids team in Singapore is led by pre-school producer Susan Oliver. Former National Geographic Channel veteran, Suissa, who joined ZooMoo in 2012, heads up the programming strategy and Emmy Award-winning creative direc- tor, Ian McGee, is involved in creating content. ZooMoo owns all rights to its content, giving the brand an edge in rolling out multi-platform digital services. “The way that rights are divided up has ...more on page 8 contentasia 7-20 April 2014 Page 2.

Black swans, next big things & the quest for value Global format bosses talk about the future at Mip Formats

The hunt for the next big format hit con- thing,” Carter said, adding that “disruption are still learning how to generate value tinued this weekend during this year’s Mip and innovation creates value”. for a new generation,” he said. Formats in Cannes. And if there were a few Carter also talked about Who Wants to At the same time, he stressed the im- answers during the keynote series, none of be a Millionaire, Big Brother and Idol as for- portance of story telling. “Always keep in them were about a show or even a genre. mats that created major shifts for, among mind that you are a story teller... no matter “The consumer will decide,” said the other factors, consistent global branding. what the platform,” he said. Shine Group’s Shine 360º chairman Gary “Strong local adaptations are still a fac- FremantleMedia’s director of global Carter, adding that the debate needed tor in a big hit,” said Banijay Group CEO, entertainment development, Rob Clark, to from the obsession about the next Marco Bassetti, predicting high growth in talked about the value of a broader big thing towards creating value. the scripted space in the next year. approach to creating shows rather than Carter said the next big thing was a The future is content driven, not tech- confining the agenda to the next big hit. “black swan event” – a total surprise that nology driven, Bassetti said, adding that Clark stressed returnability and scale- would be rationalised after the fact. the industry was only at the beginning of ability as part of successful formulas and “It’s unlikely that the next big hit will exploring second-screen habits and their also said shows that were not returnable come from the current one,” he said. relationship with formats and content. were not good business. “The industry doesn’t know where the He talked about risk and investment and Clark said “broadcasters don’t have the next big thing is coming from, nor does said future success stories were compa- balls that they used to” but that their cau- it know what it means by the next big nies that took risks and failed now. “We tion was perhaps understandable.

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Media Prima reworks schedule in MH370 wake Network CEO offers message of prayer and hope

from the horse's mouth As Asia’s pay-TV industry packs for Bali for this year’s Asia Pacific Pay-TV Op- erators Summit (APOS) at the end of April, Reed Midem, organisers of con- tent markets MipTV/Mipcom, released a report that shows TV programming spend will top the US$100 billion mark in 13 countries – including Japan and – for the first time in 2014. The report by IHS TV Programming Intelligence forecasts growth of 4%. IHS also says revenues for the broadcast- ers surveyed will reach US$197 billion this year. The U.S. remains the world’s leading programming market this year, prayer service followed by Japan and the U.K. Original content remains the largest Dominant Malaysian broadcaster, Media Bintang Mencari Bintang season two category of programming spend in Prima, resumes its live weekly concert was originally scheduled to premiere on 2014, at 48.7% of the total. However, show, Bintang Mencari Bintang, on 11 16 March. growth is the lowest at less than 2%, April as free-TV schedules return to nor- TV3 has also postponed Anugerah Bin- and original content loses out to sports mal after the disappearance of Malay- tang Popular , which was spend in several markets. Sports comes sian Airlines flight MH370 on 8 March. originally scheduled for 6 April. A new in at 26% of the total, up by about 7% Schedules of Media Prima’s four chan- date has not been set. over 2013, with acquisitions at 27.7%, an nels were adjusted from 24 March, when News broadcasts and talk shows have increase of about 4.5%. ’s prime minister, Najib Tun Ra- been extended to accomodate the IHS expects Japan to resume growth zak, officially announced that the plane latest updates on MH370. TV3 and TV9 this year with programming spend up had gone down over the Southern Indian have been carrying comprehensive 1% to US$13.4 billion. This will still be ocean with 239 passengers and crew on news reports in Bahasa Malaysia, while lower than the US$14.3 billion invested board. The media company extended English and Mandarin news is available in 2012. Declining expenditure by NHK MH370-related coverage to radio, online on ntv7 and 8TV. is a key factor, with its outlay falling to and social media platforms. “We at Media Prima are deeply sad- US$5.95 billion this year. Station bosses pulled everything dened by this national tragedy and With the exception of Fuji TV and TV deemed inappropriate for a nation in sympathise with the families and friends Tokyo, IHS also forecasts slight decreas- mourning and schedules were altered of the passengers and crew on board es in spending by Japan’s five private to make way for shows focusing on the MH370. This incident has brought about free-TV broadcasters. Japan’s pay-TV MH370 tragedy as well as programming disbelief and shock to our nation and sector (Wowow, Perfect TV) ac- that was religiously inspiring. people around the world. We pray and counts for 7% of overall programming In addition to postponing Bintang Men- hope those involved will in this tough expenditure in 2014. cari Bintang, major changes on flagship time stay strong and courageous,” said is “biting at the heels” of the channel TV3 included postponing on- Ahmad Izham Omar, chief executive free-TV broadcasters, spend US$563 ground carnival, Karnival Jom Heboh officer, Networks, Media Prima million this year. IHS says this is only 5% Terengganu. The carnival was to have Berhad. less than Seven and more than ABC. been held on 28-29 March. A new date Media Prima organised prayer services has not yet been set. in Terengganu and . RTL AD

7-20 April page 4. contentasia 7-20 April 2014 Page 5. Lose 16 Asian markets in Frapa’s price calculator update Yourself Mongolia and Vietnam coming soon To Find Sixteen Asian markets are included in this are worth,” said Frapa vice president year’s updated Format Price Calculator and CEO of The Format People, Michel Yourself launched by global formats association Rodrigue. Frapa in Cannes at the weekend. Rodrigue is working on a global devel- Another two – Mongolia and Vietnam – opment strategy with Shanghai-based are in the pipeline. Star Media (The Voice of China, Frapa said on Sunday morning during China’s Got Talent, So You Think You can Mip Formats that the update included Dance), which is at MipTV speaking about more than 6,000 format fee indications on its latest format, Sing My Song. 50 levels in more than 120 countries. The show, Star China’s first original native The 16 Asian countries include China, format, aired on CCTV-3 earlier this year and Japan, Myanmar, India, , Malay- had a total season viewership of 480 million sia, and the . and total viewer share of 37% (Source: “The price calculator is an industry CSM). The company also said CCTV-3’s benchmark for the formats business. Eve- ratings increased by 59% compared to the ryone uses it to gauge what their formats same time slot previously.

China formats are a risky business – Mip Formats 10% of mainland formats make money, delegates told

Only 10% of formats in China get a return ent to anything else being seen in China. on their investment, making the proposi- “TV in China is so cluttered with singing, tion of original adaptations a risky busi- viewers need refreshment,” said Chatter- ness, delegates at this year’s Mip Formats box TV managing director, Tom Ellemann. in Cannes at the weekend heard. He added that outdoor production exper- Youku Tudou’s general manager for tise would increase with experience. entertainment production, Song Binghua, Both Song and Zheng said new main- told a packed room on Sunday afternoon land regulations that limited foreign that it was easier for Asian scripted for- formats on satellite channels to one a mats, such as those from Korea, to work in year from this year were a good thing China than it was for European formats. and would encourage the local industry Panelists flagged a new era for factual to be more creative. 100% first run, fresh formats in China, led by the recent suc- “We have adjusted our strategy and and exclusive original cess of the local version of Korea’s Where modified our models,” Zheng said, adding programming Are We Going Dad? on Hunan TV. that “co-production and co-development Zhejiang Satellite TV’s formats director, is a new way of doing business. The policy Summer Zheng, said the success of Where will encourage original creativity and we Are We Going Dad? would encourage agree with that”. producers in China to start making out- Song also said the new regulation “will door reality. “It’s a new genre that we can encourage Chinese producers to not only try,” she said. rely on foreign formats but to start creat- At the moment, China’s experience with ing and innovating”. He added that this outdoor format production was limited. was also an economic necessity. “We Even though Where Are We Going Dad?’s can’t spend so much money to buy and production values were low, the format license formats,” he said. “We need local www.multichannelsasia.com was so successful because it was so differ- production power,” he added.

Outdoor_Vertical_2C.indd 3 26/2/14 10:08:34 contentasia 7-20 April 2014 Page 6.

DealsAsia @ MipTV KT’s Olleh TV picks up 150 hi-energy VOD titles Maiden Red Bull deal covers sports, lifestyle & factual

South Korean telco KT has acquired 150 before-seen footage and interviews with long-form video-on-demand titles from “supersonic man” Felix Baumgartner and gets fried Red Bull Media House for its Olleh TV IPTV his team. Discovery Networks has picked up a platform. The deal, announced on the Olleh also acquired action sports maga- of food and auction titles for Asia Pacific eve of this year’s MipTV in Cannes, is KT’s zine show Extreme CollXtion; Break’n Reality and Japan from U.S.-based GRB Enter- first with Red Bull. about top breakdancers; and eXplorers – tainment. The deals were announced in The package covers sports, lifestyle Adventures of the Century, which profiles Cannes this morning as this year’s MipTV and factual titles, including Mission to the the world’s most extraordinary adventurers. market opened. Discovery bought pan- Edge of Space, a documentary on the Olleh TV has more than five million subscrib- Asia rights for frying contest, Deep Fried Red Bull Stratos mission featuring never- ers and about 70% market share. Masters, and Japan rights for season three of Auction Kings and the one-hour Auction Kings special. Shine finds China home for U.K. drama Phoenix Satellite buys George Michael, Jesse J -based Phoenix Satellite Televi- sion has bought Hong Kong, China and Macau rights for U.K. indie DCD’s one- hour TV special, George Michael Live at Palais Garnier Paris, and arena perfor- mance, Jessie J: Alive at the O2. DCD announced the sales during Mip Doc at the weekend.

School’s in for TVNZ, ABC Australia’s ABC and New Zealand’s TVNZ have picked up finished-programme rights Broadchurch for Shine International’s award-winning Shine International opens this year’s Taiwan’s PTS and ’s TrueVisions. factual series, The School. Executive pro- MipTV with 110 hours of new and return- Youku Tudou has also bought SVOD ducer David Clews and deputy head- ing drama, including the debut of Shine rights to dramas Utopia and In The Flesh. master Matthew Burton are at MipTV this Australia’s two-part drama INXS: Never Shine’s new titles at the market include week sharing insights about the Two Four Tear Us Apart. From There to Here, firefighting series The Productions’ series. Shine International On the eve of the market, which runs to Smoke and Scandi crime drama The Third said on the eve of this year’s market that Thursday this week, Shine announced tape Eye, which follows Norwegian policeman it was bringing more than 300 hours of sales of Broadchurch to four Asian territories – Viggo, who is haunted by the disappear- factual content to Cannes this year. China’s Youku Tudou, ’s Pioneer, ance of his daughter.

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7-20 April page 7. contentasia 7-20 April 2014 Page 8.

larly those targeting younger audiences – would do the same if they had the option of starting over again. “It’s the way younger people experience media,” he says. “They are much more sat- isfied when they are looking at the TV and interacting with a game at the same time. They want to continue the experience on a different screen, to interact with the con- tent in a different way,” he adds. Among other things, the free app for iOS and Android allows children to “collect” animals on the channel. The app has an acoustic watermark inaudible to us- ers but easily detected by tablets’ microphones. When the ZooMoo app is turned on, the channel ZooMoo’s Susan Oliver with (from left) puppets Latif, Afrina, Rocky and Panda (inset) sends original and complimenta- ry content to the child’s tablet. From page 1:ZooMoo part in too. Haslingden says the app also really fallen behind the way that consum- “ZooMoo is at heart encourages parents to interact ers like to watch media,” Haslingden says. about learning about with their kids about the animals “We feel very strongly that whatever we animals, nature and natural they have collected and shows they do we have to own all rights to for all me- history,” Haslingden says. have watched on the channel. The app’s dia now and in perpituity,” he adds. He chose the 3-6 year old audience be- content will evolve in tandem with the This advantage allows ZooMoo to cause, among other factors, “there seems channel. customise the offering to be anywhere to me to be a much more limited offering ZooMoo’s demographic and subject and everywhere, including on free-to-air for kids of that age group. So there are less matter makes a global story much easier channels platform partners may own. things competing with their attention”. to tell and gives Haslingden pricing ad- “That’s really resonating with our plat- “Three to six is the age where children’s vantages in carriage negotiations. “We form customers and it’s an area where affection for animals is still very strong, and can offer ZooMoo relatively cheaply we are lucky and ahead of the pack,” yet they are old enough to learn things because our audiences are fairly similar in Haslingden says. about animals and concentrate for long their tastes around the world,” he says. The choice of genre seems a natural enough to appreciate them and how ZooMoo launched in Brazil in September follow-on to his long interest in conserva- much diversity there is, and to play and 2013 and will roll out across Latin America, tion and involvement with the National interact,” he says, adding: “I felt it was re- Europe and the rest of Asia this year. “Our Geographic brand. Haslingden is cur- ally important to try to get them when their plan is that by generating low per sub rently chairman of WildAid, a non-profit interest level was the highest”. rates across a wide area, we will generate organisation that aims to use media to ZooMoo was designed from the start to enough revenue to keep investing in the reduce the demand on endangeredWho liveshrunk across multiple myWho screens. Big HaslingdenshrunkList? myprogramming Big andList? the app to make sure species, something ZooMoo will have a believes that most TV channels – particu- ZooMoo evolves as it should.”

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Who was at... RTL CBS Extreme’s Asia launch in Singapore

Jonas Engwall, RTL CBS Asia Entertainment Network

Nuke Wairatpanij, TrueVisions Thailand Australian magician Cosentino

Singapore artists Irene Ang and George Young Karen Lee, SingTel mio TV Cosentino with Laura Wendt, SingTel mio TV

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7-20 April page 10. contentasia formats 7-20 April 2014 Page 11.

ContentAsia’s regular section, ContentAsia Formats, looks at formats and format development in Asia, including new seasons, series and trends and what these mean to channels, producers and the overall formats industry in the region.

It Takes Gutz to be a Gutierrez

NBC Universal has entered into new territory in Asia for the first time with original reality series, It Takes Gutz to be a Gutierrez. In the tradition of Keeping Up with the Kardashians, It Takes Gutz to be a Gutier- rez follows the Philippines’ Gutierrez family – Eddie, Annabelle, Ruffa, Raymond and Richard – “as they give audiences an unfil- tered look at their incredible personal and professional lives”. The six-part series, produced by One Mega Group’s TV100 in the Philippines, premieres on E! at 9pm (Philippines time) on 1 June. Annabelle Rama Gutierrez There are at least four firsts here. The six- part show is the first time NBCUniversal has channels vice president, Scott Mackenzie, The NBCUniversal and E! programming, spread its Kardashian-style reality beyond who joined the Singapore-based regional branding and promotions teams in L.A. the U.S., and the first original reality series operation in February this year. are all over the look and feel and ev- for E! in Asia. And it’s a first for TV100, which says, in erything else about the series. Days after It Takes Gutz to be a Gutierrez is also the turn, that it’s a first for the Philippines. cameras followed the Gutierrez fam- first production under NBC Uni’s new Asia Plus, the Gutierrez family members, all ily through Singapore’s Universal Studios, celebs in their own right, have never done Mackenzie talked about harnessing the anything together on screen before. entire might of the NBCUniversal group “This is a family where everyone is already behind the new property. famous... and there’s a lot of potential to Challenges include spreading the develop,” Mackenzie says. family’s fame beyond the Philippines. The show is produced and directed by Will viewers in Asia care? The ingredients TV100’s Emmy award-winning Filipino TV are all there, says NBCUniversal Interna- producer and director, Michael Caran- tional’s L.A.-based programming senior dang, who cut his TV teeth on the Jerry vice president, Gracia Waverly. “With the Springer Show in the U.S. and later pro- right combination of people and the right duced the Tyra Banks Show and Ameri- story, it doesn’t matter if they are known ca’s Next Top Model. In the Philippines, he or not,” she says, adding: “It’s about their created and executive produced free-TV issues and their broadcaster GMA’s RSVP with Dr Tess. story.”

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PlatformacTVila

to watch and a wide selection of content. We have also, over the years, adjusted our pricing models to better suit our users’ spending power.”

What kind of rights do you buy? “Nothing specific, we are open to any rights being offered, including first and exclusive.”

What have you found to be the biggest challenge? “I believe the challenges we face are almost similar with what the other video portals in this region are experienc- ing. It ranges from censorship to content rights.”

Why did you call it acTVila? “AcTVila means ‘open the door’, which also repre- sents the opportunity for viewers in Japan In a regular section looking at up-and-coming platforms in Asia, to watch content on our platform. The Malena Amzah speaks to Hironori Sakashita, director, executive officer letters ‘T’ and ‘V’ in the middle are capi- of Japan’s online TV platform acTVila. talised to emphasise television.”

What is acTVila? acTVila is a video portal, ners. The offering ranges from Hollywood Total number of TV, blu-ray disc recorder, owned by Actvila Corporation in Japan. movies, to local comedy, animation and set top-box connections... 5.38 million Billed as a “no.1 smart VOD” service, acTVila drama series. There is no live streaming of total to date (March 2014) is accessible via multiple internet-enabled TV channels. Numbers of new titles added devices, such as tablets, PCs, connected TVs monthly are not disclosed. Total number of internet-connected de- and smartphones. The service is geoblocked vices (tablet/PCs/smartphone/TV)... 48.7 for Japan and has no plans to expand into Biz/pricing models… Monthly sub- million total to date (March 2014) other countries. scription rates are from ¥500/US$5 to ¥3,500/US$34. VOD costs from ¥100/ What are the most-watched titles so far? When did it launch? acTVila launched US$1 each episode (only local drama “The most-watched title on acTVila is trav- in February 2007, backed by appliance series) to ¥500/US$5 each episode (lo- elogue How Do You Like Wednesday?. This manufacturing companies Panasonic cal and Hollywood movie titles such is one of the famous local TV programmes (56.4%), So-net Corporation (36.4%), Sharp as Captain Philips and Grand Illusion). on Channel Hokkaido and we got the Corporation (2.4%), Toshiba (2.4%) and rights to deliver the show immediately af- Hitachi (2.4%). Who’s in charge… Takashi Kozai, president ter it broadcast on TV. The episode aired and chief executive officer; Shinji Mitsui, in October 2013 was the most-watched, Target users? acTVila was created to executive vice president and executive with users flocking to watch it and causing be accessible by all demographics in officer; Hironori Sakashita, director, execu- a major jam to our server for more than Japan. tive officer 10 minutes.”

The offering… The platform offers more What are you hoping to achieve? “The How are you using social media to ex- than 82,000 titles, including 23,000 karaoke aim is to provide an exciting service and pand your online presence? “We are songs and 39 subscription video on-de- give the best satisfaction to our customers using Facebook and Twitter to inform our mand titles from 69 VOD content part- by providing them with content they want users of the latest VOD titles.” Out Now

C NTENTASIA

FACTUAL 2014

1. Factual_Cover.indd 1 17/3/14 08:59:28

Star Chinese Movies turns 20 Scripps’ $65m question in Asia: Answers at the one-year mark PLUS The things everyone’s talking about in China, Cambodia, Hong Kong, Malaysia and India & a whole lot more

All in ContentAsia...in print+interactive

For editorial info, contact Janine at [email protected] To advertise in any of ContentAsia’s publications or online, contact Masliana at [email protected] (Asia, Australia and Middle East) or Leah at [email protected] (Americas and Europe)

7-20 April page 14. contentasia 7-20 April 2014 Page 15. interviewproduction

Richard Lim Director, Asia, Blackmagic Design

What’s the single most innovative thing Blackmagic Design has done/created or We are see- worked in Asia for the past year? “We have ing a trend had quite a few innovations and thus it is towards really hard to put our hand on one. What adoption of 4K tech- was really exciting for us was our 4K and 6G SDI technology and how we have incorpo- nology across the rated these into our products. Instead of .” offering one innovative product, what we have done is provide innovative solutions of 4K technology that average users can of users. There are a lot of barriers, such as afford, from cameras, switchers, recorders education on technology, know-how, cre- to post production accessories.This is really ative workflows, in the different countries small camera with RAW and 13 Stop important, as not only have we provided in Asia. Therefore, we have been reaching Dynamic Range capability, designed to users with an exciting 4K camera for exam- out to customers by organising nearly 50 shoot images as close to film as possible ple, but also an entire workflow solution. city road tours in Asia, creating a platform at a good price.” We are the first and only company to offer we can use to engage partners and users, a full suite of 4K technology.” transferring all know how to them.” What trends are you seeing in Asia sur- rounding 4K take up? “We are seeing a What are filmmakers in Asia telling you And your biggest advantages? “I think our trend towards adoption of 4K technolo- their biggest challenges are – and how biggest advantage is our technology... gies across the spectrum; from production are you working with them to resolve We work very hard at employing the latest and acquisition, to broadcasting and post these? “We have received a lot of feed- technology and making it as simple to use production. Generally speaking, all these back from filmmakers that they really love as possible.” are critical steps for the take up.” our cameras and our price points, but be- cause we make them so conventionally What kind of innovation and creative Which markets, in your opinion, are different from other cameras, we have to use of the new generation of compact furthest ahead in implementing 4K infra- work with these filmmakers on our con- equipment – such as the Pocket Cinema structure and what do you think would fast cepts behind the design of our cameras. Camera – are you seeing in filmmaking track 4K penetration? “Generally we see One of our target markets, small budget in Asia? “I think there are two main areas different progression in terms of 4K adop- filmmakers, are delighted with being able to this. The first and foremost is that the tion in Asia even though across Asia we to work with RAW and 13 Stop Dynamic small footprint of the camera allows for see a unifying intention to move towards Range formats but are unfamiliar with the shots previously not possible. Shots in really 4K, an enthusiasm to try and adopt 4K. process. We help them by familiarising confined and difficult spaces and angles Generally in terms of 4K broadcasting or them with Davinci Resolve to bring out the are now possible and since the camera bringing content to user, East Asia seems best of their videos.” is able to do RAW or Prores with 13 stop to progress a little bit faster than other dynamic range, it will also complement regions. However, 4K content production What are the biggest challenges you face any of the larger size cameras well. Many and acquisition is common across Asia.” in Asia today? “We are always trying to of our users are shooting with our larger empower users to be more creative by cameras with the pocket camera as sup- * Richard Lim will be speaking at this developing innovative products at great plementary cameras. The more important year’s Creative Content Production Con- ference, which runs in Singapore from prices. One of our biggest challenges is aspect is that we are now able to bring 18-19 June alongside BroadcastAsia and getting these innovations into the hands to many small budget setups a splendid CommunicAsia. contentasia 7-20 April 2014 MIPTV Programming picks Page 16.

Gabdong - Memories of Murder Gabdong is a new mystery crime drama from CJ E&M’s general entertainment channel, tvN, about the search for the mysterious serial killer Gabdong, who took the lives of several young women without leaving a trace. The mysterious crimes, which have lain dormant for 20 years, are about to resurface with the return of Gabdong. Length: 20x60 mins CJ E&M 66, Sangamsan-ro, Mapo-gu, Seoul, 121-920, Korea World Wars T: +82 2 371 8298 MipTV Stand # P1-D75 With just over 20 years separating the two most cataclysmic conflicts of the The Ultimate Formula 20th century – World War I and World Throughout history, scientists like Newton and War II – many historians argue that they Einstein have believed that all natural phe- were not separate wars, but one bloody nomena can be explained continuum that spread from Europe by a single formula. to the entire globe. The most iconic And now, with the dis- figures of WWII – Adolf Hitler, Benito covery of the Higgs Mussolini, George S. Patton, Charles boson, the ultimate de Gaulle and Douglas MacArthur formula is almost – were caught up in both conflicts. within our grasp. Ex- Hanasaki Mai Speaks Out Before they were giants, they were ploring the frontier of Despite being just a regular bank em- infantrymen and privates in the human knowledge, ployee with neither power nor a high- “war to end all wars”, mired first in the the two-part special ranking position, Mai Hanasaki speaks trenches at Ypres and the Somme and looks at the story of brilliant out whenever she thinks something isn’t years later fighting on the very same physicists and their indefatigable efforts to right. Even to her boss! Mai is tasked ground in the Battle of the Bulge or the unlock the deep secrets of the universe. with visiting problematic and scandal- Invasion of Normandy. This is the story Length: 2x52 mins NHK Enterprises Interna- ous branches and helping them resolve of these devastating three decades of tional Sales, 3rd Floor, NR Bldg., 5-5 Kamiya- their mess. She stands up for her weak war, through the eyes of the men who ma-cho, Shibuya-ku, Tokyo 150-0047, Japan and oppressed colleagues who don’t were forged in the trenches before T: +81 3 3468 6984 MipTV Stand # P-1, C51 have the nerve to blow the whistle, and commanding a world on the brink of readily locks horns with whomever she disaster. Length: 6x60 mins or 3x120 mins The Legal Wife needs to. Nippon Television Network Available 2014. Produced by Stephen Scarred by one too many broken vows, Corporation 1-6-1 Higashi-Shinbashi, David Entertainment, Inc. for should she fight it out or move on? Minato-ku, Japan T: +81 3 6215 3036 (2013) A+E Networks 80 Length: 50x45 mins (available MipTV Stand # R7.K5 Bendemeer Road, #07-04 in HD) ABS-CBN International Hyflux Innovation Centre, Distribution 9F ELJ Singapore 339949 T: +65 Communications 3157 6500 F: +65 6339 6378 Dear Daddies Center, Eugenio MipTV Stand # P3.C10 Dear Daddies is a Lopez Drive, 1103 daily family comedy Quezon City, Philip- dealing with the role pines T: +632 411 1670 that has changed the Dance India Dance most in the last few Talent show Dance India Dance pits promising dancers against each other with years: paternity. Four guidance from well-known Bollywood choreographers and their final destiny modern and attrac- decided by public voting. Winner of the Guinness World record for the larg- tive fathers become friends by sharing daily con- est Bollywood dance. Length: Four series. Format available. Zee Entertainment versation at their kids’ school. These four men bond Enterprises Limited 135, Continental and consolidate a powerful and close friendship. Building, Dr. Annie Besant Length: 120x60 mins Telefe International Prilidiano Road, Worli, Mumbai 400018, Pueyrredón 2989 2nd. Floor (B1640ILA) Martinez India T: +91 22 2483 1234/1465 – Buenos Aires, Argentina T: +54 11 4102 5810 MipTV Stand # P-1.K51 F: +5411 4587 4349 MipTV Stand # R9.A20 contentasia 7-20 April 2014 Page 17.

John Woo, Zhang Ziyi join user-generated movie project

Film director John Woo and actress Zhang Ziyi have joined Emmy Award-winning cross- C NTENTASIA media project, Entertainment Experience China, scheduled to begin in China in May this year. The project will run for eight months. Screenwriters Liu Yiwei Editorial Director and Shu Huan will also join John Woo’s Dream Team for the project, Janine Stein Assistant Editor brought to China by a joint venture between provincial media Malena Amzah group Heilongjiang Loongmedia Group and Dutch company [email protected] FCCE. The same project in the Netherlands, led by movie direc- Production Manager tor Paul Verhoeven, created user-generated movie, Tricked, CJ Yong and a making-of documentary, both of which screened on the [email protected] international film festival circuit. At the launch in on 4 April, Editorial Research Woo called the project “a very interesting and inspiring experience Aqilah Yunus for everybody”. He said young people would have the chance to [email protected] participate “not only to the movie we make together but also to the film Zhang Ziyi Research Assistant industry in China in general”. The Entertainment Experience was created by Justus Verkerk. Yogeswary Gunasagaran The format has also been licensed to Thailand and Australia. [email protected] Design Rae Yong Myanmar-China co-pro premieres in Yangon Associate Publisher China and Myanmar are celebrating their first TV co-pro,The Legend of Music, which pre- (Americas, Europe) and VP, miered at a special screening in the Myanmar capital Yangon at the beginning of April. International Business Development Zhao Jin, member of the Chinese Communist Party of Yunnan Province’s Standing Com- Leah Gordon mittee and head of the province’s Information Department, said during the event that [email protected] the series opened up a “new chapter of cultural exchange and cooperation between Sales and Marketing (Asia) Masliana Masron China and Myanmar”, according to Chinese news agency, Xinhua. The programme [email protected] promotes the two countries’ friendly exchange through the power of music. The TV series is scheduled to air on Myanmar’s TV and other channels on 14 April. To receive your regular free copy of ContentAsia, please email [email protected] ABS-CBN celebrates 1,000 eps of ASAP 19 Published fortnightly by: Long-running Philippines’ show, ASAP 19, celebrated its Pencil Media Pte Ltd 1,000th episode at the weekend. The show is broadcaster 730A Geylang Road ABS-CBN’s longest running musical variety programme. Singapore 389641 Among the parade of celebs on screen at noon on Sunday Tel: +65 6846-5987 for the celebrations were teleserye actress Kim Chiu and teen contentasia.tv king Daniel Padilla. asiacontentwatch.com Kim Chiu Copyright 2014 Pencil Media Pte Clash with Destiny hits Hero TV Ltd. All Rights Reserved. MICA (P) 111/06/2013 Philippines’ anime channel Hero TV premieres Devil Sur- vivor 2: The Animation and Kyo Kara Maoh season three this month. Devil Survivor 2: The Animation premieres on 17 April at 8.30pm, with encore telecasts at 2.30am, 8.30am asia and 2.30pm. The weekday show follows Hibiki and Daichi as c ntent they battle the alien Septerontiones. Three episodes of Kyo Kara Kyo Kara Maoh Daily news with Maoh will air every Saturday from 26 April at 12.30am, with replays ContentAsia Insider at 12.30pm. The show follows Yuuri Shibuya’s return to The Great Demon Kingdom after email [email protected] having been sucked into a portal in a toilet bowl at the end of season two. Hero TV’s returning shows in April include Gintama season five andEyeshield 21 season two, along for subscription details with Astroboy and three Bleach movies in the weekend Hero Theatrixx slot.