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AIB Market Intelligence P04 AIB E-NEWS P06 THE CHANNEL Regular e-mail briefings with In-depth articles and analysis news a nd opin ion resp ected by readers globally AIB Association for International Broadcasting Global r each MARKETING PLAT FORMS FROM T HE A SSOCIATION FOR IN TERNATIONAL BROADCASTING Introducing AIB, the knowledge network Empowering the media industry since 1993 AIB | AT A GLANCE AIB AT A Association for International Broadcasting GLANCE About AIB The Association for International Broadcasting | AIB is a non-profit, non-government, industry association founded in 1993 to represent, promote and assist its members. It currently has a membership of over 50 companies in around 30 countries, including major broadcasters serving audiences of hundreds of millions of people each week. AIB knowledge database I 26,000 executives and growing I 160+ countries I Sectors include TV | radio | cross-media | satellite mobile | cable | DTH | IPTV | independents |parliamentarians | regulators | broadcast unions AIB AIB knowledge knowledge database database by region by industry S & C AAmericamerica Occeaniaeania Weeb/newb/new mmediaedia Affrica/Mrica/M EEastast Moobilebile Assiaia Caable/DTHble/DTH N AAmericamerica Raadiodio TTVV E EEuropeurope W EEuropeurope 02 | AIB GLOBAL REACH, GLOBAL MARKETING 2015 AT A GLANCE | AIB The AIBs international media awards I Established in 2005 I Entries from every continent I Rewards factual TV, radio and online programming I Recognised as the leading global media festival P21 JOURNALISM JAILED P36 TAKING TV TO COURT Working to free Al Jazeera’s How Carte Blanche staff in Cairo broadcast the Pistorius trial The Channel The Channel THE INTERNATIONAL MEDIA MAGAZINE FOR TV, RADIO, ONLINE & MOBILE ISSUE 1 | 2015 AIB’s international media magazine On the radar Formidable citizen journalists Second screen, first place What works and what doesn’t I 6,500+ print subscribers I 26,000+ have access to the digital edition I Top-quality, carefully-researched editorial The pathfinders mapping the digital landscape #iamabroadcaster I Added-value distribution at key media events globally AIB e-news briefing I Reaches 26,000+ executives in 160+ countries I Published at least monthly I Insightful analysis and detailed news coverage AIB Global Broadcasting AIB Global Broadcasting Sourcebook Sourcebook THE WORLDWIDE MEDIA DIRECTORY | TV | RADIO | CABLE | DTH | IPTV | MOBILE | SEVENTH EDITION I Comprehensive international media directory covering TV, radio, cable, DT, IPTV and mobile I Key reference tool for senior executives in broadcasting and media companies worldwide I Supplied to all AIB members and sold to customers around the world AIB GLOBAL REACH, GLOBAL MARKETING 2015 | 03 AIB | E-NEWS BRIEFING AIB E-NEWS DELIVERING INDUSTRY NEWS DIRECT TO INDUSTRY LEADERS IB is renowned as an BROADCAST TO SOCIAL MEDIA products and services. impartial, accurate From Australia’s ABC to Zambia’s provider of news and ZBC, Endemol to Global Agency, AIB e-news PACKAGING E-NEWS AND PRINT information to the Facebook to Twitter, Yahoo! to Advertisers have the option to world’s media Google, AIB’s e-news briefings reach shares combine print and e-newsletter Acompanies. Key executives rely on the top people in the industry, ideas and advertising in a package that AIB’s analysis and reporting to keep helping to share ideas across “ ensures that their brands and key knowledge them up-to-date with developments borders and across industry sectors. across messages are unmissable. in the global TV, radio and cross- The AIB e-newsletter is regarded AIB’s sales team will be happy to media industries. as a key industry briefing, opened by borders discuss the opportunities to deliver Since 2000, AIB has been more than 4,000 people within 30 and the best possible value for you, developing its e-news briefings for minutes of its dispatch. industry using either the AIB e-newsletter on subscribers around the world and Companies that want to reach sectors its own or in conjunction with AIB’s today AIB delivers its e-news opinion-formers and budget holders international print magazine, The briefing to the desktops and on the move and in the office use the Channel , and the annual AIBs , the smartphones of more than 26,000 AIB e-news briefing to reinforce international media excellence people in in the industry worldwide. brand awareness and promote awards. I 04 | AIB GLOBAL REACH, GLOBAL MARKETING 2015 ” E-NEWS BRIEFING | AIB AIB E-NEWSLETTER TYPICAL SUBSCRIBER AIB e-news briefing JOB TITLES key benefits Chief Executive Managing Director Chief Technology Officer I Reaches 26,000 executives in 160+ Director of Strategy Chief Engineer countries Chief Information Officer I Published at least monthly Director of News Director of Technology I Insightful analysis and detailed news Chief Programming Officer Editor-in-Chief coverage Director General I Banner advertising including 100- Programming Director Technical Director word editorial from £495 Strategy and Development Director Director, Television Head of News Head of Sport Head, TV Technology RATE CARD New Media Director Controller, Technology Advertising is available in every edition of the AIB e-newsletter, currently Director, Radio published every three weeks. Head, Digital Strategy Executive Director AIB accepts JPGs or GIFs, including animated GIFs, for banner advertising. Chief Operating Officer Standard specification for banners is 468x60 pixels. Alternative sizes are Head, Post Production available on request. File sizes should be limited to 100kB. Director, Internet Stations EVP, Programming In addition to the banner, advertisers receive a 120-word allocation for their EVP, Technology text copy to support the banner and provide additional context for the Engineering Manager advertiser and brand. Head of Studios Head of New Media Department VP, Content BANNER ADVERTISEMENTS Price VP TV Products Single edition £495 Director, Research Three edition series £1,300 Executive Director, Distribution Six edition series £2,400 Head of Business Development Broadcast and Production AIB members receive a discount on all advertising rates Operations Manager Head of Outside Broadcasts Director, Regional Studios VP, Global Media Multimedia Services Director Head of Graphics VP Operations and Engineering SVP Content Head of Technology, TV News VP Digital Media Director, Vision VP Interactive and New The Association for Advertising Sales International Broadcasting Tom Wragg Technologies PO Box 141 Business Development Director VP Broadcast Engineering Cranbrook T +44 20 7993 2557 TN17 9AJ E [email protected] EVP Satellite and Transmission United Kingdom Managing Editor Head of Newsgathering T +44 (0) 20 7993 2557 F +44 (0) 20 7993 8043 VP Production www.aib.org.uk AIB GLOBAL REACH, GLOBAL MARKETING 2015 | 05 AIB | THE CHANNEL P21 JOURNALISM JAILED P36 TAKING TV TO COURT Working to free Al Jazeera’s How Carte Blanche staff in Cairo broadcast the Pistorius trial The Channel is the media industry’s only The Channel international magazine that covers all THE INTERNATIONAL MEDIA MAGAZINE FOR TV, RADIO, ONLINE & MOBILE ISSUE 1 | 2015 areas of broadcasting. From strategy to technology, programming to distribution, journalism to production, management to regulation. It’s an essential read for senior On the radar executives, technologists, producers, Formidable citizen journalists Second screen, first place editors and journalists in broadcasting What works and what doesn’t companies throughout the world. Readers say that The Channel is accessible, useful and informed. With more than a decade of publishing experience, the AIB’s international media magazine has established itself as a major The pathfinders mapping title in the sector the digital landscape #iamabroadcaster THE CHANNEL YOUR KEY ROUTE TO REACH DECISION-MAKERS IN BROADCASTING AND GLOBAL MEDIA t the end of Q4 2014, distributed at key industry events, EDITORIAL more than 6,500 helping to spread both our editorial Accessible, useful, informative - people had live, content and the messages of our Executives three adjectives that subscribers personal subscriptions advertisers. gain a apply to The Channel . to the print edition of For example, during 2015 The Providing essential and relevant Athe AIB’s international media Channel will be available at Mobile wide- insight into the broadcasting magazine, The Channel . World Congress in Barcelona, the Al “ranging industry at national, regional and The Channel ’s subscribers are in Jazeera Forum in Doha, the FT briefing on international levels, The Channel every continent, with the greatest Digital Media Conference in London, provides news, features, comment readership in Europe, followed by IBC in Amsterdam, the ABU media and analysis. the Americas, Asia and the Middle General Assembly in Asia, and worldwide Interviews with leading industry East. NewsXchange in Europe while through experts on developments in their The subscription base continues additional selected events will be The companies and the wider industry to grow as the AIB’s reach increases added during the year. are a key feature of the magazine. in broadcasting organisations and After each event, the subscriber Channel As The Channel is published by media houses throughout the world. base increases as key executives the AIB - the cross-media, cross- Through a number of strategic decide to have The Channel border knowledge network for the partnerships, The Channel is also delivered straight to their desk. international broadcasting industry 06 | AIB GLOBAL REACH, GLOBAL MARKETING 2015 ” THE CHANNEL | AIB The Channel The Channel subscribers by industry sector key benefits Sector Percentage I 6,500+ print subscribers Broadcaster 55.5% I 26,000+ have access to the Service Provider 13.2% Manufacturer 9.2% digital page-turning edition Unions/Organisations 4.0% I Extensive additional Mobile 4.0% distribution at major industry Satellite Operator 2.7% New Media 2.6% conferences Journalists 1.9% I Top-quality, well-researched Government/Regulators 1.8% editorial Network Operators 1.4% Financial 1.1% I Competitive advertising Education 0.9% rates with full page display Cable Network 0.8% Analyst 0.4% from £1,500 - there is no other publication with to their web sites.
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