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www.contentasia.tv Issue 130: 31 October-13 November 2011

My 360º Life: Michael Kearns, CNBC Asia Pacific FIC to launch Asia movie player ContentAsia’s regular section 2012 roll out for new premium movie channel asks media industry execs what differences the latest gadgets, Fox International Channels (FIC) play in predominantly analogue tablets, applications & other is bumping up its premium of- markets in Taiwan and the Philip- tech wonders are making to ferings with a new online player pines for the moment, although downtherabbithole their lives and thoughts – on the and a reworked Star Movies for a the ultimate plan is to migrate job and off. premium subscription era. to the new premium service, page 8 The new Fox Movies Premium, says Zubin Gandevia, FIC’s chief What’s really going on which replaces Star Movies in operating officer for Asia Pacific out there... Acquisitions: A Buyers View Hong Kong and Southeast Asia and the Middle East. Tomoko Tamura, Nippon Televi- (Singapore, Malaysia, Indone- At a sneak preview of the new Happy Birthday Casbaa! sion Network Corporation AX-ON sia, Thailand) in January 2012, player, Fox Premium Movies Play, So, Asia’s multichannel industry (Japan) adds premium series, major live Gandevia said the idea was to organisation, Casbaa, actually ContentAsia’s ongoing focus on events and documentaries to a increase value for pay-TV plat- made it to 20. Congratulations. Asia’s most important buyers ex- backbone of blockbuster movie forms and subscribers. The player 祝贺. Syabas. Pagbati. Xin plores how they think and what titles. will be offered as part of the chúc mung. Mazeltov. Etc. We they want. Star Movies will continue to more on page 7 couldn’t be happier. page 10 In the spirit of b’day celebra- tions & peace for all TV-kind, I PLUS Cartoon Net plans 2012 HD debut am not-not-not (or at least not right now) giving in to the temp- India: A+E Networks/Network 18 tation to scratch through history celebrate History in India for the juicy bits, the moments As the ratings roll in, the folks at of dubious survival, the dodgy A+E Networks/TV18 are celebrat- turns and appointments, the ing the debut of History channel time when all answers from Cas- in India on 9 October. The big baa leadership were Taiwan re- news: Overall debut with 24% gardless of the question, when share behind Discovery (32%) viewership and viewers were and ahead of National Geo- counted by eyeballs and every graphic Channel (18%). face has two, the tent... Oh, page 3 and the pictures, from the days when Richard Li bought an old China: Outdoor Channel to fish in satellite & we were all delighted China for the first time because we got BBC World & Regional channels operator, MTV; the days of uncensored, Multi Channels Asia (MCA), The Amazing World of Gumball firebrand words from Rupert has sealed its first China deal Cartoon Network will launch its first Looney Tunes. Murdoch/Ted Turner; the 1st (or in a long-term agreement with HD channel in Asia in 2012. The Sunny Saha, Turner Broadcast- was it second) PCTA show in 11-year-old Chinese specialty Southeast Asia roll out in native HD ing System Asia Pacific’s senior Bacolod; the days of rampant broadcaster, Fishing World Chan- is scheduled for January 2012. vice president and general hope and expectation, when nel (FWC). Shows on the launch line-up manager, says the HD channel execs actually thought they page 3 so far include new series, The will be the first HD kids channel would get $10 per sub in India – Amazing World of Gumball, Ben on HD subscription packages in for one factual channel. Right. 10, Chowder, Scooby Doo and the region. Although there are some very terrible party pics that would raise a laugh, photos with hair, & one of TV bosses lined up at an Indonesian press event in the 1990s talking about vast possibilities/fabulous local alli- ances... I’ve decided that, actually, the Face to Face with Asia’s Buyers & Programmers muck that has fallen 6 December 2011, Singapore to the bottom www. contentasiasummit.com of this pond more on page 11

01 31 October-13 November 2011 02 31 October-13 November 2011

A+E Networks celebrates History in India Outdoor to As the ratings roll in, the folks at fish in China for A+E Networks/TV18 are celebrat- the first time ing the debut of History channel in India on 9 October. The big news: Overall debut with 24% Regional channels operator, share behind Discovery (32%) Multi Channels Asia (MCA), and ahead of National Geo- has sealed its first China deal graphic Channel (18%). in a long-term agreement with The results email being shared 11-year-old Chinese specialty broadcaster, Fishing World Chan- on the internal network show Top Shot Ice Road Truckers: Deadliest Roads that the channel has already nel (FWC). made a significant difference to on factual is up 16%. The num- TataSky, DishTV, DEN, Hathway The long-term agreement in- the genres gross ratings points bers are higher in the six major Cable, InCable and Airtel. volves FWC airing several hours and share of audience, particu- metro areas; the genre’s reach The channel went up 100% of Outdoor Channel content larly in the six metros. is up by 10% and time spent by dubbed in six languages (Hindi, as part of a daily programming The TAM Media Research data 30%. Tamil, Telegu, Marathi, Bengali block. The block will be available being shared shows that factual History launched in India with and English). to 60 million digital pay TV house- GRPs are up 25% in markets of carriage on most major net- The schedule includes flag- holds across China. more than one million homes. works and upwards of 40 million ship A+E Networks shows such Fishing World Channel presi- Reach is up 8% and time spent homes. Pay-TV platforms include more on page 5 dent, Whensheng Zhu, said China was undergoing “amazing transformation with increasing Smartphone growth soars in Asia Pacific affluence of its consumers, rapid growth of digital TV subscribers Turbulence on the horizon as low-end players emerge and growing interest in outdoor- related leisure activities”. Asia’s mobile market could grow market share increasing to 52% in “Asian markets are proving to “Our new agreement will ensure at more than 10% a year for the 2011, up from 16% in 2010. be a hot spot for media tablets that we will be able to ride on this next two years, according to ABI As a result, the combined as well,” says Jeff Orr, group wave of growth,” he added. Research’s latest updates. market share of Samsung and director, mobile devices. The China deal was announced The new data from “Asia HTC, the leading Android-based He adds that “with an esti- shortly after Outdoor Channel in Handsets, Smartphones, Tablets smartphone makers in Asia, will mated 7.8 million media tablets the U.S. said its international foot- & Netbooks Forecasts” says swell from 11% in 2010 to 24% shipped in 2011, media tablets print had reached 4.5 million full- smartphones now make up 27% in 2011. are an important constituent in time subscribers worldwide one of the Asian handset market, The report also marks a ris- the ultra-mobile devices (UMDs) year after launch. and that Android is “far ahead ing appetite for low-end smart category”. In addition to me- Outdoor Channel Asia has of the pack”. handsets. Keep an eye out dia tablets, the UMD category launch commitments in Indone- The smartphone market is for new players like Micromax, also includes ultra-mobile PCs sia, Maldives, Mongolia, Papua also expected to report healthy Karbonn, and G’Five, which are (UMPCs), mobile Internet de- New Guinea, the Philippines, growth, with 24% share in total “striving to make their presence vices (MIDs), and netbooks. South Korea, Taiwan, Thailand handset shipments in 2011, up felt in the smartphone segment “Despite the current global and Vietnam. from 17% in 2010. with their ‘value for money’ economic situation, markets in The China announcement Smartphone shipments in Asia smartphones”. the Asia Pacific will continue comes on top of news that Out- will see a significant growth of “The smartphone market in to see increased acceptance door Channel (Asia) has added 56% in 2011, which indicates Asia is likely to see turbulence for media tablets, driven by the the Asia-Pacific Rally Champion- the growing demand for smart- soon as these mobile phone accelerated penetration of 3G ship (and exclusive Asia-Pacific phones in emerging Asian makers up the ante to increase in emerging markets, as well as rights to the Adventure Racing markets. their smartphone market share,” the availability of media tablets World Series finale, among other lo- Android is the favourite, with the report says. in lower price ranges,” Orr says. cal sports properties, to its line up.

www.visitapos.com

31 October-13 November 2011 04 31 October-13 November 2011

Malaysia goes social in a big way thetweetlife stuff2know Social nets take a third of all online time KCC war on porn Social networking is Malaysia’s viewing minutes increased 19%, Bits & pieces from Korea’s comms authorities favourite online activity, com- representing an additional hour our Twitter feed & have declared war on foreign Score’s latest report has found. of monthly viewing time. Facebook page pornography. Major telcos The digital data/measurement “Social networking has become have already agreed to ban agency also says that social net- the central activity in Malaysians’ Another year, another Cas- access to foreign porn via working accounted for a third digital lives, accounting for one in baa, another special issue wireless devices and have of all time spent online in the every three minutes spent online,” celebrating all that’s fabulous promised to tell the Korean market for August 2011. says Joe Nguyen, comScore’s about television, pay... http:// Communications Commission The new report found that Southeast Asia vice president. fb.me/13 about their plans in November, online video viewing continues In August, more than 11 million 28 October 2011 local reports say. Local porn is to grow in Malaysia with the people age 15 and older ac- already under control. There viewing audience climbing 8% cessed the internet from a home And FINALLY: The Singapore will, apparently, be some sort in the past year, while average or work location in Malaysia. chapter of Women Media of identification process that Networks has its 1st fund- will allow adults to access Top Online Properties by Unique Visitors raising breakfast all wrapped whatever they want to, but up and... http://fb.me/19 Total Malaysia – Visitors Age 15+ Home/Work Locations keep out kids and teens. Total Unique Visitors (000) % Reach 27 October 2011 Total Internet : Total Audience 11,236 100.0% Korea’s smartphone Google Sites 10,381 92.4% Today’s real life industry dra- subs hit 20 million Facebook.com 9,879 87.9% ma... http://fb.me/1h Korea’s smartphone users Yahoo! Sites 8,231 73.3% 27 October 2011 have doubled in the last Microsoft Sites 7,222 64.3% seven months, hitting the 20 Wikimedia Foundation Sites 3,246 28.9% China’s new TV rules slash million mark towards the end WordPress 3,004 26.7% entertainment and force of October. Ten million of the Mudah.my 2,528 22.5% satellite channels to air more Media Prima Group 2,225 19.8% 20.1 million subscribers are news and more shows with... 4Shared.com 2,170 19.3% http://fb.me/B signed up to SK Telecom, ac- CBS Interactive 2,167 19.3% cording to the latest figures VEVO 2,144 19.1% 26 October 2011 from the Korea Communi- NetShelter Tech Media 1,931 17.2% cations Commission (KCC). Maybank Group 1,878 16.7% We smell blood... With squil- Second is KT, with 6.8 million Shoutmix.com 1,842 16.4% lions of dollars looming in subscribers and third is LG AOL, Inc. 1,835 16.3% a bidding war between Al Uplus, with 3.3 million. The Source: comScore Media Metrix, August 2011 Jazeera and BSkyB, maybe latest figures put smartphone EPL... http://fb.me/12 penetration at about 40% of From page 3: History India viewership share in India before 24 October 2011 all Koreans. as Sliced, Ice Road Truckers: History’s launch was 1.5%, com- Deadliest Roads, Top Shot and pared to the low double digit India’s factual space just got Satellite crash in SE Asia Swamp People. Local acquisi- average in the rest of the world. even hotter. Less than 2 weeks Space scientists say bits & tions and production is being History’s India launch comes 15 after A+E Networks’ History pieces from an old German planned. months after A+E Networks an- launch, there’s major... http:// satellite may have crashed into A+E Network International sen- nounced the joint venture with fb.me/14 Southeast Asia. They haven’t ior vice president, Sean Cohan, Network18 (ContentAsia Insider, 23 October 2011 figured out where the 1.87 tons said shortly before launch that 4 August 2010). of bits, supposed to have dis- the India move was the net- A+E Networks’ other brands – Spotted: one of our favourite integrated on falling back into work’s “double down” on Asia. Bio and Crime & Investigation formats people back on his earth’s orbit, might be. Cohan also said the major push – will make their way into India way to Singapore to take up into India would grow the mar- as well, although no timetable is a big brand job. Could the... ket’s entire category; factual’s being publicly discussed. http://fb.me/1a 16 October 2011

r side Guess who HBO is bringing to in he inside ia om t s s fr a ew t t n be happy on the inside... n en Asia at the end of the month? nt e o t c n ia s Joe Manganiello (aka were- A

y l C i a d with ContentAsia’s daily news wolf Alcide Herveaux).... http://fb.me/1f ContentAsia Insider, delivered electronically to you wherever you are Subscription includes fully searchable online news and features database 14 October 2011 email [email protected] for subscription information C NTENTasia

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From page 1: FIC and widespread digital adop- as the Oscars, and live perform- tiple devices so that viewers can Fox Movies Premium subscription, there was an opportunity ances, including Glastonbury start watching on one device tion at no additional charge to to develop premium services, and Sting. and continue where they left off subscribers. particularly in the Hollywood Documentaries on the new Fox on another. Gandevia said the enhanced movie space. Movies Premium slate include “We’re working towards that,” value would grow the business “Our first and most important Life, TT3D, Enchanted Kingdom, said Rajesh Sheshadri, FIC’s Hong all round, including driving the step is to develop the premium Enron: The Smartest Guys in the Kong territory head and head of premium category. category and business... this is Room; and George Harrison Liv- trade solutions for Fox One Stop “We know the potential ex- the most important driver for our ing in a Material World. Media. ists... this is the first of two or three business for the next one year at The new content will push out In addition to lifting FIC into a things we will do, but it’s the big- least,” Gandevia said, adding some of the movie channel’s whole new value-add space, the gest,” he said. that FIC planned to drive pre- existing repeats. player is also part of the bigger and The player will be available mium services the same way it Content will appear on the ongoing battle against piracy. on PCs first, followed by tablets rolled out its HD proposition. player between 24 hours and a “Piracy has eaten away at the and smartphones and, eventu- FIC now has 14 HD channels week after it airs on Fox Movies value proposition,” Gandevia ally, all broadband connected in Asia. Premium, and will remain live for said, adding that the new serv- devices. In addition to blockbuster mov- about a month. ices could also not be hijacked Gandevia said the migration ies, the new Fox Movies Premium For starters, the player will be by unauthorised cable distribu- from Star Movies to Fox Movies will carry FIC original series such in English, with plans to add tors. “They can pirate the satel- Premium and the introduction of as The Walking Dead, Port Roy- languages, including Chinese, lite signal, but they can’t pirate the player were the first steps in ale, which goes into production Bahasa Malay and Indonesia, this,” he said. a strategy to grow the premium shortly, and mini-series such as and Vietnamese, in time. Branding for other Fox and Star TV space in Asia. Titanic, Neverland, True Justice At the moment, the online service movie channels, including Star “We recognise that we have to and Treasure Island. is programmed to continue playing Chinese Movies and Fox Fam- offer more,” he said. Special events will include live where viewers last stopped. ily Movies, remains unchanged, He added that, with most fashion shows, such as the Victo- This ‘follow-me’ facility will with the focus on increasing markets in Asia at 70+ channels ria Secrets show, live award such eventually be expanded to mul- premium content.

Follow the leader CNBC is the No. 1 business & financial news channel across Asia Pacific*

*Source: Synovate PAX Survey - Since the start of the Synovate PAX survey in 1997, CNBC has consistently been the number one business and financial news channel in Asia Pacific. cnbc.com

07 31 October-13 November 2011 iPads changed our lives, apps are our new best friends, you’re either engaging with social media or risking ir- relevance, and being liked is the next great measure. ContentAsia’s regular section, My 360° Life, asks media industry execs what differences the latest gadgets, tablets, applications & other tech wonders are making to their lives and thoughts – on the job and off.

Michael Kearns, Head of News and Programming, CNBC Asia Pacific

What’s the biggest difference experience we have through our the multi-device consumption various devices. But I think the environment has made to the more profound changes are on way you do business on a daily the newsgathering side. Through basis in Asia? “I would say the social media and the perpetual biggest difference is the breadth access to them on mobile de- and depth of engagement we vices, information and pictures now have with our audience. can move around the world in A typical CNBC consumer on ways we didn’t anticipate all that any given day is tuning in on long ago, which can also end up TV, using our smartphone and setting the news agenda for tra- tablet apps, interacting with us ditional media organisations.” on social media and accessing our website. With so many points Has the connected environment of contact, we must continually made you think differently about ensure that we are delivering our “getting the news first”...and if it content in ways that are fresh, has, how? “In the world we live in, essential, and appropriate to speed is important, but accuracy each platform.” is critical. We continue to follow the maxim that it’s good to get What differences do you think the story first, but first we should all the new devices have made, make sure we get it right.” and/or continue to make on the way people consume/access What, for you, is the most chal- In the world we live in, CNBC in Asia or business con- lenging part of living/working speed is important, tent in general? “I think there across multiple platforms and are two central differences, one always being connected? “I but accuracy is critical.” being access, the second being guess the standard answer personalisation. It’s clear that would be to say striking the right our audiences want to be able balance between online and of- ter model of Canada). Seriously, smart, tuned in audience, who to plug into CNBC’s markets and fline time, but the honest answer I like all the collaborative, mash- like to challenge us, contribute business coverage anywhere, for me is finding enough time to up stuff out there, where people ideas, questions, and social anytime – and so we are con- communicate with everyone I take existing technologies or media provide an immediate tinually adapting to serve and want to communicate with, or to ideas and riff on them as a virtual and responsive mechanism for anticipate those needs. It’s also consume all the great content I group and create something doing so.” clear that people want to be now can access.” totally fresh and exciting.” able to access the content that Who’s the user/consumer you is specifically relevant to them. Has your attitude towards priva- Is there anything you wish would have in mind when you’re de- So, among other features, the cy changed because of social be happening in the 360-degree veloping social media direction apps and other digital products media? “Not really. If you don’t environment that isn’t happening for CNBC? “That’s a challeng- we provide allow people to self- share anything on social media yet? “I’d love to be able to use ing question to answer in Asia, tailor content by setting up their that you wouldn’t share offline, my tablet on airplane mode dur- because the social media plat- own stock watchlists.” you should be okay.” ing takeoff and landing.” forms and user profiles can vary so much from country to country Which parts of the news gather- What’s the most fabulous Is social media useful to you – and even within countries there ing/presentation environment as 360-degree/multimedia thing in a business sense? “Social are differences. I’d say gener- you know it are changing most that you’ve done or seen in media help us to engage with ally, we always aim to connect quickly as a result of new devices 2010/2011 so far? “My son’s our audiences in a deeper and with people who want and need and/or delivery methods? “Pres- grade 6 digital project on fire- more profound way because to know how money is moving, entation of the news increasingly walking in Singapore (when I was they generate a helpful and where its moving, and why its reflects the tactile, multi-layered in grade 6 I made a lumpy plas- insightful dialogue. We’ve got a moving.”

08 31 October-13 November 2011 09 buyertalk

ContentAsia’s ongoing focus on Asia’s most important buyers explores how they think and what they want.

Tomoko Tamura, International Acquisition Manager, Nippon Television Network Corporation AX-ON (Japan)

Tomoko Tamura, international What is your best buy ever - and acquisition manager for Japan’s why? “The footage/programme commercial free-TV station on the late Princess Diana and Nippon Television network cor- footages of seriously obese pa- poration’s AX-ON buys docu- tients, both of which received mentary, docu-drama (mostly very high ratings and strong re- special/one-off), entertainment action from our viewers.” and non-fiction programming. She acquires only terrestrial tel- What has been the highest-rated evision rights, and says her key programme you’ve bought in programme is weekly variety the past few years? “The foot- prime-time (9pm-10pm) show age/programmes of seriously I prefer distributors to The World’s Astonishing News, obese patients and programmes send me information acquired from MTV based on extreme weight-loss methods.” via email and then to What kinds of sales pitches do you respond best to? “For the Is there any show you wish you communicate directly initial stage, I prefer distribu- had ever bought? “Nope, noth- with the sales person.” tors to send me all the related ing so far.” information via email and then communicate directly with the If money were no object, which sales person.” three programmes would you buy tomorrow? “Extraordinary How much of a programme/epi- People, Extreme Makeover and sodes of a series do you watch Our Lives series.” the acquisitions process? “The And of-course to be the best to before you decide to buy? “We waiting period… I’m sorry to say become a reliable partner to can only decide on acquisition What is/has been your greatest we are the ones who keep them our clients!” after we watched the whole pro- television extravagance? “It was (sellers) waiting.” grammes/episodes and find the a documentary series on plastic What programme do you watch specific right slots to air them.” surgeries, which I bought from Is there anything you wish pro- most often for your own enjoy- Cineflix. I don’t remember the gramme licensing and distribu- ment? “Variety shows, docu- Do you remember the first pro- title though.” tion people would do that they mentaries, domestic and foreign gramme/series you ever bought are not doing now? “Nope, I love dramas.” and what you were thinking at What do you find most difficult what they are doing so far.” the time? “Yes. It was a foren- about the programming/acqui- The key trade events that you sic science docu-drama and I sition process? “It has got to be What do you think the most will be attending for the next six remember although the overall the time lag to make decisions important part of your job is? months? ATF, NATPE and MIPTV transaction was made pretty as we got to present (proposed “Finding the right content for smoothly, I was still nervous until titles) and wait to get the green our channel, always keep one’s I actually received the master light from our director.” antenna fully spread out to new tape and handed it to our direc- possibilities, and be early to spot tor and producer in charge.” What do you hate most about the latest trends and moves.

Full list of Asia’s buyers and programmers at www.asiacontentwatch.com

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From page 1: Our IST (India Stretchable Time) encourage content owners to Casbaa birthday clock says 2031 is not a stretch. create new and fantastic ways should stay there 2. All pay-TV everywhere, includ- to eliminate the need for it in the C NTENTASIA and not be dis- ing Thailand and the Philippines, first place. turbed. Even if will be legit, and new technolo- 11. China will have sorted out that’s where gies will make tracking baddies its urban/rural rich/poor divide, Editorial Director the funniest easier. figured out a way to spread Janine Stein (okay, bitchi- 3. India’s post-digital market will the wealth, and open up to a Assistant Editor est) moments be so huge every channel will broader range of content from Malena Amzah are... but still, have at least eight and maybe outside. [email protected] no point. Life is more language versions. 12. Richard Li, who was there Research Assistant pretty good right 4. Content/entertainment prop- at the start and is now building Shariffah Diyanah now, and industry idiots get a erties will be even more power- something big(ger) in the media [email protected] pass in honour of this birthday. ful and everywhere, on every space. Plus, the trip down memory lane kind of screen, games, candy 13. Singapore still won’t allow Design is probably one only us, who bars, shampoo bottles. Seam- private reception of satellite Rae Yong were there on Day One Conven- lessly. Advertising will be content. signals, but no one will care [email protected] tion One, can properly enjoy. As Content will be advertising. And (actually, maybe no one cares we have and as we will continue we won’t mind because clever now) because we can get it all Production Assistant to do, but not here, not in print creative people will ensure we anyway, one way or another. CJ Yong and maybe not even on the will be entertained, immersed 14. No one will remember Sin- [email protected] record. and loving it. gapore cross-carriage. Cross Meanwhile, there’s a whole 5. Think it and you’ll have access what? new audience out there that to it, wirelessly, via high-speed 15. Asia will have its own interna- Associate Publisher doesn’t remember (and most networks that governments are tional sports stars who will make (Americas, Europe) and likely doesn’t care about) the already well behind. And the a sizzling genre even hotter. VP, International Business time when the entire Casbaa pipe will be a utility, not like 16. Even if pay-TV grows, free-TV Development membership was on a few index now, when even rich Singapore will still reign supreme in Indo- Leah Gordon cards in a shoebox. These days, people’s jaws drop at the costs nesia. [email protected] there are women (plural) on the of next-gen networks. 17. Space battles over orbital Sales and Marketing (Asia) Casbaa board for the first time 6. Our stuff will be wherever we slots will rage on – as usual. Some Masliana Masron (halleluyah to that); the TV is bril- are in big lockers in the cloud. things will never change. [email protected] liant; we have a wonderland of 7. Korea’s SK Telecom will have 18. 2031 will be the 50th anniver- gadgets and devices and more rolled out the magic applica- sary of the first AIDS reports. Ex- To receive your regular free friends than we know what to do tions it has stashed away in a pect lots of programmes about copy of ContentAsia, please with; there’s a logic evolved from private museum waiting for a how the face of the pandemic email [email protected] the mistakes and missteps; there time when the public is ready was changed. Also the 30th an- are ratings and (some) transpar- to accept a truly connected niversary of 9/11. Ditto on pro- Published fortnightly by: ency; and there’s still more than future, and... gramme opportunities. Pencil Media Pte Ltd enough weirdness and oddity to 8. ... it will all be available in 3D. 19. We will be able to use iPads 730A Geylang Road make a good story. So when subscribers wake up in airplane mode on take off and Singapore 389641 All that said, how does a trade in homes as envisaged by SK landing. Tel: +65 6846-5987 journalist – whose first pay-TV Telecom, and they want a view 20. And, of course, Casbaa will Fax: +65 6742-9683 story was in the early 1990s tell- of the Eiffel Tower/Niagra Falls/ go from strength to strength. www.contentasia.tv ing Hong Kongers what Satellite Gobi Desert, they’ll just call it up, I could be right. I could be Televison Asia Region was and it will cover their walls, their ceil- wrong. Right here, in November how they would be able to get ing, their world... and they can lie 2031, you will know... I might What is ContentAsia? it – celebrate this milestone? back and enjoy it. even be around to remind you. ContentAsia refines today’s info-deluge into usable, di- Easy peasy. By looking forward, 9. Japan’s NHK will have prod- Here’s wishing Casbaa a stun- gestible, and reliable intelli- ded the world into a Super HD ner of a b’day & many happy to the good stuff coming. Here’s gence about entertainment what this crystal ball says about space, and will be talking to returns. content creation, funding, the 20 things that will happen in whoever will listen about the next financing, licensing, distribu- the next 20 years. format. Just like they did with HD tion, and technology across 1. By 2031, Indian cable should all those years ago. the region. ContentAsia’s all be digital. It’s supposed to be 10. Piracy will be erradicated. products – including elec- done and dusted by 2014. That’s Okay, maybe not. But for sure tronic, print and online pub- everyone. Rural India included. the piracy threat will continue to lications – are tailor-made to deliver just what you need whenever you want it.

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