THE WORLD’S LEADING ROBOTIC BAR SYSTEM index
1 COMPANY PROFILE 4
1.1 Company profile 8
1.2 Numbers 10
1.3 Makr Shakr Worldwide 12
1.4 As seen On 16
2 PRODUCT : TONI 18
2.1 Who’s Toni 22
2.2 Features 24
2.3 Possible Layouts 30
3 PRODUCT : BRUNO 34
3.1 Who’s Bruno 38
3.2 Features 40
4 APP 46 1 / COMPANY PROFILE
4 COMPANY PROFILE COMPANY PROFILE 5 index
1 COMPANY PROFILE
1.1 Company profile 8
1.2 Numbers 10
1.3 MS Worldwide 12
1.4 As seen on 16
6 COMPANY PROFILE COMPANY PROFILE 7 1.1 / company profile “Makr Shakr comes from Torino, the city
where Martini was created and the best With Makr Shakr, the passion for cocktails and flair for design meet in a pair of robotic arms that mimic the actions of a bartender, Italian design is conceived” from the shaking of a Martini to the thin slicing of a lemon garnish. The result is the world’s most fully-automated bartending system.
Based in Turin, Italy, but operating worldwide, the company aims to empower people with new robotic interactions, allowing them to create their own cocktails, while the robots perform each step of the drink-making process according to their instructions.
The app-controlled machine can precisely prepare and serve any 2013 2015 drink in seconds – shaking, stirring and muddling with coordinated, dance-like movements. Installation at Google I/O conference Makr Shakr launches its first mobile in San Francisco: the project goes unit: On The Road (ONR). Over the last years, Makr Shakr’s robotic arms have served over The ONR is at some of 2015’s major 1 million perfectly crafted drinks, with peaks of 800 cocktails viral and leads to the launch of Makr produced per night. The company has received the D&D and Core77 Shakr as a start-up world events: EXPO Milan and prestigious awards. Microsoft Future Decoded
2014 2017 2019
The first robotic bar is installed on Makr Shakr’s first land installation, Makr Shakr launches the brand-new one of the most prestigious Royal in Las Vegas product line: Toni & Bruno Caribbean cruise ships
8 COMPANY PROFILE COMPANY PROFILE 9 1.2 / numbers
Cocktail Served Over 1 million
Unique users served 289.216
Nationalities Served 179
Possible Cocktail Combinations 10100
10 COMPANY PROFILE | numbers COMPANY PROFILE | numbers 11 1.3 / MS worldwide
RIHANNA, IRON MAIDEN, MUSE, STEVE AOKI, SIA CONCERTS
MICROSOFT FUTURE DECODED
GOOGLE I/O
SOBE WFF
GITEX TECHNOLOGY WEEK
EVENTS
MILANO DESIGN WEEK MICROSOFT FUTURE DECODED ELECTRIC CASTLE FESTIVAL GITEX TECHNOLOGY WEEK Milano, 2013 London, 2015 Cluj-Napoca, 2017 Dubai, 2017 - 2018
GOOGLE I/O SOBE WFF MAKR SHAKR HQ OPENING OTHERS San Francisco, 2013 Miami Beach, 2016 Torino, 2017 San Josè, Mamaia Beach, Düsseldorf, London, Copenhagen, Dornbirn EXPO MILANO BOLOGNA BUSINESS SCHOOL MAKR SHAKR ROBOTO CLUB Milano, 2015 Bologna, 2016 Torino, 2018
ABSOLUT SYMPOSIUM - CLUB TO CLUB RIHANNA, MUSE & AL. CONCERTS GOODWOOD FESTIVAL OF SPEED Torino, 2015 Bucharest, 2016 Goodwood UK, 2018
12 COMPANY PROFILE | MS worldwide events COMPANY PROFILE | MS worldwide events 13 1.3 / MS worldwide
RCCL SPECTRUM OF THE SEAS
FIRST TONI RCCL SYMPHONY OF THE SEAS RCCL OVATION OF THE SEAS
RCCL ANTHEM OF THE SEAS
RCCL QUANTUM OF THE SEAS
RCCL HARMONY OF THE SEAS
INSTALLATIONS
RCCL QUANTUM OF THE SEAS RCCL HARMONY OF THE SEAS RCCL SYMPHONY OF THE SEAS 2014 2016 2018
RCCL ANTHEM OF THE SEAS LAS VEGAS RCCL SPECTRUM OF THE SEAS 2015 2017 2019
RCCL OVATION OF THE SEAS BILOXI STRASBOURG - FIRST TONI 2016 2018 2019
14 COMPANY PROFILE | MS worldwide installations COMPANY PROFILE | MS worldwide installations 15 1.4 / as seen on
“With this new technology, consumers can “Makr Shakr can fix you a perfectly blended “Bionic bartender delivers drinks straight to “Personality is also important in a bartender learn from each other, sharing connections, cocktail in seconds.” your hand.” - oddly, Toni has a bit of that, too. recipes and photos on social networks.” Toni is gender neutral, reserved - a hard worker and a listener.”
“Robots are ready to shake (and stir) up “The Makr Shakr’s arms can shake a “Tom Cruise may famously have taken the “These robotic bartenders will never screw bars.” Martini, cut limes and carefully measure role of barman in the film Cocktail but now up your drink order.” alcohol for pretty much any cocktail.” there could be an even more impressive mixologist in town.”
16 COMPANY PROFILE | as seen on COMPANY PROFILE | as seen on 17 2 / TONI
18 TONI TONI 19 index
2 TONI
2.1 Who’s Toni 22
2.2 Features 24
2.3 Possible layouts 30
20 TONI TONI 21 2.1 / who’s Toni
Toni combines the very finest Italian craftmanship with high-end technology and elegant finishing.
The app-controlled robotic bartender features two mechanical arms that can precisely prepare and serve any drink in seconds - shaking, stirring and muddling with coordinated, dance-like movements.
With its light format and more affordable cost, Toni is an ideal choice for bars, hotels and entertainment venues alike.
22 TONI | who’s Toni TONI | who’s Toni 23 1 BOTTLE HOLDERS 2.2 / features Toni skillfully manages 158 bottles of different drinks hanging from the ceiling of the bar structure.
2 ROBOTS 1 The two robotic arms carry out different tasks: while the first arm is in charge of shaking, stirring and muddling, the second arm gives its support by pouring drinks. 5
3 COUNTER / DELIVERY SPOTS
Toni features a sleek Corian counter and tailor-made Corian sinks. The area on the counter where the 2 robotic arms place the cocktail is illuminated.
4 3 4 LIGHTING Toni’s elegantly shaped borders can light up in different ways and colors.
Width 264 cm Electric power (6 kW)
Lenght 355 cm Drinkable water (2.5 bar)
Height 263 cm Wi-Fi or Lan connection 5 INTERACTIVE SCREENS Weight 3 tons Grey water drainage Toni features two interactive screens can display any content, as videos, logos or infographics.
24 TONI | features TONI | features 25 ONE TWO Fresh mint leaves White or brown sugar dispenser dispensers
INFINITE ONE Drink combinations Muddler/ice crusher
ONE TWO Ice machine TWO Wine dispensers Fruit cutters
UP TO 80 Drinks per hour
TWO 4 ACTIONS Beer dispensers Muddle, stir, shake and dance!
26 TONI | features TONI | features 27 fruit cutters Beer & wine dispensers
mint dispenser infinite drink combinations
28 TONI | features TONI | features 29 2.3 / possible layouts Choose between different layouts according to your own needs and space.
FREESTANDING FREESTANDING X 2
Makr Shakr can be positioned freestanding into your bar Two Makr Shakr bars can be placed in a freestanding position, back to back
CORNER LINEAR X 2
Makr Shakr can be positioned at the corner of the bar against a wall Makr Shakr can be positioned in line with an existing bar and you can add as many as your desire
30 TONI | possible layouts TONI | possible layouts 31 LINEAR BACKWARD SIMMETRICAL
Makr Shakr can be positioned in line with the rest of the bar, with technical The barman can take the cocktail and further personalize it or customers can take access possible through the back their drinks directly
LINEAR FORWARD AND MANY MORE ...
Makr Shakr can be positioned in line with the bar, with technical access for Choose your favorite layout! the bartenders through their working area
32 TONI | possible layouts TONI | possible layouts 33 3 / BRUNO
34 BRUNO BRUNO 35 index
3 BRUNO
3.1 Who’s Bruno 38
3.2 Features 40
36 BRUNO BRUNO 37 3.1 / who’s Bruno
Bruno is your robotic bartender on wheels. Rent it to make your events unique.
Bruno combines the very finest Italian craftsmanship with high-end technology and elegant finishing.
The app-controlled robotic bartender features two mechanical arms that can precisely prepare and serve any drink in seconds – shaking, stirring and muddling with coordinated, dance-like movements.
With its light format, Bruno arrives ready to use and can be placed everywhere.
38 BRUNO | who’s Bruno BRUNO | who’s Bruno 39 1 BOTTLE HOLDERS 3.2 / features Bruno skillfully manages 158 bottles of different drinks hanging from the ceiling of the bar structure.
2 ROBOTS
The two robotic arms carry out different tasks: while the first arm is in charge of shaking, stirring and 1 muddling, the second arm gives its support by pouring drinks. 5
3 COUNTER / DELIVERY SPOTS 2 Bruno features a sleek Corian counter and tailor-made Corian sinks. The area on the counter where the robotic arms place the cocktail is illuminated.
3 4 4 LIGHTING Bruno’s elegantly shaped borders can light up in different ways and colors. Electronic power (6 Kw) - We provide a socket (specs: IEC 60309 High power receptacle 2 poles+earth, 32 Amperes, Width 264 cm 220-240V) A female connection is needed Lenght 355 cm Drinkable water (2.5 bar) - The connection cable is a male 1/2” (diameter). A female connection is needed Height 280 cm Grey water drainage - Our outflow cable is about 4/5” 5 INTERACTIVE SCREENS (min.diameter) Weight 3 tons Bruno features two interactive Wired LAN broadband connection, 10 Mbit download and 2 screens can display any content, as Mbit upload, without firewall videos, logos or infographics.
40 BRUNO | features BRUNO | features 41 ONE TWO Fresh mint leaves White or brown sugar dispenser dispensers
INFINITE ONE Drink combinations Muddler/ice crusher
ONE TWO Ice machine TWO Wine dispensers Fruit cutters
UP TO 80 Drinks per hour
COCKTAILS & 4 ACTIONS MOCKTAILS Muddle, stir, shake Non alcoholic and and dance! alcoholic drinks
42 BRUNO | features BRUNO | features 43 fruit cutters Beer & wine dispensers
infinite drink combinations mint dispenser
44 BRUNO | features BRUNO | features 45 4 / APP
46 APP APP 47 Easily order your favorite or personalized drink from the Makr Shakr app. 4 / app
SIGN IN
Sign in to Makr Shakr app with your email or Facebook account
BAR LOGIN MAIN MENU
Check in a Makr Skakr’s Order your drink choosing powered bar around the from a list of cocktails: world or create your signature, classic, or robotic cocktail in a virtual special/promotion bar
48 APP APP 49 YOUR PRESONALIZED ROBOTIC COCKTAIL
Pick your favourite ingredients and create your very own drink through the Makr Shakr’s drink builder
50 APP APP 51 PAYMENT METHODS
The Makr Shakr app accept payments via all major credit card systems (VISA, Amex, Mastercard). It is possible also to pay via Google Pay and Apple Pay
GOT VOUCHERS?
The Mak Shakr app allows to pay with vouchers. Buy vouchers at the bar’s counter and use them to order within the app
52 APP APP 53 QUEUE HISTORY
Your drink is on its way: See the history of your monitor queuing time and ordered and favourite drink status drinks
PROFILE ACCESS THE LIST OF YOUR FRIEND Manage your profile’s settings (choose a profile Look at the cocktails picture, password, etc) created or ordered by your Facebook friends and try them!
54 APP APP 55 POPULAR
Find out the most popular drinks
Makr Shakr App is on Google Play and Apple Store
Scan the QR code to download it and start creating your own robotic cocktail!
LOOK & FEEL
- The app comes in light or dark backgound - The accent color of the Google Play app can be personalized (the magenta in the viz) by the bar owner
Apple Store
56 APP APP 57 All pictures shown are for illustration purpose only. Actual product may vary due to product enhancement.