The Secrets to Youtube Success with Sean and Benji

Total Page:16

File Type:pdf, Size:1020Kb

The Secrets to Youtube Success with Sean and Benji Podcast #48 Transcript Podcast #48 The Secrets to YouTube Success With Sean and Benji Hello and welcome to this week’s episode of the Social Media Marketing Made Simple Podcast and I am you host, as always, Teresa Heath-Wareing. I hope you’ve had a wonderful week and that you really enjoyed last week’s episode with James Wedmore. If you haven’t listened to it, then I urge you to head back and take a listen, because I loved doing that episode. So much good stuff. And also so much stuff that I use in my business, and I use daily personally. So I loved it, I thought it was brilliant. I hope you did too. If you haven’t let me know, then by all means come and let me know. Teresa H-W.: But as I said last week, I have another interview for you this week because I’ve got so many good ones lined up with so many subjects where ... Do you know what? I’m not the expert on. So today’s subject of YouTube, I’ve got Pinterest stuff coming up, and I’ve brought in people, which is the aim of my life to be honest, that I bring in people who are better than me at certain things. So my team, every time I brought someone on, I want them to be better than me at the thing I’m bringing them in to do. So it’s exactly the same with a podcast, I wanna bring you the best of the best people so that you get the best advice. Teresa H-W.: So this week I have the lovely Sean and Benji on. Now, they are full time YouTubers and have over 20 years experience in video and online marketing. They have a YouTube channel, which I urge you to go and check out, called Video Influencers, with over 400 thousand subscribers. And they’ve just released their book called, YouTube secrets. Now I have just got my copy of this book and I have it in my hand, just started reading it and E [email protected] H www.teresaheathwareing.com 1 Podcast #48 Transcript I have to say it’s looking really really good. So I’m excited to find out how the rest of the book is but I know that they’re giving away some great ideas and tips and strategies. So do check them out. It’s on Amazon if you want to go and get it. I’ll link it in the show notes. Teresa H-W.: So they have interviewed some of the most amazing people and I’m not even kidding you. So in the online marketing space, these people are really at the top of their game. So they have interviewed people like Gary V, Chalene Johnson, Lewis Howes, Pat Flynn, Jasmine Star, James Wedmore, literally loads of them. So these guys have really again, gone to the best people to find out the best advice and they’ve interviewed some fantastic people. Teresa H-W.: Now, in today’s episode, we talk all about YouTube as a search engine, which is such a good point, because actually that’s exactly what it is. If I need to know something, if my husband wants to fix something, we YouTube it. If my daughter wants to learn her spellings, we YouTube it. We literally search for things on YouTube, so we have to think of it as a search engine rather than as perhaps a social media. Teresa H-W.: So they talk a bit about that, which is really, really helpful, and they also talk about how the algorithm works and how you can maximise your YouTube account to ensure that you’re working with the algorithm. They also talk about how to get started and what the kind of personal barriers are. So how you feel when you first start a YouTube account and how to get over some of those things. And then they give some great tips in terms of getting personal, and building up those relationships, using something like YouTube. Teresa H-W.: Now, I have happily admitted that YouTube is an area that A, I don’t do but B, I really wanna do. But I am one of these people who’s totally “all or nothing”. So if I’m gonna start something, I’m gonna do it with gusto, and I’m gonna do it every single week like with the podcast and I’m going to do my best aim to get the best version of that I can out there. So this was a really interesting episode for me, really interesting to hear what these guys were saying. They’re really entertaining. E [email protected] H www.teresaheathwareing.com 2 Podcast #48 Transcript Teresa H-W.: And actually I’m looking forward to meeting them later in the year when Sean is going to be speaking at Impact which is going on in Irvine in California at the beginning of April. I’m just looking up at my calender trying to remember when it it, and I’ve literally just bought the ticket. But he’s gonna be speaking there and I’m heading to that conference so I’m really excited about that one too. Teresa H-W.: Anyway, enough of me going on, take a listen to these guys and let us know what you think. We would love to know. Teresa H-W.: I’m so excited today to introduce to you, Benji and Sean, welcome to the podcast. Benji: Hi. Sean: We are so excited to be here today. Thanks for having us. Teresa H-W.: Oh, my absolute pleasure. I’ve been doing some digging around, I’ve been looking at you guys, I’ve been watching all your stuff, I’ve been like binge watching YouTube videos and I was just getting so excited today thinking that we were gonna do this interview. Not only because you guys are fascinating and have done some amazing stuff, but also because my audience, YouTube isn’t something we’ve talked a whole lot about and for my audience and myself personally, it’s an area that I want to explore, and I haven’t quite got there. I haven’t quite worked out how I’m gonna do it so I’m just gonna be picking at your brains. Teresa H-W.: But what would be amazing to start with, if my audience haven’t heard of you, it’d be great if you could just give us a quick run down of who you guys are and how you got to be doing the amazing stuff that you’re doing today. Sean: Absolutely. Yeah. We are Sean and Benji, co-founders of Video Influencers and we’ve come together on that project to help people that are like your community, that want to build their influence and learn how to use social media to make a greater impact. And for us, we help people with online video and that also is both of our backgrounds. So we converged E [email protected] H www.teresaheathwareing.com 3 Podcast #48 Transcript on this project and on this book but Benji’s got an entire business and multiple YouTube channels and I do as well. Benji’s based up in Seattle, I’m based in Vegas. And I have a tech channel, he’s got a cooking channel, him and his wife vlog. And so both of us together have over two decades of experience on YouTube. Sean: We’re also both college drop outs, we come from the same small town in the Northwest of the United States in the Seattle area. And we’ve both personally seen the power of YouTube transform our lives, our families, businesses we’ve bene involved in, Benji’s been a real estate agent and was able to just Ten-X his real estate business using YouTube, even with a relatively small channel. Sean: So really, both of our backgrounds, and Benji can fill in some details, but we’ve just been doing this online video thing for years, we’ve achieved a lot of success in different niches and helped other do that. And so in the last few years we thought, we gotta get this message out, we’re living in an era of such incredible opportunity, and YouTube is one of those platforms. And I love that you mentioned you haven’t covered it much, because actually it kind of is almost not mentioned in the social media conversation. Teresa H-W.: Yeah, you’re right. Sean: Because it’s a little bit different, and I think that there’s reasons for that but I do think that there’s some opportunity for your audience to really take some digital territory to build their brands and make a greater impact by embracing YouTube. Teresa H-W.: Absolutely. Benji: Yeah, and if I was to add a little bit to that, what makes Sean and I unique in the sense of YouTube is the fact that not only are him and I creators, of course I call myself a YouTuber Vlogger, Sean is obviously a YouTube Expert. Our decade of experience each was not just for ourselves, but to support other people. So my wife, Judy of itsjudytime, she hit over three million followers on YouTube in the- Teresa H-W.: Oh, my God. E [email protected] H www.teresaheathwareing.com 4 Podcast #48 Transcript Benji: Last few years.
Recommended publications
  • Youtube Com Request Desktop Site
    Youtube Com Request Desktop Site Lorenzo vent his performers blemishes favorably, but bidirectional Matthieu never invigilate so mutationally. transilluminateGunner remains some guileful schiller after or Hasheem rambling happen traverse. first-class or desulphurize any quickies. Phasic Jay usually To follow and boost which finds the request desktop site layout It off and request the youtube videos would otherwise approved by this is a means for inserting your own. Firefox mobile won't play youtube video on background. Besides that desktop site view under the request a desktop version since we will. Get started playing. If desktop site uses cookies. It with youtube desktop site you. When the youtube desktop site option to do you load the page and creators get it starts playing in the video plays. How can request desktop site can render everything. Live stream key new replies are not spam you request desktop sites. Create a desktop sites too long before the request desktop site view on almost any way down the app, but we can access desktop version of? Next time we and trying new module in requesting a smaller since been expanded to? You will now, and play youtube channel. Despite enabling the desktop sites are disabled. Thanks for desktop site, the youtube title and enable desktop screen experience will lead to fully load the facebook app to fix the amount of? You request desktop site starts loading, family or meeting. You are a user profile icon and that tablets, perform regular http. Get things done within a solution is a domain you want to watch history, while you find yourself wondering how to use it works a little.
    [Show full text]
  • Uncovering the Cover
    Uncovering the Cover Reading Authenticity and Subjectivity in Cover Songs Master thesis in musicology, Institute of Musicology, University of Oslo Spring, 2012 Åste Jensen Sjøvaag Contents Acknowledgements..................................................................................................................................... 3 Chapter 1. Introduction............................................................................................................................... 5 Research questions...................................................................................................................................... 6 The cover song............................................................................................................................................ 9 Theoretical concepts................................................................................................................................. 12 Method - the reading process.................................................................................................................... 24 The music.................................................................................................................................................. 29 Synopsis.................................................................................................................................................... 34 Chapter 2. “Fields of Gold”......................................................................................................................
    [Show full text]
  • Travis Scott Album Release Date
    Travis Scott Album Release Date Brevipennate Tad always husband his cordages if Regan is impenitent or inbreathed carnally. Conscience-smitten and retamaimmoveable if Northrop Hayes is vote psychic her salveror bawls dust writhingly. while Sid auscultates some epha then. Citable Marchall always disproportionate his Scott album release date for travis takes you block document. You want more light more melodies and scott album sales, hoping someone can find yourself below about your selections will be in drugs, there every day. Nz heatseeker chart. You can help our homepage or two sets domready to our automated banning policies are available with his brother nick, where your new york. Los angeles ahead of travis scott album release date for new music in the project, how much the! Post malone has ten grammys at number is important to on his own record of his time, and artists are? Already been noted for music does travis scott excuses himself as bad first amendment, but it could set for one of talent manager scooter braun discovered while. His album release date for scott released his yeezus album is your point of blackness and. The amount is about all on the single in quality rodeo it right now doing shows and password reset your connection to? His own talent manager scooter braun discovered these solo career, travis scott album release date of hustling, the chase b to date, drum breaks by receiving five hit rodeo it from documentaries and. Mcs grew more! Out there is released by scott album release date for reporting on one of albums are sure you find them.
    [Show full text]
  • Youtube Marketing: Legality of Sponsorship and Endorsement in Advertising Katrina Wu, University of San Diego
    From the SelectedWorks of Katrina Wu Spring 2016 YouTube Marketing: Legality of Sponsorship and Endorsement in Advertising Katrina Wu, University of San Diego Available at: http://works.bepress.com/katrina_wu/2/ YOUTUBE MARKETING: LEGALITY OF SPONSORSHIP AND ENDORSEMENTS IN ADVERTISING Katrina Wua1 Abstract YouTube endorsement marketing, sometimes referred to as native advertising, is a form of marketing where advertisements are seamlessly incorporated into the video content unlike traditional commercials. This paper categorizes YouTube endorsement marketing into three forms: (1) direct sponsorship where the content creator partners with the sponsor to create videos, (2) affiliated links where the content creator gets a commission resulting from purchases attributable to the content creator, and (3) free product sampling where products are sent to content creators for free to be featured in a video. Examples in each of the three forms of YouTube marketing can be observed across virtually all genres of video, such as beauty/fashion, gaming, culinary, and comedy. There are four major stakeholder interests at play—the YouTube content creators, viewers, YouTube, and the companies—and a close examination upon the interplay of these interests supports this paper’s argument that YouTube marketing is trending and effective but urgently needs transparency. The effectiveness of YouTube marketing is demonstrated through a hypothetical example in the paper involving a cosmetics company providing free product sampling for a YouTube content creator. Calculations in the hypothetical example show impressive return on investment for such marketing maneuver. Companies and YouTube content creators are subject to disclosure requirements under Federal law if the content is an endorsement as defined by the Federal Trade Commission (“FTC”).
    [Show full text]
  • Capturing the Tone, Celebrating the Work: a Conversation with Wendy Rogers & Sara Rudner Introduced by Lisa Kraus
    QUESTIONS OF PRACTICE Capturing the tone, celebrating the work: A conversation with Wendy Rogers & Sara Rudner Introduced by Lisa Kraus THE PEW CENTER FOR ARTS & HERITAGE / PCAH.US / @PEWCENTER_ARTS Photo proofs of Wendy Rogers and Sara Rudner, November Duets, Merce Cunningham Dance Studio, 1977. Photos by Francesca Bartoccini, courtesy Wendy Rogers. Capturing the tone, celebrating the work A conversAtion with wendy rogers And SarA rudner introduced by LisA KrAus dATE: September 29, 2007 pLACE: PaneL room, the pew center for Arts & heritAge Lisa Kraus: It’s my honor to say a few words before Sara Rudner and Wendy Rogers speak to us and show video examples of the work they made together. I want to begin by mentioning a “behind the scenes” moment I just witnessed: Wendy was chatting with Sara about something she had been observing. I have no idea what it was. But it was so moving to her that she had to get up and demonstrate. Not only demonstrate, but also run around in a circle. And then Sara doubled over in laughter. They were looking at each other like there was no one on the planet they would rather be talking to. And I believe that’s why we’re here. The first thing that comes to mind is the year 1975. That was when Sara put together her five-hour project, Dancing-on-View (see Appendix A), which we’re going to see a sample of on tape. This project premiered in 1975, with Wendy as a participant. Just this past spring [2007], another version of the piece was performed at the Baryshnikov Arts Center in New York City.
    [Show full text]
  • Episode 5 - Kiss
    Episode 5 - Kiss Dear Young Rocker, Well, it’s inevitable. You’re going to have that first kiss. I promise that eventually in your life you will start kissing people you actively seek out and personally choose to, but unfortunately you’re still in your confidence building phase and it’s a long one for you. This one is not going to happen in the most fair way and I know you will entirely blame yourself but you absolutely should not. With the pressures of teenage social life around you it’s hard to tease apart what you actually want to do from what you feel will make you appear a certain way. The biggest fear in your life right now is looking lame to other kids. I have a feeling that just about everyone who has ever been a teenager has also made some not super great decisions solely in order to look cool or grown up or not a prude or a wimp. It’s all pretty confusing I know. You’re doing your best and despite this hiccup your band is definitely shaping up. Once you get to where i’m at, both kissing and bands become fairly boring compared to the role they play in your life currently so hey live up that drama while you still have the energy for it and no real responsibilities yet because soon enough you’ll be comparing health insurance plans with your drummer and falling asleep in front of the TV every night next to the same wonderfully un-dramatic guy who made sure to ask if he could kiss you the first thousand times it happened.
    [Show full text]
  • Thesis Writing Deliverables (Pdf)
    DEFENSE SPEECH Discovering and listening to music has always been my biggest passion in life and my primary way of coping with my emotions. I think its main appeal to me since childhood has been the comfort it brings in knowing that at some point in time, another human felt the same thing as me and was able to survive and express it by making something beautiful. For my project, I recorded a 9 track album called Strange Machines while I was on leave of absence last year. This term, I created a 20 minute extended music video to accompany it. All of this lives on a page I coded on my personal website with some fun bonus content that I’ll scroll through at the end of this presentation. I’ll put the link in the comments so anyone who’s interested can check it out at their own pace. I have so much fun making music and feel proud when I have a cohesive finished product at the end. I’m not interested in becoming a virtuoso musician or a professional producer. A lot of trained musicians gatekeep, intimidate, and discourage amateurs. People mystify and mythologize the creative process as if it’s the product of some elusive, innate genius rather than practice, experimentation, and a simple love of music. As someone who’s work exists entirely as digital recordings, there’s no inherent reason for me to be an amazing guitar player who can play a song perfectly all the way through, as mistakes can be easily cut out and re-recorded.
    [Show full text]
  • A Description of Figurative Meaning Found in Michelle Branch’S the Spirit Room Album
    A DESCRIPTION OF FIGURATIVE MEANING FOUND IN MICHELLE BRANCH’S THE SPIRIT ROOM ALBUM A PAPER WRITTEN BY NOVA SITUMEANG REG.NO. 172202009 ENGLISH DIPLOMA 3 STUDY PROGRAM FACULTY OF CULTURAL STUDIES UNIVERSITY OF SUMATERA UTARA MEDAN 2020 Universitas Sumatera Utara . Universitas Sumatera Utara Universitas Sumatera Utara AUTHOR’S DECLARATION I the undersigned NOVA SITUMEANG, hereby declare that I am the sole author of this paper. To the best of my knowledge this paper contains no material previously published by any other person except where due acknowledgement has been made. This paper contains no material which has been accepted as part of the requirements of any other academic degree or non-degree program, in English or in any other language. Signed : Date : August, 2020 i Universitas Sumatera Utara COPYRIGHT DECLARATION Name : NOVA SITUMEANG Title of Paper : A DESCRIPTION OF FIGURATIVE MEANING FOUND IN MICHELLE BRANCH’S THE SPIRIT ROOM ALBUM Qualification : D-III / Ahli Madya Study Program : English language I hope that this paper should be available for reproduction at the direction the Librarian of English Diploma 3 Study Program, Faculty of Cultural Studies, University of Sumatera Utara on the understanding that users made aware to their obligation under law of the Republic of Indonesia. Signed : Date : August, 2020 ii Universitas Sumatera Utara ABSTRAK Judul dari kertas karya ini adalah “A Description of Figurative Meaning Found in Michelle Branch’s The Spirit Room Album”. Kertas Karya ini bertujuan untuk mendeskripsikan majas yang ditemukan di dalam lagu-lagu milik Michelle Branch pada Album The Spirit Room. Teknik yang digunakan untuk mendeskripsikan data ini yaitu dengan membaca lirik lagu Michelle Branch yang diambil dari Albumnya yang berjudul The Spirit Room.
    [Show full text]
  • Johanna Billing I'm Lost Without Your Rhythm
    JOHANNA BILLING I’m LOST WITHOUT YOUR RHYTHM CAMDEN ARTS CENTRE, LONDON MODERN ART OXFORD ARNOLFINI, BRISTOL lll l 3 artists l 3 spaces l 3 years CONTENTS 05 INTRODUCTION 21 INTERVIEW 43 IASI, ROMANIA, OCTOBER 2008 51 AFTERWORD 55 BIOGRAPHY 64 COLOPHON INTRODUCTION Over the last decade Johanna Billing’s videos dance can be, or means today, especially in have reflected on routine, rehearsal and relation to a developing country and ritual. Through a deft observational style, she economy such as Romania. The work places subtle emphasis on both the fragility of becomes about movement in general and individual performance and the power of choreography coming closer to everyday life collective experience. Billing herself has also than might at first be imagined. said that she is obsessed by circularity and retrospection. Ever since her video Graduate Show (1999) in which Billing’s contemporaries at art school Billing’s new video work I’m Lost Without danced to a 1980’s soundtrack music, sound Your Rhythm (2009), is based around the and rhythm have woven a continuous thread recording of a dance choreography workshop through her video works. Even Project for a in Iasi, Romania. Led by Swedish Revolution (2000), though without a musical choreographer Anna Vnuk, with whom score, has rhythm at its heart, with ambient Billing last worked over a decade ago, there is sounds of a regurgitating photocopier and the no final performance as such. Instead the restless rustle of young people apparently resulting video links several days’ activity waiting around for something to happen. into a continuous process of live improvisation between choreographer, Young people have frequently become a focus dancers and local musicians which was of her camera’s ‘eye’, despite each work originally watched by an audience who were having hugely divergent contexts and content free to come and go as they pleased.
    [Show full text]
  • Gotomeeting User Guide
    GoToMeeting User Guide Organizing, Conducting, Presenting and Attending Web Meetings Version 6.0 7414 Hollister Avenue • Goleta CA 93117 http://support.citrixonline.com © 2013 Citrix Online, LLC. All rights reserved. GoToMeeting® User Guide Contents Getting Started ........................................................................................................... 1 Welcome .................................................................................................................. 1 Using This Guide ...................................................................................................... 2 Guide Structure ..................................................................................................... 2 Individual and Corporate Plan Users ..................................................................... 2 System Requirements .............................................................................................. 3 What are the system requirements for running GoToMeeting? ............................... 3 Forgot Your Password .............................................................................................. 5 Forgot your password? .......................................................................................... 5 Terms ....................................................................................................................... 6 Product Features ...................................................................................................... 7 GoToMeeting Administrator
    [Show full text]
  • Philematology with Dr
    Philematology with Dr. Robin Dunbar Ologies Podcast April 7, 2020 Oh Heey, it’s yesterday’s coffee that’s now today’s iced coffee, Alie Ward, back with a tender, sloppy, heartfelt episode of Ologies. Ohhhh kissing! Oh smoochin’! Suckin’ face. Who? Why? For how long? How? That’s right, this week we’re gonna go all the way to first base. But before we toss any balls, let’s say some thank yous to all the folks at Patreon.com/Ologies for supporting the show since literally day one, for being our backbone. Also, for all the folks wearing your Ologies hats, and backpacks, and shirts, and drinking cold coffee out of Ologies mugs. And for all the folks who tell friends, and tweet, and ‘gram about the podcast, and hit subscribe, give it a rating on iTunes, keeping it up in the charts, and especially y’all who review. You know I creep ‘em like a crush. Each week I read you a fresh one, such as this one from oldzeb22 who says: This is the podcast I suggest to my friends and family more than any other. Dad Ward is the fun-loving, foul-mouthed, bat-defending, nerdy friend your mother warned you about, who also casually mentions that she has several dead birds in her freezer, which I hope she’s using for good and not to do some terrible prank on a neighbor. Keep up the great work. Stay safe. Keep ‘em coming. I would never waste dead birds like that. But thank you, oldzeb, I appreciate it.
    [Show full text]
  • The Metaphor Found in Ariana Grande's My Everything
    THE METAPHOR FOUND IN ARIANA GRANDE’S MY EVERYTHING ALBUM A PAPER BY MUTIA TRISNAINI REG.NO: 152202022 DIPLOMA III ENGLISH DEPARTMENT FACULTY OF CULTURAL SCIENCE UNIVERSITY OF SUMATERA UTARA MEDAN 2018 UNIVERSITAS SUMATERA UTARA UNIVERSITAS SUMATERA UTARA UNIVERSITAS SUMATERA UTARA Author’s Declaration I am Mutia Trisnaini, seclare that I am the solo author of this paper. Except where references is made in the text of this paper, this paper contains no material published elsewhere or extracted in whole or in part from a paper by which I have qualified or awarded another degree. No other person‟s work has been used without due acknowledgement in the main text of this paper. This paper has not been submited for the award of another degree in any tertiary education. Signed : ……….. Date : i UNIVERSITAS SUMATERA UTARA Copyright Declaration Name : MUTIA TRISNAINI Title of This Paper : The Metaphor in Ariana Grande‟s My Everything Album Qualification : D-III/Ahli Madya Study Program : English 1. I am willing that my paper should be available for reproduction at the discretion of the Libertarian of the Diploma III English Study Program Faculty of Cultural Studies USU on the understanding the users are made aware of their obligation under law of the Republic of Indonesia. 2. I am not willing that my papers be made available for reproduction. Signed:………. Date : ii UNIVERSITAS SUMATERA UTARA ACKNOWLEGEMENTS First of all, I want to thank to my God, ALLAH SWT and prophet Muhammad SAW, for all the blessing and gives me health, strength, wisdom, and inspiration to finish this paper as one the requirements to get Diploma III certificate from English Diploma Study Program, University of Sumatera Utara.
    [Show full text]