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RATECARD 2021 Content CONTACT Frederiksborggade 15, 9. 1360 København K // Sønder Allé 12 8000 Aarhus C [email protected] + 45 36 34 24 00 afajcdecaux.dk RATECARD 2021 Content Nationwide Digital Network ..................................................3 Digital Network ....................................................................4 Abribus ................................................................................5 Railboards ...........................................................................6 DSB Special formats ...........................................................7 Retail & Convenience ...........................................................8 Metro | Platform Doors ........................................................9 Metro | Banners .................................................................11 Metro | Dominance Stations ...............................................12 Metro | Full ownership Stations ..........................................13 Metro | Promotion & Sampling ...........................................14 Page 2 Nationwide Digital Network 2021 Number Price (DKK) Price (DKK) Handling fee** of screens Share of Time per unit per week (DKK) Nationwide Digital Network* 288 1% 206 59,328 3,495 The Nationwide Digital Network consists of our digital screens in Aalborg City, at DSB stations as well as in the Copenhagen Metro. EXAMPEL Purchase of 7% SOT (on average) of The Nationwide Digital Network: Number Price (DKK) Number of playouts Handling fee** of screens Share of Time per week per week (DKK) DSB & Aalborg City 109 10.16% 669,890 Metro 179 5.07% 549,387 Total 288 415,046 1,219,277 3,495 Aalborg Digital City: 9 screens located in central Aalborg Metro Stations: 179 screens in the metroen, M1-M4 DSB Stations: Aarhus Central Station, Aalborg Station, Odense Station, Fredericia, Herning, Horsens, Kolding, Randers, Silkeborg, Vejle, Esbjerg, Skanderborg, Svenborg, Nyborg, Holbæk, Næstved, Ringsted, Roskilde, Slagelse, Copenhagen Central Station, Vesterport, Nørreport, Østerport, Nordhavn, Svanemøllen, Hellerup, Lyngby, Holte, Birkerød, Hillerød, Ryparken, Nørrebro, Flintholm, Vanløse, Herlev, Ballerup, Glostrup, Albertslund, Ishøj, Friheden, Valby. *The network cannot be split, but the desired SOT can be purchased fully flexibly. *The handling fee includes five motives. Page 3 All prices are valid from 1 January 2021. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Digital Network 2021 Number Share of Price (DKK) Price (DKK) Handling fee* Digital Network of screens Time per unit per week (DKK) CPH Digital City 39 16,66% 4.934 192.426 3,495 Aalborg Digital City 9 16,66% 4.934 44.406 3,495 Malls 46 16,66% 2.470 113.620 3,495 Metro 54 16,66% 3.085 166.590 3,495 CPH Digital City 39 8,33% 3,265 127.335 3,495 Aalborg Digital City 9 8,33% 3,265 29,385 3,495 Malls 46 8,33% 1,648 75,808 3,495 Metro 54 8,33% 2,165 116,910 3,495 Digital Rail Convenience 97 16,66% 3,270 317,190 3,495 Digital Rail Convenience 97 8,33% 2,295 222,615 3,495 CPH Digital City: 39 screens located in central Copenhagen Aalborg Digital City: 9 screens located in central Aalborg Malls: Field’s, Bruun’s Galleri and Bryggen Metro Stations: 179 screens in the metroen, M1-M4 *The handling fee includes five motives. Page 4 All prices are valid from 1 January 2021. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Abribus 2021 Number Price (DKK) Price (DKK) Mounting fee Abribus - Nationwide* of panels per unit per week (DKK) 1 serie 295 960 283,200 17,405 2 serier 590 960 566,400 34,810 3 serier 885 960 849,600 52,215 4 serier 1,180 960 1,132,800 69,620 *By purchasing 4 series, the national coverage is 83,4% and have a frequence of 16,1 among the 15-70 year olds. Number Price (DKK) Price (DKK) Mounting fee Abribus - Major cities of panels per unit per week (DKK) 1 serie 220 1,150 253,000 12,980 2 serier 440 1,150 506,000 25,960 3 serier 660 1,150 759,000 38,940 4 serier 880 1,150 1,012,000 51,920 *By purchasing 4 series, the major cities coverage is 95,2% and have frequence of 14,1 among the 15-70 year olds. Number Price (DKK) Price (DKK) Mounting fee Abribus - Greater Copenhagen of panels per unit per week (DKK) 1 serie 104 1,265 131,560 6,136 2 serier 208 1,265 263,120 12,272 *By purchasing 2 series, the greater Copenhagen coverage is 92,1% and have a frequence of 9,7 among the 15-70 year olds. Nationwide: Kbh-Frb, Dragør, Frd. sund, Glostrup, Herlev, Hillerød, Hvidovre, Hørsholm, Lyngby, Taastrup, Roskilde, Øvr. Hovedstad, Aarhus, Aalborg, Odense, Randers, Kolding, Vejle, Herning, Holstebro, Viborg, Hjørring, Svendborg, Holbæk, Slagelse, Sorø, Vordingborg, Øvr. Sjælland, Øvr. Midtjyllland, Øvr. Nordjylland, Øvr. Fyn, Øvr. Søn- derjylland Local 1 1,590 59 Major cities: Kbh-Frb, Dragør, Frd. sund, Glostrup, Herlev, Hillerød, Local Copenhagen/Fredriksberg/Aarhus/ 1 2,200 59 Hvidovre, Hørsholm, Lyngby, Taastrup, Roskilde, Øvr. Hovedstad, Odense/Aalborg Aarhus, Aalborg, Odense, Randers, Kolding, Vejle, Herning Greater Copenhagent: Kbh-Frb, Dragør, Frd. sund, Glostrup, Herlev, Specifically located 1 2,855 59 Hillerød, Hvidovre, Hørsholm, Lyngby, Taastrup, Øvr. Hovedstad All prices are valid from 1 January 2020. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Page 5 Railboard 2021 Number Price per unit Price Mounting fee Railboards of panels 2 weeks (DKK) 2 weeks (DKK) (DKK) Nationwide 375 1,437 538,875 22,125 Greater Copenhagen 201 1,705 342,705 11,859 Central Copenhagen 65 2,116 137,540 3,835 Specifically located 1 6,046 59 Nationwide: 116 stationer Greater Copenhagen: 78 stationer Central Copenhagen: 24 stationer All prices are valid from 1 January 2020. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Page 6 DSB special formats 2021 Price DSB Special formats 2 weeks (DKK) Mounting fee (DKK) Banner package: Aarhus station front halll, ceiling 84,800 18,500 Banner package: Aarhus station front hall, side wall 104,650 39,000 Aarhus Station - front hall, foil above doors 60,220 7,900 All prices are valid from 1 January 2020. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Page 7 Retail & Convenience 2021 Number Price (DKK) Price (DKK) Mounting fee Retail of panels* per unit per week (DKK) Nationwide 485 1,260 611,100 28,615 Number Price (DKK) Price (DKK) Mounting fee Convenience of panels* per unit per week (DKK) Nationwide 143 1,260 180,180 8,437 Retail locations Bilka 26 Fakta 125 Føtex 56 Kvickly 61 MENY 33 Rema 1000 74 Super Brugsen 107 Convenience 7-Eleven 152 *Number of posters may vary over time, depending on the number of opened/closed stores. All prices are valid from 1 January 2020. All prices are in DKK and excl. VAT and production costs. This material is subject to printing errors and possible price regulations. Page 8 Metro | Platform doors 2021 Platform doors and panels between Number of Display price Production and mounting fee platform doors, with digital screen on platform panels Location Display period* per station of foil per station Kgs. Nytorv M3 110 1 week 138,097 22,295 Frederiksberg M1/M2 70 1 week 138,097 16,655 Frederiksberg M3 78 1 week 138,097 17,953 København H 78 1 week 138,097 17,953 Rådhuspladsen 78 1 week 138,097 17,953 Østerport 78 1 week 138,097 17,953 Axel Møllers Have 78 1 week 69,525 17,953 Enghave Plads 78 1 week 69,525 17,953 Frederiksberg Allé 78 1 week 69,525 17,953 Flintholm 80 1 week 69,525 18,413 Both sides of the platform (platform doors Forum 82 1 week 69,525 18,695 and panels between platform doors) Islands Brygge 70 1 week 69,525 16,655 Nuuks Plads 78 1 week 69,525 17,953 Nørrebro 78 1 week 69,525 17,953 Nørrebros Runddel 78 1 week 69,525 17,953 Poul Henningsens Plads 78 1 week 69,525 17,953 Skjolds Plads 78 1 week 69,525 17,953 Trianglen 78 1 week 69,525 17,593 Vibenshus Runddel 78 1 week 69,525 17,953 Vanløse 88 1 week 69,525 19,930 Ørestad 92 1 week 69,525 20,677 Continued on next page *A campaign must last a maximum of 4 weeks. Alle priser er gældende fra 1. januar 2021. Alle priser er ekskl. moms. Der tages forbehold for trykfejl og evt. prisreguleringer. Page 9 Metro | Platform doors 2021 Platform doors and panels Number of Display price Production and mounting fee between platform doors panels Location Display period* per station of foil per station Nørreport 82 1 week 108,097 15,200 Kgs. Nytorv M1/M2 82 1 week 108,097 15,200 Christianshavn 82 1 week 108,097 15,200 Both sides of the platform (platform doors Amagerbro 82 1 week 38,625 15,200 and panels between platform doors) Gammel Strand 78 1 week 38,625 14,458 Nordhavn 78 1 week 38,625 14,458 Marmorkirken 78 1 week 38,625 14,458 Number of Display price Production and mounting fee Platform doors with digital screen on platform panels Location Display period* per station of foil per station Bella Center 24 1 week 69,525 10,905 DR Byen 24 1 week 69,525 10,905 Available at platform doors on both sides Fasanvej 24 of the platform (does not apply to surfaces 1 week 69,525 10,905 Sundby 24 between platform doors) 1 week 69,525 10,905 + Digital abribus on platform Lindevang 24 1 week 69,525 10,905 Vestamager 24 1 week 69,525 10,905 Number of Display price Production and mounting fee Platform doors panels Location Display period* per station of foil per station Amager Strand 24 1 week 38,625 7,410 Femøren 24 Available at platform doors 1 week 38,625 7,410 on both sides of the platform Kastrup 24 1 week 38,625 7,410 (does not apply to surfaces between Lergravsparken 24 platform doors) 1 week 38,625 7,410 Øresund 24 1 week 38,625 7,410 *A campaign must last a maximum of 4 weeks.
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  • The Christmas Seal Sanatorium
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