The (Many) Paths to “Destination X”
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Blog The (many) paths to “Destination X” Michelle Batten Head of Global Marketing, Mobile Division, Amadeus According to Amadeus’ new whitepaper, Better travel in the Live Travel Space “Get ready for Destination X,” today’s travel sellers have a golden opportunity to Destination X also offers enormous tap into destination services, a growing untapped potential to market and sell marketplace set to reach $183 billion by ancillary destination services to travelers. 2020. Drawing on survey results from It’s a place where travel agents, corporate more than a thousand CheckMyTrip by travel programs, and other providers of Amadeus mobile app users, the research flights, hotels and cars can continue identifies emerging trends about business servicing travelers at their final destination. and leisure travelers destined for Whether traveling on business, leisure or Destination X, one of the most important bleisure, mobile provides the perfect revenue-generating stops on a traveler’s platform to offer these destination services journey. on the move. Take me to travel nirvana Amadeus is helping travel providers better understand and address these challenges The Amadeus research poses questions and opportunities. Using the Amadeus such as, “Are travelers prepared as they Travel Platform, the Live Travel Space arrive to Destination X?” Are their needs aggregates all content into one platform, for add-on destination services like airport making it easier for travel sellers to find transfers, local activities and restaurant what they need, and provide the level of reservations being met? The paper personalization their travelers demand. explores eight trends regarding the challenges and opportunities travel sellers Are you ready to service customers more face in the post-booking ancillary game fully when they reach Destination X? and how you can win travelers trust in Download the whitepaper today at that arena. Amadeus.com/DestinationX. .