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MEDIA KIT Print Online Mobile Event Social MEDIA KIT print online mobile event social 60 Madison Avenue, Suite 1001, New York, NY 10010, 646.861.1924 NEW VISION NEW LEADERSHIP. NEW VISION. NEW CONTENT ACROSS CONNECTED MEDIA Chris Hughes, Facebook co-founder and Obama social media strategist, purchased The New Republic in March 2012 with a commitment to produce the fi nest and smartest journalism across all platforms. The New Republic provides infl uential audiences lively, intellectually stimulating writing on politics, culture and big ideas that enable readers to better understand their worlds and shape society. LEADERSHIP CHRIS HUGHES PUBLISHER & EDITOR-IN-CHIEF Facebook Co-Founder & Obama 2008 Digital Campaign Strategist FRANKLIN FOER EDITOR JENNIFER HICKS VP ADVERTISING &YQFSJFODFE& Connected Industry Professional DIRK BARNETT CREATIVE DIRECTOR Award-Winning Designer SLOAN EDDLESTON COO Former Bain Consultant 60 Madison Avenue, Suite 1001, New York, NY 10010, 646.861.1924 MULTI-PLATFORMS THE NEW REPUBLIC ACROSS CONSUMER TOUCH POINTS Well-known for its century-old tradition of providing context and analysis beyond the daily headlines, The New Republic has evolved from a print magazine to a media company that produces thought-provoking events, a responsive website designed for social conversations and a mobile lifestyle (including audio versions of all content), a cutting-edge tablet app and 20 print issues a year. At the forefront of new media technology, The New Republic has expanded its relationship with consumers across platforms to provide an engaging reading experience in print, on your phone, or on your tablet. Without sacrificing our commitment to serious journalism that challenges people, shares groundbreaking ideas and starts conversations, The New Republic has repositioned itself to be the most prominent media brand of the 21st century. Website Mobile Print Events Social 60 Madison Avenue, Suite 1001, New York, NY 10010, 646.861.1924 ABOUT POLITICS, CULTURE & BIG IDEAS In 1914, the founding editors wrote, “The New Republic is an attempt to fi nd a national audience for a journal of interpretation and opinion… When the plan of The New Republic was being discussed, it received spontaneous welcome from people in all parts of the country. They differed in theories and programs; but they agreed that if The New Republic could bring suffi cient enlightenment to the problems of the nation and suffi cient sympathy to its complexities, it would service all those who feel the challenge of our time.” Nearly a century later, The New Republic remains committed to the mission of its founders. Tailored for smart, curious and socially aware readers, our journalism does not just tell interesting stories, but always asks why these stories matter and why a leader should care. We connect the dots, the disparate facts of our reporting, and synthesize them to provide another layer of understanding. EDITORIAL AWARDS 4 essays in New York Times’ David Brooks 2012 Sidney Awards INDUSTRY RECOGNITION INDUSTRY RECOGNITION 60 Madison Avenue, Suite 1001, New York, NY 10010, 646.861.1924 EDITORIAL VISION THE ANTHROPOLOGY OF POWER The New Republic is about the anthropology of power. We dissect the spheres of influence inside the Beltway, down Wall Street, across Sunset Boulevard and through Silicon Valley. Quick cultural takes combined with lively, longform journalism sheds light on the people and ideas which shape our society. FEATURES In every issue, The New Republic features ambitious, longform journalism that offers readers analysis, context and perspective: Investigative reports with a compelling narrative quality. Thought-provoking essays that change your outlook. Incisive profiles by journalism heavyweights. Bold photo essays that capture extraordinary places, faces and moments in the culture. COLUMNS From the Stacks - A dive into The New Republic archives. What resonated then and how it sparks your interest now. Lifer - A person of note viewed through an illuminating lens. Power Marker - Status emblems from the NFL to cool kids in Bushwick. The Jargonist - Understanding a subculture by understanding the way they speak. A More Perfect World - Worthy and whimsical ideas for making our world a better place. Photo Shop - Extraordinary people, unexpected moments. Cathedrals of the New Economy -Vegasbulldozerderbies,Icelandicserverfarms--eye-openingplacesand spaces of today’s culture. The Laboratory - Big ideas and bold thinking from around the world to solve our pressing issues. Cyclorama - Wit and style shape a new form of infographic storytelling. Washington Diarist - Leon Wieseltier’s erudite and idiosyncratic views on politics and the culture. Fly Paper - High-profile individuals share their high/low favorite fortnight reads. BOOKS & THE ARTS The Books & Arts section invites the reader to indulge in the highest levels of aesthetic experience. From Virginia Woolf and John Updike to Joyce Carol Oates and Michael Lewis, The New Republic has nearly a century of writing from the best minds in culture and the arts. The book reviews are amongst the most well-crafted, thoughtful and intellectual critiques in publishing. 60 Madison Avenue, Suite 1001, New York, NY 10010, 646.861.1924 AUDIENCE + CIRCULATION REACHING INFLUENTIALS WHO SET THE NATION’S COURSE Our readers seek out the best. They are professionally successful, well-read, civic minded, intellectually savvy, affl uent, patrons of the art, world travelers & active consumers. The New Republic was personally selected by President Obama to read on Air Force One The New Republic has deep penetration on Capitol Hill with 4 copies delivered to each House and Senate offi ce The White House requests 130 copies of the print magazine TNR.com receives 65,000 unique visitors per month from the Washington, DC DMA “The White House staff is all reading the article on ‘The Affordable Care Act’ and it’s really good.” White House Staffer, April 2012 “(The New Republic) was required reading in our house and it will be required reading in The White House.” Rahm Emanuel, 2009 •Washington, DC • New York • Los Angeles • Silicon Valley • Chicago 60 Madison Avenue, Suite 1001, New York, NY 10010, 646.861.1924 RATES + SPECIFICATIONS 1x 6x 12x FULL PAGE 2/3 PAGE 1/2 PAGE 1/3 PAGE Black & White 1x 6x 12x FULL PAGE 2/3 PAGE 1/2 PAGE 1/3 PAGE All rates quoted are gross | Agency commission is 15% of gross to recognized agencies | Spread costs are full-page rate x 2 Reserving advertising space in the print magazine gives advertisers the option to be included in the tablet application. iPad Specs: portrait only - height 2048px x 1536px width for HD - height 1024px x 768px width for SD Submit creative to [email protected] with hotlink and detailed description of its placement Premium Positions Cover 2 Add 15% | Cover 3 Add 15% | Cover 4 Add 20% Pre-Supplied Inserts Mechanical Requirements 1 Page/2 sides Earned full-page rates above, less 35% 2 Page/4 sides Earned full-page rates above, less 40% x 2 Full-Page & Covers 7 x 9 1/2 4 Page/8 sides Earned full-page rates above, less 45% x 4 - Trim 8 x 10 1/2 8 Page/16 sides Earned full-page rates above, less 50% x 8 - Spread 16 x 10 1/2 Must meet specifications 2/3 Page 4 c x 9 1/2 Page Horizontal 7 x 4 5⁄8 Business Reply Cards 1/2 Page Island 4 c x 6 c Priced at the earned 1/3 page rate above. 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It caters to educated, active and independent readers not only in its content but also by highlighting the most thought-provoking comments in the margins of all articles. The responsive redesigned website forges a modern user experience by syncing reading across devices and offering audio of all articles to subscribers. 2,500,000 Unique Visitors/Month 6,000,000 Views/Month Source: Google Analytics, December 2012 For $36/year, a subscriber can enjoy the print magazine, the digital edition and enhanced access to our online community, including cross-syncing of devices and audio, plus invitations to subscriber-only events. 60 Madison Avenue, Suite 1001, New York, NY 10010, 646.861.1924 ON THE WEB RE-IMAGINED SITE OFFERS SINGLE ADVERTISER INTEGRATION NewRepublic.com mimics the experience of reading a print magazine by featuring the day’s key articles on the homepage and strategically positioning advertisements within the content to contribute to the user experience, not disrupt it. 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