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Industry News Industry News Information to help you run your business Tennis Teachers Conference MANUFACTURERS Set for Aug. 24-27 in NYC The Tennis Teachers Conference is back! Snauwaert Re-Enters U.S. Market Presented by the USTA and USPTA, the 2018 event will be held Aug. 24-27 at the With Racquets, Strings, Bags Grand Hyatt in New York City, just as the US Open begins. More than 1,000 tennis profession- als and industry leaders are expected to gather for the TTC, which will feature over 30 classroom and on-court educational sessions. The on-court sessions will take place at SportTime Randall’s Island Tennis Center on Saturday, Aug. 25. Conference attendees will have the opportunity to attend opening day at the US Open and be among the fi rst tennis fans to watch matches in the brand-new Louis Armstrong Stadium. Stay tuned for registration information. USTA Florida Names Laura Bowen Executive Director nauwaert has returned to commission and be compensated for the U.S. tennis market, with their promotional activities. a new business model that CEO and owner Roberto Gazzara, Laura Bowen it says “departs from, and former head of research and design for disrupts, current category Prince Sports, will be based out of the Laura Bowen is the new executive director conventions.” In a press release in company’s Italian headquarters. He of the USTA Florida section, replacing Doug S March, Snauwaert says it will deliver will be joined by V.P. of Sales and Booth, who retired as E.D. in December “direct-to-consumer” products while Marketing Ken Merritt, a grassroots after 29 years with the organization. Bowen developing a “full-service brand and promotional marketing expert. A joined USTA Florida in 2011 as the director of ambassador network of coaches.” third-party operator will oversee logis- marketing, membership and sponsorship. The company says it will bypass tics, customer service and warehousing In her time with USTA Florida, Bowen has traditional retail and sell its newly de- out of its Louisville, Colo., facility. implemented some of the section’s most signed range of performance and youth “Our mission is simple. We are here innovative programs and services. Internally, racquets, strings, grips and bags through to serve tennis and fi nally take a truly she spearheaded a digital virtual community its website, snauwaert.com, directly to active role in helping the player,” says for staff and volunteer communications, consumers. Snauwaert also says it will Gazzara. The company says it currently a state-of-the-art customer relation develop a network of coaches—“brand has more than 50 ambassadors in the management system, and a revised digi- COURTESY SNAUWAERT, USTA FLORIDA USTA SNAUWAERT, COURTESY ambassadors” —who will receive a United States. tal platform and website. Externally, she www.tennisindustrymag.com May 2018 TennisIndustry 7 IndustryNews launched Tenis para Todos, a Hispanic tennis initiative and website adapted nationally by the USTA, and has overseen the launch of USTA Florida’s Tennis Man- agement Division to assist struggling tennis facilities across the state. Oracle, Universal Tennis Team Up to Grow UTR Universal Tennis and Oracle have formed a partnership to develop and grow Universal Tennis Rating (UTR), an algorithm-based, big-data rating system and digital platform for tennis players of all levels. Under the agreement, Universal Tennis will leverage Oracle’s cloud technology to enhance UTR and further improve and unify the tennis experience for all players. Oracle PARTNERSHIPS will partner with Universal Tennis on strategic marketing initiatives and USTA National Campus, support UTR Powered Events around the world. PlaySight Expand Deal “We’re thrilled to partner with Oracle as we continue to develop UTR to provide tennis players across age, laySight and the USTA National Campus have extended their partnership geography, gender and economics with a new seven-year agreement that will further incorporate PlaySight with a common language and stan- and its latest technology throughout the facility. dard,” said Universal Tennis Chairman The new partnership includes high school and collegiate tournaments, and CEO Mark Leschly. Currently, UTR theP piloting of PlayFair video line-calling technology and the addition of PlaySight’s leverages data from more than 6.5 new SmartCourt Play to the existing Pro and Live courts. million match results, providing The USTA is currently constructing an Innovation Lab inside the Welcome accurate, real-time ratings for 700,000 Center that will enable all campus guests to learn about the wealth of cutting-edge players from over 200 countries. technology at the campus, including PlaySight. In related news, Universal Tennis and World TeamTennis announced a strategic partnership in which WTT ACCESSORIES will adopt UTR as the league's official rating system, and WTT match results Vulcan Introduces will now count toward player UTRs. Harmon Named PTR President; New USTA Grips DeHart, Mast, Waite Join Board Former ATP Tour player and USTA Vulcan Sporting Goods, the official overgrip Director of Men’s Tennis Rodney Harmon maker for the USTA and Net Generation, has has been named the new PTR president, introduced new overgrips, distributed through taking over from Roy Barth, whose term NetKnacks. The overgrips are Vulcan Max Tour ended this year. In addition, Ken DeHart, style, designed for a light tack, light cushion feel. Delaine Mast and Jack Waite were named The USTA overgrip is available to all retailers, to the PTR Board of Directors during including those with special wholesale pricing. the organization’s General Membership To order, contact [email protected] or 800- Meeting held in February during the PTR 374-6152. The Net Generation overgrip is not yet Symposium on Hilton Head Island, S.C. available to industry retailers—it is expressly for “We are thrilled to have someone as USTA Net Generation organizers, professionals respected, talented and experienced as and participants. For info on Vulcan, call 1-800- Rodney to serve as PTR’s new president,” 826-6373 or visit Vulcansportinggoods.com. says PTR CEO Dan Santorum. “Rodney is GOODS SPORTING VULCAN PLAYSIGHT, COURTESY 8 TennisIndustry May 2018 www.tennisindustrymag.com IndustryNews the fi rst African-American male to become People president of a major tennis organization in Watch Industry veteran Peg Connor is the new in an exhibition and take part in a Q&A. executive director of the USTA Wyoming district. Connor, a former collegiate Dunlop Tour Team member Kevin Rodney Harmon Ken DeHart player and coach, has been an event Anderson won the inaugural New York manager for ATP, WTA and WTT profes- Open in February, fi ve months after the sional events, managed player promo- South African ran to the fi nal of the US tions and marketing at Prince Global Open. Anderson plays with the Dunlop Sports and has most recently been work- Srixon CX 2.0 Tour LE racquet. ing with the Tennis Industry Association, Tennis Industry magazine, USTA Middle Carol Schneider, a longtime member Delaine Mast Jack Waite States School Tennis Development and of the Southern California Tennis the International POP Tennis Association. Association Board of Directors who was the U.S., and he will further solidify PTR’s commitment to diversity in tennis.” instrumental in the development of the Originally from Richmond, Va., USTA Foundation chairman and tennis ranking system, passed away Harmon grew up as a protégé of Arthur former pro player James Blake will be March 3. Schneider, a former chairman Ashe. He played at Tennessee (teaming at Sportsmen’s Tennis & Enrichment of the USTA Nominating Committee, with Mel Purcell to win the 1980 NCAA Center in Dorchester, Mass., on May 10 among other appointments, received doubles title) then at SMU. While still at to help run adult and junior clinics, play many honors in her decades of service. SMU, Harmon advanced to the quarter- fi nals at the 1982 US Open. He reached a career-high ATP ranking of No. 56. Serving three-year terms on the board are directors-at-large DeHart of San Jose, Calif., Mast of Lancaster, Pa., and board secretary Waite of Riverside, Conn. DeHart is director of player development at Alameda Valley Athletic Club. Among Mast’s many roles in the industry, she is the executive director of Tennis Central, an NJTL chapter. Waite is the director of racquet sports at Burning Tree Country Club in Greenwich, Conn. USRSA Launches Monthly E-Newsletter for Members The USRSA will launch a new monthly e-newsletter for all members. Called The Stringer’s Assistant, it will be emailed worldwide to USRSA mem- bers starting with the May issue. “Our members have wanted a monthly newsletter directed specifi - cally to stringers and technicians for a long time,” says USRSA Executive Director Bob Patterson. “We used to mail members a hard-copy version of our original newsletter, also called The Stringer’s Assistant, but that ended 20 years ago. We’re pleased to be able to bring it back, as another benefi t of USRSA membership.” The editor for The Stringer’s Assistant PTR COURTESY 10 TennisIndustry May 2018 www.tennisindustrymag.com IndustryNews Short Sets Motivational speaker, leadership World Group Semifi nal, April 21-22. The magazine’s March-April issue. Compa- consultant and tennis professional U.S. is 11-2 all-time against France in Fed nies joining PlaySight on the prestigious Rusty Komori holds the U.S. record for Cup competition in a rivalry dating back list this year include the NBA, UFC and the longest winning streak in any school to 1966. Earlier this year, the U.S. topped the NFL Players Association. sport—22 consecutive state champion- the Netherlands, 3-1, in the World Group ships captured by his tennis teams at First Round in Asheville, N.C.
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