August 2021 Trends in Korean TV: Broadcast Worldwide (BCWW) Market Highlights
Purpose: Increasing overseas exports by providing information on Korean broadcast contents and providing Korean Trend Reports to international buyers
Distribution Target: International promotional media, overseas buyers
Author:
Commissioner: Trends in Korean TV: BCWW Market Highlights K7 MEDIA
Trends in Korean TV: Broadcast Worldwide (BCWW) Market Highlights
1. BCWW K-Format Showcase 3 2. BCWW International Format Pitch 6 3. BCWW Premiere Showcase 7
Visit BCWW from here: https://www.bcww.kr/
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1. BCWW K-Format Showcase This BCWW K-Format Showcase session introduces 9 formats from 9 companies. Don't miss out! Visit https://bcww.kr/home/showcase/showcaseKFormat.do to watch the showcase.
Sell Your Haunted House Genre Scripted (Drama, Fantasy Comedy Drama) Distributed by KBS Media Synopsis Jia is a real estate agent-exorcist with a perfect look, brilliant brain and a psychic ability, but she also has a hot temper. Inbum, a fake exorcist, makes money off ghosts but ironically denies their existence. They team up to solve misfortunes surrounding real estates.
The Masked Talent Genre Unscripted (Entertainment, Music Game Show) Distributed by MBC Synopsis The Masked Singer has been a massive hit around the globe. Now, a brand-new masked audition show is about to air, named The Masked Talent - a global co-production between The Masked Singer’s original creator, MBC, and french producer, HERVE HUBERT. Nothing but the voice matters! The Masked Singer, which used to be limited to celebrities, is now open to anyone in the world. The very special song the very ordinary people sing - just stay focused on what you hear behind the mask!
LOUD Genre Unscripted (Entertainment, Idol Survival Reality) Distributed by SBS Synopsis Two globally-famous producers hold a large scale audition to find the world's next biggest boy band. The audition consists of multiple, unique rounds - each of the rounds are designed to judge the contestants, not only on singing or dancing, but also on their unique characters and artistic talents.
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Who Are You Genre Unscripted (Entertainment, Music Reality) Distributed by FormatEast Synopsis Music performance show. Celebrities create a new alternative personality, and perform as them on stage. After watching, expert panels and audience panels press the score button to give points after each stage. The winner gets an opportunity to choose to keep their current character or make a new one, while the rest have no choice - they must come up with a new persona for the next round. Who will have saved the most alternative characters after five rounds?
Love at First Song Genre Unscripted (Entertainment, Music Dating Show) Distributed by CJ ENM Synopsis Can two people fall in love at first song? Love at First Song is a hybrid music dating show where people who wish to find their soul mates through music are paired based on musical taste. Without seeing one another, the matched pair practice together. On the day of the duet, they get to see one another's appearance and decide whether to continue the duet and become a couple. Those that successfully become a couple spend a week at Camp Love Song where they go on dates, compete with other couples and prepare for the Duet Competition. Which couple's hearts will beat in sync with the music?
Super Band Genre Unscripted (Entertainment, Music Reality) Distributed by JTBC Studios Synopsis Super Band is an audition program where genius musicians of all genres come in for a chance to be part of a Super Band. Contestants who have passed the preliminary rounds form bands of their own and battle each other. Round after round, surviving musicians continue to form new sets of bands for the next mission. One Super Band wins it all: the prize money, an album deal, and a world tour. There is no knowing how many members will be in the band, or what genre of music the winning Super Band will play.
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King of Golf Genre Unscripted (Entertainment, Reality) Distributed by TV Chosun Synopsis Unprecedented and ground-breaking brand new golf entertainment show that challenges the perception of golf as an inaccessible sport for the exclusively wealthy or middle- aged. Kim Mi-hyun, a former LPGA star player with eight wins, and Kim Gook-jin, the most talented celebrity golfer, gather four golf hopefuls: former soccer star Lee Dong-gook, trot singer Jang Min-ho, actor Lee Sang-woo, and comedian Yang Se-hyung. Each week they have a thrill-packed 9-hole golf match against various teams, including a female pro golfer team, the best kids golfer team and a retired soccer/baseball players team. Their ultimate goal? Winning a golf championship in Korea! King of Golf provides viewers with not only useful golf techniques, rules and tips but most importantly fun and thrill-packed golf action!
BOOK U LOVE Genre Unscripted (Factual Entertainment, Arts Talk Show) Distributed by Something Special Synopsis Four hosts tour the celebrity guest's home, digging into the guest's life story by going through the bookshelf. They also collect books from local companies' employees and through social media. They deliver these donated books via a "Book Truck" to set up a local library with the expert's help.
Dancing in the Box Genre Unscripted (Entertainment, Dance Competition) Distributed by di turn Synopsis Duet dancing performances in the Dance Boxes. The perfect moment when the two dancers press the same button at the same time will make the audience excited.
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2. BCWW International Format Pitch
This BCWW International Format Pitch event presents to you the newest and most interesting unscripted titles from creators from Japan, Spain, the UK, France and the Netherlands. The 1st winner receives a prize of about $2,600 and an additional prize, and the 2nd winner receives $900. Tune in to the BCWW (https://bcww.kr/home/pitching/ pitchProgram.do ) at 11 am Central European Time (CET) on Tuesday 7 September to check out more about these exciting formats. Below is the sneaky preview of the next big stars.
CELEB VAGABOND THEATRE GOLDEN LADDER OUTING! Genre: Entertainment Genre: Entertainment Company: Dpot Company: Byzentvkorea Co., Ltd. Highlight:Thrilling quiz battle Highlight: Giving seniors the stage in like a sport match. the generation gap platform.
LIGHT AWAY LIGHTS OUT
Genre: Game Show Genre: Reality Game Company: Yomiuri Telecasting Company: Vincent TV Corporation Productions Highlight: A very visual gameshow Highlight: Watch out for the avoiding lights! bad guys in the darkness!
MEMORY BOX SECRET CELEBRITY
Genre: Celebrity biography Genre: Reality Competition Company: Zig Zag Productions Company: WeMake Highlight: Latest technology helps Highlight: Guessing games bring back memories. on celebrities’ relatives!
THE CELEB CHALLENGE WHAT WILL HAPPEN NEXT WEDNESDAY Genre: Talent Show, Shiny Floor Entertainment Genre: Entertainment Company: Onza Distribution Company: Dream Square Highlight: Wacky unexpected Highlight: Experts give challenges for the celebrities! predictions for the future!
YOUTH DEBT RELIEF PROJECT, ISLAND OF HOPE
Genre: Entertainment Company: SONET Entertainment Highlight: Hope of a new life for young debtors.
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3. BCWW Premiere Showcase This BCWW Premiere Showcase session introduces 11 selected scripted and unscripted programmes from the top 11 Korean companies. An appendix of the extended showcase titles is provided for those who want to check out more Korean shows from these top companies. Also, visit https://bcww.kr/ home/showcase/showcasePremier.do to watch the showcase.
Dali & Cocky Prince Genre Scripted (Drama) Distributed by KBS Media Synopsis Romantic comedy about an ignorant poor guy who becomes rich and his relationship with the daughter of a reputable family who struggles to save an art gallery in trouble!
The Veil Genre Scripted (Drama) Distributed by MBC (Munhwa Broadcasting Corp.) Synopsis The story of a man who was once a top agent of the NIS, confronting a huge monster behind the organisation as he searches for the existence of an internal traitor who dropped him to the abyss by seriously tainting his reputation. Having had to erase his memory, he now faces the deep darkness inside him.
One the Woman Genre Scripted (Drama) Distributed by SBS ContentsHub Synopsis A corrupt prosecutor loses her memory and switches lives with a submissive daughter-in-law of a rich family who happens to look like her. Follow her eventful, heart-jolting journey to bring her memories back!
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The Science of Cooking Genre Unscripted (Documentary) Distributed by EBS Synopsis Documentary The Science of Cooking takes a look at the world of cooking which is a series of endless accidents, adventures, and unexpected connections and divides the foundation of cooking into the four elements of heat, force, microorganisms, and taste, covering each in a separate episode.
EXchange Genre Unscripted (Dating and Relationship) Distributed by CJ ENM Synopsis A dating show where EX couples live together in order to look for love while keeping their past relationship a secret! Will they be able to find new love there? Or can ex-couples reunite? EXchange is a TVING Original show and exclusively released on TVING, a leading OTT platform being serviced in South Korea.
Beyond Evil Genre Scripted (Drama) Distributed by JTBC Studios Synopsis Beyond Evil is a psychological thriller following the journey of a detective, ready to go beyond evil to catch the killer who murdered his sister 20 years ago. His colleague, a young, elite detective, is in pursuit of the truth. Full of suspense and plot twists, the drama hooks the audience in with excellent acting and breathtaking cinematography.
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Uncle Genre Scripted (Drama) Distributed by TV Chosun Synopsis Joon-hyeok is jobless and broke up with his girlfriend. His nephew, Ji-hoo, is suddenly handed over to Joon-hyeok, by his own troublesome mom. Now Joon-hyeok has to babysit Ji-hoo and these two guys have to live together, depending on each other in a town where high class, high education and high ways of living mean everything. It is sometimes happy and exciting. Sometimes it’s sad and frustrating. They grow up together as a real family.
Run Out Genre Unscripted (Gameshow) Distributed by Something Special Synopsis In this action-packed competition game show, all you have to do is to ‘protect your battery from running out!’ In each episode, eight contestants from different backgrounds are given the same smartphone and certain challenges that require battery power. The last two contestants who are able to keep their battery running after a series of challenges will head over back to the studio for the final round, where they participate in a face-to face game.
Phantom School Genre Scripted (Drama) Distributed by Bamboo Network Synopsis Demonic phantoms try to disrupt the mortal world by convincing innocent students to commit evil acts. Luckily, Earth is protected by hunters who oppose the evil forces and try to keep their young targets safe.
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Happy Dog TV Genre Other (TV Channel) Distributed by Happy Dog TV Ltd. Synopsis Happy Dog TV is 24-hour channel for dogs/cats alone at home. With advice from specialists in veterinary science and animal behaviour, and adorable videos from over 60 different breeds of dogs and cats, our practical content takes good care of your pets.
Future City, Chernobyl Genre Unscripted (Documentary) Distributed by Playoncast Synopsis The project 4K documentary Future City, Chernobyl will demonstrate the true face of the zone. It starts with local employees who are making it safer and ends with the inhabitants who are calling it home. The film uses 4K and 360- degree virtual reality shooting technology, allowing you unprecedented interactivity and decision- making on what to see and where to explore next.
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3-1. BCWW Premiere Showcase - Appendix
Young Lady and Gentleman error. This is the story of all that and growth Genre Scripted (Drama) as the characters eventually learn who they Distributed by KBS Media are. Synopsis The ups and downs in the lives of a widower Midnight Horror Story with three children and the lady he hires as Genre Unscripted( Entertainment) their live-in tutor. Their attraction produces Distributed by MBC (Munhwa Broadcasting complications - and perhaps another chance Corp.) at happiness. Synopsis The search for an eloquent storyteller who My Sweet Dear will give us the chills! The storyteller who Genre Scripted (Drama) ignites the greatest fear will be gifted with Distributed by KBS Media $666 as well as a bonus prize decided by the Synopsis votes of a remote audience of volunteer The executive chef of Laura Dining Youn Do- "goblins". gun meets a genius chef Choi Jung-woo who has a gifted ability to copy every recipe he My Teenage Girl tastes. They challenge each other with their Genre Unscripted (Entertainment) cuisines and their relationship. Distributed by MBC (Munhwa Broadcasting Corp.) Friendship Tour Synopsis Genre Unscripted (Entertainment) Born of girlgroup who will deliver excitement! Distributed by KBS Media Teenagers from 12 to 19 will make you Synopsis excited in 2021! There are only 7 girls who Pop idols who are famous for their friendship will debut immediately after graduation! Who and chemistry kick off for their friendship tour, will pass all the tests and go on the world with the goal of taking the best photograph! stage?
Check Out the Event Wild Idol Genre Scripted (Drama) Genre Unscripted (Entertainment) Distributed by MBC (Munhwa Broadcasting Distributed by MBC (Munhwa Broadcasting Corp.) Corp.) Synopsis Synopsis This is a story about “us”, about love you K-Pop idols are usually created under strict expect to find, or one you may have management and a standardised system. experienced. It is a bold and detailed But here’s an idol who awakens his instinctive description of raw and exposed love. People charm and is born in the wild! Living strong experience their limits while loving someone like a lion in an industry that is tougher than and try to understand others through trial and
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the jungle, Wild Idol is a fierce idol survival hosting audition program and Masters, audition! famous panels of judge, will provide viewers with fantastic stages filled with high emotions The Motorcycle Food Diaries and talents. Genre Unscripted (Documentary) Distributed by EBS Still Alive Synopsis Genre Unscripted (Entertainment) A middle-aged female professor who is a Distributed by Something Special Chinese food researcher as well as someone Synopsis who loves new challenges travels all over Ten contestants from various backgrounds Korea on a Harley-Davidson motorcycle to have been invited to a secret mansion but provide the taste of food and the joy of they are actually invited to a mysterious game traveling to viewers who are exhausted from where the only rule is “never do what the rule the pandemic. says.” The contestants who fail to follow this rule will Mouse be dead (eliminated) but the problem is, no Genre Scripted (Drama) one will tell them what the rule is. They must Distributed by CJ ENM work it out for themselves by winning clues Synopsis from challenges. For the next 48 hours, only The lives of an honest idealistic rookie police the ones who can evade the death rule will officer and a veteran detective with a tragic win a huge cash prize. Will you be Still Alive? past are changed when they face off against a ruthless psychopath. Crime Delivery Genre Unscripted (Entertainment) Undercover Distributed by Something Special Genre Scripted (Drama) Synopsis Distributed by JTBC Studios Six crime boxes are delivered to six Synopsis contestants every two hours on the D-Day. A remake of the BBC series, Undercover The contestants are given the roles of five depicts the story of a man living undercover detectives and one culprit. However, the for decades, struggling to protect his family. culprit’s identity is hidden, and they pretend Directed by Song Hyun-wook of Beauty to be one of the detectives. Using various Inside, the drama is topped with excellent clues contained in the boxes, the detectives acting from Ji Jin-hee and Kim Hyun-joo, must find the real culprit among them within who are acting together for the third time in 12 hours. Will the detectives be able to the series. arrest the mole and win the prize, or will the culprit succeed to con everyone and hog all The Next K-POP Star the money?Until the real one is arrested, Genre Unscripted (Audition) everyone who subscribes to this Crime Box Distributed by TV Chosun is a suspect!! Synopsis This unprecedented and large scale K-POP Best Mistake competition show will welcome all the Genre Scripted (Drama) contestants regardless of age, gender, Distributed by Something Special occupation or nationality. The contestants Synopsis along with Kim Sung-Joo, a mastermind of A model student, Yeon-du, uploads a fake
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boyfriend picture to get away from her frequency to help them relax, sleep, and stalker. The stalker finally stops contacting relieve stress." Yeon-du, but now she faces an even bigger issue. The fake boyfriend picture was of Are they really watching Happy Dog TV? Yeon- du’s infamous gang classmate, Ji Genre Other (TV Channel) Hyun-ho. Hyun-ho becomes furious that Distributed by Happy Dog TV Ltd. Yeon-du pretended to be his girlfriend. To Synopsis redeem herself, Yeon-du volunteers to do his Footage of dogs and cats watching Happy errands. While trying to fix things between Dog TV. Many of the videos come from Hyun-ho and herself, the two slowly fall for previously sceptical subscribers who had one another. Based on the popular dating experienced their dogs and cats’ watching simulation game. Happy Dog TV and cleared their doubts.
Classic Lineage-Piano Forte Happy Dog TV Original Content - Play Genre Unscripted(Documentary) Genre Other (TV Channel) Distributed by Playoncast Distributed by Happy Dog TV Ltd. Synopsis Synopsis Classical music has become a universal Play content for dogs developed through language for both eastern and western animal behaviour research and studies. cultures. It is well known that listening to Televised content such as throwing discs, classical piano music provides emotional tug-of-war, and balloon popping can relieve stability, almost in a stage of meditation, and pets’ anxiety by satisfying their curiosity and even the flowers also become happy. What is helping them play when they are alone. the power of the melody that embraces the emotions of the East and the West? The Happy Dog TV Original Content - Healing worldwide pianists take an in-depth look into Genre Other (TV Channel) the country of Chopin to understand the Distributed by Happy Dog TV Ltd. sense of Chopin’s music that can be shown Synopsis to the common sense of resentment, and to Healing content developed for the feel about the beauty of the essence of psychological stability and relaxation of pets classical piano music. alone at home. Utilises various sound effects, therapeutic music, and relaxing high-
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About KOCCA
† As the umbrella government agency for Korea content industry promotion, Korea Creative Content Agency supports the production of content by genre in the areas of broadcasting, games, music, fashion, animation, characters, cartoons, and immersive contents. KOCCA engages in planning, creative production, distribution, overseas expansion, fostering companies, talent training, research and development of culture technology, financial support and policy research for these contents. For the sustainable advancement of our contents, KOCCA supports the companies with innovative contents by providing policy financing and plans to lead the future content market by laying the foundation for innovative growth as we promote leading immersive content. Moreover, to make our contents take place in the daily lives of people around the world beyond Korea, KOCCA will actively support overseas expansion and lead the new Korean Wave.
For more information visit - KOCCA
About K7 Media
† Founded in 1998, K7 Media is a global independent organisation providing media intelligence to broadcasters, streaming platforms, distributors and production companies across the world. Drawing on the team’s extensive knowledge of the international TV and digital sector to produce personalised research, showreels and reports, K7 Media is retained as a trusted source of industry insight for clients across the world.
For more information visit - K7.Media
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