Julylaugust 1988 Volume 15, Number 3 STE-Re0ab* 7 NATIONAL STEREOSCOPIC ASSOCIATION M'r* NEW CENTER for Phmo HISTORY

JulylAugust 1988 Volume 15, Number 3 STE-RE0ab* 7 NATIONAL STEREOSCOPIC ASSOCIATION m'r* NEW CENTER FOR PHmO HISTORY

his new three level 73,000 els will be below ground, and the 25,000 books on photography, and T square foot study center will scale and design of the above about 11,000 cameras and related contain the collections of the Inter- ground portion will complement the items of photo and cinema technolo- national Museum of Photography at style of George Eastman House gy. The IMP also publishes Image, a George Eastman House. Scheduled itself. historical journal of photography for completion sometime in October The IMP has amassed one of the and motion pictures. For member- 1988, the 7.4 million dollar climate- world's most important collections ship information or exhibit sched- controlled building is the result of a of photographic material: a compre- ules, contact International Museum national effort to keep the museum's hensive collection of photographic of Photography at George Eastman huge collection intact and in its pres- prints and negatives totaling nearly House, 900 East Ave., Rochester, ent home of Rochester, New York. 600,000 along with 6,000 films, NY 14607. m Two of the new building's three lev- 3,000,000 movie publicity stills,

TWO NEW PHCrrOGRAPHICA MAGAZINES LAUNCHED all of 1988 will see the introduc- Equipment & Images Wanted" (#36). include feature articles on cameras F tion of two new commercial Drawer numbers will be available and equipment as well as a classified magazines devoted to the interests of for sellers wishing to maintain advertising section. The editors are those collecting vintage cameras, privacy, and Photique will arrange inviting collectors everywhere to equipment or images. Photique will to act as a selling, packing and mail- submit scholarly, original articles on be a national publication focusing ing agent for those unable to be in- any topic relating to collectible pho- exclusively on antique, classic and volved in the selling process. tographica. (Length should not ex- quality used equipment with fea- Photique will be published ten ceed 20 typed, double spaced pages tures on cameras, tips to collectors, times a year and mailed first class at and eight 3 1/2 X 5" photos.) The and an extensive classified advertis- a subscription rate (U.S.) of $20.00 Historical Camera will be published ing section with over 40 categories. per year. For a detailed brochure, three times a year (starting in fall Classified rates will be 20c per write to Photique Magazine, One '88) and available for $16.00 a year word, and an eight point rating sys- Magnolia Hill, West Hartford, CT (U.S. & Canada) from Historical tem of camera condition will be 06117. Camera Publications, Box 90, Gleed used. There will be a category for The Historical Camera will be Station, Yakima, WA 98904. m "Stereo Equipment & Images for aimed at photographica collectors in Sale" (#35) and one for "Stereo the Pacific Northwest, and will also @Copyright 1988 by the STEREO-4 NATIONAL STEREOSCOPIC ASSOCIATION

Volume 15, Number 3 JulyIAugust 1988 IN THIS ISSUE NSA Board of Directors Stereo Archives to Highlight Photohistory VII ...... 2 CHAIRMAN Louis H. Smaus A Visit with Seton Rochwite ...... 4 MEMBERS by Mark Willke Paul Wing T.K. Treadwell It Wasn't Just the Anthonys: Six Other New Yorkers Who Susan Pinsky Dieter Lorenz Produced Early Stereoviews of New York City, 1860-1880 ...... 10 by Jeffrey I. Richman NSA Officers Corporate Promotion in Depth: 3-D AN ...... 18 PRESIDENT by Don Marren T.K. Treadwell SECRETARY Journey into the Deep Sky ...... 24 John Weiler by William H. Bonney TREASURER North America's Historic Geology: The Falls of St. Anthony ...... 31 William Eloe by Neal Bullington VICE PRESIDENT, REGIONAL AFFAIRS Tom Rogers Yankee Review of British 3-D Convention ...... 35 GENERAL BUSINESS MANAGER by Susan Pinsky and David Starkman Linda S. Carter

Stereo World Staff REGULAR FEATURES EDITOR Editor's View ...... 2 John Dennis ART DIRECTOR Letters ...... 3 Mark Willke Thesociety ...... 17 Newviews ...... 23 Theunknowns 32 Stereo World is published bimonthly by the National ...... Stereoscopic Association. Inc. Annual dues: $22 third 3-DTreasures 37 class US.$30first class US, Canada, and foreign surface...... $40 international airmail. All memberships are based on the publishing year of Stereo World, which begins in Classified ...... 38 March and ends with theJanuarv/Februarvissueof the next year AII new memberships rece ved W;II commence Calendar 40 wltn tne MarchlAprll Issue01 thecurrent calendar year ...... Whenapplylng for membersh p, pleaseadvlse~,~11you do not desire the back Issues of the current volume. Material In this publlcat~onmay not be reproduced w~thoutwritten perm~ssionof the NSA. lnc.

National Stereoscopic Association (Memberships, renewals, address changes, classified ads, display ads) P.O. Box 14801, Columbus, OH 43214 Stereo World Editorial Office (Letters to the editor, articles) 5610 SE 71st Ave., Portland, OR 97206 "Newviews" Editor David Starkman P.O. Box 2368, Culver City, CA 90231 "The Unknowns" Editor Dave Klein 14416 Harrisville Rd., Mt. Airy, MD 21771 Front Cover: "3-D Movies" Editor Seton Rochwite demonstrates his hand- Bill Shepard 17350 E. Temple Ave., #399 crafted HYPONAR close-up attach- LaPuente, CA 91744 ment, which takes the place of the Stereoscopic Society, American Br. regular lens on the Exakta camera. Best Jack E. Cavender, Corresponding Secretary known for designing the Stereo Realist, 1677 Dorsey Ave., Suite C Seton discusses several of his other 3-0 East Point, GA 30344 equipment designs as well in 'AVisit With Seton Rochwite" bv Mark Willke s anyone who can read a calen- is produced by a volunteer staff of the printed publication date so that, A dar has probably noticed, re- about half a dozen busy people with for example, a May / June issue ar- cent issues of Stereo World have jobs, families and all the usual com- rives (even 3rd class) by AT LEAST been arriving long past their printed plexities of life that demand at least the end of May. In the meantime, publication dates. Most of the cur- equal time with a publication and its remember that last minute news rent delay started with the color is- interlocking deadlines. We can only items or announcements may be sue and we must again play "catch ask that you have patience (if not sent or phoned in and quite possibly up" with ourselves - a frustrating outright pity) and plan well ahead be used in an issue that, to the "nor- non-sport that can take most of a for any dated ads, inserts or an- mal" publishing business, would year. Nothing about the delay is due nouncements. have long since been on the press or to a lack of material-either poten- Our situation is not really un- the truck. tial or in hand. Quite the opposite is usual or even extreme among non- Stereo World and its readership the delightful case. Especially with profit photo historical magazines. are steadily growing, but we remain feature articles, our files runneth Some such publications avoid the a few thousand members (or a cou- over. (Contributors take note: we problem by using only volume and ple of sizeable foundation grants) could use some short to mid-length issue numbers to identify any partic- from a full time staff. You can help items to balance some of these ular issue, the actual (or intended) by remembering to spread around a features!) date of publication appearing in few NSA membership folders at ev- In fact it is the relative wealth of microscopic print if at all. My jour- ery photographica show, photogra- material sent in, combined with all nalism background rebels at the phy workshop, antique shop, camera the raw information, tips and clip- thought of the idea. store, flea market, or media exhibit pings that make catching up with The solution, as in the past, will in which you find yourself. m the calendar so hard. Stereo World be to slowly move back up toward STEREO ARCHIVES TO HIGHLIGHT PHOTOHISTORY VII

he seventh triennial PhotoHis- ebrate the Centennial of the Kodak meet the speakers as well as atten- T tory Symposium will be held Camera! "The Snapshot at One dees. This is destined to be a "Who's at George Eastman House Friday Hundred'lmajor exhibition of the Who" of photo historians, scholars, through Sunday, October 14-16, season-will occupy the entire sec- collectors and dealers, from all over 1988, sponsored by The Photo- ond floor of the museum. The ex- the U.S., Canada, and abroad. "The graphic Historical Society. Photo- hibit depicts the popularization of Snapshot. . ." will be open for view- graphic historians and collectors photography since the introduction ing. International speakers highlight should plan now to attend this inter- of the original Kodak Camera in a full day of lectures on Saturday, national, weekend program which 1888 by George Eastman. This show October 15. The preliminary pro- will feature a lecture on "The Key- draws on the resources of the entire gram includes: Edward W. Earle, cu- stone Mast Stereographic Archives" museum and will feature rare and rator of the California Museum of by Edward W. Earle. everyday examples of photographs, Photography, Riverside, "The Key- Experience the atmosphere of apparatus, and advertising, as well stone Mast Stereographic Archives" Eastman's stately mansion. Learn as Eastman memorabilia, never be- (1988 is the sesquicentennial of about the new Study Center and ex- fore presented on such a grand scale. Wheatstone's stereoscope!); Steven hibition programs in this, the The opening reception on Friday F. Joseph, historian, Brussels, Bel- world's premier photo museum. Cel- evening affords the opportunity to gium, "Photography in the

2 STEREO WORLD July/August 1988 Letters

Color Gem generous to donate the color separa- Proposed slogans for Stereo World: igod, what a gem, this latest tions. In my opinion, it would be Its pictures are worth looking M Stereo World in color! It sets a worth an increase in dues to have a into. standard you'll have trouble to meet. color section in every issue. SW-A Window on the World. As a member of the old (revived) Bruce Hansen The SW plane, what's behind it? Photographic Exchange Club, I Box 89437 SW-the deeper U go, the more U C. would second the use of color even Honolulu, HI 96830 SW: Articles with depth for deep if it doth fade. Why ignore the fruits thinkers. of 20th century photo research, to Some Slogans for SW SW:-Articles with an extra repeat the dull dusty b&w pix of dimension. In SW, Nov./Dec. 1987, page 6, SW is solid viewing. dull dusty 19th century buildings? column 3 it says the first 4-funnel Anyway, philosophy aside, you and steamship was the Kaiser Wilhelm Frederick Butterfield your staff (and, I suspect, some der Grosse [ca 18971 but the picture Williamstown, NJ angel) did and underwrote a great- on the same page shows the Great great job. The unofficial Stereo World slogan has Eastern, launched 1858, & I count 5 been "The Magazine of Stereo Photogra- Walter N. Trenerry funnels. . . . One thought about col- phy, Past and Present" but it would be Saint Paul, MN or printing: Wouldn't it be possible fun to hear more ideas like yours from to occasionally have one 8 X 11" other readers-both serious O other- Bravo! Congratulations to every- (page) or double-page printed up in wise. My own entry in this bazaar one who helped with the color issue color if & when NSA got a little sur- springs from my journalism back- of Stereo World. You all did an out- 1 plus $?-and this included in the ground: "All the Views That's Fit to standing job, and Dwight Cum- I B&W issue? Fuse." mings & Wy'east Color were very -Ed. m

Nineteenth-Century Book" (actual luncheon, Daguerrean Collectors and trade fair is $50. (Students $20.) mounted photos, through photo- will discuss formation plans for a Banquet tickets are $30, and early mechanical reproduction); Eaton S. specialized organization. reservations are advised. To make Lothrop, Jr., noted collector and Saturday's program will be reservations, or for exhibitors' infor- writer, "Introduction of the Kodak crowned by the evening banquet, in mation on the photographica fair, Camera"; Robert A. Mayer, Direc- the nearby Cutler Union at the contact: The Photographic Histori- tor, "GEH Update"; James M. University of Rochester's Memorial cal Society, Box 39563, Rochester, McKeown, author/ publisher/col- Art Gallery, which concludes the NY 14604. Telephone: (Days) Bar- lector, "Compilation of the Price formal program. Reservations are bara Hall, International Museum of Guide to Antique and Classic required. The featured after-dinner Photography at George Eastman Cameras" (world's standard refer- presentation is open to all symposi- House, (716) 271-3361. Telephone: ence); Eugene Ostroff, curator of um registrants. (Evenings) Robert Navias, (Week- photographic history, Smithsonian Sunday is "photographica day'', days only, please) 7:OO-9:30 PM Institution, "What Made Photogra- featuring the exhibition and sale of Eastern, (716) 624-3849. (Sorry, phy Popular"; Werner Umstitter, photographic antiques-cameras, reservations not accepted by prominent authority from W. Ger- photographic literature, and photo- phone.) m many, "Photographs on Ceramics, graphs from Daguerreotypes Porcelain, Shell, and Similar Materi- through tintypes to stereo views, als"; Volkmar K. Wentzel, director and much more. The sale will be of photo archives, National Geo- held at Monroe Voiture (40 & 8), graphic, "The National Geographic 933 University Avenue (adjacent to Society and the Evolution of Color the Eastman House grounds), where Photography" (in this, their 100th nationally recognized dealers will year of publication!); and John A. offer a wide variety of material. The Wood, professor at McNeese State rare opportunity to purchase dupli- University, Lake Charles, LA and cates from the Eastman House Col- editor of the forthcoming book, The lections will enhance this Daguerreotype: A Sesquicentennial memorable event. Celebration, "Silence and Slow Registration fee for the Time." Note: At Saturday's box symposium-includes box lunch-

STEREO WORLD IulyIAugust 1988 tereo photographers who enjoy S the 35mm 5-sprocket "Realist format" can thank Seton Rochwite for the original invention of that system. He constructed the first 5-sprocket stereo camera and viewer nearly 50 years ago, soon after 35mm Kodachrome film was intro- duced. (A few years later he would join the David White Company and spend several years there designing the Stereo Realist, the camera that started the wave of 3-D popularity which swept through the 1950s.) Seton was kind enough to spend several hours with me last August at his home in Colorado, where we dis- cussed his contributions to contem- porary stereo over the last half century. Although he is best known for the Realist, he is responsible for designing several other stereo cameras, viewers and accessories over the years as well. (His most recent project is a 16mm transposing pocket stereo camera system which he has patented, and which currently awaits an interested company to manufacture and market it.) During our visit, I was fortunate enough to be able to look at some of Seton's own stereo slides, and these Dsit with

by Mark Willke

beautiful views made it clear to me appear in the marketplace? When the war ended in 1945, we that his perfectionist designing and Seton-The Realist first, and then still weren't quite ready to bring it manufacturing skills are equalled by the Contura and the Kin-Dar were out. The die shops and places to his skills as a stereo photographer. being made at the same time. The make the tooling for it were pretty He is a Fellow of the Photographic Kinder Company was in South Mil- well loaded up with the big rush af- Society of America (PSA), and he waukee, Wisconsin, and the Stereo ter the war ended. So it took two continues to submit slides to their Corporation, which made the Con- years before we got the tooling all stereo exhibitions. He has been a tura, was in Milwaukee. I think it completed so that we could start PSA member since 1954, and has at- was about 1954 when the Kin-Dar manufacturing. It was the summer tended 18 of their conventions. He came out. The Contura came out of 1947 when the camera came out. recently received his "Diamond slightly after the Kin-Dar. Mark-I seem to remember hearing Star" award, which is the sixth in Mark-When did you start working that you designed the Stereo Realist the sequence of "star awardsr'given on the Realist? logo as well. Is that true? by the PSA. He received it for hav- Seton-I went to the David White Seton-I designed the logo. We tried ing had 680 acceptances to PSA ex Company in 1943. It was four years to get it designed by a commercial hibitions, with a total of 146 different designing the Realist and it came out artist, but he couldn't come up with slides. He was given the PSA's pres- anything that suited us, so I did it tigious "Progress Medal" in 1979 for on the market in 1947. Of course when I started designing, it, it was myself. the Realist and for his work in the during the war. There wasn't much stereo division of the PSA. manpower that could be devoted to I would like to thank Seton and things like that. Everything was with his wife Isabelle for a most enjoyable visit, and a special thanks to the war. People, of course, would Seton for allowing me to record our finally begin to see that the war probably wouldn't last forever, and conversation to share in the pages of that some day people were going to Stereo World. I certainly learned a have to get into post-war work, so lot, and I'm sure that the readers of this article will do likewise. they did permit a certain amount of manpower and materials to be used Seton's latest design, a 16mm 3-0 sys- Mark-I understand that you tem, consists of (from left to right) a for post-war effort. I was alone viewer, film cartridge, and camera. The designed several of the 35mm cameras designing the camera for a while, that were manufactured during the camera transposes the images on the film and then finally I had a couple of to simplify mounting. 1950s. What order did your designs other people helping me.

STEREO WORLD JulyfAupust 1988 5 Mark-You mentioned in past cor- after leaving David White? Kinder Company. I've worked as a respondence that you left the David Seton-We ended up in Denver, and consulting engineer ever since, doing White Company soon after the cam- I had ideas for another camera, and mostly design work in the small in- era came out. I got the Norgren Company in Den- strument optical field. I've done oth- Seton-I left the company just ver interested in it. So I was there for er things besides cameras, but it's about the time the camera came out. about a year and a half or so design- been mostly that sort of thing. I decided that they didn't need me ing the one that eventually became Mark-Did the Norgren Company any more and I didn't need them, so the Contura. When that was fin- in Denver end up selling your design we sold our house in Milwaukee and ished, they were having a kind of for the Contura to the Stereo Corpo- headed west. We decided that there depression or something like that, a ration in Milwaukee?. must be a better place to live than little recession they called it I guess, Seton-Edward Baireuther, who still Milwaukee, and I've been convinced and the company wasn't able to put makes the Life Like viewer, or- of that more than ever after leaving any money into it. It was just put on ganized the Stereo Corporation. there! The climate back there leaves the shelf. They bought the rights to the Nor- a lot to be desired. In the summer Then I got on at a Laboratory gren design from Norgren and me when it gets hot and the humidity is down at Los Alamos. I was with the and went ahead and tooled up and way up there, it's miserable. Los Alamos Scientific Laboratory started manufacturing it. I added a Mark-My family lived in working for the University of rangefinder to the design for them at Gresham, Wisconsin, which is up California for two years, working the same time I was designing the closer to Green Bay, for a couple on cameras. And then I was ap- Kin-Dar. years, and I remember about the proached by the company that made Mark-Speaking of the Life Like weather! the Kin-Dar, and they wanted me to viewer, I understand that was one of Seton-In the winter it's just as bad. design something for them. So I quit your designs as well. You get that northwest wind and down at Los Alamos and moved to Boulder and set up as a consulting Seton-I designed the Like Life you can't put on enough clothes to viewer for Baireuther in my spare keep it out!. engineer. I designed the Kin-Dar camera as a consultant for the time while working at the Los Ala- Mark -[Laughs] Where did you go mos Scientific Laboratory.

1 Three of Seton's camera designs: the Stereo Realist, the Contura, and the Kin-Dar.

6 STEREO WORLD JulylAugust 1988 Mark-Do you know why the two variations of the name were used? I've heard it called both "Life Like" and "Like Life''. Seton-They took my suggestion to call it Like Life instead of Life Like, but LIFE Magazine came at them and threatened to sue, so they had to change back to Life Like. Mark-How long did you stay in Boulder? Seton-We lived in Boulder for eleven years, but I had clients in California that I thought I should be near, so we moved to San Jose, California. We lived there for 14 The Life Like stereo viewer that's still manufactured today is another of Seton's designs, hut years. About that time it got to be it was originally called the "Like Life" viewer. LIFE Magazine objected to that name, and about time for me to call it quits and although the similarity of the viewer's logo to the LIFE masthead may have been the main retire. I did a certain amount of problem, the viewer's name was subsequently changed to "Life Like." manufacturing for other people besides the camera field, but then to- have to focus like this and dial and Mark-When I first heard about the wards the end I was doing just these then trip the shutter over here [Seton "film plane focusing" in the Realist, things for other cameras. I did the gestures as if he is doing everything I thought it sounded like a needless- Hyponar and the light box and the - with his right hand] - that's very ly complicated way to focus, but polarizer, selling them directly to awkward, think. With a Realist, when I actually saw it, it changed people. I you focus here and trip the shutter my mind in a hurry! That's a nice Mark-I'm not familiar with the with the other hand. It seems like a design - it's so simple! light box that you mentioned. What logical thing to me. Seton-[Laughs] Well you see, the type of light box was it? Mark-Makes sense to me. thing is, the film only has to move Seton - The light box was made es- Seton-Also the down-below view- about 1/16th of an inch to go from pecially for mounting stereo slides. finder, which was an innovation at infinitv to 2 1/2 feet. so it didn't re- It had a 2 8 inch translucent x the time. It seemed natural to be mire too much motion in there. It plastic area engraved with lines for able to hold the camera up against was easy enough to make the pres- spacing and aligning and lighted by your forehead and not get your nose sure plate be able to move that a six watt, nine inch fluorescent in the way, so the Kin-Dar and the amount, and it makes for a more lamp. Contura and the Realist all have that solid construction than to have Mark-And about when was it that feature. And also the internal focus- something out in front moving. you were doing most of this ing. When a commercial photo- When Kodak came out with front- manufacturing? grapher photographs with a view element focusing, well, that idea is Seton-Well, after moving here ten camera, he doesn't focus by moving not good at all for a stereo camera years ago, I still made a few of the the lens. He focuses by moving the because if there's any off-centering polarizers, but I haven't done any film plane back and forth. So that's of the lenses,. as vou< rotate them the more since then. where I got the idea for moving the image moves up and down. So that Mark-I'm not all that familiar with film back and forth in the Realist. idea was not a good one at all for a the Kin-Dar camera, but I under- That internal focusing was copied stereo camera. stand that the shutter release is on by one of the other cameras. It was Mark-1 imagine the simplicity of the left side, like on the Realist- never patented. Realist never patent- the Realist's focusing mechanism Seton-I don't know why everyone ed the camera. They applied for it, makes it easier to repair the camera thinks that's the wrong place for the but they never pursued it to the as well. shutter release. point where a patent was issued. Seton-I've repaired quite a few of Mark-No, I wasn't saying it was Mark-I wondered about that. The the Kodaks, and they're a son of a the wrong place. I'm just interested Kodak Stereo camera has its view- gun to try to repair. To take it apart in how you decided it should go finder lens between the two actual to get into the shutter, it's a night- there. lenses, just like on the Realist. It mare. The Realist is very easy. You seemed to me like that might have get at it without any problem at all. Seton-Well, when you're focusing with your right hand, it seemed nat- been a patent violation. Mark-You designed the original Re- ural to me to be able to trip the shut- Seton-That idea came from the old alist viewer too, right? ter with the left hand. Heidoscop. It had a reflex view- Seton-Yes, I designed it actually be- Mark-Yes, it works well after you finder between the lenses. Of course fore I designed the camera. That was get used to it. you had to look down to see it, but the first thing I designed after I went the viewfinder lens was between the to the company. The name "Realist" Seton-I think that with a regular other lenses. was my idea too. After I built the single-lensed camera, where you

STEREO WORLD JulyIAugucl 1988 7 ties. They [David White Company] weren't quite big enough to really do it the way it should have been done, I don't think. It wasn't a real big company. But it was easy going at first, of course. It was a new thing. The war was over and people were interested in buying things. They got Hollywood stars to do a lot of the advertising. Mark-Oh yes, I've seen some of those. Seton-They were just capitalizing on the newness of it. Mark-When I first got into stereo photography, I tried several different cameras, but when I found the Real- Seton explains the operation of a pantograph engraving device in his machine shop. (Stereo ist, I knew that was the camera for by Mark Willke) me, with its all-metal construction! Seton-Of course now days they first 35mm stereo camera, everyone quit the electric company and went have plastics that are pretty good. who saw the pictures it took was in- to work for them, which was in the You can make a camera out of plas- terested. During the war, the work I fall of 1943. I was full of ideas on tic now. Another thing was, at that was in at the electric company was what the camera should be like, of time they hadn't developed a meth- promotional work, promoting light- course, but I had never designed od of plating aluminum. Now they ing and the use of electricity. There anything for production before. I can chrome-plate aluminum without wasn't enough electricity to go guess somebody must have been any problem at all, but at that time, around at that time, so of course it watching over me. It did pretty well, it wasn't possible. That's why some didn't fit in with the war work. because it lasted longer than most of the parts on the Realist that are Those of us that were in that work designs last on the market. plated were cast of zinc instead of were worried that we'd be put out Mark-I didn't realize that you aluminum. I think now it would be driving streetcars or something. So I didn't go to the David White Com- possible to make a lot of the [Real- went to the David White Company, pany in the first place to sell the ist] parts out of plastic, because of who were in war work,. ,just with the camera system. I thought you took it the better plastics that are available. thought of maybe getting a job there along and that was the idea. I didn't Mark-Well, I'm still a fan of the in their experimental and develop- realize that you were just looking metal. ment lab and so forth. went to in- I for work! Seton-Yeah, that's right, the metal terview with Theodore Salzer, who Seton-Yes, well, once he said that, I is really better. The only part that was the general manager, and I took figured, "Boy this is it!" Because all we made out of plastic was the lens along the viewer and some pictures. my friends had been wanting to cover and the cover that covers the I showed it to him just to show him have a camera to take pictures like tape that goes around the lenses for that I was able to work with my that. It had great market possibili- the diaphrams. hands and that sort of thing, and when he looked at it, he said, "Well, I don't know whether we'd be interested in making something like this or not." And that hadn't occurred to me! Mark-So you didn't go there with the thought in mind of selling your 3-D system to them? Seton-When he said that, that ig- nited the spark, and I thought, "Well, maybe if he doesn't know whether he would be interested or not, I'll see whether I could make him interested!" So I went home and prepared a report on the possibilities of the stereo camera. And I went back and vresented the revort to him, and ;hey thought it Aver for This rare handmade Seton Rochwite film cutter can be set to moue the film either four or about nine months before they five perforations with each turn of the advance knob. Only about ten of these cutters were decided to go ahead with it. So I ever produced.

8 STEREO WORLD JulylAugust 1988 - finally, well, it's been quite a while now since that award program was discontinued. Of course David White hasn't any camera department at all any more. Mark-Yes, I understand that Ron Zakowski ended-up with all the equipment and spare parts. Seton-Yes, it's a good thing he got all of those things, because they were going to junk them, I guess. Mark-That's what he said! I couldn't believe that! Seton-Well, it's like Kodak. You try to get a Kodak Stereo camera repaired, why, they don't have any- Stereo Realist - tile cawlera that started it all. thing anymore. They just washed their hands of it and that's the end Mark-Someone once told me that you had to put them between glass of it. They don't admit to any the lenses used on the first f3.5 and tape them. Some time later, responsibility for the fact that some- Realists were purchased as surplus Emde came out with their metal body might still be using the camera from some branch of the military, masks, and later Realist came out and need something! They're not in- who had them left over from some with their metal masks. terested in it at all. cancelled project. Do you know if Mark-Oh, I didn't realize that Mark-It sounds like Ron is keeping that's true? Emde was first on that. the Realist alive by actually having Seton-That is completely wrong. Seton-Yes, Emde was the first one new parts produced when he needs The first lenses were made to order to come out. Joe Simpson was the them, but he told me that certain by Ilex in Rochester. No salvage designer of those. At that time, Re- parts would just be too expensive to lenses were ever used on the Realist. alist gave a medal called the "Realist have made in small quantities. Mark-What other Stereo Realist Award" for some new innovation or Seton-When he runs out of parts, I items did you design besides the something about stereo. Joe Simpson guess that will be it. Maybe by that camera and the viewer? got it for the Emde mounts. I got it time someone will come out with Seton-I designed the flash unit and in 1956. Three other people got it another camera. the heat-seal mounting jig. Most before I did-I think I should have Mark-Maybe your latest little everything else came along after I been first-but it was the PSA that 16mm system! administered it and Realist that gave left. Seton-[Laughs]. m Mark-How did you decide on the the award. At first they gave a cam- $300 4" x 1-5/8" dimensions of the era and worth of products, and mounted slides? then gradually they cut down until Seton-When I needed glass to mount my first stereo slides, the only suitably thin glass were 3-1/4" x 4 " lantern-slide cover glasses which were used in theatres at that time. Cutting those in half resulted in the 1-5/8" x 4" dimension. Mark-When you first designed the Realist system, everything was mounted in glass, right? Seton-Right. There weren't any mounts available of course at first. Everything was put in glass. The original method of mounting was the heat-seal, where the chips were attached to the mask with heat. It never was very successful because they couldn't find an adhesive that worked properly. Realist designed a folding cardboard thing to go over Seton's HYPONAR attachment takes the place of the regular lens on the Exakta camera the mask to protect it-there were and produces a pair of 4-perf close-up images. Seton manufactured a small number of these no metal masks at that time. If you attachments and sold them directly to people after he retired from working as a consulting 1 wanted them to really be protected, engineer.

STEREO WORLD July/Au~ust1988 9 he firm ot E. & H.T. Anthony Invaluable sources for researching I New York, where May 1 of each ' T the Yea ving day for thousands ma1 York ity, pub- of i Is becausc cpired City in the 186U's and I87Us. As a lished by lrow during this period. on that date. kmployment contracts rest st in ~ntnonyviews is These directories list addresses of also often ran from May 1to May 1. wid .oday. Nevertheless, it is work and home. They tell us the Therefore, for example, a directory impur car~ccu realize that, though the various types of businesses of those referred to as 1864-65 covers the Anthony firm was #1, there were who became involved in the produc- yaiod May 1,1864 to May 1,1865. others who produced fine quality ereoviews George SI views of Nev ty during and when they w those golden years tor stereoviews. The addresses on tne stereoviews Yilliam C. Darrah, in nis classic Certain names appear repeatedly can De compared to the address in I work, The World of Stereographs, scares, "George Stacy began operat- in collections of early New York the direccories ro determin I- City views: Stacy, G.W. Thorne, mate date of issue. ing in 1859 and quickly became a A.J. Fisher, H. Ropes & Co., G.W. It should be noted in connection major producer of stereo views. He Pach, and P.F. Weil. Their names are !se yearly remained in Y found on ste: of fine quality e practice was to p >ut and historical interest. Their role in May 1, rather than on the basis of a es ster najor I ada some intormation on nis years of activity. S )t listed at all im~ Y La., h Nanuet." Nanuet is north of George W. Thorne New York City. Further research in The blindstamp "G.W. Thorne" is

I.". &.I. that area may help to locate addi- by no means rare. Yet, who was tional information about George G.W. Thorne? Was he, like Stacy, a Stacy. photographer? George W. Thorne is Views. Very few views were actually first listed in Trow's New York City 31ONI:JIENT TO 3lISS CANDA, 0 labelled by Stacy-Figure 1provides Directory of 1861 as "Thorne examples of two such labels. How- George W. binder, 321 Pearl." In ever, many more views, typically on 1862 he is still listed as a binder at Fig. 1. yellow mounts, with "American the same address. By 1863-64 he is Scenery" in type on the side margin listed for "books" with his business of the mount front, and with a num- at 60 Nassau Street. The next year, for 1859 or 1860. In 1861 there is a ber (under 400) often either in type listing for "Stacy Geo., photo- 1864-65, his business is "albums", in under the righthand picture or 1865-66 "photographs", and in grapher, 691 B'way h (home) 143 handwritten on the back of the card Madison." The same entry appears 1866-67 "cards". By 1868 he is again (Figure 2), have been widely at- listed for "albums". In later years his in 1862. By 1863 the entry has been tributed to him. modified to "Stacy George, artist, business is "fancy goods" (18691, Stacy's production on New York "pictures" (1872-73, and now ex- 691 B'way, h 151 Franklin." In views was quite varied-Central 1863-64 his business is "photo- panding to 62 Nassau St.), "albums" Park, Green-Wood Cemetery, the (1873-74), "pictures" (1874-75), graphs" at 691 Broadway. Business Japanese Procession, the visit of the "photographs" (1876-77), and appears to have been good, for in Great Eastern steamship, buildings, the rear of that directory, in the "views" (1878-79). No identifiable instantaneous Broadway views, and listing occurs after this. "Photograph Artists" section of the church interiors are some examples. These listings indicate that Commercial Register of Trow's Many of his most important histori- Directory the following lengthy Thorne was a distributor of cal views were photographed in 1860 stereoviews in the context of more advertisement appears: (the visit of the Great Eastern, Japa- general line of inexpensive paper STACY'S PHOTOGRAPHY GALLERY, nese Procession, and view of the goods ("photographs", "cards", 691 Broadway. VIGNETTES, and every Battery, showing the old Corn Ex- description of Photography, executed in "binder", "books", "albums", "pic- the very best style. Particular attention change). One view attributed to Sta- tures", and "fancy goods"). This is paid to copying Cartes de Visite, cy, No. 371, "Olympic Theatre confirmed by an examination of Daguerreotypes, Ambrotypes, &c, Instantaneous", appears to have stereoviews which bear G.W. taken for the Stereoscope. Churches of been taken no earlier than 1866, for Thorne's blindstamp. Thorne en- New York, Brooklyn, &c, comprising Laura Keene's Theatre was not re- gaged in little pretense or artifice- some two hundred views for the Album, named the Olympic Theatre until some views he distributed were An- for sale, wholesale and retail. Outdoor then. thony views with the Anthony label photography promptly attended to. intact and Thorne's blindstamp In 1864-65 the listing is "Stacy added to the front. He took a view George, photographer, 691 B'way." There is no listing for 1865-66. But, a final listing does occur in 1866-67: Fig. 2. Stacy view, Yellow mount, with number under righthand print. Note sign at "Stacy George, views, 16 Maiden right for Brady's Photographic Gallery - Brady moved to this location at Broadway and Tenth street in 1861.

Sc.. .--:I, 'r. stP\v;irx'.. Stor1.. [3: (l,l~i\v;l>

STEREO WORLD luly/Au~ust1988 Alfred J. Fisher &TERLOSCOPIC ~IEWS, A.J. Fisher is first listed in Trow's CUIILISUEO Om rOR SALI BY Directory in 1868 as "Fisher Alfred GEO. W. THORNE, J., books, 98 Nassau." In 1869 Fisher ~anufaetutcr or Qealcr il had moved to 128 Nassau St. By ALBUMS, PEOTOGRAPHS & STEREOSCOPES. 1871 he had opened a second busi- 60 b; 62 Nassau Rtreet, ness, this time selling boxes at 14 NEW YORK CITY. . Frankfort Street. In 1872-73 he was A large Stock constantly on hand oJ back at 98 Nassau, and a "stationer." He remained a stationer until a. 1879-80, when he began to list him- Fig. 3. self as a "publisher", and continued

-- to do so through 1882-83. His business address shifted to 24 Vesey by G.W. Pach, and simply added his Street in 1880-81, where he re- own blindstamp (Figure 3). Even mained in business until his death in views attributed to George Stacy 1882. and P.F. Weil bear Thorne's stamp. Fisher's views are marked "Pub- Finally, Thorne billed himself as a lished by A.J. Fisher." He published publisher and manufacturer or deal- views of Europe and cities through- er, but not photographer, in his ad- out the United States (Saratoga, vertisements on the rear of a Newport, Baltimore, Washington, stereoview (Figure 4). etc). He also published "Instantane- Similarly, a view of "The Broad- Hew Bubjects added conshtl Youminritsd and relcomn to eramlno our rtocf.frquentb, 6th- ous Panoramic Views" of New York way Bridge, N.Y." in the collection of out fhhn~under any comtntat wh'atar8r b buy. f City (Figure 5). the New-York Historical Society con- w STEREOSCOPES, #tylea Ysnd /er cn/nte&rr, pr.IU. It is interesting to note the similar- tains the following advertisement on -'-%--*?llr%%%~r--- f ities between G.W. Thorne and A.J. the back: Fig. 4. Fisher. Both were in business on GEO W. THORNE Nassau Street within sight of each STEREOSCOPES and VIEWS other. Both branched out from sta- (An Immense Assortment) was much more than a minor figure in the stereoview field. By contrast, tionery supplies to distribute PHOTOGRAPH ALBUMS stereoviews when the stereoview AND though, the Marders in their book , PHOTOGRAPHS Anthonv. indicate that at its ~eakE. rage was at its peak. The sale of OVER 3000 SUBJECTS and ~.fAnthony carried a siock of stereoviews was apparently a logical CHROMOS 50,000 stereoviews. Thorne's views adjunct to a stationery-publishing WHOLESALE AND RETAIL were issued from the 60 Nassau business in the 1870's-just another 60 + 62 NASSAU STREET Street address. aspect of the sale of inexpensive Near Maiden Lane, New York printed goods. Obviously, with a very substantial inventory of 3,000 views, Thorne Fig. 5. "Looking North - Showing New Post Office and Br'dway." One of the "IN- STANTANEOUS PANORAMIC V1EWS"of New York City by A.J. Fisher.

12 STEREO WORLDJulyIAugust 1988 - A.T. Fisher died in 1882. He was night and will probably be removed to rare Ropes view contains the 78 Nas- sufficiently prominent to merit an Philadelphia for burial. sau address, indicating an issue obituary in the New York Times: Fisher's views almost always ap- sometime between 1865 and 1871. Alfred J. Fisher, who for many years pear with his checklist for "A.J. Though Ropes occasionally took an past has been known throughout the Fisher's Stereoscopic Views" on the Anthony view and glued his label, country as a manufacturer of valentines back of the card. The only address with 78 Nassau Street address, to it, and publisher of illuminated books for appearing on his views is 98 Nassau or even took an Anthony label and children and other cheap publications, Street. cropped the Anthony name and died suddently at Craryville, on the it to one of his own mounts, Hudson, on Wednesday evening. Mr. Henry Ropes & Co. most of his views seem to have been Fisher was a native of Philadelphia, and In 1861 Henry Ropes and H. original photographs taken for him had but recently celebrated his fortieth Ropes & Co. are both listed as "sta- to distribute. birthday. He was married 10 years ago, ioners" at 117 Fulton. This listing and his widow and three children sur- continues until 1865-66, when Gustavus W. Pach vive him. Mr. Fisher was a pushing and I Henrv, Ropes. is listed as a stationer I Gustavus Pach first appears in the energetic business man, and during New York City directoryin 1866-67, nearly two decades in which he had at 78 Nassau (just doors away from been in business had been very success- G.W. Thorne and A.J. Fisher). In when he is listed as a photographer ful. He was one of the first to introduce 1872-73 Ropes moved to 34 Maiden at 260 Bowery. In that year his to the trade what were alleged to be Lane, and then in 1873-74 to 32 brother Morris is listed as a pho- comic valentines, and found for them a Reade. In 1874-75 his business relo- tographer at the same address, and ready market. In January last Mr. Fisher cated to 323 Broadway. In 1875-76 Pach Brothers, photographers, are fell down the hatchway of the building both are listed as in the business of also listed at 260 Bowery. None of at No. 24 Vesey Street, in which his "stereoscopes." This continues the Pachs are listed again until manufactory is situated, and received in- through 1877-78. However, by 1872-73, when Gustavus W. Pach is juries which confined him to his house 1878-79, Ropes is once again a "sta- a photographer at 858 Broadway. He at No. 148 Summit Street, Brooklyn, for remains there in "photographs", several weeks. Before he was really able tioner.'' By 1880-81 he has moved to to do so, and against the advice of his 40 Maiden Lane, and in 1882-83 to until 1877-78, when his business ad- physicians, he, a few weeks since, 46 Maiden Lane, where he remained dress changed to 841 Broadway. In returned to the management of his busi- over the next few years as a "station- 1878-79 he is back at 839 Broadway, ness. A rela~sefollowed and he was er'', an "agent", and selling pencils. and then in 1879-80 he is back at again confined to his house. His friends By 1886-87 he is no longer listed. 841 Broadway. He remains there, thought that his brain had been affected The vast majority of Ropes's but the business name was changed by his injuries, but that his physicians views were printed on his own to G.W. Pach and Brothers by 1882. denied. On Saturday last he went to mount with a 323 Broadway address In 1882-83, Gustavus, Gothelef, and Craryville, hoping to recover his health on them. (See Figure 6). Based on Oscar Pach are each listed at 841 there. On Wednesday his friends received word from Mrs. Fisher that her the above city directory informa- Broadway; the same address also husband was getting along nicely, and tion, those views appear to have had the office of G.W. Pach and nothing more was heard from him until been issued between 1874 and 1880, Brothers. This remains unchanged the receipt late on Wednesday night of a when Ropes was at that address. A until 1885-86, when the group name telegram announcing his death. His remains were brought to this city last 1 Fig. 6. "Grand Central Depot." No. 12. by H. Ropes 6 Co. - -

STEREO WORLD JulylAugust1988 13 Fig. 7a.

reverts to "Pach Brothers." By as follows: 1893-94 their address is 935 Broad- Gustavus W. Pach. founder and for way, where they remain through at many years head of the firm of Pach least 1899-1900. Brothers, died Sunday evening at Mount Gustavus W. Pach's stereoviews Sinai Hospital, where he had undergone for a year. He went to Toms River, N.J., all seem to bear an address of 858 an operation. Mr. Pach was fifty-nine and opened a photographic studio and Broadway. This would seem to place years old, and had been a photographer his health returned. In 1869 he went to forty-five years. When seventeen years these views in the 1872-1877 period. Long Branch, where his work attracted old he was connected with the photo- the attention of President Grant, who Gustavus W. Pach died in 1904. graphic house of Turner & Co., then the The October 11,1904 issue of the gave him many commissions. It was leading photographers of New York. He through President Grant's influence that New Times reported his death York became ill with lung trouble, and the he became photographer to the United .l*(.m",...l"l.-. 1 - -. - "". + *"I("X-"" ,,."qV""- doctors pronounced his case hopeless; States Military Academy at West Point, /j? they told him that he might possibly live /- eeh and for over thirty years he made the Fig. 7b.

0 C I ' C'I u. I L. 1

14 STEREO WORLD july/August 1988 Fig. 7c

Peter F. Weil graphers in the very same premises Peter F. Weil first appears in the only three years earlier.) By 1872 New York City directory in 1865-66, Weil is in the "stereoscopes" busi- photographs of the graduating classes listed as "Peter F. Weil, photographs, ness at 643 Broadway, in "photo- there, and had a large acquaintance graphs" during 1873-74, and selling among many army officers. 202 Fulton." This listing remains the A year ago Mr. Pach retired from the same in 1866-67. In 1868 Weil is not "views" in 1874-75. Weil, in New York firm of Pach Brothers and listed. (Perhaps his business was in 1875-76, is a photographer working bought out the Lakewood, Long Branch, New Jersey, for his home in 1866-67 at 685 Broadway. In 1876-77 he and other New Jersey interests of that is listed as Hoboken.) In any event, moved to 823 Broadway, where he firm. He had enjoyed comparative good in 1869 he is listed as a photographer remained through 1877-78. That is health up to the present Summer. Mr. working at 260 Bowery. (Interest- Pach leaves a wife and three children, ingly enough, Gustavus W. Pach the oldest a boy of seventeen, who is preparing for Yale. and Pach Brothers worked as photo- Fig. 7d. I

STEREO WORLD July /August 1988 15 -- Fig. 8. - the last year he is listed in New York handwritten title, and have "Ameri- directories. can Views" at one end of the front Several groups of stereoviews of mount and "New York City" at the New York City are identifiable as other and in the same typeface. This So we see that of these six men Weil's. Clearly the easiest to identify typeface has appeared in three vari- who were prominently involved in are those which have "P.F. Weil" on ations (Figure 9). the production of stereoviews in the the front of the card. These have ap- The subject of Weil's stereoviews 1860's and 18701s,three (Stacy, peared in a blindstamp ("P.F. Weil, are of interest. It is clear he was tak- Pach, and Weil) were photographers 643 B'way, N.Y.") as well as printed ing photographs for stereoviews as and three (Thorne, Fisher, and on the mount ("P.F. Weil, Photo, 823 early as 1866-68-several different Ropes) were publishers/distributors. B'way, N.Y.", "P.F. Weil, 685 Broad- views of Loew Bridge on Broadway It is beyond dispute that all of them way, N.Y.", and "P.F. Weil, New could only have been taken then-it made valuable contributions to the York"). A second group has only stood for those three years; a stereoscopic record of nineteenth "P.F.W.-N.Y." printed on the front view of the remains of Barnum's century New York City. m of the mounts. Most (seven out of Museum was taken in 1868, when ten examined) of these labelled Weil his second museum burned. Weil views have handwritten titles, all also took instantaneous street views. clearly in the same script, written on Though their quality is often not up the backs. This same script appears to the standards of contrast and on the rear of a third group of yel- sharpness of the firm of E. & H.T. low mounted views which are other- Anthony, their subject matter is of wise unmarked as to photographer interest. Not only did he photograph or distributor. (See, for comparison, street scenes and parades on Broad- Figure 7a, "Broadway Bridge late of way; he also showed a predilection Fulton Str.", from a view labelled for the less fashionable Lower East P.F.W.-N.Y. on front, and Figure 7b, Side: the Bowery and Chatham "Broadway Bridge late on Fulton Square. This is likely explained by Str." unlabelled as to source; com- the fact that this was his pare also Figure 7c and 7d.) Fur- neighborhood-he worked on the ther, of two views of the Park Bank, Bowery and also at one time lived both of which have the same hand- nearby, on Stanton. writing on the back, one appears Finally, the interaction amongst with a "P.F. Weil, 643 B'way, N.Y." Weil and his contemporaries is nota- Fig. 9. blindstamp and the other is un- ble. An unlabelled checklist identi- labelled (Figure 8). Both have the cal to one on an A.J. Fisher view same typeface on front. appears on one of Weil's views. All of these unlabelled views G.W. Thorne's blindstamp appears which are attributed to Weil are on on several other views which are at- yellow mounts, have a distinct tributed to Weil.

16 STEREO WORLD JulylAugust 1988 irlhe Societv

1987 Voting Results 2nd: Frozen Fish In Praise of the (Bob Kruse) Red Wing Viewer eaders for the 1987 calendar 3rd: Jennifer Stereo print makers and collectors L year have been reported in all (Sherry Lovato) folio circuits and the top vote-getters alike who wish to maximize their are listed herein. Complete results A Bit of History Passes viewing enjoyment would do well to will appear in an upcoming Views- During the last week of April do so with a Red Wing viewer. Hav- letter which is sent to all Society 1988 a local NW Pennsylvania news ing procrastinated longer than I members. program brought forth an exercise should have, last fall I outed for an early ~hristmaspresent'for myself Alpha Transparency Circuit in nostalgia for stereophiles like us. I recall the first stereo view which was and ordered one of the handmade First Place beauties. Name Points Votes shown to me when I was about ten years old. It was a Keystone View Designed by Society member Steve Trynowski . ,156 ...... 31 Company scene looking over the Craig Daniels and crafted by Luther Howard Frazee ... 109 ...... 24 edge of a cliff. I was thoroughly im- Askeland (see cover story, Stereo Paul Milligan. .I00 .17 ...... pressed and my attitude toward World, May /June 1986), its attrac- Paul Wing...... 97...... 16 stereography was firmly established tiveness of form and comfort of use Marc Hemple .... 59 ...... 13 for all time (or whatever comes are exceeded only by the precision Beta Transparency Circuit first). of its construction. It certainlv is the It was with something of a start best print viewer of the Holmes type Name Points which I have used. It presents a Mark Willke ...... I48 that I realized the local TV news program was showing a scene in properly made stereo view as it was Russ Young ...... 80 intended to be seen. adds no eve- Robert O'Brien ...... 68 which some heavy equipment, built roughly in the shape of a dinosaur, strain, and accommodates your eye- David Hutchison ...... 59 glasses (however bizarre their size or VanceBass ...... 55 was chewing huge chunks out of a building in Meadville, PA, that once shape, within reason). Favorite Slides I would advise Society members Red Bell Pepper Heart housed the Keystone View Compa- ny. The building had originally been and others to acquire one if they (Russ Young, 28 points) haven't already. Ordering informa- Rose Festival Fun Center built in 1888 as a school and for about thirty years was used as such. tion is carried regularly in Stereo (Mark Willke, 25 points) World and it is still a bargain. Paradise Island on Maligh Lake It was then occupied by the Key- (Robert O'Brien, 23 points) stone View Company for a substan- Matched Pair Makers Wanted tial part of the building's century of Do you make matched pair (2 X 2 Print Circuit existence. 35mm) stereo views? If so whv not Name Points Seeing it being ripped apart like a help us form a new folio circuit for Bill Walton ...... 161 victim of a shark attack was some- that format? We need more members Ray Bohman ...... I50 what unsettling when one recalled to get it started. Realist, Verascope or Brandt Rowles ...... 149 the wonderful things that came from Nimslo format transparency and Quentin Burke ...... 129 there. No doubt it had seen its day, standard 3% x 7" viewcard print Bob Kruse ...... I21 and the site represents a new begin- makers are welcome to ioin active. Nancy Sobottka ...... I08 ning for the building or parking lot vigorous folios now circulating Bill Patterson ...... 104 which will replace it. But the physi- views in these forms. Favorite Viewcards cal leveling of the Keystone site For more information, contact the Walton's Vietnam War Monument brings one anew to the realization Corresponding Secretary, Jack E. (Bill Walton) that a chapter in stereoscopic history Cavender, 1677 Dorsey Avenue, Nothing To Do is closed. East Point, GA 30344. m (Nancy Sobottka) After two days of work the corner Silver Lake Cascade stone was found to contain a 'time (Ray Bohman) capsule' whose busy contents were displayed on a later news broadcast. Speedy Print Folio Nothing, I understand, had any- Name Points thing to do with stereoscopy. ..not Bob Kruse ...... 54 surprising since the building was in- Bill Walton ...... 45 tended to be a school. One can't Ray Bohman...... 42 keep all of the old buildings in the Favorite Views world but the passing of the physical 1st: Roman Pool artifacts of an era leaves one a bit (Craig Daniels) sad.

STEREO WORLD July/August 1988 17 Cor orate Promotion in Depth:

by Don Marren

Aniforms thumb, 3-D tends to be one and a tomized for its clients, which oday, corporate presentations half the double the cost of a regular recently have included Honda, T can be as simple as an informal A/V. Even though marketing plans Nabisco Brands and Adventure talk to employees using handmade are more focused in allocating more Tours. graphs, a flip chart and an overhead dollars to corporate communica- "When you're designing a 3-D projector, or they can be complex tions, 3-D is often a prohibitive ven- multi-image A/V, a completely extravaganzas utilizing the latest au- ture for the average company. It different approach has to be taken," dio/video (A/V) technology at na- requires more production time and . says Shlanger. "Generally, you are tional sales meetings. In one form or double the film and projection costs. looking at a single-screen format- another, these presentations play an It all adds up." regular size or wide-screen. It takes integral part in effectively com- Aniforms, a full-service A/V and your eye a certain amount of time to municating ideas from the manage- video production house, has been in change and adjust to each slide so ment level to employees, sales reps corporate communications for near- you use slow dissolves and create an or prospective clients. Since national ly 14 years (six years using 3-D) evenly paced show. The eye can't sales meetings are where most producing programs for new prod- keep up with rapid fire quick cuts." A/V's are presented, there is a con- uct launches, safety training and Aniforms uses 6 computer- stant demand-and need-to make custom service presentations. The programmed projectors or more for each better and more memorable company oversees entire meetings its 3-D single-screen presentations. than the previous one. Enter 3-D for its clients-from beginning to Double- and triple-screen formats technology. end-supplying various support requiring far more projectors (up to It's exciting and it's different, but material like charts and text slides to 36) are all put into action for addi- it's certainly not for every company," 35mm multi-image A/V's. tional "bells and whistles." Rear- claims Gord Shlanger, director of According to Shlanger, it took al- and front-screen projection systems client services for Aniforms The most two years of research and de- are used depending on the space and Audiovisualizers, producers of cus- velopment experimenting with 3-D facilities available. tom 3-D multi-image in Toronto, technology and working out the Corporations are always looking Canada. "Cost alone prohibits the bugs. Unlike Business Theaters' for new ways to motivate their em- wide-spread use of 3-D technology," generic 3-D A/V (see separate sto- ployees and, according to Shlanger, says Shlanger. "As a basic rule of ry), Aniforms' 3-D A/Vfsare cus- it is important that the right ap-

Test shot for Macintosh using a streak zoom technique. @)BellProduction Services Ltd.

18 STEREO WORLD JulyIAunurt 1988 Kathryn Lester, former manager with Aniforms and author of a recent article on 3-D A/V in Sales and Marketing Management in Canada, writes, "Because of the high visual impact of the photography, 3-D tends to be an emotive medium. Just when you've caught your breath; something else reaches out and demands your attention. Couple with this the novelty of wearing 3-D glasses and you've got a memorable uresentation." Her article goes on to point out, however, that the bottom line is still the cost. "Depending on the application, the extra dimension is more than justifiable if it can satisfy your objectives and exceed all expicia- tions." (Used properly, 3-D will!) "Sharing the Vision" You couldn't ask for a better or more exciting introduction to a 3-D presentation. The narrator's voice proach and the right vehicle be and add a 3-D optical background immediately catches the audience's selected to make the meeting a suc- to create the illusion of 3-D. The sys- attention as a fuzzy image slowly cess. He believes 3-D multi-image is tem is used sparingly and only when appears on the screen. . . certainly a visually exciting way to I producers are pushed against the "Make a picture in your mind, like this. reach out to audiences and grab wall because of time or budget Focus, think about it. On this plane, all their attention. "You must remem- restrictions. you have is an image. Now, take it fur- ber, most audiences attending sales Recently, Aniforms produced a ther. Imagine you are in it. Vision. . . the meetings and project launches have 3-D A/V for Adventure Tours power to create what we see in our pretty well seen it all. 3-D is a Canada to promote Jack Tar Village minds and give dimension and life to unique way to motivate-and en- Resorts to travel agents and travel what we want in our hearts. . .these are hance the entertainment value as consultants. Everyone agreed that moments of vision come to life." well." the use of 3-D stimulated interest in Indeed, the photographs have To generate more enthusiasm, a these fun sun spots is a memorable come to life-in 3-D! It's a spectacu- 3-D faces part or module is usually and dynamic way. 3-D created a lar beginning to part three of a new included in the A/V. Photographs of feeling of actually "being there." A/V presentation, "Sharing the people attending the meeting are The presentation was initially Vision", created by Business Theat- taken during regular business planned for a Canadian launch in ers Inc., a division of Incentive De- proceedings, processed immediately Toronto only, but the overwhelming sign in Toronto, Canada. Producing and then incorporated in the A/V. reaction was so favorable, Adven- corporate A/V's is nothing new, but When original photography can't ture Tours U.S. modified and reshot producing them in 3-D is a relatively be used in some segments of a 3-D the program, then staged it in Dallas new and rarely used concept, with A/V, Aniforms and other produc- and Houston. only a few popping up at irregular tion houses take a 2-D shot, box it intervals during the last decade.

A pair from the Adz~entureTours/lack Tar Village Resorts A/V promotional program by Aniforms.

STEREO WORLD JulylAu~url1988 19 "Sharing the Vision" is different Three pain projected as a panorama sequence to give the impression of movement in the title of "Sharing the Vision."Simulated panning effects like this are common in from most 3-D A/V's though. 2-0 multi-projector presentations. James Woollatt/Peter Coney Associates Ltd. Rather than being created for a specific product launch, promotional event or sales meeting, it is one of The figures speak for themselves. Monette, an acclaimed actor on five generic multi-image slide Some companies spend $150,000 to Canada's stage including the presentations produced by Business $200,000 (Canadian) for shows to Shakespearean Festival at Stratford, Theaters that can be adapted to the motivate their employees. Unfor- Ontario. needs of clients. tunately, these shows can only be According to Lusk, one company, "Each A/V is divided into several used once on the same audience. Pitney Bowes, has used this A/V in parts or modules," says Rob Lusk, "Sharing the Vision", the only Busi- 16 different locations across Cana- vice president and creative director ness Theaters' A/V using 3-D tech- da. Lusk, who has produced other of Business Theaters. "Most are nology, was produced for about 3-D A/V's in Toronto's competitive designed so that a client company's $100,000, and it is rented out for market, feels most people, even own message, accompanied by pic- 25% of that figure. though they may have heard of 3-D, tures of its employees, can be insert- "Each company who rents it gets a still haven't experienced it. "3-D is a ed easily. This simple modification huge production for a fraction of the unique drawing card because it's en- results in a customized A/V that cost," says Lusk, who produced and tertaining and totally involves the costs considerably less than if our photographed the show. And what a audience." He clarifies his observa- client had one produced for a single production it is! "Vision" features a tion by adding, "3-D, as used in event like a national sales meeting." 30-piece orchestra, a chorus, pop "Sharing the Vision", is far from a singers, and narrator Richard gimmick. We've taken an idea and

20 STEREO WORLD JulylAugust 1988 provided a structure within which ing the audience to share their com- ny's idea and message." an audience can think and absorb. pany's vision of success. At this point, "Vision" opens in 3-D is relevant in illustrating the In part two, which is about five 2-D then suddenly comes to life in conclusions reached at the end of minutes long, the theme is devel- 3-D, leaving the audience spell- the A/V as the audience becomes oped from eyesight and insight to in- bound for three minutes as they part of the vision. The favorable re- clude foresight. From here, those in view spectacular multi- and full- sponse after each showing confirms the audience are motivated "to see screen 3-D images. The A/V con- that the audience has been left with ourselves, reach our goals and share cludes by motivating the audience a feeling of time well spent." in their achievement." In parts one "to envision. . .then create new stan- "Sharing the Vision" is presented and two, customized bits including dards of excellence. . . in ourselves in a wide-screen format (screen size pictures of employees in their work- and our organization. . . sharing a about 30' X 10') using multiple im- ing environment are incorporated common dream by creating it each ages and full-screen panorama shots into the A/V. and every day-sharing the vision." (see inset) projected from 15 projec- Now for the 3-D. Lusk points out In addition to producing and dis- tors. It is shown in three parts which that many show business tricks- tributing their generic A/V's, Busi- are presented over a period of one to depending on budget and time-are ness Theaters offers a full-support three days-or more-depending on used at this point of the program to program for sales meetings- the intinerary of each meeting. Parts really sell the event. Dry ice, a daz- everything from outlining an effec- one and two are used to build zling light show and company cheer- tive agenda to producing banners, momentum towards part three where ing squads have been used in the buttons and posters, etc., all the 3-D technology is utilized. past along with new and inventive promoting each A/V's theme. The Part one usually follows a wel- ways of handing out 3-D glasses to five generic shows are available come address by client company ex- the audience. Often the glasses are through Business Theaters dis- ecutives. In its short two-minute attached under the seats. tributorships in the U.S. and in length, this module gets right down "This is the high point of the Canada. to business, introducing the premise meeting," says Lusk. "Enthusiasm is Technicians that vision is more than just eye- in high gear and you've got every- Two companies that create and sight; it is insight into the essence of one's attention. People are ready process some of the optical camera things. The A/V concludes by invit- and eager to listen to their compa-

Aerial Hyper from "Sharing the Vision" no doubt grabs the attention of employee audiences seeing the motivational program. Rob Lusk/Business Theaters lnc

Test shot for Northern Telecom using a step zoom and horizontal shift technique. @Bell Production Services Ltd.

STEREO WORLD July/August 1988 A "step zoom" in which original art is shot several times at various distances. A slight offset to the left or right between each move of the camera toward the art provides the stereo tunnel effect. James Woollatt/Peter Coney Associates Ltd.

effects for many of the 3-D A/V's Wilderness scenic from "Sharing the Vision."Rob Lusk/Business Theaters Inc produced in the Toronto area are Peter Coney Associates Limited and 5-minute multi-image A/V, com- -"----- Bell Production Services Limited. plete with stereo track, which he is But Wait, There's More. . . Over the last few years, both using as a vehicle to promote and In addition to the above firms who James Woollatt, at Peter Coney As- sell 3-D to present and prospective helped with our article on 3-D AN, sociates, and Simon Bell have been clients. The Metropolitan Toronto therc: are sever,al other slide and vid- Zoo was so impressed with his eo Production companies around the experimenting with and introducing worlId which o ffer (or even specialize new 3-D technology to meet today's production, he was invited to show in) 3-U- presentations for promotion- demands for more sophisticated it this fall at the International Zoo al or educational purposes. Stereo A/V productions. Surprisingly, Educators' Conference, "Com- World will try to assemble as com- both are young and relatively new municating for Conservation," plete a list as possible of these com- to the world of 3-D, but in a short which is held in North America once panies and individuals. alone with time they t we become experts in every six years. m some samples of their kc l- their field- solving problems, cor- Acknowledgements ture issue. recting 3-D Images and instructing TI his particu lar applicz tio. on pof ste producer-directors with revolu- Aniforms The Audiovisualizerr,410 reo imaging may be growing taster tionary concepts that can be utilized Queen's Quay West, Toronto, Ont. than most others, especially con- M5V 223 sidering current improvements in 3-D in A/V's and trade expositions. Bell Production Services Ltd., 507 video practicality. Readers can help Woollatt, a former camera direc- Queen St. East, Toronto, Ont. M5A by sc ending in Ilames of a ny people or tor at one of Canada's leading 1v1 com panies the y have hea rd of with production houses, and Bell dis- Business Theaters Inc, 130 Bloor Street any connectioln to 3-D sliide, film, c)r ,. ....,.A,.#.&; pense advice and guidance to other West, Suite 1100, Toronto, Ont. M5S vide, trL vuuL rl photographers working on 3-D IN5 projects. Peter Coney Associates Ltd., 465 King Last year, Bell, armed with twin Street East, Unit 7, Toronto, Ont. Canon AE-1 cameras and 30 rolls of M5A 1L6 Sales O Marketing Management in film, visited the Galapagos Islands Canada, Sanford Evans Communica- for a once-in-a-lifetime adventure tions Ltd., 3500 Dufferin St., Suite vacation. From the umpteen dozen 402, Downsview, Ont. M3K IN2 slides he took, he put together a

22 STEREO WORLD JulylAugust 1988 A Repairman's View of Stereo Cameras

eaders of the "Stereo Equip- R ment" section in Shutterbug may have noticed some recent ads for a series of books on stereo cameras by Jess Powell. The first two books cover the Realist and the Kodak cameras and viewers. While the books are subtitled "A Reuair- man's View'', it is important to note that they are not in any sense complete repair manuals. Rather, these are books about these particular stereo cameras and their strengths, weaknesses and unique features. Reading them, in fact, is less like reading a guide than like having a long chat with one of those people who seem to know nearly every screw and spring in every stereo camera bv name-and are more than ready to introduce you to them. In books that one might., expect to start with detailed parts lists or com- which suddenly appears between a plex technical drawings, the first series as a whole will constitute a section on the Kodak flash system chapter in each book is a discussion considerable body of information on 35mm stereo cameras that could and coverage of its film advance of the concept of the Golden Rectan- gle and its application to the esthet- be of interest to many people who mechanism. ics and development of modern don't actually own each of the The third book in the series, on stereo cameras and the relative cameras covered. Nearly random the Busch Verascope F/40, is also now available and is priced, like the merits of the horizontal European bits of information on matters of other 80-100 page books, at $9.95 format vs. the Realist format. This is optics and stereo add to the conver- plus $1.50 postage from Jess Powell, followed, in each book, with infor- sational feel of the books, as with the brief chapter on Harold Lloyd mation on the production history of 131 Bartlett Ave., Woodland, CA and the Hollywood Stereo Club the camera and chauters covering- 95695. basic maintainence and simple repairs to shutters, film advance, flash systems, etc. Equally helpful are the tips on what to watch for when buying one of the cameras. Realview 3-D Grows The viewers sold with the original cameras are also covered. James Curtin of Realview Con- two non-stereo cards resulted when Other stereo camera experts may cepts, Inc in Clearwater, Florida has the pair was cut in half. The new find fault with Mr. Powell's ap- expanded (literally) on his concept cards incorporate that same two proach or with some of his conclu- of stereo pair post cards as a promo- card potential, but are supplied as a sions, but the series will fill at least tional medium for resorts and other stereo pair of 3% " wide images on some of the information gap for scenic attractions. Earlier versions of 6 X 8" stock. When the pair is cut in camera owners with skills some- his cards had 3" wide images paired half, two normal size 4 X 6" post where between a technical manual on 7" long cards, while others were cards with vertical images result. and the basic instruction sheet. The centered on even longer cards so that (Continued on page 40)

STEREO WORLD July/August 1988

"W3Y nm-mn.rmul S" ..#"""n-in,***, unn- "5 Irmi-4rv-*-. two times when the Moon would be for the technique. In 1909 the re- This article e~pandson a sir?filar piece by William Bonrley tltled "The full and when it would undergo nowned astronomer E. E. Barnard Sky In Stereo': published in the A ."Ll enough libration to achieve a stereo published a paper describing '88 ~sstieof Sky & Telescope (in effect, and took his pictures then. stereoscopic views of Comet More- which Ilc included a helpful plli The result was magnificent. A dozen house made with the 10-inch Bruce the NSA and Stereo World). Nc publishers issued it with Ruther- telescope at Yerkes Observatory. He The author uses the term "psen furd's permission, and there were wrote: dostereo" in this article 1n its In ore probably a few pirated editions, too. "The combinations of proper sets of general sense of "deceptizw': rut her Its success inspired the publication these pictures show the comet in beauti- than simply for transposed ima'ges or of views of many other astronomi- ful relief suspended alone in space, as we reversed pl anes. He a pplies it tc) ste- cal subjects. There were images of know it is in reality, with the various reo pairs ci~eated purt ~lyby relat'ive the Moon in various phases, as well parts of the tail in individual perspec- tnouernen t rnthcr tha 11 uctual a,ngular tive. There is a wonderful effect of reali- differences as ones of the Sun and Mars, with their surface features at different po- ty in these pictures, and the filmy, breath-like character of the comet is sitions in the two pictures due to ro- shown as no single picture can even tation. In 1874 Venus passed across hope to show it." the face of the Sun as seen from cer- n 1864, pioneering astro- tain parts of the Earth. Expeditions Barnard's photographs were taken I photographer Lewis M. Rutherfurd were mounted to photograph this 1% hours apart, and in that time the created a sensation with his dramat- rare event. The photographs, which comet had moved against the back- ic stereo view of the full Moon. The showed Venus as a black dot on the ground of stars. The gas in its tail effect of this image was astonishing. background of the solar surface, had been churned around a bit in At first glance it seemed to be a pair soon turned up as stereo views. The the interval too. Neither change is at of ordinary Moon photographs. effect of depth was accomplished by all obvious when the photographs But, when placed in a stereoscope, printing two images of the event are seen side by side. But, as Bar- the Moon suddenly appeared as a taken some time apart. Venus had nard was delighted to find, the eyes crisply detailed ball floating in space moved in the interim, so when the are sensitive to extremely fine differ- and bellying out toward the viewer. pictures were properly oriented, ences when they're working in Rutherfurd was able to put depth pseudostereo resulted. Other stereo. into his Moon picture by ingenious- planets, comets, eclipses, and Today there is a subset of astron- ly exploiting a little-known celestial asteroids were also photographed omers devoted to finding new effect. Contrary to what many peo- and published as stereo views. comets. Most comet hunters are ple believe, the Moon does not al- dedicated individuals (one is ways have exactly the same face Two-eyed Astronomy tempted to say "compulsive" in- presented toward Earth. It rocks Meanwhile, the scientific commu- dividuals) who spend night after slightly, so that new features come nity was discovering practical uses night scouring the skies with a tele- into view on one edge, and others disappear at the other. The effect, -- called libration, is predictable, and "Full Moon"Pub1ished by Underwood O Underwood with an 1899 Strohmeyer O Wyman copyright. This view has been traced to an 1865 pair made by H. Draper, printed libration tables are available shortly after the success of the 1862 and 1864 Rutherfurd stereographs. The Draper to astronomers. Rutherfurd found pair was published by Bierstadt and later by Underwood O Underwood.

STEREO WORLD July /August 1988 25 scope for the faint smudge of a Perfectionists may complain that the day/night line in this last quarter phase pair is comet. To discover one would be the not correctly illuminated for good stereo on this unidentified card. supreme achievement of a lifetime for most of these observers. Carolyn

iaken 40 minutes apart under a ste- The moon seems to float in front of the sun during the ]me, 1973 total eclipse. Stereo reo microscope. If, by some chance, makes details more apparent, especially in the streamers that flow out from the sun and a comet or asteroid is in the field, it along the edge of the moon. Note the moon's rugged polar regions at the top and bottom. will have moved a bit in the interval Photographs by Dennis di Cicco. between the exposures. Seen in stereo, it will appear to hover in front of the background stars. The Shoe- makers have found as many as five comets in a single year, a testament to the effectiveness of their technique. The skies are filled with motion that anyone who has a stereoscope can see. The movement of Jupiter's moons is apparent in photographs taken just minutes apart, and even the stars (which are so steadfast in their positions that the ancients called them the "fixed stars") occasionally wander enough that their slight movement is perceptible on The rocks of the Utopia Planitia region of Mars, as recorded by can~erassez1eral feet apart stereo photographs taken over a on the Viking 2 lander in 1976. NASA/JPL

' STEREO WORLD J~lylA~g~sr1988 The Sun as seen through the 40-inch Yerkes telescope; then the largest in the world. period of years. The expanding ten- The sunspots' motion (due to the rotation of the sun) gives rise to the stereo-like effect drils of the Crab nebula can seem to in Keystone No. 16764. weave in and out of the starrv background. And of course, stereb photography was brought along on journeys into space. A century after Rutherfurd's "Full Moon" sensation, the Lunar Orbiter and Apollo missions produced thousands of stereo Moon photographs. Panoramic views of the lunar land- scape were recorded by orbiting astronauts with a stereographic mapping camera system; car- tographers used the depth information thus revealed to make topographic maps. Down on the surface, astronauts carried special cameras that looked like walkinn The surface of Mercury as seen by Mariner 10 in 1974. NASA sticks, which took close-up stereo photographs of the lunar soil. They also took pictures of the terrain- and each other-in 3-D by simply moving a camera a bit to one side between exposures. More recently, the Viking and Voyager spacecraft have brought close-up stereo views of the worlds they have visited. Do-I t-Yourself Stereo You might want to try making your own stereo pair of the Moon. A fair warning, though: it is extremely difficult to get satisfactory pairs when the Moon is at any phase but full. The problem is the day- night line (called the terminator) that separates the illuminated por- A meteor streaks through Hercules in this pair by the author and Stephen Simpson. The tion of the Moon from the dark cameras were set on mountains about two miles apart. (See Stereo World, May/]une '86, page 24.) part. The terminator must be in exactly the same position in the two

STEREO WORLD July/Aupust 1988 27 Comet Halley, as photographed from Australia in 1986 by Dennis di Cicco.

Jupiter's now famous moon lo, in sequential images made several hours apart by Voyager 2. NASA/JPL

The Martian moon Phobos, as recorded sequentially from 310 miles by Viking I. Phobos will soon be much in the news when two internationally instrumented Soviet probes ex- I plore it from close orbit and several points on its surface. NASA /JPL

28 STEREO WORLD JulytAugust 1988 The moon's Littrow Valley us stereographed by Apollo 17Astronauts. NASA I

An "aerial hyper" of Venus created from radar mapping information transmitted by the Pi- oneer Venus probe. Ishtar Terra is at upper left. NASA/USGS/MIT

We perceive the stars as if they are painted on a dome, even though they lie at vastly different distances. The big dipper might look like this if we could see it in perspective. The relative separations for this simulated hyperstereo are based on distances taken from the stellar catalog Sky Catalog 2000.0, but there is necessarily a great deal of uncertainty in the mea- surements. The most accurate values come from parallax calculations: nearby stars can be seen to shift a bit in position when the Earth moves from one end of its orbit to another - the underlying principle of stereoscopy in the service of astronomers.

STEREO WORLD JulylAugust 1988 29 photographs, of course. Also, the Moon must be above your local ho- rizon at these two times, both nights must be clear, and the libration angle has to have changed. But that's not all. The Sun rarely illuminates the Moon twice from the same angle. Therefore, even if you were to find two nights when all the other factors were correct, lunar mountains and craters would still probably be illuminated from two different angles, their shadows would look different in the two chips, and the stereo effect would be degraded. So it is quite a challenge to get a decent partial phase stereo photograph of the Moon. It is surprisingly easy to put the third dimension into other kinds of celestial photographs, though. In fact, if you take pictures of the sky, you may already have pairs that can Crescent Earth in a pair ~hotographedseveral seconds apart as the Apollo 17 Command Module orbited the moon. NASA be combined to produce the illusion of depth. All that is necessary is that the position of something in the pic- recording differences in depth. would have a pair of truly extraordi- tures change. For example, perhaps This is not to say that all celestial nary images. But even for those of you have a series of eclipse pictures, stereo has to be pseudo. Dedicated us with less stratospheric ambition, with the Moon progressively cover- purists could conceivably capture stereo photography still offers ing the Sun. When viewed true stereo in the sky. Here's how: countless ways to enjoy the depths stereoscopically the Moon will ap- the Moon is near enounh to us that of mace. m pear to be in a distinctly different if two photographs cotid be taken at Bibliography plane from the Sun. You can try the the same time from two sides of the continent, they would show the Barnard, E. E., "On the Erroneous same thing with asteroids, comets Results of a Stereoscopic Combination and planetary conjunctions. These Moon as being in a different plane of Photographs of a Comet", Popular are all examples of pseudostereo, from the stars. Any photographers Astronomy, November, 1909, vol. XVII, though; the camera is not really who succeed in such an enterprise No. 9. Bonney, William H., "Stalking the Stereo Shooting Star," Stereo World, May-June, 1986. Kosofsky, Leon J., "Lunar Stereo Pho- tography," PSA Journal (Official Publi- cation of the Photographic Society of America), December, 1970. Also "Moon Revisited in Stereo" in the April, 1973 issue. Piper, Charles, "Photographingthe Moon in Stereo,"3-0 News Supplement, May, 1985. Sky and Telescope magazine has occasionally contained pairs of astro- nomical subjects that can be viewed in stereo. See the following: August 1967, page 123; April 1969, page 259; July 1970, page 23; November 1972, page 300; May 1973, page 285; August 1974, page 92; July 1977, page 74; July 1978, page 75; June 1980, page 454; January 1983, page 26.

v NSA member William H. Bonney works for Sky & Telescope magazine. During its 1908 apparition, Comet Morehouse was studied by E. E. Bamard, who no- When he is not pursuing astronomi- ticed that photographs of it could be combined . "In the stereoscope,'' he wrote, "these cal projects, he teaches and writes two pictures produce an exquisite object susper rded in front of the stars." about world travel.

30 STEREO WORLD July/August 1988 NORTH AMERICA'S HISTORIC GEOLOGY The Falls of St. Anthony

by Neal Bullington

he bed of the upper Mississippi nepin in 1680, the falls have retreat- milling center, and engineers covered T River was established at the end ed upstream at least eight miles as the falls with a concrete apron to of the last ice age by runoff from the edge of the Platteville eroded control water power and erosion. glacial meltwater lakes. In Minneso- away. One researcher has suggested The falls currently generate electrici- ta, where the river bed crossed the that approximately 8,000 years have ty (pardon the pun), and the site is edge of the Platteville limestone (a passed since the last ice sheet left on the National Register of Historic formation laid down in Middle Or- this locality and the falls were Places as an Historic District. m dovician time, approximately 470 formed. million years ago), a waterfalls was By 1823 the falls were used to created. The 35-foot falls are the operate sawmills and gristmills. The most abrupt drop in the river's 2,200 town of St. Anthony was platted in mile course. 1849 but by 1872 was absorbed into Since they were discovered by Minneapolis. Flour mills soon made French explorer Father Louis Hen- the town the nation's largest grain

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STEREO WORLD JulylAugust 1988 31 s of the date of this writing, Our second view shows the cus- kept and well-stocked, intimating A there has been no new infor- tomer entrance of Soule and Ridge- the owners took a great deal of pride mation received on any of the previ- way's grocery store. The sign over in their enterprise. ous Unknowns to pass on to our the entrance indicates the business As for a date and location, one readers. Perhaps this new batch may handled both wholesale and retail might make a guess of 1880's New coniure up a response or two. accounts and a painted sign on the England. The cabinet mount is in- We'll begin with a couple of cabi- left side window says "HEAD dicative of that time period and the net size images submitted by John QUARTERS," perhaps indicating the surname Soule was common in the Weiler. The first is a bust portrait of presence of other stores or even a region, most especially within the a middle-aged, bearded man. His warehouse at another location. Four boundaries of the state of Maine. suit is of fine cloth and indictes a men pose for the imagemaker direct- One other barely visible clue lies man of some substance. Perhaps he ly in front of the entrance. The two within the photograph itself. Three or another member of his family middle-aged men at the left are by wooden packing crates sit on the had the portrait privately commis- far the most nattily dressed and may edge of the sidewalk at the left side sioned or perhaps he was a well well be the entrepreneurs in ques- of the image. Magnification reveals known figure within his community tion. A much younger man, possi- the names Soule and Ridgeway visi- (or beyond) and as such his likeness bly only a few years removed from ble on at least two of those cartons. may be readily recognizable. The his teens, leans against a post at the In addition, there appears to be a image has been mounted on stock of wooden sidewalk's edge. His suit is town or city name beneath those a lavender tint that bears the insig- of a rougher cut but it is conceivable surnames. The telltale identity may nia "Gems of the Adirondacks"as that he may be a son of one of the be "Cushing" although I am not at well as the artist's name and loca- owners (thus easily explaining his all positive of this. A quick check of l ti~n;~Baldwin,Keeseville, N.Yt' rather prominent place in the pho- an atlas shows a coastal town of Does anyone recognize the gentle- to). Or he may simply be hired Cushing located in Knox County, man or have any information counter help. As for the fourth man, Maine. Darrah does not list a regarding the type and extent of his dress indicates a likely position stereographer operating there but he portraiture work done by this par- as either a warehouseman or a team- does show several in business in ticular photographer? ster. The store itself appears well- nearby Thomaston and other slight-

32 STEREO WORLD JulyiAugust 1988 ly more distant localities. To this litter the beach area immediately in cylinders. John states that the yellow point we are dealing mostly in front of the camera. There are some mount view resembles work done guesswork. Perhaps one of our large crates in the distance at the by J.N. Wilson of Savannah, Ga., in Maine collectors/historians can be left. The area appears rural in na- terms of mount color and finish as of assistance in providing us with ture although the presence of a size- well as in print quality. Perhaps something more definitive or a start- able crowd of both men and women someone possesses another copy of ing point for further research. probably indicates a town not too this apparent oceanside disaster that In addition to the above two distant. About half a dozen men also contains an inscription to satis- views, John has sent along a coastal have situated themselves on top of a fy our modern day curiosity as to photographer's image of what may raft like craft in the foreground. The just what happened on this beach. show the remnants of a shipwreck. lettering "No. 5" is printed on the We'll finish up this month's issue Several large piles of scrap lumber side of one of its two flotation with a yellow mount view of a

.- .^.,_ -l__m"l -,- . - ..II.*- "- a"" r.Tm- --m---mv * m

STEREO WORLD JulyiAugust 1988 33 bridge of rather impressive length. of a lengthy mountain visible at the pert who could pass along a few Sixteen pillars can be counted before left. Only one real clue exists as to notes on the type of bridge we are the angle of view and the distance to the identity. . .on the reverse, a viewing. m the far side cut off one's ability to handwritten note "No. 123 Rockville view the entire structure. As for the Bridge." Anyone with an idea where Send information about these or other past surrounding area, it is completely a "Rockville Bridge" could have Unknowns to Dave Klein, 14416 Harrisville rural in appearance with the only been found within a mountainous Rd., Mt. Airy, MD 21771. Pleasedonot send any views for the time being because we have other man-made structures being setting? We would also be happy to a good backlog to draw upr the board and rail fences that divide hear from a bridge/construction ex- the level fields in the foreground. Across the river, the terrain is both steep and wooded with the skyline I SEE THE BRIDGE I

Conversion Artists with the Golden Gate Bridge LA Wanted Bob Staake and his Apartment 3-D design studio are looking for anyone skilled in converting 2 dimensional line art into 3-D images suitable for the anaglyphs the company produces. Those with expertise in "dimensionalizing drawings" are invited to send sample anaglyphs to image tee shirt. Apartment 3-D, 1009 S. Berry Road, Durable 50% cotton/50% polyester white tee shirt comes with sturdy St. Louis, MO 63122. Work will be plastic frame 3-D glasses. kept on file and artists will be noti- 1111111111111111111------11----111111 fied when a 3-D project suited to 1 I 3-D Golden Gate Bridge Tee Shirt Order Form their talents comes along. m I I Check box NAME I for information 1 I ADDRESS ! ' about other 3-D tee CITY/STATE/ZIP I shirt designs. I Children$lOea. S M- L XL- I I about tee shirts for SIZE/QUANTITYAdults $12 ea. S- M- L- XL- I I your group or event. I I 3-Dor2-D. Send with check or money order plus $1.50 for shipping and 1 I handling to Prints of Illusion. PO Box 422. Corte Madera. LIIIIIIIIIIIIIIIIIII~I~IIIIIIIII-IIII~CA 94925-0422. 1 --

34 STEREO WORLD JulyIAugust 1988 Yankee Review of British 3-D Convent ion by Susan Pinsky & David Starkman

n May 27-30,1988 we attended 0 the joint convention of the Stereoscopic Society (SS) and the Third Dimension Society (TDS) of England. The site for the convention was a "new" town named Telford, about 2% hours northwest of Lon- don (near Birmingham) in the charming county of Shropshire. The program for the convention started on Friday night, after regis- . I.. tration, with a fabulous buffet dinner of roast beef, lamb and pork with all the fixings, including York- shire Pudding and English trifle for dessert. After dinner we retired to the projection room for a moving trib- Sculpture in the town center of Telford, site of this year's joint convention of the British ute to Pat Whitehouse. Ms. White- Third Dimension Society and the Stereoscopic Society. (Stereo by Fred Lowe, Wol- house's family and friends were verhampton, England.) there to pay homage, after which nine mini sequences were shown to a Beans; Adelstrop; The Major Gener- I dissolve 3-Dprojector. This showing most appreciative audience, who al; Nimrod; and finally (because ev- was presented by Pat Milnes Taylor, fondly remembered what Pat had ery audience demanded this be who practiced and rehearsed the brought to the stereo community. included) Tribute to Handel. There timing to present a show that Pat She was known for her sensitive were tears and heartbreak as many Whitehouse would have been very nature slides of birds, flowers, in- of us pondered the recent loss of Pat proud of. This was a formidable sects and the details of nature. The Whitehouse. challenge, which Pat Taylor accom- sequences shown were: Rain; Natu- Her shows were always projected plished very well. ral History in 3D; Rescue; Sand; by Pat on a Double Hawk fade & Saturday began with an incredible English breakfast of every breakfast food we're used to over here- cereal, fruit, eggs, toast, etc.-plus grilled tomatoes, mushrooms, fried bread, sausages, baked beans, three kinds of potatoes, etc. and even blood pudding! Then we began the day with the Annual General Meeting of the Third Dimension Society. This is run very formally with three officers presiding in front of a group of about 30 members. The meeting covered old business, new business, programs for the year, next vear's The famous 1779 Iron Bridge of the Ironbridge Gorge World Heritage Site. (Stereo by convention, problems encountered David Starkman.) throughout the year, and an assort- I- -

STEREO WORLD JulyIAupust 1988 35 were British. A wonderful group of people with a lovely, most enjoyable sense of humor, and a most diverse assortment of 3-D cameras! The Sunday night program con- sisted of the Third Dimension Society's "25 years of Stereo-then and now.'' This was a compilation of slides from various makers on the changes that have happened over the years in the Stockton area. Afterwards was the TDS Slide of the Year judging, and finally, a sharing of members' slides in the Realist format. Monday began with another overwhelming breakfast and then an enjoyable Coach Tour of the Shrop- shire countryside. The final program on Monday night included mini sequences from five stereographers-each interesting and different. The evening con cluded with the showing of members' The now traditional "show us your carneras"shot produced this enthusiastic response slides in the separate 2"X2" format. on one of the coach tours of Shropshire. (Photo by Susan Pinsky.) All in all it was a different and enjoyable experience attending this ment of topics very similar to our coke (not Cocaine or Coca-cola) as a convention. It was not the hard-core own Stereo Club of Southern fuel, paving the way for the first 3-D experience of a National California. The formality struck me iron wheels, iron rails, iron steam Stereoscopic Association conven as a little cold compared to our own engine cylinders, cast iron bridges, tion, nor did it have the international informal club board meetings, but iron-framed buildings and all those flavor and diversity of an Interna- extremely efficient and worth other uses. tional Stereoscopic Union Congress, emulating. In an open air museum spread out or the long term wisdom-and- Saturday night we were treated to over six square miles we were awe- experience aura of the Photographic an unusual program entitled "The struck with the fact that this was the Society of America convention. It Ups & Downs of a Stereo Photo- birthplace of the Industrial was its own creation: it was fun, it grapher" by Hugo de Wijs. Hugo is Revolution. was warm, it was informative, it Dutch and is a professional stereo The day went by too quickly as was worthwhile. Hope to do it again photographer, whose talent and we enjoyed the company of the Brit- sometime. Cheerio! m work is world renowned. His slides ish stereo photographers and a few are both interesting and technically others from around the world. We perfect, combining into one of the were the only Americans in the most charming, personal programs group, plus Hugo de Wijs from Hol- we've ever seen. Hugo builds very land and Jean Soulas from France. impressive stainless steel 3-D sequen- The rest of the 150 or so attendees tial viewers for exhibits and various uses and shared with us the behind- the-scenes information involved in his life's work. It was truly fas- cinating. SMART TECO-NIMSLOS GET 36 SLIDE-PAIRS Sunday began again with that incredible breakfast (this time we tasted the blood pudding-a local sausage delicacy). Then the Stereo- scopic Society held their Annual General Meeting. The rest of the day was spent on a Coach (Bus) Tour of the Ironbridge Gorge World Heritage Site where we dodged the intermittent rain to enjoy the historical aspect of what we (714) were seeing. It was here in 1709 that Technical Enterprises 644-9500 someone first smelted iron using 1401 Bonnie Doone, Corona Del Mar, CA 92625

36 STEREO WORLD July/August 1988 The Victoscope

. , as anyone else seen this classic? HThe Victoscope folding cardboard viewer with glass lenses was c patented April 30,1912. It came ECIE.~? .,? with 14 B&W 13/4 X 4" litho scen- ics and a letter from Zo-Mo (H.S. i' Lett Co.) Advertising! This is obvi- 6-7' ously a sample set. . . "Your Imprint I /Advertisement Here" is all over the box and views. From the enclosed - letter, dated Jan. 13, 1915: "Gentlemen, A set of special Victoscope Views, taken both inside and around your hotel, picturing those features most likely to attract prospective guests, would make a most unique and effective publicity plan for you. Seeing anything in the plastic and natural stereoscopic sal appeal strongly felt by everyone. at home and unquestionably will prove way far exceeds in interest anything A Victoscope Set presented to each to be very profitable publicity. Our sam- which any single picture can possibly guest will have a very considerable hand- ple shows that the Victoscope is the show. Stereoscopic views have a univer- to-hand circulation among their friends most compact and practical small size stereoscope made; also that Victoscope Views are perfect from a stereoscopic standpoint and splendidly reproduced. . ." Nice try, but it doesn't look like THE . . . . . offers you Victoscope was a big success! m RED WING meticulous design and VIEWER.. . craftsmanship, L1 lbbe phot(>s and dcs ,f t k reir rnost buteresting B "ste- $78 shipped, with stand 8, . handsplit glass lenses, re ,o treusltre ltctns for tsc in the coiutnr~--7 _- 5 . Ansn . - .., - nrl WELCH VILLAGE polished walnut, a MA 02130. (Ron recently reccivt WOODWORKING $1 500 Photo:qraphy Award fron~ Rt. 2, BOX 18 larger-than- eyeglasses A' lassuc/lus€tts Artist Felloroship Welch, MN 55089 leather hood, and P,,,,,,,,-,hemnmm-f first au~ardof its ,,,..,, (612)388-5304 fc)r stereo p/'10 togruph (MN residents add durability. -E 'd. $4.50 Sales Tax) h ARCHIVAL SLEEVES: clear 2.5 mil Polypropylene CDV (33/81'~43/8") per 100: $7 case of 1000: $60 VINTAGE AMERICANA CDV POLYESTER 2-mil per 100: $9 case of 1000: $80 POSTCARD (354"x5%") per 100: $7 case of 1000: $60 4" x 5" per 100: $7 case of 1000: $50 STEREO (33:l"x7") per 100: $8 case of 1000: $70 STEREO POLYESTER per 100: 2-mi1 $10 or 3-mi1 $14 Handcrafted wood & CABINET (4?/s"x7") per 100: $9 case of 1000: $80 brass replica of original, invented 1859 by 5" x 7" per 50: $6 case of 1000: $90 BOUDOIR (5%"~8'h") per 25: $5 case of 500: $70 8" x 10" per 25: $6 case of 200: $34 graphic views. ONLY $49.95. Pedestal hase, $1 2.95 (add $3.00 shpg. & hdlg.). 11" x 14" per 10: $6 case of 100: $35 Addl. View Sets Avail. ~ncludinpVic- 16" x 20" (unsealed flap) per 10: $10 case of 100: $90 torian Risque, OI~West, San 1,rancisco Earthquake and many more. Russell Norton, P.O. Box 1070, New Haven. CT 06504-1070 To order call toll free (800) 223-6694 SHIPPING: $4 per order. Institutional billing. T.M. VISUAL INDUSTRIES INC. 212 W.35th St.,N.Y.,N.Y.lOT i h

STEREO WORLD July/August 1988 37 For Sale For Sale Wanted BUSCH VIEWER wloriginal box, Exc.;$50; GORGEOUS GIRLS of Hawaii in 3-D. Beauti- AUSTRALIAN VIEWS wanted, buy or ex- ViewMaster "A viewer, some warpage, $15; ful scenery, topless girls (including former change for U.S. views (eg Anthony, Watkins, Kirk Stereo camera (Model 33) wloriginal Playmate). Four slideslviewer: $10. Slides Am. Stereo Co., Muybridge, 1908 U.S. Fleet box, camera exterior Exc. +, interior only: $8.50. TDC Selectron slide trays, boxed visit). No U&U or Keystones please. Warren warped beyond usability. Nice display $14 each. Hansen, Box 89437, Honolulu, Smythe, 258 Cumberland Rd., Auburn, NSW piece, $15; Box of 98 1950's Realist Perma- Hawaii, 96830-9437. 2144 Australia. mount slides, mostly CanadalMexicovaca- OLD ISSUES OF STEREO WORLD maga- LA. HUFFMAN-Buffalo hunting, King Sur- tion shots, $15; Realomatic trays for Realist zine, dating back from the MarchlApril 1974 vey and early photographers and studios. 400 (non-stereo) projector, Mint wlsleeves, issue up thru the JulylAugust 1986 issue. Stereo only. views available for trade or sale. $1 ea., 6 wloriginal box for $5,20 (w13 box- Prefer to sell as one lot. Best offer. Gail S. Allan Scott. W14670 Oxford St., Menomonee es) for $15. (Please add $3 UPS). Mark Hart, 308 Dawn Ct., Apt. C, Bloomingdale, IL Falls, WI. 53051. Willke, 200 SW 89th, Portland, OR 97225. 60108. - - USA NUMISMATIC COIN & Banknote Stereo OLD PHOTOGRAPHS RESrORED andlor SELLING LIFETIME COLLECTION stereo Views wanted! Views showina US Mint coin- reprinted. Daguerreotypes, ambrotypes, tin- cards, antique photographs. Send 4% LSASE ing operations, ~hiladel~hi<~ewOrleans, types, glass negatives, stereo cards, etc. San Francisco. Dahloneaa (Georaia). Carson LSASE for brochure. Tweed's Edge, RD #I, and $1.00 (refundable on first ordel) for general list and statement of needs. 0.C Spencer, City, US ~anknoteengraving or i&duction, Box 128-B, Savannah, N.Y. 13146. Rt. 2, Box 54, Campbell, TX. 75422. or anything US Coin related wanted, espe- FREE! 3-D CATALOG of 3-D books, slide cially seeking Underwood & Underwood ser- 400+ STEREO VIEWS-Boxer Rebellion- viewers and stereoscopes, 3-D slide mounts ies circa 1904 showing Philadelphia Mint China, Boer War, Philippine War, Mt. Pele and other 3-D accessories. Send post card operations. Send stereos for my approval, with name and address, or phone us: REEL Eruption Martinique, Coronation Edward VII, priced-no "make offers" accepted, or send The Louisiana Exposition 1904. Also stories 3-D Enterprises, Inc., PO. Box 2368, Culver photocopy with condition & price noted. The French Maid, etc. Make offer, SASE for City, CA. 90231 USA, Phone (213) 837-2368. Same day reply assured, David M. Sundman, more. W.Box 112 Sta A, Flushing, N.Y. 11358. President, Littleton Coin Co., 253 Union St., CLASSIC PRINT format processing and BINOCULAR STEREO VIEWERS. Two like Littleton, N.H. 03561, Phone (603) 444-5386. mounting service! Send SASE to: Red Wing new in fine book-boxes gold titled Tele- NEW COLLEC70R wishes quotes on Astro- View Co., 1234 Phelps, Red Wing, MN. 55066 binocular; as accompanied 400 and 600 sets. for details. nomical, (including observatories and instru- One with light attachment $65; the other $50, ments), Polar, Yukon and Western Canadian INVENTORY OF VIEW-MASTER REELS or both $100 + $4 UPS. Ray Walker, Madison, views. All quotes answered, Cameron mostly dating from early 50's. Gene Autry, N.H. 03849. Treleaven, PO. Box 3331 Stn. B, Calgary AB, Hopalong Cassidy, Pinky Lee, Sam Sawyer, GAF PACKEIS for sale: 8381 The Littlest An- Canada T2M 4L8. racehorses, flowers, scenic vistas and 1952 gel and B871 The Little Drummer Boy. Facto- Inauguration, among others. For acomplete STEREO VIEWS of the following British ci- ry sealed, 75 cents each. First class postage: ties: Leicester, Leeds, Birmingham, Man- list, send aSSAE to Davis S. Gordon, 10 North 65611 packet, 85612 or more packets. John F. Main Street, West Hartford CT 06107. chester, Bradford, Liverpool and Sheffield. Lawler, 12428 NE Halsey #43, Portland, OR. Prefer those by British photographers. Will VIEW-MASTER from United States and Eu- 97230. purchase or trade. Tom Rogers, 1111 12th St., rope. 1988 Catalog $1.00. Disney, Showtime, IHAVE OVER 20 ITEMS for sale incl. Photo.- Huntsville, TX. 77340. Religious, Special Subjects, U.S. and Foreign Video-Electronic items and many extras. Travel. Many discontinued packets still avail- NAUTICAL, NAVAL, Great Lakes Ships. Buy Send forthe list by enclosing SASE with your or sell stereos or photos showing above sub- able. Worldwide Slides, 7427-NSA Washburn request and I will forward to you the list. Ex- Avenue South, Minneapolis, MN. 55423. jects. Send description and price to Jillson's ample (TDC Stereo-View-Projector,Good con- Nauticals &Antiques, 8798 Elizabeth Drive, 0-VU STEREO MOUNTS simplify mounting dition $225. wt. reg. 35mm changer too!) Berrien Springs, MI. 49103. stereo views. Sample kit $5. includes award- Write to: T. Rando, 1111 Loxahatchee Dr., Apt. winning view. Antique or modern styles in I, West Palm Beach, FL. 33409. OUT-OF-PRINT BOOK ENTITLED "Double black or grey $361100 ppd. Q-VU,817 East 8th, Exposure'; Early stereographic Views of New Holtville, CA. 92250. Trade Jersey, author George Moss, publisher Ploughshare Press. Contact James Lin- SETS OF 101 DIFFERENT Lenticular 3-D NYC VIEWS, and 1500 other selected stereo demuth, 94 Mt. Carmel Way, Ocean Grove, NJ Stamps, various sizes and subjects, $42.; views in stock. Will trade only for Maine flat 07756. samples $1. 100 "New" 1950s color stereo mount views-any subject or condition. 1 nude slides, $2.95 each. D. Berenson, 32 Col- Write orcall fordetails: Blaine E. Bryant, 864 FLORIDA STEREOS of historical value, espe- well Ave., Brighton, MA. 02135, (617) 254-1565. Bridgton Rd., Westbrook, ME. 04092, (207) cially Tallahassee, Tampa and Gainesville. - 8544470. Price and describe or send on approval; %<"."".. %<"."".. s Y - highest prices paid for pre-1890 views. No St. As part of their membership, NSA members Wanted Augustine. Hendriksen, P.O. Box 21153, are offered free use of classified advertising. Kennedy Space Center, FL. 32815. Members may use 100 words per year, di- TRU-VUES wanted. Will pay or trade well for vided into three ads with a maximum of 35 Tru-Vues #1303, 1306, 1312, 1313, and 1314. 1 CENTRAL PARK (New York City)-all photo- words per ad. Additional words and addi- have Tru-Vue, View-Master, and Realist items graphic images 1857-1930 (new or upgrades tional ads may be inserted at the rate of 20' for trade. Norb Schneider; Apt. 516,6033 W. to my collection). Herbert Mitchell, Avery per word. Pleas;e include payments with ads. Bethany, Glendale, AZ. 85301 (602) 934-5271. Library, Avery Building, Columbiauniversity, Deadline is the 1st of the ml onth preceding the New York, N.Y. 10027, Evenings: (212) 8648163. ne,ct issue's cowEr date. SendI ads to the Na- IMAGES showing persons posed with ti01nal Stereoscc pic Associal ion, P.O. Box .--- Cameras, etc, any format! Send Xerox or call DAGUERREOTYPES, All subjects, One or 148U1, LOlUmDUs,- . . UH-. . 45~14. Or call (614) 895-1774. A rate sheet for dl isblay ads is avail- (813) 577-9627. D. Jordan, Box 20194, St. Collection. Maillet, 245 E. 63 St., New York, able upon request. Petersburg, FL. 33716. N.Y. 10021, toll free number (800) 4588973.

1 STEREO WORLDluly/August 1988 Wanted Wanted Wanted NORTHERN NEW HAMPSHIRE Stereo TEXAS stereos wanted. Also cabinet views, BASEBALL VIEWS and allother early photo- views and post cardsdepicting The Balsams etc. San Antonio especially, but other Texas graphs featuring teams, players, game Hotel; Dixville Notch; Colebrook; Pittsburg; views also needed. Will buy or trade. Robin scenes, or related images. Mark Rucker, 137 Errol; Millsfield. Describe and price or send Stanford, 10615 Tarrington, Houston, TX. Circular Street, SaratogaSprings, N.Y. 12866. on approval. Stephen Barba, Dixville Notch, 77024. (518) 587-0681. N.H. 03576, (800) 255-0600. ENGLISH COLLECTOR looking for any DALLAS, TEXAS stereo views, photos and MUYBRIDGE VIEWS. Top prices paid. Also stereo views of Freiburg in Germany and any photo post cards. Especially works by J.R. Michigan and mining-the 3 Ms. Many views pre-1880 city stereo views-London, Paris, Davis, A. Freeman, H. Clogenson, and Berry, available for trade, Leonard Walle, 49525 W. etc. John Norman, Belfort Str. 19, 7800 Kelley and Chadwick. Jean Hudon, W.Box Seven Mile, Northville, Mi. 48167. (313) Freiburg, West Germany. 15163, Dallas, TX. 75201. 348-9145. SPORTS RELATED stereo views, CDVs, Cabi- COMPLETE Stereo Attachment set for Exak- J.J. HAWES & Southworth & Hawes & all nets: Boxing, baseball, Lacrosse, marbles. ta VX Series camera Must be in usable con- traveling photographers. All formats. Send Will purchase or trade other views. Please dition. Call or write Steve Chamberlain, 2631 photostats and wants to Ken Appollo, 2415 send photocopy with price ortrade interest. Smith St., Rolling Meadows, IL. 60008, (312) NW Lovejoy, Portland, OR. 97210. Dennis Downey, Cunnington Ave., Winnipeg, 397-3917, after 3 PM CDT. Manitoba, Canada R2M OW4. ILLINOIS AND MISSOURI stereo views. SHAKER PEOPLE. Please send photocopy Please describe and price or send on ap- I BUY PITTSBURGH and Allegheny City, Pa with price. Richard Brooker, 450 East 84th proval. Can use most Illinois views except &environs. Seeking info on any & all views- Street, New York, N.Y. 10028. Chicago. Especially want views of Quincy, II- correspondencelXerographic copies ap- -- - linois. Phillip Germann, Box 195, Quincy, IL. preciated. (Reimbursement guaranteed, for BUYING stereo views, CDVs, anything by 62306. your expenses). Graver, 276 Brooklawn Dr., Louis Heller and Peter Britt. Mautz, Box 9, Rochester, N.Y. 14618. Brownsville, CA. 95919. MARBLES on stereo cards, cigarette cards, post cards. Children playing marbles in the streets or in schoolyards etc. Bertram Cohen, 169 Marlborough St., Boston, MA. 02116. - - BERMUDA-Keystone stereo views and other photographica wanted by collector. In- formation requested on the numbers of Ber- PRECISION FOLDING STEREO VIEWER mudaviews available in the Keystone series. For all standard Ernie Roberts, 5 Corsa Street, Dix Hills, NY Reallst 3D stereo slides. 11746. Glass or cardboard - - mounted. Folds flat, EDWARD L WILSON'S Scenes in the Orient. we~ghsonly 1 oz. Please quote card number, condition and price. Arthur Farrell, 33 East 5th St., Hunting- Prepaid minimum order ton Station, N.Y. 11746. $10.00. Add $1 .OO for sh~pplngand handling. KANSAS stereo views wanted in all FREE CATALOG AVAILABLE. categories. Flat mount only in VG or Exc. condition. Will purchase outright or trade TO ORDER CALL TOLL FR from large selection of views. Write or call 800-223-6694 - Bryan W. Ginns, 152 East 84th St., New York, MAJOR CREDIT CARDS ACCEPTE MINIMUM ORDER 520 00 N.Y. 110028, (212). . 744-2177. CHECK YOUR STATUARY views for Rogers TAYLOR MERCHANT CORP. 212 West 35th Street New York, NY 10001 Grou~s.Icollect them. Will buvortradefrom a larg'e assortment of subjects. Also wish to contact others Rogers Group collectors with duplicates to swap Ray Walker, Rt. 153, Madi- son, N.H. 03849. KEYSTONE BOX SETS. John C Dowling, 3620 Hillcrest Road, Harrisburg, PA. 17109, (717) 545-7176. VIEW-MASTER Projector S-l, Viewers Type A + B, Reels No. 435 ABC + all American reels, booksets: Mushrooms, Wildflowers. Have reels for trade or sale. Roger Vits. Leu- vensesteenweg, 400, 8-3370 Boutersem, Belgium. VIEW-MASTER Collector will pay better than dealers for 1950-1970 TV and Movie reels. Send on approval or list reels and condition. Roger McCalmont, 1711-140 Erskine Ave., Toronto, Ont., Canada M4P 122 COLLECT, TRADE, BUY & SELL: 19th Centu- ry images (Cased, stereo, CDV, Cabinet & large paper). Bill Lee, 5730 S. 1300E, Salt Lake City, UT 84121. Specialties: Westem, Locomo- tives, photographers, Indians, Mining, J. Car- butt, Expeditions, ships, Utah & Occupational.

STEREO WORLD JulylAu~ust1988 39 September 25 (v.) October 2 (IL) October 9 (MI) Barone Camera Swap Meet, Chicago Photographic Collectors Metro Detroit Camera Show, Holiday Inn (Crystal City) Society Fall Trade Fair, Weston Millwright's Hall, 23401 Mound Arlington, VA. Contact Camera O'Hare, Rosemont, IL. Contact Sec- Rd., Warren, MI. Contact Sam Swap Meet c/o Barone & Co., Box ond Sunday Camera Swap, 19 Vinegar, 20219 Mack Ave., Grosse 18043, Oxon Hill, MD 20745. Call Doremus Lane, Wayne, NJ 07470. Pointe Woods, MI 48236. Call 703-768-2231. Call 201-694-4580. 313-884-2242. September 25 (PA) October 2 (NY) October 14 - 16 Lancaster PA Camera Show and American Photographic Historical PhotoHistory VII - Symposium and Sale, Treadway Inn, Intersection Rt. Society Photographica Fair, Golden Photographica Trade Show, George 30 & Rt. 272. Contact Photograph Gate Inn, 3867 Shore Parkway, Eastman House, Rochester, NY. (See Associates, Box 964, Carlisle, PA Brooklyn, NY. Contact APHS, 2430 article in this issue.) 17013. Call 717-252-3403. E. 65th St., Brooklyn, NY 11234. October 22, 23 (MA) October 2 (VA) Call 718-646-6935. The Boston Show, 30th show DC Photographic Image Show, October 9 (NJ) sponsored by Photographic Rosslyn Westpark Hotel, Arlington, Second Sunday Camera Swap, Fire Historical Society of New England VA. Contact Russell Norton, Box House #1, Parish Drive, Wayne, NJ. at the Armenian Cultural Center, 47 1070, New Haven, CT 06504. Call Contact Second Sunday Camera Nichols Ave, Watertown (Boston) 203-562-7800. Swap, 19 Doremus Lane, Wayne, NJ MA. Contact PHSNE c/o David 07470. Call 201-694-4580. Berenson, 32 Colwell Ave., Brighton, MA 02135. Call 617-254-1565 after noon, Eastern time. m

NE WVIE WS (Continued horn page B) The latest version of the RCI plastic lorgnette viewer fuses the large 1 $1 images quite well. Combined with an extremely fine screen, the larger size makes the fused pairs look very close to actual photographic prints with only a slight degree of grain visible. Seeing the dots themselves requires a stronger magnifier. The first commercial offering of the new cards comes in the form of a promotional package of a dozen views of the Tampa Bay area. Five of them are interesting hypers of local land- marks like Tampa Stadium (site of 1984 and 1991 Super Bowl games) and the ultramodern Sunshine Sky- way suspension bridge. There are also some examples of what is possi- promotional sample package is to contact RCI. Those whose work ble, even in 3-D, in the field of image ~lannedthat will include a wide va- is used will get full credit, a brief bi- manipulation with computer digi- rietv of stereo subiects and tech- ographical review, and a reasonable tized scanning equipment. niqies to show potential clients the fee for the negs or slides. A dramatic

For those new to paired print 3-D, full votential of the 3-D cards. Anv-* hyper-stereo of a hilly golf course is the "FUN 'N SUN OF TAMPA BAY" one Lith dramitic, high quality one specific need. carton folds into a holder for the stereos of architectural, automotive, The Tampa Bay set with viewer is cards and viewer of proper align- dental, rock star, nature, macro- available for $5.00 plus $2.50 post- ment and spacing until people catch scovic,. . natural attraction, or elec- age from Realview Concepts Inc., on to using it hand-held. A later 3-D tron microscope subjects is invited Box 15325, Clearwater, FL 34629.m

40 STEREO WORLD July/August 1988 HIGH-QUALITY REPRODUCTIONS OF AUTHENTIC 19TH ltem #26. STEREOVIEWER LENSES, ONE PAIR. Two wedge-shaped lenses in CENTURY AND EARLY 20TH CENTURY STEREOGRAPHS integral 1 112" square frames. These are the same high-quality plastic lenses as Nazarieff, Serge H These re~roductionsare of authent~cstereov~ews. The quality is used in the repllca Holmes Stereo Viewer sold nationally for $60 or $70,and are excelleni.they w1II snap to l~feIn a 3D stereovlewer such as the eminently sultablefor stereoviewers.S7.95the pair, postpaid. (1st Classmail.) kem#38. NUDESNUSAKTE. reproduct~onHolmes Stereov~ewerthat we offer A stunning 3-D presentation ltem #36. Plastic Loranette Stereo Print Viewer. Oriainal viewers that were of nudity, erotica and even ltem #l. 62 SAMPLE VIEWS. Subjects vary from comic to reli- ~ackedwith the stereo'iceallst Manuall About 1Ofocal l&qth. theyre perfect for some sexually explicit photog- gious, tragedy to transportation, childhood to Victorian risque. 2 114 to 3 square stereo palrs. 51.49, postpaid. (10 or more: write for prices). the Olde West to famous people, etc. Great as a window into the See the world in 3 dimensions with the HOLMES REPLICA STEREOVIWER raphy, 1850s to the 1930s. stereo world of yesteryear. Only $6.95 for the entire set! Text is in German, French and English. High quality 3Dviewer ltem #2. 10 CARD-SAMPLER SET. An eclectic group of ten un- related cards. Perfect ro get the feel of stereo. $1.99 the set comeswith book. List: $50 (+ $1.90 pstge), but our sale Item #3.20 CARD SAMPLER SET. 20 not necessarily related price is $42.55 .postpaid!! . cards, taken from the sets described here. Only 53.99for the set! \ STER37. THE WORLD OF 3D by Jac Ferwerda. (2nd edition). The most com- Item #4. BEACH SCENES end NIAGARA FALLS. 7 Victorian plete and definitive book available on Stereo In all its practical aspects from beach scenes and 6 viewsof Niagara Falls. Water, water every- seeing, taking, and producing. Covers historical, as well as current, contempo- where-and you can almost touch it. $2.99 the set! rary methods. Published in Holland, in English. $41.55 postpaid! ltem #5. CHRISTMAS. 15views around the hearth, the tree, the home. See Santa, thegifts, theglowing faces of happy kiddies its SEND FOR FREE CATALOG all so seemingly real! Only $2.95! AND REBATE COUPON! ltem #5a. COMIC. 52 cards, hilarious in that they reveal an attitude toward life that wasso filled with contradictionsthat many A PHOTOGRAPHERS PLACE ordinary situations were made comical. $5.99! PO Box 274, Prince St., ltem #6. The CIVIL WAR. 12 poignant photos of the worst war New York, NY 10012 America ever fought. Hlstory comes to life. $2.99 the set. ORDER FORM ltem #7. FAMOUS PEOPLE. 10 stereo photos that bring Lind- ltem #20. REPLICA HOLMES STEREOVIEWER. A high-quality modern com- NAME berg. Cool~dge,Rockefeller. Black Jack Pershlng, and 6 other mercial reproduction of the original Holmes viewer that could be found in most Ship to Address; notables to life! Only S1.99! ~arlorsin the U.S. during the later part of the 19th century. The lenses are high- grade plastlc optlcs and-will brlngnormal stereographs into breath-taking3-D ltem #8. INDUSTRYAND LABOR. 40 views of life as it really was- focus1 Comes eaul~oedw~th a carved wood ~edestalthat turns ~tInto a hand- State -Zip in the field, factory, workshop. A large collection, only $4.99! sometable topview& when desired: $62.95 (+ $3.50forUPS shipping). Comes city with set of ten sample reproduction views and copy of The Story of the Stere- Payment: enclosed or by Visaor Mastercard - ltem #9. NIAGARA FALLS. 12 cards of this natural wonder, so oscope, a $4 value, free! If credit card: No. Exp: life-like you could get wet viewing them! Only $2.99. STEREO BOOKS! STEREO BOOKS! STEREO BOOKS! Phone: (include Area Code) ltern #lo. TheOLDE WILD WEST. 25views. Agreat collection of ltem #28. ON THESTUMP: TEDDY ROOSEVELT IN STEREOGRAPHS. From Quant, ltem # . Cost each Description Total cost vlntage images of Indians, cowboys, mining towns-the West, as the same serles as El Dorado. brigand^. The Orient Viewed. Flne reproductions seen by the stereo camera! Only $4.99. I I MINI MU^ ORDER. $1 5 lease 1 of stereographs detailing the Rough Riders toughest campaign $9.95, post- I 1 paid! ltem #11. RELIGIOUS SCENES. 18 views made by photograph- ing miniature dolls arranged in Biblical scenes: the life of Christ. ltem #29. THE PRICE GUIDETO PHOTOGRAPHIC CARDS.The only bookthat Nativity. etc. Our price is a miraculous S2.99!! attemDts to evaluate stereo cards, its an interesting 1982 prlce guide from Eng- land. contams lots of reference materlal and 1s jllustr%ed. 132 pages. ltem #12. SATANIC. 9 reproductionsof those weird French dia- We offer it postpaid at $10.711. boliques depicting Satan at work. $1.99 for the set1 Item #30. RETURN TO EL WRADO, A Century of California Photographs. ltem # 13. TheSAN FRANCISCOQUAKE. 18 rare views showing Forty fine-quality reproductionsin a book with commentary and viewing glasses. the devastation of that infamous earthquake, for only S2.99. $9.95, postpaid! ltern #14. SENTIMENTAL. 28 cards that are Victorians sublime. ltem #31. THE STEREO IMAGE IN SCIENCE AND TECHNOLOGY by Dieter Corny, unbelievable, replete with contrived situations; young Lorenz. An anaglyph book from Germany, in English, with viewing glasses. A love idyllic, moments musicale, etc. $4.99! marvelous showing of the uses of 3D in a wide variety of circumstances- scientific, technical, microscopy, drafting, etc. 112 pages, spiral bound. Weve I I I ltem #15. TABLE TOP PHOTOS. 12 cards. Dolls and scenes of imported it. $25.49 postpaid. UPS OR INSURANCE FEE $2.50 strange places. Weird! Weirder still is our $1.99 bargain price. ltem #32. STEREO PHOTOGRAPHY bv FritzWaack. A thoroughly technical yet Total cost of order: ltem #15a. TRANSPORTATION.22views. Adirigible (remember practical approach to modern stereo photography, including pians for many Less: Advance rebate credit them?) ships, carts, trains, early cars, horses, etc.. in situations. items you can make. There 1s nothlng else available like ~t!$14.20 postpaid. not all comfortable. Only $3.99 the set. New York Orders: Add appropriate tax: ltem #33. STEREOKAMERASVON1940 BIS1984 by Werner Weiser. Complete TOTAL COST OF ORDER: Ultem #16. UNIQUEIMAGES. 19cards that are each aone-of-a- roundu~of stereo cameras marketed for oeriod indicated. It coven 42 different / TERMS kind image: in a word. unique. Uniquely priced: !32.99! model&w~thphotos and technical detalls' Or~g~nallyIn German, weve Included \ an Engl~shtranslat~on plus a current prlce gu~de523.20 postpaid. ALL shipments are by UPS within the contiguous 48 states. Box Item #17. VICTORIAN RISQUE. 27fulsomeviews that aregems number, Hawaii, Puerto Riuco, Alaska addresses, etc., are of social and moral history. Times have changed! 54.99 the set! Item #34 30 PAST AND PRESENT by Wlm van Keulen Beauttfully produced shipped by insured mail. Canadian orders are shipped by Insured w~thmany full-color ~llustrat~onsThe real thr~llcomes w~ththe three V~ewMaster Air Mail Parcel Post only- wrtite for shipping costs. Item #18. WOMENS LIB. 13 cards. Demeanina to women. but reelsthat add an excltlngdlmens~onto th~s~llum~nat~nghlstory S20.29postpaid. part and parcel of our common culture. Worth hgving. $2.49. THE ADVANCE REBATE PLAN kwas devised torefund excess shipping fees, does not apply toforeign SPECIAL OFFER BUY ANY FIVE SETS AND TAKE ONE STER35. THE WORLDOF STEREOORAPHS bv Bill Darrah. This is probably the DOLLAR OFF THE COST OF ANY OTHER SET! mostdeflnltlve bookon stereo ava~lableCovers hlstory and practice, and detalls orders. To figure your credit; deduct$l from your total bill for any three Please add .75e per set for S&H. the- - scooeof--- collect~blevlews Darrah 1s cons~deredthe malor U S authorltv on items ordered, $2 for five items, and .50c for each additional item. USE THE ADVANCE REBATE PLAN AND SAVE ON the sub,&i; this book is his most outstanding achieveient. Were offeiing SHIPPING COSTS! (SEE ORDER FORM). signed coples at 526.55 postpaid! "Bowery near Grand Str." A view by Peter E Weil, one of the six New York stereographers covered in "It Wasn't Just the Anthonys,"a feature article by Jeffery I. ' Richman.