3(43) 2015 Part I. INFORMATION AND COMMUNICATION SCIENCES I. Tuzovskii Candidate of the cultural studies, Chelyabinsk State Academy of Culture and Arts E-mail:
[email protected] HISTORICAL CIRCUMSTANCES WHICH CAUSE SYNCRETISM AND CONVENTIONALISM OF THE CONTEMPORARY STATUS OF THE INFORMATION SOCIETY’S THEORY Abstract. The theory of the information society is the key sociological concept today. It’s a basis of the creation of state development plans and programs. However, dominating of the scientific concept for a long time causes negative trace on critical reception of it by new generations of researchers. That’s why the new view on the problem origin and evolution of the concept of the information society during the early stage. Author discovers syncretism and conventionalism of the singular social models of Modernity. It has a connection with 2 central ideas – the post-industrial and the information societies. First important aspect of the syncretism is congruence of attributes of different model of the contemporary society. Another one is in the unclear authorship of several concepts. For example, there are many problems with attempts to disclose real authorship such concepts as the post-industrial society, the information society, the network society. There is a problem of ideological and socio-cultural background of the main analytic and predictor concept of the contemporary society – the Information society. The author considers that this event was accompanied by positive and negative circumstances like the Information revolution, relatively bigger pluralism of the West society, the Cold war and many others. The most important factor which is influenced on the nature of the these sociological ideas, was a socialization of the information revolution’s consequences.