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Extracurricular and Volunteer Involvements: Education

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Extracurricular and Volunteer Involvements: Education Emma L. Martin Education: Contact: Permanent Phone Ithaca College, Ithaca NY Email : 178 W Cotter Rd Brasher Falls, NY 13613 Roy H. College Park School of Communications LinkedIn: (315) 705-7593 Bachelor of Science, 2014 : [email protected] Major: Integrated Marketing Communications : www.linkedin.com/emmamartin4/ Cumulative GPA: 3.621 Marketing and Public Relations Experience: NBC Universal, Focus Features Publicity Intern, Los Angeles CA (February 2013-May 2013) • Read scripts, researched films, audited events and publicity outlets • Conceived and designed publicity plan for film “End of the World” and presented to executives • Created media lists and press materials • Related extensive research on films into comprehensive marketing case study • Compiled print, digital, and corporate breaks, and created Excel grid for client PMK*BNC, • Worked Brandalongside Communications intern team to create Intern, original Los Angeles marketing CA (January plan for “The 2013-May World’s 2013) End” to pitch before executives • Completed extensive brand tracking for Audi, Doodle4Google, and Skylander using snipping tool, Excel, and Compete.com • Compiled Excel media list spreadsheets using Cision for Audi • Researched brands and topics for brand marketing department • Cold-called media outlets for placements • Voiced-in on conference calls with clients Social • Worked Media press-check Intern and ins Blogger, and event IAAM.com, management uchic.com at events Virtual such asInternship Dave Grohl’s (February Sound City 2012- film present) premier and concert • Updated and promoted website’s Facebook Page and Pinterest account • Create creative tactics with social media team to increase audience reach • Effectively coordinate with website creator and other interns through virtual contact • Create written and video blogs for publishing on site Marketing • Research Intern, and generate Tri- Town original Chamber ideas of for Commerce, blog content Brasher and contact Falls NYpotential (January partnerships 2012-August 2012) • Acted as media contact for advertisers and perform as talent for radio commercial and interviews • Promoted events over social media outlets • Allocated advertising budget for seasonal festival • Created flyers, posters and other printables with Photoshop • Wrote and distributed press releases and PSAs for radio, online, and print sources Skills • Worked And alongside Awards: advertisers and logistics to successfully promote event • Excel, PowerPoint, Photoshop, MovieMaker, Cision, Who Represents, Factiva, and Word Proficient • Basic InDesign and Illustrator experience • Experienced withLee Social Epstein Media Award outlets including Facebook,William Twitter, F. FuerstPinterest, Jr. Memorial Google+, ScholarshipLinkedIn, Polyvore, Tumblr, Foursquare, Instagram Extracurricular• Awarded 2013 and Volunteer from Marketing Involvements: EDGE, from Ithaca College • Director of Communications for the student-run film company, the Transmedia Studio (Fall 2013- present) • Sales Representative for student-newspaper, The Ithacan (Fall 2013- present) • Office Assistant for Athletic and Events Center (Fall 2013- present) • Advisor in Park Peer Advisors at Ithaca College (Spring 2012-ongoing) • Student Member of New York Women in Communication at Ithaca College (Spring 2012-present) • Student Member of Ithaca College Big Brothers/Big Sisters at Ithaca College (Spring 2011-present) • Student Member of Public Relations Student Society of America at Ithaca College (Spring 2011-present) • Member of Students Today, Alumni Tomorrow program (Spring 2013-present) • Counselor at Brasher Falls Summer Recreation Day Camp (June-August 2011, 2012) • Media Literacy Workshop Leader at Brasher Falls Summer Recreation Day Camp (July 2013).
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