Bux FM application
1 Station Name Guidance Notes What is the proposed station name? This is the name you expect to use to identify the station on air. Bux FM (South Bucks & Uxbridge)
2. Community to be served Guidance Notes Define the community or communities you are proposing It is a legislative requirement that a service is intended to serve. Drawing from various sources of data (e.g. from primarily to serve one or more communities (whether or the Office of Population, Census and Survey) and in relation not it also serves other members of the public) and we need to your proposed coverage area, please determine the size to understand who comprises that community or of the population concerned and the make-up of the communities. The target community will also be specified in population as a whole, along with any relevant socio- the licence, if this application is successful. economic information that would support your application. The legislation defines a ‘community’ as: people who live or (Please tell us the sources of the information you provide.) work or undergo education or training in a particular area Answer in fewer than 300 words: or locality, or people who have one or more interests or characteristics in common.
Bux FM will serve parts of the South Bucks District and the north-west part of the London Borough of Hillingdon, including Denham (*6,463 population), Gerrards Cross with Chalfont St Peter (19,256), Hedgerley & Fulmer (*1,358 population), Iver Village & Richings Park (*5,301 population) Iver Heath (*4,945 population) and Uxbridge (*26,027 population). This gives Bux FM a potential service area of *63,350 adults. South Bucks & Uxbridge are just to the west of Greater London and are a mix of rural and urban areas, with Uxbridge being the central “hub”– a place where local people commute for work and partake in leisure activities. The region is enriched in diversity and sits in one of the busiest parts of the country in terms of travel and business, plus its residents are directly affected by major national infrastructure projects including HS2, Crossrail and the Heathrow Airport expansion. According to the 2011 Census, Uxbridge South has a population of 13,979 however, the GLA-interim 2015 population prediction estimates that this figure has risen to 15,012 in 2017. The largest age group here is 20–29, the average age is 33 and 66.7% of people living in Uxbridge South were born in England. The population of Uxbridge North is 12,048, according to the 2011 Census. The GLA-Interim 2015 prediction estimates an increase of 28.5% (15,482 total population). Uxbridge North is made up of approximately 51% females and 49% males. The average age of people living here is 39. 73.6% of people living in Uxbridge North were born in England. The average age of people living in the South Bucks District is 42 and 80.7% of people living in South Bucks were born in England. The South Bucks District population prediction in 2015 was 69,800 – an increase of 3% since 2011. (*Data taken from the 2011 Census)
3. Proposed area Guidance Notes What is the area you propose to serve? Although we believe it is helpful to set guidance that frequency availability may often limit transmission powers to around 25 watts and the coverage radius to around 5km, we are adopting a more flexible approach and will consider applications for wider areas where applicants can demonstrate that the proposed coverage area will better serve the target community, and where it is technically possible. https://www.ofcom.org.uk/__data/assets/pdf_file/0020/1014 59/community-radio-future-licensing-technical-policy- statement.pdf
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Bux FM would look to serve approximately 50% of the total South Bucks District (Denham, Gerrards Cross with Chalfont St Peter, Hedgerley & Fulmer, Iver, Iver Heath, Richings Park) and Uxbridge through one transmitter. This area was served fully by commercial radio station Time 106.6 FM until it handed its licence back to Ofcom in 2015 but is not currently served by any local commercial or community radio station. We would also like to cover adjoining areas (Harefield, Ickenham & Ruislip) as these places are likely to receive Bux FM and are not covered by local commercial or community radio. The proposed transmitter site is Uxbridge Water Tower, which is situated on a hill near to the A40, 0.3 miles from the South Bucks District border. This would provide the ideal coverage for our proposed service area and would be an ideal contender for a SSDAB transmitter in the future. Whilst consulting with a transmission engineer (TransplanUK), it was proposed that a directional antenna beaming north-west would be the best scenario, but we have included an omni-directional plot from our proposed site at 50w 54dB below as we believe this would also provide sufficient coverage, although we would welcome 100w if it is available.
Programmes and programme output: Definitions: Studio location: The studio from which the service will be broadcast should be located within the licensed area. Locally-produced: Locally-produced output is output made and broadcast from within the service’s licensed coverage area. (It is anticipated that most stations will produce the bulk of their output themselves, in the locality. However, for some target communities it may be appropriate for fairly high levels of output to originate from outside the licensed area.) Live output: is that which is produced by a presenter in the studio at the time of broadcast. (The amount of live output may vary between different services depending on the needs or expectations of the target community.)
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Original output: output that is first produced for and transmitted by the service, and excludes output that was transmitted elsewhere before. Original output can be live or voice-tracked. Repeat broadcasts of original output do not count towards the minimum requirement. Peak time: it may be helpful to state what material will be broadcast in ‘peak time’. If you do, please say what you consider peak time to be for your target community (this may vary from station to station). Automated output/voice-tracked material: most stations will carry automated output at some time. The amount of automated or voice-tracked material does not need to be specified in the Key Commitments. Sustaining service/third party produced material: if you intend to broadcast material produced by a different organisation please state what it is and how much (per day or week as appropriate).
4. Programming output Guidance Notes Please fill-in all three questions below The law requires applicants to state their proposals for Question A asks you to describe your programme service. providing a service that would: Question B relates to how your output will serve the tastes (i) cater for the tastes and interests of members of its and interests of your target community. target community or communities (or for any particular tastes and interests in those communities); Question C is about how your service will broaden the range of local (non-BBC) services available in your area. (ii) broaden the range of programmes available on non- BBC local services (commercial and community Later in this form you will be asked to draft your own ‘key stations) to members of the relevant community or commitments’. This will form the basis of your licence and communities; is what Ofcom will judge you against. It should include a summary of your proposed programme output as set out (iii) broaden the overall range of such non-BBC local below and reflect your commitment to cater for relevant services provided in the area concerned; and tastes and interests, to broaden the range of relevant (iv) have a distinct nature, or provide distinct content, from programmes and services and to provide a service with a any non-BBC local services with which it would overlap. distinct nature and content as set out in the Guidance Ofcom is required to consider the extent to which an Notes in the column opposite. applicant’s proposals will cater for the tastes and interests of members of its target community or communities. Ofcom is also required to consider the extent to which proposals for a community radio station would broaden the range of programmes available by way of non-BBC local services (both commercial and community stations) in the area concerned (especially, the extent to which a proposed service would have a distinct nature or provide distinct content from any overlapping non-BBC local services). The information given here should be more detailed than what you set out in your draft key commitments (later in this form), and will help us gain a fuller understanding of how you will serve your target community and what the station will sound like. 4. Programming output A: Please tell us about your programme service. The following questions may help you describe your programme service (but should only be used as a guide): • What will the service sound like? • What music will you play? • What are the main speech elements of the service and how will the social gain/community benefits you propose be reflected on-air? • What is the likely music to speech ratio? • Will this vary at different times of the day or week (or year)? • Do you intend to broadcast live output? If so when and how much do you propose to do? • Will you broadcast in languages other than English (what languages and how much)? • Will your output be original i.e. specifically produced for your service? • Will it be locally produced? • Do you intend to repeat material? 3 Bux FM application
Answer in fewer than 1,000 words:
Bux FM will primarily aim at an audience aged 25–54, but will not alienate those outside of this age range. Our core values are to educate, engage, entertain, involve and inform, whilst remaining accountable and sustainable to the target community. The music played on Bux FM will be a varied mix of easy listening hits from the past 35 years as our online survey results revealed that 72% of those asked preferred this music format. Bux FM will aim to provide local content on air each hour, including interviews about local news stories, pre- recorded ‘what’s on’ segments, travel information, promotions for local charities and not-for-profit organisations. We will use local contributors to deliver local information and will reach out to the community to stay “in the loop” of everything going on in the local area. Our music to speech ratio will aim to be 85:15. This ratio will increase to 80:20 during live programming and may increase in favour of more speech at weekends, during periods of major local news stories or when covering local events. To ensure sustainability, we believe it is important not to try and over promise and fall short of achieving our key commitments. Bux FM will therefore promise a minimum of 12 hours of original content broadcast each day. Outside of peak hours, Bux FM will operate like a ‘Twitter’-style radio station – providing relevant pre-recorded (or live when possible) local content by using computer playout software prior to broadcast. Bux FM has already established connections with existing local magazines and news outlets to help provide on-air content and has interest from a number of would-be volunteers wishing to partake in the service. One core strategy for the radio station is to be as “out within the community” as possible. We will aim to cover a range of local events and look at ways we can engage with the community through outside broadcasts, attending local events and being creative in ways to market the radio station to potential new listeners. We believe that a community radio station should represent the community it serves and so most of the output will be locally produced. There may be times where this may not be the case for example, when reporting national and travel news updates. At certain times of the year, Bux FM will cover events and will celebrate iconic festivals enjoyed by our diverse community. Bux FM will not take any syndicated radio programmes and all output will be broadcasted in English. Bux FM will be a champion of local talent, providing a platform for singers, bands and comedians. These will be represented throughout the schedule in either live interviews or pre-recorded features. All output will be managed by a Programme Manager who will have training in Ofcom’s regulations and media law. The Programme Manager will also continually provide advice and guidance to a team of volunteer presenters to ensure all output remains compliant. South Bucks and Uxbridge currently have no local commercial or community radio stations and they are on the fringes for the BBC local radio station based in Dunstable (BBC Three Counties). We have established a relationship with BBC Three Counties where we aim to assist each other with local editorial content. As our proposed area is on the edge of BBC Three Counties, it emphasises the importance for us of working together. Bux FM has created valuable links with a number of local institutions wishing to assist with providing content for broadcast. This ranges from Denham Parish Council, The Ivers Parish Council, Gerrards Cross Community Association, Gerrards Cross Library, The Pavilions Shopping Centre, intu Uxbridge, Pinewood Studios, Anoopam Mission, Brunel University, Uxbridge College, Uxbridge BID, and Thames Valley Police. Bux FM will have a fully interactive website, making it easy for groups to reach the radio station and provide information beneficial to the whole community. In a multi-media world, social media, a mobile app and videos will be other ways in which Bux FM will reach out to the community – making it much more than just a traditional radio station.
B. What is the address of the proposed studio (if known)?
The Charter Building, Charter Place, Uxbridge UB8 1JG (We also have an agreement in principle with two other potential studio locations in our proposed area)
C: Based on what you have said above, how will your proposed radio service cater for the tastes and interests of your target community/communities? Answer in fewer than 400 words:
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Bux FM will work alongside existing community groups and educational establishments such as East Berkshire College, Brunel University, Uxbridge College and local businesses to ensure the station is well promoted within the region it serves and to ensure the target community understands that Bux FM is their radio station. Two-way communication is important to ensure the radio station constantly reflects the community it serves. To ensure we serve the diverse community, we will conduct yearly surveys with the community to check whether the target audience is happy with the genres of music being played, the local information provided is relevant and useful and that the station is catering for people from ethnic minorities and smaller communities. We understand that Uxbridge South is a region with a higher student population and a higher ethnic minority population and so special measures will be taken to reach out to these communities, such as inviting guests in to discuss celebration days such as Diwali and Eid, alongside attending events and doing outside broadcasts etc. Bux FM will ensure the diverse local community is fairly balanced on air and that there are a range of people on air irrespective of their gender, sexual orientation, race, creed, culture, economical background or age. During an online questionnaire we conducted, travel information came out as the number one priority for listeners. The participants also felt it was important to be kept up to date with school closures during times of extreme weather. Local events will be promoted and attended by the station and, where possible, Bux FM will look to broadcast from major events to help bring the radio station out of the studio and into the community – something that has been hugely successful for other local radio stations. “The Ivers Parish Council believes a local radio station for South Bucks and Iver in particular would provide real value to our residents. A strong local coverage would bring a deeper awareness of events and issues while valuing the diversities within our communities. The promotion of local businesses, groups and organisations will help build a vibrant community” Dr W. Matthews – Chairperson, Iver Parish Council
D: How will your proposed community radio service add to the range of programmes available on non-BBC local services (commercial and community stations) to members of the relevant community or communities, add to the overall range of such services in the area concerned and be different and distinct from them? Please tell us which non- BBC local services your station will overlap with. Answer in fewer than 400 words:
As the South Bucks & Uxbridge regions do not currently have a local radio station (commercial or community), access to information for our potential core 25–54 audience is limited. Although you are able to receive a number of commercial radio stations from London, these do not reflect the local communities or provide a voice for local issues in the South Bucks & Uxbridge area. The former commercial radio station that included the entire region of South Bucks & Uxbridge within its Measured Coverage Area (Time 106.6 FM) handed back its licence in 2015 and since then, no other commercial or community radio station covers the South Bucks District & Uxbridge region. In an area that is greatly affected by national government schemes such as HS2 in South Bucks and the expansion of Heathrow Airport just to the south of the region, a local radio station is deemed to be more important than ever before to keep people updated with local travel news and information relating to these huge government investment schemes. During times of severe weather, keeping local people updated with travel news, school closures etc.is a vital necessity. As part of our research, an overwhelming 100% of 8,918 people asked via a social media poll said a local radio station would not just be a nice idea, but a local requirement. Throughout the area there are three major train lines that pass through into London (Metropolitan & Piccadilly lines from Uxbridge, Chiltern Railways into Marylebone and, to the south, GWR into Paddington). The M25, M40 and M4 are also close by and often push traffic into Denham, Gerrards Cross and Uxbridge if there are any problems, hugely impacting the local community. Below is the Ofcom MCA map for the now defunct Time 106.6 FM (previously known as Star 106.6 FM) that clearly demonstrates the area that we’d like to cover is inside it’s former official MCA coverage area:
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Social gain
5. Social gain Guidance Notes Community radio is required to be for the public good and Broadcasting legislation specifies a number of to bring community benefits, or social gains, to listeners ‘characteristics of community radio services’. Licence and participants. The requirement for ‘social gain,’ is one of holders need to ensure their services conform to these characteristics, including in this case the delivery of social the key factors that makes community radio stations gain. different from other radio services. The legislation sets out social gains that stations must Please tell us what community benefits your service will provide. These are the achievement, in respect of bring to your target community(ies) and/or the general individuals or groups of individuals in the target public. Please include summaries of evidence to support community, or in respect of other members of the public, of your answer. the following objectives – Answer in fewer than 1,500 words: (a) the provision of a radio service to individuals who are otherwise underserved by such services, (b) the facilitation of discussion and the expression of opinion, (c) the provision (whether by means of programmes included in the service or otherwise) of education or training to individuals not employed by the station, and (d) the better understanding of the particular community
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and the strengthening of links within it. Social gain may also include the achievement of other objectives of a social nature.1 Applicants are required to provide evidence that their service will result in significant social gain to the public or the target community(ies). Copies of letters or research reports etc. should not be submitted, but brief relevant extracts from them, which represent an accurate and comprehensive summary, may be included. If we wish to see the source material, we will ask for it. Ofcom is required to have regard to the extent to which your proposed service would result in the delivery of social gain to the public or target community.
Bux FM seeks to provide a wide range of social gains to the local community, these will include:
• Local travel information: The (Eastern) South Bucks District and Uxbridge are one of the busiest regions of the UK in terms of traffic. It includes one of the most congested parts of the M25 (junction 15 to junction 17), A40 and M40 and a number of ‘A’ roads come to a standstill when there is a problem on the motorway. Public transport includes various bus routes, train lines and tube lines including Chiltern Railway and the Metropolitan and Piccadilly lines. During times of bad weather, local radio becomes a vital asset to the community to report important travel information and school closures; this is currently lacking for the Uxbridge and South Bucks communities.
• Local news & information: At present there is no source for local news and information on the radio. Bux FM will commit to providing regular local information in the style of Twitter – so when a local story breaks, it is on air immediately rather than having to wait until the top of the hour to hear it. To ensure national news is also heard, Bux FM will take national news bulletins each hour during peak times (breakfast 0600–0900 & drive time 1600–1900). We will endeavor to always “think outside the box” in terms of providing local information and will use social media and the Bux FM website to collate local information and we will make it as easy as possible for local organisations to send their information (e.g. road closures, local events and news items). We will also work with employment agencies to promote local job vacancies and educational establishments to promote local courses within the area (one example of this is some of the adult courses run by Gerrards Cross Library).
• Local events: Bux FM will promote its service to the local community by attending local events (ranging from local village fairs to Christmas lights switch-ons). As a not-for-profit radio station, Bux FM will aim to provide a “street team”, where local volunteers are recruited to help promote the radio station. We believe that attending local events is one of the best ways to market and publicise the radio station and to provide on-air promotions for the events it is attending. Based on a successful application, Bux FM has already been invited to a number of community events including the Uxbridge Christmas Lights Switch-on, Higher Denham Community Association, GX Fun Run, Denham Village Fayre and Brunel University open days. A good working relationship with existing content driven websites such as LoveUxbridge will enhance the way in which Bux FM can reach out to the community.
• Training: Bux FM’s founders have seen a number of volunteers from other community radio stations break into commercial and BBC radio stations. Aside from direct training for volunteers wishing to be part of the radio station, Bux FM will utilise our already good local connections with Pinewood Studios, East Berkshire College, Uxbridge College and Brunel University to establish a third-party platform for people to obtain on-air and off- air experience as part of their existing training schemes. We will also work closely with existing organisations to offer other training-related schemes (such as careers fairs, media training, training in sales & marketing etc). All details of Bux FM’s third-party connections and volunteering vacancies will be advertised on the website and via social media.
• Local debate: Platforms to have open discussions and debate about local issues are currently limited. Bux FM will commit to ensuring the public’s voice is heard about hot community topics, for example, road infrastructure, parking at Wexham Park Hospital, fly-tipping, shop closures in Gerrards Cross, local school placements, housing in Iver, vandalism at Denham railway station and ongoing disruption due to HS2. Local
1 See Article 2(3) of the Community Radio Order 2004 and Ofcom’s Notes of guidance for community radio applicants and licensees. 7 Bux FM application
politicians from all parties will be invited in on a regular basis to address potential questions and concerns sent in by the community. Bux FM will make a point of covering issues like mental health, housing, transport, the local economy, food banks, homelessness, drugs, violence and crime.
• Business: This year, we have spent time visiting successful community radio stations to see how they engage with local business communities. There are a number of local initiatives designed to bring the business community closer together to enhance the community in general. Bux FM will be at the centre of local initiatives (working with local organisations such as Uxbridge BID and the Chamber of Commerce). Aside from the traditional ways to promote local business (spot advertising), Bux FM will work on activities to bring local business on board in other creative ways (such as being one of our Principal Partners, assisting businesses with new media e.g. podcasting and teaming up with existing community organisations to develop wider reaching events e.g. the government’s nationwide scheme to help save the High Street).
• Charities: Although Bux FM will be a not-for-profit organisation, we would look to assist other not-for-profit groups and charities in the South Bucks & Uxbridge area. We will team up with local groups to host toy appeals for children’s charities, support local food banks and will use the radio station as a tool to gain more support for local not-for-profit initiatives. Already Bux FM is listed as a potential media partner for the Gerrards Cross Fun Run – an annual event that raises money for local charities.
Access and participation:
6. Participation in the service Guidance Notes How do you propose to ensure that members of your Legislation specifies a number of ‘characteristics of target community (or communities) are given community radio services’. Licence holders need to ensure opportunities to participate in the operation and their services conform to these characteristics, including in this case providing opportunities to participate in the management of the service? operation and management of the service. Ofcom requires Answer in fewer than 400 words: information as to how this would be achieved. What will be the involvement of members of the target community in the radio station? How many volunteers do you anticipate will be involved in your service per year?
Bux FM will be based at The Charter Building, a recently refurbished and vibrant office space, that lies within “the heart” of the target community in the centre of Uxbridge. The studio is easily accessible from all parts of the target area via public transport, has a policy in place to ensure accessibility for disabled persons and offers a safe space for Bux FM employees and volunteers to work in. To ensure the community have the opportunity to contribute to the station, we have agreements in principle with local organisations to offer training placements as part of their existing training schemes. We hope to recruit volunteers from these organisations to help provide the work placements. So far, we have agreements in place with Pinewood Studios, East Berkshire College and Brunel University (who already run a successful Journalism course). Whilst providing the obvious opportunities in broadcasting (engineering, journalism, presenting, producing etc.), Bux FM will also look to work with local groups to provide experience and skills that could be beneficial for seeking work in a wider field (time management, working in a team, communication skills, tolerance etc.) It is anticipated that the station will recruit at least 15 volunteers directly to assist with running the station within the first year. Recruitment will be carried out in a fair and balanced way – ensuring the diversity of the local area is represented in terms of the day-to-day running and management of the station. Recruitment of such volunteers would be carried out via the website, existing local media (such as newspapers) and promoted by social media. Meetings with existing community groups and organisations will be carried out to ensure those of all backgrounds are aware of the opportunities within Bux FM. A system will be put in place to ensure a fair recruitment policy in terms of gender, sexual orientation, race, religion, background, social economic background. In addition, a quota will be put in place to ensure the entire make-up of the local community is well represented and catered for. To encourage participation from the community, the Bux FM website will house regular updates about local information submitted in, in a similar format to Twitter. For example, updates could include information about local charity activities, religious events such as carol services or Diwali fireworks and interviews from local Councillors discussing community “hot topics”.
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7. Access to facilities and training Guidance Notes Set out the practical (formal and informal) mechanisms Ofcom is required by the legislation to have regard to the which you will use to ensure that members of your target provision each applicant proposes to make to allow for community can gain access to your facilities that would be access by members of the target community to the facilities to be used for the provision of the service and for their used for the provision of your service and to receive training in the use of those facilities. training in their use. Answer in fewer than 400 words:
As directors of a community radio station, we understand the need to be open and inclusive to enable the local target community to be a part of their radio station. Bux FM will be based in The Charter Building, giving local residents a great opportunity to visit, volunteer or be involved with the radio station. The Charter Building already has a system in place to ensure the health and safety of both visitors and workers on site at all times. Bux FM will adhere to these policies and although anybody will be able to visit their community radio station – there will be a system in place whereby people will need to sign in and out of the venue. This will ensure the safety of our workers and volunteers, which is our number one priority. There will be two types of training offered by Bux FM. The first is training via an existing body (e.g. via Pinewood Studios, BBC Three Counties and Brunel University), delivered on a formal basis. Participants will be recruited via the organisations’ existing models and these organisations will pay towards the running costs of the station. Training will include development of skills, including on-air presenting, technical experience, voice coaching, engineering and business development. The second training scheme will be run directly by Bux FM; a minimum of 15 volunteer placements will be offered each year to cover programming, marketing, news and sales. These roles will be advertised to the open market and interviewed for accordingly. Our equal opportunities policies and quotas will ensure we represent the area’s diversity. Bux FM will aim to employ one paid part-time Station Manager who will oversee the radio station. There will also be opportunities for the community to apply for positions on the Bux FM Board of Directors. Candidates for all positions will be recruited in the same way as volunteers i.e. the position will be advertised to the open market.
Ensuring accountability:
8. Accountability Guidance Notes Please set out your proposed community accountability Broadcasting legislation specifies a number of mechanisms. These should cover matters such as: ‘characteristics of community radio services’. Licence holders need to ensure their services conform to these How will members of your target community: characteristics. One is that, in respect of the provision of • make contact with your service, and the service, the provider makes itself accountable to the • influence the operation of the service? community (or communities) the service is intended to serve. How will suggestions or criticisms from members of your target community (or communities) be considered and Ofcom is required to have regard to the provision each applicant proposes to make in order to ensure its acted upon? accountability to the relevant community (or communities). Answer in fewer than 500 words:
A local community radio station should never stand still. In such a fast paced region where change is constantly happening, it would be extremely important for a local community radio station to stay “on trend” with life in South Bucks & Uxbridge. The make-up of the local area is very diverse. Uxbridge South has a large Asian population of 22%, whilst the South Bucks district has a much smaller percentage at 6%. Bux FM will look to reach out to minority communities to ensure they feel part of the local radio station and be inclusive to all communities. Bux FM will be a friendly local radio station that allows two-way communication through social media, online services such as the website and app. We will also operate a local phone number for people to make contact. This will help local businesses to promote their services, not-for-profit organisations to promote upcoming events and volunteers wishing to be involved with the station.
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Bux FM will adopt the following policies to ensure the safety of everyone involved and to ensure the radio station adheres to Ofcom’s broadcasting code. These include: • Safeguarding Young People/Protecting Vulnerable Adults • Data Protection (ensuring that Bux FM is GDPR compliant and that the data of volunteers, staff and listeners are protected. The Station Manager and Directors will be directly responsible for data protection) • Health & Safety Policy (risk assessments for studio visits, outside broadcasts, trips to the transmitter site, engineering works and outside broadcasts) • Fire Regulations Policy • Referencing Policy (ensuring all volunteers recruited have at least one reference) • Fair Recruitment Policy • Complaints Policy (this will be a two-tiered approach; general complaints will be handled by the Station Manager and major complaints will be dealt with at board level) • Conflict of Interest Policy • Accident Reporting Policy (full public liability insurance will cover up to £10 million) • Broadcasting Policy (volunteers will be given full training on Ofcom’s broadcast code and will have a good understanding of media law prior to being allowed to broadcast) Bux FM will have a complaints structure in place; The Station Manager will be responsible for collecting any complaints made by listeners or volunteers. If the complaint is about a serious matter, it will be referred to the Board of Directors and, if applicable, Ofcom will be notified. The fully interactive website will enable listeners to make a complaint about something they have heard if they feel it is inappropriate. We are committed to keeping the community and volunteers at the core of the station all of the time. Any suggestions from individuals or organisations will be initially looked at by the Station Manager and then, if appropriate, presented at board meetings. Regular feedback sessions with listeners and community groups will take place via online surveys, social media interactions and music testing seminars to ensure the output on Bux FM is accurately reflecting the preferences of the target community.
Guidance notes: station’s draft key commitments
Please draft the Key Commitments for your proposed service. There is a blank key commitments template overleaf. If your organisation is awarded a licence, the key commitments you draft here will be included in your licence. (Please note: Ofcom may require amendments if, for example, we feel changes are required to better reflect your application proposals).
Your draft Key Commitments should be consistent with, and, where appropriate, summarise the answers you have already given in this application form.
It is important that you draft your own commitments rather than just copying what may have been done by others. You should keep in mind that it will be a condition of any licence to meet the Key Commitments: something you must do at all times and for breach of which you could face sanctions including revocation of the licence. So, you should think carefully about what you will be committing to.
We would expect key commitments to be brief and no more than one page long.
KEY COMMITMENTS: to be completed by the applicant [Guidance is given in italics.]
Station name: [As in section 1 of this application] Bux FM
Licence area: South Bucks District (Denham, Gerrards Cross with [State the proposed coverage area as set out in section 3 of Chalfont St Peter, Hedgerley & Fulmer, Iver, Iver this form.] Heath, Richings Park), Uxbridge & surrounding areas
Description of character of service [Describe in no more than 80 words in total]: the target community/communities [describe the community or communities you will serve; this should be a summary of 10 Bux FM application your answer in section 2 of this form]:
- the main purpose of the service - the station’s primary functions or activities.
• Bux FM serves the towns and villages in the South Bucks District (including Denham, Gerrards Cross with Chalfont St Peter, Hedgerley & Fulmer, Iver, Iver Heath and Richings Park), Uxbridge and surrounding areas. Bux FM aims primarily at listeners aged between 25 and 54 • The station will provide a voice for the local community, enhance communication of local information (e.g. news, travel information, events etc.) and offer training for residents and students via direct training and third-party training schemes
The service broadcasts: [these bullet points should be a summary of the answers you have given in section 4 of this form]:
Music. The main types of music2 broadcast over the course of each week are:
A varied mix of easy listening hits from the past 35 years
• Speech. The main types of speech output3 broadcast over the course of each week are:
Community announcements, interviews, local news & information, travel information, ‘what’s on’ segments and presenter commentaries
• Over the course of each week programming is broadcast in:
English
• The service provides original output4 for a minimum of:
12 hours per day
• The service provides locally-produced output5 for a minimum of:
21 hours per day
[The text below is included in the Key Commitments in all community radio licences, and does not need to be amended or augmented. Every service is required to comply with these requirements, but the details of how each service does so do not need to be included in the Key Commitments]
The studio is located within the licensed coverage area.
The service provides a range of community benefits (social gain objectives mandated by statute) for the target community, both on-air and off-air, and in doing so, achieves the following objectives:
• the facilitation of discussion and the expression of opinion,
• the provision (whether by means of programmes included in the service or otherwise) of education or training to individuals not employed by the person providing the service, and
• the better understanding of the particular community and the strengthening of links within it.
Members of the target community contribute to the operation and management of the service.
2 e.g. mainstream pop, urban etc. 3 e.g. local news, what’s on etc. 4 Original output is output that is first produced for and transmitted by the service, and excludes output that was transmitted elsewhere before. Original output can be live or voice-tracked. Repeat broadcasts of original output do not count towards the minimum requirement. 5 Locally-produced output is output made and broadcast from within the service’s licensed coverage area. 11 Bux FM application
The service has mechanisms in place to ensure it is accountable to its target community.
[Please note: If awarded a licence, the key commitments you draft here will be included in your licence. (However, Ofcom may require amendments if, for example, we feel changes are required to better reflect your application proposals).]
About your organisation:
9. Company details Guidance Notes The legislation requires that: • Community radio services should not be provided primarily for commercial reasons or for the financial or other material gain of the body providing the service or the individuals involved in it • Any profits produced may only be used to either improve the future provision of the service or for the delivery of social gain to members of the public or the target community Provide the name of the body corporate (e.g. company) Only a body corporate can hold a community radio licence. submitting this application and the type of body corporate. A body corporate is almost always a (registered) company, Please provide copies of the company’s Memorandum, although it can also include, for example, some bodies Articles of Association and Certificate of Incorporation (or, created by statute (an individual or a registered charity on where it is another type of body corporate, its founding its own is not a body corporate). documents and those which set out its objectives and rules Your application must therefore be submitted on behalf of of operation) a registered company (or other body corporate). There are different types of company (e.g. a company limited by shares, a community interest company, a company limited by guarantee) and we need to know what kind of company is applying for a licence. We will not consider a licence award to a company if it has not yet been registered. If the application is successful the licence will be awarded to the body corporate (e.g. company) submitting this application.
Company (or other body corporate) name: South Bucks & Uxbridge Broadcasting Ltd.
Date of registration: 11th February 2019
Company registration number: 11820520
Type of company (or other body corporate): Limited Company by Guarantee
Where your body is not a company, please explain how it meets the requirement to be a body corporate:
10. Ownership Guidance Notes Please provide details of who controls and who owns the Ofcom needs to know about the ownership of the company body corporate (e.g. company) applying for this licence, (or other body corporate) applying for this licence, and any and on what basis this control and ownership is achieved. issues regarding its control. We will also consider how the company (or body corporate) will be run (this will usually be (If this will be different once the station starts broadcasting specified in the Articles of Association of the company). please say so (a licence is not issued until broadcasting In relation to exerting control over the applicant, the starts.) information provided should include the name and address The information provided must include: of any individuals or corporate bodies in accordance with • all the subscribers, members, shareholders, or whose wishes the applicant’s affairs are or will be whatever is appropriate for the applicant company (or conducted in most cases or in significant respects. body corporate), and state the extent of their interest
12 Bux FM application
(e.g. % shareholding) (if the company will be controlled by members, but the members are not yet recruited, please say so). (You will also be asked about the board of directors in 11 & 12 below.) • details of any individual, company or other body that may exert control over the applicant.
South Bucks & Uxbridge Broadcasting Ltd. is a company limited by guarantee; there are no shareholders in the company and it is prohibited from distributing profits to its members. Any surplus money will be reinvested into the radio station or provided for the benefit of the wider South Bucks District & Uxbridge communities via donations to other organisations. The company at present is controlled by three founding members; Matthew Cadman, Stephen Allden and Esha Johal. There are no immediate plans to change the founding members or the number of members.
Ability to maintain the service:
11. Management and operations Guidance Notes With regard to the applicant please provide: In addition to the notes above on ownership, Ofcom is also required to evaluate the human resources involved in the • A list of directors, indicating who is the managing director and/or chair (please see question 12 running of a community radio station. Answers should regarding directors’ details). demonstrate how those who have relevant experience will work for the station. In addition, a diagram or organisation • An indication of management structure (e.g. chart may help paint a clearer picture. management committee or equivalent, if applicable), and/or • Information about who would be responsible for the day to day management and running of the station (there is a separate question regarding other staff below). Explain the role(s) in the station, job titles, and indicate whether paid or voluntary, full or part-time (and the number of hours).
Matthew Cadman – Managing Director – Part Time 15hrs per week (Paid after 6 months) – Matt will Project Manage Bux FM for the first 6 months to a year after launch to ensure the sustainability of the radio station. Matt will manage the station part time (20 hours per week). Matt launched Vibe 107.6 FM in Watford in 2011 during the midst of a recession so is very aware of pitfalls in terms of obtaining funding and securing business partnerships.
Stephen Allden – Director – Part Time 5hrs per week (Unpaid) – Stephen is an experienced radio programmer and trainer. Stephen has coached a number of presenters at other radio stations and has directly assisted a number of presenters who have gone on to work within the radio industry. Stephen will be responsible for conducting training programmes directly through Bux FM and via third-party groups (such as working with local community groups and local universities).
Esha Johal – Director – Part Time 5hrs per week (Unpaid) – Esha is an experienced Creative Copywriter and has developed marketing materials for a diverse range of global pharmaceutical brands, while assisting with several local family businesses and not-for-profit community organisations in Uxbridge. Esha will work to establish and apply for funding and create a strategy for website and social media content.
General Manager (Recruited after 6-12 months) – Paid – 25 hours per week - Part Time (Paid) A General Manager will be recruited within the first 6–12 months after launch. Main responsibilities will include the recruitment of volunteers to help programme, promote and sell advertising/sponsorship for the radio station. The General Manager will be responsible for reaching out to different groups, liaising with local businesses to secure their sponsorship, sourcing and applying for funding (where applicable) and managing a team of volunteers to look after programming.
13 Bux FM application
12. Management and operations Guidance Notes Please provide information regarding each director as set Ofcom needs to know about the proposed directors and out below (some or all of which may be regarded as chair of the applicant. Some or all of the information given confidential). in this section will usually be removed from the publicly available copy of this application form. (All community In addition if any individuals have been identified for radio applications forms will be made available on our management roles at the proposed station, please give website.) If you request that any information be removed, further information in this section. please indicate which (and why by email to [email protected]). Answer (for each director):
Director: Matthew Cadman Employment: Studio Director, BBC Other directorships: Listen To Lite Ltd (dissolved) Relevant experience or qualifications: Matt was the Founding Director of a successful community radio station in Watford, Vibe 107.6 FM. Matt managed the operations during the launch period of the radio station and kept it sustainable during the first two years of its existence by writing funding applications, selling advertising & sponsorship, managing a team of volunteers to carry out specific roles in the operation and keeping the station afloat during tough economic times. Due to the success of Vibe 107.6, Matt was invited to sit as a Director for MKFM in Milton Keynes where he assisted with creating a strategy for sales, marketing and provided support for the application of the community radio licence. Matt will be launch director of Bux FM, overseeing the station’s pre-launch period and running the station for at least the first year of its existence. Matt’s aim will be to ensure the station is financially sustainable, provides the social gain promised to the local community and will reach out to the community to ensure Bux FM is accountable within the local area. “There is no doubt that Matt Cadman is a radio professional fully versed in Ofcom’s broadcast code and he has a great passion for community radio. Matt was instrumental in our launch in 2015 and provided strategic assistance and guidance. I have no doubt that Matt’s proposal for a new radio station in South Bucks would be extremely successful based on our work together at MKFM”. Darren Dorrington, Managing Director, MKFM Director: Stephen Allden Employment: Commercial Airline Pilot – Heathrow Other directorships: None Relevant experience or qualifications: Stephen has worked in broadcasting for over 10 years where he has worked as a Producer for Global Radio, working across national brands such as Heart and Capital. Alongside his Producer work, Stephen was Programme Controller and Head of Training at Vibe 107.6 in Watford. Stephen oversaw the programming, volunteer training and coached a number of young presenters who have gone on to work for established commercial radio stations (such as Heart, Capital, Kiss, Heat Radio) and the BBC. Stephen is now a Commercial Airline Pilot at nearby Heathrow Airport, but given his huge amount of downtime, he will assist with presenter coaching, help coordinate Bux FM’s training courses (alongside third-party courses with existing organisations such as Brunel University) and oversee the general programming of the radio station, ensuring the output is compliant. Director: Esha Johal Employment: Senior Copywriter, OPEN Health Group Other directorships: Listen To Lite Ltd (dissolved) Relevant experience or qualifications: Esha brings a wealth of business experience to Bux FM from assisting a family business to being involved with a local not- for-profit organisation in Slough. Esha is an Oxford graduate with an MSc in Pharmacology and is currently a Senior Copywriter for the Buckinghamshire- based OPEN Health Group. With an Indian heritage, Esha has a huge passion for diversity and aims to ensure Bux FM reaches out to all corners of the local community, particularly to those who struggle to have their voices heard. Esha will initially write the policies for Bux
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FM (as set out in the accountability section) and will source and write funding bids for the station.
If any individuals (not necessarily directors) have been identified for management roles please state what experience identified individuals have to undertake the role in question.
13. Staffing structure Guidance Notes What is the staffing structure of your proposed radio The legislation requires that Ofcom has regard to the service? Provide a job title for each position and indicate applicant’s ability to maintain the proposed service (as well whether the individual will be paid or will work in a as to ensure the applicant is fit and proper to hold the licence). As well as its ownership, management and voluntary capacity, will be full or part-time (indicate the operations, the proposed staffing of the station is relevant number of hours for part-time posts). This may be provided to these considerations. as a diagram or organisation chart.
Answer in fewer than 400 words, plus organisation chart (optional):
The Board of Directors will employ a General Manager using a fair recruitment policy. The General Manager will manage and recruit volunteers using this policy. Volunteers will be recruited for each aspect of the radio station (e.g. a volunteer to look after social media, a volunteer to manage music scheduling, a volunteer to manage presenters, a volunteer to keep the website and local information segments up to date etc.). After Year 1, we hope to recruit a part-time journalist who will look after local news on air, online and through social media. Director Matt Cadman is committed to becoming a part-time Project Manager from the point of licence win for the first 12 months. This enables Bux FM to utilise previous experience with community radio to ensure accountability to the target community and sustainability of the business to get the station up and running in the right direction – all with the help of other experienced Board members. Initially, a meeting with the Board of Directors will take place once a month. After Year 1, it is likely that meetings will happen less often throughout the year. Community Advisors & Directors Research
Station Manager
Journalists & Sales & Events Presentation Online Team Team Team
Social Media Team
15 Bux FM application
14. Applicant’s experience Guidance Notes Please describe the history of your group, and any relevant Ofcom is required to consider whether an applicant has the experience of the group, or the individuals within the ability to run a community radio station for the licence group, by answering the questions below. period (up to five years). To aid our consideration we want to know about any relevant experience the applicant group as a whole, or the individuals involved, may have.
A. Please provide a brief history of your group. Answer in fewer than 300 words:
Bux FM is a new concept and an idea that was driven by the great void local residents felt they were left with after Time 106.6 FM handed its commercial licence back to Ofcom in 2015. Local radio is absolutely essential for providing important information to the community e.g. school closures, train delays and road closures. With this in mind, research began and meetings were secured with Brunel University, Pinewood Studios, MPs Dominic Grieve & Boris Johnson and various local businesses, community groups and individuals. Everybody overwhelmingly agreed that a new local radio station wouldn’t just be a nice addition to the area but an absolute necessity. Our appointed Directors for Bux FM come from a diverse background and cover a number of key skills that are important for running a new community radio station. These include; management, awareness of broadcast law, sales & marketing, researching and writing funding bids and understanding business. Since the group’s first meeting in April 2018, work has gone into securing premises at The Charter Building and a transmitter site at Uxbridge Water Tower. Discussions have also been made with educational establishments such as East Berkshire College, Pinewood Studios and Brunel University in Uxbridge. After an extremely positive meeting, a letter of support has been obtained by MP Dominic Grieve and we have started to obtain funding.
B. Please summarise the group’s broadcasting experience (e.g. internet radio, Restricted Service Licences (RSLs)). Answer in fewer than 150 words:
Bux FM Director, Matt Cadman, has previously been on the board for two successfully run Ofcom-licensed community radio stations, alongside five successful Ofcom-licensed Restricted Service Licences. During the process of setting up Vibe 107.6 FM in the midst of the recession, Matt sourced and agreed a location for the radio station, researched and applied for various funding pots, sourced a number of station sponsors and recruited a team of volunteers. Matt was also a Director for MKFM in Milton Keynes, where he acted as a consultant for the station through a difficult period. Director Stephen has a history in radio production, presentation, coaching & training and freelanced for Global Radio Ltd whilst training to be an airline pilot. Stephen recruited and trained a vast number of young volunteers at Vibe 107.6 who have gone on to work for national brands such as Kiss, Capital, Heart and the BBC.
C. Please summarise the relevant experience of the group or its members, in relevant non-broadcast areas (such as third sector, local business, fund-raising, training or education). Answer in fewer than 150 words:
Keeping a community radio station both accountable and sustainable is key to our success. The group collectively has a vast range of experience in broadcast training, writing funding bids and marketing materials, selling radio advertising and working in a broadcasting environment. We have secured a range of volunteers, local organisations and businesses who will be involved with the station. We have also secured a local accountant to assist with book keeping and the accounts for pre-launch and Year 1. Recruitment for volunteers and training has been agreed by Brunel University. Bux FM Director, Esha Johal, offers a wealth of experience writing marketing materials for a range of global pharmaceutical brands and has assisted with several local family businesses based in Uxbridge. Esha is an Oxford graduate with an MSc in Pharmacology and has past experience working for a local not-for-profit organisation and in writing successful funding applications.
D. Please summarise the radio broadcasting experience of key individuals in the applicant group (only if not already described above). Answer in fewer than 150 words:
16 Bux FM application
Bux FM Director, Matt Cadman, has been on the Board of two other successful community radio stations (Vibe 107.6 and MKFM). Matt founded Vibe 107.6 FM and was a Director for MKFM, where he helped steer the station from launch to the first three years post launch. Matt has a good understanding of community radio and recognises the need for it to be accountable and sustainable. Matt has experience in writing successful funding applications, selling advertising & sponsorship and creating a strategy that enables a radio station to be accountable and sustainable within its target community. Stephen Allden has a background in broadcasting and currently works on a freelance basis for Global Radio. Stephen was Head of Programming for Vibe in Watford where he created training programmes to coach presenters and has trained a number of people who now work at large commercial networks such as Capital, Heart and Kiss.
Evidence of demand:
15. Demand and/or support Guidance Notes Please provide a summary of evidence of demand and/or When considering community radio license applications, support for your proposed service. Ofcom is required to take into account the extent of local demand for, or support for, the provision of the proposed This may include a variety of information, for example: service. • summary of support from statutory or voluntary It is for applicants to decide what evidence of demand or sector organisations which expect to contribute support they wish to submit. However, Ofcom does not practically and/or financially to your operations, or believe that generic support for the establishment of a new which would expect to collaborate with you in joint radio service is as meaningful as evidence of considered activities; support for a specific applicant’s proposals. This means that • evidence of interest generated through radio activity Ofcom does not attach great value to numerous examples (e.g. RSLs, internet radio), community activity, of similar generic or form letters of support by your group, training, voluntary sector work etc.; or to petitions.
• results of research; Copies of letters or research reports etc. should not be submitted. However, your response here may include brief • summary of support from local politicians, councils, relevant extracts from such material and must represent an educational or religious bodies etc.; accurate and comprehensive summary of any such • summary of support from local business or other supporting evidence. If we wish to see the source material, sectors; we will ask for it.
• evidence of support from your proposed target community. Answer in fewer than 1,000 words:
To assess whether the South Bucks & Uxbridge areas needed a new local radio station, we began conducting online research in early 2018 and reached out to local community groups. The biggest evidence in favour of a new station is that there is NO local commercial or community station. The local commercial radio station, Time 106.6 handed its licence back in 2015 and was never replaced, creating a huge void in local radio for this region. Social media has proved to be a useful tool when it comes to reaching out to different parts of the community and finding out how people feel about a new local radio station. We have posted questionnaires to a range of groups on Facebook to collate information (such as the Denham Community Group [4,106 members] Iver Community Group [4,209 members] and Uxbridge past and present group [17,428 members] to get a feel of who would listen to a new local community radio station and what is most important to the general public. The survey was extremely successful with 100% approving the idea to bring back local radio to South Bucks & Uxbridge. In addition, the survey revealed that people wanted the station to house local news, travel information and ‘what’s on’ segments. The survey was so successful that a number of prospective volunteers got in contact. Bux FM has support from a range of local businesses and organisations including the iconic Pinewood Studios, Uxbridge College, Brunel University and East Berkshire College. Below are extracts from copies of letters of support that Bux FM has obtained from local community groups, individuals, institutions, local businesses and local council & government: “We believe that residents, visitors and local businesses and entities of South Bucks and Uxbridge would benefit by having its own community radio station as there is a lack of avenues to communicate
17 Bux FM application local news, general town information and entertainment.” A Bayliss, Centre Manager – The Pavilions Shopping Centre, Uxbridge
“I understand that my constituent Mr Matt Cadman, who has experience and a career in broadcasting, wishes to make an application for a community FM broadcasting licence in the South Bucks and Uxbridge area, I know from other parts of my constituency, where there is a community broadcaster that this can be of great value to local businesses, community organisations and individuals. I am therefore supportive of the principle of such a licence being granted.” D Grieve – Member of Parliament for the Beaconsfield Constituency
“As a local organisation, we understand the importance of supporting the local community and we can see the potential in how a new local radio station would enhance the area and provide a much needed voice. Therefore, we would like to pledge our support for Bux FM to successfully obtain a community radio licence.” C Wright – Head of Media Hub, Pinewood Studios Group, Iver “A radio station is something that we feel would greatly enhance the coverage of our biannual Fun Run, which is a major community event with 1500 runners and many more supporters. The Fun Run benefits a number of local charities in the South Bucks area, over £40,000 having been raised by the 2018 Fun Run.” J Rennie – Chairman, Gerrards Cross Fun Run
“It has been exciting to meet and evolve our conversation around your new radio station. We see your community piece as an echo of all we are looking to achieve at The Charter Building, and once you have been granted the licence, we would love to have you join the building. The area deserves a station, which responds to the local businesses and wider community and we wish you the best of luck.” J Silver – Managing Director, The Charter Building, Uxbridge “The library is very excited about the possibility of engaging by radio with our community. We feel the station would be beneficial to the library to be able to reach those members of the community who have become socially isolated as well as home-based people.” L Surridge – Community Library Manager, Gerrards Cross Community Library
“I can see many benefits for the local community with regard to this application and ways in which we will be able to work together to enhance editorial content for the community of South East Bucks.” L Moss – Managing Editor, BBC Three Counties Radio “I would be delighted to support this project which sounds as though it will bring a huge benefit to the people of Uxbridge who, as you say, have been left without a community radio service.” Boris Johnson – Member of Parliament for the Uxbridge & South Ruislip Constituency “We are excited at the prospect of working together with you in terms of training for our journalism and media students and will look at other ways in how we can support the station in the future.” Prof. W Leahy – Vice Provost (Students, Staff and Civic Engagement) Brunel University “At aged 13, I first became involved with community radio. I’m now based working at Pinewood Studios in Iver as a Production Manager. I can confidently say if it wasn’t for a community radio station like Vibe, that gave me the work-place skills and mentality, in addition to intimate training from industry professionals at a young age, I wouldn’t be where I am now.” N Casleton – Young Volunteer at Vibe 107.6 FM & Production Manager, Pinewood Studios “The Gerrards Cross Community Association would certainly support your bid for a licence for a full-time community radio station. I think there could be a mutuality of benefits between us where we were both able to help each other.” K Piercy, Director of Services – Gerrards Cross Community Association “It is vital that the BID is able to promote the work that it undertakes to as wider audience as possible, helping to drive footfall into the Town Centre, and raise our profile as a destination for work and leisure and a Radio Station is a perfect opportunity to do just that.” M Crane – BID Manager, Uxbridge BID
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Ability to maintain the service – financial information:
16. Pre-launch financial information
In assessing an applicant’s ability to maintain the service we need to know what funds and assets it holds, how much it intends to spend getting the station on-air (pre-launch expenditure), and predicted funding for the pre-launch period. Please note ‘in-kind’ income is dealt with in 18 below.
Please note the categories listed below are examples for guidance only and may not be relevant to all applications (and others may be relevant to your application and in which case they must be listed) Tick this box if you request Ofcom to withhold this information from the public copy of your application.
17. Year 1 financial information - income Please provide information on the predicted income for your first year of broadcasting. N.B. there is a legislative restriction on income from on-air advertising and sponsorship/commercial references (in summary, each station is allowed a ‘fixed revenue allowance’ of £15,000 per year from paid-for advertising and sponsorship; some stations may also be allowed up to 50% of their total relevant information per year (i.e. disregarding the fixed revenue allowance). See the ‘Invitation of applications for community radio licences’ for your region for further information). Tick this box if you request Ofcom to withhold this information from the public copy of your application.
18. Financial information – in-kind support Please provide totals that reflect the in-kind support you expect to receive for the pre-launch period, and for year one. You may count some volunteer input as in-kind support – please see our guidance on this http://stakeholders.ofcom.org.uk/binaries/broadcast/radio-ops/volunteerinput.pdf Tick this box if you request Ofcom to withhold this information from the public copy of your application.
19. Year 1 financial information – outgoings Please summarise year 1 outgoings – your expected operational expenditure to cover the first 12 months after the service has commenced broadcasting. (Add rows if necessary). Please note the categories listed below are examples for guidance only and may not be relevant to all applications. Please add further items if required. Tick this box if you request Ofcom to withhold this information from the public copy of your application.
20. Year 1 financial information – commercial activities on air The legislation for Community Radio places limits on the amount of income annually from the sale of on-air advertising and sponsorship that can be generated. Tick this box if you request Ofcom to withhold this information from the public copy of your application.
21. Pre-launch financial information - contingency If there is a shortfall between pre-launch predicted income and outgoings, please explain below how you would expect to cover any outstanding costs. Answer in fewer than 150 words and/or submit a summary table:
Tick this box if you request Ofcom to withhold this information from the public copy of your application.
22. Year 1 financial information - contingency If there is a shortfall between Year 1 income and Year 1 outgoings, please explain below how you would expect to cover
19 Bux FM application any outstanding costs (see also 23 and 24 below). Alternatively if there is a surplus at the end of Year 1, please explain what you intend to do with such additional resources. Answer in fewer than 150 words and/or submit a summary table:
Tick this box if you request Ofcom to withhold this information from the public copy of your application.
23. Financial information – loans and other borrowings If any of your proposed funding (either set-up or operational) is in the form of loans e.g. from directors, individuals or organisations, please provide details as to who the loan is from and the terms of such lending, expected repayment terms, interest rate charged and other associated costs. Answer in fewer than 150 words and/or submit a summary table:
Tick this box if you request Ofcom to withhold this information from the public copy of your application.
24. Financial information – alternative funding streams If there is a shortfall between income and outgoings, what arrangements have you explored and are in place to provide further financial and/or ‘in-kind’ support for your proposed service? If you have any proposals for expanding and/or changing the funding model of your proposed service after the first year of operation, please provide details below: Answer in fewer than 150 words and/or submit a summary table:
Tick this box if you request Ofcom to withhold this information from the public copy of your application.
Broadcasting engineering:
Engineering notes We require preliminary radio frequency (r.f.) engineering information and applicants are advised that this section is not intended to be exhaustive. We are asking for the basic engineering parameters necessary to determine the extent of frequency availability in an applicant’s chosen area (after taking account of the requirements of neighbouring broadcasters); and to determine whether the proposed service area can be adequately served from this site. As a result, applicants should note the importance of identifying a transmission site that is suitable for the area they wish to serve. While Ofcom would not wish applicants to go to unnecessary expense (we do not guarantee the availability of a suitable frequency and/or our ability to allocate it for broadcasting from the chosen transmission site), we do require precise details about the transmission site chosen. The questions following relate to this. Applicants should provide evidence of negotiations or agreement with the site owner (e.g. whether a provisional agreement is in place). Any licence award will be based on the coverage area from the site identified in the application. If a licence is offered, Ofcom may not be able to agree to a change from the site put forward in this application (and any request for a change will need to be justified). Applicants should read and be aware of the relevant part of the Ofcom Site Engineering Code which may be found at: http://stakeholders.ofcom.org.uk/broadcasting/guidance/tech-guidance/eng_code/ 25. Engineering information Waveband: This application is for an FM licence Yes
Do you understand the requirements for FM (VHF) and have you incorporated these below and in, for example, Yes your start-up and other costs, detailed earlier?
Transmission site What is the postal address and post code: Uxbridge Water Tower, 9 address: Water Tower Close, UXBRIDGE, UB8 1XS
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The NGR is a reference code comprising two letters and two groups of three numbers (e.g. SW 123 456). It is TQ 06020 85193 available from Ordnance Survey.
What is the height of the site, in metres, Above Ordnance 65m Datum (AOD)?
National Grid In metres, what is the total height of the mast / building 15m Reference (NGR): Above Ground level (AGL)?
About the site’s What is the height, in metres, of the transmitting antenna 18m dimensions: AGL?
Please supply photographs of the transmitter mast / Tick if enclosed building and aerial location.
Is this site already used for broadcasting and if so by Mobile Phones and an aerial whom? for Arqiva that is currently not used
About the Delete as appropriate the yes/no answers which describe transmission site: your situation regarding proposed site (it may be that you cannot answer all four questions):
Site identified? Yes
Transmission site Provisional agreement with site owner in place? Yes availability: Or under negotiation?
Applicant group owns site? No
Other – please specify.
Applicant group owns site? No (Note: we cannot consider an application if no site has been identified.)
How to contact you:
26. Public contact details Guidance Notes Provide the name of the person who will deal with Ofcom will publish community radio licence applications, and enquiries from the press and public and the contact from time to time statements which may include public contact details for them. details, on its website. A point of contact is required to deal with press and other enquiries from interested parties.
Name: Matt Cadman Email: [email protected] Website: www.buxfm.co.uk
27. Contact details for Ofcom Guidance Notes Provide the name of the person who will be Ofcom’s Ofcom will need to contact your group in relation to this primary contact and their contact details: application.
PLEASE ENSURE YOU ADVISE OFCOM OF ANY CHANGES TO YOUR CONTACT DETAILS
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Concluding declaration:
28. Declaration APPLICANT’S, DIRECTORS’ AND OWNERS’ OTHER INTERESTS
1. In relation to the applicant and any body’s and/or individuals whose details are given in sections 11, 12 and 13 of this application, please state whether the applicant, any body or individual is (and if so identify that body or individual) involved in any of the activities set out in the table below, and the extent of the involvement or interest. For these purposes, the applicant includes associates of the applicant (i.e. directors and their associates and other group companies): (Note: if none of the following categories in this section apply, this must be clearly indicated by writing “none” in any appropriate box.)
Activity/involvement By the applicant and/or By a director a shareholder or (section 12 of this application member form) (section 11 of this application form) a) Local authorities b) Bodies whose objects are wholly or mainly of a political
nature, or which are affiliated to such a body c) Bodies whose objects are wholly or mainly of a religious
nature d) An individual who is an officer of a body falling within
(c) above e) A body corporate which is an associate (as defined in paragraphs 1(1) and 1(1a) of Part I of Schedule 2 to the
Broadcasting Act 1990) or a body falling within (b) or (c) above) f) An advertising agency or an associate of an advertising Esha Johal – Senior
agency Copywriter for OPEN Health
Stephen Allden – freelance Matt Cadman – g) Other broadcasting interests (including radio, television, producer for Global Radio, employee for the BBC satellite and cable broadcasting and allied activities). freelance media trainer and and freelancer for BFBS Commercial Airline Pilot Other interests 2. Give details of any other interest or activity of the applicant which is or could be incompatible with the requirements imposed by or under Schedule 2 to the Broadcasting Act 1990 (as modified by the Community Radio Order 2004) and Articles 6 and 7 of the Community Radio Order 2004. Please also give details of any other participant in the applicant whose interest is or could be incompatible with those requirements. (You may need to seek advice about these matters)
Other matters 3. In pursuance of its duties under Section 86(4) of the Broadcasting Act 1990 (as amended), Ofcom requires that the applicant should notify Ofcom of any matters which might influence Ofcom’s judgement as to whether: (i) the applicant; (ii) any director of the applicant; (iii) any individual, or any director of a company, who will have an interest of 5 per cent or more in the applicant; may not be considered a 'fit and proper person' to participate in a radio licence. Such matters would include, for example, the following (whether they occurred in the UK or any other country): any unspent criminal conviction, any undischarged insolvency and/or bankruptcy orders, any disqualification from being a director of a limited company, and any adverse findings made by Ofcom (or its predecessor broadcast regulators), any other regulatory
22 Bux FM application
authority and/or any court or tribunal in respect of any regulatory matters.
Do you confirm, to the best of your knowledge and belief, that: 4. The applicant is not a disqualified person in relation to the licence by virtue of the provisions of section 143 (5) of the Broadcasting Act 1996 (relating to political objects); 5. The applicant is not otherwise a disqualified person in relation to the licence by virtue of Part II of Schedule 2 to the Broadcasting Act 1990 or any other rule prohibiting its holding the licence; 6. No director, member or other person involved directly or indirectly in the management of the applicant group is the subject of a disqualification order as defined by section 145 (1) of the Broadcasting Act 1996; 7. No person (body corporate or individual) involved in the application has been convicted within the past five years of an unauthorised broadcasting offence and that the applicant will do all it can to ensure that no person (body corporate or individual) so convicted will be concerned in the provision of the service, the making of programmes included in it, or the operation of the radio station if the applicant is granted a licence; and 8. Any matters which might influence Ofcom's judgement as to whether the directors or members of the applicant group are fit and proper persons to participate in a radio licence have been made to Ofcom. Applicants should note that Ofcom reserves the right to revoke a licence if at any time any material statement made is found to be false and to have been made by the applicant or any member or officer thereof knowing it to be false, and that in the circumstances of section 144 of the Broadcasting Act 1996, the provision of false information or the withholding of relevant information with the intention of misleading Ofcom could incur a criminal conviction and a disqualification from the holding of a licence. Please tick this box to confirm that the applicant agrees with the above statements.
Please tick the boxes below to indicate which additional documentation is included as part of this application. We are not willing to accept additional information with this application, other than that set out below: Memorandum & Articles of Association Certificate of Incorporation Application Payment (UK £ 600.00) non-returnable Photographs of the transmitter mast / building and aerial location.
I hereby apply to Ofcom for the grant of a community radio licence and declare that the information given in this application and any additional documentation is, to the best of my knowledge and belief, correct.
Matt Cadman (Name of person)
Director (Title or position in the applicant group)
th 11 March 2019 (Date)
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