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Strategies for the Development of Tourism in Karnataka: Problems and Suggestions

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Strategies for the Development of Tourism in Karnataka: Problems and Suggestions Aayushi International Interdisciplinary Research Journal (AIIRJ) PEER REVIEW IMPACT FACTOR ISSN VOL- VIII ISSUE- VI JUNE 2021 e-JOURNAL 7.149 2349-638x Strategies For the Development of Tourism in Karnataka: Problems and Suggestions 1. Chikkappa Chikkannavar 2Kiran Kumar P Research scholar Assistant professor Department of Studies and Research in Economics Department of Studies and Research in Economics Rani Channamma University Rani Channamma University Belagavi-591 156 Belagavi-591 156 Mail_id: [email protected] Mail_id: [email protected] Abstract Tourism sector is one of large the emerging service sectors of the Indian economy. This sector has the capacity to create scale employment both direct and indirect, for diverse sections in society, from the most specialized to unskilled workforce. Indian tourism has vast potential for generating employment and earning large sums of foreign exchange besides giving a fillip to the country’s overall economic and social development. The state of Karnataka is situated in the south western region of India. Spread over an area of 1, 91,791 square km, the state borders the western coast of the Indian subcontinent. Karnataka is situated in the Deccan plateau and it witnessed the convergence of the Western Ghats and Eastern Ghats into the Nilgiri Hills. Karnataka covers about 750 km from North and South and about 400 km from East west. The coastline of Karnataka stretches for about 320 km. With its long stretch of scenic coastline, lofty green hills and pleasant climate Karnataka enjoys an enviable location within the Indian subcontinent. The study deals with the tourism potential of Karnataka state and identify the various tourist places of Karnataka. The study will suggests taking necessary steps to develop of various tourism spots by Karnataka state tourist developers. Based on the study, it could be concluded that the state has rich tourism resources for the tourists visiting in Karnataka. Key words: Tourism, Development, Economy, Employment, Problems and Suggestions (ITA) had reached a total of 1.5 billion in Introduction: 2019.Similarly, the tourism sector in India had been performing well with Foreign Tourist Arrivals (FTAs) growing at 14 percent to 10.04 million and ourism sector is one of the emerging service T Foreign Exchange Earnings (FEEs) at 19.1 percent sectors of the Indian economy. According to to US$ 27.31 billion in 2017. However, the sector economic survey 2020-21, tourism is a major engine underwent a slowdown in 2018 and 2019 before of economic growth that contributes significantly in declining sharply in 2020. The Foreign Tourist terms of GDP, foreign exchange earnings, and Arrivals (FTAs) in 2019 stood at 10.93 million employment. However, the COVID- 19 pandemic compared to 10.56 million in 2018. In terms of had a debilitating impact on world travel and growth, the growth rate of FTAs declined from 14 tourism, including India. As per the world tourism percent in 2017 to 5.2 percent in 2018 and further to barometer of the united nations world tourism 3.5 percent in 2019. Foreign Exchange Earnings organisation by 72 percent globally over the first ten (FEEs) from tourism stood at US$ 30.06 billion in months of 2020, with restricted on travel, low 2019 as compared to US$ 28.59 billion in 2018. In consumer confidence and a global struggle to terms of growth, the FEEs decline from 19.1 percent contain the COVID-19 virus, all contributing to the in 2017 to 4.7 percent in 2018, picking up slightly to worst year on record in the history of tourism. World 5.1 percent in 2019 (Economic Survey 2020-21). destinations received 900 million fewer international Karnataka has seen immense growth in tourists between January-October when compared domestic tourist visits, growing from 36.7 million in with the same period of 2019, translating into a loss 2006 to 229.93 million in 2019. Karnataka attracts of US$ billion in export revenues from international approximately 9.8 percent of overall domestic tourist tourism. Note that International Tourist Arrivals visits in India, placing at fourth place among Indian Email id’s:- [email protected] Or [email protected] Page No. Chief Editor: - Pramod P. Tandale (Mob.08999250451) website :- www.aiirjournal.com 36 Aayushi International Interdisciplinary Research Journal (AIIRJ) PEER REVIEW IMPACT FACTOR ISSN VOL- VIII ISSUE- VI JUNE 2021 e-JOURNAL 7.149 2349-638x states. Karnataka also saw over 6.08 lakhs foreign Mudasir Majid Malik et.al (2014) analysed that, tourist arrivals in 2019 with Bangalore ranking 5th the changes in number of tourist arrival from 1997- among international check posts of India for foreign 2012, increase in economic growth and the tourist arrivals. Karnataka offers a multitude of development of tourism as researchers focussed on tourism opportunities, living up to the promise of its foreign tourist arrivals, it is find out that India brand “One State, Many Worlds”. The states witnessed a grand total of 6.58 million foreign pleasant climate, cosmopolitan culture and highly tourist arrivals with annual growth rate of 4.3% in responsive administration make Karnataka an 2012 it is the second largest foreign exchange earner excellent destination for businesses to set up and in India recording estimated earnings of 94487 crore flourish. The state’s tourism destinations encompass in 2011-2012. With world tourist arrivals expected a wealth of tourism products across a range of to increase by 43 million every year on an average themes including heritage, culture, ecotourism, from 2010-2030, the domestic tourism is also a spiritual, adventure, coastal, wellness, rural and major factor which is contributing to the growth in urban (Economic Survey of Karnataka 2020-21). tourism sector. The authors conclude that, Indian government by levying high luxury taxes on hotel Objectives and ensure greater cleanliness and safety for tourists ❖ To know the current status of tourism it can help in giving a big boost to tourism sector. development in Karnataka and India; Sultan Singh Jaswal (2014) discussed that, how ❖ To identify the various important tourist India is emerging as a popular tourist destination in spots and level of visitors to Karnataka; the world. It aimed change the attitude and ❖ To identify the problems and to suggest behaviour toward foreign tourists by stressing on the remedial measures for the development of aspect that a guest has been held in high esteem in tourism in Karnataka; India since ancient times. It also examines the Methodology impact of India’s economic growth on tourism, The present study is based on secondary contributors to economic growth, role of tourism data, which is collected from reports of department industry in India’s GDP (Gross Domestic Product), of tourism, government of Karnataka, articles and foreign versus domestic tourists. This study also thesis on development of tourism, books and various explores that there has been a tremendous growth in journals. tourism in India because of the policies of the government and support from all levels. However, Review of Literature the author concludes that, the central and state Manoj Edward et.al (2008) studied that, the governments, non-public sector and voluntary context and framework for assessing destination organizations ought to become active partners in attractiveness of Kerala, an emerging tourism improve the tourism development. destination in India. This study is helpful for tourism Nakajo Akihito (2017) studied that, the regional decision makers in the public and private sectors to characteristics of the development of tourism understand the potential and development strategies accompanying economic growth in India and the of tourism in Kerala. Its findings will provide inputs tourist industry using development in the Kumaon for planning, marketing and developing appropriate region of Uttarakhand as author focussed on the resource allocation strategies. This paper gives a development of hillside summer retreats in region glance into the development and prospects of with beautiful lakeside scenery and views of year tourism in the state of Kerala. It could be conclude round snow of the Himalayan Mountains, Hindu that, Kerala Government should taken initial step to pilgrimage sites and so on. And the author find out tourism development such as leading international that, the state government should promote the place travel firms and agencies, formulating of accommodation in order to facilitate tourism comprehensive tourism policy, guiding and setting development. Finally the author concludes that long term vision and goals for the tourism sector Uttarakhand government should build growth. Email id’s:- [email protected] Or [email protected] Page No. Chief Editor: - Pramod P. Tandale (Mob.08999250451) website :- www.aiirjournal.com 37 Aayushi International Interdisciplinary Research Journal (AIIRJ) PEER REVIEW IMPACT FACTOR ISSN VOL- VIII ISSUE- VI JUNE 2021 e-JOURNAL 7.149 2349-638x accommodation facilities in tourist place, it will help Andhra 194767 4 Delhi 2740502 4 to tourism development of Uttarakhand. Pradesh 874 Present Scenario of Tourism in India Maharas 119191 5 Rajastha 1754348 5 The Indian tourism sector is one of the htra 539 n largest service industries in the country in terms of its contribution to the Gross Domestic Product Telangan 928783 6 West 1617105 6 (GDP) and Foreign Exchange Earnings, as well as a 29 Bengal for providing employment to millions. The sector in fact is expected to generate around US$ 42.8 billion West 856573 7 Punjab 1200969 7 (INR 1897.7 billion) by 2017, according to an Bengal 65 industry research (A Anand Kumar et.al 2014). The Madhya 839697 8 Kerala 1096407 8 amount of Foreign Direct Investment (FDI) inflow Pradesh 99 into the hotel and tourism sector during April 2000 to June was worth US$ 13 billion. Foreign Tourist Gujarat 543698 9 Bihar 1087971 9 Arrivals (FTAs) during 2018 stood at 10.56 million, 73 achieving a growth rate of 5.20 percent year on year.
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