2019 BALTIMORE BUSINESS REVIEW Message from the Dean Towson University, College of Business and Economics
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BALTIMORE BUSINESS REVIEW 2019 A MARYLAND JOURNAL 90/0/65/3 80/30/0/0 70/50/0/0 10/10/5/55 PMS 202 - TowsonU CBE Red - 0/100/61/43 Baltimore Business Review A Maryland Journal — 2019 Produced jointly by the CFA Society Baltimore and the Towson University College of Business and Economics Edited by Lijing Du, Ph.D., Jian Huang, Ph.D., Assistant Professors Towson University, Department of Finance and Farhan S. Mustafa, CFA, Board Member CFA Society Baltimore and Niall H. O’Malley, Advisory Board Member, CFA Society Baltimore Designed by Towson University Creative Services, Rick S. Pallansch, Director, Chris Komisar, Senior Graphic Designer For more information about the contents of this publication, contact the Towson University College of Business and Economics press contact, Jian Huang (410) 704-3547, or CFA Society Baltimore press contact, Nicola Daniel (301) 852-1648. This publication is available online at www.baltimorebusinessreview.org All opinions expressed by the contributors quoted here are solely their opinions and do not reflect the opinions of CFA Society Baltimore, Towson University, Towson University College of Business and Economics or affiliates, and may have been previously disseminated by them on television, radio, Internet or another medium. You should not treat any opinion expressed in this journal as a specific inducement to make a particular investment or follow a particular strategy, but only as an expression of an opinion. Such opinions are based upon information the contributors consider reliable, but neither CFA Society Baltimore, Towson University, Towson University College of Business and Economics nor their affiliates and/or subsidiaries warrant its completeness or accuracy, and it should not be relied upon as such. The contributors, CFA Society Baltimore, Towson University, Towson University College of Business and Economics, its affiliates and/or subsidiaries are not under any obligation to update or correct any information available in this journal. Also, the opinions expressed by the contributors may be short-term in nature and are subject to change without notice. The contributors, and CFA Society Baltimore, Towson University, Towson University College of Business and Economics or affiliates do not guarantee any specific outcome or profit. You should be aware of the real risk of loss in following any strategy or investment discussed on this Web site. Strategies or investments discussed may fluctuate in price or value. You must make an independent decision regarding investments or strategies mentioned in this journal. Before acting on information in this journal, you should consider whether it is suitable for your particular circumstances and strongly consider seeking advice from your own financial or investment adviser. 1118.0841 Message from the Dean 2 Message from the President 3 A Beginner’s Guide to Navigating Through Lost Profits in Corporate Litigation 4 Zachary C. Reichenbach, CFA, CPA/ABV/CFF — Principal, Ellin & Tucker Cazmier Tymoch — Analyst, Ellin & Tucker Understanding the Tax Cuts and Jobs Act for Maryland Lower-Income Families 8 Zhen Zhang, Ph.D., CPA —Assistant Professor, Department of Accounting, Towson University When to Sell? How Should You Protect Yourself 18 from the Risk of Falling Values? 14 Niall H. O’Malley, MBA — Portfolio Manager, Blue Point Investment Management The Startup Ecosystem in Maryland 18 Matthew Q. Lowinger — Lead Associate of Student Launch Pad, Towson University Jan Baum — Director of Center for Innovation and Entrepreneurship, Towson University The Status of Women in Management 22 Nicola Daniel — Executive Director, CFA Society Baltimore Determinants of College Student Consumption in Maryland 28 Melissa A. Osborne Groves — Associate Professor, Department of Economics, Towson University Kai Johnson — Undergraduate Student in Economics, Towson University The New Tax Law and the Effect on Values for Privately Owned Businesses 32 By Zachary C. Reichenbach CFA, CPA/ABV/CFF — Principal, Ellin & Tucker Bradford Muir — Associate, Ellin & Tucker Protecting Maryland’s Voting Processes 36 Megan Price — Business Administration Graduate at Towson University 32 Natalie M. Scala, Ph.D.— Assistant Professor and Graduate Program Director at Towson University COL Paul L. Goethals, Ph.D. — Academy Professor at the United States Military Academy How Towson University Students Would Invest $100,000 40 Dylan Vasbinder — President, Towson University Investment Group Tyler Simonds — Portfolio Manager, Towson University Investment Group Chris Breen — Vice-President, Towson University Investment Group Contributors 44 40 2019 BALTIMORE BUSINESS REVIEW Message from the Dean Towson University, College of Business and Economics Dear Colleagues and Friends, I take great pleasure in sharing with you the annual issue of the Baltimore Business Review: A Maryland Journal. With the inaugural issue in 2010, this marks our tenth year of partner- ship with the CFA Society Baltimore. Year after year, Baltimore Business Review has made it possible for the academic and professional worlds to be fully connected to each other and to be directly involved in the Baltimore and Maryland business communities and beyond. SHOHREH A. KAYNAMA, Consistent with our vision, this issue creates a variety of topics that are relevant, challenging, PH.D., The George thought-provoking, and inclusive of a diverse range of voices and perspectives, including Washington University, 1991, scholars, local business practitioners, students, and other open-minded contributors. In this is the Dean of the College issue, we present the impact of the Tax Cuts and Jobs Act (TCJA) on low-income families in of Business and Economics Maryland, which is a very relevant and interesting reading. Further, we focus our attention on and Professor of Marketing how we can protect Maryland’s voting process and mitigate potential cyber vulnerabilities to at Towson University. be extended to industries at large. You will also find other studies collaboratively produced Her research interests by faculty and students addressing topics such as the contribution of the Maryland startup include services marketing, community to job creation and determinants of college student consumption in Maryland. e-Commerce/e-Business Finally, we are proud to showcase an update from the Towson University Investment Group solutions, marketing research, on the survey portfolio they created. international marketing, and The strength of our journal lies with a strong editorial board and with active and high-quality decision support systems in contributors and interested readers. We are delighted that you are joining us as readers, and marketing. Her work has been would like to appreciate your feedback and impressions of this publication. published extensively in many credible journals (nationally Best regards, and internationally). She was named one of the 2005 Top 100 Women in Maryland Shohreh A. Kaynama, Ph.D. by The Daily Record and Dean, College of Business and Economics is an honored member of Empire “Who’s Who of Women in Education.” In addition, she is a member of Network 2000 and serves on the boards of SBRC, the Academy of Finance (NAF), Baltimore County Chamber of Commerce, Better Business Bureau of Greater Maryland, Maryland Council on Economic Education, and the Towson University Foundation. 2 Message from the President CFA Society Baltimore Dear Colleagues and Friends, It gives me great pleasure to share with you the tenth edition of the Baltimore Business Review. This publication represents an important partnership between the business and90/0/65/3 academic80/30/0/0 70/50/0/0communities10/10/5/55 in Baltimore and its adjoining metropolitan areas. CFA Society Baltimore is grateful to have such a great partner in the Towson College of Business and Economics to make this world-classPMS 202 - Tow sonUpublication CBE Red - 0/100/61/43 possible. I want to thank the many individuals who have worked tirelessly to bring this issue to reality. I want to thank the editorial staff of Farhan Mustafa from CFA Society Baltimore and Jian Huang and Lijing Du from Towson University. I would also like to extend a special thank you to many of the contributors Top 10 Employers of to this year’s edition and to Rick Pallansch and Chris Komisar from the Towson University Creative CFA Society Baltimore Services team. Your time and efforts are warmly appreciated. Members The CFA Society Baltimore traces its history back to 1948 and serves over 750 members today. The T. Rowe Price society proudly leads the investment community locally by promoting the highest standard of ethics, Morgan Stanley Smith Barney education, and professional excellence all for the benefit of our community. Participation and member- Brown Advisory ship in the CFA Society Baltimore is open to all professionals dedicated to these standards. Adjacent to PNC Financial this message, you can see a list of the top ten employers of our society’s members. Stifel Financial Corporation Bank of America Merrill Lynch While CFA Society Baltimore advocates and promotes the principles of the CFA program, we are a Wells Fargo professional organization. Our vision for the society includes expanding membership to other finance- Legg Mason related and non-finance professional, including financial advisors, registered investment advisors, Aegon accountants, actuaries, and lawyers, just to name a few. Living in Smaltimore, we hope to create a Bank of New York Mellon Corporation mutually beneficial organization and