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Le Mans Cup Le Mans Cup 2021 CHAMPION CHAMPION 2019 2020 Sponsors’ Program faster to the totopp

Career Highlights

My Best Finishes in Motorsports

2020 Michelin Le Mans Cup – Team DKR Engineering Le Mans Cup Michelin Le Mans Cup Champion 2020 CHAMPION 2020 – Team DKR Engineering 9th Place in DUQUEINE D08 LMP3

FIA WEC – Team Project1 3rd Place LONE STAR LE MANS 4rd Place 6 HOURS OF SPA-FRANCORCHAMPS in Porsche 911 RSR / GTE AM

2019 Le Mans Cup Michelin Le Mans Cup – Team DKR Engineering CHAMPION Michelin Le Mans Cup Champion 2019 2019

2018 Michelin Le Mans Cup – Team CD Sport 6th Place in LMP3 Norma 30 DMV GTC Dunlop 60 – Team Schütz Motorsport 6th Place in Porsche GT3 R

2016–2017 Formula Renault 2.0 Formula Renault 2.0 NEC 2016 Formula Renault 2.0 VdeV Overall 2017 P2 / 1st Runner-Up

2014–2015 Formula Renault 1.6 5th Place Formel Renault 1.6 Nordic 2015

2010–2013 Karting South German Karting Champion X30 Juniors German Karting Champion X30 Juniors 10th Place at IAME Euro Series faster to the totopp

Profil

Vita I am 23 years old and live in Stuttgart / Germany. I have been participating in motor racing since I was 5 years old. In Karting, I had a very successful run and won several races starting with the Bambini class going up to the higher competition levels. In the 2013 season, I finished by becoming the champion of the ADAC German Masters. In the same season, I captured the title of Best German Driver and landed in 10th place at the European Masters. In the 2014 season, I made the switch to car racing. I finished the season in the Formula Renault 1.6, and won the title of Best German Driver there again – once in 9th place as well as 5th place. Next in 2015, I continued with another year of racing in the Formula Renault 1.6 Nordic in Sweden, where I triumphed with many accomplishments, including numerous placings on the winners’ podium and one outright win. In that same year, I founded my own Karting team, where I mentor young drivers through my experience and wins. Here my talents are focused on the organisation of related events, the general leadership of the team, the maintenance of the racing karts as well as hands-on supervision and coaching of young drivers. In the 2016 season, I advanced to Formula Renault 2.0 NEC. My 2017 racing season kicked off with a triple win in Barcelona and culminated in winning the title of Runner-Up in the V de V Challenge Monoplace Series. 2018 resulted in my promotion to the Michelin Le Mans Cup in a prototype LMP3 class for the CD Sport racing team. And running parallel, I tackled GT3 sports racing behind the wheel of a Porsche 911 GT3 R as part of the Schütz Motorsport team. My top finish in the Michelin Le Mans Cup championships: Position 7 out of 50 entries. After switching to the DKR Engineering team, I won the title position in the Le Mans Cup in 2019. Also in that same year, I successfully completed my studies in 3D-Design & Animation and earned a Bachelor of Arts degree. Most recently, in the last season, I was skilled enough to win the Champion title in the Le Mans Cup for the second time in a row. At the same time,

I had the honor of debuting for DKR-Engineering in the LMP3 class of the Beitrag zum Klimaschutz 21.10.2019 LAURENTS HÖRR MOTORSPORT European Le Mans Series. In addition, I was active in two rounds that season  Wald in Nicaragua im Wert von EUR 360,00 for Project1 in a Porsche 911 RSR, in the GTE AM class of the FIA WEC, where I placed in P3 and P4. Factory driver in the WEC / FIA World Endurance Championship (LMP1) Goal Dieser Klimaschutzbeitrag hat Wirkung! Dieses Wiederaufforstungsprojekt in Nicaragua, dem zweitärms westlichen Hemisphäre, unterstützt kleinbäuerliche Familien dabei,ten Land der ungenutzte Teile ihres Landes mit einheimischen Bäumen wieder Das Programm verbindet konkreten Natur- und Klimaschutz m aufzuforsten. On a personal level, I am acutely aware of my responsibilities as a young adult neuer Einkommensquellen für lokale Familien. it der Schaffung and role model. Therefore, I support an exciting reforestation project, run by myclimate, an organisation in Nicaragua, as a way to help offset my carbon footprint. Please feel free to join me in supporting this community-based

project! Referenz 16600514 www.myclimate.de faster to the totopp

2021– the next big step

After three successful years in the LMP3 class, it’s time for me to make a big leap forward. I am planning to advance to the LMP2 class, into the ELMS (European Le Mans Series). This European long-distance champion- ship division is an internationally-acclaimed series. Both physically and financially demanding, the ELMS presents tremendous challenges – but at the same time, it provides exciting and unique opportunities.

Facts Performance specifications of the Le Mans prototypes in Class 2 (LMP2)

Racing car: 07 Chassis: Carbon / HP COMPOSITES Weight: 930 kg Engine: GK428, V8, 4200 cc, 450 kW/612 PS

Schedule Planned races in 2021 (subject to change; pending qualification)

18. April Circuit de Catalunya Barcelona, Spain 16. May Red Bull Ring Spielberg, Austria 11. July Autodromo Nazionale Monza, Italy 29. Aug. Circuit Paul Ricard Le Castellet, France 19. Sept. Circuit de Spa-Francorchamps Spa, Belgium 24. Oct. Algarve International Circuit Portimão, Portugal faster to the totopp

EUROPEAN LE MANS SERIES 2018

S 41CARS 32 TEAM

919 4 794 747 ACCREDITED MEDIA WORLDWIDE TV VIEWERS

+9% +15% 43 % 49 % 8 % 5511 515 2222 400 FANS FANS

+55%

7777 200 3399 400 02:29 889 682 FANS FANS TIME PER SESSION PAGE VIEWS Source: ELMS 2020

Laurents Hörr‘s Facebook Laurents Hörr official media presence • 2,275 followers • Reach per post: up to 48,000 individuals reached • Several updates per week Instagram hoerrlaurents • 2,958 followers • Reach per post: up to 15,000 individuals reached Additional personal appearan- • Several updates per week ces via other media channels: Youtube Laurents Hörr • Public Events/Personal • 444 followers Appearances • up to 36,000 views • TV • Several updates/Vlog entries • Newspaper and Print Media • Radio Homepage www.laurents-hoerr.de • Podcasts and Streams • up to 3,000 views per month faster to the totopp

Pleased Sponsors

RAISCH GROUP has sponsored Laurents able to establish new and valuable con- Hörr since 2018. Laurents is an extre- tacts with customers, so we have been mely talented, ambitious and young racing able to achieve much more than we origi- driver, who has proofed his talent in many nally had planned. racing series. We will support him further on his way to the top. My team and I are looking forward to sup- porting Laurents on his further career. The first important step was to enter the LMP3-Class at Le Mans Cup 2018. He has showed his potential many times. Michael Raisch Since he has switched to DKR Engineering CEO in 2019 he has been even more success- Since 2004 the RAISCH GROUP has ful and Laurents has stood there where we successfully developed software for the love to see him the most: on the podium! and we have been THE experts in the field of qualifications The partnership with Laurents is a win for test drivers and coaches. From the for our company. Motorsports with the RAISCH GROUP first contact with driving in our driving sympathetic Laurents Hörr fits our core Marktstraße 1 simulator to our proving ground driver business and target group perfectly. D-72202 Nagold license at our driving technique and pro- We fully exploit this topic in our communi- www.fahrberechtigung.de ving ground centers, we offer our custo- cation, whether it is at our exhibition stand, mers a complete solution for training and on our website or on social media, etc. further education for their drivers. This The events at the racetracks for exclusive includes management, documentations, customers are unforgettable Highlights, and proof of qualifications with customers which leave lasting impressions. Through at proving grounds worldwide. this Sponsorship we actually have been

We don‘t’ belong to an interest group, We will continue to support him. but we have worked independently and impartially since 1994. Because we are constantly occupied with vehicles, driving Ralph Karg behaviour, and the technical components of vehicles the proximity to motorsports Director of Damage / Assessment is just natural. Different colleagues have experience on the racetrack.

Our customers and clients are also posi- Pauly & Partner tive about our sponsorship commitment. Conversations about how the race went, Ingenieurbüro für das Kraftfahrzeugwesen successes, and failures strengthen the Am Westkai 45A costumer loyalty. D-70329 Stuttgart Pauly & Partner’s office prepares assess- www.paulyundpartner.de ments with all kinds of topics, regarding We have chosen the sponsorship with Lau- road vehicles. The level of costs to elimina- rent Hörr carefully and we haven’t been te the damage caused by an accident, the disappointed. He is talented, enthusiastic value of an vintage car, the cause of engine and he drives goal-orientated. or transmission damage, and the reconst- ruction of the sequence of an accident are We are pleased that Laurents kept his possible parts of the assessment. likeable nature despite his achievements. faster to the totopp

Under the banner “dataglobal is running track, where exclusive customers and at full throttle” we have been an enthusias- sales partners had the opportunity to be tically sponsoring partner of Laurents Hörr part of a vivid racing event. We actually since the season of 2018. He is a great have generated specific projects, we other- German talent in international motor- wise probably wouldn’t have been able to sports. generate.

We use the sponsor partnership with Lau- All in all the partnership with Laurents rents Hörr strategically for our marketing Hörr is great fun and for us it’s really measures for customer acquisition and worth it. customer loyalty. Via our channels like newsletter, website, social media, print We are really happy that Laurents Hörr dataglobal offers intelligent software so- advertising, and events we periodically is continuously developing and we will sup- lutions and consultation for digital trans- communicate about the current success port his meteoric career. formation of companies. With Content of our young racing driver. We emotionally Services, Digital Workplace, and company- charge our brand and are able to reach wide Archiving we contribute to our clients’ potential and existing clients on a new Wolfgang Munz company’s success. For 25 years dataglo- level. CEO bal has been technologically leading and has been successful worldwide. More than This partnership brings a breath of fresh 550 clients in 40 countries have the bene- air into our employer branding, because fits of our efficient software, primary from almost all of our colleagues are fans of sectors like automotive, aerospace, chemi- Laurents and follow his races and discuss dataglobal GmbH cal, financial, energy, and manufacturing. his current results. Among our clients are Rhenus Logistics, Im Zukunftspark 10 D-74076 Heilbronn NDR, Mars, Universal, T-Systems, Bundes- We had really positive experiences at our www.dataglobal.com netzagentur, and Deutsche Börse. VIP-Events directly located at the race-

What are your benefits as a sponsor?

� You raise your awareness level � You increase your attractiveness for clients and employees � You benefit from the image of a winning driver � You reach target groups you wouldn’t be able to reach with classic advertising

Of course my team and I know that in motorsports not only the results count, but also the appearance away from the racing track needs to be perfect. Apart from bold advertising spaces on the vehicle, driver, team, and pits you and your company receive experience packages for your additional value and motorsports to feel and touch!

We offer, if required, a professional hospitality to the paddock planed to your liking, we manage the schedule and organiza- tion on-site, and we look after your guests as well. You will have an unforgettable experience. On request we put together a merchandise package for you. Whatever you request, we make it possible: caps, T-shirts, polo shirts, jackets and much more.

Of course you can order me an my vehicle for your company event. Feel free to contact us and we will put together a sponsoring package, tailored for your company. faster to the totopp

Sponsorship Modules

Bring your business up to the pole position and get the attention you need. Offer your customers emotionally-moving experiences at the race track, and together we can transfer the exciting emotion and fascination of motor sports to your company’s public image.

Placement on race car Visibility and Placement on driver Placement on Trailer/Team/Box

VIP events at the races

Incentives Race Track Company event on your premises Media Presence faster to the totopp

2021 Sponsors’ Program

For engaged businesses, which want to come along for the ride with me and financially support me in my next career move – to compete for the champion title of the European Le Mans Series – I am offering the following Sponsorship Levels. These levels are presented as examples, the individual modules can be individually configured. PREMIUM POLE TOP SPEED START

Placement • Premium placement • Pole placement • Top placement • Logo on car • Logo on car on race car on car exterior (large on car exterior (large on car exterior (large areas, both sides) areas, both sides) areas, both sides)

Placement • Premium placement • Pole placement • Top placement • Logo on racing suit on driver on racing suit on racing suit on racing suit - helmet - helmet - helmet - cap - cap

Placement • Premium area on • Pole area on • Pole area on • Logo on trailer • Logo on trailer on Trailer/ trailer (20 qm) trailer (10 qm) trailer (5 qm) (3qm) (2qm) • Premium area on • Pole area on • Pole area on • Logo in VIP area • Logo in VIP area Team/Box teamwear/VIP area teamwear/VIP area teamwear/VIP area

VIP Status • exclusive VIP event • exclusive VIP event • exclusive VIP event • exclusive VIP event at the races for up to 10 people for up to 10 people for up to 10 people for up to 10 people at all 6 races at 3 races at 2 races at a race

Race Track • co-pilot rides • Karting event for Incentives (max. 5 people) your customers • Karting event for your customers

Company • Presentation of car • Presentation of car • Meet and greet event on your • Meet and greet • Meet and greet Event with Event with Event with Laurents Hörr premises Laurents Hörr Laurents Hörr

Media • Attractive section on • Attractive section on • well-placed section • Logo on sponsors‘ • Logo on sponsors‘ Presence sponsors‘ wall during sponsors‘ wall during section on sponsors‘ wall during press wall press events/in pit press events/in pit wall during press events/in pit box box box events/in pit box • press releases • press releases • press releases • Premium placement • Premium placement • Top placement • Logo placement on • Logo placement on on homepage on homepage on homepage homepage homepage • 20 Posts on Face- • 12 Posts on Face- • 10 Posts on Face- • 10 Posts on Face- • 8 Posts on Face- book, Instagram, book, Instagram, book, Instagram, book, Instagram, book, Instagram, YouTube YouTube YouTube YouTube YouTube • Presence on my • Presence on my • Presence on my • Presence on my • Presence on my autograph cards autograph cards autograph cards autograph cards autograph cards

€ 400.000,- € 150.000,- € 75.000,- € 25.000,- € 10.000,-

Sponsorship offers only valid for 2021 racing season; subject to availability of advertising space and event schedule. Details will be outlined according to sponsorship contracts. The package prices are listed in net worth value, excluding any customary legal VAT taxes in Germany. faster to the totopp

Be part of the fascination of motor racing… faster to the totopp

... with me, you’ll have a front-row seat! faster to the totopp

I am excited about a Laurents Hörr Contact: partnership with you! Finkenweg 37 modus_vm GmbH & Co. KG D-70839 Gerlingen Unternehmensberatung für modulares Marketing

Photo Credits: www.laurents-hoerr.de Ingo Vögele – Daniel & Davy Delien / www.pro-photos-sport.com www.youtube.com/user/LauZzZn Gartenstr. 47, D-70563 Stuttgart – Jakob Ebrey Photography / www.jakobebrey.com – Emanuel Zifreund / www.atelier27.de www.facebook.com/hoerrlaurents – modus_vm www.instagram.com/hoerrlaurents Tel. +49 711 3418383 – Victor Bonneau – Project1 www.modus-vm.de www.facebook.com/modusvm