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CURRICULUM VITAE

ASHISH GUPTA PhD (Thesis Submitted)-NIT , UGC-NET (Management), M.B.A with Hons (Rank Holder), MIMA (AIMA) Assistant Professor, Department of Business Management Dr. Hari Singh Gour Central University (Govt. of India), Sagar, MP (India) Email: [email protected]/ [email protected] Contact No: +91- 9575953813 / 91-9258882538

OBJECTIVE  Looking for assignments in the field of academics and research in an organization of repute.

PROFESSIONAL SYNOPSIS  Working as an Assistant Professor (Permanent Post), Department of Business Management at Dr. Hari Singh Gour Vishwavidyalaya (A Central University-Govt. of India), Sagar, M.P. (India).  Ph.D Thesis Submitted in Management from Motilal Nehru National Institute of Technology (MNNIT) (An Institute of National Importance Declared by Govt. of India), Allahabad, India.  Qualified UGC-NET (Management) June – 2008.  Specialization: Marketing  Subjects Taught in MBA and BBA Program: Marketing - Marketing Management, Advertising & Brand Management, Sales Management, CRM. General Management – Business Environment, Rural Marketing, Strategic Management

ACADEMIC AND PROFESSIONAL APPOINTMENTS -TEACHING AND RESEARCH

Sl. Total Name of Organization Position Held From To No. Experience

Assistant Department of Business Management, Professor 1 Year 4 1. Dr. Hari Singh Gour Central University, 27-05-2013 Till Date (Permanent Post) Month Sagar, M.P. (India) (Marketing) Motilal Nehru National Institute of 02 year and 10 Technology (An Institute of National Research Scholar 2. 15-7-2010 26-05-2013 month, 10 Importance Declared by Govt. of India) – (Fellow-Full Time) days Allahabad (UP) Assistant Hindustan College of Science & 11 month 20 3. Professor 14-9-2009 3-8-2010 Technology, Farah, Mathura (UP) days (Marketing) 01 year Bon Maharaj Institute of Management & 4. Lecturer 2-6-2008 14-9-2009 3 month, 12 Technology Ramanreti, Vrindaban (UP) days

PROFESSIONAL & ACADEMIC CREDENTIALS

Degree Discipline University / Board Year Division/Grade/ Remarks if any Percentage of (Rank, Hons etc.) Marks Ph.D in Motilal Nehru National Registered Progress report till Course work Management Institute of Technology in July Vth Semester completed with CPI- Doctorate (MNNIT) (An Institute of 2010 CPI-10.00 10.00 (Ph.D/D.Sc) (Thesis Submitted) National Importance Declared by Govt. of India), (Grade- A+) Allahabad, India UGC-NET in University Grant June - (UGC-NET/JRF) - - Management Commission -New Delhi 2008 GLA Institute of Technology and First Div. with Hons. Masters Degree Marketing and Management (An ISO: Ist Div. with 77.08 Secured 5th Position Finance 9001 & NBA accredited 2008 % marks at University level (M.B.A) Institute),Mathura [3700/4800] and 2nd Position at (Affiliated to U P Technical College Level. University, Lucknow) Bon Maharaj Institute of Management and Ist Div. with 75.08 Bachelors Degree Secured 1st Position Marketing and IT Technology, Vrindaban 2006 % marks at College level (B.B.A) (Affiliated to Dr. B.R. [2628/3500] Ambedkar University, Agra) Accountancy, Ist Div. with 66 % Higher Secondary Business Studies, PDDSVM, Vrindaban Secured 95% Marks 2003 marks Computer Science, Affiliated to CBSE in Accountancy (Class-XII) [330/500] English, Economics English, Hindi, Ist Div. with 68.4 % High School PDDSVM, Vrindaban Science, Social- 2001 marks Affiliated to CBSE (Class- X) Sciene, Math [342/500] Others (If Any) - - - - -

RESEARCH DEGREE (Ph.D)

Degree Thesis Title University / Institute Date of Research Guide Award Ph.D “Relationship Marketing Antecedents and Motilal Nehru National - Dr. G P Sahu, (Management) their effect on Customer Loyalty- A Study Institute of Technology Associate Professor, School of Mobile Telecom Sector in India”. (MNNIT) (An Institute of of Management Studies, National Importance Motilal Nehru National [Thesis Declared by Govt. of India), Institute of Technology Submitted] Allahabad, India (MNNIT), Allahabad. 26th March 2014

Paper Publication-International Journals [08] Impact Factor Sl. Author(s) and Name of Journal and Page No. Title of the Paper Listed Index and No. Year Vol. No. from - to No. of Citations Vibhuti Tripathi Experiencing Flavourful Fun: Global Business Review, Accepted SCOPUS Anushree Tandon Delighting Customers The RB Sage Publications, USA [Paper in 1. Ashish Gupta Way e-ISSN: 0973-0664, ISSN: Press] [2014] 0972-1509 April Forthcoming 2015 Anushree Tandon The Viability of Benefit International Journal of Accepted SCOPUS Ashish Gupta Segmentation in Tier – II cities Business Innovation and [Paper in of India - Identifying Benefits Research, Inderscience, Press] ABDC 2. Vibhuti Tripathi, [2014] Sought by Indian Customers UK, [IJIBR-71633] Forthcoming ISSN online: 1751-0260 ISSN print: 1751-0252 Ashish Gupta and Exploring Relationship International Journal of Accepted SCOPUS G P Sahu Marketing Dimensions and Business Innovation and [Paper in [2014] Their Effect on Customer Research, Inderscience, Press] ABDC 3. Forthcoming Loyalty- A Study of Indian UK, [IJIBR-64912] Mobile Telecom Market ISSN online: 1751-0260 ISSN print: 1751-0252 Dr. Anand Sharma, Factors Determining Service International Journal of 169-176 Impact Factor- Ashish Gupta and Quality Aspects of Banking Trade and Commerce- 1.532 Sandeep Kumar Sector in India IIARTC, Vol. 3, No. 1, 4. Bharti (With Special Reference to ISSN-2277-5811 (Print), [2014] Delhi NCR- A Pilot Study) 2278-9065 (Online) Forthcoming Anushree Tandon The Transformation of Value International Journal of 425-441 SCIRUS Vibhuti Tripathi, and Evolution of Customer Indian Culture and (Elsevier) Ashish Gupta Experience: An Exploration of Business Management, 5. [2014] the Typologies, Facets and Inderscience, UK, Vol. 8 ABDC Significance No.4, ISSN online: 1753- 0814, ISSN print: 1753- 0806 Ashish Gupta and Factors Influencing Adoption International Journal of 21-44 SCOPUS 0.13 G P Sahu of Relationship Marketing Electronic Customer [2013] Practices for Overall Growth Relationship Management ABDC 6. of Firm: An ISM Based Model (IJECRM), Inderscience, Validation UK, Vol. 7 No.1, ISSN online: 1750-0672 ISSN print: 1750-0664 Ashish Gupta and A Literature Review and International Journal of Citations-05 Compendex G P Sahu Classification of Relationship Customer Relationship (Elsevier [2012] Marketing Research Marketing and Engineering Management (IJCRMM), 7. 56-81 Index), Vol. 3 No.1, IGI Global INSPEC, Publisher, USA. [ISSN: Google 1947-9247, EISSN: Scholar 1947-9255] Ashish Gupta A Study on Customer Asia-Pacific Journal of [2011] Relationship Marketing in Management Research 8. Consumer Market: and Innovation, Vol. 7 136-146 Grandiosity or Reality? (2), Sage Publication, USA, ISSN: 2319-510X

Paper Communicated – International Journals Sl. Author(s) and Title of the Paper Name of Journal and Page No. Listed Index Impact Factor No. Year Vol. No. from - to and No. of Citations 1. Ashish Gupta and Measuring Impact of Security, Computers in Human In Review SSCI, Anil Dhami Trust, and Privacy in Behavior, Elsevier SCOPUS Information Sharing: A Study on Social Networking Site

Paper Published -National Journals [08] Sl. Author(s) and Year Title of the Paper Name of Journal and Page No. Listed Index Impact Factor No. Vol. No. from - to and No. of Citations 1. Dr. Anand Sharma, Ajay An Exploratory Study OPTIMIZATION- A Kumar and Ashish Gupta on Shoppers Motivation Journal of Research in in Visiting Shopping Management Accepted Mall [ISSN: 0974-0988] 2. Dr. Anand Sharma, Customer Behavioural Tecnia Journal of - Sandeep Kumar and Nuances in Banking Management Studies Ashish Gupta Sector : A study of Delhi Vol.8 No.1 NCR Region [ISSN:0975-7104] Accepted 3. Anushree Tandon, Ashish The Orchid: Building Asia Pacific Marketing 109-116 - - Gupta Sustainable Review, Vol. II, No.1 [2013] Advantages through [ISSN print: 2277-2057] Green Hospitality [2320-9607 -Online] 4. Ashish Gupta and Dr. Mobile Banking: A Tool EDUCATOR-The 21-30 - - Anand Sharma of Financial Inclusion FIMTJournal,Vol.2,Issue: [2012] 1, [ISSN:2277-9736] 5. Ashish Gupta, Ashish E-Governance in India: Uttaranchal Business 133-142 - - Mohan Dubey, Manmohan Transformation in Review, Vol. 1 Issue:1 Mishra and G P Sahu Approach [ISSN: 2277–1816] [2012]

6. Ashish Gupta Rural Retail Revolution: South Asian Journal of 34-53 Ulrich's - [2012] The Rise of Rural Marketing & International Market Management Research, Periodicals Vol.1, Issue: 3 Directory, [ISSN: 2249-877X] USA- 7. Ashish Gupta The Impact of Negative Journal of Commerce 210-220 - [2011] Emotional Advertising and Management Appeals on Cognitive Thought, Vol.2,Issue.2, Message Processing [Print ISSN: 0975-623X] Style of Indian [Online ISSN: 0976- Consumer with specific 478X] focus on FMCG Product's Appeals - A study based on survey of housewives of Mathura City , UP 8. Ashish Gupta Consumer Perception ACME Journal of 40-57 - [2011] Towards Shopping Management, Vol.9, Experience With Malls Issue:6 in Agra City (UP) India- [ISSN: 0974-1763] An Exploratory Study

Paper Communicated- National Journals Impact Factor Name of Journal and Page No. Listed Sl. No. Author(s) and Year Title of the Paper and Vol. No. from - to Index No. of Citations Anushree Tandon, Experiencing Flavorful Amity Business Journal Dr. Vibhuti Tripathi Fun: Delighting 1. and Ashish Gupta Customers the Baskin – Robbins way Publications in Conference /Seminar Proceedings and Edited Books [07]

Sl. Author(s) Year Book Title and Publisher Paper Title Conference Organizer/ Publisher No Name with ISBN and Page No. 1. Ashish Gupta March , Contemporary Practices in Achieving Social Impact in VHNSN College(Autonomous) and Dr. Anand 2014 Business Management Health and Hygiene through Virudhunagar, Tamilnadu Sharma [ISBN:978-93-81723-22-7, Social Entrepreneurship Edited Book pp.1-22] 2. Ashish Gupta January 1- Management Education in Management Education in a AIMS-International in association with 4, 2012 21st Century Changing World: Emerging FLAME, Pune. Issues & Challenges 3. Ashish Gupta October Mc Millan Publisher, New Corporate Need Corporate Ajay Kumar Garg Institute of and Mayank 14-15, Delhi Governance: Cases from Management, Ghaziabad Yadav 2011 [ ISBN:978-9350-59007-2, Indian Market pp. 159-164] 4. Ashish Gupta, September Ardent Publications Ethics in Marketing: Need of Krishna Institute of Engineering and Dr. G P Sahu 17, 2011 [ ISBN:978-93-81514-07- the Hour for Fair Market Technology, Ghaziabad. and Prabhudatt 08] Practices Dwivedi 5. Ashish Gupta 24th July Wisdom Publication Children‟s Role in Family Society of Management and and Mayank 2011 [ ISBN:978-81-89547 52-3, Purchase Decision: A Study Behavioral Sciences, Jodhpur Yadav Vol.5, pp.261-268] from Indian Market (Rajasthan) in New Delhi

6. Ashish Gupta June 4-5 Wisdom Publication Paradigm Shift of the Indian Society of Management and and Mayank 2011 [ ISBN:978-81-89547-99- Market-Growth of Retail Behavioral Sciences, Jodhpur Yadav 8,Vol.4, pp.20-28] Market in India (Rajasthan) in Haridwar (Uttrakhand) 7. Ashish Gupta 26-28 April Excel Book Publisher, New Green Marketing-Today‟s Oxford College of Engineering in and Rupali 2011 Delhi mantra for Success Bangalore Singh [ ISBN:978-93-81361-15-3, pp.330-336]

Paper Presentation- International Conferences [12] Sl. Date and Author(s) Title of the Paper Name and Place of Conference No. Year 1. Ashish Gupta Establishing Linkages Between Relationship 5-6th July “International Conference on Marketing Dimensions and Firm Performance: 2014 Innovative Technologies Driven by An ISM Based Model Validation Multidisciplinary Research” Jointly [Received Best Paper Award] Organized by Management Association and Global Journal of Multidisciplinary Research [ISSN: 2348-0459] 2. Ashish Gupta and Suman The Effect of Security, Trust, and Privacy 10 - 11th “International Conference on Social Gupta Concerns in Information Sharing: An Exploratory January, Media for Business” Study on Facebook 2014 Indian Institute of Management, 3. Dr. Anand Sharma, Ashish Social Entrepreneurship: An Innovative way to 2 -3rd “Innovative Ways of Managing Gupta and Ms. Bhawna Empower Untouchable and Women (A Case of February Business in the Post Globalised Duggal Sulabh Sauchalaya in India) 2013 Era” Bharati Vidyapeeth‟s Institute of Management & Research, New Delhi 4. Anushree Tandon, Ashish The Orchid: Building Sustainable Advantages 2nd “Amity Conference on Management Gupta and Abhinav through Green Hospitality November Cases” Chandel 2012 Amity Business School, Amity University, Lucknow Campus 5. Ashish Gupta Management Education in a Changing World: January “AIMS- International Conference on Emerging Issues & Challenges 1-4, 2012. Management” AIMS-International in association with FLAME, Pune 6. Ashish Gupta, Dr. Anand E-Banking Practices and Youth in India October “Jaipuria Annual Management Sharma and Dr. Ashutosh 14-16, Conference” Gaur 2011 Jaipuria Institute of Management, Noida 7. Ashish Gupta and Mayank Corporate Need Corporate Governance: Cases October “Organization in New Millennium Yadav from Indian Market 14-15, Challenges and Opportunities” 2011 Ajay Kumar Garg Institute of Management, Ghaziabad 8. Ashish Gupta and Children‟s Role in Family Purchase Decision: A 24th “International Conference on Mayank Yadav Study from Indian Market July2011 Management and Computing Science” Society of Management and Behavioural Sciences, Jodhpur (Rajasthan) in New Delhi 9. Ashish Gupta and Rupali Changing Face of Indian Education: A Study 28-30 “Tenth International Conference on Singh from Indian Education Service Sector June 2011 Operations and Quantitative Management” AIMS-International in association with Symbiosis Institute of Operations Management, Nashik 10. Ashish Gupta and Mayank Paradigm Shift of the Indian Market-Growth of 4-5 June “International Conference on Yadav Retail market in India 2011 Management and Computing Science” Society of Management and Behavioural Sciences, Jodhpur (Rajasthan) in Haridwar (Uttrakhand) 11. Ashish Gupta and Rupali Green Marketing-Today‟s Mantra for Success 26-28 “Global Impact of Indian Singh April 2011 Management” Oxford College of Engineering, Bangalore 12. Ashish Gupta and Mayank Impact of Corporate Image on Customer 3-4 March “Happiness and Well Being: Role of Yadav Happiness & Loyalty 2011 Management Education” Hindustan Institute of Management & Computer Studies, Farah, Mathura

Paper Presentation- National Conferences /Seminars/Research Competition [13] Sl. Author(s) Title of the Paper Date and Year Conference organizer No. 1. Ashish Gupta and Dr. Vocational Education for Inclusive Growth of February 15-16, Education for the Nation Anand Sharma Our Nation 2013 Development Tecnia Institute of Advance Studies, New Delhi 2. Ashish Gupta Rural Retailing: A Growth Story of Indian October 20, 2012 Heuristic Approach of Market Marketing in Developing Economy Tecnia Institute of Advance Studies, New Delhi 3. Ashish Gupta and Dr. Social Media: Issues and Challenges April 21, 2012 Internet Computing & Anand Sharma Communications: Contemporary Issues, Enhancement, Future Aspects Tecnia Institute of Advance Studies, New Delhi 4. Ashish Gupta Brand Management and Competitiveness April 18, 2012 Change Management and Transformation School of Management Studies, MNNIT, Allahabad 5. Ashish Gupta And Factors Influencing the Acceptance Level of April 14-15, 2012 Innovative Management Roopam Chandra Life Insurance Consumption Practices in Banking and Insurance Sector- A Global Perspective Faculty of Commerce, Banaras Hindu University, Varanasi 6. Ashish Gupta Adoption of E-banking Practices: A Study in April 13, 2012 Business Restructuring: Indian Banking Sector Creating Values in Global Era United Institute of Management, Naini, Allahabad 7. Ashish Gupta Social Entrepreneurship in India: An Emerging March 31, 2012 Dynamics of Social Scenario in India (A Case Study of PRADAN & Entrepreneurship NIDAN) Tecnia Institute of Management, New Delhi 8. Ashish Gupta and Factors Influencing Usage of Relationship March 17, 2012 3rd National Research Paper Dr. G P Sahu Marketing Practices for Overall Growth of the Presentation Competition Firm: A Study in Indian Service Sector Bharati Vidyapeeth‟s Institute of Management & Research, New Delhi 9. Ashish Gupta and Green Management Practices as Competitive Jan. 21-22, 2012. Green Management Practices Dr. Ashutosh Gaur Strategy: Innovations, Globalization and Social as Competitive Strategy: Entrepreneurship Innovations, Globalization and Policies Bharati Vidyapeeth‟s Institute of Management & Research, New Delhi 10. Ashish Gupta and Co-creating Experiential Value: A Case of Sept. 27, 2011 Marketing: The Evolving Anushree Tandon Indian Retail Scenario Trend School of Management Studies, MNNIT, Allahabad 11. Ashish Gupta, Prabhudatt Ethics in Marketing: Need of the Hour for Fair Sept. 17, 2011 Ethics in Business: Mantra of Dwivedi and Dr. G P Sahu Market Practices Cut Throat Competition Krishna Institute of Engineering & Technology in Ghaziabad 12. Ashish Gupta and Mayank Viral Marketing – A Modern Marketing March 26, 2011 Contemporary Issues in Yadav Approach in 21st Century Marketing and Intellectual Property Rights Guru Gobind Singh Indraprastha University School of Management Studies, New Delhi 13. Ashish Gupta and Sumit Corporate Governance – Success Mantra in Feb.20, 2011 Management of Innovation in Srivastava 21st Century Businesses Business & Technology: New Strides School of Management Sciences, Varanasi (UP)

FDP, Workshops, Summer School & Seminars Attended and Participated [17] Sl. Duration Title of FDP, Workshop and Seminar Date and Year FDP and Workshop Organizer No. (Day/Week/Month) 1. Financial Planning for Young Investors 23 September Dr. Hari Singh Gour Central University, One Day (SEBI Investor Awareness Program) 2014 Sagar, MP, India 2. Training Cum Workshop on Anti- 9th May 2014 Dr. Hari Singh Gour Central University, One Day Plagiarism Softwares Turnitin & Sagar, MP, India iThenticate 3. Assessment and Accreditation by 28-29 March Dr. Hari Singh Gour Central University, Two days „NAAC‟ 2014 Sagar, MP, India 4. Harnessing Intellectual Property and Its 4th January 2014 National Research Development One Day Management for Growth and Prosperity Organization, New Delhi, India 5. Springer User Awareness Program 18th December Dr. Hari Singh Gour Central University, One Day 2013 Sagar, MP, India 6. Faculty Development Program on 20-26 May, 2013 School of Management Studies, Motilal Seven days Teaching Methodology Nehru National Institute of Technology Allahabad 7. Summer School Program on 06-11 May, 2013 Indian Institute of Management, Ahmedabad Six days Multivariate Data Analysis 8. Short-term Training Program on April 29- 03 May School of Management Studies, Motilal Five Day Research Methodology 2013 Nehru National Institute of Technology Allahabad 9. Faculty Orientation Programme Motilal 12-13 January, Motilal Nehru National Institute of Two days Nehru National Institute of Technology 2013 Technology Allahabad Allahabad 10. 22nd Annual Market Research Seminar 17-18th Market Research Society of India (MRSI), Two days –“Research in the Age of Pragmatism December 2012 New Delhi (Reinterpret-Redesign-Reinvent)” Structural Equation Modeling in Social Faculty of Management Studies, Banaras 11. 2-3rd March 2012 Two days Science Research Hindu University, Varanasi (India) Food Security in India- The Prospect 27th August. Humanities and Social Science Department, 12. One day and Policy Change 2011 MNNIT, Allahabad Business Etiquettes and Creative 16-17 March. School of Management Studies, MNNIT, 13. Two days Decision Making 2011 Allahabad Recent Advances in Research All India Management Association, New 14. 24-25 Feb. 2011 Two days Methods & Data Analytical Tools Delhi Humanities and Social Science Department, 15. Micro-Finance: An Indian Perspective Aug.13, 2010 One day MNNIT, Allahabad NGO Management: Transformation in Humanities and Social Science Department, 16. Nov. 21, 2010 One day Approach and Strategies MNNIT, Allahabad Professional Education & Social Bon Maharaj Institute of Management & 17. Dec. 23-24, 2009 Two days Transformation Technology, Vrindaban GLA Institute of Technology and 18. Knowledge Management 15-16 Sept. 2007 Two days Management, Mathura

International conference Attended Sl. Duration Title of Conference Date and Year Conference Organizer No. (Day/Week/Month) Challenges Arises from Global Bharati Vidyapeeth Institute of 1. Recession: Strategies for 6-7 March 2010 Management Research, Paschim Vihar, Two days Management New Delhi. Talent Management-Trends and GLA Institute of Technology and 2. 17-19 Nov 2007 Two days Practices Management, Mathura

National conference Attended Sl. Duration Title of Conference Date and Year Conference Organizer No. (Day/Week/Month) Technology for Sustainable 1. 19-20 Nov. 2011 MNNIT, Allahabad. Two days Development BMAS Engg. College (Sponsored by 2. Managing Strategies Strategically 8-9 April, 2010 Two days NHRD Network), Keetham, Agra Climate Compatibility of 23-24 February., Hindustan Institute of Management and 3. Two days businesses in 21st Century 2010 Computer Studies, Farah, Mathura GLA Institute of Technology and 4. Micro-Enterprise Management 25-26 Aug.2007 Two days Management, Mathura Ethics & Values in Indian GLA Institute of Technology and 5. 18-19 Nov 2006 Two days Business Practices Management, Mathura

RESEARCH PAPER REVIEWER: Sl. No. Journal Name Publisher Paper Reviewed 1. International Business Research Canadian Center of Science and Education, 1 ISSN 1913-9004 (Print), ISSN 1913-9012 (Online) Canada 2. International Journal of Marketing Studies Canadian Center of Science and Education, ISSN 1918-719X(Print) ISSN 1918-7203(Online) Canada 3. International Journal of Business and Management Canadian Center of Science and Education, 1 ISSN 1833-3850 (Print) ISSN 1833-8119 (Online) Canada 4. Indian Journal of Commerce & Management Studies Scholarshub 1 ISSN:2249-0310 EISSN:2229-5674 5. Researchers World – Journal of Arts Science & Commerce Educational Research Multimedia & 1 ISSN: 2229-4686, Print ISSN: 2231-4172 Publications 6. Global Journal of Multidisciplinary Studies [ISSN: 2348- http://www.gjms.co.in - 0459] 7. International Journal of Technological Exploration and http://ijtel.org/editors 1 Learning [ISSN: 2319-2135] 8. Encyclopedia of Information Science and Technology IGI Global, USA 1 (Book Series) 9. International Academy of Business and Economics IABE, Canada, UK 1 10. African Journal of Marketing Management Academic Journal Publisher 2 11. International Journal of Simulation and Process Modeling, Inderscience, UK. 1 ISSN online: 1740-2131, ISSN print: 1740-2123 12. Asia Pacific Management Review College of Management, National Cheng 1 (Listed in Scopus) Kung University, Taiwan 13. Education Research Journal Publisher. Education Research Journal publisher 3 14. African Journal of Business Management Academic Journal Publisher 2 15. International Journal of Innovation, Management and International Journal of Innovation, 1 Technology (IJIMT) Management and Technology (IJIMT) 16. Journal of Business Management Practice Journal of Business Management Practice 1

MEMBERSHIP OF PROFESSIONAL BODIES Sl. Membership Organization Membership Type Registration/Membership No. No. 1. All India Management Association (AIMA), New Delhi Professional Individual Member M-201021438 Association of Indian Management Scholars (AIMS) 2. Individual Member B2-1972 International, India International Economics Development Research 3. Individual Member 90080103 Center (IEDRC), Hong Kong 4. Quality Circle Forum of India, Hyderabad (India) Life Member 0499013005 International Academy of Business and Economics 5. Professional Member - (IABE), Russia 6. i- Xplore International Research Journals Consortium Individual Member - Management Teacher Consortium – Global, 7. Individual Member - Hyderabad National Entrepreneurship Network (NEN), Bangalore 8. Individual Member - (India) Indian Society for Technical Education (ISTE),New 9. Life Member To be issued Delhi Indian Society for Training and Development 10. Individual Member To be issued (ISTD),New Delhi Society of Management and Behavioral Sciences 11. Life Member To be Issued (SMBS), Jodhpur, Rajasthan Society for Technical and Management Professional 12. Life Member To be issued (STMP) 13. Society of Engineering and Sciences (SEMS) Member Membership Accepted

PROJECTS & TRAINING UNDERGONE: Sl. Duration Responsibilities Title of Project Company No. (Day/Week/Month) To Analyze the awareness of Financial Planning among people Eight weeks training with comparison of various HDFC Standard Life Insurance Company, Market research & 1. program. financial product. Mathura, Uttar Pradesh. Financial Analysis June 2007- Aug 2007 [Summer Training Project in MBA] An Investor analysis of Demat Investor‟s satisfaction services in U.P. (West) Survey of Company like- Karvy, Sharekhan, analysis with their Demat 2. Three months [Research Project in MBA] etc. service providers in UP West Region.

Master’s (MBA) Thesis and Projects Supervised: [19] Sl. Title of the Report Name of student Year Status Names of Other No. (Guided MBA Projects ) Completed / supervisor (if any) ongoing 1. Celebrity Endorsement and its Impact on Sales Mr. Deep Sharma, 2009 Completed - Performance Hindustan College of Science and Technology, Farah, Mathura, UP 2. Study on Marketing Strategies of Glass Industry Mr. Abhiskek Gupta, 2009 Completed - in Firozabad city Hindustan College of Science and Technology, Farah, Mathura, UP 3. A Study on Adoption of Ethical Advertising Ms. Shruti Agrawal, 2009 Completed - Practices in Indian FMCG market. Hindustan College of Science and Technology, Farah, Mathura, UP 4. A Study on Potential Mapping of Car and Home Mr. Harsh Kesharwani 2013 Completed - Loan Market in Sagar Region of Madhya Department of Business Pradesh Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 5. A Study on Performance Appraisal of Ms. Deepshikha Ahirwar 2013 Completed - Employees at Dainik Bhaskar in Sagar City of Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 6. A Study on Mutual Fund Market in Sagar Region Mr. Devendra Ahirwar 2013 Completed - of Madhya Pradesh (With Special Reference to Department of Business Karvy Stock Broking Ltd.) Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

7. A Study on Marketing of E-banking Services Mr. Harprasad Ahirwar 2013 Completed offered by State Bank of India in Sagar Region Department of Business of Madhya Pradesh Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 8. A Study on Customer Satisfaction with PONDS Mr. Mahendra Kumar 2013 Completed - Cold Creams in Sagar City of Madhya Pradesh Yadav Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 9. A Study on Customer Satisfaction with Surf- Mr. Prashant Jain 2013 Completed - Excel in Sagar City of Madhya Pradesh Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 10. A Study on Customer Satisfaction with Surf- Mr. Nafish Khan 2013 Completed - Excel in Sagar City of Madhya Pradesh Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 11. A Study on Customer Satisfaction with Bata Ms. Manu Maravi 2013 Completed - Shoes in Sagar City of Madhya Pradesh Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 12. A Project on Book Review “ Simple Ways to Mr. Harprasad Ahirwar 2014 Completed - Make Your Boss Succeed” written by Dr. Department of Business Pramod Batra and Vijay Batra Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 13. A Project on Book Review “ Talk Your Ways to Mr. Harsh Kesharwani 2014 Completed - Success with people” written by J. V. Cerney Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 14. A Project on Book Review “How to Manage Mr. Manu Pratap Singh 2014 Completed - People” written by William B. Given Jr. Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 15. A Project on Book Review “How to get whatever Mr. Mayank Chourasiya 2014 Completed - You Want Out of Life” Written by Dr. Joyce Department of Business Brothers Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 16. A Study on Customer Satisfaction with Dabur Mr. Mahendra Kumar 2014 Completed - Hair Oil in Sagar City of Madhya Pradesh Yadav Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 17. A Study on Customer Satisfaction with Tide Mr. Prashant Jain 2014 Completed - Detergent in Sagar City of Madhya Pradesh Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 18. A Study on Customer Satisfaction with Samsung Mr. Nafish Khan 2014 Completed - Televion in Sagar City of Madhya Pradesh Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 19. A Study on Customer Satisfaction with Reebok Ms. Manu Maravi 2014 Completed - Shoes in Sagar City of Madhya Pradesh Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

Bachelor’s (BBA) Projects Supervised: [07] Sl. No. Title of the Report Name of Student Year Status Names of (Guided BBA Projects ) Completed / Other ongoing supervisor (if any) 1. A Study on Customer Satisfaction with Saving Ms. Devyani Singh, 2013 Completed - Bank Account Facility of State Bank of India in Department of Business Sagar City of Madhya Pradesh. Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 2. A Study on Customer Satisfaction with Sony LCD Ms. Tasneem Hussian, 2013 Completed - Television in Sagar City of Madhya Pradesh. Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 3. A Study on Customer Satisfaction with HCL Mr. Nohid Khan, 2013 Completed - Laptops in Sagar City of Madhya Pradesh. Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 4. A Study on Customer Buying Behaviour for Dell Mr. Nohid Khan, 2014 Completed - Laptops in Sagar City of Madhya Pradesh. Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

5. A Study on Customer Buying Behaviour for Dell Mr. Akash Patel 2014 Completed - Laptops in Sagar City of Madhya Pradesh. Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 6. A Study on Customer Buying Behaviour for Dell Ms. Keerti Sahu 2014 Completed - Laptops in Sagar City of Madhya Pradesh. Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) 7. A Study on Customer Buying Behaviour for Dell Ms. Rolly Saraf 2014 Completed - Laptops in Sagar City of Madhya Pradesh. Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

AWARDS AND RECOGNITIONS:  Best Research Paper Award by Jabalpur Management Association Jointly with Global Journal of Multidisciplinary Research [ISSN: 2348-0459] in “International Conference on Innovative Technologies Driven by Multidisciplinary Research” on 5-6th July 2014.  Received Academic Excellence Award Felicitated by United Group of Institutions, Naini, Allahabad, Uttar Pradesh.  Received Institute Fellowship for Pursuing Full-Time PhD Program in Management from School of Management Studies, Motilal Nehru National Institute of Technology Allahabad (An Institute of National Importance Declared by Govt. of India).

MEMBER OF REVIEW BOARD OF JOURNALS AND CONFERENCES:  Appointed as Member of Editorial Board for Scholars Journal of Economics, Business and Management (SJEBM) [ISSN: 2348-5302 (Online) & ISSN 2348-8875 (Print)].  Appointed as Member of Editorial Board for International Journal of Research-GRANTHAALAYAH (IJRG) [ISSN: 2350- 0530].  Appointed as Member of Editorial Board for International Journal of Business Quantitative Economics and Applied Management Research (IJBEMR) [ISSN: 2349-5677].  Appointed as Associate Editor for International Journal of Applied Services Marketing Perspectives (IJASMP), ISSN (O): 2279-0985; ISSN (P): 2279-0977, Pezzottaite Journals.  Appointed as paper reviewer for the 2015 AMA Winter Marketing Educators’ Conference, will be held on 13-15 February 2015 in San Antonio, TX, USA.  Appointed as paper reviewer for 20th Americas Conference on Information System (AMCIS-2014), will be held on 7-9 August, 2014 in Savannah, Georgia, USA.  Appointed as a reviewer for International Journal of Engineering Research and Management Technology (IJERMT) [ISSN: 2348 -4039].  Member of Editorial Board, Pristine Research Journal Publications.  Appointed as a reviewer for Indian Journal of Commerce and Management Studies [EISSN: 2229-5674, ISSN: 2249-0310] for 2014-15.  Member of Review Board and Editorial Board for Researchers World – Journal of Arts Science & Commerce [ISSN: 2229- 4686, Print ISSN: 2231].[http://www.researchersworld.com]  Member of Advisory Board for Global Journal of Multidisciplinary Studies [ISSN: 2348-0459] [http://www.gjms.co.in].  Member of Review Board for International Journal of Technological Exploration and Learning [ISSN: 2319-2135] [http://ijtel.org/editors.html].  Member of Review Board for IRC‟S International Journal of Multidisciplinary Research in Social & Management Sciences (ISSN: 2320-8236).  Member of Review Board for Book Chapters IGI Global Publisher ,USA. ADMINISTRATIVE & CO-CURRICULAR ACTIVITIES  Coordinator-Registration Desk, Blood Donation Camp organized by Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) on dated 18th September 2014.  Member, Department Stock Verification Committee, Department of Business Management, Dr. H. S. Gour Central University, Sagar, MP (India).  Member MBA Admission (2014) committee at Department of Business Management, Dr. H. S. Gour Central University, Sagar, MP (India)  Departmental Member, Internal Quality Assessment Cell (IQAC), Dr. H. S. Gour Central University, Sagar, MP.  Working as Resource Person in UGC-Remedial Coaching Center at Dr. H. S. Gour Central University, Sagar, MP.  Paper Setter and Examiner for Undergraduate and Post Graduate Courses in Business Management for Department of Higher Education, Madhya Pradesh, India.  Member, Departmental Purchase Committee at Department of Business Management, Dr. H. S. Gour Central University, Sagar, MP.  Member, NAAC Accreditation Team for Department of Business Management, Dr. H. S. Gour Central University, Sagar, MP.  Project Guide for MBA and BBA Students at Department of Business Management, Dr. H. S. Gour Central University, Sagar, MP (India)  Member, Departmental Anti-Ragging Committee, at Department of Business Management, Dr. H. S. Gour Central University, Sagar, MP (India) (August 2013 to Present).  Departmental Member for handling AICTE related matters of MBA Program at Department of Business Management, Dr. H. S. Gour Central University, MP (India) (16th July 2013 to Present).  Coordinator-MBA Program at Department of Business Management, Dr. H. S. Gour Central University, Sagar, MP (India) (16th July 2013 to Present).  Convener, Departmental Post Graduate Committee (DPGC) MBA Program at Department of Business Management, Dr. H. S. Gour Central University, Sagar, M.P. (3rd July 2013 to 31st August 2014).  Member MBA Admission (2013) committee at Department of Business Management, Dr. H. S. Gour Central University, Sagar, MP (India)  Member Ph.D Admission (2013) committee at Department of Business Management, Dr. H. S. Gour Central University, Sagar, MP (India)  Coordinator, Faculty Orientation Programme, Motilal Nehru National Institute of Technology Allahabad 12-13, January, 2013.  Student Member of Departmental Post Graduate Committee (DPGC) at School of Management Studies, MNNIT, Allahabad.  Coordinator in departmental and institute examination of MBA Program at MNNIT, Allahabad.  Group coordinator for Minor Project Survey of MBA Program at SMS, MNNIT, Allahabad.  Worked as an Asst. Controller of Examination, Deptt. of Business Management from Oct. 2009 to Aug 2010 at Hindustan College of Science and Technology, Farah, Mathura, UP (India).  Worked as a research project coordinator of MBA and BBA, Deptt. of Business Management from Oct. 2009 to Aug 2010 at Hindustan College of Science and Technology, Farah, Mathura, UP (India).  Worked as a class coordinator of MBA Final year Batch, Deptt. of Business Management from Oct. 2009 to Aug 2010 at Hindustan College of Science and Technology, Farah, Mathura, UP (India).  Part of organizing Committee as a member for various seminars, conferences & workshops. EXTRA- CURRICULAR ACTIVITIES & ACHIEVEMENTS  Donated Blood (1 Unit) in Blood Donation Camp organized by Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India) in association with Rotary International Club on dated 18th September 2014.  Appointed as Micro-Observer in 16th General (Lok Sabha) election 2014 for Deori (38) Parliamentary seat in MP.  Paper Setter and Examiner for Undergraduate and Post Graduate Courses in Business Management for GLA University, Mathura, Uttar Pradesh.  Develop Marketing course content with study material related to IBPS Bank Exam for WIZIQ (An Online Teaching- Learning Portal). Contact Person- Ms. Arpita, E-Content Manager, WIZIQ. (Contact No-0172-5091692). (http://www.wiziq.com/course/6714-marketing-awareness-and-aptitude-for-bank-po-sbi-clerical).  Received academic excellence award EDUSHINE-2012, felicitated by United Group of Institutions, Allahabad on 25th May 2012.  Secured Vth Rank in the Merit list of U.P.Technical University (Lucknow), India in the year 2008 (MBA Program).  Secured IInd Rank in M.B.A Program, at college level in GLA Institute of Technology and Management, Mathura.  Took part in Management Quiz (GLA-GENIUS) organized by GLA Group of Institutions, Mathura & secured IInd position.  Took part in GK quiz competition organized by Vidhya Bharati & secured IInd position.  Participated in various social service activities like- Blood Donation, AIDS Awareness Campaign etc.

TEACHING & LEARNING METHODOLOGY Class Room Lecture Web Based Teaching Case Studies Assignments Tutorial IT CREDENTIALS & PROFICIENCY Packages Used : SPSS 19.0, AMOS, Microsoft Office Database : CMIE (Prowess, Business Beacon, CAPEX) Certification : Certificate in C++ Programming from Aptech Computers Ltd.

REFERENCES Referee 1 Referee 2 Referee 3 Name Prof. (Dr.) Geetika Dr. G P Sahu Dr. Rameshwar Dubey Designation Professor and Head Associate Professor (On leave) Assistant Professor [Selection Grade] Address School of Management Studies, Visiting Scholar, Symbiosis Institute of Motilal Nehru National Institute of Raman Fellow (Post Doctoral Operations Management, Technology (An Institute of Research Fellowship) College of Plot No.A-23, Shravan Sector, National Importance Declared by Business, Monterey Bay, California New Cidco, Nashik-422008, Govt. of India) , Teliarganj, State University, Seaside, California, (Maharashtra)-India Allahabad-211004 (UP)-India USA +1-831-917-3246 (mobile) +1-831-582-5223 (office) Email: [email protected], URL: www.csumb.edu

Associate Professor (On leave) School of Management Studies, Motilal Nehru National Institute of Technology (An Institute of National Importance Declared by Govt. of India), Teliarganj, Allahabad-211004 (UP)-India Phone –Office/ +91-532-2271552 (Off.) 91-532-2271553 (Off.) Mobile No-91-8600417738 Mobile Mobile No- 91-9415317843 Mobile No-91-9305508002 Email [email protected] [email protected] [email protected]

PERSONAL DETAILS:

Father‟s Name : Sh. Ramesh Chandra Gupta Mother‟s Name : Smt. Kamla Devi Gupta Date of Birth : 18th June 1986 Gender : Male Nationality : India Hobbies : Singing, Appreciate Music, Reading articles, Netsurfing to keep myself update Permanent Address : Ashish Gupta S/O Sh. R. C. Gupta (Bansi wale) 145, Gaura Nagar Colony, Near Char Sampraday Ashram Road Vrindaban (Mathura) - 281121 Uttar Pradesh-India. Office Address : Ashish Gupta, Assistant Professor Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP Near Nepal Palace, New Building, Sagar, MP (India)-470003 Contact No(s). : 91-9575953813 / 91-9258882538 Passport No. : K1138388 URL : http://www.dhsgsu.ac.in/viewprofile.php?p=12358&depart=66 Email: Official: [email protected], Personal: [email protected], [email protected]

DECLARATION

The facts furnished above are true to the best of my knowledge & belief.

Date: 01-November-2014 Place: Sagar, Madhya Pradesh [India]

[ASHISH GUPTA]