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Dr. Anthony Pratkanis presents Professor of Psychology, University of , Santa Cruz Dr. Anthony Pratkanis

Ph.D. - Social Speaker Series Psychology “Selling FlimFlam” The of Primary Research Interests: Influence  Applied Social Psychology Past Speakers  Attitudes and Beliefs  Communication, Language  Eugenie Scott (NCSE.com) “Evolution vs. Crea-  Group Processes tionism”  Intergroup Relations  Philip Zimbardo (Emeritus Professor, Stanford  Persuasion, Social Influence University) “The Lucifer Effect”  Prejudice and Stereotyping

Professional Achievements:  Brian Dunning (Skeptoid.com) “Health Scams Recipient of the 2003 UCSC and Myths” Excellence in Teaching Award.

 Fran and Kim Peek “The Real Rain Man” Elected as a Fellow to the American Psychological Association in 1995.  Michael Shermer (Skeptic.com) “Why People Elected as a Fellow of the Believe Weird Things” Committee for Skeptical Inquiry in 2011. Friday, Founding editor of the academic journal, October 28, 2011 Social Influence. 7:00 pm For information about the Ohlone Tickets: $10.00 A frequent contributor to scientific journals College Psychology Club, visit and the popular press on the topics of persuasion and influence, he is a co-editor Www.ohlone.edu/psychology/speakerseries of Attitude Structure and Function, Social Smith Center at Ohlone College Psychology, The Science of Social Influence, 43600 Mission Boulevard and a past associate editor for the Journal Fremont, CA 94539 of Consumer Psychology. Box Office: 510-659-6031 www.smithcenter.com Ohlone College Psychology Department:

www.ohlone.edu/psychology PARKING Selling FlimFlam! The most convenient parking for the Smith Center is in lots B, C, and D. Disabled parking is located in lots T and U, above the Smith Center. It is possible to drop your party off closer to the theater in lot U,  What tactics are most commonly used to where they can take an elevator to the theater sell flimflam? entrance. You may then rejoin them after parking.

Parking permits are required for this event. If  Are people who fall prey to persuasive- you do not have a semester permit, you must purchase a $2 daily permit which are available tactics just idiots who deserve their fate? from vending machines in parking lots C and D. “Propaganda works best when we are half mindless, simplistic thinkers trying to rationalize our behavior  How can we learn to recognize con and beliefs to ourselves and others.” artists, and work to protect ourselves and -- Dr. Anthony Pratkanis

others from becoming victims?

Have you ever dreamed of the financial  Based on his extensive research on the rewards, social status, and peace of mind social-psychological forces used by con purveying your own bit of hokum would bring? artists, Dr. Pratkanis answers these and Good news! Now you too can sell worthless many other questions in this entertaining flimflam! Dr. Professor Anthony R. Pratkanis, B.S., and informative presentation. M.A., Ph.D., America’s most beloved social psycholo-  Dr. Pratkanis is the author of: gist and Director of the International Institute for Noospheric Science, reveals the secret influence tac- Age of Propaganda: The Everyday Use and tics of con criminals, Nostradamians, quacks, psychics, Abuse of Persuasion creationists, and various other assorted mountebanks. You will discover the power of phantom dreams, how Weapons of Fraud: A Source Book for Fraud to build your own credibility, means for setting a Fighters rationalization trap among other tactics. You will Guide to the Analysis of Propaganda and also receive, as our gift to you, a secret bonus influ- Persuasion ence tactic for dealing with “the heat” from skeptics,

scientists, law enforcement, and other do-gooders. Smith Center at The material in this lecture was recently censored by Ohlone College

the producers of the cable TV show Nostradamus Box Office Hours: Decoded. Tues-Thurs 12 noon to 7 pm Discover for yourself what the Discovery Channel Fri-Sat 12 noon to 5 pm doesn’t want you to know! Box Office opens one hour before performance and closes 30 minutes (NOTE: Please check your conscience at the door.) after start of performance.

Tickets are $10, available online: www.smithcenter.com