Media Kit 2019 Shipping Data Daily Newswire Print Edition Industry Awards Website Shipping Directory
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First published in 1891 Media Kit 2019 Shipping data Daily Newswire Print edition Industry Awards Website Shipping Directory CONTACT: Lindsay Reed 02 9126 9715 [email protected] www.thedcn.com.au First published in 1891 DCN – Australia’s oldest & most trusted source of Australian shipping & maritime logistics First published in 1891 as the Daily Commercial News (and later as Lloyds List Australia) for more than 125 years DCN has supplied the Australian Shipping & Maritime Logistics sectors with the news and data they need to stay informed of rapidly evolving occurrences and trends within the Australasian and global marketplaces. Aligning your brand and organisation with the DCN offers a trusted environment and a targeted audience. Monthly Magazine In 2018, we launched the new look DCN – a glossy, monthly magazine. Maintaining our up-to-the minute breaking news, Daily Newswire and Web content, the monthly magazine presents in-depth, expert industry journalism in a high quality format that is more durable, visually appealing and relevant to how print is consumed today. Format and Features The 2019 editorial calendar includes all planned Special Reports for the year. Additional editorial sections will cover industry events, contributor pieces and industry profiles. More for Advertisers As a valued advertising partner, the new DCN magazine offers greater placement opportunities and premium sites, and presents your brand on high quality stock, within a more engaging environment. The magazine format increases the likelihood of pass-on readership and shelf life, meaning more readers are engaging with your brand for longer. Be part of Australia’s longest-running shipping & maritime publication The monthly magazine is issued on the first week of each month and we would be delighted to work with you in presenting your brand in this publication. Please contact Lindsay Reed on 02 9126 9715 or [email protected] to discuss tailored advertising options for your business. www.thedcn.com.au First published in 1891 Print Publication Daily Cargo News can not only be found on the desk of all the managing directors, chairmen and CEOs, but also in offices, lunch rooms, receptions, ship mess halls and many other places throughout the greater Australasian maritime sector. Our Readers Each edition of Daily Cargo News is read by those in the shipping, bulk, import, export, broking, freight forwarding, government, media, defense, agency, transport (land, sea and air), finance, law, shipbuilding and repair industries. Our distribution throughout the Australasian maritime and logistics sector is unparalleled. Why Advertise in Daily Cargo News? Our subscriber base is built up of purely paid subscriptions and not a free controlled circulation, ensuring that your advertisement lands in the hands of decision makers with a genuine vested interestin the market/s you wish to target. Direct access to your target market increases the reach and profitability of your advertisement, as well as ensuring your brand is enforced throughout the industry. Print Advertising Rates Cost per Cost per Cost per Casual insertion insertion insertion SIZE Rate (x3) (x6) (x12) Full page $3,500 $3,325 $3,150 $2,975 Double Page Spread $6,650 $6,318 $5,985 $5,653 Half page $2,450 $2,328 $2,205 $2,083 Third page $1,925 $1,829 $1,733 $1,636 PREMIUM POSITIONS Inside Front Cover DPS $9,100 $8,645 $8,190 $7,735 Outside Back Cover $4,550 $4,323 $4,095 $3,868 Prices quoted do not include GST. Please add 10% GST to all rates on this page. ADVERTISING QUERIES: Lindsay Reed 02 9126 9715 [email protected] 2019 Features List First published in 1891 January July Cruise Shipping Port & Container Equipment LNG & Offshore New Zealand & Pacific Islands Logistics & Supply Chain Tasmania Rail February Training, Education & Career Development August Logistics & Technology Northern Territory Coastal shipping Air Cargo Maritime Cybersecurity March Gender Diversity Shipping & the Environment Liner Trades to SE Asia & Indian Sub-Continent September New South Wales Customs Brokers & Freight Forwarders Liner Trades to Europe & the Middle East April Reefer Trades Western Australia Victoria Liner Trades to NE Asia Maritime Insurance October Liner Trades to the Americas May Maritime Engineering & Salvage Port Design, Construction & Dredging Break Bulk & Project Cargo South Australia Container Shipping and Logistics Queensland November June Green Shipping Biosecurity, Quarantine & Fumigation Ro-Ro & Car Carriers Bulk Ports & Bulk Trades Tugs Towage & Lineage Papua New Guinea Marine Surveyors December 2019 Shipping Industry Awards Pilotage Workplace Health & Safety ADVERTISING QUERIES: Lindsay Reed 02 9126 9715 [email protected] Print Requirements Formats: Images: Final ad copy supplied in Adobe press-ready PDF preferred. All colour images must be embedded/supplied as CMYK in JPEG, We accept material supplied by email or file sharing programs. TIFF or EPS format. We do not accept artwork created in Microsoft Word, Powerpoint, Minimum resolution for greyscale and colour images Publisher or Adobe Pagemaker. is 300 dpi at 100% print size. Deadlines: Fonts: Booking deadline: 14 days prior to print of issue Include all fonts in PostScript (printer and screen), NO TrueType – OR convert all fonts to outlines. Material deadline: 7 days prior to print of issue For more information: please contact Grant Lopez on +61 (0) 417 228 009 or email: [email protected] First published in 1891 www.thedcn.com.au DCN Website A Exceeds 550,000 unique visitors annually More than 62,600 pageviews per month Average visitor session 2:20 www.thedcn.com.au is Australia’s authoritative maritime, trade and transport online news source. Every day we provide a captive subscriber base with access to news, information, sailing schedules and container availability reports. Not only is our news a pillar for senior decision makers in the maritime, trade and logistics sectors, it is regularly referenced in Australian Parliament (at both state and federal levels). Our content reaches the highest echelons of Australian business, and by partnering with the DCN, so can your get your message in front of decision makers. Key features of the website include: Fully responsive website that scales for desktop, mobile and smartphone; Market sector pages to capitalise on search engine traffic; B Rolling news publishing throughout the day; A faster, cleaner and more streamlined user experience. As the internet continues to grow as a prime platform for publishers and advertisers alike, the DCN invests heavily in consumer visibility and brand awareness through strategic tactics like search engine optimisation and search marketing. The positioning of our banners offers incredible C opportunities and puts your message right in the eyeline of our readership – perfect for creating a big impact. Website Advertising Rates per p/m x3 WEBSITE HOME PAGE month* months A Leaderboard Banner $2,500 $2,200 D B Second Banner $1,750 $1,500 Leaderboards and Banners: The leaderboard is a strong, topfold presence on any channel page. C Third Banner $1,300 $1,100 Increase your brand awareness and receive a better response by advertising on a targeted or broadreach D Bottom Banner $2,000 $1,800 run-of-site basis. In-article MPU: Ad placements on an article page are displayed in such a prominent position, giving the per p/m x3 NEWS ARTICLE advertisement maximum impact. month* months E Top MPU $1,200 $1,100 E F Second MPU $1,000 $950 * Minimum booking = 1 month per CLASSIFIEDS month* $150 F Prices quoted do not include GST. Please add 10% GST to all rates on this page First published in 1891 www.thedcn.com.au Daily Newswire A Daily readership of over 4,200 subscribers. No purchased names Average daily open rate of 50.4% Our subscribers stay up-to-date via our daily email news bulletin, delivering the latest headlines daily and breaking news as it occurs. We have a dedicated and highly engaged readership; the perfect platform for those looking to position their goods or services in front of senior influencers and decision makers across the Australasian maritime, trade and logistics sectors. The newswire offers several prime advertising positions availableand is completely responsive enabling you to reach customers in the office, on their tablet computers or on their B smartphones. We also offer the opportunity to broadcast your advertisement in a personalised email to our subscribers. Newswire Advertising Rates per p/m x3 WEBSITE HOME PAGE month* months A Top Banner $1,650 $1,400 B Top MPU $1,500 $1,300 C Second or third MPU $1,200 $1,000 D Banner 2 $1,500 $1,300 E Footer Banner $1,500 $1,300 Email Blast $1,750 per campaign C * Minimum booking = 1 month Prices quoted do not include GST. Please add 10% GST to all rates on this page. Online Requirements – Web/Newswire Newswire: Finalised artwork will only be accepted in GIF format. Artwork must be optimised for web at 72ppi. Maximum recommended size is 200kb. Please note that most Microsoft Outlook email clients do not support animated frames. Specs: Leaderboard 600px (w) x 70px (h) MPU 300px (w) x 250px (h) Website: Finalised artwork will only be accepted in GIF and JPG. Artwork must be optimised for web at 72ppi. Maximum recommended size D is 200kb. Specs: Banners: 728px (w) x 90px (h) News Story MPU: 300px (w) x 250px (h) Deadlines: All artwork must be submitted with working hyperlinks 7 days prior to campaign commencement. For more information: Contact Grant Lopez on +61 (0) 417 228 009 E or email: [email protected].