The Local Economic Promotion Through the Creative Tourism Travelling Route: the Practical Application

Total Page:16

File Type:pdf, Size:1020Kb

The Local Economic Promotion Through the Creative Tourism Travelling Route: the Practical Application CORE Metadata, citation and similar papers at core.ac.uk Provided by GSTF Digital Library (GSTF-DL): Open Journal Systems (Global Science and Technology Forum) GSTF Journal on Business Review (GBR) Vol.3 No.1, November 2013 The Local Economic Promotion through the Creative Tourism Travelling Route: the Practical Application for Chiangrai Province, Thailand Dr. Parnprae Chaoprayoon and Assoc.Prof.Dr.Chalermchai Panyadee, Thailand Abstract— “The Local Economic Promotion through the survive up to the present time. (The Environmental Research Creative Tourism Travelling Route: the practical application for Institute, Chulalongkorn University; 2006) Actually, the Chiangrai Province, Thailand” was a qualitative research that requirement for travelers and tourists at the present time has had the following objectives: 1) To study the potentiality of the been changed from mass tourism to be the Niche market and cultural tourism for Chiangrai Province, Thailand 2) To study the creative tourism travelling routes in order to increase the the cultural tourism attraction which would be more interesting economic value for Chiangrai Province, Thailand. Owing to the and attractive. research, it was found that 1) culture was a social heritage that In actual fact, Chiangrai Province, Thailand, is revealed the prosperity of the society which could be shown in situated at the top North most of the country. Its border region various ways, for example, the cultural arts, the tradition, folklore, architecture, ancient sites and antique artifacts. All of is connected to the neighboring countries such as Myanmar and these could be called “cultural tourism attraction” or the practical Laos with readiness to be the center point for the economic tourism application for Chiangrai Province, Thailand. As the transporting routes, for example, the development of the matter of fact, Chiangrai province was considered to be the upper constructing highway in order to connect with the R3A super most province of Thailand that had long legendary history for highway from China; and the preparation to make an more than 750 years. Thus, Chiangrai Province had possessed a establishment of Chiangrai Special Economic Zone project in variety of cultural tourism attractions that could be revealed Chiangrai province. Actually, Chiangrai province is the front through the practical ways of life of the local residents. Actually, position for welcoming the tourists and the travelers from the “cultural tourism attraction” was based on the traditional China whose tendency would follow the famous movies called festivals and the domestic handicrafts that had the potentiality to catch the attention of the tourists and the travelers who visited “Lost in Thailand”. Chiangrai Province. The only missing link was the transportation According to the TAT tourism information revealed networking of roads and highways to promote the tourism by the office of tourism in Chiangrai province, it stated that in industry. 2) The cultural travelling routes would be creative to the promotion of tourism industry in Chiangrai Province which could the second quarterly report (April-June, 2012), there were 28% be divided into 2 categories. Firstly, the creative or cultural increase in the number of tourists and travelers from the travelling routes in Chiangrai province; and secondly, the creative previous year, 2011, for instance, in June 2012, there were 68% or cultural travelling routes with relative province and neighbor of tourists and travelers increased from the previous year 2011, country. In summary, the creative or cultural travelling routes particularly, in the month of June. Thus, it would be concluded would support the ASEAN community market as well as would that Chiangrai province was the destination for both Thai and hold up the cultural tourism attraction amongst the ASEAN foreigner travelers. Therefore, it would be appropriate to community nations. promote Chiangrai province to be the tourism province of Thailand. Keywords- Creative tourism, Cultural attraction, routes , The creative tourism is considered to be a new and the Cultural Tourism Potential site, Cultural management, Tourism modern tourism industry aiming at the sustainability of the logistics management, Chiangrai ,Thailand industry. The tourists would be able to absorb to understand the Thai culture and the way of life of Thai people. As a result, the I. INTRODUCTION tourists would remember Thai life style and would come back to visit Thailand again in the future because of the creative Presently, the tourism industry has created the tourism that possessed the domestic wisdom and the local economic growth for Thailand as it did in the past. The reason craftsmanship. was Thailand had always possessed a great number of tourism resources both the natural resources and the cultural resources, In short, the creative tourism or the cultural tourism including the human artifacts and the way of life of the citizens for Chiangrai Province, Thailand, has possessed a long of the country. In fact, the cultural tourism attraction was the legendary history for over 750 years in conjunction with the identity of Thailand that the local tourism attractions were full local ethnic origins of more than 30 tribes of ethnic groups. of the cultural arts, the tradition, folklore, architecture, ancient Furthermore, Chiangrai Province, Thailand, has a vast quantity sites and antique artifacts as well as the dressing style and the of land and natural resources that should be developed to be human tools and machinery, foods and drinks, and the tourism attractions for the tourism destination of all the traditional festivals. Additionally, Thailand had preserved the travelers and the tourists. This research wanted to reveal the local and the domestic wisdoms which helped Thai people to Chiangrai Province potentiality for tourism industry, including DOI: 10.5176/2010-4804_3.1.295 123 © 2013 GSTF GSTF Journal on Business Review (GBR) Vol.3 No.1, November 2013 the cultural travelling routes for promotion of ASEAN tourism way of life and so on. The cultural attraction had to be market and for the goal of sustainable tourism industry for transported and transmitted through many generations within Thailand in order to increase the tourism industry income the community, particularly, the Hill Tribe community whose locally and internationally. cultural heritage had been carried out for such a long time; then, it transformed into traditional festivals that persuaded II. OBJECTIVES tourists and travelers to come and to visit their communities in order to see the rituals and the rites of the ceremonies. It was The objectives of this qualitative research were as the the identity that attracted tourists the most and became the following: - tourist attraction sites. Thus, it required cultural management 1) To study the potentiality of the cultural tourism for and the planning to fit to the normal life of the local people. It Chiangrai Province, Thailand was called “Tourism Infrastructure” where tourists and travelers could find way to visit the festivals. Therefore, the 2) To study the creative tourism travelling routes in order tourism logistics management and creative tourism should play to increase the economic value for Chiangrai Province, the role hand in hand in order to assimilate the tourism industry Thailand with the local way of life of the local residents. Chiangrai Province, Thailand, was considered to be the most suitable for III. THEORY AND CONCEPTUAL FRAMEWORK cultural tourism industry. “The Local Economic Promotion through the Creative Tourism travelling Route: the practical application for IV. METHOD Chiangrai Province, Thailand” was considered to be the qualitative research whereby the concept and goal of the This research had been carried out in term of qualitative researchers’ followed the following theories and ideas: - research. The researchers tried to make the content analysis so that the assessment of the cultural tourism attraction could be Cultural Tourism Concept made in Chiangrai province through the three-aspect The Cultural Tourism Concept was based on the niche assessment, (1) the potentiality to attract tourists and travelers, market which was the aim for a specific group of tourists (2) the potentiality to welcome tourists and travelers and (3) the emphasizing education and knowledge in cultural and historic potentiality to manage and to administer tourism industry. experience, for example, the architecture, and the social values According to the assessment made by the governmental and the natural resource that would reflect the way of life of the department, the persons who made the quantitative assessment local people, including their traditional folklore and festivals. were the tourists and the travelers and the entrepreneurs who Creative Tourism Concept lived in the tourism attraction area and the educators as well as the tourism developers both the governmental and the private The Creative Tourism Concept had been supported by the sectors. Owing to the assessment, it was found that the PEST UNESCO organization emphasized the building and the Analysis method had revealed the tourism transportation routes development of networking creative tourism so that cultures in creative tourism based on the locally cultural evaluation to and tradition would be assimilated and understood through the find the tourism potentiality in the region of Chiangrai identity of the way of life of the local people interaction in term Province, Thailand;
Recommended publications
  • Flood Risk Assessment in the Nam Mae Kok Basin, Thailand
    THE MEKONG RIVER COMMISSION SECRETARIAT Flood Risk Assessment in the Nam Mae Kok basin, Thailand The Flood Management and Mitigation Programme, Component 2: Structural Measures & Flood Proofing in the Lower Mekong Basin December 2009 Draft Final Report, Volume 6A HASKONING NEDERLAND B.V. UNESCO IHE Guide to the reporting structure of the Flood Management and Mitigation Programme - Component 2, Structural Measures and Flood Proofing Component 2 on Structural Measures and Flood Proofing of the Mekong River Commission's Flood Management and Mitigation Programme was implemented from September 2007 till January 2010 under a consultancy services contract between MRCS and Royal Haskoning in association with Deltares and Unesco-IHE. The Implementation was in three Stages, an Inception Phase, and two implementation Stages. During each stage a series of outputs were delivered and discussed with the MRC, the National Mekong Committees and line agencies of the four MRC member countries. A part of Component 2 - on 'Roads and Floods' - was implemented by the Delft Cluster under a separate contract with MRC. The consultancy services contract for Component 2 specifies in general terms that, in addition to a Final Report, four main products are to be delivered. Hence, the reports produced at the end of Component 2 are structured as follows: Volume 1 Final Report Volume 2 Characteristics of Flooding in the Lower Mekong Basin: Volume 2A Hydrological and Flood Hazard in the Lower Mekong Basin; Volume 2B Hydrological and Flood Hazard in Focal Areas; Volume 2C Flood Damages, Benefits and Flood Risk in Focal Areas, and Volume 2D Strategic Directions for Integrated Flood Risk management in Focal Areas.
    [Show full text]
  • Health Science and Alternative Medicine Prevalence and Factors
    Naksuk, C. et al. / J Health Sci Altern Med (2020) 2(2): 27-32 Journal of Health Science and Alternative Medicine Original Article Open Access Prevalence and Factors Associated with Tobacco Consumption Among People Lived in Pong Klang Village, Pa Daet Sub-district, Mae Suai District, Chiang Rai Province, Thailand Charif Naksuk1, Aunchana Saengsirikhun1, Phornnipa Orlamoon2, Pilasinee Wongnuch1,* 1School of Health Science, Mae Fah Luang University, Chiang Rai, Thailand 2Pa Daet Health Promoting Hospital, Mae Suai District, Chiang Rai, Thailand Received July 1, 2020 ABSTRACT Accepted August 6, 2020 Background: Nowadays, the prevalence of tobacco consumption in Thailand was Published August 30, 2020 reported in the decreased trend from 2017 to 2019. However, in the same measure to detect among people living in rural reas in Chiang Rai Province, it was found the *Corresponding author Pilasinee Wongnuch,School of Health increase. Objective: This study aimed to determine the prevalence of and determine Science, Mae Fah Luang factors associated with tobacco consumption among people in Pong Klang Village, University, Chiang Rai, Thailand. Mae Suai District, Chiang Rai Province. Methods: A cross-sectional study was conducted to gather the information from people aged 15 years and over. Data were e-mail: [email protected] collected between March and April 2020. A vailadted questionnaire and ST-5 were used for data collection. Data were described in forms of percentage, mean, standard © 2020 School of Health Science, Mae Fah Luang University. deviation. Logistic regression was used to detect the associations between variables at All rights reserved. the significance level of =0.05.
    [Show full text]
  • An Outline of the Structure of the Akha Language1 (Part 1)
    Tonan Ajia Kenkyu (The Southeast Asian Studies) Vol. 8, No.1 June, 1970 1 An Outline of the Structure of the Akha Language ) (Part 1) --Introduction and Phonemics-- by Makio KATSURA* Introduction: Akhas and their Language The Akhas call themselves"Akha" (/'laka/), while other ethnic groups call them by different names. Generally the Shans both in Burma and in Thailand use the name "Kaw" (/k;);)/), and the Northern Thais, "E-kaw" (/'liik;);)/). The prefix /'lii-/ in l1iik;)JI might be the same as Ilii-I, which is often prefixed to nouns and denotes "female," such as /'liinii/, /'liinan/, /'liimtew/, etc. This is perhaps because of the eye-striking appearance of the Akha women. "Kha Kaw" C/khaa kJ;)/) is mostly used by the Laotians or the inhabitants of Laos, but the /khaa-/ is very often prefixed to the names of the minority peoples regardless of their geneological relations. The Thai Lus often call the Akhas "Kaw Ho Laem" Uk;);) hoo Ih:m/), which means "Akhas with pointed head," due to the shape of the head-dress of the Akha women. The name "O-ni" or "Wo-ni" used by the Chinese includes not only the Akhas but also many peoples belonging to the Burmese-Loloish Group.2l These names used by other peoples * {i TIIiU;ffi-~~ 1) This is a part of the report of the author's field work on the Akha language conducted in Northern Thailand in 1964-1965 under the sponsorship of the National Research Council of Thai­ land and the Center for Southeast Asian Studies of Kyoto University.
    [Show full text]
  • Freshwater Snail Diversity in Mae Lao Agricultural Basin (Chiang Rai, Thailand) with a Focus on Larval Trematode Infections
    ISSN (Print) 0023-4001 ISSN (Online) 1738-0006 Korean J Parasitol Vol. 56, No. 3: 247-257, June 2018 ▣ ORIGINAL ARTICLE https://doi.org/10.3347/kjp.2018.56.3.247 Freshwater Snail Diversity in Mae Lao Agricultural Basin (Chiang Rai, Thailand) with a Focus on Larval Trematode Infections Kittichai Chantima*, Krittawit Suk-ueng, Mintra Kampan Energy and Environment Program, Faculty of Science and Technology, Chiang Rai Rajabhat University, Chiang Rai 57100, Thailand Abstract: The aim of this study was to conduct a freshwater snail survey in Mae Lao agricultural basin to assess the di- versity with a focus on habitat types and their larval trematode infections. Snails were collected and examined in 14 sites of Mae Lao agricultural basin from August 2016 to October 2017. A total of 1,688 snail individuals were collected and classified into 7 families, 8 genera, and 12 species. Snail diversity and habitat types were higher in rice paddies than irri- gation canals and streams. The most abundant species was Bithynia siamensis siamensis, representing 54.6% of the sample. Three species of snails act as first intermediate host were found with cercarial infections. They were Filopaludina sumatrensis polygramma, B. s. siamensis, and Melanoides tuberculata. The cercariae were categorized into 7 types; echi- nostome, monostome, gymnocephalous, virgulate, parapleurolophocercous, pleurolophocercous and megalurous cer- cariae. Parapleurolophocercous cercariae constituted the most common type of cercariae recovered, contributing 41.2% of all infections in snails. Echinostome metacercariae infections were found in 6 snail species with 7.6% prevalence. In addition, the metacercaria of avian trematode, Thapariella sp. were found in Filopaludina spp.
    [Show full text]
  • Notification of the Central Committee on the Price of Goods and Services No
    Notification of the Central Committee on the Price of Goods and Services No. 6, B.E. 2560 (2017) Regarding Control of Transport of Animal Feed Corn ------------------------------------ Whereas the Central Committee on the Price of Goods and Services has repealed the Notification of the Central Committee on the Price of Goods and Services No. 1, B.E. 2559 (2016) regarding Determination of Goods and Services under Control dated 21 January B.E. 2559 ( 2016) , resulting in the end of enforcement of the Notification of the Central Committee on the Price of Goods and Services No. 6, B.E. 2559 (2016) regarding Control of Transport of Animal Feed dated 25 January B.E. 2559 (2016). In the meantime, the Central Committee on the Price of Goods and Services has already reconsidered the exercise of its power regarding the stipulation of the aforesaid measure, it is of the view that the measure of the control of transport of animal feed corn should be maintained in order to bring about the fairness of price, quantity and the maintenance of stability of the animal feed market system within the Kingdom. By virtue of Section 9 (2) and Section 25 (4), (7) of the Price of Goods and Services Act, B.E. 2542 ( 1999) , the Central Committee on the Price of Goods and Services has therefore issued this Notification, as follows. Article 1. This Notification shall come into force in all areas of the Kingdom for the period of one year as from the day following the date of its publication.1 Article 2. It is prohibited for a person to transport animal feed corn, whereby
    [Show full text]
  • Baan Khao Laem Community Enterprises 2 One Off Coffee Farmstay Part., Ltd
    Catalog 9 September 2020 09.00 am. - 05.00 pm. (Thailand Time) www.tradelogistics.go.th/agriplus/ Company Page Company Page Asian Exotic Plants 1 North Organic Thai Part., Ltd. 14 Baan Khao Laem Community Enterprises 2 One Off Coffee Farmstay Part., Ltd. 15 Caesar Food Co., Ltd. 3 Pansiri Agriculture (Thailand) Co., Ltd. 16 Community Enterprises Bansuan Maetha 4 Pattana Palitapun Phuel Pal Samunpri and Pholamai Community Enterprise 17 D Fruit Farm 5 Phulangka Coffee 18 Group Organic Rice Pasit 6 Pimporn (Chips and Chill) 19 Hitec Bio (Thailand) Co., Ltd. 7 Prasit Organic Beauty Cosmrtic Part., Ltd. 20 Integrated Organic Rice Community Enterprise 8 Rachaprouk Lingzhi Mushroom Part., Ltd. 21 Kaset Jao Khun Mushroom Farm Part., Ltd. 9 The Mae Nai’s Winery Part., Ltd. 22 Khwan Chan Organic 10 Triple J Food and Beverage Co., Ltd. 23 McNena Farm 11 Wawee Tea Plantation 24 Mee Dee Chiangmai Co., Ltd. 12 Wisahakij Chumchon Plodphay Napapaek 25 Mon Doi Luang Organic Coffee Co., Ltd. 13 Asian Exotic Plants Address : 1/2 Moo 5, Maeraem, Maerim, Chiang Mai 50180 Website : https://www.facebook.com/AsianBromeliads Company Description : Asian Exotic Plants is the Bromeliads nursery which placed in Chiang Mai, North of Thailand. We are professional nursery with 20 years' experience and more than 10 years exporting of live Bromeliads. Product Information : Exotic Plants Production Certificate : Phyto Sanitary Certificate, EU-E/ EU-N Production Capacity : 10,000 pcs/year 1 Baan Khao Laem Community Enterprises Address : 84 Moo 7 Mae Poen, Mae Poen, Nakhon Sawan 60150 Website : - Company Description : Baan Khao Laem Community and processing it into products Enterprises in 1995.It starts with the activity of growing organic rice such as which certified standard GAP (Good Agricultural Practice of Rice Production) Product Information : Brown rice and Riceberry, Powder Germinated Brown rice nose, Sesame oil (Cold pressed) and Brown rice nose oil (Cold pressed) Production Certificate : GAP (Good Agricultural Practice of Rice Production),FDA Thai, BIO Production Capacity : 1.
    [Show full text]
  • ON the HISTORY of CHIANG RAI HANSPENTH ARCHIVE of LAN NA INSCRIPTIONS, SOCIAL RESEARCH INSTITUTE CHIANG Mal UNIVERSITY
    ON THE HISTORY OF CHIANG RAI HANSPENTH ARCHIVE OF LAN NA INSCRIPTIONS, SOCIAL RESEARCH INSTITUTE CHIANG MAl UNIVERSITY The historical sources are nearly all agreed that King out the time and throughout its area of distribution, mang has Mang Rai founded Chiang Rai in Culasakkaraja (C.S.) 624, a the meaning of "king" or of "kingdom." year Tao Set. 1 It is therefore probable that Chiang Rai was founded sometime between 27 March 1262 A.D. and 28 March We do not know for how long mang was used in the royal 1263 A.D. 2 house ofthe Thai Yuan, to which PhayaMang Rai belonged. But Most sources do not indicate the day and the month, but it seems that soon after 1300 A.D. mang fell into disuse and was according to a work on the history of Phayao (PA Y.PP.29), the replaced by phaya after a period of transition during which both foundation day was a day 3, month 2, day 15 of the waxing words were used. The Chronicle of Chiang Mai mentions only moon, i.e. day of the full moon, C.S. 624. That corresponds to a two mang: Mang Rai and Mang Khram, his son. Both are also called phayif by the chronicle. But although mang is regularly Tuesday in about October- November 1292 or to a Tuesday two months later, viz. in about December 1262 - January 1263, used for Phaya Mang Rai and sometimes even exclusively depending on whether "month 2" here means the LcL11 Na (dropping the phaya), his son is rarely called Mang Khram; usually he is called Phaya Khram.
    [Show full text]
  • Floodplain Deposits, Channel Changes and Riverbank Stratigraphy of the Mekong River Area at the 14Th-Century City of Chiang Saen, Northern Thailand
    Boise State University ScholarWorks Geosciences Faculty Publications and Presentations Department of Geosciences 10-15-2008 Floodplain Deposits, Channel Changes and Riverbank Stratigraphy of the Mekong River Area at the 14th-Century City of Chiang Saen, Northern Thailand. Spencer H. Wood Boise State University Alan D. Ziegler University of Hawaii Manoa Tharaporn Bundarnsin Chiang Mai University This is an author-produced, peer-reviewed version of this article. © 2009, Elsevier. Licensed under the Creative Commons Attribution- NonCommercial-NoDerivatives 4.0 International License (https://creativecommons.org/licenses/by-nc-nd/4.0/). The final, definitive version of this document can be found online at Geomorphology, doi: 10.1016/j.geomorph.2007.04.030 Published article: Wood, S.H., Ziegler, A.D., and Bundarnsin, T., 2008. Floodplain deposits, channel changes and riverbank stratigraphy of the Mekong River area at the 14th-Century city of Chiang Saen, Northern Thailand. Geomorphology, 101, 510-523. doi:10.1016/j.geomorph.2007.04.030. Floodplain deposits, channel changes and riverbank stratigraphy of the Mekong River area at the 14th-Century city of Chiang Saen, Northern Thailand. Spencer. H. Wood a,*, Alan D. Zieglerb, Tharaporn Bundarnsinc a Department Geosciences, Boise State University, Boise, Idaho 83725, USA b Geography Department, University of Hawaii Manoa, Honolulu, HI 96822 USA c Dept. Geological Sciences, Chiang Mai University, Chiang Mai, Thailand 50200 *Corresponding author. E-mail address: [email protected] Abstract the active strike-slip Mae Chan fault has formed Riverbank stratigraphy and paleochannel the upstream 2-5-km wide floodplain at Chiang patterns of the Mekong River at Chiang Saen Saen, and downstream has diverted the river into provide a geoarchaeological framework to a broad S-shaped loop in the otherwise straight explore for evidence of Neolithic, Bronze-age, course of the river.
    [Show full text]
  • Organizations Certified by Intertek การผลิตผลิตภัณฑ์อาหารและเครื่อ
    Page 1 of 40 Organizations certified by Intertek การผลติ ผลติ ภณั ฑอ์ าหารและเครอื่ งดมื่ (ISIC Code 15) update 21-04-2020 Certification NO TC Program Name Address Issue date Expiry date Status Scope number 1 83 HACCP&GMP Thai-China Flavours and Fragrances Industry Co., 99 Moo 2, Lat Bua Luang, Phra Nakhon Si Manufacture of Essential Oils and Natural Extracts. 24041107012 7th September 2018 8th September 2020 Certified (Codex) Ltd. Ayutthaya 13230 (Mangosteen Extract, Sompoi Extract, Leech Lime Juice Concentrated, Coffee Extract, Koi Extract, Licorice Extract, Thongpanchang Extract, Chrysanthemum Extract, Nut Grass Extract, Pueraria Extract, Ginseng Extract) 2 88 HACCP&GMP N.E. Agro Industry Company Limited 249 Moo 2, Ban Tanong Thown, T.Viengcom, Manufacture of Brown Sugar. 24041812004 25th March 2019 24th March 2022 Certified (Codex) A.Kumphawapi, Udonthani Province 41110 Thailand 3 113 HACCP&GMP OSC Siam Silica Co., Ltd. 6I-3A Road, Maptaphut Industrial Estate, T. MANUFACTURE OF SILICON DIOXIDE. 24040911002 11th July 2018 31st August 2021 Certified (Codex) Maptaphut, A. Muang, Rayong 21150 Thailand 4 205 HACCP&GMP P.A.S. Export & Silo Co., Ltd. Office : 2/11 Bhisarn Suntornkij Rd., Sawankaloke, MANUFACTURING OF SOY BEAN OIL. 24041411002 6th August 2017 10th August 2020 Certified (Codex) Sukhothai 64110Factory: 61/4 Phichai Rd., Sawankaloke, Sukhothai 64110 5 319 HACCP&GMP Bangkok Lab & Cosmetic Co., ltd. 48/1 Nongshaesao Road, Moo 5, Tumbon Namphu, MANUFACTURE OF DIETARY SUPPLEMENT PRODUCTS 24061502004 9th September 2019 8th September 2022 Certified (Codex) Ampur Meung, Ratchaburi 70000 Thailand (POWDER : CALCIUM, COLLAGEN AND FIBER/ TABLET : CALCIUM AND COLLAGEN/ CAPSULE : CHITOSAN) 6 510 HACCP&GMP Sahachol Food Supplies Co., Ltd.
    [Show full text]
  • Original Article
    Thai J. For. 26 : 31-39 (2007) 26: 31-39 (2550) ORIGINAL ARTICLE Satisfaction of Tourists Towards Mae Fa Luang Garden Krit Kantawan1 Santi Suksard1 Wuthipol Hoamuangkaew1 1 Department of Forest Management, Faculty of Forestry, Kasetsart University, Chatuchak, Bangkok 10900, Thailand Received: April 11, 2007 Accepted: May 4, 2007 ABSTARCT Objectives of the study were to determine satisfaction levels and factors affecting the satisfaction of tourists towards Mae Fa Luang Garden, Mae Fa Luang District, Chiang Rai Province. The designed questionnaire was employed as a tool for gathering data by interviewing 400 sampled tourists visiting Mae Fa Luang Garden. The statistical analysis method used were percent, mean, minimum, maximum, t-test and F-test. The given significance level was at p<0.05. Results of the study indicated that the most respondent were female (52%) with the average age of 31.37 years. The educational level of the most (71%) were bachelor degree and higher. Marital status was mostly single (50%). Private company employee was the rain occupation (25.3%). Their average salary was 13,351 baht. Central and east region were domicile of the most tourist (37.8%). The average number of group tour member was 24. This was the first trip of the most tourists (59.8%) and most of them (72.5%) had good comprehension about tourism. Based on a macro point of view, the satisfaction towards the recreational area was at high level. While the satisfaction level relating to the 4 aspects of the recreational area namely place, nature interpretation, facility and personnel were at a very high, high, high and high respectively.
    [Show full text]
  • Chiang Rai Information
    Chiang Rai Information Chiang Rai Information Introduction Chiang Rai province covers some 11,678 square kilometres with a population of 1.23 million at an average elevation of 580 metres above sea level, is bordered by Myanmar to the north, and Laos to the north and northeast. The provincial capital is 785 kilometres north of Bangkok. Chiang Rai was founded in 1262 by King Mengrai and was the first capital of Lanna Thai (Kingdom of a Million Ricefields). The province contains Thailand's northernmost point at Mae Sai, is well known for its crisp mountain scenery, and hilltribes, and falls within the region known as the Golden Triangle, the area where the borders of Thailand, Myanmar and Laos converge. Attractions CITY ATTRACTIONS King Mengrai the Great Monument This is located on the city outskirts, beside the northern road to Mae Chan, and honours the monarch who founded Chiang Rai in 1262. Ku Phra Chao Meng Rai Situated in Wat Ngam Muang, on Ngam Muang Hillock, this stupa contains King Mengrai's ashes and relics. Wat Phra That Doi Chom Thong This ancient hilltop pagoda overlooks the Mae Kok River and predateds the founding of Chiang Rai as the capital of Lanna Thai. Wat Phra Sing This temple, on Singhakhlai Road, is a fine example of Lanna Thai religious architecture. The Phra Buddha Sihing image now housed in Chiang Mai's Wat Phra Sing was formerly enshrined here. Wat Phra Kaeo Located benind Wat Phra Sing, this temple is said to have been the original place where the Emerald Buddha now enshrined in Bangkok's Wat Phra Kaeo (Chapel of the Emerald Buddha) was enshrined.
    [Show full text]
  • Chiang Rai Tea in 2019, the Production Area of Tea in Chiang
    Chiang Rai Tea In 2019, the production area of tea in Chiang Rai Province is 84,118 rais, harvesting area of 80,043 rai and average yield (fresh tea leaves) that farmers can harvest are 1,063 kilograms per rai. The total yield is 85,104 tons. The major tea production areas in Chiang Rai Provice are Wiang Pa Pao District, Mae Fah Luang District, Mae Suai District, Mueang Chiang Rai District, Thoeng District, Phan District and Mae Lao District. Map showing the major tea plantation areas in Chiang Rai Province MaeSaiDiMae Sai strictDistrict Mae Fa Luang District Chiang Saen District Mae Chan District Chiang Doi Luang Khong District District Wiang Chiang Wiang Rung District Kaen District Phaya Muang Chiang Rai District Wiang Chai Mengrai District District Mae Lao District Mae Suai District Thoeng District Phan District Pa Daet District Wiang Pa Pao District Tea production of Chiang Rai Province in 2019 (Source : Chiang Rai Provincial Agricultural Extension Office) Plantation Harvesting Average Yield of Yield of Fresh No. District Area Area Fresh Tea Leaves Tea Leaves (rai) (rai) (kilogram/rai) (ton) 1 Mueang Chiang Rai 3,706 3,146 1,050 3,303 2 Mae Suai 21,883 21,720 1,050 22,806 3 Wiang Pa Pao 30,959 30,929 970 30,001 4 Mae Fa Luang 26,354 23,032 1,200 27,638 5 Thoeng 121 121 900 109 6 Phan 265 265 1,100 292 7 Mae Lao 830 830 1,150 955 Total 84,118 80,043 1,063 85,104 Tea that are grown in Chiang Rai Province are divided into 2 varieties: 1.
    [Show full text]